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We're coming at you from the 35th floor of the Virgin Hotel in NYC, and this episode is a wild ride! We are in the Big Apple for a Webby Awards event (spoiler: Erin didn't win, blame the bots), and it's been a rollercoaster of influencer overload. Erin braved the first day solo, navigating Penn Station all alone and struggling to find the hotel. "LA" type influencers were everywhere making Erin feel uncomfortable...Think prom dresses and 20 take photo shoots. Mike swooped in for day two, and we tackled Adobe Photoshop activations, ate a Flaming Hot Cheeto cupcake (it's… spicy?), and vibed with Jools LeBron ("very demure” queen) on turning her viral moment into a brand. We also ran into @effinbirds who snagged Erin's Webby. Erin rants about the Met Gala and is obsessed with the wheeled curtain that hides the celebrities outfits. On the train home, we bonded with Noah, an AI startup genius with a scooter and breakup stories that kept us hooked. Plus, a No Bad, No Sad moment: Noah says AI could lead to a utopia, not a dystopia.Listen now and leave a 5-star review!
Send us a textWarren Buffett once said,"It's good to learn from your mistakes. It's better to learn from other people's mistakes." We at the podcast agree, and that is what we are going to talk about on this week's episode. We start off with a cautionary tale as Jamie's “what's up” and then launch into a discussion of mistakes we've either made or witnessed in our writing careers so that you can avoid them. Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: Second Friday Sentence: "She had watched it all unfold from a distance, quietly vowing never to make the same mistake."
Send us a textSo, we've convinced you to heap trouble upon your characters, and now you've gotten them into a real fix! The question is, how do you untangle this mass of complications, peril, or genuine disaster you've created? This week, the ladies have five techniques you can use to save your characters while preserving the believability and relatability you have worked so hard to cultivate earlier in the story. Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: arrogant, yard, appetite, bee, percent
Mathew Kerbis is The Subscription Attorney who is on a mission to affordably serve latent legal market clients at scale via the subscription model and inspire attorneys to abandon the billable hour. He founded the law firm Subscription Attorney LLC. In this episode, Mathew shares how he's leveraging subscription pricing to disrupt the traditional billable hour model in the legal industry, making legal services more accessible. He highlights his strategy of targeting an underserved market while offering premium pricing options for higher-value clients. Mathew emphasizes his business's profitability, operating with minimal expenses while maintaining a large margin and serving both small and large-scale clients. Why you have to check out today's podcast: Discover how subscription-based pricing is disrupting traditional legal service models, making legal help more accessible and predictable. Learn how addressing the vast underserved legal market can create new opportunities for both clients and lawyers. Gain insights on how offering premium pricing options alongside accessible subscription plans can balance profitability with customer satisfaction. “Don't be afraid to experiment and to try something new. I experiment with my pricing to find what works. And so, you should experiment, too, and listen to Mark.” - Mathew Kerbis Topics Covered: 01:37 - How he was led into pricing 03:24 - Discussing the similarities between doctors transitioning to direct primary care (DPC) and lawyers adopting subscription-based pricing 05:05 - Explaining his flexible subscription model 08:48 - Sharing how instead of tracking time or focusing on cost accounting, he views his business costs as fixed expenses 11:03 - Optimizing efficiency and delivering value through his subscription model 14:04 - Arguing that while clients can access AI tools themselves, they can't match the expertise of a lawyer using them effectively 16:04 - Emphasizing that while AI can generate rapid insights, it requires human judgment to interpret results accurately 18:52 - What he meant when he said he drives prices down and discussing the unmet demand creating a significant opportunity despite price competition in the legal industry 21:53 - Targeting underserved clients while maintaining flexibility to serve both small businesses and larger clients 24:26 - Maintaining accessible pricing while using tiered subscription pricing to price higher 26:30 - Highlighting the importance of strategic pricing to remain competitive without risking client loss or revenue instability 27:30 - Mathew's best pricing advice Key Takeaways: "Ron Baker has educated me on how cost accounting isn't the way to think about what your actual costs are as a business owner." - Mathew Kerbis "What's great about a month-to-month subscription is, I could drop the client just like they could drop me. And the fact that they have the flexibility to leave at any time actually makes them not leave." - Mathew Kerbis “I still want to offer the accessible pricing, but I will have super premium pricing for the best customers that need it.” - Mathew Kerbis "I don't assign any dollar number to my time or the hours that I spend because things don't take as long as they used to. I was using AI when I launched my firm because I knew less time equals more money doing what I do when you're not billing by the hour." - Mathew Kerbis "Sure, you could use the legal AI tools that I'm using, but are you able to get the same output that a lawyer who is actually using the tool in the way in which it was designed can get better output?" - Mathew Kerbis "Judgment is really important. I don't think AI replaces subject matter experts, frankly ever." - Mathew Kerbis People/Resources Mentioned: Ron Baker: https://impactpricing.com/podcast/497-classic-trash-the-timesheet-exploring-opportunities-in-subscription-businesses-with-ronald-j-baker/ Calendly: https://calendly.com Adobe Photoshop: https://www.adobe.com/ ChatGPT: https://chatgpt.com ClaudeAI: https://claude.ai Perplexity Pro: https://www.perplexity.ai/hub/faq/what-is-perplexity-proUber:https://www.uber.com Grandview Research: https://www.grandviewresearch.com Walmart: https://www.walmart.com Target: https://www.target.com Sam Walton: https://en.wikipedia.org/wiki/Sam_Walton Jeff Bezos: https://en.wikipedia.org/wiki/Jeff_Bezos Connect with Mathew Kerbis: Website: https://mathewkerbis.com/ LinkedIn: https://www.linkedin.com/in/kerbisverse/ Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com
Send us a textIf you're anywhere on social media, you've likely encountered The Atlantic's article about META scraping millions of books and scientific papers to train its AI, without giving a dime of compensation to the authors. One of our hosts has fallen victim to this scheme, and we're going to talk about it today. Ready or not, AI is here, and it's coming after our creative works. What are the ramifications, and what can the Indie Author do about it?The Atlantic article: https://www.theatlantic.com/technology/archive/2025/03/search-libgen-data-set/682094/Appellate Court Ruling: https://www.mayerbrown.com/en/insights/publications/2025/03/appellate-court-confirms-copyright-statute-limits-authorship-to-humans-foreclosing-copyright-registration-for-content-solely-generated-by-aiSupport this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: ear, detective, scream, voter, rib
Obscenely late putting this one up – Sorry! Also, yes I know it should be iCloud in the title but that typeface has no lowercase, and it looked silly all in capitals, don't @ me! Anyway, Simon and Nick got together to look at the news and the biggest things at the time were the iPhone 16e and the UK's disgraceful and abhorrent attempt to force a backdoor into iCloud not only for UK citizens but everyone, everywhere. Simon and Nick chat over those and a several other things (as ever). Recorded 2nd March 2025 On this week's show NICK RILEY Spligosh in the Slack Sutton Park Circuit church worship on YouTube Nick's church stream videos on You Tube APPLE 5 reasons to buy the iPhone 16e and 3 reasons to skip – Tom's Guide Heres why the iPhone 16e doesnt have MagSafe, according to Apple – Macworld How Fast is Apple's First-Ever 5G Modem? The Results Are Surprising – MacRumors The future of Apple Vision Pro is in medicine – Popular Science Watch Apple TV On Android – Apple Magazine A new Adobe Photoshop app is coming to iPhones – Engadget Apple's Acquisition of Pixelmator is Complete – PetaPixel Apple Launches New 'Invites' App – MacRumors SCIENCE AND TECHNOLOGY Skype Is Finally Shutting Down on May 5 – MacRumors SECURITY & PRIVACY Apple pulls data protection tool after UK government security row – BBC What Apple pulling UK Advanced Data Protection means for you – BBC US Probes UK's Apple Encryption Demand for Possible Treaty Violation – MacRumors Essential Apple Recommended Services: All Things Secured – Online security made simple by Josh Summers. Pixel Privacy – a fabulous resource full of excellent articles and advice on how to protect yourself online. Doug.ee Blog for Andy J's security tips. Ghostery – protect yourself from trackers, scripts and ads while browsing. Simple Login – Email anonymisation and disposable emails for login/registering with 33mail.com – Never give out your real email address online again. AnonAddy – Disposable email addresses Sudo – get up to 9 “avatars” with email addresses, phone numbers and more to mask your online identity. Free for the first year and priced from $0.99 US / £2.50 UK per month thereafter... You get to keep 2 free avatars though. ProtonMail – end to end encrypted, open source, based in Switzerland. Prices start from FREE... what more can you ask? ProtonVPN – a VPN to go with it perhaps? Prices also starting from nothing! Comparitech DNS Leak Test – simple to use and understand VPN leak test. Fake Name Generator – so much more than names! Create whole identities (for free) with all the information you could ever need. Wire and on the App Stores – free for personal use, open source and end to end encryted messenger and VoIP. Pinecast – a fabulous podcast hosting service with costs that start from nothing. Essential Apple is not affiliated with or paid to promote any of these services... We recommend services that we use ourselves and feel are either unique or outstanding in their field, or in some cases are just the best value for money in our opinion. Social Media and Slack You can follow us on: Twitter / Slack / EssentialApple.com / Soundcloud / Spotify / Facebook / Pinecast Also a big SHOUT OUT to the members of the Slack room without whom we wouldn't have half the stories we actually do – we thank you all for your contributions and engagement. You can always help us out with a few pennies by using our Amazon Affiliate Link so we get a tiny kickback on anything you buy after using it. If you really like the show that much and would like to make a regular donation then please consider joining our Patreon or using the Pinecast Tips Jar (which accepts one off or regular donations) And a HUGE thank you to the patrons who already do. Support The Essential Apple Podcast by contributing to their tip jar: https://tips.pinecast.com/jar/essential-apple-show This podcast is powered by Pinecast.
Upcoming spring day events, Amazon ads integrating with Adobe Photoshop, and Walmart's got an AI guy of its own. These and more buzzing news on this week's episode! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Amazon, Walmart to host spring savings events https://chainstoreage.com/amazon-walmart-host-spring-savings-events Amazon Spring Deal Days 2025 is coming March 25-31 https://www.aboutamazon.eu/news/retail/amazon-spring-deal-days-2025-is-coming-march-25-31 Prepare for Prime Day: Send your inventory to AWD by May 15 https://sell.amazon.com/blog/awd-prime-day-prep New Product: Exciting news from the AdobeSummit! Amazon Ads announced it's expanding your creative possibilities through a new partnership with Adobe Photoshop and Adobe Express. Soon, you'll be able to access your Amazon Creative Assets library and leverage our pre-moderation capabilities directly within these Adobe tools. Via Jeff Cohen on LinkedIn Walmart Develops GenAI-Powered Assistant for Walmart Merchants https://corporate.walmart.com/news/2025/03/18/walmart-develops-genai-powered-assistant-for-walmart-merchants Amazon launches Amazon.ie in Ireland https://www.aboutamazon.com/news/retail/amazon-ireland Request to remove meltable FBA inventory by April 15, 2025 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUTZGWExSWUhXUlhFWEFV Forever 21 store closures accelerated by competition from Shein and Temu https://www.foxbusiness.com/retail/forever-21-store-closures-accelerated-competition-from-shein-temu Join the TikTok Shop Sellers Group by Helium 10 - https://h10.me/tiktokgroup Enhance your competitive edge with Helium 10's new powerful tool, the Search Query Performance Analyzer, offering an in-depth look into Amazon's SQP data and more. Discover how monitoring keyword fluctuations inside Cerebro, such as with "emo decor" and "coffin decor," can be pivotal in maintaining or boosting sales momentum. By understanding the link between keyword trends and sales, you'll gain invaluable insights for forecasting and strategy adjustments, ensuring you stay ahead in the competitive e-commerce landscape. In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:45 - Spring Deal Days 04:42 - Amazon Ads x Adobe 06:28 - Walmart's AI Revolution 07:59 - Amazon Expands to Ireland 10:17 - Meltable Inventory Purge 11:38 - Goodbye Forever 21 13:01 - TikTok Shop Sellers Group by Helium 10 13:39 - Helium 10 New Feature: Search Query Performance Analyzer Tool 23:41 - Strategy of the Week: Cerebro Historical Trend Monthly Comparison
EJ jams with Barton Damer, the creative muscle behind Already Been Chewed (ABC)...basically the Tony Hawk of motion design. This dude turned his skateboarding obsession into a full-blown 3D animation studio that now cranks out mind-blowing work for Nike, Adidas, Star Wars, and Marvel. Check out the corresponding blog post with key takeaways: https://www.schoolofmotion.com/blog/already-been-chewed Artists Barton Damer https://www.linkedin.com/in/barton-damer-92a32918 EJ Hassenfratz https://www.youtube.com/@eyedesyn/videos Nick Campbell https://greyscalegorilla.com/about-us/ Paul Babb https://www.linkedin.com/in/paulbabb/ Rob Dyrdek https://robdyrdek.com/ Mark Fancher https://www.youtube.com/c/MarkFancherFX Dan Arsham https://www.danielarsham.com/ PJ Richardson https://www.laundry.studio/ Jonathan Winbush https://www.youtube.com/channel/UCmzWP6o2cw73moEF7LO_KvA Studios Already Been Chewed (ABC) https://www.alreadybeenchewed.tv/ Greyscale Gorilla https://greyscalegorilla.com/ Maxon https://www.maxon.net/en LRG https://l-r-g.com/ Nike https://www.nike.com/ Adidas https://www.adidas.com/ Under Armour https://www.underarmour.com/en-us/ Street League Skateboarding https://www.streetleague.com/ MTV https://www.mtv.com/ ESPN https://www.espn.com/ Discovery Channel https://www.discovery.com/ New Balance https://www.newbalance.com/ Louis Vuitton https://www.alreadybeenchewed.tv/louisvuitton Tiffany and Co. https://www.tiffany.com/stories/collaborations/daniel-arsham-pokemon/ Legwork https://legworkstudio.com/animation/ Laundry Studio https://www.laundry.studio/ SoFi Stadium https://www.laundry.studio/ooh/project-four-l3zw3-jecsr-hr7em-6yptl Work Fantasy Factory https://www.paramountplus.com/shows/rob-dyrdeks-fantasy-factory/ Rob & Big https://en.wikipedia.org/wiki/Rob_%26_Big Snack Off https://tv.apple.com/us/show/snack-off/umc.cmc.3cjzt6066id3jq5koxur3vx9p Ridiculousness https://tv.apple.com/us/show/ridiculousness/umc.cmc.234le4y5rrb4satzsf28ix6yx Digital Artist of the Year https://www.behance.net/gallery/12189735/COMPUTER-ARTS-MAGAZINE-Digital-Artist-of-the-Year?locale=en_US Resources NAB https://www.nabshow.com/ Cinema 4D https://www.maxon.net/en/cinema-4d After Effects https://www.adobe.com/products/aftereffects.html Computer Arts Magazine https://www.creativebloq.com/computer-arts Adobe Photoshop https://www.adobe.com/products/photoshop.html Adobe Illustrator https://www.adobe.com/products/illustrator.html Final Cut Pro https://www.apple.com/final-cut-pro/ iMovie https://support.apple.com/imovie Houdini https://www.sidefx.com/products/houdini/ Unreal Engine https://www.unrealengine.com/en-US Behance https://www.behance.net/onboarding/hirerCreative Nixon https://www.nixon.com/ Rob & Bart Interview https://www.youtube.com/watch?v=frJ4rcpyFvI
Send us a textIn this follow up to our ‘Should you hire a book coach' episode, we will be talking to Tina's book coach Elyse Seal from Author Accelerator. Come join us as we discuss the benefits and details of hiring a book coach. Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: Sentence: “As soon as she walked in, she felt the tension.”
Hablamos con Guillermo Flores de OrbehStudio, artista visual y diseñador quien fue el primer mexicano en tener una imagen splasher en Adobe Photoshop, sobre ilustración, diseño con IA, clientes internacionales y la experiencia de poder trabajar con marcas gigantes y sus procesos. Learn more about your ad choices. Visit megaphone.fm/adchoices
En parallèle de sa formation décoration d'intérieur, Anaïs s'est formée aux logiciels Adobe Photoshop & Illustrator à l'edaa. Après quelques mois de formation, elle a obtenu la certification TOSA ✅Dans ce podcast, elle revient sur son parcours et nous donne son avis l'école edaa.
Send us a textThis week we're exploring conflict in the second of two episodes about this meaty topic. At the end of these episodes it is our hope that you will learn to embrace conflict as an author. While we may do whatever we can to keep the peace in our real lives, in our books, conflict is a necessary tool for crafting an excellent narrative.Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: sentence: My mind is blank.
Chuck Joiner, David Ginsburg, Eric Bolden, Marty Jencius, Brian Flanigan-Arthurs, Jeff Gamet, Jim Rea, and Mark Fuccio explore the increasing frequency of immersive video content for Apple Vision Pro, highlighting a new Arctic Surfing experience. The panel discusses its effectiveness, the evolution of spatial video, and potential smart home integrations for deeper immersion. They also debate Adobe's long-awaited Photoshop release for iPhone, weighing its professional utility, subscription model, and integration with Creative Cloud against existing mobile editing tools. Show Notes: Chapters: 00:26 Introduction to the Podcast 08:30 Immersive Video Experiences 08:36 Adobe Photoshop on iPhone 22:11 Professional Tools for Creatives Links: Apple Vision Pro Immersive Video 'Arctic Surfing' Available Now https://www.macrumors.com/2025/02/21/apple-vision-pro-immersive-video-arctic-surfing/ After years of requests from creatives, Adobe finally brings Photoshop to iPhone https://appleinsider.com/articles/25/02/25/after-years-of-requests-from-creatives-adobe-finally-brings-photoshop-to-iphone Guests: Eric Bolden is into macOS, plants, sci-fi, food, and is a rural internet supporter. You can connect with him on Twitter, by email at embolden@mac.com, on Mastodon at @eabolden@techhub.social, on his blog, Trending At Work, and as co-host on The Vision ProFiles podcast. Brian Flanigan-Arthurs is an educator with a passion for providing results-driven, innovative learning strategies for all students, but particularly those who are at-risk. He is also a tech enthusiast who has a particular affinity for Apple since he first used the Apple IIGS as a student. You can contact Brian on twitter as @brian8944. He also recently opened a Mastodon account at @brian8944@mastodon.cloud. Mark Fuccio is actively involved in high tech startup companies, both as a principle at piqsure.com, or as a marketing advisor through his consulting practice Tactics Sells High Tech, Inc. Mark was a proud investor in Microsoft from the mid-1990's selling in mid 2000, and hopes one day that MSFT will be again an attractive investment. You can contact Mark through Twitter, LinkedIn, or on Mastodon. Jeff Gamet is a technology blogger, podcaster, author, and public speaker. Previously, he was The Mac Observer's Managing Editor, and the TextExpander Evangelist for Smile. He has presented at Macworld Expo, RSA Conference, several WordCamp events, along with many other conferences. You can find him on several podcasts such as The Mac Show, The Big Show, MacVoices, Mac OS Ken, This Week in iOS, and more. Jeff is easy to find on social media as @jgamet on Twitter and Instagram, jeffgamet on LinkedIn., @jgamet@mastodon.social on Mastodon, and on his YouTube Channel at YouTube.com/jgamet. David Ginsburg is the host of the weekly podcast In Touch With iOS where he discusses all things iOS, iPhone, iPad, Apple TV, Apple Watch, and related technologies. He is an IT professional supporting Mac, iOS and Windows users. Visit his YouTube channel at https://youtube.com/daveg65 and find and follow him on Twitter @daveg65 and on Mastodon at @daveg65@mastodon.cloud. Dr. Marty Jencius has been an Associate Professor of Counseling at Kent State University since 2000. He has over 120 publications in books, chapters, journal articles, and others, along with 200 podcasts related to counseling, counselor education, and faculty life. His technology interest led him to develop the counseling profession ‘firsts,' including listservs, a web-based peer-reviewed journal, The Journal of Technology in Counseling, teaching and conferencing in virtual worlds as the founder of Counselor Education in Second Life, and podcast founder/producer of CounselorAudioSource.net and ThePodTalk.net. Currently, he produces a podcast about counseling and life questions, the Circular Firing Squad, and digital video interviews with legacies capturing the history of the counseling field. This is also co-host of The Vision ProFiles podcast. Generally, Marty is chasing the newest tech trends, which explains his interest in A.I. for teaching, research, and productivity. Marty is an active presenter and past president of the NorthEast Ohio Apple Corp (NEOAC). Jim Rea built his own computer from scratch in 1975, started programming in 1977, and has been an independent Mac developer continuously since 1984. He is the founder of ProVUE Development, and the author of Panorama X, ProVUE's ultra fast RAM based database software for the macOS platform. He's been a speaker at MacTech, MacWorld Expo and other industry conferences. Follow Jim at provue.com and via @provuejim@techhub.social on Mastodon. Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss
Chuck Joiner, David Ginsburg, Eric Bolden, Marty Jencius, Brian Flanigan-Arthurs, Jeff Gamet, Jim Rea, and Mark Fuccio explore the increasing frequency of immersive video content for Apple Vision Pro, highlighting a new Arctic Surfing experience. The panel discusses its effectiveness, the evolution of spatial video, and potential smart home integrations for deeper immersion. They also debate Adobe's long-awaited Photoshop release for iPhone, weighing its professional utility, subscription model, and integration with Creative Cloud against existing mobile editing tools. Show Notes: Chapters: 00:26 Introduction to the Podcast 08:30 Immersive Video Experiences 08:36 Adobe Photoshop on iPhone 22:11 Professional Tools for Creatives Links: Apple Vision Pro Immersive Video 'Arctic Surfing' Available Now https://www.macrumors.com/2025/02/21/apple-vision-pro-immersive-video-arctic-surfing/ After years of requests from creatives, Adobe finally brings Photoshop to iPhone https://appleinsider.com/articles/25/02/25/after-years-of-requests-from-creatives-adobe-finally-brings-photoshop-to-iphone Guests: Eric Bolden is into macOS, plants, sci-fi, food, and is a rural internet supporter. You can connect with him on Twitter, by email at embolden@mac.com, on Mastodon at @eabolden@techhub.social, on his blog, Trending At Work, and as co-host on The Vision ProFiles podcast. Brian Flanigan-Arthurs is an educator with a passion for providing results-driven, innovative learning strategies for all students, but particularly those who are at-risk. He is also a tech enthusiast who has a particular affinity for Apple since he first used the Apple IIGS as a student. You can contact Brian on twitter as @brian8944. He also recently opened a Mastodon account at @brian8944@mastodon.cloud. Mark Fuccio is actively involved in high tech startup companies, both as a principle at piqsure.com, or as a marketing advisor through his consulting practice Tactics Sells High Tech, Inc. Mark was a proud investor in Microsoft from the mid-1990's selling in mid 2000, and hopes one day that MSFT will be again an attractive investment. You can contact Mark through Twitter, LinkedIn, or on Mastodon. Jeff Gamet is a technology blogger, podcaster, author, and public speaker. Previously, he was The Mac Observer's Managing Editor, and the TextExpander Evangelist for Smile. He has presented at Macworld Expo, RSA Conference, several WordCamp events, along with many other conferences. You can find him on several podcasts such as The Mac Show, The Big Show, MacVoices, Mac OS Ken, This Week in iOS, and more. Jeff is easy to find on social media as @jgamet on Twitter and Instagram, jeffgamet on LinkedIn., @jgamet@mastodon.social on Mastodon, and on his YouTube Channel at YouTube.com/jgamet. David Ginsburg is the host of the weekly podcast In Touch With iOS where he discusses all things iOS, iPhone, iPad, Apple TV, Apple Watch, and related technologies. He is an IT professional supporting Mac, iOS and Windows users. Visit his YouTube channel at https://youtube.com/daveg65 and find and follow him on Twitter @daveg65 and on Mastodon at @daveg65@mastodon.cloud. Dr. Marty Jencius has been an Associate Professor of Counseling at Kent State University since 2000. He has over 120 publications in books, chapters, journal articles, and others, along with 200 podcasts related to counseling, counselor education, and faculty life. His technology interest led him to develop the counseling profession ‘firsts,' including listservs, a web-based peer-reviewed journal, The Journal of Technology in Counseling, teaching and conferencing in virtual worlds as the founder of Counselor Education in Second Life, and podcast founder/producer of CounselorAudioSource.net and ThePodTalk.net. Currently, he produces a podcast about counseling and life questions, the Circular Firing Squad, and digital video interviews with legacies capturing the history of the counseling field. This is also co-host of The Vision ProFiles podcast. Generally, Marty is chasing the newest tech trends, which explains his interest in A.I. for teaching, research, and productivity. Marty is an active presenter and past president of the NorthEast Ohio Apple Corp (NEOAC). Jim Rea built his own computer from scratch in 1975, started programming in 1977, and has been an independent Mac developer continuously since 1984. He is the founder of ProVUE Development, and the author of Panorama X, ProVUE's ultra fast RAM based database software for the macOS platform. He's been a speaker at MacTech, MacWorld Expo and other industry conferences. Follow Jim at provue.com and via @provuejim@techhub.social on Mastodon. Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss
Week D - If a preview update falls in the woods and no one downloads it, did it really happen? Plus, what is going on with AI for free? Isn't this stuff expensive? Windows 23H2/24H2: Taskbar share, Spotlight updates, Windows Backup snooze in File Explorer, etc. Dev and Beta - Semantic search adds OneDrive photo search to Search (was in File Explorer previously), plus the Recall reboot no one is explaining. And Trim comes to Snipping Tool (Canary and Dev) Beta (23H2) - Share gets a drag tray and Start All apps gets new Grid and Category views Lenovo revenues surge 20 percent Framework announces Ryzen AI-based Laptop 13, plus Laptop 12 and Desktop Opera adds Bluesky, Discord, and Slack to the sidebar Microsoft 365 Microsoft confuses us with a test of a free, ad-supported core Office suite for Windows Amazon kills Chime, will use Zoom, Teams, and more Amazon kills Appstore for Android Google to drop SMS-based 2FA, move to QR codes Paul continues with his SSO removals, an update on whether this impacts account availability AI/Dev Following up the previous discussion with an interesting way to use an AI chatbot Alexa enters the AI era OpenAI now has 400 million weekly active users Microsoft cancels some AI datacenter leases, but it's not done spending billions on AI Anthropic releases first reasoning model, with a twist Gemini Code Assist is now free for individuals! ThinkDeeper and Voice in Copilot no longer have usage restrictions OpenAI makes Deep Research available to all paid customers Apple delays biggest Siri advances past iOS 18.4 - Math is hard, but AI is even harder Spotify expands into AI-narrated audiobooks NVIDIA partners to bring free ASL training to everyone .NET 10 Preview 1 arrives with the promise of LTS and not much else Xbox Xbox Cloud Gaming gets its first update in a while, and it's a big one Microsoft delays Fable reboot to 2026 Tips and Picks Tip of the week: You can view the source code for the oldest machine-readable version of Unix App pick of the week: Adobe Photoshop for iPhone RunAs Radio this week: Exchange Server in 2025 with Michel de Rooij Brown liquor pick of the week: Glenrothes 15 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: 1password.com/windowsweekly cachefly.com/twit
Week D - If a preview update falls in the woods and no one downloads it, did it really happen? Plus, what is going on with AI for free? Isn't this stuff expensive? Windows 23H2/24H2: Taskbar share, Spotlight updates, Windows Backup snooze in File Explorer, etc. Dev and Beta - Semantic search adds OneDrive photo search to Search (was in File Explorer previously), plus the Recall reboot no one is explaining. And Trim comes to Snipping Tool (Canary and Dev) Beta (23H2) - Share gets a drag tray and Start All apps gets new Grid and Category views Lenovo revenues surge 20 percent Framework announces Ryzen AI-based Laptop 13, plus Laptop 12 and Desktop Opera adds Bluesky, Discord, and Slack to the sidebar Microsoft 365 Microsoft confuses us with a test of a free, ad-supported core Office suite for Windows Amazon kills Chime, will use Zoom, Teams, and more Amazon kills Appstore for Android Google to drop SMS-based 2FA, move to QR codes Paul continues with his SSO removals, an update on whether this impacts account availability AI/Dev Following up the previous discussion with an interesting way to use an AI chatbot Alexa enters the AI era OpenAI now has 400 million weekly active users Microsoft cancels some AI datacenter leases, but it's not done spending billions on AI Anthropic releases first reasoning model, with a twist Gemini Code Assist is now free for individuals! ThinkDeeper and Voice in Copilot no longer have usage restrictions OpenAI makes Deep Research available to all paid customers Apple delays biggest Siri advances past iOS 18.4 - Math is hard, but AI is even harder Spotify expands into AI-narrated audiobooks NVIDIA partners to bring free ASL training to everyone .NET 10 Preview 1 arrives with the promise of LTS and not much else Xbox Xbox Cloud Gaming gets its first update in a while, and it's a big one Microsoft delays Fable reboot to 2026 Tips and Picks Tip of the week: You can view the source code for the oldest machine-readable version of Unix App pick of the week: Adobe Photoshop for iPhone RunAs Radio this week: Exchange Server in 2025 with Michel de Rooij Brown liquor pick of the week: Glenrothes 15 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: 1password.com/windowsweekly cachefly.com/twit
Week D - If a preview update falls in the woods and no one downloads it, did it really happen? Plus, what is going on with AI for free? Isn't this stuff expensive? Windows 23H2/24H2: Taskbar share, Spotlight updates, Windows Backup snooze in File Explorer, etc. Dev and Beta - Semantic search adds OneDrive photo search to Search (was in File Explorer previously), plus the Recall reboot no one is explaining. And Trim comes to Snipping Tool (Canary and Dev) Beta (23H2) - Share gets a drag tray and Start All apps gets new Grid and Category views Lenovo revenues surge 20 percent Framework announces Ryzen AI-based Laptop 13, plus Laptop 12 and Desktop Opera adds Bluesky, Discord, and Slack to the sidebar Microsoft 365 Microsoft confuses us with a test of a free, ad-supported core Office suite for Windows Amazon kills Chime, will use Zoom, Teams, and more Amazon kills Appstore for Android Google to drop SMS-based 2FA, move to QR codes Paul continues with his SSO removals, an update on whether this impacts account availability AI/Dev Following up the previous discussion with an interesting way to use an AI chatbot Alexa enters the AI era OpenAI now has 400 million weekly active users Microsoft cancels some AI datacenter leases, but it's not done spending billions on AI Anthropic releases first reasoning model, with a twist Gemini Code Assist is now free for individuals! ThinkDeeper and Voice in Copilot no longer have usage restrictions OpenAI makes Deep Research available to all paid customers Apple delays biggest Siri advances past iOS 18.4 - Math is hard, but AI is even harder Spotify expands into AI-narrated audiobooks NVIDIA partners to bring free ASL training to everyone .NET 10 Preview 1 arrives with the promise of LTS and not much else Xbox Xbox Cloud Gaming gets its first update in a while, and it's a big one Microsoft delays Fable reboot to 2026 Tips and Picks Tip of the week: You can view the source code for the oldest machine-readable version of Unix App pick of the week: Adobe Photoshop for iPhone RunAs Radio this week: Exchange Server in 2025 with Michel de Rooij Brown liquor pick of the week: Glenrothes 15 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: 1password.com/windowsweekly cachefly.com/twit
Week D - If a preview update falls in the woods and no one downloads it, did it really happen? Plus, what is going on with AI for free? Isn't this stuff expensive? Windows 23H2/24H2: Taskbar share, Spotlight updates, Windows Backup snooze in File Explorer, etc. Dev and Beta - Semantic search adds OneDrive photo search to Search (was in File Explorer previously), plus the Recall reboot no one is explaining. And Trim comes to Snipping Tool (Canary and Dev) Beta (23H2) - Share gets a drag tray and Start All apps gets new Grid and Category views Lenovo revenues surge 20 percent Framework announces Ryzen AI-based Laptop 13, plus Laptop 12 and Desktop Opera adds Bluesky, Discord, and Slack to the sidebar Microsoft 365 Microsoft confuses us with a test of a free, ad-supported core Office suite for Windows Amazon kills Chime, will use Zoom, Teams, and more Amazon kills Appstore for Android Google to drop SMS-based 2FA, move to QR codes Paul continues with his SSO removals, an update on whether this impacts account availability AI/Dev Following up the previous discussion with an interesting way to use an AI chatbot Alexa enters the AI era OpenAI now has 400 million weekly active users Microsoft cancels some AI datacenter leases, but it's not done spending billions on AI Anthropic releases first reasoning model, with a twist Gemini Code Assist is now free for individuals! ThinkDeeper and Voice in Copilot no longer have usage restrictions OpenAI makes Deep Research available to all paid customers Apple delays biggest Siri advances past iOS 18.4 - Math is hard, but AI is even harder Spotify expands into AI-narrated audiobooks NVIDIA partners to bring free ASL training to everyone .NET 10 Preview 1 arrives with the promise of LTS and not much else Xbox Xbox Cloud Gaming gets its first update in a while, and it's a big one Microsoft delays Fable reboot to 2026 Tips and Picks Tip of the week: You can view the source code for the oldest machine-readable version of Unix App pick of the week: Adobe Photoshop for iPhone RunAs Radio this week: Exchange Server in 2025 with Michel de Rooij Brown liquor pick of the week: Glenrothes 15 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: 1password.com/windowsweekly cachefly.com/twit
Week D - If a preview update falls in the woods and no one downloads it, did it really happen? Plus, what is going on with AI for free? Isn't this stuff expensive? Windows 23H2/24H2: Taskbar share, Spotlight updates, Windows Backup snooze in File Explorer, etc. Dev and Beta - Semantic search adds OneDrive photo search to Search (was in File Explorer previously), plus the Recall reboot no one is explaining. And Trim comes to Snipping Tool (Canary and Dev) Beta (23H2) - Share gets a drag tray and Start All apps gets new Grid and Category views Lenovo revenues surge 20 percent Framework announces Ryzen AI-based Laptop 13, plus Laptop 12 and Desktop Opera adds Bluesky, Discord, and Slack to the sidebar Microsoft 365 Microsoft confuses us with a test of a free, ad-supported core Office suite for Windows Amazon kills Chime, will use Zoom, Teams, and more Amazon kills Appstore for Android Google to drop SMS-based 2FA, move to QR codes Paul continues with his SSO removals, an update on whether this impacts account availability AI/Dev Following up the previous discussion with an interesting way to use an AI chatbot Alexa enters the AI era OpenAI now has 400 million weekly active users Microsoft cancels some AI datacenter leases, but it's not done spending billions on AI Anthropic releases first reasoning model, with a twist Gemini Code Assist is now free for individuals! ThinkDeeper and Voice in Copilot no longer have usage restrictions OpenAI makes Deep Research available to all paid customers Apple delays biggest Siri advances past iOS 18.4 - Math is hard, but AI is even harder Spotify expands into AI-narrated audiobooks NVIDIA partners to bring free ASL training to everyone .NET 10 Preview 1 arrives with the promise of LTS and not much else Xbox Xbox Cloud Gaming gets its first update in a while, and it's a big one Microsoft delays Fable reboot to 2026 Tips and Picks Tip of the week: You can view the source code for the oldest machine-readable version of Unix App pick of the week: Adobe Photoshop for iPhone RunAs Radio this week: Exchange Server in 2025 with Michel de Rooij Brown liquor pick of the week: Glenrothes 15 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: 1password.com/windowsweekly cachefly.com/twit
Week D - If a preview update falls in the woods and no one downloads it, did it really happen? Plus, what is going on with AI for free? Isn't this stuff expensive? Windows 23H2/24H2: Taskbar share, Spotlight updates, Windows Backup snooze in File Explorer, etc. Dev and Beta - Semantic search adds OneDrive photo search to Search (was in File Explorer previously), plus the Recall reboot no one is explaining. And Trim comes to Snipping Tool (Canary and Dev) Beta (23H2) - Share gets a drag tray and Start All apps gets new Grid and Category views Lenovo revenues surge 20 percent Framework announces Ryzen AI-based Laptop 13, plus Laptop 12 and Desktop Opera adds Bluesky, Discord, and Slack to the sidebar Microsoft 365 Microsoft confuses us with a test of a free, ad-supported core Office suite for Windows Amazon kills Chime, will use Zoom, Teams, and more Amazon kills Appstore for Android Google to drop SMS-based 2FA, move to QR codes Paul continues with his SSO removals, an update on whether this impacts account availability AI/Dev Following up the previous discussion with an interesting way to use an AI chatbot Alexa enters the AI era OpenAI now has 400 million weekly active users Microsoft cancels some AI datacenter leases, but it's not done spending billions on AI Anthropic releases first reasoning model, with a twist Gemini Code Assist is now free for individuals! ThinkDeeper and Voice in Copilot no longer have usage restrictions OpenAI makes Deep Research available to all paid customers Apple delays biggest Siri advances past iOS 18.4 - Math is hard, but AI is even harder Spotify expands into AI-narrated audiobooks NVIDIA partners to bring free ASL training to everyone .NET 10 Preview 1 arrives with the promise of LTS and not much else Xbox Xbox Cloud Gaming gets its first update in a while, and it's a big one Microsoft delays Fable reboot to 2026 Tips and Picks Tip of the week: You can view the source code for the oldest machine-readable version of Unix App pick of the week: Adobe Photoshop for iPhone RunAs Radio this week: Exchange Server in 2025 with Michel de Rooij Brown liquor pick of the week: Glenrothes 15 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: 1password.com/windowsweekly cachefly.com/twit
It will be available on Android later this year. Learn more about your ad choices. Visit podcastchoices.com/adchoices
This week's episode brought to you by Indy Wrestling US, Slice on Broadway, Sidekick Media Services and listeners like you at www.Patreon.com/AwesomeCast Here's a detailed podcast description for this episode of AwesomeCast, including bulleted summaries of the news stories and gadgets discussed, along with relevant links extracted from the spreadsheet: Hosts: Michael Sorg, Katie Dudas, and Dave Podnar Welcome to another episode of AwesomeCast, where we dive into the latest in tech, gadgets, and digital trends! This week, we cover a range of topics, from near-Earth asteroids to the latest iPhone video tech and even a trip down memory lane with old-school memory cards. Let's get into it!
This week's episode brought to you by Indy Wrestling US, Slice on Broadway, Sidekick Media Services and listeners like you at www.Patreon.com/AwesomeCast Here's a detailed podcast description for this episode of AwesomeCast, including bulleted summaries of the news stories and gadgets discussed, along with relevant links extracted from the spreadsheet: Hosts: Michael Sorg, Katie Dudas, and Dave Podnar Welcome to another episode of AwesomeCast, where we dive into the latest in tech, gadgets, and digital trends! This week, we cover a range of topics, from near-Earth asteroids to the latest iPhone video tech and even a trip down memory lane with old-school memory cards. Let's get into it!
Get a first look at Adobe's new Photoshop app for iOS, but don't fret, Android users -- there's an app coming to Android phones later this year.
Get a first look at Adobe's new Photoshop app for iOS, but don't fret, Android users -- there's an app coming to Android phones later this year.
Get a first look at Adobe's new Photoshop app for iOS, but don't fret, Android users -- there's an app coming to Android phones later this year.
The Gear Acquisition Syndrome (GAS) is the all-consuming desire to expand our collection of gear. People became bankrupt, divorced and took suicide through their GAS.The idea is that we need the best equipment to make the best… The reason might be if our equipment is not good enough we are not good enough. Or we are unsatisfied and think that we can buy happiness, peace of mind… How does GAS start?We imagine:We have bought that top camera and after some time we see better cameras.There exist never any good camera for every application… Still, we think the grass is greener at the neighbors garden… Instead of shooting pictures we search the Internet for better equipment. Finally, we find the camera or lens and we imagine that we could be much better with that camera or lens. We get obsessed with our desire instead to shoot more pictures with our not perfect equipment. And then we read all the reviews of that particular lens… some are good, some are bad… We get paralyzed… What to do? Ignore the bad reviews and to buy it in any way or even on credit? We ring all shops to find our desired lens.Finally, we find the right shop. We drive our car like a madman. We arrive sweating this shop and ask to try that lens on our camera…But the shop owner denies… that is too risky….He gives us his camera and we can shoot only inside.We are so nervous that our hands are shaking and the pictures are blurred…Still, we know that this lens will change our life for the best….We start to bargain, and we can't concentrate on that, because we are too identified… Finally, we get that lens with a 5% discount.We feel guilty that we have bought this overpriced lens.And we can't shoot that awesome pictures like the Pros… We start to hate ourselves and our lens.After some time we accept our lens… We start to save money on everything because we are nearly bankrupt.What to do?When I am identified with any material good that I desire, I don't purchase anything. Because identification is always wrong for any material thing, not so with love or God. If you have a spouse or friend ask him to control your money.Give yourself the permission never to spend on one single thing over a specific amount.. like $300.Instead of spending money for expensive equipment travel around. And imagine to travel with heavy equipment is no fun at all… Instead to buy better equipment to learn on your specific subject. For instance lesson in music will bring more benefit than an expensive guitar or learn Adobe Photoshop instead to get better camera gear!Practice more. Ask yourself why you are not happy? My Video: What is the Gear Acquisition Syndrome? https://youtu.be/lIAlph06E0cMy Audio: https://divinesuccess.net/wp-content/uploads/2021/Podcast.B/What-is-the-Gear-Acquisition-Syndrome.mp3
Wondering what else you can create and sell online for passive income? There are hundreds of items you can make in Adobe Illustrator and Adobe Photoshop to sell. The possibilities are endless. If you think you're too busy to sift through them all, no worries. (As the mom of two energetic kiddos, I understand.) So, I've done the homework for you. In this episode, I give you my top ten picks for passive income products you can in Illustrator and Photoshop that will return the most profit in 2021.EPISODE NOTES: https://kaseyclin.com/blogs/podcast/what-can-i-sell-using-illustrator-or-photoshop-my-top-10-passive-income-products-to-sell-in-2021Thanks for listening! Click one of the links below to. Learn how to design for crafting machines such as Cricut, Silhouette, Glowforge, sublimation or embroidery. Check out my designs on Etsy
Send us a textIn this Valentine's edition of the Christian Indie Writers' Podcast, we dive into the top 10 most popular romance tropes and explore why they continue to captivate readers. From the sizzling tension of Enemies to Lovers to the heartwarming journey of Friends to Lovers, we break down what makes these classic story elements so effective. Whether you're a romance writer looking for inspiration, a non-romance writer looking to add a little love to your story, or a reader who can't get enough of these beloved tropes, this episode is packed with insights, writerly wisdom, and, as always, a few laughs along the way.Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: custody, ride, sequence, mature, battle
If you're in SF, join us tomorrow for a fun meetup at CodeGen Night!If you're in NYC, join us for AI Engineer Summit! The Agent Engineering track is now sold out, but 25 tickets remain for AI Leadership and 5 tickets for the workshops. You can see the full schedule of speakers and workshops at https://ai.engineer!It's exceedingly hard to introduce someone like Bret Taylor. We could recite his Wikipedia page, or his extensive work history through Silicon Valley's greatest companies, but everyone else already does that.As a podcast by AI engineers for AI engineers, we had the opportunity to do something a little different. We wanted to dig into what Bret sees from his vantage point at the top of our industry for the last 2 decades, and how that explains the rise of the AI Architect at Sierra, the leading conversational AI/CX platform.“Across our customer base, we are seeing a new role emerge - the role of the AI architect. These leaders are responsible for helping define, manage and evolve their company's AI agent over time. They come from a variety of both technical and business backgrounds, and we think that every company will have one or many AI architects managing their AI agent and related experience.”In our conversation, Bret Taylor confirms the Paul Buchheit legend that he rewrote Google Maps in a weekend, armed with only the help of a then-nascent Google Closure Compiler and no other modern tooling. But what we find remarkable is that he was the PM of Maps, not an engineer, though of course he still identifies as one. We find this theme recurring throughout Bret's career and worldview. We think it is plain as day that AI leadership will have to be hands-on and technical, especially when the ground is shifting as quickly as it is today:“There's a lot of power in combining product and engineering into as few people as possible… few great things have been created by committee.”“If engineering is an order taking organization for product you can sometimes make meaningful things, but rarely will you create extremely well crafted breakthrough products. Those tend to be small teams who deeply understand the customer need that they're solving, who have a maniacal focus on outcomes.”“And I think the reason why is if you look at like software as a service five years ago, maybe you can have a separation of product and engineering because most software as a service created five years ago. I wouldn't say there's like a lot of technological breakthroughs required for most business applications. And if you're making expense reporting software or whatever, it's useful… You kind of know how databases work, how to build auto scaling with your AWS cluster, whatever, you know, it's just, you're just applying best practices to yet another problem. "When you have areas like the early days of mobile development or the early days of interactive web applications, which I think Google Maps and Gmail represent, or now AI agents, you're in this constant conversation with what the requirements of your customers and stakeholders are and all the different people interacting with it and the capabilities of the technology. And it's almost impossible to specify the requirements of a product when you're not sure of the limitations of the technology itself.”This is the first time the difference between technical leadership for “normal” software and for “AI” software was articulated this clearly for us, and we'll be thinking a lot about this going forward. We left a lot of nuggets in the conversation, so we hope you'll just dive in with us (and thank Bret for joining the pod!)Timestamps* 00:00:02 Introductions and Bret Taylor's background* 00:01:23 Bret's experience at Stanford and the dot-com era* 00:04:04 The story of rewriting Google Maps backend* 00:11:06 Early days of interactive web applications at Google* 00:15:26 Discussion on product management and engineering roles* 00:21:00 AI and the future of software development* 00:26:42 Bret's approach to identifying customer needs and building AI companies* 00:32:09 The evolution of business models in the AI era* 00:41:00 The future of programming languages and software development* 00:49:38 Challenges in precisely communicating human intent to machines* 00:56:44 Discussion on Artificial General Intelligence (AGI) and its impact* 01:08:51 The future of agent-to-agent communication* 01:14:03 Bret's involvement in the OpenAI leadership crisis* 01:22:11 OpenAI's relationship with Microsoft* 01:23:23 OpenAI's mission and priorities* 01:27:40 Bret's guiding principles for career choices* 01:29:12 Brief discussion on pasta-making* 01:30:47 How Bret keeps up with AI developments* 01:32:15 Exciting research directions in AI* 01:35:19 Closing remarks and hiring at Sierra Transcript[00:02:05] Introduction and Guest Welcome[00:02:05] Alessio: Hey everyone, welcome to the Latent Space Podcast. This is Alessio, partner and CTO at Decibel Partners, and I'm joined by my co host swyx, founder of smol.ai.[00:02:17] swyx: Hey, and today we're super excited to have Bret Taylor join us. Welcome. Thanks for having me. It's a little unreal to have you in the studio.[00:02:25] swyx: I've read about you so much over the years, like even before. Open AI effectively. I mean, I use Google Maps to get here. So like, thank you for everything that you've done. Like, like your story history, like, you know, I think people can find out what your greatest hits have been.[00:02:40] Bret Taylor's Early Career and Education[00:02:40] swyx: How do you usually like to introduce yourself when, you know, you talk about, you summarize your career, like, how do you look at yourself?[00:02:47] Bret: Yeah, it's a great question. You know, we, before we went on the mics here, we're talking about the audience for this podcast being more engineering. And I do think depending on the audience, I'll introduce myself differently because I've had a lot of [00:03:00] corporate and board roles. I probably self identify as an engineer more than anything else though.[00:03:04] Bret: So even when I was. Salesforce, I was coding on the weekends. So I think of myself as an engineer and then all the roles that I do in my career sort of start with that just because I do feel like engineering is sort of a mindset and how I approach most of my life. So I'm an engineer first and that's how I describe myself.[00:03:24] Bret: You majored in computer[00:03:25] swyx: science, like 1998. And, and I was high[00:03:28] Bret: school, actually my, my college degree was Oh, two undergrad. Oh, three masters. Right. That old.[00:03:33] swyx: Yeah. I mean, no, I was going, I was going like 1998 to 2003, but like engineering wasn't as, wasn't a thing back then. Like we didn't have the title of senior engineer, you know, kind of like, it was just.[00:03:44] swyx: You were a programmer, you were a developer, maybe. What was it like in Stanford? Like, what was that feeling like? You know, was it, were you feeling like on the cusp of a great computer revolution? Or was it just like a niche, you know, interest at the time?[00:03:57] Stanford and the Dot-Com Bubble[00:03:57] Bret: Well, I was at Stanford, as you said, from 1998 to [00:04:00] 2002.[00:04:02] Bret: 1998 was near the peak of the dot com bubble. So. This is back in the day where most people that they're coding in the computer lab, just because there was these sun microsystems, Unix boxes there that most of us had to do our assignments on. And every single day there was a. com like buying pizza for everybody.[00:04:20] Bret: I didn't have to like, I got. Free food, like my first two years of university and then the dot com bubble burst in the middle of my college career. And so by the end there was like tumbleweed going to the job fair, you know, it was like, cause it was hard to describe unless you were there at the time, the like level of hype and being a computer science major at Stanford was like, A thousand opportunities.[00:04:45] Bret: And then, and then when I left, it was like Microsoft, IBM.[00:04:49] Joining Google and Early Projects[00:04:49] Bret: And then the two startups that I applied to were VMware and Google. And I ended up going to Google in large part because a woman named Marissa Meyer, who had been a teaching [00:05:00] assistant when I was, what was called a section leader, which was like a junior teaching assistant kind of for one of the big interest.[00:05:05] Bret: Yes. Classes. She had gone there. And she was recruiting me and I knew her and it was sort of felt safe, you know, like, I don't know. I thought about it much, but it turned out to be a real blessing. I realized like, you know, you always want to think you'd pick Google if given the option, but no one knew at the time.[00:05:20] Bret: And I wonder if I'd graduated in like 1999 where I've been like, mom, I just got a job at pets. com. It's good. But you know, at the end I just didn't have any options. So I was like, do I want to go like make kernel software at VMware? Do I want to go build search at Google? And I chose Google. 50, 50 ball.[00:05:36] Bret: I'm not really a 50, 50 ball. So I feel very fortunate in retrospect that the economy collapsed because in some ways it forced me into like one of the greatest companies of all time, but I kind of lucked into it, I think.[00:05:47] The Google Maps Rewrite Story[00:05:47] Alessio: So the famous story about Google is that you rewrote the Google maps back in, in one week after the map quest quest maps acquisition, what was the story there?[00:05:57] Alessio: Is it. Actually true. Is it [00:06:00] being glorified? Like how, how did that come to be? And is there any detail that maybe Paul hasn't shared before?[00:06:06] Bret: It's largely true, but I'll give the color commentary. So it was actually the front end, not the back end, but it turns out for Google maps, the front end was sort of the hard part just because Google maps was.[00:06:17] Bret: Largely the first ish kind of really interactive web application, say first ish. I think Gmail certainly was though Gmail, probably a lot of people then who weren't engineers probably didn't appreciate its level of interactivity. It was just fast, but. Google maps, because you could drag the map and it was sort of graphical.[00:06:38] Bret: My, it really in the mainstream, I think, was it a map[00:06:41] swyx: quest back then that was, you had the arrows up and down, it[00:06:44] Bret: was up and down arrows. Each map was a single image and you just click left and then wait for a few seconds to the new map to let it was really small too, because generating a big image was kind of expensive on computers that day.[00:06:57] Bret: So Google maps was truly innovative in that [00:07:00] regard. The story on it. There was a small company called where two technologies started by two Danish brothers, Lars and Jens Rasmussen, who are two of my closest friends now. They had made a windows app called expedition, which had beautiful maps. Even in 2000.[00:07:18] Bret: For whenever we acquired or sort of acquired their company, Windows software was not particularly fashionable, but they were really passionate about mapping and we had made a local search product that was kind of middling in terms of popularity, sort of like a yellow page of search product. So we wanted to really go into mapping.[00:07:36] Bret: We'd started working on it. Their small team seemed passionate about it. So we're like, come join us. We can build this together.[00:07:42] Technical Challenges and Innovations[00:07:42] Bret: It turned out to be a great blessing that they had built a windows app because you're less technically constrained when you're doing native code than you are building a web browser, particularly back then when there weren't really interactive web apps and it ended up.[00:07:56] Bret: Changing the level of quality that we [00:08:00] wanted to hit with the app because we were shooting for something that felt like a native windows application. So it was a really good fortune that we sort of, you know, their unusual technical choices turned out to be the greatest blessing. So we spent a lot of time basically saying, how can you make a interactive draggable map in a web browser?[00:08:18] Bret: How do you progressively load, you know, new map tiles, you know, as you're dragging even things like down in the weeds of the browser at the time, most browsers like Internet Explorer, which was dominant at the time would only load two images at a time from the same domain. So we ended up making our map tile servers have like.[00:08:37] Bret: Forty different subdomains so we could load maps and parallels like lots of hacks. I'm happy to go into as much as like[00:08:44] swyx: HTTP connections and stuff.[00:08:46] Bret: They just like, there was just maximum parallelism of two. And so if you had a map, set of map tiles, like eight of them, so So we just, we were down in the weeds of the browser anyway.[00:08:56] Bret: So it was lots of plumbing. I can, I know a lot more about browsers than [00:09:00] most people, but then by the end of it, it was fairly, it was a lot of duct tape on that code. If you've ever done an engineering project where you're not really sure the path from point A to point B, it's almost like. Building a house by building one room at a time.[00:09:14] Bret: The, there's not a lot of architectural cohesion at the end. And then we acquired a company called Keyhole, which became Google earth, which was like that three, it was a native windows app as well, separate app, great app, but with that, we got licenses to all this satellite imagery. And so in August of 2005, we added.[00:09:33] Bret: Satellite imagery to Google Maps, which added even more complexity in the code base. And then we decided we wanted to support Safari. There was no mobile phones yet. So Safari was this like nascent browser on, on the Mac. And it turns out there's like a lot of decisions behind the scenes, sort of inspired by this windows app, like heavy use of XML and XSLT and all these like.[00:09:54] Bret: Technologies that were like briefly fashionable in the early two thousands and everyone hates now for good [00:10:00] reason. And it turns out that all of the XML functionality and Internet Explorer wasn't supporting Safari. So people are like re implementing like XML parsers. And it was just like this like pile of s**t.[00:10:11] Bret: And I had to say a s**t on your part. Yeah, of[00:10:12] Alessio: course.[00:10:13] Bret: So. It went from this like beautifully elegant application that everyone was proud of to something that probably had hundreds of K of JavaScript, which sounds like nothing. Now we're talking like people have modems, you know, not all modems, but it was a big deal.[00:10:29] Bret: So it was like slow. It took a while to load and just, it wasn't like a great code base. Like everything was fragile. So I just got. Super frustrated by it. And then one weekend I did rewrite all of it. And at the time the word JSON hadn't been coined yet too, just to give you a sense. So it's all XML.[00:10:47] swyx: Yeah.[00:10:47] Bret: So we used what is now you would call JSON, but I just said like, let's use eval so that we can parse the data fast. And, and again, that's, it would literally as JSON, but at the time there was no name for it. So we [00:11:00] just said, let's. Pass on JavaScript from the server and eval it. And then somebody just refactored the whole thing.[00:11:05] Bret: And, and it wasn't like I was some genius. It was just like, you know, if you knew everything you wished you had known at the beginning and I knew all the functionality, cause I was the primary, one of the primary authors of the JavaScript. And I just like, I just drank a lot of coffee and just stayed up all weekend.[00:11:22] Bret: And then I, I guess I developed a bit of reputation and no one knew about this for a long time. And then Paul who created Gmail and I ended up starting a company with him too, after all of this told this on a podcast and now it's large, but it's largely true. I did rewrite it and it, my proudest thing.[00:11:38] Bret: And I think JavaScript people appreciate this. Like the un G zipped bundle size for all of Google maps. When I rewrote, it was 20 K G zipped. It was like much smaller for the entire application. It went down by like 10 X. So. What happened on Google? Google is a pretty mainstream company. And so like our usage is shot up because it turns out like it's faster.[00:11:57] Bret: Just being faster is worth a lot of [00:12:00] percentage points of growth at a scale of Google. So how[00:12:03] swyx: much modern tooling did you have? Like test suites no compilers.[00:12:07] Bret: Actually, that's not true. We did it one thing. So I actually think Google, I, you can. Download it. There's a, Google has a closure compiler, a closure compiler.[00:12:15] Bret: I don't know if anyone still uses it. It's gone. Yeah. Yeah. It's sort of gone out of favor. Yeah. Well, even until recently it was better than most JavaScript minifiers because it was more like it did a lot more renaming of variables and things. Most people use ES build now just cause it's fast and closure compilers built on Java and super slow and stuff like that.[00:12:37] Bret: But, so we did have that, that was it. Okay.[00:12:39] The Evolution of Web Applications[00:12:39] Bret: So and that was treated internally, you know, it was a really interesting time at Google at the time because there's a lot of teams working on fairly advanced JavaScript when no one was. So Google suggest, which Kevin Gibbs was the tech lead for, was the first kind of type ahead, autocomplete, I believe in a web browser, and now it's just pervasive in search boxes that you sort of [00:13:00] see a type ahead there.[00:13:01] Bret: I mean, chat, dbt[00:13:01] swyx: just added it. It's kind of like a round trip.[00:13:03] Bret: Totally. No, it's now pervasive as a UI affordance, but that was like Kevin's 20 percent project. And then Gmail, Paul you know, he tells the story better than anyone, but he's like, you know, basically was scratching his own itch, but what was really neat about it is email, because it's such a productivity tool, just needed to be faster.[00:13:21] Bret: So, you know, he was scratching his own itch of just making more stuff work on the client side. And then we, because of Lars and Yen sort of like setting the bar of this windows app or like we need our maps to be draggable. So we ended up. Not only innovate in terms of having a big sync, what would be called a single page application today, but also all the graphical stuff you know, we were crashing Firefox, like it was going out of style because, you know, when you make a document object model with the idea that it's a document and then you layer on some JavaScript and then we're essentially abusing all of this, it just was running into code paths that were not.[00:13:56] Bret: Well, it's rotten, you know, at this time. And so it was [00:14:00] super fun. And, and, you know, in the building you had, so you had compilers, people helping minify JavaScript just practically, but there is a great engineering team. So they were like, that's why Closure Compiler is so good. It was like a. Person who actually knew about programming languages doing it, not just, you know, writing regular expressions.[00:14:17] Bret: And then the team that is now the Chrome team believe, and I, I don't know this for a fact, but I'm pretty sure Google is the main contributor to Firefox for a long time in terms of code. And a lot of browser people were there. So every time we would crash Firefox, we'd like walk up two floors and say like, what the hell is going on here?[00:14:35] Bret: And they would load their browser, like in a debugger. And we could like figure out exactly what was breaking. And you can't change the code, right? Cause it's the browser. It's like slow, right? I mean, slow to update. So, but we could figure out exactly where the bug was and then work around it in our JavaScript.[00:14:52] Bret: So it was just like new territory. Like so super, super fun time, just like a lot of, a lot of great engineers figuring out [00:15:00] new things. And And now, you know, the word, this term is no longer in fashion, but the word Ajax, which was asynchronous JavaScript and XML cause I'm telling you XML, but see the word XML there, to be fair, the way you made HTTP requests from a client to server was this.[00:15:18] Bret: Object called XML HTTP request because Microsoft and making Outlook web access back in the day made this and it turns out to have nothing to do with XML. It's just a way of making HTTP requests because XML was like the fashionable thing. It was like that was the way you, you know, you did it. But the JSON came out of that, you know, and then a lot of the best practices around building JavaScript applications is pre React.[00:15:44] Bret: I think React was probably the big conceptual step forward that we needed. Even my first social network after Google, we used a lot of like HTML injection and. Making real time updates was still very hand coded and it's really neat when you [00:16:00] see conceptual breakthroughs like react because it's, I just love those things where it's like obvious once you see it, but it's so not obvious until you do.[00:16:07] Bret: And actually, well, I'm sure we'll get into AI, but I, I sort of feel like we'll go through that evolution with AI agents as well that I feel like we're missing a lot of the core abstractions that I think in 10 years we'll be like, gosh, how'd you make agents? Before that, you know, but it was kind of that early days of web applications.[00:16:22] swyx: There's a lot of contenders for the reactive jobs of of AI, but no clear winner yet. I would say one thing I was there for, I mean, there's so much we can go into there. You just covered so much.[00:16:32] Product Management and Engineering Synergy[00:16:32] swyx: One thing I just, I just observe is that I think the early Google days had this interesting mix of PM and engineer, which I think you are, you didn't, you didn't wait for PM to tell you these are my, this is my PRD.[00:16:42] swyx: This is my requirements.[00:16:44] mix: Oh,[00:16:44] Bret: okay.[00:16:45] swyx: I wasn't technically a software engineer. I mean,[00:16:48] Bret: by title, obviously. Right, right, right.[00:16:51] swyx: It's like a blend. And I feel like these days, product is its own discipline and its own lore and own industry and engineering is its own thing. And there's this process [00:17:00] that happens and they're kind of separated, but you don't produce as good of a product as if they were the same person.[00:17:06] swyx: And I'm curious, you know, if, if that, if that sort of resonates in, in, in terms of like comparing early Google versus modern startups that you see out there,[00:17:16] Bret: I certainly like wear a lot of hats. So, you know, sort of biased in this, but I really agree that there's a lot of power and combining product design engineering into as few people as possible because, you know few great things have been created by committee, you know, and so.[00:17:33] Bret: If engineering is an order taking organization for product you can sometimes make meaningful things, but rarely will you create extremely well crafted breakthrough products. Those tend to be small teams who deeply understand the customer need that they're solving, who have a. Maniacal focus on outcomes.[00:17:53] Bret: And I think the reason why it's, I think for some areas, if you look at like software as a service five years ago, maybe you can have a [00:18:00] separation of product and engineering because most software as a service created five years ago. I wouldn't say there's like a lot of like. Technological breakthroughs required for most, you know, business applications.[00:18:11] Bret: And if you're making expense reporting software or whatever, it's useful. I don't mean to be dismissive of expense reporting software, but you probably just want to understand like, what are the requirements of the finance department? What are the requirements of an individual file expense report? Okay.[00:18:25] Bret: Go implement that. And you kind of know how web applications are implemented. You kind of know how to. How databases work, how to build auto scaling with your AWS cluster, whatever, you know, it's just, you're just applying best practices to yet another problem when you have areas like the early days of mobile development or the early days of interactive web applications, which I think Google Maps and Gmail represent, or now AI agents, you're in this constant conversation with what the requirements of your customers and stakeholders are and all the different people interacting with it.[00:18:58] Bret: And the capabilities of the [00:19:00] technology. And it's almost impossible to specify the requirements of a product when you're not sure of the limitations of the technology itself. And that's why I use the word conversation. It's not literal. That's sort of funny to use that word in the age of conversational AI.[00:19:15] Bret: You're constantly sort of saying, like, ideally, you could sprinkle some magic AI pixie dust and solve all the world's problems, but it's not the way it works. And it turns out that actually, I'll just give an interesting example.[00:19:26] AI Agents and Modern Tooling[00:19:26] Bret: I think most people listening probably use co pilots to code like Cursor or Devon or Microsoft Copilot or whatever.[00:19:34] Bret: Most of those tools are, they're remarkable. I'm, I couldn't, you know, imagine development without them now, but they're not autonomous yet. Like I wouldn't let it just write most code without my interactively inspecting it. We just are somewhere between it's an amazing co pilot and it's an autonomous software engineer.[00:19:53] Bret: As a product manager, like your aspirations for what the product is are like kind of meaningful. But [00:20:00] if you're a product person, yeah, of course you'd say it should be autonomous. You should click a button and program should come out the other side. The requirements meaningless. Like what matters is like, what is based on the like very nuanced limitations of the technology.[00:20:14] Bret: What is it capable of? And then how do you maximize the leverage? It gives a software engineering team, given those very nuanced trade offs. Coupled with the fact that those nuanced trade offs are changing more rapidly than any technology in my memory, meaning every few months you'll have new models with new capabilities.[00:20:34] Bret: So how do you construct a product that can absorb those new capabilities as rapidly as possible as well? That requires such a combination of technical depth and understanding the customer that you really need more integration. Of product design and engineering. And so I think it's why with these big technology waves, I think startups have a bit of a leg up relative to incumbents because they [00:21:00] tend to be sort of more self actualized in terms of just like bringing those disciplines closer together.[00:21:06] Bret: And in particular, I think entrepreneurs, the proverbial full stack engineers, you know, have a leg up as well because. I think most breakthroughs happen when you have someone who can understand those extremely nuanced technical trade offs, have a vision for a product. And then in the process of building it, have that, as I said, like metaphorical conversation with the technology, right?[00:21:30] Bret: Gosh, I ran into a technical limit that I didn't expect. It's not just like changing that feature. You might need to refactor the whole product based on that. And I think that's, that it's particularly important right now. So I don't, you know, if you, if you're building a big ERP system, probably there's a great reason to have product and engineering.[00:21:51] Bret: I think in general, the disciplines are there for a reason. I think when you're dealing with something as nuanced as the like technologies, like large language models today, there's a ton of [00:22:00] advantage of having. Individuals or organizations that integrate the disciplines more formally.[00:22:05] Alessio: That makes a lot of sense.[00:22:06] Alessio: I've run a lot of engineering teams in the past, and I think the product versus engineering tension has always been more about effort than like whether or not the feature is buildable. But I think, yeah, today you see a lot more of like. Models actually cannot do that. And I think the most interesting thing is on the startup side, people don't yet know where a lot of the AI value is going to accrue.[00:22:26] Alessio: So you have this rush of people building frameworks, building infrastructure, layered things, but we don't really know the shape of the compute. I'm curious that Sierra, like how you thought about building an house, a lot of the tooling for evals or like just, you know, building the agents and all of that.[00:22:41] Alessio: Versus how you see some of the startup opportunities that is maybe still out there.[00:22:46] Bret: We build most of our tooling in house at Sierra, not all. It's, we don't, it's not like not invented here syndrome necessarily, though, maybe slightly guilty of that in some ways, but because we're trying to build a platform [00:23:00] that's in Dorian, you know, we really want to have control over our own destiny.[00:23:03] Bret: And you had made a comment earlier that like. We're still trying to figure out who like the reactive agents are and the jury is still out. I would argue it hasn't been created yet. I don't think the jury is still out to go use that metaphor. We're sort of in the jQuery era of agents, not the react era.[00:23:19] Bret: And, and that's like a throwback for people listening,[00:23:22] swyx: we shouldn't rush it. You know?[00:23:23] Bret: No, yeah, that's my point is. And so. Because we're trying to create an enduring company at Sierra that outlives us, you know, I'm not sure we want to like attach our cart to some like to a horse where it's not clear that like we've figured out and I actually want as a company, we're trying to enable just at a high level and I'll, I'll quickly go back to tech at Sierra, we help consumer brands build customer facing AI agents.[00:23:48] Bret: So. Everyone from Sonos to ADT home security to Sirius XM, you know, if you call them on the phone and AI will pick up with you, you know, chat with them on the Sirius XM homepage. It's an AI agent called Harmony [00:24:00] that they've built on our platform. We're what are the contours of what it means for someone to build an end to end complete customer experience with AI with conversational AI.[00:24:09] Bret: You know, we really want to dive into the deep end of, of all the trade offs to do it. You know, where do you use fine tuning? Where do you string models together? You know, where do you use reasoning? Where do you use generation? How do you use reasoning? How do you express the guardrails of an agentic process?[00:24:25] Bret: How do you impose determinism on a fundamentally non deterministic technology? There's just a lot of really like as an important design space. And I could sit here and tell you, we have the best approach. Every entrepreneur will, you know. But I hope that in two years, we look back at our platform and laugh at how naive we were, because that's the pace of change broadly.[00:24:45] Bret: If you talk about like the startup opportunities, I'm not wholly skeptical of tools companies, but I'm fairly skeptical. There's always an exception for every role, but I believe that certainly there's a big market for [00:25:00] frontier models, but largely for companies with huge CapEx budgets. So. Open AI and Microsoft's Anthropic and Amazon Web Services, Google Cloud XAI, which is very well capitalized now, but I think the, the idea that a company can make money sort of pre training a foundation model is probably not true.[00:25:20] Bret: It's hard to, you're competing with just, you know, unreasonably large CapEx budgets. And I just like the cloud infrastructure market, I think will be largely there. I also really believe in the applications of AI. And I define that not as like building agents or things like that. I define it much more as like, you're actually solving a problem for a business.[00:25:40] Bret: So it's what Harvey is doing in legal profession or what cursor is doing for software engineering or what we're doing for customer experience and customer service. The reason I believe in that is I do think that in the age of AI, what's really interesting about software is it can actually complete a task.[00:25:56] Bret: It can actually do a job, which is very different than the value proposition of [00:26:00] software was to ancient history two years ago. And as a consequence, I think the way you build a solution and For a domain is very different than you would have before, which means that it's not obvious, like the incumbent incumbents have like a leg up, you know, necessarily, they certainly have some advantages, but there's just such a different form factor, you know, for providing a solution and it's just really valuable.[00:26:23] Bret: You know, it's. Like just think of how much money cursor is saving software engineering teams or the alternative, how much revenue it can produce tool making is really challenging. If you look at the cloud market, just as a analog, there are a lot of like interesting tools, companies, you know, Confluent, Monetized Kafka, Snowflake, Hortonworks, you know, there's a, there's a bunch of them.[00:26:48] Bret: A lot of them, you know, have that mix of sort of like like confluence or have the open source or open core or whatever you call it. I, I, I'm not an expert in this area. You know, I do think [00:27:00] that developers are fickle. I think that in the tool space, I probably like. Default towards open source being like the area that will win.[00:27:09] Bret: It's hard to build a company around this and then you end up with companies sort of built around open source to that can work. Don't get me wrong, but I just think that it's nowadays the tools are changing so rapidly that I'm like, not totally skeptical of tool makers, but I just think that open source will broadly win, but I think that the CapEx required for building frontier models is such that it will go to a handful of big companies.[00:27:33] Bret: And then I really believe in agents for specific domains which I think will, it's sort of the analog to software as a service in this new era. You know, it's like, if you just think of the cloud. You can lease a server. It's just a low level primitive, or you can buy an app like you know, Shopify or whatever.[00:27:51] Bret: And most people building a storefront would prefer Shopify over hand rolling their e commerce storefront. I think the same thing will be true of AI. So [00:28:00] I've. I tend to like, if I have a, like an entrepreneur asked me for advice, I'm like, you know, move up the stack as far as you can towards a customer need.[00:28:09] Bret: Broadly, but I, but it doesn't reduce my excitement about what is the reactive building agents kind of thing, just because it is, it is the right question to ask, but I think we'll probably play out probably an open source space more than anything else.[00:28:21] swyx: Yeah, and it's not a priority for you. There's a lot in there.[00:28:24] swyx: I'm kind of curious about your idea maze towards, there are many customer needs. You happen to identify customer experience as yours, but it could equally have been coding assistance or whatever. I think for some, I'm just kind of curious at the top down, how do you look at the world in terms of the potential problem space?[00:28:44] swyx: Because there are many people out there who are very smart and pick the wrong problem.[00:28:47] Bret: Yeah, that's a great question.[00:28:48] Future of Software Development[00:28:48] Bret: By the way, I would love to talk about the future of software, too, because despite the fact it didn't pick coding, I have a lot of that, but I can talk to I can answer your question, though, you know I think when a technology is as [00:29:00] cool as large language models.[00:29:02] Bret: You just see a lot of people starting from the technology and searching for a problem to solve. And I think it's why you see a lot of tools companies, because as a software engineer, you start building an app or a demo and you, you encounter some pain points. You're like,[00:29:17] swyx: a lot of[00:29:17] Bret: people are experiencing the same pain point.[00:29:19] Bret: What if I make it? That it's just very incremental. And you know, I always like to use the metaphor, like you can sell coffee beans, roasted coffee beans. You can add some value. You took coffee beans and you roasted them and roasted coffee beans largely, you know, are priced relative to the cost of the beans.[00:29:39] Bret: Or you can sell a latte and a latte. Is rarely priced directly like as a percentage of coffee bean prices. In fact, if you buy a latte at the airport, it's a captive audience. So it's a really expensive latte. And there's just a lot that goes into like. How much does a latte cost? And I bring it up because there's a supply chain from growing [00:30:00] coffee beans to roasting coffee beans to like, you know, you could make one at home or you could be in the airport and buy one and the margins of the company selling lattes in the airport is a lot higher than the, you know, people roasting the coffee beans and it's because you've actually solved a much more acute human problem in the airport.[00:30:19] Bret: And, and it's just worth a lot more to that person in that moment. It's kind of the way I think about technology too. It sounds funny to liken it to coffee beans, but you're selling tools on top of a large language model yet in some ways your market is big, but you're probably going to like be price compressed just because you're sort of a piece of infrastructure and then you have open source and all these other things competing with you naturally.[00:30:43] Bret: If you go and solve a really big business problem for somebody, that's actually like a meaningful business problem that AI facilitates, they will value it according to the value of that business problem. And so I actually feel like people should just stop. You're like, no, that's, that's [00:31:00] unfair. If you're searching for an idea of people, I, I love people trying things, even if, I mean, most of the, a lot of the greatest ideas have been things no one believed in.[00:31:07] Bret: So I like, if you're passionate about something, go do it. Like who am I to say, yeah, a hundred percent. Or Gmail, like Paul as far, I mean I, some of it's Laura at this point, but like Gmail is Paul's own email for a long time. , and then I amusingly and Paul can't correct me, I'm pretty sure he sent her in a link and like the first comment was like, this is really neat.[00:31:26] Bret: It would be great. It was not your email, but my own . I don't know if it's a true story. I'm pretty sure it's, yeah, I've read that before. So scratch your own niche. Fine. Like it depends on what your goal is. If you wanna do like a venture backed company, if its a. Passion project, f*****g passion, do it like don't listen to anybody.[00:31:41] Bret: In fact, but if you're trying to start, you know an enduring company, solve an important business problem. And I, and I do think that in the world of agents, the software industries has shifted where you're not just helping people more. People be more productive, but you're actually accomplishing tasks autonomously.[00:31:58] Bret: And as a consequence, I think the [00:32:00] addressable market has just greatly expanded just because software can actually do things now and actually accomplish tasks and how much is coding autocomplete worth. A fair amount. How much is the eventual, I'm certain we'll have it, the software agent that actually writes the code and delivers it to you, that's worth a lot.[00:32:20] Bret: And so, you know, I would just maybe look up from the large language models and start thinking about the economy and, you know, think from first principles. I don't wanna get too far afield, but just think about which parts of the economy. We'll benefit most from this intelligence and which parts can absorb it most easily.[00:32:38] Bret: And what would an agent in this space look like? Who's the customer of it is the technology feasible. And I would just start with these business problems more. And I think, you know, the best companies tend to have great engineers who happen to have great insight into a market. And it's that last part that I think some people.[00:32:56] Bret: Whether or not they have, it's like people start so much in the technology, they [00:33:00] lose the forest for the trees a little bit.[00:33:02] Alessio: How do you think about the model of still selling some sort of software versus selling more package labor? I feel like when people are selling the package labor, it's almost more stateless, you know, like it's easier to swap out if you're just putting an input and getting an output.[00:33:16] Alessio: If you think about coding, if there's no ID, you're just putting a prompt and getting back an app. It doesn't really matter. Who generates the app, you know, you have less of a buy in versus the platform you're building, I'm sure on the backend customers have to like put on their documentation and they have, you know, different workflows that they can tie in what's kind of like the line to draw there versus like going full where you're managed customer support team as a service outsource versus.[00:33:40] Alessio: This is the Sierra platform that you can build on. What was that decision? I'll sort of[00:33:44] Bret: like decouple the question in some ways, which is when you have something that's an agent, who is the person using it and what do they want to do with it? So let's just take your coding agent for a second. I will talk about Sierra as well.[00:33:59] Bret: Who's the [00:34:00] customer of a, an agent that actually produces software? Is it a software engineering manager? Is it a software engineer? And it's there, you know, intern so to speak. I don't know. I mean, we'll figure this out over the next few years. Like what is that? And is it generating code that you then review?[00:34:16] Bret: Is it generating code with a set of unit tests that pass, what is the actual. For lack of a better word contract, like, how do you know that it did what you wanted it to do? And then I would say like the product and the pricing, the packaging model sort of emerged from that. And I don't think the world's figured out.[00:34:33] Bret: I think it'll be different for every agent. You know, in our customer base, we do what's called outcome based pricing. So essentially every time the AI agent. Solves the problem or saves a customer or whatever it might be. There's a pre negotiated rate for that. We do that. Cause it's, we think that that's sort of the correct way agents, you know, should be packaged.[00:34:53] Bret: I look back at the history of like cloud software and notably the introduction of the browser, which led to [00:35:00] software being delivered in a browser, like Salesforce to. Famously invented sort of software as a service, which is both a technical delivery model through the browser, but also a business model, which is you subscribe to it rather than pay for a perpetual license.[00:35:13] Bret: Those two things are somewhat orthogonal, but not really. If you think about the idea of software running in a browser, that's hosted. Data center that you don't own, you sort of needed to change the business model because you don't, you can't really buy a perpetual license or something otherwise like, how do you afford making changes to it?[00:35:31] Bret: So it only worked when you were buying like a new version every year or whatever. So to some degree, but then the business model shift actually changed business as we know it, because now like. Things like Adobe Photoshop. Now you subscribe to rather than purchase. So it ended up where you had a technical shift and a business model shift that were very logically intertwined that actually the business model shift was turned out to be as significant as the technical as the shift.[00:35:59] Bret: And I think with [00:36:00] agents, because they actually accomplish a job, I do think that it doesn't make sense to me that you'd pay for the privilege of like. Using the software like that coding agent, like if it writes really bad code, like fire it, you know, I don't know what the right metaphor is like you should pay for a job.[00:36:17] Bret: Well done in my opinion. I mean, that's how you pay your software engineers, right? And[00:36:20] swyx: and well, not really. We paid to put them on salary and give them options and they vest over time. That's fair.[00:36:26] Bret: But my point is that you don't pay them for how many characters they write, which is sort of the token based, you know, whatever, like, There's a, that famous Apple story where we're like asking for a report of how many lines of code you wrote.[00:36:40] Bret: And one of the engineers showed up with like a negative number cause he had just like done a big refactoring. There was like a big F you to management who didn't understand how software is written. You know, my sense is like the traditional usage based or seat based thing. It's just going to look really antiquated.[00:36:55] Bret: Cause it's like asking your software engineer, how many lines of code did you write today? Like who cares? Like, cause [00:37:00] absolutely no correlation. So my old view is I don't think it's be different in every category, but I do think that that is the, if an agent is doing a job, you should, I think it properly incentivizes the maker of that agent and the customer of, of your pain for the job well done.[00:37:16] Bret: It's not always perfect to measure. It's hard to measure engineering productivity, but you can, you should do something other than how many keys you typed, you know Talk about perverse incentives for AI, right? Like I can write really long functions to do the same thing, right? So broadly speaking, you know, I do think that we're going to see a change in business models of software towards outcomes.[00:37:36] Bret: And I think you'll see a change in delivery models too. And, and, you know, in our customer base you know, we empower our customers to really have their hands on the steering wheel of what the agent does they, they want and need that. But the role is different. You know, at a lot of our customers, the customer experience operations folks have renamed themselves the AI architects, which I think is really cool.[00:37:55] Bret: And, you know, it's like in the early days of the Internet, there's the role of the webmaster. [00:38:00] And I don't know whether your webmaster is not a fashionable, you know, Term, nor is it a job anymore? I just, I don't know. Will they, our tech stand the test of time? Maybe, maybe not. But I do think that again, I like, you know, because everyone listening right now is a software engineer.[00:38:14] Bret: Like what is the form factor of a coding agent? And actually I'll, I'll take a breath. Cause actually I have a bunch of pins on them. Like I wrote a blog post right before Christmas, just on the future of software development. And one of the things that's interesting is like, if you look at the way I use cursor today, as an example, it's inside of.[00:38:31] Bret: A repackaged visual studio code environment. I sometimes use the sort of agentic parts of it, but it's largely, you know, I've sort of gotten a good routine of making it auto complete code in the way I want through tuning it properly when it actually can write. I do wonder what like the future of development environments will look like.[00:38:55] Bret: And to your point on what is a software product, I think it's going to change a lot in [00:39:00] ways that will surprise us. But I always use, I use the metaphor in my blog post of, have you all driven around in a way, Mo around here? Yeah, everyone has. And there are these Jaguars, the really nice cars, but it's funny because it still has a steering wheel, even though there's no one sitting there and the steering wheels like turning and stuff clearly in the future.[00:39:16] Bret: If once we get to that, be more ubiquitous, like why have the steering wheel and also why have all the seats facing forward? Maybe just for car sickness. I don't know, but you could totally rearrange the car. I mean, so much of the car is oriented around the driver, so. It stands to reason to me that like, well, autonomous agents for software engineering run through visual studio code.[00:39:37] Bret: That seems a little bit silly because having a single source code file open one at a time is kind of a goofy form factor for when like the code isn't being written primarily by you, but it begs the question of what's your relationship with that agent. And I think the same is true in our industry of customer experience, which is like.[00:39:55] Bret: Who are the people managing this agent? What are the tools do they need? And they definitely need [00:40:00] tools, but it's probably pretty different than the tools we had before. It's certainly different than training a contact center team. And as software engineers, I think that I would like to see particularly like on the passion project side or research side.[00:40:14] Bret: More innovation in programming languages. I think that we're bringing the cost of writing code down to zero. So the fact that we're still writing Python with AI cracks me up just cause it's like literally was designed to be ergonomic to write, not safe to run or fast to run. I would love to see more innovation and how we verify program correctness.[00:40:37] Bret: I studied for formal verification in college a little bit and. It's not very fashionable because it's really like tedious and slow and doesn't work very well. If a lot of code is being written by a machine, you know, one of the primary values we can provide is verifying that it actually does what we intend that it does.[00:40:56] Bret: I think there should be lots of interesting things in the software development life cycle, like how [00:41:00] we think of testing and everything else, because. If you think about if we have to manually read every line of code that's coming out as machines, it will just rate limit how much the machines can do. The alternative is totally unsafe.[00:41:13] Bret: So I wouldn't want to put code in production that didn't go through proper code review and inspection. So my whole view is like, I actually think there's like an AI native I don't think the coding agents don't work well enough to do this yet, but once they do, what is sort of an AI native software development life cycle and how do you actually.[00:41:31] Bret: Enable the creators of software to produce the highest quality, most robust, fastest software and know that it's correct. And I think that's an incredible opportunity. I mean, how much C code can we rewrite and rust and make it safe so that there's fewer security vulnerabilities. Can we like have more efficient, safer code than ever before?[00:41:53] Bret: And can you have someone who's like that guy in the matrix, you know, like staring at the little green things, like where could you have an operator [00:42:00] of a code generating machine be like superhuman? I think that's a cool vision. And I think too many people are focused on like. Autocomplete, you know, right now, I'm not, I'm not even, I'm guilty as charged.[00:42:10] Bret: I guess in some ways, but I just like, I'd like to see some bolder ideas. And that's why when you were joking, you know, talking about what's the react of whatever, I think we're clearly in a local maximum, you know, metaphor, like sort of conceptual local maximum, obviously it's moving really fast. I think we're moving out of it.[00:42:26] Alessio: Yeah. At the end of 23, I've read this blog post from syntax to semantics. Like if you think about Python. It's taking C and making it more semantic and LLMs are like the ultimate semantic program, right? You can just talk to them and they can generate any type of syntax from your language. But again, the languages that they have to use were made for us, not for them.[00:42:46] Alessio: But the problem is like, as long as you will ever need a human to intervene, you cannot change the language under it. You know what I mean? So I'm curious at what point of automation we'll need to get, we're going to be okay making changes. To the underlying languages, [00:43:00] like the programming languages versus just saying, Hey, you just got to write Python because I understand Python and I'm more important at the end of the day than the model.[00:43:08] Alessio: But I think that will change, but I don't know if it's like two years or five years. I think it's more nuanced actually.[00:43:13] Bret: So I think there's a, some of the more interesting programming languages bring semantics into syntax. So let me, that's a little reductive, but like Rust as an example, Rust is memory safe.[00:43:25] Bret: Statically, and that was a really interesting conceptual, but it's why it's hard to write rust. It's why most people write python instead of rust. I think rust programs are safer and faster than python, probably slower to compile. But like broadly speaking, like given the option, if you didn't have to care about the labor that went into it.[00:43:45] Bret: You should prefer a program written in Rust over a program written in Python, just because it will run more efficiently. It's almost certainly safer, et cetera, et cetera, depending on how you define safe, but most people don't write Rust because it's kind of a pain in the ass. And [00:44:00] the audience of people who can is smaller, but it's sort of better in most, most ways.[00:44:05] Bret: And again, let's say you're making a web service and you didn't have to care about how hard it was to write. If you just got the output of the web service, the rest one would be cheaper to operate. It's certainly cheaper and probably more correct just because there's so much in the static analysis implied by the rest programming language that it probably will have fewer runtime errors and things like that as well.[00:44:25] Bret: So I just give that as an example, because so rust, at least my understanding that came out of the Mozilla team, because. There's lots of security vulnerabilities in the browser and it needs to be really fast. They said, okay, we want to put more of a burden at the authorship time to have fewer issues at runtime.[00:44:43] Bret: And we need the constraint that it has to be done statically because browsers need to be really fast. My sense is if you just think about like the, the needs of a programming language today, where the role of a software engineer is [00:45:00] to use an AI to generate functionality and audit that it does in fact work as intended, maybe functionally, maybe from like a correctness standpoint, some combination thereof, how would you create a programming system that facilitated that?[00:45:15] Bret: And, you know, I bring up Rust is because I think it's a good example of like, I think given a choice of writing in C or Rust, you should choose Rust today. I think most people would say that, even C aficionados, just because. C is largely less safe for very similar, you know, trade offs, you know, for the, the system and now with AI, it's like, okay, well, that just changes the game on writing these things.[00:45:36] Bret: And so like, I just wonder if a combination of programming languages that are more structurally oriented towards the values that we need from an AI generated program, verifiable correctness and all of that. If it's tedious to produce for a person, that maybe doesn't matter. But one thing, like if I asked you, is this rest program memory safe?[00:45:58] Bret: You wouldn't have to read it, you just have [00:46:00] to compile it. So that's interesting. I mean, that's like an, that's one example of a very modest form of formal verification. So I bring that up because I do think you have AI inspect AI, you can have AI reviewed. Do AI code reviews. It would disappoint me if the best we could get was AI reviewing Python and having scaled a few very large.[00:46:21] Bret: Websites that were written on Python. It's just like, you know, expensive and it's like every, trust me, every team who's written a big web service in Python has experimented with like Pi Pi and all these things just to make it slightly more efficient than it naturally is. You don't really have true multi threading anyway.[00:46:36] Bret: It's just like clearly that you do it just because it's convenient to write. And I just feel like we're, I don't want to say it's insane. I just mean. I do think we're at a local maximum. And I would hope that we create a programming system, a combination of programming languages, formal verification, testing, automated code reviews, where you can use AI to generate software in a high scale way and trust it.[00:46:59] Bret: And you're [00:47:00] not limited by your ability to read it necessarily. I don't know exactly what form that would take, but I feel like that would be a pretty cool world to live in.[00:47:08] Alessio: Yeah. We had Chris Lanner on the podcast. He's doing great work with modular. I mean, I love. LVM. Yeah. Basically merging rust in and Python.[00:47:15] Alessio: That's kind of the idea. Should be, but I'm curious is like, for them a big use case was like making it compatible with Python, same APIs so that Python developers could use it. Yeah. And so I, I wonder at what point, well, yeah.[00:47:26] Bret: At least my understanding is they're targeting the data science Yeah. Machine learning crowd, which is all written in Python, so still feels like a local maximum.[00:47:34] Bret: Yeah.[00:47:34] swyx: Yeah, exactly. I'll force you to make a prediction. You know, Python's roughly 30 years old. In 30 years from now, is Rust going to be bigger than Python?[00:47:42] Bret: I don't know this, but just, I don't even know this is a prediction. I just am sort of like saying stuff I hope is true. I would like to see an AI native programming language and programming system, and I use language because I'm not sure language is even the right thing, but I hope in 30 years, there's an AI native way we make [00:48:00] software that is wholly uncorrelated with the current set of programming languages.[00:48:04] Bret: or not uncorrelated, but I think most programming languages today were designed to be efficiently authored by people and some have different trade offs.[00:48:15] Evolution of Programming Languages[00:48:15] Bret: You know, you have Haskell and others that were designed for abstractions for parallelism and things like that. You have programming languages like Python, which are designed to be very easily written, sort of like Perl and Python lineage, which is why data scientists use it.[00:48:31] Bret: It's it can, it has a. Interactive mode, things like that. And I love, I'm a huge Python fan. So despite all my Python trash talk, a huge Python fan wrote at least two of my three companies were exclusively written in Python and then C came out of the birth of Unix and it wasn't the first, but certainly the most prominent first step after assembly language, right?[00:48:54] Bret: Where you had higher level abstractions rather than and going beyond go to, to like abstractions, [00:49:00] like the for loop and the while loop.[00:49:01] The Future of Software Engineering[00:49:01] Bret: So I just think that if the act of writing code is no longer a meaningful human exercise, maybe it will be, I don't know. I'm just saying it sort of feels like maybe it's one of those parts of history that just will sort of like go away, but there's still the role of this offer engineer, like the person actually building the system.[00:49:20] Bret: Right. And. What does a programming system for that form factor look like?[00:49:25] React and Front-End Development[00:49:25] Bret: And I, I just have a, I hope to be just like I mentioned, I remember I was at Facebook in the very early days when, when, what is now react was being created. And I remember when the, it was like released open source I had left by that time and I was just like, this is so f*****g cool.[00:49:42] Bret: Like, you know, to basically model your app independent of the data flowing through it, just made everything easier. And then now. You know, I can create, like there's a lot of the front end software gym play is like a little chaotic for me, to be honest with you. It is like, it's sort of like [00:50:00] abstraction soup right now for me, but like some of those core ideas felt really ergonomic.[00:50:04] Bret: I just wanna, I'm just looking forward to the day when someone comes up with a programming system that feels both really like an aha moment, but completely foreign to me at the same time. Because they created it with sort of like from first principles recognizing that like. Authoring code in an editor is maybe not like the primary like reason why a programming system exists anymore.[00:50:26] Bret: And I think that's like, that would be a very exciting day for me.[00:50:28] The Role of AI in Programming[00:50:28] swyx: Yeah, I would say like the various versions of this discussion have happened at the end of the day, you still need to precisely communicate what you want. As a manager of people, as someone who has done many, many legal contracts, you know how hard that is.[00:50:42] swyx: And then now we have to talk to machines doing that and AIs interpreting what we mean and reading our minds effectively. I don't know how to get across that barrier of translating human intent to instructions. And yes, it can be more declarative, but I don't know if it'll ever Crossover from being [00:51:00] a programming language to something more than that.[00:51:02] Bret: I agree with you. And I actually do think if you look at like a legal contract, you know, the imprecision of the English language, it's like a flaw in the system. How many[00:51:12] swyx: holes there are.[00:51:13] Bret: And I do think that when you're making a mission critical software system, I don't think it should be English language prompts.[00:51:19] Bret: I think that is silly because you want the precision of a a programming language. My point was less about that and more about if the actual act of authoring it, like if you.[00:51:32] Formal Verification in Software[00:51:32] Bret: I'll think of some embedded systems do use formal verification. I know it's very common in like security protocols now so that you can, because the importance of correctness is so great.[00:51:41] Bret: My intellectual exercise is like, why not do that for all software? I mean, probably that's silly just literally to do what we literally do for. These low level security protocols, but the only reason we don't is because it's hard and tedious and hard and tedious are no longer factors. So, like, if I could, I mean, [00:52:00] just think of, like, the silliest app on your phone right now, the idea that that app should be, like, formally verified for its correctness feels laughable right now because, like, God, why would you spend the time on it?[00:52:10] Bret: But if it's zero costs, like, yeah, I guess so. I mean, it never crashed. That's probably good. You know, why not? I just want to, like, set our bars really high. Like. We should make, software has been amazing. Like there's a Mark Andreessen blog post, software is eating the world. And you know, our whole life is, is mediated digitally.[00:52:26] Bret: And that's just increasing with AI. And now we'll have our personal agents talking to the agents on the CRO platform and it's agents all the way down, you know, our core infrastructure is running on these digital systems. We now have like, and we've had a shortage of software developers for my entire life.[00:52:45] Bret: And as a consequence, you know if you look, remember like health care, got healthcare. gov that fiasco security vulnerabilities leading to state actors getting access to critical infrastructure. I'm like. We now have like created this like amazing system that can [00:53:00] like, we can fix this, you know, and I, I just want to, I'm both excited about the productivity gains in the economy, but I just think as software engineers, we should be bolder.[00:53:08] Bret: Like we should have aspirations to fix these systems so that like in general, as you said, as precise as we want to be in the specification of the system. We can make it work correctly now, and I'm being a little bit hand wavy, and I think we need some systems. I think that's where we should set the bar, especially when so much of our life depends on this critical digital infrastructure.[00:53:28] Bret: So I'm I'm just like super optimistic about it. But actually, let's go to w
Send us a text In this episode, Tina shares the lowdown of having a Book Coach, including how to find one and what to expect in the first days. Bring your questions to the live chat or send them to us in the Facebook Group!Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: “Facing his greatest fear he stepped through the door.”
One of the biggest mistakes I see organizations make when it comes to their internal user experience is how they procure software. Too often, companies buy platforms that are completely unfit for purpose or have been deployed straight out of the box with no configuration.The Problem with Poor Software ProcurementThis problem is more damaging than most people realize. There's a naïve assumption that because employees have to use these systems, usability doesn't really matter. But it absolutely does. A clunky system kills productivity, frustrates employees, and even leads to workarounds that undermine security and consistency. I've worked with plenty of organizations where staff actively seek alternatives just to avoid the headache of using their official tools.Features vs. Usability: Understanding the DifferenceThere is also a huge difference between a product having the right features and a product being usable. Take Microsoft Office or Adobe Photoshop — both are feature-rich, but they come with steep learning curves. If we don't rethink software procurement with usability in mind, we'll keep investing in systems that hinder rather than help.A Better Way: User-Focused ProcurementI was recently speaking with Sarah Zama from Oxford University, and she introduced me to the term user-focused procurement. The idea is simple but powerful: instead of being dazzled by flashy demos from sales teams, organizations should demand a clean install of the software and test it with real users before committing to a purchase. That way, you can truly gauge how intuitive it is — without the carefully curated experience that vendors want you to see.Taking It Further: Prototyping Before ProcurementBut I think we can go even further. Before even looking at available products, organizations should run a prototyping phase — a process where they map out what the ideal user experience should look like. Then, they can evaluate whether existing tools align with those needs. No system will match the vision perfectly, but at least this approach makes compromises explicit. It also serves as a clear functional specification for vendors, allowing teams to see whether a tool can be configured to deliver what they actually need.Conclusion: A New Approach to Software SelectionThis isn't just some woolly, wishy-washy notion of caring for users — it's solid business practice. Before investing in a platform, it's essential to assess the risks associated with it, and one of the biggest risks is user failure. If employees struggle to adopt the system or find workarounds, the intended productivity gains simply won't materialize. Even if adoption does occur, the system may ultimately fail to deliver the efficiency and improvements the organization hoped for.Ignoring usability in software procurement is a gamble that organizations can't afford to take. The real measure of success isn't just the feature list — it's whether the tool empowers users and drives actual business outcomes.
Send us a textIn this episode, the ladies issue the third challenge designed to get you back into your story! We hope you enjoyed weeks one through three of the challenge, and are eager to share the results! We hope this challenge inspired you to get over the first few hurdles lurking between you and your 2025 goals!Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpSprint Prompt: page, mourning, normal, photograph, constellation
We are overloaded with the information on the Internet and the media and we can't process the information. Why we take all the information in when we can't process or memorize them? Our brain tries to sort out the information what is significant and what not. And our brain can't handle so much data that we get every day.Our brain connects easily only with information that is important to our survival.If our brain can associate the info with experience it is much easier to memorize. For instance, you learn about technique and everywhere you look to apply that information… If you find an object and can understand what you have learned, you will easily memorize it. After some time you will become an expert. So I have done it with technique, psychology, philosophy, and religion. And then I had/have my challenges with the Adobe Photoshop. I learned some techniques of the Adobe Photoshop, applied the knowledge and after 3 months of not applying my knowledge I forgot how to use Photoshop. Then I learned again the technique and forgot it again and again. Why? Photoshop is against every logic in my mind and so I can't connect the techniques of Photoshop with my other knowledge. And this is the reason why we can't memorize if we can't connect the new knowledge with our learned knowledge. Because our mind demands that we need to construct in our brain a new neuropathy when we learn something entirely new. Imagine if you go through the Forest without using any trek. If you repeat again to go the same path, after some time there will be a trek. And if you stop using this path the trek will disappear and so our knowledge. Every knowledge we learn, we need to apply and to repeat.When we read a book and can't remember what we have read, we should make notes and try to apply it… If we can connect this information for something useful in our life we easily can memorize it.Information that we don't need skip.Why? Overloading our brain leads to dysfunction. Learn to relax and find time to use more the right side of your brain. The right side of our brain is for feelings, intuition, sex, art, fun… And then learning is much easier. Because both sides of our mind/brain should be used equally. My Video: How to memorize? https://youtu.be/i0oIsDbB0IUMy Audio: https://divinesuccess.net/wp-content/uploads/2021/Podcast.B/How-to-memorize..mp3
Send us a textIn this episode, the ladies issue the second of four challenges designed to get you back into your story! We hope you enjoyed week one of the challenge, and are eager to hear what we have in store for week 2! These challenges are guaranteed to inspire you to get over the first few hurdles lurking between you and your 2025 goals!Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: New Beginning
Expand Your Brand: Mastering Online Course Creation with Michael J. MacDonaldJoin Michael J. MacDonald, a seasoned expert in digital marketing and course development, as he unveils essential strategies for building successful online courses. In this comprehensive session, Michael shares his vast experience on creating dynamic content, leveraging personal branding, and effectively timing course releases for maximum impact.
En este directo, exploramos las noticias más recientes y emocionantes del mundo de la fotografía. Desde el lanzamiento de una lente súper compacta y asequible por 7Artisans, hasta la nueva función de coedición en vivo de Adobe Photoshop. También rendimos homenaje al legendario fotógrafo Oliviero Toscani, descubrimos el nuevo dron DJI Flip diseñado para vloggers y analizamos el reciente retiro de vehículos Tesla por fallas en la cámara de reversa. ¡No te lo pierdas!
Send us a textIn this episode, the ladies issue the first of four challenges designed to get you back into your story! Whether you've stepped away for holiday celebrations or have been battling “writer's block” for months, these challenges are guaranteed to inspire you to get over the first few hurdles lurking between you and your 2025 goals!Support this ministry on Patreon: https://www.patreon.com/christianindiewriters30 Days of Writing Sprint Prompts: https://www.amazon.com/dp/B08MGR7431Our Facebook Group! https://www.facebook.com/groups/listenersofciwpVisit our website: https://christianindiewriters.net/Learn more about the hosts...Jamie: https://writingshorts.net/Jenifer: https://jenifercarlltong.com/Tina: https://christinacattane.com/Sprint Prompt: consider, tract, prescription, tired, exploration
YouTuber Kevin Nether joins us on this week's episode of The MacRumors Show to discuss Apple's latest updates to its array of Pro apps and the acquisition of Pixelmator. Apple this week released a series of updates for its Pro apps, including Logic Pro 11.1, Logic Pro for iPad 2.1, Final Cut Pro 11, Final Cut Pro for iPad 2.1, and Final Cut Camera 1.1. Most notably, the latest version of Final Cut Pro for the Mac includes spatial video editing support and AI-driven features such as Magnetic Mask and Transcribe to Captions. Earlier this month, Apple announced that it has acquired Pixelmator, the company behind popular photo and image editing apps Pixelmator Pro, Pixelmator for iOS, and Photomator. The apps are exclusive to Apple platforms with a focus on user experience and one-off purchasing, unlike many of its rivals. Pixelmator is designed to be a challenger to Adobe Photoshop, while Photomator is a Lightroom competitor. Both Logic Pro and Final Cut Pro were Apple acquisitions, so it's possible that Pixelmator and Photomator may become the next Apple Pro apps with a focus on image editing. It could also fold some of its features into the Photos app. While Apple used to offer a Lightroom competitor called Aperture, it discontinued the app just over a decade ago, and it has never made a Photoshop rival. What exactly Apple will do with the acquisition remains to be seen, but the company has teased "exciting updates to come." See more of Kevin's work over on his YouTube channel "Kevin The Tech Ninja." Visit https://www.selectquote.com/macrumors today for more info!
Alex talks with Ruthie Henderson (@ruthiesmagicalcamera) to explore the bold and vibrant world of creative portrait photography. Ruthie shares her journey into the art of self-portraits, how she found her unique style, and what led her to partner with Adobe Photoshop. Together, they discuss embracing creativity, pushing boundaries, and going "out there" with unconventional self-portraits. Ruthie opens up about her creative process, what it takes to bring her vibrant concepts to life, and how she uses colors like blues, purples, and pinks to make a statement. She also offers advice for photographers interested in experimenting with self-portraits or adding bold elements to their work—encouraging them to let go of insecurities and embrace their unique vision. After the chat, Alex and Ruthie have a little fun with a rapid-fire game, where Ruthie reveals her favorite Photoshop tool, most daring self-portrait, and the gear she can't live without! Connect with Ruthie Henderson: Follow on Instagram: @ruthiesmagicalcamera Connect with Alex Blake: Watch on YouTube: @Alexblakephotography Follow on Instagram: @alexblakephotography Photo Camp Info: photocampinfo.com AI Culling/Editing 30-Day Free Trial: Aftershoot HoneyBook Discount: HoneyBook Don't forget to rate, review, and subscribe to the podcast to stay inspired and support the show!
Send us a textImagine transforming your creative passion into a flourishing source of passive income that fits seamlessly into your busy life as a mom and entrepreneur. Discover how I, alongside a remarkable mom who found overnight success, navigate the digital design landscape, turning creative ideas into profitable ventures. Learn why Adobe Illustrator is my tool of choice for crafting digital products and how it can open doors to endless online opportunities. Explore how to captivate your audience with compelling mock-up images and branding photo packages, crucial for showcasing your digital creations. We'll uncover the secret to tapping into the rising demand for modern photo bundles in the crafting world and how leveraging flat lays with office props can enhance your marketing strategy. From printable planners to personalized mom journals, let's dive into the trending digital products that are shaping the online marketplace.Finally, unleash your creativity with Adobe Illustrator and Photoshop, mastering vectorized clip art, customizable fonts, and unique brushes. With insights from Tila Cunningham's font creation course and tips on digitizing traditional artwork, discover how to stand out in a competitive market. I also share my personal guide on launching a prosperous Etsy shop, filled with tried-and-true strategies from my journey. Access this valuable resource and more at penandposh.com/Etsy-tips, and set your creative talents on a path to sustainable success.Show notes: https://penandposh.com/blogs/podcast/photoshop-vs-illustrator-for-earning-a-passive-income-onlineThanks for listening! Clink one of the links below to. Learn how to design for crafting machines such as Cricut, Silhouette, Glowforge, sublimation or embroidery. Check out my designs on Etsy
Russell Brown began working at Adobe in 1985 as a graphic designer, art director, and the company's 38th employee. Since 1985, Russell Brown has ridden the wave of technological innovation, ushering in the acquisition of Photoshop by Adobe from the Knoll brothers in 1995 and training generations of Adobe employees and industry creatives in the potential of Photoshop. Brown continues to push the limits of creative expression using Adobe technology, such as Photoshop AI. His photography, taken exclusively on iPhone, has gained an extensive following on social media. His work demonstrates the power of modern technology and photo editing. Brown is also known as the boisterous host of live Adobe training courses. In 2024, he will host a hands-on course entitled ‘ Les Cirque Galactique' designed for art directors, designers, and illustrators to learn advanced digital imaging techniques within a real-world project. In this conversation, Brown traces the origins of his creative eye and reflects on the use of AI in the creative process. We discuss his transition from traditional analog mediums to digital and what the future may hold for Adobe Photoshop and the world of AI Photography. Follow Dr. Russell Brown's latest projects on Instagram @dr_brown and explore his Vimeo channel (Russell Brown for a treasure trove of creative content. --- Support this podcast: https://podcasters.spotify.com/pod/show/content-magazine/support
After a flurry of last-second pre-release activity, Microsoft shipped 24H2 a week earlier than expected! Copilot also gets a major update for individuals too, and Copilot+ PCs get more features. 24H2 is here! Last week's Week D updates did finally go out, first to 22H2/23H2 and then to 24H2 That 22H2/23H2 preview update was apparently a hot mess Now Microsoft has issued a fix Windows 11 version 24H2 is fully available. Arm64 ISOs are coming soon The first LTSC version(s) of Windows 11 is now available - Windows 11 Enterprise Long Term Servicing Channel (LTSC) 24H2 + Windows 11 IoT Enterprise LTSC 2024) New Dev and Beta builds, not much new, but new Snipping Tools spreads further Canary build today Copilot Copilot morphs into an AI companion or something Copilot+ PCs are getting new features, including one with a serious Recall vibe Microsoft is trying a different tact with the new AI features - explaining why they can be trusted. Can they be trusted? Microsoft belatedly explains why you can trust Recall As expected, Microsoft does a song and dance on changes to Recall, but notably never thanks the feedback it got from the security community. Good. But this is still a win-win, if just for opt-in and, now, uninstall Google pushes Gemini more in ChromeOS Microsoft 365, More Microsoft finally kills HoloLens 2 Germany has a plan for regulating all of Microsoft, not just the products that fall under the DMA Office 2024 is here for individuals too Intel rejects buyout offer... from Arm? Xbox Xbox announces new games at Tokyo Game Show First Game Pass titles of October reveal a bonanza of Activision titles, is what I wish we could discuss Starfield expansion arrives on Xbox, PC J Allard joins Amazon for some reason Tips and Picks Tip of the week: Get the 24H2, refresh your recovery drivers/setup media App pick of the week: Adobe Photoshop and Premiere Elements 2025 are here RunAs Radio this week: Data Security and Governance with Nikki Chapple Brown liquor pick of the week: Russell's Reserve 10 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to this show at https://twit.tv/shows/windows-weekly Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Sponsors: canary.tools/twit - use code: TWIT 1password.com/windowsweekly flashpoint.io Melissa.com/twit
After a flurry of last-second pre-release activity, Microsoft shipped 24H2 a week earlier than expected! Copilot also gets a major update for individuals too, and Copilot+ PCs get more features. 24H2 is here! Last week's Week D updates did finally go out, first to 22H2/23H2 and then to 24H2 That 22H2/23H2 preview update was apparently a hot mess Now Microsoft has issued a fix Windows 11 version 24H2 is fully available. Arm64 ISOs are coming soon The first LTSC version(s) of Windows 11 is now available - Windows 11 Enterprise Long Term Servicing Channel (LTSC) 24H2 + Windows 11 IoT Enterprise LTSC 2024) New Dev and Beta builds, not much new, but new Snipping Tools spreads further Canary build today Copilot Copilot morphs into an AI companion or something Copilot+ PCs are getting new features, including one with a serious Recall vibe Microsoft is trying a different tact with the new AI features - explaining why they can be trusted. Can they be trusted? Microsoft belatedly explains why you can trust Recall As expected, Microsoft does a song and dance on changes to Recall, but notably never thanks the feedback it got from the security community. Good. But this is still a win-win, if just for opt-in and, now, uninstall Google pushes Gemini more in ChromeOS Microsoft 365, More Microsoft finally kills HoloLens 2 Germany has a plan for regulating all of Microsoft, not just the products that fall under the DMA Office 2024 is here for individuals too Intel rejects buyout offer... from Arm? Xbox Xbox announces new games at Tokyo Game Show First Game Pass titles of October reveal a bonanza of Activision titles, is what I wish we could discuss Starfield expansion arrives on Xbox, PC J Allard joins Amazon for some reason Tips and Picks Tip of the week: Get the 24H2, refresh your recovery drivers/setup media App pick of the week: Adobe Photoshop and Premiere Elements 2025 are here RunAs Radio this week: Data Security and Governance with Nikki Chapple Brown liquor pick of the week: Russell's Reserve 10 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to this show at https://twit.tv/shows/windows-weekly Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Sponsors: canary.tools/twit - use code: TWIT 1password.com/windowsweekly flashpoint.io Melissa.com/twit
After a flurry of last-second pre-release activity, Microsoft shipped 24H2 a week earlier than expected! Copilot also gets a major update for individuals too, and Copilot+ PCs get more features. 24H2 is here! Last week's Week D updates did finally go out, first to 22H2/23H2 and then to 24H2 That 22H2/23H2 preview update was apparently a hot mess Now Microsoft has issued a fix Windows 11 version 24H2 is fully available. Arm64 ISOs are coming soon The first LTSC version(s) of Windows 11 is now available - Windows 11 Enterprise Long Term Servicing Channel (LTSC) 24H2 + Windows 11 IoT Enterprise LTSC 2024) New Dev and Beta builds, not much new, but new Snipping Tools spreads further Canary build today Copilot Copilot morphs into an AI companion or something Copilot+ PCs are getting new features, including one with a serious Recall vibe Microsoft is trying a different tact with the new AI features - explaining why they can be trusted. Can they be trusted? Microsoft belatedly explains why you can trust Recall As expected, Microsoft does a song and dance on changes to Recall, but notably never thanks the feedback it got from the security community. Good. But this is still a win-win, if just for opt-in and, now, uninstall Google pushes Gemini more in ChromeOS Microsoft 365, More Microsoft finally kills HoloLens 2 Germany has a plan for regulating all of Microsoft, not just the products that fall under the DMA Office 2024 is here for individuals too Intel rejects buyout offer... from Arm? Xbox Xbox announces new games at Tokyo Game Show First Game Pass titles of October reveal a bonanza of Activision titles, is what I wish we could discuss Starfield expansion arrives on Xbox, PC J Allard joins Amazon for some reason Tips and Picks Tip of the week: Get the 24H2, refresh your recovery drivers/setup media App pick of the week: Adobe Photoshop and Premiere Elements 2025 are here RunAs Radio this week: Data Security and Governance with Nikki Chapple Brown liquor pick of the week: Russell's Reserve 10 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to this show at https://twit.tv/shows/windows-weekly Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Sponsors: canary.tools/twit - use code: TWIT 1password.com/windowsweekly flashpoint.io Melissa.com/twit
After a flurry of last-second pre-release activity, Microsoft shipped 24H2 a week earlier than expected! Copilot also gets a major update for individuals too, and Copilot+ PCs get more features. 24H2 is here! Last week's Week D updates did finally go out, first to 22H2/23H2 and then to 24H2 That 22H2/23H2 preview update was apparently a hot mess Now Microsoft has issued a fix Windows 11 version 24H2 is fully available. Arm64 ISOs are coming soon The first LTSC version(s) of Windows 11 is now available - Windows 11 Enterprise Long Term Servicing Channel (LTSC) 24H2 + Windows 11 IoT Enterprise LTSC 2024) New Dev and Beta builds, not much new, but new Snipping Tools spreads further Canary build today Copilot Copilot morphs into an AI companion or something Copilot+ PCs are getting new features, including one with a serious Recall vibe Microsoft is trying a different tact with the new AI features - explaining why they can be trusted. Can they be trusted? Microsoft belatedly explains why you can trust Recall As expected, Microsoft does a song and dance on changes to Recall, but notably never thanks the feedback it got from the security community. Good. But this is still a win-win, if just for opt-in and, now, uninstall Google pushes Gemini more in ChromeOS Microsoft 365, More Microsoft finally kills HoloLens 2 Germany has a plan for regulating all of Microsoft, not just the products that fall under the DMA Office 2024 is here for individuals too Intel rejects buyout offer... from Arm? Xbox Xbox announces new games at Tokyo Game Show First Game Pass titles of October reveal a bonanza of Activision titles, is what I wish we could discuss Starfield expansion arrives on Xbox, PC J Allard joins Amazon for some reason Tips and Picks Tip of the week: Get the 24H2, refresh your recovery drivers/setup media App pick of the week: Adobe Photoshop and Premiere Elements 2025 are here RunAs Radio this week: Data Security and Governance with Nikki Chapple Brown liquor pick of the week: Russell's Reserve 10 Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to this show at https://twit.tv/shows/windows-weekly Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Sponsors: canary.tools/twit - use code: TWIT 1password.com/windowsweekly flashpoint.io Melissa.com/twit
In today's podcast, we chat with Boris Eldagsen, visual artist and AI pioneer, and Miles Astray, documentary photographer, on a plethora of issues surrounding AI-generated content. Boris and Miles share a ton of insight into the nature of AI-generated images, from the implications of it becoming more prevalent, the possibility and dangers of the spread of misinformation all the way to the need to rethink how we engage with social media. These are just a few of the points raised in our discussion with them. If you haven't already listened, This episode is part of a wider series tracing the effects of AI on today's creative community. Guests: Boris Eldagsen & Miles Astray Top shot: TOP_SHOT_Eldagsen_Astray_bhpodcast Photo caption: AI Generated Image “The Electrician” vs Authentic Photograph “Flamingone” Photo credit: Collaged diptych: © Boris Eldagsen / © Miles Astray Episode Timeline: 3:40: Boris shares his thoughts on the difference in reception between his and Miles' respective contest entries. 6:34: Discussing the blurry boundaries between editing photographs and generated images. 15:18: Miles shares some of his motivations behind his photo, “F L A M I N G O N E”. 20:12: As AI images become more prevalent what happens when we're flooded with content with questionable basis in reality. 27:24: The pitfalls of generated images and living in a “post-truth” era. 29:37: Episode Break 30:52: The surprising, sometimes idiosyncratic nature of what AI models generate when entering prompts. 42:33: What the lack of guardrails and censorship with AI-generated content means for creativity. 47:55: Discussing the possible dangers of AI-content to the documentary-photography process. 53:07: The opposing nature of social media as a news source and a business. 59:34: The prevalence of fact checking on social media sites. 1:06:53: On the lack of a perfect solution to the problem with manipulated images and the spread of disinformation. Guest Bios: Boris Eldagsen is an acclaimed media artist, photographer, and AI pioneer based in Berlin. His work in photomedia explores the limits of what can be depicted. Using a combination of street photography, staged works, and, most recently, both still and video AI image-making tools, he deals intensively with the subconscious, which inspires him to create new worlds of images. Boris has taught creativity, concept development, and photographic art in both Germany and Australia since 2004. Additionally, he is a member of Deutsche Fotografische Akademie, and is responsible for their online activities. Miles Astray is a multidisciplinary artist who combines writing and photography into art activism. He was inspired by a slow and immersive journey around the world that started in 2012, when he set out to work with grassroots nonprofits for a year. Little did he know this would be the first step of a new chapter of a reinvented life, living and working with local communities in Latin America, Asia and Africa. When he returned home for the first time in 2018, he found home was no longer a place to settle, it was just another place to stop along the path of a greater journey. And, thus he's still out there, not so much to find answers, but to keep asking questions. Stay Connected: Boris Eldagsen Web site: https://www.eldagsen.com/ Boris Eldagsen Instagram: https://www.instagram.com/boriseldagsen Boris Eldagsen Facebook: https://www.facebook.com/boriseldagsen Boris Eldagsen YouTube: www.youtube.com/@boriseldagsen Boris Eldagsen Prompt Whispering Workshops: https://www.promptwhispering.ai/workshops/ Miles Astray Web site: https://www.milesastray.com/ Miles Astray Instagram: https://www.instagram.com/milesastray/ Miles Astray Facebook: https://www.facebook.com/MilesAstray/ Miles Astray Twitter: https://twitter.com/milesastray Boris Eldagsen Podcast Episode: https://www.bhphotovideo.com/explora/podcasts/photography/fake-memories-promptography-and-generative-ai-with-boris-eldagsen Stephen Shankland Podcast Episode: https://www.bhphotovideo.com/explora/podcasts/photography/photography-in-the-age-of-ai-with-stephen-shankland Fred Ritchin Podcast Episode: https://www.bhphotovideo.com/explora/podcasts/photography/photography-in-the-age-of-synthetic-imaging-with-fred-ritchin