Podcast appearances and mentions of Mike Brewer

Let's talk about a sacred cow in the multifamily industry.100% occupancy.Sounds impressive, right?But here's the truth: being fully leased isn't always a win—it could be a warning sign.In this short but powerful episode, Mike Brewer breaks down why chasing 100% occupancy—especially with concessions or rent discounts—can leave real money on the table. Whether you're a property manager, regional leader, or simply passionate about multifamily performance, this is a mindset shift you need to hear.Learn why 96% occupancy with rent growth can outperform a full house—and how to approach rent pushes, renewals, and ancillary income with intention, not emotion.The goal? Optimized revenue. Every. Single. Day.

Want to get selected to speak at your next multifamily conference?Then you'll want to meet Lia Nichole Smith—a creative force of nature and the mastermind behind MainStage Creative, now officially partnered with the MMN. In this special announcement, Mike Brewer and Lia unveil the powerful new collaboration set to revolutionize how multifamily suppliers, speakers, and associations craft their message and command the stage.MainStage Creative isn't just another service—it's a movement built on pitch, prep, and present. From writing winning proposals (RFPs) to designing sleek, on-brand decks to offering top-tier public speaking coaching—Lia and her team are turning speakers into storytellers, and sessions into standing ovations.

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.In today's episode of the Multifamily Collective, Mike Brewer dives into Dom Beveridge's article on “Vogue for Efficiency in Multifamily Operations” and the concept of delocalization of tasks. Mike explores how centralizing certain workflows, like collections, can streamline operations—but also raises a critical question: Are we losing the empowerment of site-level team members in the process?From his experience in multifamily management, Mike shares lessons on balancing centralization with decision-making authority at the property level, highlighting the impact on operational efficiency and resident experience. He also parallels Ritz-Carlton's empowerment approach, emphasizing why quick decision-making matters for brand and consumer satisfaction.Read the full article and explore more insights at multifamilymedianetwork.comDon't forget to like, comment, and subscribe for more actionable multifamily strategies.For more engaging content, explore our offerings at thehttps://www.multifamilycollective.com https://www.multifamilycollective.com/ and the https://www.multifamilymedianetwork.com https://www.multifamilymedianetwork.com/Join us to stay informed and inspired in the multifamily industry!

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.You ready for what's next?In this quick tease from Mike Brewer, we pull back the curtain on one of the most anticipated episodes coming to the Multifamily Collective — a Predictions Special with one of our most trusted supplier partners in the multifamily space.We're talking about what's coming in 2026 and beyond — the trends, the shifts, the tech, and the transformation shaping the next real estate cycle. Whether you're on the buy side, building the cap stack, working the asset, or running the property operations game, this one's for you.Mike sees 2026 as a launchpad — not a landing strip.And if you've been through a few cycles, you already know: those who prepare now will thrive later.Make sure you're locked in for the full-length predictions episode dropping in the next few weeks — part of our Tuesday long-form series. It's going to be insight-rich and actionable.Don't miss it.Like this teaser? Smash that Like. Hit Subscribe. And turn on notifications so you don't miss a minute of the conversation.For more engaging content, explore our offerings at the[https://www.multifamilycollective.com](https://www.multifamilycollective.com/) and the [https://www.multifamilymedianetwork.com](https://www.multifamilymedianetwork.com/)Join us to stay informed and inspired in the multifamily industry!

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.It's Friday evening in Atlanta, and Mike Brewer's got something big on his mind before braving that infamous ATL traffic.Here's the message: Agentic websites are no longer a futuristic idea—they're a present necessity.In this episode of the Multifamily Collective, Mike unpacks a concept that's quickly becoming a must-know for multifamily marketers, property operators, and digital strategists: the Agentic Web.This isn't about redesigning your site just for humans anymore. It's about building web experiences that speak to machines—intelligent agents—designed to serve consumers on their behalf.Think:→ A resident's digital assistant looking for an apartment that fits their lifestyle→ An enterprise AI scanning your site for up-to-date unit availability, pet policies, or amenity details→ Machine-to-machine conversations happening behind the scenes—and your website being the silent, powerful interface that drives it allAs Mike puts it: The future isn't a person landing on your homepage. It's a machine gathering your info to serve a person before they even ask.If you're in marketing, brand, web strategy, or PropTech, this is your call to action.Start designing with the agent in mind—or risk being invisible in the next evolution of consumer behavior.Like what you heard? Smash that Like button, Subscribe, and turn on notifications so you're always one step ahead in the multifamily space.For more engaging content, explore our offerings at the[https://www.multifamilycollective.com](https://www.multifamilycollective.com/) and the [https://www.multifamilymedianetwork.com](https://www.multifamilymedianetwork.com/)Join us to stay informed and inspired in the multifamily industry!

In today's episode of the Multifam Collective, Mike Brewer highlights Gary Gregory's latest book, Super Fantastic Leadership: Daring to Be Not Normal – The Radical Formula to Become a Super Fantastic Leader. Mike shares why this book stands out among Gregory's multiple offerings over the last few years.With a relatable, approachable, and actionable voice, Gary Gregory delivers strategies that you can apply almost immediately to your personal and professional life. Mike gives this book a solid 5-star rating and encourages every aspiring or current leader to check it out. A link to purchase the book on Amazon is included in the show notes for your convenience.

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.You might assume the priciest hire in your multifamily organization is the one with the biggest paycheck. But you'd be wrong.In this episode of the Multifam Collective, Mike Brewer challenges the conventional wisdom about hiring. The truth? Your most expensive hire is the one you rush.It's the one you bring on without vetting, training, or truly understanding. And nowhere is this more impactful than at the site level—where culture is carried, customer experience is delivered, and your brand either thrives or dies.Mike breaks down why logos on resumes don't equal leadership. Why good character beats big-company training. Why critical thinking, agility, and sound judgment matter more today than ever before—especially in a world where AI is automating the easy stuff.This episode is a wake-up call for multifamily leaders who want to build sustainable culture and resilient teams. Boutique, purpose-driven firms are on the rise. Are you ready?Listen in. Think deeper. Hire smarter.Like what you hear?Please like, comment, and subscribe to keep growing alongside the Multifam Collective.For more engaging content, explore our offerings at the[https://www.multifamilycollective.com](https://www.multifamilycollective.com/) and the [https://www.multifamilymedianetwork.com](https://www.multifamilymedianetwork.com/)Join us to stay informed and inspired in the multifamily industry!

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.Have you ever stood at the edge of the ocean—or atop a mountain—and just felt awe?Then why don't we feel that same awe when we look at our own lives?In this episode, Mike Brewer invites us to pause. To reflect. And to marvel—not at nature's majesty, but at the unrealized potential in our daily routines. We waste time. We sleepwalk through life. But we don't have to.Here's what this message will stir in you:The quiet danger of living unintentionallyHow awe isn't just for landscapes—it belongs in your habitsWhy routines aren't bad—but aimlessness isWhat it means to be a beneficial presence in the worldThis episode isn't about property management. It's about soul management.

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.New studio. New city. Same mission.In this episode, Mike Brewer shares a personal story of moving—and uses it as a launchpad to unpack one of the most powerful tools we all have: choice.Inspired by Viktor Frankl's Man's Search for Meaning, this message goes beyond multifamily operations and straight to the heart of leadership, character, and how we navigate adversity.Here's what you'll walk away with:Why the space between stimulus and response is where your power livesHow free will and responsibility intersect in both personal and professional contextsWhy every outcome is shaped by how you choose to respondA timely reminder for multifamily leaders: circumstances don't define you—your response does

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.Here's a question we don't ask often enough:What do you want from life?Not cars. Not bags. Not titles.We're talking about character.In today's heartfelt episode, Mike Brewer challenges professionals—especially those in the multifamily space—to pause and reflect on what truly matters. This isn't about hustle culture or your next acquisition. It's about the internal compass guiding your leadership, relationships, and purpose.We explore:Why intentional reflection trumps reactionHow integrity and resourcefulness shape your professional identityThe danger of letting the world define your valuesWhy deciding what you want changes everythingThe quiet power of focused thought and intentionIf you're in property management, investment, or any corner of the business world, this message is for you. Because the buildings we manage matter—but the people we become matter more.

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.Looking for a silver bullet to boost NOI?It's not PropTech.It's not bonuses.It's not commissions.In this episode, Mike Brewer shares the real secret behind lasting operational success: habits, disciplines, and routines. That's it. Boring? Maybe. Effective? Without a doubt.Here's what you'll take away:Why the most profitable properties are boring on purposeHow lazy leadership kills value with short-term bribesWhat it means to codify and measure habitsWhy “throwing money at problems” undermines your team and your NOIHow to reward performance the right way—through thoughtful, intentional systemsIf you're in this business to create value—not chaos—this one's for you.

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.Looking for a silver bullet to boost NOI?It's not PropTech.It's not bonuses.It's not commissions.In this episode, Mike Brewer shares the real secret behind lasting operational success: habits, disciplines, and routines. That's it. Boring? Maybe. Effective? Without a doubt.Here's what you'll take away:Why the most profitable properties are boring on purposeHow lazy leadership kills value with short-term bribesWhat it means to codify and measure habitsWhy “throwing money at problems” undermines your team and your NOIHow to reward performance the right way—through thoughtful, intentional systemsIf you're in this business to create value—not chaos—this one's for you.

This episode is brought to you by [https://www.ElevateOS.com](https://www.elevateos.com/) —the only all-in-one community operating system.If you're serious about the future of leasing, this is a conversation you can't afford to miss.Mike Brewer sits down with Jacob Carter, founder and CEO of NurtureBoss—a PropTech innovator shaking up the way we think about lead engagement and resident retention in multifamily.With deep roots in software engineering and a sharp eye for scalable solutions, Jacob brings technical chops and visionary thinking to the forefront. Together, we explore:The role of AI in multifamily today and tomorrowHow automation is improving the leasing experience—for teams and residentsJacob's founder journey and leadership insightsWhat's next in PropTech and where smart money is goingThis is more than a buzzword breakdown. It's a peek behind the curtain of one of the fastest-evolving corners of our industry.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.The Multifamily landscape is moving fast—and today's headlines prove it.In this August 4 edition, Mike Brewer breaks down the top five industry shifts you need to understand right now. Whether you're operating on the ground or sitting in the C-suite, these trends are reshaping the way we lease, build, and invest.Here's what's making waves:Micro Units Surge – Seattle and Denver see 15% higher yields on small footprints. Could this be the return of density economics?Blockchain-Based Leasing – RealPage says 20% cost cuts are here for the taking. Smart operators are already diving in.Labor Costs Spike – CBRE highlights a 7% jump that's slowing construction and squeezing supply. Less build means tighter rent dynamics.Phoenix's C-Class Comeback – Yardi Matrix notes a 25% surge in C-class pricing. Price discovery is back—and favoring sellers.Miami's Luxury Market Wobbles – NMHC warns of spiking vacancies (15%+). The shine might be fading at the top end.

In today's episode, Mike Brewer reviews The Seeds of Greatness by Dennis Wheatley, a self-help classic that's been an influential part of the self-help revolution. Mike shares why this book is a must-read, particularly for those just starting their business careers. The Seeds of Greatness focuses on developing character and becoming a beneficial presence in both your professional and personal life. Dennis Wheatley walks you through essential lessons to solidify a strong foundation for success.Mike rates this book an impressive 4.8 out of 5, offering great praise for its actionable advice and character-building wisdom. If you're looking to build a successful career and meaningful relationships, this book should definitely be on your list.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.Let's kick off August with clarity and confidence.In today's episode, Mike Brewer brings you the top five headlines that matter most in Multifamily, plus a fun fact that'll win you trivia points: the Empire State Building has its own zip code—10118.But let's get serious.Here's what's moving the needle in our industry right now:Rent Growth Slows Nationwide – Affordability is the new friction. Yardi Matrix data shows Sunbelt markets softening while the Midwest holds the line.Construction Starts Dip 8% – Input costs are cooling projects. Could this be the reset overbuilt markets like Austin and Atlanta need?Built-to-Rent Booms in Atlanta – 4,000 BTR units are in the pipeline. This isn't just a trend; it's a movement.Cap Rates Rise, Transactions Still Stalled – We're in the messy middle. Buyers wait, sellers hold, and lenders delay the day of reckoning.Vertical Integration Wins – Firms with end-to-end control—from acquisition to operations—are outpacing pure-play third-party managers.This isn't noise. This is signal.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.You ever feel like you're just one step behind in the multifamily game?Let's change that—today.In this brand-new series, Mike Brewer pulls back the curtain on the Top 5 Things You Need to Know Today in Multifamily. Inspired by the quick-hits style of major news outlets, we're bringing you actionable insights, fast.Today's fun fact: 40% of renters in 2025 are prioritizing rooftop decks over gyms. Skyline over squats—who knew?Here's what else is moving the needle in Multifamily today:Rooftop Decks vs. Gyms – Why amenities are shifting and what renters really want.Rent Growth in Odd Places – Austin's rent is rising despite a supply glut. Huh?Tech That Seals the Deal – Smart locks and high-speed internet are behind 20% of re-signings.AI Chatbots at Work – 30% of resident inquiries are now AI-handled. That's not a trend—it's a transformation.Construction & Capital – Costs are dipping while $200B in loans mature. Are we teetering on a wave of distress?Want to stay sharp in a shifting market? You're in the right place.

In today's episode, Mike Brewer reviews The Working Genius by Patrick Lencioni, the creator of the Five Dysfunctions of a Team. While Lencioni is known for his groundbreaking business models, Mike feels that The Working Genius falls short in comparison to his other works. This book introduces a model that helps individuals identify their “working genius” and understand team dynamics better, but Mike feels it might be a bit forced and not as impactful as his previous offerings.Is it worth reading? Maybe, if you have the time, but if you're a fan of Patrick Lencioni's earlier work, you might find this one a bit underwhelming. Watch or listen to Mike's full review to see why he feels this book doesn't quite measure up.

In this episode, Mike Brewer reviews The Bezos Blueprint: Communicating Secrets of the World's Greatest Salesman by Carmen Gallo. This book dives deep into the communication strategies used by Jeff Bezos, offering invaluable lessons for anyone wanting to improve their personal or organizational storytelling. Mike shares actionable insights and key takeaways, highlighting how this book can transform the way you approach both sales and communication. Highly applicable and easy to implement, The Bezos Blueprint is a must-read for anyone looking to elevate their storytelling and sales approach.

Welcome to another quick episode of the Multifamily Collective! Today, Mike Brewer shares his thoughts on how SEO (Search Engine Optimization) is evolving in the multifamily industry and beyond. After listening to insightful podcasts like Multifamily Marketing Today and Tiff Talks Tech, Mike noticed a shift in the landscape of digital marketing.The future of SEO is not about marketing to humans directly—it's about marketing to digital agents that are powered by AI and algorithms. These digital agents will curate, analyze, and present content tailored to individual preferences, narrowing down the choices for consumers, like Mike, making decisions on their behalf.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.I've learned that clarity breeds trust, but a lack of transparency breeds mistrust. Today, let's talk about the one thing that can make or break your team's trust in you.In this episode of the Multifamily Collective, Mike Brewer explores a critical aspect of organizational culture: mistrust and how it often stems from a lack of transparency and clarity. If your team doesn't understand your intentions, expectations, or who's responsible for key initiatives, chaos and miscommunication can quickly follow, eroding trust across the organization.So, what's the solution? Clear communication! Mike discusses how crystal-clear directives and transparent leadership can help build a trust-based culture that drives success. The most important takeaway is that every action, conversation, and decision you make impacts the culture you're creating, and trust is at the heart of it.Clarity breeds trust, and trust is the foundation of a strong culture.A lack of transparency creates confusion and undermines team morale.Every interaction and decision contributes to the organization's culture.If you want a high-performing team and a cohesive, positive culture, make clarity your #1 priority. Tune in to hear more about how transparent leadership can transform your team dynamics and drive success.Don't forget to like, comment, and subscribe for more leadership insights!

We've all heard it before—location, location, location. But what if that's only part of the story?In this episode of Multifamily Collective, Mike Brewer returns fresh from Apartmentalize 2025 to unpack a timeless truth... with a modern twist. It's no longer just about where your asset sits or even who's running it—it's about how you amplify both with AI.Mike lays out the evolving equation of success in the multifamily space:Location. People. AI.Yes, artificial intelligence is the new lever for unlocking efficiency, boosting performance, and freeing up your team to do what matters most—building real relationships.If you're in leadership, investing in PropTech, or just trying to stay one step ahead in the multifamily space, this is one conversation you'll want to catch.Like what you hear? Tap the thumbs up, subscribe to the channel, and join the conversation in the comments below. Your voice helps shape the future of our industry.

Ever feel like life won't stop throwing punches? You're not alone — and you're not powerless.In this episode of Multifamily Collective, Mike Brewer reminds us of a simple truth: adversity is a brutal teacher, but gratitude is the ultimate antidote.When the world feels heavy — when setbacks, surprises, and self-inflicted wounds pile up — Mike shares one practical, powerful habit that grounds you: the gratitude walk.Step outside.Feel the sun.Remember how far you've come.Honor the battles you've survived — and the lessons that built your leadership.This message isn't just about personal growth. It's about showing up better for your teams, your residents, and your communities. Gratitude shapes leaders worth following.If today feels hard, lace up your shoes. Take the walk. Thank the struggle. Use it to fuel what comes next.If this resonates, hit Like and Subscribe. Stay connected for more insights on Multifamily, PropTech, and resilient leadership.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.I'm in Las Vegas for Podcast Palooza 2025 and here's what I'm most excited about…#NAA2025 is finally here, and I've got two panels, a podcast celebration, and a message for our industry pros.I've never been more pumped for NAA – and it all starts tonight at the legendary 1923 Prohibition Bar!Description:Welcome to a special on-location episode of the Multifamily Collective with Mike Brewer! We're coming to you from Las Vegas during NAA 2025, and it's time to kick things off with none other than Podcast Palooza at the iconic 1923 Prohibition Bar. This episode is a heartfelt shoutout to the incredible people making this evening possible: Jennifer Carter, Eric Sharp, Justin Dilley, Lindsay Martinez, and all the behind-the-scenes heroes.

I just experienced one of the wildest nights in multifamily media—Podcast Palooza V2 was insane!#Day1 at NAA 2025 is here, and I've already got lunch meetings, leadership panels, and AI debates lined up.I've never seen energy like this at NAA—Podcast Palooza V2 set the bar for the entire week!Welcome to a fresh episode of the Multifamily Collective with Mike Brewer, coming to you live from Las Vegas during Day 1 of NAA 2025! In this quick recap, Mike reflects on last night's incredible Podcast Palooza V2, hosted by Multifamily Media Network, and gives us a sneak peek into what's coming on the ground floor of the National Apartment Association's Apartmentalize Conference.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.I just learned something game-changing for landlords at Apartmentalize 2025: a federal appeals court ruling that could help property owners reclaim millions lost due to eviction moratoriums!#EvictionBan #LandlordRights #Apartmentalize2025I've got the scoop on how this lawsuit might bring relief to property owners and why you should pay attention.In today's episode of the Multifamily Collective, Mike Brewer dives into a major legal update that came out of Apartmentalize 2025 during the opening session. A federal appeals court ruling now allows landlords' lawsuit over eviction bans to move forward. Here's what this means for property owners, especially those who were impacted by the eviction moratorium during the pandemic.The court decision, handed down on Friday, denies a request for a full court hearing, leaving the door open for landlords to seek potential claims against the federal government. This lawsuit stems from the Biden administration's eviction moratorium that handcuffed landlords from evicting residents who couldn't pay rent, or in some cases, simply refused to.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Imagine this...You're no longer selling to a person.You're selling to their agent.In this episode of Multifamily Collective, we explore the next evolution in leasing and customer engagement: the agentic consumer. The prospect of the future won't visit your website or pick up the phone. Their digital proxy—built on years of preferences, behaviors, and interactions—will do it all for them.Mike Brewer's “Virtual Mike” will request tours, compare square footage, evaluate amenities, and present top options—without Mike lifting a finger.This isn't hypothetical. It's imminent.As we build agentic workforces on the operator side, we must also design our systems to engage with consumer agents. That means new workflows, new interfaces, and a new way of thinking about "customer experience."Leasing will soon be agent-to-agent.Will your community be ready?

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Are you still building campaigns for people?That ship is sailing. And fast.In this episode of Multifamily Collective, I spotlight Moshe Crane's brilliant ZAG Newsletter—a must-read for anyone in the multifamily space. His May 13th entry, “The Marketing Shift,” calls out a major trend: the move from in-house marketing teams to outsourced boutique agencies.But that's not where the shift ends.The real sea change? You're no longer marketing to people. You're marketing to AI.As digital agents become proxies for leasing decisions—filtering, recommending, and even negotiating—it's no longer about how well your brand resonates with Mike Brewer. It's about how well your data structure, SEO, and automation speak to Mike's AI.Legacy marketers must retool. Quickly.Because your future customer? Isn't human.If you're not crafting strategies for the digital proxies that now drive search and selection, you're not just behind—you're invisible.

What if the smartest way to grow your Multifamily company was to build it with fewer people?In this sharp episode of the Multifamily Collective, Mike Brewer revisits a leadership lens every Multifamily operator needs to adopt—C.E.O. Thinking:Automate. Centralize. Eliminate. Outsource.Mike breaks down how this framework isn't just a buzzword—it's a blueprint for how to build faster, leaner, and more resilient Multifamily operations. Whether you're scaling to 5,000 units or just starting out, your competitive edge will come from knowing what to automate, what to centralize, what no longer serves you, and what to hand off to true subject matter experts.He calls out:Why accounting can be 100% outsourcedHow marketing is about to get flattened by cinematic, AI-driven automationAnd why even sacred cows in your organization may need to goThis isn't about eliminating value. It's about removing friction, inefficiency, and unnecessary payroll so your best people can do their best work.Are you building with a CEO mindset? Or are you just running today's playbook in tomorrow's world?Like. Subscribe. Share this with the most forward-thinking person on your team.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.In this episode, Mike Brewer speaks with Mitch Karren, Chief Product Officer at ElevateOS, about the multifamily proptech landscape. They discuss the importance of design, the integration of AI, and the need for effective data privacy measures. Mitch shares insights on how ElevateOS addresses resident needs and enhances the user experience through innovative features and services. The conversation also touches on market trends, the rise of no-code solutions, and the potential for future growth in the industry.Takeaways: -Spring in multifamily signifies a busy leasing season.-Elevator OS is redefining resident engagement in multifamily housing.-Strategic focus is essential for addressing resident needs effectively.-Design plays a crucial role in enhancing user experience.-AI integration can streamline communication and improve service delivery.For more engaging content, explore our offerings at the https://www.multifamilycollective.com and the https://www.multifamilymedianetwork.com. Join us to stay informed and inspired in the multifamily industry!

What if your NOI issues aren't about process—but about perspective?In this episode of the Multifamily Collective, Mike Brewer reframes one of the most overlooked truths in property management: your systems are only as strong as the humans running them. We obsess over tech stacks, efficiency metrics, and centralization schemes—but we rarely pause to ask: How are these tools impacting our people?Mike makes the case for a radical mindset shift—from business-first to human-first. Not soft. Not sentimental. But structurally empathetic. He calls for intentional design around the team member experience—because when your employees are seen, heard, and supported, performance soars.Think of your organization as a hub and spoke.Instead of pushing out stress from the center, start pulling insights in from the edges.Design with empathy. Deploy with clarity.And watch both your team—and your outcomes—transform.If this resonates, Like, Subscribe, and share it with someone building property performance from the inside out.

What if excellence wasn't in the spreadsheet—but in your next five minutes?In this powerful episode of the Multifamily Collective, Mike Brewer redefines what it means to lead with excellence in property management. Inspired by Tom Peters, Mike reminds us: excellence isn't about NOI, occupancy, or rent growth—it's about how you show up.It's in:A hallway conversation without distractionYour calm during a crisisThe way you treat a vendor, resident, or investor going through something realYour presence when a teammate needs you mostMicro-moments are where culture is built. And real leadership lives in those moments.Stop chasing excellence in metrics alone. Start cultivating it in your daily interactions—because when you lead with humanity, the numbers will follow.If this resonates, Like, Subscribe, and share it with someone who needs to hear: your next five minutes matter.

What if your next hire is the biggest disaster your property management company has ever seen?In this raw and real episode of the Multifamily Collective, Mike Brewer confronts a truth most operators would rather ignore: we're recycling too much talent—and it's costing us. The Multifamily industry tends to hire from within its own echo chamber, pulling the same people from the same companies over and over again.The result?New hires come with old habits, ingrained assumptions, and rigid opinions.And that friction between "how we did it there" and "how we do it here"?It erodes culture, trust, and performance.Mike offers a different path—one inspired by brands like Apple:Hire from the outside.Look for blank slates.Prioritize potential over past property experience.Great leasing talent might come from luxury retail.Strong service values might be hiding in the hospitality world.It's time to stop defaulting to “easy” and start designing for long-term cultural alignment.The next 12 months are about quality over convenience. Hire like it matters—because it does.Like, Subscribe, and share this with every Multifamily leader making tough hiring calls right now.

Ever walk past a problem so many times it just became part of the scenery?In this episode of the Multifamily Collective, Mike Brewer shares a personal story from early in his career—a rusty grill, long neglected, that became invisible to everyone until a regional manager pointed it out. That moment sparked a deeper truth: we don't fix what we no longer see.Mike introduces the concept of Indifferent Spectator Syndrome—a silent killer of property performance and pride. It's the mindset that says, “It's not my job.” But the difference between average and exceptional properties? Ownership.Whether it's the paint on a curb or the caulking around a commode, the teams that treat every detail like it's their name on the building create environments that retain residents, attract prospects, and outperform the market.Customer experience begins with what your team believes about the property.And if they believe they own it, your performance will prove it.Like what you heard?Like, Subscribe, and Share this with someone who needs a reminder: excellence starts with ownership.

When emotion runs high and consequences run deep, there's one question every Multifamily leader should be asking:What does right look like—right now?In this episode of the Multifamily Collective, Mike Brewer challenges leaders to pause and reflect when standing at the crossroads of tough decisions. Whether you're dealing with underperformance on a likable team, a conflict between customer service and operational discipline, or a crisis moment demanding action—clarity starts with this one question.It's not about who's nice.It's not about avoiding conflict.It's about aligning your choice with your mission, vision, and values.Mike shares a real-world example: a team that everyone loves, but whose property is underperforming. Great culture, poor results. The answer? Sometimes, the right thing means changing the people—even when it's uncomfortable.Leadership isn't about what feels good. It's about what is good—for the property, the business, and the people you serve.So next time you face a decision, stop and ask: What does right look like?If this landed for you, Like, Subscribe, and share it with someone facing a tough leadership moment.

Too much tech, too many tools, too little clarity.In this episode of the Multifamily Collective, Mike Brewer gets straight to the heart of what's quietly sabotaging team performance and customer experience in property management: complexity.Over the past few years, the Multifamily industry has layered platform on top of platform—AI, automation, centralization, and more—all in pursuit of efficiency. But instead of clarity, we've created chaos. Instead of progress, we've delivered confusion.Mike makes the case for simplicity as strategy, pointing to successful models like Apple—where design, functionality, and user experience all converge into something that's not just sleek, but smart.What would it look like if your team, your residents, and your partners could all say: "I know exactly how this works and why it matters"?That's the power of simplification. And it's the path forward.The next 12–24 months are your chance to scale back the noise and scale up the clarity.If this resonates, hit Like, Subscribe, and share it with a leader who's been drowning in tech fatigue.

AI can schedule tours and answer questions.Sure, that's impressive.But that's not the real breakthrough.In this episode of the Multifamily Collective, Mike Brewer takes us past the surface-level AI buzz and into the real transformative power of artificial intelligence in Multifamily: clean, unadulterated, front-end data.Forget bots that just answer FAQs. Mike argues that AI's true impact lies in eliminating human error and manipulation in the leasing and operations workflow. From prospect to resident, every interaction—application, verification, contract execution, communication, renewals—can be handled by AI with zero friction and total data integrity.Why does this matter?Because for the first time ever, operators will have pure data feeding their systems.Revenue management. Marketing. Asset decisions. Operational strategy.All of it becomes smarter—because the inputs are finally trustworthy.This isn't about replacing leasing teams. It's about building systems that lead to better outcomes—for your team, your residents, and your owners.AI isn't just efficient. It's accurate. And that's where the real power begins.Like what you're hearing?Hit Like, Subscribe, and share this with your RevMan or ops team—it'll change how they think about AI.

The robots are coming to Multifamily—and they're bringing more than just automation.In this bold episode of the Multifamily Collective, Mike Brewer challenges leaders to stop layering AI on top of broken workflows and start thinking like Elon Musk—from first principles. Whether it's agentic AI or humanoid robots like Donna from the Prius Company, the real disruption won't come from efficiency tweaks—it'll come from rebuilding the entire operating model from scratch.Mike shares why simply automating micro tasks is short-sighted, and how true transformation begins when you:Wipe the whiteboard cleanMap your workflows from zero baseRuthlessly eliminate legacy habitsReimagine every customer, employee, and partner journey through an AI lensYou don't get exponential outcomes by making tiny improvements to the past. You get them by blowing up the business model and designing something brand new.This is your invitation to go beyond the buzzwords and actually rearchitect your Multifamily future.Like what you're hearing? Smash Like, click Subscribe, and share this with your most forward-thinking operator.

Want to know a little secret about life and leadership in Multifamily?Your life bends to your assumptions.In this powerful episode of the Multifamily Collective, Mike Brewer pulls back the curtain on one of the most important mindset truths: the direction of your life—and your career—follows the assumptions you make about it. Assume negative outcomes? Your mind finds evidence to prove you right. Assume possibility, growth, and impact? Your mind works just as hard to make that your reality.It's not magic. It's how you're wired.Mike also gives a shoutout to the incredible Kelsey Corey and her podcast Meet Your Next Best Hire, a must-listen for anyone hiring, growing, or leading in the real estate and Multifamily world. Make sure you check it out on the Multifamily Media Network.If your assumptions are bold, your outcomes will be too.Subscribe. Like. Share this with someone who's ready to think bigger.

Artificial Intelligence isn't coming. It's already here.In this urgent and eye-opening episode of the Multifamily Collective, Mike Brewer challenges leaders across the Multifamily landscape to ask a critical question:Are you building for an AI-first future—or just reacting to it?Most operators are still “sprinkling” AI on top of existing systems. Others are blindly trusting third-party vendors who slap on “AI” without fully integrating true functionality. Meanwhile, the real shift is happening under your nose: your team members are becoming AI-first, even if your organization isn't.From ChatGPT to Zapier workflows to rogue automations—your people are innovating fast.And if you're not upskilling, reskilling, and learning how to lead in a blended human-agentic workplace, you're already falling behind.Mike breaks down:The AI buzzword trapWhy you must become a practitioner before becoming a policymakerHow to guide, govern, and grow your AI-aware team in a responsible, scalable wayThis is the leadership challenge of the next decade. Are you ready?Like, Subscribe, and Share this with a leader who needs to hear it—before AI leaves them behind.

This episode is brought to you by https://www.ElevateOS.com—the only all-in-one community operating system.ElevateOS transforms property management by combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app.It uniquely integrates access control, intercoms, package lockers, and thermostats, reducing app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and discover how they can help you enhance your operations.What if your biggest leadership flaw is something you can't see?In this episode of the Multifamily Collective, Mike Brewer unpacks one of the most dangerous threats to effective leadership: blind spots. These aren't just personal oversights—they're cultural drift, communication gaps, and accountability breakdowns that quietly corrode your Multifamily operation from the inside out.The worst part?You often don't see them until it's too late.Mike offers a powerful solution: build structural feedback loops into your organization. Through daily huddles, weekly check-ins, monthly one-on-ones, and quarterly planning sessions—with real agendas and tight timelines—you create a leadership system that surfaces the truth, invites the voices that matter, and keeps your culture aligned.This isn't about meetings for meeting's sake.It's about using meetings to find what you can't see on your own.Want to stay in touch with your team, your mission, and your blind spots? Watch now.Then hit Like, Subscribe, and share this with the leaders you respect.

This episode is brought to you by https://www.ElevateOS.com—the only all-in-one community operating system.ElevateOS transforms property management by combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app.It uniquely integrates access control, intercoms, package lockers, and thermostats, reducing app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and discover how they can help you enhance your operations.In this conversation, Mike Brewer interviews Clark Ebert about the upcoming Apartmentalize event. They discuss the extensive planning and execution involved in creating educational programs, metrics for success, engagement strategies for attendees, and the impact of technology on the multifamily industry. They also touch on the importance of mentorship and leadership in the industry and the exciting keynote speakers lined up for the event.Takeaways:-Clark Ebert has been planning Apartmentalize for 11 years.-The event includes a rigorous selection process for educational proposals.-Metrics for success go beyond attendance numbers.-Engagement strategies are crucial for first-time attendees.-Keynote speakers include Jay Shetty and Simone Biles.-Technology is reshaping the multifamily industry.-Centralization is becoming a common practice in property management.-Feedback from attendees is collected to improve future events.-Creating collision points for networking is essential.-Mentorship plays a significant role in leadership development.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.You've been in the room.That meeting where one voice dominates, sucks the oxygen out, and steers the conversation—even if it's headed in the wrong direction.In this Saturday edition of the Multifamily Collective, Mike Brewer takes on a classic challenge in leadership: how to manage the loudest voice in the room—especially when it's the alpha personality with a strong presence and even stronger opinions. But here's the twist: this episode isn't a takedown of big personalities. It's a blueprint for balancing the room so that every voice can be heard—and the best ideas, not just the loudest, guide the way forward.Mike introduces the concept of the “rudder within the rudder”—the quiet, intentional leaders who steer the ship subtly but powerfully by asking well-placed, catalyst questions like:What is the pure definition of the problem we're solving?What assumptions are we making?What if the opposite were true?If you're a quiet leader—or someone navigating a team with strong personalities—this episode equips you to influence outcomes without overpowering the room.Leadership isn't about being louder. It's about being clearer, smarter, and more intentional.Tap Like, hit Subscribe, and share this with the quiet genius on your team.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.This is it—the final episode of the Thereby Series.And we're ending with one of the most destructive, energy-draining behaviors in any Multifamily organization: victim mentality.In this Multifamily Collective episode, Mike Brewer takes us into the final chapter of “Old Fashioned Leadership: Lessons from the Patio” by David Woods and Brent Douglas. Drawing from lesson six, he unpacks how victim behavior—constant blame, low ownership, endless justification, and emotional martyrdom—sucks the life out of a team.These individuals don't just resist change—they resent it. Every good thing is somehow a problem. Every setback is always someone else's fault. And their behavior acts like a slow poison in your business, wearing down morale, momentum, and mission.But here's the message Mike leaves us with: you can't carry their backpack. Your job isn't to fix them—it's to point them to the tools and put the weight back where it belongs. If they want change, they've got to carry it.If you're a leader in Multifamily, this is a call to clarity. You cannot build a winning culture with victimhood in the room.If this series gave you insight, inspiration, or a sharper edge as a leader—Like, Subscribe, and share it forward. Let's build healthier teams and better businesses.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.You know the type.They show up late.They ignore the rules.They believe the entire organization exists to serve them.In this no-punches-pulled episode of the Multifamily Collective, Mike Brewer confronts one of the most corrosive forces in any business—entitlement. And he doesn't sugarcoat it.Entitlement isn't just a bad attitude. It's a full-blown organizational cancer. These are the team members who reject accountability, manipulate systems, blame others, and suck the oxygen out of every room they enter. They're defensive. Ungrateful. And exhausting to manage.But this episode isn't about blame—it's about clarity.Mike outlines the critical differences between an entitled individual and someone who leads with a heart of service. One poisons culture. The other builds it. If you're serious about scaling impact, moving fast, and creating outcomes with excellence, you must address entitlement head-on.Spoiler: You won't coach it out of them. You'll waste your time trying.Watch now if you're ready to defend your culture, protect your team, and lead with conviction.If this hits home, give it a Like, hit Subscribe, and share it with someone who needs to hear it.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.We all know a “Yeah, But” person.They're in the meeting.They're in the loop.And they're draining every ounce of momentum from the room.In this episode of the Multifamily Collective, Mike Brewer calls out the “Yeah, But” mindset—that exhausting habit of defaulting to downside, dismissing ideas, and derailing creative energy in the workplace. These individuals don't just block progress—they breed fatigue, frustrate teammates, and quietly corrode morale.But here's the good news: the antidote is simple.It's the “Yes, And” leader—the person who brings constructive challenge without shutting down creativity. Mike shows how these people keep ideas alive, bring fresh perspective to past failures, and keep teams moving forward with each other—not against.If your Multifamily organization is serious about building a culture of possibility, collaboration, and can-do energy, you need more “Yes, Ands” and fewer “Yeah, Buts.”Watch now to learn how to shift your culture—one sentence, one mindset at a time.If this resonates, hit Like, Subscribe, and share it with someone who's stuck in ‘yeah but' mode.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Stress is silent—but its impact in your organization is loud.In this episode of the Multifamily Collective, Mike Brewer turns the spotlight on a different kind of disruptor: the high-stress individual.Not to be confused with high drama—who thrives on chaos—high stress shows up as irritability, anxiety, and overwhelm. These are the perfectionists. The over-committers. The internalizers who run full throttle just to escape the weight pressing on them.But here's the hard truth: stressed people stress people.And when that energy spreads, it derails momentum, fractures team morale, and stalls your operations. Mike unpacks the tension between the fast-moving high-stress personality and the calm, measured presence of someone who is “staid in character.” And more importantly, he offers real solutions—breathing, running, meditation, even stretching—to help leaders and their teams discharge that pressure before it spills over.Because leadership isn't about being stress-free—it's about knowing what to do with stress before it starts hurting others.If you're serious about showing up as a beneficial presence in your Multifamily organization, this episode is your blueprint.Like this?Like the video.Subscribe to the channel.And share this with someone who could use a better way to manage pressure.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Have you heard the rumor?There's a Community Boss out there—maybe it's you—who's about to step onto one of the biggest Multifamily stages of the year.In this special Multifamily Collective episode, Mike Brewer shares an exciting opportunity coming out of the Community Boss crew, in partnership with Podcast Palooza 2025 in Las Vegas. Evan is putting out the call for nominations—he's choosing one standout professional from the Multifamily world to join him live on stage for a feature episode of the Community Boss podcast.This isn't just about recognition.It's about celebrating the people who are in the trenches—walking units, checking punch lists, turning over move-ins, and making sure properties shine. The people who show up, lead well, and lift everyone around them. This is your chance to nominate someone who represents what a real community boss looks like.Mike's already putting his nominations in.Now it's your turn.Go to the Community Boss website. Fill out the form. Tell Evan why your nominee deserves the spotlight. Then get ready for Podcast Palooza 2025.Like and Subscribe for more insider updates on what's next in Multifamily.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Ever worked with someone who turns every task into a five-alarm fire?You're not alone.In this installment of the Thereby Series, Mike Brewer breaks down the exhausting reality of high-drama personalities inside your Multifamily organization. These are the team members who can drain your energy, hijack your time, and turn minor issues into major disruptions. But here's the real leadership challenge: how do you identify these individuals, and more importantly, how do you coach or course-correct them before they derail your team?Mike makes a critical distinction between drama and passion. One demands attention. The other earns it.He unpacks why some people respond with poise—what he calls “staid”—while others react like the world's ending. Drawing on wisdom from Viktor Frankl's Man's Search for Meaning, Mike invites you to pause, reflect, and make choices that strengthen culture rather than fracture it.You'll walk away with practical advice on how to lead these personalities—or help them find a better fit—so your PropTech and Multifamily teams can stay focused, steady, and driven by impact rather than emotion.If you're a leader in the Multifamily space, this is your playbook for protecting team culture while amplifying mission-driven momentum.Like what you heard?Hit that Like button.Smash Subscribe.And let's build better teams, together.