Podcasts about Differentiator

Episode 97 addresses one of Mike's hot-button topics:  structuring and conducting effective early-stage sales calls. As he often bemoans when leading workshops, salespeople have to work so stinking hard today to secure an initial meeting with a target prospect, and then they show up and miss the mark by conducting completely ineffective meetings. If your (or your team's) sales calls could use a boost, dive into this compelling interview with sales differentiation expert, Lee Salz, who crafted a fantastic resource titled “The First Meeting Differentiator.”  Lee doesn't hold back, declaring that traditional discovery meetings must die because buyers no longer tolerate one-sided sales interrogations that serve the seller and provide no value to them!  After listening you'll understand why Mike boldly declared in his front cover endorsement, “I cannot think of a salesperson, regardless of tenure or industry, who wouldn't experience a transformative breakthrough from implementing the powerful approach outlined in The First Meeting Differentiator!”  Here's to more effective first meetings and to MORE NEW SALES!   RESOURCES MENTIONED IN THIS EPISODE: The First Meeting Differentiator ___________________________________________ This episode is sponsored by Pursuit Sales Solutions. If you are looking for help adding A-player talent to your team, contact Mike's friends at pursuitsalessolutions.com/weinberg

In this episode of the Move the Ball podcast, host Jen Garrett kicks off a brand-new two-part solo series, The Power Performance Series: Energy, Focus & Execution at the Executive Level. Part 1, titled Energy Intelligence, explores how high-performing executives manage their energy—not just their time—to lead with clarity, endurance, and impact. Jen breaks down the four dimensions of energy—mental, emotional, physical, and environmental—and shares practical strategies, client stories, and executive insights to help you avoid burnout, sharpen your decision-making, and create sustainable momentum. Whether you’re leading teams, navigating high-pressure environments, or striving to elevate your performance, this episode shows you how to harness your energy as the true driver of executive success. Episode Highlights: Energy Intelligence as a Differentiator [4:18]Jen explains that energy intelligence—recognizing, protecting, and directing your personal energy—is what separates top leaders from the rest. The Five Energy Zones [8:02]The episode breaks down mental, emotional, physical, and environmental energy, with actionable advice for optimizing each zone. Burnout Prevention is Strategy, Not Self-Care [18:25]Jen reframes burnout prevention as a strategic system, not just self-care, emphasizing the importance of early warning signs and energy audits. Leadership Energy is Contagious [19:53]The energy you bring as a leader sets the tone for your team and environment—be intentional about the energy you transfer. IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:

In today's episode, Lisa Fine speaks with Susan Cooper, Vice President of Regulatory Compliance Programs and Global Data Protection Officer at Meta, discussing her approach to compliance in the technology sector.  Susan discusses the path that led her to her current role, which is unique as her team is embedded within Meta's product organization. Being part of the product development team allows compliance to work hand-in-hand with product development through their risk review process, which assesses privacy, security, content safety, and financial risks in a centralized process for over 1,400 products per month.  It is part of their processes. Susan also discusses how Meta utilizes “privacy-aware infrastructure,” embedding compliance requirements into standardized, reusable code components that can be used throughout the organization. She also provides some advice for compliance professionals, particularly those who are interested in technology companies, including: Learn to speak “tech” if you want to work in tech compliance. Get to know your stakeholders and their concerns; Keep a growth mindset – be willing to ask questions and learn constantly; and Embrace AI and automation tools to scale your work and keep learning about these tools.

“Ownable originality is about creating something uniquely you—something no one else can do, even if they tried.” — Rob MeyersWhat does it mean to create something that no one else can replicate?In this episode of The Storytelling Lab, Rain sits down with Rob Meyers, Managing Director of the creative studio Versus, to explore the concept of “ownable originality.” Rob shares the philosophy behind Versus—one that prioritizes culture over style, curiosity over templates, and meaning over metrics.The result? A studio that helps brands and creators make work that is not only beautiful, but deeply aligned with who they are.They discuss the evolving landscape of branded content, how more companies are creating their own original documentaries and films, and why traditional marketing models are no longer enough. Rob also explains how a founder-led, culture-first organization can scale without losing its soul—and how his team's creative autonomy fuels both client work and original IP like films, books, and games.If you're looking for a model that balances creativity, commerce, and community, this conversation will inspire you to reimagine your own storytelling strategy.In this episode, you will learn to:Define your brand through culture, not content volume or visual styleBuild a studio or agency that empowers creativity across departmentsMake the case for long-form storytelling and brand-backed originalsBalance client work with internal creative projects to retain passionLead with values and build trust as your most irreplaceable assetFor more storytelling tips and tricks,Visit my website rainbennett.com, orFollow me on TikTok @rainbennett.storyellerFollow me on Twitter @rainbennettFollow me on Instagram @rainbennettFollow me on Facebook @thestorytellinglab Subscribe to my Youtube Channel Hosted on Acast. See acast.com/privacy for more information.

In this episode, we're joined by Lee B. Salz, a leading Sales Differentiation Strategist and bestselling author, known for transforming salespeople into high-performing sales forces. As the founder of Sales Architects, Lee helps companies stand out in competitive markets through tailored sales consulting, coaching, and custom sales playbook development. He also delivers dynamic keynote presentations and workshops that equip sales teams with the tools to win more deals at the right price. Whether you're a sales leader, entrepreneur, or rep on the front lines, this conversation offers powerful strategies to help you differentiate and dominate.  

What does the perfect e-commerce platform look like in an AI era?That's the question Shopify's Chief Design Officer Carl Rivera has set out to answer so this week's episode is all about Shopify's big bet on design and craft as the ultimate differentiator.We go deep into:- What happens when AI makes everyone a 7/10 designer- What most design teams get wrong when casting vision- How design can lead the creation of truly native AI experiences- Why every designer at Shopify is learning to ship to production- Carl's thesis for why designers are severely undervalued in the market- Why Shopify acquired Molly Studio and what it means for how the org works- + a lot morehttps://www.molly.studio/ - design studio acquired by Shopify

Drawing from more than a decade of experience in dermatology, Dr. Rachel Pritzker founded The Derm Collective as a place where clinical care meets aesthetics.Now that cosmetic treatments are a part of her practice, she's not just about fillers and lasers. She still treats acne, moles, and rashes—and takes insurance—while delivering a holistic patient experience that cuts through the noise of aesthetic marketing. Her practice is a calm, trusted space where patients of all generations feel guided, not sold to.Dr. Pritzker shares why culture matters, how growth should be intentional, and why authenticity is the true differentiator in a crowded market. In an industry moving fast, her approach is about being the steady, trustworthy voice patients are looking for.About Dr. Rachel PritzkerDr. Pritzker is a board-certified dermatologist, fellowship trained in cosmetic injectable dermatology and procedural dermatology, and is renowned for her expertise in laser, cosmetic, and dermatologic surgery. She thrives on creating tailored solutions for her patients' unique dermatological concerns, whether addressing rashes and acne, engaging in skin cancer awareness discussions, or delivering cosmetic injectables and laser treatments. Learn more about The Derm Collective North ShoreFollow Dr. Pritzker on Instagram @drrachelpritzkerFollow The Derm Collective on Instagram @thedermcollectivenorthshoreGuestRachel Pritzker, MD, Co-Founder, Board-Certified DermatologistThe Derm Collective North ShoreHostRobin Ntoh, VP of AestheticsNextechPresented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.Let's embark on this transformative journey together where beauty meets business.About NextechIndustry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglowAesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City

Figma's Head of Insights Andrew Hogan joins Peter and Jesse to explore emerging trends in design practice as AI transforms creative workflows. The conversation examines how role boundaries are blurring across product teams, where AI delivers real value versus hype, and design's growing opportunity to lead strategic orchestration in increasingly complex digital experiences.

In this episode, Anthony is joined by M&A expert Silvia Magni to break down how to confidently talk about M&A and corporate finance deals in investment banking interviews — even if you haven't worked on a deal yourself.We cover what interviewers are really looking for, how to structure your answer like a pro, how to use recent or live deals the right way, and the most common mistakes candidates make (and how to avoid them). Plus, why strategic rationale often matters more than just getting the technicals right.Whether you're preparing for analyst or associate-level roles, this is packed with practical advice to help you stand out.

In episode 93 of Brand Story, we sit down with John McNeil, Founder & CEO of John McNeil Studio, for a candid conversation about what it really means to build a brand. From his early days in traditional agencies to pioneering the studio model, John shares how his team helps brands move beyond deliverables to a system where everything from strategy to media to brand experience works together.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/creativity-in-business/https://www.linkedin.com/in/johnmcneil/https://www.johnmcneilstudio.com/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we'll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We're also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) John's Early Agency Years(04:43) Breaking into Creativity(09:04) Founding John McNeil Studio(11:50) Everything is Media(16:00) Rethinking the Brand Process(18:25) The Promise and Pitfalls of AI(24:25) Authenticity as a Differentiator(29:23) Strategy + Creativity as One(48:45) The Power of Brand Labs(51:55) Looking Ahead: The Studio Model

Eliza Jackson, Chief People and Administrative Officer at ButcherBox, joined us on The Modern People Leader. We talked about how operational excellence can protect and scale company culture, how her team built a "work in service of" mindset, and how ButcherBox is using AI agents to unlock capacity—not replace people.---- Sponsor Links:

In this episode, Phil Treadwell is joined by Ray Ellen who breaks down what it means to grow through grit. Ray explores how consistent action, willingness to learn, and letting go of control can unlock new levels of success. Whether it's sacrificing time now to create your “spring” later or surrounding yourself with the right cohort, Ray's message is clear: the people who win are the ones who keep showing up and choosing progress. Ray Ellen is a seasoned real estate professional, content creator, and team leader with nearly two decades of experience. As the founder of Pixel Properties, an award-winning team brokered by REAL, he's helped over 1,000 clients and consistently closes more than 100 homes a year. Ray blends smart marketing, high-performance systems, and strong client relationships to drive results. He's a REAL Mentor and co-host of two national masterminds focused on AI, strategy, and personal growth. A recognized marketing expert, Ray shares his expertise through the tWiRE Podcast and national speaking, helping agents grow through clear strategy and authentic connection. 01:30 Ray Raised His Hand 05:45 The Hard Times are Good Times 09:30 It's Not the Same Race 11:15 All in the Details 16:50 Let Go to Grow 20:00 Showing Up is a Differentiator 23:30 Capability and Willingness 25:50 Create Your Spring 28:15 Sacrifice the Time 32:00 Find Your Cohort 37:10 There's Value in Creativity 39:00 Keep Going or Get Out Connect with Ray: Instagram | LinkedIn | YouTube Join Ray's Book Club! BE IN THE ROOM WHERE GROWTH HAPPENS: M1A Mastermind Group If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW. And JOIN the M1A Text Community: 214-225-5696

Send us a textThis fast-paced excerpt from a workshop at the Build Good Summit dives into journey mapping as a powerful strategy to cultivate donor relationships and build a supporter-centric organization. Designed for forward-thinking leaders in social impact, the session offers hands-on insights into using journey mapping to create a seamless, tech-enabled approach to engaging donors, advocates, and supporters. Participants will explore the essentials of 21st-century journey mapping, incorporating behavioral science, DEI, and AI. Through collaborative activities, you'll learn practical mapping techniques for engaging multi-generational donors (Gen Y, Gen X, Boomers, Matures) and leave with actionable steps for fostering a supporter-centric culture.Participants will get to the walls and work in groups to learn how to use the Stanford Design school approach to mapping. It's a fun session with post it notes, stickies, and more! —⛰️ Don't miss out on the next BuildGood Summit! Sign up to be the first to know about the dates, location and super early bird discounted tickets at www.buildgoodsummit.com  

Too many SaaS companies are leaning on “modern” as their go-to positioning—modern data stack, modern payroll, modern analytics. In this episode, we break down why “modern” isn't a meaningful differentiator, how it fails to connect with what customers actually care about, and what to use instead to build a defensible, outcome-driven brand narrative.

Most founders don't know what their differentiator is. That's a problem. Today, we walk through two paths to help you find a differentiator strong enough to anchor a business. We also help you root out bad differentiators - the ones that'll just waste your time. There's also a story about a Rabbi's wisdom, a founder making decaf coffee, and a poison ivy company I'm obsessed with. Tacklebox - start your company before you quit your jobHow to Find Your WedgeHow to Use Landing Page Tests 00:30 Differentiator Intro01:45 Rabbi Joke05:15 Smooth Jazz05:45 How to Find Your Differentiator06:46 Path 1: Letting a Customer Tell You11:41 Path 2: Four Questions to Pick Your Differentiator19:32 How to Test Differentiators21:00 The Reality of Differentiators (Downer)22:16 The End - Taking Yourself Seriously

Branding is not just fonts, visuals, and colors; when done right, it's what helps you stand out and become top of mind in your field. Going deeper, on LinkedIn, we share the fluffy vs foundational mistakes and missing elements that can keep you from blending in vs standing out on the platform.CONTACT US:Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites. LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/michellejraymond/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://b2bgrowthco.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Michelle B Griffin is an international personal branding & TEDx speaker, author, and LinkedIn™ visibilty expert. As the founder Brand Leaders and with her PYOT.org "Put Yourself Out There" visibility movement and Own Your Lane™ Recognition Roadmap, she helps experts, leaders and audiences position themselves as standout choices in their industry.LinkedIn:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/michellebgriffin/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://michellebgriffin.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Buy your copy on Amazon- The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth -⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://mybook.to/The_LinkedIn_Branding_Book⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://MichelleSquared.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LINKS⁠⁠⁠⁠⁠⁠The LinkedIn Branding Book + Workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Position Yourself Personal Branding Planner⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Business Gold: LinkedIn Company Pages⁠⁠⁠⁠⁠⁠SUBMIT YOUR QUESTION:Simply DM both Michelles on LinkedIn to submit your question for a future episode.

Louisiana native Jared LaJaunie went from quitting school at 17 to leading 65-plus employees, 72 trucks, and four branches of LaJaunie's Pest Control—now tracking $12 million in annual revenue. In this candid sit-down with the Blue-Collar Twins, Jared breaks down the sales grit he learned at Orkin, the mindset shift that doubled his vision, and the family-run EOS machine that keeps it all humming.Buzz EP 207 Jared L MAS… You'll hear: Door-Knock Roots – joining Orkin's late-'90s “Splat” crew and turning 20 straight “no's” into $10 k days.18-Year Overnight Success – nine years to hit $1 M, then a rocket to $12 M by combining EOS with acquisitions like Skeeter Force.Finance Hacks That Sell – why Wise Tack 0 % financing closes termite & wildlife jobs that competitors lose.Culture as a Moat – six-value framework, extreme ownership, and weekly L10s that hold 65 teammates accountable.Family Integration – wife Skye as certified EOS Integrator, sons learning P&Ls before swapping sprayers for spreadsheets.Mastermind Leverage – how groups with Luke Lewis & Maria Sorrentino expanded his vision—and spawned the new Eagles Nest peer network.Future Playbook – doubling again via Gulf-Coast acquisitions, 40 % Poop-Scoop margins on his radar, and grooming the next-gen CEO. Stick around to catch Jared's take on “profit over vanity” and an impromptu debate on the emerging pet-waste gold-rush. From PE Teachers to Pest Control Owners: The Julio Twins Share Their POTOMAC Experience https://youtu.be/HAx9noqsqTo https://www.linkedin.com/in/paulgiannamore www.potomaccompany.com https://bluecollartwins.com Produced by: www.verbell.ltd Timestamps (podcast.co-ready) 00:00 – Cold-open: Jared on culture and integrity 00:35 – Intro & Louisiana roots 01:15 – High-school dropout, early hustle, marriage at 18 02:50 – Joining Orkin as a $10/hr termite tech 05:55 – Door-knock “Splat” team lessons & mindset shift 08:05 – Branch-manager years, then running a $3 M independent firm 11:00 – Launching LaJaunie's on Jan 1 2008 13:30 – Solo-op to first admin hire; seven trucks by Year 3 18:15 – Self-financing termite jobs; switching to Wise Tack 0 % plans 24:20 – Nine years to $1 M; doubling vision with mastermind help 28:30 – BHAG: Gulf-Coast expansion & doubling again by 2025 29:50 – Acquiring Skeeter Force; lessons in mosquito markets 32:45 – Family salvage-yard backstory & entrepreneurial DNA 33:25 – Today: 65 staff, 72 trucks, $12 M top-line 36:40 – Running EOS—Jared as Visionary, Skye as Integrator 38:00 – Conferences, Ascension Leadership, and constant up-skilling 42:00 – Side ventures (Stereopure, CAT 4) and why poop-scooping tempts him 45:55 – Differentiator: living the core values every day 48:00 – Eagles Nest mastermind launch with Skye & Maria Serraino 50:05 – Main Street Mogul podcast and giving back 52:45 – Rough Stuff reveal: twins' own pet-waste startup 54:00 – Wrap-up & Puerto Rico invite 59:00 – Outro & Masterclass CTA

In this Spotlight Series interview, Catherine Dummitt, VP of Marketing at Narvar, explains how the post-purchase journey is evolving from a cost center to a powerful “trust center.” With insights from over 42 billion consumer interactions annually, Narvar is helping retailers rethink shipping, returns, and communication to boost loyalty, reduce costs, and drive revenue. From AI-driven delivery confidence to smarter shipping perks, this is a must-watch for anyone shaping the future of e-commerce. Key Moments: 0:08 – 1:15 | Meet Catherine Dummitt, VP of Marketing at Narvar 1:16 – 2:44 | What Narvar is and how it powers post-purchase personalization 2:45 – 4:45 | Why delivery confidence is replacing speed as the top consumer priority 4:46 – 6:27 | The shift from instant gratification to brand trust and delivery reliability 6:28 – 9:10 | The new role of communication and clarity in reducing delivery anxiety 9:11 – 12:21 | Strategic free shipping and perks — not one-size-fits-all 12:22 – 14:59 | Using Narvar's data to help brands personalize offers and reduce cart abandonment 15:00 – 16:46 | How communication impacts repurchase behavior and lifts revenue 16:47 – 18:35 | Turning tracking pages into branding and engagement opportunities 18:36 – 21:00 | Why post-purchase should be treated as a “trust center,” not a cost center 21:01 – 23:00 | Shipping protection, porch theft anxiety, and new revenue streams 23:01 – 24:27 | What's next: Narvar's AI engine Iris and the evolution of predictive personalization 24:28 – 25:14 | How to connect with Catherine and the Narvar team #Narvar #retailinnovation #PostPurchaseExperience #ecommercestrategy #retailai #customerloyalty #ordertracking #shippingsolutions #retailtransformation #PredictabilityIsProfitability Music by hooksounds.com Sponsored Content

What does passion really look like on a product team? In this episode, Hannah sits down with Norma Løvhaugen, VP Strategy at Neat, to unpack how passion fuels team collaboration, customer empathy, and a culture of innovation. They explore the difference between building products with passion versus simply shipping features—and why that distinction matters more than ever in an age of generative AI.Norma shares how Neat channels passion into a uniquely cohesive product experience, from obsessing over fabric swatches to translating human nuance into video conferencing. It's a conversation about ownership, trust, and the magic that happens when design and engineering speak the same language (and respect each other's craft).Resources from this episode:Subscribe to The Product Manager newsletterConnect with Norma on LinkedInCheck out Neat

Ever walk past a problem so many times it just became part of the scenery?In this episode of the Multifamily Collective, Mike Brewer shares a personal story from early in his career—a rusty grill, long neglected, that became invisible to everyone until a regional manager pointed it out. That moment sparked a deeper truth: we don't fix what we no longer see.Mike introduces the concept of Indifferent Spectator Syndrome—a silent killer of property performance and pride. It's the mindset that says, “It's not my job.” But the difference between average and exceptional properties? Ownership.Whether it's the paint on a curb or the caulking around a commode, the teams that treat every detail like it's their name on the building create environments that retain residents, attract prospects, and outperform the market.Customer experience begins with what your team believes about the property.And if they believe they own it, your performance will prove it.Like what you heard?Like, Subscribe, and Share this with someone who needs a reminder: excellence starts with ownership.

We're back with a Startup Spotlight episode on the Fireside PM podcast. It's not every day you get to speak with someone who's straddled the worlds of architecture, gaming, AI, and robotics—and managed to turn those disparate threads into a startup tackling one of the most important problems in our robotic future.Steven Ren, the co-founder and CEO of Palatial, joined me from Lower Manhattan to share the winding journey of his company—from Cornell's architecture school to optimizing simulations for robot training at scale. We went deep on the technology, market evolution, and product insights he's picked up along the way—and there are dozens of takeaways here for early and mid-career PMs, especially those building infrastructure, devtools, or working in AI-adjacent spaces.From Watercolors to Headsets: The Early SeedsSteven didn't grow up dreaming of building tools for humanoid robot training. He actually wanted to be an architect—and studied architecture at Cornell. His turning point came in a multidisciplinary studio class led by Don Greenberg, a legend in computer graphics.“He was always trying to get architects to work together with the CS people… and that really opened my eyes to what immersive tech and real-time rendering could do for communicating spaces.”This interdisciplinary exposure planted the idea that real-time, explorable 3D environments could fundamentally improve how people visualize, design, and collaborate around spaces—both physical and digital.He got a taste of this while at Tesla, working on Giga factory expansion. The rapid pace of construction caused costly design coordination issues, and Steven built a prototype that stitched disparate CAD formats into a fly-through simulation using Unreal Engine.“I put together a pipeline that optimized and converted all the CAD designs into an Unreal Engine level—basically a big game—so they could fly around and see how everything fit together.”It helped prevent expensive errors and even became a tool for internal storytelling. That experience solidified his conviction: digital twins weren't just cool—they were valuable. He knew he wanted to build a company that scaled that capability.Pivot 1: From Architecture to OptimizationThe initial Palatial concept was ambitious: a cloud platform where architects could upload CAD files and get back interactive, game-like visualizations that clients could explore in the browser.Sounds great—until you realize how unpredictable CAD file structures can be.“Every software is different, and everyone uses the software differently. You have to make foundational translations between how engineers organize a scene and how game engines expect it.”Instead of a tidy black box, they were faced with a combinatorial nightmare of input variability. Worse, customers didn't want a finished result—they wanted control over how their designs were rendered and experienced.So they pivoted. The new insight: the universal pain point was optimization. Making the scenes look and perform well across platforms.Enter: Palatial as a plugin for Unreal Engine. The new tool became something like “CCleaner for your 3D scene,” scanning for inefficiencies and letting users apply best-practice fixes with a few clicks. Lighting, texture mapping, model merging—all simplified and standardized.“Even if you don't understand what's going on, the idea is that you can arrive at a much more optimized project… and sometimes better-looking too.”If you're a PM shipping developer tools or plugins, take note: this pivot exemplifies how deep user testing can uncover the narrow wedge feature that wins adoption—before expanding.The Aha Moment: Simulations, Not ShowcasesDespite the optimization plugin gaining traction, Steven and the team began to spot a different kind of demand: robotics companies were building millions of virtual environments for training and testing.“You need like hundreds of thousands of environments to teach the robot all the different variations of the world it could come across.”Today, many of those teams manually build 3D scenes—or worse, ask ML engineers to fumble their way through creative tasks. It's expensive, inconsistent, and distracts from core innovation. Steven saw a gap Palatial was well-suited to fill.So they pivoted again.Now, Palatial is focused on powering massive-scale, high-fidelity simulation environments—starting with objects and scenes that train robots to physically manipulate the real world.PM Takeaway #1: Don't Fear the Pivot—Engineer for ItMost PMs are taught to avoid scope creep, but what Palatial did is different. They bet on a market's inevitable evolution (robotics), built a wedge feature (optimization), and used that to find the real platform opportunity (simulation infrastructure).Steven put it plainly:“It's been a winding journey. We thought we'd serve architects, then realized robot developers had the same need—but at far greater scale.”This is a playbook for product leaders:* Find a general pain point across verticals (in Palatial's case: messy 3D pipelines)* Build a useful component (e.g., optimization plugin)* Watch for the industry that experiences that pain at 10x scale (robotics vs. architecture)PM Takeaway #2: Build for Openness, Not Lock-InAnother strategic decision: rather than offering a fully walled-off end-to-end platform, Palatial focused on modularity.“We're going to offer this as an API so teams can build generation into their existing pipeline… and just use that piece.”In a world where AI stacks are increasingly bespoke, trying to own everything can backfire. By being composable, Palatial makes itself easier to adopt—especially for developers already invested in internal tooling.Whether you're in devtools, AI, or infra, this is a good reminder: great platforms start by being great plugins.PM Takeaway #3: Product-Market Fit Might Be a Who, Not a WhatPalatial didn't change their core tech—they changed the user.Same backend pipeline. Same rendering engine. But by shifting from architects (low frequency, high customization) to robotics engineers (high frequency, high fidelity), they unlocked a recurring, sticky use case.“We realized this isn't about showcasing a single building. It's about training robots through thousands of virtual environments—and those environments need to look and behave like the real world.”This kind of vertical shift is especially relevant in today's AI world, where many companies sit atop general capabilities. The biggest opportunities often come from narrowing the audience, not the scope.PM Takeaway #4: Speed is the New MoatIn one of my favorite moments, I asked Steven how he thinks about competitive defensibility.His answer:“There's no such thing as a technological moat anymore. The moat is speed—having a nimble team that can iterate fast and adapt.”We've heard echoes of this across the startup world, but it hits especially hard in AI and frontier tech. If you're leading a PM team, ask yourself: are you shipping faster than your competitors can copy you?And if not, why not?PM Takeaway #5: Accuracy Will Be the Differentiator in the Robot EraOne thing Steven emphasized again and again was realism. In order for simulation-trained robots to be effective, their environments must behave like the real world. That means physical properties, lighting conditions, and object metadata all matter.“There's no point in generating data if it doesn't match reality. You can generate as much crappy data as you want—it's like oversweetened candy. You don't want it.”In other words: in the age of synthetic data and generative tools, quality—not just quantity—will win.As a PM, that might mean:* Prioritizing fidelity over speed when the stakes are high* Partnering with domain experts to tune your models* Making room for manual curation and validation—even if it slows you downPM Takeaway #6: Be Willing to Outgrow Your Initial MarketSteven was candid about the limits of their original architecture play:“It was kind of a one-and-done thing. There's a bigger market where you need many environments, all the time.”This highlights something I often tell coaching clients: your first ICP (ideal customer profile) is often just a foothold. Pay attention when your usage data, pricing power, or support requests point to higher-value customers in adjacent markets.Where Palatial Is HeadedToday, Palatial is in the middle of rolling out their MVP for simulation-ready 3D asset generation. These aren't just pretty models—they contain metadata about mass, bounce, physics, and more, making them usable for training and validation.They're also building the tooling to generate full environments from those assets and optimize them for scale.Eventually, Steven sees a future where the robots themselves are capturing and syncing environments in real-time:“Eventually this will be onboard the robots. As they walk around, they'll translate what they see into a digital twin—and train on that in the background.”That vision is a long way off. But Palatial is betting that when we get there, infrastructure like theirs will be indispensable.Final ThoughtsIf you're an early or mid-career PM, a few questions to reflect on:* What new verticals are quietly developing the same problems my team is already solving?* Is there a simpler, standalone piece of my product that could become a wedge?* Am I over-investing in platform scope vs. developer modularity?* Is my team fast enough to stay ahead in a post-moat world?If you want to stay close to the frontlines of robotics infrastructure—or you just want to learn from a founder iterating in public—follow Steven Ren and check out palatialxr.com.And if your own company is navigating complex product strategy decisions or early-stage growth hurdles, I offer one-on-one coaching at tomleungcoaching.com, and product consulting and startup advisory services at paloaltofoundry.com.OK, enough pontificating. Back to work, team. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit firesidepm.substack.com

In this episode of the Experience Strategy Podcast, hosts Aransas Savas, Joe Pine, and Dave Norton discuss Tony Bates article in Fortune Magazine on the intersection of empathy, AI, and customer experience. They explore how empathy is often seen as a critical component in business interactions, especially in the context of AI's role in enhancing customer service. The conversation delves into the nuances of sympathy versus empathy, the importance of emotional jobs in customer interactions, and the need for businesses to differentiate themselves through human elements in an increasingly automated world.  Chapters 00:00 Introduction to Experience Strategy Podcast 01:50 The Role of Empathy in AI and Business 06:43 Sympathy vs. Empathy in Customer Experience 12:12 Emotional Jobs and AI's Role 14:55 Human Element as a Differentiator 20:56 The Future of AI and Experience Strategy Read more here: https://fortune.com/article/ai-empathy-business-customer-loyalty-tech/?utm_source=search&utm_medium=suggested_search&utm_campaign=search_link_clicks Register for the free membership in the Collaboratives here: https://www.thecollaboratives.com/contest Sign up for the Experience Strategist Substack here:  https://theexperiencestrategist.substack.com  

Send us a text

Send us a text

In this Alternative Allocations podcast episode, Christine and Tony discuss the evolving landscape of high-net-worth client demands, particularly their growing interest in alternative investments. Christine emphasizes the importance of advisors developing a strategic approach to alternatives, including the need for client education and the role of IWI in providing training and resources. The episode also highlights the challenges and benefits of incorporating alternatives into investment strategies and the rise of specialized teams in wealth management. Christine Gaze, CFP®, CIMA,® is the Founder and Managing Partner of Purpose Consulting Group, where she leads the development of innovative practice management programs that empower financial professionals to grow with purpose. Christine has held a variety of influential leadership roles across the financial services industry, including Head of Practice Management at TD Ameritrade, Managing Director of Professional Development at AllianceBernstein, National Sales Manager for Lending at Prudential Securities (now Wells Fargo), and Executive Director at Morgan Stanley. Christine specializes in research-driven insights and custom content that drive measurable business results. Purpose Consulting Group's signature program, Planning with Purpose™, equips advisors with the knowledge and confidence to make wealth planning central to their practice. Christine also leads development of the annual Changing Fee Landscape guide, the industry's go-to resource on financial planning fees. She has published a variety of white-label programs on high-performing teams, intergenerational wealth transfer, advanced planning advice for high-net-worth clients, and longevity planning. Passionate about lifelong learning and giving back, Christine also serves on several professional and community boards including The Community Fund of Darien and the Investments & Wealth Institute, where she is currently Board Chair. She lives in Darien, CT with her husband and two college-age children, and is always up for an adventure — especially if it involves hiking, biking, or discovering great food. Enjoying Alternative Allocations? Please take a moment to rate and review us. Your feedback helps us deliver more insightful episodes on alternative investments! Resources: Christine Gaze, CFP(R), CIMA(R) | LinkedIn Investments & Wealth Institute: Posts | LinkedIn Alternatives by Franklin Templeton Tony Davidow, CIMA® | LinkedIn

The “Buy Now” button may look simple, but what happens behind the scenes makes or breaks customer satisfaction. This episode explores why marketplace automation is no longer just an efficiency play—it's a frontline strategy for delivering the kind of consistent, fast, and frustration-free customer experience consumers expect.We break down the hidden costs of disconnected systems, the real-world impact of automation on brand loyalty, and how companies like Expondo used backend improvements to drive a 300% revenue increase. Plus, we walk through five questions every business should ask to assess if their operations are CX-ready.Whether you're managing one marketplace or twenty, this is a conversation about turning operational complexity into competitive advantage.What You'll Learn in This Episode:

On this episode of the Private Equity Value Creation podcast, Shiv speaks with Amanda Kim, Principal at Avante Capital Partners. As a majority women- and minority-owned private credit and structured equity fund, the team at Avante Capital Partners uses their unique insights and network to win deals, generate better returns and help women advance in the private equity world. Learn how focusing on a positive social mission can be a value-add rather than a cost, why it's vital to find a competitive edge in the current investment market, how to build a supportive and productive community, and the advantages of having a diverse investment team.

Why do residents leave? Why do prospects walk away?Often, it's not rent or amenities—it's silence.In this episode of Multifamily Collective, Mike Brewer brings the heat on what truly separates thriving properties from the ones stuck in the mud: radical prioritization of response and resolution. The phone rings. The emails stack. And too often, the customer gets lost in the shuffle. But it doesn't have to be that way.Mike challenges Multifamily leaders to make customer response their bonfire—the thing they rally around. He unpacks how quick replies and swift solutions don't just boost resident satisfaction—they spark loyalty, retention, referrals, and reputation.

Why do residents leave? Why do prospects walk away?Often, it's not rent or amenities—it's silence.In this episode of Multifamily Collective, Mike Brewer brings the heat on what truly separates thriving properties from the ones stuck in the mud: radical prioritization of response and resolution. The phone rings. The emails stack. And too often, the customer gets lost in the shuffle. But it doesn't have to be that way.Mike challenges Multifamily leaders to make customer response their bonfire—the thing they rally around. He unpacks how quick replies and swift solutions don't just boost resident satisfaction—they spark loyalty, retention, referrals, and reputation.

Imagine building a recruitment firm where every placement creates an actual positive impact. That's exactly what Leo Hewett did with Core3 — and this is how he made it happen.   After over a decade of experience working for large corporates up to Director level, Leo decided to take the plunge and launch his own ethical recruitment business, Core3 -specialising in Finance & Accounting talent.    Alongside their B Corp certification, Core3 are proud to have won multiple awards since launching in 2022, including REC's 'Start up of the year' (2023), and Business Leader's 'Business of the Year' (2024).   Episode Outline and Highlights [03:23] The story on how Leo's mom inspired him to give back to the community through recruitment. [08:43] What inspired Leo to launch Core3? [15:30] A purpose-driven recruitment firm: how Leo set up their organization differently. [28:33] How making a difference can easily attract talents. [30:39] Highlights and challenges in Core3's growth journey. [34:59] Strategies on reactivating past clients. [37:15] ROI from building a personal brand on LinkedIn. [40:41] The practicality of following through with a voice note after a LinkedIn connection or engagement. [43:10] Developing an inner-circle community to add value. [51:50] Bringing in experienced hires in your team. [57:15] Overcoming two setbacks when scaling: Culture & Cashflow. [1:05:31] Most meaningful metrics Leo and his team focus on.   Building a Purpose-Driven Recruitment Firm   Leo reached director level at Robert Half and was detached from billing for years. During the COVID-19 pandemic, he led his team on hands-on recruitment and rediscovered that he still enjoys doing it. With an unexpected inheritance, he built a financial buffer which helped him establish Core3. He established his business in a way that is very much different from most recruiting firms: by being B-Corp Certified!   B-Corp certification acts as a "fair trade" equivalent for businesses, signaling that Core3 is committed to high ethical standards and strong ESG (Environmental, Social, and Governance) credentials. Core3's decision to pursue B-Corp certification was driven by a desire to embed impact into the business model and stay accountable to ethical standards. The certification also enhanced its attractiveness to stakeholders who value purpose-driven businesses.   “The values are more than words written on a wall and people love the culture and work I'm working here. But it's, it's different because you can feel it every single day. Because we've given 3% of revenue to these three good causes that we support. Every consultant feels it with every placement. The client, after every placement, gets a menu of which charity they would like to choose where that 3% of this placement will go,” explained Leo.   Another way that Core3 engages with its community is by building inner-circle groups.   Adding Value Through Inner-Circle Groups Leo and his team have strategically built value-driven communities to foster meaningful conversations among finance professionals. The approach began with the Conscious Finance podcast, which explored finance's role in meaningful change. As the podcast gained traction, clients expressed interest in deeper discussions, leading to the creation of roundtable events. These roundtables bring like-minded professionals together to discuss shared challenges in an open, collaborative environment. There are challenges in hosting events for these inner circles, such as resource, time, and event costs. However, Leo shared the benefits in adding value to your niche community by developing these inner circles:   Stronger Client Relationships – Moves Core3 beyond transactional interactions, making them a trusted partner rather than just another recruiter. Enhanced Brand Authority – Hosting and facilitating discussions positions Core3 as thought leaders within the industry. Exclusive Networking Opportunities – Clients benefit from valuable peer discussions and insights, making them more likely to stay engaged with Core3. Self-Sustaining Communities – With ongoing engagement via messaging platforms, these groups create lasting professional connections beyond Core3's direct involvement. Business Growth & Differentiation – Unlike traditional recruiters focused solely on job placements, Core3 creates a deeper, more meaningful engagement model that attracts both talent and businesses.   By fostering these high-value, non-sales-driven communities, Core3 successfully differentiates itself from competitors and creates lasting relationships with finance professionals.   The Challenges of Scaling Your Business Another topic that I can relate to is how Leo dealt with two main challenges when scaling his business. He shared the two main areas where he struggled: culture and cash flow.   For culture, defining and embedding a strong culture was difficult in the early stages. Lack of clear values and behavioral expectations made it hard to create a positive and cohesive environment. To overcome it, Leo did the following:   Setting Clear Standards from the Start Involving the Team in Defining Culture Hiring the Right People   In terms of cash flow, Leo's corporate background did not give him solid exposure in managing cash-flow directly. Although his business was thriving in its first year, the geopolitical situation in Ukraine and Russia affected his business, leading to a 6-month loss-making.   To overcome this, Leo implemented action points such as:   Increased Accountability and Visibility: The team collectively committed to improving processes, tracking performance, and holding each other accountable. Shift from Inputs to Outputs: Rather than focusing on meaningless KPIs (e.g., "how many calls did you make today?"), they focused on more meaningful metrics like conversion ratios and actual results. Implemented OKRs (Objectives and Key Results): This allowed the team to focus on high-impact goals and measurable outcomes, rather than just activity. Strengthened Team Collaboration: The team took ownership of the problem and worked collectively to improve performance and cash flow.   Core3 survived the six-month loss-making period without losing a single team member.   Leo Hewett Bio and Contact Info After over a decade of experience working for large corporates up to Director level, Leo decided to take the plunge and launch his own ethical recruitment business, Core3 -specialising in Finance & Accounting talent.  He believes that business has a bigger role to play in society than just making a profit. Being future-conscious and aware of how our actions affect people and the planet is more important now than it ever has been.    This is why Core3's purpose is to pioneer the ‘Conscious Recruitment' mindset; putting people, planet and progress first. Pledging 3% of sales to their local community and the environment.    Alongside their B Corp certification, Core3 are proud to have won multiple awards since launching in 2022, including REC's 'Start up of the year' (2023), and Business Leader's 'Business of the Year' (2024).   Leo on LinkedIn Core3 website link The Conscious Finance Podcast links Core3 on Facebook Core3 on Instagram Core3 on X Core3 on YouTube   People and Resources Mentioned   Start With Why by Simon Sinek   Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach   Subscribe to The Resilient Recruiter   If you've been enjoying the podcast, please take two minutes to leave a review. Your review is greatly appreciated because it helps us attract a bigger audience and help more recruiters.

When your brand positions you as the only choice, clients stop asking how much and they start saying, “how do I sign up?” That's the power of this often overlooked brand positioner – your unique energy. When you sound just like your competitors, your audience can easily get confused. They will “price shop” or respond to the flashiest marketer. But when your authentic self shines through the noise, your brand becomes compelling and irresistible, positioning your offers to stand out because of your “secret sauce.” Today, I dive deep into the concept of differentiation and introduce what I call the fourth and most powerful differentiator – your brand energy. This isn't just about demographics or what you sell; it's about embracing your unique energetics and letting it become a powerful connection point with your audience. Many of us hide parts of ourselves, fearing they'll repel potential clients, but those deep, sometimes painful stories are exactly what can drive connection and trust. In episode 430 of the Amplify Your Success Podcast I outline the three widely recognized differentiators—who you work with, what you specialize in, and how you do it—but where real transformation lies is in your brand energy, how you're authentically you, and how you resonate on an unseen level. I'll show you how owning your signature vibe, telling emotional stories, and exposing your authentic quirks can make you unforgettable.  I'd love to hear what resonates with you and how you plan to amplify your brand's presence. Drop me a note, and let's continue the conversation on embracing your most compelling differentiator.   Key Takeaways:  00:53  The three commonly understood areas of differentiation, and why some of them have stopped working.  03:56  Discover how your unique energy can be a powerful competitive edge in engaging deeply with your audience, setting you apart in a crowded market 04:50  5 key areas of your brand energetics that set you apart.  07:04  How to deepen your emotional resonance through storytelling to create connection, and become memorable, differentiating yourself.  09:41  How storytelling moves people into action.  10:10  Discover how embracing and sharing your unique traits, like navigating health challenges, can foster authenticity and deeper connections with others. 11:23  How your quirks can become part of your brand energy and what you're known for.  12:20  The difference between your quirks and what you want to be known for, vs leaning into your wounds and your origin story as a catalyst for connection. 14:12  How to build an authentic bridge of trust from the world that your ideal clients are in and the world that you're now in by sharing your journey. 14:42  Learn how embracing a bold stance and confidently sharing your unique 'lighthouse message' can cut through the noise and attract your desired audience.  16:39  Discover how to confidently embrace and articulate the parts of yourself that feel uncertain, as well as how to leverage your unique brand energetics to attract and engage your ideal audience.   Resources Mentioned in This Episode:   Blog Post: 6 Reasons You Should Specialize As a Coach FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here

Matt Breitfelder, Partner, and Global Head of Human Capital at Apollo in conversation with Bridget Walsh, EY Global Head of Private Equity. In this episode Matt shares his insights about the role of talent and optimising personal performance in the asset management industry. The views of third parties set out in this podcast are not necessarily the views of the global EY organization or its member firms. Moreover, they should be seen in the context of the time they were made.

Episode 335: Customer Experience is the New Differentiator (Dan Gingiss) by commonsku

Let's talk about service. Specifically, how great service stands out in a crowded marketplace.I had lunch at a Mexican restaurant in Canton, Georgia, and the experience was flawless. Seated in under a minute. Drinks in another minute. Food arrived quickly. And then—this was the kicker—someone actually came over and asked how the service was.That simple question stuck with me because, let's be honest, great service is getting harder to find—especially in large, corporate-run businesses. Yet, in independent restaurants, boutique businesses, and customer-first cultures, service remains a priority.And guess what? The same principle applies to multifamily.Do you respond quickly to inquiries?Do you make every interaction feel personal?Do you ask your residents how their experience is—before there's a problem?If you want to differentiate your property, your leadership, and your business—double down on service. It's what keeps people coming back.

How do you stand out when every SaaS feature can be copied in months—if not weeks? Join us as we chat with Melissa Rosenthal, founder of Outlever and former Chief Creative Officer at ClickUp, on whybrand is the true competitive moat for today's software companies. From blending brand and performance marketing to leveraging content as the ultimate pipeline builder, Melissa shows us how the old playbook is dead—and how to thrive in 2025 and beyond.Featuring: Melissa Rosenthal, Founder of Outlever (BuzzFeed & Cheddar alum)Topics Covered:Why product parity means brand is more crucial than everHow to incorporate brand into every piece of your marketingOutbound vs. content: Who wins in the AI era?The new golden rules for building trust, credibility, and authorityDon't miss this deep dive into the bold moves your SaaS brand needs to break through the noise.

Adam Ward (founding partner, Growth by Design) discusses the current landscape of executive hiring in people/talent roles, particularly the prevalence of "pocket listings" - positions filled through private networks rather than public postings. He offers insights into what CEOs value in people leaders (business-driven mindset, operational excellence), how candidates can effectively navigate professional networks, and the importance of structured hiring processes. *Email us your questions or topics for Kelli & Nolan: hrheretics@turpentine.coFor coaching and advising inquire at https://kellidragovich.com/HR Heretics is a podcast from Turpentine.—

Feeling stuck in a saturated market? You're not alone—but here's the good news. Standing out is easier than you think when you embrace what makes you unique. In this episode, Emma shares the number one way to escape the noise on social media and position yourself as an authority in your industry. Discover why the qualities you may be hiding are actually your biggest strengths, and learn actionable tips to build content that highlights your authenticity. If you're ready to attract your dream clients and stand out with confidence, this episode is for you. Listen in as Emma explains:  Reframing saturation not as a barrier, but as an opportunity to stand out How to highlight the qualities that make you, your team, or your processes different The best (and easiest) way to attract highly aligned clients And so much more!   Connect with Ninety Five Media: Website Instagram  Need Support with Your Podcast? We've got you covered  Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co   Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call  

Tyler is joined by Rocco Miller from Bracketeer.org to study the resume status of the ACC's top seven teams and discuss Stanford and Cal.Later, Tyler dives into the great differentiator that is driving the ACC standings.Follow the show on Twitter: @UpTheCoastsPod @tcrons21Follow Rocco: @RoccoMiller8

How an Amazing Customer Experience Can Be a Differentiator for Your Brand  Shep Hyken interviews Arun Shastri, principal at ZS and the author of the Harvard Business Review Sales Management Handbook: How to Lead High-Performing Sales Teams. He talks about the intersection of sales and customer experience, the importance of digital and human interactions, and how they influence the overall customer journey.  This episode of Amazing Business Radio with Shep Hyken answers the following questions and more:    Why is including sales important in the overall plan for customer experience?  How can sales and customer service teams work together to make customers happier?  Why is digital technology key for a smooth customer experience?  What role does human interaction have in today's changing customer experience world?  How can companies create a customer-focused experience from before a purchase to after?  Top Takeaways:    Customer experience is the overall perception customers have based on their interactions with a brand, from the first web search to after the purchase. Ensuring a positive customer experience means simplifying and enriching every aspect of the customer's journey, product, and service.    Salespeople play a crucial role in shaping the customer experience. They help customers discover what they need, educate them about solutions, and build trust.     In both B2B (business-to-business) and B2C (business-to-consumer) industries, customers expect seamless and convenient experiences. Since we are all customers, B2C interactions often serve as a benchmark for B2B expectations. Customers are not only comparing you to your competitors. They are comparing you to the best customer experiences they have had from brands in every industry.    Digital technology serves as a valuable ally in improving customer experience. While digital channels can provide quick answers, they can't fully replace the need for human touch in more complex situations.     Brands should prioritize making every interaction efficient to respect and save the customer's time. Businesses that can reduce or eliminate time-wasting steps in a customer's journey will enhance their overall experience.     As customers evolve, so should businesses. Companies need to be attuned to the changing expectations and preferences of their customers so they can meet them effectively.    Plus, Shep and Arun share how salespeople and customer support teams can become trusted advisors to customers. Tune in!  Quote:   "Customer Experience is about the overall perception through every interaction between a customer and all aspects of the brand before, during, and after a purchase."    About:    Arun Shastri is a principal at ZS and the author of The Harvard Business Review Sales Management Handbook: How to Lead High-Performing Sales Teams. He is the cohost of Reinventing Customer Experience podcast and a teacher for sales executives at Kellogg.     Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and host of Amazing Business Radio.   Learn more about your ad choices. Visit megaphone.fm/adchoices

If you're just starting out in this (or any) industry, you're going to get told “no”, solely based off your age/lack of experience.  But as my guest Kris Tawney shared in this week's episode, 30 years of experience is often just 3 years of experience, repeated 10 times.  You can still stand out and gain new business in a market that's crowded with experienced professionals, and Kris shares on the podcast how he differentiated himself with his unique product offering. Download our free training: https://www.completegameu.com/landing-page-1 Show Notes and Resources   KEY MOMENTS (00:00:00) Bullpen Sessions 315 (00:03:12) From Walk-On to College Football Success (00:10:37) Navigating Division 1 Football Recruitment Challenges (00:15:40) The Football Mindset In Business (00:23:03) Nobody Sets Out To Be In Insurance (00:26:25) A Unique Approach To Insurance (00:29:40) Focusing On Client Needs (00:37:31) Fostering Success Through Team Collaboration (00:46:52) How To Make It In This Industry CONNECT WITH ANDY NEARY Subscribe and listen to the Bullpen Sessions Podcast here: https://podcasters.spotify.com/pod/show/andy-neary7   Subscribe to Complete Game Consulting on YouTube https://www.youtube.com/channel/UCyqBg5tL_1G1tf7Wo98tMgg Request a free strategy call: https://calendly.com/chris-f5vo/discovery-call-podcast Join the Complete Game text community: Text the word BROKER to 414-622-1462 Connect with Andy Neary on social media:  LinkedIn: https://www.linkedin.com/in/andyneary/ Instagram: https://www.instagram.com/andy_neary/

Steve Brennan, Managing Director and Head of Private Wealth Solutions from one of the leading private markets firms offers a unique perspective on the space, including how democratized access has helped foster growth beyond the wirehouses, the impact on an advisor's business, innovations and trends, and much more.

Rusty Ralston and Jay Patil of Swell VC joins Nick to discuss Investing in "N-of-1" Companies, Focusing on Category Creators, How to Invest in AI While it's at Peak Hype, and Using Recruiting as a Key Differentiator. In this episode we cover: Assessing Category Creation and Founder Caliber Sector Potential and Investment Strategy Syndicate Structure and Fund Size Talent Model and Sync Playbook Market Conditions and Future Outlook Investing in AI and Navigating Hype Defensibility in AI and Future Investments Guest Links: Rusty's LinkedIn Rusty's X Jay's X Jay's LinkedIn Swell's LinkedIn Swell's Website The host of The Full Ratchet is Nick Moran of New Stack Ventures, a venture capital firm committed to investing in founders outside of the Bay Area. Want to keep up to date with The Full Ratchet? Follow us on social. You can learn more about New Stack Ventures by visiting our LinkedIn and Twitter. Are you a founder looking for your next investor? Visit our free tool VC-Rank and we'll send a list of potential investors right to your inbox!

The rapid evolution of AI in healthcare is driving new approaches to patient care and clinician support. In this interview, Dr. David Linz, Chief Medical Information Officer (CMIO) at Naples Comprehensive Health, shared insights from his recent presentation at the CHIME Fall Forum with Anthony Guerra, Editor-in- Chief of healthsystemCIO. Listen to the full interview […] Source: Effective Leveraging of AI to Reduce Cognitive Load May Prove Differentiator in Both Clinician Recruitment & Patient Retention on healthsystemcio.com - healthsystemCIO.com is the sole online-only publication dedicated to exclusively and comprehensively serving the information needs of healthcare CIOs.

Robin, Tyler, and Anna Browning share what they're seeing in the world of plastic surgery and medical aesthetics.Hear insights from our conversations with plastic surgeons on the current state of the industry, including:New ways to drive add-on revenue and enhance the patient experience Rising demand for regenerative medicine and other patient-requested treatmentsInnovative ways plastic surgeons stay ahead of the curve with non-surgical proceduresThis episode was recorded live at the 2024 ASPS meeting in San Diego, California. LinksAbout Anna BrowningAnna is Nextech's Vice President of Sales, and she's been with us for an impressive 12 ½ years. A true networking pro, she effortlessly balances leading our sales team, staying connected with friends, and making time for her family.Find Anna on LinkedInHostsRobin Ntoh, VP of AestheticsNextechTyler Terry, Director of Sales, MedSpaNextechGuestAnna Browning, VP of SalesNextechPresented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.Let's embark on this transformative journey together where beauty meets business.About NextechIndustry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow

This week on the pod, co-hosts Joe Zappa and Eric Franchi dig into the new frontier of taste in Silicon Valley, whether you should hire a head of growth and what they should focus on, the MrBeast memo, viral adtech social posts, and Mark Zuckerberg's live interview on stage with the Acquired pod.Links:Taste is Eating Silicon Valley. by Anu AtluruAndrew Yeung's LinkedIn post on “Head of Growth”MrBeast memo

The cornerstone of the agbioscience economy is production agriculture. Without farmers, no amount of agtech, animal health, or plant science would ever be applicable to feed and fuel this world. Today we are joined by Leah Anderson, SVP of Land O'Lakes and president of WinField United, to talk about her drive and motivation to help the farmer – and putting it into action. Key Takeaways: The farmer perspective headed into harvest including some stress surrounding commodity prices, input costs and declines in farm income levels. Challenges for Land O'Lakes and WinField United ahead of next growing season – from access to labor and investment decisions – and how they're helping the farmer with those hurdles. Data as a decision driver and the Advanced Acre Rx program as a prescription suite of tools based on a farmer's most pressing individual needs. The cooperative model as a differentiator for farmers and the emerging innovations that have Leah most excited – including AI biologicals and evolving new markets (Carbon, water, etc.).

The cornerstone of the agbioscience economy is production agriculture. Without farmers, no amount of agtech, animal health, or plant science would ever be applicable to feed and fuel this world. Today we are joined by Leah Anderson, SVP of Land O'Lakes and president of WinField United, to talk about her drive and motivation to help the farmer – and putting it into action. Key Takeaways:  The farmer perspective headed into harvest including some stress surrounding commodity prices, input costs and declines in farm income levels. Challenges for Land O'Lakes and WinField United ahead of next growing season – from access to labor and investment decisions – and how they're helping the farmer with those hurdles. Data as a decision driver and the Advanced Acre Rx program as a prescription suite of tools based on a farmer's most pressing individual needs. The cooperative model as a differentiator for farmers and the emerging innovations that have Leah most excited – including AI biologicals and evolving new markets (Carbon, water, etc.).  

Today on our show:BigCommerce looks like it's not sellingShopify hires a new Chief Technology OfficerWhy technology is not a business differentiator for brandsAre layoffs the order of the day in eCommerce?And finally, The Investor Minute, which contains 5 items this week from the world of venture capital, acquisitions, and IPOs.https://www.rmwcommerce.com/ecommerce-podcast-watsonweekly

In this episode, hear from Joey Coleman, award-winning speaker and New York Times bestselling author, as he delves into the importance of customer experience in the car wash industry. For more than twenty years, Joey has helped organizations retain their best customers and employees - turning them into raving fans via his entertaining and actionable keynotes, workshops, and consulting projects. In this engaging episode, you'll learn why customer service is considered the last great differentiator in driving success for your car wash location. Learn how to create a unique and distinct experience that your customers will love. You'll also hear Coleman explain why employee experience is crucial for driving the success of your business. This episode is sponsored by DRN, a car wash industry leader in capturing drive by traffic and fueling new leads.

Today, we'll talk through a landing page system that'll help you find a great initial customer - one that can anchor your business. We'll talk through the circle framework, as well as the One Person Landing Page and the Emotion / Logistics / Urgency flow. This will help you identify the right customer to focus your product building efforts on. TackleboxOwl City - FirefliesDaniel PriestleyUnbounceScore00:51 Intro - Landing Pages03:21 Circles10:00 Smooth Jazz10:32 The One Person Landing Page + ELU17:45 A Chronic Pain Startup's One Person Landing Page Test24:56 System + The End