Join Mike Black and Fernando "The Fern Show" Ortega in their new podcast, where they dive into the floral industry's hot topics and headaches.
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Send us a textThis week on 2 Fat Guys Talking Flowers, we're joined by the incredibly patriotic and talented Jena Gizerskiy, Sales Manager at Rosaprima. Together with Mike, Ryan, and Mimi, we discuss the powerful mission of the Memorial Day Flowers Foundation—an initiative close to all our hearts.We share our personal experiences volunteering, including this year's exciting collaboration between Jet Fresh Flowers and Rosaprima to honor veterans at the South Florida National Cemetery and Arlington National Cemetery.But like all of the Fresh Podcast episodes we get off topic & there's plenty of laughter too! From camping misadventures to unexpected love stories (and yes, a few creepy crawlers), we keep things lighthearted while celebrating a truly meaningful cause.Learn how you can get involved at memorialdayflowers.org & how we can continue to help the Foundation spread That Flower Feeling.
Send us a textThis week, the Fatties are joined by the ultimate Team Mom—Mommy “Susan” Black—alongside fan favorites Dali and Jimi. Mommy spills her candy secrets (yes, there's a whole snack strategy), shares how she keeps the Fresh Crew fed, fueled, and feeling fabulous, and reminds us why she's everyone's second mom.Dali drops in with the glow of a woman who's crushing her prebooks and using her communication skills to turn customers into flower fam. Meanwhile, Jimi gives us the inside scoop on his client tours in the new Jet Fresh building, plus his unique take on the holiday madness.We get into the long hours, the sacrifices, the sweet rewards—and of course, the usual tangents: getting fired, weird jobs, Fresh Fest plans, and who's really the office favorite.Grab a snack and call your mom. It's a different kind of Mother's Day.
Send us a textFatties, we're BACK — and broadcasting from our brand new home!7725 NW 41st ST. Suite 100, Miami, FL 33166In this episode, join Mike, Fern, Ryan, Joel, and Mimi as they break down the wild ride of our big move... just a few days before a major floral holiday. We're also joined by Pinky, Dan, and Jason, plus surprise voice notes from a few of your favorite usual suspects.From refrigeration & construction talk, bathroom reveals, to introducing our newest Cash & Carry member, “La Mesa”. We're spilling all the details — including which site to search when you're looking for our new address. It wasn't all smooth sailing, but it was worth it, not only for our customers but for our Team. We can't wait to show you our new digs — maybe during Fresh Fest? June 12. Tune in now and get the inside scoop on the good, the bad, and the fun of the big move!
Send us a textIn this episode of 2 Fat Guys Talking Flowers, we sit down with Semia Dunne, the powerhouse Founder & CEO of Flowers by Semia and The Floral Reserve. Semia shares how her childhood memories of gardening with her mother blossomed into a lifelong passion—and eventually, a thriving floral design studio established in 2000.Semia takes us behind the blooms—from her pivot away from a pre-med path to designing for celebrity weddings, the NYBG Orchid Dinner, to how she started a wholesale floral operation that champions local and international sourcing. She opens up about building community through floristry, finding inspiration from fellow floral artists, and reimagining floral design as a fine art, inspired by the timeless elegance of the Dutch Masters.The Fatty Crew and Semia explore how modern floral trends are reshaping the industry, and how she views floral design as an evolving art form—one she likens to the timeless beauty of the Dutch Masters.This conversation is full of inspiration, artistry, and the kind of grounded wisdom that grows from the soil up.
Send us a textThis week, the whole gang is in the studio with two powerhouses in the floral industry — Liza Roeser and Jennifer Barnard of Fifty Flowers. These floral superhumans dive into how they got started, what drives them, and how their community, Women in Flowers, is creating space for empowerment, collaboration, and fearless leadership.Mike makes a heartfelt confession, Liza reveals a bold new philosophy that's reshaping how she leads, and we hear firsthand how this dynamic duo is planning for the future — five years ahead and fearlessly.From Peace Corps roots to family business beginnings, Liza and Jen remind us what it means to lead with intention, confidence, and clarity. They're building a smarter, more supportive industry by surrounding themselves with brilliant minds — and becoming better in the process.You'll hear about the exciting launch of the first Women in Flowers in-person retreat, the deep synergy between Fifty Flowers and Jet Fresh Flowers, and the inspiring global impact these women are making.This episode is packed with laughs, real talk, and of course, pure intentions. Don't miss it.To learn more about Fifty Flowers, visit https://fiftyflowers.com/Follow Liza at https://www.instagram.com/theflowerceo/Follow Jen https://www.linkedin.com/search/results/all/?fetchDeterministicClustersOnly=true&heroEntityKey=urn%3Ali%3Afsd_profile%3AACoAAASTUKcBTxheLbPCt_-NqEwVqJ09Yg4OBwE&keywords=jennifer%20barnard%2C%20aaf&origin=RICH_QUERY_SUGGESTION&position=2&searchId=959b399a-8ceb-47e0-978d-617cc126eeaa&sid=.Wx&spellCorrectionEnabled=falseLearn more about Women in Flowers https://www.instagram.com/_womeninflowers/
Send us a textOn this week's episode of 2 Fat Guys Talking Flowers, we're two Fat Guys short—but don't worry, the Marketing Dream Team is here to save the day! Ryan, Mimi, and Joel take the reins and get the chance to reconnect with the one and only Sheldon.Now, funny story… the original podcast file went poof thanks to a tech fail (RIP audio), but lucky for us, Sheldon was down to chat twice—and honestly, he's worth it.Sheldon is the store manager and head designer at Flowers by Michelle in Las Vegas, and he's crushing it in the floral world. He's a proud member of the SAF Next Gen Committee, and credits his family and the Next Gen community for helping him bloom with confidence and connections.With over a decade in the floral game, Sheldon now runs the family shop like a boss and is currently a finalist in the Dueling Delphinium Design Challenge hosted by Details + Ball SB. At just 25 years old, he's already a trendsetter, a design force, and one to watch in the industry.We're thrilled to have Sheldon on the podcast (TWICE) and even more excited to keep watching him make waves in the industry. This episode is packed with insight, laughs, food talk and inspiration—don't miss it!No stopping Sheldon, well except Dolphins. https://www.instagram.com/sheldon_jens/ https://www.flowersbymichelle.com
Send us a textThis week on 2 Fat Guys Talking Flowers, the Fatty's are joined by special guest Madison Greene, Marketing Coordinator for That Flower Feeling (TFF). Madison stops by to share all the exciting details about TFF's new Ambassador Program. They're looking for passionate individuals to help spread the word about the incredible impact flowers can have on mental well-being.If you're interested in becoming an ambassador, fill out this form: Ambassador Form or email Madison at madison@thatflowerfeeling.org.In true 2 Fat Guys fashion, we also dive into some bad, the topic of tariffs. The entire world, floral and beyond are buzzing about the impact of tariffs, but as always, Head Coach Mike reminds us that our industry will weather these challenges and come out strong. Become a TFF Ambassador! | WorkFormsFrom requests, feedback to data collection and more. Turn your insights into action with customizable WorkForms.
Send us a textThis week on 2 Fat Guys Talking Flowers, the spotlight is on... us! That's right; the Fat Guys Crew takes over the mic to chat about everything from hilarious AI roasts to the joys of running an independent boutique farm. We're also sharing some exciting news—Fresh Fest 2025 is officially on the horizon! Tune in to hear the big reveal of the date and location for this year's highly anticipated event. Want to learn more about Fresh Fest? Reach out to Mimi at mimi@jetfreshflowers.com. It's an episode packed with laughs & insights.
Send us a textIn this episode of 2 Fat Guys Talking Flowers, we're chatting with the one and only Christine Guenther, the energetic, empowering, and ridiculously creative force behind WildFlower | stem + sundry! Known as the Local Flower Dealer and Flower Momma, Christine took her hospitality education and opened not one, not two, but THREE (yep, THREE!) floral and boutique gift shops across Maryland—most recently opening their new location on Valentine's Day. Talk about perfect timing & guts, right?Christine is here to share the secret sauce behind turning a passion for customer experience into a flourishing business, and how to keep your blooms—and your business—thriving, even through tough times. Spoiler alert: it's all about following your gut, surrounding yourself with great people, and maybe a little bit of serendipity sprinkled in.But Christine's not just about creating beautiful arrangements—she's out there advocating for florists everywhere. Fresh from her trip to Capitol Hill, she's giving us the lowdown on Congressional Action Days (CAD), & how she spotted out Edwin. Christine is serving on the Retail Council at SAF, and making sure the world knows florists are serious business.In thissheisode, Christine shares how her and her partner, Joey created a growing brand, support their community, and keep their customer experience as top priority—all while they started a beautiful family. Plus, get the inside scoop on how WildFlower manages to stay on trend and totally in tune with the next big thing.Ready to get inspired, laugh a little, and maybe even cry? Then hit play and get ready for some bold, beautiful, and downright honest conversation with the one and only Flower Momma, Christine Guenther. Plus check out her Merch!!!https://www.wildflowermd.comhttps://www.instagram.com/wildflowermd1/
Send us a textIn this week's episode of 2 Fat Guys Talking Flowers, we're excited to welcome Belen Garcia and Cristina Maldonado from Florsani in Ecuador. Founded in 2006, Florsani has made it their mission to remain a socially responsible company, dedicated to cultivating fulfilling lives for their team, clients, and flowers. With over 240 hectares of land, Florsani is one of the largest Gypsophila growers in the world, alongside producing 33 other flowering products—think Simba's Pride Land in bloom!Florsani operates by four core principles represented in their logo as petals:Self-Improvement, Leading by Example, Evolve, and Contribute to Every Part of the System.They follow the principles of Kaizen, a Japanese philosophy that focuses on continuous improvement, which they apply both on the farm and in their management practices. Every member of the team graduates from Florsani University, ensuring they practice what they preach, growing alongside their community.The impact of these values is clear—Florsani has become a successful, sustainable business that supports more than 900 workers in the community. Their commitment goes beyond flowers, with an emphasis on human quality of life, environmental care, and exceptional customer service. They also run inspiring social programs, including the Pollinator Program (Abeja), a Pet Rehoming Program, a Football & Art School, and a program connecting the elderly to the land and community.Join the Fatties as Belen and Cristina share the incredible story of Florsani, their team, and their ambitious goals to create more jobs and opportunities in Ecuador. Get ready for an inspiring conversation about passion, growth, and the future of this flourishing business! https://www.instagram.com/florsani_flowers/
Send us a textThis week on 2 Fat Guys Talking Flowers, we bring you a quickish episode. With a full bouquet of updates from the past week of Jet Fresh Industry events. We start with the NYBG Orchid Gala Dinner in New York, where Mimi was the ultimate plus-one (Carlos's honorary date, to be exact). Next, we catch up with Olga, who gave us a quick but sweet rundown of her week volunteering at the Philly Flower Show with the Bill Schaffer Team. Then, Ryan plugs in and shares all about Fleurs De Ville, giving us a glimpse of all the work that went into the dazzling Downton Abbey-inspired displays at Bal Harbor in Miami, FL. Right after, Fern and Connor were out on the greens for the WFFSA Golf Tournament, setting the stage for a whirlwind WFFSA week. Join the team (minus Mike, we know we miss him too) as we dish on tariffs, networking, partying, and all the flower-filled connections made in just ONE week at Jet Fresh Flowers. Did we mention that every room at Jet Fresh was booked for meetings? That's why we recorded this episode in the Jet Fresh Kitchen, with coffee brewing, tons of interruptions and Ryan's Tiramisu Brownies making the rounds. Grab a seat at the table, folks – Let's just say, we've got more chatter than a cooking show!
Send us a textOn this episode of 2 Fat Guys Talking Flowers, we're joined by the one and only Megan Gerace, Social Media & Account Executive at GravityFree — and a true digital dynamo with a passion for marketing, adventure, and all things floral! From managing online reputations to creating content that pops, Megan is a details devotee, content creator, and social media rock star who knows how to keep florists ahead of the curve.Megan shares her top must-have tools from the GravityFree Marketing Toolbox, Google review tips and tricks. We also dive into the magic behind the Bloomanti Retreat, an unforgettable experience blending creativity, community, and inspiration.But that's not all — Megan opens up about her new role as Committee Chairperson of Next Gen, why it's so important to her, and her exciting vision for how this groundbreaking event will evolve over the next few years. Plus, she reveals how she stays on top of the ever-changing world of digital marketing, offering practical tips and insights every florist can use to shine online.Whether you're a flower pro looking to level up your marketing game or just love hearing from inspiring voices in the industry, this episode is packed with energy, ideas, and plenty of floral fun.Grab your favorite bloom-inspired beverage and tune in for a conversation you won't want to miss!
Send us a textOn this episode of 2 Fat Guys Talking Flowers, we're joined by the one and only Holly Haveman—a world traveler, businesswoman, and artist on demand! As a second-generation florist with a flair for Supply Chain Management and a serious case of wanderlust, Holly brings an exciting global spin to her family's shop, Kennedy's, in Grand Rapids, Michigan. With her perfect mix of business savvy and artistic spirit, Holly spills the beans on her journey back into the the floral world and how she manages to keep things fun with her family by her side. Holly takes us through her fascinating journey, from the corporate world of Fortune 500 companies to hands-on floral work in places like Singapore and Australia. She also gives us the inside scoop on her upcoming session at Next Gen, where she'll be dishing out tips on guided meditation and work/life balance—essential tools for all of us. Holly opens up her latest adventures (and yes, they involve flowers!), from the Rose bowl to watching the Monarch Butterflies Migration in Mexico. Her spontaneous spirit keeps things fresh and exciting, driving her to explore new places and steadily increasing her list of visited countries—she's already been to 20.5% of the world's nations! So, grab a cup of coffee and tune in for a fun-filled chat about the floral industry, Holly's exciting adventures, and all the ways she juggles creativity and business like a pro! @travelingwithjoy @kennedyfloral
Send us a textFlower Fatties, it's go time! After a couple of hectic weeks, the 2 Fat Guys Talking Flowers crew got together to share some Flower holiday stats, Man Boob stories, and, of course, more food tastings! The JF Building has officially been open for 171 hours and counting, and in that time, we've devoured over 35 lbs of Mommy Blacks candy. The crew has been working around the clock, but none more than our warehouse and shipping team! While there's no official guest this week, we're here to motivate you to push through this busy day. We're sending positive vibes to everyone in the industry, wishing you success, and to your customers – we hope they have an awesome experience with your flowers. Let's spread that contagious Flower Feeling and keep it rolling!
Send us a textThis week on 2 Fat Guys Talking Flowers, we are thrilled to welcome the legendary Mr. Harrison “Red” Kennicott III, AAF, a true pioneer in the floral industry. Red's connection to flowers runs deep, having grown up working at his family's wholesale business, Kennicott Bros. Co., since the age of 12. He graduated from Michigan State University with a degree in Floriculture, and over the years, he has served as president of several major industry organizations, including SAF, the Allied Florists of Illinois, and WF&FSA. In this episode, Red reflects on his lifelong journey in the floral world, sharing insights on the value of having a trusted wholesaler, the history and evolution of Kennicott Bros., and even takes us behind the scenes of the NEW Jet Fresh building. Red talks about his love for working the wholesale floor and sees opportunities to improve their historic floral company. With his team, they work together to establish best practices for quality and integrity. A standout moment in Kennicott Bros.' history came in 2000, when Red & Katie Kennicott led the company's transition to a 100% employee-owned business, fostering a sense of pride and stability among the staff. As Red puts it, “Now, when customers call, they are speaking with the owners.” With awards like the WF&FSA's Leland T. Kintzele Distinguished Service Award, SAF's Paul Ecke Hall of Fame, and the AIFD Award of Merit under his belt, Red's contributions to the floral industry are nothing short of extraordinary. Join Mike, Mimi, and Fern as they enjoy a great conversation full of stories, wisdom, and a deep love for the floral industry. This is one episode you don't want to miss! https://www.kennicott.com/ https://www.facebook.com/Kennicott1881 https://www.instagram.com/kennicott1881/?igsh=MTJiZ3YzdDMzajQ4eg%3D%3D#
Send us a textThis week on 2 Fat Guys Talking Flowers, we're joined by the delightful and super-talented Renee Tucci, AIFD, PFCI, AAF! She's not only a floral design powerhouse but a true advocate for the power of positivity and education. Renee takes us on a journey through her career—from getting her degree in ornamental horticulture to pivoting from designer to manager and, eventually, finding her calling as an educator.In 2019, Renee went all in on freelancing, wrote a book, and started teaching floral design classes that have ignited a spark in countless future designers. Now, as a passionate educator at Bucks County Community College, she's shaping the next generation of Certified Floral Designers (CFD), with a special AIFD track to boot!But wait, there's more! Renee's also the President-Elect of AIFD, a volunteer with SAF's Awards Committee, and she's organizing her students to showcase their talent at the legendary Philadelphia Flower Show. Oh, and did we mention her social media series, Vitamin F? It's all about the mental health benefits of flowers, because we could all use a little more bloom in our lives.Renee shares how she balances her packed calendar, her commitment to her students, and how she's spreading positive vibes all around. Plus, Ryan pitches the idea of a Tucci TV segment (we're here for it,!). Tune in for a fresh dose of floral feel-good energy, and a whole lot of inspiration!
Send us a textWelcome back Fatty Gang, in this week's episode join Fern, Mike, Mimi, Ryan, and Joel as they welcome James François-Pijuan, a long-time floral designer passionate about revitalizing the NYC Historic Floral District. A NYC native, James shares his journey from Parsons College of Design to showcasing floral artistry at the MET Opera House, fast forward to now and his efforts to preserve 28th Street Flower Market district's legacy.Discover the rich history of the district, dating back to the 1870s when vendors first traded flowers from Long Island, and learn about James's initiatives, including a community block party and his book, NYC Historic Floral District, celebrating 175 years of floral excellence.Tune in for an episode packed with floral history, industry insights, and James's vision for the future!
Send us a textIn this fresh episode of 2 Fat Guys Talking About Flowers, we're joined by Amanda Jedlinksky from the Society of American Florists. Amanda brought along some special guests to talk about the upcoming Next Gen Live event in Dallas this February.On this Next Gen episode, we're excited to feature Jenny Thomasson, the current Next Gen Rising Star, Erin Bruno of McNamara Florist (who might as well be an honorary co-host by now!), and future Dr. Laura Walsh from Smithers Oasis. These incredible women will be sharing insights on the hot topics they'll be covering on stage at Next Gen.Jenny also gives us a sneak peek into what attendees can expect at Dr. Delphinium, one of the largest and most stylish flower shops in the U.S., known for its high-end Euro flair. The Next Gen crew will get a behind-the-scenes tour, including the designer center, production area, and upscale front of the store. Plus, Jenny teases that the Creative Cartel will be gathering beforehand to create trend-forward displays.Laura, who is pursuing a doctorate in Organizational Change, reflects on how many of the skills she's learning are already second nature to Next Gen professionals—like using digital tools, adaptability, and teamwork to drive change. She's eager to share practical takeaways that can help transform the floral industry.Erin's session focuses on the art of managing “up, down, and all around”—how to develop and mentor your team while promoting leadership growth across the board. And Ryan gives a quick preview of his Ai session, which he promises to help florist!The conversation was so good that Amanda even convinced Mike to join the podcast—though she promised they wouldn't be carding at the door. The Early Bird special ends January 20, so be sure to visit safnow.org to sign up or register your team for Next Gen Live. Jenny Thomasson AIFD PFCI EMC AAF: https://www.instagram.com/jennyt.floristry/?hl=enErin Bruno AAF: https://www.linkedin.com/in/erinadavidson/Laura Walsh: Laura Walsh AAF, PFCI IG: oasisfloralproductsnamerica
Send us a textOn this fast-paced episode of 2 Fat Guys Talking Flowers, we welcome the newest member of the Fresh Sales Team, Belkis Hernandez! From being a loyal Fatty Listener to stepping into her new role at Jet Fresh Flowers, Belkis shares her journey from “Assistant to the Assistant” to fast-tracking her way in the flower world. She learned the ropes from one of the pioneers of the Fresh Cut flower industry, with valuable tips like “count the blooms, not the stems”—a lesson every flower salesperson should know.In this episode, we dive into the high-speed world of mass-market flower sales, and Belkis reveals why she jumped at the chance to join the Jet Fresh Team. Spoiler: Fern was more than ready to bring her on board! We also get a taste of Belkis' passion for flowers (her excitement is contagious!) and talk about all the things that make this industry both fast and fun.But it wouldn't be a 2 Fat Guys episode without a little food humor—watch out for Joel's unique cookie-eating habits, which may just call for a visit from the Fatty Police! True crime against Cookies.Whether you're a weekly listener or just tuning in for the first time, this episode is packed with laughs, insights, and a whole lot of flower career talk. Belkis will talk faster than you can pronounce “Roas,” so tune in and try to keep up!You can contact Belkis at Belkiss@jetfreshflowers.com
Send us a textHappy 2025, Fatties! We're kicking off the New Year with an episode packed with CB radio lingo, New Year's resolutions, and some exciting updates from Jet Fresh. Fern and Joel are taking a well-deserved vacation, but Ryan and Mimi are holding down the fort with a special guest, Mike!Mike fills us in on the latest news about the big Jet Fresh move and the upcoming Valentine's Day rush – it's a busy season ahead! Plus, Pinky makes a surprise appearance to share his personal and professional resolutions for the year.It's a short episode to start the year, but don't worry – we've got a whole lineup of incredible guests and fresh flower talk coming your way in 2025.Tune in, enjoy, and don't forget to reach out to us at 2FatGuysTalkingFlowers@jetfreshflowers.com
Send us a textRing in the New Year with the Fern, Mike, Ryan, and Joel (and Mimi, in spirit from her vacation!) as they revisit the biggest blooms, boldest personalities, and most unforgettable moments from 2 Fat Guys Talking Flowers in 2023! From "Chrysanthe-MANIA" with Deliflor Americas (Ep. 102) to the fearless pioneering of FBI Flowers' Frank Biddle (Ep. 142), and the expansive flower knowledge of FLWR PSTL (Ep. 122), we're serving up a bouquet of highlights. We'll journey from Manhattan to Miami with Calma's Elizabeth Jaime (Ep. 107), get a lesson in branding with Christina Yan of Bellevue Floral Co. (Ep. 113), and celebrate the family legacy of the Armellini clan (Ep. 117). Get ready for laughs, insights, and a whole lot of floral inspiration as we celebrate another year of 2 Fat Guys Talking Flowers!
Send us a textIn this fun "Holiday Hangout" episode of 2 Fat Guys Talking Flowers, Mike, Fern, Mimi, Ryan, and Joel sit down with Jet Fresh team members to see what things are like around the holidays at Jet Fresh. The first guest is making her podcast debut, Jesselynn Correa, Jet Fresh's sales representative for over 8 years. Later, we're joined by fan-favorite Jimi "The Tulip" and lastly, a quick pop-in from Celine Bray. Throughout the guests, you will hear about holiday traditions, company parties, gift requests, and more! Also discussed in this episode is our company holiday gift, "The Rose Buds." And hear what the fans and team have to say about them.We suggest to enjoy this listen while holiday shopping, wrapping gifts, or cooking!We hope you have a very happy holiday season! Merry Christmas and Happy Hanukkah!
Send us a textWe've got a fun surprise on this week's episode of 2 Fat Guys Talking Flowers! A mystery Secret Santa sent us a tasty treat, and you won't want to miss our reactions as we taste-test it, courtesy of one of our favorite "Fatties." After that, we dive into an amazing conversation with one of the best-dressed gentlemen in the floral industry, Mr. Jackie Lacey.Jackie shares his incredible journey from accountant to floral entrepreneur, owning three shops by age 26—across three different markets! He explains how running shops with distinct target audiences has helped shape his approach as a floral educator. Jackie also reveals the top 5 challenges he sees in the industry and stresses the importance of mastering mechanics and costs to sustain long-term success. With plenty of practical advice, like the importance of walking through your shop daily to understand what customers experience and how small changes (like adding an extra carnation to every arrangement) can cost you big over time, Jackie's insights are both valuable and eye-opening. Plus, we discuss Pantone's Color of the Year, a topic Jackie is passionate about (look at his stylish outfits!). It's a fun, laughter-filled episode packed with lessons and insights—tune in now!
Send us a textIn this holiday season opener of 2 Fat Guys Talking Flowers, we're thrilled to welcome John Marks, a true next-gen entrepreneur who has turned his passion for creating into a thriving enterprise. From selling wreaths and candies to launching his own ribbon line and TV show, John's journey is a testament to the power of organic growth, hard work, and staying true to oneself.Known for his signature “Hey y'all!” videos, John has used social media to educate, connect, and open doors in the floral industry. He may say his success came “little by little,” but it's clear that his authenticity and dedication have built him a brand that's now recognized nationwide.In this episode, John shares his unique perspective on success—he doesn't believe there's a secret formula, but he knows that looking at things from a different angle can make all the difference. Whether you're a florist, entrepreneur, or someone who simply enjoys a good success story, this conversation is packed with insights, inspiration, and a whole lot of heart.Join us as we kick off the holiday season with an incredible story of growth, perseverance, and staying true to what you love. Tune in and get ready to be inspired!Learn more at https://john-mark-enterprises.myshopify.com/
Send us a textIt's giving...Thanks. Our 2024 Thanksgiving special episode is now served. Whether you're working or eating, listen in as the Fatty Gang discusses hot Thanksgiving topics. Ryan is back from Japan and gives us a quick insight on his trip to Japan, we discuss what the f* happened to the Fall flower season and more. Be sure to email us 2FatGuys@jetfreshflowers.com and share your Thanksgiving thoughts, or make suggestions for future episodes, guests and topics!
Send us a textIn this 2 Fat Guys Talking Flowers episode, we sit down with Frank Biddle, the fearless founder of FBI Flowers and Tradwinds International. With over 30 years of experience in every corner of the floral industry, Frank has seen it all — from the highs and lows of flower importing and exporting to the adventures of running a successful, global operation.Frank shares some unforgettable, nail-biting stories from his decades in the business and offers insights into how floral pros can thrive in today's market. Frank is passionate about supporting florists and farmers as the founder of FBI Flowers, which grows, imports, ships, and exports premium flowers with a focus on quality. In 1997, he launched Tradwinds International to bridge the gap between flower buyers and growers, and today, Tradwinds is connected to over 125 farms worldwide.We also dive into some fun offbeat topics — like the only thing tougher than picking wax flowers, how to build win-win business relationships, and the best volcano to climb if you're into adventure (hint: it's not just about flowers).Tune in for an inspiring, insightful, and fun conversation with Frank Biddle — the surfing floral pro who's been making waves in the floral industry for decades!
Send us a textOn this episode of 2 Fat Guys Talking Flowers, Mike and Fern sit down with the Jet Fresh team members who recently traveled to the Netherlands for the 2024International Floriculture Trade Fair (IFTF)! Dan, Jimi, Connor, and Anahi joined Mike on this floral adventure, and they're back to share their favorite moments-from picturesque canals and fragrant lilacs to meeting top breeders and witnessing the famous flower auction. With this year's IFTF shaping up to be the biggestyet, featuring a record-breaking 150+ growers from 13 countries, tune in as the team recounts how the event is evolving as a major global hub for floriculture.So grab your favorite cheese, get cozy, and take a trip to The Netherlands with the Fresh Masters.
Send us a textIn this creatively charged and business-focused episode of 2 Fat Guys Talking Flowers, we sit down with Kelsey Thompson CFD, AIFD, a nationally acclaimed floral designer and owner of Bloom in Algona, Iowa. Winner of the prestigious SAF Sylvia Cup in 2022, Kelsey is known for her love of floral design and marketing. Beyond her design skills, Kelsey has a deep passion for education and frequently speaks on her business and floral design expertise.Kelsey's journey is one of inspiration and resilience. She originally pursued a career in social work, but her love for flowers led her to a career in floristry. She launched her own business at just 24, armed with an 80-page business plan. Kelsey turned to education, testing for AIFD, and exploring the marketing side of floristry. This ultimately led to her online venture, Petals & Profits, where she provides coaching, consulting, and tools to help florists streamline their marketing and operations.Kelsey's popular service, Content Club, offers florists social media templates, flyers, holiday checklists, training reminders, and expert advice for building a strong online presence. Tune in to hear her story, her tips for attracting Google reviews, and how she helps florists redefine selling as serving.(We won't judge her unique food combinations—but you'll have to listen in to find out more!) https://bloomalgona.com/https://www.petalsandprofits.com/https://www.instagram.com/petalsandprofits/
Send us a textIn this episode of 2 Fat Guys Talking Flowers, we are joined by our fabulous friend, Dr. Reverend Rob Gooljar. Gooljar is the face and hair behind IRIS Blossom, a luxury retail and event florist serving clients in Charlotte, North Carolina, the greater South Florida area, and globally through travel. Listen in as we discuss Rob's backstory, his heritage, his path to a PhD in Geology, Island Iris, Greek weddings, and how he turned a creative outlet into an award-winning & multi-published luxury retail & event floral artist, creating bespoke arrangements & event florals in multiple locations and now countries! #IslandIris Learn more at: https://www.irisblossomclt.com/
Send us a textGet ready to tune in for a good time on this week's episode of 2 Fat Guys Talking Flowers! We're channeling our excitement as we sit down with the one and only J Schwanke, AAF, AIFD, CFD, PFCI—the creative mastermind behind J Schwanke's Life in Bloom. J's hit show airs nationwide on public television, bringing floral magic into over 415 markets across the USA. With six seasons and 81 episodes in rotation, J's show is quickly becoming a classic, earning him comparisons to TV icons like Bob Ross and Mister Rogers!Born at a flower convention (yes, really!) and raised in his family's greenhouses, J's life has been a floral adventure from the very beginning. In this episode, we dig deep into how Life in Bloom is more than just a show—it's a celebration of the beauty and joy flowers bring to our lives, and a huge boost for the floral industry. The show even earned him the SAF Marketer of the Year award. J also shares all about uBloom.com, where J's flower fans can enjoy his passion for blooms 24/7 (listen in to see how you can see episodes FREE). With over 90,000 YouTube subscribers and a whopping 11.5 million views, J is spreading his love for flowers far and wide! J shares how he doesnt do it without his team and especially his creative director (and husband), Kelly—though Kelly prefers to stay out of the spotlight, he's a driving force behind the success of Life in Bloom.The 2 Fat Guys Talking Flowers crew had an absolute blast chatting with J, and we can't wait to watch his continued success as he inspires the world—one beautiful flower (and TV screen) at a time!For more from J Schwanke visit: ubloom.com, https://www.youtube.com/@LifeinBloomFollow J at j_schwankes_life_in_bloom
Send us a textIn this episode, we're thrilled to chat with the one and only Donald Yim! From his humble beginnings as a delivery truck driver in his sister's flower shop in Hong Kong to becoming an award-winning designer and educator, Donald shares his incredible journey. With over 35 years of experience, Donald's story is packed with inspiration, optimism, and practical tips like the importance of being prepared and the power of social media. Tune in as we dive into his fascinating career, his passion for floral education, and why he's still loving the industry today. We couldn't agree more with his advice, both professionally and personally! We also go over how the Fatties can reach out to us and the best way to send us your questions and comments. Learn more at https://www.donaldyim.com/https://www.youtube.com/c/DonaldYimAIFDhttps://www.facebook.com/donald.yimaifd/
Send us a textEp. 136 - Expo Flor Ecuador 2024 - Live From Quito with Jet Fresh GrowersThis week's episode of 2 Fat Guys Talking Flowers takes listeners on an international trip to ExpoFlores Flor Ecuador, where the Jet Fresh Flower Growers team has unveiled a groundbreaking product for the North American floral market. The introduction of VIP Choco and Wax Roses, now cultivated at Jet Fresh's farm in Cotopaxi, Ecuador. In this episode, Ryan and the marketing team to delve into the creative process behind the interactive stand that showcased these stunning roses of Jet Fresh Flower Growers. Additionally, we feature exclusive interviews with industry luminaries, including Marc and Ed Sassen, Juanita Coloma, Emilia Coloma, Anahi Coloma and more!Head over to the Jet Fresh Flower Growers instagram to see more about the fantastic week in Ecuador.
Send us a textIn this week's episode of 2 Fat Guys Talking Flowers, we're thrilled to welcome Paige Kennicott Jaques of Kennicott Kuts! Join us as Paige takes us on a journey back to 1836, sharing her family's rich history in the floral industry from the horse and buggy days to today. As an 8th generation floral professional, she reflects on her childhood spent on the farm and in the wholesale house, revealing how she and her growing family continue to embrace this vibrant industry.We dive into Paige's experiences in improving farm operations while balancing her role as a young mother. Plus, you won't want to miss our fun discussion about Chicago pizza! Tune in for an great conversation filled with family legacy, floral passion, and a pizza talk. Learn more about Paige's family and their flowers at https://kennicottkuts.com/
Send us a textOn this week's 2 Fat Guys Talking Flowers episode, we chat with the enchanting Talia Craig of Petunia's Floral! Talia shares her unique journey from a successful hairstylist to a floral specialist after a life-changing accident. After a little binge-watching of Bob Ross during Covid she swapped her hair scissors for floral wire and began her floral journey. Talia found a great appreciation for finding creative balance in her business and focused on creating stunning fairy crowns that have made waves in the floral industry. Join us as we chat with Talia about her recent adventures at NY Fashion Week, her delightful mermaid encounters, and the essential Egg & Cheese bagel! Expect plenty of laughs as we discuss her love for butterfly ranunculus, Mermaid Tails and even indulge in some Fern & Mimi karaoke. Prepare for a colorful episode filled with creativity, laughs, and a splash of magic!Learn more at https://www.petuniasflorals.com/follow on IG: @petunias.floral
Send us a textThis week on 2 Fat Guys Talking Flowers, we're chatting about the importance of community with special guest Valerie Crisostomo, the founder of Black Girl Florist. Valerie takes us on her professional journey from event management to her growing world of flowers, where she discovered her passion for designing and created a much-needed community. Despite the challenges, she thrives while nurturing her two beloved "babies" - her floral companies, Pink & Blooms and One Soul Events in Atlanta, Ga.Mike and the team pick Valerie's brain on how to support up-and-coming florists and she delivers valuable and inspirational advice. This episode is so good, we've invited Valerie to be a guest at Fresh Fest - you won't want to miss it! Tune in. https://www.blackgirlflorists.com/https://www.onesoulevents.com/https://www.pinkandblooms.com/
Send us a textFatties bring out your cheer gear and get ready for an uplifting episode of 2 Fat Guys Talking Flowers! With Fern and Ryan out, Mike has brought in a special guest, Rodi Groot, a powerhouse in the floral world. Rodi, a second-generation Dutch floral expert, shares the fascinating journey of how he and his team launched their new floral company, Groot in Flowers.From his roots in Amsterdam to his new home in California, Rodi uses memorable sports milestones to narrate his story. He reveals how his mission to connect growers with customers through innovative strategies and exceptional service drives their work. As a proud Californian, Rodi emphasizes the significance of American Grown programs and their impact.Rodi and Mike recap the recent Fun 'N Sun Conference and explain how this conference is different from most floral industry meet-ups. This episode is packed with motivational quotes & insights while highlighting the value of relationships and seizing opportunities. Don't miss it & be sure to join us in Grooting for them by following their journey on social media.@grootinflowers https://www.instagram.com/grootinflowers/sales@grootinflowers.com
Send us a textJoin us for a special episode of 2 Fat Guys Talking Flowers as we hand the mics over to a dynamic group of rising floral Next Gen's. With Mike and Fern taking a break, a powerhouse lineup of floral friends from across the United States steps in to save the day. From discussing puzzles and essential tech tools to exploring Gen Z lingo and the exciting upcoming Next Gen live events, this episode is packed with laughs, floral messages and lively conversation. Tune in to hear from industry leaders Nicole P, Erin Bruno, Positive Cam, Sam B, and Ellie LaFever, along with the B-Team fatty hosts Joel, Mimi, and Ryan. Don't miss out on this riztastic episode!
Send us a textJoin us in this momentous episode as we welcome a true trailblazer in the world of flowers, Caroline Marshall-Foster. Broadcasting all the way from the UK, Caroline is a 3rd generation floral professional who has woven her rich family heritage into the pages of modern floral history books. As the head honcho of Florist Magazine, Purple Spotted Media, and the Good Florist Guide, Caroline brings a wealth of knowledge, innovation, and passion to the podcast.Caroline has dedicated her career to celebrating the artistry and impact the floral magicians, most recently through her creation of National Florist Day in the UK. This special day shines a spotlight on the incredible talent and hard work of florists, recognizing that every individual in this remarkable industry deserves to be honored.Cozy in and listen to the conversation with Caroline as she shares her journey, the vision behind National Florist Day, and her passion for elevating the floral community.Be sure to follow Caroline on Instagram at: https://www.instagram.com/carolinemarshallfoster/
Send us a Text Message.This week on 2 Fat Guys Talking Flowers, we're thrilled to have the sensational Alexander Campbell—social media's floral maestro with a whopping 1.3 million followers! Alexander's journey is as colorful as his creations, from arranging blooms with his mum and Grandma Queenie to studying floral design in London and sprinkling magic in Madrid.Find out how his TikTok flower mash-ups rocketed him to fame and how he crafted stunning bouquets for DisneyWorld. From dazzling his followers' screens with stunning designs to launching his debut book, The Flower Academy, Alexander Campbell is taking his artistry to a whole new level!Alex shares his top tips for TikTok and Instagram success, emphasizing the magic of authenticity and knowing your audience. We also dive into his favorite American adventures and his ultimate Must-Do ListThis upbeat episode is a reminder to dive into opportunities with enthusiasm and keep all doors wide open!Follow Alexander at acfloralstudioOrder the Flower Academy book B09Y45KD1W
Send us a Text Message.Fore! In this week's Two Fat Guys Talking Flowers episode, we're swinging into action with a special live recording from the 2nd Annual Blooms + Birdies Golf Tournament at Normandy Shores Country Club! The event was a hole-in-one, bringing together industry pros for a day of fun, flowers, and philanthropy—all in support of the Society of American Florists' (SAF) Advocacy efforts. With a slice of the golf sales and the incredible backing of over 22 sponsors, Blooms + Birdies chipped in a generous donation to help SAF keep advocating on Capitol Hill.Join us as our non-golfing hosts, Mike, Mimi, and Joel, get into the swing of things alongside Ryan, who usually golfs but was too busy organizing the event to hit the greens. Fern joins in after he finished his game. Together they corral golfers and sponsors right off the course and onto the mic to share the highlights of the great day. Get ready for Mike's secret cocktail recipes, fun stories about flowers and golf, and maybe even a whip shot! Guests that joined the podcast:Corrine Heck - Details Flower SoftwareSarah Campbell - Intrigue DesignsMartin Otten - Rosa FloraDanean Allan - ArmelliniEllie LeFever - Flower CliqueRodrigo Leiva - Esmeralda FarmsNatalia Reategui - Esmeralda Farms/Sunshine Bqt.Faber Vargas Medina, AIFD - Esmeralda Farms/Sunshine Bqt.Captain Ian Watt - Stellar FarmsJimi the Tulip - Jet Fresh Flowers
Send us a Text Message.In this week's episode of 2 Fat Guys Talking Flowers, we are a "Fatty down" missing Fernando but Mike, Mimi, Ryan, and Joel brought in a knowledgeable special guest, Carmen Marquez Campbell of Ball Horticulture to keep up the energy. You may have met Carmen at one of the very many trade shows and fairs around the world, and you've definitely seen her company's flowers in your coolers. Grab a pint of Rocky Road and tune in as we get to know more about Carmen, her past relationship with ice cream and margarine at UniLever, as well as all things breeding including naming new varieties, ways to market them, and so much more!Ball SB, as part of the Ball Horticultural group, distributes seeds, plugs, cuttings, and TC plants in Central and South America as well as Kenya and Ethiopia, offering our own genetics and representing third parties in the region. Some of the flower varieties they breed are: Achillea, Anemone, Aster Chrysanthemum, Bupleurum, Campanula, Carthamus, Craspedia, Dahlia, Delphinium, Dianthus, Dusty Miller, Flowering Kales, Godetia, Gypsophila, Hydrangea, Lisianthus, Marigold, Matricaria, Snapdragon, Stock, Sunflower, Trachelium, Tweedia.Learn more about Ball SB and their wide range of products at https://ballsb.com/en
Send us a Text Message.Get ready for a laugh and a good time on this week's episode of 2 Fat Guys Talking Flowers! Our special guest is none other than Dennis Wheeler, the national sales manager for Chrysal USA. Join us as we hear all about Dennis's journey from the nursery to navigating the interview processes of the flower industry. With 30 years of experience in post-harvest sales, Dennis spills the T-Bag on valuing relationships over spreadsheets, shares his top sales tips, and reveals his two "wow" opportunities in the world of flower sales.The team shares the exciting news that all the Freshies & Fatties out there can now snag select Chrysal items on our Komet! And that's not all - Mike has cooked up a fabulous giveaway where you can score custom flower food packets. Want to know the secret to winning? You'll have to tune in to find out!And if you happen to spot Dennis at SAF don't forget to give him a warm welcome and say the secret word. This episode is bursting with fun stories, valuable insights, and even a little science - don't miss it!Learn more about Chrysal and their products at: https://www.chrysal.com/en-us
Send us a Text Message.Step right up, Ladies and Gentlemen! You won't want to miss this week's episode of 2 Fat Guys Talking Flowers. True to our catchphrase, we deliver the Good, the Bad, and the Ugly.We kick things off with the exciting news that Connor Black, son #5, has officially joined the Jet Fresh Family. We welcome Connor onto the podcast, and with just a few days under his belt in the Cash & Carry, he's already proving to be a pro.For all our Fatties heading to Miami for the SAF Convention, you can catch Connor on the greens at our 2nd Annual Blooms + BIRDIES Golf Tournament. The entire cast of 2 Fat Guys Talking Flowers will be sponsoring Hole 5. With numerous industry partners joining the fun-filled tournament, Casey and the Marketing Team have been working tirelessly to guarantee an unforgettable event. Be sure to sign up before August 10 at the Blooms + BIRDIES site! (https://jetfreshflowers.com/explore/23689-2/) While the Marketing team gears up for a busy trade show season, Mike has been catching flights, networking, visiting flower farms, and testing varieties to keep things FRESH. Mike gives us a quick update on his latest trip to Michigan, where he brought in Great Lakes Gladiolas. We dive into their impressive operations and learn about their biggest threat. Mike also shares details about another great partnership with Red Land Roses, whose Garden Spray and Spray Roses have been making a huge statement in our Cash & Carry. The luxury Haute Couture Sprays are now available at Jet Fresh.Ryan and Fern have some HUGE news about what's happening at Jet Fresh's Miami Branch. Listen in for the YOU HEARD IT FIRST Announcement. When the Fatties hear the announcement be sure to email us “what the Fatties hope to see at the Greatest Flower Show on Earth?”With all the excitement, Mike & Fern also touch on some of the really bad news in our industry.With the heaviest hearts, we speak about the sad news of the closure of Sun Valley Floral Farms. Mike shares his thoughts on the difficulties business leaders face in making sacrifices and tough decisions.Tune in for an episode filled with news, insights, and heartfelt moments.This week's Podcast question: What flower job or task could be an Olympic Sport?
Send us a Text Message.In this week's special episode of #2FatGuysTalkingFlowers we sit down with Kim Williams and Ralph Giordano, AIFD, CFD, FSMD, FPCF, CEJ of Giordano's Floral Creations in For Pierce, FL. In this fun episode, we review all the excitement and action from July's 2024 AIFD Symposium "Emerge" in Orlando (of which Ralph is the treasurer and part of the "Core Four" planning team.) As well as Giordano's recent Petals and Paws event, a fundraiser and open house geared to help raise money for Operation Catsnip, a local petal organization. You'll also be rewarded by staying tuned to the end of the episode where Kim gives us some insight into her official Pirate lifestyle, their garb, all the rival Pirate crews in the area, taking over Renaissance festivals, and more!Giordano's Floral Creations has been a trusted florist in Fort Pierce, FL since 1985. As a fourth-generation florist, owner Ralph Giordano carries on the family legacy of providing exceptional floral services. Located in Fort Pierce, we proudly serve the St. Lucie and Martin County area, bringing beauty and joy to our community through our creative floral designs.Learn more about Ralph, Kim and Giordano's Floral Creations at https://www.gfloral.cc/
Send us a Text Message.Grab your pens and paper, ladies and gentlemen, because this insightful episode of "2 Fat Guys Talking Flowers" is one you don't want to miss! Join the Fatty team as we speak with Dr. Charlie Hall and SAF's Amanda Jedlinskey for a preview of next month's educational session at the SAF Convention.Dr. Hall shares his expertise on the current economic landscape and the impacts of an election year on the economy. Discover fascinating studies and research about the significant effects plants and flowers have on our lives, including the emotional responses they generate. Learn about the concept of a "plefie” and find out if you are a biophilia. Dr. Hall explains the "Jobs to be Done" theory and highlights how the current generation, unlike those before, is particularly focused on health and wellness benefits. Don't miss out on this episode filled with valuable insights and intriguing discussions.
Send us a Text Message.Get ready for an inspiring and entertaining episode of #2FatGuysTalkingFlowers where Fern, Mike, and the gang glimpse into the magical mind of FLWR PSTL! FLWR PSTL, the mad scientist and creative mind behind Haus of Stems a botanical art studio based in Los Angeles, CA. Home of the original iridescent anthurium and the all-new iridescent cymbidium "Zorchids!"Listen in as we talk through FLWR PSTL's corporate past, art background, where she was when Katy Perry slid into her DM's, her showcase designs at Fresh Fest 2023, and so much more! Learn more about Haus of Stems' Irithirum™, Zorchids, and FLWR PSTL at HausOfStems.comWatch Katy Perrys "Never Worn White" music video here. https://www.youtube.com/watch?v=UyKgYMQ-AlQSubmit your questions, comments and guest requests to 2FatGuys@JetFreshFlowers.com
In this groovy episode of 2 Fat Guys Talking Flowers, Mike, Fern and the gang are joined by Stephanie and Madison Johnson of Posie's Flower Truck. Listen in as we find out why and how Stephanie stepped away from 2 successful Marketing and IT companies and into a vintage VW Bus full of flowers. Fast forward a few years and now it's a family business with her daughter and 8 VW buses in the fleet, spreading flowers all around Tampa Bay, Sarasota and Winter Park, FL.More about Posies: Who doesn't love flowers or classic VWs retrofitted as flower trucks? Since 2017, Posies Flower Truck, founded by David and Stephanie Frank, has been spreading happiness with their beautifully stocked vintage VW flower trucks. Based in Oldsmar, Florida, Posies brings joy to various events, offering fresh seasonal flowers and creative bouquet-making experiences.Learn more at https://www.posiesflowertruck.com/Submit your questions to 2FatGuys@JetFreshFlowers.com
All about AIFD with Lori Novak, AIFD. Welcome to another episode of Fat Guys Talking Flowers ! This week, we chat with Lori Novak about everything AIFD. With the Symposium just weeks away and registration closing soon, we provide a sneak peek into the industry's biggest design show. Lori, a true AIFD superstar, has attended every Symposium since the late '80s.The AIFD® National Symposium is more than just a flower show; it's the premier event for floral design education. This year Emerge 2024 is being held in Orlando, FL. It promises to bring together design talent from around the world, all organized by dedicated volunteers. This event is a must-attend, with Jet Fresh Flowers sponsoring flowers, participating in the Partners Expo and two of our Fatties speaking on panels. If you are headed to Symposium be sure to visit Ryan, Mimi, Fern and Olga! For more information on the AIFD Emerge Symposium in Orlando, visit: AIFD Emerge Symposium.
Get ready for a patriotic and fun episode of 2 Fat Guys Talking Flowers! We're thrilled to welcome the podcast's official #1 Fangirl, Tracy Parke from House of Flora Flower Market. Tracy, a proud 4th generation florist, shares her family's floral history and her heartwarming journey of discovering our podcast. Her discovery led her to last year's challenge for Memorial Day Flowers, which she embraced wholeheartedly. Tracy drove 6 hours from Connecticut to Arlington Cemetery to honor our heroes.Tune in to hear Mimi and Tracy's unforgettable experiences at Memorial Day Flowers, from handing out 1,000's of flowers at the Tomb of the Unknown Soldier to the lively volunteer dinner. And don't miss the special appearance by Jena from Rosaprima, reuniting the three floral friends in an episode packed with camaraderie. To learn more about Memorial Day Flowers visit: https://memorialdayflowers.orgAbout House of Flora Flower Market:https://www.houseofflora.com/https://www.instagram.com/houseoffloraflower/
This week, we're thrilled to have Marco Groot, CEO of Hilverda de Boer USA, join us for a fun episode of 2 Fat Guys Talking Flowers. Marco shares all about Hilverda de Boer, a floral powerhouse with over 100 years of history, renowned worldwide as one of the Netherlands' largest exporters of cut flowers. Listen to Marco's floral journey which began in the Netherlands, where his grandfather was a bulb farmer. Marco's path took a twist at 15, thanks to a close friend, the allure of Hollywood, and a surprising George Lucas connection!Tune in as Marco shares how understanding North American culture opened up business opportunities for him. You'll hear about his passions for jazz, building strong client connections, and enjoying leisurely boat rides in Connecticut.Marco and Mike discover their shared interests and surprise us all with Marco's unexpected favorite sweet treat. Learn more at https://hilverdadeboer.nl/