Podcasts about sap customer experience

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Best podcasts about sap customer experience

Latest podcast episodes about sap customer experience

WBSRocks: Business Growth with ERP and Digital Transformation
WBSP670: Grow Your Business by Understanding SAP C/4 HANA Cloud's Capabilities, an Objective Panel Discussion

WBSRocks: Business Growth with ERP and Digital Transformation

Play Episode Listen Later Jan 21, 2025 55:59


Send us a textThe race to dominate the CRM space has seen enterprise software vendors adopting varied strategies, from launching proprietary solutions to acquiring niche players. While smaller vendors often excel in offering intuitive, specialized tools, their ability to scale and master omnichannel capabilities—particularly under evolving privacy regulations like GDPR—remains a significant hurdle. This competitive landscape underscores the importance of robust, compliant, and scalable solutions. SAP Customer Experience stands out by leveraging its enterprise-grade infrastructure, seamlessly integrating with SAP's ecosystem, and addressing compliance challenges head-on, positioning itself as a strong contender among CRM suites.In today's episode, we invited a panel of industry experts for a live discussion on LinkedIn to conduct an independent review of SAP C/4 HANA Cloud's capabilities. We covered many grounds including where SAP C/4 HANA Cloud might be a a fit in the enterprise architecture and where it might be overused. Finally, they analyze many data points to help understand the core strengths and weaknesses of SAP C/4 HANA Cloud.Background Soundtrack: Away From You – Mauro SommFor more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform. 

We The  Sales Engineers: A Resource for Sales Engineers, by Sales Engineers
#248 Never Apologize - 5 Steps to Convert a Pissed off Customer

We The Sales Engineers: A Resource for Sales Engineers, by Sales Engineers

Play Episode Listen Later Jan 16, 2023 20:22


In this episode of We the Sales Engineers Podcast, I share with you a talk I recently delivered at SAP Customer Experience through the invitation of Jan-Erik Jank. The talk is entitled “Never Apologize: Five Steps to Convert a Pissed Off Customer.” In this episode, I provide you with the most critical steps you could take to handle difficult and potentially frustrating customer situations with the goal of saving your partnership with your customer. wethesalesengineers.com/show248

Mexico Business Now
Juan Montes - Rethinking Customer Experience for All Generations (VFT26)

Mexico Business Now

Play Episode Listen Later Dec 5, 2022 27:44


Juan Montes, Vice President and Head of SAP Customer Experience, Mexico, talked about adapting to the demands of different generations, customizing experiences at a massive scale and the balance between technological and human interaction with customers.

Transformation Leaders
Christian Wehner (Senior Director Innovation Strategy bei SAP Customer Experience) im Gespräch mit René Esteban

Transformation Leaders

Play Episode Listen Later Dec 14, 2021 40:32


Sag' mir nicht, Du seist lustig - bring' mich zum Lachen!Die zunehmende Digitalisierung sorgt für einen sprunghaften Anstieg von Transparenz. Aber heißt mehr Klarheit zugleich mehr Überschaubarkeit? Was folgt, wenn der Wettbewerb des Wissens abnimmt? Mögliche Antworten darauf verrät uns Christian Wehner, Senior Director Innovation Strategy bei SAP Customer Experience. Er ist gefragter Keynote-Sprecher zum Thema „Innovation und Kreativität“. Sein berufliches Schaffen ist geprägt von „Love Brands“: Diverse Radio Stationen, Red Bull, SAP. Auch die „bloody roots“ im schnellwachsenden Startup hat er kennengelernt. Dabei ist sein Lebenslauf selbst eine eigene Transformation: mit 15 stand er ohne Schulabschluss auf der Straße. So einer weiß, worauf es beim Stichwort Change ankommt: Heute hilft er Unternehmen dabei, durch innovative Denkweisen und kreative Schachzüge dem Wettbewerb – wo möglich – einen Schritt voraus zu sein. Wie, das erfahrt ihr in dieser neuen Podcastfolge.

CanadianSME Small Business Podcast
Customer Experience - Your most powerful marketing tool

CanadianSME Small Business Podcast

Play Episode Listen Later Nov 11, 2021 13:56


The importance of customer experience cannot be overstated. It is the single most important factor in retaining clients, and these days people are much more likely to leave if they have a bad first impression of your business or productA well-run company will always provide outstanding CX because it creates an environment where customers feel valued which resonates back through all levels as employees know their worth too!I am joined by Marcelo Souhami, VP of sales, for SAP Customer Experience in Canada. Who is so passionate about Customer Experience. Strong technical background facilitating the establishment of trust and buy-in with business development and sales initiatives that require engineering-level understanding and superior presentation skills. Sought after to facilitate client presentations for other business groups.In this podcast, Marcelo discussed the biggest issues/pivots SMEs are realizing for successful CX and what CX technology investments are seeing SMEs considering. He also shared his advice to SMEs planning for 2022.

Hey Salespeople
The Art and Science of Enterprise SaaS Sales With Ted Bergstrom

Hey Salespeople

Play Episode Listen Later Nov 11, 2021 25:08


Ted Bergstrom is a Senior Enterprise Account Executive at SAP Customer Experience, which enables companies to manage the full customer experience from lead to fulfillment. In this episode, Jeremey, guest co-host Katie-Jane Bailey, and Ted get into what it takes to be a highly effective enterprise account executive. Visit Salesloft.com for show notes and insights from this episode.

What Should I Do With My Life? with Steph Horwitz

Meet the spectacular Erica Davis! From the court to corporate (get used to me saying that a bunch in this episode!) Erica is a multi-talented marketing professional, leader, athlete, world-traveler, and... she happens to be my colleague and friend at SAP! Erica is currently a Marketing Design Senior Specialist for SAP Customer Experience. In this episode, Erica shares about her journey to become a professional international basketball player, talks about how she transitioned from working the court to working a corporate job, and discusses the power and life-long impact of being on a high-achieving team. You're going to love her. Follow Erica on Linkedin Follow Erica on Twitter Follow SAP CX on Twitter

sap sap customer experience
Women in Customer Success Podcast
47 - How to Benefit from a Return on Relationship(ROR) - Allison Skidmore

Women in Customer Success Podcast

Play Episode Listen Later Sep 1, 2021 39:15


Today's episode is a real gem! I have the pleasure of talking to Allison Skidmore, Global Head of Customer Success & Renewals at SAP Customer Experience. Allison is one of the most prominent Global Customer Success leaders, with the experience of leading global, diverse, and distributed teams for more than a decade. Due to her extensive wealth of knowledge, experience, and wonderful personality, she's also one of the sought-after speakers at customer success events. This episode is a mini-masterclass on return on relationship - how developing your relationship acumen can propel your expertise, career, and personal development. Allison is sharing her model for tracking your network - how can you track the relationship and all the touchpoints you have with your colleagues, mentors, coaches, and sponsors and create exponential opportunities for growth. We explore why now is the right time to take a strategic approach to your network and benefit from a return on relationships (ROR). Connect with Allison: https://www.linkedin.com/in/askidmore14/ About Women in Customer Success Podcast: Women in Customer Success Podcast is the first women-only podcast for Customer Success professionals, where remarkable ladies of Customer Success connect, inspire and champion each other. In each episode, podcast creator and host Marija Skobe-Pilley is bringing a conversation with a role model from across the industries to share her inspirational story and practical tools to help you succeed and make an impact. Follow: - womenincspodcast.com - LinkedIn: https://www.linkedin.com/company/womenincspodcast https://www.linkedin.com/in/mspilley/ - Instagram: @womenincspodcast Join the Women in Customer Success Network: https://join.slack.com/t/womenincs2020/shared_invite/zt-m3q3pkio-fgk0ssR6gHzoOEEdwa2f3g Sign Up for Women in CS Network Summer Career Bootcamp: https://www.eventbrite.co.uk/e/158760285287 If you like this episode, you will also like: 34 - How to Be a Boss of Your Career - Emilia D'Anzica 36 - How to Become an Expert on Yourself - Ronni Gaun 41 - How to Set Your Team Up for Success - Emily Garza 42 - The Role of Customer Success Communities - Violaine Yziquel 44 - Leading Customer Succes Teams as a Hockey Captain - Natalia Piaggio 46 - How to Find Your Niche in Customer Success - Elisabeth Courland

SAP Experts Podcast
Episode 72: Exploring Direct to Consumer Commerce – Paul Smith

SAP Experts Podcast

Play Episode Listen Later Jul 5, 2021 35:07


Guest: Paul Smith – Global Industry Principal for Consumer Products at SAP Customer Experience Host: Steven Spears – Product Marketing Manager at SAP Customer Experience My name Steven Spears, Product Marketing Manager for SAP CX by day, and host of the Future of Customer Engagement and Experience Podcast by night. Today's episode is all about direct to consumer and how some of your favorite brands are finding new ways to deliver value and foster a relationship directly with customers like never before. I'm joined by Paul Smith. Paul is the Global Industry Principal for Consumer Products at SAP Customer Experience, and has strategically consulted, architected and delivered digital transformation solutions that engage and improve customer experiences for clients including some of the world's largest luxury brands, supermarkets, consumer packaged goods companies, off-price retailers, financial services comparison sites, general merchandisers, premium sportswear brands and B2B wholesalers. On this episode, we discuss the growth of businesses selling direct to consumers, and the benefits and challenges that come with it. All of that on this episode of the SAP Experts Podcast. Follow Steven: https://www.linkedin.com/in/steven-spears-57895388/ Follow Sjors: https://www.linkedin.com/in/paulmartinsmith/ Read More - Benefits of direct to consumer: Great for buyers and brands alike: https://bit.ly/34mFBg2 Please like, share and subscribe! Give us feedback or provide us your questions at akshi.mohla@sap.com.

The Future of Customer Engagement and Experience Podcast
Commoditization Challenges in Telco, Insurance and Utilities (Part 2)

The Future of Customer Engagement and Experience Podcast

Play Episode Listen Later Jun 7, 2021 26:25


Guests include:Florian Fromberg, Global CX Insights Director – SAP Customer Experience AdvisorySandeep Chowdhury, Global GTM Head of SAP Customer Experience for TelecommunicationsStefan Mueller, Director Insurance / Financial Services - SAP Customer Experience Links to Learn MoreConnect with FlorianConnect with SandeepConnect with StefanLearn more about SAP CXArticle of the Week - B2B Personalization: A three step guide to starting

The Future of Customer Engagement and Experience Podcast
Commoditization Challenges in Telco, Insurance and Utilities (Part 1)

The Future of Customer Engagement and Experience Podcast

Play Episode Listen Later Jun 7, 2021 29:17


Guests include:Florian Fromberg, Global CX Insights Director – SAP Customer Experience AdvisorySandeep Chowdhury, Global GTM Head of SAP Customer Experience for Telecommunications Stefan Mueller, Director Insurance / Financial Services - SAP Customer Experience Links to Learn MoreConnect with FlorianConnect with SandeepConnect with StefanLearn more about SAP CXArticle of the Week - B2B Personalization: A three step guide to starting

MONEY FM 89.3 - Prime Time with Howie Lim, Bernard Lim & Finance Presenter JP Ong
Customer experience gap hinders growth and recovery of businesses

MONEY FM 89.3 - Prime Time with Howie Lim, Bernard Lim & Finance Presenter JP Ong

Play Episode Listen Later May 28, 2021 14:05


According to a new SAP Customer Experience study released recently, Asia Pacific’s digital pivot last year has in fact widened the gap between what consumers expect of brands, and what businesses actually deliver. In Mind Your Business, Howie Lim spoke to Peggy Renders, General Manager & Senior Vice President, SAP Customer Experience Asia Pacific Japan about how customer experience gaps hinder growth and recovery of businesses.  See omnystudio.com/listener for privacy information.

EXPEERIENCE
Why Customer Experience Is So Important for Your Brand

EXPEERIENCE

Play Episode Listen Later Apr 12, 2021 27:05


Let's start with the very foundation of customer experience: How do you define customer experience? Where does customer experience fit in the long list of your company's priorities, like having a great product or a compelling price point? And what defines a great customer experience leader?To help answer these questions, I invited a few exceptional customer experience leaders to join me on this journey. Here is just a taste of what you'll get in this episode:Shep Hyken, the Chief Amazement Officer at Shepard Presentations, makes it clear that experience is every touch-point the customer has with a brand, regLet's start with the very foundation of customer experience: How do you define customer experience? Where does customer experience fit in the long list of your company's priorities, like having a great product or a compelling price point? And what defines a great customer experience leader?To help answer these questions, I invited a few exceptional customer experience leaders to join me on this journey. Here is just a taste of what you'll get in this episode:Shep Hyken, the Chief Amazement Officer at Shepard Presentations, makes it clear that experience is every touch-point the customer has with a brand, regardless of how big or small.Greg Chapman, of The Pocket CMO, explains it's the combination of customer touch-points and user experience events that define CX in our customers' eyes. Jon Picoult, of Watermark Consulting, says that price and product are closely intertwined and integral parts of the customer experience.Dan Gingiss, CX coach and keynote speaker, shares both price and product have been commoditized, and brands can only rely on experience as their differentiating factor.Jay Baer, of Convince and Convert, tells us that CX is the “tie-breaker” with customers gravitating toward the brand that delivers better customer experience than their competition.Frances Frei, professor at Harvard Business School, says businesses can focus on both profitability and CX, but only if they do so in the correct order. Blake Morgan, a customer experience futurist, says that it has become much easier for customers to switch brands and the concept of brand loyalty is much different today.And that's just a start!On the next episode of ExPEERience, we'll explore what great CX looks like. How do you know what your customers want or anticipate what they might want in the future? How can you measure if your CX strategy is working and how do you go from good to great?I would like to thank the team responsible for the creation and production of ExPEERience: SAP Executive Producer, Melissa Lange; our production partners at Simpler Media, Evo Terra and Sam Walker; and the SAP team Ana Amman, Tram Anh Nguyen, Tara Sorman, Molly Breene, and Amber Hatfield. I'm Paula Hansen, Chief Revenue Officer for SAP Customer Experience and the host of ExPEERience. Thank you for listening.

EXPEERIENCE
How to Move Your Customer Experience from Good to Great

EXPEERIENCE

Play Episode Listen Later Apr 12, 2021 29:54


In this episode, we're doubling down on what it takes to make not just good customer experiences, but great ones. How your brand can move from merely satisfying customers to delighting them. And how you can create experiences that aren't just pleasant, but truly remarkable.To unpack the myriad initiatives a brand might take, I sat down with a few experts and thought leaders to dig deep into what great CX looks like—or rather, what great CX feels like to customers. Here's a sampling of what they shared with me:Steve Bayliss, brand expert and Chief Creative Officer for Sky in New Zealand, says that small innovations that show your customers that you're thinking about them because you care can be one of the most powerful accelerators in the shift from good to great.Dan Gingiss, CX coach and keynote speaker, thinks too many companies fail to take the first step of becoming a customer of their own company, which is what leads to inadvertent, but annoying customer experiences.Greg Chapman, of The Pocket CMO, shares six ways to earn your customers' praise and deliver a great experience through an acronym that cleverly spells out the word “PRAISE”.Brett Frazer, Vice President of Customer Service at Sunbasket, details how his company integrates the voice of the customer on an individualized basis to make rapid changes and keep delighting customers.Jay Baer, of Convince and Convert, says that counterintuitively the secret is for brands to think small, coming up with and applying very specific choices to start seeing immediate CX improvements.Jon Picoult, of Watermark Consulting, suggests companies known for great CX recognize they are not just in the business of creating great customer experiences; they are in the business of creating great customer memories.And that's just the start!On the next episode of ExPEERience, we explore how community intersects with customer experience. Join me as we examine how the creation of a community can have a revolutionary effect on your customer experience, from building loyalty, to turning customers into advocates, and even fueling product innovation. You won't want to miss it.I would like to thank the team responsible for the creation and production of ExPEERience: SAP Executive Producer, Melissa Lange; our production partners at Simpler Media, Evo Terra and Sam Walker; and the SAP team Ana Amman, Tram Anh Nguyen, Tara Sorman, Molly Breene, and Amber Hatfield. I'm Paula Hansen, Chief Revenue Officer for SAP Customer Experience and the host of ExPEERience. Thank you for listening.

EXPEERIENCE
Building Transcendent Customer Experience Through Your Brand's Community

EXPEERIENCE

Play Episode Listen Later Apr 12, 2021 30:08


In this episode, I've assembled a global cast of outstanding customer experience leaders to discuss the transformational effect a rich and robust community can have on the customer experience your brand delivers. Here's just a taste:Tony Ambroza, Chief Brand Officer with Carhartt, tells me that a community-centric perspective was built into the company more than 130 years ago and continues to be what sets his company apart today.Brett Frazer, Vice President of Customer Service at Sunbasket, shares how they have tapped into the experiential knowledge aptitude of their best customers to help service other customers with great success.Frances Frei, professor at Harvard Business School, encourages brands with highly configurable products and services to leverage their customers, who often have specific experiences with and answers to tricky customer service inquiries.Anne Morriss, Executive Founder of The Leadership Consortium, says brands must find ways to capitalize on the peer-to-peer interactions customers have with each other as they interact with a brand.Adrian Swinscoe, author and customer experience advisor, cautions brands to not fall into the trap of assuming they're the experts for their own product or service, because it is actually the brand's customers who are the true experts.Dan Gingiss, CX coach and keynote speaker, suggests brands take the bold step of asking customers why they choose to do business with the brand rather than the brand's competitors, to uncover which differentiating factors the community cares most about.And that's just a start!On the next episode of ExPEERience, we'll talk about how brands need to respond when, not if, things go wrong. When mistakes happen, the relationship with your customer comes under threat. But done right, great CX can build trust, increase loyalty, and turn your unhappy customer into a lifelong fan.I would like to thank the team responsible for the creation and production of ExPEERience: SAP Executive Producer, Melissa Lange; our production partners at Simpler Media, Evo Terra and Sam Walker; and the SAP team Ana Amman, Tram Anh Nguyen, Tara Sorman, Molly Breene, and Amber Hatfield. I'm Paula Hansen, Chief Revenue Officer for SAP Customer Experience and the host of ExPEERience. Thank you for listening.

EXPEERIENCE
Don't Panic! Delivering Customer Experience During A Crisis

EXPEERIENCE

Play Episode Listen Later Apr 12, 2021 30:48


Today, we're looking at how attention to great customer experience can preserve or even strengthen that relationship when things go wrong. What happens when an order goes missing, a new purchase breaks, or an event is ruined. No company is immune to a crisis and it's at times like these when your relationship with your customer comes under threat. Here's who I've invited to share their thoughts on this crucial moment:Anne Morriss, Executive Founder of The Leadership Consortium, talks about what she calls the “trust wobble” and how powerful it is when brands learn to diagnose and address it.Frances Frei, professor at Harvard Business School, details the “levers of trust” and how most trust problems are a combination of authenticity, logic, or empathy.Shep Hyken, the Chief Amazement Officer at Shepard Presentations, explains his concept of “the extra question” and how it can stop customer conflict before it happens.Brett Frazer, Vice President of Customer Service at Sunbasket, shares the role his data science team plays in identifying “trigger points” to resolve so customers are led to loyalty.Jon Picoult, of Watermark Consulting, says great companies recognize that over-correcting on the recovery actually creates more loyalty with customers post-recovery than they had before the crisis.Dan Gingiss, CX coach and keynote speaker, tells the story of why one online retailer is so focused on their long game and why they are willing to lose money on a single transaction to make a customer for life.Steve Bayliss, brand expert and Chief Creative Officer for Sky in New Zealand, wants you to find the “bing-bong” in your business and see what happens when you turn it off for a day!Bruce Temkin, head of the Qualtrics XM Institute, shares how one brand made several pivots during the COVID-19 pandemic to adapt on-the-fly to their customers' changing needs.And that's just a start!On the next episode of ExPEERience, we'll discuss the realities of delivering exceptional customer experience in the digital space. How do you create a strong relationship with your customer through non-human interactions? How do you ensure consistency in your CX between in-person and digital transactions? And can personalization go too far?I would like to thank the team responsible for the creation and production of ExPEERience: SAP Executive Producer, Melissa Lange; our production partners at Simpler Media, Evo Terra and Sam Walker; and the SAP team Ana Amman, Tram Anh Nguyen, Tara Sorman, Molly Breene, and Amber Hatfield. I'm Paula Hansen, Chief Revenue Officer for SAP Customer Experience and the host of ExPEERience. Thank you for listening.

EXPEERIENCE
How Great Customer Experience Bridges the Digital Divide

EXPEERIENCE

Play Episode Listen Later Apr 12, 2021 34:48


In this episode of ExPEERience, it's time to look at the realities of delivering great CX in a digital space. How can you make your customers feel connected to your brand through non-human interactions? How far can you go with personalization before it gets “creepy”? And how do you give customers the same experience across multiple platforms? To help answer these questions, I reached out to some great CX leaders from around the world:Marwan Dimas, Group Marketing and Communications Director for Power International Holding, says that designing digital and physical experiences with universal human principles in mind will lead to meaningful experiences.Jay Baer, of Convince and Convert, believes that brands who claim technology limits their ability to be interesting are just using technology as an excuse to actually be disinteresting.Shep Hyken, the Chief Amazement Officer at Shepard Presentations, talks about the need for the switch between human-powered and digital-powered, to be seamless and frictionless.Blake Morgan, customer experience futurist and author, tells me that in a world where B2B is changing to “B-to-me,” smart brands are using technology to make the lives of their customers easier and better.Tom Cheesewright, author and applied futurist, explains that today's customers are not benchmarking you against your direct competitors. They are benchmarking your brand against the best of their digital interactions. Bruce Temkin, head of the Qualtrics XM Institute, discusses the role experience management plays and suggests brands need to apply even more experience management into their digital activities next year than they've done this year.Anne Morriss, Executive Founder of The Leadership Consortium, says that brands that rely on empathy and transparency can strike the balance between personalization and privacy that customers appreciate.Frances Frei, professor at Harvard Business School, shares a simple litmus test to determine which brands actually have empathy with their customers and which are all about themselves.And that's just a start!On the next episode of ExPEERience, the topic is the future of CX. How will advances in technology change what your customers expect from you? And what will those experiences look like tomorrow?I would like to thank the team responsible for the creation and production of ExPEERience: SAP Executive Producer, Melissa Lange; our production partners at Simpler Media, Evo Terra and Sam Walker; and the SAP team Ana Amman, Tram Anh Nguyen, Tara Sorman, Molly Breene, and Amber Hatfield. I'm Paula Hansen, Chief Revenue Officer for SAP Customer Experience and the host of ExPEERience. Thank you for listening.

EXPEERIENCE
We're Not Done Yet! Mapping Future Trends in Customer Experience

EXPEERIENCE

Play Episode Listen Later Apr 12, 2021 31:26


On this, the final episode in this season of ExPEERience, we're looking at CX of the future. How is what your customers are expecting from their experiences changing? How can we deliver the experiences of tomorrow? And how will technology like AI and machine learning play a part? Here's who is joining me and just some of the future-forward wisdom they're sharing:Blake Morgan, customer experience futurist and author, tells me that the bar for using customer experience as a competitive differentiator is already quite low and that brands will have to go above and beyond with technology, to build experiences that delight tomorrow's customers.Jay Baer, of Convince and Convert, reminds us that CX initiatives are like escalators in that they never reach the top, but just keep going in a circle; and that customer experience is a process, not a project that will ever be completed.Tom Cheesewright, author and applied futurist, doesn't think AI is going to replace the human experience, but that human interaction will climb up the value chain as artificial intelligence gets more capable.Greg Chapman, of The Pocket CMO, sees a future world where predicting behavior and purchase cycles allow things like chatbots to become more personalized and start to deliver significant value to customers' experiences.Chris Brogan, digital and brand strategist, thinks personalization is not even in its infancy, and future AI-driven experiences will be seen as neither creepy nor invasive when they deliver customer experiences people are genuinely excited about.Bruce Temkin, head of the Qualtrics XM Institute, says the true power of AI-enhanced CX will not be about optimizing the decisions customers make, but about optimizing the experiences they have with a brand.And that's just a start!I really hope you enjoyed listening to this season of ExPEERience, and that hearing my conversations with executives, futurists, and thought leaders from across the world has started discussions in your business about how we can all better serve our customers; today and in the future. You can learn more about this season and the variety of subjects we covered, as well as details of all the people who took part, by visiting sap.com/expeeriencepodcast.I would like to thank the team responsible for the creation and production of ExPEERience: SAP Executive Producer, Melissa Lange; our production partners at Simpler Media, Evo Terra and Sam Walker; and the SAP team Ana Amman, Tram Anh Nguyen, Tara Sorman, Molly Breene, and Amber Hatfield. I'm Paula Hansen, Chief Revenue Officer for SAP Customer Experience and the host of ExPEERience. Thank you for listening.

Podcast Pontifications
Making Bigger & Better Podcasts By Sharing The Wealth [S3E109]

Podcast Pontifications

Play Episode Listen Later Apr 12, 2021 8:29 Transcription Available


When the pandemic just getting started almost a year ago, an existing client introduced me to an associate of hers who was looking for a production partner on a new podcasting idea she had. While the company already had some internal competency in podcasting, two things were  clear:  The standard business podcast format wouldn’t be sufficient I’d need some help!  So I reached out to http://twitter.com/walkersam (Sam Walker), veteran podcaster with BBC chops who moved to Phoenix literally on a whim two years ago. We presented an idea that didn’t perfectly fit the “branded content” mold either. We knew the branding would be incredibly light, but we knew the success of the show would ultimately be graded on its ability to drive business outcomes. We also had a strong mandate and an opportunity to make a show that would be appealing well beyond the target demographic. So we crafted a unique approach that would bring compelling stories to the episodes and a narrative arc to the six-episode first season in such a way that the secondary and tertiary demographics—people who are customers of and have experiences with companies, so that’s kind of everyone!—would be intrigued and might sample.  We also knew we needed to approach perfection in the quality of that audio, a lofty goal made more complicated by the pandemic and a guest list that demanded the most out of in-home recordings. So I turned to exceptional sound engineer https://www.meonlylouder.com/ (Marcus dePaula), who I’d been wanting to work with on a project for more than a year now, for the incredibly important yet often overlooked task worthy of a podcasting project of this scale: mastering.  Marcus took the commissioned theme music and added it to the mix, using isolated riffs and secretions from the trucks and building loops to create give character, texture, and emphasis to the spoken words, drawing the ear’s attention back to the main points made by the guests and host. And he worked hard—like, incredibly hard—to clean up some 20 different less-than-perfectly-recorded conversations with people (not podcasters) all around the world so that the natural differences in those recordings weren’t so noticeable to put casual listeners off the show. And wow, did that work pay off!  Without further ado (because that was a lot of ado), I present to you http://sap.com/expeeriencepodcast (season one of ExPEERience), hosted by https://www.linkedin.com/in/paula-hansen-20a7113 (Paula Hanson), Chief Revenue Officer for https://www.sap.com/products/crm.html (SAP Customer Experience).  I hope you’ll give it a listen. I think you're really going to appreciate what we accomplished from a content-creation point of view as a podcaster. But I also think you’ll like it as a listener. It’s packed with solid insights we can all relate to as customers. And you’ll probably find plenty of takeaways for how you might improve the listener experience of your own podcasting efforts.  ----- A written-to-be-read article and a full transcript of the audio of this episode can be found at https://podcastpontifications.com/episode/making-bigger-better-podcasts-by-sharing-the-wealth (https://podcastpontifications.com/episode/making-bigger-better-podcasts-by-sharing-the-wealth) https://twitter.com/evoterra (Follow @EvoTerra on Twitter) for more podcasting insights as they come. https://buymeacoffee.com/evoterra (Buy him a virtual coffee) to show your support at BuyMeACoffee.com/evoterra And if you need a professional in your podcasting corner, please visithttps://podcastlaunch.pro/ ( Simpler.Media) to see how Simpler Media Productions can help you reach your business objectives with podcasting. Evo Terra produceshttps://podcastpontifications.com/ ( Podcast Pontifications) four times a week to provide ideas and ask questions every working podcaster should be thinking about. Photo... Support this podcast

SAP Cast Latin America
Trending by SAP - Customer Experience and Insight‪s‬

SAP Cast Latin America

Play Episode Listen Later Mar 15, 2021 28:42


¿Cómo podemos entender mejor al consumidor? En la era de la transformación digital, los datos se están convirtiendo en uno de los activos más importantes que ayudan a las empresas a crear nuevos modelos de negocio e innovar, de diversas formas, sus productos o servicios. Escuche el tercer capítulo de Trending by SAP donde hablaremos sobre el consumidor y sobre cómo podemos entenderlo mejor con el uso de nuevas tecnologías.

trending sap escuche sap customer experience
The Content Mix Podcast
Create content with a purpose – Jack Dyson | SAP Customer Experience | Global Head of Content Strategy

The Content Mix Podcast

Play Episode Listen Later Nov 1, 2020 38:08


Jack Dyson speaks with Carlota Pico about his 20 years of experience in the content industry. He's currently the global head of content strategy at SAP Customer Experience, a company that “delivers personal, trusted, and connected customer experiences.” Jack talks about the power of content and the importance of using the right voice to reach audiences with relevant, purposeful topics. He discusses his creative background and the need to surround yourself with people who both stimulate you creatively and challenge you, and offers some advice for repurposing content and overcoming challenges throughout the customer journey.

EXPEERIENCE
Welcome to ExPEERience!

EXPEERIENCE

Play Episode Listen Later Oct 7, 2020 2:12


What does it mean to deliver an exceptional customer experience? Is it possible to build amazing experiences before engaging with customers? And how can you anticipate your customers' future needs and preferences, so you can evolve your CX efforts to meet their ever-changing needs?Hi, I'm Paula Hansen, Chief Revenue Officer for SAP Customer Experience and I'm thrilled to bring to you a brand new podcast. I call it ExPEERience, with an emphasis on “peer,” because this is a series that will sound like the kind of conversation you have with your peers, your colleagues, those individuals who are as passionate about the future of CX as you are. I know you're going to love it.Joining me on each episode of ExPEERience will be a collection of world-class Customer Experience leaders, you'll hear stories of how business were transformed when they put great CX at the heart of their strategies. ExPEERience, with me, Paula Hansen, launches this fall. Subscribe now, so you don't miss a single episode.

Podcast – Sala de Imprensa SAP Brasil
SAP Conecta 03 – Especial SAP NOW: Transformação digital e cultural

Podcast – Sala de Imprensa SAP Brasil

Play Episode Listen Later Sep 16, 2020 7:26


Neste terceiro episódio, apresentado pelo VP de Customer Experience da SAP, Erick Buzzi, você vai poder conferir um pouquinho do que já aconteceu neste terceiro dia de SAP NOW, como o keynote da Board Member e executiva global de Customer Success da SAP, Adaire Fox-Martin, que recebeu o Diretor Executivo de Transformação Digital e Inovação da Petrobras, Nicolas Simone para uma conversa sobre transformação cultural e digital. Também neste episódio, trouxemos ao SAP Conecta o Diretor de Sistemas de Negócio da Claro, Washington Almeida, para dar uma palhinha do que podemos esperar sobre o painel "Caso de sucesso Claro – Reinventando o e-commerce com SAP Customer Experience", que acontece no dia 17 de setembro, às 15h30. Host: Erick Buzzi, VP de Customer Experience da SAP Brasil Convidados especiais: Adaire Fox-Martin, Board Member e Executiva global de Customer Success da SAP Nicolas Simone, Diretor de Transformação Digital e Inovação da Petrobras Washington Almeida, Diretor de Sistemas de Negócio da Claro

VertriebsFunk – Karriere, Recruiting und Vertrieb
#446 Alles, was du über PreSales wissen musst. Interview mit Jan-Erik Jank und Tim Brömme

VertriebsFunk – Karriere, Recruiting und Vertrieb

Play Episode Listen Later May 10, 2020 36:22


Alles, was vor dem eigentlichen Verkaufsakt passiert, nennen wir PreSales. Gerade im komplexen Verkauf oder auch Enterprise Sales stellt PreSales eine sehr wichtige Funktion dar.    Was genau macht ein Pre-Sales Mitarbeiter, Solution Engineer oder auch Vertriebsingenieur? Und wie sollte die Zusammenarbeit mit dem Account Manager oder Verkäufer ablaufen? Wo beginnt die Aufgabe und wo sollte sie enden? Wie wird man PreSales Consultant, welche Eigenschaften sind wichtig und welche Karrierewege gibt es?   All diese Fragen kläre ich mit zwei absoluten Experten für PreSales. Sie haben selber bei großen Software Companies wie Salesforce oder SAP gearbeitet. Jan-Erik Jank ist PreSales Manager bei SAP Customer Experience und Tim Brömme ist Solution Consultant bei Xactly. Freue dich auf dieses aufschlussreiche Fach-Interview  im VertriebFunk Podcast.  

Labs Talk
Innovation in SAP CX with Eugenio Cassiano

Labs Talk

Play Episode Listen Later Apr 9, 2020 28:29


We welcome our boss(!), Eugenio Cassiano,  Chief Innovation Officer | SAP CX, to talk about innovation in general and inside SAP Customer Experience. LinksEugenio on Twitter and on LinkedInTech BeaconZefiroGuardianKOIKOI Video

Labs Talk
Tech Beacon with Georg Kreimer

Labs Talk

Play Episode Listen Later Apr 9, 2020 17:27


Which 5 key technologies do you think could define the next five years? We discuss the first issue of Tech Beacon with Georg Kreimer, Head of SAP Customer Experience Labs.LinksGeorg on LinkedIn and TwitterTech BeaconPrototypes

The Future of Customer Engagement and Experience Podcast

There are 27 emotions we can experience. That's 27 different ways to label one moment, making it crucial to get it right. But when building out marketing plans, do you take that into consideration? We discuss how emotion is a requirement of creating a good customer experience, and how that is changing marketing strategies at every company. Joining to discuss is Jason Rose, CMO at SAP Customer Experience. Presented by The Future of Customer Engagement and Experience, providing thought leadership and analysis on topics both consumer-facing and business-to-business, from sales, marketing, customer experience, data management, and more.

RTalks
Moritz Zimmermann: Customer experience redefined

RTalks

Play Episode Listen Later Dec 20, 2019 27:08


In this episode of Regalix’s RTalks, we talk to Moritz Zimmermann, Chief Technology Officer at SAP Customer Experience, about SAP’s strategies in the customer experience domain and also discuss the role of AI, big data and machine learning in this industry.

Business & Technology Insights from Capgemini
Predictions for SAP CX Live Munich, November 05-2019

Business & Technology Insights from Capgemini

Play Episode Listen Later Oct 24, 2019 16:42


SAP CX Live in Munich will bring together business and IT executives from across Europe to learn more about the SAP Customer Experience portfolio which includes SAP C/4HANA and how it brings together customer data, machine learning and microservices to power real-time, intelligent customer engagements across sales, customer service, marketing and commerce. Tune in as leaders from across the globe weigh-in on what they expect during SAP CX Live and what lies ahead! Your Host: Naresh Khanduri, Global SAP CX Leader: Naresh.khanduri@capgemini.com   Leaders from across Europe   Martijn van Deel, EMEA SAP CX Leader: Martijn.van.deel@capgemini.com Felix Voigt, Germany CX Leader: felix.voigt@capgemini.com

europe predictions munich deel sap customer experience
RTalks
Amy Hatch: Engaging customers with content

RTalks

Play Episode Listen Later Sep 27, 2019 22:16


In this episode of Regalix’s RTalks, we have an insightful chat with Amy Hatch, Global Head of Content Marketing at SAP Customer Experience, about customer engagement, communication and the importance of personalizing content.

Market Mentors
31. Series 1 | Ep 31 - From GQ to SAP. Proof content marketing skills are transferable with Jack Dyson, Global Head of Content Strategy at SAP

Market Mentors

Play Episode Listen Later Aug 22, 2019 56:08


With so many clients hiring people with industry knowledge, it was fascinating to speak to Jack Dyson, Global Head of Content Strategy at SAP Customer Experience who started in publishing with The Week and GQ, and transitioned through agencies to work for the one of the worlds largest B2B Technology companies. We talk about what makes great content marketing, skills, building teams and so much more. Market Mentors is brought to you by Fiona Jensen of Market Recruitment.

HKTDC
Conquering Customer Experience in Asia

HKTDC

Play Episode Listen Later Jan 10, 2019


How would you characterise consumers in Asia? “Highly-demanding and mobile-first” says Cassandra Girard (Global Vice President and Head of Consumer and Travel Industries, SAP Customer Experience). Brands must therefore grasp their customer’s journey in order to make a mark on the region, where digital-first organisations are transforming different sectors. Ms Girard spoke at the Asian E-tailing Summit 2018 to help industry players navigate the evolving e-tailing ecosystem.

HKTDC
Hong Kong the Asian hub for e-Tailing

HKTDC

Play Episode Listen Later Dec 17, 2018


Speaking at the Asian e-Tailing Summit 2018, Cassandra Girard of online research organisation SAP Customer Experience describes Hong Kong as the hub for the region’s e-tailing development, while Emad Suhail Rahim of consumer trading company Robomart plans to open in Hong Kong in the near future. The Summit is described as a motivator for the over 1,400 attending business professionals and online retail experts.

speaking asian hong kong summit sap customer experience robomart
Business & Technology Insights from Capgemini
The SAP Customer Experience Roundtable with Capgemini

Business & Technology Insights from Capgemini

Play Episode Listen Later Oct 27, 2018 19:31


Listen to the latest roundtable discussion with four of our leading #CX and commerce experts from around the globe, as they weigh in on the developments and expectations for the year ahead, giving us a fresh global perspective on the future of customer experience. Experts include: Naresh Khanduri: (www.linkedin.com/in/nareshkhanduri/) Aurelien Segond: www.linkedin.com/in/aurelien-segond-614b866/ Don Swalinski: https://www.linkedin.com/in/swalinski/ Nitin Mohan: https://www.linkedin.com/in/nitin-mohan/

roundtable cx capgemini sap customer experience
CMO Confessions
11 Kevin Cochrane of SAP Customer Experience: the Battle for Better Customer Care

CMO Confessions

Play Episode Listen Later Oct 23, 2018 32:02


What does it take to be customer centric? According to Kevin Cochrane, CMO of SAP Customer Experience, it’s sitting down and talking to customers — a lot. Tune into this episode of CMO Confessions to learn the ins-and-outs of good customer marketing, how political campaigns can inform marketing campaigns and why just chatting with customers is key to forging an emotional connection. It’s another edition of CMO Confessions. Let’s chat. Follow Kevin on Twitter:@kevinc2003 Follow Kevin on LinkedIn Follow ON24 on Twitter: https://twitter.com/ON24 Learn more about ON24: https://www.on24.com/

MONEY FM 89.3 - The Breakfast Huddle with Elliott Danker, Manisha Tank and Finance Presenter Ryan Huang

Jennifer Arnold, Vice President of Marketing, Asia Pacific Japan & Greater China at SAP Customer Experience discusses Singaporeans' online shopping habits.