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To say that Coco Chanel was influential in fashion would be a huge understatement. Ever heard of the little black dress? Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and business partner, Dave Young. Before we get into today’s episode, a word from our sponsor, which is, well, it’s us, but we’re highlighting ads we’ve written and produced for our clients. So here’s one of those. [Oliva Gibbs Law Ad] Dave Young: Welcome back to the Empire Builders Podcast. And Dave Young here, Steve Semple over there. That doesn’t mean anything if you’re just listening to this in your car. I don’t know which one of us is here and which one of us is over there. But Stephen told me as the countdown started, he said, “Hey, I got another fashion topic for us.” And I’m like, “Shh, quiet. Let me guess. Let me guess because knowing me, maybe it’s something I know this time.” Right? Right. So I’m thinking Columbia fishing shirts. Stephen Semple: I think your other guess was Carhartt. Dave Young: Carhartt? Pants from Walmart or Sam’s Club. Probably not those, knowing you and your European travels and your fine taste. Stephen Semple: I think you’ve heard of this one though. I think you’ve heard of Chanel. Dave Young: Oh, Coco Chanel. Stephen Semple: Yes. Dave Young: She was in tight with the Germans, wasn’t she? Sort of accused of that? There’s intrigue. There’s movies. Stephen Semple: Oh yeah. Dave Young: There’s a whole miniseries and things. Stephen Semple: There’s a whole bunch of stuff about Coco Chanel, but she did a lot of innovation in fashion man. And I’m going to say this is one, given some of the background things that happened, I struggled a little bit with sort of creating the through line here because I didn’t want all of that stuff to overshadow some of the amazing things that she actually did in the fashion world that was unbelievably innovative. Dave Young: Cool. Stephen Semple: And today, Chanel remains one of the largest, most profitable luxury companies in the world. They are privately owned by a German family, the Wertheimer family. And so therefore, it doesn’t receive the same attention because it’s not publicly traded, but they do publish annual financials. And so 2025 revenue was 19.3 billion US, profit of 4.7 billion, 38,000 employees operating in a hundred countries. And to put that in perspective, that makes them the same size as Hermes, makes them bigger than Ferrari, 50% larger than Rolex. Really about the only one that’s larger is LVMH, but LVMH is like 75 luxury brands. So it’s a big deal. Really, really big deal. One of the other things I found interesting is they own dozens of these specialist artistry that do embroidery and feathers and- Dave Young: Really? Stephen Semple: … and do other luxury components. And they pretty routinely invest about a billion dollars annually in capital investment. Dave Young: Wow. Stephen Semple: They’re an interesting company, especially when you consider it all started with one tiny shop that sold hats in 1910. Dave Young: Hats? 1910? Stephen Semple: Just hats, yeah. Coco was born Gabriela Chanel. The name Coco was actually a nickname that came later when she was doing singing in Samoa, France in 1883. So in 1885, her mother dies. She’s 12 years old. She goes to an orphanage where she learns how to sew. Now in 1903, she’s working as a clerk in a seamstress in a shop in Milan that sells lingerie and linens and hosieries and things along that lines. And she’s also singing in cafes, which is where she gets the nickname Coco. Dave Young: Okay. Stephen Semple: Now it’s here that she meets Etienne Balsan, who’s an aristocrat, and Coco becomes his mistress and lives with him. And one of his passion is breeding horses. So she gets into the whole horse set thing. And there’s these early pictures that show her kind of really dressed very tomboyish for the time, really dressed for the outdoors. And she starts making hats and she wants to open a store selling hats. Now he feels this is kind of a bit of a passing fancy. So he lends her some money and says, “You can do this out of my apartment in Paris, but we’re not going to do this real store thing.” And during this time, she meets a friend of his, Arthur Boy Capel, who’s a coal mining millionaire. And for a short period of time, the three of them are kind of a triumvirate, but she falls in love with Boy and runs off with Boy to Paris. Dave Young: Okay. Stephen Semple: Now, this is where things are interesting. They create a gentleman’s agreement on finances. Capel finances the business and Balsan provides the location for their previously shared, I don’t know what status we’re talking about, but this is the part of the story I struggled with because on one hand you could look at this and say she couldn’t have done this without these rich men. But we also got to remember the rules at the time were so limiting for women. She couldn’t have signed a lease. She couldn’t have borrowed money at a bank. All of these things were such that that was the only way you could do something like this. Today she would’ve done it on her own. I’m completely convinced of that. Dave Young: Well, and you also have to say they couldn’t have done it without her. Stephen Semple: Absolutely, they couldn’t. Absolutely, they couldn’t. But find sometimes these things can diminish her accomplishments and her accomplishments are absolutely immense. So in 1910, she opens her first store at 21 Rue Cambon in Paris selling hats. But this is what made her hats different. At the time, women’s hats were headache-inducing, large, fuzzy, gauze, feathers, really, unbelievably ornate and hard to wear. You actually had hat pins to keep them on and all this other crap. Her hat’s still large, but they were simple and comfortable. That was her big thing. I want them to be simple and comfortable. Now, location she was in also already had a dressmaker, so she couldn’t make dresses. So she was doing these hats. And then in 1913, she opens a location in Deauville selling dresses. Again, here’s what she did different. Dresses at the time were these heavy corseted affairs. Hard to move in, hard to wear, uncomfortable. She made things that were simple and comfortable. This is what made Chanel so interesting. Simple and comfortable. Rather than being dazzled by aristocracy, she noticed something else. What she noticed is their fashion looked and felt uncomfortable. Huge hats, corsets, heavy dresses. Women may have looked elegant, but they just couldn’t move around. And this observation of hers created the opportunity. She didn’t just build a better product. She built a different philosophy. Most designers at the time were asking this question, “How can I make women look more extravagant?” Chanel asked the question, “How can I make a woman look elegant and feel free?” Dave Young: Okay. Stephen Semple: Which is a different question. Dave Young: It’s a big difference. Stephen Semple: Yeah. It is a big difference. And if you think about it, really what she created was first casual wear. Dave Young: Yeah. Stephen Semple: Right? Dave Young: Yeah. Stephen Semple: That’s really the category that she invented. So her next innovation came in 1913 with the dress store in Deauville where she started using this fabric called Jersey Fabric. Now, it’s a cheap fabric that up to this point had only been used for men’s underwear. But what she liked about it was comfortable. It was flexible. It was light. It was easy to wear. So she found this thing that everyone was dismissing, but she saw a value that no one else saw, and she changed the story around it. She basically, again, invented sportswear using this fabric. Isn’t that incredible? Now, here’s her other big innovation, and I didn’t realize this. She’s the one who invented the idea of the little black dress. Dave Young: Oh, I think I have a glimpse of that in the back of my storehouse of strange facts, but I probably couldn’t have pulled it out. Stephen Semple: Which is incredible how iconic that is. This happened in 1926. So before 1926, early 1920s, black was not considered fashionable for everyday wear. Black clothing was for mourning, was for widows, was for domestic servants, religious dress. That’s what it stood for. And she managed to take black, which let’s face it, no positives there, and made it elegant wear. If you were a wealthy woman at the time attending a social event, you were expected to wear colorful fabrics, elaborate embroidery, beads, lace decorations. Black was considered too plain. But what Chanel saw was after World War I, the world was changing. A middle class was emergent. Women had worked in factories, they were becoming independent, they were driving cars, they were playing sports, they were entering professional life, and their clothing hadn’t caught up. Chanel believed elegance wasn’t about showing wealth, it was more about confidence. So she stripped away everything that was unnecessary. If you think about the real breakthrough moment on this was in October 1926, Vogue published Chanel’s simple black crepe dress, and the magazine called it the Ford of Chanel. Dave Young: The Ford of Chanel. Stephen Semple: The Ford of Chanel. Dave Young: Yeah, like a model piece. Stephen Semple: Because it was simple, it was reliable, it was accessible, it was timeless, and it was suitable for almost everyone. So instead of being this hope couture that only a handful of women could wear, Vogue predicted that this dress would become the universal uniform for stylish women. And they were right. Dave Young: Stay tuned. We’re going to wrap up this story and tell you how to apply this lesson to your business right after this. [Using Stories To Sell] Dave Young: Let’s pick up our story where we left off, and trust me, you haven’t missed a thing. Stephen Semple: Instead of being this hope couture that only a handful of women could wear, Vogue predicted that this dress would become the universal uniform for stylish women. And they were right. Dave Young: I don’t know. I’m no expert on those times, but when I think of other black garb and we talk about funerals and religious orders and things like that, you think of the flowing robes of a nun or the just frilly, lacy, Victorian era, I don’t even know, dresses that you see women in mourning in, right? Widows and things. And they look extremely bulky and hot and folded and frilly and uncomfortable. And she stripped all that away to where it’s just… What it really emphasized is form. Stephen Semple: Yes. Dave Young: And let you accessorize and add accents, right? Stephen Semple: Exactly. Dave Young: You show your arms, that’s like accessorizing the little black dress. And it highlights a piece of jewelry. Stephen Semple: Absolutely. Yeah. So what she removed was the heavy embroidery, the bright colors, all of those things. And social rules. She changed social rules around it. So what’s left? A clean silhouette and this simplicity that shifted the attention from the dress to the woman wearing it, which was a revolutionary concept. Dave Young: Before that, you would identify basically identity by the wearing of black. There’s a nun, there’s someone mourning. Stephen Semple: There’s a woman in mourning. Yeah. But the other thing is it changed the economics of fashion. To your point, Dave, simply change the shoes, the jewelry, the handbag, the scarf, and you change the outfit. And the same dress could be worn lunch, dinner, work, party. Today we call this versatility. Back then, revolutionary. Dave Young: Well, and honestly, in the mind, and we talk about this in our portals and the 12 languages, the mind class, the more you layer on things that. If you’re trying to say mourning, you’re mourning someone. Okay, black, folds, lace, hat, veil, all of the things that you associate with mourning. If you’re trying to say a nun, it would be folds and layers and nothing showing except maybe a little white in the hat or somewhere around the edges. And the more things that you layer on that provide it with the reinforcement of that meaning, the more deeply it’s felt to be understood. So you look at someone that’s wearing all that and you say, “Oh, this is a person that’s in mourning.” And if you strip all those things away and you do something that is different, that makes your head kind of go, “Wait, what’s this?” Instead of being, “Oh, this is a nun.” You say, “Oh, who are you?” You raise interest. You raise interest. Stephen Semple: See, this is what she understood. Oh yeah, but wouldn’t it be so easy to go, you can’t do black because black stands for all these negative things. But what she understood exactly what you’re saying, if I strip away all these things, I’m actually creating a new meaning to this color. I’m actually changing the language it’s speaking, which is so difficult and so amazing and so brilliant on her part. And it’s interesting when you think about she changed the economics of fashion so that essentially what used to happen with elegance is a wealthy woman would own a dozen elaborate dresses. Now, what could happen is a woman of means could have one beautifully designed dress that could do the work of many. So she changed that. You know who else did that when we think about it? If we go back to our early episode of M.M. LaFleur where she looked at fashion and she was a working woman, professional working woman, and she said, “You know what? Fashion doesn’t work for a woman in an office. I need to change the rules. It needs to have a pocket that works, needs to pass the New York taxi test. I can slide out of a taxi with skirt hiking up. I need to be able to bend over and get out a file without Cleavage showing.” But again, changed the rules around fashion. This is what Chanel did. And the interesting thing is luxury used to say the language of all this dress and whatnot was, how much money can I spend? Where the little black dress said, “I don’t have anything to prove.” It threw out a very different signal. It really was a dress innovation. For her, black was grief. After her, black was sophistication. Dave Young: Yeah, and mystery. It’s an intrigue as opposed to, “Well, I get this.” Stephen Semple: She persuaded society to see black differently. How freaking incredible is that? That is remarkable. Dave Young: She did removing most of the black. Stephen Semple: Yes. Yes. Very few people have had that type of cultural influence. So when I was looking at this, I went, “Oh man, she is a remarkable woman to be able to do that.” So when you step back and you think about the hats, the jersey sportswear, the little black dress, they all followed the same pattern. They weren’t three separate innovations. They were three expressions of one insight. And that insight was women wanted to feel free, not dressed. The hats removed the enormous feathers and decorations. The jersey sportswear removed the stiff, restricted fabrics, and the little black dress removed all the unnecessary ornamentation. And she did one other thing to further free women, handbags. She was the first person to add the shoulder strap to a handbag, freeing the hands. Dave Young: All right. I never think of that, but you’re absolutely right. Stephen Semple: The question she was constantly asking is how do I give women more freedom while making them feel even more elegant? That was the philosophy of the company. Dave Young: That’s so cool. Stephen Semple: Yeah. So she became an empire because the hats were successful. The Jersey clothing was successful. Little black dress was successful, all because they proved that same idea. Elegant should never come at the expense of freedom. And that’s the thing she pursued. And when we think about it, at the time, that was even a revolutionary idea. Dave Young: Yeah, absolutely right. Absolutely right. Stephen Semple: It was what we would call a bold idea. A bold, bold idea. Dave Young: I want to watch this movie about Coco Chanel, not the one where she gets. In the ’30s and ’40s, she got caught up with financial problems because everybody in Paris did. The market goes away and she was doing what she needed to do. Leave it at that. Stephen Semple: And that’s it. And there’s all sorts of things around how the ownership will come back and forth. And she left for a while and was brought back. But I decided, you know what? Dave Young: Yeah, that’s not what built her brand. Stephen Semple: And her brilliance was bold. These ideas seem obvious today, but they were bold change ideas that changed the way the world looked at fashion, changed the way the world looked at the color black. And anybody who does that is a remarkable innovator who took this bold idea and ran it out there. Dave Young: I love it. I love it. Thank you for sharing the Coco Chanel story. Stephen Semple: Remarkable woman. Yeah. Dave Young: Next week we’re going to explore the fashion options in the fishing section of Walmart. Maybe we won’t do that. Stephen Semple: People will start thinking you fish. Dave Young: I don’t. No, I absolutely don’t, but I absolutely do. I like fishing shirts. I just do. They’re comfortable. They breathe a little. Stephen Semple: There you go. Dave Young: You’d be surprised. Nevermind. You don’t want to know where to. I’ll tell you anyway, you’d be surprised if you go to the fishing section of Walmart to look for a shirt because you don’t expect to find a colorful, bright, comfortable shirt in the fishing section yet there they are. Stephen Semple: There they are. All right. Awesome. Dave Young: Thank you for bringing Coco Chanel to the Empire Building. Stephen Semple: I don’t know where to go with all this. No, we’re done. We’re done. Stick a fork in it. Thanks, David. Dave Young: See you next time. Thanks for listening to the podcast. Please share us, subscribe on your favorite podcast app, and leave us a big fat juicy five star rating and review at Apple Podcasts. And if you’d like to schedule your own 90-minute Empire Building session, you can do it at empirebuildingprogram.com.
On Episode 149 of The Alan Sanders Show, we break down major Medicaid fraud scandals draining taxpayer dollars, the decisive strikes that have left Iran's regime decimated and how mainstream media continues its full CYA campaign to protect Anthony Fauci and themselves. We also expose the latest Democratic strategy of dressing up DSA theatre kids from wealthy backgrounds as working-class heroes – oyster farmers, loggers, mechanics, ranchers, and farmers – in a failed attempt to copy Trump's authentic populist playbook. From Platner's hobby oyster operation to career politicians in Carhartt costumes, none of should be fooling voters. Straight talk, no spin and zero theater. Tune in for the unfiltered analysis you won't get anywhere else. Please take a moment to rate and review the show and then share the episode on social media. You can find me on Facebook, X, Instagram, GETTR, TRUTH Social, TikTok, YouTube and Rumble by searching for The Alan Sanders Show. And, consider becoming a sponsor of the show by visiting my Patreon page!
Kaley Mullin is a sociologist and cultural insights practitioner who cofounded Cool Shiny Insights after serving as Head of Youth and Trends at YouTube and working on Disney's ABC Family to Freeform rebrand. In this episode, she explains what semiotics does for brand strategy, how cultural listening differs from social listening, and how to use the residual/dominant/emergent framework to time market moves. The conversation covers why brands consistently enter cultural spaces too late, what made Carhartt's cool-by-accident trajectory so instructive, and what organizational structures most marketing teams are still missing.
The Automotive Troublemaker w/ Paul J Daly and Kyle Mountsier
Episode #1404: The nation's No. 2 auto retailer looks to go private in a $3.8 billion deal, a viral TikTok perpetuates the stigma that dealers are the problem and Ford teams up with Carhartt, Google, and BlackRock to invest in the next generation of sk...
Adam's about to be Coweta's biggest celebrity. Porter and Prairie Farm's SEO game has worked so well that a Tulsa news station called wanting an interview about egg prices and how they're crushing family farms. Problem is, Adam has no idea what egg prices are doing anywhere else. He just knows what he charges, and that they've lost 35 chickens in two weeks. Lady Haylee, in her prudence, said maybe skip the interview. Adam already said yes. The real debate of the week: overalls or no overalls for the camera. Overalls, obviously. Carhartt, not blue jean, collared shirt underneath. Now both guys want branded farm overalls, Niles Ranch and Fecundity Farm for Dave, Porter and Prairie Family Farm for Adam.Sponsor: Amen app (from the Augustine Institute) The Amen app is the free Catholic prayer app the guys use to walk through the Sunday Gospel with their kids on the way to Mass, plus free access to classics like Divine Mercy in My Soul and True Devotion to Mary. No paywall, no subscription trap. Download the Amen app right now.Sponsor: Select International Tours When Adam and Dave planned their first pilgrimage, Select International Tours is who everyone pointed them to, and having used them, the guys can vouch for it. Wherever you want to go, head to selectinternationaltours.com and see what they offer.Dave's week wasn't any calmer. He harvested and shucked 500 to 700 ears of corn with the whole family, then blanched all of it late into the night while Lady Pamela held down a house full of unexpected company. His exact line on the way out the door: "I gotta go drink with my buddy for Jesus. It's a ministry, babe." Piglets are due any day, and this time he's praying they're born alive.The pour is a revisit: Salterra 14-Year Single Malt Scotch, finished in an Oloroso barrel, 48% ABV. Warm, not hot. Worth going back to.The prayer request is Mary. She's got an eye procedure Thursday, lasers, to make sure her retina stays attached so she doesn't go blind. She needs to put on weight first. Some days she gains 70 grams, some days she loses it. Thank you for praying. Keep it up.Then the real topic: what actually happens to your soul between the moment you die and the resurrection of your body. Can fire really burn something with no body to burn? Pulling from Aquinas's Summa, the guys walk through it. Your body dies, your soul doesn't, and it faces judgment immediately, heaven, hell, or purgatory on the way to heaven. The senses go dark since they run through bodily organs, but the intellect and the will, the parts that never needed a body to operate, stay fully awake. Aquinas's answer to the fire question: it doesn't burn the soul like a stove burns wood. It binds it. In sin, you subjected your higher self to a lower appetite, so in justice, a lower thing, fire, now holds your higher self captive. It's God's instrument, not chemistry.Then the bonus round: limbo. The limbo of the fathers, emptied by Christ at the Harrowing of Hell. The limbo of infants, never defined as dogma, still debated, and Dave's new coinage for where he thinks it actually belongs: limburgatory. A place with no suffering doesn't belong bolted onto hell.Protect what you love. Provide the truth even when it costs you something. Establish your kids in what's actually at stake. Raise your glass.TOPICS COVEREDPorter and Prairie Farm's SEO play working so well a Tulsa news station wants an egg price interviewLosing 35 chickens in two weeks and having zero idea what egg prices are doing anywhere elseThe overalls debate: Carhartt over blue jean, collared shirt, and the case for branded farm overallsThe economics of homesteading: it only "pays for itself" if you value your own labor at zeroDave shucking and blanching 500 to 700 ears of corn with the whole family in one night"I gotta go drink with my buddy for Jesus, it's a ministry, babe"Piglets due any day and praying for a better outcome than last timeBourbon of the week: revisiting Salterra 14-Year Single Malt Scotch, Oloroso barrel finish, 48% ABVPrayer update on baby Mary: a Thursday laser eye procedure to protect her retina, and the fight to gain weightWhat actually happens to the soul between death and the resurrection of the bodyMatthew 25:41 and what "everlasting fire" could mean for a devil who has no body to burnThe difference between your particular judgment at death and the general judgment at the end of timeWhy death is genuinely abhorrent: the violent separation of body and soul, not just leaving earthAquinas on why the intellect and will stay fully awake after death even though the senses go darkSt. Gregory versus Aquinas on whether merely seeing hellfire is itself the punishmentAquinas's actual argument: fire doesn't cook the soul, it binds it, as an instrument of divine justiceWhy the fires of hell and purgatory are, per Aquinas, the very same fireThe three conditions required for mortal sin, and why hell is always a freely chosen destinationThe limbo of the fathers, the bosom of Abraham, and Christ emptying it at the Harrowing of HellThe limbo of infants, the 2007 theological commission document, and why it was never defined as dogmaBaptism of desire and the "intent of an intent" question for unbaptized infantsDave's case for "limburgatory" against Dante's placement of limbo as an annex of hellWhy presuming on God's mercy is itself a sin, and how that shapes the whole limbo debateREFERENCED IN THIS EPISODEBooks & Writings:Summa Theologiae, Supplement, Questions 69 and 70, by St. Thomas Aquinas (compiled by his students after his death)The Divine Comedy by Dante Alighieri (limbo placed as an annex of hell)Diary: Divine Mercy in My Soul by St. Maria Faustina Kowalska (free on the Amen app)True Devotion to Mary by St. Louis de Montfort (free on the Amen app)Catechism of the Catholic Church, paragraph 1261 (hope for children who die without baptism)The Hope of Salvation for Infants Who Die Without Being Baptized, International Theological Commission, 2007 (approved by Pope Benedict XVI)Saints & Church Figures:St. Thomas AquinasSt. Gregory (the Great)St. AugustineSt. Francis de SalesSt. Maria Faustina KowalskaSt. Louis de MontfortPope Benedict XVIDr. Peter Kreeft (referenced via the Matt Fradd interview clip, and the recent death of his wife of 63 years)People:Adam Minihan (host; Porter and Prairie Family Farm, Lady Haylee, baby Mary's NICU and eye procedure update, M6 Marketing, The Grounded Builder on Substack)Dave Niles (host; Fecundity Farm, Niles Ranch, Lady Pamela, the corn harvest, coiner of "limburgatory")Lady Haylee (Adam's wife)Lady Pamela (Dave's wife)Matt Fradd (interviewer in the referenced Peter Kreeft clip)
The Tragic Family Behind Carhartt's $2 Billion Workwear Empire
Adam Wilson has spent his career helping brands stand out. After years at creative agencies and a stint leading brand marketing at Carhartt, he now leads strategy and creative at D/CAL, the agency he co-founded with Tony Hawk. In this episode of Question Everything, Adam shares why so many CMOs struggle to differentiate their brand, how brands can think like creators to earn attention, and how CMOs can get the most from their agency partners. What you'll learn in this episode: How CMOs are being set up to fail and what agencies can do to help Why you can't rely on quantitative data to differentiate your brand Why you need to differentiate further upstream The best use case for AI in agencies Why there should be some pushback in your agency relationship Why D/CAL's advisory board is filled with cultural tastemakers like Skateboarder Tony Hawk and Music Producer Paul Blair Why brands need to start thinking like creators What CMOs get wrong about Creatives and what Creatives get wrong about CMOs Resources: Learn more about D/CAL on their website See D/CAL's advisory board Check out D/CAL's latest work Connect with Adam on LinkedIn
If you thought the political landscape couldn't get any weirder, the modern Democratic Party just said, “Hold my beer.” This week on True Thirty, Joey Dumont and Sean X put on their “Team Red” hazard suits and laugh at why the Left is ditching the polished Ivy League elites and replacing them with candidates who feel like they were recruited outside a dive bar at 2:00 AM.Here's what we are pouring into the blender today:* The Sex, Tattoos, and Seafood Special: Meet Graham Plattner, the Maine Democrat running for Senate. On paper, he's a combat veteran who farms oysters. In reality, he's a walking tabloid headline featuring an extramarital sexting scandal, a dark Reddit past, and an accidental Nazi chest tattoo that he claims he “didn't know” was a Nazi symbol. But instead of canceling him, the Left is rebranding him as a relatable “dirtbag Democrat” because apparently, standard background checks are a thing of the past.* The “Just Trust Us” Vetting Protocol: We pull back the curtain on the progressive activists who launched Plattner's career. When the Wall Street Journal asked them if they actually researched his background before throwing him into the race, they literally just laughed in the reporter's face. The new strategy for winning over working-class men? Find a guy who wears Carhartt, shares an oyster farm with his mom's restaurant, and hope nobody clicks past page one of his Google results.* Welcome to the MACA Wing (Make America Crazy Again): Then we track the shockwave hitting New York City politics, where a PhD student named Darializa Avila Chevalier (DAC) just annihilated the Democratic establishment. Her platform? Abolishing borders, defunding the police, seizing landlord property, and casually screaming “f*** Kamala Harris” on her social media timeline. Fox News talking heads are practically tripping over themselves to milk the content, and we are here for every single second of it.We don't make the news, we just laugh at it. Lock in, hit play, and let's get into it. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.truethirty.com/subscribe
The search warrant that initiated the prosecution of Richard Allen in the Delphi murders rested on a probable cause affidavit authored by Detective Tony Liggett. According to the appellant's brief, that affidavit allegedly contained material misrepresentations of witness testimony and strategic omissions of details that would have undermined the connection between Allen and Bridge Guy.The defense identifies specific alleged discrepancies. Witness Betsy Blair described the man on the bridge as young, in his twenties, with poofy brown hair — a description that does not match Allen, who was 44 with a crew cut. The defense alleges Liggett included Blair's jacket description while omitting her physical description of the person. Blair's sketch of the vehicle at the scene allegedly did not match Allen's Ford Focus — omitted from the affidavit. Sarah Carbaugh reportedly described a tan jacket; the affidavit allegedly characterized it as blue and added "bloody." Blair reportedly told investigators these were two different men. Allen reportedly told investigators he didn't know what he was wearing; the affidavit allegedly stated he admitted to a blue Carhartt jacket and head covering. The defense requested a Franks hearing to challenge the warrant's validity. The trial court denied the motion.The defense's position is that without this warrant, no subsequent evidence exists — no search, no firearm recovery, no bullet comparison, no arrest, no custodial confessions.The appellate filings also present the investigation's treatment of alternate suspects excluded from the jury's consideration. One suspect allegedly created artwork in 2018 depicting the exact positioning of a victim. He admitted to pagan rituals four days post-murder. He possessed a .40 caliber firearm matching the caliber found at the scene. His recorded interview was allegedly erased. The firearm was never collected. His employer's offer of alibi surveillance footage was allegedly declined. An ISP Trooper's request for further investigation was reportedly denied by superiors. Neither this suspect nor his associate has been charged. The appellate court will determine whether these exclusions and omissions constitute reversible error.Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1Instagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/TrueCrimePodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#Delphi #RichardAllen #DelphiMurders #SearchWarrant #FranksHearing #DetectiveLiggett #HiddenKillers #TrueCrime #AbbyAndLibby #JusticeForAbbyAndLibby
Hidden Killers With Tony Brueski | True Crime News & Commentary
The search warrant that launched the entire case against Richard Allen rested on a probable cause affidavit written by Detective Tony Liggett. According to the appellant's brief, that affidavit allegedly misrepresented what witnesses told investigators and omitted the details that would have undermined the connection between Allen and Bridge Guy.Betsy Blair described the man on the bridge as young, in his twenties, with poofy brown hair. Allen was 44 with a crew cut. The defense says Liggett included Blair's jacket description but left out her physical description of the person wearing it. Blair's sketch of the car at the scene didn't match Allen's Ford Focus — allegedly omitted. Sarah Carbaugh reportedly described a tan jacket. Liggett's affidavit allegedly changed it to blue and added "bloody." Blair told Liggett these were two different men. ISP said the same thing publicly. Allen reportedly said he didn't know what he was wearing. The affidavit allegedly claimed he admitted to a blue Carhartt and head covering. The defense requested a Franks hearing to challenge the warrant. Denied.Without this warrant, there's no search, no firearm, no bullet match, no arrest, no confessions. The defense argues the entire prosecution grows from a document the witnesses wouldn't recognize.The appellate filings also lay out the investigation's treatment of alternate suspects the jury never heard about. According to the defense, one suspect created a painting in 2018 depicting the exact positioning of a victim at the crime scene. He admitted to pagan rituals involving bloodletting four days after the murders. He owned a .40 caliber firearm matching the round found at the scene. Investigators recorded his interview — then erased the tape. They never collected the gun. His employer offered surveillance footage to verify his alibi. Officers declined and marked him cleared. An ISP Trooper who found "concerning similarity" to the murders pushed for further investigation. His superiors shut it down. Neither this suspect nor his associate has been charged. The jury heard none of it. An appellate court will decide whether any of it should have reached them.Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1Instagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/TrueCrimePodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#Delphi #RichardAllen #DelphiMurders #SearchWarrant #DetectiveLiggett #BridgeGuy #HiddenKillers #TrueCrime #AbbyAndLibby #JusticeForAbbyAndLibby
According to the defense's appellate filings, one suspect sat across from Delphi investigators four days after the murders and admitted to practicing pagan rituals involving bloodletting. He owned a .40 caliber firearm — the same caliber as the round found at the scene. They recorded his interview. The tape was erased. They never collected the gun. His employer offered surveillance footage to check his alibi. Officers declined and marked him cleared.In 2018, this suspect allegedly created a painting of Odin hanging upside down — right leg tucked behind the left. That is how one of the victims was positioned at the crime scene. Tipsters repeatedly flagged him posting images on social media of dead girls with sticks over their bodies. An ISP Trooper found "concerning similarity" to the murders and pushed for further investigation. His superiors shut it down.His associate — a self-described pagan religious leader who reportedly knew the murder woods "very well" — had his interview go unrecorded entirely. His alibi wasn't checked for six years. Neither man has ever been charged. The jury that convicted Richard Allen heard none of it. The trial court excluded it as third-party suspect evidence.Then there's the warrant. Detective Liggett's probable cause affidavit allegedly described witnesses saying things they didn't say and left out the details that would have broken the connection to Allen. Betsy Blair described a young man in his twenties with poofy brown hair. Allen was 44 with a crew cut. The defense says Liggett kept her jacket description and cut the rest. Blair reportedly told investigators these were two different men. Allen reportedly said he didn't know what he was wearing. The affidavit allegedly said he admitted to a blue Carhartt. Without this warrant — no search, no gun, no bullet match, no arrest, no confessions.The defense argues the entire case was built on a document the witnesses wouldn't recognize and a jury that was denied the full picture. An appellate court will decide.Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1Instagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/TrueCrimePodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#Delphi #RichardAllen #DelphiMurders #AbbyAndLibby #Odinism #SearchWarrant #BridgeGuy #HiddenKillers #TrueCrime #JusticeForAbbyAndLibby
He didn't say "I did it." He said "I think I did it." That was Richard Allen's first confession to his wife — after five months in the most restrictive solitary cell in a maximum-security prison, after being diagnosed as gravely disabled and psychotic, after being forcibly injected with antipsychotics, after his weight dropped to 135 pounds, and after he started confusing nightmares with reality and believing he'd started World War III.Before solitary, Allen sat across from Detective Holeman during the arrest interrogation. According to defense filings, Holeman lied to him for over an hour. Allen's response: "I am not going to say something I did not do." IDOC's own policy limited solitary for inmates with his diagnosis to thirty days. He was held for thirteen months.The confessions that followed — over sixty of them — got the crime wrong. He confessed to shooting Abby and Libby. They were killed with a blade. He described acts there is no evidence occurred. Dr. Westcott's 127-page evaluation ruled out faking and concluded the psychosis was caused by the conditions of his confinement. The prosecutor allegedly mocked defense concerns about Allen's mental state on the same day IDOC designated him gravely disabled. The jury heard the confessions. They never heard the audio of his psychotic episodes. They never heard the expert who would have called every one of them false.The case didn't start with confessions. It started with a search warrant — and the defense says that warrant is built on a lie. Detective Liggett's affidavit allegedly changed what witnesses described. Betsy Blair said Bridge Guy was young, twenties, poofy brown hair. Allen was 44, crew cut. Blair reportedly told Liggett these were two different men. The affidavit allegedly said Allen admitted to wearing a blue Carhartt. Allen reportedly said he didn't know what he was wearing. Without this warrant — no search, no gun, no bullet, no arrest, no confessions. The defense argues the entire case grows from a document the witnesses wouldn't recognize and confessions a psychotic man made about a crime he described wrong. An appellate court will decide.Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1Instagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/TrueCrimePodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#Delphi #RichardAllen #DelphiMurders #FalseConfessions #SolitaryConfinement #SearchWarrant #AbbyAndLibby #HiddenKillers #TrueCrime #JusticeForAbbyAndLibby
We're back and diving straight into the harsh realities of creating content when the algorithm clearly prefers confirmation bias over the actual, frustrating truth. Zac gives us the rundown on a speaker build that required way more technical tweaking than those viral DIY videos ever admit, and we debate if the new Kreg joinery tool actually has what it takes to dethrone the Festool Domino, or if we're all just victims of influencer marketing.We also swap notes on the absolute best ways to handle door-to-door salespeople, the mystery of Carhartt's transition into high fashion, deep pour epoxy that decides to smoke in the cup, the devastating results of taking a Japanese pole saw to aluminum extrusion, and the shared global trauma of having a U2 album forcefully injected into our iPods. Grab your favorite MP3 player and settle in.Got questions? Email us at offthecutpodcast@gmail.comJoin the Aftershow: https://www.patreon.com/offthecutpodcastWatch Live: https://www.youtube.com/channel/UCcRJPIp6OaffQtvCZ2AtWWQMerch: https://www.spencleydesignco.comStart a Podcast: https://streamyard.com/pal/c/5926541443858432Follow the Hosts:Zac: @ZacBuildsEric: @SpencleyDesignCoDeric: @PecanTreeDesignProudly Sponsored By: KM Tools (kmtools.com/SPENCLEYDESIGNCO)WTB Woodworking (wtbwoodworking.com/giveaway)#Woodworking #DIY #3DPrinting #Maker #ContentCreation #OffTheCutPodcast #Sponsored #KMTools #WTBWoodworking
Apply to work with me one-on-one: https://www.cleartheshelf.com/applyHarry's an HR Director with a 10-year corporate career, a wife, kids, and a barn full of a million worms. In January 2026, he wrote a post to himself: "365 days from now you freaking did it, bro." Less than two months later, he replaced his W2 salary with Amazon income.Harry (@SellFlipDad) is building everything at once: a full-time career, an Amazon OA business, Whatnot live selling shows with his wife, and a Claude AI bot that messages potential customers 24/7 while he sleeps. This episode covers how he went from worm farming to salary replacement in 6 months, why he calls himself a "reseller" instead of an Amazon seller, the AI bot that runs his Whatnot chat (and accidentally bought him a Carhartt hat), and how he balances all of it without losing his family or his mind.Chapters:00:00 - The HR Director Who Replaced His Salary With Amazon02:00 - "Our Son's Twin Passed Away. We Needed Our Why."03:49 - From Worm Farming to Amazon (The Unlikely Pipeline)05:23 - "365 Days From Now You Freaking Did It, Bro"07:00 - What Amazon Revenue vs. Profit Actually Looks Like Early On10:00 - Getting Your Spouse On Board (She Said "You're Crazy")15:02 - Wife Goes From Teacher to Fashion Business Owner on Whatnot18:18 - "I Am a Reseller." Why Identity Matters23:00 - Daily Prioritization: W2 First, Then Where's the Money?27:07 - Whatnot Live Selling: $1 Starts on Goodwill Kids' Clothes33:00 - The AI Bot That Runs His Whatnot Shows (Claude Cowork)36:00 - How Claude Messages Thousands of Potential Buyers While He Sleeps39:24 - Claude Automated His Entire HR Paperwork Too40:00 - Going Deep: The Magic Number Is 700 Monthly Sold Batch44:00 - Paying to Play: Using Losses to Build Sales History46:57 - Ungating: "Keep Asking. Gamify It. Try Number 60 Is Coming."51:36 - Claude for Amazon Sellers: Where to Start55:00 - Balancing Work, Family, and the Grind (The Honest Take)59:00 - What Does Freedom Actually Look Like?01:01:00 - Lightning Round: Bidet, Lawn Service, and a Million WormsFollow Harry:X/Twitter: @SellFlipDadWhatnot: Outgrow KidsFollow Chris Grant:X/Twitter/Instagram: @cleartheshelf Newsletter: https://cleartheshelf.com/newsletterFollow Chris Racic:X/Twitter: @ChrisRacicNewsletter: https://oaleads247.com
The search warrant for Richard Allen's home, car, and electronics is the foundation of the State's case. Without it, there is no gun, no bullet comparison, no arrest, and no confessions from solitary confinement. According to the appellant's brief, the affidavit that secured that warrant contained statements and omissions that painted a misleading picture. Betsy Blair — the only witness who saw Bridge Guy face-to-face — described him as a young man in his twenties with poofy brown hair. Detective Liggett's affidavit reportedly mentioned her blue jacket description but omitted the rest. Blair also described the car at the scene as something resembling a 1965 Comet — nothing like Allen's black Ford Focus. That was allegedly left out too. Witness Sarah Carbaugh reportedly said "tan jacket" and "muddy" in her 2017 interview. The affidavit allegedly read "blue jacket" and "muddy and bloody." Blair told Liggett those were two different men. ISP said the same thing in a public statement. The defense also argues Allen never admitted to wearing a blue Carhartt as the affidavit claimed. The defense requested a Franks hearing to challenge whether the affidavit contained deliberate falsehoods. The trial court denied it. The State maintains probable cause was sufficient regardless. The appellate court will weigh in. But if the defense is right, the judge who signed the warrant was given a picture with the most important details removed.Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1Instagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/TrueCrimePodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#Delphi #RichardAllen #DelphiMurders #DetectiveLiggett #SearchWarrant #BridgeGuy #TrueCrime #HiddenKillers #WrongfulConviction #JusticeForAbbyAndLibby
Hidden Killers With Tony Brueski | True Crime News & Commentary
Every piece of evidence used to convict Richard Allen traces back to one document: Detective Liggett's probable cause affidavit. According to the defense's appellate filings, that document told the judge a version of events the witnesses themselves would not recognize. Betsy Blair saw Bridge Guy up close and described a man in his twenties with poofy brown hair. The affidavit allegedly included her jacket description and omitted everything else. Her sketch of the car at the scene didn't match Allen's vehicle — allegedly omitted. Sarah Carbaugh reportedly told investigators the man she saw wore a tan jacket and was muddy. The affidavit allegedly changed it to blue jacket, muddy and bloody. Blair and ISP both said Carbaugh's man and Bridge Guy were different people — allegedly omitted. Allen reportedly said he didn't know what he wore that day. The affidavit allegedly attributed a blue Carhartt admission to him. The defense argued every alleged misstatement served one purpose: making Allen look like Bridge Guy. They requested a Franks hearing. The court said no. Without this warrant, the State has no gun, no bullet comparison, no arrest, and no confessions from solitary. The defense's position is direct: the entire case is fruit of this document, and the document, they argue, is built on half-truths. The appeal will settle it. But the facts Liggett allegedly kept from the judge are the facts that would have mattered most.Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1Instagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/TrueCrimePodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#Delphi #RichardAllen #DelphiMurders #DetectiveLiggett #SearchWarrant #BridgeGuy #TrueCrime #HiddenKillers #WrongfulConviction #JusticeForAbbyAndLibby
According to the appellant's brief, Detective Tony Liggett secured the search warrant against Richard Allen with an affidavit that allegedly omitted and altered key witness statements. Blair described Bridge Guy as a young man in his twenties with brown poofy hair and sketched a car that looked nothing like Allen's Ford Focus — details Liggett allegedly left out. Carbaugh reportedly said tan jacket and muddy; the affidavit allegedly read blue jacket, muddy and bloody. Blair and ISP both said on the record these were two different men. And Allen, according to the defense, never admitted to wearing a blue Carhartt as the affidavit claimed. Without the search that followed, there is no gun, no Oberg bullet opinion, no arrest, no confessions. The defense calls the entire case fruit of this warrant. They supported their Franks motion with depositions, police interviews, and reports — and the trial court denied both the suppression and the hearing. The defense points out the court had been willing to schedule a Franks hearing under different defense attorneys but reversed course when the original team was reinstated. The State maintains probable cause survives even with the omitted information. An appellate court will decide. But the central question remains: if the judge had known that the one witness who saw Bridge Guy up close described someone who looks nothing like Richard Allen, would the warrant have been signed?Join Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/channel/UC8-vxmbhTxxG10sO1izODJg?sub_confirmation=1Instagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/TrueCrimePodThis publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.#Delphi #RichardAllen #DelphiMurders #DetectiveLiggett #SearchWarrant #BridgeGuy #TrueCrime #HiddenKillers #WrongfulConviction #JusticeForAbbyAndLibby
As sustainability conversations increasingly center on regulation, compliance deadlines and investment in new data systems, something risks getting lost: the need to invest in people who drive the change. Todd Corley's perspective emphasizes the importance of inspiring and developing individuals across all levels of an organization. Rooted in a career shaping social, philanthropic, sustainability and belonging initiatives in corporate workplaces, he now holds one of the most distinctive roles in the industry as Chief People and Impact Officer at Carhartt. From that vantage point, he builds strategy bottom-up, and asks a different question: What happens when you treat people and culture not as a support function to your people and impact strategy, but as its foundation? Integrating this strategic framework within global organizations requires persistence, adaptability, and a willingness to accept that there is no one-size-fits-all approach to building a purpose-driven culture. In this webinar, we explored: - How Todd's journey to Chief People and Impact Officer shapes his approach to sustainability - What it looks like to structure teams and governance for real impact, and why capacity building is a strategic investment - Carhartt's people-first approach in practice: examples of community connection, skilled trade development and accessible circularity - Making the internal business case: navigating pushback and keeping purpose at the core - Reasons for optimism, and what the industry needs to do next to act on them
Do you ever wonder if you are wasting money on your marketing efforts? Or how do you navigate today's big changes in paid marketing? Our guest today is Jeff Greenfield, and he shares with us his marketing insights and the changing paid advertising landscape. TODAY'S WIN-WIN: Aspire to be less wrong today than you were yesterday as there is no right answer to measurement. LINKS FROM THE EPISODE:Schedule your free franchise consultation with Big Sky Franchise Team: https://bigskyfranchiseteam.com/. You can visit our guest's website: www.getprovalytics.com.Attend our Franchise Sales Training Workshop: https://bigskyfranchiseteam.com/franchisesalestraining/Connect with our guests on social:https://www.linkedin.com/in/jeffgreenfield/ABOUT OUR GUEST:Jeff Greenfield is an entrepreneur, advisor, and disruptor with more than three decades of leadership in strategy, growth, and marketing. He is the Co-Founder and CEO of Provalytics, an AI-driven, cookie-less attribution and measurement platform that helps marketers prove the impact of upper funnel channels such as CTV and podcasts to drive smarter budget decisions. Previously, Jeff was the COO and Co-Founder of C3 Metrics, a leading multi-touch attribution platform serving brands such as JP Morgan, US Bank, Hertz, Nestlé, Carhartt, Edward Jones, Fender, and Peapod. Widely known as the “Cookie Monster,” Jeff is a recognized expert on cookies and their impact on the digital advertising ecosystem.Jeff has spoken at hundreds of industry conferences and his thought leadership has appeared in The New York Times, The Washington Post, The Wall Street Journal, Bloomberg, ABC, CBS, and Investor's Business Daily.This episode is powered by Big Sky Franchise Team. Big Sky Franchise Team is consistently recognized as one of the best franchise consulting firms in the United States, helping entrepreneurs franchise their businesses through a proven 3-Step franchise process rooted in ethical principles, hands-on guidance, and customized deliverables. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/. The information provided in this podcast is for informational and educational purposes only and should not be considered financial, legal, or professional advice. Always consult with a qualified professional before making any business decisions. The views and opinions expressed by guests are their own and do not necessarily reflect those of the host, Big Sky Franchise Team, or our affiliates. Additionally, this podcast may feature sponsors or advertisers, but any mention of products or services does not constitute an endorsement. Please do your own research before making any purchasing or business decisions.
At the beginning of April, I published an article for SFGATE asking a simple but complicated question: Do clothing take-back programs actually reduce clothing production and fashion's environmental impact?After speaking with brands like Levi Strauss & Co., Patagonia, and The North Face, the answer wasn't exactly clear. Every brand approached take-back and resale differently, with different goals, systems, and definitions of success.Our guest today, Pancho Gomez, has spent the last two decades working at the intersection of technology, the outdoor industry, and social responsibility. Most recently, he led the Customer Experience team at Trove, helping build trade-in and resale programs for brands including Patagonia, Arc'teryx, Levi's, and Carhartt.So I had to ask him: Are gear and clothing take-back programs actually helping build a circular economy, or are they just another form of greenwashing?In episode 222 of the Outdoor Minimalist podcast, Pancho takes us behind the scenes of how these programs operate, what brands gain from them, and whether resale can meaningfully reduce waste in the outdoor and fashion industries.Instagram: https://www.instagram.com/outdoor.minimalist.book/Website: https://www.theoutdoorminimalist.com/YouTube: https://www.youtube.com/@theoutdoorminimalistBuy Me a Coffee: https://buymeacoffee.com/outdoorminimalistListener Survey: https://forms.gle/jd8UCN2LL3AQst976------------------Episode ResourcesSF Gate Article: https://www.sfgate.com/shopping/article/clothing-take-back-programs-explained-22187338.phpConnect with Pancho Gomez: https://www.becausewhy.net/
Ford Super Duty Carhartt 2027, GTI record et Québec bannit l'essence?TORQ | ÉPISODE 564Ford dévoile le Super Duty 2027 édition Carhartt, Volkswagen frappe fort avec la Golf GTI Edition 50 qui bat la Honda Civic Type R au Nürburgring, et la Ville de Québec lance un projet pilote qui pourrait changer l'entretien des espaces verts avec moins de machinerie à essence.Dans cet épisode de TORQ, on parle de trois sujets qui font réagir :Le Ford Super Duty Carhartt 2027 arrive avec un package inspiré du monde du travail : look plus robuste, détails Carhartt, roues exclusives, bedliner, marchepieds off-road et une image très “work truck lifestyle”. Mais est-ce un vrai upgrade ou surtout du marketing?La Volkswagen Golf GTI Edition 50 devient la traction avant de production la plus rapide au Nürburgring avec un temps de 7:44.523, devant la Honda Civic Type R qui avait fait 7:44.881. Une victoire de seulement quelques dixièmes, mais un gros coup pour l'image de la GTI.Et à Québec, un projet pilote dans des secteurs comme Montcalm et le Vieux-Québec veut réduire ou éliminer la machinerie à essence pour couper le gazon, avec une hauteur minimale d'environ 3 pouces, même sur certains terrains sportifs. Bonne idée écologique ou baisse de service déguisée?Au menu de cet épisode :Ford Super Duty 2027 CarharttPackage Carhartt au CanadaPrix du Super Duty CarharttGolf GTI Edition 50GTI vs Civic Type R NürburgringRecord traction avant NürburgringProjet pilote gazon QuébecTondeuses à essence interdites?Gazon à 3 pouces sur les terrains sportifsÉlectrification de la machinerie municipaleAbonne-toi à TORQ pour du contenu automobile indépendant québécois#FordSuperDuty #GolfGTI #TORQ
From a wholesale-only business to a multi-channel global brand, Carhartt has expanded its reach without losing sight of who it serves: hardworking people. Linda Hubbard, president and CEO of Carhartt Inc., shares how one of America's most iconic brands has grown while staying grounded in its original purpose. (00:00:00) Growing Carhartt beyond wholesale(00:05:50) Leading change inside a legacy family business(00:10:08) Career growth, mentorship, and asking for more(00:14:22) How the Carhartt customer has evolved(00:17:52) Carhartt's strategy for opening stores(00:20:12) Inside the Carhartt and Ford collaboration(00:23:38) The future of retail: AI, resale and direct growthThe National Retail Federation is the world's largest retail trade association.Every day, we passionately stand up for the people, policies and ideas that help retail succeed.Resources:• Forged In Detroit: Carhartt And Ford Announce Partnership To Strengthen Essential Economy• Become an NRF member and join the world's largest retail trade association• Learn about our retail education platform, NRF Foundation, at nrffoundation.org• Learn about retail advocacy at nrf.com/advocacy• Find more episodes at retailgetsreal.comRelated:• 393: How Bealls is shaping the next era of value shopping• 349: How Arc'teryx is reaching new heights while staying loyal to its core customers
This week, we're elated to have two returning guests, back together, the Power Couple of Clothing, the founders of Madsen Sylvester Studios, two of the most knowledgeable purveyors of vintage, and newly published authors, Tony Sylvester and Dr. Cyana Madsen. With the excellent newly published book, An Informal Guide to Workwear, we wanted to catch up about the inspiration and process of publishing. We chat about French Workwear, the origin of the word textile, the history of indigo, functionality in clothing, finding Carhartt through hip-hop, identifying yourself through what you wear, and as always, so much more!
Perché oggi andiamo in ufficio vestiti come per scalare l'Everest? In questa puntata di Contaminazioni partiamo da un piumino e seguiamo il viaggio di capi nati per montagna e lavoro e diventati simboli urbani: da The North Face e Moncler a Timberland e Carhartt, fino al gorpcore. Tra mode, marketing e “tribù”, scopriamo come la funzionalità diventa estetica e come l'abbigliamento tecnico funziona anche da armatura psicologica in un mondo incerto.
Japan's Top Business Interviews Podcast By Dale Carnegie Training Tokyo, Japan
"The trust part is very important." "Change was a dirty word." "Anything controversial was normally me." "Doing the same thing over and over again and expecting a different result is the definition of insanity." Paul Hardisty is a finance-trained executive (CPA) who began his career in Melbourne and became CFO of a group of fashion brands across Australia and New Zealand, including Davenport, with licensing and distribution experience across brands such as Calvin Klein and Carhartt. In 1999, he joined adidas, initially slated for Indonesia just as Jakarta's riots erupted, before ultimately leading adidas Indonesia for five years. He then spent six months in India addressing corruption issues, before moving to South Korea for more than six years, scaling the business significantly. Hardisty's long-held ambition was Japan, and he relocated with his family to lead adidas Japan, where he spent around a decade and helped drive major growth. His career arc reflects repeated adaptation across markets, cultures, and organisational scale, culminating in leading one of adidas's most sophisticated and strategically scrutinised country operations. Paul Hardisty's leadership story is a study in scale, trust, and the mechanics of change inside a complex, matrixed multinational. Having built a finance foundation in Australia and then taken on consecutive country leadership roles across Indonesia and South Korea, he arrived in Japan with a reputation for delivery and a clear-eyed sense that every market has its own "bucket of challenges". Japan's challenge was not drama; it was magnitude. The jump in organisational size, headcount, and global attention required him to rethink how a leader stays close to the business without drowning in it. Hardisty's early focus was listening: diagnosing issues, filling structural gaps, and building a strategy that could plug into global direction without losing local relevance. He frames trust as the non-negotiable foundation — not uniquely Japanese, but especially powerful in Japan when earned through consistency and "walking the talk". This trust, once established, becomes the lubricant for cross-functional cooperation and the antidote to silent compliance. He is candid about engagement measurement and how it can mislead headquarters. Rather than treating scores as a simplistic international comparison, he focused on patterns, feedback, and the real operational drivers behind sentiment — restructures, headcount freezes, and incentives. His most controversial move was transparency: explaining the scoring system, challenging extremely low scorers to reconsider fit, and even enabling anonymous external applications. The point was not punitive; it was cultural clarity — engagement matters, but so does the integrity of the team environment. Hardisty also leaned into pride as a motivational engine. In sport, brand affiliation and national moments (such as major tournaments) can transform "company" into "identity". He institutionalised that energy through internal competitions, event tickets, surprise guests, and subsidised sports clubs, making motivation tangible and social. Where his approach becomes especially instructive is in diversity and global mobility. He resisted the idea that Japan must be led only by Japanese, or that Japanese leaders must stay in Japan. By placing non-Japanese local hires throughout the organisation and building pathways for Japanese talent to take overseas roles (including shorter three-month rotations), he pushed the company beyond passive consensus into practical internationalisation — a form of organisational nemawashi performed through staffing architecture rather than meeting-room persuasion. On innovation, he names the core friction: uncertainty avoidance and the comfort of repeating proven routines. To counter that, he used incentives, anonymity, and then a structural breakthrough — a business development function reporting directly to him, acting as an internal project-management and strategy engine. It reduced "not my job" resistance, spread ownership, and accelerated decision flow in a ringi-sho world where approvals can slow momentum. Ultimately, Hardisty's Japan lesson is not that Japan is "impossible". It is that Japan rewards leaders who operationalise trust, make change safe to attempt, and build systems that carry strategy through the middle layers to the front line. Q&A Summary What makes leadership in Japan unique? Hardisty sees Japan as different in flavour, not in degree. The distinguishing feature is the strength of trust and loyalty once credibility is earned. In a consensus environment shaped by nemawashi and ringi-sho processes, alignment is powerful, but it must be cultivated deliberately and communicated repeatedly at scale. Why do global executives struggle? He argues many leaders struggle because they over-index on stereotypes and get "brainwashed" by received wisdom — what cannot be done, what must be done, and why Japan is supposedly exceptional. That mindset can cause unnecessary caution, poor decisions, and a failure to see the "bucket load of good things" that make Japan workable and rewarding. Is Japan truly risk-averse? He frames the issue less as risk and more as uncertainty avoidance. People protect reputation by staying within proven patterns, which can look like risk aversion. His antidote is to reframe experimentation as responsible learning, supported by incentives, clear ownership, and leadership cover when outcomes are not perfect. What leadership style actually works? His style is direct, transparent, and human. He uses openness to build trust, shares personal context to reduce distance, and creates forums where information flows both ways. He is also willing to be "controversial" when cultural drift undermines performance or engagement. How can technology help? While he does not position Japan as a technology problem, his operating model maps well to decision intelligence: creating a central function that gathers intel, runs meetings, manages projects, and accelerates cross-functional execution. In modern terms, leaders can use analytics, scenario planning, and even digital twins of the business to test change before rollout, reducing perceived uncertainty and speeding consensus without bypassing it. Does language proficiency matter? He acknowledges language as a major early hurdle and treats capability-building as an investment. Translation support, English training, and mixed-nationality teams can slow meetings, but they also expand opportunity and shift mindsets. Language is not only communication; it is a gateway to global mobility and a catalyst for new thinking. What's the ultimate leadership lesson? Hardisty's core lesson is that repeating the same actions while expecting different results is organisational self-deception. In Japan, change requires systems, structure, and trust — and leaders must design the pathways that make change executable from the top to the shop floor. Author Credentials Dr. Greg Story, Ph.D. in Japanese Decision-Making, is President of Dale Carnegie Tokyo Training and Adjunct Professor at Griffith University. He is a two-time winner of the Dale Carnegie "One Carnegie Award" (2018, 2021) and recipient of the Griffith University Business School Outstanding Alumnus Award (2012). As a Dale Carnegie Master Trainer, Greg is certified to deliver globally across all leadership, communication, sales, and presentation programs, including Leadership Training for Results. He has written several books, including three best-sellers — Japan Business Mastery, Japan Sales Mastery, and Japan Presentations Mastery — along with Japan Leadership Mastery and How to Stop Wasting Money on Training. His works have also been translated into Japanese, including Za Eigyō (ザ営業), Purezen no Tatsujin (プレゼンの達人), Torēningu de Okane o Muda ni Suru no wa Yamemashō (トレーニングでお金を無駄にするのはやめましょう), and Gendaiban "Hito o Ugokasu" Rīdā (現代版「人を動かす」リーダー). In addition to his books, Greg publishes daily blogs on LinkedIn, Facebook, and Twitter, offering practical insights on leadership, communication, and Japanese business culture. He is also the host of six weekly podcasts, including The Leadership Japan Series, The Sales Japan Series, The Presentations Japan Series, Japan Business Mastery, and Japan's Top Business Interviews. On YouTube, he produces three weekly shows — The Cutting Edge Japan Business Show, Japan Business Mastery, and Japan's Top Business Interviews — which have become leading resources for executives seeking strategies for success in Japan.
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Send us a textThis week Danielle and Jon talk about the death of the influencer! Well.. kind of? They talk about those hard questions and decisions breeders need to ask themselves that the answer of can truly impact their herds for years to come! Do I really need to keep that buck? Do I need to purchase a semen tank? Does that Carhartt jacket need to be replaced with something with less holes? Listen in as the gang discusses those hard questions.we have merch!!
Reformed Brotherhood | Sound Doctrine, Systematic Theology, and Brotherly Love
In this episode of The Reformed Brotherhood, Tony and Jesse continue their deep dive into the Parable of the Prodigal Son by examining the often-overlooked character of the elder brother. While the younger son's rebellion is obvious, the elder brother's self-righteous moralism represents a more subtle—and perhaps more dangerous—form of lostness. Through careful exegesis of Luke 15:25-32, the hosts explore how religious performance, resentment of grace, and merit-based thinking can keep us far from the Father's heart even while we remain close to the Father's house. This conversation challenges listeners to examine their own hearts for traces of elder brother theology and calls us to celebrate the scandalous grace that restores sinners to sonship. Key Takeaways Two ways to be lost: The parable presents both flagrant rebellion (the younger son) and respectable self-righteousness (the elder son) as forms of spiritual lostness that require God's grace. The elder brother's geographic and spiritual position: Though physically near the house and faithful in service, the elder brother was spiritually distant from the father's heart, unable to celebrate grace extended to others. Moralism as a subtle distance: Self-righteous religion can be more deceptive than open rebellion because it appears virtuous while actually rejecting the father's character and values. The father pursues both sons: God's gracious pursuit extends not only to the openly rebellious but also to the self-righteous, demonstrating that election and grace are sovereign gifts, not earned rewards. The unresolved ending: The parable intentionally leaves the elder brother's response unstated, creating narrative tension that challenges the original audience (Pharisees and scribes) and modern readers to examine their own response to grace. Adoption as the frame of obedience: True Christian obedience flows from sonship and inheritance ("all that I have is yours"), not from a wage-earning, transactional relationship with God. Resentment reveals our theology: When we find ourselves unable to celebrate the restoration of repentant sinners, we expose our own need for repentance—not from scandal, but from envy and pride. Key Concepts The Elder Brother's Subtle Lostness The genius of Jesus' parable is that it exposes a form of lostness that religious people rarely recognize in themselves. The elder brother never left home, never squandered his inheritance, and never violated explicit commands. Yet his response to his brother's restoration reveals a heart fundamentally opposed to the father's character. His complaint—"I have served you all these years and never disobeyed your command"—demonstrates that he viewed his relationship with the father transactionally, as an employer-employee arrangement rather than a father-son bond. This is the essence of legalism: performing religious duties while remaining distant from God's heart. The tragedy is that the elder brother stood within reach of everything the father had to offer yet experienced none of the joy, fellowship, or security of sonship. This form of lostness is particularly dangerous because it wears the mask of righteousness and often goes undetected until grace is extended to someone we deem less deserving. The Father's Gracious Pursuit of the Self-Righteous Just as the father ran to meet the returning younger son, he also went out to plead with the elder brother to come into the feast. This detail is theologically significant: God pursues both the openly rebellious and the self-righteous with the same gracious initiative. The father's response to the elder brother's complaint is not harsh correction but tender invitation: "Son, you are always with me, and all that is mine is yours." This reveals that the problem was never scarcity or the father's favoritism—the elder brother had always possessed full access to the father's resources and affection. The barrier was entirely on the son's side: his inability to receive sonship as a gift rather than a wage. This mirrors the historical situation of the Pharisees and scribes who grumbled at Jesus for receiving sinners. They stood adjacent to the kingdom, surrounded by the promises and covenant blessings of God, yet remained outside because they could not accept grace as the principle of God's dealing with humanity. The invitation still stood, but it required them to abandon their merit-based system and enter the feast as recipients of unearned favor. The Unresolved Ending and Its Challenge to Us Luke deliberately leaves the parable unfinished—we never learn whether the elder brother eventually joined the celebration. This narrative technique places the reader in the position of the elder brother, forcing us to answer for ourselves: will we enter the feast or remain outside in bitter resentment? For the original audience of Pharisees and scribes, this unresolved ending was a direct challenge to their response to Jesus' ministry. Would they continue to grumble at God's grace toward tax collectors and sinners, or would they recognize their own need and join the celebration? For contemporary readers, the question remains equally pressing. When we hear of a notorious sinner coming to faith, do we genuinely rejoice, or do we scrutinize their repentance with suspicion? When churches extend membership to those with broken pasts, do we celebrate restoration or quietly question whether they deserve a place at the table? The parable's open ending is not a literary flaw but a pastoral strategy: it refuses to let us remain passive observers and demands that we examine whether we harbor elder brother theology in our own hearts. Memorable Quotes The father's household is a place where grace produces joy, not just merely relief. The elder brother hears the joy before he sees it. That's often how resentment works, isn't it? We're alerted to the happiness of others and somehow there's this visceral response of wanting to be resentful toward that joy, toward that unmerited favor. — Jesse Schwamb There is a way to be near the house, church adjacent, religiously active, yet to be really far from the father's heart. The elder brother is not portrayed as an atheist, but as a moralist. And moralism can be a more subtle distance than open rebellion. — Jesse Schwamb God doesn't keep sinners from repenting. The reprobate are not prohibited or prevented by God from coming to faith. They're being kept out by their own stubborn refusal to come in. That's where this punchline hits so hard. — Tony Arsenal Full Transcript [00:00:44] Jesse Schwamb: Welcome to episode 477 of The Reformed Brotherhood. I'm Jesse. [00:00:51] Tony Arsenal: And I'm Tony. And this is the podcast with ears to hear. Hey brother. [00:00:55] Jesse Schwamb: Hey brother. [00:00:56] Parables and God's Word [00:00:56] Jesse Schwamb: Speaking of ears to hear, it struck me that this whole thing we've been doing all this parable talk is really after the manner of God's words. And one of the things I've really grown to appreciate is how God speaks to the condition of those whom he addresses. He considers our ability, our capacity as his hearers to process what he's saying, and that leads into these amazing parables that we've been talking about. He doesn't speak as he is able to speak. So to speak, but I didn't mean that to happen. But as we were able to hear, and that means he spoke in these lovely parables so that we might better understand him. And today we're gonna get into some of the drama of the best, like the crown jewel as we've been saying, of maybe all the parables. The Parable of the Lost Son. We spoke a little bit about it in the last episode. Definitely want to hit that up because it's setting you up for this one, which is the definitive episode. But now we're gonna talk about this first, this younger lost son. Get into some of all of these like juicy details about what takes place, and really, again, see if we can find the heart of God. Spoiler. We can and we'll, [00:02:04] Tony Arsenal: yeah, [00:02:04] Affirmations and Denials [00:02:04] Jesse Schwamb: but before we do both of those things, it's of course always time at this moment to do a little affirming with or denying against. Of course, if you haven't heard us before, that's where we take a moment to say, is there something that we think is undervalued that we wanna bring forward that we'd recommend or think is awesome? Or conversely, is there something that's overvalued that's just, we're over it. The vibe is done. We're gonna deny against that. So I say to you, as I often do, Tony, are you affirming with or deny against? [00:02:31] Tony's Nerdy Hobby: Dungeons and Dragons [00:02:31] Tony Arsenal: I'm affirming tonight. Um, I don't know how much the audience realizes of a giant ridiculous nerd I am, but we're about to go to entirely new giant nerd depths. [00:02:43] Jesse Schwamb: All right. I [00:02:43] Tony Arsenal: think, [00:02:44] Jesse Schwamb: let's hear it. [00:02:44] Tony Arsenal: So, um, I was a huge fan of Stranger Things. Some, there's some issues with the show, and I understand why some people might not, um, might not feel great about watching it. You know, I think it falls within Christian liberty. But one of the main themes of the show, this is not a spoiler, you learn about this in episode one, is the whole game. The whole show frames itself around Dungeons and Dragons, right? It's kind of like a storytelling device within the show that the kids play, Dungeons and Dragons, and everything that happens in the Dungeons and Dragons game that they're playing, sort of like, um, foreshadows what's actually gonna happen in the show. Which funny if, you know Dungeons and Dragons lore, you kind of learn the entire plot of the story like ahead of time. Um, but so I, stranger Things just finished up and I've kind of been like itching to get into Dungeons and Dragons. I used to play a little bit of tabletop when I was in high school, in early college and um, I just really like the idea of sort of this collaborative storytelling game. Um, whether it's Dungeon Dragons or one of the other systems, um, Dungeons and Dragons is the most popular. It's the most well published. It's the most well established and it's probably the easiest to find a group to play with. Although it is very hard to find a group to play with, especially, uh, kind of out in the middle of nowhere where I live. So this is where the ultra super nerdy part comes in. [00:04:02] Jesse Schwamb: Alright, here we [00:04:03] Tony Arsenal: go. I have been painstakingly over the last week teaching Google Gemini. To be a dungeon master for me. So I've been playing Dungeons and Dragons more or less by myself with, uh, with Google Gemini, and I'm just having a lot of fun with it. Um, you can get a free copy of the rules online if you, I think it's DND, the letter NDND beyond.com. They have a full suite of like tools to create your character. Access to a basic set of the core rules. Um, you can spend a lot of money on Dungeons and Dragons, uh, and if you want to like really get into it, the books are basically textbooks. Like you're buying $300 or 300 page, $300, 300 page textbooks, um, that are not all that differently costs than like college textbooks. You'll buy a 300 page Dungeon master guide that's like $50 if you want a paper copy. So, but you can get into it for free. You can get the free rolls online, you can use their dungeon, the d and d Beyond app and do all your dice rolls for free. Um, you, you can get a free dice roller online if you don't want to do their, their app. Um, but it's just a lot of fun. I've just been having a lot of fun and I found that the, I mean. When you play a couple sessions with it, you see that the, the um, the A IDM that I've created, like it follows the same story beats 'cause it's only got so much to work with in its language model. Um, but I'm finding ways to sort of like break it out of that model by forcing it to refer to certain websites that are like Dungeons and Dragons lore websites and things like build your, build your campaign from this repository of Dungeons and Dragons stuff. So. I think you could do this with just about any sort of narrative storytelling game like this, whether you're playing a different system or d and d Pathfinders. I mean, there's all sorts of different versions of it, but it's just been a lot of fun to see, see it going. I'm trying to get a group together. 'cause I think I would, I would probably rather play Dungeons and Dragons with people, um, and rather do it in person. But it's hard to do up here. It's hard to get a, get a group going. So that's my super nerdy affirmation. I'm not just affirming Dungeons and Dragons, which would already be super nerdy. I'm affirming playing it by myself on my phone, on the bus with Google Gemini, AI acting like I'm not. Just this weird antisocial lunatic. So I'm having a lot of fun with it. [00:06:20] Jesse Schwamb: So there are so many levels of inception there. Yeah. Like the inception and everything you just said. I love it. [00:06:27] Tony Arsenal: Yeah. Well, what I'm learning is, um, you can give an, and, and this is something I didn't realize, what ai, I guess I probably should have, you know, it's not like an infinite thing. Um, you can give an AI instructions and if your chat gets long enough, it actually isn't referring back to the very beginning of the chat most of the time. Right. There's a, there's like a win context window of about 30 responses. So like if you tell the AI, don't roll the dice for me, like, let me roll dices that are related to my actions, eventually it will forget that. So part of what I've been doing is basically building, I'm using Google Gemini when the AI does something I don't want it to do, I say, you just did something I don't want it to do. Gimme a diagnostic report of why you did that. It will explain to me why it did what it did. Right. Why it didn't observe the rules. And then I'm feeding that into another. Prompt that is helping me generate better prompts that it refers back to. So it's kind of this weird iterative, um, yeah, I, I don't, I'm like, I maybe I'm gonna create the singularity. I'm not sure. Maybe this is gonna be possible. We should sit over the edge. It's gonna, it's gonna learn how to cast magic spells and it's gonna fire bolt us in the face or something like that. Right. But, uh, again, high risk. I, I, for one, welcome our AO AI dungeon masters. So check it out. You should try it. If you could do this with chat GPT, you could do it with any ai. Um, it, it, it is going to get a little, I have the benefit because I have a Google Workspace account. I have access to Google Pro or the Gemini Pro, which is a better model for this kind of thing. But you could do this with, with chat GPT or something like that. And it's gonna be more or less the same experience, I think. But I'm having a, I'm having a ton of fun with it. Um. Again, I, I, there's something about just this, Dungeons and Dragons at its core is a, it's like a, an exercise in joint storytelling, which is really fascinating and interesting to me. Um, and that's what most tabletop RPGs are like. I suppose you get into something like War Hammer and it's a little bit more like a board. It's a mixture of that plus a board game. But Dungeons and Dragons, the DM is creating the, I mean, not the entire world, but is creating the narrative. And then you as a player are an actor within that narrative. And then there's a certain element of chance that dice rolls play. But for the most part, um, you're driving the story along. You're telling the story together. So it's, it's pretty interesting. I've also been watching live recordings of Dungeons and Dragon Sessions on YouTube. Oh, [00:08:50] Jesse Schwamb: wow. [00:08:51] Tony Arsenal: Like, there's a, there's a channel called Critical Role. Like these sessions are like three and a half hours long. So, wow. I just kinda have 'em on in the background when I'm, when I'm, uh, working or if I'm, you know, doing something else. Um, but it's really interesting stuff. It's, it's pretty cool. I think it's fun. I'm a super nerd. I'm, I'm no shame in that. Um, I'm just really enjoying it. [00:09:09] Jesse Schwamb: Listen, nerdery is great. That's like part of the zeitgeist now. Listen to culture. It's cool to be a nerd. I don't know much about d and d. I've heard a lot about this idea of this community that forms around. Yeah. The story, correct me if I'm wrong, can't these things go on for like years, decades? [00:09:25] Tony Arsenal: Oh yeah, yeah. Like, you can do there. There, some of this has made its way into the official rule books, but basically you could do what's called a one shot, which is like a self-contained story. Usually a single session, you know, like you get a Dungeon master, game master, whichever you wanna call the person. Three to four, maybe five characters, player characters. And one session is usually about two hours long. So it's not like you sit down for 20 minutes, 30 minutes at a time and play this right. And you could do a one shot, which is a story that's designed to, to live all within that two hour session. Um, some people will do it where there isn't really any planned like, outcome of the story. The, the DM just kind of makes up things to do as they go. And then you can have campaigns, which is like, sometimes it's like a series of one shots, but more, it is more like a long term serialized period, you know, serialized campaign where you're doing many, um, many, many kinds of, uh, things all in one driving to like a big epic goal or battle at the end, right? Um, some groups stay together for a really long time and they might do multiple campaigns, so there's a lot to it. Game's been going on for like 50, 60, 70 years, something like that. I don't remember exactly when it started, but [00:10:41] Jesse Schwamb: yeah. [00:10:41] Tony Arsenal: Um, it's an old game. It's kinda like the doctor who of of poor games and it's like the original tabletop role playing game, I think. [00:10:47] Jesse Schwamb: Right. Yeah, that makes sense. Again, there's something really appealing to me about not just that cooperative storytelling, but cooperative gameplay. Everybody's kind of in it together for the most part. Yeah. Those conquest, as I understand them, are joint in nature. You build solidarity, but if you're meeting with people and having fun together and telling stories and interacting with one another, there's a lot of good that comes out of that stuff there. A lot of lovely common grace in those kind of building, those long-term interactions, relationships, entertainment built on being together and having good, clean, fun together. [00:11:17] Tony Arsenal: Yeah. Well, and it's, you know, it's, um. It's an interesting exercise. It's it, in some ways it's very much like improv. Like you, you think of like an improv comedy like show I've been to somewhere. Like, you know, you go to the show and it's an improv troupe, but they're like calling people from the crowd up and asking them for like different scenarios they might do. It's kind of like that in that like the GM can plan a whole, can plan a whole thing. But if I as a player character, um. And I've done this to the virtual one just to see what it does, and it's done some interesting things. One of the campaigns I was playing, I had rescued a merchant from some giant spiders and I was helping, like, I was helping like navigate them through the woods to the next town. And we kept on getting attacked and just outta nowhere. I was like, what if I sort of act as though I'm suspicious of this merchant now because why are we getting attacked all the time? And so I, I typed in sort of like a little. A mini role play of me accusing this guy. And it was something like, Randall, we get, we're getting attacked a lot for a simple merchant, Randall merchant. What happens if I cast a tech magic? What am I gonna find? And he's like, I don't know what I'm gonna find. I know I don't know anything. And then I cast a tech magic and it shifted. I mean, I don't know where the campaign was gonna go before that, but it shifted the whole thing now where the person who gave him the package he was carrying had betrayed him. It was, so that happens in real life too in these games, real life in these games. That happens in real, in-person sessions too, where a player or a group of players may just decide instead of talking to the contact person that is supposed to give them the clue to find the dungeon they're supposed to go to, instead they ambush them and murder them in gold blood. And now the, the dungeon master has to figure out, how do I get them back to this dungeon when this is the only person that was supposed to know where it is? So it, it does end up really stretching your thinking skills and sort of your improvisational skills. There's an element of, um, you know, like chance with the dice, um, I guess like the dice falls in the lot, but the lot is in the handle. Or like, obviously that's all ordained as well too, but there is this element of chance where even the DM doesn't get to determine everything. Um, if, if I say I want to, I want to try to sneak into this room, but I'm a giant barbarian who has, you know, is wearing like chain mail, there's still a chance I could do it, but the dice roll determines that. It's not like the, the GM just says you can't do that. Um, so it's, it's a, I, I like it. I'm, I'm really looking forward to trying to, getting into it. It is hard to start a group and to get going and, um, there's a part of me that's a little bit. Gun shy of maybe like getting too invested with a group of non-Christians for something like this. 'cause it can get a little weird sometimes. But I think that, I think that'll work out. It'll be fun. I know there's actually some people in our telegram chat. Bing, bing, bing segue. There we go. There's some people in our telegram chat actually, that we're already planning to do a campaign. Um, so we might even do like a virtual reform brotherhood, Dungeons and Dragons group. So that might be a new sub channel in the telegram at some point. [00:14:13] Jesse Schwamb: There you go. You could jump right in. Go to t.me back slash reform brotherhood. [00:14:18] Tony Arsenal: Yeah. Jesse, what are you affirming since I just spent the last 15 minutes gushing about my nerdy hobby? [00:14:23] Jesse Schwamb: Uh, no, that was great. Can I, can I just say two things? One is, so you're basically saying it's a bit like, like a troll shows up and everybody's like, yes. And yeah. So I love that idea. Second thing, which is follow up question, very brief. What kind of merchant was Randall. [00:14:39] Tony Arsenal: Uh, he was a spice trader actually. [00:14:42] Jesse Schwamb: Yeah. I don't trust that. [00:14:43] Tony Arsenal: And, and silk, silk and spices. [00:14:45] Jesse Schwamb: Yeah. That's double, that's too strict. [00:14:47] Tony Arsenal: He was actually good guy in the, in the story that developed out of this campaign. He actually became part of my family and like, like, like got adopted into the family because he lost everything on his own. Randy we're [00:15:00] Jesse Schwamb: talking about Randy. [00:15:01] Tony Arsenal: Randy Randall with one L. Yeah. The AI was very specific about that. [00:15:05] Jesse Schwamb: There's, there's nothing about this guy I trust. I, is this still ongoing? Because I think he's just trying to make his way deeper in, [00:15:11] Tony Arsenal: uh, no, no. It, I'll, I'll wait for next week to tell you how much, even more nerdy this thing gets. But there's a whole thing that ha there was a whole thing out of this That's a tease. Tease. There was a, there was a horse and the horse died and there was lots of tears and there was a wedding and a baby. It was, it's all sorts of stuff going on in this campaign. [00:15:27] Jesse Schwamb: Yeah. And I'm sure. Randy was somewhere near that horse when it happened. Right? [00:15:32] Tony Arsenal: It was his horse. [00:15:33] Jesse Schwamb: Yeah, exactly. That's [00:15:35] Tony Arsenal: exactly, he didn't, he didn't kill the horse. He had no power to knock down the bridge The horse was standing on. [00:15:40] Jesse Schwamb: Listen, next week, I'm pretty sure that's what we're gonna learn is that it was all him. [00:15:45] Tony Arsenal: Alright, Jesse, save us from this. Save us from this, please. Uh, [00:15:49] Jesse Schwamb: no. What [00:15:50] Tony Arsenal: you affirming, this is [00:15:50] Jesse Schwamb: great. [00:15:50] Jesse's Affirmation: Church Community [00:15:50] Jesse Schwamb: It's possible that there is a crossover between yours and mine if we consider. That the church is like playing a d and d game in the dungeon Masters Christ, and the campaigns, the gospel. So I was thinking maybe is it possible, uh, maybe this is just the, the theology of the cross, but that sometimes, like you need the denial to get to the affirmation. Have we talked about that kind of truth? Yeah, [00:16:14] Tony Arsenal: yeah, [00:16:15] Jesse Schwamb: for sure. So here's a little bit of that. I'll be very, very brief and I'm using this not as like just one thing that happened today, but what I know is for sure happening all over the world. And I mean that very literally, not just figuratively when it comes to the body of Christ, the local church. So it snowed here overnight. This was, this is the Lord's Day. We're hanging out in the Lord's Day, which is always a beautiful day to talk about God. And overnight it snowed. The snow stopped relatively late in the morning around the time that everybody would be saying, Hey, it's time to go and worship the Lord. So for those in my area, I got up, we did the whole clearing off the Kai thing. I went to church and I was there a little bit early for a practice for music. And when I pulled in, there weren't many there yet, but the whole parking lot unplowed. So there's like three inches of snow, unplowed parking lot. So I guess the denial is like the plow people decided like, not this time I, I don't think so. They understood they were contracted with the church, but my understanding is that when one of the deacons called, they were like, Ooh, yeah, we're like 35 minutes away right now, so that's gonna be a problem. So when I pulled in, here's what I was. Like surprise to find, but in a totally unexpected way, even though I understand what a surprise is. And that is that, uh, that first the elders and the deacons, everybody was just decided we're going to shovel an entire parking lot. And at some point big, I was a little bit early there, but at some point then this massive text change just started with everybody, which was, Hey, when you come to church, bring your shovel. And I, I will tell you like when I got out of the car. I was so like somebody was immediately running to clear a path with me. One of those like snow pushers, you know what I mean? Yeah. Like one, those beastly kind of like blade things. [00:17:57] Tony Arsenal: Those things are, those things are the best. [00:17:59] Jesse Schwamb: Yeah. You just run. And so you have never met a group of people that was more happy to shovel an entire large asphalt area, which normally shouldn't even be required. And. It just struck me, even in hindsight now thinking about it, it was this lovely confluence of people serving each other and serving God. It was as if they got up that morning and said, do you know what would be the best thing in the world for me to do is to shovel. And so everybody was coming out. Everybody was shoveling it. It was to protect everyone and to allow one into elaborate, one access. It was just incredible. And so I started this because the affirmation is, I know this happens in, in all of our churches, every God fearing God, loving God serving church, something like this is happening, I think on almost every Lord's day or maybe every day of the week in various capacities. And I just think this is God's people coming together because everybody, I think when we sat down for the message was exhausted, but. But there was so much joy in doing this. I think what you normally would find to be a mundane and annoying task, and the fact that it wasn't just, it was redeemed as if like we, we found a greater purpose in it. But that's, everyone saw this as a way to love each other and to love God, and it became unexpected worship in the parking lot. That's really what it was, and it was fantastic. I really almost hope that we just get rid of the plow company and just do it this way from now on. Yeah, so I'm affirming, recognize people, recognize brothers and sisters that your, your church is doing this stuff all the time and, and be a part of it. Jump in with the kinda stuff because I love how it brings forward the gospel. [00:19:35] Tony Arsenal: Yeah. Yeah. That's a great story. It's a great, uh, a great example of the body of Christ being, what the body of Christ is and just pulling together to get it done. Um, which, you know, we do on a spiritual level, I think, more often than a physical level these days. Right, right. But, um, that's great. I'm sitting here going three inches of snow. I would've just pulled into the lot and then pulled out of the lot. But New Hampshire, it hits different in New Hampshire. Like we all d have snow tires and four wheel drive. [00:20:02] Jesse Schwamb: It's, it's enough snow where it was like pretty wet and heavy that it, if, you know, you pack that stuff down, it gets slick. You can't see the people, like you can't have your elderly people just flying in, coming in hot and then trying to get outta the vehicle, like making their way into church. [00:20:14] Tony Arsenal: Yeah. [00:20:15] Jesse Schwamb: So there was, there was a lot more of that. But I think again, you would, one of the options would've been like, Hey, why don't we shovel out some sp spaces for the, for those who need it, for, you know, those who need to have access in a way that's a little bit less encumbered. Oh, no, no. These people are like, I see your challenge and I am going to shovel the entire parking lots. [00:20:35] Tony Arsenal: Yeah. Yeah. It used to happen once in a while, uh, at the last church, uh, at, um, your dad's church. We would, where the plow would just not come on a Sunday morning or, or more often than not. Um, you know, what happens a lot of times is the plows don't want to come more than once. Right. If they don't have to. Or sometimes they won't come if they think it's gonna melt because they don't want to deal with, uh, with like customers who are mad that you plowed and that it all melts. But either way, once in a while. The plow wouldn't come or it wouldn't come in time. And what we would do is instead of trying to shovel an entire driveway thing, we would just went, the first couple people who would get there, the young guys in the church, there was only a couple of us, but the younger guys in the church would just, we would just be making trips, helping people into the, yeah. Helping people into the building. So, um, it was a pretty, you know, it was a small church, so it was like six trips and we'd have everybody in, but um, we just kind of, that was the way we pulled together. Um, yeah, that's a great, it's a great story. I love, I love stuff like that. Yeah, me too. Whether it's, whether it's, you know, plowing a, a parking lot with shovels instead of a plow, or it's just watching, um, watching the tables and the chairs from the fellowship, you know, all just like disappear because everybody's just, uh, picks up after themselves and cleans and stuff. That's, that's like the most concrete example of the body of Christ doing what the body of Christ does. Um, it's always nice, you know, we always hear jokes about like, who can carry the most, the most chairs, [00:22:04] Jesse Schwamb: most [00:22:04] Tony Arsenal: chairs. Uh, I think it's true. Like a lot of times I think like I could do like seven or eight sometimes. [00:22:10] Jesse Schwamb: Uh, you, that's, so, one more thing I wanna say. I, I wanted to tell you this privately, Tony, 'cause it just cracked me up 'cause I, you'll appreciate this. But now I'm realizing I think the brothers and sisters who listened to us talk for any length of time and in the context of this conversation, but the church will appreciate this too. On my way out, I, I happened because I was there early and the snow was crazy. I parked way further out, way on the edge of the lot to just allow for greater access because of all the shoveling that was happening. And by the way, I really hope there were a ton of visitors this morning because they were like, wow, this, this church is wild. They love to shovel their own lot and they're the happiest people doing it. Some sweaty person just ushered me in while they were casting snow. Like, [00:22:47] Tony Arsenal: is this some new version of snake handling? You shovel your own lot and your impervious to back injuries. [00:22:53] Jesse Schwamb: Uh. So I was walking out and as I walked past, uh, there was a, uh, two young gentlemen who were congregating by this very large lifted pickup truck, which I don't have much experience with, but it looked super cool and it was started, it was warming up, and they were just like casually, like in the way that only like people with large beards wearing flannel and Carhartt kind of do, like casually leaning against the truck, talking in a way that you're like, wow, these guys are rugged. And they sound, they're super cool, and they're probably like in their twenties. And all I hear as I pass by is one guy going, yeah, well, I mean that's, I was, I said to them too, but I said, listen, I'd rather go to a church with God-fearing women than anywhere else. [00:23:36] Tony Arsenal: Nice. [00:23:37] Jesse Schwamb: I was just like, yep. On the prowl and I love it. And they're not wrong. This is the place to be. [00:23:42] Tony Arsenal: It is. [00:23:43] Jesse Schwamb: Yeah. This is the place to be. Yeah. So all kinds of, all kinds of good things I think going on in that in the house of the Lord and where wherever you're at, I would say be happy and be joyful and look for those things and participate in, like you said, whether it's physical or not, but as soon as you said like the, our young men, our youth somehow have this competition of when we need to like pack up the sanctuary. How many chairs can I take at one time? Yeah. It's like the classic and it just happens. Nobody says like, okay, everybody line up. We're about to embark on the competition now. Like the strong man usher competition. It's just like, it just happens and [00:24:17] Tony Arsenal: it's [00:24:17] Jesse Schwamb: incredible. [00:24:18] Tony Arsenal: I mean, peacocks fan out their tail feathers. Young Christian guys fan out. All of the table chairs, chairs they can carry. It's uh, it's a real phenomena. So I feel like if you watch after a men's gathering, everybody is like carrying one chair at a time because they don't wanna hurt their backs and their arms. Oh, that's [00:24:36] Jesse Schwamb: true. That's [00:24:37] Tony Arsenal: what I do. Yeah. But it's when the women are around, that's when you see guys carrying like 19 chairs. Yeah. Putting themselves in the hospital. [00:24:42] Jesse Schwamb: That's what I, listen, it comes for all of us. Like I, you know, I'm certainly not young anymore by almost any definition, but even when I'm in the mix, I'm like, oh, I see you guys. You wanna play this game? Mm-hmm. Let's do this. And then, you know, I'm stacking chairs until I hurt myself. So it's great. That's, that is what we do for each other. It's [00:25:01] Tony Arsenal: just, I hurt my neck getting outta bed the other day. So it happens. It's real. [00:25:05] Jesse Schwamb: The struggle. Yeah, the struggle is real. [00:25:07] The Parable of the Lost Son [00:25:07] Jesse Schwamb: Speaking of struggle, speaking of family issues, speaking of all kinds of drama, let's get into Luke 15 and let me read just, I would say the first part of this parable, which as we've agreed to talk about, if we can even get this far, it's just the younger son. [00:25:24] Tony Arsenal: Yeah. [00:25:25] Jesse Schwamb: And again, don't worry, we're gonna get to all of it, but let me read beginning in, uh, verse 11 here. This is Luke chapter 15. Come follow along as you will accept if you're operating heavy machinery. And Jesus said, A man had two sons and the younger of them said to his father, father, give me the share of the estate that falls to me. So he divided his wealth between them. And not many days later, the younger son gathered everything together and went on a journey into a distant country. And there he squandered his estate living recklessly. Now, when he had spent everything, a severe famine occurred in that country and it began to be impoverished. So he went and hired himself to one of the citizens of that country, and he sent him into his fields to feed swine. So he went and as he was desiring to be fed with the pods that the swine were eating because no one was giving anything to him. But when he came to himself, he said, how many of my father's men have more than enough bread, but I am dying here with hunger. I'll rise up and go to my father, and I'll say to him, father, I have sinned against heaven and before you, I'm no longer worthy to be called your son. Make me as one of your hired men. So he rose up, came to his father, but while he was still a long way off. His father saw him and felt compassion and ran and embraced him. And the son said to him, father, I've sinned against heaven and before you, I'm no longer worthy to be called your son. But the father said to his slaves, quickly, bring out the best robe and put it on him, and put a ring on his hand and sandals on his feet and bring the fat in calf and slaughter it and let us celebrate. For the son of mine was dead and has come to life again. He was lost and he has been found and they began to celebrate. [00:27:09] Tony Arsenal: Yeah. Yeah. This is such a, um, such a, I don't know, like pivotal seminal parable in the Ministry of Christ. Um, it's one of those parables and we, we mentioned this briefly last week that even most. It, it hasn't passed out of the cultural zeitgeist yet. A lot of biblical teaching has, I mean, a lot, I think a lot of things that used to be common knowledge where, where you could make a reference to something in the Bible and people would just get it. Um, even if they weren't Christian or weren't believers, they would still know what you were talking about. There's a lot of things in the Bible that have passed out of that cultural memory. The, the parable of the prodigal son, lost son, however you wanna phrase it, um, that's not one of them. Right. So I think it's really important for us, um, and especially since it is such a beautiful picture of the gospel and it has so many different theological touch points, it's really incumbent on us to spend time thinking about this because I would be willing to bet that if you weave. Elements of this parable into your conversations with nonbelievers that you are praying for and, and, you know, witnessing to and sharing the gospel with, if you weave this in there, you're gonna help like plant some seeds that when it comes time to try to harvest, are gonna pay dividends. Right. So I think it's a really, it's a really great thing that we're gonna be able to spend, you know, a couple weeks really just digging into this. [00:28:40] Jesse Schwamb: Yeah, and to define the beginning, maybe from the end, just slightly here, I like what you said about this cultural acknowledgement of this. I think one of the correctives we can provide, which is clear in the story, is in the general cultural sense. We speak of this prodigal as something that just returns comes back, was lost, but now is found. And often maybe there is this component of, in the familial relationship, it's as if they've been restored. Here we're gonna of course find that this coming to one senses is in fact the work of God. That there is, again, a little bit of denial that has to bring forward the affirmation here that is the return. And so again, from the beginning here, we're just talking about the younger son. We have more than youthful ambition. [00:29:19] The Essence of Idolatry and Sin [00:29:19] Jesse Schwamb: This heart of, give me the stuff now, like so many have said before, is really to say. Give me the gifts and not you, which is, I think, a common fault of all Christians. We think, for instance of heaven, and we think of all the blessings that come with it, but not necessarily of the joy of just being with our savior, being with Christ. And I think there's something here right from the beginning, there's a little bit of this betrayal in showing idolatry, the ugliness of treating God's gifts as if there's something owed. And then this idea that of course. He receives these things and imme more or less immediately sometime after he goes and takes these things and squanderers them. And sin and idolatry, I think tends to accelerate in this way. The distance from the father becomes distance from wisdom. We are pulled away from that, which is good. The father here being in his presence and being under his care and his wisdom and in his fear of influence and concern, desiring then to say, I don't want you just give me the gifts that you allegedly owe me. And then you see how quickly like sin does everything you, we always say like, sin always costs more than you want to pay. And it always takes you further than you want to go. And that's exactly what we see here. Like encapsulated in an actual story of relationship and distance. [00:30:33] Tony Arsenal: Yeah. Yeah. And I, you know, I think, um. It's interesting to me. [00:30:39] The Greek Words for Property [00:30:39] Tony Arsenal: You know, I, I, I'm a big fan of saying you don't need to study Greek to understand your Bible, but I'm also a big fan of saying understanding a little bit of Greek is really helpful. And one of the things that I think is really intriguing, and I haven't quite parsed out exactly what I think this means, but the word property in this parable, it actually is two different Greek words that is translated as property, at least in the ESV. And neither one of them really fit. What our normal understanding of property would be. And there are Greek words that refer to like all of your material possessions, but it says, father, give me the share of property. And he uses the word usia, which those of us who have heard anything about the trinity, which is all of us, um, know that that word means something about existence. It's the core essence of a person. So it says, father, give me the share of usia that is coming to me. And then it says, and he divided his bias, his, his life between them. Then it says, not many days later, the younger son gathered all that he had took a journey into the far country. There he squandered his usia again. So this, this parable, Christ is not using the ordinary words to refer to material, uh, material accumulation and property like. I think probably, you know, Christ isn't like randomly using these words. So there probably is an element that these were somehow figuratively used of one's life possessions. But the fact that he's using them in these particular ways, I think is significant. [00:32:10] The Prodigal Son's Misconception [00:32:10] Tony Arsenal: And so the, the, the younger son here, and I don't even like calling this the prodigal sun parable because the word prodigal doesn't like the equivalent word in Greek doesn't appear in this passage. And prodigal doesn't mean like the lost in returned, like prodigal is a word that means like the one who spends lavishly, right? So we call him the prodigal son because he went and he squandered all of his stuff and he spent all of his money. So it doesn't even really describe the main feature or the main point of why this, this parable is here. It's just sort of like a random adjective that gets attached to it. But all of that aside, um. This parable starts off not just about wasting our property, like wasting our things, but it's a parable that even within the very embedded language of the parable itself is talking about squandering our very life, our very essence, our very existence is squandered and wasted as we depart from the Father. Right? And this is so like, um, it's almost so on the head, on the on the nose that it's almost a little like, really Jesus. Like this is, this is so like, slap you in the face kind of stuff. This is right outta like Romans, uh, Romans one, like they did not give thanks to God. They did not show gratitude to God or acknowledge him as God. This is what's happening in this parable. The son doesn't go to his father and say, father, I love you. I'm so happy to stay with you. I'm so happy to be here. He, he basically says like. Give me your very life essence, and I'm gonna go, I'm gonna go spend it on prostitutes. I'm gonna go waste your life, father, I'm gonna waste your life, your existence, your bias. I'm gonna go take that and I'm gonna squander it on reckless living. And I guess we don't know for sure. He, it doesn't say he spends it on prostitutes. That's something his brother says later and assumes he did. So I, I don't know that we do that. But either way, I'm gonna take what's yours, your very life, your very essence. And also that my life, my essence, the gift you've given me as my father, you've given me my life. In addition now to your life or a portion of your life. And I'm gonna go squander that on reckless living, right? Like, how much of a picture of sin is that, that we, we take what we've been given by God, our very life, our very essence, we owe him everything, and we squander that on sinful, reckless living. That that's just a slap in the face in the best way right out of the gate here. [00:34:28] Jesse Schwamb: Yes, that, that's a great point because it's, it would be one thing to rebel over disobedience, another thing to use the very life essence that you've been given for destructive, self-destructive purposes. And then to use that very energy, which is not yours to begin with, but has been imbued in yours, external, all of these things. And then to use that very thing as the force of your rebellion. So it's double insult all the way around. I'm with you in the use of Greek there. Thank you. Locus Bio software. Not a sponsor of the podcast, but could be. And I think that's why sometimes in translations you get the word like a state because it's like the closest thing we can have to understanding that it's property earned through someone's life more or less. Yeah. And then is passed down, but as representative, not just of like, here's like 20 bucks of cash, but something that I spent all of me trying to earn and. And to your point, also emphasizing in the same way that this son felt it was owed him. So it's like really bad all around and I think we would really be doing ourselves a disservice if we didn't think that there's like a little bit of Paul washer saying in this, like I'm talking about you though. So like just be like, look at how disrespectful the sun is. Yeah. Haven't we all done this? To God and bringing up the idea of prodigal being, so that, that is like the amazing juxtaposition, isn't it? Like Prodigal is, is spent recklessly, parsimonious would be like to, to save recklessly, so to speak. And then you have the love the father demonstrates coming against all of that in the same way with like a totally different kind of force. So. [00:36:02] The Famine and Realization [00:36:02] Jesse Schwamb: What I find interesting, and I think this is like set up in exactly what you said, is that when you get to verse 14 and this famine comes, it's showing us, I think that like providence exposes what Sin conceals. [00:36:16] Tony Arsenal: Yeah. [00:36:16] Jesse Schwamb: And want arrives. Not just because like the money ran out, but because again, like these idols, what he's replaced the father with, they don't satisfy. And repentance then often begins when God shows the emptiness of light apart life apart from him. That's like the affirmation being born out of the denial. And so I think that this also is evolving for us, this idea that God is going to use hardship, not as mere punishment, but as mercy that wakes us up and that the son here is being woken up, but not, of course, it's not as if he goes into the land, like you said, starts to spend, is like, whoa, hold on a second. This seems like a bad idea. It's not until all of that sin ever, like the worship of false things collapses under its own weight before it, which is like the precursor of the antecedent, I think, to this grand repentance or this waking up. [00:37:05] Tony Arsenal: Yeah. Yeah. And you know, I also think it's, um. [00:37:08] The Depths of Desperation [00:37:08] Tony Arsenal: A feature of this that I haven't reflected on too deeply, but is, is worth thinking about is the famine that's described here only occurs in this far country that he's in. [00:37:17] Jesse Schwamb: Yeah. [00:37:17] Tony Arsenal: Right. So even that's right. And this is like a multitude of foolish decisions. This is compounding foolish decisions that don't, don't make any sense. Like they don't really actually make any sense. Um. There's not a logic to this, this lost son's decision making. He takes the property. Okay. I guess maybe like you could be anxious to get your inheritance, but then like he takes it to a far country. Like there's no reason for him to do that. If at any point through this sort of insane process he had stopped short, he would not have been in the situation he was in. Yes. And that, I love that phrase, that providence, you know, reveals, I don't know exactly how you said it, but like providence reveals what our sin can bring to us. Like he first see sins against his father by sort of like demanding, demanding his inheritance early. Then he takes it and he leaves his country for no reason. He goes to this far country, then he spends everything and then the famine arises. Right? And the famine arises in this other country. [00:38:13] Jesse Schwamb: Right. [00:38:13] Tony Arsenal: And that's, I think that is still again, like a picture of sin. Like we. We don't just, we don't just take what the father has and, and like spend it like that would be bad enough if we weren't grateful for what we have and what we've been given, and we just waste it. But on top of that, now we also have taken ourselves to a far country. Like we've gone away from the good, the good land of the Lord, as those who are not regenerate. We've gone away from the, the Lord into this far country. And it's not until we start to have this famine that we recognize what we've done. And again, this is, this is where I think we get a picture. There's so many theological, like points in this parable particular that it almost feels a little bit like a, like a. Parable that's intended to teach some systematic theology about for sure, the oral salus, which I think there's probably a lot of like biblical theology people that are ready to just crawl through the screen and strangle me for saying that. But this is such a glorious picture of, of regeneration too. [00:39:16] The Journey Back to the Father [00:39:16] Tony Arsenal: Like he comes to himself, there's nothing, there's nothing in the story that's like, oh, and the servant that he was, the other servant he was talking to mentioned that the famine, like there's nothing here that should prompt him to want to go back to his home, to think that his father could or would do anything about it, except that he comes to himself. He just comes to the realization that his father is a good man and is wise and has resources, and has takes care of his, of his servants on top of how he takes care of his sons. That is a picture of regeneration. There's no, yeah. Logical, like I'm thinking my way into it, he just one day realizes how much, how many of my father's servants have more than enough bread. Right. But I'm perishing here in this, this foolish other country with nothing. Right. I can't even, and the, the pods that the pigs ate, we can even, we can get into the pods a little bit here, but like. He wants to eat the pods. The pods that he's giving the pigs are not something that's even edible to humans. He's that destitute, that he's willing to eat these pods that are like, this is the leftover stuff that you throw to the pigs because no, no, nobody and nothing else can actually eat it. And that's the state he's in at the very bottom, in the very end of himself where he realizes my father is good and he loves me, and even if I can never be his son again, surely he'll take care of me. I mentioned it last week, like he wasn't going back thinking that this was gonna be a failing proposition. He went back because he knew or he, he was confident that his father was going to be able to take care of him and would accept him back. Right. Otherwise, what would be the point of going back? It wasn't like a, it wasn't like a, um, a mission he expected to fail at. He expected there to be a positive outcome or he wouldn't have done it. Like, it wouldn't make any sense to try that if there wasn't the hope of some sort of realistic option. [00:41:09] Jesse Schwamb: And I think his confidence in that option, as you were saying, is in this way where he's constructed a transaction. Yeah. That he's gonna go back and say, if you'll just take me out as a slave, I know you have slaves, I will work for you. Right. Therefore, I feel confident that you'll accept me under those terms because I'll humble myself. And why would you not want to remunerate? Me for the work that I put forward. So you're right, like it's, it's strange that he basically comes to this, I think, sense that slavery exists in his life and who would he rather be the slave of, [00:41:38] Tony Arsenal: right? [00:41:39] Jesse Schwamb: Yeah. And so he says, listen, I'm gonna come to the father and give him this offer. And I'm very confident that given that offer and his behavior, what I know about how he treats his other slaves, that he will hire me back because there's work to do. And therefore, as a result of the work I put forward, he will take care of me. How much of like contemporary theology is being preached in that very way right now? [00:41:58] Tony Arsenal: Yeah. [00:41:59] Jesse Schwamb: And that's really like why the minimum wages of sin is all of this stuff. It's death. It's the consequences that we're speaking about here. By the way, the idea about famine is really interesting. I hadn't thought about that. It is interesting, again, that sin casts him out into this foreign place where the famine occurs. And that famine is the beginning of his realization of the true destruction, really how far he's devolved and degraded in his person and in his relationships and in his current states. And then of course, the Bible is replete with references and God moving through famine. And whereas in Genesis, we have a local famine, essentially casting Joseph brothers into a foreign land to be freed and to be saved. [00:42:39] Tony Arsenal: Right. [00:42:40] Jesse Schwamb: We have the exact opposite, which is really kind of interesting. Yeah. So we probably should talk about, you know, verse 15 and the, and the pig stuff. I mean, I think the obvious statement here is that. It would be scandalous, like a Jewish hero would certainly feel the shame of the pigs. They represent UNC cleanliness and social humiliation. I'm interested again, in, in this idea, like you've started us on that the freedom that this younger brother sought for becomes slavery. It's kind of bondage of the wills style. Yeah. Stuff. There's like an, an attentiveness in the story to the degrading reversal in his condition. And it is interesting that we get there finally, like the bottom of the pit maybe, or the barrel is like you said, the pods, which it's a bit like looking at Tide pods and being like, these are delicious. I wish I could just eat these. So I, I think your point isn't lost. Like it's not just that like he looked at something gross and was so his stomach was grumbling so much that he might find something in there that he would find palatable. It, it's more than that. It's like this is just total nonsense. It, this is Romans one. [00:43:45] Tony Arsenal: Yeah. Yeah. And these pods, like, these aren't, um, you know, I guess I, I don't know exactly what these are. I'm sure somebody has done all of the historical linguistic studies, but the Greek word is related to the, the word for keratin. So like the, the same, the same root word. And we have to be careful not to define a Greek word based on how we use it. That's a reverse etymology fallacy. Like dunamis doesn't mean dynamite, it's the other direction. But the Greek word is used in other places, in Greek literature to describe like the horns of rhinoc, like, [00:44:21] Jesse Schwamb: right, [00:44:21] Tony Arsenal: this, these aren't like. These aren't pea pods. I've heard this described like these are like little vegetable pods. No, this is like they're throwing pieces of bone to the pigs. [00:44:31] Jesse Schwamb: Yeah. [00:44:31] Tony Arsenal: And the pigs, the pigs can manage it. And this is what this also like, reinforces how destitute and how deep the famine is. Like this isn't as though, like this is the normal food you give to pigs. Like usually you feed pigs, like you feed pigs, like the extra scraps from your table and like other kinds of like agricultural waste. These are, these are like chunks of bony keratin that are being fed to the pigs. So that's how terrible the famine is that not even the pigs are able to get food. [00:45:00] Jesse Schwamb: Right? [00:45:00] Tony Arsenal: They're given things that are basically inedible, but the pigs can manage it. And this, this kid is so hungry, he's so destitute that he says, man, I wish I could chew on those bony, those bony pods that I'm feeding them because that's how hungry and starved I am. You get the picture that this, um. This lost son is actually probably not just metaphorically on the brink of death, but he's in real risk of starvation, real risk of death that he, he can't even steal. He can't even steal from the pigs what they're eating, right? Like he can't even, he can't even glean off of what the pigs are eating just to stay alive. He, he's literally in a position where he has no hope of actually rescuing himself. The only thing that he can do, and this is the realization he has, the only thing he can do is throw himself back on the mercy of his father. [00:45:50] Jesse Schwamb: That's [00:45:50] Tony Arsenal: right. And, and hope, again, I think hope with confidence, but hope that his father will show mercy on him and his, his conception. I wanna be careful in this parable not to, I, I think there's something to what you're getting at or kinda what you're hinting at, that like his conception of mercy is. Not the full picture of the gospel. Yes. His conception of mercy is that he's going to be able to go and work and be rewarded for his laborers in a way that he can survive. And the gospel is so much broader and so much bigger than that. But at the same time, I think it's, it's actually also a confident hope, a faith-filled hope that his father's mercy is going to rescue him, is going to save him. So it is this picture of what we do. And, and I think, I think sometimes, um, I want to be careful how we say this 'cause I don't wanna, I don't want to get a bunch of angry emails and letters, but I think sometimes we, um, we make salvation too much of a theology test. And there's probably people that are like, Tony, did you really just say that? I think there are people who trust in the Lord Jesus thinking that that means something akin to what. This lost son thinks [00:47:03] Jesse Schwamb: Right. [00:47:03] Tony Arsenal: Exactly. They trust. They trust that Jesus is merciful and, and I'm not necessarily thinking of Roman Catholics. I'm not thinking of Roman Catholic theology for sure. I do think there are a fair number of Roman Catholic individuals that fall into this category where they trust Jesus to save them. Right. They just don't fully understand exactly what Jesus means, what that means for them to be saved. They think that Christ is a savior who will provide a way for them to be saved by His grace that requires them to contribute something to it. Arminians fall into that category. Right. I actually think, and I, I think there's gonna be if, if there's, if the one Lutheran who listens to our show hears this is gonna be mad, but I actually think Lutheran theology kind of falls into this in a sort of negative fashion in that you have to not resist grace in order to be saved. So I think. That is something we should grapple with is that there are people who fit into that category, but this is still a faith-filled, hope-filled confidence in the mercy of the father in this parable that he's even willing to make the journey back. Right? This isn't like right, he walks from his house down the street or from the other side of town. He's wandering back from a far country. He, he went into a far country. He has to come back from a far country. And yes, the father greets him from afar and sees him from afar. But we're not talking about like from a far country. Like he sees him coming down the road, it, he has to travel to him, and this is a picture of. The hope and the faith that we have to have to return to God, to throw ourselves on the mercy of Christ, trusting that he has our best interest in mind, that he has died for us, and that it is for us. Right? There's the, the knowledge of what Christ has done, and then there's the ascent to the truth of it. And then the final part of faith is the confidence or the, the faith in trust in the fact that, that is for me as well, right? This, this is a picture of that right here. I, I don't know why we thought we were gonna get through the whole thing in one week, Jesse. We're gonna spend at least two weeks on this lost son, or at least part of the second week here. But he, this is, this is also like a picture of faith. This is why I say this as like a systematic theology lesson on soteriology all packed into here. Because not only do we have, like what is repentance and or what does regeneration look like? It's coming to himself. What does repentance look like? Yes. Turning from your sins and coming back. What is, what is the orde solis? Well, there's a whole, there's a whole thing in here. What is the definition of faith? Well, he knows that his father is good. That he has more than enough food for his servants. He, uh, is willing to acknowledge the truth of that, and he's willing to trust in that, in that he's willing to walk back from a far country in order to lay claim to that or to try to lay claim to it. That's a picture of faith right there, just in all three parts. Right. It's, it's really quite amazing how, how in depth this parable goes on this stuff, [00:49:54] Jesse Schwamb: right? Yeah. It's wild to note that as he comes to himself, he's still working. Yeah, in that far off country. So this shows again that sin is this cruel master. He hits the bottom, he wants the animal food, but he's still unfed. And this is all the while again, he has some kind of arrangement where he is trying to work his way out of that and he sees the desperation. And so I'm with you, you know, before coming to Christ, A person really, I think must come to themselves and that really is like to say they need to have a sober self-knowledge under God, right? Yeah. Which is, as we said before, like all this talk about, well Jesus is the answer. We better be sure what the question is. And that question is who am I before God? And this is why, of course, you have to have the law and gospel, or you have to have the the bad news before you can have the good news. And really, there's all of this bad news that's delivered here and this repentance, like you've been saying, it's not just mere regret, we know this. It's a turning, it's a reorientation back to the father. He says, I will arise and go to my father. So yeah, also it demonstrates to me. When we do come to ourselves when there's a sober self-knowledge under God, there is a true working out of salvation that necessarily requires and results in some kind of action, right? And that is the mortification of sin that is moving toward God again, under his power and direction of the Holy Spirit. But still there is some kind of movement on our part. And so that I think is what leads then in verse 19, as you're saying, the son and I do love this 'cause I think this goes right back to like the true hope that he has, even though it might be slightly corrupted or slightly wa
Zaslow joins Mystery Crate to do something he has never done as a 45 year old man, try different sodas including a dreaded root beer. He also wants you to know that 'Sinners' is just a great movie and not the greatest movie of all time. Jessica got engaged and the group is excited to hear exactly how Lee pulled it off. Finally the crew fawns over Zohran Mamdani's Carhartt jacket and Jessica is worried about her long toe. Learn more about your ad choices. Visit podcastchoices.com/adchoices
Zaslow joins Mystery Crate to do something he has never done as a 45 year old man, try different sodas including a dreaded root beer. He also wants you to know that 'Sinners' is just a great movie and not the greatest movie of all time. Jessica got engaged and the group is excited to hear exactly how Lee pulled it off. Finally the crew fawns over Zohran Mamdani's Carhartt jacket and Jessica is worried about her long toe. Learn more about your ad choices. Visit podcastchoices.com/adchoices
Subscribe to Throwing Fits on Patreon. Sex bot don't know ball. This week, Larry is finally back after being stranded in Paris to hit the stu with James to talk German Timberlands and Japanese gaiters, trying to rebook your flight through a travel agent, losing your wallet in the back of a Parisian cab, another McDonald's international incident, getting humbled at the ssstein fitting, Jeff Bezos is now a fashion bro, waiting for the TikTok algorithm to reset, spending your Criterion Collection class action lawsuit money on OnlyFans, the incest drama on Vanderpump Rules has now set the bar for reality television, Traitors is as good as advertised, Sydney Sweeney's oddly named lingerie brand sold out, Mamdani popped out in custom Carhartt and the internet went crazy, NYC's snow hot tubs, building the perfect peptides stack, and much more.
The Automotive Troublemaker w/ Paul J Daly and Kyle Mountsier
Shoot us a Text.Episode #1253: Today we're digging into why fixed ops is carrying the dealership profit load, how dealer-focused AI just landed serious funding, and why Ford teaming up with Carhartt is about a lot more than merch.With new-car sales slowing, aging vehicles and a technician shortage are putting service departments squarely in the profit hot seat. Dealers are leaning into mobile service, tech, and creative staffing strategies to protect margins and make every service lane interaction count.Service departments drive 85–90% of revenue for many dealersVehicle age hit 12.8 years in 2025, boosting service demandMobile service is gaining traction despite $100K startup costs, while AI and video tools improve efficiency—but dealers must balance tech with personal service.“There is not a department in any dealership in America more important than the service department,” said Tom McCollum, chairman of the Audi National Dealer Council.As dealerships increasingly lean on conversational AI to handle customer communication at scale, book more appointments, and squeeze more revenue out of every lead, Mia Labs has raised a hefty Series A round.Mia Labs raised $20 million, bringing total capital raised to $29 millionThe platform now serves 350+ franchise dealerships and enabled more than $45 million in dealer revenue in 2025 alone.Mia's AI has powered over 1 million customer conversations, booked 130,000+ sales and service appointments, and saved 1.5 million human-hours.The company has new product launches teased for NADA 2026, with CEO and co-founder Brian Hoang saying “We're building the most sophisticated AI super employee in the automotive space,”Ford is teaming up with Carhartt in a multiyear partnership that blends brand, philanthropy, and workforce development. The goal: get more people into skilled trades, support technicians, and celebrate the work ethic that keeps dealerships, trucks, and communities moving.The partnership includes co-branded gear, uniforms for technician trainees, and a Carhartt edition 2027 Ford Super Duty with design cues inspired by real job-site textures.Ford, Carhartt, and partners are backing technician training through scholarships, tools, and support programs aimed at lowering barriers to skilled trades careers.“This is such a great match because we're all committed to making sure workers have the best equipment and gear that they can get,” said Ford CEO Jim Farley.This episode of the Automotive State of the Union is brought to you by Amazon Autos: Meet customerJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/
On March 14, 1998, at a farmhouse in Strong City, Oklahoma, 39-year-old Leonard Dirickson sat down for breakfast with his teenage son. As they were cleaning up, they were interrupted by a mysterious stranger in a truck, inquiring about a horse for sale. It had been a tough few years for their family farm, so Leonard told his son he was going to leave with the man in hopes of selling one of their horses on another property and that he'd be back that afternoon. But Leonard remains missing to this day in one of the most puzzling cases in Oklahoma history. Leonard Neal Dirickson was 39 years old when he was last seenon March 14, 1998, at his home in Strong City, Oklahoma. He was seen getting into a newer or possibly a 1994 white Ford F150 pickup truck with an unknown man. He told his son that they were headed to Mobeetie, Texas, and Elk City, Oklahoma, to look at horses. Leonard is white, about 6 feet tall, and weighed approximately 200 pounds at the time of his disappearance, with brown hair and a red handlebar mustache. He has grey eyes and a small scar under one eye. He was last seen wearing a brown cap with a green bill and an ACCO feeds logo, a faded black Carhartt brand coat, green jeans, and black and brown shoes or boots. The unidentified man Leonard was last seen with has been described as white, about 6'2”, around 40 years old, and approximately 210lbs with a reddish-brown beard, a long nose, dark eyes, and a thick, round face. He was seen wearing blue jeans, a striped western shirt, a blue jacket, and a cap with the words “No Fear” on the front. He may be right-handed and smokes cigarettes, possibly Marlboro Lights. A sketch has been created and circulated for further reference. Anyone with information is asked to call the Roger Mills County Sheriff's Office at 580-497-2417. For more information about the podcast and the cases discussed, visit VoicesforJusticePodcast.com Follow us on social media: Twitter: @VFJPod Instagram: @VoicesforJusticePodcast TikTok: @VoicesforJusticePodcast Facebook: @VoicesforJusticePodcast Voices for Justice is hosted by Sarah Turney Twitter: @SarahETurney Instagram: @SarahETurney TikTok: @SarahETurney Facebook: @SarahETurney YouTube: @SarahTurney The introduction music used in Voices for Justice is Thread of Clouds by Blue Dot Sessions. Outro music is Melancholic Ending by Soft and Furious. The track used for ad transitions is Pinky by Blue Dot Sessions. Learn more about your ad choices. Visit podcastchoices.com/adchoices
The Break Room (WEDNESDAY 1/21/26) 7am Hour 1) It's not just for the blue collar, tough guy anymore 2) Rule number one of road rage 3) This isn't going to make Bills fans feel better
Michigan State University has unveiled the signature initiatives of its specially appointed Green and White Council. The Council was convened by MSU President Kevin Guskiewicz and tasked with bringing forward ideas to strengthen the state's workforce, connect students to high-quality careers, and accelerate innovation across Michigan's industries. Launched by Guskiewicz in April, and co-chaired by Matt Elliott and Sanjay Gupta, the Green and White Council comprises more than a dozen prominent leaders, including representatives from Dart Container, Bedrock Detroit, Blue Cross Blue Shield of Michigan, ITC Holdings and Carhartt, representing a cross-section of industry and innovation that drive the economy. Conversation Highlights:(1:37) - Before we discuss the signature initiatives, remind us why you thought it was important to pull this group together and what you charged them to do.(2:57) - Why did you select Matt and Sanjay to co-chair the council? And talk about the membership of the council and the variety of backgrounds you wanted to get input from.(4:16) - Why was it important to you to co-chair council and lead this initiative? And talk about the process and collaboration of the council. How did you do your work and go about selecting these three initiatives?(7:15) - Enhancing MSU's current work to connect education and industry, the members of the Green and White Council used their experience, knowledge and effort, to shape three transformative initiatives: AI-Ready Spartans Career-Connected Spartans Spartan Catalyst Elaborate on the initiatives, and why did you settle on these three?(8:34) – What do you mean by AI-Ready Spartans?(12:00) – What are Career-Connected Spartans?(16:20) – What is a Spartan Catalyst?(21:33) – What are your thoughts on what Matt and Sanjay have been discussing?(23:23) - How do you envision the initiatives being implemented across campus over the coming weeks, months and even years?(27:36) - Will the council disband or will you keep working?(28:34) – Closing thoughts from the group.Listen to “MSU Today with Russ White” on the radio and through Spotify, Apple Podcasts, and wherever you get your shows. Conversation Transcript:Russ White (00:00):Michigan State University has unveiled the signature initiatives of the specially appointed green and white council. The council was convened by MSU President Kevin Guskiewicz and tasked with bringing forward ideas to strengthen the state's workforce, connect students to high quality careers and accelerate innovation across Michigan's industries. Launched by President Guskiewicz in April and co-chaired by Matt Elliot and Sanjay Gupta. The Green and White Council comprises more than a dozen prominent leaders, including representatives from Dart Container, from Bedrock Detroit, Blue Cross Blue Shield of Michigan, ITC Holdings and Carhartt representing a cross section of industry and innovation that drive the economy. And President Guskiewicz it's always great to have you back on the program. Good to see you again.Kevin Guskiewicz (00:51):Good to see you, Russ. Thanks for having me.Russ White (00:52):Sanjay Gupta is the Dean Emeritus, and Eli and Edythe L. Broad endowed professor in MSU's. Eli Broad College of Business. Sanjay, great to have you on again.Sanjay Gupta (01:02):Always good to be with you, Russ. Thank you.Russ White (01:03):And Matt, you've got your hands into so many things. I know Bank of America, just tell us how you'd like our audience to know about your background.Matt Elliott (01:10):Well, I'm the former president of Bank of America, Michigan, and now I lead a group of people under the banner of Blue Lake Ideas. And what we do is we consult with companies, boards, and institutions to help them lead through a world of accelerating change.Russ White (01:24):Excellent.Kevin Guskiewicz (01:25):And he's a proud Spartan alum. Russ White (01:26):Kevin, before we discuss the signature initiatives, remind us why you thought it was important to pull this group together and what you charge them to do.Kevin Guskiewicz (01:38):Well, Russ, I've said since I got here about 22 months ago now, that I wanted to be sure that Michigan State was always leading, that we were viewed as the leaders in research, education, service to the state, but also to the nation and the world. And we're going to lead in how we redefine the way in which we can better prepare our graduates for the workforce demands of today and tomorrow, jobs and careers that don't even exist today, that our graduates will be needing to be prepared for over the next three, four decades. So we charged them with gaining a better understanding from industry leaders in about five or six different sectors as to where higher ed is not delivering, it's going to be needed for the future, and I couldn't be happier with where we are. That's sort of one of the initiatives and others really around how we can better connect our graduates t...
Send us a textFord & Carhartt announced an official partnershipFord & GM top truck loyalty chartsHonda debuts a towable camper that ain't crapFord and RTR launch the Bronco RTRRam is getting into reality TVAEV launches a Super Duty packageJoin our Patreon: https://www.patreon.com/c/pickuptrucktalkCheck out our Forum: https://forum.pickuptrucktalk.com/Support the show
Chubstep favorite Rosalee returns to the pod to talk men's fashion in this week's Chubstep. Steed, Jrad, and Rosalee start with broaches for men, overly large bowties, how to stand out without being at the level of Lil Nas X, getting the right fit for the size and theme, why Steed can't go full bald, attitude t shirts, gen z white socks, if anyone can pull off a formal vest, hats vs balding, stolen valor with Carhartt, a segment of "bring it back or girl that's wack" with tails on a tux, blackened teeth, tudor collars, and more. Finally the three cover fashion icks and how to keep it simple.
January 14, 2026 ~ Austin Solimine, Super Duty Retail Brand Manager, joins Kevin live at the Detroit Auto Show to discuss Ford x Carhartt. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
Join the Discord and Partner with us via Patreon: https://www.patreon.com/purehustlepodcast Sign Up with MY RESLLER GENIE with 15% off your first month for the best bookkeeping geared for resellers by using the link below and USE OUR CODE “PUREHUSTLE” all in caps: https://www.myresellergenie.com/?ref=purehustle Dive into Episode 481 of Pure Hustle Podcast where hosts Mike and Orlando react to viral reselling clips, share game-changing tips, and celebrate massive hustles from the community. From debunking anti-reseller myths to uncovering hidden gems like vintage jeans worth thousands and high-end shoe bolos, this episode is packed with motivation for eBay sellers, thrift flippers, and side hustlers. Whether you're sourcing at garage sales, optimizing your eBay store, or hunting for trends like distressed Carhartt, we've got the insights to level up your reselling game in 2026. Don't miss the epic stories of $50K+ profits from single hauls and practical advice on taxes and inventory management. Hit play for real talk on turning thrift finds into serious cash! Timestamps: 0:00 - Intro to Pure Hustle Podcast Episode 481: Reaction Video Kickoff 1:27 - Episode Overview & Call to Subscribe 2:11 - Reacting to "Normalize Not Buying to Resell" - Debunking Anti-Reseller Myths 4:24 - Why Resellers Provide a Valuable Service & Greater Good Impact 6:20 - Reselling Changes Lives: Stories of Transformation 8:47 - Thrift Stores, Charities, and the Real Benefits of Reselling 9:45 - Final Thoughts on Reseller Critics 11:18 - eBay Tip from Aylan Flips: Turning Off Checkout Notes to Avoid Demands 13:34 - Common Buyer Requests & Why This Hack Saves Time and Headaches 15:17 - Minimizing Negative Feedback Risks on eBay 16:24 - Promo: MyResellerGenie for Easy Reselling Bookkeeping & Taxes (Use Code PureHustle for 15% Off) 20:25 - Reacting to Vintage Jeans Falling from Ceiling: $15K-$20K Bolo Alert 22:03 - Motivation: Hidden Treasures Still Out There (Babe Ruth Cards, Superman Comics) 22:54 - Hustle of the Week: Adam's $58K Profit from Ralph Lauren Hoard 26:36 - More Epic Hustles: John's $72K from Coffee Cans & $5K License Plate Flip 32:11 - Mike's Hustle: Parting Out Camera Gear for Big Profits 34:29 - Orlando's Hustle: Vintage Hot Wheels Score & Connecting Buyers to Gems 36:55 - eBay Tips & Trends: Would Tips for Sellers Work? 38:45 - Shoe Bolo Breakdown: Alden, John Lobb, Crockett & Jones, and More High-End Brands 43:13 - John Lobb Shoes: $3K+ Retail Gems to Flip 45:02 - Reacting to Carhartt Trends: From Workwear to Fashion Gold (Distressed Jackets Sell Big) 46:37 - Thrifting Insights: Gen Z Trends Driving Resale Value 48:39 - Closing Thoughts: Stay Motivated & Keep Hustling Get a free $15 on Whatnot by using the link below: https://whatnot.com/invite/purehustlepodcast Get that Skullshaver using the link below and our code "Hustle": https://skullshaver.com/discount/Hustle?rfsn=6980222.2cfe107&utm_source=refersion&utm_medium=affiliate&utm_campaign=6980222.2cfe107 Purchase bubble wrap from the best deal available ANYWHERE: https://www.americanbubbleboy.com?sca_ref=650095.KTEipe5MI4&sca_source=YouTube
In this episode of "The Uncut with Lyndsay and Shannon," the hosts share candid updates from their flower farms during winter. Lyndsay discusses the challenges of marketing tulips delayed by shipping issues, recounts a Christmas tree disaster, and laughs about Carhartt's rise as a fashion trend. Shannon offers website advice for flower farmers, comparing WordPress and Squarespace, and highlights the importance of a professional online presence. The episode also features a sponsor message from Homegrown Reach and previews upcoming community events, wrapping up with gratitude for listener support and a teaser for their next episode.Silver Bridge CoffeeLearn more about this episodes sponsor Homegrown ReachLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm
Is your "swag" secretly hurting your brand? In this episode of Sales & Cigars, Walter sits down with Eric Turney from The Monterey Company to talk about why your promo gear should do more than just check a box—it should actually say something about your brand. Eric shares his unconventional path from construction, to almost becoming a physical therapist, to "falling backward" into sales and eventually buying the company he worked for. He and Walter dig into the real differences between being a great salesperson and being a great sales manager, handling customers who only care about price, and why saying "no" is sometimes the most professional move you can make. They also get into the nuts and bolts of branded merch: why quality matters, how to help clients think beyond cheap t-shirts, and what the pandemic and shipping chaos taught Eric's team about communication, margins, and long-term customer loyalty. If you've ever ordered promo products for an event, trade show, or team—and regretted it—this one's for you. In This Episode: College vs reality – Why what you learn in college has almost nothing to do with building wealth or becoming an entrepreneur. Rich Dad, Poor Dad mindset – The books that shifted Eric's view of money, business, and long-term wealth creation. From construction to custom merch – How a layoff, a false start in physical therapy, and a new baby on the way pushed Eric into sales at The Monterey Company. Learning sales on the fly – Word tracks, repetition, and what he learned from a top car salesman buddy. The Dutch Bros lesson – Why consistently great experience beats mediocre product—and how Eric trains his reps to "bottle" that. Salesperson vs sales manager – Why being good at selling doesn't automatically make you good at leading a sales team—and what Eric had to learn the hard way. Needing to be liked – Staying up late worrying about orders, over-promising, and the shift from "pushover" to respected advisor. When to say no – Recognizing problem customers, setting boundaries, and why "if they come for price, they'll leave for price." Niche focus – How Monterey naturally gravitated to government, military, and public service clients—and what those buyers really need. Helping the real decision-maker – Working with marketing coordinators and event planners who are tasked with buying merch but don't know where to start. The Core Four sales process – Call leads quickly, text often, quote fast, and get an art proof in front of the customer ASAP. COVID, ports, and tariffs – Container costs jumping 10x, shipping delays, switching to air freight, and choosing to eat margin to preserve long-term relationships. Quality vs cheap – Why spending 20–50% more can result in a 10x better product—and how that shows up in customer perception. Brand alignment in merch – Walmart polos vs Carhartt gear, why your team's apparel reflects your brand values, and how "one thing is how you do everything." Upselling the smart way – Medals plus shirts, plus stickers; building better event experiences instead of just pushing more product. Lifetime value thinking – Why Eric would rather lose margin on a few orders than lose a great client for good. Cigars & solitude – Eric's "special occasion" approach to cigars and why a great stick pairs well with quiet, not crowds. Connect with Eric Turney LinkedIn: https://www.linkedin.com/in/eric-turney/ The Monterey Company: https://montereycompany.com/ Connect with Walter Crosby and Sales & Cigars: Website: Helix Sales Development LinkedIn: Walter Crosby Instagram: @wcrosby248 Facebook: Helix Sales Development Share Your Thoughts: We'd love to hear your feedback and experiences! Drop us a line and join the conversation on social media using #SalesAndCigars. Never Miss an Episode! Join the Sales & Cigars community by subscribing to our podcast and YouTube channel: Subscribe to the Podcast: Apple Podcasts: Subscribe on Apple Podcasts Spotify: Follow on Spotify ...and wherever you listen to podcasts! Subscribe to Us on YouTube: Stay updated with our latest video content by subscribing to our YouTube channel. Hit the bell icon for notifications on new uploads! YouTube: Sales & Cigars Channel Stay in the loop: By subscribing, you'll get instant access to new episodes, insightful conversations, and bonus content designed to elevate your sales skills and more. Keep savoring those cigars and stay sharp in sales! Until next time, keep listening to Sales & Cigars—the podcast where the only smoke we blow is from cigars.
In this episode, join Tony Gariety, Vice President of Distribution and Logistics at Carhartt, and Justin Kastman, Senior Director of Operations, eCommerce at DHL Supply Chain, as they reflect on the growth of their partnership, highlighting peak season adaptability and the role of robotics in warehouse transformation.
Aaron Wilkerson, the founder of Data in the D, is back (previous episode). The conversation covers a wide range of topics including Aaron’s recent Data in the D conference, the intricacies of organizing such an event, and the challenges and opportunities surrounding AI. The discussion also touches on the dynamics of Detroit’s tech and data community, the importance of fostering connections within the industry, and insights into balancing modernization with business fundamentals. Listeners are also invited to monthly meetups for networking and professional growth.
How do you know when your community is fueling your growth or when it's quietly working against you? In this episode, I sit down with Ryan Hamilton, author of The Growth Dilemma, to unpack the hidden dynamics of communities and client segments. Ryan shares fascinating research and real-world stories that reveal why growth isn't just about gaining more customers. It's about managing the relationships between them. We explore how brands can scale in a way that sparks connection, avoids conflict, and builds exponential value. From Nike to Carhartt to professional services firms, we dig into the practical and sometimes surprising lessons leaders can apply across industries. We also discuss the four relationship types that exist within every client base and why recognizing them can make or break your growth strategy. If you've ever wondered why some communities thrive while others implode, this conversation will give you the insight (and the courage) to approach growth differently. Topics We Cover in This Episode: Why traditional customer growth strategies leave hidden risks on the table How separate vs. connected communities can completely change your outcomes The one factor that turns leaders into magnets for followers (and what happens when you lose it) Why not every client mix is healthy and the danger of drifting into incompatibility A surprising “matrix” tool that helps you map out community dynamics How small, intentional moves can unlock exponential connections The unseen ways conflicts inside a community can erode your brand What brands like Nike, Carhartt, and Supreme teach us about scaling without losing credibility Ready to rethink growth? Tune in now and discover how to identify the communities you're really building and how to align them for long-term success. And if you found value in this conversation, don't forget to share the episode and leave a review so more people can discover the insights inside The Growth Dilemma. Resources Mentioned: Order your copy of Give to Grow Get the Supplemental materials for Give to Grow Get a copy of your GrowBIG Playbook today! Connect with Ryan on LinkedIn Connect with Annie on LinkedIn
How do you know when your community is fueling your growth or when it's quietly working against you? In this episode, I sit down with Ryan Hamilton, author of The Growth Dilemma, to unpack the hidden dynamics of communities and client segments. Ryan shares fascinating research and real-world stories that reveal why growth isn't just about gaining more customers. It's about managing the relationships between them. We explore how brands can scale in a way that sparks connection, avoids conflict, and builds exponential value. From Nike to Carhartt to professional services firms, we dig into the practical and sometimes surprising lessons leaders can apply across industries. We also discuss the four relationship types that exist within every client base and why recognizing them can make or break your growth strategy. If you've ever wondered why some communities thrive while others implode, this conversation will give you the insight (and the courage) to approach growth differently. Topics We Cover in This Episode: Why traditional customer growth strategies leave hidden risks on the table How separate vs. connected communities can completely change your outcomes The one factor that turns leaders into magnets for followers (and what happens when you lose it) Why not every client mix is healthy and the danger of drifting into incompatibility A surprising “matrix” tool that helps you map out community dynamics How small, intentional moves can unlock exponential connections The unseen ways conflicts inside a community can erode your brand What brands like Nike, Carhartt, and Supreme teach us about scaling without losing credibility Ready to rethink growth? Tune in now and discover how to identify the communities you're really building and how to align them for long-term success. And if you found value in this conversation, don't forget to share the episode and leave a review so more people can discover the insights inside The Growth Dilemma. Resources Mentioned: Order your copy of Give to Grow Get the Supplemental materials for Give to Grow Get a copy of your GrowBIG Playbook today! Connect with Ryan on LinkedIn Connect with Annie on LinkedIn
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While most UX teams obsess over reducing clicks, Carhartt discovered that fewer clicks can actually hurt revenue and customer satisfaction.Join hosts Chuck Moxley and Nick Paladino as they talk with Bruce Shields, who leads digital experience optimization at Carhartt. Carhartt has been making durable workwear since 1889—but their digital experience team is just as focused on longevity and performance. In this episode, Bruce Shields, head of Carhartt's Global UX team, shares how his team uses two years of homepage interaction data to build predictive models, benchmark creative assets, and shift decisions from gut feel to data-led.Key Actionable Takeaways:Move from gut feelings to data-first design decisions - Create a culture where "Have we tested that?" becomes the standard question in every design discussionBuild predictive models from interaction data - Use click and scroll data to create benchmarks that can forecast component performance before launchSegment B2B and B2C user experiences differently - B2B buyers have fundamentally different motivations since they're purchasing for others, not themselvesWant more tips and strategies about digital transformation and customer experience? Subscribe to our newsletter! https://www.thefrictionlessexperience.com/frictionless/ Download the Black Friday/Cyber Monday eBook: http://bluetriangle.com/ebookBruce Shield's LinkedIn: https://www.linkedin.com/in/bruceshields/Nick Paladino's LinkedIn: https://linkedin.com/in/npaladinoChuck Moxley's LinkedIn: https://linkedin.com/in/chuck-moxleyChapters:(00:00) Introduction(03:00) Team structure across nine time zones and specializations(06:00) Moving from design intuition to data-first decisions(08:26) Preventing confirmation bias in testing culture(11:22) Grid ordering system case study - When leadership was wrong(16:59) Two years of homepage data creates predictive models(18:22) Building interaction rate benchmarks by component position(23:03) Moving predictive analytics into wireframing stage(26:49) Most reliable performance predictors - PLP to PDP conversion(30:18) Why fewer clicks isn't always better - The journey optimization debate(34:30) Conclusion
When my straight homeboy asked me why gay men are obsessed with hyper-masculine dudes, it got me thinking… are we just attracted to them or trying to be them?In this episode, I break down what I call The Straight Man Aesthetic from Carhartt jackets to blue-collar cosplay. We're talking curated masculinity, desirability, and why so many gay men lean into that rugged, “I build houses” energy. LOL COME BANTER WITH ME!! chapters:00:00 – Intro09:03 – What Is the “Straight Man Aesthetic”?11:36 –How It Became a Type in Gay Culture18:50 – Why Some Gay Men Gravitate Toward This Look24:51 – Is It Expression or Assimilation?Let's have a discussion in the comments!Please make sure to like and share this video if you like it!
"Ryan, you're a lawyer." "Oh God."It's the unavoidable return of 40 For 40, in which we preview each college football postseason game in as much detail as they each deserveSubjected to scrutiny today: the four first-round playoff games, plus the Myrtle Beach, Potato, and Hawaii BowlsFor the purposes of this weird shambling postseason, we're treating the playoffs like bowl games, which is going about as well as you'd think. Hope you're ready to talk about Indiana municipal zoning!Holly does some Christmas shoppingA Philly-themed kitchen mystery arisesWouldn't it be funny if we got a three-loss national champion? LOL not you, BamaVawls and Buckeyes prepare to point their Carhartt-clad Spider-Man fingers at each other in the darkWhy the genuinely troubling weather forecast is the one for the Myrtle Beach BowlYou're goddamn right it's the return of the Dr. Potato BlogEither San Jose State or South Florida is about to beat a bowl-eligible team for the first time this year! Don't think too hard about thatThanks as always to Wikipedia, powering the 40 for 40 for however long we've been doing thisFullcast theme song arranged and performed by Corey CunninghamListen to Ryan's other, less harrowing show, We're Not All Like This, and check out his new narrative podcast with Steven Godfrey, Who Killed College Football? https://www.wkcfb.com/Check out Jason's free CFB Watch Grid newsletter and other work: https://www.jasonkirk.fyi/Find Holly and Spencer writing and chirping at https://channel-6.ghost.io/Purchase only the finest Fullcast gear at sunny https://preownedairboats.com/