CanadianSME Small Business Podcast

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the strategies and mindsets that drive exceptional success. In today's episode, we dive into the world of asymmetric principles, a powerful framework for achieving outsized returns and navigating the path to extraordinary achievements.Recent trends in the startup ecosystem and venture capital highlight the importance of strategic risk-taking and identifying asymmetric opportunities. This episode will provide valuable insights for entrepreneurs and anyone seeking to maximize their potential.Our guest today is Daniel Shin Un Kang, Founder of YC-backed startup Flowbo, former VC at SoftBank Vision Fund, and author of "The Super Upside Factor." Daniel brings a unique perspective on how to achieve success through asymmetric principles.Key Highlights:1. Defining Asymmetric Principles: Understanding asymmetric bets and how they play a critical role in achieving outsized returns.2. Accessibility for Risk-Restricted Individuals: How can individuals with limited capacity for risk still apply asymmetric principles to their lives and careers?3. Under-Discussion of Asymmetric Principles: Why these principles aren't talked about more in mainstream business conversations.4. Career Progress Through Asymmetric Principles: How can individuals invest wisely and make real progress, even if they didn't attend Ivy League schools or are stuck in unsatisfying jobs?5. Risks of Asymmetric Principles: What are the potential risks of applying these principles, and how can they be mitigated?Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand, where we equip you with the knowledge and strategies to navigate the complexities of running a business. In today's episode, we focus on a critical area that can often be a source of stress and wasted resources: technology procurement.Recent trends highlight the challenges many small businesses face when making informed tech decisions, often leading to costly mistakes and inefficient systems. This episode will provide valuable insights into how to buy smarter, avoid common pitfalls, and leverage technology for true competitive advantage.Joining us today is Jill Button, President & CEO of ProcurePro, a company dedicated to taking the stress out of buying tech for businesses across Canada and the U.S.Key Highlights:1. How to Buy Tech for Small Business: Jill explains common mistakes small businesses make when purchasing technology and shares key principles for buying smarter to ensure tech becomes a competitive advantage.2. How to Avoid Disparate Hodge-Podge Systems: Learn the key steps small businesses can take to avoid inefficient tech setups and build cohesive, streamlined systems.3. SaaS Contract Red Flags: Jill highlights key red flags to watch for when reviewing and signing SaaS agreements to avoid costly legal and operational issues.4. From Stage Fright to Procurement Clarity: Jill shares an anecdote from her own experience and the lessons learned that she now applies to help businesses with their technology decisions.5. ProcurePro's Solutions for Stress-Free Tech Buying: Jill discusses how ProcurePro helps small businesses navigate IT procurement challenges and introduces their new newsletter, Substack podcast, and YouTube channel.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand, where we explore the diverse avenues of entrepreneurship. In today's episode, we dive into the world of franchising, looking beyond the traditional models and uncovering how a franchise consultant can help you find the perfect business opportunity to align with your life and career goals.Recent trends highlight the growing interest in franchise ownership as a pathway to entrepreneurship, offering a blend of independence and established support. This discussion will provide valuable insights for anyone considering this route to business ownership.Joining us today is Lee Smithson, president and franchise consultant, who specializes in matching individuals with the ideal franchise opportunities and building unique business models tailored to their strengths and goals.Key Highlights:1. New Franchise Opportunities: Lee discusses the exciting franchise opportunities emerging in the Canadian market and highlights sectors that are experiencing significant growth.2. Franchises Beyond Fast Food: Discover diverse and perhaps less obvious franchise opportunities available to aspiring entrepreneurs in Canada outside of the traditional fast-food model.3. Clients of Franchise Consultants: Lee explains who typically seeks the expertise of a franchise consultant and why they turn to professionals for guidance in the franchise selection process.4. The Entrepreneur Profile: Learn about the Entrepreneur Profile and how Lee uses this tool to match clients with the most suitable franchise opportunities.5. Timing and Success Factors: What is the best time to purchase a franchise, and what common traits or activities do successful franchise owners share?Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand, where we explore the strategies and insights that empower entrepreneurs to thrive in the digital age. In today's episode, we dive into the power of social media marketing, creating content that converts, and the essential mindset needed for entrepreneurial success.Recent trends highlight the importance of social media for business visibility and sales, the need for engaging and effective content strategies, and the crucial role of mindset in navigating the challenges of entrepreneurship. This discussion will provide valuable guidance for businesses looking to leverage social media for growth.Our guest today is Tamar Lyons, Founder of Lyons Digital Marketing, a social media marketing agency that helps entrepreneurs leverage social media to increase visibility and drive sales. Tamar brings a wealth of experience in helping businesses grow their online presence.Key Highlights:Social Media Marketing Strategy: What makes a successful strategy and top tips for creating engaging and effective content that resonates with audiences.Content That Converts: Key strategies for turning viewers into paying customers through content.Mindset Shifts for Entrepreneurs: The most important mindset shifts entrepreneurs need to adopt for long-term success.Lyons Digital Marketing Offerings: Tamar discusses how her agency's services help entrepreneurs boost visibility and sales.Content Creation Strategies: Tamar's expert advice on creating engaging content across different social media platforms that resonates with your target audience.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand, where we explore strategies and insights that empower Canadian businesses to thrive in an increasingly interconnected world. In today's episode, we focus on the critical importance of global thinking and cultural intelligence for businesses aiming to expand their horizons and achieve sustainable success.Recent trends underscore the necessity for businesses to look beyond domestic markets and embrace a global perspective. Navigating cultural differences is no longer a niche skill but a core competency essential for success in the modern economy.Joining us today is Muraly Srinarayanathas, Cofounder & Executive Chair, renowned author, speaker, and thought leader on global business and cultural intelligence. His book, "Between Borders, Beyond Boundaries," offers invaluable insights into these crucial topics.Key Highlights:Between Borders, Beyond Boundaries: Muraly shares the central message of his book and its relevance for business leaders.The Importance of Global Thinking: Why thinking and acting globally is more critical than ever for Canadian SMEs in today's interconnected world.Cultural Intelligence (CQ) for Business: Why CQ is vital for businesses expanding internationally, and key aspects of developing strong cultural intelligence.Recognition & Community Impact: What receiving the King Charles III Coronation Medal means to Muraly and his ongoing work in career education and community development.3 Magazine & Third Culture Leader Podcast: Insights into Muraly's new platforms and the valuable content and perspectives they provide for global business leaders.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the journeys of innovative leaders and the companies they build. In today's episode, we dive into the critical field of cybersecurity with a visionary entrepreneur who's transforming the industry.Our guest today is Claudette McGowan, CEO and Founder of Protexxa, a Canadian-based cybersecurity software and services company. With over 20 years of experience leading digital transformations and implementing cybersecurity platforms for major organizations, Claudette brings a wealth of expertise to the table. She's held leadership roles at Deloitte, Metropolitan Police Services, Bank of Montreal, and TD Bank. Now, at the helm of Protexxa, she's focused on bridging the gap between human cyber hygiene and business risk.Today, we'll explore Claudette's inspiring career journey, delve into the mission and innovative solutions of Protexxa, celebrate her recent UBS Female Founder Award, and gain valuable advice for Canadian entrepreneurs and business owners.Key Highlights:Career Journey & Genesis of Protexxa: Claudette shares the key moments and experiences that led her to found Protexxa and the importance of human cyber hygiene.Protexxa's Core Mission: How connecting individual cyber hygiene with business risk is critical in today's threat environment.Protexxa Defender: Claudette discusses Protexxa's AI-powered platform, which helps identify, evaluate, predict, and resolve common cyber issues, setting it apart in the cybersecurity market.UBS Female Founder Award: What receiving the award means for Claudette personally and for Protexxa as a company.Exciting Developments Ahead: The latest accomplishments and upcoming developments for Protexxa that will continue to push the boundaries in the cybersecurity industry.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the Indigenous-SME Small Business Podcast, hosted by Maheen, where we celebrate the resilience, innovation, and diversity of Canada's Indigenous business communities. In this episode, we're diving into the inspiring stories of Indigenous entrepreneurs and exploring the unique challenges and opportunities they face.Joining us today are two distinguished guests: Dr. Wanda Wuttunee, Professor Emerita in Indigenous Studies at the University of Manitoba, and Fred Wien, Professor Emeritus at the Maritime School of Social Work at Dalhousie University. They are the co-authors of "Engraved in Our Nations", a powerful exploration of Indigenous business resilience.Key Highlights:Inspiration Behind the Book: "Engraved in Our Nations" explores Indigenous business resilience, offering a collection of stories that highlight the strength and adaptability of Indigenous entrepreneurs. Diversity of Indigenous Businesses: The book showcases a variety of businesses, from traditional Indigenous practices to modern ventures, offering insight into the vast landscape of Indigenous entrepreneurship. Stories of Resilience: A powerful story of resilience from the Indigenous business community is shared, emphasizing the determination and creativity of Indigenous entrepreneurs in overcoming challenges. Balancing Traditional Values with Capitalism: Dr. Wuttunee and Fred discuss the delicate balance Indigenous entrepreneurs must strike between cultural values and modern capitalist economic practices to achieve success. Policy Support for Indigenous Entrepreneurs: Insights are provided on the necessary policy changes and strategies governments and organizations can implement to foster a more inclusive and supportive ecosystem for Indigenous businesses.Special Thanks to Our Partner:UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAFor more expert insights, visit https://indigenous-sme.ca/ and subscribe to the Indigenous-SME Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore how technology is transforming small businesses and unlocking new opportunities. In today's episode, we dive into the revolutionary impact of AI—from automating processes and enhancing customer interactions to driving smarter, data-driven decisions.Our guest is Helmut Neher, founder and CEO of H10 Inc., a remote-first AI software company dedicated to helping small and medium-sized businesses harness AI's power to solve problems and achieve remarkable results. With a background in mechanical and system design engineering and a passion for computer vision, Helmut brings hands-on startup experience and innovation to the table.Key Highlights:1. AI Strategy & Roadmap Development: How H10 Inc. helps small businesses identify high-potential AI use cases and scale them effectively, and common misconceptions about AI strategy.2. Business Analytics: Unlocking the value of data with AI to predict outcomes and uncover hidden trends.3. Human-AI Interaction: Enhancing customer engagement with AI-powered chatbots and natural language processing, and which industries benefit most.4. Automation: Implementing AI-driven automation for information-intensive tasks to free up time for core business activities.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore the strategies and insights that empower Canadian businesses to thrive in the digital age. Today, we are focusing on key areas that are crucial for SMEs: accelerating AI adoption, futureproofing for global opportunities, and fostering the talent needed for transformative technologies. Recent trends highlight the increasing importance of AI for productivity, the need for SMEs to expand their global reach, and the critical role of talent in driving innovation. This episode will provide valuable guidance for businesses seeking to navigate these challenges and seize new opportunities.Joining us today is Angela Mondou, President and CEO of TECHNATION, Canada's leading technology association. With extensive experience in both the military and the tech industry, Angela brings a unique perspective on leadership, innovation, and driving economic prosperity. Let's dive into the conversation on accelerating AI adoption, how SMEs can futureproof for global opportunities, and fostering talent for transformative technologies.Key Highlights:Accelerating AI Adoption for Productivity: Angela shares practical advice for SMEs that may not have the financial or human resources to adopt AI. She discusses strategies to overcome barriers and integrate AI into operations to boost productivity. Futureproofing SMEs for Global Growth: Given the geopolitical tensions and increasing "buy Canadian" sentiments, Angela explores opportunities for Canadian SMEs to futureproof their businesses and uncover global growth avenues. Fostering Talent for Transformative Technologies: Angela delves into how SMEs can attract, foster, and retain skilled tech talent. She highlights the key skills trends in the tech sector and shares insights on building effective teams for innovation. Angela Mondou's Career Journey: Angela reflects on her diverse career, from her service in the Canadian Air Force to her leadership at TECHNATION. She discusses how her background has shaped her leadership style and leadership in tech. TECH7 AI Action Summit: Angela discusses her experience at the TECH7 AI Action Summit in Paris and what attendees can expect from the upcoming TECH7 Summit in 2025, highlighting the importance of AI and technology innovation for the future.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore innovative strategies for business growth. In today's episode, we focus on the evolving landscape of recruitment and how companies can build highly productive remote and international teams.Recent trends show the rising adoption of remote work and highlight the need for effective strategies to manage and optimize global teams. This discussion provides valuable insights into building a strong company culture and overcoming the challenges posed by traditional hiring models.Joining us today is Sharon Koifman, President of Distantjob and a pioneer in remote and international hiring solutions. With a unique approach to recruitment, Sharon helps technology decision-makers build high-performing global teams.Key Highlights:1. Building Productive Remote/International Teams: Sharon shares key strategies and best practices that make remote teams more effective and even more productive than in-office teams.2. Cultivating Company Culture Internationally: Is it truly possible? Sharon discusses the essential elements for fostering an amazing culture across international teams.3. Challenges with Traditional Outsourcing: What are the limitations of traditional outsourcing, and why is a new approach necessary?4. Differentiating from Outsourcing & Freelance Marketplaces: How Distantjob stands apart from outsourcing companies and freelance platforms like Upwork.5. Secrets to Employee Retention and Productivity: Sharon reveals what keeps remote employees engaged and productive for the long term.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we dive into critical topics that shape the future of Canadian businesses. In today's episode, we're discussing the complexities of selling your privately held business, an important yet often challenging process, especially for owners nearing retirement. As many business owners consider transitioning out of their companies, understanding how to make your business an attractive acquisition target and navigating proprietary deals becomes vital. Joining us today is Karl Sigerist, ICD.D, Founder, Managing Director & Director at The Shaughnessy Group, an expert in mergers and acquisitions advisory services, who provides valuable insights into selling a business, avoiding common pitfalls, and successfully navigating this crucial transition.Key Highlights:Attracting Acquisition Targets: Karl explains the key factors that make a business an attractive acquisition target, and how business owners can enhance their company's appeal to potential buyers to maximize the sale value. Why Many Business Owners Never Sell: It's highlighted that a significant percentage of Canadian business owners may never successfully sell their businesses. Karl outlines the primary reasons behind this, offering advice on how owners can avoid common pitfalls and ensure a successful transition. Proprietary Deals and Risk Considerations: Business owners must be aware of the risks when entering into proprietary deals. Karl discusses the critical considerations that owners should keep in mind to avoid potential legal and financial drawbacks during the sale process. Navigating Economic Cycles: With experience navigating various economic cycles, from Black Monday to the pandemic, Karl shares how this expertise informs his approach in advising business owners today, ensuring they make informed decisions regardless of market conditions. Business Transition Forum: As a National Sponsor of the Business Transition Forum, Karl introduces this important event, offering listeners an inside look at what attendees can gain, including expert guidance on the business sale process and valuable networking opportunities.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the strategies and technologies that empower businesses to achieve sustainable growth. In today's episode, we focus on key areas such as scaling operations, continuous learning, and leveraging customer experience as a driver of success.Recent trends emphasize the importance of adaptability, a commitment to ongoing development, and customer-centric strategies in today's competitive market. This episode will provide valuable insights for businesses of all sizes looking to thrive and expand.Our guest today is Keith Murray, CEO of boostCX, a seasoned leader with extensive expertise in customer experience management and driving business growth. Keith shares his experience and strategies on how businesses can achieve lasting success.Key Highlights:1. Growth and Scaling: Key strategies for sustainable business growth and effective scaling, plus common pitfalls to avoid.2. Continuous Learning as a Competitive Advantage: How to foster a culture of continuous learning and why ongoing employee development is crucial in today's rapidly changing market.3. Customer Experience as a Growth Lever: Key strategies for improving customer satisfaction, loyalty, and retention to drive business growth.4. Digital Risk Inc.: Insights into Keith's side venture, Digital Risk Inc., and how it connects to customer experience and business strategy.5. AI-Powered Insights Module: How the new AI-powered Insights module from boostCX helps businesses uncover actionable insights from verbatim feedback data.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast! I'm your host, Maheen Bari. Today, we're highlighting the journey of a trailblazing female entrepreneur who's revolutionizing the skincare industry. In a world where self-care is becoming more important than ever, we're joined by Olga Roberts, Co-Owner and COO of Collage, a Canadian skincare brand dedicated to empowering individuals to embrace their natural glow.Olga shares her entrepreneurial journey, the inspiration behind Collage, and how the brand champions well-being for driven women. We also dive into Collage's unique approach to skincare, their commitment to addressing concerns like fine lines, dull complexion, and blemishes, and how their products stand out in a crowded market. Let's explore how Olga is helping women prioritize health and self-nurturing in today's fast-paced world. Key Highlights:Olga's Entrepreneurial Journey: Olga talks about her journey as a female entrepreneur and the inspiration behind founding Collage. Unique Skincare Approach: Collage stands out by listening to women's skincare concerns and developing products tailored to real needs. Prioritizing Well-being: Collage promotes health and self-nurturing, encouraging women to embrace their natural glow amidst a fast-paced world. Powerful Ingredients: Collage uses ingredients like niacinamide and green tea to target issues like fine lines, dull skin, and redness. Building Community: Olga shares how Collage is collaborating with local brands and participating in events to engage with the community. Advice for Entrepreneurs: Olga offers valuable advice for aspiring entrepreneurs, focusing on balance and authenticity.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari, where we explore the strategies and technologies that empower businesses to thrive in the digital age.In today's episode, we dive into the evolution of mobile-first software development, explore effective growth strategies including the power of networking, and discuss the critical opportunities for modernizing legacy systems. Joining us is Matt Strentse, Co-Founder and Chief Relations Officer of Iversoft, a 100% Canadian custom software development firm. Matt shares his insights on delivering seamless digital experiences, scaling a tech business, and helping industries upgrade outdated software to stay competitive.Whether you're a startup or established company, this episode offers valuable guidance on navigating today's fast-paced digital landscape.Key Highlights from the Episode:Mobile-first software development has evolved to prioritize seamless, cross-platform digital experiences essential for business success. Strategic networking and partnerships have been vital growth drivers for Iversoft, offering lessons for businesses aiming to scale. Modernizing legacy systems presents both challenges and huge opportunities, requiring careful planning and execution. Early partnerships shaped Iversoft's trajectory and taught critical lessons about collaboration and market fit. There remains a gap in market awareness about the benefits of modernization, and education is key to bridging that gap. Businesses must embrace mobile-first strategies and legacy modernization to stay competitive and meet evolving customer expectations.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the strategies and leadership that drive success in the fitness industry. Today, we dive into scaling a fitness brand, the power of community engagement, and the evolving trends shaping the future of fitness.Our guest, Chris Smith, CEO of Fitness World Canada, shares insights on growing a multi-location gym chain, enhancing member experience, and launching a franchise model. Whether you're a fitness professional or entrepreneur, this episode offers valuable guidance to help you thrive in this dynamic sector.Key Highlights from the Episode:1. Scaling Multi-Location Fitness Brands: Learn about the challenges and strategies involved in expanding from a single gym to a thriving multi-location fitness brand.2. Elevating Member Experience Through Community: Discover how Fitness World leverages community engagement to build loyalty among increasingly sophisticated fitness consumers.3. Innovations Shaping the Future: Explore the latest trends in fitness technology, design, and programming that are defining the next generation of successful gyms.4. Leadership Inspired by Impact: Hear the personal story of a client's transformation and how it influences leadership and company culture at Fitness World.5. Franchise Expansion Plans: Get an inside look at Fitness World's upcoming franchise model launch and what qualities they seek in franchise partners.6. Advice for Fitness Entrepreneurs: Practical tips and inspiration for those looking to scale and innovate within the fitness industry. Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore strategies and insights that empower individuals and communities to thrive. Hosted by Maheen, today's episode dives into the critical topic of financial literacy in Canada.Join us as Krupal Vaghela, Sr. Deputy Leader at Vosyn and a passionate advocate for financial empowerment, shares expert perspectives on the current state of financial literacy, practical strategies to bridge knowledge gaps, and how digital tools combined with mindset shifts can promote financial well-being for all Canadians.Key Highlights from the Episode:Financial literacy in Canada shows significant gaps across age groups, impacting Canadians' ability to make informed decisions.Inclusive strategies—from early education to adult empowerment programs—are essential to improve financial knowledge nationwide.Technology and community learning can democratize financial education without pushing specific products.Common financial misconceptions limit many Canadians' ability to build strong financial futures.Financial literacy extends beyond budgeting and saving, encompassing mindset, planning, and long-term well-being.Small daily steps can boost individual financial confidence, while collaboration among educators, policymakers, and communities is key to widespread improvement.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand! Today, we're shining a spotlight on the incredible work of Immigrant Women in Business (IWB), an organization that empowers immigrant women to thrive as entrepreneurs in Canada's vibrant business landscape. Immigrant women are a vital part of Canada's entrepreneurial ecosystem, and their contributions to economic growth and diversity are invaluable. Our guests today are Svetlana Ratnikova, CEO of IWB, and Maria Carolina Ojeda, Founding Member of IWB. Together, they're driving a movement that uplifts, educates, and connects women entrepreneurs across Canada. Today's episode will explore the power of community, the unique challenges faced by immigrant women, and the future of women entrepreneurship. Let's dive in!Key Highlights:The Power of Community: Svetlana shares the vision behind IWB and how the organization helps immigrant women build, scale, and succeed in business.Overcoming Obstacles: Maria Carolina highlights the challenges faced by immigrant women in business and how IWB provides the necessary support and resources to overcome them.The Future of Women-Led Businesses: Svetlana discusses her vision for the future of women entrepreneurship in Canada, and the crucial role of corporate partnerships, government support, and funding in empowering women.Personal Success Stories: Maria Carolina shares a personal entrepreneurial success story and the key lessons learned throughout her journey with IWB.Upcoming Events and Opportunities: Svetlana talks about the exciting upcoming events like Speed-Friending Networking, Job Fair, and Green Summit, and how listeners can get involved.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore the strategies and initiatives that empower Canadian entrepreneurs. In today's episode, we're focusing on the crucial areas of community building, mental health, and brand development—all essential for the success of small businesses. As trends in the business world shift, building strong networks, prioritizing founder well-being, and crafting an impactful brand are more important than ever. This discussion will provide valuable insights for entrepreneurs who want to create sustainable and thriving businesses.Joining us today are Julian Golden and Jeff Lei, co-founders of Pier Five—a platform designed to showcase and support creatives, entrepreneurs, and small business owners. With their unique events, funding programs, and content, Pier Five has become a vital resource in the Canadian business community. Let's dive into the conversation!Key Highlights:Community Growth for Founders & Customers: Julian explains how Pier Five has fostered community growth for both founders and customers, emphasizing why building a strong, supportive community is essential for business success. He highlights how connecting founders with their audiences creates long-term loyalty and business sustainability. Mental Health for Entrepreneurs: Jeff shares valuable insights on how Pier Five addresses the mental health challenges entrepreneurs face. He discusses strategies and initiatives that provide emotional and psychological support, enabling founders to manage stress and maintain focus during their entrepreneurial journey. Brand Development & Awareness: Jeff elaborates on how Pier Five helps entrepreneurs with brand development and awareness. He provides practical strategies for building a strong, recognizable brand in today's highly competitive market, including the importance of storytelling and authentic messaging. Funding Programs and Support: Julian dives into Pier Five's funding programs, including the Activation Grant. He explains how these initiatives support small business growth by providing access to resources, funding, and mentorship, empowering entrepreneurs to scale their ventures. Brand Partnerships: Julian discusses the importance of brand partnerships and shares how Pier Five collaborates with various organizations within the small business space. He highlights how these partnerships are structured to benefit the community and create win-win opportunities for everyone involved.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari. Today, we're diving into the exciting world of Artificial Intelligence and its game-changing potential for small businesses. As AI continues to revolutionize industries, understanding how to leverage this technology is key to staying competitive, even for smaller businesses. We're joined by Marc DiGiorgio, Co-founder and Managing Director of TekStack, to explore how AI can boost growth, efficiency, and customer experience for SMEs. From the basics of AI adoption to the new agentic AI capabilities introduced by TekStack, Marc offers practical insights that can help small businesses embrace this technology. Let's get started!Key Highlights:AI is essential for small businesses to improve customer experience, automate tasks, and find new customers, without requiring large budgets. AI can be a threat to businesses that fail to adapt, as larger competitors may use technology to outperform smaller firms. Agentic AI simplifies tasks through natural language interactions, offering businesses a zero-click experience for greater efficiency. Practical AI applications in sales, customer service, and back-office operations can help SMEs streamline processes and boost productivity. Small businesses face challenges with AI adoption due to data limitations and technology gaps, but seeking expert guidance can help overcome these barriers.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we dive deep into the power of branding and community support—key pillars that help businesses thrive, especially during uncertain times. In this episode, we explore how Canadian businesses can leverage the current climate to strengthen their brands and grow with resilience.Joining us is Spencer Callaghan, Director of Brand and Communications at CIRA, the national not-for-profit that manages the .CA domain and champions Canada's internet ecosystem. With his extensive expertise in brand strategy, communications, and community engagement, Spencer shares invaluable insights on how businesses can adapt and rise above challenges.Key Highlights from the Episode:Turning Adversity Into Opportunity—How businesses can leverage F.U.D. to build stronger brands and increase resilience. Embracing Transparency—The power of vulnerability in fostering brand loyalty and trust.The "Buy Canadian" Movement—Why branding proudly Canadian matters and how it resonates with consumers today.Supporting Each Other—How businesses can help small businesses and support local communities, especially in tough times.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

In today's rapidly changing business environment, artificial intelligence (AI) is no longer just a buzzword—it's a transformative tool that can drive efficiency, innovation, and competitive advantage for businesses of all sizes. According to IDC Canada, 64% of organizations are already adopting or planning to implement AI, recognizing its power to revolutionize business operations. But for small and medium-sized businesses (SMBs), understanding how to integrate AI into daily practices and navigate the digital transformation journey can feel overwhelming.In this episode of the CanadianSME Small Business Podcast, hosted by SK, we are joined by Douglas Higgins, Vice President and General Manager of B2B Mobile at Samsung Canada, who is at the cutting edge of AI-powered solutions. Doug's expertise in mobile technology and innovation offers valuable insights into how small businesses can harness AI to optimize their operations, create seamless tech ecosystems, and stay ahead in an increasingly competitive market.Key Highlights: AI-Driven Business Transformation – How SMBs can use AI-powered solutions to optimize processes, increase productivity, and gain a competitive edge. The Future of Work – How SMBs can build seamless tech ecosystems that support remote, hybrid, and flexible work models. AI in Cybersecurity – How to protect your business from digital threats, safeguard sensitive information, and stay secure in an increasingly connected world. Enhancing Customer Experience with AI – Real-world AI applications that improve customer service, boost engagement, and foster brand loyalty.Preparing for the Next AI Revolution – How SMBs can leverage AI advancements to stay ahead of the curve, make data-driven decisions, and thrive in a digital-first economy.Doug's Key Takeaway – The essential steps SMBs can take to harness AI and drive long-term success in an ever-evolving business environment.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore the strategies and insights that empower entrepreneurs to build successful and innovative companies. Today, we're diving into the fintech industry, uncovering the challenges and opportunities of building startups, and emphasizing the critical role of mental health in the entrepreneurial journey. The rapid evolution of fintech, the complexities of building products in regulated markets, and the importance of founder well-being are key aspects we'll explore today. This episode will provide valuable guidance for entrepreneurs navigating these dynamic areas.Joining us is Thomas Battle, CEO & Co-founder of Midas Labs, a fintech and AI product studio. With extensive experience in launching and building successful ventures, Thomas brings invaluable insights into building fintech products and leading teams through the startup journey. Let's dive in!Key Highlights:Building Fintech Products in Canada: Thomas discusses the unique challenges and opportunities in Canada's fintech landscape, focusing on regulatory complexities and how startups can overcome them to build successful products.Lessons Learned from Going 0 to 1: Drawing from his experience building multiple startups from scratch, Thomas shares the key lessons on creating products and assembling teams in the early stages of a business. He highlights the importance of iteration, resilience, and focus.Mental Health in the Entrepreneurial Journey: Mental health is a crucial, yet often overlooked, aspect of the entrepreneurial journey. Thomas offers insights into how founders can prioritize their well-being while managing the stresses of building a business.The Flahmingo Story: Thomas elaborates on the story of Flahmingo, providing listeners with key lessons and takeaways that shaped his approach to future ventures.Recent Projects and Impact: While maintaining confidentiality on specific details, Thomas gives a glimpse into some of the exciting projects Midas Labs is currently working on, focusing on the impact these initiatives are having in fintech and AI.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore innovative solutions that address the unique needs of diverse communities. Today, we're focusing on a platform that bridges geographical gaps and provides essential care for aging parents back home. With a large portion of Canada's population consisting of immigrants who maintain close ties with their home countries, the need for services that support these connections is ever-growing.Joining us today is Anthony Jacob, CEO and Founder of Nila. Nila is a platform designed to help immigrants living in the US, Canada, UK, and beyond care for their aging parents in India. Today, we'll discuss Anthony's founder journey, the specific benefits Nila offers to the Indian diaspora in Canada, and Nila's exciting hiring plans in Canada. Let's dive in!Key Highlights:Founder Journey: Anthony shares his personal experience of trying to care for his family in Sri Lanka, which inspired him to create Nila, a platform focused on offering cross-border care solutions.Benefits to Canadian-Indian Immigrants: Anthony discusses how Canadian-Indian immigrants can benefit from Nila to provide quality care for their aging parents in India, making it easier to manage health and well-being from abroad.Hiring Plans in Canada: Nila's plans to expand its team in Canada are discussed, focusing on how the company intends to meet the growing needs of its user base and create more opportunities for local talent.Global Reach and Growth: With a presence in 8 cities across India and serving users from Canada, the US, UK, Australia, and Singapore, Anthony shares insights into Nila's rapid growth and future plans for global expansion.Learning More About Nila: How Canadian-Indian immigrants can learn more about Nila and use the platform to care for their family members back home.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the strategies and innovations that empower businesses to succeed in today's ever-evolving digital landscape.In this episode, we delve into the intersection of cybersecurity, AI, and digital transformation with Deepak Kumar, Director at SSB Technologies Inc. With the rise in cybercrime incidents, businesses need robust strategies to secure their digital assets and drive innovation. Join us as Deepak discusses responsible AI, brand protection, and how businesses can effectively navigate the complexities of digital transformation and cybersecurity. Key Highlights:Responsible Gen AI: Deepak explains the concept of responsible and enterprise Gen AI and how businesses can use it to drive innovation while managing risks.Cybersecurity Challenges: Key challenges businesses face in cybersecurity today and strategies to protect brand data, especially through cyber insurance.Balancing Security and Innovation: How businesses can successfully implement digital transformation without compromising security.Real-World Cybersecurity Success: A success story about improving security and efficiency through data loss prevention strategies.Cloud Security and AI/ML: Deepak shares insights on deploying cloud security strategies and optimizing security with AI/ML-powered solutions.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast! hosted by Maheen Bari. Today, we're diving into the world of voice AI and its transformative impact on branding and customer experience. As voice AI becomes more sophisticated, it's set to revolutionize how businesses interact with customers. Our guest today is Ruth Zive, Chief Marketing Officer at Voices, the leading marketplace for voice-over and voice AI solutions. Ruth shares valuable insights into why voice AI is the future, how brands can use voice to strengthen their identity, and the growing importance of sonic branding. Let's get started!Key Highlights:Voice AI Growth: Ruth explains why voice is poised to become the dominant interface for technology in the coming years.Strengthening Brand Identity: Ruth outlines how brands can use voice to build a more consistent and memorable identity.Reimagining Customer Experience: Learn how voice AI is reshaping branding and customer interactions, offering brands an edge in a competitive market.Voices' Unique Position: Ruth highlights what sets Voices apart in the voice AI market, providing businesses with cutting-edge solutions.What's Next for Voices: Ruth shares upcoming plans and innovations in the world of voice AI, including new product launches and campaigns.Final Advice: Ruth gives key takeaways and advice on how brands can effectively leverage voice AI for better engagement and customer satisfaction.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen! In today's episode, we explore the power of custom software, the potential of Microsoft's Power Platform, and AI in driving business innovation. We're joined by Dan Carmichael, President of Whitecap Canada, a premier provider of custom and platform software solutions. With over 27 years of experience in the tech industry, Dan shares his expertise in leveraging custom solutions for competitive advantage and operational efficiency.Dan discusses the unique advantages of custom software in a SaaS-dominated world, how businesses can use Microsoft Power BI, Power Apps, Power Automate, and AI to drive innovation, and lessons learned from over two decades of building successful tech solutions. He also shares a powerful example of Whitecap's impactful work with the Canadian Cancer Society.Key Highlights:Custom Software in a SaaS World: Why custom solutions are still a valuable investment for businesses.Leveraging Microsoft's Power Platform & AI: How businesses can use Power BI, Power Apps, and Power Automate to innovate and enhance operations.Lessons from 25+ Years in Tech: Insights and experiences from over two decades of delivering successful technology projects.Impactful Project with the Canadian Cancer Society: How Whitecap's tech solutions made a difference for the organization.Microsoft Solutions Partner Achievement: What Whitecap's recent recognition means for their clients and the company's future.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore the strategies and insights that empower entrepreneurs and creators. In today's episode, we're diving into mindset, content creation, and how to navigate the online world with authenticity and impact.In the ever-evolving landscape of digital marketing and entrepreneurship, having a strong mindset, creating compelling content, and building a genuine online presence are more critical than ever. This episode will provide valuable insights for anyone looking to succeed in the digital space and create lasting connections with their audience.Joining us today is Emanuel (Mano) Tsiris, the Founding Team Member and Head of Marketing & Communications at OneCliq. With a wealth of experience in entrepreneurship and content creation, Mano brings unique expertise in helping individuals and businesses thrive online. Today, we'll be discussing mindset and self-leadership, content creation that connects and converts, and how to start in the online world without burning out or faking it. Let's get started!Key highlights from the episode:Mindset & Self-Leadership: Mano emphasizes the importance of cultivating a positive mindset and adopting key habits to overcome entrepreneurial challenges and stay grounded while achieving goals.Content Creation that Converts & Connects: Mano shares strategies for creating authentic content that resonates emotionally with audiences, driving both engagement and conversions.Avoiding Burnout: He offers practical advice on staying consistent and avoiding burnout in the online world, stressing the importance of authenticity in content creation.Mano's Entrepreneurial Journey: Mano opens up about his personal entrepreneurial experiences, highlighting key lessons learned in building a business and navigating challenges.OneCliq Insights: He discusses OneCliq's unique approach to social listening, focusing on helping businesses gain valuable consumer insights and engage audiences effectively.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen! In today's episode, we dive into the transformative impact of artificial intelligence on business operations, service management, and job stability. We're joined by Mahmoud Ramin, Senior Research Analyst at InfoTech Research Group, who shares his extensive knowledge on AI-driven improvements in service management, the latest trends in conversational AI, and how AI automation is reshaping the workforce.Mahmoud discusses how AI is revolutionizing service management, the challenges businesses face when implementing AI, and strategies to overcome these hurdles. He also delves into the conversational AI trends, debunks common misconceptions about chatbots and virtual assistants, and highlights the jobs most at risk due to AI-driven automation.Key Highlights:AI's Role in Service Management: How AI is transforming service management processes and driving efficiency.AI-Driven Automation Strategies: The most critical strategies for organizations to enhance service efficiency through AI.Conversational AI Trends: Latest developments in AI-powered chatbots and virtual assistants and common misconceptions businesses have.Impact of AI on Jobs: What employees need to know about job stability and which job roles are most vulnerable to automation.Navigating the AI Future: How businesses and individuals can strategically adapt to the evolving AI landscape.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we dive into the strategies and insights that empower small businesses in Canada. In today's episode, we're exploring the rapidly growing health and wellness sector and how the Canadian Health Food Association (CHFA) supports small enterprises in this space. We're joined by Lynsey Walker, VP of Marketing & Communications at CHFA, who shares her expertise on the latest market trends and the role of small businesses in promoting community well-being. Tune in to learn how businesses in this sector can thrive, build strong brands, and contribute to healthier communities.Key Highlights:Supporting Small Health Businesses: Lynsey discusses how CHFA empowers small enterprises with resources, advocacy, and networking.Emerging Trends: Insights into the key market patterns in the natural products sector, helping small businesses stay competitive.Community Impact: How health and wellness businesses drive community well-being and promote healthier lifestyles.Brand Building: Strategies for small businesses to create impactful consumer experiences and connect with their audience authentically.CHFA's Mission: Lynsey shares CHFA's goals for the future and how the organization is working to promote better-for-you products across Canada.Final Advice: Key takeaways for entrepreneurs in the health and wellness industry and advice for supporting their growth in a competitive market.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the latest technology trends and strategies that empower small and medium-sized businesses to thrive in the digital age. In this episode, we are joined by Vala Afshar, Chief Digital Evangelist at Salesforce, a global leader in CRM and AI-powered solutions. Vala shares his expertise on digital transformation, AI, and the key findings from Salesforce's Small and Medium Business Trends report. We discuss the transformative potential of Agentic AI, Agentforce, and practical strategies for SMBs to stay ahead in the rapidly evolving technology landscape. Tune in to learn how your business can leverage innovation for growth!Key Highlights:Salesforce SMB Trends Report: Vala shares key findings from the report, highlighting significant trends shaping SMBs in 2025.Business Challenges in 2025: Insights into the biggest business challenges small business leaders are facing and actionable strategies to address them.Embracing Technology: Advice on how small business leaders can ensure they leverage new technologies to stay competitive and enhance customer experiences.AI Agents and Business Applications: An explanation of AI agents and how they work, particularly in improving efficiency and customer service for small businesses.Agentforce for Small Business: How Agentic AI and Agentforce can help SMBs improve performance, streamline operations, and provide better customer support.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we empower entrepreneurs with the knowledge to build impactful online presences. In this episode, we explore effective web design strategies and how small businesses can create websites that not only look great but also convert visitors into loyal customers.Art Karapetov, founder of Consensus Creative, a leading web design agency based in Toronto, joins us to share his expertise. With years of experience helping businesses across Canada, the US, and Europe, Art offers practical tips and proven strategies that can help entrepreneurs enhance their online presence.Key Highlights:Homepage tips: Clear value communication and easy navigation are crucial for retaining visitors.Effective web design: Social proof, white space, and a simple layout increase engagement and conversion rates.Mobile-first world: Optimizing websites for mobile devices is key to success, with over 60% of traffic coming from mobile.Client success story: Consensus Creative helped a Toronto music school increase their conversion rate by over 20% after a website redesign—no paid ads required.SEO integration: Learn how Consensus Creative ensures SEO optimization for better search engine rankings and targeted audience engagementSpecial Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the latest trends and insights in the job market, offering valuable guidance to job seekers and employers. In this episode, we are joined by Elise Marcotte, Global Talent Intelligence Enablement Lead at Indeed, the world's number one job site. Elise shares her expertise on the evolving job market, the importance of skills-first hiring, and how employers can navigate the hiring mismatch. We also dive into the experiences and expectations of Gen Z in the workplace. Tune in to learn how both job seekers and employers can find the right fit in today's shifting market.Key Highlights:Navigating the Job Market: Elise discusses the current job market and how job seekers feel about their prospects in a slowing economy.Hiring Mismatch: Insight into the growing mismatch between employers' needs and job seekers' capabilities, and how skills-first hiring can bridge that gap.Skills-First Hiring: Why adopting a skills-first approach is key to improving hiring practices, and how AI tools can help employers find better candidates.Gen Z and the Future of Work: Key findings from a survey on Gen Z's job expectations and what employers need to know about attracting this generation.Job Deal Breakers: The surprising deal breakers for Gen Z and Millennials when it comes to accepting a job, and advice for new grads and those struggling to find work.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen! In today's episode, we explore the growing importance of sustainability in business and how technology and data are helping companies drive positive environmental and social impact. Richard R Hiladie, VP of Sales at Novisto, joins us to discuss the role of sustainability in the modern marketplace, the importance of transparent ESG (Environmental, Social, and Governance) reporting, and how Novisto's platform supports businesses in tracking and managing their sustainability efforts. This episode provides invaluable insights into how Canadian entrepreneurs can embrace sustainability and make informed decisions for a greener future.Key Highlights:Growing Importance of Sustainability: Richard discusses the increasing significance of sustainability for businesses in Canada, emphasizing how consumers and investors are prioritizing companies with strong ESG practices. He shares insights into how businesses can meet these expectations to stay competitive.Novisto's Role in Sustainability Reporting: Novisto's platform offers comprehensive solutions for sustainability reporting and management. Richard explains how businesses can use the platform to collect, manage, and report their sustainability data, ensuring compliance with various standards and frameworks while driving operational improvements.Data-Driven Decision-Making: Richard highlights the importance of data-driven decision-making in sustainability initiatives. He explains how Novisto's solutions enable businesses to track ESG performance, identify areas for improvement, and make informed decisions based on accurate, actionable data.Building Stakeholder Trust: Richard shares practical advice for businesses looking to enhance transparency and engage stakeholders effectively through sustainability reporting. He emphasizes the need for clear communication and how businesses can leverage ESG reports to build trust and credibility.Starting the Sustainability Journey: Many businesses are still at the beginning stages of their sustainability efforts. Richard offers valuable advice for these companies on how to get started, including practical steps for evaluating current practices, identifying areas for improvement, and gradually implementing more sustainable solutions.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa! In today's episode, we explore the critical role payment processing plays in business operations. With 85% of Canadians preferring electronic payments, choosing the right payment solution can drive efficiency, cost savings, and customer satisfaction. Sereena Boparai, Chief Revenue Officer at Clik2pay, joins us to discuss how businesses can optimize their payment processing strategies, enhance customer experience, and scale with a reliable provider. Let's dive into the world of payment solutions and explore the future of digital transactions!Key Highlights:Clik2pay's Innovation: Sereena Boparai explains how Clik2pay is revolutionizing payment processing by offering low-cost, fast pay-by-bank solutions for B2B merchants, making it easier for businesses to streamline their payment systems.Choosing the Right Payment Solution: With so many options available, Sereena outlines essential factors SMBs should consider when selecting a payment solution, such as cost-effectiveness, security, and scalability. She emphasizes the importance of choosing a provider that meets the specific needs of the business.Cost Savings and Payment Methods: Sereena dives into the comparison between various payment methods—credit cards, pay-by-bank, and digital wallets—highlighting how businesses can save costs and optimize their payment strategies by leveraging these options effectively.Enhancing Customer Experience: Sereena discusses how businesses can leverage payment solutions to not only streamline transactions but also improve customer loyalty and satisfaction, which is crucial for driving repeat business in a competitive market.Scaling with Clik2pay: As businesses grow, their payment processing needs evolve. Sereena shares how Clik2pay can support businesses' growth by offering scalable solutions that adapt to their increasing needs and how partnering with a reliable payment provider can facilitate smoother expansions.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen! In today's episode, we dive deep into the world of technology and how it's revolutionizing the way small and medium-sized businesses (SMBs) thrive in Canada. With SMBs making up 99.9% of the businesses in Canada, according to Statistics Canada, they are at the forefront of our economy, and technology is key to their continued success.Joining us today is John Williams, VP of Sales at TDL Gentek, a leader in providing internet services, telephony, networking, and emerging IT solutions for the Canadian SMB market. John shares his extensive experience in helping businesses navigate the complex technology landscape, from sourcing reliable tech support to overcoming challenges like rising global tariffs. He'll also explore how SMBs can optimize their telephony, networking, and unified communication systems to stay ahead of the curve.Get ready to learn how to manage costs, make smart tech upgrades, and keep your business competitive in a fast-paced digital world!Key Highlights:Where to Find Reliable Technology Support:John sheds light on how Canadian SMBs can access the technology products and support they need to stay competitive, even in an ever-evolving digital environment.Global Tariffs and Their Impact:He discusses the impact of global tariffs on technology pricing and offers strategies for businesses to navigate these challenges without breaking the bank.Adapting to the Evolving Tech Landscape:John takes us through the major shifts in SMB technology over the past decade and how businesses can adapt to ensure they're always a step ahead.Making Smart Technology Upgrades:He emphasizes why it's crucial for businesses to update their technology infrastructure regularly and how this decision impacts competitiveness and security in the long run.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen! In this episode, we delve into the real-life struggles, triumphs, and invaluable lessons of entrepreneurship. Starting a business is a challenging journey, with 50% of new businesses in Canada failing within the first five years, according to Statistics Canada. But it's not all doom and gloom—there are powerful strategies to navigate these challenges, and today's guest is living proof of that.Joining us is Michael Dermer, CEO of The Lonely Entrepreneur, a platform dedicated to providing entrepreneurs with the tools, knowledge, and support they need to succeed. Michael shares his remarkable story of building a business from the ground up, reaching 500 employees, and nearly losing it all. He opens up about the tough lessons he learned along the way and how those lessons shaped his mission to empower entrepreneurs to overcome obstacles and thrive.In today's episode, we'll explore Michael's personal journey, his insights on resilience and risk management, and how The Lonely Entrepreneur is supporting Canadian entrepreneurs in achieving success. Tune in to hear strategies and wisdom that can help you on your own entrepreneurial path!key highlights Michael Dermer shares his powerful story of building a business from scratch, growing it to 500 employees, and facing a near-collapse within days. He emphasizes the importance of resilience in overcoming setbacks and learning from failure.Michael discusses the mission behind The Lonely Entrepreneur, a platform he founded to provide entrepreneurs with the knowledge, tools, and support they need to navigate the complexities of running a business.He highlights the importance of prioritizing personal well-being while managing a business, stressing that self-care is essential for long-term success and preventing burnout.Michael shares insights on the unique challenges faced by Canadian entrepreneurs, such as market size and government regulations, and explains how The Lonely Entrepreneur tailors its resources to support the specific needs of Canadian businesses.He explains how personal growth and leadership development contribute to business success, emphasizing that entrepreneurs should continuously work on improving their leadership skills and self-awareness to strengthen their businesses.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore innovative approaches to talent development and workforce readiness, connecting businesses with the next generation of skilled professionals. Hosted by Maheen, today's episode focuses on work-integrated learning and how innovative programs like Riipen's Level UP are bridging the skills gap for Canadian businesses.The skills gap continues to be a major issue for Canadian businesses, with 77% of employers reporting difficulty in finding qualified candidates. Today's guest, Sumandeep Singh, Employer Success Manager at Riipen, joins us to discuss how the Level UP program is revolutionizing experiential learning by providing funded opportunities for both students and businesses. We'll explore the power of work-integrated learning, how it benefits both students and employers, and how Riipen's Level UP program fosters innovation and career development.Key Highlights from This Episode:Riipen's Level UP program: Learn how this innovative program connects students with real-world business challenges, and how it's revolutionizing workforce development in CanadaWork-Integrated Learning: Discover why work-integrated learning is crucial for today's job market and how it helps close the talent gap.Real Success Stories: Sumandeep shares how the Level UP program has led to impactful results for students and businesses alike.Business Growth & Innovation: Explore how businesses can use Riipen's Level UP to drive growth and innovation by collaborating with student talent.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the tools and partnerships that empower Canadian businesses to thrive. In today's episode, we're discussing how reliable telecommunications solutions are essential for small and medium-sized enterprises (SMBs) to grow and stabilize. Melissa Morison, Vice President of Wireline Marketing and Business Intelligence at Bell, joins us to share insights on Bell's offerings, recent product launches, and how Bell is supporting Canadian SMBs with cutting-edge broadband internet and business communication services. Tune in to learn how Bell's telecom solutions can help your business succeed in the digital age!Key Highlights:The Importance of Internet Connectivity: Melissa explains why reliable internet is critical for SMBs and how it impacts their daily operations.Bell's Offerings for SMBs: Key products and services Bell provides to support Canadian small businesses and address their unique needs.Current Offers for SMBs: An overview of Bell's telecom products and offers designed to help small businesses manage their budgets effectively.Bell's Strategic Partnerships: How Bell collaborates with external companies to provide additional support and resources to Canadian small businesses.Recent Product Launches: Insight into Bell's new products like the Bell Business Wi-Fi app and their direct impact on small business operations.Real-World Success Stories: Real-life examples of how Bell's connectivity solutions have transformed SMBs' operations.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation..

Welcome to the CanadianSME Small Business Podcast, where we delve into the exciting world of food entrepreneurship and the innovative technologies shaping the future of the food industry in Canada.

Welcome to the CanadianSME Small Business Podcast, where we dive into the key financial challenges faced by Canadian entrepreneurs and explore innovative solutions that help businesses thrive. Hosted by Maheen, this episode focuses on financial management, access to capital, and the growing role of fintech in supporting Canadian small businesses.Rob Khazzam, Co-Founder and CEO of Float, joins us to discuss how his platform is empowering businesses with flexible financial tools to manage cash flow and optimize growth. With insights from Float's recent SMB survey, Rob provides valuable perspectives on the struggles businesses face in managing cash flow and accessing capital, as well as how fintech is closing the gap for underserved SMBs.Key Highlights from This Episode:Key Findings from Float's SMB Survey: Insights on cash flow, capital access, and efficiency, and how these financial challenges are affecting businesses across Canada.Float's Innovative Solutions: How Float's suite of financial services and software is empowering SMBs to better manage finances, streamline operations, and fuel growth.Inclusivity in Financial Solutions: How Float's flexible, accessible solutions are helping businesses often overlooked by traditional financial institutions, contributing to a stronger Canadian economy.Leadership Lessons: Rob shares his journey from a shared office space to securing a Series B funding round led by Goldman Sachs, and the key leadership lessons learned along the way.The Future of Financial Services in Canada: Rob's vision for Float and the future of business finance in Canada.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

In this episode of the CanadianSME Small Business Podcast, we dive into the world of digital marketing with Pierre M. Geoffrion, Founder of PH DIGITAL. With small businesses making up 98% of employer businesses in Canada, yet only 17% leveraging digital marketing effectively, we explore strategies that can unlock growth, drive customer engagement, and maximize ROI.Pierre shares actionable insights on how SEO, AI-driven marketing, content strategies, and social media are reshaping the digital landscape for SMBs. Whether you're a small business owner or marketing professional, this episode is packed with practical steps to help you stay ahead in the ever-evolving world of digital marketing.Key Highlights:The Power of Content & Social Media—How they work together to boost visibility and improve search rankings.AI's Role in Digital Marketing—How artificial intelligence is transforming ad targeting, personalization, and automation.Measuring Marketing ROI—Best tools and techniques to track, analyze, and optimize digital campaigns.Traditional to Digital Transformation—Lessons from businesses that successfully transitioned to digital marketing.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we dive into the latest strategies and insights to help businesses succeed in today's competitive landscape. In this episode, we focus on modern staffing solutions and HR tech trends that are transforming how companies recruit and retain top talent.Mak Khan, Vice President of Sales at Peel HR, joins us to share his expertise on building strong, people-centric workplace cultures and how staffing solutions are evolving with the latest technology. With years of experience in the staffing industry, Mak provides valuable insights on recruitment strategies, employee well-being, and relationship-building in business growth.Key Highlights:Streamlined staffing solutions: How Peel HR improves efficiency in sourcing, screening, and managing candidates.HR tech trends: The latest technologies enhancing recruitment processes and improving client-candidate experiences.People-centric cultures: Why fostering employee well-being and engagement is key to business success.Sales strategies: Effective techniques for building long-lasting client relationships in the staffing industry.Client success stories: Real-life examples of how Peel HR's approach has led to unexpected wins for clients.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the innovative strategies and technologies transforming today's business landscape. In this episode, we dive deep into the world of digital marketing with Drew Dekker, founder and CTO of NetGain Agency. With a focus on predictive advertising and the power of AI, Drew shares insights on how businesses can stay ahead in an ever-evolving market. Learn about predictive vs. reactive advertising, the impact of AI, and strategies for navigating economic uncertainties. Tune in for a masterclass on staying competitive in digital marketing!Key Highlights:Predictive vs. Reactive Advertising: Predictive advertising helps businesses trigger ads before or as events happen, while reactive advertising responds to past actions.AI's Role in Marketing: AI is revolutionizing content creation, ad targeting, automated media buying, and real-time bidding.Navigating Economic Uncertainty: Businesses can maintain growth through strategies like autarky, focusing on self-sufficiency and leveraging data-driven approaches.Real-World Success: NetGain Agency helped a client generate 20X revenue using predictive advertising—an example of its massive potential.Future of Predictive Ads: Drew discusses how NetGain is developing a cutting-edge platform that will further revolutionize digital advertising.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we delve into the innovative marketing strategies that help businesses stand out, especially in highly technical industries. Hosted by Maheen, today's episode focuses on how to market to specialized audiences in Canada's thriving tech sector, particularly in hubs like Kanata.Joining us today is Alecia O'Brien, the VP of Marketing at Fidus Systems and an experienced B2B Growth & PMM Consultant. With years of expertise in marketing to technical audiences, Alecia shares invaluable insights on how to effectively engage engineers, CTOs, and R&D leaders—despite not having an engineering background.Key Highlights:Effective Marketing to Engineers and CTOs: Alecia shares her approach to marketing to highly technical professionals and how non-engineers can create messages that resonate.Maximizing Engineer Collaboration: Learn how to work with busy engineers to produce technical content without overwhelming them, using smart, collaborative strategies.Impact of Industry Recognition: Discover how accolades like Tech Company of the Year influence Fidus Systems' marketing strategies and how such recognition can elevate a brand's credibility.Creating High-Impact Technical Content: Alecia explains the key elements of effective content for technical audiences and the most common mistakes marketers should avoid.Translating Complex Technical Topics: Gain insights into how to break down complicated topics for broader audiences while maintaining technical accuracy.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the strategies and insights that help businesses thrive and grow in today's competitive market. In this episode, we delve into the exciting world of strategic growth and market expansion, providing valuable guidance for businesses looking to expand their reach.David Solomon, Founder of SERO Growth, joins us to share his expertise in helping businesses develop precise go-to-market strategies for successful expansion. With years of experience in strategic growth, David offers actionable advice on preparing for expansion, identifying the right markets, and executing effective strategies for global success.Key Highlights from This Episode:Strategic Growth: Why having a well-defined growth plan is essential for business success.Market Expansion Readiness: Key factors businesses should consider before expanding into new markets.Evaluating New Markets: Strategies for identifying the right market for your business and evaluating potential risks and opportunities.Go-to-Market Strategies: Best practices for crafting a successful international go-to-market strategy, and common mistakes to avoid.Takeaway Points:Strategic growth is crucial for sustainable success, and businesses must plan ahead to execute effectively.Expanding into new markets requires careful preparation, and understanding market dynamics can make or break success.Crafting a go-to-market strategy is essential for any global expansion, and the right approach can lead to profitable ventures.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen! In today's episode, we explore the vital role of startups in driving innovation, resilience, and navigating the complexities of today's business landscape. Startups have become a cornerstone of Canada's economic growth, contributing significantly to job creation and generating billions in economic impact annually.Joining us today are Joel Semeniuk, Chief Strategy Officer (CSO) at Communitech, and Kevin Tuer, Chief Technology Officer (CTO) at Communitech. Communitech is a leading innovation hub supporting tech startups across Canada. Joel and Kevin bring a wealth of expertise in startup strategy, innovation, and resilience, making them invaluable resources for entrepreneurs and business leaders.Key Highlights:Startups as Supply Chain Safety Nets: Joel and Kevin explain how startups are building robust and localized supply chain solutions to future-proof logistics for large enterprises.Cost-Effective Innovation: Discover how startups provide low-cost pilot solutions and faster innovation cycles that are attractive to enterprises during economic uncertainty.AI and Automation: Learn how AI and automation startups are helping enterprises in sectors like manufacturing to drive productivity, reduce costs, and tackle labor shortages.Communitech's Role: Find out how Communitech supports startup founders and helps them scale in today's competitive market.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we dive into the key strategies and innovations that drive success for Canadian businesses. In today's episode, we explore the importance of brand building and digital strategies in creating a strong business foundation.Tony Lyons, President and Chief Strategy Officer at Alphabet Creative, joins us to discuss how businesses can find their brand voice, the power of content marketing, and the exciting role of AI in the branding landscape. With Tony's vast experience in brand consulting, this episode offers valuable insights for businesses looking to elevate their brand presence.Key Highlights from This Episode:Finding Your Brand Voice: Essential steps for articulating a strong and authentic brand voice that resonates with your target audience.The Role of Content Marketing: How businesses can leverage content marketing strategies to build brand awareness and engage their audience effectively.AI in Branding: The potential and challenges of integrating AI into branding efforts, and how businesses can balance its benefits with potential risks.Alphabet's Approach to Brand Consulting: How Tony and his team at Alphabet Creative collaborate with clients to achieve their branding goals.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore the strategies, technologies, and innovative solutions that are transforming how businesses approach learning and development (L&D). Hosted by Maheen, this episode is all about optimizing employee development and staying ahead in the competitive business landscape.Did you know that 72% of Canadian organizations are planning to increase their spending on L&D in the coming year? With the ever-changing demands of the workforce, businesses are increasingly focusing on upskilling and reskilling their teams to remain competitive.Joining us today is Ryan Austin, the CEO of Cognota, the market leader in LearnOps software. Ryan shares his expertise in LearnOps—a groundbreaking approach to managing L&D operations—and how it is reshaping the L&D landscape. He discusses the challenges and opportunities of category creation, the journey of scaling a startup, and the strategies that have helped Cognota become an industry leader.Key Highlights from This Episode:Startup Challenges and Opportunities: Learn about Ryan's journey in building and scaling Cognota from scratch.Category Creation: Discover how Cognota pioneered LearnOps and turned it into a recognized and valuable category in the L&D space.Scaling Go-to-Market: Hear about the strategies used by Cognota to effectively scale their go-to-market efforts and expand their reach.The Future of L&D: Explore how Cognota's LearnOps platform addresses key challenges in L&D and the vision behind it.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we explore the powerful intersection of personal branding, authentic leadership, and business success. In today's digital landscape, a strong personal brand is no longer just a luxury—it's a necessity. Building a presence that resonates with your audience can unlock untapped opportunities and elevate your business.In this inspiring episode, we are joined by Marina Byezhanova, co-founder of Brand of a Leader, a 7-figure personal branding company that empowers Gen X entrepreneurs and C-suite leaders across 12 countries. Marina's incredible immigrant journey and expertise in thought leadership are a powerful combination, making her a leading voice in the world of personal branding.Key Highlights from the Episode:Immigrant Resilience: Marina's story of overcoming adversity and how it shapes her work in empowering leaders.Thought Leadership: How thought leadership is transforming personal branding and business success.Authenticity in Branding: Key strategies on how to build an authentic personal brand that resonates with your audience.Scaling Influence: Insights on how entrepreneurs and C-suite leaders can leverage their personal brands for business growth.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we bring industry experts together to share valuable insights to help small businesses thrive in today's fast-paced digital landscape.In today's episode, we tackle a crucial topic for small businesses—cybersecurity. According to the Canadian Centre for Cyber Security, over 60% of small businesses in Canada have been affected by a cyber attack. However, despite this alarming statistic, only 30% of SMEs have a formal cybersecurity plan, leaving them vulnerable to data breaches, compliance risks, and operational disruptions.Joining us today is Brandon Jones, CEO and Founder of Attitude IT, a leading provider of outsourced IT support that has been helping Ontario businesses stay on course with cybersecurity compliance and IT alignment since 2003. Brandon will share his expertise on why outsourcing IT makes sense for small businesses, how cybersecurity is deeply connected to compliance and business operations, and how businesses can ensure they have the right protections in place.Key Highlights from this Episode:Why Outsourcing IT and Cybersecurity can be a game-changer for small businesses.The Connection Between Cybersecurity and Compliance: Learn what compliance requirements your business must meet.The Concept of Least Privilege Access and how it supports the Zero Trust model.Practical Cybersecurity Tips that every small business owner should know to secure their operations.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

Welcome to the CanadianSME Small Business Podcast, where we delve into the evolving world of accounting and financial advisory, and hear from industry leaders who empower businesses to achieve financial success. The Canadian accounting industry is going through significant changes, driven by technology and shifting client expectations. According to a recent study by CPA Canada, 73% of accountants expect technology to transform their roles in the next 5 years—making innovation crucial for businesses in this space.In this episode hosted by Maheen, we are joined by Lorraine Telesford, Founder, CEO, and Chief Solutions Architect at On Track Accounting Solutions. Lorraine is an expert in accounting strategy and financial planning, with a passion for community development and supporting small businesses. Her unique perspective as a Chief Solutions Architect brings an innovative approach to helping businesses navigate financial challenges and achieve growth.Key Highlights from the Episode:Evolution of Accounting & Financial Advisory—Key trends and challenges impacting the industry and what businesses need to know for the future.Chief Solutions Architect—What it means to offer value-added services and how accounting professionals can contribute to business success.AI & Automation in Accounting—How these technologies are transforming financial advisory and service delivery.Sustainable Business Communities—Lorraine's mentorship and support for startups and small businesses.Future of On Track Accounting Solutions—Lorraine's aspirations for growth, innovation, and impact in the Canadian business landscape.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.