Hired Trainer

In this week's epsiode, I'm speaking with Andy Storch, a friend who just like me, has moved to Barcelona. That's quite a bold leap. But that's the kind of guy that Andy is. He has taken calculated risks during his career and they have paid off! Andy has published a book called “Own Your Career. Own Your Life” and the success of his book has enabled him to build virtual training and speaking business. I now I have like sort of multiple keynotes that I run and a training program run. And it's almost all virtual. “So I can kind of do it from anywhere. And then along the line, along the way, I also started a membership community for people in the talent development space that came from my conference. There's sort of two parts to my business. One is the speaking and training for companies on career and leadership development. And then the other part is running the membership community and a conference that I run occasionally. as well for people in talent development”   Tune into this week's episode to learn more about Andy's business including: How Andy started a trainer's Mastermind Group Which kinds of corporate clients he works with How building a community has worked out What its been like to work from Spain How he has built a team for his business

In this episode, we're joined by Myriam Hadnes, a seasoned coach and advocate for embracing the unexpected twists and turns of professional life. In our conversation, Myriam shares some golden nuggets: “So I have my business has three parts. One part is the community that I built never done before. It's a paid community for facilitators where that started as a playground where we can experiment with new tools and new techniques.” “And having grown this global community, we are about 100 facilitators from 40 different countries. I attracted multinational companies who are looking for online training for their global remote workforce in different languages and different time zones.”   Embrace Uncertainty: We'll explore the power of embracing uncertainty and how it often paves the way for unexpected opportunities and personal growth. Share Your Wisdom: Myriam highlights the importance of sharing knowledge, whether it's through teaching in academia or crafting innovative tools, as a means to bolster professional credibility. Diversify Your Income: We'll discuss the significance of diversifying income streams and leveraging a variety of roles and experiences to craft a career that's both robust and adaptable. Myriam's journey isn't just a story; it's a blueprint for success in today's ever-evolving professional landscape. Tune in to glean insights and chart your own path to success!

This week on The Training Business Podcast, we're excited to welcome Penny Haslam.   Penny is a renowned speaker, executive presence coach, and author of 'Make Yourself a Little Bit Famous.' Penny brings her experience from the spotlight to help professionals shine. She's passionate about boosting confidence and visibility in the workplace. In today's episode, Penny shares tips from her book and coaching practice. She talks about building executive presence and making an impact. Listeners will learn how to stand out in their professional lives. Penny covers: The importance of being visible and vocal in your field. Strategies for enhancing your executive presence. The power of media in boosting your profile. Penny stresses the value of making yourself known in your industry.   "Being a bit famous in your field opens doors. It's about being visible to the right people." Get ready for actionable advice on elevating your professional image. Penny's insights are a game-changer for anyone looking to advance their career.   Tune in and start your journey to a little bit of fame!

How can strategic diversification sculpt a dynamic and robust professional life? Learn how varied experiences and continuous learning are key to enduring success in your coaching business.   My guest this week is Drew Boyd, a global leader in creativity and innovation. He is an international public speaker, award-winning author, and professor of marketing and innovation.   Drew teaches, consults, and speaks extensively in the fields of innovation, persuasion, and strategy.   Drew's career path is a masterclass in leveraging diverse experiences for enduring success.   His story illuminates the essence of strategic diversification—transforming varied skills and roles into a cohesive blueprint for resilience and growth.   Join us in this episode to discover how you can strategically diversify your career path, skills, and income sources to achieve long-term success.     Tune in and you'll discover the following: The value of embracing uncertainty and how it can lead to unexpected opportunities and growth The impact of sharing knowledge, whether through academic teaching or creating cognitive tools, and how it enhances professional credibility The importance of diversifying income streams and leveraging various roles and experiences to build a resilient, dynamic career that adapts to changes   This episode is not just a narrative of Drew Boyd's remarkable career journey; it's a map for sales leaders, consultants, trainers, and coaches aiming to navigate their professional landscapes with confidence and adaptability.   Harness the lessons of Drew Boyd's journey to chart your path to success.   Check out this week's episode now! And subscribe to get more episodes like this one!

Are you on the hunt for insights that can grow your consulting, speaking, or facilitation business? Discover how your diverse professional and life-experience can fuel extraordinary career transformations.   In this episode of the Training Business Podcast, I'm thrilled to welcome Ken Pasternak.   Ken's journey is as diverse as it is inspiring, evolving from a corporate banker to a globe-trotting consultant, author, and sought-after speaker.   Ken shares his journey, detailing the pivotal moments that shaped his career and led him to where he is today. From his early days in banking to transforming a dilapidated hotel into a world-class training centre for Turkish bankers, and eventually, to making a significant impact in the world of Formula One.   Ken's story is a testament to the power of embracing change and following your passion and one that you can certainly take inspiration and learn from.   Tune in and you'll learn the following, plus MUCH MORE: How to leverage your diverse experiences for unique value proposition The importance of being adaptable and flexible in navigating career transitions. The critical role of networking and building relationships in identifying and seizing new business opportunities   Tune in to be inspired by Ken's journey and gain valuable insights into growing your career as a coach, consultant, or facilitation expert.   Whether you're contemplating a significant career shift or looking to refine your path in the consulting world, this episode is packed with wisdom and practical advice that you won't want to miss.

Imagine transforming your business's reach and impact overnight with just your smartphone: Find out how to captivate, educate, and inspire your audience with a training video and elevate your training or coaching brand. This week on the Training Business podcast we're thrilled to be speaking to Rob Glass, a BBC-trained Presenter/Producer/Video Journalist with over 20 years of experience. Rob is a masterclass facilitator for The Guardian newspaper, Lead Trainer at Make Great Video, owner of Coracle Films Ltd, and a respected LinkedIn Learning instructor. He has conducted courses globally and worked with renowned organisations like BMW, Deloitte, and Siemens. Rob's insights into creating compelling content using just a smartphone are invaluable for anyone striving to make a significant impact without the need for extensive production teams.   Tune in and you'll discover: Techniques to grab and retain viewer attention within the first few seconds of your training video Strategies to align your video content with your audience's needs to ensure your videos facilitate real change or action Practical tips on lighting, sound, and framing to enhance the visual and auditory appeal of your training video, regardless of budget constraints   For anyone invested in leveraging video to enhance their training, facilitation, or coaching brand, this episode is not to be missed. Rob's expertise and practical tips will help you to effectively communicate your message and connect with your audience on a deeper level. Tune in today to discover how you can transform your business with engaging and well-crafted video content.

How often do we focus on what we're selling rather than what our clients truly need? It's easy to get fixated on our products or services, but what can be gained from a more client-centric approach?

Imagine unlocking the collective wisdom of your organization to drive innovation, make informed decisions, and achieve unparalleled success. What if the key to success lies in building a business smarter than yourself? My guest this week on the Training Business podcast is Jennifer Sundberg, a seasoned expert in consultancy. She is the Co-Chief Executive Board Intelligence and co-author of the book 'How to Build a Business That's Smarter Than You'. In this episode Jennifer will explain the meaning behind the book title and reveal how to unlock collective intelligence in your business.   Tune in and you'll learn the following, PLUS MUCH MORE: Practical methodologies for fostering critical thinking in your business How to streamline communication channels within your business Strategies to help you focus on what matters most in prioritizing tasks, making informed decisions, and driving success through strategic alignment with organizational goals   Cultivate your critical thinking, enhance your communication effectiveness, and master the art of prioritization and decision-making. Don't miss out on this opportunity to gain a competitive edge in your consultancy practice. Tune in now and take your consultancy skills to the next level!

How do you captivate your audience, leave a lasting impression, and potentially transform your business through the power of keynote speaking?   In this weeks episode of the Training Business podcast I'm speaking with Maria Franzoni, the founder and chief mentor of Speaking Business Academy.   Maria is one of the most experienced speaker bookers in Europe and recognised as a speaking industry expert. She supports speakers (established and new) to turn their speaking into profitable businesses.   Maria set up Speaking Business Academy, driven by a passion to elevate industry standards and empower speakers worldwide.   Tune in and you'll learn the following, PLUS MUCH MORE:  

Resilience, adaptability, and leadership skills are vital for anyone in the consultancy or coaching industry. Today we'll be exploring how the principles of military discipline can be transformed into powerful tools for business success. My guest this week is Garry Banford, a seasoned veteran with 22 years in the Special Forces. He's the founder and lead coach of Duratus, a consultancy firm named after the Latin word for 'endure.' His journey from a high-pressure military environment to a successful business coach and mentor is nothing short of inspiring. Garry's story is a testament to the power of endurance, adaptability, and the human spirit's resilience.   Tune in and you'll discover the following, plus MUCH MORE: The two simple principles of leadership The one skill most commonly found in Special Forces leaders which can be learned Why debriefs and are massively under-utilised   Garry's story is not just inspiring; it's a blueprint for success in any high-stakes environment. Tune in to discover how military precision can be the secret ingredient to your business and personal growth. Listen today and subscribe to get more episodes like this

Are you starting to get that burnt out feeling or do you constantly feel the weight of burnout in your professional life? If you are desperately seeking a cure you're in for a treat on this week's episode of the Training Business Podcast. My guest this week is, Emily Ballesteros, owner of Burnout Management. Emily is not only a master of Industrial Organisational Psychology but also a corporate training expert. She holds a master's degree in Industrial Organisational Psychology and is also about to launch a book titled "The Cure for Burnout" on February 13, 2024. So, in today's episode, Emily is going to share tips from her book on how to combat burnout. She'll also be drawing from her successful career as a trainer in overcoming Burnout her and media features in The Wall Street Journal and Fox News. Let's uncover the keys to conquering burnout together.   In this episode, you'll discover the following: Strategies to combat burnout How to position yourself for success The importance of setting boundaries   Ready to revolutionize your approach to burnout? Don't miss out on invaluable insights that will reshape your professional journey. Tune in now and subscribe to get more episodes like this.    

Success isn't a one-time event; it's a series of choices and actions. You've already succeeded every time you choose resilience over surrender. So, challenge your mindset! Empower yourself to face life's challenges head-on in 2024. Join me as I chat with renowned speaker, author, and thought leader, Paul McGee about the S.U.M.O philosophy. 

In past episodes we've touched on the transformative impact of improvisation skills on personal and professional development. But why would someone in coaching, facilitation, or training need these skills?  

Have you ever wondered how high-pressure experiences can transform into invaluable life lessons? How do you embody the resilient meaning of adapting to life's challenges and turning them into opportunities for growth and self-discovery? This week I'm speaking with Sarah Furness, a former Royal Air Force officer turned mindfulness coach and professional speaker. Sarah's remarkable journey is not just about her transition from military life; it's a story of how she harnessed her unique experiences to carve out a new path in the world of business and personal development. This episode delves into the unique transition from the battlefield to the boardroom, exploring how resilience, adaptability, and mindfulness can redefine your professional journey.   Tune in and you'll discover the following, plus MUCH MORE: The power of storytelling to connect with your audience  Insights into developing your resilience and maintaining composure in high-pressure situations.  How mindfulness is a career catalyst.   If you're looking for inspiration on how to pivot your career path or incorporate mindfulness into your professional life then tune in to discover how you can apply these lessons to your journey. Check out this week's episode now! And subscribe to get more episodes like this one!

Ever wondered how your personal finances impact your business as a self-employed consultant or trainer? Do you ever dream of financial freedom? Well, maybe that dream isn't so far out of reach! In our latest episode of the Training Business Podcast, Xaviar Gray, founder of Tech and Flow Ventures, sheds light on the often-overlooked connection between personal finances and business success. Xavier's journey started with a simple question: "What does it take to achieve the financial freedom enjoyed by those seemingly successful entrepreneurs?" His insights are invaluable for anyone in a similar position.   Tune in and you'll learn the following, plus much more: Why treating your business as a replicatable model with store-of-value elements is crucial for long-term success.  Why investing in yourself is just the beginning.  The significance of building something beyond your own expertise that adds value to your business and can be sold or licensed.   Ready to take control of your financial future? Don't miss out on the knowledge that can transform your approach to money, business, and long-term success! Check out this week's episode now! And subscribe to get more episodes like this one

Using games and acting in your training can create a safe space to help clients become more resilient and confidently tackle obstacles in their work. However, there is a fine line to getting the balance right in training sessions. My guest this week on the Training Business podcast is Dr Audrey Tang. Dr Audrey Tang is a Chartered Psychologist (British Psychological Society), and award-winning business author with a focus on practical tools for wellbeing. She hosts podcast 'Retrain Your Brain for Success', and The Wellbeing Lounge on NLiveRadio (2nd place/Silver "Female Presenter of the Year 2022 & 2023 in the Community Radio Awards). Audrey offers expert comment as a psychologist spokesperson both academically and through TV, Radio and published media in the fields of mindfulness, resilience, leadership and wellbeing. As well as her workshops and coaching practice, she is a long-time advocate for boosting mental and emotional fitness within her community through CLICK Arts Foundation. The foundation offers opportunities to build confidence, boost self-value and learn new skills through shows and performing arts driven events.   Tune in and you'll learn the following, plus much more:   The importance of building resilience in business How to use games and actors correctly in training How escape games can be useful in training   Tune in and subscribe to get more episodes like this one.  

If you want to gain access to high performance tools and tactics to achieve peak performance in your business read on. My guest this week on the Training Business podcast is Terry Rice. Terry is a Performance Coach & Business Development Consultant at Terry Rice Coaching & Consulting. He is also a Contributor & Podcast Host at Entrepreneur Media, an Advisor & Expert-in-Residence at SPI Media, and a highly regarded LinkedIn Learning Instructor in Entrepreneurship.

Have you ever noticed that some people seem to effortlessly overcome challenges and achieve remarkable success while other people remain stuck in the same spot?

If you've ever wondered about how to use quiz funnel marketing in your business then this episode is for you!

Thought leadership isn't just about sharing your opinions; it's a strategic blend of expertise, credibility, and the ability to inspire and influence others. ❓ So what does it take to become a successful and highly regarded thought leader in today's fast-paced world of information and ideas? My guest this week is Scott Jeffery Miller, a seasoned thought leader, highly sought-after speaker, Wall Street Journal bestselling author, and co-founder of talent agency Grey and Miller. 

Josh Miller has over 350K followers on LinkedIn. He worked his way up to VP in an advertising company. But a chance meeting made him realise his destiny was executive coaching. Josh works with executive leaders of existing and emerging Fortune 500 companies. He has since developed the 6th most popular course on LinkedIn Learning in 2022.  He has also been a TEDx Speaker and contributed to quality publications like Forbes. Josh feels that his success can be attributed to the quality of his network. Here is some of his advice to help you build your coaching business: The first place to always begin is within your network, professional or personal. There are usually people in your lives who are willing to support you. Then can help you get to that next level in your business. I leveraged my connections and relationships from the corporate world.  Was it easy? No. It took persistence but my network really helped. And here's how I did it.   Check out the rest of this week's episode to learn more! Key Takeaways   What convinced Josh to become a coach How Josh got his first paying coaching clients How successful was Josh's first LinkedIn course What Josh believes will make you successful Where you can get the best quality exposure for your brand What Josh does to drive his personal brand marketing   www.joshhmiller.com 

What does the British Army have to do with how to develop programs for your consulting business?

Today we're going to unravel a topic that's close to home for many in the consulting and learning & development sectors. Yes, we're talking about the kinds of challenging clients who cost you in more ways than one. Not just financially. You have worked with some great people. Maybe you have some fantastic clients who pay on time, contribute great ideas, and are easy to work with you. But maybe you have some clients you wish you didn't have. Clients who criticise your work. Clients who seem to be unable to make up their mind.  Clients who question your fees and indirectly your worth. We're breaking down 5 specific types of difficult clients who each have their unique set of challenges and solutions. Then, we're going to give you some tips and ideas to fix things. Key Takeaways Why You Need Deadlines for Procrastinators How You Can Stand Firm with Budget Pinchers Agreements You Must Have for Late Payers Setting Boundaries You Need with Mood Drainers When You Should Set Deadlines for your clients Tailoring Solutions You'll Need for Difficult Clients How You Can Safeguard Your Time and Well-being

Once you understand cognitive learning it can revolutionise how you deliver your training. This is something my guest, Janell Blunt, Associate Professor at Anderson University knows all about. Dr. Janell R. Blunt is a cognitive scientist with over 10 years of experience conducting research on how people learn. Her work has been published in top academic journals, including Science, and has been featured in the New York Times ❗️

Have you heard of Butter? Not the kind you spread on bread...this Butter is a fantastic facilitation tool that enhances your virtual training and makes your training fun, engaging, and memorable.

Ever wondered how to make sure you're catering for all learning types so ALL attendees get the best out of your training courses? My guest this week is Samantha Calamari, Senior Learning Experience Designer, Inclusion at Microsoft. In this episode Samantha shares her experience in and thoughts on the benefits of inclusive learning design. Tune in and you'll learn the following, plus much more:   Why you need to include your learners at the beginning of the design process The reason you need to know all your learners layers What you can achieve by applying the 4 Pillars of ILD   Check out this week's episode now! And subscribe to get more episodes like this one!

Do you offer guarantees to your clients? Imagine boosting trust, credibility, and standing out from your competitors - just by offering a guarantee. Offering guarantees is one way of giving your clients the feeling that you're willing to stand over results. In this week's episode, we're diving headfirst into the world of guarantees and why they're a must-have in your business arsenal.   Get ready to take notes, because we'll cover the following and MORE:

What were the first 18 months like for you when you started your business? How did you know which area to specialise in? Which courses did you decide to create?   How did you decide to market yourself? Via which channels and who was your ideal buyer? These are some of the many questions you might ask yourself when you become a self-employed consultant, trainer, coach.   And this week's guest Martin John spent years in procurement before deciding to become a freelance trainer and figure out some of the answers to questions like these.   Martin is based in the UK and delivers training in topics like negotiation. He is a LinkedIn Learning Instructor and is in the process of qualifying as a Cialdini Certified Coach [LINK].   ****   Takeaways:   How Martin became a LinkedIn Learning Instructor What made Martin decide to go freelance and work for himself Which things you can do to get clients to buy from you How he decides which clients to work with What have been some of the highs and lows working freelance Where Martin expects to be in 18 months with his business     Resources:   Martin Johns's website https://www.martinjohn-training.com/ Cialdini Certified Coach: https://www.influenceatwork.com/upcoming/ Martin John on LinkedIn: https://www.linkedin.com/in/martin-john-0a53262/

We have all heard claims that ‘email is dead' or that social media marketing is the only way to go. It's just not true. Email marketing still is an extremely useful way to get your message directly to your prospective buyers or clients. If you're a consultant or a business owner, selling training and coaching, you really want to use something like email to get people interested in what you have to offer In this weeks episode, I'm going to give you 10 tips to help you get more sales from using email properly. Let's go!

My top three marketing assets are my book, my podcast and my keynotes, which always get me some kind of lead on stage. The next three would be my LinkedIn profile, my videos and my newsletter. Anything which raises the profile of your brand and contribute to that brand awareness and profitability is a marketing asset. So which marketing assets do you have right now? Which marketing assets do you need to create and how will you measure their effectiveness? In this weeks episode I'm going to give you some ideas for marketing assets that you need to be able to market yourself successfully and grow your client base. Let's dive in!

What are the 7 profit pitfalls that are real killers for your consultancy business?   Today, we'll explore key talking points like over-reliance on a single client, neglecting recurring expenses, mispricing services, inefficient client acquisition, scope creep without compensation, inefficient financial management, and the avalanche of taxes.   Listen to the full episode to gain valuable insight into the profit pitfalls that could be impacting the success of your consulting or training business.   By the end of this episode, you'll walk away with a deep understanding of these seven deadly sins and the tools to safeguard your earnings as a self-employed consultant or business owner. So buckle up, take notes, and get ready for an eye-opening discussion.   Let's dive into the world of self-employed success and conquer the seven deadly sins that can wipe out your earnings as a Self-Employed Consultant. 

What is the World Café method? And how could you use the World Café process with your clients? Have you ever felt that traditional workshops sometimes lack the dynamic, free flowing exchange of ideas, and that they limit the capacity to think creatively and collaboratively? With the World Café methodology, you can encourage free flowing ideas and improve client relationships. These informal conversational sessions help your audience to cross pollinate ideas and build on each other's thoughts, unlocking their creativity and collaboration. So, today I'm going to explain the World Café method, tell you how you can create your own World Café workshop, and detail the power of the World Café method.

What's a workbook and why would you want to create one?   Many course creators know that people want a step-by-sep process to put learning into effect.   A course workbook is an opportunity to provide your clients with a branded asset that reminds them of the value that you provide.   There are of course cost and time considerations involved. It's worth doing none that doing it poorly. I've seen excellent workbooks and I still refer to them.   So today, I'm going to give you pros and cons for creating a workbook for your audience.   Listen to this week's episode now!

James Schramko is the business coach to many coaching business owners. People who have built their own courses and 8-figure online businesses trust James to help build their expert brand. But building your own consultancy or expert brand is not about finding ways to spend more time in your business. It's quite the opposite. James helps people primarily to make time away from their businessso they can maximise quality of life. James says that 'it's all about figuring out your 64: 4.” “80% of your results come from 20% of your efforts. But 64% ( almost 2/3) of what we achieve comes from a mere 4%.”   So what is that 4% for you? How does outsourcing make it possible? What happens to your life when you succeed?   Listen to James Schramko today. Subscribe to the TrainingBusiness podcast today!

When building your coaching workshops how can you ensure they are going to really engage the audience?

When you want to get your priority one value tasks done, what barriers do you face?

What is the value for relationship building using Transactional Analysis?

Lead generation is vitally important to ensure that you have a consistent stream of high-paying clients who like what you do and are willing to pay you to help them!This week we're going to give you seven key things to generate leads for your business.Maybe you know these things or are already doing these things. Here they are: Specialize in a specific niche Develop a strong online presence Offer free workshops or webinars Network at industry events and conferences Leverage existing client relationships for referrals Collaborate with other professionals or companies in related fields Create and share valuable content, such as articles, books (me) case studies, or blog posts The good news is that we have podcast guests talking about all of these topics in previous episodes of the showCheck out this week's episode now

If you don't communicate effectively then your leads aren't going to convert to clients and you won't win business contracts. So how can you ensure you are communicating your message as clearly as possible? My guest this week, Jessica Chen, is the CEO of Soulcast Media. Her company provides leadership communication workshops to elevate people's speaking, improve productivity, collaboration and teach people how to communicate effectivley. Jessica is an Emmy Award winner, highly requested keynote speaker and has been featured in Forbes, Fortune, Entrepreneur and Market Watch.   In this week's episode you'll learn the following, and more:   How to find your true voice Ways to get work with big corporates using content Why quizzes can get people into your sales funnel   With the right marketing in place and the knowledge on how to communicate effectively you will see more conversions and growth than you ever have before! Check out the episode now! And subscribe to get more episodes like this one!

Entrepreneurs that are successful know that the greater you are, the greater the business can be. If you want to have a thriving business, you have to take charge of its process. And this is something my guest this week, Rachelle Leerling, knows all about. Rachelle's business, GrowTribute, helps ambitious entrepreneurs get in the fast lane to business success and personal happiness. In this week's episode you'll learn the following, and more:   How your business can thrive while you thrive too Understanding your boundaries and setting healthy habits The three pillars that will make you a radically successful entrepreneur   Once you take charge, everything around you starts to change for the better, imagine the places you could take your business then! Check out the episode now! And subscribe to get more episodes like this one!