Standing Out is a show created to help individuals and companies improve their sales & marketing outcomes, as well as their leadership development. Each day we have a guest who has a unique perspective on sales, marketing and/or leadership that provides
Send us a textLight breaks through darkness in Isaiah 9, one of Scripture's most profound prophetic passages. We journey through this remarkable text that announces hope amid despair and reveals the divine nature of the coming Messiah through a series of majestic titles.The Hebrew word for "light" here, "or", echoes Genesis 1, signaling that the Messiah's arrival represents nothing less than a divine new creation. When Isaiah proclaims "Wonderful Counselor, Mighty God, Everlasting Father, Prince of Peace," he's not merely crafting beautiful poetry. Each title unveils a facet of Christ's nature: divine wisdom beyond human understanding, explicit deity as God the warrior, eternal paternal care, and the bringer of complete wholeness (shalom).While ancient listeners may have hoped for immediate relief from Assyrian threats, this prophecy transcends their circumstances, pointing to an eternal kingdom "with justice and righteousness from this time forth and forevermore." The declaration that "the government shall be upon His shoulder" offers profound comfort—the ultimate weight of responsibility rests not on fallible human leaders but on the Messiah Himself. His kingdom, unlike every earthly empire, has no expiration date.As we reflect on these ancient words, their fulfillment in Jesus becomes clear. The zeal of the Lord Himself guarantees these promises, demonstrating God's passionate commitment to establish His perfect rule through Christ. Have you experienced the light this passage promises? The divine wisdom, strength, hope, and peace available through the one who shoulders the government of all creation? Join us as we continue exploring the greatest story ever told, a story that includes you and me.The Bible isn't just an old book—it's God's story, and it's still alive today. His Story takes you chapter by chapter through Scripture, combining simple readings of God's Word with prayer for every listener and occasional reflections on what the passage means for our lives right now. Whether you're brand new to the Bible or have been reading it for years, this podcast is a space to slow down, hear God's Word spoken, and be reminded that His story is also our story.
Send us a textThe turning point of biblical history unfolds in Genesis 12 as God calls one man to leave everything familiar behind. This watershed moment, what theologian John MacArthur calls "the hinge of biblical history", sets in motion God's plan to bless all nations through Abraham's lineage.What makes this passage so powerful is the raw humanity it reveals. Abraham demonstrates remarkable faith by leaving his homeland at age 75, stepping into the unknown based solely on divine promise. Yet when famine strikes, we see this same man of faith stumble in Egypt, lying about his wife's identity to protect himself. This tension between courageous trust and human frailty mirrors our own spiritual journeys. The Hebrew phrase that opens the narrative, "Lek Lekha" (go forth), invites not just physical movement but a profound spiritual journey into covenant relationship.The repetition of blessing, appearing five times in this short passage, reveals God's expansive heart. His covenant with Abraham was never meant to be exclusive but would ultimately overflow to "all families of the earth." This promise finds its fulfillment in Jesus Christ, whom Paul identifies as the promised seed in Galatians 3. Through Christ, we become heirs of this very covenant, invited to participate in God's redemptive mission. What comfort to know that God's purposes aren't thwarted by our weaknesses! Just as Abraham's story continued despite his failings, God's grace proves greater than our moments of doubt. Subscribe now to continue exploring how the greatest story ever told includes loving imperfect people like you and me completely.The Bible isn't just an old book—it's God's story, and it's still alive today. His Story takes you chapter by chapter through Scripture, combining simple readings of God's Word with prayer for every listener and occasional reflections on what the passage means for our lives right now. Whether you're brand new to the Bible or have been reading it for years, this podcast is a space to slow down, hear God's Word spoken, and be reminded that His story is also our story.
Send us a textThe Gospel of Matthew begins with a genealogy that serves as a theological foundation for Jesus's identity, rooting him in both Abraham's covenant and David's royal line. Matthew's careful structuring of the genealogy in three sets of fourteen generations highlights Jesus as the climax of history, while the inclusion of women like Tamar, Rahab, Ruth, and Bathsheba demonstrates God's grace toward outsiders and sinners.• Matthew's genealogy connects Jesus to both Abraham (covenant) and David (kingship)• The number 14 corresponds to David's name in Hebrew, emphasizing Jesus's royal lineage• The inclusion of four women shows God's redemptive work embraces outsiders and sinners• Joseph's obedience in accepting Mary's pregnancy demonstrates faithful response to God• The virgin birth fulfills Isaiah's prophecy and establishes Jesus as both fully God and fully man• God still speaks to believers today through His Word and Holy Spirit, calling for our obedienceIn our next episode we'll turn back to Genesis 12 and watch God call Abraham into covenant. Until next time, remember Jesus wrote the greatest story ever told, and that includes loving you and me completely.The Bible isn't just an old book—it's God's story, and it's still alive today. His Story takes you chapter by chapter through Scripture, combining simple readings of God's Word with prayer for every listener and occasional reflections on what the passage means for our lives right now. Whether you're brand new to the Bible or have been reading it for years, this podcast is a space to slow down, hear God's Word spoken, and be reminded that His story is also our story.
Have you ever stood beneath a vast night sky, gazed at countless stars, and felt simultaneously insignificant yet strangely important? This tension lies at the heart of Psalm 8, David's profound meditation on humanity's place in creation.The psalm opens and closes with the same powerful refrain, "O Lord, our Lord, how majestic is your name in all the earth!" Between these bookends, David contemplates a cosmic paradox that touches the core of human existence. Looking at the heavens—God's magnificent theater of glory—David wonders why the Creator of galaxies would concern Himself with creatures as small as us. "What is man that you are mindful of him?" he asks, expressing our collective amazement at divine attention.Yet this same psalm reveals that God has crowned humanity with glory and honor, giving us dominion over His creation. We are simultaneously dust and dignity, insignificant specks and divine image-bearers. This tension finds its ultimate resolution in Jesus Christ, whom Hebrews connects directly to Psalm 8. Where Adam failed in his role as creation's steward, Christ succeeds perfectly. Our worth isn't self-generated but derives from our connection to Him—we matter because God chooses to value us.This understanding transforms how we view both the universe and ourselves. We're called to live with the perfect balance of humility (acknowledging our smallness) and confidence (embracing our God-given worth). The proper response isn't pride in our special status but worship of the God whose grace elevates creatures as tiny as ourselves to such dignity. Join us as we explore this beautiful psalm that points us toward Jesus, in whom majesty and mercy perfectly meet. What aspects of creation most often leave you in awe of God's majesty? Share your thoughts and subscribe for our Monday episode where we'll explore Matthew 1 and see how Jesus' birth fulfills ancient promises.The Bible isn't just an old book—it's God's story, and it's still alive today. His Story takes you chapter by chapter through Scripture, combining simple readings of God's Word with prayer for every listener and occasional reflections on what the passage means for our lives right now. Whether you're brand new to the Bible or have been reading it for years, this podcast is a space to slow down, hear God's Word spoken, and be reminded that His story is also our story.
God spoke, and reality sprang into existence. Genesis 1 opens the greatest story ever told with a powerful revelation of God as the eternal source of everything—deliberate, ordered, and good. This ancient text reveals a Creator who brings perfect order from nothingness, crafting a universe with intentional design rather than random chance.What strikes us most profoundly is the creation of humanity in the imago dei—the image of God. Unlike any other creature, humans bear the divine imprint in every cell. This explains our innate drive to create—whether through art, music, business, or family. We're never more aligned with our divine design than when we're creating, mirroring the God who spoke worlds into existence. When you write a story, build a home, or compose a song, you're expressing this fundamental aspect of being God's image-bearer.The creation account contains fascinating details that reshape our understanding. Before sin entered the world, both humans and animals were vegetarians, sustained by the vegetation God provided. Death and animal consumption emerged only after the Fall—a reminder of how sin disrupted God's perfect design. Yet even now, creation testifies to God's glory everywhere we look. From the stars above to the intricate design of our bodies, His fingerprints remain visible.Understanding Jesus as the agent of creation (as confirmed in John 1) transforms how we see Him. The One who formed galaxies is the same One who formed our hearts. The hands that stretched out the heavens are the same hands that were stretched out on the cross for us. He creates with purpose, and that includes you. Nothing about your existence is accidental or insignificant.Subscribe to His Story as we continue exploring how Jesus wrote the greatest story ever told—a story that includes His complete love for you and me. Join us Friday as we turn to Psalm 8, where David gazes at the night sky and marvels at God's care for humanity.The Bible isn't just an old book—it's God's story, and it's still alive today. His Story takes you chapter by chapter through Scripture, combining simple readings of God's Word with prayer for every listener and occasional reflections on what the passage means for our lives right now. Whether you're brand new to the Bible or have been reading it for years, this podcast is a space to slow down, hear God's Word spoken, and be reminded that His story is also our story.
"In the beginning was the Word..." The Gospel of John opens with this powerful echo of Genesis, immediately establishing Jesus not as a mere historical figure, but as the eternal Word of God. Unlike other Gospel accounts that begin with Jesus's birth or baptism, John takes us back before time itself to reveal Christ's divine nature.In this episode, we explore how John uses profound metaphors to help us understand Jesus at His core - as the Word, the Light that overcomes darkness, and Life itself. Rather than simply a teacher of good principles, Jesus is presented as the very source and embodiment of life, the creator through whom all things were made.We also meet John the Baptist, that "not normal cat" who lived in the wilderness eating locusts and honey, fearlessly speaking truth to everyone from ordinary people to kings. His singular mission was to prepare the way for Jesus, and when questioned about his identity, he humbly defines himself as "a voice crying in the wilderness" pointing others toward Christ.The calling of the first disciples reveals something remarkable about Jesus's presence. Andrew, Peter, Philip, and Nathanael all recognize Him as the promised Messiah, even before fully understanding His mission. Their recognition raises a challenging question for us today: Would we recognize Jesus if He came now? Would we see past our preconceptions to identify the divine Light standing before us?The greatest lesson from this passage isn't just understanding Jesus's identity or John's mission - it's responding to the same simple invitation Jesus offered His first followers: "Come and see" and "Follow me." This call remains available to each of us today, inviting us on the greatest adventure possible - following Jesus wherever He leads.The Bible isn't just an old book—it's God's story, and it's still alive today. His Story takes you chapter by chapter through Scripture, combining simple readings of God's Word with prayer for every listener and occasional reflections on what the passage means for our lives right now. Whether you're brand new to the Bible or have been reading it for years, this podcast is a space to slow down, hear God's Word spoken, and be reminded that His story is also our story.
After years of helping others tell their stories of standing out, it's time to share the only story that truly matters, the story of Jesus of Nazareth. He stood out during his 33 years before making the ultimate sacrifice, and that story has never been forgotten. It's time for us to continue telling that story for the next generation. The Bible isn't just an old book—it's God's story, and it's still alive today. His Story takes you chapter by chapter through Scripture, combining simple readings of God's Word with prayer for every listener and occasional reflections on what the passage means for our lives right now. Whether you're brand new to the Bible or have been reading it for years, this podcast is a space to slow down, hear God's Word spoken, and be reminded that His story is also our story.
Kevin Stock's journey from Olympic Village tram driver to Executive Vice President of Engineering at GEODIS reveals powerful insights about leadership, technology, and relationship-building that are transforming logistics today.Our conversation begins with Kevin's fascinating experience at the 1996 Atlanta Olympics, where he transported athletes around Georgia Tech's campus as a college student. This unique opportunity allowed him to meet gold medalists, attend exclusive events, and even cross paths with Arnold Schwarzenegger—a perfect illustration of how diverse experiences shape leadership perspectives.As we dive into Kevin's two-decade tenure at GEODIS, he reveals how engineering shapes modern logistics operations. His team creates tailored solutions for clients, analyzing their specific needs—whether speed-to-market or cost efficiency—and designing warehouse systems that might incorporate anything from basic racking to advanced robotics. With e-commerce creating dramatic demand swings (sometimes 10x normal volume), automation has become increasingly crucial. Kevin notes that as technology costs decrease while labor costs rise, the economics of automation continue to improve.Yet amid this technological revolution, Kevin emphasizes that leadership remains the decisive factor in organizational success. "The difference between a performing company and one that does not is leadership," he quotes, sharing that "70% of an employee's effectiveness is based on their relationship with their direct leader." This human element becomes even more critical in today's hybrid work environments, where relationships must be built intentionally rather than through casual office interactions.For emerging leaders, Kevin offers two key pieces of advice: learn about all aspects of the business beyond your immediate role, and actively build relationships throughout the organization. His own career benefited tremendously from transitioning between operations and engineering roles, giving him perspective from both sides of the business.Whether you're managing remote teams, implementing automation, or developing leadership skills, this conversation offers valuable insights about balancing technology and human connection in today's rapidly evolving logistics landscape.Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Ever wonder what happens when scientists decide to tackle the chaos of logistics? Annalise Sandu, co-founder and CEO of Chain, joins the Standing Out podcast to reveal how her journey from medical school dropout to freight tech innovator is reshaping broker-carrier collaboration. Annalise Sandu, co-founder and CEO of Chain, shares how their AI-powered visibility platform is revolutionizing freight brokerage operations by automating manual tasks while preserving human relationships. Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
After 28 years in the corporate world, Dusty realized his personal mission statement—"to enable success in others"—could have far greater impact if he dedicated himself fully to coaching and mentoring other leaders. Drawing from principles of servant leadership instilled by his early mentors, he's built a practice that helps executives navigate the complexities of their roles without falling victim to the echo chamber that so often limits leadership effectiveness.Ready to transform your leadership effectiveness? Connect with Dusty on LinkedIn or visit arcusgroup.com to subscribe to their newsletter and learn about upcoming masterclasses.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
As technology transforms the industry, Beth discusses how companies must rethink their compensation structures to accommodate productivity shifts driven by automation. Understanding how to adapt to these changes can be the difference between getting it right or falling behind. The conversation also dives into the establishment of the HR Best Practices Group, aimed at providing companies with a forum to share insights and strategies for navigating compensation effectively.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Dive into the world of freight logistics with this exceptional episode, featuring Liz Wayne, founder of Able Transport Solutions. From a lunchtime mishap to leading a successful heavy haul freight company, Liz's journey is filled with inspiring lessons and insights. Discover what it takes to specialize in a niche industry and understand the interplay between the construction sector and freight pricing.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Kurtis Tryber, the dynamic owner and president of SuperSend.io, offers his insights into the delicate balance of entrepreneurship and personal life. Kurtis shares his innovative go-to-market strategies and how his past experiences have influenced the evolution of his company, providing a fascinating perspective on the intersection of sales, marketing, and personal development.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us for Standing Out with Charley Dehoney. Charley shares his journey from struggling with working capital as a freight broker to launching Upwell, a company dedicated to transforming logistics finance. The discussion highlights the importance of innovative technology and collaboration in addressing common financial challenges in the industry.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us for a special episode with the one and only, Kara Smith-Brown! From maximizing trade show experiences to celebrating female entrepreneurial success, this episode is packed with practical advice and inspiring stories. Trey Griggs and Kara emphasize the importance of strategic post-show follow-ups and highlight the success of LeadCoverage's international expansion, even without external funding. Kara's journey is a testament to the power of perseverance and community support, offering a wealth of knowledge and inspiration for anyone aiming to achieve significant milestones in business.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Eric Kruger, CEO and co-founder of Navix, shares his inspiring journey from the world of logistics to leading a company that revolutionizes cash flow management in the freight brokerage industry. Discover how timely cash collection and payments not only maintain but strengthen relationships with carriers and clients, especially during challenging market conditions. Eric introduces us to the innovative ways Navix uses AI and automation to streamline processes and make a significant impact on logistics service providers, shippers, and carriers.The Word on the Street powered by BETA Consulting Group is a weekly transportation show with industry professionals known as the #StreetCrew and one special guest. We chop it up about supply chain issues, sports, politics, religion and whatever else comes up. Come hang out with us. Thank you to our sponsors Greenscreens.ai and Highway for their support and helping us make this show possible! #transportation #supplychain #logistics #freightbrokers #truckloadcarriers #wordonthestreet #podcastingStanding Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us for Standing Out with Timothy Dooner! Trey Griggs and Timothy Dooner discuss and explore the intersections of creativity, mental health, and the transformative power of play. Dooner discusses his journey as a podcaster, shares candid reflections on his struggles with social anxiety and mental health, and highlights the importance of maintaining joy during life's challenges.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Curious about the entrepreneurial dynamics of the supply chain? Tune in as we sit down with Blake Collins, co-founder of Armada Talent Group, who shares his passion for talent acquisition and the logistics industry. Join Trey Griggs and Blake Collins as they discuss the importance of personal connections in recruitment, hiring trends in the supply chain industry, plans for Armada Talent Group in 2025, and, of course, golf!Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us for Standing Out with special guest, Coleman Ruffin, AKA the Glue Guy! This episode centers around the concept of social proof and its immense power in influencing buyer behavior. Trey and Coleman1 discuss how companies can benefit from turning satisfied customers into advocates by leveraging their testimonials, hosting engaging customer events, and creating feedback loops to ensure continuous improvement and connection.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
In this episode of Standing Out with Charles Gracey, we explore what the future holds for the trucking industry in 2025, from emerging technologies to shifting market dynamics. Trey and Charles also highlight key upcoming events you won't want to miss, providing insights into how they can help you stay connected and informed. Plus, discover how podcasting and media are transforming the way professionals grow their brands and stand out in a crowded marketplace. Don't miss this conversation designed to help you drive success in the year ahead! Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
What happens when innovative tech leadership meets expected trends in 2025? Find out in our latest conversation with Dawn Salvucci-Favier, CEO of Greenscreens.ai.Trey Griggs and Dawn Salvucci-Favier chat about team dynamics and industry evolution. Building a tech team that's diverse and empathetic is more than a strategy—it's a mission, and Dawn shares insights on avoiding echo chambers and the magic of customer testimonials. With tech investments rising, we see a positive shift in market sentiment, reminiscent of pre-pandemic excitement.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Buckle up for a fascinating journey with Tristan Bordallo, the charismatic owner and CEO of Iamfr8 and Fr8topia. From finding stress relief on two wheels to forging connections with fellow business leaders, Tristan's stories will inspire and entertain. His transition from a brokerage to an asset-based trucking business showcases the grit and strategic acumen required to thrive in the ever-evolving logistics industry.As we navigate through the complexities of his career pivot, Tristan opens up about the hurdles and triumphs of entering the full truckload market amidst the rise of technological disruptors. Discover how he tackled financial challenges, driver management, and the intricacies of asset ownership while pivoting to alcohol transportation to overcome non-compete restrictions. With laughter and wisdom intertwined, this episode promises a refreshing blend of adventure, business insights, and camaraderie that's too good to miss.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
David Klasser, founder of Exploding Leads and a man with a surprising talent for rap, joins us to share the joys of fatherhood and his vision for revolutionizing the sales world. David offers a unique blend of personal and professional insights to capture the essence of living a well-rounded life. They dissect the challenges businesses face with outdated sales tactics and explore how nurturing and educating prospects can engage the 97% of potential customers who aren't quite ready to buy. By drawing parallels to political campaigns, David emphasizes the need to adapt sales strategies to modern buyer behaviors, ensuring businesses connect with their audience effectively.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Mia Mazal took a leap of faith to move to Colombia to help launch SWorks, providing Talent-as-a-Service! Mia and Trey delve into the art of building a brand in the transportation industry through strategic networking and social media engagement. Both share personal anecdotes that underscore the importance of aligning personal values with brand identity, creating authentic and lasting impressions in the business world.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Ever wondered how a friendly baseball bet could lead to a deep dive into the freight industry? Join Trey Griggs and Cody Koehler, the Senior Vice President of Sales and Marketing at A&Z Trucking, as we chat about everything from my pink New York stocking cap to the power of LinkedIn in bringing industry professionals together. Cody offers a peek into the operations at A&Z Trucking.Technology is revolutionizing logistics, and we're here to unpack its impact. Armed with partnerships like Turbo's TMS and Parade, they discuss how to tackle capacity challenges head-on. If you're looking for insights into how podcasting can amplify industry connections and knowledge-sharing, this part of our conversation is one you won't want to miss.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at https://lnkd.in/eM7F82qj Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Meet Jim Round, who alongside his long-time friend and co-founder Jim Best, uncovers the secrets of dynamic leadership and innovation in sales and marketing. Together, Jim and Jim channel their combined expertise to blend personal success tactics with leadership development strategies. Leadership isn't just about professional prowess; it's also about personal evolution.Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
How do you grow your business in a down market? Jessie Thomas, Director of Marketing at Highway, believes it's all about honing in on your customer relationships. Customer relationships should take priority in any market, but there is no relationship without trust. Join us for this conversation where Jessie takes us down her 13+ years in building trust and relationships through marketing. We talk about the technological advancements shaping logistics, spotlighting Highway's innovative solutions that enhance freight brokers' fraud protection and operational efficiency. This conversation also provides an insider's look at Highways expanded product suite, including Highway for Email, VoIP, and LoadLock, which bolster brokers' capabilities to preempt and address potential issues. Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Dear Founders, CEOs, Leaders, It's time to let go! Sincerely, Your team of trusted colleagues. There is no single key to success for every business, because success is achieved through your team. Every leader knows this.... but how many leaders truly act on this trust? In this episode we listen to Christopher Cobb, Founder & President of Select Transport Group, share his experience in growing a business and learning to let go. We dive into the joy of reconnecting with trusted colleagues and the comfort these relationships bring in navigating the challenges of a new company. With a charming tale of a massive Lego Star Destroyer that faced unplanned demolition during a lively game of hide and seek, you'll discover how this playful incident mirrors the balance between creativity and precision needed in business. Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
How does a Neuro Mathematics student Co-Found a leading Trucking Relationships Managements platform? Find out in this episode of Standing Out with Jin Stedge as we learn about her experience as Co-Founder and CEO of TrueNorth. Discover how her journey from neuroscience to the freight world has been fueled by problem-solving prowess and a desire to empower small carriers. We dive insights on adapting to change, leading with flexibility, and the emotional rollercoaster of major business pivots. Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Get ready for this episode of Standing Out featuring Bryce Williford, Senior VP of 3PL Services at BlueGrace Logistics. Bryce dives into how external perspectives are transforming sales and communication strategies, and the game-changing role of technology in overcoming supply chain challenges. This lively discussion covers everything from community initiatives to the power of mentorship, all while highlighting the human side of leadership and the importance of collaboration in building successful teams. Don't miss these insights that are reshaping the future of logistics! Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
If you're looking to scale your sales team without burning them out, this episode is a must-listen. Tune into our conversation with Founder & CEO of TopSDRs, Andrew Wilkins. Learn more about best practice in reducing risks for both companies and SDRs as we break down the significance of flexible, part-time engagement models. We dive into the pivotal role founders play in the early stages of outbound sales and the key indicators that signal a business is ready to outsource its sales functions. See you there! Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
What if reviews could transform the trucking industry as much as they do restaurants? Tune into our conversation with Founder & CEO Rob Light of Carrier Source. Uncover how Carrier Source brings transparency to the trucking and freight brokerage industry, helping companies build trust and credibility through customer reviews. Learn why social proof is more vital than ever in today's market and how it can shape reputation and decision-making. Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out #StandingOut #Sales #Marketing #BrandMarketing #BrandAwareness #Podcasting #Transportation #Logistics #SupplyChain Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Ever wondered how technology is transforming the logistics industry? In this episode, we sit down with Aaron Peck, co-founder and CEO of Mothership, to uncover the secrets behind innovative first and last mile delivery solutions. Aaron takes us through his fascinating journey from working in the family business, to revolutionizing logistics with cutting-edge tech. Gain insights into the complexities of the freight sector and learn how Mothership is setting new standards for same-day delivery. Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us as we uncover the journey behind creating the Broker Carrier Summit, a one-of-a-kind event that brings together freight brokers and carriers in the logistics industry. Founded by visionary Dan Lindsey this event aims to foster strong partnerships and address industry challenges. Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Ever wondered how a gymnastics coach transitions to leading strategy at a top marketing firm? Whitney Cowell, the Director of Strategy at Virago Marketing, joins us to share her unique career journey into to the vibrant world of marketing. This episode is packed with insights, personal stories, and exciting announcements you won't want to miss! Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us as we chat with Will Jenkins, the forward-thinking CEO and founder of Journey, who is pushing the boundaries of how sales professionals prepare and succeed. We dive into the essence of effective sales leadership, discussing how connecting with and inspiring people, clear communication, and proficient selling skills are pivotal in building powerful sales teams and driving organizational success. Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Ever wondered how the freight industry is tackling fraud and ensuring the legitimacy of motor carriers? Join us as Michael Caney, Chief Commercial Officer of Highway, reveals how carrier identity verification is revolutionizing freight tech. We'll explore the power of data-driven sales and marketing alignment, and the shift to community-based selling for greater authenticity and trust. Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us for this episode of Standing Out with Jeremy Estep, where his journey is a masterclass in navigating the logistics industry. Gain valuable insights into the synergy between sales and marketing that can drive your organization's revenue to new heights. Jeremy outlines a strategic approach to dividing responsibilities among sales, marketing, and customer success teams, emphasizing the critical role of customer retention. A word about our sponsors: Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us as we uncover Brad Perling's journey, the Co-Founder and CEO of Bitfreighter, who is transforming the logistics industry with groundbreaking innovations. From tackling the complexities of EDI to creating a full-scale automation platform, Brad shares the evolution of Bitfreighter, including the critical role of customer feedback and strategic partnerships with major TMS platforms.A word about our sponsors: Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us for episode 309 of Standing Out with Nate Johnson, Founder & CEO of GLCS, Inc.! Nate delves into the essence of effective leadership, stressing the importance of integrity, inspiration, and communication. We discuss the unique challenges of guiding teams in a remote work environment and the shift from a coaching culture to a more metrics-driven approach. A word about our sponsors: Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us in this episode where we welcome Corey Eckley - Ritchards, VP and co-owner of NATCO Transport, as she shares her powerful journey of taking over the family business. Corey's experiences offer valuable lessons in leadership development and the evolving sales strategies in the transportation industry. We discuss the transformative power of mentorship, especially for women, and Corey emphasizes the importance of empowering team members to step out of their comfort zones. A word about our sponsors: Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Ever wondered what it takes to deliver three million wreaths to honor our veterans? Courtney reveals the vast logistics network that ensures over 4,500 locations receive their wreaths just in time for Wreaths Across America Day on December 14th. From coordinating truck sizes to managing a tight delivery timeline, Courtney shares how she maintains a positive attitude amidst the challenges, offering a behind-the-scenes look at this monumental task. Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us in our conversation as we dissect the art of effective sales communication, with tips on pitching Freight Tech products, building trust, and handling objections. You'll hear about real-life experiences that highlight the importance of preparation and persistence in sales, whether it's distinguishing between cold and warm leads or mastering follow-up strategies. This episode is packed with actionable advice and personal anecdotes designed to inspire personal and professional growth. Don't miss this engaging conversation that seamlessly blends adventure, sports, and sales strategies. Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us as we explore the critical role of storytelling, drawing on Dhruv's rich experience in the field. With a passion for solving real-world logistics challenges, Dhruv reveals the story behind Axle's revolutionary product that is transforming the logistics industry by streamlining communication and enhancing efficiency. A word about our sponsors: Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Juan Baena, the visionary behind Savant, joins us to unpack his remarkable journey from managing phones to steering a leading company. His candid account is a masterclass in entrepreneurship, revealing the gritty realities and sky-high triumphs of launching a startup in the complex Colombian business terrain. A word about our sponsors: Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Next on the Standing Out Podcast: We dive into the topic of allowing agents the freedom to focus on what truly matters – fostering lasting customer connections and expanding their horizons. Discover the vital pulse powering logistics as we chat with Shivrani Narayanan, the client service maestro at SPI Logistics. From her ascent from a client care coordinator to her current role, Shiv personifies the spirit of dedication that keeps the wheels of commerce turning smoothly. A word about our sponsors: Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us in this incredible episode of Standing Out with special guest, Clark Wellman – National Sales Director @ AmeriPol. Tune into our disussion as we swap insights on how the 101st Airborne Division's unwavering commitment and purpose can light the way for modern endeavors, be it in business or personal growth. As well as share anecdotes from World War II that illustrate bravery and leadership—lessons that still resonate today. Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
From a seed cleaning warehouse to the tech summit of freight brokerage automation, Chad Olson of AVRL shares his incredible ascent and the values that powered his journey. Join us for a candid conversation where we unravel the tightly knit fabric of work ethic and leadership, taking cues from the greats like Michael Jordan, and how these principles have shaped Chadd's approach in both life and the fast-paced world of logistics tech. Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Join us and the effervescent keynote speaker, Randy Fox, as we discuss his latest book "The Call to Excellence" and how injecting joy into our everyday lives can be truly transformative. We're not just talking shop; we're sharing personal anecdotes and savoring life's high notes. Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
When life presents a fork in the road, sometimes the path back to our roots reveals the most fulfilling journey. Tony Altman, president and CFO of Motivational Fulfillment and Logistics Services, shares just such a tale, recounting his leap from the legal world to anchoring his family's 3PL legacy. Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Shay Dixon for you, the trailblazing CEO of Scale Logistics, who's not only steering her company to new heights but also making history as the youngest and first African-American woman to chair the Women's Leadership Council for the Henry County Chamber of Commerce. We go beyond business talk, embracing community involvement and the insightful stories that have shaped her into the empowered leader she is today. A word about our sponsors: Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://success.spi3pl.com/ Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.