Podcast appearances and mentions of john kremer

Judith Briles, The Book Shepherd, and book marketing expert John Kremer deliver a fast hour of 10 plus strategies to deliver book marketing success in 2025 on the AuthorU-Your Guide to Book Publishing podcast. Your takeaways include:Overall strategies to leap forward.Why every author should have a newsletter.Tips for creating your own Summit and why you should.How to start your marketing offline.Why magazines are still hot and how to target/pitch to them.Why you should reach for a national TV show.Why being a podcast guest is a must do and two sources to use.And, of course, much more.Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

In an hour-and-a-half Meetn session, John Kremer answered questions from book authors on his birthday (76 years old as of January 16, 2025).Here are a few of the show notes from that session:Meetn.comMeetn.com is a less-expensive alternative to Zoom, with more capabilities. Rick Raddatz is the founder and CEO of this service.Stream Simultaneously to Multiple Social Media Platforms — Meetn grants you the ability to live stream to many social media platforms at the same time with its unique one-click Start-Streaming button.Video Share with One-Click Simplicity — Meetn provides the capability to upload and share your videos, PowerPoint presentations, or testimonials…faster, better and easier.Title Events Before You Start Recordings — Meetn allows you to name your virtual webinars with one click so you'll never lose a recording again.Persuade Your Participants to Buy Faster — Meetn's CTA function gives multiple options that make it a more comfortable alternative to monetize webinars and live events without forcing you to type hyperlinks inside the chat.Custom Web Page Popper — This monetization tool makes it easy to pop-up web pages during your presentation so none of your participants leave your Meetn room and get distracted from your Call-To-Action.Custom Exit Page — This monetization tool makes it seamless for your early abandoners to experience and take advantage of your re-engagement message that historically leads to 15-25% more automated profits.Custom Featured Button — Imagine creating any call-to-action button and display it on your Meetn toolbar for your participants. It could be a Donation button, an Application button, or any other button of your choice.Custom Call-to-Action Pop-up — Meetn allows you to create any custom pop-ups with your own headlines, subheadlines, photos, pop-up backgrounds, and call-to-actions with a single clickable button inside your presentation.You don't get the above features with Zoom.Clip ChampClip Champ is the Microsoft Office program that allows you to create videos, including videos featuring AI narration that is very human like. You have this program if you subscribe to Microsoft Office.Check out these two videos I created for novels using Clip Champ:Thrall Conspiracy: Genesis by John Sorflaten — https://tellmeastory.substack.com/p/thrall-conspiracy-genesis-by-johnLife by Chance by John Graves — https://tellmeastory.substack.com/p/life-by-chance-by-john-gravesBook Publicity Opportunities for Book Authors Via Email NewslettersBook Industry Online Newsletters: https://bookmarketingbestsellers.com/pitch-your-book-story-to-book-industry-publicationsBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Host a Podcast and Be a Podcast Guest!John Kremer: Every author should have a podcast. I still believe that. I've been promoting it for a long, long time.I still really believe that because I think podcasting is one of the most powerful tools you have for getting the word out about yourself.The neat thing in today's world, it's easy to create a combined audio-video podcast that you can syndicate on 40 or 50 platforms.Judith Briles: How many people come in and start a podcast with absolutely amazing intentions? Kind of like when people are going to do a blog and then within six months the blog is dead. Is there any stats on the startup for podcasts that start petering out?John Kremer: I don't know of any specific stats, but I do know from my own anecdotal experience that probably 80 or 90% of podcasters give up on their podcasts within six months. It becomes too much work. It's too hard. It's every week. But the thing is, you don't always have to do a podcast that's going to be a forever podcast. You could do a limited edition 10-episode podcast.Some of the most popular podcasts in the world are limited podcasts. They cover a true crime case, and then once you're done covering it, the podcast is done. But the podcast lives on in all the podcast syndication sites. It lives on in Audible. It lives on in Amazon. It lives on in lots of places.Judith Briles: Some of the news shows I'll pick up once in a while, they have both the ongoing, like in perpetuity, like ours has been, and we're seven years old now. But they also have limited edition episodes, almost like a serial book and then it's over. And then maybe they'll come back again when they have a new serial to start up.John Kremer: Even a limited podcast series still gives you the benefits of a podcast, especially the power of syndication.One of the incredibly powerful things about podcasts is that it puts you on 30, 40, or even 50 of the major websites on the Internet, including Apple, Amazon, Audible, Google Play, Spotify, Pandora, and more!You know the power of a podcast because you built up a listenership for your podcast, and you've had millions and millions of listens and possibly views because I know you also put it up on YouTube.Podcasts not only allow you to syndicate it to all these powerful websites, but it also gives you the opportunity to exchange views and podcast episodes with other podcasters.Ask key influencers and authors this question: I'd love to interview you for my podcast, but I would really like it if you would also interview me for your podcast. I think we have complimentary audiences that would like to hear both of us talk on each other's podcasts.The Book of the Month ClubJohn Kremer: I'm going to talk about the Book of the Month Club. Now, this isn't the old line Book of the Month Club, which died a sad death.Judith Briles: So, how do we create our own Book of the Month Club?John Kremer: I met somebody once at one of your seminars, and I'm still trying to track down his name now because I seem to have misplaced it in my move to Arizona.But he offered a book of the month club. He was a business speaker and consultant to corporations. What he did is he wrote 12 short books. I'm talking about short books, 96 to 128 pages, somewhere in there.Then whenever he'd go out and speak or whenever he attended a convention, whenever he met somebody that might be a potential client or customer or speaking agent, he added them to his book of the month club.Once a month, he mailed out real books to his prospect list, a list of about 500 potential customers. He kept adding people to the list as he spoke in different venues and met people on planes, in hotels, or at convention sites.His book of the month bluc not only justified him printing hundreds or thousands of copies of his books but it also impacted his speaking engagements and his corporate consultations.From a business standpoint, his book of the month club made perfect sense for him because he picked up all kinds of coaching clients, speaking engagements, and corporate programs that he would do.To be successful with such a club, first you have to write 12 books. And you can't produce junk. You have to produce real content worth reading, something that would showcase your experience and help to sell people on other products and services you have to offer.The neat thing is that at the end of every book, of course, he included a pitch for his coaching and his speaking and his corporate programs.His book of the month club was designed for a business audience. But the thing is, novelists, memoir writers, cookbook authors, and other writers could release five to 10 pages per week instead of releasing a book a month.One chapter per month, a recipe per week, something like that. They could email it out. Or they could podcast out episodes. They could even do YouTube videos.I just ran across an old friend of mine, Peggy Glenn, who's now doing videos under the name Grandma Potty Mouth where she shares fun recipes. She's a little spicy in her videos. They're entertaining and fun. She obviously enjoys it. And she actually got a book deal with a New York publisher to publish a cookbook.It wouldn't be that hard for any author, regardless of what kind of book they're writing, to offer a book of the month club or pages per week club or something like that.As you share, be sure to collect listener email address so you can email out the episodes or posts or videos to your list.It means that you don't have to invent new content for your email every week. You can simply be podcasting a book. Or email out a book a few pages at a time.The classic case of this is the novel, The Martian, which the author originally released as a series of blog posts. The story became so popular that Andy Weir ended up self-publishing his book before he got a contract offer from a major publisher to publish the book. Of course, it got made into a movie. He ended up making millions of dollars on what began as a simple blog.Judith Briles: Many authors sell their ebooks on Amazon, but they don't go any further.John Kremer: The neat thing is now with Amazon Kindle, you can do a paperback and a hardcover as well. And they actually encourage you to do those now. And an audio, an AI-generated audio that's actually not bad.Give Away Your BookJudith Briles: Yeah, it really can make a powerful difference to have different versions of your book.Authors are too often afraid to give away their book. I really think it's important to get rid of that mindset because I think in some ways giving away pieces of your book.John Kremer: For novelists, I recommend giving away your first book because I know you got three more books in you. I don't know any novelist other than Harper Lee and Margaret Mitchell that don't have a dozen novels in their heart and soul.One of the best ways to market the second novel is to give the first novel away.Offer the 1st Book in a Series to Sell the 2nd BookJudith Briles: Here's a little trick I found when I've been in bookstores. I have a historical fantasy fiction book called The Secret Journey. Book two is The Secret Hamlet and book three, The Secret Rise.When people meet you for the first time, they usually want to start with book one. If they like it, they'll come back to the trough. I typically tell a bookstore to order 20 to 25 copies of my book. I've learned to ask booksellers to order 20 to 25 of the 1st novel in a series and a dozen of the 2nd novel.In one instance, I asked readers, “How would you like to read book one for free if you buy book two?” That got their attention.So I said, “Do you ever read e-books? Are you on Amazon's Kindle? Let me sign book two for you and you can go up on Kindle Unlimited and download book one for free.” Within five minutes, I sold another five books of book two.Reach Out to InfluencersJohn Kremer: The first step to marketing your books is to reach out to influencers in your topic area.Judith Briles:; How do we find the influencers?John Kremer: It should be easy for you to find influencers in your topic area. If you don't know who they are, you're probably not writing on the right topic— because you should be a fan of that topic if you're writing in it.For example, I think it's terrible to write science fiction if you've never read science fiction. It's terrible to write a business book if you don't read business books.That's a crucial element in researching your audience, researching your topic, and making your book 10 times better.Work with Your CompetitorsJudith Briles: Many times I talk with authors and I ask them, who are their competitors? One author told me, “Well, I don't have any competitors.”I said, what BS? She just looked at me startled.That is total BS. We all have competitors. Ask yourself, what are the names of authors who are comparable to what you write? Or, who is competing for your services? Who is competing for your wisdom? Who's out there trying to get people to buy their books that have storylines in your genre? Those are your competitors.So I don't actually call them competitors. I call them friends or potential friends. And they can become friends, right?John Kremer: Back when I started out, Dan Poynter had written The Self-Publishing Manual. We partnered together, and he sold thousands of copies of my 1001 Ways to Market Your Books. And I sold thousands of copies of his self-publishing manual. I did the same for Tom and Marilyn Ross with their Complete Guide to Self-Publishing.I didn't see them as competitors at all. I saw them as people who were offering great content, and I could sell their content. So one of the first things you should do is ask your competitors is: “Can I sell your books?”Via the Amazon affiliate program, you can easily sell competitor or compatible books.You can also publish a catalog that you send out to customers when they order your books direct from you. That's how I created my first catalog. If you create a catalog to send out to customers who order your book direct from you, you can generate lots of extra orders. With my catalog, I ended up selling thousands of other authors' books that I stocked in-house.Potential competitors should be cooperating with each other. One of the best things that writers can do is work together with other people writing similar books to reach out to their audiences and expand each author's audience.The Audience as Super FansJudith Briles: You're talking about the audience as super fans. Who are these unique animals out there? Number one, they're mostly women, but they devour anything in the genre because they're always on the prowl looking for new things. So, why not create a cooperative collective of other authors like you?Or you can create a collection of related author books on Amazon and collect referral fees for encouraging such sales.Earlier when we were talking about the Book-of-the-Month Club, we both said we miss them because they were curating books. And there's still room for curators.John Kremer: I could see you doing a science fiction podcast that interviews your favorite SF authors and promotes their books. Any author can do that.When authors tell me that they can't think of anything to podcast about, I'm going, duh. All you have to do is interview people. Just interview your favorite authors.If you started interviewing a few famous authors, you can also start to become famous by associating and interviewing those celebrated authors. You start to become well-known. Their audience starts to seek you out because they say, wow, this person seems to know what they're talking about.Back in the day, I would have loved to interview Isaac Asimov or Jerry Pournelle or other science fiction authors. I went to a couple of world science fiction conventions and actually got to sit down with some authors and talk to them. In today's world you could easily go to the next world science fiction convention and record a whole year's worth of podcasts.And that's just the first half hour of the podcast. Listen in for even more great ideas!Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.ResourcesThe I-Don't-Have-Any-Time Hour-a-Day Book Marketing Plan: https://bookmarketingbestsellers.com/the-i-dont-have-any-time-hour-a-day-book-marketing-plan51 Ways to Help a Book Author You Love: https://bookmarketingbestsellers.com/36-ways-to-help-a-book-author-you-loveThe Ultimate Guide to Social Media Hashtags for Book Authors (439 author hashtags): https://bookmarketingbestsellers.com/423-social-media-hashtags-for-book-authorsBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

In this week's AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites John Kremer, author of 1001 Ways to Market Your Books to be her guest. Can you initiate end-of-the-year book marketing strategies that work within the final months of the year? Get ready for an hour with two masters of book marketing and what you should be doing for the rest of 2024 and planning forward for 2025 author success. John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics, and adding to your marketing mix. Your takeaways include: • More tips for 2024 to do starting now. • Why you should give books away … and who to give them to. • What should be included on bookmarks and any swag. • Create a chapter a month club. • Do podcast exchange with other podcast hosts. • Create your own book of the month club. • Become an Amazon Associate. • Are you ready to start? • And, of course, much more. If you don't want your book marketing to be mediocre, it's time to tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast ranked in the top 10 of book marketing podcasts. Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

In this week's AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites John Kremer, author of 1001 Ways to Market Your Books to be her guest. Can you initiate end-of-the-year book marketing strategies that work within the final months of the year? Get ready for an hour with two masters of book marketing and what you should be doing for the rest of 2024 and planning forward for 2025 author success. John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics, and adding to your marketing mix. Your takeaways include: • More tips for 2024 to do starting now. • Why you should give books away … and who to give them to. • What should be included on bookmarks and any swag. • Create a chapter a month club. • Do podcast exchange with other podcast hosts. • Create your own book of the month club. • Become an Amazon Associate. • Are you ready to start? • And, of course, much more. If you don't want your book marketing to be mediocre, it's time to tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast ranked in the top 10 of book marketing podcasts. Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

The first secret of success is very simple: Tell the truth. That is how you build relationships with potential customers. This first secret does not change, no matter how successful you become. You must always tell the truth. — John Kremer, author of 1001 Ways to Market Your BooksTruth is the easiest thing to sell. — Daymond JohnThe secret of change is to focus all of your energy, not on fighting the old, but on building the new. — SocratesBe truthful, gentle, and fearless. — Mohandes GandhiWeb: https://www.BookAuthorAuthority.comWeb: https://www.BookMarketingBestsellers.com This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

I've just published a new book on why you should write a book. It's called The Book Authority Guide on Why You Should Write a Book by John Kremer. It's now available on Amazon in Kindle ebook format ($2.99), paperback ($12.99), and hardcover ($19.99).But you can get the book free as a PDF by clicking here: https://bookmarketingbestsellers.com/wp-content/uploads/The-Book-Authority-Guide-on-Why-Write-a-Book.pdf.Enjoy. It's my gift to you! It's a full-color ebook as well as a full-color print book available on Amazon. The PDF, of course, is also full-color!Want to know more? Just call me at 928-767-4022. Or email me at JohnKremer@BookMarket.com.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

I just loved this video I created and then pinned to Pinterest:It combines a testimonial video from Jack Canfield along with a gif of my 1001 Ways to Market Your Books. I think it's fun.“We love 1001 Ways to Market Your Books. We followed it to the letter. Without his book, we wouldn't be where we are today at the top of the bestseller list.” — Jack Canfield, co-author, Chicken Soup for the Soul seriesAnd here's the transcript from Jack's testimonial:Read books on marketing books.John Kremer wrote a great book called 1001 Ways to Market Your Books.When we did Chicken Soup for the Soul, we took about 900 of those ideas that we thought were relevant, made a post-it for each one. I had two staff people writing them for days.We put them on a wall about 12 feet long. Every day we took a post-it off and did it. It took us two years to get through all those post-its.But by the end of that, we were #1 on the New York Times list and we stayed there for three years.When the second book came out, it was #2 on the list. At one point, we had #1, #2, and #3 on the New York Times list because we kept doing those things.You can watch this video on Pinterest as well. Check it out here:https://www.pinterest.com/pin/57983913942730196Or watch another video on Rumble:https://rumble.com/vg2xaj-jack-canfield-on-1001-ways-to-market-your-books-by-john-kremer.htmlBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

On January 16, 2024, John Kremer hosted his 75th Birthday Bash with a Book Marketing Q&A session. In this session, he answered participant questions on marketing books, publicizing books, and more.Sources: https://www.bookauthorauthority.com and https://www.bookmarketingbestsellers.comFree Book OffersFive of the participants in the Q&A webinar made free offers to anyone listening in. Here are their offers.Freddy Niagara Fonseca offer a free ebook for poetry lovers, Nature Poems for a New Dawn. It's packed with witty and mystical poems you can read on your phone wherever you go. When you join Freddy's email newsletter, you can download his book here: https://dashboard.mailerlite.com/forms/427947/107845540909155533/share.You can download a free copy of Explore Vancouver Washington by Patty Grasher by going here: https://dl.bookfunnel.com/uo5x82nbrjKeith Wilhelm offers a free ebook, Self-Love Unleashed. You can have and give all the love you want. Download it here: https://parentinghappydance.com/free-stuff.You can purchase a free copy of Sara Freeman Smith's Action Planner and 30-Day Gratitude Journal by clicking here: https://www.urgems.com/store/p/action-planner-30-day-gratitude-journalJohn Kremer offers a free ebook, Marketing in 501 Words or Less. Download the free book here (at the bottom of the page): https://www.bookauthorauthority.com. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

In mid-December, Judith Briles and John Kremer recorded a podcast episode on How to Market More Books in 2024.I thought I posted this last week but, alas, the tech zombies chewed it up. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

To celebrate my quarter century on Earth (75th birthday!), I'm hosting a free Q&A session on marketing, promoting, and selling your books.What? - John Kremer's Birthday Bash Q&A on Book MarketingWhen? - Tuesday, January 16th at 4:00 p.m. Pacific, 7:00 p.m. EasternWhere? - https://meetn.com/bookmarketingsuccess (nothing to download, just come to the website and join the meeting)Join me tomorrow for a good time, great questions, incredible answers, and a celebrity event of wonder and delight! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Host Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast, has invited book marketing guru John Kremer to step up projections for 2024 for authors. Your goal: You want to create what others want to read. Smart 2024 strategies include: -Start knocking on social media doors. -Hooking onto existing bestseller titles and authors in your genre with ongoing posts. -Hooking onto names of authors and their titles that are bestsellers in bookstores you want to work with. -commit to "knocking on doors" 20 times a week. Pitching you and your book--speaking, podcast guesting. -80% of book sales come from "word of mouth". -

Host Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast, has invited book marketing guru John Kremer to step up projections for 2024 for authors. Your goal: You want to create what others want to read. Smart 2024 strategies include: -Start knocking on social media doors. -Hooking onto existing bestseller titles and authors in your genre with ongoing posts. -Hooking onto names of authors and their titles that are bestsellers in bookstores you want to work with. -commit to "knocking on doors" 20 times a week. Pitching you and your book--speaking, podcast guesting. -80% of book sales come from "word of mouth". -

Get ready for an hour with two masters of book marketing and what you should be doing for 2023: John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast. Originally aired January 5, 2023, this episode was the #2 show in 2023. It has been downloaded 323,950 times. Your takeaways include: • Hot tips for 2023 to do starting now. • 3 things to do for book marketing starting today. • What bombed in 2022, including NFTs and crypto. • Why being a podcast host may be a mistake. • Why being a podcast guest is better and how to take advantage of it when you are the featured guest. • Easy peasy way to become a guest on a podcast. • Why TV coverage has less pop. • Why libraries are a sweet spot for your book. • Why the Weeklies should still get your attention. • Why newsjacking is an ideal publicity window. • Discover MeetCopper.com ... new platform for authors and books Are you ready to start? If you don't want your book marketing to be mediocre, then AuthorU-Your Guide to Book Publishing podcast is for you. Judith Briles and John Kremer will position you and your book to move forward in this episode of the AuthorU-Your Guide to Book Publishing podcast. Join in ... you will learn a lot! If you don't want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.

Get ready for an hour with two masters of book marketing and what you should be doing for 2023: John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast. Originally aired January 5, 2023, this episode was the #2 show in 2023. It has been downloaded 323,950 times. Your takeaways include: • Hot tips for 2023 to do starting now. • 3 things to do for book marketing starting today. • What bombed in 2022, including NFTs and crypto. • Why being a podcast host may be a mistake. • Why being a podcast guest is better and how to take advantage of it when you are the featured guest. • Easy peasy way to become a guest on a podcast. • Why TV coverage has less pop. • Why libraries are a sweet spot for your book. • Why the Weeklies should still get your attention. • Why newsjacking is an ideal publicity window. • Discover MeetCopper.com ... new platform for authors and books Are you ready to start? If you don't want your book marketing to be mediocre, then AuthorU-Your Guide to Book Publishing podcast is for you. Judith Briles and John Kremer will position you and your book to move forward in this episode of the AuthorU-Your Guide to Book Publishing podcast. Join in ... you will learn a lot! If you don't want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.

Join Gerald Leonard, John Kremer, and Celeste Jonson for a Book Launch Streaming Event! On August 1st, we hosted two book launch events streamed live to LinkedIn, Facebook, YouTube, and StreamYard.We answered questions about Gerald's new book A Symphony of Choices and the book's relevance to business leaders, evidence of the book's effectiveness and unique value, as well as how the book addresses the specific needs of the primary audience, i.e., anyone interested in optimizing their decision-making, project management, and workplace engagement skills and improving their overall performance at work and in life.You, too, can launch your new books using StreamYard.com to stream a live video event to Facebook, YouTube, LinkedIn, Twitter, Twitch, and other RTMP platforms. Streaming a live event to multiple social media platforms can be very effective at getting attention for your books, courses, and other creations.1001 Ways to Market Your Books: https://amzn.to/3ICjpAsBook me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecFollow me at . . . GoodReads: https://www.goodreads.com/author/show/173511.John_KremerWebsite: https://www.bookmarketingbestsellers.comSnipFeed: https://snipfeed.co/bookmarketing — Check out this service I offer via SnipFeed: Ask me a question and I'll answer back with a personalized video.Or just buy me a cup of coffee! — https://www.buymeacoffee.com/BookMarketingBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Listen in as John Kremer, author of 1001 Ways to Market Your Books, and Judith Briles, host of Your Guide to Book Publishing, discuss what you should do for 2023, 2024, and beyond to better market your books!Your takeaways include:More book marketing tips for 2023 to start doing nowWhy your core message is an essential component in your book marketingHow to take advantage of being a featured guest on a podcastWhy authors must be proactive in marketing their booksWhat sparks the interest of book readers3 essentials that every book cover must have and doHow to be a social media powerhouseHow to test social media adsEasy peasy way to become a guest on even the best podcastsAre you ready to start?Listen in and get ready to rock the rest of the year AND sell more books.1001 Ways to Market Your Books: https://amzn.to/3ICjpAsWebsite: https://www.bookmarketingbestsellers.comSnipFeed: https://snipfeed.co/bookmarketing - Check out this service I offer via SnipFeed: Ask me a question and I'll answer back with a personalized video.Book me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecFollow me at . . . GoodReads: https://www.goodreads.com/author/show/173511.John_KremerOr just buy me a cup of coffee! — https://www.buymeacoffee.com/BookMarketingBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

In this podcast episode, John Kremer interviews Mustafa Ammar, author of Time to Move On: The 7 Career Myths Keeping You from Finding Your Dream Job, And What to Do About It.It's never too late to pursue your dreams—you just need to know when it's time to move on. Welcome to the future of working: career shapeshifting. Career shapeshifters pursue life on their own terms, based on their individual circumstances and passions.Just because you have spent years in one occupation doesn't mean you can't pursue something new, something you are truly passionate about. Time to Move On is the roadmap you need for your journey.Note: The audio and video end a little abruptly, but all the content from the interview is featured in the audio above.ResourcesBook website: https://www.MustafaAmmar.comAuthor website: https://www.thepassionmba.comAuthor email: DreamCareer@ThePassionMBA.comHow to Be a Career Shapeshifter: https://thepassionmba.com/become-a-career-shapeshifter-how-to-be-a-career-shapeshifterBook Marketing Bestsellers by John Kremer: https://www.bookmarketingbestsellers.com This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Get ready for an hour with two masters of book marketing and what you should be doing for the rest of 2023 and planning forward for 2024 author success. John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics, and adding to your marketing mix. Your takeaways include: • More tips for 2023 to do starting now. • Why your CORE message is an essential component in your marketing. • Why being a podcast guest is better and how to take advantage of it when you are the featured guest. • Why authors must move being “proactive” to the top of their marketing list. • What sparks a reader's interest. • 3 essentials that every book cover must have and do. • How not to be a social media wimp. • How to test social media ads. • Easy peasy way to become a guest on a podcast. Are you ready to start? If you don't want your book marketing to be mediocre, then AuthorU-Your Guide to Book Publishing podcast is for you. Judith Briles and John Kremer will position you and your book to move forward in this episode of the AuthorU-Your Guide to Book Publishing podcast. Join in ... you will learn a lot!

Get ready for an hour with two masters of book marketing and what you should be doing for the rest of 2023 and planning forward for 2024 author success. John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics, and adding to your marketing mix. Your takeaways include: • More tips for 2023 to do starting now. • Why your CORE message is an essential component in your marketing. • Why being a podcast guest is better and how to take advantage of it when you are the featured guest. • Why authors must move being “proactive” to the top of their marketing list. • What sparks a reader's interest. • 3 essentials that every book cover must have and do. • How not to be a social media wimp. • How to test social media ads. • Easy peasy way to become a guest on a podcast. Are you ready to start? If you don't want your book marketing to be mediocre, then AuthorU-Your Guide to Book Publishing podcast is for you. Judith Briles and John Kremer will position you and your book to move forward in this episode of the AuthorU-Your Guide to Book Publishing podcast. Join in ... you will learn a lot!

Jim Meade, host of the End Anxiety Podcast and author of End Anxiety! Proven Benefits of the Transcendental Meditation Program, interviewed me, John Kremer, for his podcast. Check it out.It's amazing to have John Kremer with us today. He's an author and a book marketing expert. He's not just behind millions of books being sold. He's behind billions, including many bestsellers including the Chicken Soup books,Whether you're a writer or not, if you've struggled with being discouraged, with lack of confidence, or with too many obstacles to your success, John Kremer is your guy. He's been there and, boy, has he come through it.John is also the author of 1001 Ways to Market Your Books in which he shares some of his remarkable marketing knowledge.You can also visit his website for more information at http://www.bookmarketingbestsellers.com.SnipFeed: https://snipfeed.co/bookmarketing - Check out this service I offer via SnipFeed: Ask me a question and I'll answer back with a personalized video.Book me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecOr just buy me a cup of coffee! - https://www.buymeacoffee.com/BookMarketing This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

John Kremer joins Dr. Judith Briles for a lively kick-off New Year session for Book Marketing Strategies for 2023.Get ready for an hour with two masters of book marketing and what you should be doing for 2023: John Kremer, author of 1001 Ways to Market Your Book, and Judith Briles via the AuthorU-Your Guide to Book Publishing podcast.Your takeaways include:Hot tips for 2023 to do starting now.3 things to do for your book marketing starting today.Why being a podcast guest is so crucial and how to take advantage of it when you are the featured guest.Learn an easy-peasy way to become a guest on a podcast.Discover why TV coverage has less pop.Note how libraries can be a sweet spot for your book.Why the local weeklies should still get your attention.Why newsjacking is an ideal publicity window.Discover the MeetCopper app, a promising new platform for authors and readers to connect!Are you ready to start? Join in ... you will learn a lot!Start your own Substack newsletter and podcast. Learn more here: https://substack.com/refer/johnkremerWebsite: https://www.bookmarketingbestsellers.com1001 Ways to Market Your Books: https://amzn.to/3ICjpAsSnipFeed: https://snipfeed.co/bookmarketing - Check out this service I offer via SnipFeed: Ask me a question and I'll answer back with a personalized video.Book me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecOr just buy me a cup of coffee if you like what I offer: https://www.buymeacoffee.com/BookMarketing This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

In this Book Marketing Q&A session, John Kremer answers questions on book marketing, online marketing, and book publishing. John answered questions on exclusive book distribution, selling online (especially if you're not selling via online bookstores), and how to market to old fictional genres.What are the pros and cons of an EXCLUSIVE book distribution deal with a company like Small Press United? — JudahJudah emailed me the question in more detail after the Q&A session. Here is my answer to his more detailed questions:My concerns include that I've heard horror stories of books getting poor performance under exclusive distribution deals giving the publisher no recourse. Also, I'm unsure if SPU reaches the MBS marketplace or if their library and academic distribution is any good. I further need to pin down whether an SPU contract would prohibit distribution deals for other countries and continents (latest book has a global market).As for your questions and concerns voiced above, you have to do your due diligence. Ask SPU client publishers what their experience has been about poor performance, whether SPU reaches the MBS market, if their library/academic distribution is good or not, and whether you can do deals in other countries.Now, the first three concerns should be answered by other client publishers. Reading your actual contract should answer the international distribution question. If the contract is unclear, negotiate the contract to make it clear.Hi, John. I'm frustrated with policies and revenues at many online booksellers. So, without abandoning them, I'm investigating several ways to sell, directly and mostly directly, audiobooks, signed books, downloaded ebooks, short stories, etc. — DanIn my answer I described how you could sell direct on your website using Paypal links and buttons. Paypal allows payments direct via Paypal or via credit cards. It's relatively easy to set up payments via Paypal. Of course, you can also use ecommerce websites like Shopify to set up payments and fulfillment as well.But I'd also favor selling via Amazon and other online booksellers because they offer additional discovery possibilities. If you have a store only on your website, you have to push awareness of your website via ads, publicity, and other promotion.How do you market to an odd genre? I have a series of political novels that deal with public policies, government reforms, etc. with a little romance? It is a cross between the movie, The American President, and the hit TV series The West Wing. The first book in the series is now on pre-order on Amazon Kindle. — RichardIn my answer I described how to target readers and book buyers via Amazon ads as well as how to target exposure for your book via other places where your potential readers congregate.I also answered a question about marketing online when you hate social media.The key tip is not to spend time on social media if you feel it is toxic, but still post to key social media that your audience likes to use. You can post to Facebook or Twitter or Pinterest without spending any time on those social media. Or, in some cases, you might have to spend a minute or two to make your post but you can then jump off that site and go about your happy business.In addition, I gave some tips on getting on major TV shows, major podcasts, and major magazine websites. I also explained how you can brand your keyword (mine is book marketing) via social media and websites like BuyMeACoffee.com or Patreon.If you like this Q&A, consider buying me a cup of coffee at https://www.buymeacoffee.com/BookMarketing.Or become an on-going patron of my work by going to https://www.patreon.com/bookmarketing.Or choose to Venmo me at https://account.venmo.com/u/bookmarketingsuccess.I also provided details on two key podcast and podcast guest listing services. I included a key tip on how to maximize your listings on those two websites. Check my podcast and me on Listen Notes and Matchmaker.fm:Listen Notes: https://www.listennotes.com/podcasts/book-marketing-success-podcast-john-kremer-dCp2hqScloa - Note my 10 Elsewhere links on that profile.Matchmaker.fm: https://www.matchmaker.fm/podcast/book-marketing-success-podcas-60d7a1 - Note my 10 Discover More links on that profile. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Life is too short not to be thankful for all that passes our way.Keep it simple. Do what you do best. And be thankful for the rest.Let others help you. Always.I admit I'm not always good at doing this myself, but I do know that those who are really successful are really good at accepting the help of others.Ask for help. Accept the help that is offered you. Go out of your way to help others.And, of course, be sure to thank anyone who helps you. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

I am still very fatigued from Covid exposure, but I am recovering and reopening for business and consultations.If you would like to schedule an appointment during the next week for consultations, podcast interviews, etc., please note that I will be available after Noon, Mountain Time, on Monday, Wednesday, and Friday.On Tuesday and Thursday afternoons, I’ll be available after 3 p.m. Mountain time (so I can fit in my wife’s medical appointments). Note: My wife Gail is doing much better, but she still needs to track her blood tests, etc. And she still needs some help with normal everyday life.I am doing better after the Covid exposure in the hospital. But I am still fatigued in the mornings. I still need a lot of rest. But most days I will be available from Noon Mountain Time to 10 p.m. Mountain Time — by appointment!Email me at johnkremer@bookmarket.com to arrange a time to speak.Resources from John KremerBook Marketing Bestsellers website: https://www.bookmarketingbestsellers.com1001 Ways to Market Your Books: https://amzn.to/3ICjpAsBook Title Critiques by John Kremer: https://bookmarketingbestsellers.com/book-title-critiquesBook me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecCheck out my LinkTree: https://linktr.ee/bookmarketingAsk me a question and I'll answer back with a video: https://snipfeed.co/bookmarketing/shoutouts/U2hvdXRvdXQ6NjIxZjBmNDFkNTVjODUwMDIzZWQxMzk5Become my patron to support all my book marketing work, especially the Billion Book Initiative: https://www.patreon.com/bookmarketingJoin my Book Marketing Success Group on Facebook: https://www.facebook.com/groups/BookMarketingSuccessStories This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Sara Cannon shares a quick little Southern phrase that will help you get off a phone call or Zoom session or even an awkward in-person meeting—especially when you don’t have a ready excuse to leave.Here’s the powerful little phrase that polite Southerners use: “Well, let me let you go.”Easy-peasy, yes?Try it sometime when you need to extricate yourself from a boring meeting or a lengthy Zoom session or a phone call that simply won’t end.You’ll be amazed by how more effective your book marketing will be when you move on from a boring meeting or an ineffective phone call. Move on with a simple little phrase, “Well, let me let you go.”Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Resources from John KremerBook Marketing Bestsellers website: https://www.bookmarketingbestsellers.com1001 Ways to Market Your Books: https://amzn.to/3ICjpAsBook Title Critiques by John Kremer: https://bookmarketingbestsellers.com/book-title-critiquesBook me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecCheck out my LinkTree: https://linktr.ee/bookmarketingAsk me a question and I'll answer back with a video: https://snipfeed.co/bookmarketing/shoutouts/U2hvdXRvdXQ6NjIxZjBmNDFkNTVjODUwMDIzZWQxMzk5Become my patron to support all my book marketing work, especially the Billion Book Initiative: https://www.patreon.com/bookmarketingJoin my Book Marketing Success Group on Facebook: https://www.facebook.com/groups/BookMarketingSuccessStories This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

How do you sell a ton of books?Here, according to Seth Godin, is step one of marketing a book:Sell one.Find one person who trusts you and sell him a copy. Does he love it? Is he excited about it? Excited enough to tell ten friends because it helps them, not because it helps you?Tribes grow when people recruit other people. That’s how ideas spread as well. They don’t do it for you, of course. They do it for each other. Leadership is the art of giving people a platform for spreading ideas that work. If Fred’s book spreads, then he’s off to a great start. If it doesn’t, he needs a new book. …Step 1 says: If you don’t have a book that can galvanize a tribe, if you don’t have a product that will spread, if you don’t have a service that will generate passion among a group of people, you must stop what you’re doing and start over. …What we see, over and over, is that the brave but cheap leadership that leads to passionate movements always (always!) defeats the top-down, mediocre, slow-moving and very expensive techniques we all grew up with.For more inspiration and guidance, check out the rest of Seth Godin’s manifesto on How to Sell a Book (or Any New Idea): https://cdn.porchlightbooks.com/legacyassets/system/manifestos/pdfs/000/000/261/original/50.01.Tribes.pdf.Book Marketing Note from John KremerThe main job of a book author is to start creating word-of-mouth advocates. You do that one person at a time until you reach a tipping point where more and more readers self-select themselves as your book advocates.You build a tribe one advocate at a time. You can start today. With the person right next to you.How to Sell More Books: An Audio SeriesEverything You Always Wanted to Know About Selling More Books Audio Series (includes more than 15 hours on book marketing). Only $67. Order here via Paypal or credit card: https://py.pl/IIHGm.Or find out more about this audio collection here: https://bookmarketingbestsellers.com/selling-more-books-audio-series.Connect with John Kremer here:Facebook Profile: https://www.facebook.com/johnkremerFacebook Group: https://www.facebook.com/groups/BookMarketingSuccessStoriesGoodReads: https://www.goodreads.com/author/show/173511.John_KremerInstagram: https://www.instagram.com/johnfrederickkremerLinkedIn: https://www.linkedin.com/in/johnkremerPinterest: https://www.pinterest.com/johnkremerRumble: https://rumble.com/register/BookMarketTikTok: https://tiktok.com/@bookmarketingTwitter: https://www.twitter.com/johnkremerVimeo: https://vimeo.com/user135683864YouTube: https://www.youtube.com/c/JohnKremerBuy Me a Coffee: https://www.buymeacoffee.com/BookMarketing This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Write Publish Profit 5.0 Infostack loaded with incredible ebooks, full-length courses, A-rated services, and more from bestselling authors, publishers, coaches, and editors.Find out more here: https://bookmarketingbest--infostack.thrivecart.com/wpp5Below are a few of the ebooks, courses, and services offered via the Write Publish Profit 5.0 Infostack:Yolanda Allen's Author Essentials Planner — $39.00 value. Designed to help you get clear about your goals, (and focused on completing those goals), keep track of your promotions to help you get your book visible to the public, and help you manage your finances and budget when you get paid!Ray Brehm's Anthologies for Authors — $297.00 value. Learn an easy and proven way to add authority to your author name, make connections, and add books to your author library.Winter Brooks's Get Published! — $27.00 value. A guide for new writers to learn the basic principles of how to write, market, and publish your book.Sue Campbell's The Pages and Platforms Book Marketing Workbook — $27.00 value. Learn how to grow your author platform and how to keep your audience engaged and eager to buy your books.Dale Darley's Write Your Life Story or Memoir: An Online Course — $147.00 value. Learn how to bring your story to life with this guide that takes you through the process step-by-step.Connie Dowell's Easy and Fun Newsletters for Authors: An eCourse — $60.00 value. Email marketing doesn’t have to be just a task on your to-do list. When done right, it can feel like an enjoyable chat you have with your readers.Philip Duncan's A Roadmap to Your Best Novel — $297.00 value. Turn your novel into a bestseller with this proven step-by-step roadmap.Emma Estacio's Bestseller Launch Made Simple — $48.00 value. Ever wondered how other authors hit bestseller status when they launch? With this simple, step-by-step process proven to optimize your book's Amazon listing, you too can widen your reach and launch with a bang!David Farland's Kickstarting Your Career — $199.00 value. In this masterclass series of lectures, Dave shares some of the steps you need to take in order to build your successful career as a writer.Karen Ferreira's Self-Publish Like a Pro: An eCourse — $99.00 value. Step-by-step walkthroughs to publish your books like a pro on KDP and IngramSpark.Camille Flores's A Beginner's Guide to Book Marketing on a Budget: An Ecourse — $49.00 value. If you are an author who wants to sell more books but has a small marketing budget, this course will show you how to successfully market your books and keep the costs low.Kimberley Grabas's Believe, Plan, Act: A Platform and Productivity Planner for Writers — $37.00 value. This complete author business planning system is designed to specifically address the needs of writers working to build their platforms and author businesses.Steff Green's Rock Your Novel School — Value $393.00. Features 10 weeks of course content on every aspect of writing and editing a novel, including the hook, characters, plot, structure, scenes, voice, emotion, getting the words done, editing, proofreading, and preparing for publication.Dianna Gunn's Author Planning Bundle: 4 Printable Workbooks — $15.96 value. Features an Author Career Planning Workbook, Branding for Fiction Authors, Twitter Planner, and Content Subscription Planner.Rebecca Hamilton's The Six-Figure Author's Advanced Categories and Keywords Training: Put Your Book Sales on Autopilot — $499.00 value. Learn how to select categories that establish you as a leader in your genre as well as choose keywords that skyrocket your organic visibility and sales.Donna Kozik's Create Your Sizzling Author Profile: A Masterclass — $399.00 value. Learn how to attract readers like bees to honey with a swoon worthy dating profile for your book!John Kremer's Blogging 105: 105 Ways to Blog and Podcast as an Author, an Expert, and a Real Person — $12.99 value. Features real-world content proven to drive visitors, buyers, and browsers to social networks, websites, sales pages, and buy links.Scott MacMillan's Entrepreneur to Author: An eBook — $9.99 value. Learn how to write and publish an expertise-based book that will build your authority and grow your business.Kevin Mullani's Blue Ocean Positioning for Authors: Training Videos — $47.00 value. Turn your expertise into an outstanding book where your message serves your readers and supports your business.JoEllen Nordstrom's Write, Edit, Publish, and Profit — $149.95 value. Learn the different levels of editing so you can achieve success via self-editing or professional services.Gabriela Pereira's From Brain to Book: Package Your Expertise into Book Form — $49.00 value. Learn a step-by-step process so you can take the material you have already created on a blog, podcast, or other creative outlet and package it into a book.Dale Roberts's The Amazon Self-Publisher: 3 eBooks — $9.99 value. Get concrete and proven strategies for publishing on Amazon via three ebooks: Amazon Keywords for Books, Promotional Strategies for Books, and Amazon Reviews for Books.Kris Safarova's 43 Ways to Make Your Book Work for You — $297.00 value. Increase awareness of your brand, attract new readers and dream clients, connect with your audience, build your career, generate more revenue and build a thriving business simply by leveraging a book.Isabel Sterling's Create Better Characters with Coaching: A Masterclass — $25.00 value. Learn how to create a character-driven plot and lay the foundation for brilliant midpoint and finale plot twists that will help you write stories that sell.Plus dozens of more valuable and useful ebooks, courses, and webinars.Click here to find out more: https://bookmarketingbest--infostack.thrivecart.com/wpp5 This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Book Author Question: What key experience is required to become a bestselling author?John Kremer’s Book Marketing Answer: The key experience required of anyone who wants to become a bestselling author is to read. Read other authors. Read the top books in your genre or field. Read and read some more. And, of course, buy books!As Ernie Zelinski recently wrote in the Book Marketing Success Stories Facebook group:I'm amazed by the number of people I have encountered who want to be bestselling authors and don't read other people's books.When I discover a bestselling book in the areas that I write in, I promptly buy the book to see what makes the book so successful.And no, I will not take it out of the library. That's for losers. If you won't buy other people's books, why would you expect other people to buy your book?My advice: Read the best books. Buy the best books. Encourage other people to buy and read the best books. And make sure your book is one of those best books.In Ernie’s post in the Book Marketing Success Stories Facebook group, he started by showcasing two books he bought in the early 1970s that got him on the right track in life: The Lazy Man’s Way to Riches by Joe Karbo and The Lazy Man’s Guide to Enlightenment by Thaddeus Golas.As it turns out, those were two books I bought and read as well back in the 1970s.And, as you can see, those two books inspired one of Ernie’s own books, The Lazy Person's Guide to Success : Financial Independence and Personal Freedom Too!More Resources from John KremerBook Marketing Bestsellers website: https://www.bookmarketingbestsellers.com1001 Ways to Market Your Books: https://amzn.to/3ICjpAsBook Title Critiques by John Kremer: https://bookmarketingbestsellers.com/book-title-critiquesBook me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecCheck out my LinkTree: https://linktr.ee/bookmarketingAsk me a question and I'll answer back with a video: https://snipfeed.co/bookmarketing/shoutouts/U2hvdXRvdXQ6NjIxZjBmNDFkNTVjODUwMDIzZWQxMzk5Become my patron to support all my book marketing work, especially the Billion Book Initiative: https://www.patreon.com/bookmarketingJoin my Book Marketing Success Group on Facebook: https://www.facebook.com/groups/BookMarketingSuccessStories This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Question: Can any book, no matter the content or quality of writing, be sold with your book marketing plans?John’s Answer: A bad book can’t be sold no matter how good the plan of action. You can sell a few copies of a bad book, but once the word gets out — and it always does — then you will sell few additional copies.Content is important in book marketing. The quality of writing is important in book marketing. The cover and design of the book are important in marketing a book.The fundamental first step in marketing books is to create a good book in the first place. That involves the author in writing a good book — both in content and in the quality of writing.Then the publisher takes over by editing and designing a great book — with a great cover.Only then will marketing produce the results you hope it will.Source: Book Marketing FAQs – Book Marketing Answers to Help You Sell More Books: https://bookmarketingbestsellers.com/book-marketing-faqs.More Resources from John KremerBook Marketing Bestsellers website: https://www.bookmarketingbestsellers.com1001 Ways to Market Your Books: https://amzn.to/3ICjpAsBook Title Critiques by John Kremer: https://bookmarketingbestsellers.com/book-title-critiquesBook me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecCheck out my LinkTree: https://linktr.ee/bookmarketingAsk me a question and I'll answer back with a video: https://snipfeed.co/bookmarketing/shoutouts/U2hvdXRvdXQ6NjIxZjBmNDFkNTVjODUwMDIzZWQxMzk5Become my patron to support all my book marketing work, especially the Billion Book Initiative: https://www.patreon.com/bookmarketingJoin my Book Marketing Success Group on Facebook: https://www.facebook.com/groups/BookMarketingSuccessStories This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Listen. You have to do the thing that scares you the most. Whatever that thing is, go find it. Kick down the door. Look it right in the eye. — Will Packer, producerSometimes you've just got to do something that scares you. That's the only way you'll move forward and grow. Why not do it today? — John Kremer, authorWebsite: https://www.bookmarketingbestsellers.com1001 Ways to Market Your Books: https://amzn.to/3ICjpAsSnipFeed: https://snipfeed.co/bookmarketingAsk me a question and I'll answer back with a video: https://snipfeed.co/bookmarketing/shoutouts/U2hvdXRvdXQ6NjIxZjBmNDFkNTVjODUwMDIzZWQxMzk5Book me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecOr just buy me a cup of coffee! - https://www.buymeacoffee.com/BookMarketingOr become my patron for all good things - https://www.patreon.com/bookmarketingConnect with me here:Facebook Profile: https://www.facebook.com/johnkremerFacebook Group: https://www.facebook.com/groups/BookMarketingSuccessStoriesGoodReads: https://www.goodreads.com/author/show/173511.John_Kremer This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

In this episode of the Book Marketing Success Podcast, John Kremer interviews Janine Bolon, author of Author Podcasting, on being a great podcast guest as well as creating your own podcast.Janine Bolon is the author of Author Podcasting: Be a Stand-Out Guest While Taking Your Book on a Virtual Tour. Available at Amazon: https://amzn.to/393xUB6 or free with shipping at https://book.authorpodcasting.com/free-sh.Author Podcasting is a guide to the author who wishes to promote their book without coming off as salesy. There is so much more to you, your book and your message that you can share with podcast hosts and their listeners. Download the free media kit checklist here: https://authorpodcasting.com/checklist.Connect with John Kremer here:Facebook Profile: https://www.facebook.com/johnkremerFacebook Group: https://www.facebook.com/groups/BookMarketingSuccessStoriesGoodReads: https://www.goodreads.com/author/show/173511.John_KremerInstagram: https://www.instagram.com/johnfrederickkremerLinkedIn: https://www.linkedin.com/in/johnkremerPinterest: https://www.pinterest.com/johnkremerRumble: https://rumble.com/register/BookMarketTikTok: https://tiktok.com/@bookmarketingTwitter: https://www.twitter.com/johnkremerVimeo: https://vimeo.com/user135683864YouTube: https://www.youtube.com/c/JohnKremerBecome my patron for all good things: https://www.patreon.com/bookmarketing This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Welcome to this episode of the Book Marketing Success Podcast.Let’s talk about marketing as storytelling. All marketing, ultimately, is about telling stories. Become a storyteller if you want to sell more copies of your books.For example, in my own experience, I often tell the story of why I wrote and published 1001 Ways to Market Your Books.The story is short and simple. I first created a Directory of Book Printers. People loved it. But then they would come to me for help on how to get the books they’d printed out of their closets, their spare rooms, or their garages.Well, that was easy for me. I knew at least 101 Ways to Market Your Books, which was the title of the first edition of my book on selling books. Now the book is titled 1001 Ways to Market Your books, and it’s still a lie, because there are more than 1001 Ways.Telling the story of how and why you came to write your book is a good way to market your book.You can also talk about other reasons why you wrote the book.You want to help people.You want to entertain people (if you've written a novel).You wanted to change people's lives.You want to let people know how to do something.So tell stories when you're marketing your books.I was recently listening to the Social Media Marketing podcast where they reported that long videos are no longer working on Facebook. Facebook is a highway of fast-moving cars, of users moving from one post to another with hardly a glance.If you go over two minutes on a video, you’ve gone on way too long.I’ve gone on over two minutes here, but I’ve still kept it short.Tell stories. Keep them short. Have fun. And move on!This is John Kremer, with your book marketing tip for the day!Website: https://www.bookmarketingbestsellers.com1001 Ways to Market Your Books: https://amzn.to/3ICjpAsSnipFeed: https://snipfeed.co/bookmarketingAsk me a question and I'll answer back with a video: https://snipfeed.co/bookmarketing/shoutouts/U2hvdXRvdXQ6NjIxZjBmNDFkNTVjODUwMDIzZWQxMzk5Book me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecOr just buy me a cup of coffee! - https://www.buymeacoffee.com/BookMarketingRumble: https://rumble.com/register/BookMarketVimeo: https://vimeo.com/user135683864YouTube: https://www.youtube.com/c/JohnKremer This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

In this Book Marketing Success Podcast, John Kremer interviewed Elizabeth Backman of Wildflower Social Media. Elizabeth gave a ton of tips on how to create a great Instagram profile and post images and videos that get results. Listen in for all the details. Or watch in the video below.Liz creates social media strategies tailored for book author and their books. For most authors, she focuses on using Instagram as the major social media tool for promoting books. She teaches authors how to leverage themselves to promote their books as well as Instagram best practices that are often missed or simply overlooked. Look at all the wonderful graphical elements she has on her Wildflower Instagram profile at https://www.instagram.com/wildflowrsocial:You can watch the interview as well:And here is my new LinkTree profile which Liz recommended in the video: https://linktr.ee/bookmarketing. When you go to that link, you can also create your own Link Tree profile.Website: https://www.bookmarketingbestsellers.comListen to my Book Marketing Success Podcast: https://bookmarketing.substack.com1001 Ways to Market Your Books: https://amzn.to/3ICjpAsSnipFeed: https://snipfeed.co/bookmarketingAsk me a question and I'll answer back with a video: https://snipfeed.co/bookmarketing/shoutouts/U2hvdXRvdXQ6NjIxZjBmNDFkNTVjODUwMDIzZWQxMzk5Book me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ecOr just buy me a cup of coffee! - https://www.buymeacoffee.com/BookMarketingConnect with me here:Facebook Group: https://www.facebook.com/groups/BookMarketingSuccessStoriesInstagram: https://www.instagram.com/johnfrederickkremerHere's the video of the podcast on Goodreads: https://www.goodreads.com/videos/189191-book-marketing-success-podcast-marketing-authors-and-books-on-instagramHere's the video of the podcast on Vimeo:Here's the video of the podcast on Rumble: https://rumble.com/vz0i8u-elizabeth-bachman-how-to-use-instagram-to-market-books.htmlAnd here's the podcast on Twitter:And here's the video on LinkedIn (first 15 minutes): https://www.linkedin.com/posts/johnkremer_bookmarketing-instagrammarketing-activity-6914864001428455424-oWPI This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

A little over a week ago, Joanna Penn interviewed John Kremer on book marketing for 2022 and beyond. Here are a few of the points I made during that interview:Your goal is to stay out there long enough that the people that need you or want you or hope to find you actually do find you.A lot of us end up writing a book because we actually need the information in the book. Or we're looking for a really interesting novel that will entertain us. So we write it.The key thing in marketing books that you need to still do is connect with people that can help you. Connect with the distributors, the editors, the producers of TV shows, the bloggers, the podcasters, and so on.I recommend that you connect with people through email. That's something that even us shy introverts can do. You start by checking out their social media. Start commenting on what they're writing about, what they're doing. You try to make some sort of connection.The reality is that that magic process doesn't work unless you make it happen. So, you do have to persist. You have to connect. If you don't connect the first time, you try again. You really have to be a little bit obnoxious, and patient!The minute you connect with one person, the magic can start to happen. There is actually some magic that, if you connect with one top influencer, and they write about your book, chances are that other influencers follow that influencer, and they go, ‘Okay. If he's going to interview him on his podcast, I want him on my podcast.' And that kind of thing happens, and they start to reach out to you.You're not really passive marketing when you're advertising on Amazon, which I think almost every author should do, especially an unknown author, because it's one way to get people to notice you.Hire professionals to help you if you can't or don't want to do it yourself?The neat thing about advertising on something like Amazon, or Facebook, or Google or wherever you might want to advertise, is that most online marketing, you can set a budget, even a small budget, $10 a week or $25 a week, and at least test the market and see if by advertising you make book sales, or you make connections, or in some way, it helps you move along in your goal to become a bestselling author.It's about also staying out there long enough that people notice what you do, or they eventually look for what you do.it's about also staying out there long enough that people notice what you do, or they eventually look for what you do.Once you create a podcast and you set up the syndication, all you have to do is create more episodes, because the syndication will take place automatically. And that's one of the really, really neat things about doing a podcast.Audio is hot, and the neat thing is that with a podcast, you can also do a video version of your podcast, and put it up on YouTube and Vimeo, and a key source right now is Rumble.How do we know when we need to give up one way of marketing and find another one? When it's not producing results is one of the best ways to know. If you're not selling books any longer through that particular platform or whatever you're doing, nobody's discovering you, nobody's emailing you, things like that, then you know that, ‘Okay. What I'm doing now isn't working.'If you know how to pin, if you know what to pin, you can get a lot of traffic through Pinterest.I think all authors should be connecting with other authors, and doing some sort of co-op marketing where you help each other.I think a podcast tour could work. In other words, you connect with 5 or 10 key podcasts, people who are podcasting in your area, and I would probably approach those podcasters by first saying, ‘I'd like to interview you,' which is what I did with you, and then you said, ‘Well, I want to interview you.'The neat thing is that Substack, besides that email capability, and the paid version, which is like a membership site, they also offer podcasting. So you can do your podcasting on Substack, for free. No charge, and it's up and running, and you can syndicate it.Note: I said that Andy Weir podcasted his book, The Martian, but he actually blogged about it, one short episode at a time. You can read more about Weir here: https://bookmarketingbestsellers.com/how-to-create-a-bestselling-novel-and-movie.The most successful authors don't make all their money just from book sales.Part of my content that I do in some of my websites has nothing to do with marketing or books in general. It's just a way of attracting people to my website, so they can discover, because I believe almost everybody has a book inside them. So the world is my audience for how to market a book.The key thing is, if you're going to do marketing, do at least one thing a day.If you do one thing a day, whether it's send out an email, do a podcast episode, get interviewed by somebody else, over time, that's 365 action items a year.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a paid subscriber.For the entire transcript of this podcast, see: https://www.thecreativepenn.com/2022/02/07/book-marketing-tips-for-the-long-termJoanna Penn is the author of Audio for Authors: Audiobooks, Podcasting and Voice Technologies. This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

John Kremer's 1001 Ways to Market Your Book was the first book I ever bought on marketing way back when I started self-publishing in 2008. He has revised it several times since and is still a prolific content creator around book marketing. I'm thrilled to discuss long-term book marketing for authors in this interview. In […] The post Book Marketing Tips For The Long Term With John Kremer first appeared on The Creative Penn.

Get ready for an hour with two masters of book marketing and what you should be doing during 2022: John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU - Your Guide to Book Publishing podcast.Your takeaways include:Hot tips for 2022 to do starting now.Rediscover why superfans are your sweet marketing spot.How to serialize your book via Amazon Vella.New tips for creating the “CliffNotes” version of your book.Discover Substack.com and how to use it to publish your email newsletters and more.Why authors should be using Pinterest.Are you ready to start?Book Marketing Success Updates is a reader-supported publication. To receive new posts and support my on-going work, consider becoming a free or paid subscriber.You can also listen to this podcast via a few other podcasting services:Amazon Music:  https://music.amazon.com/podcasts/b06bb3b2-1ad2-40fc-adbc-d704c0a7cb4c/episodes/daa8b267-8bd0-46fc-94be-82e1a71809ef/author-u-your-guide-to-book-publishing-book-marketing-2022-with-john-kremer-12-30-2021Thank you for reading Book Marketing Success. This post is public so feel free to share it. This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

As noted a few days ago, Brian Feinblum wrote a blog post on 22 things book authors should do in 2022 (https://bookmarketingbuzzblog.blogspot.com/2021/12/22-things-authors-should-do-in-2022.html). I thought I'd post his recommendations along with my riff on his ideas. Here are two more of his ideas.8. Join online groups. Join LinkedIn and Facebook groups connected to writing books, especially those targeted to your genre or topic. There are writing groups for romance, science fiction, self-help, memoirs, travel, food, business, and more. Plus, of course, there are groups targeted to any topic you write about, groups that might not be about writing, but might bring in fans, advocates, bloggers, podcasters, etc.Online groups are one of the best ways to discover insider secrets for researching, writing about, and publishing on your topic as well as marketing and promoting to your target audience or audiences.Here are just a few of the writer groups on Facebook that I discovered several years ago. I joined many of them. Check them out and see if they work for you:Creative Designers and Writers – 322,267 members – https://www.facebook.com/groups/creativedesignerswriters – No rules, promotions allowed.Writers’ Group – 40,572 members – https://www.facebook.com/groups/memberswritersgroup – Writers of all skill levels and experience are encouraged to help each other through problem spots in their writing, bounce ideas off other members, and talk about the latest news affecting the industry/craft; exchange leads to discovery.Content Writing, Writers – 37,993 members – https://www.facebook.com/groups/copy.content – This is an exclusive place on Facebook for writing professionals into advertising, brand management, promotion and digital marketing to share and contribute with their experience and exposure in writing.Books, Books and More Books!!! – 35,192 members – https://www.facebook.com/groups/320356974732142 – Where authors and readers can post to help promote their books and giveaways.English Writers – 33,823 members – https://www.facebook.com/groups/English.Writers – Any post containing a link (and nothing else) will not be approved (when you post a link try to specify it to open in a new window so that it does not take the user away from the Facebook page). So not send quotes. A member can advertise his own book.Writers Unite! – 32,576 members – https://www.facebook.com/groups/145324212487752 – IF YOU HAVE A BOOK FOR SALE OR SERVICES TO OFFER (book cover, editing, etc.): we put up a bookstore on the pinned post that stays up from Friday morning until Monday morning. . . . IF YOU WANT TO POST A LINK TO: your blog/vlog, author's page, personal YouTube video, Facebook/Twitter page or anything of that ilk, post it in the comments of the pinned post from Monday through Thursday. Please remember, only one post per day for each link. You may post more than one link per day as long as it is not the same link. DO NOT POST LINKS IN THE REPLIES TO OTHER LINKS.Book Promotion – 31,839 members – https://www.facebook.com/groups/BookPromotion – The purpose of this group is to enable authors to promote their books, to readers of all tastes. What it is NOT for is the promotion and sale of anything other than books. If you post ads for anything else, you and your post will be removed – permanently. Author pages and other posts related to publishing and book business are permitted. (Operated by BestSeller Publishing; email: rebecca@bestsellerpublishing.org, Rebecca Grosch)Authors – 30,575 members – https://www.facebook.com/groups/179494068820033 – Anything about writing. Stories, experiences, advice and tips. Any new books, promotions or book cover designs.Books, Blogs, Readers & Writers – 29,409 members – https://www.facebook.com/groups/1738820499716120 – We are here to have crazy book lovers, amazing literary bloggers, avid readers and passionate writers, all at one place. Feel free to share your works (Literature), your reading experience... anything and everything related to LITERATURE!Online Book Publicity Group – 28,556 members – https://www.facebook.com/groups/online.book.publicity – Operated by Substance Books. But members can post about their books.Amazon Kindle Goodreads – 25,125 members – https://www.facebook.com/groups/kindle.goodreads – This group is for people who own Amazon Kindle and want to share their recommendations for books they recent read and liked, or chat about their favorite authors etc.Promote KDBook! Free! – 24,128 members – https://www.facebook.com/groups/promotekdbook – Promote Your Kindle Book. Glad to have you with us. Wishing you every continued success.Indie Author Book Promotion Page – 23,797 members – https://www.facebook.com/groups/571135069563269 – Welcome to the open group for Indie Author book promotions. Share the links for author pages and books on your wall as well!Freelance Writers – 23,561 members – https://www.facebook.com/groups/2351373470 – This group is for all the freelance writers out there. Please share experiences, works or job postings.Authors and Book Lovers Discussion Group – 23,293 members – https://www.facebook.com/groups/authorspostyourbooks – This is a discussion group for authors and book lovers to chat about their favorite books. All Authors are welcome to promote here!Kindle Publishers – 23,211 members – https://www.facebook.com/groups/512098985483106 – Kindle ebooks only. New members please do make an introductory post so we can all know who you are, what you do, where you are from, etc. Feel free to include contact information like website or email or facebook page links. I do allow, indeed I encourage, self–promotion, advertising links, even affiliate links, in most of my groups. If not, it is clearly stated in the pinned post (No second chances for those groups!), but those promotional posts, comments, or links must be on topic for the group. If it's relevant, feel free to share it, whether commercial or otherwise. If you post about the same book, theme, plugin, etc. more than once, do so only with reasonable frequency. Some groups have more traffic than others. Your book should not show up more than about once in 6 to 10 screens.Book Reviews & Promotion – 22,232 members – https://www.facebook.com/groups/148313988694907 – Post books, including those for sale (Sale Posts).Authors, Reviewers, & Book Lovers – 22,142 members – https://www.facebook.com/groups/BooksLuvers – Post only things that are book related, this includes book reviews, book promos as well as author sites, blogs, and Facebook pages, etc.Book Promotions – 21,961 members – https://www.facebook.com/groups/623206594363552 – This group is for promoting books of all kinds. Including poetry. Feel free to put up any book you have written or like.Where Authors Begin – 21,273 members – https://www.facebook.com/groups/516756898457588 – No promo posts – this is a group to support the writing process, not to promote your books. Posting covers of your books are also considered promo. If you want to share the art, share the art, but if you post the full cover, regardless of its context, it will be deleted. Blog post links about the writing craft allowed.Ebooks N Books Promos Group – 20,359 members – https://www.facebook.com/groups/eBooksBooksPromo – The purpose of this group is to enable authors to promote their books, to readers of all tastes. What it is NOT for is the promotion and sale of anything other than books. If you post ads for anything else, you and your post will be removed – permanently. Author pages and other posts related to publishing and book business are permitted. (Operated by BestSeller Publishing; email: rebecca@bestsellerpublishing.org, Rebecca Grosch).Writers and Readers – 20,335 members – https://www.facebook.com/groups/writersandreaders – Post questions about books and recommend books and where writers can interact with readers.Novelspot Readers – 19,589 members – https://www.facebook.com/groups/NovelspotRecommendsbooks – We're all about the books? Authors, your brags go here! Contests you're in! BUT If you're an author and want to TALK WRITING with authors, publishers and editors, join Novelspot on Facebook: https://www.facebook.com/groups/Novelspotters.Author Promo and Book Sales Group – 19,453 members – https://www.facebook.com/groups/147716185430164 – Post your book covers, links to where the book can be purchased, as well as a log line of what your book is about to try to get readers interested.Creative Writing – 19,448 members – https://www.facebook.com/groups/wherecreativitylives – No rules.Promote Kindle Book++ – 18,740 members – https://www.facebook.com/groups/1084582441578359 – Promote your Kindle book free.Writers Helping Writers – 18,565 members – https://www.facebook.com/groups/mikegeffnerpresentswritershelpingwriter – New members are encouraged to introduce themselves, tell a little about yourself, how you got started writing, the type of genre you work in (sci–fi? romance? historical fiction? non–fiction?) and other interesting trivia, but no links to your books or "please buy my book" posts will be allowed.Authors Promoting Authors – 18,498 members – https://www.facebook.com/groups/apablog – Authors Promoting Authors community group. This group serves as a forum for discussion, promotion and sharing. Please be respectful.Authors, Agents, and Aspiring Writers – 18,349 members – https://www.facebook.com/groups/204725947524 – You are free to promo new releases, your books, your writing blogs, your thoughts on writing and asking for help from others to improve your craft. If you have information that you think will be beneficial to writers, please share. Please do not post the same link/cover/promo more than once a day. This includes promotional services. If you post six different authors in a day, you're flooding the wall and making your promo more like spam.Books, Readers and Authors – 17,903 members – https://www.facebook.com/groups/BOOKS.READERS.and.AUTHORS – All of us are either readers, reviewers, or authors. Let’s celebrate our reading experiences and out books!There’s an eBook in the Room – 17,659 members – https://www.facebook.com/groups/126014020784739 – A room full of eBook enthusiasts and their eReaders. Featuring the very best in fiction, nonfiction, and poetry, There's an eBook in the Room is your guide to great reading!Cheekypee Promote Your Books – 17,519 members – https://www.facebook.com/groups/2friendspromatewithauthors – This is a UK based group. Feel free to advertise your book/books, but please DO NOT SPAM the group with post after post with your books. Respect others in the group. Everyone wants to advertise their books, so please do not bump posts or arrange your friends to do so. People are FREE TO COMMENT on your post but not by prior arrangement just to move your post up. We do not endorse or encourage REVIEW SWAPS within this group, what you do outside of this group is up to you.Amazon Kindle/eBook Readers – 17,477 members – https://www.facebook.com/groups/129536203777715 – The group promotes not only ebooks but also paperback copies...some recommended reads.Celebrating Authors – 16,721 members – https://www.facebook.com/groups/157960580960255 – In this group, shameless SELF–PROMOTION is not only welcomed, it’s encouraged––and the point! Give a hook line and the link to your book.There are, of course, more such groups, some of which have grown much larger in the past few years.LinkedIn also offers many similar groups that you can join.In any group you join, don’t be mercenary. Share first. Answer questions from others. Ask questions. Become a real member of the group. Talk about your book only within the legitimate answers you give to other people’s questions.And, of course, where allowed, you can always include an author signature with every post. Something like: John Kremer, author, 1001 Ways to Market Your BooksFor more Facebook group links and other resources, download the following Facebook Links PDF: https://bookmarketingbestsellers.com/wp-content/uploads/Facebook-Links-1.pdf9. Boost your social media posts. In other words, pay to get more people to see your social media posts and click through on them.Personally, I’m not a big fan of this suggestion. But that’s just because I’m cheap. I hate paying for traffic when I can get the traffic for free.On the other hand, I do understand that with many social media, the only way you’ll get much traffic is to pay for it. Facebook definitely works that way for most users. You have to pay for traffic. And it’s certainly still worth it to test Facebook ads to see if they will pay off for you in sending traffic to your sales pages.You will also get more traffic on Instagram and LinkedIn if you pay for that traffic.In my experience, you can get a ton of traffic from Pinterest without paying for it, but ads on Pinterest could be very effective in selling your books or other products. I would certainly test ads on all social media, including Pinterest.Facebook Ad Options: This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

This is going to be Pinterest for Advanced and this is all based on a webinar I hosted with Daniel Hall and John Kremer, and this was the only webinar I've ever hosted where it was so good, the attendance went up in the middle of the event because people were telling their friends about it while it was going on. Screw The Commute Podcast Show Notes Episode 517 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 00:23 Tom's introduction to Pinterest for Advanced 04:35 Video for your Profile 05:53 Group Boards 06:37 Tailwind and advanced scheduling 10:19 Pinterest analytics 11:20 Advertising 12:18 Idea Pins (formerly Story Pins) and Rich Pins 16:10 Ranking order 20:10 Sponsor message 21:45 Using misspellings to advertise Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Disabilities Page - https://imtcva.org/disabilities/ Tom's Pinterest page - https://www.pinterest.com/tomantion/ Pinterest Now Webinar - https://screwthecommute.com/pinterestnow/ Keyword Typo Generator - http://tools.seobook.com/spelling/keywords-typos.cgi Keyword Match Type Tool - https://www.keywordmatchtypetool.com/ Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes Pinterest for Beginners - https://screwthecommute.com/511/ Ask Me a Speaking Business Question - https://screwthecommute.com/512/ Ask Me a Great Speaking Question - https://screwthecommute.com/513/ Pinterest for Intermediates - https://screwthecommute.com/514/ Ask Me a Podcast Question Part 1 - https://screwthecommute.com/515 Ask Me a Podcast Question Part 2 - https://screwthecommute.com/516/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

We're going to do an Ask Me a Product Production Question episode. Last one was Ask Me a Video Question. So we're going to be doing a lot of these and I'll be doing more product production website questions, all kinds of stuff in the future. Screw The Commute Podcast Show Notes Episode 510 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 00:23 Tom's introduction to Ask Me a Product Production Question 09:08 Methods to write a book 14:02 How things change when it's a printed book 21:31 How to make an online course 26:18 Audio products 34:00 Sponsor message 35:15 Video products Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Disabilities Page - https://imtcva.org/disabilities/ Ebook Mastermind - https://screwthecommute.com/ebookmastermind/ Ebook Showcase - https://screwthecommute.com/ebookshowcase/ VIP Video Weekend - https://screwthecommute.com/videoweekend/ Dan Poynter's Self-Publishing Manual - https://www.amazon.com/Dan-Poynters-Self-Publishing-Manual-Write/dp/1568601425 John Kremer's book - https://www.amazon.com/1001-Ways-Market-Your-Books-ebook/dp/B00QVOGGCK Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes Ask Me a Video Question - https://screwthecommute.com/509/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

John Kremer is a Paralympic Sitting Volleyball player. John was born in Middletown, Ohio, and currently lives in Buford, Georgia, with his wife and kids?  He served nine years in the US Navy as an explosive ordinance disposal technician, first class. In 2010, he lost both of his legs below the knee when he stepped on a land mine. He's competed at the Warrior Games in 2013 and 2014, along with the 2014 Invictus Games, helping the US sitting Volleyball team to a silver medal. He competed in the Rio Paralympics and won a silver medal at the 2019 Parapan-American games. Sports Saved My Life is produced by Angel City SportsClayton Frech is the Executive ProducerDave Pantano is the Producer and EditorMackenzie Soldan is in charge of MarketingTony Memmel wrote and performed the theme songAbout Angel City SportsAngel City Sports provides free, year-round adaptive sport clinics, equipment, and competitive opportunities for kids, adults, and veterans with physical disabilities or visual impairments. Angel City Sports' flagship event, the annual Angel City Games presented by The Hartford, debuted in 2015 and is now the largest multi-sport Paralympic competition in the U.S. for kids, adults, and veterans. Participants include, but are not limited to, individuals with limb differences and amputation, spinal cord injury, quadriplegia, spina bifida, cerebral palsy, multiple sclerosis, blindness or visual impairment, traumatic brain injury, stroke, muscular dystrophy, and dwarfism or short stature. Ultimately, Angel City Sports is working to create a community and sense of belonging for people with physical disabilities, supporting them to reach their full potential and unlock their dreams through its programming in sport, the arts, health and wellness, higher education, career opportunities, and personal development. To learn more, please visit http://www.angelcitysports.org and follow @angelcitysports on Facebook, Instagram, Twitter, Linked-in, and YouTube. 

Discover how they serve their community, market, and audience.

The following article is adapted from a wonderful newsletter shared recently by Steve O’Keefe, author of Set the Page on Fire: Secrets of Successful Writers. It outlines ten ways you can promote your books on Amazon—as well as ten ways you SHOULD promote your books on Amazon.1. Register, Claim, and Fix Your Amazon Author PageAmazon Author Central (https://author.amazon.com/claim/welcome) enables you to register as a book author and claim your books. You can add a blog feed (from your main author blog), videos, photos, a bio, and more. Steve wrote a detailed article for IBPA on how to claim and complete your author page here: https://www.ibpa-online.org/blogpost/1734581/309773/The-Amazon-Makeover-by-Steve-O-Keefe.An Amazon author page can act as your home page on the internet (if you like to use it for that purpose). From there you can promote yourself as an author, talk show guest, consultant, expert, speaker, and more.Steve O’Keefe’s Amazon author page: https://www.amazon.com/Steve-OKeefe/e/B001HD0BJ4John Kremer’s author page: https://www.amazon.com/John-Kremer/e/B001H6L2T42. Fix Your Amazon Book PagesYou can control the content on the pages for your books. Amazon provides six bins you can fill with content, including Editorial Reviews, Inside Flap Copy, Back Cover Copy, and About the Author. You can put anything you want into those bins, within reason, such as excerpts, reviews, special offers, rights information, tour schedule, etc.But don’t be annoying or too aggressive. And don’t link to any site outside of Amazon (Amazon does not like to send people outside of itself when people are reading about books to buy).3. Add a Media Kit to Your WebsiteA good media kit, the key to promoting your book to a variety of audiences, is foundational content for a book website. Your kit should contain a single-page printable summary with Contact Info, Book Summary, Author Summary, Book Cover, Author Photo, and META data such as dimensions, pages, ISBN, etc.Steve recommends an index to Best Lines, Power Paragraphs, and Best Excerpts, along with Keynames, Keyplaces, and Keywords. You should also include and update Author Endorsements and Book Endorsements. And, of course, you can add all that onto your Amazon Book and Author pages.Check out this wonderfully complete media kit for Words Whispered in Water: https://docs.google.com/document/d/1fgJI0dZvI09JBmJGMsEuSPT2Y8SRVILhHM0OQVeHNR4.4. Review Books on AmazonReview books in your field, books you like, books you’ve just read, books Amazon associates with your book (both in the Amazon ads as well as on your book pages), and books by authors Amazon associates with you. When you do a review, always link your name to your Amazon Author Page and your book title to your Amazon Book Page.You don’t have to write long reviews, but you should show that you read the book (or at least scanned it). A one-sentence review can often get more attention and be more effective. Most important, make sure your review enhances your credibility as well as the credibility for your book.Besides reviewing books on Amazon, you can also post your book reviews to GoodReads, Facebook, Twitter, your website, and more. Again, with links to your Amazon Author Page and Amazon Book Page.Note: If you start doing effective book reviews that help sell books, you can ask for free review copies from the publicity department of book publishers.Here is Steve’s book review page on Amazon: https://www.amazon.com/gp/profile/amzn1.account.AFAEINMZMSHSFDABB5CJDQ5NR3OQ.5. Link to Your ReviewsLink to your book reviews on Amazon. Link from Twitter, from Facebook, from Pinterest, from your website, from LinkedIn, etc. Note: Your book reviews on Amazon have a unique URL which you can post to social media or include in your email newsletter, such as Steve’s review of New Orleans: A Literary History: https://www.amazon.com/gp/customer-reviews/R24YF8OE73FXZ9.When your review gets traffic, Amazon notices and elevates the visibility of your review. This creates a positive feedback loop between your reviews and your social media that brings you to the attention of the media, talkshow producers, literary agents, publishers, and rights buyers. — Steve O’Keefe6. Create and Maintain a BlogYou can add an RSS feed from your blog to your Amazon Author Page. You can get a free blog from WordPress.com, Blogger.com, Medium.com, or Substack.com.A blog allows you to push your content to your Amazon Author Page. And with the bonus of featuring links to outside sites on your blog posts within Amazon. You can also get videos onto your Amazon Author Page using this blog backdoor. You don’t have to keep blogging if you don’t want to. However, it’s a great place to post all the book reviews you write and receive.You can follow John’s BookMarketingBestsellers blog on his Amazon Author Page at: https://www.amazon.com/John-Kremer/e/B001H6L2T4.7. Comment on Amazon Book ReviewsYour comments on Amazon book reviews can contain a link to your Amazon Author Page as well as links to one of your Book Pages (or the books of other authors).As you review books on Amazon, you’ll come across other people’s reviews that might be worth commenting on (because their reviews are insightful, because of the traffic they get, or because of the topic itself). All you have to do is write a few words of encouragement and link to your Amazon Author Page.Note: Your comments on reviews are excellent ways to introduce yourself to other authors, editors, and agents.8. Comment on News StoriesAs you peruse news stories on various websites, blogs, or podcasts, you should comment on relevant news stories. As a book author, you are an authority on the subjects you write about. So use your expertise to comment on the news stories where you can add unique perspective, added ideas, or useful tips. Most sites will welcome your authority.Note: When you comment, use a signature that includes the title of your book and a link to your media kit.Steve offers a campaign that turns the drudgery of commenting into something more entertaining and productive (sort of like a treasure hunt). Contact him if you want help with your commenting campaign. Email: steve.okeefe@orobora.com. Phone: 540-324-7023.9. Connect with One Reporter Every WeekReach out at least once a week to a reporter, journalist, editor, producer, or host. Connect with them via a short email offering a free review copy of your book or a reason to interview you. Also connect with them via comments on their social media posts, etc.Keep an email message under 100 words. Don’t include any links or attachments—or your email could end up in their spam folder never to be seen again.If you need help pitching, see Chapter 7 of Steve’s book, Set the Page on Fire: Secrets of Successful Writers, which contains detailed instructions for creating effective short pitches for books and authors. You can also hire Steve to pitch for you; he does that for a few authors every week. See his contact info in Point 8 above.Plus Tip: Check out Help A Reporter Out (HARO) for reporters and others looking for experts: https://www.helpareporter.com.10. Create a Database of ConnectionsMost authors fail to record all the connections they make every week. You should build a database of your own contacts (either as an Access or Excel data file or simply as a Word document. Use what works best for you.Personally, I use Microsoft Access for most of the data files I create, but I’ve also used Excel on occasion to develop media lists and key contact data files.Every week, you should transfer the names of any new contacts from Facebook, Instagram, LinkedIn, Twitter, Pinterest, Email, etc. to your own database. Then you can look them up, fill out their profiles, send a thank you note, invite them to subscribe, share a special offer, etc. Keeping your own list protects you from being cut off from your contacts or charged to communicate with your own fans by these social networks. A well-maintained mailing list can be a valuable asset worth up to $25 per contact when a business is sold!One final note: A great book cover is the most effective piece of content on Amazon for selling your book. This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Listen in as Mike Capuzzi of Bite Sized Books and the Main Street Author Podcast interviews John Kremer on how to sell more books. Lots of great tips are shared in this half-hour interview. You’ll be glad you listened in. Listen in as Mike Capuzzi of Bite Sized Books and the Main Street Author Podcast […]

On this episode of the Main Street Author Podcast, I interview book marketing expert and the author of 35 books, John Kremer.John has written what I consider the bible of book marketing, 1001 Ways to Market Your Books. Coming in at over 700 pages, John's book is comprehensive resource for all things book marketing. Over the past 34 years, John has helped thousands of authors, both major celebrities and those just starting out, to sell more books! Learn more about John by visiting BookMarketingBestsellers.com.

When writing Substack posts, podcasts, newsletter articles, blog posts, social media posts, reports, books, etc., don’t be afraid to write. Don’t let writer’s block or writer’s fear get in your way of being creative and sharing great content.Don’t be afraid to start something even though you might not succeed and will abandon your plan.Don’t be afraid to fail. In fact, you can think you might fail or even will fail but be ready to try a new idea anyway. You might learn something new and might even succeed.Don’t be afraid of the opinions or discouragement of others. You don’t even need to tell anyone your plans because others might disapprove and you might never even start.Don’t be afraid to succeed. Success is strangely enough one thing that many are afraid of.Don’t be afraid to imagine. That’s probably one of the best ways new ideas start.Don’t be afraid others are better than you. It doesn’t matter. Don’t compare yourself to others.Don’t be afraid others might judge you, laugh at you, be jealous, ridicule, whatever. It really doesn’t matter.Don’t be afraid of a failure. Nobody needs to know. You can even laugh at your funny experience to yourself or even to others.Don’t be afraid you won’t be a huge success. You don’t owe others anything.Don’t be afraid to be afraid. Stage fright makes a better performance. Embrace your secret stage fright as a source of power.Don’t be afraid of fear. It’s one of the underused tools that might block your great ideas. Welcome the fear as a necessary step to succeed.Don’t be afraid to write down all the reasons you are afraid. They are just thoughts and might never materialize. Or you’ll find ways to overcome each reason and feel empowered by each victory.If success is sure, everyone would do whatever others might fear.Make fear your friend to use and succeed. It might lead you to other unknown roads.Fear is just your thoughts of the unknown and your active imagination. It might at times warn you of dangers by intuition, but it might be an exciting, imaginary obstacle to overcome and prove to be just a thought.Don’t adopt fears of others. Let them keep theirs and work at your fears.Your success after fear is that much sweeter. You own your success and owe it to your fear and courage to grow and try.Don’t be afraid of fear. It shows how strong and logical you are to find solutions.Even if you fail, there are other fears to welcome and tackle to make them worthy of your efforts to succeed.Seek fears and eliminate each one to find the core truth and power to get started.This post is courtesy of my friend Leila Peltosaari, author of Sell Your Words. Find out more about her book here: https://www.sellyourwords.com. It’s a wonderful book on how to write, self-publish, and market nonfiction books.John Kremer’s main website is BookMarketingBestsellers.com.Connect with him via these social networks:Facebook — Flipboard — LinkedIn — Pinterest — Twitter — YouTube This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Here is Part I of my live Book Marketing Q&A session via Facebook Live on Wednesday, December 14, 2016. I cover some very key points while answering questions and talking about my new 1001 Ways to Market Your Books Master Class with Daniel Hall and John Kremer. Book Marketing Q&A session covers key book marketing […] This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Mary King  IRS Problem Solving Attorney and co- author of the book Protect and Defend. Mary's career as an attorney began in 1993 after graduating from Stetson University College of Law.   Her career in law has primarily focused in IRS problem solving as well as mortgage foreclosure defense.    Deb Cheslow  America's Achievement Expert. She is an award winning #1 international best-selling author, speaker, corporate trainer, consultant and facilitator who has spent her entire life defying the odds to achieve goals that should not have been possible.   Matt Cohen attorney over 30 years of experience representing families of children with disabilities in disputes with public schools, as well as dealing with problems of children and adults with disabilities in obtaining appropriate accommodations and services.Author of "A Guide to Special Education Advocacy:  What Parents, Advocates and Clinicians Need to Know."      John Kremer author of 1001 Ways to Market Your Books, is an expert on book publishing and marketing. Besides being the owner of a publishing company Open Horizons, he is the editor of the Book Marketing Tip of the Week newsletter    

Francis Jackson attorney who specializes in disability law for those seeking veterans disability benefits and social security disability benefits.  A founding partner of Jackson & MacNichol. He has also been quoted in USA Today and is listed in Cambridge Who's Who. He was honored by the National Academy of Best Selling Authors with a "Quilly" award for his contribution as a joint author to the Amazon best selling book, "Protect and Defend"   Alex Weyand San Francisco Lawyer, Founder of WEYAND LAW FIRM, a litigation boutique handling Real Estate and Technology Litigation.He is an “AV” Peer Rated by Martindale-Hubbell, Peer Rated “Super Lawyer” by Thomson Reuters,  Co-authored two chapters of an award winning real estate litigation guide. His firm presents a strong team committed to delivering outstanding client services and successful results.    John Kremer author of 1001 Ways to Market Your Books, is an expert on book publishing and marketing. Besides being the owner of a publishing company, he is the editor of the Book Marketing Tip of the Week newsletter.  Donna Marie Thompson  two-time best-selling author who has spent most of her career in international management consulting. She was a Director at PricewaterhouseCooper's Consulting, and has worked at Booz Allen, as well as local consulting firms. This wide range of experience in businesses of all sizes qualifies her to guide you to discover hidden profits in your business.