Podcasts about salesbacker

Ahojte, ešte pred tým ako sa pustíme do podcastu mám zopár noviniek: Začal som poskytovať mentoring pre začínajúcich Amazon predajcov alebo tích, ktorí rozmýšlajú čo robiť ďalej po škole a či sa oplatí podnikať online. Pomáham tiež nastaviť celkovú stratégiu podnikania online. Taktiež je tu nová možnosť ako získať moje mentorovanie ZADARMO - konkretne 10 hodín ZADARMO. Kto má záujem - napíšte mi správu. Aby ste mali predstavu o tom ako fungujú feedbacky a recenzie na Amazone musíme si najskôr vysvetliť rozdiel medzi feedbackom a reviews: Feedback (Fídbek): hodnotenie sellera resp. jeho obchodu na Amazone. Feedback môže dať iba zákazník, ktorý už u predajcu nakúpil. Hodnotenie slovne + hviezdičky. feedback musí byť buď o sellerovi a jeho službách, ktoré ponúka. o doprave produktu - pri FBA za dopravu zodpovedá Amazon (povieme si neskôr) Kde sa zobrazuje feedback? Feedback je dôležitý hlavne pri predajcoch, ktorí predávajú v tzv. BuyBoxe - delia sa o jeden listing s ostatnými predajcami. Potom sa ešte zobrazuje keď si nakupujúci otvorí profil daného sellera - tam potom hlavne záleží na tom, aby tam nebolo mega zlé hodnotenie. Aby to nakupujúceho neodradilo. Naše skúsenosti s vymazaním… Review (Recenzia): sú zrejme tým najcennejším aktívom na Amazone. hlavne pre FBA sellerov zobrazujú sa iba na listingu - priamo na produkte. Tým pádom ich vidí najviac ľudí, ktorí sa zaujímajú o daný produkt. častokrát sú “mostom k predaju”. Zákazníci sa podľa nich rozhodujú ktorý produkt kúpiť a ktorý nie.   Postup ako získavať feedbacky a reviews:   Mať 100% produkt   Mať dokonalý produkt sa vždy vyplatí. Vždy! Pre mňa je to taký základ mať dokonalý produkt. Odrazová plocha… S produktom, kde si podcenil kvalitu dodávateľa alebo použitých materiálov sa môžeš rozlúčiť s návalom 5 hviezdičkových recenzií. ak máš šťastie tak nechá tvoj zákazník iba negatívny feedback o produkte - a ten sa dá vymazať. ak máš smolu tak ti dá rovno na šupu negativnu recenziu - a tá sa vymazáva ťažko a aj keď máš pravdu a uvedieš relevantné argumenty - nemusia takúto recenziu vymazať. Takže podtrženo, sečteno - mať 100% produkt sa oplatí!   Poskytovať špičkový zákaznícky service   v prípade akéhokoľvek problému okamžite odpisovať zákazníkom. A nie iba odpisovať ale aj vyriešiť ich problém! Prázdne reči nikomu nepomôžu. Ak sa máš naťahovať s niekým týždeň tak je jednoduchšie mu proste poskytnúť refund a ísť ďalej. Často krát je potom z toho ešte aj pozitívny feedback. mať dobre nastavené return and refund policies. Jasne určené pravidlá kedy, kde ako čo za koľko. Hlavne pri returnoch. Ak má return hladký priebeh tak je to OK. Ak nie, zlá recenzia je na svete. Spomeniem náš príklad kedy zákazník bol napajedený kvôli 4 GBP poplatku za return.   Byť proaktívny pri otázkach o produkte   Pod produktom sa často zákazníci pýtajú na funkcie produktu alebo ako ho majú použiť - to je priestor pre vaše odpovede. Je pravdepodobné, že zákazník potom napíše pozitívnu reviews alebo feedback.   Follow Up   Táto časť je podľa mňa úplne najdôležitejšia na celom získavaní recenzií. Poďme si to spočítať: Ak sa tvoj produkt predáva napr. 10ks každý deň a ak máš nastavený follow up správne - každý tvoj zákazník dostane email. Dokonca ja odporúča 2-3 emaily pre každého zákazníka. To znamená, že za taký bežný mesiac pošleš 10ks denne x 30 dní x 3 emaily = približne 900 mailov svojim zákazníkom. To znamená, že máš 900 šancí dostať pozitívny feedback. Ako pošleš takéto množstvo emailov? Úplne jednoducho - pomocou softwaru. Na trhu je niekoľko skvelých programov pre automatizáciu emailov. Treba sa dať pozor na ktorom trhu Amazonu chcete predávať alebo predávate a podľa toho si zvoliť program. Pre EÚ trhy je vynikajúci FeedbackGenius. Pre Amazon USA je najlepšia voľba JumpSend alebo SalesBacker. Ideálne je nastaviť 3 emaily - prvý iba skontrolovať, či tovar prišiel k zákazníkovi načas a uistiť sa či je všetko v poriadku. Príp. ak máš nejaký ebook - priložiť ho do mailu ako darček pre zákazníka v druhom maily si si mal alebo mala vypýtať recenziu. Kto si nevypýta nemá že? Nie drzo ale opatrne si vypýtať “názor” na produkt. Plus pridať link, kde sa môžu extrémne ľahko dostať do formulára na recenziu. v treťom maily opäť pošleme ebook - v prípade, že zákazník zmeškal príležitosť - dávame mu ju znovu. A znovu pripomíname možnosť odovzdania recenzie. ešte chcem pripomenúť, že tento postup je vypracovaný mnou a Silviou a nehovorím, že je ten najsprávnejší - dokáže nám však vyprodukovať v krátkom čase slušný počet recenzií. Tiež nie je nikde napísané, že tieto maily nemôžete zmeniť podľa seba - môžete! o followupe by som mal nahrať osobitnú epizodu podcastu. A viete čo? Ja to aj urobím - je to veľmi dôležitá téma a chcem aby ste aj vy vedeli ako nato :) Ešte pripomína Vložiť niečo navyše do balenia produktu     Nemusí to byť zrovna niečo veľké navyše. Niekedy stačí iba “insert card” alebo nálepka, na ktorej bude odkaz na web (nebezpečné - proti pravidlám Amazonu). Ak máš možnosť vytvoriť web, kde sa budú zbierať emaily zákazníkov a zároveň im dať niečo zadarmo resp. na oplátku za email - skvelá príležitosť ako zákazníka potešiť a zároveň získať jeho email - o tom sa budeme baviť v ďalších epizódach. Typický príklad my - vytvoril som web pre náš produkt - je tam aj produkt samotný s preklikom na Amazon listing ale sú tam aj ďalšie bonusy pre našich zákazníkov. Napr. Ebook o téme nášho produktu. Napr. 7 dňový tréning, ktorý dáme taktiež zadarmo k nákupu a zoznam môže ísť ďalej a ďalej. Obal produktu súčasťou obalu môže byť požiadavka na zanechanie kladnej recenzie v súlade s TOS pravidlami náš príklad - vytvorili sme 7 dňový emailový kurz so skvelými tipmi pre našich zákazníkov. Výmenou za email samozrejme. Netreba sa báť si vypýtať email - že budeš otravný alebo niečo podobné - ak nebudú chcieť odhlásia sa. Okrem toho do mailu im budeš posielať zľavy výhody a ďalšie useful hodnotné veci, takže prečo nie? Externé zdroje Niečo ako westránka značky. Iné platformy atď. Z databázy iných ľudí - spojiť sa s niekým od influencerov atď.   Verím, že ste si podcast užili tak ako ja a želám Vám mnoho úspechov. Pekný deň

Have you heard that Amazon has made some changes with feedback and reviews? How will it impact your business? Are you prepared to adapt to the new changes? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his friend and guest, Chris Guthrie. In his conversation with Scott, Chris explains how this new Amazon change will impact sellers like you, why you should check out Salesbacker, the value of learning from customer feedback, and so much more. Don’t miss a minute of this informative and engaging episode! Amazon’s new email policy. What exactly is happening with Amazon’s recent change regarding follow up emails and reviews? Amazon came out saying that sellers are allowed to send one email per order to request a customer review. What you need to know about this is, if you have automated emails that follow up with your buyers, you need to make sure that no more than one of those emails is requesting a review. It doesn’t say that you are limited to just one email per order, just one email regarding a review per order. To get the full break down on this new change and how you can adjust your approach accordingly, make sure to listen to this episode of The Amazing Seller! Why you should check out, Salesbacker. Let’s face it, as your ecommerce business continues to grow, manually following up with your customers is going to increase from a small chore to a part-time job! What if there was a way to automate your follow up process so you could free up your time to focus on other areas of your business? That’s where Chris Gutherie and his team at Salesbacker come in! Salesbacker is designed to help ecommerce sellers get more product reviews and seller feedback ratings. To hear exactly how you can benefit from using a service like Salesbacker, listen to this episode of The Amazing Seller featuring Salesbacker co-founder, Chris Guthrie! Learn from customer feedback! When was the last time you took a customer’s feedback to heart? It can be a challenging thing to do! If you take a look at some of the most successful business leaders in the last twenty-five years, you’ll find that most of them relished the opportunity to learn from critical feedback. What will your approach be, will you embrace the critique or will you ignore it? Don’t fall for the easy way out! Press into the feedback you receive and use it as fuel to make a better product and win more loyal customers! Listen to this episode of The Amazing Seller as Scott expands on this important topic and much more! Lead with high-quality customer service. Think back to the last time you were impressed as a customer, either by the product or by the service that was provided. How did that experience make you feel a consumer? What can you do as a seller to elicit that response from your customers? On this episode of The Amazing Seller, you’ll hear from Scott as he breaks down why customer service is an important component of a thriving and growing brand. You don’t want to neglect or take this aspect of business ownership for granted! Learn from Scott’s perspective and find out what to do and what not to do when it comes to taking care of your customers! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [0:40] Scott welcomes his guest, Chris Guthrie. [2:30] Chris talks about a recent update to Amazon’s TOS regarding emailing customers. [10:00] Why you should check out Salesbacker. [12:15] The value of learning from buyer feedback. [15:00] How to create the best follow up method. [17:30] Why it’s important to customize follow up emails. [21:30] Embrace the change, don’t be afraid of it! [24:30] Closing thoughts from Scott. RESOURCES MENTIONED IN THIS EPISODE www.theamazingseller.com/salesbacker

Chris Guthrie teaches entrepreneurs how to start or grow their internet businesses depending on which stage of the journey they’re in. He got started with Amazon FBA which he quickly dominated. Since his success in selling on Amazon, he quickly discovered the pain points of other sellers and created Salesbacker to address those pain points. Quotes To Remember: “A lot of times, you just have to look at the market.” “If you are ever doing on the software side, you really try to offer something as minimal as you can.” “If you could find a way to offer a free version, then you should.” “You just got to decide whether it’s not worth it to you - the hard work.”   What You’ll Learn: Turnaround time of WordPress Plug-in vs. SAS Company How to efficiently maintain a software Making profits out of a software How to price a software   Key Links From The Show: Chris’ Site Chris’ YouTube EasyAzon Salesbacker Aweber ConvertKit Samcart ClickFunnels   Recommended Books: Purple Cow by Seth Godin The Dip by Seth Godin The 4-Hour Workweek by Timothy Ferriss   Support Breakthrough Success On Patreon Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience. I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success. You can support Breakthrough Success by going here.

In this episode, Chris talks about some of the products people are selling on Amazon and why did he build Salesbacker and how can Salesbacker help Amazon sellers

Have you ever wanted to get the real scoop on which tools will help you succeed the most as you build your ecommerce business? How do you pick which ones to buy and when? On this episode of The Amazing Seller, you’ll hear from Scott as he breaks down which tools are the most helpful for the early stages of your brand building process. Don’t get duped by the hype and excitement of every tool that comes out on the marketplace. Take the hard-won wisdom that Scott has collected over the years and learn from his perspective. Don’t miss a minute of this helpful episode! Why should you use ecommerce tools? As you grow into your role as a business leader, you are going to have to make tough decisions like when to hire staff or virtual assistants. Before you even get to that step, you should really consider utilizing the wide range of ecommerce tools that are available in the marketplace today. Why should you use ecommerce tools to help you build your business? Simply put, an automated and streamlined system will save you time and money in the long run. To hear Scott’s take on why successful ecommerce business leaders use tools, make sure to listen to this episode of The Amazing Seller! What is Give Away Boost? You’ve heard Scott talk about building a launch list but did you know that there is a tool that he’s developed with his friend, Chris Guthrie that will help sellers like you get your list started? The tool is called Give Away Boost and it was built from the ground up specifically for ecommerce sellers. Scott has put this tool into action with his new brand which has been able to put together a list of about 20,000. Find out how you can get similar results using this plugin tool as Scott expands on this and more helpful tools on this episode of The Amazing Seller! Why you should use Convert Kit. One of the biggest questions out there when it comes to utilizing a launch list is what to do once you’ve built the list. The last thing you want is to stress out about when to send out your content and how to remind your followers of the great deals and contests that your brand is pushing. The ecommerce tool, Convert Kit will help you as you navigate the next step of pushing content to your assembled email list. Scott is confident that Convert Kit will help you push content and emails to your email list better than most of the other options in the marketplace today. Hear more about Convert Kit and other helpful ecommerce tools from Scott on this episode of The Amazing Seller! How Fetcher can help you make sense of all your accounting needs. Let’s face it, most business leaders aren’t equipped to handle all the accounting attention and details that are needed for a business to run smoothly. Most leaders suffer through the ins and outs of accounting for way too long and end up driving themselves crazy. If you can’t afford an employee to take care of the accounting piece for you, consider using an easy to understand accounting tool like Fetcher. Learn about all the cool aspects and advantages that Fetcher brings to the table on this episode of The Amazing Seller! Don’t miss this informative episode! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [5:00] Why should you use ecommerce tools? [10:00] How Scope can help sellers like you. [12:30] What is “Give Away Boost?” [16:00] Scott talks about how you can use the tool, Convert Kit. [18:00] What is the benefit of using Salesbacker? [21:00] How the tool, Fetcher can help your business. [26:00] What is Ignite and how can it help? [31:00] More tools and tips to help you succeed. [34:00] How split testing is made easier with Splitly. [37:00] What is Clickfunnels and how can it help you? RESOURCES MENTIONED IN THIS EPISODE www.theamazingseller.com/resources www.theamazingseller.com/js www.theamazingseller.com/start www.theamazingseller.com/scope www.theamazingseller.com/boost www.theamazingseller.com/buildlist www.theamazingseller.com/email www.theamazingseller.com/followup www.theamazingseller.com/fetcher www.theamazingseller.com/ignite www.theamazingseller.com/ppc www.theamazingseller.com/splitly Salesbacker www.cpaonfire.com www.taxjar.com Mail Chimp Convert Kit Merchant Words ClickFunnels

Jennifer Dunn is our guest today. Jennifer works at TaxJar, a company that helps you track and automate the process of filing sales tax payments for your physical products. There's an important deadline coming up about sales tax and you'll want to hear this conversation before the deadline passes. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Kevin Weeks is the guest today. Kevin works at Payability, a company that allows you to get next day payments from your Amazon Seller Central account. Kevin speaks to us about how to improve margins, improve relationships with your suppliers, get funding for your business and more. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

When you’ve got an established product on Amazon and your sales and search ranking suddenly go down, what happened? On this hot seat episode, Scott and Chris are chatting about a hot seat product where both those rankings have dropped 20% since last year. That’s a significant loss of revenue and the seller wants to fix the problem! You can’t blame him - and Scott and Chris have some great insights into why it’s happening and how the problem could be addressed. It’s all on this episode. If Amazon asks you to be THEIR vendor, should you jump at the chance? The hot seat participant in today’s episode of the podcast has an established wholesale brand that he’s been selling on Amazon and fulfilling himself (through his company). Amazon has seen his success and has approached him about being a vendor for them - meaning he’d sell directly to Amazon and they would purchase at a wholesale rate. There are all kinds of pluses to doing that, but there are also some cons you want to be aware of. The guys go over the pros and cons in depth on this episode. When your private label sales drop by 20% - what’s the problem and how do you fix it? Anytime a product that has been successfully selling drops in sales by 20%, you should be concerned. That’s what happened to this episode’s “hot seat” participant and he’s asking Scott and Chris to help him figure out what changed. You’ll hear the guys talk about all kinds of possibilities and pinpoint one thing in particular that is the most likely culprit. It’s a great episode that addresses a number of things so be sure you make the time to listen. Is being eligible for Amazon Prime an important part of getting sales? There’s no question that private label sellers who connect with the Amazon Prime feature by fulfilling through Amazon are at a HUGE advantage. Not only does it appear more professional, but anyone who has Amazon Prime can order your products and receive them with free shipping and free returns if they have issues with the product. That means there is a lot more motivation for them to choose your product over another. Find out how this seller is making the decision about getting listed with FBA, on this episode. How do you test keywords to see what is best for your products? If you are trying to optimize your product listing for the best keywords (and you should) then you’ll want to systematically test all the possible keywords for your product to ensure that you’re using the actual keywords and phrases buyers are using to find products like yours. How do you do that? You have to use the Amazon PPC (pay per click) promotions to drill down into what buyers are actually using to find your products. That’s the only way, and it does cost some money, but if you do it right it will yield great results. How do you do it right? Scott and Chris cover that on this episode. OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:42] The situation that’s on the hot seat today! [5:20] Pros and Cons of Amazon approaching you to be THEIR vendor. [10:50] Sales have dropped 20% and search rank has dropped. Not sure what happened. [13:20] The advantage of fulfilling via Amazon Prime - and how it impacts rankings. [17:51] How can keywords be improved on this product - and can we use sponsored ads to help? [28:30] The power of having a seasoned seller account - and getting it via seller feedback. [34:36] Final summary of action points for this seller. RESOURCES MENTIONED IN THIS EPISODE www.TheAmazingSeller.com/119 SalesBacker

Kiri Masters is the guest today. She is the founder and CEO of Bobsled Marketing an agency focused on the Amazon platform. She works with clients that do at least $2 million a year or more annually outside of Amazon. On this episode she dives into a lot of the key elements that Amazon sellers should focus on that she's seen have fantastic results with her clients. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Casey is the guest today and currently doing $30,000 per month. He also has two new products launching in November and expects to increase his sales heading into 2017 even further. In this episode Casey also talks about what he's doing to implement some unique off Amazon strategies to grow his brand website. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Jake is the guest today and in this episode he talks about how he's implemented some unique product selection tips into the products that he's selling and additionally how he approaches the development of his products to be sure that he's creating something that his target audience will love. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

On today's episode we've brought back Scott Voelker, our guest from episode 5 which aired back in December 2015. Scott shared his story of selling on Amazon when he was first on the show but today we're talking about off Amazon strategies. Scott believes Amazon is still the best sales channel to launch on but that eventually you need to expand to other areas as well and that's the focus of today's episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Stefan is the guest today and in this episode he talks about what he's done to replace himself in his ecommerce business from all of the day to day operations. Stefan is now focused entirely on the strategy of the ecommerce company along with the rest of his online businesses while his replacement handles the growth of his ecommerce company. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

On today's episode we've brought back Brad, our guest from episode 4. Brad previously shared some of the unique strategies he was implementing to market his product offline by attending festivals and getting great face to face customer feedback. Over a year has passed since we last spoke and in today's episode Brad talks about moving his production from China to the US, bringing on more partners in his business to help with capital and spread the workload around. Brad is also launching a Kickstarter campaign to help drive his production move to the US. We cover all that and more on today's episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Chris Thomas is back on our show to talk about how his business is doing after he was first on the Sellercast show back on episode 2 nearly a year ago. Chris tried entering the travel vertical but after trying a couple products he decided to focus his efforts on new product development within his primary vertical to grow his business instead. Listen in to hear more about what Chris has been doing. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

On today's episode we've brought back Spencer Haws, our guest from episode 13 which aired back in December 2015. When Spencer was first on the show he shared how he was getting traffic to his ecommerce brand website and how his sales were doing on Amazon. Today roughly 10 months later we get an update from Spencer on his sales data but he also shares how he's now getting over 1,400 unique visitors a day to his ecommerce brand website. Spencer shared several tips on how to get traffic to your own brand website and also shared a unique method that he's making extra money from his brand website from. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

On today's episode we bring back Jake, our guest from episode 8 which aired back in October 2015. When Jake was first on the show he shared the strategies he used to generate sales of over $50,000 in his very first month selling on Amazon. Today nearly one year later Jake shares what his numbers look like today, what he's been doing to grow the business and the moves he's making to create even more unique products that he plans to patent. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Trent is the guest today and with a previous exit from a business under his belt, Trent shares some of the risks he sees in private labeling and why he's personally shifting towards wholesaling products now. It's great to hear dissenting opinions on the show where we've predominantly featured private label sellers in the past so whether you private label, wholesale or do something else it's nice to hear from a diverse set of guests. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Steve is the guest today and with roughly 20 years of experience he has been selling online since 1996. Today Steve runs Kyasi.com and another business in the home improvement space where they do 30 to 50 containers a month in product volume! (Each container is either 20 ft or 40 ft.) All together Steve has generated millions upon millions of dollars in product sales in ecommerce and he has a lot of really valuable actionable advice for you in today's episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

One of the most important parts of running a successful Amazon private label business is making sure you are establishing your brand and products as high quality and reputable. A HUGE part of doing that is getting honest reviews from your customers. If you don’t know how to effectively get those reviews you’re going to have a very hard time building a successful sales channel. On this episode, Scott and his friend Chris Guthrie are here to walk you through the ins and outs of reviews - what makes a good one, why you need them, and how to get them. Be sure you take the time to listen. It could increase your sales tremendously. Amazon is cracking down on reviews. Here’s how to keep your product reviews safe. There’s a lot of talk lately about Amazon’s attitude when it comes to product reviews - and it’s actually more than JUST talk. Amazon has adjusted its terms of service and is cracking down on reviews that it considers being fake or in some way manipulated. There’s only one way to ensure that your product reviews are safe from the Amazon crackdown and that’s to get real, legitimate reviews in the first place. This episode of the podcast is dedicated to making sure you understand the right and wrong ways to go about that - including some thoughts about the use of review groups, so be sure you listen. What makes a real review and what makes a fake review? You hear the terms “real” and “fake” applied to product reviews on Amazon all the time. But do you know what constitutes a real or fake review? On this episode of The Amazing Seller podcast, Scott has asked his buddy, Chris Guthrie to come on the show and unpack the details of what makes a good review and what contributes to the kind of reviews that Amazon has been removing from product pages. It’s their hope that using the information you hear on this episode you’ll be able to not only safeguard your product reviews from being removed but also get better quality reviews in the first place. Why you need to follow up with your customers via Amazon’s integrated email. You may not even have known but Amazon provides an email contact option within your seller account that you can use to directly contact your customers. Using that email tool is the best and most effective way to follow up with your customers once they’ve purchased your product - and part of that follow-up strategy can and should include a reminder to your customers to leave an honest review for your product. We all need reminders now and then, right? Your customers are the same way. Find out how you can use the email solution Amazon has provided on this episode - and learn how you can automate it so you don’t have to worry about it ever again! Keep seller feedback in mind - not just reviews. This episode of The Amazing Seller podcast is all about product reviews - OK, well not ALL about reviews - there’s a section right toward the end of the conversation where Scott and his buddy Chris Guthrie chat a bit about seller feedback and its role in making sure your account and products stay in Amazon’s good graces. Sometimes in the rush to get good reviews we forget about seller feedback, which can be a mistake. Be sure you hear this part of the conversation. It could keep your account from being banned for shut down temporarily. OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to the podcast! [0:30] A LIVE review workshop coming up that you can attend for free! [4:10] Review clubs: should you be using them? [5:58] Does Amazon respect reviews that come from product promotions? [7:37] The purpose and reason behind getting legitimate reviews (social proof). [11:25] Why follow up email to customers is crucial - and how to do it! [14:58] Gifts you can expect from the upcoming free webinar. [25:30] Things to be careful of when asking customers for reviews. [28:50] Chris’ advice to get your first initial batch of reviews. [34:25] How does seller feedback relate to reviews and why is it important? [41:14] The importance of looking at your business and sales from a long term perspective. RESOURCES MENTIONED ON THIS EPISODE: www.TheAmazingSeller.com/ReviewWorkshop www.TheAmazingSeller.com/77 www.SalesBacker.com www.TheAmazingSeller.com/245 - Episode with Karon Thackston

In late 2015 Toni Anderson went from $13,000 in sales during October to $50,000 in November and $100,000 in December. Toni discovered pretty quickly that the products she sells are very popular gift items and we spend part of the show covering that. Toni also spoke about what it's like building this business with a partner and what she's doing to grow this business while working on it part time. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Chris Guthrie got had his interest in online business peaked by a pop-up ad on video game. From there, he started a journey into learning how to really make money online. Lucky for Chris, he started creating income before he actually needed it, and by the time he needed it, he had been let go from his job. From there, Chris found it to be a better strategy to build software rather than to just affiliate mark. While affiliate marketing still remained a large tool in his tool box, he began focusing on software to make the lives of other marketers easy. With the advent of Amazon private labeling, Chris very quickly saw success selling on Amazon. It wasn't long before he saw the pain point of other sellers and created Salesbacker. Join us as we dig into his journey. Chris' Favorite Quote: “You can have anything in life you want, if you help enough other people get what they want.” — Zig Zigglar Chris' Favorite Books: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich Get Your Free Audio Book Links From Today's Show:www.upfuel.com www.sellercast.com www.salesbacker.com

Chris Guthrie got had his interest in online business peaked by a pop-up ad on video game. From there, he started a journey into learning how to really make money online. Lucky for Chris, he started creating income before he actually needed it, and by the time he needed it, he had been let go from his job. From there, Chris found it to be a better strategy to build software rather than to just affiliate mark. While affiliate marketing still remained a large tool in his tool box, he began focusing on software to make the lives of other marketers easy. With the advent of Amazon private labeling, Chris very quickly saw success selling on Amazon. It wasn't long before he saw the pain point of other sellers and created Salesbacker. Join us as we dig into his journey. Chris' Favorite Quote: “You can have anything in life you want, if you help enough other people get what they want.” — Zig Zigglar Chris' Favorite Books: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich Get Your Free Audio Book Links From Today's Show:www.upfuel.com www.sellercast.com www.salesbacker.com

Chris Guthrie got had his interest in online business peaked by a pop-up ad on video game. From there, he started a journey into learning how to really make money online. Lucky for Chris, he started creating income before he actually needed it, and by the time he needed it, he had been let go from his job. From there, Chris found it to be a better strategy to build software rather than to just affiliate mark. While affiliate marketing still remained a large tool in his tool box, he began focusing on software to make the lives of other marketers easy. With the advent of Amazon private labeling, Chris very quickly saw success selling on Amazon. It wasn’t long before he saw the pain point of other sellers and created Salesbacker. Join us as we dig into his journey. Chris’ Favorite Quote: “You can have anything in life you want, if you help enough other people get what they want.” — Zig Zigglar Chris’ Favorite Books: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich Get Your Free Audio Book Links From Today’s Show:www.upfuel.com www.sellercast.com www.salesbacker.com

In this show we speak with MaryKay Carr. She started selling on Amazon a few years ago sold her first ecommerce business to a friend and is now building a second ecommerce business with her son. She's focusing in on fewer products and working towards a goal of $100,000 per month in sales. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

In this show we speak with Christopher Stout who has decades of experience helping business owners with their taxes. Specifically in this episode we cover sales tax and how it relates to ecommerce business owners that sell on Amazon using FBA. This is a topic that most people steer clear of but we thought it'd be a great introduction to the conversation and you can decide what to do next with your business moving forward. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

In this show we speak with Garrett about how he hit $175,000 a month in sales in just 13 months. Garrett is only just getting started and in this episode you'll see what he's working toward in order to scale his business considerably faster. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Dave Kettner has been selling private label products since late 2013 and has done over $4.5 million dollars in revenue. Dave has been selling for so long we spent some time talking about what Dave is focusing on now to try and grow his business moving into the future because the strategies of the past are much different than they are today. Dave also shares some past problems that you should be aware of so that you can avoid those issues yourself. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Dan and Eric are on the podcast today and they're on track to sell over $6 million dollars worth of products in 2016. They did roughly $4 million in 2015. Dan and Eric are different than our past guests though because all of their sales come from wholesaling, but the way in which they wholesale their products is a lot different than what you might normally associate with wholesaling. We love having on guests with ecommerce businesses of all shapes and sizes and even if you're a private label seller on Amazon you should enjoy today's episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Michael is on the podcast today to share why he started selling on Amazon and how he uses it to match his lifestyle. Michael previously worked in property management with a team of 20 employees and 1,000 tenants and found selling on Amazon as a new way to build a business and enjoy more of life. Listen in to hear more about what Michael has done to start and grow his business and how he recently took 4 months off work where he barely opened his laptop. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Stephen from Tower Paddle Boards is on the podcast today to talk about the company he launched in 2010. Stephen was on the 2012 season of Shark Tank and received an investment from Marc Cuban. On this episode Stephen also shares about a dramatic shift he made in his business and for all of his employees when they switched to a 5 hour work day. Listen in to hear more about what Stephen's been able to do to scale his business. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Sam is on the show today and in this episode he shares how he hit $300k in sales in the first year of part time selling on Amazon. A full time job, busy family life and hobby farm occupy most of his time, but selling on Amazon is a true part time activity for Sam as he works towards scaling up his business. Listen in to hear more about Sam's strategies for growing his business.  You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Mike Jackness is back on the show today to finish up the second half of our two episode conversation. You should listen to the first part in episode 40 here before listening to this show. In this second part Mike shares how he selects products and you're going to want to pay attention to the ideas he shares. Mike also talks about another one of his brands ColorIt.com in this episode. All together Mike is selling over $200,000 per month with expectations to triple that by the end of the year. You're going to love the conclusion to this two part episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Mike Jackness is on the show today and because the conversation was so long it was split into two episodes. In this first part Mike shares how he bought and sold Treadmill.com along with the challenges of running a dropshipping ecommerce business. Mike moves on to discuss the purchase of IceWraps.com. You can listen to the second part here. All together Mike is selling over $200,000 per month with expectations to triple that by the end of the year. One of the best parts about this episode is that he is happy to share what he's selling and provides several outside the box strategies to be successful. You're going to love this episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Tony joins us on the show today and he has an interesting story to share. He tried not once, but twice to launch a private label product and both times he struggled for different reasons. On his third attempt he partnered up and bought an ecommerce business that was already selling on Amazon instead. Tony shares how he found this business, what he did to be on track to double the sales and more in this episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Justin Cooke is the co founder of Empire Flippers a marketplace for online businesses and today he covers the details of selling your ecommerce business. Justin also dives into some of the specifics surrounding some of the Amazon FBA businesses that they've sold. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

If you're looking for ways to drive more sales that don't rely on the Amazon platform, we've got a change of pace for you in this episode. Karen joins the show and she talks about how to take the products you're selling on Amazon and get them into physical retail stores. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.  

  It’s time to crank up the volume and get your own personal coaching for your Amazon FBA private label business. You’re going to hear real life questions from real life private label sellers who have hit a roadblock in their business. Scott Voelker is going to answer those questions from his own experience and from the things he’s learned helping Amazon sellers get their problems addressed. If you want to ask your own question, you can do that just like the listeners on this episode by going to www.TheAmazingSeller.com/ask - state your name, and ask your question! Once I start ordering my products, how do I get my logo and branding on the packaging? A listener today is about ready to order his first bulk shipment of products from a supplier. He’s curious how to go about putting branding of various kinds, UPC codes, and other identifying markings on his packaging. Does the supplier do that? Does he have to do it himself? On this episode Scott’s going to answer this question by walking through the variety of ways these issues can be addressed and the pros and cons to each one. Be sure you listen so you can know the options for packaging and branding on your products. My product lends itself to variations and individual listings. How do I choose which to do? There are many kinds of products that could possibly be listed as a “variation” of the original product. A great example is a garlic press that can come in different colors, or styles, or materials. They are all garlic presses, but have varying qualities that make them slightly different. When you have variations in a product you can list those variations on one product listing But even in that situation, it’s possible to list those products individually in their own listings. What are the benefits of each approach? Scott’s got the answer for you on this episode. A listener has a few negative reviews about his products. What should he do? No matter how good the quality of your products are, you’re eventually going to run into a situation where someone leaves a negative review. Maybe something broke during shipping, or there was a cosmetic issue with that individual product that was shipped to the customer. Is there a way that you can deal with negative reviews to mitigate their effect on your sales and brand? On this episode Scott fills you in on what he does when negative reviews come in and how he uses a software solution to make it happen. You can even get a discounted version of the software by using Scott’s affiliate link - available on this episode. Free Private Label workshop! Do you want in? If you’d like to know the 5 step process that Scott Voelker uses every time he introduces a new product to the Amazon marketplace, you’ll want to get in on his next free private label workshop. There’s nothing for sale, just a lot of great information to share to help you get your first private label product off the ground. Scott will walk you through those 5 steps and answer your questions live during the workshop, so head to the links on this show notes page and get yourself registered for the next private label workshop! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to the episode! [0:54] How you can submit one of your questions. [3:36] QUESTION ONE: When I first start working with a sourcing company, what happens next? How do my UPC codes get on the packaging? [10:21] QUESTION TWO: I’m trying to understand the pros and cons of using variations VS using individual listings for each. [17:03] QUESTION THREE: How do you deal with negative product reviews? RESOURCES MENTIONED www.TheAmazingSeller.com/ask www.TheAmazingSeller.com/live - get in on the next event! www.TheAmazingSeller.com/resources - find SalesBacker www.TheAmazingSeller.com/workshop - get in on the free workshop

Zach has been selling on Amazon for less than a year, but he's been building his business product by product all while working an incredibly demanding high pressure tech sales job. If you have a demanding job Zach covers the steps he's been using to grow his business on the side while continually reinvesting for growth. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.  

Norm has been selling on Amazon since 2011 and had been selling on his own ecommerce stores even longer than that so in this episode you'll get to hear from someone that has been selling physical products for over a decade. Norm had a lot of unique insights to share in this episode but one of the things that stuck out is why he started shifting his sourcing from China to the US. Listen to all that and more in today's episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.  

Jon has been selling on Amazon for one year and during that time he has build a 7 figure ecommerce business along with his business partner. The neat part about Jon's story is that he still works a full time day job. If you're looking for a bit of motivation this episode should do the trick.  Jon also shares how important it was for him to reinvest into his business to truly grow quickly. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Jacob has been selling on Amazon since 2014 and on today's episode he shares the steps he's taken to scale his business into the 7 figure range. He is currently selling on a variety of Amazon platforms. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Ty Roney is on the show today and here to share a very interesting perspective. In addition to being a private label seller himself, Ty Roney runs an agency focused on helping ecommerce business owners with the Amazon side of their business. At the time of recording Ty works with about 50 sellers on Amazon and does full service management for some clients and PPC focused management for others. Because Ty is working with so many sellers on Amazon he has a unique perspective on what you can do to help grow your business. Listen in and I'm sure you'll love this episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

We're switching things up today and instead of focusing primarily on selling on Amazon we're talking about product photography. Steve helps run a product photography business and in this episode he shares advice on how to make the most of your product photography (even if you take your own product photos). Listen in if you want advice on how to take better photos for your Amazon product listings. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Daniel is on the show today and the interesting part is that he's been selling on Amazon since 2012 first using retail arbitrage and then in 2013 shifting focus to private labeling. Because Daniel has been selling so long he has a unique perspective of what the business was like before and what it takes to succeed today. He also shares plenty of his mistakes along the way as well. You'll enjoy this episode especially if you want to get a sense of the direction that selling on Amazon is heading in the future. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Brian Burt is on the show today and in less than a year he is selling over 6 figures per month. We've had on several guests that have done very well in a relatively short period of time but Brian isn't going to stop at 6 figures per month, instead he said that he's shooting for 7 figures per month on Amazon before the end of 2016. On this episode we talk about the team Brian has built and the systems and checklists he uses to help grow his business. You'll enjoy this episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

David is on the show today and we talk about how he went from $0 to $100k+ per month on Amazon in well under a year. David also has ambitious plans to build a team and scale the business even further. If you want to hear about how to scale quickly you'll enjoy this episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Susan is on the show today and we cover a lot of interesting topics that we haven't gone in depth on the show before such as: Building websites to drive traffic to your Amazon listings, link building for websites and for Amazon listings, Google SEO, Amazon SEO and more. If you'd like to hear some unique ideas on how to drive more traffic to your listings you'll want to listen to the conversation from this episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Issac Kuhlman joins the show today in a special extended episode to talk about everything from product sourcing, building a team in the Philippines and how to scale an ecommerce business. Issac and his business partner Paul have sold over $20 million dollars worth of private label products on Amazon over the last several years. Issac also shares how at one time they were selling $300,000 per month on Amazon before getting shut down. The story of what happens after they were shut down and how they were able to get back onto Amazon is worth listening to this longer episode alone. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

In today's episode Kindra joins the show to talk about her goals for breaking free from her job to run her ecommerce business full time. At $10k per month in sales with just one product and two more on the way she's got a great start to reaching her goal. Kindra also has a great relationship with her supplier to the point where her supplier actually read her product reviews and made a suggestion to improve the product that she moved forward with. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

In today's episode Idan based in Israel joins us to share how he was able to build a 7 figure ecommerce business selling on Amazon.com when English is his second language. Idan has an interesting approach to the way he picks the products for his business and the relationships he builds with his suppliers as he shared in this episode. The amazing part about Idan's business is that he leverages the skills of others he's hired through UpWork to help with the aspects of his business that he isn't an expert on such as product listing creation. When English isn't your native language it doesn't have to be burden for you to get started selling on Amazon.com and as Idan shows it can in fact be a strength. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

This is the episode of the Amazing Seller podcast where you get to ask your own questions and Scott will respond! That’s what you’re going to hear on this episode… real Amazon sellers or potential private label sellers who are just like you, asking questions about the way forward into Amazon sales. Scott answers them honestly, from his experience and from what he’s learned relating to other successful Amazon sellers and running his own business. If you want to ask your own question, you can do that by going to www.TheAmazingSeller.com/ask I’ve only got $1,000 to get started with. How would you stretch that money as far as possible if you were beginning again? There are many ways you can get started with building your own business by selling on Amazon. Scott’s not so arrogant as to think that there’s only one answer to the question. But some of the things he recommends are these: retail arbitrage as a way in and a way to get started - and you can do it today! From there you could move toward finding lower priced products on Alibaba or Ali Express to head toward private label sales. In all of this there are a variety of things you can do to trim costs, so be sure you listen to this episode to get the full picture of what Scott advises. My products are running out of stock. What should I do to address this? It’s a great problem to have when your products are selling at such a rate that you’re running out of stock before you can get more products in from your supplier. What should you do? Well the first issue you need to look at is your price. Is it possible that your product is prices way too low for the market? In response to this question Scott’s not only going to share a smart way to start increasing your price to discover your ideal price point, he’s also going to give you some other strategies for managing your inventory and keeping products in stock at all times. You used to use Feedback Genius but have switched to Salesbacker. Can you tell me why you switched and what the differences are? This listener is correct. Scott used to use and promote Feedback Genius in the early days of his Amazon private label sales business, but he’s made the switch to a different piece of software, Salesbacker. On today’s episode a listener asks what the differences are between the two and why Scott made the switch. Scott’s answer has more detail than we can cover here (so you should listen to his response), but the main reason is that Salesbacker was created for specific use with Amazon private label sales. The features and functions are specifically designed to give sellers exactly what they need in a variety of ways. Check out Scott’s entire explanation on this episode. . OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:25] Scott’s introduction to the podcast! [0:40] A voicemail Scott loves and wants to share to pump you up! [1:24] How you can submit your own questions [4:05] Proof that you can get started with a relatively low amount of cash. [5:43] QUESTION ONE: Is there any way to know the shipping costs ahead of time? I only have $1000 to play with, how can I stretch it as much as possible? [15:10] QUESTION TWO: How should I address the issue of running out of stock? [18:48] QUESTION THREE: Can you tell me the benefits between Feedback Genius and Salesbacker?

Today we have our first two guest episode with husband and wife team Travis and Jenna. With 50 - 100 sales per day, Travis and Jenna have been successfully selling on Amazon since the middle of 2015. On this episode Travis and Jenna also reveal how they were able to get an exclusive deal to be the only company that can sell a patented product someone else created on Amazon.com. How the deal came about is very interesting and if you want to come up with outside the box ideas for building an ecommerce business you'll love hearing the story behind this deal. You'll also hear the reason behind why they wanted to build an ecommerce business in the first place and it's something that most business owners probably tend to overlook. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Rich is a full time practicing doctor and in his spare time slowly building a pet product empire by continuously reinvesting the profits from his business with a goal to be selling 20 products by the end of the year. In this episode Rich also shares what it's like working with products that have batteries built into them (a first for our show) and also some specific moments of "epic failure" while working to grow this business. I'm sure you'll love what Rich had to share on today's episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Kris Rivenburgh is on the show today. Kris is a new Amazon seller that had his first sale in August 2015 and he shares some of the early mistakes that he made before pushing past and growing a successful multi product Amazon business. A lot of the advice Kris gave is especially helpful to sellers just starting out but his advice on product selection at the tail end of the conversation was especially interesting as it's a position that hasn't been shared before on the show. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

David Mitchell is on the show today. David runs an Amazon business in the baby niche selling multiple products and was kind enough to share his brand. He found early success on Amazon by first leveraging an audience he built on Facebook. Later he ran into a bit of a rough patch which he recently pushed past. On this episode David discusses the challenge he faced when a 2,000 unit inventory order had a big problem. David also talked about the future and the goals to build a million dollar business and move beyond selling only Amazon products and offering digital products as well. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Mark Scott Adams is on the show today. Mark has been private labeling products in one way or the other for over 25 years and most recently on Amazon. The conversation is heavily focused on many of the fundamentals Mark uses to find, source and launch products on Amazon. If you want a good refresher on the types of things you should focus on heading into the new year than you'll love this episode. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Karon Thackston is on the show today. Karon has been helping Amazon sellers get more sales of the products they are selling on Amazon for several years. If you've never looked at your listings on various mobile devices, or really tested the keyword selection in your backend listing settings area then you'll want to listen to this show for further details on these strategies and more great copywriting tips. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Rob Tierney is on the show today. He's worked on his businesses remotely for years and is currently based in Thailand while selling his products on Amazon. Rob loves to focus on obscure products and the members of his close knit mastermind group actually make fun of him for the products that he chooses. One big takeaway from Rob's call was that if it's too easy to source and sell it's probably not a product you should be selling because that means another competitor could do the same product as you with ease. Listen carefully as there are several things Rob is doing to succeed on Amazon that you should be doing as well. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Jo Barnes is on the show today and she shares what she's learned from building a single product Amazon business that does between 500 - 700 sales per day. Jo's most recent sales period over the last 30 days totals $230,000 in sales and that's all from just one product. Jo's attitude is that you shouldn't shy away from competition and that you should always be testing and daily be putting in the effort to grow your business. On the show we discuss a variety of strategies she's implemented to improve her business that. Take notes and then take action. Enjoy the show. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Brian Jones joins us today to share his story and how he started selling leg lamps from the movie A Christmas Story out of his apartment. A few years after that he bought the house from the movie A Christmas Story and used that purchase to build a relationship with Warner Bros selling officially licensed products from the movie. Today he runs multiple ecommerce websites but is focused on A Christmas Story and National Lampoon's Christmas Vacation with roughly 70% of all of his sales coming in the months of November and December. Brian has been selling since 2003 and we talk about how he got started and slowly grew his business to where it is today. Brian's story is a lot of fun especially if you have an appreciation for 80's Christmas movies. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Using tools makes any business easier to run. As your daddy used to say, “The right tool for the right job,” and it applies to your Amazon private label business as well. There’s also a lot of times when tools make your business harder, mainly because there can be so many options and it’s hard to decide or to carve out the time to assess every possibility. On this episode Scott’s going to share his top 8 tools, the ones that he feels he couldn’t live without. Get out your laptop or paper and pencil so that you can jot down the tools Scott’s using and how he’s doing it.   Did you know that Google Drive is a powerful tool for Amazon sellers to use?   If you’ve got a gmail account you are already connected to Google Drive and it’s full of tons of tools that can make your business more productive and effective - and it’s FREE! You can create spreadsheets, documents, slide shows, calendar, etc., and share them freely with many people or only one. And Google Drive gives you tons of great tools to use that are just as good as things you’d pay for but are entirely free. Listen to the variety of ways Scott uses this amazing suite of tools to further his Amazon private label business, all on this episode of The Amazing Seller.   Why Jungle Scout is Scott’s “won’t do without it” tool.   Scott says that he won’t do his business without Jungle Scout, even though he initially started doing the same type of thing Jungle Scout does for free, using a spreadsheet. But Jungle Scout does all of that and so much more, and significantly faster. There’s ways to use JS that simply blow you away once you realize the power of what they can do for your business. If you’d like to get a copy of Jungle Scout, you can go to the JS website or use Scott’s affiliate link in this show notes page to get a discounted version of this incredible software.   Accounting can be a real headache in any business.   It’s not just the numbers that drive you crazy, it’s the time required to get everything input and organized. Scott’s discovered a great, free app that he uses for 3 of his businesses that is saving him tons of time and does an amazing job. The software is called Waveapps and has a free version that is amazingly powerful. You can keep all of your business accounting up to date easily using this free software. If you’re interested in trying out Waveapps, use the link provided in the link section of this episode to go get your own free account!   Why the right tools can skyrocket your Amazon Private Label business:   Because working smarter, not harder, is still the way to go! Tools can be a huge part of working smarter. They enable you to automate processes that you do frequently, find data and information more quickly, share things with team members or others with a click or an automated notification, and tons of other things. As you can see, spending time doing each of those things individually would be a waste when you could be spending that time instead doing things that actually increase the profitability of your business. Scott shares his top 8 tools on this episode of The Amazing Seller, so don’t miss it!   OUTLINE OF THIS INTERVIEW EPISODE OF THE AMAZING SELLER   [0:05] Introduction of the episode by Scott! [2:20] A shout out to everyone in the TAS Facebook Community! [3:05] The next FREE WORKSHOP is coming! Register now! [3:54] Way to go Charles Smith! Another successful TAS community member. [6:00] How I’m using Google Drive. [12:07] Scott’s use of Jungle Scout (and the Chrome extension). [14:30] The Jungle Scout web app - a new tool! [16:35] Amasuite 4! [22:00] How Scott uses www.CamelCamelCamel.com [24:00] Salesbacker - the email follow up tool Scott uses. [27:00] Wavapps - Scott’s free accounting software. [28:35] The Workflowy app - a list making and task tracking software. [29:20] Other optional apps that Scott has used or is testing. [   LINKS MENTIONED IN THIS EPISODE Scott’s free workshop  - http://www.TheAmazingSeller.com/workshop   Interview with Greg Mercer about Jungle Scout - http://www.TheAmazingSeller.com/35   www.TheAmazingSeller.com/FB - the TAS Facebook Community   Google Drive - https://www.google.com/drive/   Jungle Scout affiliate link - www.TheAmazingSeller.com/JS OR go to the Jungle Scout website   The Amasuite Software - http://getamasuite.com/   The episode about Amazon Top Reviewers - www.TheAmazingSeller.com/116   www.CamelCamelCamel.com   Google Trends - https://www.google.com/trends/   Salesbacker - https://www.salesbacker.com/   Waveapps - https://www.waveapps.com/   Workflowy - https://workflowy.com/   OTHERS:   AMZ Tracker - https://www.amztracker.com/   Edgar - http://www.MeetEdgar.com

Spencer Haws joins us today to talk about how he built a six figure Amazon business from scratch in 2015. By now you've heard from multiple sellers that have been successful selling on Amazon, but every guest we bring on the goal is for them to share something unique about how they built their business and today's episode is no different. In Spencer's case, he's picking products most people ignore (sea shipped oversize items) and driving extra sales from a website he's already built and ranked in Google. Most Amazon sellers that I speak with are primarily relying on only Amazon traffic to drive sales, but Spencer is already seeing several hundred unique visitors a day to his website which we also talk about on this episode. I'm sure you're going to enjoy what he has to share. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Thomas Smale joins us today to talk about how to make the most money when you sell your ecommerce business. Thomas is a broker at FE International and even if you've never thought about selling your business you should still listen to today's episode. You never know when you may decide that you'd like to sell your business and if you aren't prepared from the beginning it can dramatically impact your future sales price in a negative way. Enjoy today's episode. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

George joins us today and he shares his experience going from $0 to $200,000 per month on Amazon in only 9 months. George has previously been selling on other less common platforms besides Amazon, but the fact that he built a 7 figure revenue stream on Amazon in less than a year makes this an episode you don't want to miss. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Today's episode is inspiring because our guest today created a unique product to solve a problem he was personally experiencing. Don's company nerdwax was recently featured on ABC's hit TV show Shark Tank and he graciously answered every question we asked including his sales numbers before, during and after his Shark Tank episode aired. Don has a fantastic outlook on how you should do business if you want to win and you will love what he shares in this episode. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Ben launched his first brand on Amazon with a business partner and for a variety of reasons explained on this episode the brand just never took off. Listen to this episode to hear the mistakes that he learned from with his first brand which helped him better position his second attempt for a big success. Ben's wife was able to quit her job to focus on the business and he'll soon follow next. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

On today's episode Jake shares the strategies he's used to generate sales of over $50,000 in his very first month selling on Amazon. It's nice to hear from sellers of all experience levels, but the way in which Jake was able to launch his product to success so quickly is why we had to bring him onto the show today. If you're new to selling on Amazon, or just thinking about getting started be sure to listen to what he has to share. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Steve Chou is on the show today and as an ecommerce seller for the last several years he has a lot of experience to share. Today Steve shares his perspective of selling on Amazon as a store owner that started selling on his own platform for years before recently listing a small sampling of his SKU's on Amazon. If you're already selling products via your own ecommerce store and considering selling on Amazon as well be sure to listen to this episode. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

There have been some changes to Amazon’s terms of service focusing around the issues of giveaways and reviews… but much of the “panic” you hear out there as a result is way overblown. In this episode of The Amazing Seller, Scott’s going to go over what he considers to the 5 myths about giveaways and reviews. He’ll take the time to explain the panic, correct the myth, and tell you want he believes is appropriate to do in the scenario mentioned. You’ll get some practical advice about this vital part of your product launch strategy if you’ll take the time to listen, so why not click over and hit the play button right now?   MYTH 1: Amazon doesn’t allow you to do product giveaways anymore.   Scott’s not quite sure where this one came from but it’s clear from reading Amazon’s own terms of service for seller accounts that even Amazon believes that the giveaways and reviews are an integral part of how their platform works. Scott believes giveaways and reviews are something you not only should be doing, but that you HAVE to be doing. In this episode you can find out why he says that and also hear the important WAYS you go about soliciting reviews and making the most of giveaways. This episode could be instrumental in helping you get your product launch off the ground in a big way.   MYTH 3: You can’t ask family or friends to leave a review anymore.   Scott’s take on this is kind of unique. He believes that especially at the front end of your product launch you SHOULD ask family and friends to do reviews of your products, even if they are “unverified” reviews. Why? Because Amazon doesn’t know who all your family or friends are… neither do they know whether they bought your product someplace besides Amazon or not. Even if the powers that be at Amazon are able to determine that someone who left a review is a family member, the worst that will happen is that they will remove that review. But between the time it is left and the time Amazon removes it, it may have helped you get 2 or 3 or more sales because it was there. Scott’s got some actionable advice on this subject, so be sure you listen.   MYTH 5: I shouldn’t use a review service to get reviews.   There’s been a TON of panic around this topic, some people saying that the reviews left by review service participants will flag your account and get you banned, others saying it’s no big deal to use a review service at all. Which is true? As usual, Scott has his own take on this and it’s somewhere in the middle of those two extremes. Are you eager to hear what he has to say? Go ahead and listen to this episode (it’s only 26 minutes long)!   Are you just getting started with Amazon Private Label Sales?   If so, Scott’s got a great gift for you - and it’s ENTIRELY FREE! Every now and then Scott does a free, private label workshop that you can be a part of. He spends 45 to 50 minutes walking through his own explanation of the process from start to finish. That includes product identification and assessment, getting your products, shipping, customs, setting it up on Amazon, promotions, reviews, and a lot more. Then, Scott will spend however long it takes answering questions from the participants. You’ll love connecting with other community members and hearing Scott’s seasoned advice. You can be a part by signing up for the next workshop at www.TheAmazingSeller.com/workshop.   OUTLINE OF THIS EPISODE OF THE AMAZING SELLER   [0:03] Welcome and introduction to this episode: Should we use giveaways and reviews? [1:20] A shout out to the TAS Facebook Group and a member: Matt Pierson! [3:59] How do reviews play into a product launch to help you get the ball rolling? [5:35] MYTH 1: Amazon doesn’t allow you to give away products for reviews. [11:35] MYTH 2: Giveaways and reviews don’t work anymore. [13:20] MYTH 3: You can’t ask family and friends to leave a review anymore. [15:36] MYTH 4: Your account will be banned if someone does not give the proper disclaimer in a review. [16:34] MYTH 5: I shouldn’t use a review service to get reviews. [21:14] The importance of playing by the rules and using moderation in your tactics. [21:54] The importance of reviews! [25:10] Your invitation to Scott’s free workshop! LINKS MENTIONED IN THIS EPISODE   www.ILoveToReview.com   www.TheAmazingSeller.com/Resources   www.SalesBacker.com   www.FeedbackGenius.com   Scott’s free workshop  - http://www.TheAmazingSeller.com/workshop   www.TheAmazingSeller.com/FB - the TAS Facebook Community

Today Scott shares strategies for Amazon sellers on how to get negative product reviews and seller feedback removed from your Amazon product listings. If you've ever received a negative product review or negative seller feedback on your Amazon listings then you definitely need to listen to this episode. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Our guest today is Scott Voelker. Scott runs The Amazing Seller and on this episode he covers private label product strategies that you can start using today. Whether it's product research strategies to decide what product you should sell on Amazon or how you should implement Amazon sponsored ads you're going to love the strategies shared on this episode. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

In this solo episode I sit down to discuss my Amazon ecommerce business and shed some light on what we're doing to scale the business to $100k+ per month. I also share on the podcast for the first time information about Salesbacker.com which we created to help Amazon sellers to get more reviews for their products. Finally, I introduce a new podcast dedicated to physical product sellers that offer their products for sale on Amazon. If you currently sell products on Amazon or would like to get started make sure you listen to those episodes by going to Sellercast.com.

Our guest today is Brad and he implemented some unique marketing strategies to drive sales of his specialty product that he shares in this episode. Listen in to see what Brad did to launch his brand and how he's differentiating from his competition through unique marketing strategies. If you're a new seller on Amazon you must listen to what Brad did to successfully launch his business. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Our guest today is Corey and he built and sold not one, but two Amazon FBA ecommerce businesses. The collective payout from those businesses totaled $365,000 in cash! Corey shares what it takes to build and sell an Amazon ecommerce business and outlines what you should know if you'd ever like to sell your business in the future as well.This is an inspirational story that shows all the behind the scenes details of building and selling a business. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Chris Thomas raised $110,486 on Kickstarter for his product (which he reveals in this episode). He now sells that product in his own ecommerce store as well as on Amazon.Beyond the Kickstarter numbers shared, Chris also dives in and speaks about his other revenue numbers from selling his private label products using Amazon FBA as well. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Chris Guthrie introduces the new Sellercast podcast in this brief show introduction. Sellercast is a show focused on helping ecommerce business owners that are selling physical products on Amazon to grow their businesses. If you are a brand owner or selling private label products using Amazon FBA this podcast should be perfect for you. Get involved and ask a question about selling on Amazon and Chris may answer your question live on a future episode of Sellercast. You can read the show notes and look at the resources mentioned in this episode by clicking here. Also, if you'd like to get more reviews for your products on Amazon check out Salesbacker.

Way back in episode 8 Scott gave you a very simple, step by step launch sequence that he recommended at the time. In today’s episode he’s going back to that launch plan to tweak and update it based on changes that have happened on Amazon and additional pieces of software or technology that make the process a bit easier or more streamlined. If you’ve been considering the launch of an Amazon Private Label product, you really have no excuse now because Scott is going to show you how to do it successfully in this episode.   Do sales and reviews from family members do any good on Amazon?   You’ll hear a strange mix of answers on this one. Some people have had family member reviews vanish, or the family member never even receives the opportunity to leave a review on Amazon. Others have had no problem. What makes the difference? The honest answer is that we don’t know. Amazon’s criteria for determining what are “family” reviews and what are not is hard to pin down but we do know this. All reviews matter when you can get them, so you want to ask your family and friends to help you out with a review, or at least try. Scott’s got lots of great advice about getting reviews on this amazing episode of The Amazing Seller, so give it a listen.   What is the difference between “verified” reviews on  Amazon and “unverified” reviews… and does it really matter?   The difference between the two is pretty simple. A “verified” review is a review from a person that Amazon is able to track as an actual purchaser of the product being reviewed. Even if they purchased the product using a discount code, it was still an actual sale, so it counts as a “verified” review. An “unverified” review is exactly what it sounds like… Amazon knows the person did not purchase the product. Does it matter? Not always. When you launch your product you’re just wanting to get as many stars and numbers on your rating scale as possible. The average buyer doesn’t typically notice whether a review is verified or not, but they do notice whether you have 2 reviews or 200. Find out more about it on this episode.   You can use a Facebook fan page to promote your products AND build your email list.   One of the important steps Scott has in his launch process is the task of building a Facebook fan page that focuses on a topic related to your product. You’re doing this for a couple of great reasons. #1 - you’re building a community around the niche area your product is aimed at. You’ll be able to present offers to them, conduct surveys about your product, and offer free resources to help them. But you’ll also be able to use the page to solicit sign-ups for your email list and target special offers through Facebook ads. Don’t know how to do that? Great! Give this episode a listen and you’ll find out!   If you don’t have a follow-up email sequence to reel in your customers, you’re missing out!   Once a person purchases your product you’ve discovered something important about them. They actually WANT what you have to sell! You’ve got to be sure to follow up with them to make sure they are happy with your product, to solicit a review and seller feedback from them, AND (maybe most importantly) get their email address added to your “customer list.” You can do most of that through Amazon’s built in communication channels. You can also use inserts in your products. But how it all works requires some explanation, like what you’re going to hear on this episode of The Amazing Seller.   OUTLINE OF THIS INTERVIEW EPISODE OF THE AMAZING SELLER   [0:05] Welcome to this episode of the podcast! [1:20] You’re welcome to join Scott for a free, live workshop at www.TheAmazingSeller.com/workshop [2:43] The first steps - the “Pre-launch” phase. [3:00] Using discount codes properly to get reviews. [4:10] The ways that Amazon sales to and reviews from family members will “stick” and won’t. [5:50] The difference between “verified” and “unverified” reviews and why they matter (or don’t). [7:40] Building a Facebook page for people interested in the niche your product is in. [12:22] How to use a Facebook ad to build your email list. [14:43] Starting your launch. [15:25] Get busy using www.Tomoson.com. [16:18] Work to receive 5 to 7 sales a day - how to aim at that target. [17:17] Starting Amazon PPC, when and how. [18:21] Create a 3-part email follow up sequence. [18:40] How Scott uses Salesbacker to set his follow-up sequence in motion. [20:05] Continue to push sales and reviews using Pay Per Click and Salesbacker. [21:56] Sticking to the simple launch plan. [23:17] Recap of these launch steps. LINKS MENTIONED IN THIS EPISODE   The original “How to Launch a Product” podcast - www.TheAmazingSeller.com/8   Scott’s free workshop  - http://www.TheAmazingSeller.com/workshop   www.TheAmazingSeller.com/ppc   www.Tomoson.com Salesbacker - www.TheAmazingSeller.com/resources (affiliate link

Questions about setting up or running an FBA Amazon sales business?   You’ve come to the right place! The Amazing Seller podcast, and these Friday episodes in particular, are one of the best ways for you to get your situation-specific questions answered. Each Friday Scott Voelker, a successful Amazon seller himself, answers your questions, submitted by you and played on the podcast in your own voice. He hopes to equip and educate you to make your Amazon FBA business your ticket out of the 9 to 5 rat race. You can ask your question anytime at http://TheAmazingSeller.com/ask   Should you sell electronic items or things “with a switch” in your Amazon business?   A listener asks Scott how hard-and-fast his “rule” is that Amazon sellers should not sell any items that have a switch. When Scott says, “has a switch” he means something with electronics or too many moving parts. Scott does see this as a rule but as a wise suggestion, mainly because offering products that have electronics involved puts you in a position that your products are more likely to be returned because of manufacturing defects, damage that happens during shipping, etc. That will cost you time and money, which you really don’t want to spend. Listen in to hear what Scott suggests to sellers who are considering electronic products.   Do you think it’s a good idea for me to sell apparel on Amazon before setting up my own website or Shopify store?   A listener asks that question and even though Scott doesn’t sell apparel on Amazon, he’s got plenty to say! Apparel sales on Amazon requires special approval due to the wear and tear that can happen to clothing. Amazon tries to safeguard the apparel category by making it more difficult to sell. But if you want to sell clothing and feel it’s a very good niche for you to be in, Scott’s got some suggestions for how you might go about it. Find out more in this episode of The Amazing Seller podcast.   One of the most time intensive parts of selling private label products on Amazon is the product research phase.   Thankfully there are many great software packages available that can help you get through that phase more quickly and with better results. On this episode a listener asks Scott for some tips in using one of those software solutions: Jungle Scout. Scott’s got some great suggestions for how the listener can find the best products and get started selling on Amazon sooner rather than later. Listen in to find out more about how you could do the same thing!   Feedback Genius, MailChimp, Awebber, and other email solutions. Which is best?   A listener says he’s a bit “fuzzy” on why Scott recommends using different software solutions for different parts of an Amazon FBA sales business. Scott does a great job clearing up the fuzz in this episode. Feedback Genius is used only to connect with Amazon’s systems and automate follow up with customers who have purchased your products. It does so without you ever seeing the customer’s email information, because Amazon does not allow sellers to have that information. But it still provides a powerful way for you to increase your feedback and reviews, thus lifting your product’s visibility and legitimacy. Software solutions like MailChimp and Abweber are for building your own private email list of previous customers? How can you do that if Amazon doesn’t allow you to see their email information? Find out how Scott does it on this episode of The Amazing Seller!   OUTLINE OF THIS EPISODE OF THE AMAZING SELLER   Welcome to this episode - an Ask Scott session! You can ask your question for Scott to answer on a future show - http://www.TheAmazingSeller.com/ask The new TAS T-shirt (all proceeds go to charity) is available - http://www.TheAmazingSeller.com/shirt Today’s questions: How hard and fast is your “rule” about not selling products that have switches or electronics involved? Is there a way I could get started on Amazon selling apparel products before trying to set up my own website to sell them? Can you provide me some tips for using Jungle Scout to research products more effectively. What are the reasons you use Feedback Genius for follow up systems regarding reviews, but you use something different (MailChimp or Aweber) to secure email lists for product registration, etc.? Your invite to one of Scott’s free workshops!   LINKS MENTIONED IN THIS EPISODE http://www.TheAmazingSeller.com/FB   Scott’s free workshop  - http://www.TheAmazingSeller.com/workshop   Get your own Amazing Seller shirt - all proceeds go to charity - http://www.TheAmazingSeller.com/shirt   The Amazing Seller Episode featuring Greg Mercer, the creator of Jungle Scout - http://www.TheAmazingSeller.com/56   The Amazing Seller Episode covering SalesBacker - http://www.TheAmazingSeller.com/77 Scott’s live workshops - http://www.TheAmazingSeller.com/workshop

Have you been monitoring your Amazon account? Particularly the product reviews?   You should be. Monitoring your account is the only way you can keep tabs on what is going on with your products sales. You want to do that you can make adjustments and tweaks to your products, prices, and listings to maximize your Amazon FBA sales. If you’ve been monitoring your account, you may have noticed that some of your product reviews have been removed by Amazon. What’s up with that? Amazon has been cracking down on people who are getting reviews in illegitimate ways, and even removing some that seem questionable. In this episode of The Amazing Seller, Scott is going to walk you through what’s going on, why it’s happening, and what you can do to safeguard yourself and your reviews as best as you can.   Here’s how you should think about those “base reviews” you get during your product launch phase.   The reviews you push to get by giving away free or discounted products have one purpose only - to give your product some social proof or legitimacy so when sellers see your product, they feel good that it’s legitimate and good quality. That way they’re more prone to buy it. Once they do, you should be following up with them to encourage reviews from them, the purchasers of your product who paid full price. At that point you’ll be building on top of your base reviews with organic reviews. When you do this right, it won’t matter if Amazon comes in and removes some of those initial base reviews you got. Why? Because you’re replacing them with organic ones - which is exactly what Amazon wants you to have most of all. Listen to this episode to find out what Scott recommends when it comes to your base Amazon product reviews.   Here’s the biggest reason Amazon is removing product reviews   It’s not because you gave the products away for free in exchange for a review. It’s not because you discounted a product in exchange for a review. It’s because the person who reviewed your product did not disclose that they received the product for free in exchange for an honest review. That’s it. So when you give those products away or discount them, make sure you’re stressing to the recipients that they MUST include a disclaimer similar to that when they leave a review for the product on Amazon. If they don’t, it may not only wind up not helping you, it could actually hurt you by the loss of that review. It would also turn out to be a waste of their time, so generously given. Listen to this episode to learn exactly how Scott recommends you stress this issue with your potential reviewers.   There’s also a theory about an additional reason product reviews are being removed by Amazon.   It has to do with what have come to be known as “review groups.” You know what they are, groups on Facebook, or some forum where people agree to exchange reviews on products. It’s a simple idea and it’s worked for a while, but many people who have a lot of experience on Amazon believe that Amazon is starting to target those groups somehow and are removing reviews that they believe may have come from those kinds of groups. It makes sense, and it’s a review tactic that could become more and more risky as months pass. Scott’s going to cover this issue in depth and give you his recommendation about review groups, so give this episode a listen.   What are the top 5 things you should do to ensure your product reviews on Amazon stick?   That question is at the heart of what Scott covers on this episode. He wants you to know how to make the most of your efforts to get reviews, so he’s holding nothing back. Here they are: (1) Understand the purpose of initial launch reviews. (2) Have reviewers include proper disclaimers. (3) Don’t rely on review groups. (4) Focus on organic sales (Pay Per Click / Pricing Strategies) (5) Use a good follow-up sequence to encourage organic reviews. Listen to this episode of The Amazing Seller to hear Scott’s explanations of each of these 5 things so you know how to maximize the “stickiness” of your product reviews on Amazon.   OUTLINE OF THIS EPISODE OF THE AMAZING SELLER   Welcome to this episode - Why Amazon is removing product reviews and what to do about it. Get your own Amazing Seller shirt! - all proceeds go to charity - http:www.TheAmazingSeller.com/shirt Thanks to everyone coming to the live workshops - http://www.TheAmazingSeller.com/workshop Amazon has been removing reviews - why is it happening? Getting reviews during your launch phase - how to think about it if they vanish in months ahead. The 10 X 10 X 1 formula reviewed. Scott’s answer to an Amazing Seller Facebook Member comments about reviews Amazon is removing. The biggest reason reviews are disappearing - the disclaimers if the product was offered at a discount in exchange for a review. How reviews flow into the use of Pay Per Click (PPC) to drive traffic and get more reviews. In the end, do things by the book (Amazon’s book) and you’ll be OK. A possible connection between missing reviews and Facebook review groups. 5 Tips to move forward in regard to reviews. Understand the purpose of initial launch reviews. Have reviewers include proper disclaimers. Don’t rely on review groups. Focus on organic sales (Pay Per Click / Pricing Strategies). Use a good follow-up sequence to encourage organic reviews. Summarizing the issue and wrapping up. Shout out to iTunes reviewers!   LINKS MENTIONED IN THIS EPISODE   http://www.TheAmazingSeller.com/FB   Scott’s free workshop  - http://www.TheAmazingSeller.com/workshop   Get your own Amazing Seller shirt - all proceeds go to charity - http://www.TheAmazingSeller.com/shirt   http://www.TheAmazingSeller.com/Reviees - Get your discount on Chris Guthrie’s tool “Sales Backer.” (affiliate link). If you want to go directly to Chris’ site - http://www.SalesBacker.com   http://www.FeedbackGenius.com - another sequence delivery tool   Scott’s TAS episode on getting more feedback and reviews - http://www.TheAmazingSeller.com/77   Scott’s live workshops - http://www.TheAmazingSeller.com/workshop

Do you have questions about selling on Amazon?   If you do, you’ve come across the best resource to teach you how to be an Amazon FBA seller in a profitable way that can get you out of the 9 to 5 rat race and into your own business that is legitimate and lasting. This episode is #19 of Scott’s Friday Q&A sessions where he answers your questions so that you can learn how to sell on Amazon profitably. If you’d like to have your own questions answered, you can ask them at http://www.TheAmazingSeller.com/ask   Should you set up your Amazon Seller account without LLC or incorporation paperwork?   That was one of the questions asked on this episode of The Amazing Seller. While Scott is not an attorney or tax accountant (and suggests you contact one with your questions before you get rolling), he does have an opinion about the question. His view is that you should approach your Amazon sales as a business, and set it up that way from the start. You want the protection and security of the legal entity that LLC or incorporation can provide you. You also want to make sure you’re keeping your taxes separate from your personal income. Again, check with a tax accountant or lawyer for the full picture, and listen in to this episode to hear the other questions and Scott’s answers.   How can you estimate your product costs and profits accurately?   It’s a very important question because you need to stay on top of your costs so that you know that what you’re doing is truly profitable and not just wishful thinking. Costs include everything from the actual price you pay for your products, to shipping, to customs fees, to Amazon seller fees. How do you keep it all straight? That’s the question one listener asked in this episode and Scott gives his best answer, including some resources you can use to help you estimate things so that you’re not caught off guard. That’s on this episode of The Amazing Seller. Is Bundling products together worth it?   It all comes down to cost. Every step you take with your products, from shipping to packaging to branding, is going to add to the cost of your products. There are companies that can receive your products and package them together as you like, but again, it’s an increased cost to you. You can also package those products together yourself, but it will take time and you’ll need specialized packaging with your branding and logos on it. Either way, the cost is more by bundling products. But that doesn’t mean you shouldn’t do it. Bundling can be a powerful way to expand your brand image on Amazon and provide more value to your customers. Listen to this episode to find out how Scott would approach bundling.   Are you eager to learn how to be a Private Label Amazon seller and want it in an all-in-one package?   If so, you need to get into Scott’s Private Label Classroom. It’s a resource packed with step by step videos, downloadable worksheets, and nuts and bolts descriptions and explanations of how the Amazon sales process works, how you should go about researching and buying products for sale on Amazon, and how you can set those products apart with your own private label and get your business rolling. You’ll go beyond that to learn how to drive traffic to your products and solicit reviews from your customers so that your products can go even higher in the Amazon search rankings. If you’re interested, check it out at www.PrivateLabelClassroom.com OUTLINE OF THIS EPISODE OF THE AMAZING SELLER   Welcome to this episode! iTunes reviews from The Amazing Seller listeners - escaping the 9 to 5 rat race! QUESTION 1: How do you go about calculating costs and profits? I don’t want to miss anything. QUESTION 2: Should I set up business checking accounts and LLC documents before I set up my Amazon seller account or can I just get going and change it later? QUESTION 3: I’m considering bundling some products to set myself apart. Is this a good idea? How should I go about it? QUESTION 4: I’ve already applied to sell in a variety of territories and don’t have products for sale yet. Now I’m getting all kinds of paperwork to fill out. What would you do in my situation? Your invitation to have your questions answered on the podcast - http://www.TheAmazingSeller.com/ask   LINKS MENTIONED IN THIS EPISODE   Scott’s free workshop  - http://www.TheAmazingSeller.com/workshop The Amazon Cost Estimator - https://sellercentral.amazon.com/hz/fba/profitabilitycalculator/index?lang=en_US www.PrivateLabelClassroom.com - Scott’s videos and handouts guiding you through the Amazon sales wilderness. www.Uline.com www.SalesBacker.com

Chris Guthrie is a superstar when it comes to Amazon sales. He’s made tons of cash through the Amazon Affiliate program but has also moved into the realm of his own Private Label products being sold on Amazon and is making a killing. He’s especially adept at building product niches on the back of product feedback and reviews, taking advantage of Amazon’s built in algorithms to move products up in the Amazon search rankings. Listen in to the extra-powerful conversation on The Amazing Seller podcast.   Why are reviews of your product so important?   Reviews are proof to a potential buyer that your product has not only been purchased, but has been enjoyed. Internet sales nowadays is highly dependent on customer reviews - they are the social proof that your product is what it says it is, and that you are a reputable seller to purchase from. If you don’t have a significant number of product reviews on Amazon, your products are going to languish at the bottom of the search results, not even being on the table as an option for the people who are searching for what you sell. How do you get more reviews for your products? In this episode Scott talks with his guest Chris Guthrie about several strategies you can use to solicit feedback from your customers to boost your product listings in Amazon search. What about feedback? Should you ask for it? What if it’s negative?   There are plenty of Amazon FBA sellers who are afraid to ask for feedback because they believe that if they receive negative feedback about their products, they will take a hit in Amazon’s search algorithms. While that’s possible, a better strategy, which Scott addresses in this episode with Chris Guthrie, is to bury the negatives with tons of positives. Asking for feedback is yet another way you can boost your products in Amazon search. Scott and Chris also reveal some simple ways you can get rid of the results of some of your negative feedback, all in this episode of The Amazing Seller.   Plant your flag in a product niche and build your business from there.   That’s some of Chris Guthrie’s advice for new Amazon sellers. He believes that once you do your initial product research and find a product that you can take action with, you should do your best to get a quick “win” with that product and then branch out into other related products from there. You have to be interested in more than just making money, you have to build your business around a certain niche of products so that purchasers of your first product will be open to buying your next product as well because they’re comfortable buying from you because of their good experience with your first product. Find out more about how Chris suggests you go about doing just that, on this episode of The Amazing Seller.   Did you know you can automate a request for feedback from your Amazon customers?   That’s what Scott does, as does his guest, Chris Guthrie. In fact, Chris has created a software solution to do exactly that. Scott’s been using it and loves the simplicity and ease of use - and has seen his reviews rise to over 600, with 4 to 6 new reviews coming in on his products every day. Even if you can’t afford a product like Chris’ you can still solicit feedbacks and reviews from your customers through Amazon’s contact options. Don’t neglect this important step in boosting your products in Amazon’s search algorithms.   OUTLINE OF THIS EPISODE OF THE AMAZING SELLER   Welcome to this Q&A episode! Scott’s introduction to Chris Guthrie - an Amazon pro How Chris got started - and a quick word of advice for those doing Amazon sales on the side. Why Amazon feedback and Amazon reviews are so important for private label products. How Chris started going after low competition products and found his preferred niche. Why Chris believes Amazon to be a great opportunity for people. An overview of Chris’ software Amasuite - and how he first created it in February 2012. Using reviews to beat the competition and position your products higher. Be careful using friends and family reviews on your products. How to “plant your flag” in a certain area and expand from there with additional products in the same or complementary area. Chris’ thoughts on Tomoson and what he’s heard about its usefulness for generating reviews. Why Chris is more interested in how products are actually selling rather than the review count of the product. Getting your first “win” is very, very important for a number of reasons. How Chris views Amazon’s top 10,000 reviewers. What is their usefulness and is it worth chasing them down for reviews of your products. The most important question to ask about your business decisions as it relates to your Amazon sales. How to drive more traffic to your products through websites, groups, etc. The value of feedback in Amazon’s system and why you should do your best to solicit those for your FBA products. Scott’s method of soliciting feedback that has produced over 600 reviews on his products. How Chris Guthrie follows up on product sales to solicit feedback and reviews for his products. How Scott deals with negative feedback and the impact it has had. Why you should present yourself to your customers as a PERSON, not a company. How Scott used Feedback Genius and Chris Guthrie’s new product Salesbacker to do the actually follow up with customers through automated methods. What makes Salesbacker THE go-to product for automated FBA Sales follow up. Why it’s important to solicit feedback and reviews even if you have to do it without paying for an automated service. Chris’ 6-day trial offer to The Amazing Seller listeners… with no credit card needed. Final advice from Chris for wanna-be Amazon sellers. Scott’s new podcast - http://www.SalesBacker.com/podcast LINKS MENTIONED IN THIS EPISODE   Amasuite - Chris Guthrie’s software - http://getamasuite.com/   The episode that describes Scott’s email sequence - http://TheAmazingSeller/com/10   Feedback Genius - http://www.feedbackgenius.com/   Chris’ new product, Salesbacker - https://www.salesbacker.com/   Contact Chris at Chris@salesbacker.com   How to get Chris’ 60-day trial offer - http://www.TheAmazingSeller.com/reviews http://www.salesbacker.com/podcast