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What happens when the career you've worked decades to build no longer aligns with the life you want to live? In this inspiring episode, Allison sits down with entrepreneur and Sun Drunk founder Cat Lepetit to discuss her remarkable journey from leading some of the world's most recognizable beauty brands to building a thriving lifestyle business rooted in joy, purpose, and coastal living. After spending more than two decades climbing the corporate ladder with companies like Sephora, Benefit Cosmetics, Makeup Forever, and Murad, Cat found herself questioning what success truly meant. The COVID-19 pandemic became a catalyst for reflection, prompting her to reevaluate her priorities, reconnect with herself, and imagine a different future. Cat shares the behind-the-scenes story of leaving corporate leadership, navigating uncertainty, exploring multiple business ideas, and ultimately receiving the inspiration that became Sun Drunk—a beach lifestyle brand designed to bring happiness, color, and ease into everyday life. Throughout the conversation, Cat opens up about the challenges of reinvention, the importance of listening to your intuition, embracing discomfort, and having the courage to start over—even when others don't understand your vision. Whether you're dreaming of launching a business, considering a major career pivot, or simply seeking more alignment in your life, this episode will encourage you to trust yourself, take the next step, and create a life that feels as good as it looks. In This Episode, You'll Learn: How to navigate a major career transition Why success and fulfillment aren't always the same thing The role intuition plays in entrepreneurship How COVID inspired personal and professional reinvention What it takes to build a lifestyle brand from scratch Why flexibility, family, and purpose matter in business The power of embracing uncertainty and starting over Lessons from scaling global brands and launching a startup
In this keynote session from the Retail Collective Summit on May 4–5, 2026, Stanley 1913 President and CEO Matt Navarro outlines the strategic playbook used to turn a viral, 113-year-old historic icon into a sustainable global lifestyle powerhouse. Matt pulls back the curtain on how the brand shifted its focus from standard hot-beverage vessels to a female-centric "color revolution" that treats hydration as a fashion accessory. He explains that while strategic decisions and early influencer adopters like The Buy Guide sparked their viral growth, long-term brand equity relies entirely on executing an aggressive diversification strategy across products, consumers, and geography. Matt details how Stanley built a massive international footprint—with 40% of its business now outside North America—by stage-gating expansion into structured retail networks across Europe, Asia, and Latin America. He shares how Stanley is systematically expanding into new product categories like mobility, storage, and soft goods. Finally, Matt covers the evolution of high-impact global celebrity collaborations like Karol G and sports icon Lionel Messi, while highlighting the critical integration of chief technology and brand marketing teams to capture the next wave of AI-driven, highly specific consumer search behaviors.
In this episode of Retail War Games, recorded live at the Retail Collective Summit on May 4–5, 2026, Skullcandy CEO Brian Garofalow breaks down the high-stakes reality of global retail expansion. Moving past lifestyle hype, Brian introduces his "home remodel rule," giving founders a blunt reality check on why international scaling routinely takes twice as long and costs three times as much as projected. He walks us through how Skullcandy uses real-time point-of-sale data to evaluate market size to the penny, while warning executives about the massive internal opportunity costs of dividing focus away from their core domestic market. We explore the hidden tactical barriers of global trade, from strict international battery compliance to navigating protectionist protocols like India's manufacturing mandates and MercadoLibre's platform dominance in Latin America. Brian also outlines the unique culture-building investments that keep Skullcandy authentic—such as paying for employee lift passes and reimbursing live concert tickets—ensuring his team genuinely lives the brand. Finally, he shares his personal transition from CMO to CEO, delivering a powerful lesson on learning to conduct the entire orchestra rather than trying to be the best violin player in the room.
Meet Lauren Sussi, co-founder of the new lifestyle brand El Sussi. El Sussi combines the flair of the Western mountains with the Carolina coast, creating clothing that can be dressed up or worn everyday. Lauren joins the Carolina Outdoors to chat about the brand, how it started, and his backstory with custom clothes for country music stars. Join Lauren and co-founder Austin Elliott at Jesse Brown’s for an El Sussi Launch Party on June 12th! Find more information here. More Liner Notes and information are available online at Jesse Brown's
The backyard has become more than a place to grill, sit, or pass through on the way back inside. Increasingly, it is being treated as an extension of the home itself: a gathering place, a design statement, and a stage for the small rituals that bring people together. Solo Stove has leaned into that evolution, transforming fire, outdoor cooking, and even cooling into thoughtfully designed experiences that make gathering outside feel easier, warmer, and more memorable.As outdoor spaces become central to gathering, brands face a bigger challenge: creating products that shape the experience, not just serve a function. So how does Solo Stove use thoughtful product differentiation to turn backyard products into outdoor rituals people want to return to?Welcome to DisruptED. Host Ron J. Stefanski speaks with Markus Allemann, SVP of Product at Solo Stove, about how the company is building beyond its original fire pit identity into a wider portfolio of outdoor products. Their conversation looks at how differentiation shows up across Solo Stove's product experience, from durability, testing, and materials to outdoor cooking, gas fire pits, cooling products, and the design details that make backyard gatherings feel more memorable.The main topics of conversation…Differentiation is the product strategy. Allemann argues that Solo Stove's edge comes from differentiating every touchpoint, from the visuals and buying journey to unboxing, assembly, performance, materials, cleaning, and long-term durability.Small design choices create emotional loyalty. In the episode, Allemann points to details like griddle knobs, lid hinges, handles, flame patterns, airflow, and heat output as examples of product thinking that customers may not consciously analyze but feel in use.Solo Stove is expanding from heat into year-round outdoor experiences. The discussion moves from wood-burning and gas fire pits to griddles and cooling products, including an outdoor air-conditioning cooler designed to extend the brand's relevance into summer gatherings, beach days, soccer games, and other warm-weather occasions.Markus Allemann is a global product development and engineering leader with more than 30 years of experience across new product development, innovation, manufacturing, quality, operations, and scaling startups. He has developed and launched consumer and commercial products for major brands including Bosch, Dremel, SKIL, Hoover, Dirt Devil, Honeywell, Braun, Vicks, PUR, Victory, and Solo Stove. His career spans leadership roles across Europe, Asia, Australia, and the U.S., with deep expertise in product design, value engineering, sourcing, lean manufacturing, and building global teams.
They've got Hollywood ambitions, buzzy merch drops, and swarms of loyal fans (and drones). Why is Palantir, a shadowy data analytics company that many view as emblematic of America's slide into an unaccountable surveillance state, building a brand universe? This week, our guest is Daysia Tolentino. She's a freelance writer covering internet culture, with bylines in GQ, Teen Vogue, Vulture, and NBC News. She also writes the Yap Year newsletter on Beehiiv. We ask her about Palantir chore coats, her interview in GQ with Eliano Younes, the Head of Strategic Engagement at Palantir, and why tech's pursuit of “good taste” is in bad faith and won't work. Hosted on Acast. See acast.com/privacy for more information.
In the late 1990s, Shep and Ian Murray looked at a shrinking category–men's ties–and saw an opportunity: a necktie isn't just functional. It's expressive. It can signal identity, taste, aspiration. With no fashion experience and no outside investors, the Murray brothers started making colorful ties inspired by their childhoods in Martha's Vineyard — tiny whales, sailboats, island street signs. What began as a small, improbable tie business grew into Vineyard Vines: a half-billion-dollar lifestyle brand with more than 100 stores and major department store distribution. In this episode, Shep and Ian talk about why they quit their stable jobs to turn a sleepy product into a national brand, which began as a family business and remains so to this day. What you'll learn: Why a great business can start in a category that everyone thinks is dyingHow to build distribution when you have no roadmap and few connections What bootstrapping teaches founders that outside capital often doesn'tHow improvised marketing can create outsized attentionKnowing the difference between a fashion brand and a “brand” brandTimestamps: 00:10:22 - The brothers both hate their desk jobs: “How was your day?” “It sucked.” 00:11:20 - Vineyard Vines starts on a family trip, with a nudge from a hotel manager00:13:46 - Early designs: whales, fish, jeeps, street signs 00:25:39 - Finally quitting their jobs– they're thrilled, their parents–not so much00:30:42 - Landing their first order for $1800. “We're never gonna have to work anymore!”00:34:40 - The brand gets a boost from a PR stunt during the Clinton-Lewinsky scandal00:47:00 - The “Get to $5 million” mentor advice that kept them focused 00:49:23 - The brothers open their first store - and realize they have a lot to learn 01:01:18 - The 2008 financial crisis, and the brutal inventory decisions that help save the business01:09:06 - Why stepping back from the CEO role didn't work — and what it taught them about brand cultureThis episode was produced by Kerry Thompson with music composed by Ramtin Arablouei. It was edited by Neva Grant with research help from Casey Herman. Follow How I Built This:Instagram → @howibuiltthisX → @HowIBuiltThisFacebook → How I Built ThisFollow Guy Raz:Instagram → @guy.razYoutube → guy_razX → @guyrazSubstack → guyraz.substack.comWebsite → guyraz.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
It seems like every company wants to bill itself as a “lifestyle brand” these days. If a company can truly integrate itself into a customer's lifestyle – versus just selling them a single product – they can build a more powerful connection over time. But, what does that actually mean in practice?In this episode of the Modern Retail Podcast – recording live at the Modern Retail Marketing Summit in Huntington Beach, California – Mandy Fry, co-owner and president of Southern California-based apparel brand Z Supply, talks about how she built Z Supply into a full-fledged lifestyle brand.For Fry, building Z Supply into a lifestyle brand meant first and foremost taking the company into different categories. Fry joined Z Supply in 2019, roughly six years after the brand launched. At the time, Z Supply only carried t-shirts. Fry decided to first launch loungewear. At the time, “it was a really trendy category,” Fry said. And given that many customers said they liked the soft feel of Z Supply's t-shirts, loungewear was the next logical step.The loungewear launch came at a very fortuitous time: February 2020. The success of loungewear gave Z Supply to enter new categories like jackets, resortwear and even sunglasses.But building Z Supply into a lifestyle brand required a mindset shift. As Fry put it, building a lifestyle brand is all about meeting your core customer “at every moment of the day.”“I wanted to wake up with her in our loungewear. I wanted to go to school drop-off with her. I wanted to workout with her, I wanted to go to work with her, I wanted to go to drinks, I wanted to travel [with her].The episode also gets into: What new category launches didn't work How Z Supply had to shift its marketing strategy to position itself as a lifestyle brand. Z Supply's retail distribution strategy (the brand sells through roughly 3,000 boutiques) and why Z Supply has largely said no to big retailers so far.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Flamingo Estate stayed true to its roots and built an eight-figure brand by saying no to almost every piece of outside advice. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
My journey as a fan is evolving and I wanted to share the channel improvements, future plans and my new gig.From YouTube Hobby to Lifestyle Brand: The Evolution of The Bond Experience Continues!
Is Branded Content the future of journalism? Or put another way, does a news outlet that springs out of a lifestyle brand hold the keys for journalism's survival? That's what Rashaun Hall, Editor-in-Chief of The Whiskey Lifestyle is here to discuss. He sits down with Greg and Sother to talk about transforming from a music into a spirits and cocktail journalist and whether retail holds the key to independent news's future. They also get into diversity in the drinks space and what's doing alright vs. what needs to improve.PLUS, if you found a porron of delicious martini buried in one of New York City's many semi-permanent snowbanks right now… would you drink it? Be honest.Follow Rashaun at @bartimestoriesLINKSBecome a Regular: patreon.com/SpeakeasyRegularsFor resources on dealing with ICE agents in your community visit nouswithoutyou.la/ and @thenycallianceSupport the Salt Cure Fund at thesaltcurefund.orgThe Speakeasy is now on YouTube! Tune in to “see” what we're talking about at youtube.com/@Speakeasy.PodcastCheck out Quiote Imports at quioteimports.com and use promo code “Speakeasy” to get free shipping at checkout.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Anthony Coussa, the founder of DadBod apparel, a family-owned lifestyle brand based out of Northern California. Anthony discusses his journey into entrepreneurship, the inspiration behind DadBod Apparel, and how he successfully created a niche market focused on dads maintaining fitness, fashion, and health while embracing parenthood. He shares the initial challenges, the strategies used to build a community and grow the brand, and the importance of maintaining brand identity. Anthony also delves into the intricacies of marketing, distribution, and scaling the business. Tune in to learn valuable insights from Anthony's experience and discover practical advice for aspiring entrepreneurs.
Gracie Formsma is a college student at Samford University, co-founder of Love Gives, a hat brand in the Generous Family ecosystem. She's also the daughter of The Wow Factor host, Brad Formsma. Originally from Michigan, Gracie moved with her family to California about a decade ago, growing up in a home shaped by faith, generosity, and the gritty reality of launching the nonprofit I Like Giving and its Generous Family initiative. Today, she brings her marketing eye, creative direction, and heart for discipleship to Love Gives, a lifestyle brand built around the simple but profound truth of John 3:16. Brad sits down with Gracie to unpack her journey from a "lukewarm Christian" and people-pleasing high schooler to a young leader who met God at rock bottom, transferred schools in obedience, and eventually said a hesitant but wholehearted "yes" to launching Love Gives with her brother, Drew. Gracie shares how a single comment at a conference, a road trip photo shoot to Nashville, and a season of closed doors on campus leadership roles became confirmation that God was calling her into something unconventional. She also explains the heart behind a hat that quietly points to the gospel, why she uses Instagram as a place for raw vulnerability, and how this work has exposed her weaknesses while deepening her dependence on Jesus and her passion for helping others feel known, seen, and loved. "I don't want to just shout the name of Jesus at people. I want them to see Him through my actions, through my fruit, and then ask, 'What does that hat mean?'" – Gracie Formsma "This has been the biggest gift—and the hardest thing I've ever done. It's exposed every weakness in my life, and that's exactly where God keeps meeting me." – Gracie Formsma "God's power is made perfect in our weakness. So I can boast in my weakness, because that's where He fills in the most for me." – Gracie Formsma This Week on The Wow Factor: Gracie's journey from Michigan to California, starting high school in the middle of COVID, and recognizing that her faith had been inherited but not yet her own Hitting emotional and spiritual bottom in her sophomore year, crying out to God in her childhood bedroom, and choosing to fully surrender and be baptized Sensing God's nudge to transfer high schools, leaving behind the life she'd built, and discovering new friendships, joy, and a deeper walk with Jesus How closed doors on campus leadership at Samford opened the way for Drew's Love Gives idea, a providential moment at the National Grandparent Conference, and the first prototype hat Driving to Nashville for the first Love Gives photo shoot, building the brand vision from a Pinterest board, and realizing she felt more peace and purpose there than in a typical college path The heart behind Love Gives: subtle John 3:16 branding, lifestyle hats that quietly spark gospel conversations, and partnerships with teams, churches, and campus ministries all supported by a fulfillment process covered in prayer Gracie's honest presence on Instagram, sharing mental battles, spiritual warfare, and real struggles, and how vulnerability, generosity, and deep family trust are shaping her vision for Love Gives in 2026 and beyond Gracie Formsma's Word of Wisdom: Gracie invites us to boast in weakness. Drawing from Paul's teaching, she points out that God's power shows up most clearly in the places we feel unqualified, insecure, or insufficient. Instead of hiding those moments or waiting to feel "ready," she encourages us to bring them into the light, respond in obedience, and trust that God will meet us there using our vulnerability to connect with others and shape a story we could never have written on our own. Connect With Gracie Formsma and LOVE GIVES: Love Gives Instagram Purchase a Love Gives Hat Generous Family Website Connect With Brad Formsma: WOW Factor Website Brad Formsma on LinkedIn Brad Formsma on Instagram Brad Formsma on Facebook Brad Formsma on X
In this episode of Who You Work With Matters, Aaron Levine sits down with Jenny Rich, the creator of Monmouth County Club, to talk about how a simple passion for food and local experiences grew into a full lifestyle brand centered on community and connection.What started as sharing great restaurants and hidden gems evolved into something much bigger. Jenny now brings people together through interviews, street conversations, and live dating events that create real, meaningful connections across Monmouth County.This conversation explores entrepreneurship, authenticity, building community in a digital world, and why creating spaces for people to connect might be the most powerful business model of all.
In this episode of The Speed of Culture podcast, Matt Britton sits down with Jennifer Wilson, Senior Vice President and Chief Marketing Officer at Lowe's, to examine how one of America's largest retailers is executing a modern marketing strategy rooted in culture, experience, and long-term relevance. Jennifer breaks down Lowe's brand transformation, from expanding beyond traditional home improvement into lifestyle and community, to using AI in home improvement retail, scaling creator partnerships, and building a powerful retail media network. The conversation offers a clear look at how brands evolve without losing trust, and what it takes to stay relevant as consumer behavior, technology, and culture continue to shift.Follow Suzy on Twitter: @AskSuzyBizFollow Jennifer Wilson on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Canyon Coffee grew into a seven-figure brand by selling outside traditional coffee channels. This is how a design-first retail strategy shaped a more sustainable business. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
Jo Jo Siwa BioSnap a weekly updated Biography.Biosnap AI here. In the past few days JoJo Siwa has been quietly but deliberately shaping the next chapter of her post child star empire, with moves in live entertainment, brand partnerships, and her very public romance. The most concrete long term development is business: Parade reports that Siwa is extending her Infinity Heart Tour brand to sea with The JoJo Siwa Cruise, a three night Royal Caribbean fan sailing set for June 2026, complete with concerts, dance classes, meet and greets and Siwa themed events packaged as a full scale experiential product. This positions her less as a former YouTuber and more as a touring franchise and lifestyle brand with dedicated high spending fans. Retail and public appearances are also part of that strategy. A recent press release from Mall of America notes that Siwa made a surprise Black Friday doorbuster appearance, dramatically bursting through a mall entrance to her new holiday single Message to the World Little Drummer Girl and then headlining a free performance later in the day while debuting the song live. That event tied together music promotion, holiday retail traffic and her still potent draw as a family friendly spectacle. On the personal front, her relationship with Love Island U.K. alum Chris Hughes has shifted from rumor to confirmed storyline. AOL Entertainment reports that Siwa has described herself as head over heels for Hughes and openly discussed their chemistry after the two met filming Celebrity Big Brother earlier in the year, and a widely picked up interview with The Sun cited by outlets such as Arcamax has her joking and half negotiating about marriage, saying she would give him seven years before proposing to him herself. While there is no verified engagement or wedding plan, the consistent messaging suggests a serious, steady relationship rather than fling, and it is now part of her public biography. Across social media, most chatter in the last few days has amplified these themes: clips from the Mall of America performance and cruise announcement video, fan speculation about future tour dates, and ongoing shipping of JoJo and Chris. Any claims beyond that for pregnancies, secret weddings, or major TV deals are circulating only in unverified fan gossip and have not been confirmed by reputable outlets as of this week.Get the best deals https://amzn.to/3ODvOtaThis content was created in partnership and with the help of Artificial Intelligence AI
Tanner Bryson and Christa Brunori, two dynamic individuals who've devoted their lives to the horse industry through their company, Horse and Rider Ventures. This episode dives deep into their fascinating journey, discussing their professional milestones and unique offerings. From horseback tourism in Arizona's scenic landscapes to professional horse training and their passion for Western art, Tanner and Christa share their experiences as they work to preserve the legacy of the Western horse industry.Listeners will gain insight into the inner workings of a horse-centric business model, exploring their diverse revenue streams and the importance of an authentic social media presence in today's digital age. The guests emphasize the intricate process of training horses, highlighting the balance between nurturing equine talents and managing customer expectations in the marketplace. With themes of legacy, authenticity, and the nuanced art of matching horses with potential buyers, this episode offers a comprehensive overview for enthusiasts or anyone curious about the industry. Tanner and Christa's genuine love for what they do is apparent as they share personal stories and industry secrets, creating an engaging experience for all listeners.Key Takeaways:Horse and Rider Ventures Diversity: Tanner and Christa operate a business with multiple facets, including horseback tourism and professional horse training, showcasing their expertise and love for the industry.Social Media Influence: Christa underscores the significant impact of social media as a driving force and tool for engagement with loyal followers and potential customers.Horse Training Philosophy: The duo emphasizes the importance of nurturing both the horse's talents and their own skills through an intuitive training process, akin to being talent agents in the industry.Legacy and Authenticity: Maintaining a respected brand and passing on knowledge to future generations are central to their mission, upholding a strong sense of authenticity in the Western horse community.Customized Client Experiences: They tailor experiences for corporate and group events, using their industry knowledge to create memorable and educational Western adventures.Notable Quotes:"The real magic is when you're... You get to ride a horse and you get to understand them.""Our social media presence is huge. It's actually our biggest driving force.""I look at horse training almost like being a talent agent.""Horses have bad days... The greatest horses in the world have a few little quirks.""It's all about your intuition with what you just feel."Connect with Tanner Bryson and Christa Brunori:WebsiteFacebookArtStudioConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter
In this episode of the Walk 2 Wealth Podcast, host John Mendez interviews Maddie Kelman, the CEO of Homestead's Hot Sauce. They discuss Maddie's journey from a theater background to entrepreneurship, her passion for hot sauce, and the creation of her lifestyle brand. Maddie shares insights on balancing personal life with business, the importance of healthy ingredients, and her vision for leaving a legacy through her brand. The conversation also touches on the challenges and rewards of entrepreneurship, as well as the significance of loyalty and emotional growth in life.TakeawaysMaddie always had an entrepreneurial spirit.The restaurant industry taught her valuable people skills.College was a pivotal time for her passion for theater.Maddie pivoted from catering to hot sauce due to the demands of service-based business.Homestead's Hot Sauce focuses on healthy, simple ingredients.Creating a lifestyle brand allows for creative expansion.Maddie aims to leave a legacy for her children through her brand.Balancing business and personal life is crucial for happiness.Loyalty is an admirable trait in both personal and business relationships.Aligning daily tasks with long-term goals is essential for success.
Laci Hewett is the founder and CEO of Saltwater Boys Company, a premium coastal-inspired boys' clothing brand based on Saint Simons Island, Georgia. What started as one crab tee sold in a Facebook mom group has grown into a thriving lifestyle brand carried by hundreds of boutiques, Ron Jon Surf Shop, and two flagship retail stores.In this episode, Laci shares the real story behind her rapid rise from accidental entrepreneur to leading a beloved national brand—while juggling motherhood, marriage, and massive growth.We are incredibly grateful for everyone who listens to and shares this podcast! If you've found value in our episodes and want to help us keep creating, we've made it easy through Buy Me a Coffee. Any contributions from $5 up to $200 help cover the real costs of podcasting—editing, hosting fees, and everything else that goes into bringing you quality content. It's a way for you to invest in the conversations and topics that matter to you. Head to buymeacoffee.com/retailwhorb, and as always, thank you for your continued support! What's InsideHow one simple idea turned into a booming wholesale and retail businessThe realities of scaling quickly—cash flow, trade shows, growth pains, and boundariesWhy authenticity, community, and showing up as yourself still win in retail todayFacebookSaltwater Boys Co. WebsiteInstagramSupport the show
In this episode of The Margaret Fontana Media Podcast, we're closing out the year with intention. I'm diving into how to reflect on the past year, audit your personal brand and reputation, and create a strategic plan for who you want to become in the new year.We'll talk about:✨ What this year taught you✨ How to evaluate your digital footprint✨ Why your lifestyle is your PR✨ How to elevate your brand presence✨ Strategic visibility + content planning for 2025If you're ready to evolve, elevate, and step into the new year with clarity, this episode is your roadmap.
Filmed live at AffiliateCon, Eric Hinman shares how he built a lifestyle brand that attracts opportunities without chasing them. Learn how gym owners and coaches can use authenticity, consistency, and daily habits to turn their life into their most powerful marketing tool.--Ready to grow your box, increase profit, and make an impact?Apply for Affiliate University
Hosts Steve Dennis and Michael LeBlanc welcome David Lafitte, President and CEO of Tecovas, the fast-growing Austin-based brand bringing cowboy culture to modern consumers. Lafitte's career journey—from corporate attorney to Chief Operating Officer at Deckers Brands (home of UGG and Hoka) and now to retail leadership at Tecovas—is a masterclass in reinvention and focus.Under Lafitte's leadership, Tecovas has evolved from a digitally native boot maker to a fast growing premium lifestyle brand built on two pillars: crafted quality and radical hospitality. In this conversation, he explains how every store—now more than 50 across the U.S.—delivers a warm, elevated customer experience complete with in-store bars, personalization services, and knowledgable personalized service. The company's blend of authenticity and approachability has earned it cult-brand status while driving remarkable growth.Lafitte also shares insights into Tecovas' expansion strategy, including its move into New York's Soho district. He describes the flagship store as both a retail hub and a powerful brand ambassador that introduces western style to new audiences—without compromising the brand's roots. The discussion dives into Tecovas' measured foray into wholesale partnerships with Nordstrom and its expanding apparel lines, from denim to performance shirts, that extend the brand's head-to-toe lifestyle appeal.Lafitte reflects on the importance of leadership focus, empowering teams, and maintaining clarity amid growth. His advice for emerging retail leaders: prioritize what matters most, say no to distractions, and foster cultures of accountability and trust.The hosts balance the conversation with this week's retail headlines: the Supreme Court's debate over Trump-era tariffs, Allbirds' ongoing “Wobbly Unicorn Corner” status and strong results from luxury icons Ralph Lauren and Tapestry amid broader industry struggles. They close with insights on Amazon's automation ambitions, Andy Jassy's bold predictions for the future of eCommerce, and holiday retail forecasts signaling a slower but steady season. SPECIAL OFFER for our listeners! SAVE 20% on registration for the all new Shoptalk Luxe event in Abu Dhabi January 27-29.For more info go to https://luxe.shoptalk.com/page/get-ticket and then register using our special code : RRLUXE20 About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
Chris Lynch is the Co-founder and CEO of Everyday California, a La Jolla, California-based ocean adventure and lifestyle brand offering ocean adventures along with eco-friendly gear and apparel. Under Chris' leadership, Everyday California has grown from a small kayak shop into a multilocation business employing up to 100 people in peak season. The brand's apparel is sold in nearly 200 stores, including all major California airports, and featured as the top-rated experience on Airbnb in San Diego. Chris, who holds a degree in international economics from San Diego State University, founded the company during the Great Recession after a stint studying acting in Hollywood. In this episode…Starting a business on the beach might sound like a dream, but what happens when you actually make it work? Imagine turning a pickup truck, a few old wetsuits, and a grandmother's iPad into a thriving adventure brand that captures the spirit of California. How do you build something that feels authentic, sustainable, and resilient?For Chris Lynch, the answer came from seeing opportunity where others saw risk. He believes the secret to growth lies in blending passion with practicality. During the Great Recession, Chris took a failing kayak permit and transformed it into a full-fledged ocean adventure and lifestyle brand rooted in community, sustainability, and experience. From refining the fit of board shorts for over a year to scaling from one location to multiple along the coast, he emphasizes doing things the right way — even if it takes longer. His approach proves that staying committed to quality, adaptability, and financial discipline can turn a simple idea into a lasting California icon.In this episode of Truth About Social Ads, host Jason Smith is joined by Chris Lynch, Co-founder and CEO of Everyday California, to discuss how he built and scaled an experiential adventure and lifestyle brand from the ground up. They explore the early days of launching with just a kayak permit, how Everyday California balances seasonality with e-commerce growth, and why quality and storytelling drive the success of their apparel line.
On this episode, we sit down with professional paintball athlete and entrepreneur, Paddy Gleason, owner of Off The Leash. He shared his incredibly vulnerable journey through personal growth and life challenges, detailing how finding the competitive world of paintball provided the structure and discipline needed for a transformation. Discover how Paddy navigated his way to the professional circuit and, simultaneously, channeled his passion into building a thriving paintball lifestyle brand. This is a masterclass in turning passion into profit. Interested in learning more about our Guest Paddy? https://www.offtheleashlifestyle.com/ https://www.instagram.com/offtheleashlifestyle/ WE ARE THE CULTURE. WE ARE OFF THE LEASH. Shout out to our #sponsors A Advanced Services https://aadvancedservices.com/ Fuse Networks https://www.fusenetworks.com/ Warrior Injury Law https://warriorinjurylaw.com/ Markyboy Productions https://www.markyboyproductions.com/ Valor Marketing LLC https://valormarketingllc.com/
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Rachel Hochhauser and Jena Wolfe didn't quit their jobs to build Piecework Puzzles—and that's exactly why it worked. The cofounders share how they turned a stormy weekend experiment into a multi-million dollar lifestyle brand, all while maintaining full-time careers. As VP of Marketing for Goop Kitchen, and renowned Author and creative agency owner, the duo are mastering the art of balancing everything, in real time. From starting with just four puzzle designs shot in Rachel's grandmother's garage, to spawning an entire aesthetic movement in the industry, Rachel and Jena have made their mark. They aren't afraid to do things differently, constantly learning and iterating from production nightmares and successful campaign launches. Discover their unconventional approach to entrepreneurship, product development, and world building in this candid interview. They both reveal why bootstrapping gave them the creative freedom they craved, how they navigate being business partners and best friends, and the unexpected pivot that led to their viral cocktail napkin line.In This Episode You'll Learn: Why NOT taking investor money gave them complete creative controlThe “advice tour” strategy that helped them solve business problemsHow they went from puzzles to viral tomato napkins (and why that shouldn't have worked)What happened when their manufacturer dropped them during the pandemicWhy working with your best friend can actually be brilliantTheir approach to brand partnerships with everyone from Goop to Better Homes & Gardens Chapters:00:00 Introducing Piecework Puzzles and The Stormy Weekend That Started It All 3:30 How to Find Your Gap In the Market & Stand Out6:00 Design Philosophy 101: How to Create Products That People Connect With8:40 The Importance of Creative Freedom & How to Obtain It!10:45 How to Run a Successful Business with Your BFF13:50 Starting Cultural Moments: The Origins of The Tomato Craze16:20 The Product Expansion That Shouldn't Have Worked (But Did)20:15 Advice for Overcoming Manufacturing Nightmares23:00 The “Advice Tour” Strategy That Has Saved Piecework Puzzles26:49 Brand Partnerships: From Goop to Broccoli Magazine29:15 Addressing Dupe Culture… 32:45 Leadership Tips For Building a Lean & Productive Team Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
Born on whitewater, built in an ammo can, Lavabox is Josh Thurmond's proof that instinct and grit can power a bootstrapped business that gives back and keeps rivers wild. What does it take to move from a design patent invention built in your garage to a product company trusted by tens of thousands? How do entrepreneurs balance protecting profits with opportunities for scale? And why might wellbeing and values be just as important as growth when inventing a new product and leading a business? Josh shares how his background as a river guide shaped his entrepreneurship—reading the rapids, trusting instincts, and steering through uncertainty with purpose. He explains why he turned down multi-million-dollar deals, chose to stay 100% independent, and built Lavabox around authenticity, customer input, and community impact. This episode offers a candid look at the entrepreneurship of product companies, what it really takes to bootstrap from idea to invention while protecting both your business and your wellbeing. Episode Breakdown: 00:00 Josh Thurmond and LavaBox 03:16 The Birth of a Design Patent Invention 06:19 Patent Challenges and Market Strategy 10:25 Turning Down Multi-Million Dollar Deals 14:10 Bootstrapping and Financing a Product Company 19:00 Building a Lifestyle Brand and Company Culture 26:11 Giving Back Through Protect Our Rivers 27:46 Resilience and Advice for Entrepreneurs Links Connect with Josh Thurmond: Connect with Josh on LinkedIn Visit LavaBox Portable Campfire Connect with Sarah Lockwood: Visit HiveCast Connect with Sarah on LinkedIn Connect with The Conscious Entrepreneur: The Conscious Entrepreneur Follow The Conscious Entrepreneur on LinkedIn Follow The Conscious Entrepreneur on Instagram Subscribe to The Conscious Entrepreneur on YouTube HiveCast.fm is a proud sponsor of The Conscious Entrepreneur Podcast. Podcast production and show notes provided by HiveCast.fm
It's been a packed couple of weeks, and the latest podcast episode dives into my time at teh Texas Truck Rodeo 2025! Driving a long list of the latest trucks and SUVs, I was able to experience some of the leaders in each segment of compact, midsize, and full-size trucks and SUVs.Additionally, we cover current news and updates on the channel. Enjoy!-#txtruckrodeo25 #TXAutoWriters #carquicks #carquickspodcast #automobile #podcast #grcorolla #automotivenews #trucks #SUV #txtruckrodeo25 #subaru #lexus #nissanfrontier #AcuraADX #Tacoma #RAMRHO #Outlander #Tiguan #Tundra #Durango #hellcat #kiasportage2026 #Palisade #jeepcherokee #nissanarmada #Hummer -00:00 Introduction04:20 The Texas Truck Rodeo 2025 Experience24:57 OEMs are making MORE "Offroad" Style Trucks27:10 My wishlist for the next event | Meeting one of my fav Car Reviewers32:28 Subaru embraces the Lifestyle Branding35:18 Lexus DISCONTINUES the LS?38:47 FORD CEO doesn't want his daughter's BF to touch the F15042:53 The Last Ford Focus ST44:02 GR Corolla Updates! | Channel updates46:25 Outro
After turning a simple idea into a cultural phenomenon, Nell Diamond has built Hill House Home into a $150M+ fashion and lifestyle brand beloved for its viral Nap Dress™ and fiercely loyal community.In this conversation, Nell shares how a slow-burning idea became her company, how she scaled from a direct-to-consumer bedding startup to a multi-category brand, and the intentional choices that shaped Hill House's signature blend of comfort and elegance. She opens up about early fundraising rejections, building community without trying to “manufacture” it, and why she treats influencers like artists, not metrics.From the behind-the-scenes reality of launching a hit product to navigating wholesale, collaborations, and retail expansion, Nell reveals the creative and business principles that keep Hill House distinctly itself. She also gets candid about motherhood, leadership, and the art of blocking out the noise so you can build the brand only you can create.Timestamps: [00:00] Introduction [05:59] The idea that led to Hill House Home [09:43] Building community and treating influencers like artists [12:41] Lessons learned from early fundraising challenges [16:33] How collaborations stay authentic to the brand [19:58] Expanding into wholesale and physical retail [27:09] Balancing personal presence on social media with boundaries [30:04] Hiring for different stages of company growth [33:51] Navigating motherhood while running a company [37:02] Advice on blocking out noise and staying focused on your visionResources Mentioned:Soto Method Workout | WebsiteLearn more about Nell's creation on the Hill House Home Website, and follow her on Instagram and LinkedIn.Follow Nancy Twine:Instagram: @nancytwinewww.nancytwine.comFollow Makers Mindset:Instagram: @makersmindsetspaceTikTok: @themakersmindsetwww.makersmindset.com
In this episode, we dive into the world of GRLCDE, a lifestyle brand that's reshaping what it means to stay true to local culture while making a global impact. From its roots in community to its bold approach to fashion and creativity, GRLCDE is more than just a brand—it's a movement.Join us as we talk about the story behind GRLCDE, how it connects with today's culture, and why it's quickly becoming a name to know. Whether you're into fashion, entrepreneurship, or discovering fresh local brands with big visions, this conversation will inspire you.
In this episode of MAFFEO DRINKS, Guillaume Lambrecht explains his approach to creating market demand for Supasawa, a shelf-stable sour mixer, focusing primarily on his category creation methodology.We go through how he developed the product through 60-70 recipe iterations and managed customer validation through direct bar visits rather than traditional market research approaches.This episode details his methods for educating customers about operational problems they may not recognize, including face-to-face conversations, hands-on demonstrations, and using customer discovery as cost-effective alternative to extensive market analysis.Guillaume outlines how he leverages direct customer feedback to establish new product categories and build market awareness from zero recognition.Timestamps:00:00 Introduction: Market Validation for Unknown Categories and Invisible Problems05:37 Product Development Process: 60-70 Recipe Iterations and Customer Feedback Loops11:35 Customer Discovery: Face-to-Face Bar Visits and Problem Identification Techniques19:31 Market Segmentation: Skill-Based Bar Typologies and Operational Complexity Analysis32:45 Workflow Innovation: Pre-Batching Systems and Extended Shelf-Life Benefits38:04 Customer Education: Problem-Awareness Creation and Solution Positioning45:12 Market Creation Strategy: Category Establishment and Demand Generation Tactics
Meghan Markle is making headlines again — this time for apparently not knowing her own legal name. Royal experts are calling her “extraordinary” and “completely incorrect,” while critics are tearing into her cooking show, pricey potato chips, and $90 rosé. Some reviewers call With Love, Meghan “garden porn without the fun,” while others liken it to “being gaslit by a multimillionaire.” Plus, what Meghan's products actually deliver, why the Queen's legacy still overshadows the Sussexes, and the 10 questions MPs should be asking about the Royal Family's money and power.
This week we sit down with Mike “Otto” Deutsch, co-founder of Biltwell, a brand that has become a cornerstone of motorcycle culture. These days, Otto is best known for helping bring people together—through events like the Biltwell 100 and countless other moto gatherings that celebrate the spirit of two wheels and the garage-built community.In this episode, Otto and Matt dive into everything from the early days of Biltwell to the evolution of grassroots racing, the crossover between moto and off-road, and the importance of keeping the culture authentic. They talk about the lessons learned from building a lifestyle brand, the people who make it thrive, and the stories that keep events like the Biltwell 100 so special.This is a wide-ranging conversation that captures not just Otto's journey, but the spirit of the community he's been helping to shape for decades.
Some conversations never lose their spark — and this one with Dayna Bolden is one of them. Back in 2021, Dayna shared how she built her six-figure lifestyle brand by leaning into authenticity, transparency, and vulnerability. Her story is a masterclass in owning your truth and turning it into impact. Whether you're a creative, entrepreneur, or dreamer in motion — this episode will remind you what's possible when you live boldly. SHOW NOTES: www.dreamsindrive.com/dayna-bolden-2025 SIGN UP FOR OUR WEEKLY NEWSLETTER: http://www.dreamsindrive.com/join FIND DAYNA ON: Instagram: @daynabolden FIND RANA ON SOCIAL: Instagram: http://instagram.com/rainshineluv Twitter: http://twitter.com/rainshineluv FIND DREAMS IN DRIVE ON:Instagram: http://www.instagram.com/dreamsindrive Twitter: http://twitter.com/dreamsindrive Web: http://www.dreamsindrive.com
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Goodee's founders built a global home goods marketplace with purpose, curated design, and a 4.5% return rate by helping customers buy better.For more on Goodee and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Kathleen Braine, Chief Marketing Officer at 818 Tequila. Kathleen shares what it's like to work side by side with founder Kendall Jenner to shape 818 into one of the fastest-growing tequila brands in the U.S.She discusses the importance of honoring Jenner's creative vision while scaling a business that balances brand storytelling, retail relationships, and digital commerce. From NASCAR partnerships to platform-native content, Kathleen reveals how 818 is growing both brand love and business outcomes simultaneously.Key takeawaysBuilding a lifestyle brand requires close creative alignment between founder and CMOYounger consumers want versatility and intentionality in what they drink and how they shopDigitally native strategies are essential in regulated industries like alcohol, where compliance and shoppability must go hand in hand Hosted on Acast. See acast.com/privacy for more information.
Whether you're looking for innovative ideas or practical tips, this episode offers valuable insights for a thriving front end. Gain expert insights from Megan Baccam, Director, Product Management at McKesson, and Russell Gong, Co-founder of Cabinet Health. Listeners will discover how independent pharmacies can leverage private-label products to boost patient care and business growth in this episode of Independent Insights. This episode dives into Foster & Thrive, McKesson's over-the-counter private brand. Learn actionable strategies for improving margins, attracting new customers, and enhancing your front-end growth. HostSuzanne Feeney, PharmDVP, Pharmacy Retail OperationsMcKesson, Health MartGuestsVanessa Thompson, PharmDSr. Manager, MarketingMcKesson, Health Mart Megan BaccamDirector, Product ManagementMcKessonRussell GongCo-Founder Cabinet HealthResources Health Mart Pharmacies can learn more about Foster and Thrive at https://www.fosterandthrive.com/ and Front End Insights at my.healthmart.com/purchasing/front-end-insightsEpisode 7: Marketing Mastery: Transform Your Pharmacy with Proven Strategieshttps://podcasts.apple.com/us/podcast/episode-7-marketing-mastery-transform-your-pharmacy/id1753117895?i=1000678415339The views and opinions expressed in this podcast are those of the guest and do not necessarily represent the views or positions of Health Mart, McKesson or its affiliates or subsidiaries ("McKesson”). The information provided herein is for informational purposes only and does not constitute the rendering of clinical, legal or other professional advice by McKesson.
Send us a textJoin us as we explore the transformative journey of Rachel Levine, a remarkable herbalist, human design guide, and yoga therapist. Her story is a testament to the power of authenticity and the courage it takes to overcome societal pressures. Rachel shares her deeply personal struggles with mental health and the facade of perfection, revealing how her experiences led her to create Intuitively Wild, a lifestyle brand dedicated to helping others connect with their true selves. You'll hear about her path to self-discovery and how aligning with one's core values can break the chains of perfectionism.The conversation shifts into the rhythms of nature and the benefits of seasonal living for mental well-being. Rachel recounts her shift from avoiding winter in Hawaii to embracing the seasons in New York, offering practical tips for finding joy in nature's cycles. She introduces Intuitively Wild's array of resources—podcasts, mentorship, and an online apothecary—geared towards fostering deeper connections with ourselves and the world around us. This episode serves as a guide to intentional living, encouraging listeners to integrate mindfulness into everyday life for personal growth and fulfillment.We also venture into the realm of spiritual hygiene and the importance of personal rituals. Rachel discusses her adaptable morning routine, emphasizing the accessibility of yoga for everyone and its power to release emotional blockages. Throughout her work as an intuitive mentor, she addresses common struggles such as perfectionism and the quest for purpose, guiding individuals to embrace their unique qualities. This conversation is an empowering call to break free from societal conditioning and shine authentically, leaving listeners inspired to embrace their individuality and form genuine connections. Support the showWe hope you found the episode to be enlightening and insightful. Our goal is to create content that not only entertains but also helps you grow spiritually and connect with your inner self. If you enjoyed listening to this episode, we would greatly appreciate it if you could take a moment to like, subscribe, and write a review. Your feedback is incredibly valuable to us and helps us to improve the quality of our content and reach a wider audience. We believe that by sharing knowledge and insights about spirituality, we can help to inspire positive change and personal growth. So, if you find our podcast to be meaningful and informative, we encourage you to share it with your friends and family. You TubeFacebookFacebook Group The Road To Spiritual AwakeningSpiritual Awakening 101 Guide
Grace Duong chats with the radiant Vanessa Somuayina—YouTuber, spiritual entrepreneur, and creator of multiple beloved tarot and oracle decks. We explore Vanessa's path to success, how she built her business from the ground up, the role of intuition in decision-making, and how to stay authentic in a constantly evolving world. This is an inspiring deep-dive into trusting yourself, embracing change, and becoming the CEO of your own life. If you liked this episode, check out the previous GRACED podcast episode with Robert Ryan: https://youtu.be/njEU5jUpUBo ✨__________ What We Talk About:00:00 Episode Preview00:29 Opening01:04 Introduction01:47 Interview Begins with Vanessa Somuayina02:09 Vanessa's Journey into Tarot & YouTube03:11 How Crystals and Coincidence Led to Tarot04:58 How I Found Confidence Through My Creator Persona06:41 Focus on the Present, Not the Past07:41 Starting a Second Channel to Teach What I've Learned09:42 Why Intuition Alone Isn't Enough in Business11:34 Easy Intuition Exercises for Beginners12:43 Why Every Tower Moment Leads to a Star Moment15:08 How to Become the CEO of Your Own Life16:56 Tools to Overcome Self-Doubt and Build Confidence19:31 How to Use Affirmations to Transform Your Mindset22:10 How to Overcome Doubt and Become Your Best Self23:38 Using Meditation & Yoga to Calm Your Mind25:31 AD - Join our Tarot for Alchemy Course https://learntarot.mysticmondays.com/27:37 Creating Tarot Decks with Meaning30:52 How Intuition Guides the Creation of Tarot Decks & Art Direction32:09 How to Pursue Multiple Passions Without Losing Focus33:46 How to Stay Positive on Social Media & Avoid Negative Energy36:03 How Consistency Drives Success in Building a Social Media Following38:20 Vanessa's Vision for Music and Community39:42 The Evolving Meaning of Authenticity with Vanessa42:49 Manifestation and Surrender45:45 Fast Five Questions: Breaking Free from Astrological Labels47:55 Collective Reading from The Pastel Journey Tarot Deck by Vanessa Somuayina50:19 Closing Statements51:39 End of Episode – Make Sure to Leave a Podcast Review!52:26 End Card ✨__________ Check out the Mystic Mondays App:https://www.mysticmondays.com/pages/app/ Check out the Create Your Deck Club:https://cydc.mysticmondays.com/create-your-deck-club ✨__________ Read the full show notes and transcript on the Grace Duong Blog:http://www.graceduong.com/podcast ✨__________ Episode Resources: Vanessa Somuayina's Instagram:https://www.instagram.com/vanessa_somuayina Vanessa Somuayina's Website:http://www.beau-life.com Work with Grace:http://www.graceduong.com ✨__________
What's the secret to growing a thriving brand online in today's ever-changing digital world—and how can small businesses stand out? Peg Fitzpatrick, acclaimed author of The Art of Small Business Social Media: A Blueprint for Marketing Success, joins us today to break it all down. Drawing from her own experience moving from traditional marketing to social media mastery, Peg shares expert insights on growing a thriving brand online. Listen in as she explains how small business and boutique owners can identify their ideal customers, create content that truly resonates, and more. Resources: Peg Fitzpatrick: Website | Instagram | Threads | Facebook | LinkedIn The Art of Small Business Social Media: A Blueprint for Marketing Success by Peg Fitzpatrick Join The Boutique Hub Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube
CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
Quanna is an artist and founder of CareFree Black Girl (CFBG), a powerful platform and community centered around celebrating Black women through art, empowerment, and real-life experiences. Quanna shares her journey from indie rapper to CEO, building something much bigger than a brand — a cultural movement. She emphasizes the importance of authentic community engagement, hosting events in underrepresented areas. Quanna highlights the brand's mission to highlight the non-monolithic nature of Black womanhood, embracing all styles, backgrounds, and stories. Quanna advocates for entrepreneurs to embrace all parts of who they are, especially when those parts feel different from each other. Website: CareFreeBlackGirl, Inc. LinkedIn: QUANNA (Shaqunna) B Instagram: carefreeblackgirlinc Previous Episode: https://iamceo.co/2019/05/03/iam263-podcaster-builds-a-lifestyle-brand-to-empower-women-and-encourage-storytelling/ Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Explora Journeys' Anna Nash, global president, and Chris Austin, president-North America, talk with James Shillinglaw of Insider Travel Report at Seatrade Global in Miami, about how their luxury lifestyle brand has evolved since it launched its first ship two years ago. With a second ship now sailing and a third on the way. Explora Journeys is poised to offer even more luxury in its spacious, stylish ships boasting creative cuisine and innovative entertainment. For more information, visit www.explorajourneys.com. All our Insider Travel Report video interviews are archived and available on our Youtube channel (youtube.com/insidertravelreport), and as podcasts with the same title on: Spotify, Pandora, Stitcher, PlayerFM, Listen Notes, Podchaser, TuneIn + Alexa, Podbean, iHeartRadio, Google, Amazon Music/Audible, Deezer, Podcast Addict, and iTunes Apple Podcasts, which supports Overcast, Pocket Cast, Castro and Castbox.
In this episode of The Excellence Project, Eric Worre sits down with Ken Schmidt, the former Director of Communications at Harley-Davidson who played a pivotal role in one of the most celebrated brand turnarounds in business history. Ken shares the inside story of how Harley-Davidson transformed from a struggling motorcycle manufacturer on the brink of bankruptcy to a lifestyle brand with unprecedented customer loyalty. Throughout the conversation, Ken reveals the powerful strategy of creating "visual words" that differentiated Harley from competitors, the importance of humanizing business interactions, and practical ways any business can shift from being product-focused to becoming truly memorable in customers' minds. TimeStamps [00:00:40] - Ken's Beginning at Harley-Davidson - How Ken joined Harley-Davidson in the mid-80s when the company was struggling and most expected it to fold after 80+ years in business. [00:05:02] - The Market Situation - Ken explains how Harley went from owning 95% market share to collapsing as Japanese competitors entered with lower-priced, well-made motorcycles. [00:09:40] - The Mission to Reposition - Ken describes his job to improve Harley's image and attract investment despite the company's Chapter 11 status. [00:15:40] - The Three Questions That Changed Everything - Ken shares the three simple questions he typed out that became the foundation for Harley's brand transformation. [00:22:15] - The Five Visual Words - The afternoon brainstorm that produced five powerful words—lifestyle, freedom, camaraderie, individuality, and rebellion—that still drive Harley's brand identity today. [00:35:05] - Humanizing the Business - Ken's insights on why people naturally humanize businesses and the importance of being known for who you are, not what you do. [00:41:31] - Direct Customer Engagement - How bringing bikes to events and asking customers direct questions provided invaluable insights that couldn't be captured in surveys. [00:48:07] - Getting Executive Buy-in - The story of how Harley executives personally experienced customer feedback, which catalyzed total organizational commitment to the new approach. [01:09:38] - Remember and Repeat (R&R) - Ken's personal philosophy about creating memorable experiences that customers will share with others. [01:17:44] - Leading with Humanity, Not Products - Why showing genuine interest in people creates preference in a world where every product is seen as a commodity. [01:32:17] - Simple Ways to Be Memorable - Practical examples of how businesses can create unexpected moments that get talked about and drive repeat business. Your Next Steps: Join Eric's Daily Coaching and training at: https://goproinsider.com/ Purchase tickets to Go Pro Xperience 2025: https://gopro2025.com/gpx25 Get more likes and comments with engaging, unique posts written by AI in a click & access the AI version of the #1 Network Marketing expert, Eric Worre: https://nmpro.link/nmproai-pc Hire Eric- Get best-in-class Network Marketing Advice with Eric Worre: https://nmpro.link/hireeric-pc For the latest news and insights from the world of Network Marketing visit: https://nmpro.link/yt-subscribe Questions or Comments? Do you have questions you would like me to answer in future podcasts or comments on the show you'd like to share? Email me at podcast@networkmarketingpro.com
It's not Jim's fault! And Another Thing with Jim looks deeper into theology and culture––and takes you along. In this episode: repeated scenes and biblical authority, systemic forces versus individual action, and the uniqueness of the Christian hope. Email another things in to anotherwithjim@gmail.com.
PopSockets is the leader of what its CEO, Jiayu Lin, likes to call the phone grip category. The company is known for small, retractable circles that come in a wide variety of prints and colors and attach to the back of someone's phone, making it easier to grip. But, the company really wants to be known as a lifestyle brand. It's an inflection point that many accessories brands reach at one point or another, as they want consumers to know them for more than just a single widget. And, Lin is thinking day in and day out about how to position PopSockets as a lifestyle brand through events, collaborations, new product launches and more. “I want to take [PopSockets] to the next level by transitioning the company from a tech accessory to a mobile lifestyle brand,” she said. Lin joined The Modern Retail Podcast to talk about her vision for PopSockets. She's been with the company since 2022, starting out as its gm of APAC and becoming the company's CEO in September. PopSockets has been focused on product expansion for the past few years, and it now sells phone cases, wallets and more, in addition to its ubiquitous grips. One concept Lin is particularly interested in is the idea of the mobile lifestyle — that is, as people carry their phones everywhere, phones are increasingly becoming an extension of people's identity. So, PopSockets is focused on launching a greater variety of products that speak to people's interests and hobbies — for example, a music festival survival kit. “This idea of a mobile lifestyle – we want to be part of you, and an extension of you, to help you express yourself — whether it's at work, at home or at play,” Lin said. Creating exclusives for different retailers like Walmart, Best Buy, Apple and more is also a big part of this. In addition, PopSockets is looking at more pop-up opportunities and events this year, Lin said. “It's very important for us that we find the right channels for the different products we carry,” she said.
Dustin Hinz is the Chief Marketing Officer at Firestone Walker Brewing CoDustin Hinz has spent his career at the intersection of storytelling, culture, and commerce. From his early days at Guitar Center to shaping music culture with many of the world's most influential artists, to stewarding iconic guitar and string maker Ernie Ball Music Man, and now leading marketing at Firestone Walker Brewing Co., he's navigated the evolving landscape of music, culture, and beer. In this episode, he shares lessons learned along the way—how creativity, curiosity, and a few unexpected turns shaped his approach to marketing and brand building.Dustin discusses: Dustin's journey from musician to marketer.Evolution of content creation transforming marketing strategies.Building a lifestyle brand requires connecting to your target audience. Sponsorships focus on long-term partnerships rather than one-off deals.Effective storytelling is crucial for creating memorable brand experiences.Internal teams play a vital role in maintaining brand integrity and vision.Beer industry presents unique challenges compared to the music industry.Investing in brand legacy is essential for long-term success.Authenticity in marketing fosters stronger consumer connections.You can follow what Dustin Hinz is up to on LinkedIn.Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.The Group Y Live Podcast come out across all podcast players with a new episode every two weeks on Thursday. Past guests on The Rad Season Show include Stacy Peralta, Wim Hof, Mike Cessario, Gerry Lopez and more.Contact Oli Russell-Cowan On Instagram olirussellcowan On LinkedIn at olirussellcowan Thanks for listening & keep it rad!
Legendary journalist Tina Brown claims Meghan Markle has “never figured out a convincing persona” and has an “unerring instinct for getting it wrong.” Britney Spears took to Instagram to show off her 18-year-old son, Jayden James Federline, proving that talent runs in the family. The battle over Wendy Williams’ guardianship has taken a shocking turn, with Adult Protective Services launching an investigation into alleged ‘elder abuse.’ Donny Meacham joins Rob! Don't forget to vote in today's poll on Twitter at @naughtynicerob or in our Facebook group. See omnystudio.com/listener for privacy information.
Your past is preparing you for your future. Today we're going to hear a story about how one woman pivoted, reinvented herself, her vision for her future - with confidence, class, vision, and audacity. There's so many lessons in this episode for anyone who is unsure about starting something new - and needs some encouragement on starting again. We're not talking about starting over, but starting again...because all that you've been through is preparing you for where you're going. You just have to trust the journey. About our guest: Makini Regal Martin is a published floral, event, and interior designer. Trinidadian-born and Brooklyn-bred, Makini alwayspossessed a natural gift for design. She inherited her love for flowers from her two grandmothers, both avid gardeners and lower enthusiasts. After graduating from Columbia University and honing a successful career in management consulting, Makini turned her keen eye for design and love of flowers into a blossoming business when she launched Makini Regal Designs in 2011. Her design work has been published by New York Magazine, Essence, Design Sponge, The Knot, Munaluchi Bride, Black Enterprise, and many others. After the birth of her daughter, Zuri Rose, Makini was inspired to launch a children's lifestyle brand and write a children's book series. The Wonderful World of Zuri Rose: Flowers A–Z is the first book of that series. FIND MAKINI ON: Instagram: @makiniregal @worldofzurirose Web: www.theworldofzurirose.com FIND RANA ON SOCIAL: Instagram: @rainshineluv @dreamsindriveWeb: www.dreamsindrive.com FIND DREAMS IN DRIVE ON:Instagram: http://www.instagram.com/dreamsindrive Twitter: http://twitter.com/dreamsindrive Web: https://www.dreamsindrive.com
Mark Janasik is the Co-Founder of Southern Grounds & Co, an award-winning coffeehouse that reimagines vibrant, healthy communities. He discusses Southern Grounds' journey into franchising, starting with their 3 corporate locations and plans to add 4 more within a year. The franchising idea took off when HMS Host, a global powerhouse, discovered Southern Grounds and wanted them in Jacksonville International Airport, impressed by their unique coffee experience.Each Southern Grounds location personalizes 20% of its menu, allowing franchisees to choose from proven 'Chef Selections' based on local demand. With analytics and a flexible selection of 20-30 additional menu items, the brand ensures profitability by optimizing menu mix and food costs. Mark talks about how Southern Grounds collaborates with preservation architects and designers to honor the history and character of buildings and communities, often using renovations to spark revitalization across neighborhoods. Their approach makes each coffeehouse a cornerstone of local redevelopment.Mark is seeking franchisees with passion for community, coffee & culinary excellence. He looks for entrepreneurial candidates who appreciate hospitality, sustainable cooking, and seasonal flavors. Ideal franchisees are financially qualified, community-focused, and driven to make a positive impact.Don't forget to like, comment, and subscribe to stay updated with our latest episodes. Hit the bell icon to get notifications every time we upload a new podcast!*This video is sponsored by SEOSambaCheck out the video podcast on my Youtube channel and don't forget to like and subscribe!Link to Free Assessment: https://www.zorakle.net/assessment/welcome/ionfranchisingLink to Website: eyeonfranchising.comLink to Youtube: https://youtu.be/dKCZSRm6gZc?si=D48EANvqhSpyqsE
Brooke Haney is the Hollywood intimacy coordinator. She literally wrote the book about it! A job that none of us had ever heard of before the #metoo movement because it surprisingly didn't exist. So, what is the job description of an intimacy coordinator? What makes someone qualified to choreograph a Hollywood sex scene? We had a blast speaking with Brooke this week and we hope you enjoy our conversation. Check out her book https://www.amazon.com/Intimacy-Coordinators-Guidebook-Brooke-Haney/dp/1032531460 Visit her website: Brooke M. Haney | NYC intimacy coordinator (brookemhaney.com) Thanks for listening to the podcast. Please, please, please, tell a friend and a stranger about the show. Is there a guest you'd like to hear on a future episode? Contact our world class producer spencer.wolff@audacy.com and let him know. Have a great day and we'll see you next time! -Everybody Wang Chung!!! Join us on twitch every weekday afternoon! www.twitch.tv/churchoflazlo Complain about the show on our subreddit www.reddit.com/r/churchoflazlo Now, please read all the way to the bottom or else you'll miss out on something you'd probably like to know. Mitra 9! We want to thank our friends at Mitra 9! Visit www.mitra-9.com right now and buy yourself some GoPacks (our personal faves) or choose from any of their other awesome products. Use the promo code PROBLEMATIC at checkout. It helps us out and you'll get a healthy discount. Lazlo never does the show without first having his GoPack. Slim enjoys all their stuff and seems to have a Mitra product for every situation and every time of the day. Again, we recommend the GoPacks and we've received more positive feedback from listeners about GoPacks than virtually anything else we've recommended over the years. Again, www.mitra-9.com and use the promo code PROBLEMATIC at checkout. Pop Fly Apparel! Lazlo finally realized his dream of having his own clothing line! The website just went live and you can place your orders now! Click here PopFly Apparel and stock your closet with the coolest tees you can buy! Prairie Sailor! Thanks to Prairie Sailor | Midwest Outdoor Clothing & Lifestyle Brand for helping Lazlo realize his dream. You'll catch at least one of us wearing something from Prairie Sailor every day. A great small business worth your suuport. Heartland Roof and Tree! Thank you to Heartland Roof and Tree! Slimfast had almost a dozen different tree-removal companies come out to give him quotes for taking down a dead tree and they were all too expensive. Then, a friend of the show recommended Heartland Roof and Tree. They got it done fast and Slim didn't have to empty out his "sweet used motorcycle" savings account to pay for it. As their name suggest, they do trees and roofs, Got a leaky roof or damage from a storm? Got a tree that's about to fall on your neighbor's roof? Call Marcus right now (816) 522-8660 or shoot him an email at HeartlandRoofer@gmail.com. Or if something comes up later and you can't remember their contact info, just get in touch with Slimfast and he'll send them your way. Dick Ray Master Plumbers and HVAC! Thanks to our friends at Dick Ray Master Plumbers for fixing Slim's AC for a sane price that didn't break the bank and probably saved his relationship. They do plumbing and HVAC and Slim 100% vouches for them. You couldn't deal with a group of nicer and more professional guys. Go to their website and give them a call today. Now's the time to have your furnace serviced before you're stuck in the cold and HVAC companies get busy. Dick Ray Master Plumber Heating & Cooling in Overland Park, KS