Podcast appearances and mentions of ethan chernofsky

Ethan Chernofsky with Placer.ai joins broker Michael Bull to discuss office trends impacting business and real estate. Topics include office occupancy in 2024 vs 20202, which demographics are returning to the office, and more.

In this packed episode, Omni Talk hosts Chris Walton and Anne Mezzenga interview the most innovative retail technology providers attending Shoptalk 2025, giving listeners an insider's guide to the conference's must-see tech solutions. Key Moments: 1:33 – Interview with Big Sur AI's CEO Vinod Ramachandran on their AI sales agent, content marketer, and data scientist tools 17:12 – Lucky Labs' Sneh Parmar explains how they connect brands to major retailers with real-time inventory and attribution data 27:47 – Lily AI's Purva Gupta breaks down how they bridge the gap between merchant language and consumer search terms 44:33 – Syrup's James Theuerkauf discusses their AI decision support system for optimizing inventory management 56:50 – Placer.AI's Ethan Chernofsky shares insights on location analytics and understanding retail traffic patterns 1:12:34 – Treasure Data's Mark Tack on intelligent data platforms transforming retail customer experiences 1:25:01 – Mirakl's Alex Hase explains the rising trend of specialty retailers launching marketplace platforms 1:35:33 – Signifyd's Raj Ramanand reveals how AI is solving the $890 billion returns problem in retail Be careful out there, #retailtech #shoptalk #aiinretail #retailinnovation #ecommerce #retailstrategy #customerexperience #retailanalytics #digitaltransformation *Sponsored Content*

Placer.ai's Ethan Chernofsky joins Chris and Anne to reveal the 2024 Retail Superlative Awards. Ethan highlights: (4:58) Costco's title as “Most Likely to Succeed Forever” (8:40) Fitness as the “Segment of the Year” (14:08) "Favorite Data Point of the Year" with surprising insights from eclipse-related foot traffic and home furnishings (17:11) The "Most Important Takeaway of 2024" on cross-shopping and consumer behavior (21:40) Retail Media as the "Buzziest Topic of the Year" (27:11) Just Walk Out Tech as the "Most Overrated Innovation" Finally, he makes a bold prediction with Macy's as the “Biggest Sneaky Upside Retailer to Watch” in 2024 (36:41), offering a surprising perspective on department stores. #retailtrends #retailinsights #retailmedia #retailtechnology Music by hooksounds.com Sponsored Content

Over the past six years, Placer.ai has evolved into an essential tool for real estate professionals seeking location data and insights. Ethan Chernofsky, SVP of Marketing at Placer.ai, joins Kevin Kessinger, President and COO of Trademark, to discuss data in detail. Their conversation covers the nuances of data collection, like what makes it effective and how we should question it. Plus, what the numbers reveal about retail's future. Episode Highlights: · The fascinating comeback of top-tier malls and its broader implications · Insights from the Placer 100 Index: Metrics from top retailers · Challenging the "death of the office" claim and current trends in commercial spaces, like movie theaters and malls · Driving experiential retail forward: Leveraging proptech and digital out-of-home technology to enhance shopping center value · Placer.ai's meticulous approach to data validation Subscribe to "Leaning In" for more insightful discussions with industry leaders, keeping you at the forefront of real estate developments. Links: ⁠Trademark Property⁠ ⁠Placer.ai Kevin on LinkedIn Ethan on Linkedin Topics: (00:00:00) - Intro (00:01:16) - Ethan's background and how Placer has evolved (00:04:42) - Retail traffic patterns in 2024 (00:10:21) - The Placer 100 Index (00:13:29) - Office trends in 2024 (00:17:20) - Movie theatre trends (00:20:54) - Migration hot spots (00:24:49) - Mobile data developments (00:26:24) - Placer's AI advancements (00:30:51) - Predictive analytics (00:32:11) - How data can be used to develop or redevelop properties (00:36:35) - Proptech advancements (00:40:16) - Charitable work (00:42:30) - Closing thoughts

Join Chris Walton and Anne Mezzenga for an insightful discussion with Placer AI's Ethan Chernofsky as he hands his 2024 Midyear Retail Report Card grades. You'll hear Ethan discuss the latest trends, challenges, and opportunities shaping the retail landscape. Key moments include: 0:08 - Introduction and overview of Placer AI's data collection methods 8:02 - Overall retail performance grade and analysis 15:09 - Small format revolution: Promising or overhyped? 22:20 - The future of retail media networks 28:28 - Value retail: The rise of the "middle" and the tri-furcation of retail 35:30 - Surprising mall renaissance and its implications 40:53 - The impact of strategic decisions on retail success Ethan shares valuable insights on foot traffic analytics, consumer behavior shifts, and how major retailers like Costco, Walmart, and Target are adapting. Learn about the potential of retail media networks, the evolution of value retail, and why malls might be making a comeback. This episode offers a comprehensive look at retail performance and emerging opportunities. Don't miss Ethan's thoughts on how retailers can navigate both headwinds and tailwinds in today's dynamic market! #RetailTrends #PlacerAI #RetailAnalytics #RetailStrategy #ConsumerBehavior Music by hooksounds.com *Sponsored Content*

Those who act on today's trends will be tomorrow's big winnersIn this week's episode, Chris sits down with Ethan Chernofsky, head of marketing at Placer.AI as they discuss the most important retail real estate trends in 2024. You'll also learn:What is "affordable luxury"What context is necessary to accurately analyze segments of retail real estate?How resilient has the grocery category been over the past five years?Listen in as two commercial real estate experts give their takes!

Placer.ai's SVP of Marketing Ethan Chernofsky is back once again to help Chris and Anne kick off 2024 as part of their ongoing live Ask An Expert Interview Series on LinkedIn. Chris and Anne go in depth with Ethan as he discusses the big questions that will drive retailers' strategies in the coming year. Questions like: - Will the economic pressures continue? - How concerned should we all still be about inflation? - Are the top performing segments in retail heading for what he calls a “pull forward moment?” - And, ultimately, who stands to win and who stands to lose depending upon how you answer any of the questions above, too! Music by hooksounds.com *Sponsored Content*

How can retailers better understand and adapt to this ‘mission driven shopping' trend to optimize their customer engagement and increase sales? Based on the shift in classic correlations between visits and sales, what are some of the key performance indicators that retailers should now focus on? Considering the consumer's adaptability, what strategies can retailers adopt to create win/win scenarios that result in a more impactful engagement? In the context of ‘things are still not normal', how can retailers remain flexible and bring value to the consumer, given the fluctuations in consumer behavior?

Ethan Chernofsky is the SVP of Marketing at Placer.ai, a foot traffic analytics platform for anyone with a stake in the physical world. Ethan joins Matt to discuss how retailers and retail investors can use analytics and data to make better decisions for not only store locations, but how they connect with their audiences. The trends he's seeing at Placer line up with what we're seeing here at Occupier, so tune in for his insights into what the future of retail holds!

If you are in retail, cover retail, or even just like to wow your friends with your retail knowledge at cocktail parties, then you are going to want to listen to this! Placer.ai's SVP of Marketing Ethan Chernofsky is back to give his mid-year report card assessment of which retailers are setting the pace and which ones are lagging behind. Music by hooksounds.com

Ethan Chernofsky, VP of Marketing at Placer.ai, joins Terry to dive into data-backed trends for retail, mixed-use and office. They revisit Ethan's bold prediction for 2022 and discuss how consumer behaviors are shifting in 2023, from return to office, to experiential, and inflation. Plus, what retail concepts are primed for success and how Placer.ai is used to make informed business decisions.  Subscribe to Leaning In to never miss an episode. Links: Placer.ai Ethan on LinkedIn Visit us online at https://trademarkproperty.com/ Timestamps (00:01:02) What trends are you seeing in 2023? (00:02:48) Thoughts on the Mall industry (00:05:56) What were some major takeaways from your Q1 Retail foot traffic report? (00:10:01) Thoughts on return to the office (00:14:19) What shifts have you seeing movie theatres and eatertainment concepts? (00:17:25) Stores being a great place to shop vs. a great place to buy (00:20:16) Are there any new developments on privacy concerns regarding how you collect data? (00:23:25) What are some newer features Placer has rolled out? (00:26:08) How is Placer intending to use AI? (00:27:59) Are you seeing more online retailers seeing success with Brick and Mortar? (00:31:22) What retail concepts are on the rise right now? Are there any struggling? (00:33:46) What are some high-level takeaways for using data to develop effective mixed-use assets? (00:36:50) Are you seeing applications for Placer in Multifamily? (00:37:56) Final thoughts on Retail Media

We sat with Ethan Chernofsky from Placerai to discuss trends from analyzing foot traffic. We covered topics like new initiatives in the brick-and-mortar space for in-store advertising. We covered general trends within foot traffic, what physical fitness looks like today, and views on Kohls's. Segments: 0:00​ Opening 1:40 Major trends in foot traffic today... 5:04 Brick and mortar advertising 09:50 Mr.Beast / Influencer influencing physical location traffic 16:00 Co-tenants (Target + Wholefoods) 17:15 View on Kohls 19:40 Off-price retail 21:50 Fitness category (Lifetime Fitness & Planet) 24:00 Placerai overview Learn more about https://www.placer.ai/ Find Ethan https://twitter.com/ChernofskyEthan _______ Disclaimer Avory & Co. is a Registered Investment Adviser. This platform is solely for informational purposes. Advisory services are only offered to clients or prospective clients where Avory & Co. and its representatives are properly licensed or exempt from licensure. Past performance is no guarantee of future returns. Investing involves risk and possible loss of principal capital. No advice may be rendered by Avory & Co. unless a client service agreement is in place. Listeners and viewers are encouraged to seek advice from a qualified tax, legal, or investment adviser to determine whether any information presented may be suitable for their specific situation. Past performance is not indicative of future performance. “Likes” are not intended to be endorsements of our firm, our advisors or our services. Please be aware that while we monitor comments and “likes” left on this page, we do not endorse or necessarily share the same opinions expressed by site users. While we appreciate your comments and feedback, please be aware that any form of testimony from current or past clients about their experience with our firm is strictly forbidden under current securities laws. Please honor our request to limit your posts to industry-related educational information and comments. Third-party rankings and recognitions are no guarantee of future investment success and do not ensure that a client or prospective client will experience a higher level of performance or results. These ratings should not be construed as an endorsement of the advisor by any client nor are they representative of any one client's evaluation. Please reach out to Houston Hess our head of Compliance and Operations for any further details. Find more here https://www.avory.xyz/disclaimer-page #InsideScoop #Podcast #Data #retail --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Ethan Chernofsky talks about how Placer.ai uses foot traffic data to understand the performance of American retailers. Plus, James and Ebere discuss the many new food halls opening in cities big and small.   Portions of this episode were recorded live at the JLL booth at ICSC Las Vegas 2022.   James Cook is the director of retail research in the Americas and Ebere Anokute is a research manager for JLL.   Subscribe: Apple Podcasts | Spotify | Google Podcasts Listen: WhereWeBuy.show  Alexa: Say "Enable the Where We Buy skill"   Email: jamesd.cook@am.jll.com    Watch our week video show, Everything We Know About Retail: http://everythingweknow.show/   Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061    Read more retail research here:  http://www.us.jll.com/retail   Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.

How do rising inflation costs impact consumer activity? "U.S. retail sales fell 0.3% in May, relative to April. In numerous facets of the retail sector, consumers are now trading down — meaning that they're looking for cheaper alternatives to the products and services they typically buy. Among the brands mentioned in the report are McDonald's, Chipotle, Target, H-E-B, Walmart Neighborhood Market, Ross Dress for Less, Citi Trends, Five Below, and Dollar General," says Ethan Chernofsky.

CRE Fast Five is pleased to present Secret Sauce where we hear advice, business tips, and lifehacks from top industry professionals. Join us as Ethan Chernofsky, Vice President at Placer.AI, shares his insights. Watch. Learn. Excel. Karly Iacono | Senior Vice President CBRE Capital Markets | Net Lease Group O (201) 712-5612 | M (201) 600-3237 karly.iacono@cbre.com Connect with Ethan on LinkedIn: https://bit.ly/3yJHjJ9 Visit https://www.placer.ai/ for retail insights. Warning-IRS Circular 230 Disclosure: CBRE and its affiliates do not provide tax advice and nothing contained herein should be construed to be tax advice. Please be advised that any discussion of U.S. tax matters contained herein is not intended or written to be used, and cannot be used, by the recipient of any Information for the purpose of avoiding U.S. tax-related penalties; and was written to support the promotion or marketing of the transaction or other matters addressed herein. Accordingly, any recipient of this video should seek advice based on your particular circumstances from an independent tax advisor. You also agree that the information herein down not constitute legal, defeasance or other professional advice and you should obtain legal advice from a qualified attorney licensed in your state. The opinions contained in this video are those of Karly Iacono and may not represent those of CBRE. All content is for educational purposes only. The following content may contain the trade names or trademarks of various third parties, and if so, any such use is solely for illustrative purposes only. All product and company names are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with, endorsement by, or association of any kind between them and CBRE or Karly Iacono.

Ethan Chernofsky, VP of Marketing at Placer.ai, continues his conversation with Terry Montesi about the short and long-term effects of the pandemic on consumer behavior. Plus, they discuss the future of technology in mobile location and retail analytics, what Placer.ai is seeing in the market, and if they believe your next big real estate investment might be in the Metaverse. Leaning In is published every second and fourth Wednesday of the month. You can find the first half of Terry and Ethan's discussion on your favorite podcast app. Subscribe to hear future episodes as Terry and other members of the Trademark team speak with experts in the real estate industry. Links: Ethan on LinkedIn Placer.ai Timestamps: (0:35) - Will we come out of the pandemic with a stronger brick and mortar environment? (6:59) - What technology have you been working on at Placer.ai? (8:39) - What's your opinion on experiential retail in the future? (10:36) - Ethan's thoughts on the future of mobile analytics (12:38) - Virtual Real Estate (14:30) - What are some key trends you predict will happen in the next five years in data and technology? (16:48) - Final thoughts

Ethan Chernofsky of Placer.ai joins Terry Montesi for his second appearance on Leaning In to discuss the proven return of retail in '21-'22, how retailers should shift their marketing strategies and ways top-tier malls are setting themselves apart. Ethan describes how open-air and indoor shopping centers are reflecting this success and current world events' effect on consumer behavior in the retail market. The two also evaluate the biggest industry changes since the pandemic, and Ethan shares why he is bullish on department stores. Leaning In is published every second and fourth Wednesday of the month. Be sure to follow the show on your preferred podcast app to hear Part 2 of Ethan and Terry's discussion. Links: Ethan on LinkedIn Placer.ai Timestamps: (0:40) - What have been some major changes in retail you've seen over the past year? (2:47) - How do you think retail focused companies should pivot their vision and strategy? (5:15) - What's your position on top tier malls? (9:17) - How do you see the global events of inflation, potential recession and war in Europe affecting consumer behavior and retail performance? (10:32) - Urban vs. Suburban trends (12:15) - The explosion in the home improvement industry and other retail sectors that saw growth during the pandemic (16:19) - Assuming the pandemic is waning, what are some learnings about consumer behavior you saw and what new trends do you think will stick around? (20:26) - The surprising resilience of Department Stores

Josh Grillo, co-founder and president of Resident360, is back with Todd Anderton and Chad Colley to finish their discussion around what works, what's changed and what is to come for multifamily marketing. Josh explains how the Metaverse and VR/AR technology will impact resident experience and other residential real estate trends that will emerge in the next 5-10 years. Josh also discusses what consumers are demanding in today's evolving market. Leaning In is published every second and fourth Wednesday of the month. You can find the first half of this discussion on your preferred podcast app. Tune in for our next episode with Ethan Chernofsky, Vice President of Marketing for Placer.ai. Links: Resident360.com Josh Grillo's Newsletter The Definitive Guide to Apartment Marketing multifamilyinsiders.com Multihousing news Topics: (0:38) - How marketing budgets have evolved and thoughts on SEO (7:12) - How do you respond to developers who don't put marketing their property at top of mind? (9:28) - What are some of the best marketing practices you've seen? (11:51) - What trends do you see emerging in the next 5-10 years? (17:01) - What resources would you recommend to learn more about multifamily marketing?

About Ethan: Ethan is the VP of Marketing for Placer.ai and loves helping businesses unlock the power of location analytics.  Prior to Placer, Ethan was the Director of Corporate Marketing at SimilarWeb and the Vice President of Headline Media.  Ethan shares his expertise in applying location data to marketing research questions and business goals, especially for retail businesses.  Ethan explains how studying location data and asking the right business question drives marketing ROI. Guy's Exclusive Offer: Guy wants to offer podcast listeners exclusive content from his upcoming book, The Post: Covid Marketing Machine: Prepare your Team to Win.  Check out Guy's exclusive offer to access excerpts from the book and receive a free consultation from the ProRelevant team! Links: https://www.placer.ai/ (Placer.ai website) https://www.linkedin.com/in/ethan-chernofsky-16ab4519/ (Ethan Chernofsky LinkedIn) https://marketingmachine.prorelevant.com/ (Guy's exclusive offer) https://www.amazon.com/Post-Covid-Marketing-Machine-Prepare-Your-ebook/dp/B098LX5J4W/ref=sr_1_2?crid=9MKBB6CFXA5Q&keywords=the+post+covid+marketing+machine&qid=1646321074&s=books&sprefix=the+post+covid+marketing+machine%2Cstripbooks%2C67&sr=1-2 (Pre-order The Post-Covid Marketing Machine) https://prorelevant.com/ (Find out more about ProRelevant) https://mailchi.mp/prorelevant/newsletter (Subscribe to Guy's Newsletter) https://youtu.be/lEUPPqXaZNw (Video of Interview)

Placer AI head cheese, marketing, and data intelligence guru, guest Ethan Chernofsky joins Derek via ZOOM all the way from Tela Viv.  We know where you have been and where you are going!  Changes the entire landscape of Commerical Real Estate for Retail clients, operators, landlords, developers, cities, and our way of life.  This platform is a must to have for all things Commercial Real Estate in the retail asset class.  Check them out at www.placer.ai.

McDonald's (MCD) 4Q global comp. sales are up 12.3%. Ethan Chernofsky, CMO at Placer.AI, and Sean Dunlop, Equity Analyst at Morningstar, recaps MCD's earnings. They talk about how wage inflation impacted MCD's earnings. They compare MCD to Starbucks (SBUX). Tune in to find out more.

“People vote with their feet. And we show you how they vote across the United States retail locations every single day.”  Ethan Chernofsky, the VP of Marketing at Placer.ai joins Chris to share his top 5-foot traffic trends of 2021! Listen now! 

Between the pandemic, supply chain issues, labor shortages and now, a new variant, this shopping season is somehow stranger than the last. But, as restrictions have lifted and more of the country are getting booster shots, TRD reporter Suzannah Cavanaugh looks at whether are shoppers are returning to brick-and-mortar retail this holiday season. You'll hear from Ethan Chernofsky, vice president of marketing at Placer, CBRE's Jamie Brooks based in Los Angeles, and CBRE's Annette Healey, who works for the firm's retail brokerage services across the New York Tri-State region.

Ethan Chernofsky the VP of Marketing of Placer.ai shares how to be more Data Driven Get more info at https://www.Placer.Ai/

Yum Brands (YUM) and Restaurant Brands INTL Inc. (QSR) stocks are focused on in today's 360 round of fast food restaurants. Sean Dunlop, Equity Analyst at MorningStar, and Ethan Chernofsky, CMO at Placer.AI, discuss the outlook for fast food in a post-pandemic world. Tune in to find out more.

Ethan is the VP Marketing for Placer.ai. Prior to Placer, Ethan was the Director of Corporate Marketing at SimilarWeb and the Vice President of Headline Media. Ethan holds his BA in Government, Diplomacy and Strategy from the IDC Herzliya and his MSc in International Relations from the London School of Economics.

Terry Montesi is joined by Ethan Chernofsky, a leading innovator at Placer.ai, for the second half of their discussion on how mobile analytics technology and consumer marketing are shaping the future of commercial real estate. They chat about shopping centers' evolution and what developing technologies are doing to advance the industry. Ethan explains the relationship between the omnichannel and consumer behavior, as well as his expectations for the future of brick-and-mortar real estate. Leaning In is published every second and fourth Wednesday of the month. Be sure to follow the show on your preferred podcast app to hear our next episode with Chain Store Age's Real Estate Editor, Al Urbanski. Timestamps (0:52) - Do we need to rethink how shopping centers are created? (4:14) - How did the pandemic affect Placer.ai? (7:30) - What do you think the next “Nice to have's” are? (8:51) - Are you working on technology that can track cross-shopping between stores and extrapolate the profile of the customer? (9:59) - What do you think about omni-channel and how it will evolved over the next 5 years? (12:02) - What trends do you see happening in PropTech over the next decade? (15:00) - How do you see PropTech affecting Brick & Mortar retail?

Leading PropTech innovator Ethan Chernofsky of Placer.ai joins Terry Montesi to discuss their niche in the commercial real estate world, and how Placer.ai's empowering analytics technology has changed the industry from underwriting to consumer marketing. He uses Placer.ai's analytics to identify real estate trends, and suggests how more exciting approaches are coming to the world of retail data analysis. Additionally, Ethan and Terry pose the question of which will win in the long run: indoor or outdoor shopping centers? Leaning In is published every second and fourth Wednesday of the month. Be sure to follow the show on your preferred podcast app to hear part 2 of Ethan and Terry's discussion. Timestamps: (1:05) - Placer.ai and Ethan's involvement in the company (2:21) - What's all this data that you are collecting? (3:32) - Coming from the digital space into Retail Real Estate (4:36) - Placer.ai's customers and how they add value (7:05) - Client Case Studies: Developer and Retailer (8:54) - Placer's Tenant Void Tool (9:58) - Are there any interesting data or surprises you're seeing coming out of the pandemic? (18:25) - What trends are you seeing around physical retail? (20:10) - What did you learn during the pandemic about indoor and outdoor malls?

Supplement sales jumped during the pandemic, but foot traffic across all retail sectors dropped -- including GNC and the Vitamin Shoppe. Will physical stores disappear or are these retailers on the road to recovery? To find out, we spoke with Ethan Chernofsky, the vice president of marketing at Placer.AI, a foot traffic analytics firm.

Andrew Cox is joined by co-host Anthony Smith, Lead Economist at FreightWaves, to discuss the retail foot traffic recovery story with Placer.ai's Ethan Chernofsky. Ethan is the VP of Marketing at Placer, a retail analytics firm with the best foot traffic data around. Ethan joins the crew to discuss the trends he's seeing, which companies are standing out from the crowd, and what it all means for a post-pandemic retail environment.Apple PodcastSpotifyMore FreightWaves Podcasts

Andrew Cox is joined by co-host Anthony Smith, Lead Economist at FreightWaves, to discuss the retail foot traffic recovery story with Placer.ai's Ethan Chernofsky. Ethan is the VP of Marketing at Placer, a retail analytics firm with the best foot traffic data around. Ethan joins the crew to discuss the trends he's seeing, which companies are standing out from the crowd, and what it all means for a post-pandemic retail environment.Apple PodcastSpotifyMore FreightWaves Podcasts

This month we are digging into all things commerce. Today it is about physical commerce. Placer AI is the leader in foot traffic data analytics. We were lucky to have Ethan Chernofsky from Placer share his views on how physical commerce has evolved through COVID and beyond. Disclaimer: Avory & Company, LLC statements are not an endorsement of any company or a recommendation to buy, sell or hold any security.   This presentation is for informational purposes only. No information contained on this presentation constitutes investment advice. This presentation should not be considered a solicitation, offer or recommendation for the purchase or sale of any securities or other financial products and services discussed herein --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app