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In this episode, host Josh interviews Dr. Travis Zigler, a former optometrist who founded "Eye Love", a brand focused on healing dry eye naturally and funding free eye care clinics. Travis shares his journey from optometry to e-commerce and Amazon PPC, leading to the creation of Profitable Pineapple Ads. He discusses the importance of finding personal fulfillment beyond business, explains the 80/20 rule for Amazon advertising, and offers actionable strategies for optimizing PPC campaigns and product listings to drive growth and impact.Chapters:Introduction to Dr. Travis Zigler and His Journey (00:00:00)Josh introduces Dr. Travis Zigler, his background in optometry, e-commerce, and founding "Eye Love" and Profitable Pineapple Ads.Starting Profitable Pineapple Ads and Finding Personal Worth (00:01:08)Travis discusses starting the agency, the importance of finding self-worth beyond business, and his and his wife's personal missions.Mission Trips and Foundation Work (00:02:59)Travis shares about their charity work, mission trips, and the value they find in giving vision to those in need.Pivot to Amazon PPC and Agency Origins (00:03:33)Transition to discussing Profitable Pineapple Ads, why Travis started focusing on Amazon PPC, and the agency's early challenges.Simplifying Amazon PPC: The 80/20 Principle (00:05:50)Travis explains the 80/20 rule in PPC, focusing on what works, and how this approach improved results for their clients.Scaling the Agency and Using Software (00:06:47)Describes the agency's growth, adoption of software, and scaling to 120 clients with a team of 11.Simple PPC Strategies and Case Studies (00:07:55)Travis outlines actionable PPC strategies, focusing on top-performing products and keywords, and how this benefits clients.Optimizing Listings and Campaign Structure (00:10:00)Details on optimizing product listings, using professional images, and structuring ad campaigns for maximum impact.Three Actionable Takeaways and Final Thoughts (00:11:25)Josh summarizes key takeaways: self-reflection, the 80/20 principle, and implementing focused PPC or blog strategies.Episode Wrap-Up (00:15:02)Closing remarks, gratitude, and looking forward to future meetings.Links and Mentions:Companies and FoundationsEye LoveEye Believe FoundationProfitable Pineapple Ads AgencyWebsitesProfitablePineapple.comConcepts and Strategies80/20 Pareto Principle: 00:05:50Single Keyword Ad Campaigns: 00:10:00Transcript:Josh 00:00:00 Today, I'm excited to introduce you to Doctor Travis Zigler. He is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1 million dry eye sufferers naturally. Doctor Travis and his wife, Doctor Jenna Zigler, used the profits from Eye Love to Fund free clinics in Jamaica and the US through their charity, the Eye Believe Foundation. And due to the success of Eye Love, others have asked if Doctor Travis would help them grow their businesses online and more specifically with Amazon, which led to the creation of the profitable Pineapple Ads Agency. Well why pineapple? Well, why not specializing in Amazon PPC? Doctor Travis blogs about Amazon PPC and selling on Amazon, and also has a free Amazon PPC Masterclass, which you can check out at Profitable pineapple.com. So welcome to the podcast, Travis.Travis 00:00:57 Josh, happy to be here and glad to be glad to be providing value to your audience, so looking forward to it.Josh 00:01:03 You had previously started profitable pineapple ads before the exit.Josh 00:01:07 Is that true?Travis 00:01:08 Yeah, so we started about four years ago and the exit was about a year ago. Okay.Josh 00:01:12 And so so yeah, you had already started it. So you already had something else going on, right? Do you feel like that helped?Travis 00:01:18 It did help. But to go back to your question about tips and pointers, it's all about where you find your worth in life. And a lot of us as entrepreneurs find that worth in what we're doing in our business. We bury ourselves in busy work because that's what we feel like is our worth. And it's all about that is finding what makes you feel. I don't want to say worthy, but find out what makes you feel good inside. I'm a creator. I love to educate and so I educated with my dry brand. We had a show called The Dry Eye Show. It was a podcast and a YouTube station. But then in the agency side, I also am. I teach people all the strategies that we used. And so I love to educate people on how to do stuff.Travis 00:02:05 And I was a professor at Ohio State. So I find my value in education, in masterminding with people, in networking. And so as long as that didn't go away when we sold our business, then I would be fine. My wife, on the other hand, I don't think she knows as much. She finds it in motherhood a little bit. But we have we have two kids and they're in school during the day, so. But she also finds it in I think writing is her kind of passion. Is email, copywriting, blog posting and creating that value for people in the written form. But when Eye Love kind of is going away or has gone away, and it's changed over the last year and a half, she didn't get to do that as much as she used to. And so her kind of value and her worth that she felt kind of went away. And so she kind of felt empty inside. And it's very hard. So as an entrepreneur, we need to find our worth in something that we can continue doing even when the business is gone.Travis 00:02:59 That doesn't mean busywork. It just means focusing on what you feel like you were put on this earth to do. And mine is education. And then focusing on our foundation's mission, which is giving people vision that don't have access to eyecare. And so we go on mission trips three, two to 3 to 4 times a year, and we donate to those causes as well. And that's because that's where we find value, is giving people vision because that helps their lives, of course. And then also educating and creating for people to help them learn things as well.Josh 00:03:33 All right. Let's pivot now Travis, into profitable pineapple ads. you know, tell us why you got started in PPC. And let's talk about some of the, you know, tactics that have been working in PPC specifically for now. And then. I know you've got in the Billion Dollar seller summit. you shared some advanced tactics about implementing blog strategies and some of that cool stuff. And so we'll get to that. But let's talk about just regular old PPC to begin with and your journey to where it got to you.Josh 00:04:06 Right now with your agency?Travis 00:04:08 Yeah. So the agency was just born out of a need that we had. And again, listening to the universe and how it's coming at us and taking action on it. And so what happened was we hired multiple agencies, seven agencies total tried six softwares. This was back in 2016 and 2017. And finally I hired a good friend of mine who had a very respectable agency and software. And I thought, you know, I think they're going to do a great job. If they can't do it, then I got to figure it out. And unfortunately, it just didn't work out. And what I found with agencies constantly is they just spend a lot for a little return. And they always promised, yeah, it's coming, it's coming. We're just getting the data. The problem is I kind of knew what to do with the Amazon PPC, ...
This is Tore's commentary made during her Sparking Your Memory video stream. This includes Tore's reading of the preface and chapter one of Digital Dominion, volume 5. Digital Dominion Volume 4 will be coming out next. She is gearing up to go do big things. Her fever is down, multi city travel plans loom, and history is incoming. There have been no cooties transfers to her kin. The handbags help so thank you for the gifts. Side chats and discourse aplenty. But horrors await. Nobody wants to look at the migrant children organ transplants. Their constructed reality is not real. The horror is not fiction. The moment you see it, you admit it exists. Can the world allow something so monstrous? In the house across the street or in the alley out back. All of the same crimes were happening in the past, we just weren't aware. Turning a blind eye to evil never means it will go away. Things won't be fine until we make them that way. You can wish this horror doesn't exist, but it does. When we talk about awakening, it's actually about finding faith. In the end, love is always the answer.
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Have you ever wished your enemies would just drop dead? Wouldn't it be better if they just ceased to give you trouble, and went away forever? Well, Pastor Jeff reminds you today that you are called to have mercy on those who wish to harm you. After all, they are also God's children, who need to hear the message of the Gospel and be reconciled with Him. So instead of fighting back against your enemies, find ways that you can seek reconciliation with them, and how you can lead them to Jesus.
Do you know someone who knows exactly what buttons to press to make you angry? It can be someone close to you, or someone you barely know, but either way, they have this inexplicable power to ruin your day. Well, Pastor Jeff shows you today how Jesus has called you to resist the urge to get mad when someone insults you. It may take all of the strength in your heart not to fight back or get defensive when you feel insulted, but the best way to show Christ's love is to turn the other cheek.
Optometrist & Co-founder of Eye Love, Dr. Jenna Ziglar joins Joseph to discuss how to speak with your audience and focus on the things that really matter (your 20%!). GUEST LINKS EyeLoveTheSun.com SUBSCRIBE First100K.com Music By: Purple-Planet.com
Exosome technology is a hot topic in the skincare industry. The skin in the eye area is thinner and delicate, making it more prone to aging. Exosome technology allows for the delivery of proper ingredients to repair and maintain the health of the skin and Lira Clinical has developed a new eye cream that incorporates exosomes and addresses specific concerns around the eyes. Find out more about the PRO Refining Eye Crème and how Exosome Technology is advancing skincare.
Exosome technology is a hot topic in the skincare industry. The skin in the eye area is thinner and delicate, making it more prone to aging. Exosome technology allows for the delivery of proper ingredients to repair and maintain the health of the skin and Lira Clinical has developed a new eye cream that incorporates exosomes and addresses specific concerns around the eyes. Find out more about the PRO Refining Eye Crème and how Exosome Technology is advancing skincare.
Steve Harper Interviews Holly Wells CEO at Eye Love Nature -- holly_wells_nw@yahoo.comListen to us live on mytuner-radio, onlineradiobox, fmradiofree.com and streema.com (the simpleradio app) https://onlineradiobox.com/search?cs=us.pbnnetwork1&q=podcast%20business%20news%20network&c=us https://mytuner-radio.com/search/?q=business+news+network https://www.fmradiofree.com/search?q=professional+podcast+network https://streema.com/radios/search/?q=podcast+business+news+network
Steve Harper Interviews Holly Wells CEO at Eye Love Nature -- holly_wells_nw@yahoo.comListen to us live on mytuner-radio, onlineradiobox, fmradiofree.com and streema.com (the simpleradio app) https://onlineradiobox.com/search?cs=us.pbnnetwork1&q=podcast%20business%20news%20network&c=us https://mytuner-radio.com/search/?q=business+news+network https://www.fmradiofree.com/search?q=professional+podcast+network https://streema.com/radios/search/?q=podcast+business+news+network
Today we're talking about the 2024 drama Eye Love You. This show has a unique concept and also has characters that speak Korean and Japanese. Unfortunately, by the end of the show we had very mixed feelings about it. We hope you enjoy listening!
Steve Harper Interviews Holly Wells CEO at Eye Love Nature -- holly_wells_nw@yahoo.comListen to us live on mytuner-radio, onlineradiobox, fmradiofree.com and streema.com (the simpleradio app) https://onlineradiobox.com/search?cs=us.pbnnetwork1&q=podcast%20business%20news%20network&c=us https://mytuner-radio.com/search/?q=business+news+network https://www.fmradiofree.com/search?q=professional+podcast+network https://streema.com/radios/search/?q=podcast+business+news+network
Drama kolaborasi Jepang dan Korea. Seru akhirnya bisa "belajar" bahasa jepang dr drama ini wkwkw --- Support this podcast: https://podcasters.spotify.com/pod/show/nesia-kristian/support
When your seven spouses all have the same dream on the same night and ask you not to do the thing they dreamt would lead to problems for all of you...maybe don't immediately do that thing. The creature is Sæhrímnir from Norse myth, AKA ham sandwiches. Dog wigs: https://myths.link/dogwigs Membership: https://www.mythpodcast.com/membership --- Sponsors: MeUndies: Get 20% off your first order, plus free shipping, at https://meundies.com/legends Shopify: Sign up for a one-dollar-per-month trial period at https://shopify.com/legends Bombas: Get comfy this spring and give back with Bombas. Head over to https://bombas.com/legends and use code legends for twenty percent off your first purchase. --- Music: "Memeti" by Blue Dot Sessions "Sargento" by Blue Dot Sessions "Gallant Fantasie" by Blue Dot Sessions
Back with some SCIENCE SH*T! J.Daae is talking about EYEBALLS! This episode covers basic anatomy of the eye, what even is vision, lasik tangent and the weird eyes in the animal kingdom. ——————————— FOLLOW US on INSTAGRAM @HomoInTraining Find us on Facebook! LIKE & FOLLOW our page! EMAIL us your science queeries!: HomoInTrainingPodcast@gmail.com ——————————— Music Credit: Jazzy Abstract Beat by Coma-Media ——————————— --- Send in a voice message: https://podcasters.spotify.com/pod/show/homointraining/message
Dr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation.Due to the success of Eye Love, others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Through his new venture Profitable Pineapple, which specializes in Amazon PPC, Dr. Travis and his team help businesses scale their Amazon sales and help increase brand clout.On this episode, Travis and I talk about his journey from optometry to eCommerce, different ways that entrepreneurs can grow their audience, his key secrets to selling on Amazon and scaling to success, and much more.
09.27.2023 | Sermon on the Mount | Part 3: Eye For Eye, Love Your Enemies | Pastor Jeff Wickwire
WARNING: RATED C(ontroversial) --- Support this podcast: https://podcasters.spotify.com/pod/show/eli-shabazz/support
Matthew 5:33-48
Matthew 5:33-48
The web of crushes tangles further as the Club tries to rescue Krashlee's birthday from tiny hamster disaster. ----- Join our Discord! https://discord.gg/4FK8MqVgPD Join our Patreon! http://www.patreon.com/mysterycounty Find us on Instagram! https://www.instagram.com/mysterycounty/ Find us on Twitter! https://twitter.com/mysterycounty Shamanda Felt: Rashawn Nadine Scott | @rashawnscott Adam Miller: Jeff Murdoch | @jmurdoink Krashlee Grenadine: Erin Rein | @thaterinrein Susan Wexler: Claire Linic | @clairelinic CEJ/Derrk Pflifer: Alan Linic | @alanlinic Everybody else: Tyler Samples | @tlrsmpls Learn more about your ad choices. Visit megaphone.fm/adchoices
Dr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation. Due to the success of Eye Love, others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Specializing in Amazon PPC, Dr. Travis and his team help businesses scale their Amazon sales and help increase brand clout.
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers? If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp Selling on Amazon without safety standards or certifications? Looks like a slippery slope! Because one misstep, and you'll lose all you've built in a blink! Today, learn the importance of standards and certifications from a fellow seller who scaled their business remarkably high before eventually selling it to a bigger company. In this episode, we're featuring the inspiring story of an optometrist couple who quit their jobs to grow a successful online business selling eye care products on Amazon! So, how did it all happen? Jenna and Travis Zigler were in search of a more fulfilling career when they decided to quit their traditional jobs to open two optometry practices. While they enjoyed better fulfillment and peace of mind, they had so few patients coming that they started to get bored. Sometime later, Travis discovered the Amazing Selling Machine course, which the two of them took and used as the key to starting their own online business, Eye Love. At first, they sold polarized sunglasses, but a patient's complaint about the high price of a prescription medication for dry eyes led them to pivot into the dry eye market. They built a community around their brand, with 25,000 followers on Facebook, and expanded their product line, despite many problems along the way. Eventually, Eye Love made it into the hands of a larger brand, hence allowing Jenna and Travis to continue their passion for providing eye care to people in need! As they sit with Joie in today's episode, they describe their eventful journey selling and winning on Amazon, and through it teaching you theimportance of perseverance, innovation, and finding a mentor to succeed in business. Tune in to this episode, now or whenever you have time! But don't miss it Episode Highlights: The importance of finding a mentor and persevering through setbacks to succeed in business. The potential of taking courses to learn how to sell online and pivot into new markets. The importance of meeting safety standards and obtaining certifications for products sold in the US. The challenges of balancing business, personal life, and a medical practice. The potential for outsourcing and hiring to help grow a business. The possibility of selling a business to a bigger brand to reach more people and achieve greater impact. Meet Jenna Jenna Zigler is an optometrist and entrepreneur who, along with her husband, built, scaled, and sold a winning Amazon eye care business. Timestamps [0:04] Meet Dr. Jenna and learn about her optometrics background. [2:34] How Jenna and her husband started Eye Love. [7:12] The importance of having a mentor and how Jenna learned it through building her business. [9:48] How did you decide on the price point for your product on Amazon? [15:04] Certifications, regulations, compliance and why they matter on Amazon. [21:24] Jennifer Aniston and the lawsuit they faced with their brand's logo. [24:16] Customs regulations and what followed after facing a lawsuit from another brand. [28:20] Why customer service was the first thing they outsourced in their business. [30:38] The turning point when Jenna and Travis decided to sell the business. [35:38] Jenna and Travis' thoughts on giving back to the community. Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers? If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
Matthew 5:33-48
Matthew 5:33-48
From the politician who says one thing and does another, to the student who cheats on a test, or the salesman that shades the truth to close the deal... We can't help but ask, where is integrity these days? Jesus has something important to say on the subject, and we'll have that for you today on a Daily Walk as we get back into the Sermon on the Mount. How good is your word? Find out as we look into THE WORD. Pastor John Randall is covering Matthew five, verses 33-48. To support this ministry financially, visit: https://www.oneplace.com/donate/1368/29
When it comes to increasing visibility and sales, selling on Amazon can be a great way to give your product or service the boost it needs. To help you make the most out of your Amazon presence, key strategies are essential, such as optimizing product images and leveraging analytics tools. In this episode, Dr. Travis Zigler discusses the importance of having a comprehensive plan in order to scale your Amazon business and achieve success. He offers valuable insights and advice on how to get ahead of the competition and take your business to greater heights.Snapshot of the Key Points from the Episode:[00:01] Introduction to the show and a quick bio of Dr. Travis Zigler.[03:13] Dr. Travis's journey and what he does in his space. [05:45] How did “Profit Pineapple” come about? [10:06] Top 3 success tips Dr. Travis gives us about selling on Amazon.[12:55] Great things you can do to build your business brand and community.[18:51] Dr. Travis's superpowers and how they have helped him succeed. [28:07] What does working from your happy place mean to Dr. Travis?[29:17] Dr. Travis's advice to other entrepreneurs.About Dr. Travis Zigler: - Dr. Travis Zigler is a recovering optometrist turned e-commerce entrepreneur. Previously, Dr. Travis and Dr. Jenna owned two optometry practices, which they sold in 2017 to focus on their online entrepreneurial efforts. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation.Due to the success of Eye Love, having reached over $4 million per year as of 2020, others have asked if Dr. Travis would help them grow their business online and, more specifically, with Amazon, which led to the creation of the Profitable Pineapple Ads Agency (Why Pineapple? … Why Not?!). Specializing in Amazon Pay-Per-Click, Dr. Travis and his team help businesses scale their Amazon sales and help increase brand clout. Dr. Travis also blogs about Amazon PPC, selling on Amazon, and has a free Amazon PPC Masterclass.How to connect with Dr. Travis Zigler:Website: https://profitpineapple.com/Facebook: https://web.facebook.com/groups/284797249034149/YouTube: https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtwAbout the Host -Belinda Ellsworth is a Speaker, Trainer, Best-Selling Author, and PodcasterShe has been a professional speaker, mover, and shaker for more than 25 years. Having built three successful companies, she has helped thousands of entrepreneurs make better decisions, create successful systems, and build business strategies using her "Four Pillars of Success" system.Belinda has always had a passion and zest for life with the skill for turning dreams into reality. How to Connect with Belinda:Facebook -https://www.facebook.com/workfromyourhappyplaceLinkedIn - https://www.linkedin.com/in/belindaellsworthInstagram -https://www.instagram.com/workfromyourhappyplace/Website - www.workfromyourhappyplace.comQuotes:“Amazon wants a high conversion rate and a high sales velocity.”“If you don't know how your business solves a problem, then it's time to rethink your strategy. Knowing how to solve a problem is the first step toward success.”
az moons(wombmen) and suns(men) we have 2 watch what we say 2 one another our words hurt or help us we aRe a compliment! --- Support this podcast: https://podcasters.spotify.com/pod/show/ebony-lee-lombardi/support
Join Gianmarco Meli and his guest, Dr. Travis Zigler, as they discuss how to effectively attract users to your product, capture their emails, and convert them into loyal customers of your brand. Dr. Travis, a successful optometrist-turned-eCommerce-entrepreneur provides advice on Amazon PPC and Amazon sales. In this episode, Dr. Zigler will share strategies to help you build a trusting relationship with your customers, create a targeted audience, and maximize your sales. If you're looking to create a deeper connection with your customers and build an audience you can reach out to for product feedback, new launches, or even repeat orders, this episode is for you. Grow Your Brand with Dr. Travis - Amazon PPC, E-commerce & More!Here's a breakdown of what to expect in this episode:Creating a landing page or blog post and driving it with Google Ads and Facebook Ads,Create a blog post around a problem that your product solves by focusing on a problem-based keywordFocus on the revenue generated rather than the conversion rate when sending external traffic to AmazonThe importance of congruency when creating landing pages and other online contentSetting up an email flow for a giveaway promotionAnd so much more! Download the Audience Building Course by Dr. Travis: “How I'm Getting 200 Email Leads Per Day AND Converting Them into Paying Customers”About Dr. Travis Zigler: Dr. Travis Zigler is a recovering optometrist turned eCommerce entrepreneur. He is the founder of Eye Love, https://eyelovethesun.com, whose mission is to naturally heal 1,000,000 dry eye sufferers. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, https://eyelovecares.org. Due to the success of Eye Love (over $5.4 million in 2021), others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which led to the creation of the Profitable Pineapple Ads Agency (Why Pineapple… Why Not?). Specializing in Amazon PPC, Dr. Travis blogs about Amazon PPC and selling on Amazon, and also has a free Amazon PPC Masterclass, which you can check out here: http://profitablepineapple.com/ Check Dr. Travis Zigler on...Website: http://profitablepineapple.com/audienceLinkedIn: https://www.linkedin.com/in/dr-travis-zigler-9625112a/Facebook: https://www.facebook.com/groups/284797249034149/user/12406556/https://www.facebook.com/groups/AmazonPPCpros/permalink/562546541259217/Connect with Gianmarco!Website: https://www.thesellerprocess.comInstagram: https://www.instagram.com/gianmeli/?hl=en Facebook: https://www.facebook.com/thesellerprocessLinkedIn: https://www.linkedin.com/in/gianmarco-meli/Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVlegFacebook: https://www.facebook.com/gianmarco.meli
This episode features Travis Zigler, a recovering optometrist turned e-commerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally. They have used the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation. Specializing in Amazon PPC, he is here today to talk about increasing Amazon sales and how to increase your brand's clout.Travis shares making the change from optometrist to entrepreneur. He discusses the top ways he's seeing to increase conversion and he also talks about the competition in the dry eye market.Travis explains what should an Amazon seller review in January as far as important metrics so they can improve moving forward. He shares why they decided to focus on Amazon sales instead of driving customers to a Shopify website.Listen as Travis explains how important building content is to an e-commerce merchant and where should an e-commerce business start. Discover what Travis and his team are offering their clients and how they are increasing their sales.Episode Action Items:To find more information about Travis, go to www.profitablepineapple.comABOUT THE HOST:Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.
This is part two of our interview with Dr. Travis Zigler where he talks about how to stand out in a competitive e-commerce marketplace. In this episode, he talks about Amazon campaigns and the strategies he uses to get amazing results from manual campaigns.Dr. Travis Zigler is a recovering optometrist turned e-commerce entrepreneur. He is the founder of Eye Love, https://eyelovethesun.com, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, https://eyelovecares.org. [00:01 - 08:39] Opening Segment Organizing Amazon PPC campaigns with variationsAmazon PPC Automatic vs. Manual CampaignsProven ways to make money on Amazon that isn't through PPC[08:40 - 17:07] Run Google ads for your Amazon productsCapturing emails by providing valueLevel up your keywords strategy on Google Want some Amazon refunds? Check out GETIDAPromo code: FTM400[17:08 - 22:14] Closing Segment Travis talks about the Profitable Pineapple (check out the links below)The Fire RoundConnect with TravisQuotes “Manual campaigns should be the majority of your campaigns, exact match. Campaigns are scale campaigns. Those are what's going to scale your brand in the most efficient way possible.”- Dr. Travis Zigler “Do not focus on your email sequence on service, do not focus on selling, focus on serving them and solving their problem. And you will not get spam complaints. And you'll actually grow your sales as a result of that.” - Dr. Travis Zigler Connect with Dr. Travis Zigler and Dr. Jenna Zigler at https://eyelovecares.org. Want to learn more about Amazon PPC? Join Dr. Travis Zigler's free Amazon PPC Masterclass or check them out through these channels:Youtube: https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtwFacebook: https://www.facebook.com/groups/AmazonPPCpros/ https://www.facebook.com/drtraviszigler/LinkedIn: https://www.linkedin.com/in/dr-travis-zigler-9625112a/Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramResources MentionedGETIDA Email us --> support@firingtheman.com Leave us a review as it really helps the show!
In a cut-throat competition such as e-commerce, how do you make sure you stand out?In this episode, we are joined by Dr. Travis Zigler to share how they achieve success despite having big pharmaceutical companies as direct competitors. He talks about ways on how you could mitigate risks and increase profitability organically and by Amazon PPC.Dr. Travis Zigler is a recovering optometrist turned e-commerce entrepreneur. He is the founder of Eye Love, https://eyelovethesun.com, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, https://eyelovecares.org. [00:01 - 06:04] Opening Segment Travis shares his story about how he and his wife transitioned from the medical field to e-commerce[06:05 - 19:06] Amazon Strategies for 2022 Amazon PPC in 2022: What has changed in the last years?Understanding Amazon TACos ( total advertising cost of sale) to increase profitability when building a brand How to boost sales on a tight budgetWant some Amazon refunds? Check out GETIDAPromo code: FTM400[19:07 - 30:41] Know Your NumbersConversion Rate vs. Click-Through RateWays on how to increase your conversion rateHow to be a key player on Amazon Prime Days[27:01 - 35:34] Closing Segment Connect with Dr. Travis Zigler and Dr. Jenna Zigler on the link below!Quotes "The key thing is, don't get so obsessed with the revenue number, the top line, get obsessed with the bottom line, that's what really matters in this business. If you're a small seller, when you go to sell your company, the bottom line is what's going to matter." - Dr. Travis Zigler Connect with Dr. Travis Zigler and Dr. Jenna Zigler at https://eyelovecares.org. Want to learn more about Amazon PPC? Join Dr. Travis Zigler's free Amazon PPC Masterclass or check them out through these channels:Youtube: https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtwFacebook: https://www.facebook.com/groups/AmazonPPCpros/ https://www.facebook.com/drtraviszigler/LinkedIn: https://www.linkedin.com/in/dr-travis-zigler-9625112a/Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramResources MentionedGETIDA Email us --> support@firingtheman.com Leave us a review as it really helps the show!
Join Gianmarco Meli with Dr. Travis Zigler as they talk about the latest Amazon PPC tricks and tactics. Dr. Travis is a recovering optometrist turned e-commerce entrepreneur. He shares the 80/20 of Amazon PPC and the most important actions to maximize ad spend returns. Here's a breakdown of what to expect in this episode:1. The 80/20 Pareto Principle2. Find the 20% of keywords to drive 80% of sales3. Single keyword ad campaigns4. Up-down strategy5. Is the same tactic applicable to sponsored brands?6. And so much more!About Dr. Travis Zigler:Dr. Travis Zigler is a recovering optometrist turned e-commerce entrepreneur. He is the founder of Eye Love, https://eyelovethesun.com, whose mission is to naturally heal 1,000,000 dry eye sufferers. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, https://eyelovecares.org. Ready to skyrocket your product? Here's a free guide to Amazon PPC Strategy you don't want to miss out. https://pixelfy.me/PxBBn7Due to the success of Eye Love (over $5.4 million in 2021), others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which led to the creation of the Profitable Pineapple Ads Agency (Why Pineapple… Why Not?). Specializing in Amazon PPC, Dr. Travis blogs about Amazon PPC and selling on Amazon, and also has a free Amazon PPC Masterclass, which you can check out here: http://profitablepineapple.com/More valuable resources: https://salesfunnelhq.com/resources/--------------------------------Tools & Useful Resources- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/- Check out my list of recommended tools and services, the ones we use in our business, and take advantage of the discounts and coupons we've received for the listeners of The Seller Process podcast!https://www.thesellerprocess.com/tools
Today we will be discussing Queer Eye: Love Yourself, Love Your Life by The Fab Five. Enjoy!Contact me at olareadsbooks@gmail.com or follow me on Instagram at @ola_reads_books.
On today's Lunch with Norm, we talk about the key secrets to selling on Amazon and scaling to success! Dr. Travis Zigler of Profitable Pineapple joins us for another great episode. In this episode, we discuss the big lie that most "course creators" are telling about selling on Amazon and what should really be done instead! We also talk about how audience building can help your Amazon sales and how you can create a protective moat around your Amazon listing for success. Our guest is a recovering optometrist turned eCommerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally with profits going to fund free clinics in Jamaica and the US. Due to the success of Eye Love, our guest and his team help businesses scale their Amazon sales and help increase brand clout. This episode is brought to you by Zee Are you a private label seller looking to expand into larger markets internationally or need an experienced import partner to keep growing? Zee makes selling your Amazon products abroad easy with excellent import knowledge, door-to-door solutions, customer service and scalability. Streamline your import process with Zee today to increase profit margins and continue to scale. Visit https://zee.co to learn more! This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.For More information visit https://Startup.club In this episode, Profitable Pineapple's Dr. Travis Zigler is here to talk about the secrets to selling on Amazon and scaling to success. Find out about the big lie course creators are telling Amazon sellers. Learn how to really scale your business by using audience building and several other key strategies. Travis is the Founder of Eye Love and is a recovering optometrist turned eCommerce entrepreneur, helping brands scale their businesses. This episode is brought to you by Startup Club, and Zee
Dr. Travis Zigler is an Amazon PPC Coach at Amazon PPC Pros and the Founder of Profitable Pineapple Ads, a consulting agency for Amazon entrepreneurs looking to grow through advertisements. Dr. Zigler helps business owners become more financially free by mastering PPC, DSP, and sponsored ads on Amazon. In addition to his work as a PPC expert, Dr. Zigler is the “SeeEO” of Eye Love, an eye wellness and hygiene company aimed at helping consumers with dry eye. He holds a doctorate in optometry from The Ohio State University. In this episode… Do you need a tested and reliable advertising strategy to set you above your competitors and generate millions of dollars on Amazon? If you want to take your business to the next level, you don't want to miss this episode. With any great advertising strategy, mastering traffic flow and audience engagement can take time. Luckily, Dr. Travis Zigler has the expertise you need to effectively grow your brand and increase revenue through successful ad campaigns. He built his brand on the foundation of serving his customers and creating impactful products. But, he achieved financial freedom thanks to PPC, DSP, and other strategic Amazon advertising methods — and he wants to share his insights with you! In this episode of the Quiet Light Podcast, Joe Valley sits down with Dr. Travis Zigler, Amazon PPC Coach and the Founder of Eye Love, to discuss how you can grow your business through Amazon advertising. Dr. Zigler talks about his top PPC strategies, how to scale your brand using Amazon DSP, and innovative ways to engage and connect with your audience.
Dr Travis Zigler is an optometrist (eye doctor) turned eCommerce entrepreneur. Previously, he owned two optometry practices, which he sold in 2017 to focus on eCommerce. He is the founder of Eye Love, a brand focusing on a condition known as dry eye. Travis uses the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation.Due to the success of Eye Love, Travis has founded an Amazon PPC agency called Profitable Pineapple (great name!). We talk about his entrepreneurial journey and how he uses his eCommerce success to give back to the community.Things we talked about:Tell me about your business – Eye Love.How did you get the idea?Tell us about your social mission.Where do you source your products?What channels do you sell through?You also run an agency, can you tell me about this?What services do you offer?What kind of businesses do you work for?What are your top Amazon PPC tips?Do you prefer eCommerce or being a doctor?What has inspired you recently?Travis talked to Trevor Ginn from vendlab.com, an eCommerce agency specialising in online marketplaces and e-commerce sales platforms. --- Send in a voice message: https://podcasters.spotify.com/pod/show/ecommerce-odyssey-podcast/message
Dr. Travis Zigler graduated in 2010 from The Ohio StateUniversity College of Optometry with Magna Cum Laudehonors. He is the founder of Eye Love, whose mission isto heal 1,000,000 dry eye sufferers naturally. Dr. Travisand his wife, Dr. Jenna Zigler, use the profits from EyeLove to fund free and low-cost clinics in Jamaica and inthe US. They also started a charity called the Eye LoveCares Foundation, which provides exams, glasses, andsunglasses for those in need, free education, andscholarships for students that align with their mission.Previously, Dr. Travis and Dr. Jenna owned twooptometry practices, which they sold in 2017 to focuson their online efforts. Dr. Travis enjoys reading to hisson, Jude, traveling to Jamaica, and playing the ukulelewhile he drinks his morning coffee. https://eyelovecares.org/ Listen to my music: https://open.spotify.com/album/4KLjV4IgfHg7J0KZbl4Y8c?si=KBle1uqKTwGsxR5HjLo6og https://music.apple.com/us/album/another-christmas-by-the-sea-remastered/1599610130 Want to get more in-depth health information? Become an Insider with the Wellness Academy. This is a special membership podcast where I talk about health topics more in-depth. It's just $9/mo. Sign up here: https://www.tripleplayperformance.com/offers/AhXjPBbq
17th Episode! (Bonus Reaction Review) My BLOOD Bro, Capt. Creature (Trav) joins me in the studio for our Yay, Nay, or MEHH (insert goat sound) reaction reviews for The Last Matinee (2020). Out on VOD, Digital and DVD August 24, 2021. Thanks to Dark Star Pictures & Bloody Disgusting for providing the screener. Intro/Outro - Fatal Follower
From Medicine to Millions with a Book – Publish. Promote. Profit. with Rob Kosberg Episode 014 Travis Zigler Dr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, eyelovethesun.com, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, eyelovecares.org. Due to the success of Eye Love (over $4 million per year as of 2020), others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Specializing in Amazon PPC, Dr. Travis blogs about Amazon PPC and selling on Amazon and also has a free Amazon PPC Masterclass, which you can check out here: profitablepineapple.com. Listen to this informative Publish Promote Profit episode with Dr. Travis Zigler about starting a sales funnel with a free book. Here are some of the beneficial topics covered on this week's show: How a free book is a great start to a sale's funnel. Why a Google ad to a blog post instead of a product will yield more sales. How having a free book can lead to more product sales. Why the persistence of Google Ads to a blog post can create ROAS. How pay one cent for a website visit might be better than worrying about SEO. Connect with Travis: Links Mentioned: eyelovethesun.com eyelovecares.org profitablepineapple.com freehydrate.com Guest Contact Info: Facebook facebook.com/groups/dryeyesupport Connect with Rob: Website bestsellerpublishing.org Twitter @bspbooks Instagram @bspbooks Facebook facebook.com/bestsellerpub YouTube youtube.com/c/BestSellerPublishingOfficial Learn more about your ad choices. Visit megaphone.fm/adchoices
About This Episode: Dr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, https://eyelovecares.org. Due to the success of Eye Love, others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Specializing in Amazon PPC, Dr. Travis and his team help businesses scale their Amazon sales and help increase brand clout. Find out more about Dr. Travis at: Eye Love - eyelovethesun.com Facebook - www.facebook.com/doctortraviszigler Youtube - https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtw How to Make 7-Figures in Amazon PPC Sales in Less Than 30 Minutes Per Week - www.jeremyryanslate.com/pineapple Check out our YouTube Channel: Jeremyryanslatebiz Make Extraordinary a reality: jeremyryanslate.com/extraordinary See the Show Notes: jeremyryanslate.com/843 Sponsors:Gusto: This episode is sponsored by Gusto. Run your payroll the easy way, the same way we do at Command Your Brand. You'll get a. $100 Amazon Gift Card just for running your first payroll! http://www.jeremyryanslate.com/gusto Audible: Get a free 30 day free trial and 1 free audiobook from thousands of available books. http://www.jeremyryanslate.com/book
EPISODE SUMMARY: The power of visualization is one of the most powerful assets you have in your arsenal...IF you know how to use it. Visualizing where you want to be in life, in business, and literally transporting yourself to those moments in your mind can make the act of these visuals becoming reality that much more attainable. It's not enough to just say "I want to achieve X." You have to truly believe in the goal and, more importantly, believe in your ability to achieve it. And that starts with mindset.On Episode 75 of The Business Equation Podcast, Nick Bogacz is joined by the one and only Dr. Travis Zigler, the Founder of Eye Love and a thriving e-commerce entrepreneur. Travis set a goal to retire from optometry by age 40 and, after being laughed at by numerous financial advisors, found someone to help him create a game plan to accomplish the goal. Which he did. Years ahead of schedule.Now, Travis operates two multi-million dollar businesses that you'll learn about today. His methods of success involve harnessing the power of Amazon advertising and helping other entrepreneurs do the same. In this episode, you'll get tips on how to successfully sell on Amazon, how to visualize what you want in your life, why mindset is the #1 driving force in any entrepreneurial venture, the secret to effective content creation, and much, much more.MORE ABOUT TRAVIS: Dr. Travis Zigler is a recovering optometrist turned e-commerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation.Due to the success of Eye Love, others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Specializing in Amazon Pay Per Click (PPC), Dr. Travis and his team help businesses scale their Amazon sales and help increase brand clout.You can connect with Travis on Facebook, YouTube, and at profitablepineapple.com.Questions for Nick? Hit him up at nickbogacz.com!Nick is a published author! Click here to check out his book, The Pizza Equation: Slicing Up How to Run a Successful Pizza Enterprise.Connect with Nick Bogacz and The Business Equation!Facebook | Instagram | Twitter | Linked InMUSIC CREDIT: Theme music for The Business Equation Podcast - Never Forget by Gareth Johnson & Chris Bussey, via www.audionetwork.com
Dr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation. Due to the success of Eye Love, others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Specializing in Amazon Pay Per Click (PPC), Dr. Travis and his team help businesses scale their Amazon sales and help increase brand clout. During this show we discuss: What you need to get started and set up your own amazon seller account About retail arbitrage and how it works How you can sell using the benefits of benefits Simplest way to use advertisements to increase sales and profit and decreasing amazon costs Three important things to note before getting started with Amazon sponsored products How to structure and set up your amazon ppc campaigns How to do amazon keyword research The biggest amazon ppc challenge and how to overcome it 9 amazon PPC strategies and tips to use in 2020 How to use google ads to sell more on amazon How to use shopify to sell more on amazon Why you must research and keep tabs on your amazon competitors The most profitable strategy to use when marketing on amazon Why you should keep close tabs on amazon pricing as opposed to have the lowest prices About search term report on amazon and its importance to a sellers' business How to easily scale using search term reports on amazon About ‘mining amazon search term' mean Tools you need to adequately mine amazon search terms About Fulfilment By Amazon Tricks on how to save more money while using FBA The downside of FBA And many more…
Dr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation. Due to the success of Eye Love, others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Specializing in Amazon Pay Per Click (PPC), Dr. Travis and his team help businesses scale their Amazon sales and help increase brand clout. During this show we discuss: What the typical Amazon selling model is all about How to build an audience first before you start selling How to use Facebook groups to create your buying audience How to find the right product to sell based on what you're passionate about How to let your audience speak to you about the products you should sell How to use surveys to know the best products to sell How to do proper market research How to use stories to sell more How to brand your products How to create the best packaging for your business How to find the best manufacturer or wholesaler How to create a Minimum Viable Product to get to market quickly And many more…
Show Notes This week we chatted with Dr. Jenna Zigler, who runs Eye Love, an eye care and sunglasses company, with her husband Dr. Travis Zigler They've scaled it quickly, with an awesome $500,000.00 revenue earned in December 2017 alone. We wanted to share what Jenna learned along the way. We've summed it up in three actionable tips below: Create an online community for product targeting. Trained optometrists, Jenna and Travis wanted to start selling their own products, instead of those from other companies. They listened to what their patients had to say about their eyes, and then launched a Facebook support group for dry eye syndrome. Although that Facebook group started tiny, it has ballooned over the years to over 400,000 members! They now have a huge audience, from whom they can get product ideas and to whom they can advertise their new product offerings. Focus on providing value to people. Jenna and Travis want to make people's lives better. While they are delighted to be making a profit off the work they're doing, they make products specifically to help people with vision issues. There are millions of people with dry eye syndrome, which gives them a number of daily issues. Jenna and Travis are delighted that the products they make helps them manage this condition. Find a way to tap into a giving mindset. It can be easy to approach business as a means to “take”, to get what one wants out of life. But to sustain your passion for your work, you need to connect it to a giving mindset. By focusing on how you can make life better for others, you make your own life more meaningful. Jenna's and Travis's giving mindsets stems from their passion to fight preventable blindness, which affects over 700 million people around the world. They make trips every year to help people with vision issues directly, and also contribute a portion of their profits to fight preventable blindness in South Carolina and Jamaica. We hope you enjoyed hearing about Jenna's experience as an entrepreneur! Key takeaways: Create an online community for product targeting Focus on providing value to people, and Find a way to tap into a giving mindset Connect with Jenna Learn more about Eye Love at https://eyelovethesun.com/. On Facebook On Twitter Connect with Ryan Find more amazing podcast discussions on FreedomFastLane.com. On Facebook On YouTube On LinkedIn On Twitter
In Episode 027 of A Medicinal Mind: Wisdom and Wellbeing, we turn our gaze inwards and talk all things functional when it comes to eye health with entrepreneurial optometrist Dr. Travis Zigler. Dr. Zigler graduated in 2010 from The Ohio State University College of Optometry and is the founder of Eye Love, https://eyelovethesun.com, an organization and business whose mission is to end preventable blindness. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free and low cost clinics in South Carolina and Jamaica. They also started a charity called the Eye Love Cares Foundation, https://eyelovecares.org, which provides exams, glasses and sunglasses for those in need, free education, and scholarships for students that align with their mission. In this conversation Travis describes his framework for understanding eye disease, seeing systemic chronic inflammation as a much greater contribution to the health of our eyes than when classically think. Travis then shares his revolutionary business model, turning the classic optometry clinic on its head in order to create a flourishing online business and education platform that has enabled him and his wife to fund larger scale mission trips to provide eye exams to those who otherwise would go without. We explore the evolution and success of new businesses driven by foundational missions and core values as compared to the simple pursuit of growing the size of a business. We then get back into the medical space as Travis offers his insights into some of the most common conditions he sees affecting the eye and how he seeks to help his patients heal. We explore the role of a plant based diet, supplements such as fish oil, the integration of regular eyelid cleaning and the protection of one's eyes from blue light as some of the most effective ways to prevent many of the common chronic eye conditions. Jumping from dry eye and cataracts to disrupted sleep from blue light exposure and myopia, Travis offers so much practical insights into how we can effectively keep our eyes and our entire bodies healthy as we age. Please check out the links on the podcast page to explore Travis's business, his foundation and the many products he offers including his variety of more fashionable and functionally designed blue light blocking glasses. Having searched at length to find functionally mind clinicians speaking about eye health, I feel so blessed to have found Travis and to share this conversation with you. I really hope you enjoy the show. Stay up to date with Dr. Zigler and his advice by using the following website links Dr. Zigler Eye Love: https://eyelovethesun.com/ Eye Love's Vision Vision / Mission: https://eyelovethesun.com/pages/2019-vivid-vision-for-eye-love Eye Love Cares Foundation: https://eyelovecares.org Eye Love Shop: https://eyelovethesun.com/collections/all Dry Eye Syndrome Support Community: https://www.facebook.com/groups/dryeyesupport/ Blue Light Blocking Reading Glasses: https://eyelovethesun.com/products/vagary-computer-reading-glasses-blue-light-blocking?variant=43024012942 Eye Love on Amazon Sunglasses: https://www.amazon.com/s/ref=nb_sb_noss?url=me%3DA2JLGM9DE4Z30V&field-keywords=sunglasses Dry Eye Products: https://www.amazon.com/s/ref=nb_sb_noss?url=me%3DA2JLGM9DE4Z30V&field-keywords=dry+eyes Business Consulting and Coaching Business Igniters: https://www.facebook.com/Business-Igniters-165108987349546/ Dr. Travis Zigler: https://www.facebook.com/Dr-Travis-Zigler-261315727610737/ Hilarious Eclipse Youtube video = https://www.youtube.com/watch?v=6Kr3GNPCC2I&t=1s Disclaimer: The content at A Medicinal Mind and the content of our podcast are educational and informational in nature. They are not intended to be medical advice, spiritual counsel or a substitute for working with a health professional or a trained spiritual counselor. We cannot guarantee the outcome of any of the recommendations provided on our page or by the guests on our podcast and any statements written or made about any potential outcomes are expressions of opinion only.
This week I have another inspiring interview for you with a wellpreneur who works in the part of our industry we don't often see online. Dr. Travis Zigler is an optometrist, and he and his wife both being doctors have been running a regular on-site business and seeing clients in person. But they wanted more freedom and flexibility in their lives and they also had a really strong drive to give back to the community when it comes to eye health – because not everyone can afford to go and see an optometrist. So they decided to start an online business called Eye Love, and set up Eye Love Cares Foundation to start helping prevent blindness in the world. You'll see how they came up with a unique way to tell people what they do, a title that that sparks a conversation and allows them to throw an amazing pitch. Travis shares how while figuring out how to work online, they first started out with sunglasses business but quickly evolved to developing and selling their own eye wellness products for dry eye and macular degeneration, so they could help more people improve their eyesight. Since then they have grown their online business exponentially, and extra profits of that business allowed them start their own charity and start providing glasses to people that cannot afford them, offer scholarships to optometry students, and finance small expeditions for treating preventable blindness. We also talk about the importance of cleaning up your email list, Facebook lives, and about their awesome content creation and SEO strategy that really helps with their Google ranking, with spending minimum $ on payed advertising. This interview will show you how they took optometry online and how any type of wellness business can be moved online as well. Whether you can offer a portion of your services that way or all of them, you can really make an impact with your work all around the world while allowing yourself more freedom and flexibility with taking your in person wellness business online.This episode originally aired on The Wellpreneur Podcast.Get the full show notes with links: https://wellpreneur.com/taking-optometry-online-with-travis-zigler/Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.Advertising Inquiries: https://redcircle.com/brands