Fearless Sellers - The Women of Amazon

Fearless Sellers - The Women of Amazon

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Selling on Amazon is a massive opportunity but there is also a lot of complexity and things change quickly. Fearless Sellers podcast host, Joie Roberts brings you the leading female voices in the Amazon and E-commerce industry to share their stories and help you understand what is and is not working right now. Joie Roberts is a veteran entrepreneur and Amazon FBA Selling expert who most recently had a 7 figure exit for one of her Private Label Amazon brands. Come join Joie and her expert guests for the latest strategies, their stories, and some laughs along the way!

Joie Roberts


    • Feb 26, 2025 LATEST EPISODE
    • monthly NEW EPISODES
    • 29m AVG DURATION
    • 147 EPISODES


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    Latest episodes from Fearless Sellers - The Women of Amazon

    #148 Ensuring Authenticity: How Amazon Fights Fake Reviews with Rebecca Mond from Customer

    Play Episode Listen Later Feb 26, 2025 30:35


    In this conversation, Joie Roberts interviews Rebecca Mond, the head of external relations for customer trust and abuse prevention at Amazon. They discuss the importance of maintaining the integrity of customer reviews on Amazon, the challenges posed by fake reviews, and the measures Amazon is taking to combat this issue. Rebecca explains the distinction between authentic and fake reviews, the role of machine learning in detecting fake reviews, and the consequences for sellers who engage in review manipulation. They also touch on the Amazon Vine program, which helps sellers gain authentic reviews, and the future of reviews in light of advancements in AI technology.   Takeaways Fake reviews mislead customers and undermine trust. Amazon pioneered customer reviews to promote transparency. Authentic reviews are essential for informed purchasing decisions. Sellers can ask for reviews but must do so neutrally. Machine learning models help detect fake reviews at scale. The fake review broker industry is a growing concern. Amazon takes legal action against fake review brokers. Sellers face consequences for soliciting fake reviews. Patience is key in building authentic reviews over time. The future of reviews will leverage AI for better detection.   Connect with Rebecca: https://www.linkedin.com/in/rebecca-mond-9768545/   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  Book a free strategy session with Joie Roberts: www.callamz.com 

    #147 Cracking the Code: How Uri Rahimi Mastered Amazon FBA and Skyrocketed to Success!

    Play Episode Listen Later Jan 14, 2025 39:15


    Episode Summary In this episode of the Fearless Sellers podcast, Joie Roberts interviews Uri Rahimi, a successful Amazon seller known for his innovative product development and PPC strategies. Uri shares his journey from flipping textbooks in high school to building a thriving art business on Amazon. He discusses the importance of differentiating products through design, mastering PPC for sales success, and the custom tools he developed for managing his extensive PPC campaigns. Additionally, Uri highlights the role of AI in his business operations and the significance of teamwork and complementary skills in entrepreneurship.   Takeaways Yuri started his entrepreneurial journey by flipping textbooks online. He emphasizes the importance of keyword research in product development. Differentiation through design is key to standing out in the market. PPC is a major cost center for Amazon sellers and requires careful management. Yuri built custom tools to manage his extensive PPC campaigns effectively. AI is used for tasks like listing copy but not for PPC management. The journey of entrepreneurship is unpredictable and requires resilience. Finding complementary partners can enhance business growth. It's essential to focus on strengths and delegate weaknesses. Community support is crucial for scaling a business.   Connect with Uri: www.linkedin.com/in/uri-rahimi Seller Utilities Tool: https://www.sellerutilities.com/install Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  Book a free strategy session with Joie Roberts: www.callamz.com 

    #146 From Zero to Amazon Hero: Insider Secrets from Joie Roberts and Jamie Davidson

    Play Episode Listen Later Dec 10, 2024 33:13


    Podcast Hosts: Joie Roberts & Jamie Davidson, Co-Founders of AMZ Insiders Special Offer: Join our LIVE Amazon Freedom Challenge — Starts Soon! www.amzinsiders.org/challenge Episode Summary: In this dynamic episode of the Fearless Sellers podcast, Joie Roberts and Jamie Davidson take you behind the scenes of their Amazon success story. From humble beginnings to building multi-million dollar brands, Joie and Jamie pull back the curtain on the essential strategies every aspiring seller needs to know. Their combined experience, practical advice, and real-world success stories will leave you inspired and ready to take action. But that's not all — Joie and Jamie also invite you to join their transformative Amazon Freedom Challenge! This exclusive event is your chance to learn directly from the experts and get a head start on your journey to Amazon success. Spots are limited, so reserve yours now at www.amzinsiders.org/challenge. Key Takeaways from This Episode: How to Start an Amazon Business from Scratch Joie and Jamie reveal the exact steps they took to build a profitable Amazon business from zero. Learn the key principles to avoid costly mistakes and maximize your chances of success. Secrets to Scaling to a 7-Figure Business Ready to go from side hustle to full-time business? Jamie shares the core growth levers that propelled his Amazon brand to over $100M in sales. It's not just about selling — it's about scaling the right way. Overcoming the Mindset of Fear and Self-Doubt Joie opens up about how she overcame fear and embraced the power of "fearless selling." Her actionable mindset tips will leave you feeling unstoppable. The Biggest Mistakes New Sellers Make (and How to Avoid Them) From product selection to managing inventory, Joie and Jamie list the "rookie mistakes" that can drain your bank account. Avoid them from day one! Your Next Step: The Amazon Freedom Challenge Want to learn from Joie and Jamie directly? Get access to exclusive training, coaching, and the tools they used to build their empire. Sign up for the Amazon Freedom Challenge at www.amzinsiders.org/challenge and start your path to freedom! Why You Should Join the Amazon Freedom Challenge The Amazon Freedom Challenge is designed to fast-track your success as an Amazon seller. Here's what you'll get when you join: Live Coaching from Joie and Jamie — Ask questions in real-time. Step-by-Step Action Plan — Know exactly what to do, even if you're starting from scratch. Exclusive Resources & Tools — Gain access to the same tools Jamie used to grow his brand to 8 figures. Supportive Seller Community — You'll be surrounded by motivated sellers, just like you! Links & Resources Mentioned in This Episode: Join the Amazon Freedom Challenge — www.amzinsiders.org/challenge Learn More About Joining the AMZ Insiders Community — www.CallAMZ.com About the Hosts: Joie Roberts is a fearless leader, Amazon seller, and co-founder of AMZ Insiders. Her passion for helping others succeed in e-commerce has driven her to empower thousands of sellers worldwide. Jamie Davidson is a veteran e-commerce leader with over a decade of experience building and scaling brands on Amazon. As a co-founder of AMZ Insiders, Jamie's mission is to share his proven strategies with sellers at all levels. Like What You Hear? Don't miss out on our next episode, where we'll reveal even more behind-the-scenes insights into building a thriving Amazon business. Subscribe, leave a review, and share this episode with fellow entrepreneurs! Take the Next Step Toward Freedom! Want to take action on what you've learned in this episode? Register now for the Amazon Freedom Challenge and get access to Joie and Jamie's exclusive live training. It's time to turn your Amazon dream into reality. Register at www.amzinsiders.org/challenge

    #145 Blooming Impact: How Michelle Askin is Cultivating Organization, Growth, and Global Good with Bloom Daily Planners

    Play Episode Listen Later Nov 26, 2024 21:04


    In today's episode of Fearless Sellers, Joie Roberts interviews Michelle Askin, co-founder of Bloom Daily Planners. They discuss the journey of Bloom, a female-led company that not only focuses on creating planners but also emphasizes giving back to the community.  Michelle shares insights on how Bloom has evolved its mission to inspire and empower individuals through their products, the importance of community engagement, and the challenges faced in running a small business. The conversation highlights the integration of charitable initiatives into business practices and offers advice for aspiring entrepreneurs.   Takeaways Bloom Daily Planners was inspired by a love for organization and creativity. The mission of Bloom is to inspire and empower users through their planners. Community engagement is crucial; focus groups help shape product development. Transparency with customers is key when facing business challenges. Giving back is integrated into Bloom's business model, enhancing employee satisfaction. The planners include tools for goal setting, habit tracking, and reflection. Amazon's FBA has been essential for Bloom's growth and scalability. Michelle emphasizes the importance of understanding your 'why' in business. The future includes creating products for underserved communities. Bloom aims to inspire other businesses to adopt a purpose-driven model.  Chapters [00:01:39-00:01:49] Planner as a personal growth tool. [00:06:10] Empowerment planners for incarcerated women. [00:08:32] Impact of planners for women. [00:12:28] Proofing challenges in small business. [00:17:09] Balancing business and charity. [00:19:15] Inspiring women to start businesses. [00:21:04] Force for good initiatives.   Learn more about Bloom Panners: https://bloomplanners.com/ Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  Book a free strategy session with Joie Roberts: www.callamz.com 

    #144 Proven Strategies to Maximize Profitability and Dominate the Amazon FBA Marketplace with Carolyn Lowe

    Play Episode Listen Later Oct 29, 2024 33:51


    Carolyn Lowe, founder and CEO of ROI Swift, shares strategies for increasing profitability on Amazon without increasing ad spend. She emphasizes the importance of optimizing traffic and conversion rates, as well as focusing on organic growth. Lowe suggests auditing campaigns to eliminate wasted spend and investing in A/B testing and optimization of organic listings. She also discusses the benefits of using Amazon affiliates and influencers to drive off-Amazon traffic. Additionally, she highlights the significance of skew-level economics and product cloning as strategies to maximize profitability.   Takeaways Optimize traffic and conversion rates to increase profitability on Amazon. Audit campaigns to eliminate wasted spend and optimize organic listings. Consider using Amazon affiliates and influencers to drive off-Amazon traffic. Focus on skew-level economics and product cloning to maximize profitability. Learn more about ROI Swift: https://roiswift.com/about/   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  Book a call with Joie Roberts: www.callamz.com 

    #143 From Side Hustle to Viral Sensation: How Eugenia Chen Transformed Pandaloon with Amazon's Power Tools

    Play Episode Listen Later Oct 22, 2024 27:02


    Eugenia Chen, a former math professor, shares her inspiring journey of transitioning from academia to entrepreneurship by creating Pandaloon, a brand specializing in panda-themed pet products. She discusses the challenges she faced, the viral success of her puppy in a panda costume, and how she leveraged Amazon's tools to grow her business. Eugenia emphasizes the importance of creativity, customer engagement, and the lessons learned from her experiences, including the significance of hooks in social media marketing and the value of testing ideas before going big.   Takeaways Eugenia transitioned from a math professor to an entrepreneur. She started Pandaloon with $600 of inventory. A viral video of her puppy boosted her brand's visibility. Eugenia partnered with Damon John from Shark Tank. Amazon's tools were crucial for her business growth. Customer engagement is key to sustaining a brand. Eugenia loves designing and wants to focus on marketing. Testing products on a small scale is a smart strategy. Daring to be wrong is essential for growth. Building trust with customers is vital for success.   Learn more about Pandaloon: https://pandaloon.com/pages/about-us   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  Book a call with Joie Roberts: www.callamz.com 

    #142 Niche Down, Rise Up: How Focused Strategies Fuel Big Success with Sarah Parks

    Play Episode Listen Later Oct 8, 2024 17:26


    In this episode of Fearless Sellers, Joie Roberts interviews Sarah Parks, founder of Zentoes, a foot care products company. They discuss the importance of niching down in business, how Sarah turned a personal family issue into a thriving brand, and the growth of Zentoes from Amazon to Walmart. Sarah shares insights on leveraging customer feedback for product development, the significance of community engagement, and offers advice for aspiring entrepreneurs.   Takeaways Niching down can significantly impact business growth. Personal experiences can inspire successful business ideas. Customer feedback is crucial for product development. Expanding into retail requires understanding consumer trends. Amazon provides valuable insights for business growth. Community engagement can enhance brand reputation. Starting small allows for manageable growth. Building trust with customers leads to repeat business. Social responsibility can be integrated into business models. Everyone has foot problems, presenting endless opportunities.    Learn more about Sarah and Zentoes: https://zentoes.com/   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  Book a call with Joie Roberts: www.callamz.com 

    #141 Unlocking Global Growth with Amazon Ads with Jeff Cohen

    Play Episode Listen Later Oct 1, 2024 39:27


    In this episode of the Fearless Sellers podcast, Joie Roberts interviews Jeff Cohen, who shares insights from the recent Amazon Accelerate event. They discuss the importance of networking, the innovative features of Amazon ads, and the accessibility of Amazon employees for sellers. Jeff emphasizes the significance of understanding one's brand and the need for a strategic approach to e-commerce, especially when considering global expansion. He also reflects on his entrepreneurial journey and offers valuable advice for aspiring entrepreneurs in the e-commerce space.   Takeaways Networking is a key highlight at Amazon Accelerate. Sellers come with a thirst to solve problems. The Seller Cafe provides valuable one-on-one support. Video advertising is crucial for product sales. Amazon offers free tools for brand building. Global expansion requires careful planning and research. Entrepreneurs should embrace change and be comfortable with risk. Testing and learning are essential for growth. Understanding your brand's identity is vital. Planning time is necessary for business success.   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #140 Empowering Sellers: How Natalie Angelillo Drives Success at Amazon

    Play Episode Listen Later Sep 24, 2024 29:43


    In this engaging conversation, Joie Roberts interviews Natalie Angelillo, Amazon's Director of External Relations, about her role in empowering sellers on the platform. They discuss the significance of the Amazon Accelerate event, the support systems in place for sellers, and the inspiring stories of entrepreneurs who are making a difference in their communities. Natalie shares insights on the challenges sellers face, the importance of networking, and the innovative tools Amazon is developing to help sellers grow their businesses. The conversation highlights the commitment of Amazon to its seller community and the personal journey of Natalie as an advocate for entrepreneurs.   Takeaways Natalie's team amplifies the stories of Amazon sellers. Amazon Accelerate is a significant event for networking and learning. Sellers often feel lonely in their entrepreneurial journey. Growth, value, and flexibility are key reasons sellers choose Amazon. Sellers can build multi-generational businesses through Amazon. Feedback from customers is crucial for product improvement. Amazon provides year-round support for sellers. Networking with other sellers is vital for success. AI and supply chain innovations are areas of interest for sellers. Amazon is committed to listening to seller feedback and improving their experience.   Timestamps [00:01:45] Amazon Accelerate and seller support. [00:05:39] Bridging seller-community understanding gap. [00:09:45] Reasons for selling on Amazon. [00:12:06] Programs for Amazon sellers. [00:16:31] Seller stories and community impact. [00:22:09] AI and supply chain innovation. [00:24:28] AI and seller experience innovation. [00:27:41] Learn and be curious.   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #139 Mastering Amazon: Derrek's Strategies for Scaling 4 Brands and Dominating Q4

    Play Episode Listen Later Sep 17, 2024 33:35


    In this episode of the Fearless Sellers podcast, Joie Roberts interviews Derrek Wiedeman, an accomplished Amazon entrepreneur who operates nine brands focused on health and wellness. Derrek shares insights into his journey from humble beginnings to running a successful warehouse operation, emphasizing the importance of rapid product launches, effective marketing strategies, and adapting to market trends. The conversation also covers the significance of Q4 sales planning, PPC optimization, and the challenges of building an email list in the current Amazon landscape. Derrek discusses future plans for expanding his warehouse services to other sellers, highlighting the potential for collaboration in the e-commerce space.   Takeaways Derrek operates nine brands centered around health and wellness. The motivation for multiple brands comes from personal use of products. They can launch products quickly due to their in-house manufacturing. Derrek's team is remote, allowing flexibility and adaptability. They started from a dorm room and evolved to a 6,000 sq ft warehouse. Product launches are tested with small batches to minimize risk. Q4 planning involves maintaining safety stock to meet demand. PPC strategies are crucial for gaining organic rank during launches. Building an email list is challenging but essential for marketing. Derrek plans to expand warehouse services to other sellers.   Chapters 00:00 Introduction to Amazon Entrepreneurship 02:50 Scaling Multiple Brands in Health and Wellness 06:08 The Journey from Dorm Room to Warehouse 08:56 Product Launch Strategies and Market Testing 12:12 Optimizing for Q4 and Seasonal Sales 15:14 PPC Strategies and Organic Ranking 17:54 Building an Email List and Marketing Funnel 20:51 Future Plans for Warehouse Expansion   E-mail: derrek@novaeo.com Instagram: @derrek.wiedeman   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #138 Unlock Your Energy: How Amazon Sellers Can Feel Good, Beat Burnout, and Thrive in Business with Maraya Brown

    Play Episode Listen Later Sep 10, 2024 36:33


    In this episode, Maraya Brown discusses the signs of burnout and how entrepreneurs can feel more vibrant and less stressed. She highlights the importance of addressing physical and internal signs of burnout, such as fatigue, brain fog, weight changes, sleep disturbances, irritability, and hormonal imbalances. Maraya introduces her upcoming online event called Paws, which focuses on reconnecting with oneself and improving vitality. She emphasizes the need for entrepreneurs to prioritize their health, including nutrition, sleep, and mindfulness. Maraya also mentions the importance of tracking menstrual cycles and seeking personalized healthcare solutions.   Chapters 00:00 Recognizing the Signs of Burnout 06:25 Prioritizing Health: Nutrition, Sleep, and Mindfulness 19:03 Understanding the Impact of Stress on Well-being 25:24 Optimizing Nutrition for Vibrant Health 28:31 The Importance of Quality Sleep 35:10 Tracking Menstrual Cycles for Health Awareness 37:10 Personalized Healthcare Solutions for Well-being   Link to pause event: https://tinyurl.com/3pvzmza3   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #137 Mastering Amazon FBA: Insider Tips for Crushing Q4 with Charles Chakkalo

    Play Episode Listen Later Sep 3, 2024 39:09


    Charles Chakkalo, an experienced e-commerce seller, shares his insights on dominating Q4 and navigating Amazon's competitive landscape. He emphasizes the importance of continuous learning and staying humble in the ever-changing e-commerce world. Charles discusses his journey as a young seller, his decision to pursue e-commerce over law school, and the importance of understanding the rules and regulations of selling on Amazon. He also provides tips for managing inventory and advertising during Q4, including the use of FBA and A+ Premium content. Charles highlights the evolving e-commerce landscape and the need for sellers to stay ahead of trends and be innovative. He encourages sellers to join masterminds or attend conferences to connect with like-minded individuals and gain valuable insights. Charles concludes by advising struggling sellers to pivot their strategies and continue learning and innovating to succeed on Amazon.   Takeaways Continuous learning and staying humble are key to success in the e-commerce world. Understanding the rules and regulations of selling on Amazon is crucial for navigating the platform. Managing inventory and advertising effectively during Q4 is essential for maximizing sales. Staying ahead of trends and being innovative is important in the evolving e-commerce landscape. Joining masterminds or attending conferences can provide valuable insights and support for sellers. Pivoting strategies and continuing to learn and innovate can help struggling sellers succeed on Amazon.   Chapters 00:00 Introduction and Overview 03:10 Charles' Journey as a Young Seller 07:54 The Importance of Understanding Amazon's Rules and Regulations 10:35 Managing Inventory and Advertising During Q4 17:35 Staying Ahead of Trends and Being Innovative 23:25 The Value of Masterminds and Conferences for Sellers 29:37 Pivoting Strategies and Overcoming Challenges on Amazon   LinkedIn: https://www.linkedin.com/in/charleschak/ Website:  www.charlestheseller.com   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #136 Mastering Amazon FBA Success: Trademarking, Maximizing Profits, and Future-Proofing with Steven Pope

    Play Episode Listen Later Aug 27, 2024 39:49


    Steven Pope, founder of My Amazon Guy, shares essential tips for succeeding on Amazon. He emphasizes the importance of having a trademark for brand protection and access to valuable features like brand stores and sponsored ads. Pope also discusses strategies for increasing average order value, such as utilizing brand stories and A+ content to showcase product variety and cross-linking. He advises sellers to avoid common mistakes like going out of stock and launching too many variations. Pope predicts that Amazon will become more challenging to sell on, but those who stick it out will benefit from the platform's dominance. He also highlights the potential rise of Target as a competitor to Amazon.   Takeaways Having a trademark is essential for brand protection and access to valuable features on Amazon. Utilize brand stories and A+ content to increase average order value and showcase product variety. Avoid common mistakes like going out of stock and launching too many variations. Amazon will become more challenging to sell on, but those who stick it out will benefit from the platform's dominance. Target may emerge as a strong competitor to Amazon in the future.   Chapters 00:00 Introduction to Steven Pope and My Amazon Guy 02:02 The Importance of Trademark and Brand Protection on Amazon 05:03 Strategies for Increasing Average Order Value on Amazon 17:37 Common Mistakes to Avoid as an Amazon Seller 23:15 The Issue of Old Barcodes and Changes on Amazon 32:12 The Future of Selling on Amazon: Challenges and Opportunities   Full service Amazon Agency: https://myamazonguy.com/   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #135 Navigating the New Amazon FBA Maze: Key Strategies for Sellers Amidst Policy Shifts with Yoni Mazor

    Play Episode Listen Later Aug 6, 2024 37:33


    Yoni Mazor, co-founder and CGO of Getida, discusses the recent changes in Amazon's FBA refund and reimbursement policies and how they will impact sellers. He explains the different types of claims and the time frames for reimbursement. Yoni emphasizes the importance of taking action before the October 23rd deadline to maximize reimbursements. Getida is a company that helps Amazon sellers recover lost inventory and obtain reimbursements from Amazon. The company was founded in 2015 and has since become the largest organization in the world focused on maximizing reimbursements for FBA sellers. They have a team of over 200 people in 12 countries and audit tens of billions of dollars of transactions every day. The name Getida stands for Get Intelligent Data Analytics. The conversation also touched on the importance of optimizing product listings for Amazon's AI tool Rufus and the recent changes in Amazon's policies regarding emojis in bullet points.   Takeaways Amazon is making changes to its FBA refund and reimbursement policies, and sellers need to be aware of the new claim types and time frames for reimbursement. Using a professional service like Getida can help sellers navigate the complex process of auditing and recovering reimbursements. Getida has helped sellers recover large sums of money, with one case resulting in over $400,000 in reimbursement. Amazon pays reimbursements based on retail value, not cost, so sellers can turn a profit by recovering funds. Sellers should take advantage of the opportunity to recover funds now and reinvest them in their business, especially in preparation for Q4. Getida helps Amazon sellers recover lost inventory and obtain reimbursements from Amazon. Optimizing product listings for Amazon's AI tool Rufus is important for visibility and ranking. Recent changes in Amazon's policies include the removal of emojis from bullet points.   Chapters 00:00 Introduction to Yoni Mazor and the Topic of FBA Refund and Reimbursement Policy Changes 04:19 The Three Claim Types and the Time Frame for Reimbursement 10:07 The Financial Impact of the Policy Changes for Sellers 13:38 Success Stories: How Getida Has Helped Sellers Recover Significant Amounts of Money 18:44 The Advantage of Amazon Paying Reimbursements Based on Retail Value 20:45 The Impact of Lost Inventory on Amazon Sellers 24:10 Becoming the Largest Organization in the World for FBA Reimbursements 26:51 The Importance of Optimizing Product Listings for Rufus 29:29 Recent Changes in Amazon's Policies: Emojis in Bullet Points 33:23 Actionable Steps for Amazon Sellers Before the October 23rd Deadline 35:08 Getida's Prime Talk Podcast and How to Get in Touch   Getida special Fearless Sellers offer: getida.com/deadline400 Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #134 Listen to the Whispers: The Inspiring Journey of Nerdbugs and Amazon FBA Success with Dr. Ronak Mehta

    Play Episode Listen Later Jul 30, 2024 31:21


    Dr. Meta, the CEO and founder of NerdBugs, shares her journey of creating an award-winning brand that combines fun with education. NerdBugs are anatomical plush toys that provide comfort, joy, and education to people going through health journeys. Dr. Meta was inspired to create NerdBugs after seeing the generic gifts given to hospitalized patients. She wanted to create something meaningful and thoughtful. The early days of NerdBugs were challenging, but Dr. Meta focused on building relationships and nurturing partnerships. She emphasizes the importance of taking chances, listening to whispers, and supporting other entrepreneurs.   Takeways NerdBugs are anatomical plush toys that provide comfort, joy, and education to people going through health journeys. Dr. Meta was inspired to create NerdBugs after seeing the generic gifts given to hospitalized patients. Building relationships and nurturing partnerships are key to success as an entrepreneur. Taking chances, listening to whispers, and supporting other entrepreneurs are important for personal and professional growth.   Chapters 00:00 Introduction to Dr. Meta and NerdBugs 02:44 The Inspiration Behind NerdBugs 05:07 The Unique Products of NerdBugs 08:11 Keyword Research and SEO for NerdBugs 09:59 Challenges and Successes in the Early Days 12:26 Evolution of NerdBugs' Mission and Partnerships 16:12 Building Partnerships and Collaborating 21:26 Taking Chances and Listening to Whispers 25:48 Supporting Each Other as Entrepreneurs 28:48 The Story Behind the Name 'NerdBugs'   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #133 Unlocking Bestseller Status: Christina Kaye's Secrets to Self-Publishing Success

    Play Episode Listen Later Jul 23, 2024 33:35


    Christina Kaye, a publishing expert, shares her journey in the publishing industry and her passion for helping female entrepreneurs write and publish their own books. She emphasizes the importance of writing a book with a clear concept and outline, and provides tips for creating a writing schedule. Kaye also discusses the significance of a compelling cover, title, and book blurb in attracting readers. She advises authors to start on Amazon and gradually explore other avenues, such as selling books directly and speaking at events. Kaye also offers advice on getting reviews and overcoming overwhelm in the book writing process.   Takeaways Start with a clear concept and outline for your book Create a writing schedule and stick to it Invest in a compelling cover, title, and book blurb Begin on Amazon and gradually explore other avenues Encourage reviews by offering incentives and promoting through newsletters Keep copies of your book with you for impromptu sales opportunities Break down tasks and create a plan to overcome overwhelm Chapters 00:00 Introduction and Background 02:55 Writing a Book: Challenges and Mistakes 05:03 The Writing Process and Marketing Challenges 09:28 Starting on Amazon and Expanding 11:14 Building an Audience and Getting Reviews 15:43 Determining Who Should Write a Book 17:32 Uniqueness and Overcoming Imposter Syndrome 20:47 Refreshing and Updating Books 22:50 Getting Reviews and Ratings 25:44 Starting on Amazon and Transitioning to Direct Sales 28:39 Selling Books at Events and Impromptu Sales 31:15 Overcoming Overwhelm and Taking Action   Learn more about Christina Kaye: https://authorcoachchristinakaye.com   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #132 From Kid Odor to Amazon FBA Success: How Chantel's Play Pits is Winning Over Sellers and Parents

    Play Episode Listen Later Jul 16, 2024 33:38


    Chantel Powell, founder of Play Pits, shares her journey of creating a toxic-free natural kids deodorant. Inspired by her son's odor problem, Chantel whipped up a deodorant in her home kitchen using baking soda, cornstarch, coconut oil, and orange essential oil. The positive response from her son and other kids led her to start Play Pits as a business. Chantel initially sold her product through a Shopify store and launched on Amazon later. She emphasizes the importance of customer reviews and feedback in improving the product. Chantel bet on herself and quit her full-time job to focus on Play Pits, and the brand has experienced significant growth since then. She discusses the challenges of marketing a non-toxic, sensitive skin product and the importance of educating customers about the benefits of natural deodorant. Chantel also shares her strategies for pricing and marketing on Amazon, including leveraging brand analytics and search keywords. She encourages other parents to pursue their entrepreneurial dreams and show their children that they can achieve anything they set their minds to.   Takeaways Identify a problem and create a solution: Chantel Powell created Play Pits, a toxic-free natural kids deodorant, to solve her son's odor problem. Customer feedback is crucial: Chantel paid attention to customer reviews, both positive and negative, to improve her product and provide a better experience for her customers. Bet on yourself: Chantel quit her full-time job to focus on Play Pits and believed in her ability to make it a successful business. Educate customers: Chantel faced the challenge of educating customers about the benefits of natural deodorant and the importance of using non-toxic products. Leverage brand analytics and search keywords: Chantel found success on Amazon by utilizing brand analytics, identifying winning keywords, and optimizing her brand page. Inspire your children: Chantel encourages parents to pursue their entrepreneurial dreams and show their children that they can achieve anything they set their minds to.   Chapters 00:00 Creating Play Pits: From Parenting Problem to Thriving Business 07:10 The Power of Customer Feedback: How Reviews Shaped Play Pits 13:27 Bet on Yourself: Quitting a Full-Time Job to Pursue Entrepreneurship 16:35 Educating Customers: The Challenge of Marketing Non-Toxic Products 21:58 Strategies for Success on Amazon: Brand Analytics and Search Keywords 30:08 Inspiring the Next Generation: Showing Children the Power of Entrepreneurship   PlayPits on Amazon: https://tinyurl.com/play-pits   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #131 Music, Trivia, and Success: High School Sweethearts Building Lyrically Correct- His Amazon FBA Business

    Play Episode Listen Later Jul 9, 2024 30:12


    Tiffany and Donte Jones, founders of Lyrically Correct, share their journey of creating the ultimate music trivia card game and their success on Amazon. They discuss the inspiration behind the game, their experience as a husband and wife team, and the challenges they faced during the pandemic. They also talk about their decision to launch on Amazon and the importance of building a brand. They highlight the strategies they use to prepare for Prime Day, including forecasting inventory and leveraging advertising. They emphasize the importance of listening to customer feedback and constantly evolving their product offerings. They also express their appreciation for the support they receive from the Amazon team.   Takeaways Lyrically Correct started as a passion project inspired by a social media post and grew into a successful business. Building a brand and establishing a strong customer base before launching on Amazon can lead to greater success on the platform. Forecasting inventory and planning advertising strategies are crucial for preparing for Prime Day. Listening to customer feedback and adapting product offerings based on customer demand is key to continued growth. The support and partnership from the Amazon team, including the BBAT and BuyWit Prime, have been instrumental in Lyrically Correct's success.   Chapters 00:00 Introduction and Background of Lyrically Correct 03:18 The Journey of Lyrically Correct and Challenges Faced 07:26 The Decision to Launch on Amazon and the Importance of Branding 12:08 Choosing Eras and Genres for Product Releases 15:06 Preparing for Prime Day: Forecasting and Advertising Strategies 22:26 Building a Business as a Husband and Wife Team 26:01 Future Plans for Lyrically Correct 27:18 Appreciation for the Amazon Team 28:26 Closing Remarks   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #130 Revolutionizing Amazon Ads: An Exclusive Interview with BidX Co-Founder Max Hofmann for Amazon FBA Sellers

    Play Episode Listen Later Jul 2, 2024 39:23


    Max Hoffman, co-founder and CEO of BidX, shares his Amazon journey and the creation of BidX, an AI-powered automation software for Amazon advertising. He discusses the importance of automation in managing Amazon ads and the unique features of BidX, such as full-funnel automation and DSP ads. Max also provides insights on preparing for Prime Day, including using DSP ads to reach a wider audience and optimizing PPC campaigns. He predicts that the future of Amazon advertising will involve more focus on video ads, goal-based optimization, and AI-driven listing optimization.   Takeaways BidX is an AI-powered automation software for Amazon advertising that offers full-funnel automation and DSP ads. Preparing for Prime Day involves using DSP ads to reach a wider audience and optimizing PPC campaigns. The future of Amazon advertising includes more focus on video ads, goal-based optimization, and AI-driven listing optimization. Automation and AI can help sellers optimize their ad performance and improve their conversion rates. Fitness and a good routine can help entrepreneurs stay balanced and focused.   Chapters 00:00 Introduction to Max Hoffman and BidX 03:00 The Creation of BidX and the Need for Automation 07:40 The Importance of Sponsored Products and the Role of DSP Ads 15:36 Preparing for Prime Day: Strategies for Maximizing Ad Performance 31:27 The Future of Amazon Advertising: Video Ads, Goal-Based Optimization, and AI 36:19 The Importance of Fitness and Routine for Entrepreneurs   BidX, a software solution for merchants on Amazon to automate and optimize PPC advertisements.   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

    #129 The Love Hate Relationships with Amazon PPC for Amazon FBA Sellers with Noemi Bolojan

    Play Episode Listen Later Jun 25, 2024 33:19


    In this episode of "Fearless Sellers: The Women of Amazon," host Joie Roberts interviews Noemi Bolojan, an Amazon PPC expert and co-founder of Scale Wave. Noemi shares her journey from launching a successful pet products brand during the COVID-19 pandemic to becoming a distinguished figure in Amazon advertising. They discuss common challenges in Amazon PPC, the impact of inflation, and strategies for effective bidding and conversion rates. Noemi emphasizes the importance of data-driven decision-making and leveraging AI for sustainable growth. The episode provides valuable insights into navigating the complexities of Amazon PPC and adapting to evolving trends.   Timestamps Welcome to the Fearless Sellers: The Women of Amazon Podcast (00:00:04) Introduction to the podcast episode and guest, Noemi Bolojan, an Amazon PPC expert. Challenges of Amazon PPC (00:01:27) Discussion on the common challenges faced by clients when it comes to advertising on Amazon, including the shift to 70% ads and 30% organic. Impact of Inflation on Amazon PPC (00:02:39) Exploration of the impact of inflation on Amazon PPC, leading to increased competition and higher costs per click. Bidding and Conversion Rates Strategies (00:05:33) Strategies for bidding and conversion rates, including experimenting with high bids and analyzing conversion rates for different keywords. Understanding Conversion Rates (00:14:12) Explanation of how to calculate and analyze conversion rates for Amazon PPC campaigns. Noemi's Journey and Insights (00:17:03) Noemi's journey in the world of Amazon ads and her role as the co-founder of Scale Wave. The journey to Amazon (00:17:22) Noemi shares her multicultural background and her journey into Amazon selling. Discovering Amazon and launching a product (00:18:05) Noemi's discovery of Amazon, launching a product, and her unexpected success during Covid. Learning Amazon advertising (00:18:58) Noemi's transition from music production to learning advertising and the challenges she faced. Lessons from scaling a brand (00:20:14) Noemi and Joey discuss their experiences in scaling their brands and the lessons learned. Strategies for Prime Day (00:24:23) Noemi shares advice on assessing and optimizing strategies for the second day of Prime Day. Post-Prime Day assessment (00:26:09) Noemi discusses the importance of assessing keyword performance and making data-driven decisions post-Prime Day. Scale Wave and AI integration (00:28:21) Noemi explains how Scale Wave is using AI to enhance productivity and strategic thinking. Simplifying problem-solving and goal setting (00:29:14) Noemi discusses the importance of simplifying problem-solving and goal setting for the next quarter. Using AI as a tool (00:31:01) Noemi emphasizes the importance of using AI as a tool to augment strategic thinking and productivity. Closing remarks and future outlook (00:32:04) Joie acknowledges Noemi's success, discusses the use of AI, and expresses interest in future discussions.   Want our PPC help? Email: Joie@AMZInsiders.com  Book a free coaching session: www.callamz.com 

    #128 Prime Day Playbook: Your Ultimate Prep Guide with Joie Roberts & Jamie Davidson

    Play Episode Listen Later Jun 18, 2024 20:57


    In this episode, Joie Roberts and Jamie Davidson discuss strategies for preparing for Prime Day on Amazon. They provide tips on inventory management, scheduling lightning deals, utilizing coupons, and leveraging advertising and social media to maximize visibility and sales. They also emphasize the importance of building an email list and communicating directly with customers. After Prime Day, they recommend analyzing data, retargeting customers, and conducting a post-Prime Day follow-up. Overall, the conversation provides valuable insights and actionable advice for sellers looking to make the most of Prime Day.   Takeaways Prepare ahead of time by increasing inventory for your top products. Schedule lightning deals and promote coupons to create a sense of urgency and attract price-sensitive shoppers. Utilize social media, influencers, and off-Amazon marketing to reach potential customers. Increase advertising budgets and leverage sponsored brands and retargeting. Build an email list and communicate directly with customers. Conduct a post-Prime Day follow-up to analyze data, retarget customers, and make improvements for future events. Chapters 00:00 Introduction and Importance of Prime Day Prep 02:07 Strategies for Inventory Management 04:13 Creating Urgency with Lightning Deals and Coupons 06:57 Utilizing Social Media and Influencers 11:55 Maximizing Advertising Opportunities 15:53 Building an Email List and Direct Communication   This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs. Instagram: @JoieRoberts.Official                    @JamieDavidson.Official   Want our PPC help? Email: Joie@AMZInsiders.com  Book a free coaching session: www.callamz.com 

    #127 Tools, Landing Pages & Product Inserts for Amazon FBA Sellers with Jamie Davidson

    Play Episode Listen Later May 21, 2024 34:01


    In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts and guest Jamie Davidson, a nine-figure seller on Amazon, discuss effective marketing strategies for Amazon businesses. They touch on the importance of optimizing Amazon listings with eye-catching images and compelling copy to attract and convert customers. Tune in to learn about automating marketing efforts, repeating successful strategies, and staying ahead in the competitive Amazon marketplace.   Chapters [00:03:33] Writing engaging Amazon listings. [00:04:31] The power of AI in copywriting. [00:09:01] Optimizing product images on Amazon. [00:13:30] Product inserts design tips. [00:15:53] Product inserts for customer bonding. [00:20:28] Simplifying social media management. [00:22:46] Personalized marketing strategies. [00:26:46] Building a separate website. [00:29:19] The power of landing pages. [00:33:07] Mentorship and community in business.   Jamie Davidson is a seasoned entrepreneur and e-commerce expert with a wealth of experience in the world of Amazon selling. With a remarkable career spanning over a decade, Jamie has established himself as a trailblazer in the industry, achieving incredible success as a nine-figure seller. His impressive track record includes selling over $100 million worth of products on Amazon in a single year, a feat that places him among the elite group of top sellers on the platform. With a passion for empowering sellers and a proven track record of achieving remarkable results, Jamie Davidson stands as a beacon of inspiration and knowledge in the Amazon selling community. His dedication to excellence, commitment to innovation, and unwavering belief in the power of automation make him a true leader in the field, shaping the future of e-commerce and paving the way for aspiring entrepreneurs to thrive in the competitive world of online retail.   Contact Joie on Instagram: @JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #126 Selling Supplements and How to Stand Out from the Competition on Amazon with Aleksejs Leal

    Play Episode Listen Later Apr 30, 2024 26:58


    On this episode of Fearless Sellers, host Joie Roberts chats with a fellow Amazon seller and coach, Aleksejs Leal about their experiences in the e-commerce world. They discuss the challenges and excitement of selling on Amazon, the balance between coaching and selling, and the importance of analyzing and researching products for success. Tune in to hear insights on finding and testing winning products for Amazon sales.   Chapters [00:02:19] Analyzing and researching products. [00:07:08] Price point and Amazon regulations. [00:12:27] Standing out in competitive market. [00:16:57] Developing a brand story. [00:20:32] Inventory challenges in 2021. [00:25:18] Pursuing freedom as an Amazon seller. [00:08:14] Stay fearless.   Aleksejs Leal Experienced Owner with a demonstrated history of working in the wellness and fitness industry. Skilled in Customer Service, Sales, Entrepreneurship, Management, and Leadership. Strong business development professional graduated from Florida International University. Expert in multi-channels e-commence sales, mostly Amazon.com and MercadoLibre.com   Contact Joie on Instagram: @JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #125 Towards Success: Erin Graybill's Niré Beauty Journey from Startup to Amazon's Wishlist

    Play Episode Listen Later Apr 23, 2024 32:43


    In this episode of Fearless Sellers, Erin Graybill, the founder of a renowned beauty brand, shares her journey from being a research student to building a successful beauty empire. She discusses the challenges she faced, the importance of resilience, and the power of pushing past perfection to achieve greatness in the e-commerce world. Tune in to hear Erin's inspirational story of innovation and success in the beauty industry.   Chapters [00:01:33] From economics student to beauty brand. [00:04:23] Passion driving business decisions. [00:09:29] Evolution of makeup brushes. [00:12:00] Perfection versus progress. [00:16:23] Taking on North America. [00:21:19] The impact of Brexit. [00:24:25] Resilience in entrepreneurship journey. [00:26:58] Business Survival Strategies [00:29:11] Winning award from Queen of England.   Erin Graybill is a visionary entrepreneur and beauty industry leader who has made a significant impact in the e-commerce world. With a background in economics and a passion for beauty products, Erin's journey from a research student to the founder of a successful beauty brand is nothing short of inspirational. Erin's entrepreneurial journey began in 2014 when she decided to venture into the world of physical products business. Despite not having formal training, Erin's determination and passion led her to launch a recognized beauty brand that specializes in cruelty-free, sensitive skin-friendly makeup brushes. Through her brand, Niré Beauty, Erin has redefined the beauty industry by creating outstanding products that exceed customer expectations.   Contact Joie on Instagram: @JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #124 Sleeping Giants: How Melissa Bamberg's Nodpod Awakened Amazon FBA

    Play Episode Listen Later Apr 19, 2024 44:51


    Join us on the Fearless Sellers podcast as we dive into the story of Melissa, the visionary founder of Nodpod. Discover how she emphasizes the importance of building a strong brand over worrying about patents and knockoffs. Melissa's journey from a simple idea to transforming the sleep industry showcases the power of creativity and perseverance in the competitive world of Amazon selling. Tune in to be inspired by her insights, learn from her challenges, and celebrate the success of Nodpod, a brand dedicated to enhancing the well-being of customers worldwide.   Chapters [00:00:33] Building a Strong Brand. [00:06:19] Eureka moment. [00:08:39] Deep touch pressure stimulation. [00:13:07] Amazon marketplace for sellers. [00:19:48] Standing out against big brands. [00:22:51] Women supporting women entrepreneurs. [00:26:54] Importance of Bad Reviews [00:31:22] Addressing negative reviews for success. [00:37:20] Patents and patent process. [00:39:00] Building a brand. [00:42:41] Healing power of art.   Melissa Bamberg is a visionary entrepreneur and the founder of Nodpod, a revolutionary brand in the sleep industry. With a passion for creativity and a relentless drive for success, Melissa has transformed the way we think about sleep and well-being. Her journey from a simple idea to a thriving business is a testament to her perseverance and dedication to making a difference in people's lives. Melissa's entrepreneurial spirit was evident from a young age, always finding ways to innovate and create. Her journey to founding Nodpod began during a cross-country motor home trip with her family, where a simple moment of reaching for her sweatshirt sleeve sparked the idea for a strap-free sleep mask. This moment of inspiration led her to develop a product that not only blocks out light but also provides deep touch pressure stimulation for a better night's sleep. As a female entrepreneur, Melissa has navigated the challenges of the business world with grace and determination. Her focus on building connections, learning from others, and staying true to her brand's values has been instrumental in her success. Melissa's approach to business is rooted in authenticity, empathy, and a genuine desire to make a positive impact on the world. With a strong presence on Amazon and a growing community of supporters, Melissa continues to inspire others with her entrepreneurial journey. Her dedication to building a brand that prioritizes well-being, creativity, and community engagement sets her apart as a leader in the sleep industry. Melissa Bamberg's story is a testament to the power of passion, perseverance, and the belief that a brand can be a force for good in the world. Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #123 From Basement to Empire: Olivia Starling's Journey to E-Commerce Success with Starlette Galleria

    Play Episode Listen Later Apr 9, 2024 46:43


    Olivia Starling, founder of Starlette Galleria, shares her inspiring journey from turning $300 of inventory into a thriving multi six-figure jewelry empire on the Fearless Sellers, the Women of Amazon podcast. She discusses balancing entrepreneurship with motherhood and leveraging authenticity and influencer partnerships to skyrocket her brand. Olivia's success story, starting with just the last $300 on a credit card, is a testament to perseverance and determination in e-commerce.   Chapters [00:02:06] Starting a business with $300. [00:07:08] Selling products through influencers. [00:09:16] The power of "cha-ching" moments. [00:14:27] Pinterest advertising strategy. [00:17:30] Botox anecdotes and humor. [00:20:47] Overcoming personal challenges in business. [00:25:30] Challenges with cashflow. [00:27:17] Business fire negotiation setback. [00:32:22] Overcoming Business Challenges. [00:36:12] Cash flow and business growth. [00:42:45] Juggling multiple roles as a business owner. [00:43:55] Juggling entrepreneurship and motherhood.   Olivia Starling is a remarkable entrepreneur who has defied the odds and built a thriving jewelry empire from the ground up. Starting with just $300 of inventory, Olivia turned her passion for business into a multi six-figure success story. As the founder of Starlette Galleria, Olivia has shown incredible resilience and determination in balancing the demands of entrepreneurship with the responsibilities of being a young mother. Throughout her journey, Olivia has exemplified the power of authenticity and the value of building strong relationships with influencers. By leveraging influencer partnerships, Olivia skyrocketed her brand and created a loyal community of customers who resonate with her story and her products. As a serial entrepreneur with a background in blue-collar values, Olivia brings a unique perspective to the world of e-commerce. Her frugality, work ethic, and dedication to her team set her apart as a leader who truly cares about the success of her business and the well-being of those around her.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #122 Building a Curly Empire on Amazon FBA and Empowering Women Worldwide: Lisa Kelly's Selling Success Journey

    Play Episode Listen Later Apr 2, 2024 35:53


    In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Lisa Kelly, founder of the Curly Life Company and AuBonacci brand. Lisa shares her journey from battling frizz to embracing her natural curls, which has sparked a global movement of self-love and empowerment. They discuss how hair can impact confidence and the importance of silencing our inner critic on bad hair days. Tune in to be inspired by Lisa's passion, innovation, and the powerful community she has built, changing the beauty narrative one curl at a time.   Chapters [00:01:47] Embracing natural curls and confidence. [00:04:27] Pursuing entrepreneurial dreams. [00:09:02] Tenacity and overcoming challenges. [00:15:32] Feedback from the community. [00:19:37] Handling negative feedback. [00:24:42] Measuring success and satisfaction. [00:30:44] The future of Curly Life. [00:32:03] Focusing on top priorities. [00:35:15] Stay fearless.   Lisa Kelly is a trailblazing entrepreneur who has transformed her life from battling frizz to embracing her natural curls, igniting a global movement of self-love and empowerment. With a background in corporate project management spanning over 15 years, Lisa's journey to founding the Curly Life Company and the AuBonacci brand is a testament to her tenacity and unwavering belief in her vision. Despite facing challenges and setbacks, Lisa's determination to break free from the constraints of corporate life and pursue her passion for creating innovative hair care solutions has led to the successful launch of her products globally. Her commitment to authenticity and providing value to her community sets her apart as a leader in the curly hair industry. Lisa's philosophy revolves around the idea of betting on oneself and not being held back by others' perceptions or limitations. She emphasizes the importance of staying true to one's vision, even in the face of adversity, and continuously striving for growth and success. Lisa's approach to building a brand and community is rooted in genuine connections, providing valuable information, and fostering a supportive environment for women to embrace their natural beauty. As a guest speaker on the Fearless Sellers, the Women of Amazon podcast, Lisa shared her insights, experiences, and wisdom with the audience, inspiring others to pursue their entrepreneurial dreams and stay fearless in the face of challenges. Her story serves as a beacon of hope and empowerment for women looking to carve their path in the business world and make a meaningful impact. Lisa Kelly's journey from corporate project manager to founder of the Curly Life Company exemplifies the power of resilience, passion, and unwavering belief in oneself. Her dedication to creating high-quality products, building a strong community, and embracing authenticity has positioned her as a visionary leader in the beauty industry, inspiring others to follow their dreams and stay fearless in their pursuit of success.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #121 Cartloads of Cash and the Secrets of a Crazy Flippin' Success: Emily Baker Unpacks the Art of Reselling with Amazon FBA

    Play Episode Listen Later Mar 26, 2024 38:53


    Join Joie Roberts on the Fearless Sellers, the Women of Amazon podcast as she welcomes Emily Baker, the mastermind behind the Crazy Flippin' Mom brand. Emily shares her journey from a weight loss transformation to building a seven-figure business empire through online sales. Discover valuable insights into navigating Amazon and Walmart marketplaces as Emily inspires with her innovative strategies. Tune in to learn how to turn your venture into a profitable success with Crazy Flippin' Mom.   Chapters [00:00:44] From PoshMark to Amazon journey. [00:04:12] Thrifting and reselling for profit. [00:08:59] Rediscovering identity in motherhood. [00:14:32] Retail arbitrage for beginners. [00:20:05] Selling on Walmart vs. Amazon [00:23:44] Challenges of selling beauty products. [00:27:24] Taking calculated risks in business. [00:30:23] Learning from Mistakes in Business. [00:33:12] Supporting others in business. [00:36:58] Embracing mistakes in business.   Emily Baker is a remarkable entrepreneur and online sales expert who has made a significant impact in the world of e-commerce. With a background in reselling and a keen eye for profitable opportunities, Emily has built a successful business empire from the ground up. Her journey began with a weight loss transformation that led her to revamp her closet and delve into the world of reselling on platforms like Poshmark. Through her innovative strategies and relentless pursuit of financial freedom, Emily turned her side hustle into a seven-figure business. Her ability to navigate the complexities of selling on Amazon and Walmart has set her apart as a leader in the industry. Emily's success is a testament to her dedication, resilience, and unwavering commitment to excellence. As a seasoned seller with over six years of experience, Emily has honed her skills in retail and online arbitrage, specializing in high-margin products like groceries and seasonal items. Her approach to reselling emphasizes the importance of smart buying decisions, strategic pricing, and continuous learning. Emily's philosophy revolves around embracing mistakes as opportunities for growth and pushing oneself beyond comfort zones to achieve success. In addition to her thriving business, Emily is a passionate advocate for women in e-commerce and actively participates in networking events and communities to uplift and empower fellow sellers. Her willingness to share her knowledge, experiences, and insights with others reflects her belief in the power of collaboration and community support. Emily's journey from a stay-at-home mom to a successful entrepreneur is a testament to her resilience, determination, and entrepreneurial spirit. Her ability to adapt to changing market dynamics, learn from mistakes, and continuously evolve her business strategies sets her apart as a trailblazer in the world of online sales. Emily's ethos of perseverance, continuous learning, and community engagement serves as an inspiration to aspiring entrepreneurs looking to make their mark in the e-commerce industry.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #119 Get your Product Right for Amazon FBA Selling Success

    Play Episode Listen Later Mar 19, 2024 24:20


    In this conversation, Joie Roberts and Jamie Davidson discuss the importance of finding the right product to sell on Amazon. They emphasize that getting the product right makes everything else easier in the selling process. They highlight the significance of ordering samples and conducting product validation to ensure quality. The conversation also covers the importance of understanding keywords and search volume to identify keyword opportunities. They stress the need to take time in choosing the right product and consider factors such as margin and packaging aesthetics. The conversation concludes with an invitation to join a four-day product challenge to learn more about finding the right product to sell on Amazon.   Takeaways Finding the right product to sell on Amazon makes the selling process easier. Ordering samples and conducting product validation are crucial steps in ensuring product quality. Understanding keywords and search volume helps identify keyword opportunities. Taking time to choose the right product and considering factors like margin and packaging aesthetics are important for success.   Chapters 00:00 Introduction 00:39 The Importance of Getting the Right Product 02:46 Understanding Keywords and Search Volume 04:13 Finding Keyword Opportunities 07:03 Taking Your Time to Choose the Right Product 08:09 The Importance of Margin 11:52 Margin Strategies 19:22 Considering Exit Strategy 21:04 Marketing and Influencers 23:45 The Four-Day Product Challenge 24:46 Finding the Right Product for You   Product Selection Challenge: https://amzinsiders.org/challenge Contact Jamie on Instagram: jamiedavidson.official Contact Joie on Instagram:@JoieRoberts.official   Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #118 The Secret to Successful Selling on Amazon FBA, is Hard Work with Cara Sayer

    Play Episode Listen Later Mar 12, 2024 45:36


    On this episode of the Fearless Sellers Podcast, host Joie Roberts speaks with Cara Sayer, an inventor and Amazon seller based in London. Cara shares her journey of creating a product she believed in and the importance of both positive and negative feedback from customers. Despite not being a "baby person," Cara discusses her experience as a mother of a teenager while still selling baby products. Tune in to hear Cara's inspiring story of resilience and passion for her business.   Chapters [00:02:39] Solving baby sleep problems. [00:04:55] Motherhood and stroller solutions. [00:09:41] Volcanic eruption affecting business. [00:12:41] Running a business from home. [00:15:20] Award-winning brand creation. [00:17:25] Learning and competition mindset. [00:21:08] Product optimization on Amazon. [00:24:09] Customer service for sleep-deprived moms. [00:28:47] Starting an Amazon business. [00:30:22] Running a profitable business. [00:35:27] FBA and FBM strategies. [00:36:49] Don't give up on dreams. [00:41:39] Pricing strategies for small businesses. [00:44:15] Importance of customer service.   Cara Sayer is a remarkable inventor, Amazon seller, and entrepreneur based in London. Her journey began in 2007 when she encountered a problem as a sleep-deprived mom trying to get her baby to sleep while out and about. This experience led her to invent a revolutionary product called Snooze Shade, a portable blackout blind for strollers. Cara's dedication to her product and her customers is evident in her ethos of providing practical solutions to real-life problems faced by parents. She believes in the importance of building a strong brand that not only offers quality products but also exceptional customer service. Cara's commitment to helping parents and improving their lives has been the driving force behind her success. Over the years, Cara has grown Snooze Shade into a global brand, winning over 80 awards for her innovative product. Despite facing challenges such as the volcanic eruption in Iceland and the impact of COVID-19 on sales, Cara's resilience and belief in her product have kept her going. She emphasizes the importance of staying true to one's passion and not giving up, even when faced with obstacles. Cara's approach to business is rooted in practicality and a deep understanding of her customers' needs. She advises aspiring entrepreneurs to choose products they are passionate about and to focus on providing value rather than competing solely on price. Her willingness to learn, adapt, and test new strategies has been key to her continued success in the competitive world of Amazon selling. As a speaker, Cara's insights and experiences serve as inspiration for others looking to start their own businesses. Her philosophy of continuous learning, customer-centric approach, and willingness to take risks have set her apart in the industry. Cara's story is a testament to the power of perseverance, innovation, and a genuine desire to make a difference in the lives of others.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #117 Unlocking Success on Amazon: Resilience, Discipline, and the Power of Action

    Play Episode Listen Later Mar 8, 2024 15:54


    In this conversation, Joie Roberts and Jamie Davidson discuss the common traits and strategies of successful members in the AMZ Insiders coaching program. They emphasize the importance of resilience, adaptability, and taking action. They also highlight the value of discipline and doing what needs to be done, even when motivation is lacking. The conversation emphasizes the need for continuous learning and seeking help from mentors and coaches. The AMZ Insiders program is described as a supportive community that helps members navigate the challenges of selling on Amazon. The conversation concludes by highlighting the massive opportunity in the e-commerce industry.   Takeaways Resilience and adaptability are key traits for success in the Amazon FBA business. Taking action and being disciplined are crucial for achieving goals. Flurries of activity can help build momentum and increase chances of success. Motivation is overrated; discipline is more important for long-term success. Asking for help and being brave enough to admit you don't have all the answers is essential. Investing in yourself and seeking the right support can accelerate your success in e-commerce.   Chapters 00:00 Introduction 00:45 Common Traits of Successful Members 03:45 Taking Action and Being Disciplined 05:09 Flurries of Activity 06:33 Doing What You Don't Want to Do 07:26 Motivation vs Discipline 09:01 Asking for Help and Being Brave 10:32 Investing in Yourself 11:31 Utilizing Existing Skills 12:55 Taking Feedback and Making it Your Own 13:02 AMZ Insiders Program 14:41 The Opportunity in E-commerce   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #116 How User-Generated Content Transforms Amazon FBA Success with Liz Saunders

    Play Episode Listen Later Mar 5, 2024 33:39


    In this episode, Liz Saunders, a former Amazon seller and founder of Fluencer Fruit Software, discusses the significance of user-generated content (UGC) for Amazon sellers. She explains that UGC involves people using and reviewing products in videos and photos, which helps answer potential buyers' questions and increases conversion rates. Liz emphasizes the importance of on-site videos on Amazon product listings and how sellers can unlock the upper carousel for UGC by uploading a brand video. She also addresses misconceptions about UGC and provides insights into the future of influencer marketing and UGC on Amazon.   Takeaways User-generated content (UGC) involves people using and reviewing products in videos and photos, which helps answer potential buyers' questions and increases conversion rates. On-site videos on Amazon product listings, including UGC, are highly valuable as they are close to the point of purchase and provide authentic information about the product. Sellers can unlock the upper carousel for UGC by uploading a brand video on their product listing, which attracts Amazon influencers to create content for their products. Misconceptions about UGC include expecting influencers to drive traffic to Amazon (which is not the primary purpose of the Amazon Influencer program) and expecting highly produced videos (while UGC should reflect the average buyer's experience). Fluencer Fruit Software, developed by Liz Saunders, helps influencers and sellers connect and optimize their UGC strategies on Amazon. UGC is being rolled out internationally on Amazon, allowing sellers to scale their UGC strategies across multiple marketplaces. The future of influencer marketing and UGC on Amazon holds exciting developments, including the potential use of AI in videos and the continued growth of the Amazon Influencer program.   Chapters 00:00 Introduction and Amazon Journey 05:57 User-Generated Content (UGC) on Amazon 08:07 Importance of On-Site Videos on Amazon 10:48 Unlocking the Upper Carousel for UGC 18:22 Misconceptions about User-Generated Content 25:23 Introduction to Fluencer Fruit Software 29:01 Expansion of UGC Internationally 31:59 Future Developments in UGC and Influencer Marketing   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #115 Fit to Lead: Harnessing a Fitness Mindset for Amazon FBA & Entrepreneurial Excellence

    Play Episode Listen Later Mar 1, 2024 18:39


    In this episode, Joie Roberts and Jamie Davidson discuss the importance of fitness for entrepreneurship and success in business. They explore how fitness can boost confidence, improve focus, and enhance mindset. They also emphasize the need for consistency and discipline in maintaining a fitness routine. The conversation touches on the benefits of morning workouts, the role of nutrition and sleep, and the importance of measuring and tracking health metrics. They highlight the connection between handling stress in fitness and handling challenges in business. The episode concludes with a discussion on the parallels between fitness and entrepreneurship as lifelong journeys.   Takeaways Fitness can boost confidence and improve focus, contributing to success in entrepreneurship. Consistency and discipline are key in maintaining a fitness routine. Morning workouts can provide numerous benefits, including increased energy and focus throughout the day. Proper nutrition and sufficient sleep are essential for optimal physical and mental performance. Handling stress in fitness can help build resilience and prepare entrepreneurs for challenges in business. Fitness and entrepreneurship share commonalities in terms of discipline, teamwork, and lifelong learning.   Chapters 00:00 Introduction and Sponsor 00:43 Importance of Fitness for Entrepreneurship 03:11 Finding Time for Workouts 04:02 Scheduling Workouts 05:16 Clearing the Mind through Fitness 06:14 Benefits of Morning Workouts 07:07 Importance of Nutrition and Sleep 09:22 Measuring Sleep and Nutrition 11:33 Handling Stress and Building Resilience 12:11 Commonalities between Fitness and Entrepreneurship 15:29 Fitness as a Lifelong Journey 16:21 Fitness in the Military and Entrepreneurship 17:42 Conclusion   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #114 Unlocking Amazon FBA Success: Lauren Paine's Journey with Insider Coaching Secrets

    Play Episode Listen Later Feb 27, 2024 19:12


    In this episode, host Joie Roberts interviews Lauren Payne, an aspiring seller who has successfully launched her first product on Amazon. They discuss Lauren's background in real estate and her decision to venture into Amazon FBA. Lauren shares her experience in building her brand and listing, including the challenges and successes she encountered. They also talk about the importance of reviews and the strategies Lauren used to obtain them. The conversation covers product research and selection, as well as the balance between real estate and Amazon FBA. Lauren emphasizes the value of continued learning and training, and the significance of keyword research and optimization. Finally, Lauren offers advice for aspiring sellers and shares her plans for the future.   Takeaways Building a brand and listing on Amazon requires attention to detail and a focus on quality. Obtaining reviews is crucial for success on Amazon, and strategies like the Vine program and automated review requests can be effective. Product research and selection should be driven by personal passion and interest, as well as market demand. Balancing a side hustle like Amazon FBA with other commitments, such as a full-time job or family, requires careful time management and prioritization. Continued learning and training are essential for staying up-to-date with the latest strategies and techniques in the Amazon FBA space. Keyword research and optimization are key to improving visibility and driving organic traffic to Amazon listings. Aspiring sellers should be fearless and willing to take risks, while also seeking guidance and support from experienced sellers. Success on Amazon is a journey, and it's important to stay motivated and keep pushing forward.   Chapters 00:00 Introduction and Background 03:21 Building a Brand and Listing 05:11 Launching and Reviews 06:09 Product Research and Selection 09:18 Balancing Real Estate and Amazon FBA 11:10 Continued Learning and Training 12:20 Keyword Research and Optimization 16:48 Advice for Aspiring Sellers 17:33 Conclusion and Future Plans   For Helium 10 discount:  www.AMZProductSpotter.com   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #113 Listing Optimization Secrets For Amazon FBA Sellers With Jamie Davidson

    Play Episode Listen Later Feb 24, 2024 16:08


    In this episode, Joie Roberts and Jamie Davidson discuss various aspects of optimizing Amazon listings. They cover the importance of creative elements such as photos and videos, as well as the role of copywriting and keywords. They also explore the expansion and longevity of listings, including the use of brand analytics to identify new customer segments. The conversation emphasizes the power of listing optimization in competing with larger brands and Chinese sellers. Additionally, they highlight the ability to import listings into other platforms like TikTok Shop. Overall, the episode provides valuable insights and strategies for maximizing the impact of Amazon listings.   Takeaways Optimizing creative elements like photos and videos is crucial for effective Amazon listings. Copywriting and keywords play a significant role in conveying the value of a product and improving search visibility. Expanding listings through variations and targeting new customer segments can enhance sales and competitiveness. Listing optimization is essential for competing with larger brands and Chinese sellers on Amazon. The skills and principles of listing optimization can be applied to other platforms and marketplaces.   Chapters 00:00 Introduction and Business Partnership 01:35 Importance of Listings and Creative 06:29 Expansion and Longevity of Listings 09:39 Expanding Listings and Brand Analytics 13:01 Power of Listing Optimization 13:49 Importing Listings into Other Platforms 14:49 Applying Listing Skills to Other Platforms 15:10 Conclusion   This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs. Helium10: www.amzproductspotter.com Rank higher on Amazon: https://perci.ai/?via=joie   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #112 Designing Success: Mastering Branding And Packaging With Kitty Lai On Amazon FBA

    Play Episode Listen Later Feb 20, 2024 32:06


    In this episode, branding expert Kitty Lai shares her insights on creating a brand identity and designing packaging for Amazon sellers. She emphasizes the importance of research and avoiding trends in order to stand out in a crowded marketplace. Kitty also discusses the role of color in design and the impact it has on consumer perception. She provides tips for creating effective listing photos and packaging, and highlights the value of sustainability in branding. Kitty advises sellers to regularly audit their brand and make necessary tweaks to stay relevant. Overall, she encourages sellers to invest in their brand and create a cohesive and memorable customer experience.   Chapters 00:00 Introduction and Background 02:02 Approach to Creating a Brand Identity 03:03 The Importance of Color in Design 05:03 Designing for Listing Photos and Packaging 08:02 The Use of 3D Images in Amazon Listings 09:08 The Importance of Packaging Design 12:30 Common Pitfalls in Collaborating with Amazon Brands 13:12 The Role of Testing in Design Decision-Making 15:19 Transitioning to a New Brand Identity 18:07 Branding Updates and Tweaks 20:50 Refreshing a Product's Brand 22:39 Using Pinterest for Research and Trends 24:04 The Future of Branding and Packaging 25:19 The Importance of Sustainability in Packaging 29:30 Advice for Amazon Sellers 30:31 Conclusion   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #111 Joie's 5 Productivity Hacks For Busy Amazon FBA Sellers And All Humans

    Play Episode Listen Later Feb 16, 2024 11:07


    In this episode, Joie Roberts shares her ultimate productivity hacks for busy individuals. She starts by recommending the use of grocery delivery services to save time and money. Next, she discusses the importance of organizing your to-do list and prioritizing tasks based on importance. Joie also emphasizes the value of intentional multitasking and the need for regular downtime to prevent burnout. She provides strategies for managing personal issues and suggests limiting phone scrolling to focus on meaningful connections. Finally, Joie highlights the power of hugs in boosting the immune system and concludes with a reminder to prioritize what truly matters in life.   Takeaways Use grocery delivery services to save time and money. Organize your to-do list and prioritize tasks based on importance. Practice intentional multitasking for tasks that don't require undivided attention. Schedule regular downtime to prevent burnout and prioritize self-care. Set aside time outside of work to address personal issues. Limit phone scrolling and prioritize meaningful connections. Hugs have physical and emotional benefits, including boosting the immune system. Prioritize what truly matters in life and focus on living a quality life.   Chapters 00:00 Introduction and Grocery Shopping Hack 02:24 Organizing Your To-Do List 03:44 Intentional Multitasking 05:08 The Importance of Downtime 06:30 Managing Personal Issues 08:28 Limiting Phone Scrolling 09:55 The Power of Hugs   This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #110 From Cutlery to Community: The Amazon FBA Seller's Guide to Impactful Success with Mike Abramowitz

    Play Episode Listen Later Feb 13, 2024 41:05


    In this episode, Mike Abramowitz shares his journey from selling Cutco knives to leading community-driven initiatives like PB&J for Tampa Bay. He emphasizes the importance of linking products to a cause that matters to both the seller and the customer. Mike also discusses the power of delegating low-value tasks and investing in personal growth. He highlights the significance of building a supportive community, especially for dads, and talks about helping high earners reclaim their time. Takeaways Linking products to a cause that matters to customers can create a deeper connection and increase sales. Delegating low-value tasks allows business owners to focus on high-value activities and reclaim their time. Investing in personal growth and surrounding yourself with a supportive community can lead to personal and professional success. Understanding the value of your time and setting boundaries can help achieve a better work-life balance. Chapters 00:00 Introduction and Background 01:14 Linking Products to a Cause 03:27 Starting in Sales and Selling Cutco Knives 08:06 The PB&J Tampa Bay Initiative 10:11 Building Teams and Delegating Tasks 11:54 Balancing Work and Family 18:09 Putting a Price on Time 20:21 Offloading Low-Value Tasks 23:57 Reflecting on Achievements 27:23 The Importance of Community for Dads 30:37 Helping High Earners Reclaim Time 39:19 Living the Mission   Book your 90 day delegation plan session: betterthanrich.com/90dayplan  Front Row Dads: https://frontrowdads.com/   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #109 Amazon FBA Selling Predictions in 2024 with Jamie Davidson

    Play Episode Listen Later Feb 9, 2024 15:48


    In this episode, Joie Roberts and Jamie Davidson discuss their predictions for Amazon sellers in 2024. They emphasize the importance of building a brand and owning the customer, as well as the opportunity to sell on TikTok Shop while still utilizing Amazon's fulfillment services. They also highlight the growing influence of influencers and the convergence of social media and e-commerce. Additionally, they discuss the role of AI, particularly Chat GPT, in automating customer service and enhancing the Amazon selling experience. Overall, they encourage sellers to take advantage of these trends and tools to accelerate their success on Amazon.   Takeaways Building a brand and owning the customer are key strategies for Amazon sellers in 2024. Selling on TikTok Shop while utilizing Amazon's fulfillment services can provide new opportunities for sellers. Influencers and social commerce are becoming increasingly important in the Amazon selling landscape. AI tools like Chat GPT can automate customer service and enhance the selling experience on Amazon.   Chapters 00:00 Introduction and Sponsor 00:30 2024 Predictions: Importance of Building a Brand 01:57 2024 Predictions: Owning the Customer 03:22 2024 Predictions: Selling on TikTok Shop 05:38 2024 Predictions: Influencers and Social Commerce 09:37 2024 Predictions: AI and Chat GPT 14:59 Conclusion and Call to Action   This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs. Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.AMZFearless.com

    #108 From Belarus to Big Business: The Amazon FBA Seller Who's Changing the Game with Krystsina Uradzimskaya

    Play Episode Listen Later Feb 6, 2024 40:50


    In this episode, Krystsina shares her journey from starting with just $200 to building five successful Amazon businesses. She emphasizes the importance of resilience and perseverance in the face of challenges. Krystsina discusses the decision to pursue her first product on Amazon and the motivation to create high-quality products. She also shares her strategies for dealing with competition and maintaining a strong brand presence. Krystsina highlights the role of Amazon in providing opportunities for growth and learning. She encourages aspiring entrepreneurs to start small, utilize free resources, and overcome fear to achieve success on Amazon.   Chapters 00:00 Introduction and Background 03:01 Starting the First Product on Amazon 09:13 Dealing with Competition and Price Wars 10:27 Building a Brand in the Medical Compression Hosiery Niche 12:06 Overcoming Challenges and Maintaining Quality 16:05 Finding Strength in Difficult Times 21:11 Persevering Through Challenges and Failures 22:19 The Longevity of Selling on Amazon 24:23 Managing Multiple Brands and Outsourcing 28:02 Deciding to Start a New Brand 31:18 Overcoming Fear and Taking Action 34:46 Advice for Entrepreneurs and Amazon Sellers 40:49 Closing Remarks   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #107 Strength In Struggle: Joie Roberts On The Power of Empathy In Work, Life and Motherhood

    Play Episode Listen Later Feb 2, 2024 14:38


    In this episode, Joie Roberts opens up about her personal struggles and shares her thoughts on finding strength and support during difficult times. She discusses the power of women's events and the importance of listening and cheering on overwhelmed new moms. Joie also reflects on her own experience with infertility and how it shaped her perspective on motherhood. She concludes by emphasizing the value of embracing hardships and finding beauty in the tears.   Takeaways Women's events can be incredibly empowering and uplifting, providing a supportive space for open discussions and goal-setting. When someone is overwhelmed, especially a new mom, it is important to listen deeply and offer encouragement rather than dismissing their feelings. Infertility can be a challenging and emotional journey, but finding strength and support can help navigate the difficulties. Embracing hardships and allowing oneself to experience and process emotions can lead to a deeper appreciation for the joys in life.   Chapters 00:00 Introduction and Personal Update 01:29 The Power of Women's Events 02:24 Supporting Overwhelmed New Moms 03:51 Dealing with Infertility 06:17 Finding Strength in Hard Times 07:00 Leaning into the Suck 09:00  Embracing Challenges 10:00 Being Grateful and Building Confidence 11:26 Finding Happiness Within 13:26 Showing Up for Others 14:56 Gratitude and Being a Great Human   Joie's Infertility Book: https://a.co/d/9nN7vcs Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #106 From A Dog Booster Seat To 17 Amazon Brands! Insider Strategies With Robb Green

    Play Episode Listen Later Jan 30, 2024 41:21


    In this episode of the Fearless Sellers Podcast, host Joie Roberts interviews Robb, the mastermind behind 17 successful Amazon brands. They discuss Robb's journey from launching his first product to flipping businesses for impressive profits. He delve into the secrets of building and selling lucrative Amazon businesses, as well as the strategies that turned a simple dog product into a top seller. Robb shares his experience of transitioning from a corporate job to becoming an entrepreneur and provides valuable insights into e-commerce and private labeling. Tune in to discover how to design your life on your own terms and build a successful Amazon business.   Timestamps 00:00 Introduction and Background 01:10 Starting the Journey and First Product 03:19 The Importance of Taking Action and Learning from Mistakes 06:05 Scoring Product Opportunities and Factors to Consider 09:36 The Pitfalls of Having Too Many Brands 10:58 The Value of Networking and Collaboration 12:50 The Concept of 'Who Not How' 17:34 Lessons from Failed Brands 22:43 Proud Moments and Milestones 28:26 Involvement in Amazon's Voice of the Seller Program 31:43 Excitement for the Future of Amazon and E-commerce 36:10 Designing a Life as an Entrepreneur 37:51 Supporting Women Entrepreneurs 10:15 Building Trust and Rapport 20:45 Active Listening and Empathy 30:10 Conflict Resolution and Difficult Conversations   Robb Green, an experienced Amazon seller, shares his journey and insights into building successful brands on the platform. He emphasizes the importance of taking action, learning from mistakes, and scoring product opportunities. Rob also discusses the challenges of managing multiple brands and the value of networking and collaboration. He highlights the concept of 'Who Not How' and the benefits of finding experts to work with. Rob shares proud moments and milestones in his entrepreneurial journey and discusses his involvement in Amazon's Voice of the Seller program. He concludes by expressing excitement for the future of Amazon and e-commerce and encourages women entrepreneurs to receive more support. In this conversation, Robb Green discusses the importance of effective communication and provides strategies for building trust, active listening, and resolving conflicts. The conversation emphasizes the significance of empathy and understanding in fostering positive relationships. The host and guest conclude by highlighting the value of fearless communication.   Shulex: https://join.shulex.com/155.html Book Recommendation: https://amzn.to/3UliZIk   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #105 When to Expand Globally & into Retail Stores for Amazon FBA Sellers with Jamie Davidson

    Play Episode Listen Later Jan 26, 2024 17:32


    In this episode of Fearless Fridays, host and managing partner at AMZ Insiders, Jamie Davidson, discusses global expansion on Amazon with his business partner. They delve into the decision-making process behind launching products in different countries and the importance of having a global expansion plan. Jamie shares his experiences of launching products globally and highlights the opportunities available beyond the US market. Tune in to learn more about expanding your business internationally on Amazon.   This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs. Register for our upcoming 10X your sales FREE live event here at www.Clarity6Live.com   Timestamps [00:02:02] Global expansion plan for products. [00:06:39] The importance of runway. [00:08:31] Retail and packaging considerations. [00:12:18] Expanding into retail. [00:16:27] Selling on Amazon strategies.     Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #104 Insider Sourcing and Negotiating Secrets for Amazon FBA Sellers with the Sourcing Master, with Afolabi Oyerokun

    Play Episode Listen Later Jan 23, 2024 41:25


    In this episode, we dive into the world of Amazon selling with Afolabi Oyerokun, a seasoned expert with over 20 years of selling experience. Afolabi shares his secrets to transforming seven-figure Amazon brands through sourcing and negotiation. He recounts a story of one of his first successful negotiations, highlighting the importance of building relationships with suppliers. Tune in to learn how to make money in the competitive world of Amazon selling.   Timestamps [00:03:26] China zero interest line of credit. [00:06:43] Profitability strategies in buying. [00:11:09] Tariff strategies for Amazon sellers. [00:18:10] Taking care of suppliers. [00:22:03] Spotting errors during product development. [00:26:47] Mold on products. [00:32:26] Selling the same product in multiple categories. [00:36:15] Resonating with the audience.   Afolabi Oyerokun's expertise in Amazon selling is truly remarkable. His approach to product innovation, negotiation, and relationship building, combined with his deep understanding of logistics and tariffs, makes him a valuable asset to any Amazon seller. His strategies and advice are not only insightful but also actionable, providing listeners with the tools they need to succeed in the competitive world of Amazon selling.   Learn more about Korean sourcing: Kita.com Get the most accurate tariff classification: TariffTerminator.com   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #103 How To Launch Over 3,000 Products Successfully With Jamie Davidson

    Play Episode Listen Later Jan 19, 2024 34:01


    In this episode of Fearless Sellers, host Joie Roberts is joined by Jamie Davidson to discuss the challenges and solutions of building a nine-figure Amazon brand. They delve into the topic of launching products on Amazon and how to select the right ones while managing competition. Jamie shares insights from his experience of launching over 3,000 products in his brands, including the success story of cell phone cases. Tune in to gain valuable tips for boosting your sales on Amazon. This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs. Register for our upcoming 10X your sales FREE live event here at www.Clarity6Live.com   Timestamps [00:02:08] Selecting new products on Amazon. [00:05:03] Focusing on one category. [00:09:34-00:09:44] Building and maintaining teams. [00:12:44] Pulling in Amazon customer data.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #102 From Suspensions to Success: Amazon FBA Insights with Lesley Hensell

    Play Episode Listen Later Jan 16, 2024 42:56


    In this episode of the Fearless Sellers, the Women of Amazon podcast, Lesley Hensell, co-founder of Riverbend and author of "The Amazon Incubator," discusses the dangers of get-rich-quick schemes in the Amazon selling industry. Lesley shares her experience working with suspended sellers and the inspiration behind her book. She emphasizes the importance of valuable coaching and highlights the need to protect aspiring entrepreneurs from dangerous models. Tune in to learn more about Leslie's insights and how to navigate the Amazon marketplace successfully.   Timestamps [00:02:01] Dangerous guru programs. [00:07:05] Funding homeschool and therapy. [00:12:31] Building a successful Amazon business. [00:16:24] Common Amazon suspension types. [00:19:00] Linked accounts and cross-selling. [00:25:11] Stolen goods on Amazon. [00:29:27] Finding hidden connections with Amazon. [00:34:14] UPC codes and GS1. [00:37:32] Starting an Amazon business. [00:42:03] Bonuses and success on Amazon.   Contact Joie on Instagram:@JoieRoberts.official Learn more about Riverbend Consulting: www.riverbendconsulting.com/amzinsiders Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.AMZInsiders.org/apply

    #101 Sourcing Products to Sell on Amazon FBA in 2024

    Play Episode Listen Later Jan 12, 2024 20:11


    In this episode of 15 Minutes of Fearless, Joie Roberts discusses the topic of sourcing products. She shares a story about putting Made in China stickers on her products and addresses the criticism she received for buying products from China. The host also mentions a sponsor, Clarity6.ai, which helps turn Amazon customers into repeat buyers. Tune in for a short and informative discussion on sourcing products for your business.   Timestamps [00:02:02] Buying products from China. [00:06:10] Sourcing in the US vs China. [00:11:43] Using a sourcing agent. [00:12:38] Learning from sourcing mistakes. [00:16:41] Chinese New Year celebration.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.AMZInsiders.org/apply   Sponsored by: Clarity6.ai Helium10: www.amzproductspotter.com for a discount!

    #100 Celebrating our 100th Episode of the Fearless Sellers - The Women of Amazon Podcast!

    Play Episode Listen Later Jan 9, 2024 30:11


    In this 100th episode of the Fearless Sellers, the Women of Amazon podcast, hosts Joie Roberts and Jamie Davidson celebrate the milestone and reflect on their journey. They express gratitude to the listeners and guests who have contributed to the podcast's success. They discuss the emotional moments and the growth they've experienced throughout the year. Looking ahead, they anticipate the continued evolution of the Amazon community and exciting prospects for 2024. Join them as they embark on the next chapter of their podcasting journey.   Timestamp Chapters: 00:00:05 - Introduction and Celebration of 100th Episode 00:00:41 - Congratulations to Joey for hosting all 100 episodes 00:01:09 - Thanking the listeners and guests 00:02:27 - Reflecting on the global reach and impact of the podcast 00:03:08 - Highlighting the episode featured at the big Amazon seller event 00:04:59 - Discussing the interview with Alison Prince and technical difficulties 00:06:29 - Reflecting on the success of the podcast and the impact of AI tools 00:08:29 - Learning from the guests and the value of their insights 00:11:30 - Emphasizing the user-friendliness of AI tools and their competitive advantage 00:13:34 - Encouraging listeners to explore different AI tools and their benefits 00:14:46 - Discussing the convenience and effectiveness of AI tools for various tasks 00:16:10 - Highlighting the connections and bonds formed through the podcast 00:17:45 - Sharing stories of guests overcoming challenges and inspiring others 00:18:38 - Comparing the pros and cons of in-studio and remote podcast episodes 00:20:18 - Acknowledging the challenges and responsibilities of podcasting 00:21:55 - Looking forward to more seller stories and advice on boosting sales 00:23:41 - Considering expanding the podcast to cover different ways of making money on Amazon 00:25:45 - Expressing gratitude for the support and feedback from listeners 00:26:34 - Acknowledging the impact of the podcast on the AMZ Insiders community 00:27:46 - Discussing personal motivations and goals for the podcast 00:28:02 - Confirming the continuation of the podcast with two to three episodes per week 00:28:25 - Promoting the podcast's presence on YouTube and other social media platforms 00:29:07 - Thanking Jamie for their support and assistance with the podcast 00:29:31 - Cheers to the next 100 episodes and encouraging listeners to stay fearless   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #99 Getting Sh*t Done when you Don't Feel Like Doing It for Amazon FBA Sellers

    Play Episode Listen Later Jan 5, 2024 16:27


    In this episode of the Fearless Sellers, host Joie Roberts discusses the challenge of staying motivated and getting things done as an entrepreneur. She brings on her business partner, Jamie Davidson, who shares his experience of growing his Amazon business to $100 million in sales. They explore the unglamorous side of entrepreneurship and the impact of avoiding certain tasks on business success. Jamie shares his insights on managing a growing business, hiring employees, and staying committed to necessary tasks, even when motivation is lacking. Tune in to learn how to push through and get things done, even when you don't feel like it.   Timestamps [00:02:13] The consequences of not doing tasks. [00:05:53] Productivity and task management. [00:09:49] Punishing with push-ups. [00:12:39] Tenacity and mindset in goal setting.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.AMZInsiders.org/apply

    #98 Customer Engagement, Product Inserts & Funnels for Amazon FBA Sales Explosion in 2024 with Jamie Davidson

    Play Episode Listen Later Jan 2, 2024 21:06


    In this episode of Fearless Sellers, Joie Roberts and Jamie Davidson discuss customer engagement strategies that have helped them grow their brands on Amazon. They emphasize the importance of capturing customer data and using it to build brand loyalty. With the use of AI and thoughtful planning, Amazon sellers can boost their sales and stay ahead in 2024.   Timestamps [00:01:46] The importance of branding on Amazon. [00:03:24] Inserts for driving sales. [00:05:43] Things to avoid in inserts. [00:09:27] Insert cards and customer support. [00:13:26] The power of customer data. [00:14:41] The importance of email. [00:17:27] Clarity 6 and its features.   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

    #97 My Highs and Lows of Selling on Amazon FBA

    Play Episode Listen Later Dec 29, 2023 16:03


    In this episode of the fearless sellers, Joie Roberts welcomes a group of inspiring women who are making waves on Amazon. Join them as they share their stories, insights, and strategies for success in the world of online selling. Get ready to be inspired and motivated by these fearless sellers!   Timestamps 00:00:05 - Introduction to Fearless Sellers Podcast 00:00:12 - Joey's Amazon Selling Journey: Highs and Lows 00:01:00 - The First Product Launch: Fear Free Mama Strap 00:02:50 - Lessons from Initial Failure and Low Margins 00:04:20 - Pivoting During COVID-19 and Joining AMZ Insiders 00:06:00 - Building a Brand with Aspirational Products 00:07:30 - Father's Day Marketing Push and Inventory Mismanagement 00:10:00 - Consequences of Overselling and Account Health Risks 00:11:45 - Repeated Inventory Shortages and Financial Impact 00:12:30 - Learning from Hiring and Contract Mistakes 00:14:00 - Offering Help to Fellow Amazon Sellers 00:14:50 - Invitation to Connect and Offer for Coaching 00:15:49 - Closing Remarks and Podcast Sign-off   Contact Joie on Instagram:@JoieRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.CallAMZ.com

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