Podcasts about Insightly

Still sending "just checking in" messages that get ignored?Watch Leslie as she revealed why traditional follow-ups fail and shares effective strategy for messages that actually get responses.Learn how to repurpose your initial outreach, leverage multiple channels, and add elements that capture attention without being annoying. You'll Learn:How to craft follow-ups that avoid common pitfallsWays to leverage multiple channels for maximum impactStrategies for adding humor that connects without being forcedThe Speaker: Leslie DouglasIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: Insightly

If you are giving discounts too easily when negotiating, then you should watch negotiation experts, Sarah Brazier and Armand Farrokh, as they reveal how top performers maintain value during high-stakes deals.Learn why your first reaction to discount requests matters, how to get the full ask before negotiating, and techniques for creating options that win deals without sacrificing margin.They gave practical strategies for negotiating with confidence and closing deals in one clean cut. You'll Learn:How to respond when buyers ask for discountsWays to lock down commitments before offering concessionsStrategies for creating win-win options that protect your valueThe Speakers: James Buckley, Sarah Brazier and Armand FarrokhIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: Insightly and 30MPCLooking to up your sales skills?Sales Training for YOU: Use code SELLBETTER to save $200 off your yearly membershipSales Training for your TEAM

Val Riley, a key figure at Insightly & Unbounce, discusses the future of revenue intelligence platforms in SEO. She explores how integrating these platforms can significantly enhance the strategic capabilities of marketing teams, offering deeper insights into customer behaviors and trends. Val emphasizes the importance of leveraging technology to drive better decision-making and optimize marketing efforts. Show NotesConnect With: Val Riley: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Val Riley, a seasoned marketer at Insightly & Unbounce, discusses leveraging CRM data for comprehensive SEO metrics. She explores how integrating customer relationship management systems with SEO strategies can unlock deeper insights into customer behavior and campaign effectiveness. By harnessing this data, businesses can refine their marketing efforts for better targeting and increased ROI. Today, Val shares practical tips on how to effectively merge these technologies to enhance your marketing analytics. Show NotesConnect With: Val Riley: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of Stop the Scroll, host Brianna Doe speaks with Val Riley, VP of Marketing at Unbounce, about B2B influencer marketing strategies and the growing importance of authentic partnerships in the SaaS space. Val shares insights on influencer selection, structuring partnerships, and predictions for the future of influencer marketing.=========================================Best Moments:(01:27) Unbounce's acquisition of Insightly and their complementary offerings(03:00) Criteria for selecting influencers for B2B partnerships(05:52) Structuring influencer partnerships on a quarterly basis(08:43) Focus on LinkedIn as the primary platform for B2B influencer marketing(10:11) The importance of allowing influencers to maintain their authentic voice(13:50) The growing significance of humor and personality in B2B marketing(16:00) Predictions and excitement for influencer marketing in 2025(17:12) Strategies for finding the right influencers for B2B partnerships(19:35) The potential for dedicated influencer relationship roles in marketing teams=========================================Guest Bio:Val Riley is the VP of Marketing at Unbounce, a leading platform for creating high-converting landing pages. With experience managing marketing for both Unbounce and Insightly, Val has valuable insights into B2B influencer marketing, particularly in the SaaS space.=========================================The Secrets to Thriving Creator-Brand PartnershipsIf you aren't asking actual creators what they value when it comes to things like compensation, communication preferences, and other factors that lead to long-term relationships with creators, you need to start immediately.Thanks to impact.com (who sponsors this podcast), you can get this feedback for free from The Secrets to Thriving Creator-Brand Partnerships, a research report they created with the help of Adweek.To download the full report, go to http://impact.com/lp/bri to figure out how you can better collaborate and partner with creators you're working with!

Val Riley, VP of Marketing and Strategy at Unbounce, discusses the acquisition of Insightly by Unbounce. The acquisition aims to integrate Insightly's CRM data with Unbounce's landing page optimization, providing a comprehensive view of the customer journey. This combination allows for end-to-end conversion tracking, enhancing marketing insights and customer retention. Riley highlights the CEO's experience with CRM platforms and the importance of integrations. Looking ahead, she envisions a revenue intelligence platform that competes with HubSpot, targeting sales-led organizations. The conversation also touches on broader martech trends, including increased acquisitions driven by economic conditions and the need for innovation. Show NotesConnect With: Val Riley: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Val Riley, VP of Marketing and Strategy at Unbounce, discusses the acquisition of Insightly by Unbounce. The acquisition aims to integrate Insightly's CRM data with Unbounce's landing page optimization, providing a comprehensive view of the customer journey. This combination allows for end-to-end conversion tracking, enhancing marketing insights and customer retention. Riley highlights the CEO's experience with CRM platforms and the importance of integrations. Looking ahead, she envisions a revenue intelligence platform that competes with HubSpot, targeting sales-led organizations. The conversation also touches on broader martech trends, including increased acquisitions driven by economic conditions and the need for innovation. Show NotesConnect With: Val Riley: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join us as we welcome Chip House, CMO of Insightly, a modern CRM solution designed for mid-market companies.  With over 25 years of SaaS experience, Chip shares valuable insights into how Insightly is addressing the 79% dissatisfaction rate in the CRM market. In this episode, he discusses their approach to customer acquisition, website optimization strategies, and the importance of self-service options in the B2B space.  Discover how Insightly's flexible, affordable, and scalable solution is changing the game in customer relationship management while maintaining a remarkable customer retention rate.

Val Riley, VP of Marketing and Strategy at Unbounce, discusses the acquisition of Insightly by Unbounce. The acquisition aims to integrate Insightly's CRM data with Unbounce's landing page optimization, providing a comprehensive view of the customer journey. This combination allows for end-to-end conversion tracking, enhancing marketing insights and customer retention. Riley highlights the CEO's experience with CRM platforms and the importance of integrations. Looking ahead, she envisions a revenue intelligence platform that competes with HubSpot, targeting sales-led organizations. The conversation also touches on broader martech trends, including increased acquisitions driven by economic conditions and the need for innovation. Show NotesConnect With: Val Riley: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Val Riley, VP of Marketing and Strategy at Unbounce, discusses the acquisition of Insightly by Unbounce. The acquisition aims to integrate Insightly's CRM data with Unbounce's landing page optimization, providing a comprehensive view of the customer journey. This combination allows for end-to-end conversion tracking, enhancing marketing insights and customer retention. Riley highlights the CEO's experience with CRM platforms and the importance of integrations. Looking ahead, she envisions a revenue intelligence platform that competes with HubSpot, targeting sales-led organizations. The conversation also touches on broader martech trends, including increased acquisitions driven by economic conditions and the need for innovation. Show NotesConnect With: Val Riley: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today's guest is an incredible SaaS marketing leader. She has over twenty years of marketing experience, introducing Val Riley, VP of Marketing & Strategy at Insightly. She joins Casey today to discuss how to foster creativity, why remote work might actually be better, and the importance of creating a space for all voices. Connect with Val:Val's LinkedIn: https://www.linkedin.com/in/valerie-riley-marketer/  Insightly Website: https://www.insightly.com/  Val's Blog: https://thedecafmarketer.com/  Shoutouts:Closing Time Podcast: https://www.insightly.com/closing-time/ Ways to Tune In:Apple Podcasts:  https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763Amazon Music/Audible: https://music.amazon.com/podcasts/0f4497c6-b402-4cad-9018-1e41b7e8f2bb/the-hard-corps-marketing-showSpotify:  https://open.spotify.com/show/1vVLpNI1LssMTiL6KdsamnStitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-showGoogle Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL3RoZS1oYXJkLWNvcnBzLW1hcmtldGluZy1zaG93YouTube: https://youtu.be/H8nNegM-yEU Hard Corps Marketing is produced and sponsored by Ringmaster, on a mission to create connections through branded podcasts. Learn more at https://ringmaster.com/ 

Chip House, Chief Marketing Officer at Insightly, delves into the evolution of CRMs. Low user adoption and a lack of user-friendliness are major pain points for many CRM systems, leading companies to seek replacements. Ultimately, companies are looking for CRMs with quicker implementation timelines and time to return on investment, unlike the high costs and complexities associated with legacy systems. Today, Chip discusses the ROI of today's CRM.Connect With: Chip House: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, delves into the evolution of CRMs. Low user adoption and a lack of user-friendliness are major pain points for many CRM systems, leading companies to seek replacements. Ultimately, companies are looking for CRMs with quicker implementation timelines and time to return on investment, unlike the high costs and complexities associated with legacy systems. Today, Chip discusses the ROI of today's CRM.Connect With: Chip House: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, delves into the evolution of CRMs. Legacy CRM solutions like Salesforce, while ubiquitous, are notorious for their high costs and complex setups. Modern CRMs, however, offer a refreshing alternative. User-friendly and easy to implement, solutions like Insightly empower businesses with the ability to customize and scale their CRM as their needs evolve. Today, Chip discusses what modern CRM looks like.Connect With: Chip House: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, delves into the evolution of CRMs. Legacy CRM solutions like Salesforce, while ubiquitous, are notorious for their high costs and complex setups. Modern CRMs, however, offer a refreshing alternative. User-friendly and easy to implement, solutions like Insightly empower businesses with the ability to customize and scale their CRM as their needs evolve. Today, Chip discusses what modern CRM looks like.Connect With: Chip House: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the SaaS Backwards Podcast, we spoke with Steve Oriola, CEO of Unbounce, a landing page platform empowering marketers by combining their expertise with AI insights to create and optimize high-converting marketing campaigns. Steve discussed Unbounce's recent acquisition of Insightly, a robust CRM with advanced AI and machine learning capabilities that addresses the needs of mid-sized organizations. He explained how this merger aims to break down silos between marketing and sales, focusing on the entire customer journey rather than departmental divisions.In this episode, Steve shared his extensive experience in the SaaS industry, particularly in marketing and sales applications, and discussed his role in partnering with founders to help them realize their visions. Steve provided insights into potential partnerships with investors as a CEO candidate. He explained that the right investor should have at least one of three things: operating experience, strong pattern recognition, or deference to the operator.The conversation also touched on capital efficiency in go-to-market strategies. Steve emphasized the need for early investments in marketing and sales to get the flywheel effect, leading to long-term efficiency and growth. CEOs and CMOs of SaaS companies and founders considering partnering with investors or bringing in a CEO to help scale their business will find this episode relevant and insightful.Key takeaways from this episode:The significance of brand equity in driving business success, especially in competitive marketsThe role of AI in marketing and sales software and the value of machine learning applications in optimizing tasks and decision-makingThe importance of founders partnering with experienced CEOs to scale their businesses effectivelyOther resources to check out:Interview with Vinay Bhagat, Founder and CEO of TrustRadius who publishes a yearly report about how B2B buyer behavior is changing.The Lead Gen Mistake I Guarantee You're Making – how to create content that better identifies intent from today's b2b buyer.And, if you want an outside look at your content with actionable advice, take advantage of our Content Audit. Valued at $20K in free consulting---Thanks for listening to the SaaS Backwards Podcast, brought to you by Austin Lawrence Group. We help SaaS firms reduce churn, accelerate sales, and generate demand. Learn more at AustinLawrence.com.---Is your messaging a sales ally or sneaky saboteur? Let us help with our free messaging audit.We'll look at your website's messaging, content, and conversion potential from the eyes of today's buyer and deliver a presentation with new combinations to more sales conversations and demos. And the best part? It's absolutely free. Get started today!

Chip House, Chief Marketing Officer at Insightly, delves into the evolution of CRMs. Low user adoption and a lack of user-friendliness are major pain points for many CRM systems, leading companies to seek replacements. Ultimately, companies are looking for CRMs with quicker implementation timelines and time to return on investment, unlike the high costs and complexities associated with legacy systems. Today, Chip discusses the ROI of today's CRM.Connect With: Chip House: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, delves into the evolution of CRMs. Low user adoption and a lack of user-friendliness are major pain points for many CRM systems, leading companies to seek replacements. Ultimately, companies are looking for CRMs with quicker implementation timelines and time to return on investment, unlike the high costs and complexities associated with legacy systems. Today, Chip discusses the ROI of today's CRM.Connect With: Chip House: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, delves into the evolution of CRMs. Legacy CRM solutions like Salesforce, while ubiquitous, are notorious for their high costs and complex setups. Modern CRMs, however, offer a refreshing alternative. User-friendly and easy to implement, solutions like Insightly empower businesses with the ability to customize and scale their CRM as their needs evolve. Today, Chip discusses what modern CRM looks like.Connect With: Chip House: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, delves into the evolution of CRMs. Legacy CRM solutions like Salesforce, while ubiquitous, are notorious for their high costs and complex setups. Modern CRMs, however, offer a refreshing alternative. User-friendly and easy to implement, solutions like Insightly empower businesses with the ability to customize and scale their CRM as their needs evolve. Today, Chip discusses what modern CRM looks like.Connect With: Chip House: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When you hear the word 'influence,' who do you think of? The person on LinkedIn with 100k followers? The SaaS company that hires a thought leader to advocate for their product? People can be 'influencers' without necessarily having real 'influence.' In the context of B2B, brands (and their leaders) who have influence focus on elevating others, rather than themselves. In his book, “Secrets of Influence,” Matt Brown dives into the heart of what influence truly means, highlighting that real influence isn't about vanity metrics but meaningful impact. In this episode of Closing Time, Matt helps B2B sellers and marketers create their own influence, and harness the influence of others, which might be the missing ingredients your brand needs.Want to better align your go-to-market teams? Get a demo of Insightly's CRM today: https://bit.ly/3sITbqVConnect with Matt Brown:https://www.linkedin.com/in/mattbrownza/Connect with Chip House:https://www.linkedin.com/in/chiphouse/ 00:00 Introduction00:52 Influence vs. Influencer Marketing02:15 The components of influence 06:14 Making influence work for you09:19 Harnessing the influence of others #influence #influencermarketing #b2bmarketingSupport the show

Welcome to the "Secrets of Influence," in the digital age, "influence" often seems distilled to mere numbers – followers, likes, and shares. But for the visionary business leader, genuine digital influence is multifaceted, stretching beyond platforms and algorithms. "Secrets of Influence: A new pod storm series offers a profound exploration into the depth and breadth of digital leadership and influence in today's interconnected world.Join Matt as he dives into the world of influence.Series: Secret of InfluenceGrowing businesses across the globe rely on Insightly to help them build lasting customer relationships.Insightly delivers a platform that can take businesses to the next level: a powerful CRM, plus marketing automation, a customer service app, and an integration tool.Get an interview on the Matt Brown Show: www.mattbrownshow.comSupport the show

This week, Chip House, Chief Marketing Officer at Insightly, joins the podcast to talk about marketing strategies in the competitive CRM space. He discusses the challenges of going against giant competitors and the importance of staying scrappy and curious. Chip highlights the significance of identifying weaknesses in competitors, such as high costs and limited flexibility, and using that as a marketing advantage. He also discusses finding effective channels for marketing, why speed is crucial, and the importance of accelerating efforts once positive results are seen. You can reach out to Chip via his LinkedIn profile if you have any questions or insights on the topics discussed today. Also, check out Insightly's website to learn more about their work.

Are you clocking in early and burning the midnight oil every single day? As a small business owner you may feel that is required to get ahead, but it doesn't have to be the pattern for your days. It's not when you waltz in, but how well you dance as you hit the floor. The art of time management is an elusive dance, but here are a few simple steps that will help you glide to success. Create a daily to-do list. Instead of drowning in a sea of week-long and month-long chores use this lean list of the musts for the day ahead to help you get things done. Whether you wield the inked charm of old-school notepads or the digital finesse of tools like Insightly or Todoist, the magic lies in breaking the workload into bite-sized chunks. Today's tasks stay in the spotlight; the rest wait their turn. Master the art of the elegant "No." Don't put stress and pressure on yourself by taking on additional tasks when you know you can't complete your current workload. You're setting yourself up for failure. If you have to add a task, take something off your list. This forces you to compare the priority and value of each task. Pause. Yes, that's right you need to take breaks. Non- stop work is not sustainable. After awhile your productivity falls so it's okay to take a breather. I get up and go for a short walk, take a short detours through social media, or call a friend. Sometimes it is just standing up and taking a few deep breaths to get me away from my computer to clear head so I am ready to start again. Focus, focus focus. Multi-tasking is a myth. Close the tempting browser tabs that lure you into the time-sucking vortex. Hide your phone, lock Facebook away. Your mission, is to devote your undivided attention to the task at hand. Afraid your email will blow up? Relax, emails don't have expiration dates. Contrary to the adrenaline-fueled panic, it's fine to answer at the end of the day. Sure, you can dance into the office at the crack of dawn, exiting with the setting sun, but that is not a dance with productivity. You won't really get more done, you will just burn out sooner.

Chip House, CMO of Insightly, joined the show to talk about how he and his marketing department are growing a CRM business.Check Insightly here: https://www.insightly.com/Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's Twitter: https://twitter.com/jordanscheltgenChip's LinkedIn: https://www.linkedin.com/in/chiphouse/Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.com

Have you directly addressed the economic environment with your team?Your people are stressed. They don't feel safe.There have been 201,860 layoffs in Tech in 2023.  They are worried they might be next. And a lack of psychological safety creates a negative revenue impact.Because people start looking for jobs instead of new customers. But as leaders, we have to focus on how we can create psychological safety for our teams. But how?That's what we aim to answer as Samantha McKenna, Jen Allen-Knuth, Todd Caponi, and Matt Green dive into the Revenue Impact of Emotional Executive Intelligence.Massive thank you to our sponsor Insightly - Modern CRM

New and experienced sales leaders know that creating and redistributing sales territories can be a challenging task. There are numerous factors to consider – industries, geography, ideal customer profile, deal size, and more – and it's not a one-time process. If your team operates remotely, it could be even more complex.So, how do you begin creating sales territories? How frequently should you reevaluate and redistribute them? Is it fair for the best reps to get the best books of business?In this episode, Dave Osborne from Insightly and Brad Rosen from Sales Assembly discuss effective strategies for creating and maintaining a sales territory plan that is equitable and sets your sales team up for success. 

Every business has its “best” customers, aka those who see significant value from your products or services, become long-term repeat buyers, and advocate for your brand.But when it comes to figuring out who those customers are and how to best serve them, alignment is key. Then, GTM leaders need to closely monitor sales metrics (such as ACV, churn, and NRR) to ensure your ICP is still relevant 6, 9, and 12 months down the road – which is especially challenging for high-growth companies looking to go upmarket.In this episode of Revenue Jam, Insightly's Chip House and Brad Rosen from Sales Assembly talk through defining ICP (ideal customer profile) and ensuring that it resonates across your organization.Brad RosenChip House

What percent of pipeline are you expecting to come from outbound this year?Most organizations are seeing the expectations for outbound increase as inbound opportunities decrease.Which means you need proven strategies for creating and converting cold outbound.That's why Matt Green, Todd Caponi, & Jen Allen-Knuth

Mikey Goldman is part of the over-prescribed generation directly impacted by the ease at which serious drugs were “handed” out to kids and teens before natural alternatives were even discussed. He grew up with a racing mind, always struggling in school to focus and sit still. Formally diagnosed with severe ADHD and math dyslexia (dyscalculia) in highschool, he was later prescribed Vyvanse in college which led to severe side effects that resulted in a snowballing of prescription drug use including daily prescriptions from his doctor of Vyvanse, Adderall, Klonopin, Ambien, and Xanax.Through a brutal withdrawal period, Mikey eventually got off all prescriptions, and sought to find a natural solution for his ADHD + racing mind. After experimenting with dozens (if not hundreds) of wellness products, experiences, and drug alternatives, Mikey was mesmerized by the benefits of Deep Touch Pressure and weighted technology, but like many people with ADHD, he found weighted blankets uncomfortable. Quiet Mind solves for those areas of discomfort with an alternative in the form of the first-ever Original Weighted Pillow, a convenient and reliable solution for people like me - and it's only the beginning. Prior to launching Quiet Mind, Mikey worked in marketing and social media in the tech industry for companies like GreenPark Sports, Insightly, and Zuora. Quiet mind is his ticket to a joy-filled and purpose-driven career to help people never feel that way.In This Conversation We Discuss: [00:00] Intro[00:59] What are Quiet Mind's products?[01:40] Where the idea of weighted pillows come from[03:26] The weighted blankets trend during the pandemic[03:53] Weighted blankets are cumbersome[04:27] Weighted pillows might be the solution[05:31] The next step after getting the idea[06:30] How Mikey performed “prototyping”[06:52] Finally telling others about the idea[07:11] Figuring the target demographic[07:26] What pushed Mikey to dive in[07:45] What's next after deciding to pursue the market[08:32] Phase 1 for Quiet Mind: Prototyping[09:06] The importance of starting with the right people[10:05] Put your own money in to condition yourself[10:47] Mikey's tiered approach to outside investors[11:45] Sponsor: Electric Eye electriceye.io/connect[12:42] Sponsor: JSON-LD For SEO jsonld.app[13:59] Sponsor: Retention.com retention.com/honest[14:51] Using an adjacent product to get feedback[17:11] Getting the word out there while still under wraps[17:58] Meeting the Gravity Blankets founder[18:34] You need to be careful if you have a novel idea[19:14] The secret to founders' peace of mind[19:56] The product, the founder, and the story[20:50] Why PR is the number one choice for Mikey[21:36] Quiet Mind's SEO strategy[21:52] The timing for SEO and PR[22:39] The biggest challenge for a new product[22:50] Educating audiences with your new product[24:35] Why should get the product to market ASAP[26:12] Lessons with overseas manufacturing during Covid[27:52] Where to find Quiet Mind productsResources:Subscribe to Honest Ecommerce on YoutubeConnect with Mikey linkedin.com/in/mikeygoldmanA wellness brand offering clever solutions to help people suffering from common disorders like ADHD, anxiety, stress, insomnia, and loneliness onequietmind.comFollow Quiet Mind on Instagram @quietmindSchedule an intro call with one of our experts electriceye.io/connectGet your free structured data audit for your store jsonld.appBook your demo today and get 20% off the annual commitment fee retention.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Chip House, Chief Marketing Officer at Insightly, talks with Jeremy about Email Personalization - Show Me You Know MeHighlights:The idea behind "show me you know me" in email outreachThe difference between authentic and inauthentic email outreachData underutilized for personalized email outreachTips on how to do personalized email at scale Connect with Chip on LinkedInLearn more about InsightlyThe B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, generates TONS of content, and grow revenue. Learn more at connversa.com

Chip House is the Chief Marketing Officer at Insightly, a modern, scalable CRM. Host Jenna Sacks sits down with Chip to chat about the functions of a CRM that are core to success and which pieces are crucial for helping salespeople manage effective customer outreach. Chip also talks about the importance of authentic contact and the role that sales messaging plays in the buyer journey. Visit Salesloft.com for show notes and additional insights from this episode.

Chip House, CMO at Insightly, discusses tried and true tips for sales and marketing alignment. Since the pandemic, many companies have had to face the issue of low headcount and sub-par customer support efforts. Added to this is the disconnect between key decision-makers and consumers around customer support exceeding customer expectations. Today, Chip talks about whether getting a tooth pulled is better than your customer support. Show NotesConnect With:Chip House: Website // LinkedIn // TwitterThe Rev Gen Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, CMO at Insightly, discusses tried and true tips for sales and marketing alignment. There's nothing worse than paying for a product only to find out that you need to pay for another to get the initial product working right. Likewise, when a company is in the process of switching their CRM, it can be difficult to find one that checks all the boxes in terms of their company's needs. Today, Chip talks about the pains associated with switching your CRM. Show NotesConnect With:Chip House: Website // LinkedIn // TwitterThe Rev Gen Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, CMO at Insightly, discusses tried and true tips for sales and marketing alignment. Account-based marketing (ABM) has brought modern sales and teams together and accommodated their alignment to some degree. While ABM is just one of the tactics enabling this alignment, technology is leading this charge, and companies must ensure they're choosing correctly. Today, Chip talks about how tech supports sales and marketing alignment. Show NotesConnect With:Chip House: Website // LinkedIn // TwitterThe Rev Gen Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Perfect Icebreaker For Your Next Virtual Presentation; Corporate waffle at the start of virtual sales presentations makes my blood boil. “Hi my name is (insert name) and I work for (insert company) as their (insert role) and what we do is (insert corporate waffle).” From what I see, this is how 99% of sales presentations begin. And from what I observe, it creates an immediate disconnection. Within seconds, your potential customers are secretly thinking… “I know exactly how the rest of this presentation is going to go…” They switch off… And you instantly begin competing for their attention. Here's my truth - your goal is to get somebody's attention and keep it so you can teach them something of value. If done right, you MIGHT be seen as the potential guide to take them from pain to glory. But in a virtual first world, how can you lead with something simple, different and personal when delivering a webinar or group presentation? Enter my my “Stack The Energy Method”. When done intentionally, this method allows you to segway beautifully into a story that keeps your prospect's attention. In this week's episode of The Influential Communicator, I unlock my “Stack The Energy Method” for starting your next virtual presentation with a bang. Let's get right into it...hit that play button! WHAT WE DISCUSS: [0:54] - Ravi's Stack-The-Energy method [2:38] - Step 1: Asking a low pain-threshold question [4:14] - Step 2: Asking a medium pain-threshold question  [8:01] - Step 3: Asking a high-pain threshold question VALUABLE INSIGHTS AND KEY TOPICS: Build an audience engagement plan before you deliver a virtual presentation Use the "Stack The Energy Method" and then share a personal story Making use of the chat function as a tool to build audience (or prospect) momentum USEFUL RESOURCES: Subscribe to our Youtube channel: https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w Tune on via Desktop: https://www.theravirajani.com/podcast Social Media: Linkedin: https://www.linkedin.com/in/ravirajani/ Tiktok: https://www.tiktok.com/@theravirajani Youtube: https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w Want to learn more about Insightly, our sponsor of this week's show? Head over to www.insightly.com/influential to learn more about how you can build customer relationships that last a lifetime through a CRM that aligns your teams, elevates the customer experience and drives sales growth. Your free 14-day trial awaits you!

1 Reason Why your Customer Success Stories Suck and how to Fix it; Never underestimate the power of relatability. When it comes to storytelling, introducing a relatable main character has the ability to make your prospect feel seen, heard and understood. And when done right, they should be able to see themselves in the pains, desires and transformation of your main character. But there's one problem salespeople are making in their customer success stories which is crushing their ability to connect with their prospects... In today's episode of The Influential Communicator I'm going to uncover it and teach you how to fix it. Press play and let's go! WHAT WE DISCUSS: [0:54] - People connect with people, not companies [1:53] - How 99% of salespeople start their customer success story [2:30] - The simple shift you can make for an engaging customer success story VALUABLE INSIGHTS AND KEY TOPICS: How to deeply connect with your prospects by sharing sales stories they can relate to Why you should stop sharing case studies and start sharing stories USEFUL RESOURCES: Subscribe to our Youtube channel: https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w Listen in on via Desktop: https://www.theravirajani.com/podcast Social Media: https://www.linkedin.com/in/ravirajani/ https://www.tiktok.com/@theravirajani https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w Want to learn more about Insightly, our sponsor of this week's show? Head over to www.insightly.com/influential to learn more about how you can build customer relationships that last a lifetime through a CRM that aligns your teams, elevates the customer experience and drives sales growth. Your free 14-day trial awaits you!

5 Steps To Crushing The Negative Story That's Suffocating Your Success; “We are the stories we tell ourselves.” And sometimes the story we're telling ourself can be a limiting one. The truth is, when you consistently tell yourself a negative story that isn't serving you, it can be really hard to reach your full potential as a communicator. These negative stories can come from a place of lack, or when we compare ourselves to others and forget what makes us unique. We need to remember that we have the power to rewrite the story we tell ourselves and transform it into a positive one. It all starts with 5 simple steps and a willingness to take action. I don't have a formula, I simply have something that works for me and my clients... And today, I want to share it with you! In this week's episode of The Influential Communicator, learn my step-by-step process on how to reframe the negative story you've been telling yourself, so you can charge towards your version of success as a salesperson. Ready to change your narrative? Let's get it! WHAT WE DISCUSS: [2:44] - Step #1: Identify one story you are telling yourself right now that isn't serving you [4:06] - Step #2: Find one piece of evidence that does not support the story this negative story [5:25] - Step #3: Ask yourself, “Is there any truth in the negative story that I'm currently telling myself?” [8:06] - Step #4: Reframe the narrative and write down the positive reframe you want to embody [8:55] - Step #5: Undertake one action which creates new evidence to anchor your new positive story VALUABLE INSIGHTS AND KEY TOPICS: How to reframe narratives in your head that aren't serving you How to identify the negative stories that limit you and let go of them How to tell yourself a story which unlocks your true potential USEFUL RESOURCES: Subscribe to our Youtube channel: https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w Listen in on via Desktop: https://www.theravirajani.com/podcast CONNECT WITH RAVI: https://www.linkedin.com/in/ravirajani/ https://www.tiktok.com/@theravirajani https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w Want to learn more about Insightly, our sponsor of this week's show? Head over to www.insightly.com/influential to learn more about how you can build customer relationships that last a lifetime through a CRM that aligns your teams, elevates the customer experience and drives sales growth. Your free 14-day trial awaits you!

Accounting High (aka Sons of CPAs) Season 3 Episode 16 | Recorded April 11, 2022 Guest: John Briggs Hosts: Jason Ackerman & Scott Scarano John Briggs, the man who created an accounting firm where accountants make more money and work less cause traditional firms suck. Scott and Jason got great insights on how John manages his firm and you can too! This is an episode that firm owners wouldn't want to miss. Not a firm owner? No problem cause you never know what you'll get here until you listen to John's stories and how his team is getting the best out of their professional lives 2 - Too many accountants seem like they end up working for the government instead of their clients 7 - 100K belt buckle?! Aggressively writing off your expenses for your business 10 - Focusing on taxes, is it the opposite way now? Shoutout to Intuit TurboTax 14 - In-depth discussion of CFO work/advising services 18 - Ever heard of the PITA box of clients? 20 - Incite Tax's take on pricing their services 25 - I think to save the industry, we have to be aware as firm owners of the burden we're putting on our team 29 - John's secrets to efficiency Shoutout to Insightly, Canopy 38 - Incite Tax's management structure: Breaking away from the norm 47 - All of our audience understand that revenue is not the same as profit. Right? Right? Shoutout to Padgett Business Services, Dark Horse CPAs, Breakaway Bookkeeping & Advising, High Rock Accounting 52 - The challenges that come with Incite Tax's structure setup for it's licensees 57 - Too much more to learn but too little time with John. 58 - Interested in becoming a licensee of Incite Tax? Reach out to John at john@incitetax.com Shoutout to Greg Kyte, CPA, Reach Reporting, Justin Hatch --- Send in a voice message: https://anchor.fm/sonsofcpas/message

How To Share A Story Virtually Without Sounding Salesy  “I love it when I talk to a sales professional who sounds like a robot,” said no prospect ever. Being human is your one way ticket to connection and conversion. If you aren't your authentic self on a sales call, you will come across as contrived. Now, this might be a bit more challenging when done virtually... But what if I told you I have ONE simple tip that will transform you into an effective virtual storyteller... Would you believe me? On today's episode of The Influential Communicator, I share one piece of advice that changed the game for me when it comes to sharing a story with authenticity on camera... And now, I want to show you how to put it into practice on your next virtual sales call. Hit that play button and I'll see you on the other side. WHAT WE DISCUSS: [0:27] - Ravi's experience during a TV presenting course in London [2:50] - A TV producer's advice to Ravi on becoming an authentic presenter [5:04] - Ravi's tip on how to be more authentic during virtual calls and presentations [6:12] - Ravi's bonus tip on authentic storytelling, “ABS”   VALUABLE INSIGHTS AND KEY TOPICS: Why you should act natural and be more of yourself when speaking in front of a camera How to practice “eye contact” during virtual calls and presentations How you can attract more buyers by transmitting positive energy NOTABLE QUOTES: [3:34] - “Focus on speaking to the lens as if it were your friend.” - Ravi Rajani [6:42] - “People like buying from people who are having fun and have great energy, so don't forget to smile.” - Ravi Rajani USEFUL RESOURCES: Subscribe to our Youtube channel: https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w Listen in to this week's episode via desktop: https://www.theravirajani.com/podcast Ravi's Social Media: https://www.linkedin.com/in/ravirajani/ https://www.tiktok.com/@theravirajani Want to learn more about Insightly, our sponsor of this week's show? Head over to www.insightly.com/influential to learn more about how you can build customer relationships that last a lifetime through a CRM that aligns your teams, elevates the customer experience and drives sales growth. Your free 14-day trial awaits you!

How to reframe the stories you tell yourself and become a successful seller in a downturn; With the current economic activity fostering uncertainty, fears of a downturn are once again on the rise. Let's face it: selling during a recession can be tough and stressful. But a great seller knows that in times of a recession, great opportunities arise! Our guest for today's episode of The Influential Communicator has the solution, and it all lies in the power of human connection and conversation. Amy Volas is the founder and CEO of Avenue Talent Partners, a company that aids in executive sales search for SaaS startups. She has spent 20+ years in the world of tech, powered through the financial crisis of 2008, and has closed over a hundred million in revenue as an enterprise seller. Want to navigate any downturn with ease? Leave it up to Amy to teach you how to rewire the story you tell yourself and ditch those demons so you can sell more in a recession. Let's dive in - hit that play button! WHAT WE DISCUSS: [0:54] - Who is Amy Volas? [3:15] - How Amy found her own voice [8:01] - How Amy practiced communicating her values and boundaries in an empathetic manner [10:04] - One story Amy told herself to stay confident and overcome the financial crisis of 2008 [16:40] - How Amy won her internal battles with ego when she had to return to her previous company [22:48] - Is Amy a spiritual person? [22:54] - Amy's human design type [24:15] - How learning more about human design helped Amy evolve her business model and structure [31:30] - How a seller can gain self-awareness that the story that they're telling themselves is holding them back [39:00] - One story that Amy is telling herself today, which is secretly holding her back. [42:25] - What Amy is optimizing for and working towards in her life [47:25] - An influential communicator that Amy looks up to today VALUABLE INSIGHTS AND KEY TOPICS: How to find your own rhythm in sales and get comfortable with doing what works for you How the ability to communicate in a clear and intentional (but empathetic) way can be your superpower How developing self-awareness can help your business thrive   How to shift your mindset, let go of fear, and stay optimistic during an economic downturn  NOTABLE QUOTES: [33:34] - “There's a couple things that I do mentally. It's not just writing it down. It's, ‘what's the opposite of what I'm feeling right now?' So if it's fear, it's the opposite: hope, confidence, joy, happiness. And I will fester on that word instead of the fearful words. You say that over and over in your mind and your mindset starts to shift a little bit.” - Amy Volas [32:42] - “The most pivotal moments in my life have oftentimes come from the lessons that I learned through recession or downturn.” - Amy Volas USEFUL RESOURCES: Connect with Amy Volas: https://avenuetalentpartners.com/ https://www.linkedin.com/today/author/amyvolas/ https://twitter.com/AvenueTP Ravi Rajani's Podcast: https://www.theravirajani.com/podcast Social Media: https://www.linkedin.com/in/ravirajani/ https://www.tiktok.com/@theravirajani Want to learn more about Insightly, our sponsor of this week's show? Head over to www.insightly.com/influential to learn more about how you can build customer relationships that last a lifetime through a CRM that aligns your teams, elevates the customer experience and drives sales growth. Your free 14-day trial awaits you!

[Client Spotlight] How Crunchbase organized the ultimate SKO & closed more deals using storytelling; One common misconception people have about the sales profession is that it's all about talking. The truth is, it's not all just about getting the next sentence in. A great storyteller is a great salesperson, and a great salesperson is a great listener. Think about it: how fun is it when you talk to a friend and they make you feel seen, heard and understood? Building rapport and trust goes a long way, not only in friendships, but also when it comes to closing deals in the sales world. On today's episode of The Influential Communicator, I'm introducing a brand new segment of the show called Client Spotlight and for the first episode, we're digging deep into how Crunchbase used storytelling at their SKO to propel them to close more deals and increase their average contract value. Ang Mcmanamon, their VP of Sales, enlightens us about some of her learnings on storytelling, how she embedded it into her team's sales process and some tips on how to create an incredible sales kick off experience. Ready to create authentic connections with your customers and create a unique sales experience? Hit that play button and tune in now! WHAT WE DISCUSS: [0:17] - Who is Ang Mcmanamon? [6:02] - Ang's perspective and experience on storytelling in sales [8:01] - The challenges that Crunchbase face as a sales prospecting platform [10:34] - Ang's 3 tips to organize a high-impact sales kick off [12:37] - A storytelling methodology that stands out and is being used by Crunchbase today [14:00] - Why owning your personal story as a salesperson is so important [16:20] - Why salespeople should learn how to tell effective customer success stories  [17:40] - What Ang would be doing if she wasn't working in the sales industry [21:54] - Ang's way of creating a memorable sales kick off [23:50] - The evolution of elevator pitch stories over time [25:18] - One story Ang tells her team to keep a motivated mindset during a downturn [27:12] - Ang's magnetic storytelling process when being compared to competitors without trashing them [29:31] - Storytelling's biggest impact on metrics [31:51] - Ang's advice on how to be a more impactful leader in today's world [34:15] - One thing Crunchbase is currently working on that Ang is excited about VALUABLE INSIGHTS AND KEY TOPICS: The importance of creating a comfortable sales environment that encourages the team to own who they are and showcase their true personality. How to make your stories stand out and earn your customers' trust by being comfortable with sharing personal experiences and increasing relatability. How being a great listener can help you to become a great sales leader USEFUL RESOURCES: Connect with Ang Mcmanamon: https://www.linkedin.com/in/angenyc https://www.crunchbase.com/person/ang-mcmanamon Email: ang@crunchbase.com Ravi Rajani's Podcast: https://www.theravirajani.com/podcast Social Media: https://www.linkedin.com/in/ravirajani/ https://www.tiktok.com/@theravirajani Want to learn more about Insightly, our sponsor of this week's show? Head over to www.insightly.com/influential to learn more about how you can build customer relationships that last a lifetime through a CRM that aligns your teams, elevates the customer experience and drives sales growth. Your free 14-day trial awaits you!

How to Craft Influential Stories That Sell (Ravi on Winning The Challenger Sale Podcast); Anyone can tell a story during a sales meeting or demo – but what exactly do you need to know in order to craft a story that sells?  Today, instead of featuring a guest, I am the guest – on my friend Jen Allen's Winning the Challenger Sale podcast.  In this episode, Jen and I discuss what makes sales stories unique to other forms of storytelling, where in the sales process to tell a story for the greatest impact and how to use my ACORN checklist to build a compelling sales story. What We Discuss (03:11) The making of a storyteller (06:57) What is a story in a sales context? (07:56) The ACORN checklist for crafting a compelling sales story: A – attention grabbing (08:40) C – contain a relatable main character (09:31) O – organically unfold within a simple story arc (10:32) R – reveal a villain (10:52) N – nurture trust (14:19) Balancing the emotional and rational sides of storytelling (18:46) The most under-leveraged points in the sales process where storytelling can make a difference (25:21) Crafting the “aha!” moment (28:30) How to strengthen your storytelling skills (33:25) Using storytelling to learn your ideal customer (36:28) The PSA method for structuring stories under pressure Valuable Insights and Key Topics One story has the ability to create thousands of relationships. How? Through connection. Humans are hard wired for storytelling – it's an evolutionary trait we developed in order to remember life-saving lessons about the world around us.  Storytelling begins with active listening. In order to reflect a prospect's million dollar problem back to them and to paint a vivid picture about what life looks like once they've solved their challenge, you need to make them feel seen, heard and understood. How? By listening with intention. An exercise shared in today's episode will help you do just that! Notable Quotes “...your story and the way you communicate isn't designed to give you significance. It's designed to give your ideal client significance...” – Ravi (30:58) Useful Resources; Ravi Rajani's social media https://www.theravirajani.com/podcast https://www.linkedin.com/in/ravirajani/ https://www.tiktok.com/@theravirajani Want to learn more about Insightly, our sponsor of this week's show? Head over to www.insightly.com/influential to learn more about how you can build customer relationships that last a lifetime through a CRM that aligns your teams, elevates the customer experience and drives sales growth. Your free 14-day trial awaits you!

Chip House, Chief Marketing Officer at Insightly, discusses the role and importance of CRMs in improving digital marketing. Customer experiences matter and companies with the best customer experiences are more likely to report significant growth than other companies. But, the only way to provide those customer experiences is to have marketing, sales, and customer success teams aligned around customer data. Today, Chip talks about managing customer experience in a complex organization. Show NotesConnect With:Chip House: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, discusses the role and importance of CRMs in improving digital marketing. Customer experiences matter and companies with the best customer experiences are more likely to report significant growth than other companies. But, the only way to provide those customer experiences is to have marketing, sales, and customer success teams aligned around customer data. Today, Chip talks about managing customer experience in a complex organization. Show NotesConnect With:Chip House: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, discusses the role and importance of CRMs in improving digital marketing. Every business that deals with customer data needs a system to manage it. Yet, even sizable businesses today do not have a CRM and are still defaulting to spreadsheets to do the job. Today, Chip talks about CRMs that improve digital marketing performance. Show NotesConnect With:Chip House: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, Chief Marketing Officer at Insightly, discusses the role and importance of CRMs in improving digital marketing. Every business that deals with customer data needs a system to manage it. Yet, even sizable businesses today do not have a CRM and are still defaulting to spreadsheets to do the job. Today, Chip talks about CRMs that improve digital marketing performance. Show NotesConnect With:Chip House: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, CMO at Insightly, discusses tried and true tips for sales and marketing alignment. Since the pandemic, many companies have had to face the issue of low headcount and sub-par customer support efforts. Added to this is the disconnect between key decision-makers and consumers around customer support exceeding customer expectations. Today, Chip talks about whether getting a tooth pulled is better than your customer support. Show NotesConnect With:Chip House: Website // LinkedIn // TwitterThe Rev Gen Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, CMO at Insightly, discusses tried and true tips for sales and marketing alignment. There's nothing worse than paying for a product only to find out that you need to pay for another to get the initial product working right. Likewise, when a company is in the process of switching their CRM, it can be difficult to find one that checks all the boxes in terms of their company's needs. Today, Chip talks about the pains associated with switching your CRM. Show NotesConnect With:Chip House: Website // LinkedIn // TwitterThe Rev Gen Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chip House, CMO at Insightly, discusses tried and true tips for sales and marketing alignment. Account-based marketing (ABM) has brought modern sales and teams together and accommodated their alignment to some degree. While ABM is just one of the tactics enabling this alignment, technology is leading this charge, and companies must ensure they're choosing correctly. Today, Chip talks about how tech supports sales and marketing alignment. Show NotesConnect With:Chip House: Website // LinkedIn // TwitterThe Rev Gen Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.