Podcasts about jj reynolds

JJ Reynolds from Mediauthentic, started working in the field of marketing as a videographer who would create marketing videos and other assets, but he quickly learned that organizations didn't really know what to do with these things once they had them. Now he focuses on assisting businesses in measuring and acting on their marketing data, understanding that being online takes a lot of work, so he helps eliminate the “Guess Work”. Reynolds helps his clients using Google Marketing Cloud, where he's able to predictably increase MRR while measuring each channel's step in the marketing journey. With his team, they take all of their clients Data from their CRM, Google Analytics, and cart platform, then turn it into a real-time data dashboard for you to take action. JJ believes that most digital businesses need is someone to provide reliable consistent data to take action. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with JJ Reynolds: Website: visionlabs.com LinkedIn: https://www.linkedin.com/in/jjreynoldsjr/ *E – explicit language may be used in this podcast.

What if you could transform piles of confusing marketing data into crystal-clear strategies for sustainable growth? In this episode of Coffee with Closers, we sit down with an expert JJ Reynolds, who has mastered the art of turning raw metrics into actionable insights. From understanding lifetime value to optimizing funnels for higher conversions, we explore how to measure what truly matters. ▶️ How strong is your growth strategy? Find out for FREE with our Growth Score Quiz—get custom insights and a roadmap to scale. Take the quiz now!

In this insightful clip, Jon Dwoskin and JJ Reynolds, Co-Founder of Vision Labs, delve into a valuable discussion, focusing on one key insight that can enhance your business today. Their conversation highlights a singular, practical strategy, offering a fresh perspective for entrepreneurs and business owners. Tune in to discover this crucial piece of advice and see how it could be the catalyst for your next business breakthrough. Watch the full episode Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with JJ Reynolds: Website: visionlabs.com LinkedIn: https://www.linkedin.com/in/jjreynoldsjr/ *E – explicit language may be used in this podcast.

In this THINK Business Mini Business Course, Jon Dowskin and JJ Reynolds, Co-Founder of Vision Labs discuss the fundamentals of how to build a company based on data. Get valuable, expert insight you can put into practice today! Watch the full episode Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with JJ Reynolds: Website: visionlabs.com LinkedIn: https://www.linkedin.com/in/jjreynoldsjr/ *E – explicit language may be used in this podcast.

In this THINK Business Mini Life Course with Jon Dwoskin, JJ Reynolds, Co-Founder of Vision Labs shares insights on how to find your path, offering practical advice and relatable experiences. Gain valuable takeaways and inspiration that can be applied to your own life journey, whether it's about personal growth, career development, or a specific skill. Watch the full episode Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with JJ Reynolds: Website: visionlabs.com LinkedIn: https://www.linkedin.com/in/jjreynoldsjr/ *E – explicit language may be used in this podcast.

JJ Reynolds is the founder of Vision Labs where he helps companies measure and take action on their marketing data. In this episode, we discuss: Why you should think about measurement rather than attribution Three functions you should consider when building your tech stack Properly planning and executing your measurement strategy Dive in: [06:44] Effective measurement improves strategy and efficiency consistently. [10:16] Data aggregation is essential for comprehensive performance reports. [15:22] Brands need simplified tech, visibility into individual outcomes. [16:56] Unified, accurate analytics are essential for business decisions. [19:44] Constant attention needed for evolving analytics strategy. [25:49] Insider Tips from JJ! Find the notes here: https://keepopt.com/224 Get your 30 Day Aimerce Free Trial >>> https://keepopt.com/aimerce ****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor

In this episode of the Table Rush Talk Show, Mischa Zvegintzov interviews JJ Reynolds, analytics expert and founder of Vision Labs. JJ shares his expertise on how to transform mere clicks into actionable marketing strategies. They discuss the importance of asking the right questions, measuring what matters, and making data-driven decisions to optimize marketing efforts. JJ also introduces Vision Labs' unique measurement culture and their program, The Lab, designed to help businesses improve their analytics and reporting capabilities.Show NotesIntroduction to JJ Reynolds: Founder of Vision Labs, specializing in turning data into actionable marketing strategies.Vision Labs' Mission: Helping businesses measure and improve their marketing operations through a measurement culture.Key Topics Discussed:Importance of asking the right questions and knowing what to measure.Tactical advice on email click-through rates, ad spend analysis, and overall marketing performance.Vision Labs' approach to setting up comprehensive tracking and reporting systems.The Lab Program: A training and community platform for solopreneurs, small agencies, and internal teams to enhance their technical marketing skills.Where to Find More Information:Visit visionlabs.com to learn more about Vision Labs and their services.Check out www.visionlabs.com/lab for details on The Lab program. Mischa's Stuff!Guest Speak On 50 Podcasts In 100 Days! Join The Influence Army Waitlist HERE!Join The Influence Army Newsletter Here!Email me: contact@belove.mediaFor social Media: FaceBook - https://www.facebook.com/MrMischaLinkedIn - https://www.linkedin.com/in/mischaz/Subscribe and share with your business associates who could use a listen!

Join us as we chat with JJ Reynolds from Vision Labs! Discover how JJ went from creating marketing videos to becoming a master of marketing data. He shares valuable insights on measuring and optimizing your marketing efforts, ensuring your online presence truly makes an impact. Get ready to dive deep into the world of analytics with JJ Reynolds!In this episode's guest, JJ Reynolds shared insights on providing customized data analysis and strategy for business growth and doubling media spend efficiency by focusing on landing pages that convert the most.JJ Reynolds emphasized the importance of building actionable reporting structures and asking better questions to uncover hidden opportunities for growth. We also discussed the importance of analyzing data to inform business decisions, prioritizing metrics for success, and optimizing online presence.What to expect in this episode:(0:00:00) -  Introduction.(0:01:25) -  From Videographer to Marketing Maven: JJ's Journey.(0:02:23) -  The Importance of Understanding Marketing Data.(0:03:49) -  Eliminating Guesswork in Your Marketing Strategies.(0:05:39) -  Navigating the Complex World of Analytics.(0:09:27) -  Unlocking Actionable Insights for Business Growth.(0:14:09) -  Leveraging Data to Make Informed Decisions.(0:15:36) -  Driving Success Through Data(0:24:00) -  Connecting with JJAbout JJ ReynoldsLover of actionable data, JJ Reynolds spends his days running Vision Labs & helping teams get to ACTION faster than competition to be able to forecast, model, build & ACT. His unique perspective and ability to simplify complex concepts have made him a sought-after speaker and consultant in the industry. Through his work, he helps businesses navigate the ever-evolving landscape of digital marketing, unlocking opportunities for growth and success. JJ Reynolds's dedication to empowering businesses with data-driven strategies makes him a true trailblazer in the field.Connect with JJ ReynoldsLinkedIn: linkedin.com/in/jjreynoldsjrWebsite: https://visionlabs.com/Connect with Kay Suthar!Website: https://makeyourmarkagency.com/LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/For more info, please feel free to email me at kay@makeyourmarkagency.com FREE Gifts from Kay Suthar the Host:- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

Turning mountains of collected data into actionable steps for effective decision-making in the e-commerce space. From optimizing customer acquisition funnels to dissecting the complexities of multi-touch attribution.In this episode, Jordan West and JJ Reynolds, share valuable insights on actionable information, avoiding analysis paralysis, and the importance of centralizing data for strategic planning. The conversation also takes a personal turn, exploring the hobbies and interests of JJ, including his recent foray into e-bikes and his approach to team building. Listen and learn in this episode!Key takeaways from this episode:Efficiently acquiring new customers involves measuring the marketing efficiency ratio and analyzing customer lifetime value.Effective data management is crucial, including the centralization of data into a warehouse for better reporting and action planning across all departments. Setting clear expectations and comparing them with actual outcomes is important when analyzing data. Mapping out user journeys and aligning them with observed outcomes in the data is key for effective marketing strategies.The importance of taking action on data and iterating, rather than blindly copying what others are doing.Recommended Tools/App:Notion: https://www.notion.so/ ClickUp: https://clickup.com/ Asana: https://asana.com/ Monday: https://monday.com/ Slack: https://slack.com/ Triple Whale: https://www.triplewhale.com/ BigQuery: https://cloud.google.com/  Recommended Podcast/Audiobook:The New One Minute Manager: https://www.kenblanchardbooks.com/book/the-new-one-minute-manager-6/ Today's Guest: JJ Reynolds, Founder of Vision Labs, is a seasoned professional in the world of ecommerce, lead generation, and SaaS. With a keen understanding of the importance of taking action on data, JJ specializes in managing data for clients with 7-9 figure businesses in ecommerce, lead generation, and SaaS. JJ's expertise lies in identifying the best ways to acquire customers, reporting on data effectively, and taking strategic action to drive results.Connect and learn more about JJ and Vision Labs:LinkedIn: https://www.linkedin.com/in/jjreynoldsjr/ Website: https://visionlabs.com/ This episode's sponsor is Finale Inventory- the ultimate solution for accurate and efficient inventory management. Trusted by thousands of brands, Finale offers seamless integrations with over 80 sales channels and platforms. With customizable workflows and reporting features, Finale empowers you to streamline operations and scale your business with ease, preventing overselling and maximizing profitability. Whether you're juggling multiple platforms, expanding your product range or just looking for a way to reduce operational chaos, Finale has the tools you need to succeed. Step into the future of e-commerce with Finale Inventory. Learn more here: Finale Inventory

Feel overwhelmed parsing endless analytics dashboards trying to locate that one useful number? JJ Reynolds, Co-Founder of Vision Labs, simplifies the clutter so you know exactly which key performance indicator to check each day.Learn why conversion rate reigns supreme for most ecommerce sites. Discover his step-by-step framework to map detailed customer journeys tied directly to revenue. Hear what to do when AI still can't answer your most important business questions.If you're weary of combing crosstabs and being directionless, JJ brings clarity. Let him reveal your ideal daily metric to analyse so you always know if marketing tactics are working or need urgent adjustment. Accurate visibility yields confident, nimble decisions.Publish your book with Piilot AI PIILOT combines advanced technology with human editorial teams to publish and promote your book.Riverside - Your online recording studio The easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.Podcastpage.io - Launch your podcast website in minutesAWeber - free email marketing Grow, sell, and engage with your audience—simple email marketing in one place. Free trial.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showAm I adding value to you?If so - I'd like to ask you to support the show.In return, I will continue to bring massive value with two weekly shows, up to 3 hours per month of brilliant conversations and insights.Monthly subscriptions start at $3 per month. At $1 per hour, that's much less than the minimum wage, but we'll take what we can at this stage of the business.Of course, this is still free, but as an entrepreneur, the actual test of anything is if people are willing to pay for it.If I'm adding value to you, please support me by clicking the link now. Go ahead, make my day :)Support the show here.

Are you able to establish the value of your marketing activities? Looking for a way to deliver data anyone can understand? To explore how to clearly convey your marketing value using analytics, I interview JJ Reynolds.Guest: JJ Reynolds | Show Notes: socialmediaexaminer.com/593Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and JJ Reynolds as they chat about the importance of business owners gathering the right data, so they can make informed decisions about growing their business.  JJ Reynolds is a seasoned digital marketing professional who has helped numerous companies optimize their marketing data and make data-driven decisions to improve their marketing results. With over a decade of experience in digital marketing and managing large ad budgets, JJ has honed his skills in using tools like Google Analytics, Looker Studio, and Google Tag Manager to eliminate guesswork and capitalize on small improvements in online marketing strategies. JJ is also passionate about educating agencies and consultants on structured data usage. He believes that what most digital businesses need is someone to provide reliable, consistent data to take action and make informed decisions.

You want to simplify your marketing strategy with data-driven insights! You need to eliminate the guesswork by measuring, analyzing, and taking action on analytics data. But first, you need to know what data to measure and how to set that up in your new GA4, but you're only comfortable using Universal Analytics. Not to worry! JJ Reynolds stops by to tell us how he's done it, and shares how to transition and find the reports that will make the difference in GA4.  Free AI Webinar: https://www.takeflyte.com/flyte-school/live-events JJ Reynolds on LinkedIn: https://www.linkedin.com/in/jjreynoldsjr/ Mediauthentic: https://mediauthentic.com/

Google Tag Manager is one of those tools that we try and avoid. Its a little bit technical and a can confuse anyone so this week we're having a tag manager chat with JJ Reynolds.JJ is the founder of Media Authentic who specialise is measuring our marketing efforts and they spend all day in tag manager so we talk what is it, what it can track and how to think about setting some sort of strategy.You can find JJ on Linkedin, the MediaAuthentic website and the Better Than Data website where you'll find a heap of tutorials.Can I quickly mention that Not Another Marketing Podcast is totally ad free and I'd love it if you could give the pod a quick shout on social media and subscribe via your podcast app.Check out more episodes at https://www.jtid.co.uk/podcasts

Welcome to Not Another Marketing Podcast where I'm talking to JJ Reynolds the founder of Media Authentic who specialise is measuring our marketing efforts. This week we're talking Google Tag Manager.

JJ Reynolds started his journey into digital marketing by running ads for content that he created at a small agency. However, he quickly learned that most organizations didn't use numbers to guide business decisions. Now he focuses on assisting businesses in measuring and acting on their marketing data by running Mediauthentic and teaching on Better Than Data. Understanding that online marketing can make huge improvements with small changes, he helps eliminate the “guesswork” by strategizing with companies using tools like Google Analytics and Google Tag Manager. Reynolds helps clients using Google Marketing Cloud, where he's able to predictably increase MRR (monthly recurring revenue) while measuring each channel's step in the marketing journey. With his team, they take all of their clients' data from their CRM, Google Analytics, and cart platform, then turn it into a real-time data dashboard for you to take action. JJ believes that what most digital businesses need is someone to provide reliable, consistent data to help them take action. What you will learn The compelling reasons why all businesses should be using dashboards and data Using data to make good investment decisions when it comes to advertising How to use paid media effectively to acquire new leads How Apple's data privacy policies are affecting your ads The steps JJ takes to build a data dashboard The powerful role AI plays in business data today JJ shares his struggles and the challenges he's faced on his own entrepreneurial journey The critical importance of systems and processes The tools JJ uses when collaborating with his remote team Plus loads more!

How are you enhancing your sales and lead pages? One of the things you should look for to track your business is data. However, the reality is that most of the time, data is boring which makes it challenging for humans to look at. Effective data utilization, however, will have a significant impact on your company's success. In this episode, we have invited JJ Reynolds from betterthandata.com. He has a very excellent YouTube channel as well called Better Than Data. JJ started his journey into digital marketing by running ads for content. And he created a small agency by quickly learning that most organizations didn't use numbers to guide decisions. Today, we're going to talk about improving your sales and lead pages by looking at the numbers and knowing what to do next, using your analytics data, instead of just guessing and still leaving it to chance. Resources Better Than Data Youtube Channel  Better Than Data Official Website:  JJ Reynolds LinkedIn

Follow the story of a videographer-turned-measurement-agency as they go down the rabbit hole to understand how to use data collection and visualization to predict outcomes and take action. But when they can forecast the revenue within 5%, their clients are left scared, asking, 'How do you do this?'. Find out what happens next - but be warned, the answer may change everything. My special guest is JJ Reynolds. JJ Reynolds is a marketing expert focusing on analytics and data-driven strategies. As the Head of Marketing Analytics at Media Authentic, JJ has significantly impacted how businesses measure and act on their marketing data. Starting his career as a videographer, he quickly realized the need for companies to make better use of their marketing assets. Now, JJ and his team at Media Authentic specialize in helping organizations predictably increase ROI by measuring each step in the marketing journey using tools like Google Analytics and CRM platforms. With a flair for data collection and visualization, JJ is passionate about helping businesses make informed decisions for their B2B success. In this episode, you will be able to: Conquer data management hurdles to optimize your marketing analytics game.Discover how robust data collection and strategies fuel business expansion.Master a metrics-driven marketing model for unwavering B2B achievements.Harmonize detailed and candid metrics within your organizational setting. Drive purposeful growth through practical key metrics and data evaluations. Some topics we cover in this episode are: Analyze the data from your website's analytics system and assign a purpose to each specific page.Compare the current data of the page to the intended purpose and outcomes you wish to achieve.Identify the gaps and exact points of failure within the page in real time.Address the identified issues to optimize a web page and improve its performance.Be methodical in directing traffic from social media platforms to specific pages on your website.Ensure that the pages you direct traffic to will take visitors further down the process of identifying themselves as qualified leads.Evaluate the performance of different channels in achieving the desired outcome for your brand.Identify which pages are most effective in helping you achieve your marketing goals.Adjust your marketing strategy based on the insights gained from analyzing the data.Implement a data-driven approach to improve marketing decisions and predictably increase ROI. Data Collection Strategy: Building a Comprehensive Approach for Managing Data Understanding the importance of a robust data collection strategy is crucial in today's business landscape. As the amount of data generated daily continues to increase, it becomes increasingly vital for businesses to manage, track, clean, and secure this data for better insights and decision-making.  A comprehensive data collection strategy includes defining the data journey through the organization and ensuring all relevant departments are properly capturing, analyzing, and interpreting data.  This approach helps eliminate issues commonly faced by businesses, such as low-quality data, inaccessible data, and limited actionable insights. During the podcast, JJ Reynolds emphasizes that businesses must focus on data collection strategies rather than just outputs versus inputs.  He talks about his expertise in architecting reporting systems and how Media Authentic helps clients build a real-time data dashboard from various sources like CRM and Google Analytics. By effectively managing data, businesses can understand their performance better and make more informed decisions for revenue growth.

JJ Reynolds from Mediauthentic joins me on this week's episode to talk with me about using data to make informed marketing decisions and the importance of knowing your customer acquisition costs. Without knowing your acquisition costs, you're actually operating in the dark when it comes to campaign profitability. Data is a major tool in your marketing toolbelt so don't overlook how impactful it can be!

Use data to drive informed decisions, avoid common mistakes, and stay up-to-date on the latest marketing strategies. Improve your marketing efforts with actionable tips and insights on data-driven decision-making and a new dawn with GA4 almost hitting our systems.JJ Reynolds is the founder and head of marketing and analytics at MediaAuthentic. JJ has extensive experience using data to drive informed decision-making and is here to share his insights on utilizing data in marketing.In this episode, we talk about why content marketers need to have analytics, the common mistakes they make regarding analytics, and an overview of the new Google Analytics system GA4. So, sit back, relax, and get ready to take some notes as we dive into the world of data-driven marketing with JJ Reynolds.Show TopicsWhy content marketers need analyticsWhat bounce rate is and how it is calculatedHow to get started with data-driven decision makingThe site efficiencyCommon mistakes made by marketers regarding analyticsChallenges associated with having a big teamThe art of asking great business questions to inform measurement strategiesIntroduction to GA4Best advice on how to prepare for a new product launchShow Links Check out Mediauthentic hereCheck out the BetterThanData system hereConnect with JJ Reynolds on LinkedInConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/

In this episode, we're joined by JJ Reynolds, Head of Marketing & Analytics at Media Authentic. JJ joins us to share his advice on how to get more comfortable with data analysis. In this episode we discuss:JJ's journey from videography becoming a Head of Marketing & AnalyticsThe role of curiosity in data analysisThe importance of documenting your marketing hypothesesDo you need data science skills to be a data analyst?Getting over the fear of asking challenging business questionsHow to structure the perfect marketing insightReferenced on this episode: Never Split The Difference by Chris Voss: (UK) https://amzn.to/3RJ1ePK (US): https://amzn.to/3I8Snnh CONNECT WITH JJ/MEDIA AUTHENTIC:https://mediauthentic.com/https://betterthandata.com/ CONNECT WITH SCOTT:scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenutt CONNECT WITH SITEVISIBILITY:https://www.sitevisibility.co.uk/ https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibility If you have feedback, you'd like to be a guest, you'd like to recommend a guest or there are topics you'd like us to cover, please send this info to marketing@sitevisibility.com Hosted on Acast. See acast.com/privacy for more information.

No about analytics is complete without talking about how to visualize data. A picture's worth a thousand words, right? In the past, when data was in a spreadsheet, it only took hitting that 'chart' button to render some numbers visually. But for many of us, this experience has moved to a browser where we build our own report, either in an interface like GA or in a standalone visualization tool.  I'm talking with someone who's really good at a visualization tool, but came by his power-user status in a roundabout way. My guest was born and raised in Hawaii.  After he got his Marketing degree, he worked at an ad agency where he did everything from videography to FB and G-ads writing. That, and also building a few websites, stoked his curiosity for how the tagging and the analytics behind all these things worked. He didn't just want to get at raw data, he wanted actionable data.  He felt that to optimize his marketing, if he only knew how to present visitor behaviour data visually, the answer would be apparent - even obvious.   He went down YouTube rabbit holes, asked around at conferences, and eventually landed on the beta of Google Data Studio, now called Looker Studio.  And that's the Data Visualization tool we're talking about with JJ Reynolds, who joins us from Reno NV.   People/Products/Concepts Mentioned in Show JJ's agency, Mediauthentic JJ's LookerStudio.VIP JJ's cohort group, BetterThanData Google Looker Studio Criteo NextRoll (formerly AdRoll) You may want to check out these related episodes: https://funnelreboot.com/episode-9-how-dashboards-make-the-whole-funnel-work/ https://funnelreboot.com/episode-93-visualizing-making-data-valuable-with-eric-boissoneault/ For more details, please visit https://funnelreboot.com/episode-121-looker-studio-101-with-jj-reynolds/

Highlights[01:04] - From creating content as a videographer to the marketing and analytics guru that he is today.[04:57] - The experience of shifting into the world of data and analytics.[07:25] - Why salespeople shouldn't focus solely on outcomes.[10:25] - How to go about matching intentions and outcomes.[13:50] - Figuring out when to start hiring people in your business and the challenges that come with it.[17:25] - Experiences that have influenced how he shows up in life and work.In this episode of the Transformed Sales Podcast, I interviewed JJ Reynolds, the Head of Marketing and Analytics at Mediauthentic, a company that helps businesses grow through measured marketing growth. JJ has worked alongside 1MM startups, multi-billion dollar companies, and everything in between to develop custom measurement and visualization solutions that dazzle everyone in the room. He and his team at Mediauthentic pride themselves on providing clients with a true marketing data partner they can rely on and trust. With experience in media buying, PPC, and advanced custom solutions, JJ is able to see the whole picture and take a predictive approach, answering the clients ‘next questions' in initial implementations. The goal is always to deliver meaningful visualizations that anyone can take action on. JJ's down-to-earth humor compels clients and colleagues to laugh while they learn, which, considering his long-lasting partnerships with countless clients, seems to be the key to breaking down data silos within organizations. Nothing brings a team together and encourages productive collaboration like a good laugh and non-technical jargon. He will share his years of expertise on the importance of data in your company tools that will help you understand data better and how it can all help improve your overall business. Stay tuned!Quotes“At the end of the day, if sales aren't where you are, closed deals aren't where they're supposed to be, you should know that by 45 to 90 days out depending on your sales cycle” - JJ Reynolds“When you have a team that you're working with, everyone should have more of a specialty so that you know who to turn to when some things go wrong” - JJ ReynoldsLearn More About JJ Reynolds in the Links Below:LinkedIn - https://www.linkedin.com/in/jjreynoldsjr/Website - https://mediauthentic.com/Connect with Wesleyne Greer:Wesleyne's Website - https://transformedsales.com/Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/Wesleyne on Facebook - https://web.facebook.com/wesleynegreerWesleyne on Twitter - https://twitter.com/wesleynegreerEmail Her at wesleyne@transformedsales.com

Understanding what data to pay attention to and how to understand it has become the most pivotal point of growing any online store. In this episode we have JJ. from Mediauthentic on to really help us break down customer journeys. You're going to learn these three things and more. What data to pay attention to with your marketingWhat to do to build a story around your numbers to make them make senseAnd how to find the actual lifetime value of your customer Find out more about Mediaauthentic hereIf you're an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding  Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here

**Suggest a topic or guest by filling out the form https://bit.ly/3MNtPzl, or emailing podcast@measurelab.co.uk to drop Dan and Dara a message directly.** --- Intro 00:00:15 Topic 00:07:03 Wind down 00:31:50 Outro 00:33:40 --- Quote of the episode from JJ: "this Data Studio thing is pretty sweet. Let me spend way too many hours writing some blog posts about how you can use it" Quote of the episode from Dan: "a lot of people don't know that Google isn't doing what it says on the tin" Quote of the episode from Dara: "sometimes people ask for more customisation, but then when you get it you don't necessarily know what to do with it" --- This week Dan and Dara are joined by JJ Reynolds to chat about the recent rebranding of Data Studio to Looker Studio and what it means for the rest of us. They share many 'hot takes' on where they think this change came from, and where they think it'll go in the future. The announcement from Google on the Looker Studio name change is at https://bit.ly/3eIG5Gt. Check out LookerStudio.VIP at https://bit.ly/3COv8Lu, and the (not so) secret page showing all of their traffic, revenue and number of subscribers across all time at https://bit.ly/3eUKrtT. In other news, JJ gets out and about, Dara goes to the cinema and Dan escapes! Follow Measurelab on LinkedIn - https://bit.ly/3Ka513y. Intro music composed by the amazing Confidential - https://spoti.fi/3JnEdg6. If you're like what we're doing here, please show some support and leave a rating on Apple, Spotify, or wherever really. The post #57 Who you Lookering at? (with JJ Reynolds @ LookerStudio.VIP) appeared first on Measurelab.

JJ Reynolds is the Head of Marketing + Analytics for Mediauthentic. Understanding that being online takes a lot of work, he helps eliminate the "Guess Work". Reynolds helps his clients using Google Marketing Cloud, where he's able to predictably increase Monthly Recurring Revenue while measuring each channel's step in the marketing journey. His website Overwhelmed? Snag the free guide, 10 Quick Ways to Conquer Overwhelm! It's my gift to you. http://OverwhelmSucks.com WHO IS MARK STRUCZEWSKI? Mark “Ski” Struczewski (also known as Mister Productivity) is a productivity expert that is obsessed with helping 100 million solopreneurs bust through overwhelm by 2032.

How do you build more traction on your website and increase client interaction? Do you look at your website data and stats? How can... The post Think of Marketing Data as a Story with JJ Reynolds | MP 105 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.

How do you build more traction on your website and increase client interaction? Do you look at your website data and stats? How can... The post Think of Marketing Data as a Story with JJ Reynolds | MP 105 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.

In business, you need to know how much ROI you are getting from the money you spend especially when it comes to the cost of customer acquisition.The goals dictate if the spend was worth it or not. If you want 5 new clients that will stick with you for 5 years, that may cost you more upfront than if you want 100 emails from anywhere just to show lead growth.In today's episode JJ Reynolds, from MediAuthentic, breaks down how to set the right goals to help grow your business long term vs short term gains and how to determine which is right for your company. He highlights the importance of knowing how much it costs you to get a new customer and why lifetime value matters.JJ explains:• Why you have to know where you've been and where you are going• Different ways to define a customer• The difference between types of customer you want and need• Defining success between volume and quality• How to discover the cost of a customer and the if it is worth it or not

In today's world, you can get data on just about anything. This leads to many businesses drowning in reports of thousands of rows of numbers. At Callis, we like to say that “data without action is just trivia,” meaning that unless you can do something with it, it's just a number. On this episode of OUTdrive, guest and business owner JJ Reynolds shares with us how his company, Mediauthentic, works to collect better information for clients and present it in an actionable way. What you'll learn:  JJ's career journey into media buying and video production, and how that inspired him to chart an entrepreneurial course in marketing analytics  The type of clients JJ works with and what the process of engaging with Mediauthentic, looks like The default “silo” setting most companies are in and how Mediauthentic gets them on the same page How JJ's analytical, curious, and creative traits led to his career path and are seen in his personal life, as well What JJ's average day looks like as the founder and media alignment specialist at Mediauthentic How a dashboard can change the way somebody thinks about their marketing How to simplify the process of gathering and analyzing data

Have you ever thought about the actions you should take on your marketing data? JJ Reynolds helps to eliminate the guesswork by using Google Marketing Cloud. JJ shows how his team can increase MMR while measuring the customer's journey. He describes how you can take your data from your CRM, Google Analytics, and cart platform and turn it into a real-time data dashboard for you to take action on. This is exciting stuff for both B2B and DTC marketers.

In this episode, Stacy sits down with JJ Reynolds who is the founder of Reason Media. The two discussed about the importance of data in your company tools that will help you understand data better and how it can all help improve your overall business.

JJ Reynolds, from Mediauthentic, started working in the field of marketing as a videographer who would create marketing videos and other assets. However, he quickly learned that organizations didn't really know what to do with these things once they had them. Now he focuses on assisting businesses in measuring and acting on their marketing data.Understanding that being online takes a lot of work, he helps eliminate the "Guess Work".Reynolds helps his clients using Google Marketing Cloud, where he's able to predictably increase MRR while measuring each channel's step in the marketing journey. With his team, they take all of their client's Data from their CRM, Google Analytics, and cart platform, then turn it into a real-time data dashboard for you to take action.JJ believes that what most digital businesses need is someone to provide reliable consistent data to take action. He is eager to share with listeners how they can better understand and utilize data to improve their business.https://youtu.be/FqzeglB40WgSupport the show

This episode features JJ Reynolds of Mediaunthentic.  Discover the keys to identify what is and what isn't working with your website numbers and track the data. JJ talks about helping clients set up their analytics properly by specializing in customizing things. JJ believes that a company can grow in a predictable manner by measuring its numbers and metrics on an ongoing basis. He shares some quick ways you can use your Google Analytics historical data to take action that will increase your sales He discusses the action to take based on different traffic sources that are driving conversions or goals. JJ shares his favorite success story of identifying something that really changed the direction of their company. Episode Action Items: To find more information about JJ or to learn more about mediauthentic, visit: https://mediauthentic.com/ (https://mediauthentic.com/) ABOUT THE HOST: Andy Splichal, who was recently named to the Best of Los Angeles Awards' Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com/ (https://www.makeeachclickcountuniversity.com). He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com/ (https://www.trueonlinepresence.com )(https://www.trueonlinepresence.com/ (https://www.trueonlinepresence.com)), read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com (https://www.makeeachclickcount.com/ (https://www.makeeachclickcount.com)). New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com/ (https://podcast.makeeachclickcount.com) (https://podcast.makeeachclickcount.com/ (https://podcast.makeeachclickcount.com)).

In this episode of the Death To Vanilla Podcast Steven Burkhart sits down with JJ Reynolds to discuss how businesses are missing the mark in creating understanding around their marketing metrics. Without and understanding of what those metrics means they have no way of making educated changes to the marketing funnel! To learn more about how to measure your marketing and JJ Reynolds visit him at: Visualization Dashboards - datastudio.vip/vanilla Agency - Mediauthentic.com/vanilla Find out more about Burkhart Creative Agency: Instagram: https://www.instagram.com/burkhartcreativeagency/ Twitter: https://twitter.com/_stevenburkhart LinkedIn: https://www.linkedin.com/in/stevenburkhart/ Or Schedule a Call and lets Chat: https://www.burkhartcreativeagency.com/ ***Keeping up to date with all the changes in social media algorithms, Google SEO, and content strategycan be challenging. We produced a resource to keep your marketing relevant and strategies effective! Join the newsletter here --- https://bit.ly/relevantmarketing***

In this episode, we discuss with JJ Reynolds what it takes to run successful campaigns for B2B SaaS. You'll learn: What metrics marketers should pay attention to while measuring an online marketing campaign What you should take into consideration before calculating CAC and LTV How to structure a campaign performance report so that it's easy to follow and take action Links mentioned on the show: Follow JJ on LinkedIn. Start your free 14-day Supermetrics trial. Follow Supermetrics on LinkedIn. Follow Anna on LinkedIn.

This week, I'd like to introduce you to JJ Reynolds from Mediauthentic. JJ originally started working in the field of marketing as a videographer who would create marketing videos and other assets, but he quickly learned that organizations didn't really know what to do with these things once they had them.That led him to dig into measurement, which he says is really what's necessary to answer the question, “Is this actually working?”  When you know what is and isn't working (WITH REAL NUMBERS in front of you), it's easier to take action in the right direction.Today, that's what JJ focuses on - using metrics to help organizations guide their growth and value delivery.Connect with JJ:https://www.mediauthentic.com/joy****INTERESTING IN DELIVERING *MAXIMUM* VALUE FOR YOUR MEMBERS?Download a FREE Scorecard here and get ACTIONABLE insights in less than 10 minutes:  https://joyofmembership.com/scorecard****ABOUT YOUR HOSTYes, there is a “real” Joy in The Joy of Membership.Founder & CEO Joy Duling has been working with leaders of associations, trade groups and nonprofits since 2005.She has also walked the same journey, serving for nearly 10 years as the Executive Director of a membership-based nonprofit which she helped launch from scratch and led to annual revenues of more than $1M exclusively from membership contributions.Joy has been widely recognized as a speaker, an online educator and a trusted advisor, twice winning the “Unsung Hero Award” from the National Association of Women Business Owners' Central Illinois Chapter. She holds a Bachelor's Degree in Psychology and a Master's Degree in Social Work with Specialization in Policy, Planning and Administration. She has extensive experience in strategic planning, team facilitation, change management, and association operations.But beyond industry experience and education…Joy Duling is the calm voice you want to have in the room when you, your team, or your board is overwhelmed by ideas and options.She's a trusted resource at the other end of an email or phone call who knows the answer, or can find the answer, when it's not clear what to do next in your approach.She's a planner of systems and driver of progress that helps your organization achieve stretch goals.She's a gifted facilitator of conversation, collaboration and constructive growth. And she's approachable and results-oriented,  which makes it easy to shake loose of the old and start fresh on the new.