Podcasts about actionable data

  • 58PODCASTS
  • 69EPISODES
  • 31mAVG DURATION
  • 1MONTHLY NEW EPISODE
  • Feb 18, 2025LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about actionable data

Latest podcast episodes about actionable data

The ShiftShapers Podcast
#504 Carrots are Better Than Sticks - with Ross Bjella | ShiftShapers

The ShiftShapers Podcast

Play Episode Listen Later Feb 18, 2025 28:06 Transcription Available


In this episode of Shift Shapers, David interviews Ross Bjella, founder and CEO of Alithias, Inc., to discuss the challenges of changing health care behavior and the inaccuracies in measuring those changes. They explore the complexities of helping patients understand their health care options and costs, and advocate for transparent, actionable data to aid in more informed decisions. This Episode is Sponsored by BenepowerBenePower is an AI-powered platform that helps advisors build high-impact, self-insured health plans quickly and seamlessly by integrating the best point solutions, eliminating inefficiencies, and improving collaboration. It streamlines plan creation, reduces costs, enhances member outcomes, and positions advisors as industry leaders. Learn more at Benepower.com.Transforming Health Care Behavior: Insights from Ross Bjella, CEO of Alithias, Inc.Ross shares his journey into the health care sector, the importance of data-driven strategies, and how incentives can help patients choose high-value care providers. He also delves into the impact of consumer-directed health plans and how different company cultures affect health care engagement.Key Takeaways**Carrots Over Sticks:** Positive incentives (carrots) work better than punitive measures (sticks) in driving desired behavioral changes in healthcare.**Challenge of Accurate Data:** Current tools and survey methods for measuring behavior changes in healthcare are not as accurate as desired. Ensuring accurate data collection and utilization is critical.**Impact of Cost on Patients:** High deductibles and out-of-pocket responsibilities can lead to patients being functionally uninsured, causing them to delay care and potentially leading to more severe health outcomes and increased costs.**Importance of Actionable Data:** Access to clean, normalized data that is understandable and actionable for patients and their families is crucial for making informed healthcare decisions.**Effective Communication and Incentives:** Effective communication strategies and financial incentives (like waiving deductibles or providing cash rewards) can significantly improve patient engagement and lead to cost savings for both providers and patients. Tailoring communication and benefits to the culture of the organization is essential for success.In This Episode00:00 Introduction to Healthcare Behavior Challenges00:47 Meet Ross Bjella: Journey to Healthcare Solutions01:03 Understanding the Problem: High Costs and Insurance Issues04:43 The Role of Data in Healthcare Decisions08:33 Actionable Data for Patients and Plans16:02 Engaging Employees and Employers21:20 Measuring Success and Future Outlook27:15 Conclusion and Final Thoughts

Tekpon SaaS Podcast
287 Grow sales profitably with actionable data insights | Podcast with John Chao - Tresl Segments

Tekpon SaaS Podcast

Play Episode Listen Later Jan 17, 2025 25:14


Your certified Shopify Plus data CRM. Leverage the power of AI to uncover profitable customer segments, simplify marketing flows, and sync data across platforms for data-driven success. Connect with John

Progressive Dairy Podcast
Level up your calf care with actionable data – Wayne Worden, VAS and Dr. Mike Nagorske, SCCL (Sponsored Podcast)

Progressive Dairy Podcast

Play Episode Listen Later Sep 26, 2024 31:19


What bottlenecks prevent calves from reaching their genetic potential? How can data help you identify trends and make informed calf health and management decisions? What tools can make it easier? Join Wayne Worden, farm performance consultant with VAS and Dr. Mike Nagorske, director of veterinary technical services and research with SCCL, as they share practical tips and real-world examples of how to level up your calf care using actionable data. In his role at VAS, Wayne works closely with 300 dairies across the Northeast, from New York to Virginia and other New England states – ranging in size from less than 100 to over 5,000 head. Before joining VAS, he worked as a herd manager on his family's dairy farm. He still helps on the farm in his free time with embryo and reproductive work. Wayne graduated from Cornell University in 2009 with his bachelor's degree in dairy science. Dr. Mike uses evidence-based approaches paired with challenge and influence research to help calf raisers. He enjoys consulting on dairy farms and beef cow/calf businesses across the U.S. and globally. Before becoming the director of research for SCCL, he worked on the veterinary services team at Trans Ova Genetics. He grew up on a grain and cattle farm in southwestern Minnesota. Today, their farm consists of corn, soybeans and registered Angus seedstock cattle. He earned his doctor of veterinary medicine and bachelor's degree in veterinary science from the University of Minnesota.   VAS is focused on your dairy's future with software and information solutions that help collect and connect your farm's data. Contact your local farm performance consultant or reach out to VAS' support team to see how herd management solutions can take your calf program to the next level. Visit VAS.com for more. Here is the episode breakdown: 0:43 – Wayne and Dr. Mike introductions3:01 – Common management bottlenecks7:52 – How to analyze data trends to make decisions11:45 – Avoid the data overwhelm15:32 – Tools to make data recording easy20:38 – Working with a heifer grower24:10 – Tips to track success26:30 – One piece of advice This episode is sponsored by VAS.

Delighted Customers Podcast
#97: The Future of Customer Experience: AI and Actionable Data with Ken Peterson, President, QuestionPro Customer Experience

Delighted Customers Podcast

Play Episode Listen Later Aug 15, 2024 29:39


Ken Peterson is the President of QuestionPro's Customer Experience Division and joined me for an enlightening conversation about the intersection of AI and CX. QuestionPro's Voice of the Customer platform already incorporates AI in its range of products from basic surveys to complex research, customer experience and employee engagement. GenAI promises to change customer experience but what are the smartest strategies to create a win for the customer, a win for employees, while delivering on business outcomes? Ken, a self-admitted geek and mathematician, shares his vision for the future and shared insights on practical applications.    In this episode of The Delighted Customers Podcast, Ken answers these questions and much more:  How can companies be proactive in addressing customer feedback to prevent passive customers from looking for alternatives? What are some examples of AI tools, like those used by companies such as Target, that empower employees to assist customers more effectively? In what ways can AI contribute to customer retention, share of wallet, and add-on sales, as well as improve employee satisfaction? Why is it important for content to be curated and actionable when incorporating AI into customer experience, and how can companies ensure that employees are properly trained to use it? Tune in to discover how integrating AI thoughtfully can revolutionize your customer service strategies.  Episode Notes: Meet Ken Ken Peterson has over two decades of experience in the marketing research, retail, technology, hospitality and transportation industries with a recent focus on Big Data Business Insights, and SaaS deployments. This ties in with his long history of P&L responsibility and detailed understanding of improving business operations. He has had the privilege of helping clients in retail, hospitality, technology, travel, sports and media better understand how to make use of the vast quantities of data that is now available, but often underutilized and misinterpreted. He enjoys delivering relevant insights, fact-based execution and bottom-line results. LInkedIn: https://www.linkedin.com/in/kenpeterson/ Website: https://www.questionpro.com/us/?

Delighted Customers Podcast
#97: The Future of Customer Experience: AI and Actionable Data with Ken Peterson, President, QuestionPro Customer Experience

Delighted Customers Podcast

Play Episode Listen Later Aug 15, 2024 32:56


Ken Peterson is the President of QuestionPro's Customer Experience Division and joined me for an enlightening conversation about the intersection of AI and CX. QuestionPro's Voice of the Customer platform already incorporates AI in its range of products from basic surveys to complex research, customer experience and employee engagement. GenAI promises to change customer experience but what are the smartest strategies to create a win for the customer, a win for employees, while delivering on business outcomes? Ken, a self-admitted geek and mathematician, shares his vision for the future and shared insights on practical applications.    In this episode of The Delighted Customers Podcast, Ken answers these questions and much more:  How can companies be proactive in addressing customer feedback to prevent passive customers from looking for alternatives? What are some examples of AI tools, like those used by companies such as Target, that empower employees to assist customers more effectively? In what ways can AI contribute to customer retention, share of wallet, and add-on sales, as well as improve employee satisfaction? Why is it important for content to be curated and actionable when incorporating AI into customer experience, and how can companies ensure that employees are properly trained to use it? Tune in to discover how integrating AI thoughtfully can revolutionize your customer service strategies.  Episode Notes: Meet Ken Ken Peterson has over two decades of experience in the marketing research, retail, technology, hospitality and transportation industries with a recent focus on Big Data Business Insights, and SaaS deployments. This ties in with his long history of P&L responsibility and detailed understanding of improving business operations. He has had the privilege of helping clients in retail, hospitality, technology, travel, sports and media better understand how to make use of the vast quantities of data that is now available, but often underutilized and misinterpreted. He enjoys delivering relevant insights, fact-based execution and bottom-line results. LInkedIn: https://www.linkedin.com/in/kenpeterson/ Website: https://www.questionpro.com/us/?

EntreArchitect Podcast with Mark R. LePage
EA573: Mark Wald - Good Business Decisions Start with Actionable Data

EntreArchitect Podcast with Mark R. LePage

Play Episode Listen Later Aug 9, 2024 38:34


Good Business Decisions Start with Actionable DataIn this episode, Mark Wald—a serial entrepreneur, angel investor, and consulting CFO—takes listeners on a journey through the power of actionable data in making smarter business decisions. With roots in Silicon Valley and a passion for efficiency, Mark has spent over a decade building, investing in, and advising startups across a wide range of industries. As the founder of Supercharger, a finance and accounting leadership company, Mark helps small businesses and startups operate like enterprises by leveraging data-driven strategies.From successful exits to learning from failures, Mark's diverse experience includes co-founding a SaaS company, launching a subscription box business, and serving as a board member and advisor to numerous startups. In addition to his day job, he volunteers as a mentor, serves as Treasurer for the Los Angeles Venture Association and Women Founders Network Foundation, and explores the world of crypto.Tune in to learn how setting the right expectations with clients and harnessing the power of data can transform your business into a well-oiled machine.This week at EntreArchitect Podcast, Good Business Decisions Start with Actionable Data with Mark Wald.Connect with Mark online at SPRCHRGR, and find him on LinkedIn.Please visit Our Platform SponsorsGo to Betterhelp.com/architect for 10% off your first month of therapy with BetterHelp and get matched with a therapist who will listen and help. Thank you to our sponsor BetterHelp for supporting our community of small firm entrepreneur architects.ARCAT.com is much more than a product catalog, with CAD, BIM, and specifications created in collaboration with manufacturers. ARCAT.com also offers LEED data, continuing education resources, newsletters, and the Detailed podcast. Visit https://ARCAT.com to learn more.Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.Mentioned in this episode:Annual MeetingArchIT

Data Mesh Radio
#299 Empowering Development with Actionable Data - Interview w/ Carol Assis and Eduardo Santos

Data Mesh Radio

Play Episode Listen Later Apr 1, 2024 73:01


Please Rate and Review us on your podcast app of choice!Get involved with Data Mesh Understanding's free community roundtables and introductions: https://landing.datameshunderstanding.com/If you want to be a guest or give feedback (suggestions for topics, comments, etc.), please see hereEpisode list and links to all available episode transcripts here.Provided as a free resource by Data Mesh Understanding. Get in touch with Scott on LinkedIn.Transcript for this episode (link) provided by Starburst. You can download their Data Products for Dummies e-book (info-gated) here and their Data Mesh for Dummies e-book (info gated) here.Carol's LinkedIn: https://www.linkedin.com/in/carol-assis/Eduardo's LinkedIn: https://www.linkedin.com/in/eduardosan/Continuous Integration book: https://www.amazon.com/Continuous-Integration-Improving-Software-Reducing/dp/0321336380Measure What Matters book: https://www.amazon.com/Measure-What-Matters-Google-Foundation/dp/0525536221Inspired by Marty Cagan: https://www.amazon.com/INSPIRED-Create-Tech-Products-Customers/dp/1119387507Empowered by Marty Cagan: https://www.amazon.com/EMPOWERED-Ordinary-Extraordinary-Products-Silicon/dp/111969129XIn this episode, Scott interviewed Carol Assis, Data Analyst/Data Product Manager and Eduardo Santos, Professor and Consultant, both at Thoughtworks. To be clear, they were only representing their own views on the episode.From here forward in this write-up, I will be generally combining both Carol and Eduardo's views into one rather than trying to specifically call out who said which part.Some key takeaways/thoughts from Eduardo and Carol's point of view:At the end of the day, the team that produces the data will get the most use out of it 9/10 times. Getting teams used to developing with data in mind isn't just useful for the organization, it is for maximizing their own team's success.Continuous integration is a crucial concept in general for learning how to automate and focus on delivering more, which leads to...

60-second Retail
2024 Retail CFO Outlook Survey: How Actionable Data Can Make or Break Your Supply Chain

60-second Retail

Play Episode Listen Later Mar 25, 2024 8:11


Work For Humans
Fix the Environment, Not the People: Collecting Actionable Data to Mitigate Work Friction | Christophe Martel

Work For Humans

Play Episode Listen Later Feb 13, 2024 71:08


According to Gartner Research, work friction costs employees 1.9 extra hours of work per day on routine tasks. For a company with 10,000 employees, that translates to a staggering loss of $78.4M annually. From excessive meetings to inefficient workplace processes, Christophe Martel is actively investigating the underlying causes of employee dissatisfaction. Armed with data-driven strategies, he's determined to implement lasting solutions.Christophe Martel is a seasoned business leader with over three decades of experience. He is the co-founder and CEO of FOUNT Global, Inc., a company that assists organizations worldwide to identify and mitigate work friction, fostering improved outcomes for employees and companies alike.In this episode, Dart and Christophe discuss:- How Christophe's career led him to co-found FOUNT- The types of work friction and their company impact- The difference between work friction and organizational friction- Who is responsible for the sites of friction- The data-driven model behind FOUNT- Using first-person experiences to solve large-scale business problems - And other topics…Christophe Martel is the co-founder and CEO of FOUNT Global, Inc., a SaaS company that helps global organizations reduce work friction and improve employee experiences. With over three decades of experience as a business leader, Christophe has spent his career exploring the employee experience across four continents. Through FOUNT, he helps companies identify the root causes of employee dissatisfaction and prioritize solutions within company environments. Prior to founding FOUNT, Christophe was president and co-founder of TI People, a company dedicated to human-centered design backed by data-driven methodologies. He is also the former chief HR Officer of CEB, a global research and advisory company acquired by Gartner in 2017. Currently, Christophe serves as a Board Member for Executive Networks, where he continues to share his expertise in organizational leadership and development.Resources mentioned:www.getfount.comConnect with Christophe:LinkedIn: https://www.linkedin.com/in/cxpmartel/ 

Passionate Pioneers with Mike Biselli
Empowering Healthcare with Actionable Data with Caryn Hewitt

Passionate Pioneers with Mike Biselli

Play Episode Listen Later Jan 28, 2024 30:35


This episode's Community Champion Sponsor is Ossur. To learn more about their ‘Responsible for Tomorrow' Sustainability Campaign, and how you can get involved: CLICK HERE---Episode Overview: How can health systems transform operations via real-time locating innovations?According to our next guest, Caryn Hewitt, Senior Director of Consulting Services at CenTrak, it starts with responsibly harnessing actionable data to drive productivity, cost savings, and elevated care experiences.With over 37 years improving hospital operations and four years as a health system Chief Information Officer, Caryn brings invaluable wisdom that is helping empower healthcare with actionable data. Currently, she leads CenTrak teams that are helping over 2,000 healthcare organizations worldwide to increase asset visibility, respond faster to staff duress, reduce patient wait times, and more through cutting-edge IoT solutions.While together, Caryn shares her journey from bedside nursing to pioneering connective technologies, how real-time locating awareness unlocks shared asset utilization across facilities, and why she urges innovators to imagine expanded use cases that could further transform point-of-care operations.Join us as Caryn reveals how to tap data streams towards revolutionizing healthcare functionality. Let's go!Episode Highlights:Always put the patient and family first when considering care improvementsReal-time locating systems can increase asset sharing between hospitals to reduce costsStaff duress solutions are currently very popular to protect staff safetyTracking patient workflow can identify bottlenecks and opportunities to add more patient revenueImagine expanded use cases for how real-time data could further elevate point-of-care workingsGuest Bio: Caryn Hewitt has been involved in hospital operations for 37 years as a Nursing Executive. She has held various roles, including 4 years as the Chief Information Officer of a large health system. Caryn brings extensive experience in several healthcare technology projects including all facets of planning and opening a new 400-bed hospital which was inclusive of many real-time location system (RTLS) use cases. Currently, Caryn is CenTrak's Senior Director of Consulting Services, leading a team of highly experienced professionals with a wide variety of clinical and operational healthcare expertise.Links Supporting This Episode: CenTrak Website: CLICK HERECaryn Hewitt LinkedIn page: CLICK HERECenTrak Twitter page: CLICK HERE Mike Biselli LinkedIn page: CLICK HEREMike Biselli Twitter page: CLICK HEREVisit our website: CLICK HERESubscribe to newsletter: CLICK HEREGuest nomination form: CLICK HERE

State of Sustainability
SoS #10: The Supplier Engagement Formula: From Survey Fatigue to Actionable Data

State of Sustainability

Play Episode Listen Later Jan 10, 2024 34:15


Supplier engagement more often than not results in low response rates and unusable data. Sound familiar? This podcast sets to solve this by breaking down:What's happening today: Mass surveying, “one platform rules them all” and an unrealistic push for “universal primary data”.Where we want to get to: Data you can actually use.How to get there: Supplier contracts, blended procurement models, strategic upskilling, secure supplier data exchange (PACT)Key learnings from the transition

ROCK Cast
Episode 165: Special Edition with Bayne Hulburt

ROCK Cast

Play Episode Listen Later Dec 11, 2023 34:31


Join us for a special edition of Rockcast with Bayne Hulburt from RiverPointe Church. Explore Bayne's journey, discover how their church leverages data measurement for ministry, and learn the pivotal role of Rock's ERA tool in efficiently "closing the back door." Show Notes:River Pointe Church- riverpointe.orgBayne's Sessions at RX23 and RX22From Numbers to Nudges: Transforming your Data into Actionable Data https://community.rockrms.com/subscriptions/rx23/from-java-to-jesus-how-wi-fi-presence-tracking-measures-coffee-house-to-chuMigrating Your Giving to a New Platform: https://community.rockrms.com/subscriptions/rx2022/migrating-your-giving-to-a-new-platformERA in Rock: https://community.rockrms.com/Rock/BookContent/5#person&familyanalyticsWi-Fi Presence https://community.rockrms.com/Rock/BookContent/36#welcomeRock SponsorsWe are thankful for our Rock Sponsors and their support of the Rock Community. Visit their websites through the link above to learn how they can help your ministry and confirm that those you work with are as invested in the success of Rock as you are! Hosted on Acast. See acast.com/privacy for more information.

Studio CMO
Mitch Holdwick — From Disparate to Actionable Data — The Anatomy of Consumer Engagement

Studio CMO

Play Episode Listen Later Dec 5, 2023 55:23


On this episode of Healthcare Market Matrix, host John Farkas sits down with Mitch Holdwick, Director of Consumer Transformation at Innovaccer, the number one platform for value-based care that unifies patient data across systems and care settings, and empowers healthcare organizations with scalable, modern applications that improve clinical, financial, operational, and experimental outcomes. With over fourteen years of experience with a healthcare marketing focus, Mitch has an honest approach to consumer engagement strategies and has successfully led teams working to drive volume with business and service line priorities. Throughout the episode, John and Mitch discuss how Innovaccer is unifying patient records and patient data and how Innovaccer is marketing in the health systems.   Show Notes (1:12) Introducing Mitch Holdwick and Innovaccer (8:30) The Unification of Patient Records and Patient Data (16:21) Rediscovering the Joy of Medicine (18:18) How Innovaccer is Marketing in the Health Systems (23:02) Delineating between Target Markets (31:33) Measuring Success with Proactive Engagement Strategies (37:21) Customer Relationships and Engagement Initiatives (50:15) Innovaccer's Newer Products and Offerings (54:06) Closing Thoughts  

The Data Stack Show
164: How The GTM and Data Teams at Snowflake Work Together with Travis Henry and Hillary Carpio

The Data Stack Show

Play Episode Listen Later Nov 15, 2023 56:56


Highlights from this week's conversation include:The Unique Perspective of Practitioners (2:10)Account-based Marketing (6:30)Sales Development Representatives (SDR) (8:05)Descriptive, People, and Engagement Data (11:38)Data Overload and Actionable Data (14:20)Working with Data Teams and Internal Data (17:52)The relationship between business and data teams (22:27)The importance of collaboration between marketing and data teams (24:17)Travis and Hillary writing a book (25:33)The taxonomy of personas (34:23)Bucketing and grouping people in data systems (35:37)Account-based marketing and sales alignment (39:00)The data-driven approach and reliance on technology (44:25)Managing complexity in data and account-based marketing (45:35)Adapting to change and evolving data artifacts (51:58)The importance of understanding the business (54:58)Collaboration between data and go-to-market teams (55:56)The Data Stack Show is a weekly podcast powered by RudderStack, the CDP for developers. Each week we'll talk to data engineers, analysts, and data scientists about their experience around building and maintaining data infrastructure, delivering data and data products, and driving better outcomes across their businesses with data.RudderStack helps businesses make the most out of their customer data while ensuring data privacy and security. To learn more about RudderStack visit rudderstack.com.

The Law Firm Marketing Minute
Clio Takeover Day 7: Utilizing Actionable Data - LFMM 560

The Law Firm Marketing Minute

Play Episode Listen Later Sep 20, 2023 2:16


What data actually matters? Jay and Adam from Clio share a quick tip on the data that gets reported on your Clio dashboard.

Software Engineering Institute (SEI) Podcast Series
Actionable Data in the DevSecOps Pipeline

Software Engineering Institute (SEI) Podcast Series

Play Episode Listen Later Sep 13, 2023 31:58


In this podcast from the Carnegie Mellon University Software Engineering Institute, Bill Nichols and Julie Cohen talk with Suzanne Miller about how automation within DevSecOps product-development pipelines provides new opportunities for program managers (PMs) to confidently make decisions with the help of readily available data. As in commercial companies, DoD PMs are accountable for the overall cost, schedule, and performance of a program. The PM's job is even more complex in large programs with multiple software-development pipelines where cost, schedule, performance, and risk for the products of each pipeline must be considered when making decisions, as well as the interrelationships among products developed on different pipelines. Nichols and Cohen discuss how PMs can collect and transform unprocessed DevSecOps development data into useful program-management information that can guide decisions they must make during program execution. The ability to continuously monitor, analyze, and provide actionable data to the PM from tools in multiple interconnected pipelines of pipelines can help keep the overall program on track.

Digital Transformers
Satisfying a Craving for Actionable Data featuring Ramiro Fernandez, PIM Brands, Inc.

Digital Transformers

Play Episode Listen Later Aug 28, 2023 31:25


PIM brands may not be a household name, but their products can be found in almost every kitchen cabinet in America. They are the world's largest maker of fruit snacks and one of the world's largest manufacturers of chocolate and non-chocolate confections as well as other snack foods and treats. Ramiro Fernandez is PIM Brands' Chief Financial Officer. He has also held leadership roles in iconic companies like Kellogg's, Frito-Lay, Pepsico, and Mars, Inc. Listen in as he speaks with host Kevin L. Jackson about the data that is required to fuel PIM Brands' continued growth and ensure consumer loyalty.Additional Links and Information:Learn more about Digital Transformers: https://supplychainnow.com/program/digital-transformers/Subscribe to Digital Transformers and other Supply Chain Now Programs: https://digital-transformers.captivate.fm/listenThis episode was hosted by Kevin L. Jackson. For additional information, please visit our dedicated show page at: https://supplychainnow.com/satisfying-craving-actionable-data-PIM-brands-dt64

HRM Hacks: Tipps & Tricks für Human Resources Management / Personalmanagement / HR
#118: Talent Analytics – Hacks für logische Kennzahlen mit Jan Kirchner

HRM Hacks: Tipps & Tricks für Human Resources Management / Personalmanagement / HR

Play Episode Listen Later Aug 21, 2023 30:58


Hacks, also Tipps & Tricks für eine erfolgreichere Stellenanzeige mit Jürgen Grenz. Von ihm hören wir, wie die traditionelle Stellenanzeige weiter zeitgemäß arbeitet und wie man Ihren Erfolg weiter verbessern kann.

Monday Morning Data Chat
#131 - The Importance of Actionable Data to Inform Decision-Making w/ Joe Perez

Monday Morning Data Chat

Play Episode Listen Later Jun 20, 2023 60:02


Joe Perez ("Dr. Joe") joins the show to chat about the importance of actionable data to inform decision-making. We also discuss the various ways disparate data are brought together into a cohesive data warehouse, and how there should be a finite, measurable, deployable strategy

All About HR
Sue Collin Talks About How to Maximize Qualitative Conversations to Drive Actionable Data

All About HR

Play Episode Listen Later May 23, 2023 38:24


5/24/2023 Today we delve into another great topic that you all know about but most likely don't realize the true power of.  Sue Collin joins us to talk about the best practices for collecting, utilizing, and driving action with Qualitative Data.  So often quantitative data takes the spotlight, X% said Y, and so forth but the power of understanding the why behind the data is just as powerful.  Tune in and learn the important nuances around leveraging Qualitative Data.   Noted in Podcast: HR HOTSAUCE “Favorite song to bring you out of a funk playlist” : A Thousand Miles, Vanessa Carlton & Greatest Day, Take That What Sue is listening to: Music: Chicago, Steely Dan, Tony Bennett Podcasts: Mel Robbins Podcast & Empathy-LED Podcast Our Guest, Sue Collin Sue Collin is Senior VP, Director of Qualitative Research at RTi Research. Sue spent 25+ years guiding corporate teams through Quantitative research. She now designs and moderates quantitative conversations as a Human Stories Champion. When she is not helping clients find the consumer truth and develop a brand strategy, she is in her little art studio making mixed media collages with lots of layers. SCollin@rtiresearch.com  LinkedIn Sue Collin   Our Sponsor: People Element  Understand, engage, inspire, and retain your people like never before.  People Element's employee experience and engagement solution delivers powerful intelligence, giving you the confidence to act. www.peopleelement.com LinkedIn: People Element Twitter: @People_Element Find Us: On Twitter: @AllAboutHRPod, @TomsEngagingHR Spotify: Spotify: All About HR Podcast Apple Podcast: All About HR on Apple Podcasts

OpenRoom Talks
Episode 26 - Actionable data enables digital transformation for convenience and fuel retailers with Sin Hin Wong and Juan Miguel Delgado

OpenRoom Talks

Play Episode Listen Later Mar 23, 2023 19:06


Every digital transformation journey is unique. For convenience and fuel retailers, the common denominator is the data that lies at the heart of their operations. Turned into actionable insights, data can become a key differentiator for enabling successful businesses to compete effectively and provide exceptional customer experiences.

InterSystems PULSEcast
17: S1E17: Internal Customers - Actionable Data, Clinical Buy-in (ft. Mark Pierce, Parkview Health)

InterSystems PULSEcast

Play Episode Listen Later Feb 27, 2023 21:03


Dr. Mark Pierce, Chief BI and Analytics Officer at Parkview Health, tells how he uses data to drive clinical behavioral change.

Email After Hours: The Podcast for Email Senders
Quick Email Wins and Subject Line Secrets with Jay Schwedelson, Founder of Subjectline.com

Email After Hours: The Podcast for Email Senders

Play Episode Listen Later Feb 2, 2023 30:29


Jay Schwedelson, President and CEO of Outcome Media and Founder of Subjectline.com, offers a masterclass on easy email wins to boost subscriber engagement. He'll share quick, cost-effective strategies to optimize all elements of the email—from subject lines to CTAs.

Seedling Sessions: Agriculture Innovation
Transforming Animal Health with Actionable Data Intelligence

Seedling Sessions: Agriculture Innovation

Play Episode Listen Later Jan 27, 2023 30:01


In this episode of Seedling Sessions, Thomas Slattery spoke with John Wisbey, cofounder and CEO, and Peter Curtis, cofounder and CIO of Chordata, an organization founded in 2019 that aims to transform animal health through usable and actionable data intelligence. The company's founders have a history in the pet sector and saw a lack of information for vets and pet owners to make decisions about animal health. Chordata then expanded to the agri-tech sector, where they saw a need for a technology solution that would be effective in improving the wellbeing of farm animals and be useful to farmers and companies in the supply chain. The company has spent the last three years researching unmet needs and developing software platforms to optimize technology for companion animals and livestock. They discussed the company's technology solutions, development timeline, and the challenges they have faced in the industry. Additionally, they highlighted the company's upcoming presence at the Dairy Tech 2023 exhibition where they will be showcasing their technology and available for further discussions.

Email After Hours: The Podcast for Email Senders
How Our Big Campaign Ended Up in the Spam Folder

Email After Hours: The Podcast for Email Senders

Play Episode Listen Later Jan 19, 2023 31:12


In this episode of Email After Hours, Kate Adams, Senior Vice President of Marketing at Validity, and Jason Crichton, Director of Customer Success, join hosts Guy Hanson and Danielle Gallant to discuss how one of Validity's high-profile campaigns landed in the spam folder—and what senders can do to avoid the same fate.

Coach and Coordinator Podcast
Actionable Data For Winning And Developing Athletes - Jamie Hepner, Dir. Sports Science, Catapult

Coach and Coordinator Podcast

Play Episode Listen Later Jan 16, 2023 30:20


Jamie Hepner - Director of Applied Sport Science - Football Performance at Catapult We sit down with Jamie Hepner, Director of Applied Sport Science - Football Performance at Catapult to discuss technology analytics and data that helps win games and develop our athletes. Translate data into actionable. -Jamie Hepner's background -The gap closing between on field coaches and sports science -Progression for a team starting with analytics -“Interesting data is for fans. Actionable data is for coaches.” -Ask questions of the data -Physically peaking for the first game -Camp usually is a regression of intensity -How much is too much? There is no magic number -How position coaches are using data -Broad guidelines with understanding of risks -Reinforcing non-maximal effort can have an effect on maximal output -You can compromise intensity or compromise how you do it -Competitive advantage is in quality not quantity -Team periods - what do I want to be? -A marathon runner doesn't run a marathon every day to prepare for the race -Considering intensity and rest -Special Teams consideration - what does it cost me? -Standardizing data for recruiting -Understanding the type of athletes I need for my offense or defense -Find an opponent's weakness and exploit it -Doing more with well engineered practices - Learn more about Catapult Sports: https://one.catapultsports.com/us/ Twitter: @catapultsports

Email After Hours: The Podcast for Email Senders
BIMI, BIMI More: How to Boost Email Engagement with Tom Bartel, SVP of Data Services at Validity

Email After Hours: The Podcast for Email Senders

Play Episode Listen Later Jan 5, 2023 23:24


Tom Bartel, Senior Vice President of Data Services for Validity, joins hosts Guy Hanson and Danielle Gallant to explain how senders can use BIMI to win more clicks and conversions in inboxes.

Email After Hours: The Podcast for Email Senders
What's the Deal with Email Deliverability? (And Why Everyone Gets It Wrong)

Email After Hours: The Podcast for Email Senders

Play Episode Listen Later Dec 15, 2022 17:46


In this introductory episode, Guy and Danielle discuss who they are, what makes them email experts, and some of the biggest challenges email marketers are facing (hot takes included). Listen as they dive into one of the biggest mistakes email marketers make: failing to understand and prioritize email deliverability.

CapTech Trends
The Latest in Actionable Data

CapTech Trends

Play Episode Listen Later Dec 2, 2022 27:54 Transcription Available


In this episode, CapTech Technical Director, Cameron Snapp joins Vinnie to dig deeper into data transformation, the importance of data-sharing, and what's new in the landscape. Listen in as we dig into:Why understanding your data sources and communicating what happens to them, is important for the future. How third-party tools that sit in your data pipelines can make it easier to retrieve the data you need. The value of data democratization across an organization.Observing the shift of responsibility from building pipelines to now educating about them.

Go Beyond: The Pursuant Listening Experience for Nonprofits
GivingDNA + Windfall Deliver More Actionable Data

Go Beyond: The Pursuant Listening Experience for Nonprofits

Play Episode Listen Later Sep 20, 2022 22:14


Amid today's economic uncertainty and rising costs, nonprofits need to focus on strengthening relationships with their existing donors. A key way to do this is to follow your data. In this episode, we talk with Dan Stevens, co-founder and senior vice president of business development at Windfall, and Dawn Galasso, vice president of sales at GivingDNA, about the new partnership between the two organizations and how it's disrupting traditional wealth screening. Windfall refreshes its entire dataset once a week to ensure it captures the most up-to-date net worth and giving behaviors possible. By integrating this external data with GivingDNA's data and analysis, fundraisers can build opportunity segments in minutes that can steer giving campaigns. Simply put, you won't need an analyst or another tool to tell you what to do with your data segments. The insights you generate — age, occupation, net worth, communication preferences, salutation expectations, etc. — will build goodwill with your donors and can even help you re-engage non-donors. It's all about creating hyper-customized experiences that show you know who your donors are and why they give. The GivingDNA-Windfall partnership is sure to be a game changer for fundraisers. Listen now to see how it can strengthen your strategies. To learn more about this partnership and schedule a time with one of our experts to see the data in action, visit givingdna.com/get-started-wf.

Startempire Wire
Providing Actionable Data For The IE Ecosystem with Gary Rettberg of UCR Center For Social Innovation

Startempire Wire

Play Episode Listen Later Sep 8, 2022 52:38


The Flourishing Culture Podcast
Flying Blind vs. Actionable Data on Workplace Culture // Dave Riner, StuMo

The Flourishing Culture Podcast

Play Episode Listen Later Aug 22, 2022 41:53


Do you feel like you may be flying blind when it comes to navigating the health of your culture? Well, today's guest admits he was. Yet he wanted to create a culture his staff could thrive in. Listen in as he describes the key steps that he took to move his workplace culture to one of the healthiest that we've worked with. I'd like you to listen closely: I'm going to give you the two-syllable abbreviation of one of the healthiest, flourishing organizations BCWI has ever worked with. Are you ready? The two syllables are . . .  StuMo. . . . StuMo, short for Student Mobilization.   To tell the story of their stunning, flourishing culture is my guest, Dave Riner, CEO, and President of Student Mobilization. Hi Dave, and welcome to the Flourishing Culture Podcast.   Find full show notes here: https://bit.ly/daverinerstumo Share the love. If you enjoyed this episode, please rate it on Apple Podcasts and write a brief review. https://podcasts.apple.com/us/podcast/the-flourishing-culture-podcast/id1060724960?mt=2   By doing so, you will help spread our podcast to more listeners, and thereby help more Christian workplaces learn to build flourishing cultures. Follow our Host, Al Lopus, on Twitter https://twitter.com/allopus  Follow our Host, Al Lopus, on LinkedIn https://www.linkedin.com/in/allopus/Email our host at info@bcwinstitute.org 

OUTdrive
Defining Actionable Data

OUTdrive

Play Episode Listen Later Jun 20, 2022 35:45


In today's world, you can get data on just about anything. This leads to many businesses drowning in reports of thousands of rows of numbers. At Callis, we like to say that “data without action is just trivia,” meaning that unless you can do something with it, it's just a number. On this episode of OUTdrive, guest and business owner JJ Reynolds shares with us how his company, Mediauthentic, works to collect better information for clients and present it in an actionable way. What you'll learn:  JJ's career journey into media buying and video production, and how that inspired him to chart an entrepreneurial course in marketing analytics  The type of clients JJ works with and what the process of engaging with Mediauthentic, looks like The default “silo” setting most companies are in and how Mediauthentic gets them on the same page How JJ's analytical, curious, and creative traits led to his career path and are seen in his personal life, as well What JJ's average day looks like as the founder and media alignment specialist at Mediauthentic How a dashboard can change the way somebody thinks about their marketing How to simplify the process of gathering and analyzing data

Team Building Podcast
How to Build a Profitable Team with Actionable Data at its Core with Brian Charlesworth

Team Building Podcast

Play Episode Listen Later May 12, 2022 18:41


Many teams don't have the data they need to make good decisions and effectively lead their sales agents, which makes it impossible to scale. In order to grow a team of high performing agents, we need a way to stay on top of our numbers, measure ROI and hold our people accountable. How does Sisu solve this problem for teams across the country, and how do their tools empower leaders to run efficient and profitable organizations? In this episode, we're joined by founder and CEO of Sisu, and keynote speaker at the upcoming Team Building Summit, Brian Charlesworth. We talk about how Sisu works and how it makes us better leaders. Three Things You'll Learn In This Episode - Why the best teams rely on technologyAs real estate leaders what are the two pieces of software we need to truly run as a business? - How to help our agents achieve their dreams Sisu doesn't only track what we've done - how can we use it to forecast our income? - Why Sisu also benefits your admin team Can a tool like Sisu help us run more efficiently and eliminate wasting time on duplicated tasks?Guest BioBrian Charlesworth is a thought leader, CEO and founder of Sisu and host of the Grit Podcast. He is a passionate SaaS entrepreneur automating the real estate industry. Sisu empowers Real Estate Companies to effectively manage and scale their businesses.Use them for goals, forms, task/project management, commission management, sales challenges/gamification, reporting, auto notifications around a transaction, vendor management, and more.For more information, head to https://sisu.co.Brian will be a keynote speaker at this year's Team Building Summit. Use the code PODCAST to get $100 off your ticket.

Club Solutions Magazine
Episode 45: Actionable Data and More with MOTUS

Club Solutions Magazine

Play Episode Listen Later Mar 23, 2022 21:25


Data is one thing, but actionable data is another. MOTUS Consumer Insights knows the difference. Peter Stipher, the president of MOTUS, shares about that and more in this episode of the Club Solutions Magazine podcast. Rico Francis, the president and co-founder of Peake Media, sits down with Stipher to discuss how he got into the industry, how MOTUS works to stay ahead of the curve, why hyper personalization is key and the challenges MOTUS can help club owners with.

Advancing Health
[Sponsored] Shared Governance and Actionable Data Empower Nurses and Increase Patient Satisfaction

Advancing Health

Play Episode Listen Later Jan 26, 2022 11:49


Hospitals and health systems are facing one of the most unique times that the field has ever experienced. They are still managing through the ebbs and flows of the COVID pandemic while developing new strategies and initiatives to assist in their recovery and rebuilding efforts. The focus on lessons learned and sharing those lessons with each other is critical as the field continues its path to recovery. Implementing a shared governance culture, lean principles and care team rounding all support achieving the field's COVID recovery efforts to enhance collaboration, empower nurses, increase patient satisfaction and manage costs. Shared governance is not a new concept to clinical and nursing teams. Shared governance in the hospital setting is critical when making decisions that affect both clinical team members and patients. Join us to hear insights on how shared governance model best practices can promote partnerships and collaboration between nurses and other health care professionals and how it provides bedside caregivers a voice and opportunity to help ensure patient-centric care is delivered. Today's podcast is brought to you by Spacelabs Healthcare.

Growth & Greatness eCommerce Podcast
#16 - Consumer Research & Finding Your Brand's Key Differentiator to Deliver an Optimal Shopping Experience w/ Rick West

Growth & Greatness eCommerce Podcast

Play Episode Listen Later Jan 6, 2022 46:41 Transcription Available


As the new year looms over the online retail landscape, brands need to identify (or maybe even need to recalibrate) what they deliver to consumers with ever-evolving shopping & usage habits. Join Scott & Ray as they chat with Rick West, CEO & Co-Founder of Field Agent, about shopper research, Field Agent's Marketplace platform, and the changing landscape of consumer insighting and research. As the first app on the Apple App Store to pay cash to its users, Field Agent has seen its fair share of changes in the eCom brand landscape so listen in as Rick shares his findings as well as the necessities brand owners will need to deliver the best shopping experience for their customers through customer research, insighting, and data gathering. This episode also delves deep into the significant importance of testing a product or brand concept before going to market as well as crafting the right questions to ask customers to fully understand their needs and desires from a product or a brand. Listen to this episode to discover the many nuances & "a-ha" moments consumer research can provide for your brand to bridge the need-gaps and to build up & maintain consumer loyalty. Trust us, this is an insightful episode you won't want to miss!For real-time updates, connect with Rick:Rick West on LinkedInField Agent LinkedInField Agent MarketplaceField Agent Buyer Meeting Success KitIf you enjoyed this episode, connect with us and share your feedback:Right Hook Digital on Facebook Right Hook Digital on InstagramRight Hook Digital on LinkedInWatch videos on our YouTube channelJoin our Growth & Greatness eCommerce group and connect with fellow business owners & digital marketers alike: Growth & Greatness eCommerce on Facebook If you want to learn more about us and what we do at Right Hook, visit our website: Right Hook DigitalFull episode transcript & chapter markers for this episode are available on the Growth & Greatness eCommerce Podcast Buzzsprout page!

The CUInsight Network
Actionable Data - FIS (#20)

The CUInsight Network

Play Episode Listen Later Oct 29, 2021 17:36


“Taking action on data is critical.” - Lesley DeCatorThank you for tuning in to episode 20 of The CUInsight Network, with your host, Lauren Culp, Publisher & CEO of CUInsight.com. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.My guest today is Lesley DeCator, Senior Director for PaymentsEdge Marketing and Advisory at FIS. As we open the episode, Lesley shares her career path and her transition to the credit union industry. She discusses how her team is able to distill data into manageable and actionable reports for credit unions, who can  use it to ensure their products and services are meeting members' needs. Lesley believes credit unions must continuously improve their service, focus on flexibility and speed, and future-proof their business model to stay relevant and competitive. She encourages leaders to implement data-based strategies and shares insights from her experiences in mergers and acquisitions.During our rapid fire questions, we learn that Lesley enjoys reading, training horses, and yoga when not in the office. We chat about her most recent pandemic purchase and who she thinks of when she hears the word “success.” Enjoy my conversation with Lesley DeCator! Find the full show notes on cuinsight.com.Connect with Lesley:Lesley DeCator, Senior Director for PaymentsEdge Marketing and Advisory at FISlesley.decator@fisglobal.com    https://www.fisglobal.com LinkedIn | Twitter | Facebook 

Healthcare Americana
Helping Providers Make Informed Prescribing Decisions Through Actionable Data

Healthcare Americana

Play Episode Listen Later Oct 7, 2021 38:21


Carm Huntress, Founder and Chief Innovation Officer at RX Review, discusses how his company is helping physicians make the most clinically effective and cost effective decisions for patients. How is RX Review supporting 200,000 doctors in the United States? Listen to this week's episode to find out!Support the show (https://healthcareamericana.com/sponsors/)

We're Only Human
Interviews as a Source of Rich, Actionable Data with BrightHire on We‘re Only Human

We're Only Human

Play Episode Listen Later Sep 7, 2021 33:04


"The job of a talent acquisition leader is actually like five or six functions put together. You're a marketing leader doing outbound and branding. You're a sales leader, leading a team of individuals having conversations, converting candidates, or an operations leader by coordinating and scheduling and setting up interviews through the funnel. You're an analytics leader, trying to build dashboards and reporting."  Teddy Chestnut, BrightHire   We're Only Human -- Episode 125   In the hiring process, we collect a lot of data. We look at costs, timing, responsiveness, candidate qualities, and so much more. But the majority of companies don't capture much, if anything, around interviews. And when they do, that happens on a notepad or piece of paper, which is virtually impossible to analyze. In this episode of We're Only Human, Teddy Chestnut from BrightHire talks about how his company is enabling powerful insights from interviews at a massive scale, allowing business leaders to use that data for DEI hiring, process improvement, and so much more.   Links and resources:  Check out our most recent podcast on 20+ hiring strategies for a tight talent market Learn more about the BrightHire team See our show archives, get updates on We're Only Human, and more

B2B Growth
2 Foundational Steps to Mapping Real Time Actionable Data

B2B Growth

Play Episode Listen Later Jul 19, 2021 32:46 Transcription Available


In this episode, we talk to Dave Dabbah, Chief Marketing Officer at CleverTap

The Flourishing Culture Podcast
S6E24: Flying Blind vs. Actionable Data on Workplace Culture // Dave Riner, StuMo

The Flourishing Culture Podcast

Play Episode Listen Later Jun 14, 2021 42:21


Do you feel like you may be flying blind when it comes to navigating the health of your culture? Well, today's guest admits he was. Yet he wanted to create a culture his staff could thrive in. Listen in as he describes the key steps that he took to move his workplace culture to one of the healthiest that we've worked with. Thanks for listening in! I'd like you to listen closely: I'm going to give you the two-syllable abbreviation of one of the healthiest, flourishing organizations BCWI has ever worked with. Are you ready? The two syllables are . . .   StuMo. . . . StuMo, short for Student Mobilization.   To tell the story of their stunning, flourishing culture is my guest, Dave Riner, CEO, and President of Student Mobilization. Hi Dave, and welcome to the Flourishing Culture Podcast.   Find full show notes here http://bit.ly/daverinerstumo Share the love. If you enjoyed this episode, please rate it on Apple Podcasts and write a brief review. https://podcasts.apple.com/us/podcast/the-flourishing-culture-podcast/id1060724960?mt=2  By doing so, you will help spread our podcast to more listeners, and thereby help more Christian workplaces learn to build flourishing cultures. Follow our Host, Al Lopus, on Twitter https://twitter.com/allopus Follow our Host, Al Lopus, on LinkedIn https://www.linkedin.com/in/allopus/ Email our host at info@bcwinstitute.org 

Leading With Data
Accurate, Actionable Data Unlocks Your Marketing Potential w/ Darrell Alfonso

Leading With Data

Play Episode Listen Later Feb 16, 2021 50:03


Data quality is rarely considered sexy. But when it comes to all the cool marketing stuff your company wants to do, it should be. Accurate and actionable data unlock your organization’s true marketing potential. That’s one of the key insights Darrell Alfonso, Global Marketing Operations Manager at Amazon Web Services, brings into today’s episode on how marketing data can make a real difference in your organization. Named one of the "Top Martech Marketers to Follow" 2020 by Martech Alliance, Darrell writes about marketing and how to improve your work and your life. Darrell has worked at startups, mid-sized companies, and nonprofits. He’s come to realize that it's about the people, not the platforms - but it's best to keep your eyes on both. In his current role as Global Marketing Operations Manager at Amazon (AWS), Darrell empowers hundreds of marketers to create exceptional digital experiences for their customers. What we talked about: -Working from home & the effect on inclusivity Why you need a niche, particularly a technical one -The evolution of marketing automation -The difference between marketing automation & marketing operations -Why strategy always comes before technology -Why marketers are increasingly innovating tools themselves -Data quality should be a sexier topic -How to bridge the data gap between leadership & the teams executing -The value of simplification for communicating technical information -How to craft content that resonates with your audience -Why it pays to figure out best practices for yourself Check out this resource we mentioned during the podcast: “The Practice” - Seth Godin If you want to hear more, subscribe to Leading with Data on Apple Podcasts, Spotify, or here.

Leading with Data
Accurate, Actionable Data Unlocks Your Marketing Potential w/ Darrell Alfonso

Leading with Data

Play Episode Listen Later Feb 16, 2021 50:03 Transcription Available


Data quality is rarely considered sexy. But when it comes to all the cool marketing stuff your company wants to do, it should be. Accurate and actionable data unlock your organization’s true marketing potential. That’s one of the key insights Darrell Alfonso, Global Marketing Operations Manager at Amazon Web Services, brings into today’s episode on how marketing data can make a real difference in your organization. Named one of the "Top Martech Marketers to Follow" 2020 by Martech Alliance, Darrell writes about marketing and how to improve your work and your life. Darrell has worked at startups, mid-sized companies, and nonprofits. He’s come to realize that it's about the people, not the platforms - but it's best to keep your eyes on both. In his current role as Global Marketing Operations Manager at Amazon (AWS), Darrell empowers hundreds of marketers to create exceptional digital experiences for their customers. What we talked about: -Working from home & the effect on inclusivity Why you need a niche, particularly a technical one -The evolution of marketing automation -The difference between marketing automation & marketing operations -Why strategy always comes before technology -Why marketers are increasingly innovating tools themselves -Data quality should be a sexier topic -How to bridge the data gap between leadership & the teams executing -The value of simplification for communicating technical information -How to craft content that resonates with your audience -Why it pays to figure out best practices for yourself Check out this resource we mentioned during the podcast: “The Practice” - Seth Godin If you want to hear more, subscribe to Leading with Data on Apple Podcasts, Spotify, or here.

Safety Culture Excellence®
673: Actionable Data

Safety Culture Excellence®

Play Episode Listen Later Jan 11, 2021 1:59


Hello, welcome to the Safety Culture Excellence podcast, brought to you by ProAct Safety, the world leader of safety excellence.   This week's topic is "Actionable Data."  For information on our Lean BBS 3-day certification workshop, visit https://proactsafety.com/events/lean-bbs-internal-consultant-certification.     I hope you enjoy the podcast.  Have a great week!  Shawn M. Galloway ProAct Safety  

actionable data shawn m galloway
Driven: Ecommerce at Work
36. Uncovering Actionable Data Through Surveys [with Albert Chang]

Driven: Ecommerce at Work

Play Episode Listen Later Nov 6, 2020 65:17


90% of companies fail to capture feedback from all available sources successfully – and a third (33%) of product development teams have no process whatsoever for capturing customer feedback.Why are brands struggling to gather vital feedback? And what can distributors do, right now, to tune in to the voice that matters most: the voice of the customer?Product Surveys are a great way to understand the customers and also another opportunity (or a chance) to talk to your customers and show them that you care. You can retain them too. And there come brownie points for customer retention.With over 17.5 Million active users and answering 20 Million questions every day, there is no better person or company to discuss the product surveys.Albert Chang, Director of Product Marketing at Survey Monkey, tells us how to uncover actionable data through product surveys that will allow you to stay ahead in the competition with data-backed inputs.You’ll LearnThe journey of Albert Chang so far at Survey Monkey.How’s the year so far.How to listen to your customers throughout their buyer journey?Use the surveys to measure the effectiveness of your marketing.How to optimize your marketing campaigns before the launch?Creating a data-driven decisionUsing surveys to understand why you won or lose.How to configure a win/lose survey?Using surveys to measure customer happiness and loyalty.Calculating your NPS score.Using surveys effectively to transform the feedback into case studies, testimonials, reviews, and more.Listening to the customers throughout their journey.For someone starting from scratch, how to use the data to define the strategy.How to turn a skeptic into brand loyalty?How can communities thrive more around the data/or information we have.Show Links and ReferencesSurvey Monkey on LinkedInSurveymonkey.comRegister for the next session of the eBiz MasterclassDriven: Ecommerce at Work Home

Inspiring Women In CX
Clare Muscutt talking with Jo Boswell about actionable data, and making CX a commercial discipline.

Inspiring Women In CX

Play Episode Listen Later Sep 9, 2020 34:17


What if the bottom line in Customer Experience isn't the customer... it's still the bottom line? It may seem counterintuitive, but what if the best way to get a business on board with focussing on customers, isn't by focussing on them at all? In the penultimate episode of the series I got to talk to a CX commercial queen Jo Boswell about her approach to getting investment in CX that had CFO's raving about her— And she didn't start with talking about fixing customer pain points. Listen-in to her British Airways career stories from riding Concorde on the ‘Bob Job' serving as a graduate assistant to legend Bob Ayling, to reclaiming an unintentionally sexist slight in the 90's and being known as one of the four horsewomen of the apocalypse to her eventual senior roles leading the way to better customer value management through data, insight and technology. You are in for a treat, my CX friends! Read more and subscribe to our channels: Sign up https://bit.ly/2ZDYCcB Youtube  https://bit.ly/3jdBU2w  Spotify https://spoti.fi/33AIx9F Show notes  https://bit.ly/2ZBcILF LinkedIn https://bit.ly/3a0cDVx Instagram https://bit.ly/32ubulz

Club Solutions Magazine
Episode 12: Delivering Objective, Actionable Data with Mio Labs

Club Solutions Magazine

Play Episode Listen Later Sep 8, 2020 34:06


In this episode of the Club Solutions Magazine podcast, Club Solutions’ president Rico Francis chats with Marcelo Aller, vice president of sales and marketing at Therabody. They chat about trends in heart rate tracking technology, using data to help members workout smarter, and how Mio Labs is enabling clubs to further engage members and help them reach their goals through technology.

Conversations with Dez
Conversations With Dez - Erin Rohlfs, Solutions Architect - Retail, Restaurant & Hospitality, AT&T

Conversations with Dez

Play Episode Listen Later Jul 11, 2020 25:17


I recently caught up with Erin Rohlfs, a Industry Solutions Architect for Retail, Restaurant & Hospitality for AT&T Business at the 2020 National Retail Federation (NRF ) "BIG Show" on Manhattan island in New York City, New York, in the USA, to get the latest news and updates, trends and insights around Retail, Resturant and Hospitality markets and industry segments, and what AT&T Business has on show at NRF 2020 in NYC. In this conversation Erin and I discuss: + Product Availability and the impact of technologies such as IoT, Mixed Reality, i.e. AR/VR & Digital Experience + Shopper Convenience and the the role things like Efficiency, Convenience, Lifestyle & Service play + Immersive Marketing including Digital Signage & Proximity Marketing and how these are changing the face of Retail + Customer Insights and where new and emerging technologies such as 5G, Analytics, Customer Sentiment, and Data Driven Decisions are having Erin shared her views and experience around the increasing challenge for the Retail industry to leverage AI, ML & Sentiment Analysis for Data Driven Decisions? In particular Actionable Data, for example, Product Availability & Flexible Fulfilment play in Shopper Convenience. A fun coinage we cover included that of “Retail-tailment” ( retail entertainment !! ) and what it is, where it is being leveraged and who is taking advantage of what it can offer customers. Erin also shares key thoughts around the challenge of levering the benefits of new and emerging disruptive technologies AT&T Business are rolling out, such as 5G, IoT and Realtime Sensors to the Retail industry, and how Data underpins all of this, should the Retail industry best mitigate today’s challenging cybersecurity risks. Tune in now for this amazing conversation and insights. Tune in now for all of these amazing topics and more. This podcast was made in partnership with AT&T Business. For more information please visit: - AT&T Business homepage: http://j.mp/attbusiness - AT&T Business retail solutions: http://j.mp/attbusinessretail - AT&T Business hospitality solutions: https://bit.ly/attbusinsshospitality #sponsored #attinfluencer .

Attribution Marketing Podcast
#2 How to Get Actionable Data From Your Marketing Campaigns

Attribution Marketing Podcast

Play Episode Listen Later Jun 8, 2020 19:46


In this episode we will cover the variety of data available to marketers and highlight what data is important to keep an eye on.

Healthcare Disrupted
Cuantafy - Make decisions with Actionable Data Insights

Healthcare Disrupted

Play Episode Listen Later May 19, 2020 32:12


Alex Carrillo, Co-Founder of Cuantafy, which specializes in providing local healthcare market reports for health plans, medical groups, IPAs, FQHCs, and hospitals. Through its' healthcare technology platform, they help clients with business and consumer market analytics company to discover actionable data insights by taking complex data into simplified to support healthcare marketing and growth efforts. ----------------- Healthcare Disrupted! Where conversations, topics, and innovators share how they are disrupting healthcare to shift the healthcare system to become more innovative, creative, and result-driven. Hosted by Rene Lumene and Jasmine Vializ. If you like what you just heard, don't forget to subscribe and ring the bell you can get notified each time we chat about what folks are disrupting healthcare. Also, we'd love to hear from you about some of the things you are doing to disrupt healthcare, drop us a comment below & let us know what you're up to. See you next time! ✅ Subscribe to Healthcare Disrupted: http://bit.ly/youtubehcdisrupted

Microsoft Azure for Industry : Podcast
Helping Retailers with Actionable Data

Microsoft Azure for Industry : Podcast

Play Episode Listen Later Mar 31, 2020 20:07


TranscriptUncrowd’s Friction/Reward Index, or FRi, platform answers retail's most fundamental question, “Why do customers choose retailer x over retailer y?” It then shows exactly how to win in more shopper missions, identify safe cost reductions, and optimize operations.The Friction/Reward index is fundamentally about showing when and why a customer will prefer you to a rival. In the era of total and easy access to competing choices, knowing where you stand among those choices is your number one priority.Uncrowd onlineUncrowd's offer on the Azure MarketplaceGuestsRichard HammondRichard is the Uncrowd’s CEO and the leading global expert on friction versus reward. He is the author of both Friction/Reward and Smart Retail.Richard on LinkedInUncrowd on LinkedIn

Inside Our MIND
Being Driven by Actionable Data

Inside Our MIND

Play Episode Listen Later Feb 24, 2020 35:12


In each episode of the Inside Our MIND podcast, we take a look at issues and challenges facing education that we are working to address through research, technology and strategic initiatives.In our latest episode, Brian welcomes Senior User Experience (UX) Researcher Alesha Arp back to the show for a discussion on what it truly means to be data-driven. They talk about the overuse of the term “data-driven,” and what it means for data to be actionable. Alesha shares insights from her research and the conversations she’s had with ST Math users that helped inform the redesign of ST Math. You can listen to the episode in the player below:Topics Covered in the Podcast:0:45 Intro4:00 What does data-driven mean?6:00 Focusing on how you get there8:00 The danger of focusing on a single metric12:00 Implementation challenges that informed new ST Math design16:30 Providing the right metrics and making data actionable28:00 Empowering students to set their own goalsThanks for listening to the podcast! Please leave us a review on iTunes, Google Play, Spreaker or wherever you are listening to the show. Subscribe to get future episodes as soon as they are released!

Inside Our MIND
Being Driven by Actionable Data

Inside Our MIND

Play Episode Listen Later Feb 24, 2020 35:12


In each episode of the Inside Our MIND podcast, we take a look at issues and challenges facing education that we are working to address through research, technology and strategic initiatives.In our latest episode, Brian welcomes Senior User Experience (UX) Researcher Alesha Arp back to the show for a discussion on what it truly means to be data-driven. They talk about the overuse of the term “data-driven,” and what it means for data to be actionable. Alesha shares insights from her research and the conversations she’s had with ST Math users that helped inform the redesign of ST Math. You can listen to the episode in the player below:Topics Covered in the Podcast:0:45 Intro4:00 What does data-driven mean?6:00 Focusing on how you get there8:00 The danger of focusing on a single metric12:00 Implementation challenges that informed new ST Math design16:30 Providing the right metrics and making data actionable28:00 Empowering students to set their own goalsThanks for listening to the podcast! Please leave us a review on iTunes, Google Play, Spreaker or wherever you are listening to the show. Subscribe to get future episodes as soon as they are released!

Cell Culture Dish Podcast
Generating actionable data and analysis in complex models using live-cell analysis

Cell Culture Dish Podcast

Play Episode Listen Later Dec 5, 2019 14:37


Paul Jantzen, Product Manager for IncuCyte at Sartorius talks about the benefits of real-time live-cell analysis and image processing workflows. We also discussed how live-cell analysis is enabling the use of neuronal cell models to study cell health, morphology, function and cell dynamics. 

Go Beyond: The Pursuant Listening Experience for Nonprofits
The Fundraising Intelligence Revolution - How to Get Actionable Data For Your Nonprofit

Go Beyond: The Pursuant Listening Experience for Nonprofits

Play Episode Listen Later Oct 8, 2019 25:05


You may have heard the term 'fundraising intelligence', but you might still be wondering exactly how it applies to your nonprofit and why it's important. That's why in this week's episode we're talking all about Causemo. Causemo is a fundraising intelligence tool that helps nonprofits quickly see opportunities in their constituent data. In just a few clicks, and without involving complicated assistance from an IT team, fundraising professionals can get comprehensive dashboards with insights such as donor growth rate, opportunity segments, demographic trends, and more. At Pursuant, we are excited about how this tool can put information in the hands of everyday fundraisers like you. We also invite you to check out a demo of Causemo this Thursday October 10th. You can RSVP here: https://page.pursuant.com/causemo-demo-registration/ You can see for yourself what Causemo can do with a free 30 day trial here: www.causemo.com/freetrial

Everything Math w/ Dr. Nicki Newton

Dr. Nicki discusses data driven instruction aka actionable data. Thanks for listening! don't forget to rate, comment and share my podcast! Thank you for all the support and HAPPY MATHING!

Talk Experiential
#23 Using Trends and Insights to Build Actionable Data-Driven Results

Talk Experiential

Play Episode Listen Later Nov 29, 2018 27:48


Our talk with Brett Hyman of NVE Experience Agency brings us to discuss how agencies can make the shift in becoming provocateurs of culture.

Asia Startup Pulse
The Golden Rule of WeChat Marketing with the “Ronin of Marketing and Agency Work” Kenneth Cheung, Co-Founder at Actionable Data

Asia Startup Pulse

Play Episode Listen Later Jul 25, 2018 30:36


China is obsessed with data. But how can you access it, and leverage it to your benefit? Kenneth Cheung shines a light on how you should be using data to market yourself or your company, and shares with us the “golden rule of WeChat marketing”. From initially acquiring data to actually learning how to use it properly, Kenneth walks this integral process while talking about his work in consulting on brand management and KOL influencer marketing in China. He also talks about the power of mini-apps, the first principals of market, and much, much more! If you want to market your brand on WeChat to its maximum potential, this is a can't-miss episode. Show Notes 1:42 Introduction 3:02 Describing China's business ecosystem 5:11 China's obsession with data 7:45 The process of doing a data search 11:00 Getting around closed systems 14:00 WeChat as a future platform for e-commerce 18:27 The power of mini apps 22:50 A crash course on KOLs 27:18 Lightning round questions Feel free to leave a comment and start a conversation with us! If you have an ideal guest whom you would like to listen to, please let us know and we'll do our best to realize it! Many thanks to our host Ryan Shuken, guest Kenneth Cheung, editor David and Geep, organizer Chinaccelerator and sponsor People Squared. Be sure to check out our website at chinaccelerator.com!

Industrial Drones Podcast
Integrated Drone Solutions for Actionable Data: Hazon Solutions' Ed Hine -IDP004

Industrial Drones Podcast

Play Episode Listen Later Dec 11, 2017 48:12


In this fourth episode of the show, I talk with Ed Hine of Hazon Solutions of Virginia Beach, VA, USA. HAZON Solutions an ISO 9001 certified US developer of small UAV inspection service operations, capability development, training, drone safety, and testing programs. They provide subject matter expertise to ensure mission success through safe, effective, and efficient operations. Ed is the VP Business Development and Marketing for Hazon.  Drone Professional by day and COO of Elite Meet non-profit on the side, Ed is a US Navy Veteran with 11 years of service, some of which was spent flying in F/A-18F fighter jets. (Thanks Ed!)  Here's a great article that puts you in the cockpit and helped me appreciate the capabilities of these amazing people: How Fighter Pilots Make Decisions at 6Gs Topics we touch on in this episode include: Goose, Maverick, and other Interesting Navy Handles Customer First...Safety Always! Importance of Data Management and Security Infrastructure Inspections Transmission Line inspections Hazon's Drone Management System DMS software solution Connect with Ed in these spaces: Ed on LinkedIn Ed on Twitter Ed's Email - ed@hazonsolutions.com Also mentioned in the show Hazon Solutions' Career Opportunities International Standards Organization (ISO) AUVSI Xponential Array Digital software developer   Connect with me Send me an email with your thoughts and with guest suggestions mark@industrialdrones.org Subscribe to the Industrial Drones Podcast on Apple Podcasts or on Android Join the Facebook Group to join the conversation  Follow @industrialuas on Twitter See it all at industrialdrones.org If you like the show and want to show your support, you can do so through my Patreon page. Exploring unmanned solutions to real world Industrial problems.

CFO Thought Leader
313: In Pursuit of Actionable Data | Tim Steinkopf, CFO, Centrify

CFO Thought Leader

Play Episode Listen Later Jul 12, 2017 38:39


Food Safety Matters
Ep. 3. Lone Jespersen: "Culture comes first"

Food Safety Matters

Play Episode Listen Later Jun 13, 2017 53:47


Lone Jespersen is a principal at Cultivate (http://www.cultivatefoodsafety.com) an organization dedicated to helping food manufacturers globally make safe, great tasting food through cultural effectiveness. Lone has significant experience with food manufacturing, having previously spent 11 years with Maple Leaf Foods. Following the tragic event in 2008 when Maple Leaf products claimed 23 Canadian lives, Lone lead the execution of the Maple Leaf Foods, food safety strategy and its operations learning strategy. Prior to that, Lone worked for Woodbridge Foam as the engineering and operations manager responsible for the safety and quality of automobile safety products. Lone holds a Master's degree in mechanical engineering from Syd Dansk University, Denmark, a Master of food science from the University of Guelph, Canada and is presently pursuing her Ph.D. on Culture Enabled Food Safety with Dr. Mansel Griffiths at the University of Guelph, Canada. Lone currently serves as chair of the Global Food Safety Initiative (GFSI) technical working group on Food Safety Culture, a group dedicated to characterizing and quantifying food safety culture across the global food industry from farm to fork.  In this episode of Food Safety Matters, we speak to Lone Jespersen about: Her time at Maple Leaf Foods when a Listeria monocytogenes outbreak claimed the lives of 23 Canadians. Moving forward and how Maple Leaf Foods transformed their entire food safety approach. The elaborate 4-tier food safety program implemented at Maple Leaf Foods. Elevating the importance of food safety culture within a business. How trade associations can help to enforce the impact that food safety really has. Her involvement with the Global Food Safety Initiative (GFSI). The Food Safety Magazine 2017 series on food safety culture and how every sector within the food industry can benefit from reading the series. Food safety maturity of culture Balancing food safety with other business goals.   Related Content: The Supply Chain and Food Safety Culture: Distribution (June/July 2017) http://www.foodsafetymagazine.com/magazine-archive1/junejuly-2017/the-supply-chain-and-food-safety-culture-distribution/ The Supply Chain and Food Safety Culture: Primary Production (April/May 2017) http://www.foodsafetymagazine.com/magazine-archive1/aprilmay-2017/the-supply-chain-and-food-safety-culture-primary-production/ Supply Chain and Food Safety Culture (Feb/March 2017) http://www.foodsafetymagazine.com/magazine-archive1/februarymarch-2017/supply-chain-and-food-safety-culture/ News Mentioned in This Episode: CDC: Raw Milk, Cheese Cause Almost All Dairy Foodborne Illnesses http://www.foodsafetymagazine.com/news/cdc-raw-milk-cheese-cause-almost-all-dairy-foodborne-illness/ No More Appeals for Former Egg Executives http://www.foodsafetymagazine.com/news/no-more-appeals-for-former-egg-executives/ Study: Effective Handwashing Does Not Require Hot Water http://www.foodsafetymagazine.com/news/study-effective-handwashing-does-not-require-hot-water/ FSMA's Foreign Supplier Verification Program Rule Now Final http://www.foodsafetymagazine.com/news/fsmae28099s-foreign-supplier-verification-program-rule-now-final/ Presenting Sponsor: Roka Bioscience (http://www.rokabio.com) has partnered with Primus Laboratories and Azzule Systems to deliver another impactful, practical and free webinar on June 28th at 2:00 PM EST. Food Safety Pixels to Pictures: Sharpening the Food Safety Picture with Actionable Data, this webinar will provide a step by step review of the importance of building a foundation with accurate data, a trusted lab partner, as well as how data management solutions can bring all the data into focus. It will also include a real-world application to show how this is being used to navigate the new regulatory landscape.  Sign Up for the Food Safety Pixels to Pictures Webinar (http://hubs.ly/H07y3Fr0)

Food Safety Matters
Ep. 2. Larry Keener: "Food safety is manufactured"

Food Safety Matters

Play Episode Listen Later May 23, 2017 52:53


Larry Keener has a long record of involvement, both nationally and internationally, with food industry issues. He is the current vice president and co-chair of the Austrian-based Global Harmonization Initiative (http://www.globalharmonization.net/), an organization founded in 2004 to promote harmonization of food safety legislation and regulations. He is president and chief executive officer of Seattle-based International Product Safety Consultants, Inc. (http://www.foodsafetyprofessionals.com/)—a global leader in providing food safety and food technology solutions to the food processing industry for a broad client base of Fortune 500 food companies, academic research institutes, and government agencies. Also, Larry has written and published more than 100 scientific papers and numerous book chapters on food safety, microbiology, and process validation. He is a frequently invited speaker to the food industry, business and scientific conferences, workshops, and seminars.  Larry is an internationally regarded microbiologist and process authority in the food industry, and frequently works with food companies in this capacity to communicate the processor's regulatory responsibilities, assess risk and adequacy of controls for entire processing operations from raw materials receipt to finished product storage and distribution, and provide advice and direction with regard to regulatory impact and food safety risk that changes in operations might cause. As such, his areas of expertise range from applied food microbiology and sanitation methods, the development and application of thermal and non-thermal processing and preservation technologies, including high-pressure processing, microwave and pulsed electric field, high-powered ultrasound and design and implementation of food safety management and control systems and strategies. Finally, Food Safety Magazine is proud to have Larry as a member of our editorial advisory board. In this episode of Food Safety Matters, we speak to Larry Keener about: His leadership role with the Global Harmonization Initiative Four cutting-edge technologies in food processing How regulatory agencies react to new food processing and manufacturing technologies What it's like working with the U.S. Food and Drug Administration and the Food Safety Inspection Service when presenting new food processing methods and technologies How many of you are in manufacturing? Understanding your role in making food safe Acceptance of hygienic facility design Larry's thoughts on the possibility of reduced government funding for food safety initiatives Larry's scheduled Keynote Address at the 2017 Institute of Food Technologists-European Federation of Food Science and Technology International Nonthermal Processing Conference https://www.ifsh.iit.edu/2017-ift-effost-international-non-thermal-processing-workshop-short-course   Larry Keener's Articles Published in Food Safety Magazine: Novel Food Safety Technologies Emerge in Food Production (Feb/March 2015) http://www.foodsafetymagazine.com/magazine-archive1/februarymarch-2015/novel-food-safety-technologies-emerge-in-food-production/ Shedding Light on Food Safety: Applications of Pulsed Light Processing (June/July 2014) http://www.foodsafetymagazine.com/magazine-archive1/junejuly-2014/shedding-light-on-food-safety-applications-of-pulsed-light-processing/ The Squeaky Wheel: Is Transportation the Watershed for Food Safety and Food Defense? (Aug/Sep 2013) http://www.foodsafetymagazine.com/magazine-archive1/augustseptember-2013/the-squeaky-wheel-is-transporation-the-watershed-for-food-safety-and-food-defense/ Ex Ante or Ex Post Food Safety Strategies: Process Validation versus Inspection and Testing (June/July 2011)  http://www.foodsafetymagazine.com/magazine-archive1/junejuly-2011/ex-ante-or-ex-post-food-safety-strategies-process-validation-versus-inspection-and-testing/ Hurdling New Technology Challenges: Investing in Process Validation of Novel Technologies (Feb/March 2006)  http://www.foodsafetymagazine.com/magazine-archive1/februarymarch-2006/hurdling-new-technology-challenges-investing-in-process-validation-of-novel-technologies/ Looking for more on Larry Keener? Search FoodSafetyMagazine.com http://www.foodsafetymagazine.com/?Keywords=larry+keener&display=search&newSearch=true&noCache=1 Bob Ferguson's Food Safety Insights Articles: Food Safety Insights: A Look at the Microbiology Testing Market (Feb/March 2017) http://www.foodsafetymagazine.com/magazine-archive1/februarymarch-2017/a-look-at-the-microbiology-testing-market/ Food Safety Insights: The Drivers of Differences in Food Safety Testing Practices (April/May 2017) http://www.foodsafetymagazine.com/magazine-archive1/aprilmay-2017/the-drivers-of-differences-in-food-safety-testing-practices/ What Industry and FDA Are Thinking About FSMA Implementation (June/July 2017)  http://www.foodsafetymagazine.com/magazine-archive1/junejuly-2017/what-industry-and-fda-are-thinking-about-fsma-implementation/ A Closer Look at Environmental Monitoring in the Processing Plant (August/September 2017) https://www.foodsafetymagazine.com/magazine-archive1/augustseptember-2017/a-closer-look-at-environmental-monitoring-in-the-processing-plant/ News  and Resources Mentioned in This Episode: FSMA Tips Dominate 2017 Food Safety Summit http://www.foodsafetymagazine.com/news/fsma-tips-dominate-2017-food-safety-summit/ Presenting Sponsor for this episode is Roka Bioscience (http://www.rokabio.com) Register for Roka’s webinar Food Safety Pixels to Pictures: Sharpening the Food Safety Picture with Actionable Data

Marketing School - Digital Marketing and Online Marketing Tips
How to Get Actionable Data from Google Analytics in 10 Minutes | Ep. #204

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Feb 20, 2017 9:29


In Episode #204, Eric and Neil discuss how you can get actionable data with Google analytics for 10 minutes. Tune in to learn how tracking and assessing your data from Google analytics can help you optimize your website's performance. Time Stamped Show Notes: 00:27 – Today's topic: How to Get Actionable Data from Google Analytics in 10 Minutes 00:40 – Look at your reports 00:50 – Avinash Kaushik has different reports on Google Analytics 01:40 – You can optimize things from the results of your reports 02:00 – “If you don't have goals setup, analytics is useless” 02:20 – Analytics can help you look at the reasons why your data is spiking and if you're hitting your goal 02:30 – Neil's goal tracking 03:20 – Hook your Google Analytics to your Google Search Console 03:30 – It can save you time 03:40 – You can cross check the goals that you have 04:00 – It is also good for campaigns 05:00 – There's a lot of decisions that you can make by just looking at your data 05:10 – “Track your bounce rate religiously” 05:55 – Once you know the reason for your bounce rate, you can search for how to lessen them 06:10 – Do advance segments 06:20 – Segment people that behave differently in your website 06:55 – Segmentation is very important 07:16 – Do advance segments based on your traffic levels 08:01 – Have your e-commerce tracking set up correctly 08:23 – Look at multi-channels attribution 08:58 – “Have the plumbing setup correctly before you move forward” 00:00 – That's it for today's episode! 3 Key Points: Make sure you have goals you'd like to hit—analytics is useless without them. It's not about the number of traffic or fans, it's about having the right fans at the right source of traffic that will convert. Have the plumbing setup correctly before you move forward. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Marketing School - Digital Marketing and Online Marketing Tips
How to Get Actionable Data from Google Analytics in 10 Minutes | Ep. #204

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Feb 20, 2017 9:29


In Episode #204, Eric and Neil discuss how you can get actionable data with Google analytics for 10 minutes. Tune in to learn how tracking and assessing your data from Google analytics can help you optimize your website’s performance. Time Stamped Show Notes: 00:27 – Today’s topic: How to Get Actionable Data from Google Analytics in 10 Minutes 00:40 – Look at your reports 00:50 – Avinash Kaushik has different reports on Google Analytics 01:40 – You can optimize things from the results of your reports 02:00 – “If you don’t have goals setup, analytics is useless” 02:20 – Analytics can help you look at the reasons why your data is spiking and if you’re hitting your goal 02:30 – Neil’s goal tracking 03:20 – Hook your Google Analytics to your Google Search Console 03:30 – It can save you time 03:40 – You can cross check the goals that you have 04:00 – It is also good for campaigns 05:00 – There’s a lot of decisions that you can make by just looking at your data 05:10 – “Track your bounce rate religiously” 05:55 – Once you know the reason for your bounce rate, you can search for how to lessen them 06:10 – Do advance segments 06:20 – Segment people that behave differently in your website 06:55 – Segmentation is very important 07:16 – Do advance segments based on your traffic levels 08:01 – Have your e-commerce tracking set up correctly 08:23 – Look at multi-channels attribution 08:58 – “Have the plumbing setup correctly before you move forward” 00:00 – That’s it for today’s episode! 3 Key Points: Make sure you have goals you’d like to hit—analytics is useless without them. It’s not about the number of traffic or fans, it’s about having the right fans at the right source of traffic that will convert. Have the plumbing setup correctly before you move forward. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu