Podcast appearances and mentions of Rich Brooks

What if everything we've been taught about brand positioning is backwards? While most businesses scramble to cast themselves as the hero swooping in to save the day, conversion optimization expert Brian Massey argues there's real power in embracing your inner villain. Not the mustache-twirling, world-destroying kind of villain—but the purposeful antagonist who sees something wrong with the world and has the audacity to change it. In this conversation, Brian breaks down why being the villain in your customer's journey might be exactly what your marketing needs to cut through the noise, attract your ideal customers, and yes, even make the world a little bit better in the process. https://www.theagentsofchange.com/588 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

For many marketers GA4 isn't exactly the analytics platform we were hoping for when Google forced us to make the switch. But while everyone's been complaining about GA4, some smart marketers have figured out how to actually make it work for them. That's exactly what Dana DiTomaso has done. As a digital analytics expert who teaches at the University of Alberta and has helped over 170,000 learners through her LinkedIn Learning courses, Dana doesn't just accept GA4's quirks—she's mastered them. In this conversation, she's going to show us how to stop obsessing over perfect accuracy (spoiler: it never existed) and start using directional data to make better marketing decisions. Plus, she reveals something fascinating: AI tools like ChatGPT and Gemini are already sending traffic to your website, and most businesses have no idea it's happening. Dana will show you exactly how to track it. https://www.theagentsofchange.com/587 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

LinkedIn can feel like a numbers game—post content, hope someone notices, and cross your fingers for leads. But what if there was a systematic approach that actually worked? Joe McKay discovered this the hard way after earning just $500 for his first batch of LinkedIn posts. Fast-forward two years, and he's built a six-figure business helping solopreneurs and CEOs generate over 2 million impressions while building powerful personal brands. His secret? A three-pillar content strategy that moves beyond random posting to create genuine business results. Whether you're struggling to get noticed on LinkedIn or ready to turn your presence into consistent leads, Joe's framework will change how you think about LinkedIn content forever. https://www.theagentsofchange.com/586 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

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If you've ever struggled to explain what makes your art or creative work different, you're not alone. Rich Brooks walks us through a simple but powerful framework to help you define and share what sets you apart, without sounding salesy or forced. This isn't about changing who you are. It's about getting clear on how to talk about it so your audience actually listens.   In this episode, you'll discover: Learn the 4 F words that can help you get clear on what makes your art or business stand out Understand how to position your work so people instantly know what you're about Discover how niching down can make you more memorable and easier to market   For full show notes, go to schulmanart.com/358  

You've built the landing page, set up the emails, and even ran a few ads - but your funnel still isn't converting. What gives? Jason Wright joins us to break down the real reasons sales funnels fail, how to create offers your audience actually cares about, and the simple automations that keep leads moving and revenue growing. If you're tired of throwing money at marketing that doesn't work, this episode will give you the practical strategies to turn your funnel into a revenue machine. https://www.theagentsofchange.com/585 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

LinkedIn isn't exactly the flashiest social platform out there, but it remains unmatched as a professional networking tool. And if you're not using it properly, you're leaving valuable business connections on the table. In this episode, I chat with personal branding expert Kate Paine about how to transform your LinkedIn profile from a boring digital resume into a dynamic personal brand that attracts your ideal clients. Kate brings 30+ years of PR and marketing expertise to the conversation, sharing tactical advice on making your profile stand out, creating content that resonates, and leveraging LinkedIn's latest features to boost your visibility. https://www.theagentsofchange.com/584 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

Is your business missing out on free, organic traffic from Pinterest? Many small business owners overlook Pinterest, thinking it's just another social platform or a place for DIY crafts and recipes. But today's guest opened my eyes to the massive potential Pinterest has as a search engine for driving qualified traffic to your site. Nadalie Bardo, known as "Your Pin Coach," has spent eight years mastering Pinterest marketing and has helped over 7,000 businesses boost their traffic and sales without spending a dime on ads. She's sharing practical, actionable strategies you can implement today—even if you're starting from scratch or reviving a dormant account. https://www.theagentsofchange.com/583 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

(00:00-21:38) Jamie Rivers checking in. Things still stinging a bit after Sunday's Game 7 loss. Looking back at the Pavel Buchnevich icing play late in regulation. End of game strategy in that situation. How long does it take guys to get over that heartbreaking loss? What moves does Jamie see the Blues making this offseason? Is Tyler Tucker a top 4 defenseman? Jets going to have a tough time beating the Stars.(21:46-45:35) Jackson's theme of the day. Cardinals lineup is out for today. Audio of Oli Marmol talking about Matthew Liberatore outpitching Paul Skenes. Doug doesn't wanna try and beat the good teams anymore. Chris Pronger doing some national work. Waiting on Walker and Gorman. IT MATTERS!!(45:45-55:32) Paper Planes. Utah has chosen their mascot: The Utah Mammoth. Tusks Up. The Omaha Pepsis. Singular mascot names. They're getting angry with us, Doug. Rain City Bitch Pigeons. Cahokia Mounds. Rich Brooks was a pleasant guy.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ever notice how we're all drawn to a good story? That's especially true when it comes to marketing your business. This week on the Agents of Change, I'm chatting with Joel Klettke, founder of Case Study Buddy (now sold to Testimonial Hero). Joel breaks down exactly why customer stories are so valuable for businesses of all sizes and—more importantly—shares his repeatable process for creating them without the usual headaches. If you've been struggling to showcase your best work or convince prospects you're the right choice, this episode delivers the actionable tactics you need. https://www.theagentsofchange.com/582 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

Email marketing remains one of the most powerful tools in your digital toolkit, but choosing the right email service provider (ESP) can feel overwhelming. That's why I invited Robert Brandl, founder of Email Tool Tester, to break down everything you need to know about ESPs. In this episode, we dive into pricing structures, deliverability secrets, essential features for businesses of all sizes, and the AI innovations changing the email marketing landscape. No fluff, just practical advice you can implement today. https://www.theagentsofchange.com/581 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

When's the last time you changed a button color and saw your conversion rates skyrocket? Never? Yeah, me neither. That's because real conversion optimization isn't about tweaking elements—it's about understanding the emotional drivers behind why people buy. This week on The Agents of Change Podcast, I'm joined by Talia Wolf, a conversion optimization expert who's worked with companies around the globe to boost conversions through her emotional targeting framework. Forget the tactics you've been using; Talia shares how uncovering your customers' real motivations leads to meaningful tests and sustainable growth. If you're tired of looking and sounding like everyone else (especially in this AI-generated world), this episode is your roadmap to standing out. https://www.theagentsofchange.com/580 Save $100 off your CEX tickets with promo code AOC100! https://cex.events Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

Do you ever feel like your business is drowning in a sea of sameness, especially with AI making everyone's copy sound alike? In this episode, I chat with Miriam Schulman, author of the best-selling book "Artpreneur" and host of The Inspiration Place Podcast (ranked in the top 0.5% of all podcasts globally). Miriam shares some truly refreshing insights about how entrepreneurs and creators can stand out in our increasingly noisy, AI-saturated world. If you're tired of sounding like everyone else and want to connect with your ideal customers in a way that feels authentic and effective, this conversation is packed with practical strategies you can implement right away. https://www.theagentsofchange.com/579 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

I want to talk to you today about practical ways of using AI in your marketing and business. Not theoretical discussions or predictions about what might happen someday, but tangible, tactical applications we're actually implementing right now at flyte. I recently did a webinar called "AI Marketing in Action: A Practical Guide for Your Business," and I want to share some of those insights with you here. My focus is giving you specific ways to use this technology to work smarter without getting bogged down in the hype or fear surrounding AI. https://www.theagentsofchange.com/578 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

Video is everywhere, but for many businesses, creating high-quality content still feels overwhelming. How do you move beyond basic smartphone clips and craft videos that truly elevate your brand? In this episode, Kurt Grazer, owner of Knack Factory, helps us break down the process of working with a videographer, from planning and scripting to filming and distribution - so you can get the most out of your investment. https://www.theagentsofchange.com/577 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

Remarkability isn't about being everything to everyone—it's about discovering the unique value that sets you apart and resonates with your ideal audience. It's about understanding your customers' needs, focusing on what you do best, and crafting a story that positions your business as the clear solution to their challenges. When you lean into what makes your brand distinctive, and communicate it effectively, you not only attract the right customers but also build lasting loyalty. That's where true, sustainable revenue growth happens—not by chasing trends, but by owning your space in the market. - Rich Brooks In this episode of Revenue Boost: A Marketing Podcast, titled, From Leads to Loyalty: Digital Marketing Strategies That Drive Revenue Growth, host Kerry Curran welcomes Rich Brooks, president of Flight New Media and creator of the Agents of Change podcast and conference. With over 27 years of experience in digital marketing and branding, Rich shares actionable strategies to help businesses grow their revenue by attracting and retaining loyal customers. The conversation dives deep into Rich's ""Remarkability Formula,"" a framework designed to help businesses stand out in competitive markets. Rich explains the four lenses of this formula—Find, Focus, Forge, and Frame—each providing a unique perspective on identifying and communicating your brand's value. Key highlights include: Finding Your Differentiator: Learn how to uncover and articulate the unique aspects of your business that resonate with your target audience. Rich shares an engaging example of a painting company that redefined efficiency as a key differentiator. Focusing on Your Niche: Discover the power of niching down to attract your ideal customers and command higher value. Rich provides examples of how businesses can refine their offerings and messaging to avoid being ""all things to everyone. Forging Value Beyond Core Offerings: Explore how creating aligned, value-driven experiences outside your primary business can attract new customers and reinforce your brand. Rich shares how his Agents of Change conference does this effectively for Flight New Media. Framing for Success: Uncover the importance of positioning and messaging, as illustrated through compelling examples like Red Bull's energy drink branding and a ""China Success Coach"" who rebranded to target a specialized audience. The episode concludes with Rich offering practical advice for businesses to implement these strategies, emphasizing the importance of understanding your customers' needs and taking the time to stand out in meaningful ways. Listeners are encouraged to download Rich's free Remarkability Workbook to get started on applying these insights to their own businesses. Don't miss this value-packed episode filled with actionable tips for driving revenue growth through smarter digital marketing strategies! To learn more about Kerry Curran and the RBMA: Revenue Based Marketing Advisors, go to www.revenuebasedmarketing.com and be sure to follow us on Kerry's LinkedIn Profile and The RBMA: Revenue Based Marketing Advisors Profile.   If you're in the market for a Fractional Chief Marketing Officer or Fractional Chief Revenue Officer be sure to reach out to Kerry. Kerry is also available for speaking, panel moderation, and other professional presentation services. For services and contact information check out the RBMA: Revenue Based Marketing Advisors website here.  B2B business development has become increasingly complex, with companies finding it harder than ever to drive growth. One of the biggest challenges?   Many organizations have shifted their investments down the funnel—hiring more sales and BDR resources—while pulling back on marketing. Yet, buyer behavior has evolved in the opposite direction.   Today, buyers are forming their shortlists and making decisions before ever speaking to a sales rep. This means if your brand isn't investing in marketing, you're not even making it into their consideration set. To grow revenue, companies must excel across four critical stages: ✅Awareness: They must have heard of you ✅Affinity: They must like you and believe you can solve their challenges ✅In-Market: They must be ready to buy   ✅Engagement: Then they talk to your sales team, who still needs to beat the competition and win the deal   At RBMA: Revenue Based Marketing Advisors, we help businesses scale growth effectively and efficiently. We build and optimize your end-to-end marketing and sales infrastructure—from brand development to sales training—delivering: - Increased high-quality lead volume - Shortened sales cycles - Improved close rates I'm Kerry Curran, Founder and Chief Growth Officer of RBMA. With 20 years of experience in marketing and business development, I've consistently driven double- and triple-digit revenue growth. My unique expertise bridges both disciplines: as a CMO who understands sales and a CRO who understands marketing.   I specialize in helping B2B scale-ups and mid-market agencies, tech, and services transform their growth strategies. Let's set up a call to identify areas of opportunity in your growth infrastructure and get your business on the path to increased revenue in 2025.

Get ready to discover how to integrate AI into your marketing and web design with Rich Brooks, founder of Flyte New Media. Rich shares his expertise in creating seamless, efficient workflows that elevate your content and website performance while maintaining your brand's authenticity.Rich walks us through how to strategically incorporate AI into content creation, from ideation to keyword research and refining final drafts. He also unpacks his process for optimizing landing pages, offering actionable tips to improve conversion rates. Whether you're new to AI or looking to enhance your current strategy, this episode delivers practical insights to help you harness AI's potential without losing the human touch.Key Points:Crafting AI-powered content workflows that balance creativity and efficiency.Leveraging AI for keyword research and SEO-friendly blog structure.Best practices for using AI to refine drafts and polish content.Optimizing landing pages with AI-driven tools to boost conversions.Building brand voice consistency across various AI applications.Resources:Flyte New Media: www.takeflyte.comAgents of Change Podcast: https://www.theagentsofchange.com/podcastsBook: The Lead Machine: The Small Business Guide to Digital Marketing ----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events,

Lipscomb's coach sees big things ahead for the Wildcats; (11:30) Michael Irvin says the Paul-Tyson fight was awful because of the way the contract was written; (19:00) Austin, TX, radio host Mike Hardge talking Cats-Longhorns; (39:00) Unforgettable guard Sean Woods on why UK might be playing the basketball in the country right now; (58:00) West End Bureau Chief Gary Moore with a 6-pack of topics and 1:03:00) how Rich Brooks taught college football a lesson on coaching and patience...

As a listener, you know this show's all about developing your personal brand and earning attention from the right crowd, because your ability to engage and build relationships with your ideal clients is absolutely essential to the health of your business.Well, this week's guest is agency owner Rich Brooks and he believes the key to standing out is figuring out what makes your brand remarkable - what are those unique qualities that turn heads, create buzz, and evoke emotion in your audience?Which is why I invited him onto the show so he could share his Remarkability Formula that's gonna show how you can discover what makes your brand remarkable.Rich is the founder and president of flyte new media, a digital agency based in Portland, Maine. And he's the founder of The Agents of Change, which is an annual conference and a weekly podcast on all things digital marketing. So, if you're wanting to unlock the secret to remarkability & standing out in today's crowded digital marketplace stay tuned!ResourcesRegister for the Agents of Change conference & get a discount using the code: STANDOUTNew Free Training: The Art of the 5-Minute VideoLearn how to share everything you know in 5 minutes or less.In just three 5-minute videos you'll learn:How to set yourself up on camera to look and sound as professional as you canWhat to say & how to structure your video so people will not only watch but be inspired to take actionThe #1 thing to say in your video that will ensure people remember what you saidGet instant access

The football Cats know what awaits with Georgia coming to town; (10:00) a look back at UK's upset of UGA in '06; (20:00) Rich Brooks on that game and UK's breakthrough during his era; (39:00) Brian MIlam of WKYT on Tim Couch's impact on eastern Kentucky; (1:00:00) Matthew Sign of the College Football Hall of Fame on Couch's upcoming induction PLUS where would one go to find a woman like this?

Send us a textUnlock the secrets to selling on LinkedIn with Rich Brooks, President of Flight New Media, as he shares his expert strategies for building meaningful relationships and converting leads on this professional platform. Discover why subtlety and relationship-building are crucial, and how consistent, episodic content like podcasts can help you connect with potential clients. Rich's insights will transform your approach to LinkedIn, making it a key component of your B2B service business strategy.Next, we dive into the best practices for optimizing your LinkedIn profile and maintaining your credibility in the feed. From crafting a compelling headline to creating a varied content calendar, we cover everything you need to stand out without coming across as overly aggressive. Learn how to leverage AI for business insights and improve your LinkedIn Social Selling Index (SSI) for better reach and engagement. Our discussion provides actionable tips to help you balance showcasing your expertise with fostering genuine connections.Finally, we explore the art of consent-based relationship building on LinkedIn. Respect and professionalism are paramount, and we'll show you how to engage authentically and transition conversations to more personal channels in a way that feels natural. By prioritizing long-term success and listening to potential clients' needs, you can create a rapport before pitching solutions. Plus, don't miss out on joining the Tiny Marketing Club for personalized support and resources to scale your marketing efforts effectively. Tune in for a comprehensive guide to mastering LinkedIn marketing!LinkedIn: linkedin.com/in/therichbrooksWebsite: takeflyte.comJoin my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here! Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here.Support the showCome tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> Newsletter

Unlock the secrets to standing out in today's crowded digital marketplace with insights from Rich Brooks of Flyte New Media. Rich introduces us to his "Remarkability Formula," a powerful tool comprising four key lenses: Find, Focus, Forge, and Frame. Discover how these elements can help you pinpoint what makes your business unique, zone in on your niche, create offerings aligned with your mission, and reposition your brand to attract your ideal customers. This episode is packed with actionable strategies for branding, customer targeting, and effective marketing, all essential for small businesses aiming for growth and success. Rich Brooks also hosts a podcast called 'The Agents of Change'.  Further, he hosts a digital marketing conference called the 'The Agents of Change Conference' each October.  This conference brings in many marketing experts from across the country to cover things like local SEO, AI in marketing, creating successful LinkedIn ads, and much more!  'Listeners of Small Business Big World' can receive $25 off tickets by using the promo code "bigworld" when purchasing.

In this episode of the Startup Hustle podcast, Matt Watson interviews Rich Brooks, the president of Flight New Media, about digital marketing and the Remarkability Formula. They discuss the impact of AI on marketing, the importance of finding your uniqueness, and the benefits of niching down.  Rich explains the four lenses of remarkability: find, focus, frame, and forge. He also shares insights on recurring revenue and the value of building relationships with clients. Rich's podcast, Agents of Change, provides actionable tips for digital marketing. Takeaways - AI is transforming the field of digital marketing, increasing productivity and improving the quality of work.- Finding your uniqueness and niching down is essential for standing out in a crowded market.- The Remarkability Formula consists of four lenses: find, focus, frame, and forge, which help identify and leverage what makes a business remarkable.- Recurring revenue is crucial for the long-term success and value of a business.- Building relationships with clients is key to retaining them and creating a loyal customer base. Find Startup Hustle Everywhere:https://gigb.co/l/YEh5 This episode is sponsored by Full Scale:https://fullscale.io/ Visit the Flyte New Media website:http://www.takeflyte.com/ Check out Rich Brooks' podcast:https://www.theagentsofchange.com/podcasts Learn more about Rich Brooks here:https://www.linkedin.com/in/therichbrooks/ Sign up for the Startup Hustle newsletter:https://newsletter.startuphustle.xyz/ Sound Bites "It's so much easier to just talk and just ramble and use AI to help you continue and improve it.""You don't want to be competing with somebody else. You don't want to be competing on price.""Find things that are very difficult to replicate and that your customers care a lot about." Chapters 00:00 Introduction to Digital Marketing and AI02:53 The Remarkability Formula and Leveraging AI in Content Creation05:35 Transitioning to Recurring Revenue in Professional Services11:41 The Value of Hosting a Digital Marketing Conference  See omnystudio.com/listener for privacy information.

Rich gives us a glimpse of his time at Ford and his involvment with many of the SVT projects created during the days of John Coletti.

Send us a Text Message.Today we discuss how marketing channels are evolving, how in podcasting and in person events can be huge drivers and we discuss some practical ways marketers can use AI to be successful.In this episode, host Eric welcomes digital marketing consultant and guru Rich Brooks. Rich, the president of Flight New Media, a digital agency he founded 27 years ago, shares his journey from building simple websites to offering comprehensive digital marketing services including SEO, email marketing, social media, paid search, and branding. He discusses the success of his Agents of Change podcast and annual conference, highlighting their role in generating leads and bringing world-class speakers to the event. The conversation covers Rich's experiences in content marketing, the impact of AI on marketing, and strategies for incorporating AI tools to enhance efficiency and creativity. Rich also shares tips on using AI for creating detailed buyer personas and optimizing marketing workflows.  Eric and Rich discuss some of the best things marketers are using AI for today.Check out Rich's agency web site Rich's Agents of Change Podcast with 530+ episodes and 520,000+ downloadsVisit the Remarkable Marketing Podcast website to see all our episodes.Visit the Remarkable Marketing Podcast on YouTube01:31 The Agents of Change: Podcast and Conference Insights03:36 The Power of In-Person Events and Community Building06:40 Podcasting as a Content Marketing Tool10:39 Navigating Marketing Shifts: The Impact of AI12:34 Leveraging AI for Creativity and Efficiency

In this episode of The Agents of Change, Rich Brooks interviews Jimmy Haight, a marketing professional at Chainlink Labs, who discusses the transformative potential of blockchain technology. Jimmy breaks down the concept of tokenization, explaining how this new technology can provide unique "superpowers" to businesses, allowing them to tokenize assets and streamline financial systems. He also dives into innovative marketing opportunities and real-world applications, sharing how businesses can align incentives and create exclusive value for their customers. Tune in to discover how blockchain can shape the future of marketing and unlock new revenue streams. https://www.theagentsofchange.com/535 Grab your early bird ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>

Ever wondered how to turn curious clicks into committed clients? Rich Brooks lays out a roadmap to mastering the customer journey, ensuring your name is the one they remember when it's time to close the deal.This episode isn't just a conversation; it's a treasure trove of strategies for realtors eager to elevate their online presence. Tune in to glean from a guru of SEO how to stand out, attract your ideal audience, and leave an indelible mark in the digital realm of real estate.You can find Rich Brooks here:Website: www.takeflyte.comPodcast: The Agents of ChangeWant to reach out and learn more about Digital Journey?You can email us at kaylee@digital-journey.net or check out our website, www.digital-journey.net.Support the Show.

Hear how renowned automotive artist and designer of the 1st-gen Ford GT Camilo Pardo has teamed up with the "Ford GT Whisperer" Rich Brooks to offer a unique Signature Series livery opportunity for Mustang GTD owners through Mike Rey at Gorno Ford.

Join us on this episode of "The Agents of Change" where host Rich Brooks chats with Mischa Zveginzov, a seasoned expert in transforming podcast guest appearances into powerful tools for business growth. Discover Mischa's journey from yoga teacher to marketing strategist, and learn how you too can amplify your message, boost your SEO, and create compelling, repurposable content. Whether you're a heart-centered entrepreneur or a business owner looking to scale up your digital presence, this episode is packed with actionable insights. https://www.theagentsofchange.com/533 Grab your early bird ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>

This week on the podcast I had the pleasure of talking with *Rich Brooks*, founder of Flyte New Media ✈️ and the Agents of Change brand. Among many things Rich shared a strategic pivot in business that has not only changed the game for his agency but also for anyone looking to make their mark in the digital space.Having been in business for over 25 years, Rich stepped away from day-to-day client work to focus on what truly drives business growth: content creation, sales, and owning the stage. By building and supporting a talented team, he harnesses their expertise and elevates the entire business.

Join us as we explore the world of digital marketing with Rich Brooks, the founder of Flight New Media and the Agents of Change. In this enlightening conversation, we dive into the inception and goals of the Agents of Change Digital Marketing Summit, the importance of building a strong online presence, and how such summits can foster community, offer incredible networking opportunities, and significantly enhance list-building efforts.Show Notes:Learn more about Rich Brooks and his work at Flight New Media here.Discover the Agents of Change Digital Marketing Summit and how you can participate by visiting the Agents of Change website. Mischa's Stuff!Guest Speak On 50 Podcasts In 100 Days! Join The Influence Army Waitlist HERE!Join The Influence Army Newsletter Here!Email me: contact@belove.mediaFor social Media: FaceBook - https://www.facebook.com/MrMischaLinkedIn - https://www.linkedin.com/in/mischaz/Subscribe and share with your business associates who could use a listen!

Join host Mike C-Roc for an engaging and candid conversation with the dynamic entrepreneur and digital marketing expert, Rich Brooks. In this episode, Rich shares his insights on navigating the world of podcasting, finding your niche, and embracing your strengths in the ever-evolving digital landscape. Rich dives into his journey, from being a jack-of-all-trades entrepreneur to embracing a leadership role focused on mentorship and cultivating young talent. He discusses the importance of authenticity in podcasting and how to leverage the medium to connect with your audience effectively. Throughout the episode, Rich and Mike exchange anecdotes and perspectives on topics ranging from the pitfalls of live video content to the broader implications of capitalism in business. Rich's passion for mentorship and ethical leadership shines through as he advocates for a more compassionate approach to entrepreneurship. Listeners will come away from this episode with a renewed sense of purpose and inspiration to leverage their strengths, find their voice, and make a positive impact in their respective industries. Tune in for an insightful conversation filled with wisdom, humor, and practical advice from Rich Brooks. Website: https://www.takeflyte.com/ https://www.theagentsofchange.com/ https://www.linkedin.com/in/therichbrooks/

Is your message being lost in a sea of homogenous content? In this episode of The Agents of Change podcast, Rich Brooks sits down with content marketer Joe Zappa, the founder of Sharp Pen Media. Joe shares invaluable insights on avoiding homogenous content in marketing, emphasizing the critical need for strategic narrative building before diving into content creation. Discover how to differentiate your company, resonate with your audience, and elevate your business with Joe's expert advice. https://www.theagentsofchange.com/526   Learn more about our Digital Marketing Summit: https://www.theagentsofchange.com/summit Pre-Register now: https://www.theagentsofchange.com/summit/register 

Discover the shocking truth behind Google's algorithm changes that could be costing your business its online visibility. With insights from a 27-year digital marketing veteran, Rich Brooks, and 30 industry experts, this virtual event promises game-changing strategies for entrepreneurs. Are you ready to uncover the one thing that could transform your business's trajectory? Don't miss out on this eye-opening summit. Sign up now and prepare to revolutionize your online presence.In this episode, you will be able to:Mastering Digital Marketing Strategies for SEO Success: Uncover the key tactics to boost your online visibility and drive more organic traffic to your business.Unlocking Insights from the Agents of Change Conference: Gain exclusive access to game-changing strategies and industry secrets from top marketing experts.Embracing Continuous Learning in Marketing: Elevate your skills and stay ahead in the ever-evolving digital landscape with the power of ongoing education.Adapting to Evolving Digital Platforms: Stay ahead of the curve by discovering effective ways to navigate and thrive on the latest digital platforms and trends.Networking with Industry Experts for Growth: Learn the art of building valuable connections and leveraging industry relationships for accelerated business growth.Timestamped summary of this episode:00:00:01 - Introduction to Agents of Change Conference00:02:48 - Transition to Virtual Summit00:06:51 - Evolution of Agents of Change00:11:26 - Details of Virtual Event00:13:37 - Conference Day Themes00:14:05 - Understanding the Online Business Pathway00:15:21 - Local Search Strategies00:16:37 - SEO Strategies and Content Creation00:18:30 - Diverse Marketing Strategies00:20:34 - Adapting to Changes and Analytics00:27:29 - Importance of VIP upgrade00:28:01 - Event experience and value00:28:49 - Impact of the event00:29:40 - Event registration and gratitude00:30:44 - Future event and conclusionVisit Rich Brook's social media pages:Linkedin: https://www.linkedin.com/in/therichbrooksFlyte New Media: https://www.takeflyte.com/The Agents Of Change: https://www.theagentsofchange.com/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#theagentsofchange #virtualsummit #community #digitalmarketingstrategies #richbrooks Hosted on Acast. See acast.com/privacy for more information.

Rich Brooks is joined by Roman Burič, a senior behavioral consultant and copywriter at Mindworx, who brings a fresh perspective on making customer interactions as effortless as possible. Roman, with a PhD in experimental psychology, shares his expertise on reducing perceived effort to enhance customer engagement and satisfaction. This episode dives deep into the psychology behind customer actions and offers practical tips for businesses to streamline their processes for better online lead generation and customer success. https://www.theagentsofchange.com/523 Learn more about our Digital Marketing Summit: https://www.theagentsofchange.com/summit Pre-Register now: https://www.theagentsofchange.com/summit/register

In this episode of the podcast, Rich Brooks converses with Nick Usborne, a renowned copywriting expert who emphasizes the integration of Artificial Intelligence (AI) and Emotional Intelligence (EI) in copywriting to create compelling, human-centric content. Nick shares insights on differentiating content in an AI-dominated landscape by infusing more emotional intelligence, storytelling, and human elements, which AI cannot replicate. He argues that while AI significantly enhances productivity and creativity, the unique touch of EI makes content stand out. https://www.theagentsofchange.com/522 Learn more about our Digital Marketing Summit: https://www.theagentsofchange.com/summit Pre-Register now: https://www.theagentsofchange.com/summit/register Learn more about sponsorships: https://www.theagentsofchange.com/summit/sponsors

Are you considering putting on a virtual event? Are you looking for ways to build your audience, your credibility, and your business? In this episode of The Agents of Change, Rich Brooks engages Chris Mercer, a renowned expert in digital analytics and co-founder of MeasurementMarketing.io. Mercer returns for the third time to share his invaluable insights. This time, he delves into the intricate world of creating successful virtual summits, drawing from his extensive experience and the success of Measure Summit. Listeners can expect to unravel the secrets behind organizing impactful virtual events and learn how Mercer's strategies have led to astonishing attendee numbers and community engagement. https://www.theagentsofchange.com/520 Learn more about our Digital Marketing Summit: https://www.theagentsofchange.com/summit Pre-Register now: https://www.theagentsofchange.com/summit/register Apply to speak: https://www.theagentsofchange.com/cfs Learn more about sponsorships: https://www.theagentsofchange.com/summit/sponsors

In this episode of The Agents of Change, Rich Brooks sits down with Crystal Carter, the head of SEO Communications at Wix, to delve into the pivotal role of schema in SEO. Crystal, with over 15 years of experience and insights from global giants like Disney and McDonald's, will enlighten us about how schema, or structured data, can be the game-changer in your quest for the top spot in Google rankings. If you're looking to elevate your website's visibility and traffic through organic search, this is an episode you can't afford to miss. https://www.theagentsofchange.com/517

In this episode, host Katie Brinkley of the Rocky Mountain Marketing QuickCast celebrates the launch of her book, 'The Social Shift: The Road Back to Community.' She discusses the writing process, surprises her audience with special guests, including Rich Brooks, Joe Polizzi, Jenny Wright, and Larry Roberts, and dives deep into how social media marketing is evolving. They also explore how intentional use of time on these platforms can positively impact businesses and examine the role of AI in creating content.00:01 Introduction and Welcome00:24 Book Launch Party and Social Media Trends00:51 Introduction to the New Book01:33 Surprise Guest: Rich Brooks03:40 Discussion on Remarkability Factor05:39 Surprise Guest: Joe Pulizzi07:39 The Journey of Writing and Publishing a Book13:34 Surprise Guest: Jenny Wright18:38 Surprise Guest: Larry Roberts23:54 Closing Remarks and Future of Social MediaGet the book here: https://katiebrinkley.com/book/Like the show?Keep Katie's show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#thesocialshift #socialmediastrategy #entrepreneurlife #katiebrinkley #book Hosted on Acast. See acast.com/privacy for more information.

Discover the Secrets to Thriving in Digital Marketing & Balancing Life Beyond Screens!Rich Brooks chats about thriving in digital marketing with a twist – he also dives into his hobbies like woodworking and gardening. Rich's story isn't just about business; it's about finding balance and making a positive impact, especially with initiatives like scholarships for students of color. Tune in for a relaxed yet insightful conversation that mixes professional wisdom with personal passions.Key Takeaways:Adaptability in Business: Rich emphasises the importance of staying adaptable and evolving with technology in the digital marketing industry. His experience highlights how businesses can thrive by embracing change, particularly during unexpected situations like the COVID-19 pandemic.Personal Well-Being and Hobbies: Rich underlines the value of having hobbies outside of work, such as gardening and woodworking, to maintain a healthy work-life balance. These activities help him recharge and offer a contrast to his professional life, demonstrating the importance of personal well-being for overall success.Positive Social Impact and Business Ethics: The conversation reflects Rich's commitment to using his business as a force for good. Initiatives like the scholarship for students of color and his views on creating a value-driven company culture show the significance of corporate social responsibility and ethical entrepreneurship.

We discuss Kyle Tucker's excellent piece on John Calipari in TheAthletic.com; the kids made themselves heard at the UK women's basketball game; (15:30) Rich Brooks and his former players on the dedication of the renovated field house in the name of Brooks and wife Karen; (39:00) Mississippi State radio voice Neil Price; (1:01:00) West End Bureau Chief Gary Moore and Marty McFly's nemesis from the past - but not the future…

Rich Brooks returns to the podcast to talk about how he's grown as a business owner. And while he's in a different industry, there are tons of parallels to what we do in the world of Applied Behavior Analysis.  Rich has historically discussed all things digital marketing (see here and here), but this is a more personal story of how he had to step out of his role as a website designer and marketer in order to effectively lead and grow his business, Flyte New Media.  Also, I've finally taken my own advice and had his team tear down Behavioralobservations.com and rebuild it from the ground up. Yes, I finally had to invest in myself, just like Rich has done, and I couldn't be happier with the outcome! If you want to learn more about digital marketing, check out Rich's upcoming conference, The Agents of Change Digital Marketing Conference, which is going down in Portland, Maine on October 4th and 5th, and will be available virtually for those who aren't in striking distance of one of the coolest cities in the country. He also has a great podcast, which you can find at that site as well.  If you have questions for Rich about anything digital marketing, or even restaurant recommendations in the greater Portland area, hit him up on LinkedIn. 

Looking to get you or your brand on Wikipedia? It's not as simple as just creating a page. Discover what Wikipedia looks for and what to avoid. Rhiannon Ruff from Lumino Digital joins Rich Brooks to explore what it takes to get yourself or your business on Wikipedia!

Yesterday Erik and I had the extraordinary pleasure of having a conversation with Rich Brooks, former coach of the Kentucky Wildcats, the St. Louis Rams, and of course the Oregon Ducks. We talked realignment, the challenges of modern college coaching, the role of money in the sport, the differences between the SEC and the Pac-10, […] The post LGM Podcast: Talking Football with Rich Brooks appeared first on Lawyers, Guns & Money.

Yesterday Erik and I had the extraordinary pleasure of having a conversation with Rich Brooks, former coach of the Kentucky Wildcats, the St. Louis Rams, and of course the Oregon Ducks. We talked realignment, the challenges of modern college coaching, the role of money in the sport, the differences between the SEC and the Pac-10, […] The post LGM Podcast: Talking Football with Rich Brooks appeared first on Lawyers, Guns & Money.

What's a "secret" about AI that no one's telling us? - What's the best B2B strategy for a small business with a national audience? - What's the best alternative to a website? - If you could have a superhero's power to enhance your digital marketing skills, which power would you choose and why? - Who has been your most unusual or memorable guest? I answer all those questions and more in this milestone for the Agents of Change podcast, episode 500! 

Billy talks with Rich Brooks and Dick Gabriel.

Most of the students walking around campus at the University of Oregon have long known the football program as winners. A national powerhouse. Conference championships. Rose Bowls. It's all become the norm in Eugene. But that success didn't happen overnight. It was a long and winding road to become a destination spot in college football. A road that points back to one man. Before Lanning and Helfrich…before Kelly and Bellotti…there was Rich Brooks. Brooks would bring success to the Ducks the team hadn't seen in over a century of playing football. After taking Oregon to their first bowl game in over 25 years, Brooks had his sights set on more. Not only for the Ducks, but for himself as well.This is the Mighty Oregon podcast and this is part two of our interview with Ducks legend Rich Brooks…Pasadena and Beyond.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Most of the students walking around campus at the University of Oregon have long known the football program as winners. A national powerhouse. Conference championships. Rose Bowls. It's all become the norm in Eugene. But that success didn't happen overnight. It was a long and winding road to becoming a college football destination spot. A road that points back to one man. Before Lanning and Helfrich…before Kelly and Bellotti…there was Rich Brooks. Brooks would bring success to the Ducks the team hadn't seen in over a century of playing football. It all culminated in a trip to Pasadena for the granddaddy of them all, which is where we begin our discussion with Coach Brooks.This is the Mighty Oregon podcast and this is part one of our interview with Ducks legend Rich Brooks…The Ducks Taking Flight.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.