Podcasts about flyte new media

Get ready to discover how to integrate AI into your marketing and web design with Rich Brooks, founder of Flyte New Media. Rich shares his expertise in creating seamless, efficient workflows that elevate your content and website performance while maintaining your brand's authenticity.Rich walks us through how to strategically incorporate AI into content creation, from ideation to keyword research and refining final drafts. He also unpacks his process for optimizing landing pages, offering actionable tips to improve conversion rates. Whether you're new to AI or looking to enhance your current strategy, this episode delivers practical insights to help you harness AI's potential without losing the human touch.Key Points:Crafting AI-powered content workflows that balance creativity and efficiency.Leveraging AI for keyword research and SEO-friendly blog structure.Best practices for using AI to refine drafts and polish content.Optimizing landing pages with AI-driven tools to boost conversions.Building brand voice consistency across various AI applications.Resources:Flyte New Media: www.takeflyte.comAgents of Change Podcast: https://www.theagentsofchange.com/podcastsBook: The Lead Machine: The Small Business Guide to Digital Marketing ----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events,

Unlock the secrets to standing out in today's crowded digital marketplace with insights from Rich Brooks of Flyte New Media. Rich introduces us to his "Remarkability Formula," a powerful tool comprising four key lenses: Find, Focus, Forge, and Frame. Discover how these elements can help you pinpoint what makes your business unique, zone in on your niche, create offerings aligned with your mission, and reposition your brand to attract your ideal customers. This episode is packed with actionable strategies for branding, customer targeting, and effective marketing, all essential for small businesses aiming for growth and success. Rich Brooks also hosts a podcast called 'The Agents of Change'.  Further, he hosts a digital marketing conference called the 'The Agents of Change Conference' each October.  This conference brings in many marketing experts from across the country to cover things like local SEO, AI in marketing, creating successful LinkedIn ads, and much more!  'Listeners of Small Business Big World' can receive $25 off tickets by using the promo code "bigworld" when purchasing.

In this episode of the Startup Hustle podcast, Matt Watson interviews Rich Brooks, the president of Flight New Media, about digital marketing and the Remarkability Formula. They discuss the impact of AI on marketing, the importance of finding your uniqueness, and the benefits of niching down.  Rich explains the four lenses of remarkability: find, focus, frame, and forge. He also shares insights on recurring revenue and the value of building relationships with clients. Rich's podcast, Agents of Change, provides actionable tips for digital marketing. Takeaways - AI is transforming the field of digital marketing, increasing productivity and improving the quality of work.- Finding your uniqueness and niching down is essential for standing out in a crowded market.- The Remarkability Formula consists of four lenses: find, focus, frame, and forge, which help identify and leverage what makes a business remarkable.- Recurring revenue is crucial for the long-term success and value of a business.- Building relationships with clients is key to retaining them and creating a loyal customer base. Find Startup Hustle Everywhere:https://gigb.co/l/YEh5 This episode is sponsored by Full Scale:https://fullscale.io/ Visit the Flyte New Media website:http://www.takeflyte.com/ Check out Rich Brooks' podcast:https://www.theagentsofchange.com/podcasts Learn more about Rich Brooks here:https://www.linkedin.com/in/therichbrooks/ Sign up for the Startup Hustle newsletter:https://newsletter.startuphustle.xyz/ Sound Bites "It's so much easier to just talk and just ramble and use AI to help you continue and improve it.""You don't want to be competing with somebody else. You don't want to be competing on price.""Find things that are very difficult to replicate and that your customers care a lot about." Chapters 00:00 Introduction to Digital Marketing and AI02:53 The Remarkability Formula and Leveraging AI in Content Creation05:35 Transitioning to Recurring Revenue in Professional Services11:41 The Value of Hosting a Digital Marketing Conference  See omnystudio.com/listener for privacy information.

This week on the podcast I had the pleasure of talking with *Rich Brooks*, founder of Flyte New Media ✈️ and the Agents of Change brand. Among many things Rich shared a strategic pivot in business that has not only changed the game for his agency but also for anyone looking to make their mark in the digital space.Having been in business for over 25 years, Rich stepped away from day-to-day client work to focus on what truly drives business growth: content creation, sales, and owning the stage. By building and supporting a talented team, he harnesses their expertise and elevates the entire business.

Rich Brooks returns to the podcast to talk about how he's grown as a business owner. And while he's in a different industry, there are tons of parallels to what we do in the world of Applied Behavior Analysis.  Rich has historically discussed all things digital marketing (see here and here), but this is a more personal story of how he had to step out of his role as a website designer and marketer in order to effectively lead and grow his business, Flyte New Media.  Also, I've finally taken my own advice and had his team tear down Behavioralobservations.com and rebuild it from the ground up. Yes, I finally had to invest in myself, just like Rich has done, and I couldn't be happier with the outcome! If you want to learn more about digital marketing, check out Rich's upcoming conference, The Agents of Change Digital Marketing Conference, which is going down in Portland, Maine on October 4th and 5th, and will be available virtually for those who aren't in striking distance of one of the coolest cities in the country. He also has a great podcast, which you can find at that site as well.  If you have questions for Rich about anything digital marketing, or even restaurant recommendations in the greater Portland area, hit him up on LinkedIn. 

In this episode of Rocky Mountain Marketing, we welcome back Rich Brooks, founder and president of Flyte New Media. Rich is a seasoned digital marketer with over 25 years of experience and is known for his expertise in entrepreneurship, digital marketing, and social media. Together, we discuss the power of social media as a tool for business growth, providing valuable tips and insights along the way. Rich also highlighted The Agents of Change conference, an annual event founded by Rich that focuses on search, social, and mobile marketing. Overall, this interesting episode likely provides tips and strategies for using social media, such as targeting the right audience, creating engaging content, and utilizing various platforms to reach potential customers.In this episode, you will learn the following :The challenges of capturing the attention of their target audienceCreative ways to capture your target audience's attention and clearly communicate the value they offer.The need to differentiate offerings and demonstrate the unique value you can provide to attract attendees.Recognize the abundance of online resources, including free educational contentLike the show? Keep Katie's show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit Rich Brook's social media pages:Linkedin: https://www.linkedin.com/in/therichbrooksFlyte New Media: https://www.takeflyte.com/The Agents Of Change: https://www.theagentsofchange.com/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagwInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab Hosted on Acast. See acast.com/privacy for more information.

Description: In this episode, we sit down with Rich Brooks, founder of flyte new media and digital marketing expert, to discuss how businesses can prepare for a post-pandemic world and build a future-proof digital marketing plan. We delve into Rich's proven strategies for prospecting on LinkedIn, finding and engaging with ideal customers online, and optimizing content for maximum visibility on search engines like Google. Rich also shares his insights on the B.A.R.E. essentials of digital marketing, as well as his Remarkability Formula for standing out both online and off. Plus, he answers some of the most pressing questions that entrepreneurs and marketers face when it comes to digital marketing, including how to build a step-by-step process for uncovering your brand's unique value proposition and generating more leads from your website. Whether you're a small business owner, a marketing professional, or simply looking to improve your online presence, this episode is packed with practical tips and actionable advice that you can start implementing today. Don't miss out on this insightful conversation with one of the industry's most experienced and respected digital marketing experts. To get a copy of Rich's book, "The Lead Machine: The Small Business Guide to Digital Marketing: Everything Entrepreneurs Need to Know About SEO, Social Media, Email Marketing, and Generating Leads Online"- head on over to Amazon: https://amzn.to/3nr9n06 Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence. Click here to join PodMatch (the "AirBNB" of Podcasting): ⁠https://www.joinpodmatch.com/drchrisloomdphd⁠ We couldn't do it without the support of our listeners. To help support the show: CashApp- ⁠https://cash.app/$drchrisloomdphd⁠ Venmo- ⁠https://account.venmo.com/u/Chris-Loo-4⁠ Buy Me a Coffee- ⁠https://www.buymeacoffee.com/chrisJx⁠ Thank you to our sponsor, CityVest: ⁠https://bit.ly/37AOgkp⁠ Click here to schedule a 1-on-1 private coaching call: ⁠https://www.drchrisloomdphd.com/book-online⁠ Click here to purchase my books on Amazon: ⁠https://amzn.to/2PaQn4p⁠ Follow our YouTube channel: ⁠https:⁠⁠//www.youtube.com/chL1357⁠ Thank you to our advertisers on Spotify. Financial Freedom for Physicians, Copyright 2023

In this week's episode, we are joined by Rich Brooks, the founder, and president of Flyte New Media, a digital agency in Portland, Maine. He has been in business for nearly 25 years. He's a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Like Katie, he also hosts a podcast himself called The Agents of Change and has a conference with the same name.It was a fantastic conversation with Rich as we discussed the following points:A brand's online presence, then vs nowThe Remarkability Formula: attracting the right clienteleRich's Four Lenses - Find, Focus, Forge, and FrameLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Rich Brook's:LinkedIn - https://www.linkedin.com/in/therichbrooks/ Podcast - Agents of Change Podcast (theagentsofchange.com)Website - Digital Marketing + Web Design in Portland, Maine | flyte new media (takeflyte.com)Read his book - The Lead Machine: A Small Business Guide to Digital MarketingLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Today Rich Brooks from Flyte New Media joins me to discuss how to separate yourself from your competition by looking at your business through four lenses… Find, Focus, Forge, and Frame. We dig deeper into forging new ways to stand out by doing things outside your normal services while still staying in line with your mission. We also discuss when is the right time to grow your business and how to make it an attractive place for people to want to work there. If you want to grow your business and stand out amongst the noise then this episode is for you!   Key Takeaways Offering services outside your normal scope is a great way to get noticed. Becoming a thought leader will help you get found. You want to attract the right type of client and not everyone is the right client. Reframing your business offering can help you stand out. About Rich Brooks Rich Brooks is founder and president of Flyte New Media, a digital agency in Portland, Maine, that's been in business for nearly 25 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media.  He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online. He appears regularly as the “tech guru” on the evening news show, 207, which airs on the NBC affiliates in Maine. He has also appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, the Social Media Examiner, and many other news sources for stories on digital marketing. In This Episode How social media has evolved over time [06:31] Reasons for growing your business and how to make attract the right people [08:18] Growth can mean many different things [11:36] The remarkability formula and the four lenses to examine your business [12:20] What is an extrinsic offering [15:49] How to find an extrinsic offering that stays in line with your mission and goals [18:18] Reframing your business to stand out [31:20] Investing in your brand is a worthwhile investment [35:00] What does Flyte New Media offer and how to get in touch [37:31] Quotes “What makes you unique? I feel that when you go through this process what you end up with is a very clear understanding of who your ideal customer is and how to create high barriers to competition, and then also when you've done this work and makes your marketing so much easier and more effective.” [14:01] “Sometimes doing something novel only lasts a little bit. Like you only have the front runner status for only so long and then everybody's doing it. But other times, because you are the first, that actually lasts a long time.” [29:49] “Start inside, but don't be afraid to collaborate, and don't be afraid to hire a professional that's within your budget.” [37:21] Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Get the ASCEND Method Cheat Sheet Join the Grow Your Video Business Facebook Group  Register for the Onward Summit (October 2022) Find Rich Brooks online  Follow [guest name] on Instagram | Facebook | Twitter Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram What's your question for the podcast? Share a video or audio response! Additional Links: Check out the full show notes page If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes!

John Pagilo, Digital Marketing Manager at Flyte New Media, talks about local SEO and Google My Business. We've seen Google making the big shift towards keeping users on their search results page by any means necessary. If you haven't yet taken advantage of Google posts, questions and answers, and the messaging feature, you run the risk of being overlooked by both users and Google. Today, John discusses leveraging your Google My Business profile in competitive industries. Show NotesConnect With: John Pagilo: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On this episode, Kate and Rachel sit down with digital marketing expert, Rich Brooks. Rich is the president of Flyte New Media, a full-service digital marketing agency in Portland, Maine. Rich is a podcaster and has a show called The Agents of Change Podcast. On today's episode, Rich shares his marketing wisdom for the hospitality industry, specifically discussing creating a marketing strategy, social media, branding, SEO, and more.

Knowing who you are and what you do is one thing; being able to illustrate it to others is another.    On this episode of The DEB Show, host Debra Eckerling talks about branding strategy with Rich Brooks, Keshia Butler-Thomas, and Marcia Macomber.    Rich Brooks is a digital marketing consultant, Flyte New Media, and founder of The Agents of Change; Keshia Butler-Thomas is brand strategist, LCK Consulting Services; and Marcia Macomber is a website and graphics designer, Cornucopia Creations.    Rich, Keshia, and Marcia share their brands and takes on branding, as well as advice on brand strategy, branding goals, and more. 

In order to achieve success in today's competitive marketplace, it's not enough to be good at what you do. You need to be remarkable.    In this video, Rich Brooks joins Matt to discuss the concept of remarkability and how you can use it to create a competitive advantage for your business.   Rich Brooks is founder and president of Flyte New Media, a digital agency in Portland, Maine, that's been in business for nearly 25 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media.   He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing.    Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online.   He appears regularly as the “tech guru” on the evening news show, 207, which airs on the NBC affiliates in Maine. He has also appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, the Social Media Examiner, and many other news sources for stories on digital marketing.    Links to other platforms where this podcast is available Apple Podcasts Stitcher Spotify    

John Pagilo, Digital Marketing Manager at Flyte New Media, talks about local SEO and Google My Business. We've seen Google making the big shift towards keeping users on their search results page by any means necessary. If you haven't yet taken advantage of Google posts, questions and answers, and the messaging feature, you run the risk of being overlooked by both users and Google. Today, John discusses leveraging your Google My Business profile in competitive industries. Show NotesConnect With: John Pagilo: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

For many agency owners, it can be hard to become comfortable with delegating out important tasks and responsibilities to your team. As the owner, you've played a hand in every decision, but as your agency grows you need to learn that it is okay to trust your team and allow them to handle tasks on their own. Rich Brooks, the President of Flyte New Media and the Founder of the Agents of Change Podcast, discusses his own successes with delegation in his agency. Discover the keys to the success of an agency and the two biggest agency complaints that Rich overcame.What You'll Learn:Developing a Comfort in DelegatingThe Meme That Created Issues for RichFinding the Digital Marketing Training that WorksThe Keys to the Success of an AgencyHow Rich Overcame The Two Biggest Complaints with AgencyConnect with Rich:LinkedInAgents of Change PodcastResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Our guest today has been on the show before, but I had to have him back because there was so much we needed to talk about! Rich Brooks is the founder and president of Flyte New Media, a digital agency in Portland, Maine, and is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Today, we're talking about our own remarkability. In this episode, Rich shares:

With excitement allow me to introduce to you today's guest, host of the Agents Of Change podcast, and president of  Flyte New Media, Rich Brooks. Rich Brooks is founder and president of flyte new media, a web design and Internet marketing firm in Portland, Maine. His monthly flyte log email newsletter and web marketing blog cover topics such as search engine optimization, blogging, social media, email marketing, and building websites that sell. Show notes… Calls to ACTION!!! Join Restaurant Unstoppable Network and get your first 30 days on me!  Connect with my past guest and a community of superfans. Subscribe to the Restaurant Unstoppable YouTube Channel Join the private Unstoppable Facebook Group Join the email list! (Scroll Down to get the Vendor List!) Favorite success quote or mantra: “Luck favors the prepared.” In today's workshop with Rich brooks we will discuss:   The 4 lenses: Find Focus Fashion Frame Today's sponsor: 7shifts is a modern labor management platform, designed by restaurateurs, for restaurateurs. Effectively labor management is more important than ever to ensure profitability and restaurant success. Trusted by over 400,000 restaurant professionals, 7shifts gives you the tools you need to streamline labor operations, communicate with your team, and retain your talent. Best of all 7shifts integrates with the POS and Payroll systems you already use and trust (like Toast!) turning labor into a competitive advantage for your business. Restaurant Unstoppable members get 3 months, absolutely free. PlateIQ- the leading AP automation platform in the hospitality industry. Since 2014, Plate IQ has been saving time and money for companies like Cava, Tender Greens, and more. Just upload your invoices into Plate IQ and our proprietary technology will code each line item to your chart of accounts — automatically. For Bill Pay, virtual cards, and end-to-end invoice automation, head to plateiq.com. At Popmenu, we know that in today's world, a great hospitality experience usually begins online. Keeping the conversation with guests going beyond the meal also requires simple, powerful, fun technology capable of expression through all kinds of channels. Our team takes pride in helping restaurants put their best foot forward digitally so they can focus on what they do best. We think PDF menus are super boring, we believe 3rd party platforms have had too much say in how consumers find their next dining experience and we deeply feel that sharing your beautiful menu doesn't have to be so difficult, time-consuming and expensive. As a listener of the Restaurant Unstoppable, you'll receive $100 off your first month of Popmenu! Contact info: Flyte New Media website Listen to Agents Of Change Thanks for listening! Thanks so much for joining today! Have some feedback you'd like to share? Leave a note in the comment section below! If you enjoyed this episode, please share it using the social media buttons you see at the top of the post. Also, please leave an honest review for the Restaurant Unstoppable Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don't forget to subscribe to the show on iTunes to get automatic updates. Huge thanks to Rich Brooks for joining me for another awesome episode. Until next time!   Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!

I'm not a gamer... well, at least not at this stage of my life. But that aside, I really enjoyed this conversation with FIT doctoral student, James Riswick-Estelle. We talked about his he got into ABA in the first place, a brief history of eSports, the current status of eSports, and then, how he uses behavior analytic principles to enhance the performance of athletes. To be honest, I was blown away with how vast and popular eSports is right now. So popular that Florida Tech now has their own department dedicated to it! And James and I discussed how he "pitched" the use of ABA to the eSports director, and shared his thoughts on how to do this successfully. We went on to discuss some of the specific interventions that he and his colleagues have used to optimize player performance. I think you'll find it quite interesting. Even if you're not a gamer, I believe there will be many parallels that you'll likely readily identify. In this episode, we mentioned the following resources: James on LinkedIn. Department of Behavior Analysis at FIT. FIT eSports Department. FIT eSports on Twitch. FIT eSports on Instagram. FIT eSports on Twitter. FIT eSports Discord. The practice of gifting books. The movie Moneyball. A background on eSports. "Don't Wag the Dog: Expanding the Reach of Behavior Analysis," Normand & Kohn. A primer on Implementation Science. Today's episode is brought to you with the support of the following sponsors: The ABA Marketing Minute from Rich Brooks at Flyte New Media. If you're wondering how to successfully market your ABA practice, go to takeflyte.com/abaminute, and check out Flyte New Media's free 35 minute lesson on building effective websites. The Professional Crisis Management Association, or PCMA for short. Later on in the show, you'll hear from one of the most popular podcast guests, Dr. Merrill Winston, where he'll talk about how PCMA helps agencies support individuals who exhibit dangerous behaviors. For more info on them, go to PCMA.com. HRIC Recruiting. Barb Voss has been placing BCBAs in permanent positions throughout the US for just about a decade, and has been in the business more generally for 30 years. When you work with HRIC, you work directly with Barb, thereby accessing highly personalized service. So if you're about to graduate, you're looking for a change of pace, or you just want to know if the grass really is greener on the other side, head over to HRIColorado.com to schedule a confidential chat right away. Institutional Tier Patron Greenspace Behavioral Technology. Greenspace behavior offers cutting edge supervisor coaching, performance and competency-based trainings, and organizational supports for new BCBA and trainees. Find out how you can optimize your supervision practices, improve clinical outcomes, and increase employee satisfaction at Greenspacebehavior.com.

In Session 165, I spoke with Brett Yarris, founder of The Bx Movement and co-founder of the Pro Football Network. I first heard about Brett when he was featured on The Controversial Exchange podcast with Ryan and Dimitri. In that episode, I recall how passionately Brett advocated for a wider application of our science, and in this regard, he is really leading by example. In this episode, we discussed how he found his way into Applied Behavior Analysis, how his frustration with the status quo led him to start his own company, how he got into coaching elite-level football players, and how he broke into the crowded and noisy field knowns as the NFL sports media. In addition to these topics, I think the two most interesting segments of this show came from his discussion of how he devotes a significant amount of consultation and training time to helping individuals with Developmental Disabilities improve their physical health, and then later on in the show, where Brett shares his thoughts on the relevance of the Behavior Analysis Certification Board. That part of the show came towards the end, and without spoiling things too much, Brett doesn't hold back, so you'll definitely want to listen all the way through. I should also note that there are some over-arching lessons in this conversation, mainly about identifying one's occupational interests and values, and offering novel solutions and/or services to common problems, all while using behavior-analytic principles as a guide. As such, if you've been contemplating striking out on your own, this is a must-listen episode, regardless of whether you care about the NFL, sports, wellness, and so on. Lastly, for Patreon subscribers, Brett hangs out a little while longer and answers some questions about the upcoming NFL season. In particular, we discuss the 2021 prospects of my son's favorite team, the LA Chargers, and then of course, the New England Patriots. With regard to the latter, Brett shared some insider insight as to why New England cut Cam Newton, and we discussed the AFC East more generally. We ended the Patreon segment with Brett's prediction for the Superbowl. Here are the links to the resources we discussed in this episode: Brett's company, The Bx Movement. Pro Football Network. The Controversial Exchange episode with Brett. The More Than Football show. "Don't Wag the Dog: Extending the Reach of ABA," (Normand and Kohn, 2013). Dr. Kim Berens' 2nd appearance on the BOP. The Offensive Value Metric. Precision Teaching in One Minute (Ryan O'Donnell and Amy Evans). This podcast is brought to you by: The ABA Marketing Minute from Rich Brooks at Flyte New Media. If you're wondering how to successfully market your ABA practice, go to takeflyte.com/abaminute, and check out Flyte New Media's free 35 minute lesson on building effective websites. The Professional Crisis Management Association, or PCMA for short. Later on in the show, you'll hear from one of the most popular podcast guests, Dr. Merrill Winston, where he'll talk about how PCMA helps agencies support individuals who exhibit dangerous behaviors. For more info on them, go to PCMA.com. The 2021 New Hampshire ABA Conference! If you're in New England on September 11th, 2021, take the short drive to beautiful Concord, NH to attend this year's event. If you're not local to the region, don't worry, the event is available virtually as well! This year's program features both clinical and business tracks, a free lunch, an afternoon ice cream social, oh, and there will be great talks too, including Drs. Kelsey Ruppel, Paulie Gavoni, Byron Wine, Peter Gerhardt, Antonio Harrison, and more! Go to NHABA.net, and click the conference tab for details. While you're there, use the promo code Matt2021 to save at checkout. Institutional Tier Patron Greenspace Behavioral Technology. Greenspace behavior offers cutting edge supervisor coaching, performance and competency-based trainings, and organizational supports for new BCBA and trainees. Find out how you can optimize your supervision practices, improve clinical outcomes, and increase employee satisfaction at Greenspacebehavior.com.

Today we discuss the marketing value of hosting a conference. Joining us today is Rich Brooks, President of Flyte New Media, which is a web design and internet marketing company that helps small businesses and entrepreneurs. Yesterday, Rich described the value his company gives and gets by putting on the Agents of Change Conference, and in part 2 of our conversation, Rich walks us through what goes into promoting and hosting a conference. Show NotesConnect With: Rich Brooks: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we discuss the marketing value of hosting a conference. Joining us today is Rich Brooks, President of Flyte New Media, which is a web design and internet marketing company that helps small businesses and entrepreneurs. Yesterday, Rich described the value his company gives and gets by putting on the Agents of Change Conference, and in part 2 of our conversation, Rich walks us through what goes into promoting and hosting a conference. Show NotesConnect With: Rich Brooks: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we discuss the marketing value of hosting a conference. Joining us today is Rich Brooks, President of Flyte New Media, which is a web design and internet marketing company that helps small businesses and entrepreneurs. In part 1 of our conversation, Rich describes the value his company gives and gets by putting on the Agents of Change Conference. Show NotesConnect With: Rich Brooks: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we discuss the marketing value of hosting a conference. Joining us today is Rich Brooks, President of Flyte New Media, which is a web design and internet marketing company that helps small businesses and entrepreneurs. In part 1 of our conversation, Rich describes the value his company gives and gets by putting on the Agents of Change Conference. Show NotesConnect With: Rich Brooks: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

These days, the road to standing out online can be bumpy. But once you find what makes you remarkable to your audience, it eventually smoothens, taking you to where you want to be in no time. Today, Rich Brooks shares a remarkability formula to help remove all the bumps along the way. Rich is digital agency Flyte New Media's president and has helped brands become remarkable since 1997. He also founded The Agents of Change, an annual conference and weekly podcast focusing on search, social & mobile marketing. In addition, he's a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Listen to hear his remarkability formula to uncover strategies for your business. The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/304.

Dr. Natalie Parks from Behavior Leader stopped by the podcast again for another fun conversation. In her previous appearance, we talked about the importance of providing feedback "the right way." And in this episode, we extend that theme and discuss the work that she and her colleagues have done in helping several fire departments in the St. Louis area improve their operations. In particular, we covered: The challenges of consulting in a shift-work setting. The cultural idiosyncrasies of fire departments. Working with unionized personnel. Streamlining policies and procedures for more efficient fire department operations, and, Making inroads relative to diversity and inclusion in these settings. Even if you have no connection with, or interest in emergency service settings, I encourage you to listen all the way through this episode anyway, as I think there are plenty of lessons that easily translate to other workplace environments. I also want to note that Natalie's company, BehaviorLeader, offers training in the areas of Diversity, Equity, and Inclusion, Leadership, and Business Development. They're even developing a course on inclusion, which you can learn more about here . Be sure to follow their work on Facebook. Session 161 is brought to you by the following: The ABA Marketing Minute from Rich Brooks at Flyte New Media. If you're wondering how to successfully market your ABA practice, go to takeflyte.com/abaminute, and check out Flyte New Media's free 35 minute lesson on building effective websites. The Professional Crisis Management Association, or PCMA for short. Later on in the show, you'll hear from one of the most popular podcast guests, Dr. Merrill Winston, where he'll talk about how PCMA helps agencies support individuals who exhibit dangerous behaviors. For more info on them, go to crisisintervention.com. If you like what you hear on the Behavioral Observations Podcast, you can support the show by either joining the Patreon group, which provides numerous benefits, or by considering us for your continuing education needs.

Today we discuss the marketing value of hosting a conference. Joining us today is Rich Brooks, President of Flyte New Media, which is a web design and internet marketing company that helps small businesses and entrepreneurs. Yesterday, Rich described the value his company gives and gets by putting on the Agents of Change Conference, and in part 2 of our conversation, Rich walks us through what goes into promoting and hosting a conference. Show NotesConnect With: Rich Brooks: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we discuss the marketing value of hosting a conference. Joining us today is Rich Brooks, President of Flyte New Media, which is a web design and internet marketing company that helps small businesses and entrepreneurs. In part 1 of our conversation, Rich describes the value his company gives and gets by putting on the Agents of Change Conference. Show NotesConnect With: Rich Brooks: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rich Brooks is founder and president of flyte new media, a digital agency in Portland, Maine, that's been in business for over 23 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media.He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. He recently co-founded Fast Forward Maine, a podcast and workshop series for growing Maine businesses.Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online.He has appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, the Social Media Examiner, and many other news sources for stories on digital marketing. He is also the “tech guru” on the evening news show, 207, which airs on the NBC affiliates in Maine. And Chris Brogan always calls him "Handsome Rich Brooks", so that can't be bad.

In this episode Josh talks with Rich Brooks, President of Flyte New Media and organizer of the Agents of Change Conference. They discuss the power of live events and things you should consider when putting one.

Today we discuss the marketing value of hosting a conference. Joining us today is Rich Brooks, President of Flyte New Media, which is a web design and internet marketing company that helps small businesses and entrepreneurs. Yesterday, Rich described the value his company gives and gets by putting on the Agents of Change Conference, and in part 2 of our conversation, Rich walks us through what goes into promoting and hosting a conference. Show NotesConnect With: Rich Brooks: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter

Today we discuss the marketing value of hosting a conference. Joining us today is Rich Brooks, President of Flyte New Media, which is a web design and internet marketing company that helps small businesses and entrepreneurs. In part 1 of our conversation, Rich describes the value his company gives and gets by putting on the Agents of Change Conference. Show NotesConnect With: Rich Brooks: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter

My guest for Session 89 was actually the first non-behavior analyst on the Behavioral Observations Podcast. It's true! Way back in Session 15, Rich Brooks joined me to provide what was essentially a Digital Marketing 101 class. He’s back today – over 2 years later, to give us an update on digital marketing trends for 2019. In this episode we cover: Why you should pay attention to Google Analytics (and perhaps begin looking at Google Data Studio) Considerations for advertising on Google and Facebook How to blog more effectively (and why that helps attract people to your services) The basics of getting started with email marketing Even if you’re not an agency owner, there’s lots of great information in this show. I urge you to listen through to the end, because we close the show with a discussion of mastermind groups. This is not something I hear a lot about in our line of work, and I think mastermind groups have implications beyond marketing. Meaning, I think this is a practice that we, as clinicians, can replicate to better serve our clients. In case you missed Rich’s first appearance on the show, he is President of Flyte New Media, and hosts The Agents of Change Podcast. Rich is also the founder of the similarly-titled Agents of Change Digital Marketing Conference, which is held each September in Portland, Maine (one of my favorite cities, and home to some of the best restaurants and breweries in the world!). RICH WARMING UP THE CROWD AT THE LAST AGENTS OF CHANGE If you're interested in this event but can’t make it to Portland, don't worry; a virtual pass is available, so you can watch the proceedings from the comfort of your own home. Rich has generously provided a coupon code for podcast listeners, so if you buy a ticket to the event, enter “matt” at checkout, and save $25. If you want to tap into Rich's vast marketing experience at a lower barrier of entry, check out his book, The Lead Machine: The Small Business Guide to Digital Marketing. Alternatively, hit him up on social media (he is @therichbrooks on all social media platforms). Lastly, this episode of The Behavioral Observations Podcast is brought to you by GoLotus. Go Lotus’ mission is to break down the barriers of how we gather, process, and share information for clients. From practice management to data collection, they do it all. It is so simple your entire team can be up and running in less than an hour. If you want to get their data tracking system free for 90 days, go to golotus.com/register. And use the promo code MATT. There are some other discounts available too, so again, head over to golotus.com/register for more info.

Rich Brooks is founder and president of flyte new media, a digital agency in Portland, Maine, that s been around for over 20 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. […] The post COACH the COACH Flyte New Media Founder Rich Brooks appeared first on Business RadioX ®.

Rich Brooks is founder and president of flyte new media, a digital agency in Portland, Maine, that s been around for over 20 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. [...]

Rich Brooks is founder and president of flyte new media, a digital agency in Portland, Maine, that's been around for over 20 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. […] The post COACH the COACH Flyte New Media Founder Rich Brooks appeared first on Business RadioX ®.

Today's Flash Back Friday comes from Episode 105, originally published in October 2013. Rich Brooks is founder and president of Flyte New Media, a web design and marketing firm in Portland, Maine. He is a nationally recognized speaker on entrepreneurship, Internet marketing and social media. He presents and blogs at www.FlyteBlog.com on web marketing topics such as social media, search engine optimization, email marketing, blogs and building websites that sell. He is currently an Expert Blogger at www.FastCompany.com and a regular contributor at www.SocialMediaExaminer.com. Rich is a founder of The Agents of Change Digital Marketing Conference, an annual conference on search, social & mobile marketing. He is the “tech guru” on WCSH Channel 6's evening news show, 207, and teaches web marketing and social media courses for entrepreneurs at the University of Southern Maine's Center for Continuing Education. Website: www.TakeFlyte.com

Sara Anna Powers interviews Rich Brooks, the founder of Flyte New Media, a digital agency based in Portland, Maine. Rich shares his more than two decades of experience in online marketing, taking us through his “BARE” essentials framework on how to Build, Attract, Retain, and Evaluate our online marketing efforts.   Rich also shares about his upcoming Agents of Change digital marketing conference and how FFOB listeners can get a special rate to attend (live or online).    Resources mentioned include: Visit http://theagentsofchange.com  and enter the code FFOB to receive a special rate for Rich’s conference, which is taking place both live and online on September 20 and 21, 2018.   Rich’s digital marketing company can be found online at: http://www.takeflyte.com   Click here to grab Rich’s book, The Lead Machine: The Small Business Guide to Digital Marketing.     Find Rich on social media @therichbrooks across all social channels.   And don’t forget to download your free audio and workbook on four success strategies you can use daily to grow your own Faith Forward Online Business: http://www.saraannapowers.com/success  

New Owner of Digital Book World Interview starts at 12:01 and ends at 43:50 “Everything with books orbits  discoverability. That's the billion-dollar problem. That's the problem that Apple has never figured out yet. That's the problem that Amazon has sort of figured out.” News Target dazzles me with service Rebranding Prime Mayday! Mayday! The end of a great customer help service. Tech Tip Alexa on your Apple Watch How to read PDF's on your Kindle Try “Alexa, play the podcast The Kindle Chronicles” Interview with Bradley Metrock Digital Book World VoiceFirst.FM and This Week in Voice “What to expect from the new Digital Book World” by PG at The Passive Voice - October 19, 2018 Alexa Skill Blueprints and Storyline SoundHound “Walt Mossberg to keynote Digital Book World 2018” - November 26, 2017 WTF? What's the Future and Why It's Up to Us by Tim O'Reilly Outro Thanks to Preston Edmands and Lindsay Babayan of Flyte New Media for the all-new design for my show notes page. And to Rich Brooks, Flyte's founder and president, who is helping me consider initiatives to grow the TKC audience. His excellent digital marketing podcast, Agents of Change, is a must if you are looking to expand your own reach via the Internet. Rich also convenes an annual Agents of Change conference in Portland, Maine, which I have attended regularly and I ways learn lots when I go. I think of it as a mini South By Southwest by the Sea, and this year it will be held on September 20th and 21st. Music for my podcast is from an original Thelonius Monk composition named "Well, You Needn't." This version is "Ra-Monk" by Eval Manigat on the "Variations in Time: A Jazz Perspective" CD by Public Transit Recording" CD. Please Join the Kindle Chronicles group at Goodreads! Right-click here to download this episode as an mp3 file.

One of the best things about having a podcast like this is to learn from people who know a lot about things that I don't. Today's episode is no exception. Ashley Rose joins me today to discuss best practices for teaching social skills. Here is a snippet from her bio: Ashley is owner/director of Mission Cognition, Social Skills Development Center. Mission Cognition is a behavior analytic social skills program serving individuals ages 3 and up, with and without a diagnosis who are in need of systematic and explicit play and social skills instruction. Ashley has worked in the field of ABA and special education for 15 years with the last 5 years almost exclusively devoted to social skills instruction. In her free time she admins the ABA Skill Share facebook group. In this interview, we covered a wide variety of topics and mentioned lots of resources. Here are the links: Mission Cognition (consumer site) Mission Cognition (practitioner store; 15% off coupon code behobs2018, good until 6/30/18 ) ABA Skill Share Facebook Group (almost 19K members!!!) PEERS Curriculum Crafting Connections The Verbal Behavior Approach Language for Learning This could be a record for show notes links! In any case, I hope you enjoy this interview as much as I did!   If you enjoy this episode, please consider sharing it with your colleagues and friends! Finally, this episode is brought to you by the following sponsors: Chartlytics, realizing human potential through individual behavior change analytics. Click here for a free, newly revised & expanded eBook, a free Type 2 CE, and discount coupons to upcoming training events. Behavior Development Solutions, check out their supervisory training course with Drs. Jon Baily & Mary Burch! The BARE Essentials of Digital Marketing webinar, on May  16th, 2018. Join me, Adrienne Fitzer of ABAC, and Session 15 guest and President of Flyte New Media, Rich Brooks, to discuss the ethical marketing of ABA practices (2 Ethics CE's available). Oh, and if you're on the go, but need CE's across a wide range of topics, check this out.

When I first had Mark Dixon on the podcast, way back in Session 14, we poked some fun at the notion that principles of Acceptance and Commitment Therapy, on the surface, didn't meet many of the 7 dimensions of Applied Behavior Analysis. Well, in Session 50, I'm joined by Dr. Jonathan Tarbox, and he goes through all the ACT processes, and provides everyday examples of how they are consistent with our science. Specifically, he breaks down each ACT process into a simple to understand Problem Behavior / Replacement Behavior paradigm. So if you've been struggling to pick up the ACT lingo, this is the episode for you! Jonathan provides tangible scenarios of how to conceptualize the ACT "hexaflex," and how BCBA's can incorporate these concepts into their practice, especially in the context of interacting with parents. In short, he makes a compelling case for BCBA's to learn more about this area of our field. We talked about a ton of resources in this episode. Here are the associated links (and let me know if I forgot any!): Jonathan's appearance on the WWDWWD podcast. The ACT in Context Podcast. Functionally Speaking Podcast. Get Out of Your Mind and in to Your Life, by Steve Hayes. The Happiness Trap, by Russ Harris. The ACBS website (please consider joining). Evaluating the Effects of ACT on the Overt Behavior of Parents of Children with Autism (Gould, Tarbox, & Coyne, 2017). Guitierrez, Luciano, Rodriguez, & Fink (2004). An ACT study on pain tolerance. The ACT for ABA Practitioners Facebook group. Check out the pinned post by Dr. Evelyn Gould, which gives instruction on where to get some of the parent training materials that Jonathan discussed. If you enjoy this episode, please consider sharing it with your colleagues and friends! Finally, this episode is brought to you by the following sponsors: Chartlytics, realizing human potential through individual behavior change analytics. Click here for a free, newly revised & expanded eBook, a free Type 2 CE, and discount coupons to upcoming training events. Behavior Development Solutions, check out their supervisory training course with Drs. Jon Baily & Mary Burch! The BARE Essentials of Digital Marketing webinar, on May  16th, 2018. Join me, Adrienne Fitzer of ABAC, and Session 15 guest and President of Flyte New Media, Rich Brooks, to discuss the ethical marketing of ABA practices (2 Ethics CE's available). Oh, and if you're on the go, but need CE's across a wide range of topics, check this out. 

Visit EOFire.com for complete show notes of every Podcast episode. Rich is president of Flyte New Media, a web design and digital marketing company that is 19 years old! He's also the Founder of Agents of Change, an annual conference, weekly podcast, and expert blog dedicated to helping you reach your ideal customer.

First, the Agents of Change conference was awesome! I want to give a huge thank you to Rich Brooks, Amanda O’Brien, Lindsay Babayan and the whole Flyte New Media team who made this such an awesome experience. A crap-load of work goes into an event like that and they made it look easy. Then, I got to hang out with a lot of you. The Women Taking the Lead community was in attendance at The Agents of Change. What was really fun was The Agents of Change conference happened the day after last Thursday’s 100% Jodi episode in which I introduced The Cycle of Change. Several of you came up to me to let me know you listened to the episode and it rung true for you as well. We had a lot of fun laughing about how much we resist the Toss In phase but we are looking forward to the next phase. And for my new friends…if we met at The Agents of Change and you’ve just started to listen to Women Taking the Lead, Welcome!! If you have not yet joined the private facebook group for this podcast you can find it at facebook.com/groups/womentl/. Last week, I introduced The Cycle of Change using the analogy of a card game as I learned it through iPEC Coaching. I gave an overview of the four phases you can find yourself, in any area of your life. I’m going to dive into each phase and I started with the phase that I was in with Women Taking the Lead, the Toss In phase. We don’t go through The Cycle of Change once; we go through it over and over again with each cycle ending in the Toss in. The Toss In is a stage of completion and probably some bittersweet feelings as you start to accept everything that happened in the last phase and move toward emotionally detaching from it and in some cases there may be a physical separation from the environment and people who were in the last cycle with you. So, using the card game analogy, this is when the last game comes to an end but you’re still alive and so you will continue to play one game or another. Again, it’s a continuous cycle. Phase 1: Shuffle (Thinking and Reflecting) The next phase, the “Shuffle” phase is a non-committal phase where you want to contemplate what was and what could be next. In the Toss In phase of non-action, the contemplating and reflecting had more to do with grieving and letting go of the past and what could have been. In The Shuffle phase the contemplation and reflection moves toward focusing mostly on possibilities for the future. I know myself and a lot of you will feel uncomfortable allowing for inactivity for an indefinite amount of time. But believe me, if you give yourself the space to do this you will then naturally begin to move into the part of The Shuffle phase where you begin research and network, and you will find the next thing that will re-energize and re-engage you. When you enter The Shuffle phase you will find that you are better able to deal with the pain you began experiencing in the Toss In phase. You will also find you are better able to think on those events from the last cycle without becoming emotional. Rather, you can reframe what happened and logically process the information to find what worked and what didn’t work, giving you more expertise moving into this new cycle. This is also the phase where you will evaluate where you are in your life. You’ll examine your core values and feelings so you can decide what is really important to you in your life and that will help you decide where you want to move next and how you want to play that game. If you are in the beginning of this phase you’ll likely feel that you have lost control in this area of your life and that may spill over into other areas because you will second guess yourself. However, you’re also likely feeling like there’s an opportunity here for you – you just don’t know what it is yet. This is also a phase in which you will likely experience spiritual growth because of the need to go inward and connect with something greater causing a leap in personal growth. At the end of this phase you will have more inner strength, a plan to grow, and renewed energy. You will have a new vision for the future which will give you hope and a new purpose. With all of this you will have more enthusiasm going into each day and will probably be breathing a sigh of relief that you can now move on and DO something. If you allowed yourself to do the kind of work required in this phase (reflecting and researching) you will be able to focus on the right activities that will move you forward, rather than engaging in activities that are just what you think you “should” be doing. If you find you are enthusiastic about researching, exploring new ideas, and networking and connecting with people who can move you forward in this area, you are likely well into this phase. I mentioned in the last episode that I was definitely in the Toss In phase. I don’t know if it’s because I had a chance to talk about on the podcast and with some of you at The Agents of Change conference, or if it’s because I’ve finally started catching up on the sleep I’ve been deprived of all summer – you guys, I slept a full 8 hours after Agents of Change and then took a nap the next afternoon. A nap - I can’t remember the last time I took a nap. I’m not known for napping. I don’t know if it was from all of that but I can definitely feel myself in The Shuffle phase. As I mentioned before I had already made some changes to the podcast and they felt right but I can feel myself wanting to do a deep dive again to make sure the vision I’ve had for Women Taking the Lead still excites me or if I need to dream bigger or change some of my plans. I’ve started working with a digital strategist who just as a part of the discovery session has gotten me to think about who I am, what my gifts are, who I’m meant to serve and how I can best serve her. I’ve also started drawing to me people who are energy workers, intuitive coaches and even mediums – here’s where the spiritual and personal growth play in. I’ve let go of the discontent that after so much massive action in the last year things are still not exactly how I wanted them to be and I’ve moved on to dreaming about something new. It feels good to be here and I’ll be keeping you posted on my progress. For those of you who found your ears perking up and may nodding along as I went over The Shuffle phase here are some things that may help you now. First, trust that everything you need to move through this phase will come to you. You don’t have to control or force it, just let it unfold and follow what interests you. Your curiosity and your interests are your north start right now. Second, you’re starting to reach out to others. Only give your time and energy to those who want your highest good and avoid those who seem to be pushing or pulling you in a direction that doesn’t feel good or make sense to you right now. If you can sense judgment coming from them, just put some space between you and them for a while. Third, when you’re ready to take a little bit of action, don’t overthink it. Just start somewhere. You can always pivot if your first moves aren’t giving you the information that you need. Fourth, there may be some anxiety and you will likely find yourself coming face-to-face with beliefs or automatic ways of being from the past that make you anxious and hold you back. Confront them and challenge the truth of it. For instance, for me an old belief that I get confronted with on occasion is the belief that if I have needs then I am burdensome and a bother to people. In this phase, that would hold me back from reaching out to others to ask them to impart their wisdom to me. Even though the reality is those with wisdom crave the opportunity to pass on what they know to those who are ready to receive it. When I am confronted with thoughts like, “they have so much going on, I don’t want to disturb them”, or, “well that was a curt reply to my text, they must be annoyed with me”, I have to consciously let that go and trust that if I they really don’t have time for me they will kindly let me know. Lastly, when you’re ready, begin creating goals and a plan to accomplish those goals. Then decide how and when you want to begin. Tap on those people who have your highest good at heart. They want to help in this stage because you are acting in alignment with your own highest good. If you have not yet joined the private facebook group for this podcast you can find it at facebook.com/groups/womentl/. I hope this was of value to you and here’s to your success! Thank You to Our Sponsors! Zebralove Web Solutions: Your website tells a story about your business! At Zebralove Web Solutions, Milly and her team are going to make sure your website tells the story you want your customers to hear. Connect with Milly at zebralovewebsolutions.com to create the impression you want to make! Resources Private Facebook Community: Chat, share and collaborate with other women in the community! Accomplished: How to Go from Dreaming to Doing: A simple, step by step system that gives you the foundation and structure to take your goals and make them happen. The Accomplished Community: A community of entrepreneurial Type A women uniting to achieve their biggest goals with confidence, integrity and a sense of humor. Subscribe to Women Taking the Lead If you enjoyed this episode subscribe in iTunes, Stitcher Radio, Google Play Music or iHeart Radio and never miss out on inspiration and community!

'dhx3j9hv' In today’s episode of the Internet Marketing Podcast, Andy is joined by Rich Brooks, President of Flyte New Media and author of the book The Lead Machine: The Small Business Guide to Digital Marketing. Rich breaks down his framework for digital marketing: Build, Attract, Retain and Evaluate. These are the core concepts that feature in his book. You’ll learn: • Why your website isn’t for you • Rich’s proven techniques for improving website conversions and keeping customers happy • Why SEO is a critical marketing channel for SMEs • The key difference between social platforms and social networking • How the changing landscape of social media is opening huge opportunities digital ads • Rich’s number 1 method for getting customers returning to your site repeatedly • Why Google Analytics is like jogging sneakers • Why it’s critical for you to be using Google’s URL Builder for your email and social campaigns • The one thing you should do to improve your digital marketing campaigns today Visit...  See acast.com/privacy for privacy and opt-out information.

Rich is president of Flyte New Media, a web design and digital marketing company that is 19 years old! He's also the Founder of Agents of Change, an annual conference, weekly podcast, and expert blog dedicated to helping you reach your ideal customer.

Rich Brooks is the Founder of ‘Agent of Change’ a digital marketing conference focusing on Search, Social and Mobile. He is also the president of a company called Flyte New Media, a web design and marketing agency which he started in his living room Rich is a featured tech expert on a CNBC news program, an expert blogger for fastcompany.com and a regular contributor for the world’s second most popular blog, Social Media Marketing. And in another life he enjoys killing zombies on the beach dressed in a spiderman costume.   What you will learn: Why Google is not your friend Is SEO dead? How to get the most out of your day How to manage your time on social media platforms Should you outsource your social media management Email Marketing VS Social Media Marketing Interesting highlights: Rich discusses why email marketing is way more powerful than social   Rich’s #1 practical advice:  “Tweets disappear but emails get read”Tweet This Resources & Links: MOZ.com Flyte New Media (http://www.takeflyte.com/) Agents of change con (http://www.agentsofchangecon.com/) TakeFlyte.com (http://www.takeflyte.com/) Get in touch with Rich on Twitter – @TheRichBrooks Thank You for Listening! I would like to personally thank you for listening to my podcast.  If you enjoyed today’s show, please share it with others. Just click on the social buttons below. Also, if you podcast on iTunes (https://itunes.apple.com/gb/podcast/can-i-pick-your-brain/id1076916148?mt=2) , you would be joining me on my mission to help as many people as I can become really successful. And finally if you haven’t already subscribed podcast on iTunes (https://itunes.apple.com/gb/podcast/can-i-pick-your-brain/id1076916148?mt=2) , so you can get automatic updates whenever another episode goes live!

You’ve got yourself a website and a blog, but how do you get people to notice you? You can’t just post a few blog entries, sit back, and wait for the traffic to come. So how do you get noticed, find an audience and keep them? There’s more to content creation than just writing a few articles. Learning how to write effectively to reach the people searching for your topics will be your key to success. And there are a lot of tools out there to help you, you just need to invest the time and take advantage them. Things like guest blogging, backlinks, utilizing and reading your Google Analytics reports and learning how to find the most effective keywords, not only in your posts but in the titles, can mean all the difference when it comes to beating your competition in the search rankings. Rich Brooks - SEO savant and owner of Flyte New Media - answers your questions on how to do all of this and more in this latest “Mailbag” episode of The Agents of Change Podcast. www.agentsofchangecon.com/podcasts/129

Do you wanna know more about digital marketing? Then you’ve come to the right episode.    Our guest, Rich Brooks, is a digital marketing expert, that oversees a web design and online marketing firm out of Portland, Maine called Flyte New Media.   He is a nationally recognized speaker and content creator, who has been featured on CNN.com, the Huffington Post, Inc. magazine and many other publications.     Rich is also the founder of the Agents of Change Digital Marketing Conference - which is in its 4th year, he just relaunched his Agents of Change podcast.   On this episode, Rich and I chat about all things digital marketing -  including how critical email is to your business growth.   Key Highlights From This Episode:   Why going to live events are the best way to establish relationships. What is the best way to meet your ideal customers and covert to quality leads? The interesting way that Rich came up with the name of his agency. Why Rich decided to launch an annual conference, particularly in Maine. Why your email list is the most valuable tool you have as a small business owner. What is the best way to actually grow your email list. And so much more! Important Mentions from this Episode (with links): Flyte New Media website Agents of Change Conference *Gen X Amplified listeners can get $25 off their pass, by using the promo code = GenX  Agents of Change Podcast Rich Brooks on Twitter Rich’s first blog back in 1997 “It’s Hard to Be a Saint in the City” by Bruce Springsteen Boomerang for Gmail Thank you for listening! Thank you so very much for checking out the podcast. There are so many other shows out there, so the fact that you took the time to listen in really means a lot!   Now if you enjoyed the show, I would be extremely grateful if you would go to iTunes and give an honest rating and review for this podcast. Ratings are very important when it comes to overall rankings and especially availability of the show for more people to enjoy.   And I do in fact read every review because your feedback is valuable and it’s important that we focus on providing the best content we can to our audience.    And please don’t forget to subscribe to Gen X Amplified in iTunes, if you haven’t already. That way, you will get updated each and every time a new episode is made available.    Also, if you could - share this episode on any social networks you see here below of this post, that would be awesome.   Again, thanks so much, and until next time - all the best to your success!  

Entrepreneur On Fire | *** WOW *** | Daily interviews with todays most successful Entrepreneurs

Hiring People Better Than You To Take Your Agency to the Next Level In today's session of The Smart Agency Master Class, I talk with Rich Brooks, president of Flyte New Media, a web design and marketing company.  This episode is all about how to manage your team. You need to be hiring people better than you, and we're going to help you find those people, as well as get over being afraid of their skills. Plus, you'll hear about how to avoid some common mistakes.   When should you hire someone else? The right time is different for everyone. For Rich, he was prompted to hire someone by a client. They wanted to give him more business but felt he wouldn't have been able to handle it on his own. For most of us, the right time is when we realize we can't handle it on our own. But maybe you're feeling like you can handle most of it on your own. In that case, think about bringing someone in on a part-time basis. Rich started with a part-time person and has since grown to a staff of seven; five of which are full-time. Take your time finding someone. Remember: hire slowly, and fire quickly. (More on that in a second.) Four of the biggest mistakes when hiring people. Hiring people too quickly! If you need someone ASAP for a project, or you're just going to hire so-and-so because you like them, then you are probably hiring too quickly. Cool your jets a little and really think about what kind of fit that person will be. And if you find yourself employing the wrong person, get rid of them! Not casting a wide enough net. If you're advertising for potential employees in a place where the kind of people you want to hire aren't looking, then you're making a mistake. Perhaps you should think about ditching the free neighborhood circular and paying for an ad on the hottest industry job board. Hiring without a plan. You hired them for a specific project, but what happens after that project ends? Have you made a job description for them? These are the kinds of questions you need to ask yourself before you bring someone on board. Hiring someone because you liked them. If your only requirement is that you like the person, you are going about hiring all wrong. Great people are great, but you don't have to hire people you want to spend holidays with. Sometimes the best people aren't your best friends. You're looking for people that will be a good compliment to you. That means you need to stay away from hiring someone just like you. You'll never get anything done that way. Instead, look for people you can work well with, but who will challenge you and fill in the gaps that you can't. Measuring employee performance. Everyone hates reviews. So let's ditch that term and start calling them Coaching Sessions. It can still be a painful process to go through, but it's a lot easier if we go ahead and reframe it as a conversation rather than a scolding. Secondly, you do not need to be everyone's best friend. Repeat it with me: I do not need to be everyone's best friend. What you need to be is your company's best friend, and your company needs you to toughen up and be the bad guy sometimes. At Flyte, Rich does his reviews quarterly. That way it's a more continuous conversation with the employee rather than an annual lambasting. I also do quarterly coaching, but instead of talking about what my goals are for the company, I let the employees set their 90-day goals that will help us reach the company's goals. Then we can sit down and see what goals were met, which weren't and why, and how to improve going forward in the next 90 days. This way everyone knows exactly what is expected and exactly what will be measured. Pro tip: deliver bad news last, or at least, in the middle. That whole bad news before good news idea is backwards. Instead, give the employee some positives before delivering any bad news. Then end on a high note for bonus points. How to say ‘You're Fired.' Firing people sucks. It just plain does. But as a business owner, it is your job. You need to keep reminding yourself that it's not what you want as the agency owner, but what the company needs. Unfortunately, what you personally want and what the company needs don't always line up. Of course, firing awful employees is easy. It's those middle-of-the-road ones that are tricky. They're not really doing a good job, but they're not necessarily doing a bad job either. According to Rich, the so-so employees are actually the worst. They're doing nothing to improve and grow your company. In fact, they're just slowly dragging it down. As the owner, you need to tell the employee that it's time to rise to the occasion or get out. You aren't personally responsible for their well-being. If you've given them the opportunity to succeed, and they still can't, then you need to let go. Be zen about it: perhaps the reason they aren't succeeding with you is because they should be succeeding elsewhere. Hire dwarfs or giants. Do not be afraid when hiring people to hire people better than you. If you have any fear that they're going to come in and take your business, you need to let go of that immediately. You want people better than you! This is how your business will grow. You're still going to be needed, but your position will evolve, and that's okay. Think of it this way (courtesy of Rich's old business coach): if you hire people smaller than you, you'll have a company of dwarfs, but if you hire people bigger than you, you'll have a company of giants. AGENCY MASTERMIND for agency owners that want to GROW PROFITS It can be very isolating running your own agency. Wouldn't you like to join a community of other agency owners that will hold you accountable for growing beyond yourself, all while supporting your journey to get there? That is exactly what the AGENCY Mastermind is all about.  Learn more... Becoming a Better Agency Owner Hiring people who are better than you is the best and only way to create the best team possible for your digital agency. I have probably experienced all the different struggles of an agency owner through my own experience and I can help you from what I learned. From what to do with your sales processes, ways to increase your profit margins or how you can build authority for your agency. I can tell you the best ways to stop losing money on projects, why performance-based pricing can be the best pricing strategy for your agency as well as why including remote working or freelancers in your team can be beneficial in the long run. You can learn more about my career and different experiences as well as tips, tricks, and insights by checking out my blogs which cover a wide variety of topics. Find more from my Ask Swenk series and more of my videos on my YouTube channel. There you will find advice from me and other agency experts.

Rich Brooks is the founder and president of Flyte New Media, a web design and marketing firm in Portland, Maine. He is also the founder of The Agents of Change Digital Marketing Conference and host of The Marketing Agents Podcast, where he interviews marketing experts from around the world on search, social & mobile marketing. Rich is an expert blogger, frequent television guest, and a web marketing and social media teacher for entrepreneurs.

Dans cet épisode, je m'entretiens avec Rich Brooks, un conférencier américain très apprécié que j'ai rencontré à Blog World à NY l'année dernière et à New Media Expo cette année à Vegas. Vraiment un bon gars, Rich est aussi propriétaire de Flyte New Media, blogueur professionnel pour FastCompany.com et SocialMediaExaminer.com et finalement il est fondateur de la conférence Agents of Change, une conférence sur le marketing digital qui a lieu à Portland dans le Maine (tout près de Old Orchard Beach !!) et qui se tiendra le 20 septembre prochain !

Rich Brooks is founder and president of Flyte New Media, a web design and marketing firm in Portland, Maine. He is a nationally recognized speaker on entrepreneurship, Internet marketing and social media. He presents and blogs at flyteblog.com on web marketing topics such as social media, search engine optimization, email marketing, blogs and building websites that sell. He is currently an Expert Blogger at FastCompany.com and a regular contributor at SocialMediaExaminer.com. He is a founder of The Agents of Change Digital Marketing Conference, an annual conference on search, social & mobile marketing. He is the “tech guru” on WCSH Channel 6's evening news show, 207, and teaches web marketing and social media courses for entrepreneurs at the University of Southern Maine's Center for Continuing Education.

Rich Brooks talks about being an entrepreneur.

In our chat, Rich talks about his exciting annual conference, Agents of Change, where Chris Brogan, Amy Porterfield, and Derek Halpern will all be speakers of note.  He also goes in depth on specific things you can do today in your community to become the authority figure in no time.

Twitter is a new digital marketing phenomenon. How can your small business use this microblogging tool to attract more customers? Tune in when Scott Fox, Author of Internet Riches, interviews Rich Brooks of Flyte New Media. Rich is a digital marketing ace - he'll help you learn how to grow your business using Twitter's unique combination of social networking, digital mailing list, and text messages.