The Book People

Aishwarya speaks with Andrew James, founder of UK-based Frog Literary Agency, about the need to focus on representing authors from the LGBTQIA+ community. How does James choose who to represent? Can literary agencies boost access to the publishing world? What kind of queer books are we seeing in the UK vs India? How can editors and agents establish their expertise in niche categories?Andrew James has over 12 years of experience working in publishing as a commissioning editor across trade, professional and academic. He founded Frog Literary Agency in 2023 - the UK's first literary agency solely dedicated to representing LGBTQIA+ writers and creators. Frog's mission is to revolutionise queer writing and champion queer representation in mainstream publishing. Although Frog only represents queer writers, an author's work does not need to have a queer focus.Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and previous experience in  Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekar Brought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/ LinkedIn - https://www.linkedin.com/company/boundindia/ Instagram - https://www.instagram.com/boundindia/Twitter - https://twitter.com/boundindiaProduced by Aishwarya JawalgekarEdit by Kshitij Jadhav

Aishwarya speaks with Ajay Jain, founder of Kunzum, about the importance of collaboration in the publishing world, and the necessity for the Kunzum Bookselling Reimagined Conference. Why is a community and collaboration important to bookstores?  How did the Kunzum cafe begin? Why does Ajay think Amazon is a toxic force towards social and cultural development? How have pirated books infiltrated the market? Ajay Jain is a traveller, writer and photographer, and the founder of Kunzum in Hauz Khas, New Delhi. Kunzum started as a gallery to showcase his own photographic art and books over coffee and has now emerged as the most popular community of travellers in India. Ajay studied Mechanical Engineering, did an MBA and finally studied Journalism in London. He has written 9 printed books and over 50 e-books. He is a traveller at heart, both literally and metaphorically.Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and previous experience in  Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekar Brought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/ LinkedIn - https://www.linkedin.com/company/boundindia/ Instagram - https://www.instagram.com/boundindia/Twitter - https://twitter.com/boundindiaProduced by Aishwarya JawalgekarEdited by Kshitij Jadhav

The rise in the number of people looking to publish their work has led to a rise in the number of publishing scams. What are these scams, and how do authors fall for these scams? What is vanity publishing? How do fake literary agents scam authors? Aishwarya has all you need to know to not fall into the trap of a fake agency: what are currently most common scams and how can you protect yourself from them?To book a consultation session with Aishwarya or avail of Bound's writing and editing services, get in touch at aishwarya@boundindia.com.Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals, she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has previous experience in Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekar Brought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/ LinkedIn - https://www.linkedin.com/company/boundindia/ Instagram - https://www.instagram.com/boundindia/Twitter - https://twitter.com/boundindiaProduced by Aishwarya JawalgekarEdited by Kshitij Jadhav

Aishwarya speaks with Arcopol Chaudhuri, Executive Editor - Rights & New Media at HarperCollins India about the process of adapting books into audiobooks and why publishers want to retain audio rights. How much does HarperCollins earn from audiobooks? How does the author benefit if they retain audio rights, according to Arcopol? What do authors earn from film adaptation rights as compared to the book itself? Watch Part 1 here: https://youtu.be/i1xn7-RDz4cArcopol Chaudhuri is a publishing professional, an avid reader, and an audiobook buff. At HarperCollins, India's fastest growing and the world's largest education-to-entertainment publisher, he is a part of the rights & licensing team that generates revenue via sales of Indian and foreign language rights, film & audio rights, across territories and formats. His area of specialization is audio & film rights licensing. He also steers audiobook publishing for their growing audiobooks catalog under Harper Audio. In over a decade in book publishing, he has previously commissioned books, edited them, worked closely with publicity teams on marketing campaigns, and created newsletters.Do you want to work for Rupa or Notion Press and learn from the experts at HarperCollins and Penguin? Apply for The Bound Publishing Course, a comprehensive 3-month certified course where you will:- Get a chance to interview with the best creative content companies.- Immerse yourself in every area of publishing: from editing to design.- Network with the top experts from the industry.Early admission confirmations will be sent by June 30th. Apply now: https://www.boundindia.com/the-bound-publishing-course/ Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and previous experience in  Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekar Brought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/ LinkedIn - https://www.linkedin.com/company/boundindia/ Instagram - https://www.instagram.com/boundindia/Twitter - https://twitter.com/boundindiaProduced by Aishwarya JawalgekarEdit by Kshitij Jadhav

Aishwarya speaks with Arcopol Chaudhuri, Executive Editor - Rights & New Media at HarperCollins India about the exponential growth of the audiobook market in the last 5 years, and other exciting developments in adaptation. How do rights and new media intersect? Why is HarperCollins investing in new media? How do publishers choose which books to adapt for audio and for screen?Arcopol Chaudhuri is a publishing professional, an avid reader, and an audiobook buff. At HarperCollins, India's fastest growing and the world's largest education-to-entertainment publisher, he is a part of the rights & licensing team that generates revenue via sales of Indian and foreign language rights, film & audio rights, across territories and formats. His area of specialization is audio & film rights licensing. He also steers audiobook publishing for their growing audiobooks catalog under Harper Audio. In over a decade in book publishing, he has previously commissioned books, edited them, worked closely with publicity teams on marketing campaigns, and created newsletters.Do you want to work for Rupa or Notion Press and learn from the experts at HarperCollins and Penguin? Apply for The Bound Publishing Course, a comprehensive 3-month certified course where you will:- Get a chance to interview with the best creative content companies.- Immerse yourself in every area of publishing: from editing to design.- Network with the top experts from the industry.Early admission confirmations will be sent by June 30th. Apply now: https://www.boundindia.com/the-bound-publishing-course/  Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and previous experience in  Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekar Brought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/ LinkedIn - https://www.linkedin.com/company/boundindia/ Instagram - https://www.instagram.com/boundindia/Twitter - https://twitter.com/boundindiaProduced by Aishwarya JawalgekarEdit by Kshitij Jadhav

Tiktok's parent company, ByteDance, is launching a new publishing arm called 8th Note Press. What does this mean for people who were using TikTok to market their books? Is the new publishing arm going to focus on specific genres? And does this impact Indian authors and publishers in any way? Especially since Tiktok is banned in India? Is social media changing the way the publishing industry works?In this week's episode, Aishwarya decodes these pressing questions that surround the latest development in the world of books and publishing. Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals, she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has previous experience in Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekarBrought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/LinkedIn - https://www.linkedin.com/company/boundindia/Instagram - https://www.instagram.com/boundindia/Twitter - https://twitter.com/boundindiaProduced by Aishwarya JawalgekarEdit by Kshitij Jadhav

Aishwarya speaks with Amit Kumar, Senior Commissioning Editor at Taylor & Francis Books, India. What classifies as a bestseller in the academic world? Is academic publishing suffering because of textbook piracy? How do textbooks get commissioned? Why is academic publishing on shaky grounds, and where is it headed in the next five years? Listen in as Amit Kumar answers these questions and unravels the secrets of the academic publishing world's future.Amit Kumar has almost two decades of experience with five of the best publishing organizations in the country—Tata McGraw Hill Education, Pearson India, Oxford University Press, Orient Longman, SAGE Publications and is presently with Taylor & Francis Books (Routledge India Originals). He is well versed with the basics of publishing: editorial, marketing and sales.Find him on LinkedIn: https://www.linkedin.com/in/invertedimagesAishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and previous experience in  Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekar Brought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/ LinkedIn - https://www.linkedin.com/company/boundindia/ Instagram - https://www.instagram.com/boundindia/Twitter - https://twitter.com/boundindiaProduced by Aishwarya JawalgekarEdited by Kshitij Jadhav

What is the royalty percentage your publisher is offering? Who keeps the copyright of your book? Do you have any say in the title and cover design?Aishwarya covers the most essential questions you need to ask your publisher before signing the contract for your book: right from questions about advances and subsidiary payments to marketing and publicity.Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals, she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has previous experience in Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekar Brought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/ LinkedIn - https://www.linkedin.com/company/boundindia/ Instagram - https://www.instagram.com/boundindia/Twitter - https://twitter.com/boundindiaProduced by Aishwarya JawalgekarEdited by Kshitij Jadhav

Aishwarya speaks with Leonard Fernandes, the founder of CinnamonTeal Publishing, the Publishing Next conference and The Dogears Bookshop. Over the years, Leonard has made a name for himself as he is constantly identifying and filling gaps in the publishing industry.Why did he and his wife, Queenie, start their own publishing house, CinnamonTeal Design and Publishing? What is his take on the rivalry between Amazon and independent bookstores? And what does he see as the most important trends shaping the future of publishing?Leonard Fernandes is an engineering graduate. After returning to India from the USA, he and his wife saw an opportunity to work in India's publishing industry. Since then they have founded CinnamonTeal Publishing to ensure high-quality self-published books, started Publishing Next, a conference that gives publishing professionals a chance to meet and discuss key topics, and opened The Dogears Bookshop. Find Leonard on LinkedIn.Produced by Aishwarya JawalgekarEdited by Kshitij Jadhav

What do you think authors earn when publishing their books? A few lakhs? Half a crore if things go really well? But what would you say, if it turns out you are way off the mark?Aishwarya calculates how much authors can earn from their book, royalties and other income streams, and breaks down what that means given the time invested to write and publish a book.Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals, she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com. Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JawalgekarEdited by Kshitij Jadhav

Aishwarya speaks with Chitranshu Tewari about news media in India, and why subscription models bring much-needed disruption to the business of journalism.How does the subscription model work for Newslaundry? How do you convince society to pay for their news instead of consuming it for free? What are the trends that shape the industry - for better or for worse?Chitranshu Tewari started his career mobilising people on issues ranging from climate justice to sustainable development, for which he was awarded multiple international awards. For the past six years, he has been with Newslaundry as their Product and Revenue Director, successfully building a robust subscription news product. Find him on LinkedIn: https://www.linkedin.com/in/chitranshutewari/Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and previous experience in  Zubaan Books and Simon and Schuster Canada. LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ Email: aishwarya@boundindia.comTopmate: https://topmate.io/aishwaryajavalgekar Brought to you by Bound, a company that helps you grow through stories.Website: https://boundindia.com/ LinkedIn - https://www.linkedin.com/company/boundindia/ Instagram -https://www.instagram.com/boundindia/Twitter -https://twitter.com/boundindiaProduced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Two years? To print 200 pages? Well, publishing is more than printing. But what does go into turning a plain manuscript into a high-quality bestseller?Aishwarya is taking you behind the scenes of a publishing house: How long does publishing take? What are the stages a manuscript goes through? And how are today's technological developments in self publishing and AI changing the publishing game?If you are interested in publishing as a career, join The Bound Publishing Course: a 3-month certified course that will cover the basics of publishing and allow you to specialize in book editing, digital publishing or Marketing & PR. Get ready and find your dream job. Click here for more information and to sign up: LINKAishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals, she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com. Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Guest host Tara Khandelwal talks to Prerna Vohra about her recent move into the audio industry after over 10 years in publishing.What are the main differences between working in publishing and audio? How are editors and publishers especially well qualified for work in the audio industry?Prerna Vohra has a Masters in Publishing from the City University London and more than 10 years in the publishing experience. Her career included being an editor and publisher with some of the top names in publishing like Rupa, Hachette and Bloomsbury. Since July 2022, Prerna is now exploring the audio space with her new role at Kuku FM. Find her on LinkedIn. Tara is the Founder and Managing Director of Bound. She has previously worked at Penguin India, SheThePeople.TV, and BloombergQuint. Her writing has appeared in CondeNast Traveller, Scroll, and Midday, among others. Follow her on Linkedin, book a consultation call with her or drop her an email at Tarakhandelwal.bound@gmail.com.Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Writing AIs like ChatGPT have taken over our news cycles. Now, AIs write everything from blog articles, and emails, to entire books!Aishwarya has tested several Writing AIs and shares her insights on AI developments. What are their strengths and weaknesses? How can we make them work for us? And can AIs make writers obsolete?Recommendations:- ChatGPT- Writesonic- Granthika- Merlin- NotionSubscribe to our newly launched 'The Book People' newsletter here.To book a consultation session with Aishwarya or avail of Bound's writing and editing services, get in touch at aishwarya@boundindia.com.Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals, she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com.Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Aishwarya speaks with Naveen Valsakumar about the benefits of self publishing and how his company Notion Press is helping authors publish their books.How does the self publishing process work? Is it a better option than traditional publishing? What exciting new features is Notion Press developing for writers this year?Naveen Valsakumar studied aircraft engineering and then went into the IT industry. But ever since he co-founded Notion Press in 2012, the publishing industry has all his focus. Today, Notion Press has become India's biggest self publishing platform that has published over 55,000 books and counting. Find him on LinkedIn. Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals, she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com.Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

If you want to publish a book, you have to have a literary agent. Or do you?Aishwarya does away with the myths and looks at the facts: what does a literary agent do? What are the pros and cons of working with one? When should you hire one and when should you consider alternatives?If you prefer working with an agent, here is the list of tried-and-tested literary agencies we have worked with:- A Suitable Agency founded by Hemali Sodhi- Writer's Side founded by Kanishka Gupta- Jacaranda Literary Agency founded by Jayapriya Vasudevan- Labyrinth Literary Agency founded by Anish Chandy- The Debi Agency founded by Shruti DebiFor assistance with your pitch, contact us at connect@boundindia.com.Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com. Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Guest host Tara Khandelwal talks to Katy Loftus about the most popular genres in the UK and what Indian authors can do to break into the international market. What are the differences in publishing in the UK vs India? How important is social media in building an author profile? Why did she decide to become a freelancer? Katy Loftus is an award-winning publisher and editor. Her career includes editorial roles at companies like Oxford University Press and Net-A-Porter, as well as various positions at Penguin Random House UK where she was named editor of the year in 2021. Find her on LinkedIn. Tara is the Founder and Managing Director of Bound. In her role she steers creative, research, and production teams through a long-term content vision, and creates globally successful content IPs with loyal followers. She has previously worked at Penguin India, SheThePeople.TV, and BloombergQuint. Her writing has appeared in CondeNast Traveller, Scroll, Midday, and Outlook, among others. She also worked as an editor at Writer's Side, Asia's largest literary agency. Follow her on Linkedin, book a consultation call with her or drop her an email at Tarakhandelwal.bound@gmail.com.Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Prince Harry's memoir ‘Spare' has revived questions about ghostwriting, how it works, and what credit can ghostwriters get. Aishwarya answers all of these questions in this comprehensive breakdown of all things ghostwriting. What does it take to be a ghostwriter? How much can you earn? And how can you get started? Tune in to find out!We offer ghostwriting services! https://www.boundindia.com/services/ghostwriting/ Work with Bound as a freelancer or ghostwriter: https://buff.ly/3UtVHxIWant to write a book or create a content IP? Get in touch with us at connect@boundindia.com.Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in  Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com. Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Aishwarya continues her conversation with IP lawyer Sushrut Desai on how writers and creators can safeguard their work. How does copyright work for music, videos and theater? How will AI affect copyright? Tune in for some crowdsourced questions from the Bound community! Sushrut Desai, is a lawyer who specializes in intellectual property rights and has also been a consultant for the Screenwriters Association in India. Find him on LinkedIn. Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in  Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com. Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Aishwarya chats with IP lawyer Sushrut Desai on how writers and creators can safeguard their work with copyright.At what stage can you copyright your workCan you really copyright ideas?What are the red flags you should look for in a contract?If someone steals a part of your work, what can you do about it? Part 2 coming next week!Sushrut Desai who has been practicing law for 14 years, specializes in intellectual property rights and has also been a consultant for the Screenwriters Association in India. He was a part of the Group General Counsel, Tata Group, and as a counsel in the Chambers of Cyrus Ardeshir in the Bombay High Court. Find him on LinkedIn. Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals, she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com. Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Aishwarya chats with Unni Nambudripad, Head of Original Podcasts and Content Development Lead at Spotify, about the podcasting boom in India and how writers can take advantage of it.India is the 3rd largest market for podcasts in the world. And the audio industry is expected to grow 5 times by 2030! As Indians gravitate towards listening to stories - whether as podcasts or audiobooks - how can writers enter this booming industry?TakeawaysThere's a growing demand for local content in regional languages or set in smaller citiesWhy Spotify is getting into audiobooksDifferences between podcasts and audiobooksWriters are adapting their skills to write scripts or start their own podcastsWhy writers should experiment with formats How Bound is working with writersUnni Nambudripad has been a part of India's creative industry for over 15 years and is currently the Head of Original Podcasts at Spotify . He has created video and audio content IPs at Bloomberg TV, Hotstar, and Savan. Find him on LinkedIn. Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in  Zubaan Books and Simon and Schuster Canada. Follow her on LinkedIn, book a consultation call with her or drop her an email at aishwarya@boundindia.com. Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.Produced by Aishwarya JavalgekarEdited by Kshitij Jadhav

Will AI take over your job? Is there a growing demand for writers in the audio and video industries? Why did Westland Books shut down? Can you copyright your book ideas? Aishwarya is back on popular demand with a power-packed new season. She decodes the new developments that have revamped the publishing and creative industries and highlights the biggest opportunities and challenges for writers in India today. Tune in for some publishing breakdowns, truth bombs, and some insightful and real conversations with industry experts about all things books! Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and has a publishing certificate from Humber College and previous experience in  Zubaan Books and Simon and Schuster Canada. Follow her on Linkedin, book a consultation call with her or drop her an email at aishwarya@boundindia.com. Bound is one of India's leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.

Aishwarya talks to Vaishnavi Singh (Head of Digital at Penguin Random House India) about the creation and future of ebooks and audiobooks. Aishwarya talks to Vaishnavi Singh (Head of Digital at Penguin Random House India) about the creation and future of ebooks and audiobooks. Vaishnavi talks about how digital is integral to all aspects of publishing today - from ebooks and audiobooks to the production and marketing of books. She shares what kind of experimentation she is expecting with the growth of technology in the next few years. They discuss the importance of a flexible approach to content: including books, podcasts and newsletters, and how publishers have to keep adapting to newer formats and social media platforms. Why did audiobooks become popular during the pandemic? Will the ebook market continue to grow? What does the future of book publishing look like? Tune in to find out!Adept at creative strategy and direction for digital marketing and bolstered by a keen understanding of traditional marketing, Vaishnavi Singh started her career at Penguin Random House India in 2014 as a marketing assistant after graduating from Lady Shri Ram College for Women. She has been responsible for viral online-offline integrated partnerships with brands and she kickstarted Penguin's award-winning Instagram presence. She now works as a digital strategist and video rights seller who is behind many book to screen adaptations, and also looks after digital products like audiobooks, newsletters, and e-books. On top of this, she's also the digital lead for Penguin SEA. She now lives in Delhi with her sister and three dogs.‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Find us @boundindia on Instagram, Twitter, YouTube, Facebook and LinkedIn. Download our FREE resource documents! Demystifying The Indian Publishing IndustryPodcast Production Free Resources

Aishwarya talks to Trisha De Niyogi (CEO and Director of Niyogi Books) about the translation movement in India and the appeal of Indian books and stories. Trisha talks about how translations help us tap into unknown cultures and experience or understand our own culture better. And how some of the most popular books are translations - like the works of Gabriel Garcia Marquez! She explains how Niyogi books market their specialized books like illustrated books or translations to the right audience. She and Aishwarya bond over their love for YA Fiction and a Japanese translation they both happened to read in different languages! How did translations become popular in India? How does one become a professional translator? And how does hiking help Trisha be a better ‘book person'? Tune in for lots of Indian book recommendations! Trisha De Niyogi is the Chief Operating Officer and Director at Niyogi Books, a homegrown independent publishing house based out of New Delhi, India. She has started new lists of fiction, non-fiction and translated books taking literature, art, architecture, history and culture and has been acquiring high quality content from around the world for the Indian subcontinent. It also tries to accommodate voices from both urban and rural India and also from the marginalized section of the society like the dalits, the oppressed and the religious and caste exploitation. She was a fellow at the Istanbul fellowship Program 2020. She is an adviser to multiple organizations, including Heritage Shaala and Purple Pencil Project. See the Niyogi Books list here: https://www.niyogibooksindia.com/ ‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Find us @boundindia on Instagram, Twitter, YouTube, Facebook and LinkedIn. Take your book to the right audience! DM us or send us an email at connect@boundindia.com and to know more about our book marketing services.Listen to Books and Beyond with Bound: https://boundindia.com/books-and-beyond-podcast/ We've joined #PodForChange to raise donations for Covid relief. Donate here: www.auwa.in/podforchangeSoundtrack: Fork and Spoon

Aishwarya talks to Mita Kapur (Founder of Siyahi, one of the first literary agencies in India) about how literary agents guide writers through every step of the publishing process. Mita Kapur talks about why she decided to start a literary agency in India. She shares how she loves being involved in every aspect of a writer's life - including birthdays, weddings and major life events! Aishwarya loves that the Siyahi team replies to every single submission with feedback! Mita spills the beans about her writing process and some fun anecdotes with Devdutt Pattanaik and Gulzar. How does her experience as an author influence her as an agent? What is her advice to budding writers? And does she really have a basement full of books? Tune in to find out! We've joined #PodForChange to raise donations for Covid relief. Donate here: www.auwa.in/podforchangeMita Kapur is the founder and CEO of Siyahi, India's leading literary consultancy. Her first book, The F-Word, is a food book, memoir and travelogue. She has edited Chillies and Porridge: Writing Food, an anthology of essays on food. She has received the Femina Women Super Achiever Award (2018) at the World HRD Congress, the Maharani Gayatri Devi Award for Woman of Excellence (2014), and the Karamveer Puruskar (2009). She has produced the Mountain Echoes festival of Arts, Literature and Culture (2010-2019), the Woman Up! Summit, and Soul Connect Experiences. She is currently the Literary Director for the JCB Prize for Literature. Find out more here: http://siyahi.in‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Find us @boundindia on Instagram, Twitter, YouTube, Facebook and LinkedIn. Create your own podcast! DM us or send us an email at connect@boundindia.com and we can create a customized podcast production plan just for you.Download our FREE research report on ‘Demystifying Indian Publishing': https://boundindia.com/demystifying-the-indian-publishing-industry/Soundtrack: Fork and Spoon

Aishwarya talks to Ishani Butalia, Editor at Zubaan (an independent feminist publishing house) about the how she figures out which books to publish and what gaps to fill. We've joined #PodForChange to raise donations for Covid relief. Donate here: www.auwa.in/podforchangeIshani Butalia has been an editor for 7 years. She commissions their trade and academic books and heads Young Zubaan, their children's and young adult books section. She shares how independent publishing houses measure the success of a book: based on book sales, significance of the topic and feedback from the community. Aishwarya loves how Ishani describes the editor-author relationship like a partnership where there's some back and forth. They chat about what she looks for in a book and how she decides whether it's ‘Zubaan material'. What does it mean to publish feminist books? Why does she love middle grade and young adult books? Who is her ideal audience? Book Mentions: Transcendent Kingdom by Yaa GyasiDear Mrs. Naidu by Mathangi SubramanianCarry On by Rainbow RowellAkata Warrior by Nnedi OkoraforIshani K B is an editor and NGO worker based in New Delhi. She commissions books at Zubaan and is co-lead of their No Space For Work project. Find out more here: https://zubaanbooks.com/ ‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Find us @boundindia on Instagram, Twitter, YouTube, Facebook and LinkedIn. Pitch your book to Bound! Send us an email at connect@boundindia.com with your book pitch and at least 3 chapters of your manuscript.Download our FREE research report on ‘Demystifying Indian Publishing': https://boundindia.com/demystifying-the-indian-publishing-industry/Soundtrack: Fork and Spoon  

Aishwarya talks to Devashish Sharma (Head of Wattpad India) about how Wattpad is redefining entertainment through storytelling and self-publishing.Devashish says that Wattpad is like the world's largest book club, by connecting writers and readers and building social communities. It creates a space for people to write about everything from small town stories to body positivity and LGBTQ themes. Aishwarya and Devashish bond over fanfiction and growing up with Shah Rukh Khan and Harry Potter. They discuss Bollywood cult films like Welcome and Hera Pheri. How much did Wattpad grow during the pandemic? What is sports romance? Tune in to find out!Mentions: Baking With Boys by Aanchal BudhirajaThe Cricketer's Ex-Wife by AmritaHuman Untouched by Sydney CarvahallDevashish is the Country Head for Wattpad - a global entertainment company. Our apps let our 90 million monthly users discover and share stories from science fiction to romance and everything in between. Leveraging the data and insights from more than 1 billion story uploads, our studios then partner with the entertainment and publishing industries to turn the best stories with built-in audiences into movies, TV shows, books, and new forms of digital media.‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Soundtrack: Fork and Spoon  Looking for a way to make your book memorable? Talk to us about book marketing! Send us an email at connect@boundindia.com. Check out our FREE research report on ‘Demystifying Indian Publishing': https://boundindia.com/demystifying-the-indian-publishing-industry/

Aishwarya chats with Harshad Marathe (freelance illustrator and designer) about how book covers are the face of an author's work and how they help in attracting readers.Harshad breaks down the designing process: from getting the brief to finalizing the cover. He recounts his experience of designing brilliant book covers for Prayaag Akbar's Leila and Perumal Murugan's books like Rising Heat and Trial by Silence. He has also illustrated children's books like Muezza and Baby Jaan by Anita Nair!Harshad and Aishwarya chat about how they always remember the title and cover of a good book and how difficult it is for artists to be satisfied with their own work. He gives some solid tips to aspiring designers and freelancers on how to build connections, choose between projects and quote the right price. Do book cover designs change across genres? How involved are publishers and authors in the design process? What's a freelancer's life really like? Tune in to find out!Book cover designers to look out for:Gunjan Ahlawat, Creative Head at Penguin Random House IndiaAmit Malhotra, Senior Designer at HarperCollinsPinaki De, Freelance Graphic DesignerHarshad Marathe is an award winning illustrator. He is a versatile artist and he works in many different mediums - traditional and digital. What he loves most is working with traditional mixed media on paper. In his opinion, if his own art doesn't surprise him, it won't surprise anybody, and that's how he gauges whether he has done something successfully or not. Find him on Instagram @twentytightslaps.‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/If you need help with getting your book publishing ready with editing or designing services, DM us @boundindia on social media or email us at connect@boundindia.com. Our FREE research report on ‘Demystifying Indian Publishing' is out now! Download it here: https://boundindia.com/demystifying-the-indian-publishing-industry/Soundtrack: Fork and Spoon  

Aishwarya talks to award-winning author Meghna Pant about the writer's perspective on publishing and why she wrote her bestselling and path breaking book ‘How To Get Published in India'. Meghna Pant has published 6 books (novels, short story collections and nonfiction) since 2012! In 2019, she published her iconic publishing guidebook, ‘How To Get Published In India', with essays from authors like Meena Kandasamy and Shobhaa De, and publishing experts like literary agent Mita Kapur and book reviewer Vivek Tejuja. Meghna shares some of her rookie mistakes as a newbie author: like not understanding contracts and planning too many book launches! She and Aishwarya discuss how self-publishing has become popular during the pandemic and why every author should learn how to market themselves. They bond over their love for feminist books. How did she turn a screenplay into a book? Why did she retain her audio rights?  Tune in for some fun anecdotes, like how Durjoy Datta has his own fanbase!Book Mentions: Hangwoman by K.R. MeeraHeadscarves and Hymen: Why the Middle East Needs a Sexual Revolution by Mona EltahawyLean In: Women, Work, and the Will to Lead by Sheryl SandbergBossypants by Tina FeyMeghna Pant is a multiple award-winning and bestselling author, journalist and speaker. She's published six books, including The Terrible, Horrible, Very Bad Good News (Penguin Random House, 2021) , How To Get Published In India (Bloomsbury, 2019), and One & A Half Wife (Westland, 2012). She has won the FON South Asia Short Story Award, Muse India Young Writer Award, Amazon Breakthrough Novel Award, Commonwealth Short Story Prize and many more! ‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Soundtrack: Fork and Spoon Pitch your book or podcast to Bound! DM us @boundindia on on Instagram, Twitter, YouTube, Facebook and LinkedIn. Or send us an email at connect@boundindia.com. Check out our FREE research report on ‘Demystifying Indian Publishing': https://boundindia.com/demystifying-the-indian-publishing-industry/

Aishwarya talks to Radhika Timbadia (Founder of Champaca Bookstore in Bangalore) about how bookstores foster reading and the challenges of running an independent bookstore during the pandemic.Champaca is one of the most successful indie bookstores in India today, with a thoughtfully curated collection, a newly established online store and a book subscription box. Radhika has created this literary haven for all writers, readers and booklovers! She talks about the planning and effort that went into starting Champaca with no literature background and no contacts in the industry. Aishwarya and Radhika bond over their love for libraries and new-found fear of stories with ambiguous endings. Radhika explains how Champaca suffered setbacks during the pandemic but has adapted to the situation. They discuss how the publishing industry needs to rally together in order to survive and grow. How does she decide which books to sell? Why are translations becoming important now? What's a book subscription box and how can you get one? Tune in to find out!Book Mentions: Hag-Seed by Margaret AtwoodOryx And Crake by Margaret AtwoodThe Tempest by William ShakespeareFrankenstein In Baghdad by Ahmed SaadawiRadhika Timbadia is the proprietrix of Champaca. She spends much of her time figuring out how to run an independent bookstore, while also reading and spending time with her dog, cat and plants. Find Champaca's curated collection on their website: https://champaca.in/ ‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Soundtrack: Fork and Spoon Follow us @boundindia on Instagram, Twitter, YouTube, Facebook and LinkedIn . Find our fiction writing and other online classes here: https://boundindia.com/events/online-classes/Check out our FREE research report on ‘Demystifying Indian Publishing': https://boundindia.com/demystifying-the-indian-publishing-industry/

Aishwarya finds out how Resh Susan became one of the most popular bookstagrammers in India!Resh Susan talks about how she started ‘The Book Satchel' on a complete whim. Today, she has 66K+ loyal followers who love her book recommendations & insightful reviews! Aishwarya and Resh bond over their favourite genres like magic realism and Agatha Christie mysteries and not judging a book by its cover (literally). She says the best way to hone your reading tastes is to pick up books that you don't usually read. What makes a good book review? How does she read 4-5 books at the same time? And will she do Instagram reels next? Tune in to find out!Book Mentions: Chocolat by Joanne HarrisName Place Animal Thing by Daribha LyndemMy Year of Rest and Relaxation by Ottessa MoshfeghMiddlemarch by George EliotThe Secret History by Donna TarttA Pinch of Magic by Michelle HarrisonAtomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James ClearEleanor Oliphant is Completely Fine by Gail HoneymanResh Susan is a freelance writer who writes primarily on books and culture. She runs The Book Satchel. You'll find her cooking up stories or searching the Internet for food pictures if she isn't engrossed in a book. Follow her on Instagram and Twitter @thebooksatchel.‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Soundtrack: Fork and Spoon Follow us @boundindia on Instagram, Twitter, YouTube, Facebook and LinkedIn.Listen to our original podcast, Books and Beyond with Bound, where we interview some of India's finest authors: https://boundindia.com/podcast/ 

Aishwarya talks to Tara Khandelwal (freelance editor and innovative entrepreneur) about the qualities of a good editor and why it's important to demystify the publishing industry.In the last 10 years, Tara Khandelwal has edited more than 100 books including Udayan Mukherjee's ‘Essential Items' and Anmol Malik's ‘Three Impossible Wishes'. She started Bound in 2018 to bridge the gap between writers and other creative people AND places where they could develop their skills or get published. Her curiosity and trial & error approach led her to establish Bound's writers' retreats and launch two stellar podcasts! Tara talks about how running her own company was her dream job as a kid and why good grammar is the foundation for all good writing. She and Aishwarya bond over their experiences with international publishing programs. Are editors and writers technically the same? How can you become a freelance editor? And why are there no publishing houses in Mumbai? Tune in to find out!Resources:Book Recommendation: The Impeccable Integrity of Ruby R by Moni MohsinThe University of East Anglia Creative Writing Workshops in India: https://www.ashoka.edu.in/stories/the-university-of-east-anglia-creative-writing-workshops-in-india-in-partnership-with-ashoka-university-543A Crime Podcast by Juggernaut Books, A Spy In China: https://open.spotify.com/show/26cU4K0DKbvVXWWb4S3xzP Humber's Creative Book Publishing certificate program: https://mediaarts.humber.ca/programs/creative-book-publishing.html The Columbia Publishing Course: https://journalism.columbia.edu/cpc Tara Khandelwal is an editor and the founder of Bound. She has worked at companies such as BloombergQuint, HarperCollins, Penguin India and SheThePeople.TV and is an alumna of the Columbia University Publishing Course. She interviews authors in India's no. 1 literary podcast, Books & Beyond with Bound. Find her on Instagram @tarakhandelwal489 and Twitter @tarakh489.‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Soundtrack: Fork and Spoon Follow us @boundindia on Instagram, Twitter, YouTube, Facebook and LinkedIn.Get your work edited by Tara or Bound's other expert editors! Read about our services: https://boundindia.com/services/ or contact us at connect@boundindia.com. Find the discount code in this episode to get 10% off all editing services! 

Aishwarya talks to Sidharth Jain (Founder of The Story Ink) about how book-to-screen is the biggest content opportunity of the decade and which stories work best for the screen.Sidharth's work is all about matching the right story to the right producer, director and screenwriter. He just signed a deal for Chitra Banerjee Divakaruni's ‘The Last Queen'! He talks about why he likes to work with authors directly. He receives 40-50 submissions per month. Aishwarya loves how he gets to read and binge-watch as a part of his job! What does he look for in a pitch? How can authors become screenwriters? And where will publishing and book-to-screen be by 2030? Tune in to find out!Book Mentions: I'm Thinking of Ending Things by Iain ReidThe House of Jaipur: The Inside Story of India's Most Glamourous Royal Family by John ZubrzyckiA Suitable Boy by Vikram SethSidharth Jain founded India's First Story Company - The Story Ink (TSI) in April 2018. In a span of 2 years, TSI has become India's No.1 Book to Screen Company, with over 100+ book to screen adaptation deals. He is a collector of pop-culture memorabilia, shoes and speaks at 15+ forums a year, hosts a monthly talk series at Soho House Mumbai, and is a TEDx Speaker. Follow him on Instagram @_sidharth_jain_ and Twitter @irocksid.‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Soundtrack: Fork and Spoon Follow us @boundindia on Instagram, Twitter, YouTube, Facebook and LinkedIn . Pre-order our FREE research report on ‘Demystifying Indian Publishing': https://boundindia.com/demystifying-the-indian-publishing-industry/Read about our writing mentorship and editing services: https://boundindia.com/services/Contact us at connect@boundindia.com for queries.

Aishwarya uncovers the glamorous side of publishing with Disha Naik (Publicist at Juggernaut Books), from Twinkle Khanna's book launch to a virtual event with Shah Rukh Khan. According to Disha, it's easier to get media attention for non-fiction books. And you know a book is well-marketed when it's visible wherever you look. She gives Megha Majumdar's ‘A Burning' as the perfect example. Disha and Aishwarya bond over their love for great book covers and Goodreads reviews. She shares the story of her Tamasha-esque move from finance into publishing and how she got her first job by showing a cute picture of her bookshelf! What is it like going on book tours and attending after-parties at the Jaipur Literature Festival? And what does a booklover's dream date look like? Tune in to find out!Resources:Disha recommends this must-watch video: 5 signs you should work in publishing by Leena Norms (https://www.youtube.com/watch?v=aGiE6buGyZQ)What should I read next? A podcast by bibliotherapist Anne Bogel (https://open.spotify.com/show/5gZ8HSyEBbETFzdanvszmA)Dive into the creative processes of Indian authors with our ‘Books and Beyond with Bound' podcast - (https://boundindia.com/podcast/)Deciding your next read? Pick from ‘Erotic Stories for Punjabi' by Balli Kaur Jaswal, ‘Early Indians' by Tony Joseph, and ‘The Women Who Forgot to Invent Facebook and Other Stories' by Nisha Susan. Disha Naik heads publicity for all books at Juggernaut, a Print & Digital books publishing house in Delhi. She has handled pan India launch tours and marketing for books by eminent and global personalities like Nobel Prize Winners Abhijit Banerjee & Esther Duflo for their book titled Good Economics for Hard Times, Ex-McKinsey CEO Rajat Gupta's memoir Mind Without Fear, Ex-Union Finance Minister Arun Jaitley's book New India, Yashwant Sinha's India Undone,  etc. If you bribe her with books and Hazelnut latte, you'll have her full attention. Follow her on Instagram and Twitter @disharunaik.‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Soundtrack: Fork and SpoonNow streaming on our YouTube channel: https://www.youtube.com/playlist?list=PLXsVjEAmcMifC59mItXuwMMiR0GrkAhfCFollow us @boundindia on Instagram, Twitter, Facebook and LinkedIn. Pre-order our FREE research report on ‘Demystifying Indian Publishing':  https://boundindia.com/demystifying-the-indian-publishing-industry/

Aishwarya talks to Sayantan Ghosh (Commissioning Editor at Simon & Schuster India) about how he builds relationships with celeb authors and publishes bestselling books. They bond over their love for literary fiction and true crime shows AND their Simon and Schuster connection. Sayantan shares how he broke into the industry with an economics degree. Aishwarya loves how he sealed a book deal with biographer Yasser Usman over drinks! Why is the publishing industry like cricket? Are Twitter manuscripts a thing now? How can you pitch your book to a publisher? Tune in to find out!Book Mentions: Leila by Prayaag Akbar, Guru Dutt: An Unfinished Story by Yasser Usman, Less by Andrew Sean Greer, Lullaby by Leila Slimani, The Ivory Throne by Manu S. Pillai, The Contenders by Priya Sahgal, Bhairavi by ShivaniSayantan Ghosh was born in Calcutta, India and currently lives, reads and writes in New Delhi. He is the Senior Commissioning Editor at Simon & Schuster India. His work has appeared in Ambit Magazine, Electric Literature, Scroll, The Hindu Business Line, Firstpost and elsewhere. He tweets at @sayantansunnyg.‘The Book People' is brought to you by Bound, a company that creates stories and helps individuals and brands tell their stories. Writer and booklover Aishwarya Javalgekar interviews people whose lives and careers revolve around books. Read more: https://boundindia.com/the-book-people-podcast/Now streaming on our YouTube channel: https://www.youtube.com/playlist?list=PLXsVjEAmcMifC59mItXuwMMiR0GrkAhfCFollow us @boundindia on Instagram, Twitter and Facebook. Pre-order our FREE research report on ‘Demystifying Indian Publishing': https://boundindia.com/demystifying-the-indian-publishing-industry/

What do you want to know about publishing? Writer and booklover Aishwarya wants to know every single thing. But there is no information available on how to get published or work in the industry in India. With ‘The Book People', she goes beyond the data and talks to real people whose lives and careers revolve around books. Catch her in conversation with book editors, publicists, influencers and innovators to gain industry insights, bust publishing myths and bond over their shared love for all things publishing!Aishwarya Javalgekar is a writer and editor with a thirst for knowledge and fun trivia. Armed with degrees in English and Publishing, she has worked with publishing houses like Zubaan Books and Simon and Schuster Canada. She has combined her ‘book person' and ‘people person' skills to get the inside scoop on publishing. Find her @aish_java on Twitter and @aish.java on Instagram. ‘The Book People' is brought to you by Bound, a storytelling company that helps you tell your stories. Follow us @boundindia on Instagram, Twitter and Facebook.