Podcasts about Burson

Rusty and Louie vibe over tv shows on Netflix Rusty can't recall anything about, suspending press credentials, Rangers/Astros are so bad - not kinda but so bad, and Aggie Football.  Louie loves where Aggie Football is at and the next level is not make the CFP but how to win 3-4 games in the CFP.

From public affairs officer in the U.S. Navy to leading communications at New York Life and previously Voya Financial, Paul Gennaro has had a career spanning major organizations. He talks about that and how New York Life is implementing AI on the latest edition of The PR Week.  Also on the agenda this week: PRWeek's 2026 Hall of Fame class. And PRWeek's Jess Ruderman talks about the biggest marketing and communications news of the week, including new appointments at Vaseline and Burson and The Athletic's “Advantage calendar for football fans.” PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Rusty and Louie talk about the RC Slocum statue, the RC Era, and they start exchanging A&M Bowl stories.  BYU pissed of the wrong team.

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The latest guest on The PR Week is Grant Toups, global CEO of Hotwire.  Toups talks about his first days and weeks on the job after stepping into Hotwire's top role more than six months ago, as well as how his agency uses AI and works with influencers and creators. He also chats about his inspirations from the Cannes Lions International Festival of Creativity.  Plus, PRWeek's Julia Walker discusses the biggest PR and communications news of the week, including PRWeek's 2026 40 Under 40 list, Burson's acquisition of AI company Limbik, a change at the top of American Airlines' communications team and much more. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Rusty joins Louie and they talk about retiring jerseys college and pro, Bucky Ball, "anonymous" coaches, and more.

The August edition of the PRmoment podcast's UK pitches, mergers and acquisitions round‑up is steeped in cautious‑no‑more optimism. Host Ben Smith is joined, as ever, by AAR lead consultant and PCB Partners deal‑maker Andrew Bloch, who declares that the market mood has decisively shifted. Don't forget to get your tickets for the Creative Moment Awards, coming up in September.Bloch reports that the usual summer slowdown never arrived. Instead, he describes “the busiest summer I've ever, ever seen, despite everyone being on holiday” [0:02:01], with frenetic activity on both the pitch and M&A fronts. September, he predicts, “is going to go nuts” as agencies head into a packed autumn new‑business season.Here are some highlights from this week's show:[0:01:27] Andrew Bloch: “I'm going to drop the cautious today. I think everyone is feeling pretty buoyant and optimistic… the last couple of months have been a much‑needed shot in the arm for a lot of firms heading into the second half of the year.” [0:02:01] Andrew Bloch: “There's just a feeling of, we've just got to get on with stuff… the summer's busy. It's the busiest summer I've ever, ever seen, despite everyone being on holiday!”[0:03:38] Andrew Bloch: “The smartest firms on the market are moving quick to buy in AI capabilities, rather than building it at a slower pace.”[0:03:38] Andrew Bloch: “We're seeing global network expansion firmly back on the agenda – a lot of American firms using bolt‑on acquisitions to stake out positions in markets they can't afford to ignore.”[0:05:38] Andrew Bloch: “Hugo Boss has appointed M&C Saatchi Sport & Entertainment on more or less a global brief… it really touches on their sweet spot of understanding culture, sport and entertainment.”[0:09:10] Andrew Bloch: “Sky Sports have added Spike to their roster to create culturally driven activations designed to connect with sports fans beyond live broadcasts.”[0:13:59] Andrew Bloch: “I'm of the firm belief that when done well, PR is the best discipline to run influencer campaigns because they understand storytelling.”[0:19:02] Andrew Bloch: “The National Lottery Community Fund's £3 million AI fund is designed to make sure marginalised groups aren't left behind by rapid advances in technology.”[0:20:14] Andrew Bloch: “The travel industry is grappling hard and fast to work out how to capitalise on changes in search and protect themselves from declines in traditional SEO.”[0:30:41] Andrew Bloch: “AI is an integral part of how any modern comms firm has to create value for clients… it's not a conversation that's ever going to go away.”On the deals side, three structural themes dominate. First, EOTs continue to entrench themselves as a mainstream exit route for founders. Eulogy and Field Consulting are the latest to go down the employee‑ownership path, joining a growing list that includes Citypress, Brands2Life and W. The tax regime has tightened but remains attractive. “The current capital gains tax on an EOT is 12%… they remain a very viable option, with lots of pros – not to say there aren't cons as well”  [0:26:17].Second, AI has moved firmly from buzzword to board‑level requirement. “The smartest firms on the market are moving quick to buy in AI capabilities, rather than building it at a slower pace” [0:03:38], says Bloch.Parity's acquisition of AI advisory firm Enigma is the standout example, aimed at helping clients become “AI‑native” and future‑proofing the group's own proposition. More broadly, he argues, “AI is an integral part of how any modern comms firm has to create value for clients… it's not a conversation that's ever going to go away” [0:30:41].Third, global network expansion is back in fashion, particularly for US‑headquartered groups. “We're seeing global network expansion firmly back on the agenda – a lot of American firms using bolt‑on acquisitions to stake out positions in markets they can't afford to ignore” [0:03:38]. Finn Partners' buy of Australian corporate shop Honner and FGS's Washington DC acquisition of Rich Foley & Anderson are cast as emblematic of this land‑grab in financial and public affairs work.On the pitch front, the episode reads like a roll‑call of heavyweight consumer and corporate briefs. Hugo Boss hands a multi‑market mandate to M&C Saatchi Sport & Entertainment, a win Bloch says “really touches on their sweet spot of understanding culture, sport and entertainment” [0:05:38]. Adobe's UK and EMEA comms move to Burson in what Bloch calls “a whopper of a win” [0:07:47], stretching across corporate reputation, AI storytelling, creator comms and hub‑agency coordination.Influencer and social briefs are another clear through‑line. Mischief's Matalan win underlines Bloch's conviction that, “when done well, PR is the best discipline to run influencer campaigns because they understand storytelling” [0:13:59].Uncovered's social mandate for Weetabix and Alpen, and Milk & Honey's work on the National Lottery Community Fund's £3m AI fund – “designed to make sure marginalised groups aren't left behind by rapid advances in technology” [0:19:02] – round out a month that suggests UK PR is not just busy, but structurally evolving around AI, ownership models and genuinely integrated campaigning.

Rusty and Louie talk some Bucky Ball, Aggie Athletics history, and JFF. Then a "Listen In" with DJ Hicks.

Matt Neale's return to the PRmoment Podcast is framed by one big question: what does scale, data and AI actually mean for the future of PR – and where does Golin Ketchum sit in that evolving landscape?Beore we start the interview with Matt, one quick plug, The Creative Moment Awards always sell out, partly because it's an intimate venue, so if you want to come, best to get your ticket quick!Here are a few quotes from Ben Smith's interview with Matt:“Size doesn't really matter when it comes to excellence in public relations.”— Matt Neale [0:06:47]“If we can be at the apex of human ingenuity and human creativity backed up by all of the audience data, the customer data, the consumer data, that now enables us to predict the outcomes of what we do – that's core to the offering of the new agency.”— Matt Neale [0:08:58–0:10:32]“A holding company leaves you in splendid isolation as long as you're doing well. An operating company is obsessed with the red thread that runs between the businesses.”— Matt Neale [0:10:48–0:13:22]On a soon to be announced pitch win:“There's no way that any of the agencies could have won this on their own or dislodged it from the partner they'd worked with for three decades.”— Matt Neale [0:10:48–0:13:22]“I think there is going to be a bifurcation in the market… small independents on one side, and big networked agencies on the other cleaning up because of access to this information.”— Matt Neale [0:18:26–0:21:29]“I don't think there's much evidence, on the aggregate, that the public relations market is booming at the moment.”— Matt Neale [0:23:07–0:23:41]“In the heartland of brand and consumer, any growth agencies are achieving is by taking market share from each other.”— Matt Neale [0:24:12–0:25:34]Ben Smith opens by rewinding Neale's journey from co-CEO of Golin London in 2005 to Global CEO of the newly merged Golin Ketchum. The integration itself was done at speed. Neale admits he had “a little eye on Burson's integration with Hill and Knowlton” [0:01:19]. The speed of the merger was helped by good cultural alignment and early trust, particularly with Tamara Norman from the Ketchum side, now President of Golin Ketchum. As Neale puts it, channeling his inner Margaret Thatcher, after his first meeting with Norman, he thought: “I can do business with this person” [0:01:19–0:03:03].From there, he claim the task was classic post‑merger heavy lifting: set the vision, build a new management team, align values, restructure offices and, crucially, maintain client continuity.Beyond the specifics of the merger, Neale is clear that scale alone is not the point.He recalls Golin being “the 35th or 36th largest agency in the country (UK)” when it set out to win Agency of the Year – and did so within three years [0:06:47–0:08:04]. For him, excellence comes from the work, a point of view on the industry and the quality of talent, not headcount.Where the merger gets Neale excited is in the offer: creativity plus data. Legacy Golin brings creative heat. Golin consistently performed well in PR creativity rankings and is a multi award winner at both the PRmoment Awards and the Creative Moment Awards [0:08:58–0:10:32] – while Omnicom supplies deep consumer and customer data. Neale wants Golin Ketchum positioned at the “apex of human ingenuity and human creativity backed up by all of the audience data” [0:08:58–0:10:32], using that to predict outcomes, not just report them.A big structural shift for Neale has been moving from a holding company (Interpublic) to an operating company (Omnicom). Under IPG, Golin enjoyed “splendid isolation” as long as the numbers were good. Omnicom, by contrast, is obsessed with the “red thread” between agencies and uses technology to force collaboration across PR, PA and creative shops [0:10:48–0:13:22]. Neale says the biggest recent wins – including what he calls “the pitch of the year” [0:10:48–0:13:22] – simply could not have been landed by any single agency acting alone.That scale and shared data are reshaping the market. Neale sees a bifurcation: nimble, often founder‑owned independents thriving in corporate advisory, public affairs and high‑touch media work; and big networks “cleaning up” at the top end because of proprietary real‑ID data and integrated AI. Omnicom, he notes, “know pretty much everything about 98% of the population through credit card data” in the US [0:21:58–0:22:28], and plugging AI into those data lakes is, in his view, the only real differentiator.On market conditions, he's sober rather than breathless. Globally, PR is “not booming”, but public affairs and corporate advisory are strong, tech is bouncing back and the US is outpacing the UK and Europe [0:23:07–0:25:34]. Growth, he argues, is currently largely about market share moves between agencies, not an expanding pie – Golin's own compound growth of around 9% over five years came as some rivals shrank by a similar amount [0:26:52–0:27:23].Creatively, Neale draws a sharp distinction between the UK's still‑powerful newspaper‑driven culture – with humour and news‑hooked ideas – and the US bias to large‑scale activations and installations designed for influencers and creators [0:30:42–0:33:21]. Underneath it all, he credits PR's structural advantages – small, close‑to‑client teams and an ingrained curiosity – with helping the discipline adapt faster than other parts of the marketing mix [0:28:31–0:30:10].Three Cannes golds in a row for idea creation [0:36:01–0:36:41] suggest the creative momentum survived the merger. The task now, as Neale puts it, is to get “back into the fight on the new business” [0:35:32–0:36:41] – with a model built on head, heart and a very large data spine.

Family Bible Hour featuring Jonathan Burson

Rusty Burson - Aggie Historian + Author - takes on Old School Struggles that Would Break people Today.  Rusty is also most excited for A&M Basketball this upcoming year.  SEC Media Days - Arkansas.

In beautiful Cannes, France, one of the most interesting places during the Cannes Lions International Festival of Creativity is actually a basement — because that's where the shortlisted campaign case studies are.  The latest guest on The PR Week, Taj Reid, global chief creative officer at Burson, talks about that and much more, including how Burson and VML won the PR Lions Grand Prix for their work for client KitKat. Reid also chats about unconventional paths into the industry, AI's impact on creativity and inspirational work.  Plus, PRWeek's Carina Cole talks about winners and losers from the World Cup — that's to say brand winners and losers — and effective tournament marketing by players, countries and fans. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Rusty Burson starts off agonziing over the Rangers (Louie on the Astrso), then Rusty shares the story of mowing Luicci's lawn (true story), and they gott a talk some Aggie Football.  Then a "Listen In" with Marcel Reed.

Rusty and Louie talk about Freshcorn returning, the A&M SEC Network takeover, Astros/Rangers, the All-Star game, and more.  They hang out.

Rusty Burson - Aggie Historian and Author - remembers Melvin Watikins, Billy Clyde, Tony Barone, and makes a tragic Facebook mistake right before his sons wedding.  They also talk Rangers/Astros.Bill Oliver - News Director of Bryan Broadcasting - joins Louie to say goodbye.  Bill is headed back home after 16-17 years.  Bill rocks.

That Solo Life Episode 345: The New Rules of Trust but Verify Episode Summary Every solo PR pro has heard the same directive for the past year: show up in AI search. Get cited by ChatGPT, Gemini, and the rest. But Karen and Michelle pose a different question: when AI mentions your client, does anyone actually believe what it says? New research says visibility and believability are two distinct jobs, and most practitioners have only been working on one. Karen walks through Burson's new Credibility Paradox report (with Profound), which analyzed roughly 55,000 believability forecasts across 85 companies and seven AI platforms. The headline finding: executive and leadership messaging is the least believable claim type across every industry studied, while third-party proof — product results, workplace recognition, and independent coverage — ranks highest. Karen and Michelle unpack why this is genuinely good news for solo practitioners, why it doesn't mean ditching executive thought leadership, and what to actually do about it starting Monday morning.   Episode Highlights [01:54] The Credibility Paradox: Visibility Is Necessary But Not Sufficient: Burson's new report, produced with Profound, ran roughly 55,000 believability forecasts across 85 companies on seven major AI platforms. The headline finding: simply being mentioned by an AI tool is not the win. The real work now is building enough evidence around a brand that the AI's answer is actually believable to the people who matter. [03:01] The Finding That Stops Practitioners in Their Tracks: Leadership Messaging Ranks Least Believable: Across every industry studied, executive and leadership claims scored as the least believable claim type. The highest-scoring claims were product results, innovation, workplace recognition, and other third-party signals, proof that comes from somewhere other than the brand's own mouth. Karen is careful to note the nuance: this does not mean executive thought leadership is worthless. It means leadership messaging is the lowest-leverage lever for believability when it isn't anchored to proof. [05:40] What This Looks Like on a Real Account: Karen walks through a practical example: a SaaS founder wants to be known as the most innovative platform in their category. An AI tool can repeat that claim, but a skeptical buyer will read it as marketing and discount it. Compare that to an independent review site ranking the same company, a trade outlet covering a customer's actual results, or a workplace award genuinely earned. Same underlying message, completely different believability. The shift isn't to stop telling the story. It's to get credible third parties to tell it alongside you. [07:37] The Good News: Earned Media Is Quantifiably the Most Believable Lever: A 2026 Stacker study found that distributed earned media drove a 239% lift in AI citations compared to owned content alone. Separately, Muck Rack's analysis of over 25 million links found earned media accounts for roughly 82–84% of all AI citations. For solo practitioners, this reframes years of fuzzy ROI conversations into one of the most quantified arguments for earned media ever, and it's a number a budget-holding client can understand immediately. [10:36] Why Solos Specifically Win Here: You Don't Need a Paid Media Budget: The believability lever that matters most - earned coverage and third-party proof - is exactly the lever solo practitioners are already built to pull without a paid media budget. Karen's framing is that you can't always outspend a big agency, but you can outearn them. AI didn't make solo practitioners obsolete. It handed them the receipts. [11:34] The Foolproofing: Buyers Still Verify Before They Trust: A third report, G2's Answer Economy study, surveyed over 1,000 B2B software buyers and found only 2% will buy from an AI-recommended brand without verifying it first, and 69% of those who verified ended up choosing a different vendor than originally planned. The conclusion: the AI conversation doesn't replace human trust, it feeds into it. The proof a practitioner builds is exactly what's waiting when a buyer goes to verify. [13:11] Judgment Is the Scarce Resource, Not Content: AI can draft a press release in nine seconds. It cannot tell a practitioner whether that's the right tactic for the right client at the right moment. Karen and Michelle make the case that experienced judgment, knowing which proof point actually moves believability for a specific client, in a specific industry, with a specific buyer, is the solo PR pro's defining advantage in the AI era. It is not something a tool can be prompted into replicating. [18:10] The Monday Morning Action: Ask AI What It Says About Your Client: Karen's first practical step is to ask an AI tool what it currently says about your client, then read the answer the way a skeptical buyer would. Is it leaning on the brand's own claims, or on verifiable third-party proof? The second step is take an hour that would normally go toward polishing executive voice and redirect it toward harvesting one piece of third-party proof,  a review, a pitch, or an award worth pursuing. Resources & Additional Information Burson: The Credibility Paradox (with Profound) Stacker:  2026 AI Citation Study Muck Rack: Earned Media & AI Citation Analysis G2:  Answer Economy Study Solo PR Pro membership community: soloprpro.com That Solo Life podcast website: thatsololife.com Host & Show Info That Solo Life is a podcast created for public relations, communication, and marketing professionals who work as independent and small practitioners. Hosted by Karen Swim, APR, President of Solo PR Pro, and Michelle Kane, Principal of Voice Matters, the show delivers expert insights, encouragement, and practical advice for solo PR pros navigating today's dynamic professional landscape. Listen to all episodes and catch up on previous conversations at thatsololife.com. Did this episode inspire you? If you found value in this conversation, please take a moment to leave us a review. Your feedback helps us reach more solo pros just like you! Don't forget to subscribe so you never miss an episode.

What were the biggest lessons and talking points from Cannes Lions 2026? PRWeek's latest podcast takes a look.Beyond the Noise looks at some of the biggest communications and PR issues. Download the podcast via Apple, Spotify, or listen on your favourite platform. Joining this episode are PRWeek trio Danny Rogers (editor-in-chief), John Harrington (UK editor) and Siobhan Holt (deputy editor).They discuss the big trends from the PR Lions in particular this year, and discuss why ‘The KitKat Heist' by VML and Burson won the prestigious Grand Prix in the category.The journalists talk about some of their favourite winners and what they tell us about campaigns today – including trends with purpose, humour and AI.They also ask why smaller UK independents were largely absent from the awards in 2026, despite many still attending the event on the French Riviera. Hosted on Acast. See acast.com/privacy for more information.

Rusty weighs in on R.C. Slocum's rank on 90's CFB coaches, they talk some Aggie Baseball (Rusty is huge on the future), and Rusty has a great Earl Campbell story.Louie wraps things up by talking some Astros/Rangers and using Yordan + Babe Rush in the same sentence.

Rusty shares his thoughts on the Pat Henry retirement, Scott LIvingstone being the 1st Aggie Baseball player going into the College Baseball HOF, Bucky Ball next year, and Aggie Football over/under of 8.5.

Rusty Burson joins Louie and they talk some Aggie Baseball, Rusty is a Mavericks fan - don't be the Spurs, Aggies have been on both ends of comebacks, and Rusty is the one who created the "classless clowns" headling for Texas Tech fans.  Great stories.

Rusty Burson - Aggie Historian + Author - joins Louie and they talk a lot of Aggie Baesball, wrap up the Aggie Athletics grading, and how/why Texas has passed A&M in the Big 3.  A "Listen In" with Greg McElroy from his podcast on the Top 5 Defensive Lines for CFB 2026.

My guest this month is Coach Amber Burson. Coach Burson is the strength and conditioning coach at Lexington High School, located in Lexington Nebraska. She is also the Nebraska state director for the NHSSCA. We sit down and discuss how she became an athletic trainer as well as a strength coach, what winning the COTY award means to her and what training at Lexington looks like. Coach Burson drops some great knowlege throughout the episode.Enjoy! Coach Burson on X: https://x.com/lexhighstrengthCheck out our partner sponsors for this month's episode !PlayerData at https://playerdata.com/StrayDog Strength at https://straydogstrength.com/

Aggie Historian + Author - Rusty Burson - joins the LB Show and they gotta talk A&M Baseball and what is success this weekend (prett obvious on this one).  Then, they it is Astros and Rangers time.Things wrap up with a "Listen In" with Earley, Harcopian, and Freshcorn from the C.S. Regional Media Day.

Louie opens with the latest Aggie Baseball news and thoughts heading into tonight.  Rusty Burson - Aggie HIstorian and Author - joins and they talk way more Aggie Baseball plus have fun with the top 10 TD passing A&M quarterbacks of all-time.  Lots of fun.

Rusty Burson - Aggie Historian + Author - joins Louie and they talk Astros + Rangers + MLB in general.  They also gotta talk about the Friday night change for Aggie Baseball and where things are heading into the last two weeks.

Rusty has bird problems, Bucky Ball and what is the Year 2 expectation, Aggie Baseball, and a bit of Texas Rangers.

Family Bible Hour featuring David Burson 04-19-2026 David Burson David Burson Download

On today's MadTech Daily we cover investor expectations for Netflix after its Warner bid, the IAB unveiling guidelines for AI-driven commerce media, and WPP reportedly launching talks to sell Burson, its PR arm

Welcome to the PRmoment podcast and on the show today we're chatting to Jim Donaldson about the news that WPP might sell Burson.Previously Jim was CEO UK and Middle East at Fleishman and held senior roles at both Weber Shandwick and Hill & Knowlton. He is now a non-exec to a raft of independent PR firms including Woodrow, Schon&Co and Matlin PR.Before we start, don't miss our new PR Masterclass: AI in PR.Check out the full speaker line-up at  https://www.prmasterclasses.com/masterclass/pr-masterclasses-ai-in-prAt PRmoment we usually let these industry navel gazing moments go, as most of the time, the news has been widely covered elsewhere but I've found the level of paranoid PR commentary linking PR's future to the Burson deal pretty nauseating.I get the need for self appointed PR thought leaders to feed the algorithms but much of the analysis of this potential deal seems ill informed.PRmoment founder Ben Smith put this alternative scenario to ex WPP and Omnicom executive Jim Donaldson about the reasons behind WPP's plans to sell Burson:WPP needs to grow.It still has quite a bit of debt (total net debt £2.17 billion) and its revenue has decreased in recent years. Sources: https://www.spglobal.com/ratings/en/regulatory/article/-/view/type/HTML/id/3530066 and https://www.fidelity.co.uk/factsheet-data/factsheet/JE00B8KF9B49-wpp-plc/financialsCirca 84% of WWP's revenue comes from ad agencies, which it now calls its Global Integrated Agencies. PR is 9%. (including Ogilvy PR and Burson.) https://markets.ft.com/data/announce/detail?dockey=1323-17477290-1Q8TEVR2NNFQVT91FOUCPOQ2BFAd agencies' market has been decimated by the social media owners and they are petrified about what AI is likely to do to their business models.None of the WPP board have any PR experience, and frankly, they've got bigger problems right now. https://www.wpp.com/en/about/our-leadership/the-wpp-boardBurson is a potentially salable asset and WPP can then use those funds to invest in the renewal of its main source of revenue - advertsing agencies.Here's a summary of what Jim Donaldson and PRmoment founder Ben Smith discussed:Does Jim agree with our alternative hypothesis to the reasons WPP might sell Burson?Jim identifies the "huge market shifts" impacting the marketing holding groups currently.Was WPP always a reluctant PR firm owner? Many of the deals where Sorrell acquired a PR firm, included a larger ad agency and the PR firm was a much smaller part of the deal.How salable is Burson as an asset? Does it have growing or declining revenues?Jim describes the holding groups as “a side show” to the most important, mainly positive trends happening in PR at the moment.

Rusty joins Louie to talk Texas Rangers, shares that he has the worse music playlist ever - ever, A&M/t.u. series coming up, and what would they pay to see at Kyle Field.Then, a "Listen In" Aggie Baseball with Gavin Grahovac.

Rusty and Louie talk a lot about Aggie Baseball and a ton of Rangers/Astros + ABS in MLB.Louie goes over some of the more unique/strange Texas High School sports team names.  And he needs help from the listeners.

Family Bible Hour featuring David Burson

Rusty Burson - Aggie Historian + Author - is absolutely in love with Bucky Ball, is not sure on Aggie Baseball, starts us on Texas Rangers 2026, and joins Louie to go over MLB most untouchables records of all-time.A "Listen In" Aggie Football Pro Days with Onyedim and Moss.

Chris Roman designs a Modernist fire station in Richmond VA.  Authors Edward Dimendberg and Crosby Doe share the story of the breakout project for Richard Neutra, the Lovell Health house in Los Angeles.  Holland Murphy investigates an architectural mystery in Dallas, and from northwest Arkansas, musical guest Claudia Burson. 

Rusty and Louie talk some Bucky Ball, A&M Baseball is go time, and then Astros + Rangers.  Good hang out session.

The return of "What About?" Wednesdays! Text us your questions for apologist and pastor Robby Lashua!Each year, the Northwest Christian School Board enjoys a session with the entire Northwest Christian secondary Bible team.  The open-ended conversation includes highs and lows, strengths and weaknesses, and a focus on whether or not the program is truly impacting students and helping them to develop a Biblical worldview.Following the January 2026 version of the conversation, we recognized that we wanted to take it further and, in the spirit of transparency and authenticity, open it up for all to hear and participate.  As a result, over the next several weeks and months, Kingdom Culture Conversations is going to take the time to walk through these conversations with each of the school's secondary Bible teachers.Today, we continue this journey with Ethan Burson, Northwest Christian's 7th grade Bible teacher.  Ethan has served the community of Northwest Christian for just over fifteen years and, in that time, he has served as an educational aide, a science teacher, and, for the past several years, a Bible teacher.  His perspective is informed by history and the relevance that comes with being committed to young people and youth culture. "Kingdom Culture Conversations" is a podcast created by Northwest Christian School in Phoenix, Arizona.For more information on Northwest Christian School, visit: https://www.ncsaz.org/To reach out to Geoff Brown, please email gbrown@ncsaz.org or you can reach him by cell phone: (623)225-5573.

Aggie Historian and Author - Rusty Burson - talks about Bucky Ball, little Aggie Baseball, and random things that caught their attention.Louie ends by going over some of the "Little Victories" that show you are entering "Adulthood"  Never ask another person to help you move, never.

Rusty and Louie talk a lot abourt Rangers and Astros offense for the 2026 season.  Aggie Baseball and Bucky Ball.

Rusty and Louie go through the Aggie Basketball/Bucky Ball experience.  They are fired up.  They also talk some old school stories.  They always do.Louie enters the Lifestyles/Entertainment Sections and some quick Lent questions? and What Sounds should mean Immediate Danger?

Corey duBrowa spent much of his career advising some of the world's most scrutinized leaders — from Howard Schultz at Starbucks and Marc Benioff at Salesforce to Sundar Pichai at Google. Now, as CEO of global communications firm Burson, he's helping executives navigate a charged marketplace shaped by AI disruption, ICE activity, and nonstop reputational risk. duBrowa explains why reputation remains one of the most powerful (and most misunderstood) assets in business, and how leaders should decide whether, when, and how to speak up.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Corey duBrowa spent much of his career advising some of the world's most scrutinized leaders — from Howard Schultz at Starbucks and Marc Benioff at Salesforce to Sundar Pichai at Google. Now, as CEO of global communications firm Burson, he's helping executives navigate a charged marketplace shaped by AI disruption, ICE activity, and nonstop reputational risk. duBrowa explains why reputation remains one of the most powerful (and most misunderstood) assets in business, and how leaders should decide whether, when, and how to speak up.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aggie Historian and Author - Rusty Burson - joins Louie and they go over A&M/Missouri.They also go over what they never at the ballpark. Rusty will never do the wave and more.Louie later jumps into 3 things from pitchers and catchers reporting.

Family Bible Hour featuring David Burson

Aggie Historian and Author - Rusty Burson - joins LB on the D4 Land Services Hotline.  They talk about the Bama game, how picky Rusty is on his Rotel for quesos dip, Rusty is an author NOT a chef, and Excito Meter for Aggie Baseball.

Rusty and Louie go with gut hunches on Bucky Ball on the next five, Aggie Baseball and Softball, and some Aggie Football speculation.  Early Astros/Rangers 2026 thoughts.Louie finishes with the spring to the finish with things stuck in his heads like the Cleveland Browns coach search, a great Gary Patterson story, and an AP voter taking a stand on Alabama hoops.

With the Swiss Alps providing a backdrop for global discussions on transformation and growth, they explore the discovery of a $7 trillion global reputation economy. The conversation covers how reputation has officially graduated from a soft concept to a measurable financial asset, the critical insights from their roundtable session on the workplace in the age of AI and the massive opportunities available for leaders who treat reputation as a driver of shareholder value. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

They debate Aggie Football in the playoff 2026, Bucky Ball in the TNY, and a history of BAS.

The voice in our head can be an asset at times - but also kind of a jerk at the worst possible moments. And like that one person in the “quiet car” of the train that doesn't seem to understand the rules, it never seems to be quiet when we need it to.A 2014 study identified a self-talk strategy that led to improved performances, and less post-performance shame and rumination.And it doesn't require us to shush the inner critic entirely (whew, because that's really difficult!). It's just a small, simple - yet quirky - tweak that anyone can do.Get all the nerdy details here:How a Small Change in Self-Talk Could Improve Performance Under PressureReferencesKross, E., Bruehlman-Senecal, E., Park, J., Burson, A., Dougherty, A., Shablack, H., Bremner, R., Moser, J., & Ayduk, O. (2014). Self-talk as a regulatory mechanism: How you do it matters. Journal of Personality and Social Psychology, 106(2), 304–324. https://doi.org/10.1037/a0035173More from The Bulletproof Musician Get the free weekly newsletter, for more nerdy details and bonus subscriber-only content. Pressure Proof: A free 7-day performance practice crash course that will help you shrink the gap between the practice room and the stage. Learning Lab: A continuing education community where musicians and learners are putting research into practice. Live and self-paced courses