POPULARITY
Brian Keenan leads international strategy and AI consultancy for WE Communications, a ~$200M integrated marketing firm. Brian counsels senior leaders from companies such as Adobe, HEINEKEN and Amazon to succeed in an AI-enabled future. Latest interest areas including AI search, agentic commerce, synthetic audiences, and autonomous workflows. He is a regular presenter at industry conferences such as ICCO, PRCA, WARC, and Mumbrella across EMEA & APAC. He brings a global and grounded mindset to his work from living in four countries and raising three children.
Trust used to flow upward. To experts, institutions, and authority. Then it shifted to “people like me.” Now even that circle is tightening. The 2026 Edelman Trust Barometer reveals a growing insularity: smaller tribes, hardened perspectives, and a widening mass-class divide driven by whether people believe the system works for them. Persuasion is shifting to trust brokerage, and what communicators, leaders, and businesses can do when trust itself has become the battleground.Listen For3:10 Skip the opening story and go right to the interview with Tim Weber3:47 What does it mean that we've moved from echo chambers to “turtle shells”7:21 Is polarization economic, cultural, technological—or all three?12:35 How can companies blunt fear and become true trust brokers?20:13 Will AI reinforce our biases and deepen our personal echo chambers?Guest: Tim Weber, Managing Director & EMEA Head of Editorial, EdelmanLinkedIn | Instagram | Bio | Website2026 Edelman Trust Barometer DougSubstack | Website | LinkedInFarzanaSubstack | Website | LinkedInAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
I've made some changes at the gym that has made my life a little calmer and more tolerant of the humanity that occupies the building. Then I'm off to Yuma, Arizona for Yuma Days and the PRCA Rodeo. Great fun seeing all the participant but I did learn a few things about photography at a PRCA event. The crescendo of this episode was at the Costco food court which in mind was turned into preschool for a toddler. This event fits the theme of Life Between the Poles perfectly. Send a textThank you for listening and help me grow this channel. Have a great day. Many of the photographs I talk about here are on Facebook: Brad Armstrong the Avatar picture is my wife and I with Smokey the Bear, Instagram @ shade_image / commercial and editorial portraits Instagram @ barmst360
Phil Broome grew up in northwest Georgia with a wrestling coach who taught him one thing: “This is your Opportunity Period.”That mindset carried him from high school state championships to the bareback riding chutes — but the road wasn't straight, and it wasn't easy.In this episode of Beyond the Chutes, Doug Simcox and Sam Swearingen sit down with Phil to talk about:• Winning a Georgia state wrestling championship in 1981 • Learning bareback riding the hard way at open rodeos across the Southeast • The influence of mentors like Lyle Sankey and John Luthi • The technical rebuild that changed his riding career • Making the leap to rodeo full time in his 30s • Competing in the PRCA and qualifying for multiple circuit finals • Major injuries, including shoulder surgery and the wreck that ended his career • And the brotherhood that helped fill the gap after losing his younger brother in 1986Phil doesn't present himself as a legend. He presents himself as a competitor who loved the sport, learned from mistakes, and kept showing up.This episode is about mindset, persistence, grief, growth, and the relationships that make rodeo more than a paycheck.Because in the end, it isn't just about buckles.It's about the people you share the road with.This is Beyond the Chutes, presented by ParaSight System.#BeyondTheChutes #PhilBroome #BarebackRiding #RodeoLife #PRCA #IPRA #WrestlingMindset #CowboyBrotherhood #RodeoHistory #CircuitFinals #InOurRoots
Can a joke really sell a brand? Or save it from sameness?Most campaigns sound the same because they're afraid to sound wrong. Safe language, serious faces, purpose-heavy messages that all blur together. And yet one of the most successful creative agencies in North America has built its reputation by doing the opposite. Zulu Alpha Kilo lives by a simple motto… Fight Sameness… and they do it with humor, sarcasm, and a willingness to say the quiet part out loud.Why does that work? Why does making people laugh end up being the fastest way to earn trust? Why does honesty often land better as a joke than a lecture. Listen For3:01 Fast-forward to the start of the interview5:19 Check out an example of a funny (sarcastic) ad by Zulu Alpha Kilo5:36 Why does ad satire feel so personal to marketers?9:11 What tiny detail annoyed people in that absurd ad? Guest: Michael Siegers, Zulu Alpha Kilo Website | InstagramDougSubstack | Website | LinkedIn FarzanaSubstack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Let me introduce you to Ann Wright, a journalist, BBC producer and PRCA-approved media trainer with years of experience behind some of the UK's biggest live events and investigations. She's had an impressive career, but not without a few wild turns and difficult lessons along the way.While working on "UK's Worst Hair Disasters", Ann went undercover at a Norfolk salon with secret cameras to expose their terrible braiding service. What she uncovered was shocking: staff openly smoking marijuana and drinking whisky while working.• She spent eight hours in the salon chair receiving ginger-coloured braids for her brown hair • The stylists ran out of hair during the process and had to send someone to another salon to get more • Extensions were sealed with cigarette lighters instead of proper tools • She developed painful blisters from the poorly installed braids • She had to sleep with the extensions in overnight before having them professionally assessed • The salon eventually shut down after the investigation airedAnother mistake in her career came when she agreed to a Huffington Post interview about producing royal weddings for the BBC without getting the proper approval. The article was never published, but BBC management were furious. That decision effectively ended her working relationship with them for good.Ann's story is one of bold journalism, unforgettable undercover work and the reality that even experienced professionals can find themselves in difficult situations. Is your strategy still right in 2026? Book a free 15-min no obligation discovery call with our host:
Is this a watershed moment for public affairs? PRWeek UK's latest podcast debates this question, following the increased scrutiny around ex-Labour politician Lord Peter Mandelson. Joining PRWeek's Siobhan Holt on Beyond the Noise this week is Jon Gerlis, head of public relations and policy at the CIPR and Leon Cook, founder of Atticus Partners, who is an executive committee member on the PRCA's public affairs board. Beyond the Noise looks at some of the biggest issues affecting communications and PR. Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.Lobbying is back in the headlines following increased scrutiny relating to former Labour politician and ambassador to the US, Lord Mandelson, and his closeness to the late sex offender and financier Jeffrey Epstein. The fallout has impacted Global Counsel, the advisory firm co-founded by the former MP, as well as the UK Government, with two high-profile resignations, including Downing Street comms chief Tim Allan.As a result, questions have been raised about ethics and lobbying in public affairs. On this week's podcast, Gerlis and Cook debate the recent revelations and discuss the impact on the industry's reputation. They examine whether tighter lobbying regulations are the answer, and whether the latest scandal is a tipping point for public affairs. Finally, the pair chat about Allan's departure from Number 10 and share their predictions for UK politics over the rest of 2026. Hosted on Acast. See acast.com/privacy for more information.
Terri Nelson, Operations & Training Chair for SoCal APCO/CPRA and Ron Dunn, APCO Executive Council Delegate, discuss National Public Safety Telecommunications Week and their upcoming awards banquet.
You can be the same person across every channel. Your social media accounts. Your YouTube. Your newsletter. Your blog. The same principles. The same voice. Often even the same message. And many of the people following you on LinkedIn are the same people who see you on Instagram, hear you on a podcast, or read your newsletter. Yet those same people can understand you, trust you, and remember you very differently simply because they encounter you in a different place.Not because you changed.Because they did.They arrive with different expectations.Different attention.Different patience.The channel shapes what they notice, what they believe, and what stays with them, even when the words don't change at all. In this episode, we explore how platforms shape perception, why fractured identities are now the norm, and what that means for communicators who already know better but are running out of time and headspace.Listen For4:30 How do you tailor one piece of content for different platforms?6:04 Is it better to master one channel or be on many?7:49 Can AI help create content that still feels human?12:21 What's the right way to use emojis on LinkedIn?16:35 Are we choosing content or are algorithms choosing for us? Guest: Molly Demellier, Sounds ProfitableEmail | Website | Sounds Profitable LinkedInDougSubstack | Website | LinkedInFarzanaSubstack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
BTC On the Road AgainThis Bonus Episode of Beyond the Chutes was recorded on the road at the First Frontier Circuit Finals, inside the Penn Harris Hotel, while the competition was still unfolding.Sam Swearingen and Doug Simcox sit down with Raymond Hostetler and Tyler Waltz in the middle of the Finals, with rounds already completed and one more to go. The conversation captures real-time decision-making, Finals pressure, injuries, fitness, equipment changes, and what it takes to stay competitive in roughstock rodeo.After this conversation was recorded, Raymond Hostetler went on to win two rounds, the average, and the year-ending saddle bronc riding championship at the First Frontier Circuit Finals — a result that underscored everything discussed in this episode: preparation, patience, and trusting the process.There's no polish and no hindsight here — just rodeo, recorded as it happened.BTC was on the road again, capturing the stories that matter, right where rodeo happens.
In this intense and adrenaline-fueled episode of the Forged in the Fires Podcast, Fireman Rob sits down with one of the most respected and recognized bullfighters in the world—Cody Webster. Known for his fearless presence in the arena and unmatched instincts, Cody has built a legacy on protection, precision, and pure grit.From starting his career as a teenager to becoming a multi-time PRCA Bullfighter of the Year, 10X Wrangler National Finals Rodeo (WNFR) Bullfighter and 10X PBR World Finals bullfighter, Cody shares what it takes to face danger head-on, stay mentally sharp under pressure, and lead a generation of bullfighters with passion and purpose. This episode is about more than bullfighting—it's about heart, hustle, and the courage to put yourself in the fire for others.
In this candid conversation, Glause fields questions about the current status of professional rodeo, the prospective move of PRCA HQ and the ProRodeo Hall of Fame, the PRCA Judging Program, and PRCA and PRHOF finances, including his own compensation package and the status of PRCA IT. Send us a textSend your thoughts and feedback to nospinfeedback@gmail.com or text 817-668-2395
You're using LinkedIn wrongNot because you're not smart… you are. It's because you're using yesterday's LinkedIn. The platform is changing fast. The feed has changed, and the rules for reach have changed with it. This episode shows you what's different now, and how to adapt without turning into a “content person.” Listen For3:29 What happens when you hit publish on LinkedIn?7:21 What makes a post perform well—and why does so much content flop?10:23 Should leaders be posting at all, and if so, how?14:49 Why did Alicia double down on LinkedIn as a career focus?20:42 Why are professionals afraid of being visible on LinkedIn?Guest: Alicia Teltz, The Hype DepartmentLinkedIn | Website DougSubstack | Website | LinkedInFarzanaSubstack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Beyond the Chutes — BTC Short Go (Presented by ParaSight System) brings you a quick, share-size “M&M” bite of rodeo life from the PRCA First Frontier Circuit.In this Short Go, Jamie Myers (wife of tie-down roper JR Myers) shares what happens behind the scenes at the Circuit Finals — including the real work of pulling together awards and competitor goodies for the Top 12 headed to Harrisburg. Jamie also talks about their family, including their son Gater Myers (7), and their horse training operation, Myers Performance Horses / JR & Jamie Myers Performance Horses.You'll hear about:How the First Frontier Circuit Finals awards come togetherThe sponsors and support that keep Western heritage strongTheir horse training facility near Harrisburg and the daily grind behind the winsMentoring youth rodeo and helping young athletes move toward college rodeoStaying positive, trusting the process, and keeping faith at the center of it allShort. Quick. Made to pass along.Beyond the Chutes — as presented by ParaSight System.#BeyondTheChutes, #PRCA, #FirstFrontierCircuit, #FirstFrontierFinals, #TieDownRoping, #CalfRoping, #ProRodeo, #RodeoLife, #RodeoFamily, #MeetTheCompetitor
When the streets erupt, the headlines explode, and public pressure hits boiling point… can business leaders still afford to say nothing? In this episode tackle the growing tension between corporate responsibility and political risk. From a CEO letter in Minnesota addressing immigration-fueled violence to Keir Starmer's high-stakes diplomacy in China, we ask: when the world demands clarity, is strategic ambiguity still a safe PR move? Listen For2:08 What is safety in numbers for corporate protest5:03 Is strategic ambiguity a smart way to stay neutral7:12 What is the Business and Democracy Commission9:48 How do leaders speak when policy moves faster than people12:09 Can the UK and EU trade with China and India without angering the USThe Week Unspun is a weekly livestream every Friday at 10am ET/3pm BT. Check it out on our YouTube Channel or via this LinkedIn channelFolgate AdvisorsCurzon Public Relations WebsiteStories and Strategies WebsiteRequest a transcript of this livestream Support the show
This episode of Beyond the Chutes, as presented by ParaSight Systems — helping vets help pets, was recorded Friday morning at the First Frontier Circuit Finals in Harrisburg, Pennsylvania.In this conversation, Doug Simcox and Sam Swearingen sit down with Tom Glause, CEO of the Professional Rodeo Cowboys Association, for an honest, people-first discussion about leadership, relationships, and the realities of managing a sport built on trust.Tom shares life lessons from growing up in rodeo, insights from circuit management, and what it means to lead a people-based organization where hard decisions are unavoidable and balance matters. They talk openly about the current state of the PRCA, the challenges that still exist, and why ingenuity and strong relationships are required to keep rodeo moving forward.During the conversation, Tom praised the First Frontier Circuit and Brock Hower's leadership, pointing to a season that added a fourth performance and raised the $85,000 required to fund it — a clear example of leadership, collaboration, and commitment behind the scenes.This isn't a press conference. It's a conversation about people, responsibility, and the work it takes to sustain the sport.
Personal branding is changing in real time. The first impression is no longer a handshake or a conversation. It is a clip you did not choose, a post someone else shared, a comment you left, or a quote that gets passed around without context.What actually builds trust across today's platforms? It's the different channels and how they shape different versions of you. Consistency matters more than polish. Algorithms and AI search now “interpret” your reputation. Today you need to build a personal brand that holds up when you're not in the room. Listen For:22 What if people meet your story before they meet you?4:00 How does media reshape your message?5:23 How do you stay consistent across platforms?8:40 How do algorithms impact your brand?14:34 Why does personal branding really matter?Guest: Liz Brooks, Interview ValetWebsite DougSubstack | Website | LinkedInFarzanaSubstack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Canadian Prime Minister Mark Carney stood up in Davos and didn't waste words. He gave a speech that cut through the noise. The room stood. The world noticed. He said, “If you're not at the table, you're on the menu.” People replayed that line like it was a lifeline. This episode of The Week Unspun comes straight from the snowy peaks of Davos, but the questions are sharp and wide-reaching. Can speeches still move people to action? Can we trust the Edelman Trust Barometer, or has its credibility fractured like the world it measures? And as the World Economic Forum eyes cities like Detroit and Dublin, what happens when the name “Davos” no longer fits the map? Listen For:51 What made Mark Carney's Davos speech go viral?6:54 Why do some PR pros hate the Edelman Trust Barometer? 9:38 Are we living in a “retreater” era of trust and communication? 12:40 Should Davos be moved to Detroit or Dublin? 18:15 Is short-form, flashy content reshaping public opinion? The Week Unspun is a weekly livestream every Friday at 10am ET/3pm BT. Check it out on our YouTube Channel or via this LinkedIn channelFolgate AdvisorsCurzon Public Relations WebsiteStories and Strategies WebsiteRequest a transcript of this livestreamSupport the show
PR teams are being asked to win attention in a world that barely gives it. The problem is not reach. The problem is what happens after the click, after the view, after the impression. If your audience does not stay, nothing sticks. Not the message, not the trust, not the reputation you are trying to build.In this episode, we unpack why depth beats scale and why time spent is one of the most overlooked drivers of influence. You will hear a fresh way to think about loyalty, attention, and what it means to create content that people actually choose to come back to, even when the feed is endless.Listen For3:42 How do you separate scale from depth in brand storytelling?6:57 What makes podcast audiences stay or leave?10:20 How can stories compete for time in today's distracted world?12:42 Why does audio create such a deep connection with listeners?15:28 Who really listens to podcasts today? And how is that changing?20:03 Answer to Last Episode's Question from Guest Jenny ManchesterGuest: Roger Nairn, Jar Podcast SolutionsWebsite | Jar LinkedIn | Roger LinkedIn | YouTube Doug DownsSubstack | Website | LinkedInFarzana BaduelSubstack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
In this week's The Week UnSpun, the panel takes on three high-stakes stories where influence, identity, and global perception collide. First, the team unpacks the latest flashpoint over Greenland, where the U.S. talks security, Denmark talks sovereignty, and Greenland quietly navigates the space in between. But is this really about narrative control, or something deeper, as David suggests, like the importance of alliances over authorship? Then, the conversation turns to Minnesota, where deadly ICE encounters have sparked a communications crisis over trust, legitimacy, and who gets to define the truth. Finally, the group turns to Davos, joined by 18-year World Economic Forum veteran Joanna Gordon, who lifts the curtain on how the global summit has evolved, and whether it still lives up to its founding ideals. Listen For2:03 Can Greenland Strengthen Partnerships Without Losing Autonomy?3:25 Are Small Nations Heard? Or Just Spoken For?6:43 Is the Real Crisis in Minnesota About Trust?11:45 Has Davos Lost Its Way in the Age of Attention?15:41 Does the World Economic Forum Have a PR Problem?Guest: Joanna GordonLinkedInThe Week Unspun is a weekly livestream every Friday at 10am ET/3pm BT. Check it out on our YouTube Channel or via this LinkedIn channelFolgate AdvisorsCurzon Public Relations WebsiteStories and Strategies WebsiteRequest a transcript of this livestreamSupport the show
Perfect — here is a clean, narrative, SEO-strong RSS description built directly from the Episode 2 transcript, written in your voice, grounded in what Wes actually says, and structured so podcast platforms can index it properly.I've stayed faithful to the transcript themes and language, not invented summary fluff. This is Episode 2 – Part 2, clearly tied to Part 1.
It doesn't matter whether you're 25 or 55. If you speak and people listen politely but not seriously, it hurts. Too young to be trusted.Too old to be creative.The message lands the same way. You are not seen. You are not heard. You are not valued.Ageism cuts in both directions and it leaves a quiet bruise that people carry long after the moment passes.How does this happen in Public Relations, a profession built on understanding people? It does. And ageism is a major component of the profession. That's why a Cultural Reset is needed. Listen For4:50 What does a "cultural reset" in PR mean when addressing ageism?7:30 How does ageism quietly impact training and promotion in PR agencies?9:54 Do certain sectors of PR treat older professionals more fairly than others?15:55 Will AI help or hurt age diversity in PR careers?17:25 Answer to Last Episode's Question from Guest Cindy Lang Guest: Jenny ManchesterCentre for Ageing Better Website | LinkedInJenny's Report An age-old problem: What can we do to tackle ageism in PR? Follow Farzana on SubstackFollow Doug on SubstackCurzon Substack Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
A headline-grabbing raid, a revolution-in-the-making, and a “beige” prime minister walk into the attention economy… who wins the story? Farzana and Doug unpack three global flashpoints through a PR and narrative-control lens: the shock capture of Venezuela's Nicolás Maduro and the split-screen battle between “law enforcement” framing versus “illegal act of war” backlash; Iran's surging unrest as the rial collapses alongside a fractured top-level message (empathy from President Pezeshkian, crackdown language from Ayatollah Khamenei, and a mobilizing call from exiled Crown Prince Reza Pahlavi); and the UK's debate over Keir Starmer's “beige” leadership, whether voters truly want competent quiet or charismatic spectacle in a 24/7 scroll-and-click media world.Listen For00:37 How did the Maduro raid become a communications battle overnight?01:33 Why did calling Maduro a “narco-terrorist” change the debate?04:57 Does winning the domestic narrative matter if the world disagrees?07:56 How is Iran's leadership sending mixed signals during unrest?13:05 Is quiet leadership still viable in today's attention economy?The Week Unspun is a weekly livestream every Friday at 10am ET/3pm BT. Check it out on our YouTube Channel or via this LinkedIn channelFolgate AdvisorsCurzon Public Relations WebsiteStories and Strategies WebsiteRequest a transcript of this livestream Support the show
Fuse - The 15 minute PR, Marketing and Communications podcast
In this episode of the PRCA Fuse Podcast, our host Adrian Ma sits down with Sarah Waddington, CEO of the PRCA, to unpack that BBC Radio 4 Today Programme interview where Sir Martin Sorrell declared the end of PR, and to explore what this moment really means for the future of our industry as we transition into 2026.Sarah takes us behind the scenes of the interview and the reaction that followed, and makes a powerful case for PR's future as strategic advisory, not “just media relations”.In this episode:We discuss:What actually happened in the Radio 4 debate with Sir Martin SorrellWhy the “PR is dead” headline misrepresents what modern PR doesStorytelling in PR vs advertising: listening, authenticity and behaviour changeWhy “flood the internet with content” is the wrong answerPR's move into futures, foresight, data, insight and riskThe role of PR in a fragmented, politicised media landscapeWhy PR needs a single, confident narrative about its valueHow practitioners can upskill into management and strategic advisory
Chase Love grew up in a ranching family but hard times hit and they had to pivot. His parents built businesses in town that Chase has helped grow but his real passion has always been ranching and to niche down even more, bucking stock. Chase has been involved in rodeo stock through different ventures for years now and is now apart of Wild Side Prorodeo, a PRCA stock contractor and rodeo producer. We talk about the struggles of being a new rodeo company coming on the scene and the dedication it takes. Review Wizard:https://www.reviewwizard.io/io-demo486587?am_id=crockett9437Sponsorship:https://form.jotform.com/251243256767057Diversified Payments:https://www.diversifiedpayments.com/wealthycowboyThe Wealthy Cowboy VIP:https://www.skool.com/the-wealthy-cowboy-vip-6536/about?ref=d30cd83cb8824bc7885158a8ec9366a5
This is a special audio time-jump episode. It's an immersive journey ten years into the future to explore how public relations has managed three of the biggest challenges: the rapid rise of AI, the disappearing entry-level job, and the ongoing gender gap in leadership.Doug and Farzana volunteer for a guided “time crossing” to see how the next generation of PR leaders navigated a decade of disruption. What they find isn't just smarter tech, it's smarter systems, layered cities, holographic hosts, and workplaces where AI and humans collaborate with clarity and conscience.This isn't an episode about how will we fix it, it's about how they already did… and what we can start implementing right now.Welcome to 2036 Listen For5:01 How has technology reshaped the world of PR?6:56 What does it feel like to communicate in a city designed to respond?9:57 How does personalized media target people in real time?10:36 What are holographic briefs and how do they change communication?16:31 Are women finally stepping into more leadership roles?17:44 How did society move beyond the culture war over being ‘woke'?12:59 What's changed most in how we communicate at work?14:55 What does it take to guide AI with real nuance?18:18 How is emotional labor being measured, and addressed, in the future?19:02 What are the future rules of ethical communication with AI? DougSubstack | Website | LinkedInFarzanaSubstack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
What happens when protests shake a regime built on control, not consent? We look at Iran's largest wave of unrest since 2022. Fueled by economic collapse and skyrocketing inflation, the protests are no longer just about hardship, they've become openly anti-government, spreading even into rural areas. We break down Iran's unprecedented tone shift in crisis comms, explore the influential role of the Iranian diaspora, and consider how narratives are being shaped despite media restrictions. And we pivot to examine Donald Trump's striking effort to brand U.S. institutions with his name, followed by a look into 2026 with helpful resources for PR pros preparing for global risks. Listen For:47 What's really fueling Iran's latest wave of protests?4:28 How does Iran's diaspora influence global perception?5:39 Can Trump gain political advantage from Iran's instability?6:14 Why is Trump rebranding national institutions with his name?12:46 What tools can help PR pros prepare for global risks in 2026?The Week Unspun is a weekly livestream every Friday at 10am ET/3pm BT. Check it out on our YouTube Channel or via this LinkedIn channelFolgate AdvisorsCurzon Public Relations WebsiteStories and Strategies WebsiteRequest a transcript of this livestream Support the show
Public relations shapes what people believe, how communities respond, and which ideas earn trust. It influences elections, corporate crises, government decisions, reputations, and public sentiment. Yet unlike medicine, law, or engineering, anyone can call themselves a PR professional. No license. No minimum standard. No consequences when things go wrong. What happens when a profession with this much power has almost no guardrails?Some say that freedom is essential for open societies. Others say it leaves the public exposed. What happens if we build those guardrails too strong? In this episode we walk the line of tension between protection and freedom.Listen For4:28 What problem is PR regulation really trying to solve?9:47 Does regulation protect the public, or just PR pros?12:38 Could PR regulation threaten free speech?14:23 Is there a middle ground on PR regulation?18:37 Can licensing and ethics training reshape PR?Rate this podcast with just one click Follow Farzana on SubstackFollow Doug on SubstackCurzon Substack Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
This is not just one podcast. It's a feed with two.First is Stories and Strategies with Curzon Public Relations. A weekly show hosted by Doug Downs and Farzana Baduel. Every Tuesday, we tackle the real work of public relations. The strategy behind the stories. The decisions behind the headlines. No fluff. No profiles. Just the issues shaping modern communications.Also in this feed is The Week UnSpun. A live, weekly look at global news through a public relations lens. Hosted by Doug Downs, Farzana Baduel, and David Gallagher of Folgate Advisors. Streaming every Friday at 10 a.m. Eastern, 3 p.m. UK time. With the audio released later the same day.Two shows. One feed. Follow now, and stay ahead of the story.Support the show
In this Part One episode of Beyond the Chutes, Doug Simcox and Sam Swearingen sit down in Mineral Wells, Texas with Ronnie Williams, an eight-time IPRA Bareback Riding World Champion, as part of the Texas Swing 2025, recorded in October.Ronnie takes us back to where it all began—growing up on the east side of Fort Worth, buying his first rigging with no guidance, and learning the hard way what it meant to ride bareback horses in the 1960s and '70s. Along the way, he shares unforgettable stories of legendary horses, early IRA rodeos, traveling with Glen Bird, and riding through one of the toughest eras the sport has ever known.The conversation also turns timely and relevant as Ronnie weighs in on the IPRA's decision to eliminate the mark-out rule in bareback and saddle bronc riding. Released just one week after the NFR—and amid controversy surrounding Stetson Wright's missed mark-out—this episode offers hard-earned perspective on rules, judging consistency, and how the sport continues to evolve. With the PRCA now using replay review, and major events like the Calgary Stampede and The American no longer requiring a mark-out, the debate is far from over.This is Part One of Two with Ronnie Williams. Part Two is coming soon.
What do you say when there's nothing to say?Most workplaces think they handle grief through policy, a few days of bereavement leave, a checklist, and a quiet expectation that people will return “ready” to work. But grief doesn't follow policy. It walks back into the office with someone long before they're prepared, reshaping their focus, their energy, their confidence and their sense of safety. And while HR manages the paperwork, it's the hallway conversations, the team dynamics, the awkward silences and the well-meaning but painful clichés that shape a grieving person's real experience. That isn't an HR problem. That's a communications problem.And yet almost no one prepares for it. Teams don't know what to say. Leaders fear saying the wrong thing. Colleagues avoid eye contact because they're anxious, not uncaring. In this episode, grief expert Cindy Lang shows why communication is the most powerful support any workplace can offer, and how simple, compassionate language can make the difference between someone feeling invisible and someone feeling understood. Listen For4:11 Why Is Grief First a Communications Issue, Not Just HR's Job?6:45 What Is the “Three-C Model” for Grief-Informed Communication?8:05 How Does Grief Physically and Emotionally Impact a Person at Work?14:51 What Small Act of Kindness Made the Biggest Impact After Loss?19:29 Answer to Last Episode's Question from Marc WhittGuest: Cindy LangWebsite | Facebook | Instagram Rate this podcast with just one click Follow Farzana on SubstackFollow Doug on SubstackCurzon Substack Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
In the fifth episode of the season, Dean Connelly, founder of Latte Recruitment and Elizabeth Giles are joined by Emma Ewing, founder of Big Fish Training about resilience over the holidays. Ewing, who has previously worked with PRmoment on resilience has a unique insight as she brings her resilience expertise but also her vast knowledge of the PR sector, having provided coaching and training to PR leaders. This podcast runs through tips and advice for staying resilient during the hardest times of the year: December and January.Many thanks to our podcast sponsors the PRCA
Fresh off an unforgettable run in Las Vegas at the Wrangler National Finals Rodeo, 2025 PRCA Steer Wrestling World Champion Tucker Allen joins Kaycie to break down his journey to the gold buckle. Tucker shares how a late start in rodeo turned into a world title, the season-defining wins that set up his NFR run, and what it took to stay mentally sharp through highs, lows, and pressure-filled moments inside the Thomas & Mack. He also talks horsepower, hazing, camaraderie among bulldoggers, and how faith and preparation shape his approach to the sport. In this episode: • Tucker's unexpected path into bulldogging • The bet that started it all • Surviving the toughest steers at the 2025 NFR • Banker's speed, power, and the horse-sharing teamwork behind big wins • Mental performance, pressure, and learning to "quiet the mind" • Season highs, mid-summer struggles, and the run that changed everything • What's next for the reigning world champ Learn more about WSF and our support services for rodeo athletes at wsf.org.
What happens when a top political strategist forgets the rules of media engagement? This episode of The Week UnSpun strikes a nerve for PR professionals as Doug unpacks Susie Wiles' widely criticized Vanity Fair interviews, where a lack of structure, message control, and audience awareness turned rare access into a strategic failure. It's a masterclass in what not to do when the stakes are sky-high. Then, the conversation pivots to a claim that's rippling through the industry in the UK. Sir Martin Sorrell declared on BBC Radio that PR no longer exists, prompting fierce pushback from Farzana. The team's defense of the industry is both impassioned and insightful, raising a critical question for anyone in communications. Is PR losing ground, or is it finally stepping into its own power?Listen For1:23 What went wrong in Susie Wiles' interviews?4:10 What are the 8 media mistakes she made?6:51 Is PR really dead, as Martin Sorrell claims?10:34 Why can't PR pros explain what they do?12:09 Is PR losing ground or evolving fast?The Week Unspun is a weekly livestream every Friday at 10am ET/3pm BT. Check it out on our YouTube Channel or via this LinkedIn channelFolgate AdvisorsCurzon Public Relations WebsiteStories and Strategies WebsiteRequest a transcript Support the show
Nonprofits often describe themselves with a strange sense of pride: “We're the best kept secret.” But in an era where funding is shrinking, donor expectations are shifting, and public trust must be earned every single day, staying a secret is no longer a virtue. It's a liability. So why do so many NGOs still hide behind humility, overwhelm, or the hope that their good work will somehow speak for itself?It's same problem everywhere. Leaders who underestimate the power of strategic communication. Teams overwhelmed by tactical delivery. Fundraisers separated from PR staff. And organizations with extraordinary missions that remain invisible. In this episode, how nonprofits can step out of the shadows, communicate their value with confidence, and build the visibility they need to survive and serve.Listen For5:11 Why doesn't good work speak for itself anymore?10:12 How can NGOs attract top talent without top salaries?18:52 What are the first PR steps for nonprofits to grow visibility?21:04 Answer to Last Week's Question from Cindy LangGuest: Marc WhittWebsite | Email | LinkedIn | XRate this podcast with just one click Follow Farzana on SubstackFollow Doug on SubstackCurzon Substack Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Lightning Aguilera and Kaden Profili topped Round 9 of the 2025 NFR for their third round win.Aguilera and Profili pocketed another $36,667.95 apiece for their 3.4-second run. They've collected $130,846.52 a man inside the Thomas & Mack to jump from 15th and 14th in the world to sixth and fifth.Heading into Round 10, Kolton Schmidt and Jonathan Torres continue to lead the aggregate after a 4.3 in Round 9, as well as the world standings with $294,451.12 and $286,185.02, respectively. Kaleb Driggers and Junior Nogueira have moved up in the world standings again, now sitting third and second, trailing by $19,714.53 and $11,448.43. Andrew Ward and Jake Long sit second in the aggregate, behind Schmidt and Torres by 7.1 seconds. They're also fifth and fourth in the world, sitting $47,472.13 and $40,952.58 behind the world leaders.___This episode is presented by Oz On A Hot Streak, the stallion that wins everywhere he goes. AQHA World Champion. PRCA champion. Calgary champion. And now the first AQHA World Champion stallion ever to rope at the NFR. Oz breedings are $500 off all NFR long. Lock your contract in at SoloSelectHorses.com or by calling Madison at 940
Lightning Aguilera and Kaden Profili topped Round 9 of the 2025 NFR for their third round win.Aguilera and Profili pocketed another $36,667.95 apiece for their 3.4-second run. They've collected $130,846.52 a man inside the Thomas & Mack to jump from 15th and 14th in the world to sixth and fifth.Heading into Round 10, Kolton Schmidt and Jonathan Torres continue to lead the aggregate after a 4.3 in Round 9, as well as the world standings with $294,451.12 and $286,185.02, respectively. Kaleb Driggers and Junior Nogueira have moved up in the world standings again, now sitting third and second, trailing by $19,714.53 and $11,448.43. Andrew Ward and Jake Long sit second in the aggregate, behind Schmidt and Torres by 7.1 seconds. They're also fifth and fourth in the world, sitting $47,472.13 and $40,952.58 behind the world leaders.___This episode is presented by Oz On A Hot Streak, the stallion that wins everywhere he goes. AQHA World Champion. PRCA champion. Calgary champion. And now the first AQHA World Champion stallion ever to rope at the NFR. Oz breedings are $500 off all NFR long. Lock your contract in at SoloSelectHorses.com or by calling Madison at 940
Kolton Schmidt and Jonathan Torres not only won Round 8 of the 2025 NFR, they officially lead the pack.Schmidt and Torres turned in a 3.8-second run for the round win to give them the lead in the average with a 28.7 on seven head and the lead in the world standings with $279,074.24 and $270,808.14, respectively. They've raked in $159,136.03 a man to skyrocket from 14th and 15th in the world to No. 1. They join The Short Score for the third time this week to talk through their run and their world-championship chances.___This episode is presented by Oz On A Hot Streak, the record-breaking grey from Nebraska. AQHA World Champion. PRCA money winner. And the first stallion with an AQHA world title to rope at the NFR. Solo Select is offering $500 off all Oz breedings during the NFR. Lock your contract in at SoloSelectHorses.com or by calling Madison at 940-580-0156.
Kolton Schmidt and Jonathan Torres not only won Round 8 of the 2025 NFR, they officially lead the pack.Schmidt and Torres turned in a 3.8-second run for the round win to give them the lead in the average with a 28.7 on seven head and the lead in the world standings with $279,074.24 and $270,808.14, respectively. They've raked in $159,136.03 a man to skyrocket from 14th and 15th in the world to No. 1. They join The Short Score for the third time this week to talk through their run and their world-championship chances.___This episode is presented by Oz On A Hot Streak, the record-breaking grey from Nebraska. AQHA World Champion. PRCA money winner. And the first stallion with an AQHA world title to rope at the NFR. Solo Select is offering $500 off all Oz breedings during the NFR. Lock your contract in at SoloSelectHorses.com or by calling Madison at 940-580-0156.
Who's Really Writing the Stories That Shape Our World?This week, we dive into the high-stakes power play unfolding in Hollywood as Netflix and Paramount battle to take over Warner Bros. What looks like a blockbuster business deal is, in fact, a global struggle over who gets to shape the stories that define how we think, feel, and remember.Farzana explores the soft power implications of the deal, asking what happens when control of cultural narratives shifts to private or even foreign-backed hands. Doug examines the potential impact on creators, especially if Netflix, known for tight content licensing, wins control of vast historical archives. David brings in insider chatter from Hollywood, where some fear the deal could spell the end of cinema as we know it.Also in this episode, we unpack why the UK is launching a legal PR offensive to keep English law as the gold standard for global deals and how Singapore is emerging as a serious contender.Plus, is the US hurting its tourism brand with new visa requirements demanding access to social media history? And what can Australia's ban on under-16s using social media teach us about digital policy and parental reality? Listen For3:53 How would this merger reshape global storytelling and soft power?6:58 Why is the UK promoting English law as a global standard?10:12 What makes Singapore law a serious competitor to English law?15:39 Will new US visa rules scare away global travelers and harm tourism?The Week Unspun is a weekly livestream every Friday at 10am ET/3pm BT. Check it out on our YouTube Channel or via this LinkedIn channel Folgate AdvisorsCurzon Public Relations WebsiteStories and Strategies WebsiteRequest a transcript of this livestreamSupport the show
Kolton Schmidt and Jonathan Torres were back for another round win at the 2025 NFR, this time on their own.Schmidt and Torres took the Round 5 with a 3.7-second run for $36,667.95 a man Dec. 8. The win pushed Schmidt to fifth in the world with $223,776.61 and Torres to fourth with $215,510.51 on the year. Schmidt and Torres join The Short Score to break down their win.___This episode is presented by Oz On A Hot Streak, the stallion that wins everywhere he goes. AQHA World Champion. PRCA champion. Calgary champion. And now the first AQHA World Champion stallion ever to rope at the NFR. Oz breedings are $500
Kolton Schmidt and Jonathan Torres were back for another round win at the 2025 NFR, this time on their own.Schmidt and Torres took the Round 5 with a 3.7-second run for $36,667.95 a man Dec. 8. The win pushed Schmidt to fifth in the world with $223,776.61 and Torres to fourth with $215,510.51 on the year. Schmidt and Torres join The Short Score to break down their win.___This episode is presented by Oz On A Hot Streak, the stallion that wins everywhere he goes. AQHA World Champion. PRCA champion. Calgary champion. And now the first AQHA World Champion stallion ever to rope at the NFR. Oz breedings are $500
Powder River Rodeo Company is a PRCA stock contractor based in Riverton, Wyoming. PRRC started the company in 1986 and have grown it into one of the most respected and award-winning outfits in pro rodeo. Powder River has been sending stock to the National Finals Rodeo every year since 1988.They've been nominated well over a dozen times as a PRCA Stock Contractor of the Year and are regularly recognized among the top stock contractors in the U.S. and Canada.Presented by Espuela Productions & Westgate Casino & Resort l NFR Westgate 2025 Upcoming Shows:Bart Crow 12/10Jarrod Morris 12/12Giovannie & The Hired Guns 12/13 & More! Full Concert Schedule: https://www.instagram.com/espuela_productions/--------------------------------------------------------------------Powder River Rodeo CoInstagram l John Franzen Instagram l WebsiteEnjoy The Jarrod Morris Vibe? Please leave us a review on Apple & SpotifyThe Jarrod Morris Vibe Links:Patreon | TikTok | Instagram | Facebook
In every corner of the world the public mood is shifting, sometimes quietly and sometimes all at once. Climate anxiety, pandemic fears, economic pressure, geopolitical tension and a surge in concern about data security have all reshaped what people expect from companies. For organizations trying to build trust across borders the rules keep changing. What mattered in 2019 did not matter in 2021. What mattered last year may not matter next year. And unless communicators understand these shifts they will miss the signals that determine whether a message lands or falls flat.That is why this conversation with Steve Shepperson-Smith is so valuable. Drawing from Vodafone's 75,000+ annual reputation data points and RepTrak's million-strong global dataset, Stephen shares compelling insights on the critical 60/40 split between capability and character, and why the latter matters more than ever in polarized, politicized times.Listen For4:37 What does global data say about what drives reputation today?6:52 Have public views on social and environmental issues shifted?8:41 Are ESG and DEI labels now hurting more than helping?10:57 Why is data security now a top consumer concern?16:38 How can brands stay local in a divided global landscape?20:40 Answer to Last Episode's Question from Andy WestGuest: Steve Shepperson-Smith, VodaphoneLinkedInRate this podcast with just one click Follow Farzana on SubstackFollow Doug on SubstackCurzon Substack Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
The reigning World Champs Tyler Wade and Wesley Thorp joined Dustin Egusquiza and Levi Lord atop the Round 4 team roping leaderboard at the 2025 NFR.Wade and Thorp and Egusquiza and Lord turned in 3.8-second runs to split the round for $32,823.73 apiece. The win comes as redemption for both teams after two no-times for Wade and Thorp and a no-time in Round 3 for Egusquiza and Lord.Both teams join The Short Score to talk about their Round 4 win.___This episode is presented by Oz On A Hot Streak, the record-breaking grey from Nebraska. AQHA World Champion. PRCA money winner. And the first stallion with an AQHA world title to rope at the NFR. Solo Select is offering $500 off all Oz breedings during the NFR. Lock your contract in at SoloSelectHorses.com or by calling Madison at 940-580-0156.
The reigning World Champs Tyler Wade and Wesley Thorp joined Dustin Egusquiza and Levi Lord atop the Round 4 team roping leaderboard at the 2025 NFR.Wade and Thorp and Egusquiza and Lord turned in 3.8-second runs to split the round for $32,823.73 apiece. The win comes as redemption for both teams after two no-times for Wade and Thorp and a no-time in Round 3 for Egusquiza and Lord.Both teams join The Short Score to talk about their Round 4 win.___This episode is presented by Oz On A Hot Streak, the record-breaking grey from Nebraska. AQHA World Champion. PRCA money winner. And the first stallion with an AQHA world title to rope at the NFR. Solo Select is offering $500 off all Oz breedings during the NFR. Lock your contract in at SoloSelectHorses.com or by calling Madison at 940-580-0156.
Flint Rasmussen is a former professional rodeo clown/barrelman. Flint was the PBR's exclusive entertainer from 2006-2023 for a total of 26 PBR World Finals – until his retirement at the 2023.Before joining the PBR full-time, Rasmussen was an eight-time PRCA Clown of the Year and eight-time Wrangler National Finals Rodeo barrel man, working most of the major PRCA rodeos in the process. Flint was inducted into the Rodeo Hall of Fame at the National Cowboy & Western Heritage Museum in Oklahoma City, Oklahoma, as a member of its class of 2024.Flint Rasmussen: TikTok | Instagram | Facebook Enjoy The Jarrod Morris Vibe? Please leave us a review on Apple & SpotifyThe Jarrod Morris Vibe Links:Patreon | TikTok | Instagram | Facebook
Technology threw a curveball this week — but the show goes on. In today's episode, Doug breaks down what's coming at this year's NFR, shares updates on the Champion Living × Hooey Fit App, and walks you through every new feature, track, and program inside the platform. From roughstock and timed-event training to beyond-the-arena fitness, Doug lays out exactly how rodeo athletes can finally train with purpose instead of guessing in the gym. We're also gearing up for nine straight days of live podcast episodes at the NFR, hosted from the Fenoglio Boot Booth inside Cowboy Christmas. Athletes, stock contractors, PRCA leaders, and industry voices — Doug previews the full lineup and what fans can expect. If you've been curious about the new Hooey Fit App or want a deeper look at what's inside each track, this walkthrough is for you. This episode is brought to you by Rodeo Now, the performance-tracking app built for rodeo athletes. Record your rides and runs, break them down in slow motion, and search any animal by name to get the information you need before you nod your head. Download Rodeo Now for free in the Apple App Store and Google Play. 0:00 – Rodeo Now App Partnership Doug kicks off with exciting news about partnering with the Rodeo Now app, a tool built for recording, logging, and breaking down your runs and rides in slow motion — including intel on your stock draw. The perfect pairing for athletes who want to study and improve their performance. 1:00 – What Happened to Today's Planned Episode Originally, this episode was meant to feature Kate Jackson, a sports mechanic who uses elite movement-testing technology to break down athletic patterns. Technical issues = episode lost. Don't worry — it's being re-recorded. 1:45 – NFR Week: The Chaos + The Magic Doug shares how the timing couldn't be worse — the NFR starts in just four days. He talks through: Why the NFR is the "Super Bowl" of the western lifestyle Energy and anticipation around Vegas The curveball of EHV restrictions canceling major side-events How athletes can reframe setbacks into preparation opportunities 2:45 – Live Podcast Schedule at the NFR Champion Living will host nine straight days of live shows at 10 AM (two at 11 AM) from the Olio Boot Booth inside the Las Vegas Convention Center. Expect episodes with: NFR athletes Retired champions PRCA leadership Stock contractors Country music artists Western industry voices The goal: real stories, not highlight reels. Fans are invited to attend, meet guests, and hang out. 4:45 – Deep Dive: The New Hooey Fit App (Formerly Champion Living Fitness) Doug breaks down why the app was rebranded and how the collaboration with Hooey Brands happened. Joey (Hooey CEO) believes in: Investing in rodeo athletes Developing the next generation Making high-performance training accessible Elevating the entire sport This partnership makes it possible to offer ALL programs + mobility + Bulletproof Shoulders + communities for just $19/month. 6:00 – What's Inside the App? (Guided Walkthrough) Roughstock Blueprint For: Bareback Riders Saddle Bronc Riders Bull Riders Bullfighters Includes: Every roughstock-specific plan 2 mobility programs Bulletproof Shoulders Varied training + progression Ability to mix across events for balanced development Timed-Event Athlete Track For: Ropers Barrel Racers Dismount Athletes (tie-down, calf ropers, goat tiers) Includes: Intro & progression paths Shoulder prehab (critical for ropers) Mobility Access to ALL timed-event programs Doug emphasizes treating your body like a business — don't keep paying entry fees without improving your chances of winning. Beyond the Arena (General Fitness Track) For: Hunters Ranchers Everyday athletes Anyone who wants to get stronger Includes: Backcountry plan Women's Built Strong program Mobility + Bulletproof Shoulders Only $9.99/month Free Resources Inside the App Doug highlights the free section every user gets: 5 Things I Wish I Knew Before I Started in Pro Rodeo Rodeo Parent Guide Pre-Ride Warm-Up Guide (the #1 requested resource) These are free PDF downloads for every user. Built-In Podcast Links + YouTube Channel One centralized place to watch, listen, and learn. Community Features (Paid Users) Doug breaks down the Q&A and coaching support inside the paid community: Post your rides for critique Get direct feedback from Doug Tips & tricks weekly Conversations with other athletes Progress tracking for weights, reps, time, lessons completed 14:45 – When You Need More Than Just the App Doug explains the difference between: App-Based Training Great for: Self-motivated athletes New riders Responsibility-driven athletes Anyone who needs structure Individualized Coaching Built for: Specific goals Injury management Accountability Personalized programming Schedule-based training Direct coach communication Every individualized coaching relationship starts with a full evaluation and custom program build-out. 16:45 – Why the App Exists Doug closes the walkthrough by sharing the mission: When he started rodeoing, there were zero training resources for rodeo athletes. The Hooey Fit App removes that barrier forever by giving athletes real training systems at an accessible price. 17:15 – Quick NFR Preview + New Programs Dropping Doug teases: Fresh timed-event programs Power-focused plans for roughstock athletes Daily NFR content Live episodes dropping throughout the week If you're at the NFR, stop by and say hello at the Fenoglio Boot booth. Doug, Logan, Paul, and the team will be there every day at 10 AM. Download the Hooey Fit App powered by Champion Living — free to download, loaded with free resources, and only $19/month for full access to every program we've ever built.
Will Rasmussen talks with Dr. Eddie Taylor, former veterinarian of the year in the PRCA, on today's Roadshow.
In Episode 87, Ike Eastman sits down for a genuine conversation with Matt Burch of Burch Rodeo and Four Horse Outfitters — a fifth-generation Wyoming rancher, stock contractor, elk steward, and one of the most interesting characters in the rodeo. From managing 300,000+ acres of prime elk, mule deer, and antelope habitat to raising some of the most respected bucking horses and bulls in the PRCA, Matt gives a rare look behind the gates of ranch life, rodeo culture, and wildlife management. Ike and Matt cover everything from the explosive growth of elk herds on their ground, to the realities of running one of the country's premier bucking-horse programs, to hauling stock across the West, to the legendary New Year's Eve Bucking Ball in Gillette. They also dig into the conservation mindset that keeps this landscape healthy — selective harvest, habitat stewardship, letting young bulls grow, and why ranchers are the backbone of Wyoming wildlife. If you love hunting, rodeo, ranch stories, Western grit, or just honest conversations with real people, Episode 87 is a must-listen.