Podcasts about tedxsantabarbara

It's 2017, and I'm meeting with our TEDxSantaBarbara team, preparing to plan our next year's TEDx event. As we start discussing the hundreds of speaker applications we've received, it feels incredibly hard to narrow down our selections with so many wonderful candidates. That's when it hits me. What if we focus on the idea first and the person second? In other words, what if we identify the most important and urgent ideas we want to cover and then consider all the applications, recommendations, and research to find the strongest person with subject matter expertise in that area? Our team loves this approach, and we immediately engage in healthy dialogue, even debate, about which ideas our world and our community need the most right now. One of the ideas that rises to the top of the list unanimously is human trafficking. Fast forward many months later, the speaker we choose delivers an incredible Talk, not only highlighting the issue of human trafficking but also discussing actionable solutions. And now her TEDxSantaBarbara Talk has earned over 400,000 views and counting. This means more than just a number; it signifies that by sharing her Idea Worth Spreading, she has initiated change on a global scale. This means change in awareness, change in mindset, and change in action.  My special guest today is that very same speaker. Megan Rheinschild is Director of the Victim Assistance Program at the Santa Barbara County District Attorney's Office and directs the Countywide Sexual Assault Response Team, which provides medical-legal forensic exams and advocacy to survivors of human trafficking, child abuse, and sexual assault. In this episode of the Storytelling School Podcast, we'll explore the issue of human trafficking and the power of storytelling in raising awareness and creating change and get answers to questions such as: What are some common misconceptions of human trafficking? How can storytelling foster empathy and understanding? And what can the average person do to make a difference?  What you will learn in this episode: How human trafficking can occur in any community or city Why it's difficult to break free from exploitation when trafficking victims form a bond with their traffickers How storytelling is a powerful tool in raising awareness and creating empathy How we can make a difference by providing love, acceptance, and support to vulnerable individuals Who is Megan? Megan Rheinschild serves as the Director of the Victim Assistance Program at the Santa Barbara County District Attorney's Office. In this role, she oversees a countywide initiative that delivers comprehensive services, support, and advocacy for victims of violent crime and their families. Ms. Rheinschild has been instrumental in forming the Human Trafficking Victim Advocacy Program and establishing the multi-agency Countywide Human Trafficking Task Force in 2013. This task force aims to identify and investigate human trafficking cases and address the complex needs of survivors through collaborative efforts with local, regional, and state partners. Additionally, she directs the Countywide Sexual Assault Response Team, a partnership involving Law Enforcement, Public Health, Rape Crisis Centers, and Child Welfare Services. This team provides medical-legal forensic exams and advocacy to survivors of human trafficking, child abuse, and sexual assault. Links and Resources Megan Rheinschild: Sexual Assault Response Team (SART) The Face of Human Trafficking | Megan Rheinschild TEDx Santa Barbara Storytelling School Website @storytellingschool on Instagram @storytellingSchool on Facebook

The thing with burnout is… you're largely unaware of it until it happens to you. When we're ambitious, we're driven by goals and metrics. Financial success denoted by things and the balance in your bank account. Who are you, in the journey towards that result you're aiming for? Julian Reeve shares his experiences and wisdom with us in this episode. He's shaping the way organizations tackle stress and burnout and his story is a deeply human wake-up call for work-life harmony. Julian journeyed from a high-pressure career as music director for Broadway's "Hamilton" into a role where he now supports organizations and entrepreneurs in managing stress effectively as the founder of Perfect Equilibrium. From massive success to massive burnout to paying it forward, with a responsibility he feels deeply. Essential realisations that he shares with us: detaching his identity from his work and looking at what success truly means focusing on the journey to the results, rather than just the results themselves learning the tools to deal with the psychology of healthy, sustainable achievement Having your identity tied up in your work can drive you towards unsustainable levels of perfectionism. But many people don't think they need to do anything before they reach the pain point. That's the most complex thing about burnout. People don't stop to really understand the pain that they're in, physically and psychologically. This is why Julian's mission includes inspiring change before reaching critical pain points, with a three-question approach he developed specifically for this purpose. We talk about finding your purpose recalibrating to create equilibrium opening up workplace conversations about burnout And much more. “Figure out how to start talking to yourself as you would do a best friend, because if you can get that right, it really is a super superpower.” Listen to this episode to get inspiration for creating a resilient organizational culture equipped to handle today's fast-paced business environment with gracefulness and agility. And to be well. More about Julian Reeve: Website https://www.julianreeve.com/ LinkedIn https://www.linkedin.com/in/julianreeve Instagram https://www.instagram.com/julian.reeve/ Referenced in this episode: Reframing Perfectionism, the vital need for change – TEDxSantaBarbara https://www.youtube.com/watch?v=mi-kD8_dyKw Perfect Equilibrium https://www.perfectequilibrium.co/ More about us: Lisa Dempsey – https://www.linkedin.com/in/lisakdempsey/ - https://www.leadershiplabs.eu Marjolijn Vlug – https://www.linkedin.com/in/marjolijnvlug/ - https://www.marjolijnvlug.nl/ Reach us both at PeopleImpactPodcast@gmail.com

I'm running TEDxSantaBarbara in 2017 with my husband Mark. Our committee is gathering to select the speakers for the upcoming event, and we're going through hundreds of applications. One particular application stands out with a bold statement. It claims that half of all blindness in the world is just a 10-minute surgery away from being cured. That's an idea that absolutely deserves to be heard far and wide. But is it real? Is it actually possible? To find out, we interview the doctor behind the idea and discover that not only is it real, but it'll change cataract surgery as we know it! We unanimously invite him to speak at our TEDx. And now, I've invited that doctor onto the Storytelling School podcast. In this episode, I talk with special guest Dr. Jeffrey Levenson about what has changed since his TEDx Talk in 2017, how one person who watched his Talk was inspired to fund 10000 eye surgeries, and the remarkable story behind his passion for affordable and accessible cataract surgery to all. He answers questions like: How does the rate of blindness in poor communities affect the story of those around them? What happened to him recently that changed the trajectory of his story and that of a thousand people (and potentially more)? What are doctors doing overseas for just $50 to change the story for blind people in poor countries (and is it happening in the U.S., too)? What you will learn in this episode: What the essence of a story is  Why you should never give up on telling your story What makes for the most impactful stories Who is Dr. Levenson? Jeffrey Levenson, MD is a Florida based eye surgeon and the founder of Jacksonville's Gift of Sight Program, a program that has for over 30 years assured that no one in North Florida is blind for want of a cataract surgery, regardless of their ability to pay. He's also the Chief Medical Officer of SEE International, a Santa Barbara based charity dedicated to the end of needless blindness around the world. He has spent the last ten years working around the globe to promote a re-engineered variant of cataract surgery that's less expensive, equally effective, and suitable to low resource communities. Half of all the blindness in the world is people who need a 10 minute surgery. It doesn't have to be that way. His TEDxSanta Barbara Talk points the way.   Links and Resources: Ending Preventable Blindness: reinventing cataract surgery | Jeffrey Levenson | TEDxTalk SantaBarbara 1,000 Blind People See For The First Time | MrBeast | Youtube SEE International Gift of Sight Levenson Eye Associates Storytelling School Website @storytellingschool on Instagram @storytellingSchool on Facebook

Mark Sylvester, chef, improviser, introNetworks developer, and co-founder of TEDxSantaBarbara, talks about his long-running podcast Making Waves.  The post Making Waves Conversations first appeared on Elizabeth Appraisals. The post Making Waves Conversations appeared first on Elizabeth Appraisals.

In a year marking the 10th anniversary of TEDxSantaBarbara, the conference is looking to honor another significant marker in our community – the 50th anniversary of the modern environmental movement. Santa Barbara is the birthplace of world change, including the concept of Earth Day that began in 1970. In honor of this movement, we are making a focused effort to lift up current environmental issues and climate activism and provide more opportunities to meet with experts to start conversations that will lead to local action. In this episode of Behind the Scenes, TEDxSantaBarbara Executive Producer Mark Sylvester talks Dr. Andy Brooks of the Bren School of Environmental Science & Management and UC Natural Reserve System at UC Santa Barbara. They talk about the upcoming March TEDxSantaBarbaraSalon Sea Level Rising: The Local Socio-Economic Impacts and the April TEDxSantaBarbaraAdventure at the Carpinteria Salt March, part of the UC Natural Reserve System. Both events will have several world-class experts to answer questions and guide the conversations. The first two events are the result of a partnership with the Bren School of Environmental Science & Management and UC Natural Reserve System at UC Santa Barbara to bring relevant local research topics to the TEDxSantaBarbara community. The Bren School’s mission is to solve environmental problems and train the next generation of environmental leaders. Learn more at https://bren.ucsb.edu. UCSB’s seven Natural Reserves are living laboratories for scientific research, education, and public outreach. Learn more at https://nrs.ucsb.edu. The first two events are thematically paired to look at the issue of sea level rising from several points of view. Tickets for the Salon and Adventure are at https://TEDxSantaBarbara.com

One of the things I love about talking with Kevin Bourke is how I am guaranteed to learn something I can use immediately. Kevin has been on the show before (listen here) and is a great supporter of other efforts we undertake, such as sponsoring TEDxSantaBarbara for many years. In this conversation, Kevin talked about how he and the team at Bourke Wealth Management, look at finances from a big picture view, not just isolating their lens on stock portfolios. He calls it the Family Financial Ecosystem. He takes us on a deep dive of what this means, and once you hear it, you'll wonder why no one has explained this to you before. Kevin also introduced me to a new word right off the bat - you may need to look it up. It's Decumulation. It's how you thoughtfully and strategically use your savings to fund your retirement, though Kevin explains it much better. Kevin helped me to understand the differences in how you look at your family finances, especially as it relates to long term planning. He explains where Asset Management fits, how to think about Wealth Management, and how it's different than how someone like him sits as the family CFO and manages the relationships with attorneys, accountants, and anyone involved in your financial ecosystem. We love it when Kevin spends time explaining complicated topics to us and encourage you to get a copy of his book, Make Your Money Last a Lifetime. His site: http://bourkewealth.com His book: http://www.amazon.com/Make-Your-Money-Last-Lifetime/dp/0984789529

Mark Sylvester, the Executive Producer of TEDxSantaBarbara, sat down with Youth Interactives' Estrella Campos, Operations Director, to talk about their role in the upcoming event. Youth Interactive will be serving a few functions for the event, from an intimate dinner for the Speakers to the Green Room for them on the day of the event and the festive After Party. Youth Interactive, located at 1219 State Street in downtown Santa Barbara is around the corner from the New Vic and will be a perfect venue for us. The students in the program will be invited to watch the talks via simulcast provided by a local technology company, LogMeIn. This is the fourth year that GoToWebinar has been used to stream the event. Now students will have free access to the show from 10 am to 5 pm. Students who wish to watch from home can click here to register. https://attendee.gotowebinar.com/register/4363363918667989515 Youth Interactive is a space created for our local students who want to take their artistic side and blend it with a business sensibility. They have mentors for the creative and commercial aspects of their fledgling businesses. We're looking forward to a long and beneficial partnership with Estrella and the team at Youth Interactive.

Dennis Baker is an accomplished marketer and entrepreneur. His latest venture is called POLIS Assist. For the last two years, he and his team have been locating every parking space in Los Angeles County and putting them into an app. Yes, it's true, need a space, use POLIS to find one. Dennis freely gives of his time and extensive expertise to the non-profit community in Santa Barbara to help them with messaging, strategic positioning, branding, and crisis communications. He has a deep background in marketing and has focused that energy into bringing the POLIS app to the millions of drivers in Los Angeles. While developing POLIS he and the team have collected parking information on over 500,000 blocks. Dennis talked about one day where he looked at the eight signs in front of a potential parking spot and was confused. Some of the signs said what day he could and could not park, what type of plate he had to have, and other regulations governing the single space. He was maddened by it and decided to fix the problem. The only obstacle was, there was no central database for street parking, which meant his team had to photograph every street sign on those 500,000 blocks. The volume of street information turned into a big data challenge and opportunity. Dennis says that POLIS is the Waze for Parking. We appreciate the mammoth effort that has gone into and will continue to go into POLIS. We also thank him for his support of the Santa Barbara Non-Profit Community and his frequent attendance at TEDxSantaBarbara events.

Our August TEDxSantaBarbaraAdventure is going to be at the 103-year-old Santa Barbara Museum of Natural History. Dr. Krista Fahy is the Curator of Vertebrate Zoology and will be leading us on a tour of the Collections and Research Center at the Museum. In this Behind the Scenes Podcast, we talk with Briana Sapp-Tivey, the Director of Marketing and Communications at the Museum. She gives us a bit of the backstory of the Museum and what to expect during our Adventure. The Museum also has their Butterflies Alive exhibit that will be next to the area of our tour and the Prehistoric Forest that has nine animatronic dinosaurs that you'll be able to see and hear when you join us. The event starts at 5:30 and lasts until 7:30. Cost is $50. Tickets are available at https://TEDxSantaBarbara.com/Adventures This Adventure is limited to 30.

Mark Sylvester and Manuj Aggarwal discuss creative problem solving, and importance of storytelling in this brand new episode of Bootstrapping Your Dreams Show.What are you waiting for? Tune In Now!In this episode, we will learn about:How to creatively solve a problemThe "See what you think" method to solve problems.The importance of listening as an entrepreneurHow to stay focused on your goalsThe effects of meditation practice on overall personal and professional developmentHow to identify the problem and think of a realistic objective  How storytelling is imperative for your businessHow to effectively communicate using storytellingAbout Mark SylvesterExperience: Mark Sylvester. Mark has been working every day since he was 15. He was a Chef until he was 30. Then he started an Animation Software company that eventually won 4 Academy Awards for Scientific and Technical Achievement and has been recognized as one of the Pioneers in the Computer Animation industry. At 50, he turned his relationship with the TED Conference into an opportunity to create a novel software application that connected attendees at the conference to one another - it would show attendees the ten people they had to meet based on a matching algorithm. In 2010, he started TEDxSantaBarbara as a community service project, and have helped coach 85 speakers to the stage, capturing over 15.7M views of their Talks. In 2012, Mark started his first podcast to tell the stories of the amazing entrepreneurs located in the 805 regions of California (from San Luis Obispo to Santa Barbara to Thousand Oaks), now, 200 shows later, he's the showrunner on 6 shows from an NGO involved with the UN, to a high-end Speakers Bureaus's top talent, a show for Educators focused on Apprenticeship to teaching the leading Public Affairs Consultancy's methodology for overcoming objections into something called a PodClass.Fun Fact: Mark Sylvester has started several companies. Was the private Chef for the Jesuit Priests for 5 years, Worked on Lord of the Rings in New Zealand. He is the premier podcaster for the TEDx Organizer ecosystem, having talked to organizers on all 7 continents - yes, even Antarctica!Obstacle Overcame: He needed $20 to pay an electric bill when he was 20 and raising his son on his own - he called his mother to ask for the money, and she told him, "You'll find a way to get it" and hung up. He wanted to learn Computer Graphics after taking a one day workshop in 1983 and learned that there was no software available outside of University computer research labs and that hardware was over 200K to run software one had to write by oneself. Plus 10 years experience as a Chef – He had never worked in an office. Yet, he went on to create the company that invented MAYA - the software that to this day is the preeminent animation platform used for visual effects, product design, data visualization and game development around the world.Links & Mentions from This Episode:Mark's company: https://MarkSylvester.comTetraNoodle consulting services: https://go.tetranoodle.com/boot-podcastTetraNoodle professional training: https://courses.tetranoodle.comThanks for Tuning In!Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section!Enjoyed the episode? Kindly share it with your friends.  Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Bootstrapping Your Dreams Show!"Support the show

There's so much history in the area of Santa Barbara we call the Funk Zone. We've created our first Adventure to explore the tastes, sights, and sounds of the Funk Zone in this narrated, interactive tour, led by our Tastes of TEDxSantaBarbara Curator, Tara Jones Haaf from Eat This, Shoot That. In this episode, Tara and Mark discuss the hidden gems of the Funk Zone and what she's prepared for our 90-minute tour on June 18th. She explains why we're only having 20 people join us on this Adventure, so don't miss your chance to get this unique perspective on this growing area of town.

In 2011 Stefan Bucher, an award-winning Designer, presented at TEDxAmericanRiviera (now known as TEDxSantaBarbara.) He recently spoke with Mark Sylvester about reflections of his road to the Red Circle. Stefan speaks to audiences large and small and travels the world talking about design, typically to designers. He remarks that stepping onto the TEDx stage is unlike any other event. For Organizers, hearing this conversation will help you understand the thinking of an accomplished speaker when understanding how different the TEDx experience is - and how he'd wished he'd taken more advantage of our help. You'll get some great tips on how to coach your speakers by listening to him. Stefan's hack for speakers is to consider how you open your talk and capture the imagination and energy of the audience. He suggests using a musical opening, much like the overture to a Broadway play. You'll see how he used this in his talk from 2011. We've posted Stefan's talk below so you can watch, then listen to this episode so that you can understand the context of his answers.

This year TEDxSantaBarbara will produce its first series of Salons. TEDx Salons are different than our main event in the Fall and is designed to focus on a single topic by watching a series of curated TED Talks. In this podcast, TEDxSantaBarbara Executive Producer Mark Sylvester is talking with Michael Mongold, the Director of Information Security at Santa Barbara-based Deckers Brands about Privacy in a Salon we're calling. "Who's Watching Us?" This conversation with Michael is a sneak peek into the upcoming Salon. He's co-curated a list of Talks that we'll watch, and then he'll lead us in conversations, helping us understand the nuances of privacy. Join us for this special evening, May 28th, starting at 6:30. The event will be at the Impact Hub's Chapala Center at 1221 Chapala in Downtown Santa Barbara. Tickets are $20 and available at https://TEDxSantaBarbara.com/salons.

In this special episode, recorded in September 2018 right after TEDxSantaBarbara, Mark Sylvester (me), the host of Hacking the Red Circle, is interviewed by TEDxLincoln's Randy Bretz and TEDxLaçador's Ana Goelzer. This podcast is the first time I've told my own TED story. I'm hoping it will give you a glimpse into how I think our event. Randy and Ana take a deep-dive into my motivations for producing a TEDx event here in Santa Barbara, since 2010. TEDxSantaBarbara has evolved over the years, and we've expanded into Youth, Live and in 2019, Salon events. My involvement has become more focused on the outcomes associated with a finely curated slate of speakers each year and stunning production design. We got into a great discussion about how to turn the theme influences everything starting with set design, graphic design, web design, communications strategy and most importantly the curation of the speakers. This small plate influenced the entire graphic design of the show I found in Brooklyn at TEDFest 2018. Seen on the right. For the first time, I also produced a podcast to go behind the scenes of the show, from the graphic design to selecting speakers, to talking about what it means to be a volunteer. This short-series of shows was designed specifically to bring the community closer to the core team and give them an inside look at the event. I got into a discussion about our philosophy on speaker selection, and how we brought back three of our past speakers to give the audience an update on where their idea has traveled since initially presenting it in Santa Barbara. This year we focused on the impact of ideas on our community, something I learned from several of the podcast interviews I've done with other organizers. It had a profound effect on so much of what we did. Something unique about TEDxSantaBarbara is the amount of speaker training we provide. On average, each speaker has 40+ hours of one-on-one, group and stage training from our coaching team lead by my wife and co-organizer, Kymberlee Weil. She's fine-tuned the process with her team and spends as much time as needed to be sure each speaker has everything necessary to give the talk of their lives. Randy took me on another journey into the motivation for creating this show. I spoke at length about the show has become a Master Class for me as I work on being the best organizer I can. TEDxSantaBarbara has become a laboratory for me to implement ideas I hear from these interviews. Ana wanted to know more about my journey to Red Circle and what it was like preparing for my TED talk at TEDxFargo. What a trek — shoutout to Greg Tehven, the organizer, for inviting me and creating one of the most respected TEDx events in the country. As much experience as I have with TED, it was not until I got the tap on the shoulder to walk onto the stage in front of 4,000 people that what we, as organizers, do and why we do it became instantly real to me.

Headline: Eliminate Risk of loosing years of certifications, teamwork and structure by understanding your workforce. Sub Headline: In the next 30 minutes you learn the connection to profits and your work force. Episode Description: It’s your choice. You can choose whomever you want for your next event. And when it’s over, what do you want your attendees to say? Do you want to hear that you just hired another ‘dull’ speaker in their opinion? Or do you want them fired up, making REAL changes in what they do and singing your praise? If you want high-fives and happy attendees, then choose Spike Edwards for your next event. He is known for his Success in bringing safety issues in the workplace to the forefront and connecting leaders to their employees to increase profitability. It does not matter if your Audience is 5 or 500, Spike Edwards will leave them Excited and ready for more! Little known, Big difference... When companies take the time to to get familiar with their workforce Changes appear across all aspects fo the business. He who can connect the best Earns the most Well known, Little Understood: You have a safe business ... Everyone knows that you have to have a safe business but what is little known is that when you move on to quality then innovation, your profit skyrocket. This Changes Everything... Guest credibility: Testimonial: I have had the opportunity to work with a lot of speakers in my role as Executive Producer of TEDxSantaBarbara. Spike is one of the hardest-working presenters we ever featured on our stage. His daily regimen of walking 10,000 steps while rehearsing his talk extends into everything he does. His preparation for the speech of his life is consistent with how he approaches every challenge. I’ve enjoyed working with him for the past two years in his work post-TED and know that his attention to detail and conscientious work ethic are worth modeling.” - Mark Sylvester, Executive Producer Testimonial #2: “I have had the pleasure of working Spike Edwards on several occasions. He is the consummate professional. His skill in engaging and encouraging individuals to reach their full potential within their skill set, leads to the development of teams with an excellent ethos in safety and productivity, that is cost effective for our organization. He has a contagiously enthusiastic personality that captures the imagination of those fortunate enough to listen to him.” - John Broham. Owner BTOADS I help people with: Spike Edwards helps CEOs and business leaders to quickly discover the gaps and the deficiencies of their safety culture so that they can determine the level of risk lurking within the corporation and help them on a journey to unlock the vast profits, hidden in the operations through elisting the systems, structures and strategies that of the elite special forces as well as best in class or world-class businesses thus go creating a successful, productive, safer and profitable business from the get go Client Success Examples: Imagine a giant oil production station sitting in the middle of the ocean it was the jewel of the company out producing all the production facilities in the region The team that was sent out to increase production even further, decided due conditions being so good, that they would same time and money and not tie down the equipment as required. Four and a ½ Days later they were met with oil Erupting into the air Equipment falling into the crews as they Escaped to their lifeboats, Live’s were put at risk The company lost millions and millions of dollars all because of what I call stupid. As a result I was called in to head this project and turn the organisation around Before and I started I listen to department heads and what they wanted. When they had exhausted they wants and need I reviewed them and made 3 promises I would help get back the Trust the Company given away To the Government To the Client & Contractors And most importantly to the Workforce We would focus on a management system that worked in conjunction with PSP PROFITS SAFETY PRODUCTIVITY Help to increase productivity Along the way I had met many roadblocks and barriers: Like The Company Man – Who insisted it was my way or the highway Interdepartmental silos that had build up with people not communicating doing their own thing Intermittent construction works that came onto the facility and did not want to adopt our developing safety culture 18 months later the state of the promises were Production was at 112,000 bbls a day & increasing production $1.84 billion in the period. Intermittent Construct times were faster, safety and more cost effective and the government placed a positive inquiry into how were able to turn a organisation around in such a short time progressive and innovative manner. Your Offer: •For a free, •no obligation, 20-minute Flak Jacket Assessment to identify potential quality safety or procedural issues that may leave your business vulnerable to attack, loss or litigation. Value action steps: Sample Keynote / Training Topics . . . ✓ Safety is Dangerous -Increase Business Profitability by 700% in the next few years ✓ Communicate with your Workforce to increase Profits ✓ Build Trust and Re-Connect with your Workforce using the S.E.E.C+ Formula Offer link: SpikeEdwards.com

In this episode, we talk with Christopher Foley, a member of the Core Team, who has been with us since 2010, when we produced TEDxAmericanRiviera. He’s the guy who makes sure that everything technical works as scheduled on the day of the show. In this interesting conversation, we talk about all of the other things he does to contribute to the overall success of the event. Christopher rightfully notes that it’s organized chaos on the day of the show and much of the success of the overall production belongs to Dave Jenkins and his capable crew at DAJEN Productions. Christopher also oversees the digital marketing and has a strong belief that putting these two roles and integrating them is a successful tactic for the organization. This year the original graphic designs, created by Lilian Pham (listen to Episode 6 of the show to learn more about the design of TEDxSantaBarbara) were deployed across the web, the onstage graphics, the advertising and all of the onsite signage. Having all of this under one person’s oversight assures that we have a show that feels highly designed and professional.

This week we're announcing our 2018 Speaker Lineup. We're working hard with our 11 speakers to get their ideas and talks ready for September 8th. This episode gives you a sneak peek into what each one will be about. Our tickets are also on sale this weekend. Goto https://TEDxSantaBarbara.com for more information

In this episode, we celebrate our volunteers. Executive Producer Mark Sylvester and host explains how this event is 100% volunteer from the Core Team, to the Speakers, the Performers, and the staff that helps on the day of the event. Look for the red shirts. If you'd like to volunteer, sign up at https://tedxsantabarbara.com/tedxsb-2018/volunteer/

In this episode, Mark talks about the Partner Program. The event is 100% financed by our generous partners. We have in-kind donations in addition to financial contributions. There are some fun benefits for partners this year. For more information about partnering with TEDxSantaBarbara visithttps://tedxsantabarbara.com/tedxsb-2018/partnership/

Jennifer Berger is a native Southern Californian and a third generation Realtor. Following the footsteps of her Grandfather, and Mother, Jen began real estate in 1998 while attending UC Santa Barbara. She graduated in 2000 with a Bachelor’s Degree in Spanish and soon after attained her Real Estate License. Jen began her career in a boutique real estate firm in Santa Barbara and after five years joined an established real estate firm to accommodate her expanding clientele and connect with clients on a local and international level. Jenn joined the prestigious and elite agents at Compass at the end of 2016. Our conversation took us into areas I'd never considered when thinking about real estate, like how to deal with death and divorce. She says that there are two reasons to be in the business, the money and the people. Knowing from working directly with her as a volunteer at TEDxSantaBarbara, for her, it's the people. She also busted some myths I had about weekend realtors that think it's easy to get a licesne and make a million dollars and only have to sell a couple of homes a year. Not true. If you want to be a realtor, she suggests: 1. Be ready to invest all of your time 2. Be a jack of all trades 3. You've got to have heart Coming from a 3rd generation realtor, that makes a lot of sense. We appreciate Jen's spirit and her sincere desire to build lifelong relationships with clients.

Episode 1 In this episode, Executive Producer Mark Sylvester introduces us to the TEDxSantaBarbara podcast and the upcoming shows in this capsule series This show is focused on an insiders guide to the September 8th event.

Dane Howard is a designer, a dad and a friend of the show. We asked him back to continue our conversation about the importance of design in the workplace. Dane joined us in 2016 when we were first getting started, and we spoke about Design Thinking. You might want to listen to that show right after you've finished this one. I am fascinated with design, in all its incarnations. Dane and I talked at length about communication skills and how he pre-visualizes partnerships and how his ear for adaptive and tribal languages can influence conversations. He's keenly aware of how an organization feels, which is directly related to how people talk with one another. As usual, Dane had drawn up his ideas on his drive down to the studio and shared the intersections of his dreams with his skills and how course corrections and forks in the road changed everything. We also talked about Big Moments, his word, and how I refer to them as Taps (on the shoulder), with the takeaway being, you need to 'be available for the work.' Finally, we discussed the relationship he has with his daughter, Chloe, who was on the TEDxSantaBarbara red circle and has now launched her career at the old age of 17. I know that a lot of our listeners are parents and how they shape and guide their children blurs the line between work and family. How much guidance do you provide and how much do you let them go on their own path. The two of them have found an excellent way to work together. We may invite Dane back for a third talk at the table.

Kiki Tolles is the Student Executive Producer for TEDxLagunaBlancaYouth, an event held here in Santa Barbara, California, home of the Hacking the Red Circle podcast. Kiki is a member of a TEDx production class this semester, led by Anna Alldredge, their faculty advisor. Kiki has the type of passion and energy that we've come to expect from other organizers and more pronounced in Youth event teams. She was first introduced to TED Talks by her teachers, and when the opportunity to produce an event, and be a part of the leadership came up, she jumped at it. With over 30 students on the team, they've been able to organize, develop and produce an event that's going to happen two weeks from the date of this post (January 31st, 2018). It's not unusual for a group of teenagers to create a TEDx these days; we see it all the time. However, for this team, they have had to work through some staggering logistical challenges since the most massive fire in the state of California started on December 4th, 2017 and burned until a few days before Christmas. Then on January 8th, 2018, the day they would have returned to school, the community was hit by devasting floods and mudslides. This event has separated students and teachers from the school and has made logistics very challenging. As of the posting of this show, the main highway connecting Santa Barbara to the world is closed for the foreseeable future. I love talking to first-time organizers before they've done the event, then circle back and have a cup of coffee afterward, to see how perceptions and assumptions changed in the meantime. Kiki said one of the primary motivations for her and the team is to put on something real, produce an actual event and leave a legacy for the school. As the executive producer of TEDxSantaBarbara, I invited Kiki and their executive team to the dress rehearsal for our event on November 11th. We escorted them backstage, into the production room, visited the green room, and they sat through a couple of the speaker's talks, hearing the coaches give last minute advice. It was eye-opening for them and gave them a good sense of the many moving parts it takes to produce an event.

Mark Sylvester and Kymberlee Weil have been bringing TEDx to Santa Barbara since 2010. They started with TEDxAmericanRiviera on 10/10/10, produced it again in 2011 then again in 2012. After a couple of years off, they produced two TEDxLive events, rebranded the local event as TEDxSantaBarbara and relaunched in 2016. Mark and Kymberlee have a great story about how they met and created a project that debuted at TED2003, which led to a software company that is still Mark's day job, in addition to podcasting. Kymberlee fell in love with helping people get their ideas out and onto the red circle and since 2010 has coached over 150 speakers, both for TEDxSantaBarbara and many TEDx events around the world. Kymberlee has been behind the microphone as well, speaking at the TEDSummit on Story Telling and in other venues around the globe. It was at the 2016 TEDSummit where Mark and Kymberlee learned that they're one of the few couples who work together to produce a TEDx event. (They'd love to meet more TEDx organizing couples at TEDfest in 2018!) One of the great things about hosting this podcast and producing an event is that we're able to share the best practices and fresh ideas we hear from others with our team, in real-time. As a result, we've added new experiences, team members and workflows to improve our event.

Dani Natcher has a fun job. She helps businesses throw parties to build awareness and introduce the team to the public. She does this as a community ambassador for Yelp, the publishers of crowd-sourced reviews on millions of businesses. When we learned that Dani has such a unique job, we had to have her on the show. Dani works diligently with businesses and her 'Elite Squad,' which is comprised of active Yelper's who write consistently on the site. They're invited to events, product demonstrations and given the opportunity to meet founders and owners of local businesses. This conversation with Mark and Patrick led to some interesting insights into Dani's personality, her work with Yelp and what it's like being a recent graduate of Antioch University. Dani describes herself this way, "I am a very self-driven individual with an entrepreneurial spirit and a passion for building, promoting, and creating small businesses." • Just received her Batcher's Degree in Marketing from Antioch, where she graduated with honors • She's a local from the 805 (Newberry Park) • Why does she wear a pendant of the state of California • What the Elite Squad is and how it works • Why Yelp has local ambassadors in communities • Her tips on local businesses that she sees doing a great job with their customers and the community: Good Cup on the Mesa, Educated Car Wash, and Pacific Press • How an event she produced at Brass Bear Brewing in Santa Barbara helped launch that brand locally. • She talks about her other projects, including XMO, Extreme Mobility Camps for the Blind • What does she look for when she walks into a business for the first time? The answer may surprise you. Dani is also volunteering for TEDxSantaBarbara 2017's event on November 11 at the New Vic Theater. She's the Food and Beverage Captain, helping to connect the local craft food scene to the event. We're looking forward to some innovation and fun as a result.

John Goerke loves coffee. He loves it so much he's dedicated his life to making sure you get the most enjoyment out of every cup. His focus is on how to make the coffee experience 100% perfect every time. This means, quality product, zero waste, and an environmentally friendly process. John is a conscious capitalist and the founder of both Caribbean Coffee Company and bona Field Brewing Co. As chief brewologist and Founder; John is transforming the beverage industry and making the world a more wonderful place, one cup of cold coffee at a time. John has a great story of how his business has morphed from coffee service to local businesses to one of the premier suppliers of cold draft brew coffee in the United States. All from here in the 805. He's got a secret method that allows him to say with certainty, that the cup you enjoy 90 days after brewing will taste exactly as excellent as one experienced in the first 5 minutes of brewing. John also runs Caribbean Coffee and recently celebrated their 30th anniversary. He and Spencer Weiner have been sponsoring TEDxSantaBarbara for the past several years. We love having their coffee at our events. Mark, Patrick, and John covered a lot of territory in this conversation including: • Starting the business in 1986 • What his favorite part of the job (was and is) • The story of ROCO - Santa Babara Roasting Company • How he went from specialty coffee to food service • "I'm all about authenticity." • When he asked himself how he could make cold coffee better • The technology behind Bona Fide (well, what he can talk about) • Did you know that coffee and wine have something in common? • How he took his method for brewing and storing the coffee in kegs and found a way to deliver it hot or cold, instantly. • His work with Amazon and getting coffee kegs online (see here) • Why he thinks that stadiums could be a real market • Why you don't want to be afraid to pivot • Guess how big the coffee market is. 46B$

Retired Green Beret, Scott Mann gave a talk, Rooftop Leadership at TEDxSantaBarbara. Here's a behind-the-scenes discussion from someone inside the event, but outside the production. A unique point of view that helps you understand what your Speakers are going through as they make their road to the red circle. Scott is a storyteller. Since he left active duty, he continues to work on leadership development with incoming soldiers with his Mann Camp project. Scott understands the power of storytelling and makes a convincing case about how important high-stakes communications are. In fact, he felt that his TEDtalk was one of the scarier things he's done in life. Really? I'd rather be in the red circle than circling in a helicopter waiting to parachute down, that's for sure.

"Your website needs to be about me (the visitor), not you." "Is authenticity marketing an oxymoron?" Christopher Michael, the founder of PXLPod Web Strategy, has been on the show a couple of times. He updated Mark and Patrick on his current thinking about the web, and it's misperceptions. Christopher and Mark met in 2010 while working on TEDxAmericanRiviera. He's now the CTO for TEDxSantaBarbara and works in close collaboration with Mark on various projects, making sure Mark stays out of his own way when it comes to the web. This wide-ranging conversation covered a lot of ground including: What's the real job of your website? -- To welcome the visitor and appeal to them -- To provide the visitor with something with which they can RELATE -- The site needs to communicate that you can heal the visitor's pain or problem -- The visitor needs to feel inspired that they've found a real solution -- The visitor needs to feel confident that you are the person who can successfully apply that solution -- The site needs to build trust and relatedness How important your website has become and how much has changed on the web Why you should look at your site with new eyes The Salesperson and the Conversation ... we talked a lot about the 'conversation' you start on the web with a prospect What's the job of your business card? Your Facebook page? Your Twitter account? We continued to talk about the Tone of Voice of the site - it's all about the visitor - not about YOU Christopher's Common Mistakes people make when putting their web presence together -- Not understanding the process of a sales pipeline -- Failing to realize that people need to be assured. We all need to fee food about solving the problems that get in our way. -- Expecting your site to sell for you. -- Hiding behind WE - Gotta be REAL with people. It's endearing, and people nowadays can smell subterfuge a mile away. -- Trust Trust Trust Trust. There's the filter with which everything needs to be processed. "Would I trust ME, given how I've presented myself on my site?" Why Christophers' motto is, "Give a shit. No really." Is authenticity marketing an oxymoron? Parting advice: "The more myself I can be - the more like-minded customers I can attract." We didn't have time to talk a lot about one of the people he looks to for inspiration. Take a look at Paul Jarvis for that. We also will ask Christopher to come back and talk about his passion for photography. If you'd like to see Santa Barbara, and other locations from a different point of view, check out his site, Misha Media and his most current work on Facebook.

"They delivered the Talk of their Lives" Mark Sylvester, host of this show and Executive Producer of TEDxSantaBarbara did a quick recap with Patrick about the recent TEDx event in Santa Barbara. Note: This is the second show that Mark and Patrick have talked about TEDxSantaBarbara. The first one was several weeks before the event. This wide-ranging conversation covered a lot of ground including: -It's a 6-month effort that took a core team and 60 day-of volunteers to produce. -The importance of the User Experience on the overall planning of the event -An anecdote about the Speaker Mixer held the night before the event - you can only imagine the speaker's nerves, 12 hours before the event started -Why a Speaker Coach is so critical to the success of the event. Our coach is also the Co-Producer and wife of Mark. Kymberlee Weil from Strategic Samurai has coached over 120 talks to date. -When talking about how challenging it is to find a unique point of view on a familiar topic, Patrick gave a perfect analogy of how artists have approached singing the National Anthem. -A couple of Kymberlee's tricks for speakers are revealed. -All of the Talks are now available - Watch them here -What is the narrative arc of the event and how is that crafted by the producers -The Magic of TEDx and how it gets you thinking about topics you have not paid attention to -Why the breaks between sessions are so important -Tastes of TEDx - how artisanal snacks made the breaks even more aligned with the overall user experience -The role of Music at TEDxSantaBarbara - putting more E into our TEDx -The show ends with a discussion of how improv played an important part to a few key elements in the day. Note: Mark thanks sponsors at the beginning and end of the podcast. These are the podcast sponsors, not sponsors of TEDxSantaBarbara. You can see all of the event partners here. The invisible hand of the editor." - Patrick remarks on the importance of editing and coaching Links to the Talks, photos of Rehearsal, The Event, The 805CameraBus at the After Party and fun shots from one of our Volunteers are also on TEDxSantaBarbara's site.

"Treat me like your Doctor." - Ray suggests you be honest. The more you can talk about the inner workings of your business, the more he can help. Ray Clem, one of the members of Tolman & Wiker Insurance Services, sat with Mark and Patrick to put a human face and plain talk to the sometimes complex topic of business insurance. What was refreshing is that Ray helped us both understand the nuances of the need for protection with an eye and ear towards keeping things uncomplicated. We got the sense that he's not bad at explaining. Unfortunately, we end working with people on their worst day ever." This wide-ranging conversation covered a lot of ground including: -A bit about how Ray got into his current role as a Business Insurance expert What's the secret to projecting and predicting when and where you need coverage? -Risk Management -What's the best part of his job: Relationships. Note: We hear this a lot. Maybe we should do a special playlist about Relationships. -You'll want to listen to the Lawnmower Story. -We talked at length about Prevention, Financing, and Education -Why Ray is so focused on helping businesses, protect their most valuable assets. -There was a good discussion about Cyber-liability and Data-liability -Ray did a great job representing our partner, Tolman & Wiker and made us rethink how we'll approach our next conversation. Disclosure: introNetworks, the parent Company that produces 805conversations is a client of Tolman & Wiker, and they provide coverage for our various projects, TEDxSantaBarbara, and Kymberlee's company, Strategic Samurai - both mentioned on the show.

"How to make your brand accessible and relevant." Pia Dorer, Co-Founder, and Managing Partner at Orange Identity sat with Mark and Patrick to talk about brand strategy and design, her professional passions. Our conversation took an interesting turn as we talked about her concept of 'dating' being the first step in working with a brand. You create the story and core message; then these things together make the path much clearer as far as target markets, strategy and what types of communication methods and brand expression need to be integrated into a successful campaign. Creating a compelling story that makes people want to keep turning the page and drawing them deeper in emotionally is what smart branding is all about. This wide-ranging conversation covered a lot of ground including: Working with the Impact Hub in Santa Barbara Pia and her team worked closely with Mark on TEDxSantaBarbara to bring the theme of "What If" to life Creating an agency that has 90% of its clients in the Santa Barbara area, while living north of Sydney, Australia Working with a distributed team - challenges and opportunities How she came to in Santa Barbara, then back to Sydney Why she's so passionate about marketing and design How she approaches new clients and the onboarding process. What she's looking for in new clients - How well do they know their brand - Her 20 question Questionnaire - The Brand Disclosure survey (I want to take this after hearing about it How the Brand Disclosure Survey is like speed dating, as influenced by eHarmony's in-depth profiling to best understand what and who you are Why she loves the research side of Marketing How to say no to a potential client where it's obvious you're not a good fit The challenging conversation you must have about Budgets - and getting good at being able to accomplish it Personas (We've talked a lot about them on the show) - Pia thinks of brands as unique personalities Why she loves the collaborative approach to working with clients If you do Public Relations, you'll want to hear her tips for getting your PR out more effectively We're going to invite Pia back to talk about Speed Dating for Brands - as that is something she's thinking about a lot these days. Creating a compelling story that makes people want to keep turning the page and drawing them deeper in emotionally is what smart branding is all about."

"Rehearse the future of your business." Perfect insight into how Dane Howard thinks about working with his teams. Dane Howard, designer, futurist, entrepreneur and Father, sat with Mark to talk about Design Thinking and the past twenty years. Dane and Mark met at Wavefront while Dane was going to Art Center College of Design. In this reunion conversation they talk about the intervening years, his family and daughter Chloe, who was recently on the TEDxSantaBarbara stage. This wide-ranging conversation covered a lot of ground including: • Going to school at Westmont, then off to Art Center • His philosophy about the role of Design - hint: it's about service • How does Empathy affect the Design Thinker • How you "Storyboard your Business." • What he learned from Pre-Visualization at Disney and Pixar that he applied to his design work • How you tell a story about a better tomorrow - pitching ideas to management • How Design Thinking flows across the entire business • Being a CEO Whisperer • Love this quote, "Teasing out friction." • Collaboration Design • BEST QUOTE EVER, how you phrase a question to your team, ... how might we... • How might we fix, build, change, help, etc. it's a perfect open-ended question • The role of Improv in the Design Thinking Process - Yes and vs. Yes but. • A fun thing that he does with his son before bed, every night, called 3 Minute Drawings. What a bright idea. • Creating courses for Lynda.com - Lifestyles for Creatives • What's next? Reinventing how people purchase and think about insurance through startup Trov.

TEDxSantaBarbara Executive Producer, Mark Sylvester, talks with 805conversations co-host Patrick Melroy about the upcoming event. This is the sixth TEDx event in town, the first three being TEDxAmericanRiviera and in the past two years, TEDxLive. Here's just a bit of what you'll learn from this engaging conversation: • What's TEDx and how's it different from TED • The story of how TEDx got started • Quick history of Chris Anderson's involvement with TED •What do the letters TED stand for? •Why we curate the TEDxSantaBarbara audience •The TED Commandments, from the original owner of TED •How our local TEDx talks contribute to the global TEDx movement •How we coach the speakers to give the talk of their lives •How to find a TEDx near you •How TED and TEDx helps you make lifelong friends If you're interested in TEDxSantaBarbara, go to http://TEDXSantaBarbara.com and register for weekly updates.

Marc Borowitz, the founder of the Rincon Beach Club and Rincon Events talked with Mark about their 30-year history of Mark eating Marc's food. Marc started Rincon 32 years ago and has grown his business into a regional powerhouse having fed thousands and attended to the weddings of hundreds of brides. It's a great conversation about how hospitality can be brought into any business. "No is not a part of our vernacular" Topics included; -The Wedding business in Santa Barbara, as a destination for brides from around the world. -Corporate catering and how local businesses take advantage of Marc's great service -Three things that Marc would teach someone about Hospitality; 1. Desire. Have a desire to make people happy. 2. Practice. Get in the reps, rehearsals. Ask, "How could we make it better?" 3. Imagination. Think about pushing the envelope, turning client ideas into reality. -His philosophy about employee education - hint: It never stops -His favorite thing to cook himself and a fun thing he does with friends and family -What Marc thinks about when you say Workforce Wellness. Marc has been catering for projects with Mark since his early days at Wavefront, then onto introNetworks and is the caterer for TEDxSantaBarbara.

Matt Turner and his brother Sat Kiret, founders of Santa Barbara's Hustler's for Humanity are doing something amazing and want to take their idea national. They sat with host Mark Sylvester for a wide-ranging conversation that went back to how they have become so motivated to serve and help the community. Their business is matching volunteers to opportunities to serve in the community. This can be assisting at events where the non-profit needs extra hands to unload chairs or provide assistance in parking at a fundraiser. They've done it all. Our Mission: Impact the community. Teaming up to serve. If you want to join the Hustlers and volunteer your time at a local event, you can signup here. Topics included; Learn how they focus on being dedicated to positivity Building a team of superheroes The backstory: their father built a non-profit for 1000's of kids in Boston - their hometown What their first event was like - at Fork and Cork Their progress so far - 75 events, 600 people, 250 regular volunteers and 40 non-profits served. Their Dragon: resources and living in the car when they first moved here. Their emphasis on trust is compelling The value of sports and how it's impacted them "Our sport is Community Service Discussion of branding and the word Hustlers. Their Community-Service model for Colleges and high school students The future: monthly publications and technology to facilitate the matching of volunteers to opportunities to serve Matt and Sat are on the Executive Team of TEDxSantaBarbara and are providing amazing ideas and collaborative input to the event.

Don Levy, Organizer of TEDxConejo and Mark Sylvester, Organizer of TEDxSantaBarbara, both veteran TEDsters, sit down to talk about their TED experiences on the eve of TED2016. They shared their own TED story, how they got to the conference in the beginning and how it has affected their personal and professional lives. "It's a vacation for my brain" - Mark Sylvester This engaging and fast-paced conversation delved into all things TED including: The origin of the title of this show, "It's time for TED." The analogy of TED to a 'Tasting menu' rather than an IDEA Buffet The backstory on TED and other aspects of the conference you've not heard about TED University How TEDx got started There will be 3,000 TEDx events around the world in 2016 Behind the Scenes at TEDxAmericanRiviera What it's like to produce a TEDx event and how it has a galvanizing effect on the community Generally interesting anecdotes from over 20 years of attending TED TED's main site - The site that has all of the information about TED, the Conferences and the Community TEDx main site - Looking for a TEDx near you? This is the place to find one. Set a goal for yourself to attend at least one TEDx this year. TEDx Videos on Youtube - These are the talks that don't make it onto TED.com - they are amazing

Christopher is the CEO of foleypod, a web development and strategy company based in Santa Barbara. This is from a webinar that he did with 805conversations host Mark Sylvester. They talked about the small fixes you can make to your web site to make it more productive. Foleypod is a partner in the 805connect project and has done the work on 805connect.com, intronetworks.com, strategicsamurai.com and tedxSantaBarbara.com