Brand in Bloom Podcast

Hayley is a marketing coach, high energy motivational speaker, and host of the Females on Fire podcast. As a coach, she helps women in business fill the gaps in their sales and marketing processes to create better and more profitable strategies that actually convert into revenue, and as a speaker, she empowers entrepreneurs to let go of the things holding them back, step into who they truly are, and go after their biggest and wildest dreams. Hayley is an audacious dreamer who started with a hobby wedding planning business born out of her college apartment, pivoted to create her company Luckadoo Media, and turned it into a serial entrepreneur success story built on resilience. She has been featured in major outlets like Fox, NBC, CBS, Medium, and Foundr, along with dozens of chart-topping podcasts, and spends her days in her pink office with a Dr. Pepper in hand, dreaming up content and resources to help entrepreneurs go after their goals, level up their business, and change their life.On this episode of the podcast, we're talking about current marketing trends that everyone should know about right now. She's also sharing an awesome freebie with listeners. Check it out here: hayleyluckadoo.com/chblueprint See acast.com/privacy for privacy and opt-out information.

Emma Givens is a content marketing strategist and copy coach who traded in 10 years of corporate comforts to bring the power of brand messaging to entrepreneurs. Emma does the writing for you or helps you make your writing better using her signature WISDOM framework, which she shares on this episode! She combines masterful copy strategy, a unique brand voice that stands out, and a message that resonates with your ideal audience. Her mission is to get your copy and content marketing to bring more customers to you - so you can make a great living doing the work you love most.Get the free guide to repurposing content - so you get more eyes on your business while actually freeing time to do the work you love most.www.emmagivens.com/freeguide See acast.com/privacy for privacy and opt-out information.

Tolu Michaels, author of "Show Up" is a digital entrepreneur and personal brand strategist, who teaches how to position yourself as a valuable expert so you can attract quality clients and impact lives profitably. She's also the author of “Show Up” - a blueprint for creating a profitable brand while doing work you love, with clients you like. Through her work with hundreds of clients, she's concluded that you don't have to lose yourself or compromise your values to build a profitable personal brand and that's what we talk about on this episode of the podcast! She's also sharing this exciting freebie with my listeners for a limited time: https://tolumichaels.com/personalbrand/ See acast.com/privacy for privacy and opt-out information.

It feels crappy doesn't it? When business is SO busy that it feels like it's running you? I get it, I've been there. We've all been there but, did you know? There's a way you can run your business without it running you. No, REALLY.Award winning business coach, international keynote speaker, author and podcaster, Angela Henderson, is dropping some serious wisdom on this episode of the Brand in Bloom Podcast. Angela tells us about her incredible business journey from e-comm to coaching and how she became one of Australia's leading parenting bloggers AND one of Netflix's Top 30 Influencers in Australia. WOWZA!!Her specialty? Helping women in business get all the pieces in place to have consistent 5 figure months and then onto 6/7 figure years without burning out in the process.She's also *quite* the whiz when it comes to setting up multiple income streams, which is something I know we're all curious about.This episode answers questions like…What are the benefits of multiple income streams?How can I avoid burnout no matter how many businesses I have? When is the right time to hire someone smarter than me (i.e. a coach or consultant) to help me grow and how do I break down the fear barriers that keep me hesitant + stuck? How can I build the right support system for me? Why is hiring a consultant so worth it and how do I look beyond the premium price tags when hiring help? Plus, Angela shares loads of examples to help you visualize the power of pay to play and how you can make immediate improvements in your business right now to make 10x more progress (and profits!)This episode is sooo good! You don't want to miss it!For resources and goodies mentioned on this episode visit: https://www.elisabethfleming.com/blog/how-to-run-a-business-that-doesnt-run-you-with-angela-henderson See acast.com/privacy for privacy and opt-out information.

Often times, when people hear the word “marketing” they think of the trendy stuff like social media, email, blogging but, the truth is, marketing is SO much more. In fact, one of the smartest marketing strategies you can have in your back pocket right now as a business owner has absolutely nothing to do with how many followers or subscribers you have. It's a magical little tool called Search Engine Optimization, also known as SEO. You may have heard of it before and thought to yourself “That's too advanced for me to figure out” or “I'll start SEO when my business gets bigger” or “I have no clue how to approach SEO so I'm just going to put it on the back burner for now.”Well, SEO and Pinterest expert, Julia Bocchese hopped on the Brand in Bloom podcast to shine a bright light on SEO and why it's better if you start earlier rather than later. Actually, SEO is how your business can grow exponentially bigger with way less effort than populating an Instagram profile. Try adding Pinterest to the mix and see just how much you can maximize those clicks!In today's world, your website is your storefront so it better be optimized for search, baby!And, the best part is - THIS IS ANOTHER FREAKIN' FREE MARKETING STRATEGY YOU CAN USE TO GROW YOUR BUSINESS. You just need the right resources to create your plan of action, which Julia tells us more about.This is not the time to be scared to try something new. It's time to level up your learning and Julia is giving us her best insights on this episode!This episode answers questions like…What is SEO? What role does Pinterest play in SEO?What are some examples of good SEO on my website?How can shops get customers from Pinterest? How is Pinterest strategy for product shops different from service-based businesses?For resources and more info from this episode visit: http://elisabethfleming.com/blog/pinterest-the-ultimate-seo-tool See acast.com/privacy for privacy and opt-out information.

“Schooooool's out for SUMMER!” Somehow it's already June, which means school's out, which means summer vacation, which means consumer habits are about to shift…big time. There is a lot to consider when navigating these new waters over the next few months + I want you to be READY, which is why I recorded this solo-sode to help you out. In it, I cover 3 Steps to Set Your Business Up for Success this Summer. This episode will answer questions like…Where the heck did all of my customers go?!What can I do about the shift in my engagement? How can I stay on my game + keep traffic high? What do I need to be on the look out for moving forward? The answers to these questions + more will all be answered on this episode. And, guess what? I'm not going to give you MORE work to do. I'm helping you do more with less. You do have a life to live after all. So, decide right now. Ask yourself: What kind of LIFE do I want to live? Does my business support that?Now, go have a listen + let's get to it!Resources mentioned in this episode…The Bloom Crew - my marketing mentorship program for makersAutomation tools for content:Tailwind for Pinterest Flodesk for email marketingPlanoly for InstagramSquarespace / Buffer / Hootsuite / SproutSocial / Hubspot / Kajabi (other site/blog, social + email schedulers) See acast.com/privacy for privacy and opt-out information.

Neurolinguistic programming. That is how Bonnie Morata is helping us online entrepreneurs stand out these days and it's soo interesting! Bonnie is a business and mindset coach helping entrepreneurs build intuitive and aligned businesses.She is certified in some pretty brainy modalities meaning that her foundational understanding of how the brain works gets to the root of what's keeping her clients stuck in their businesses.If she wanted you to know one thing, it would be that if you dream of something, it's meant to be yours.So, what the heck is neurolinguistic programming and how can you use it to your benefit? Tune into this episode of Brand in Bloom podcast to learn more about how to look deeper into yourself to discover the potential roadblocks you may be putting up for yourself without even realizing they're hindering your progress. Bonnie and I have a very real conversation about boldly stepping into the spotlight no matter where you are on your journey and it's so incredibly refreshing. You are not alone out there!Here are the key talking points…How can entrepreneurs use intuition and strategy in businessEntrepreneurship as a vessel for personal developmentWhat's happening online in regards to business and how it may be affecting youA healthy approach to business and lifeTo access the free goodies mentioned in this episode, click here: https://www.elisabethfleming.com/blog/neurolinguistic-programming-entrepreneurship-with-bonnie-morataConnect with me:Subscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Once upon a time there was a girl whose Instagram account got deleted for no reason. Oh, wait, THAT’S ME. But, guess what? As much as that stinks, it’s not the end of my business. I explain why in this brand new episode of the Brand in Bloom podcast. Here’s are the key talking points…What the heck happened, Liz?!How you can set your business up for success without social mediaWhat the #1 priority should be for your business right nowThe Bloom Crew™ can help you build your business (and email list!) from the ground up + it’s accepting new members RIGHT NOW for a limited time! Visit https://www.elisabethfleming.com/bloomcrew for more info :) See acast.com/privacy for privacy and opt-out information.

There's no one-size-fits all approach to being a business owner. Success looks different for every single one of us, regardless of skill level or social status or social FOLLOWING. We're all on our own paths + you know what? That’s ok. Amazing, actually. And, even more importantly. There is NO RUSH for you to get to where you're going. You cannot expedite your success, it unfolds overtime. It grows + it blooms, as you do. This week's episode is a quick little pep talk you can bookmark + listen to whenever you're doubting yourself + your progress, like I did this morning. Hence popping on the mic to record this for you spur of the moment. Whoever you are, wherever you are, I hope you know that I'm here for you. You are not in this alone so, if you have questions or a thought that's been poking at you, reach out on Instagram or email me anytime. You've got this. Keep doing you, stay in control + remember your WHY, always.Resources mentioned in this episode:Simon Sinek - Start with Why TED TalkThe Made By: Me Summit™ for makers is happening April 28-30, 2021 + it will be TOTALLY FREE for you to attend. Registration opens April 11 but you can follow the event on Instagram for updates: instagram.com/madebyme.summitConnect with me:Subscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

EPISODE 50 can you even believeeeee?! This is big for me. That's a lot of content. Jeesh! In this episode, I'm sharing a special message from the heart about where I've been, what I've been up to, what's on the horizon for you to enjoy + what's really working for me in my business right now. I share a fun little strategy to help you reach more of the right people on social media that is stress free + so, so fun. Yes, you heard that right. FUN. Plus, I'm giving you the inside scoop on a MAJOR virtual event I'm hosting for all of my fellow makers this April 28-30 called the Made By: Me Summit™. Tune in for the details on this totally FREE educational event featuring 20+ of the best business + marketing experts I could find to help you simplify + scale your business as a maker. More details are coming soon! For now, go listen to episode 50! Resources mentioned in this episode:The Made By: Me Summit™ for makers is happening April 28-30, 2021 + it will be TOTALLY FREE for you to attend. Registration opens April 11 but you can follow the event on Instagram for updates: instagram.com/madebyme.summit Connect with me:Subscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Kelsey Chapman is an author, podcaster, and personal cheerleader to women building their dream life and business. When she first launched her own brand in 2015, she felt all the overwhelming feelings, too. It was scary to take such a huge leap and commit to showing up for a dream she didn’t know would pan out. Mentorship is what pushed her to rise up and continue making her dream a reality. Over the first few years of business, she leaned on the shoulders of several incredible mentors who took her under their wing and taught her how to make the jump from dreamer to doer. Kelsey needed their expert wisdom to shift old perspectives, discover the next right steps that would help her execute the vision, and stay hopeful throughout the journey. Her mentors helped shape her character so she could become the CEO and leader she is today. Now she is excited to pay it forward and be that cheerleader for you, too… because she believes YOU can turn your wildest dreams into REALITY.I invited Kelsey on the podcast to enlighten us on how she’s found her mentors, the best investments she’s made in her business + to learn more about the risks she’s taken on her own as a female solopreneur.Episode HighlightsHow Kelsey grew her following to 100K followers in just 5 yearsWhat it takes to grow a strong personal brand + stand out in your industryWhat most industry pros aren’t saying about how they grew their followings on social mediaKelsey shares her top Instagram tips for organic growth in 2021(psst…time to prioritize COMMUNITY + VIDEO)How to find the right mentors for you + why they’re pivotal to your success in life + businessWhat investing in your business really looks like + how to find the support you needHow Kelsey continues to pivot in her business no matter how the societal landscape evolvesResources mentioned in this episode:Get a free copy of Kelsey’s Radiant Mail: kelseychapman.com/radiantmailRead Kelsey’s book, What They Taught Me: kelseychapman.com/bookFollow Kelsey on Instagram: instagram.com/kelschapman>> To learn more about this episode + access all the resources, visit: https://www.elisabethfleming.com/blog/best-way-invest-business-kelsey-chapmanConnect with me:Subscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Speaking at summits has completely changed the game for my business as a marketing coach + solopreneur. The last one I spoke at helped me garner 500 new subscribers from ONE presentation + it didn’t cost me anything but roughly 30 minutes of my time. Those are way better results that I could ever see from any paid ad in such a short period of time + that audience is still warm today! I want you to experience that success too. Summits = amazing, genuine, lasting connections without breaking the bank.That’s why I invited my friend, Krista Miller, to come on the podcast + tell us all about virtual summits + how to host successful ones, especially if we’ve never done it before + have a very small audience. At Summit In A Box, Krista Miller helps entrepreneurs 3x their monthly revenue through virtual summits without wondering where to start or what to do next. Her method is focused on strong connections, collaboration, and making a difference in the lives of everyone involved.In this episode, you'll learn...What is a virtual summit?Why Krista started her journey with virtual summitsHow she got the word out for her first summit + saw such amazing results from the get-goWhat you need to host a profitable virtual summit + what you don'tWhat are the most important pieces to hosting a virtual summit that actually works?How a virtual summit can help you sell more courses/services/productsHow does summit pricing work? What are “All Access Passes”?Are summits possible for physical product makers?Summit success stories (these are my fave!)Resources mentioned in this episode:Krista’s Summit Roadmap: www.summitinabox.co/roadmapFollow Krista on Instagram: instagram.com/summitinabox>> To learn more about this episode + access all the resources, visit: https://www.elisabethfleming.com/blog/how-to-host-virtual-summits-krista-millerConnect with me:Subscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Sam Vander Wielen is an attorney-turned-entrepreneur and legal educator who helps coaches & service-providers legally protect and grow their online brands through her legal templates and signature program, the Fearlessly Legal™️ Ultimate Bundle. Sam lives in Philadelphia, PA with her husband Ryan, lots of plants and her ever-growing stack of favorite books. If you’ve always associated attorneys with words like “shark,” “intense,” and “cutthroat,” you’re in for a down-to-earth breath of legal fresh air from Sam on this episode!EPISODE HIGHLIGHTS:>> [2:12] What can and should we do to best legally protect our businesses right now?>> [4:16] How do we legally protect our content online?>> [7:33] What do our website terms and policies really need to say? How do we save our vegan bacon?>> [11:15] What to do when someone steals our work online?>> [13:11] An amazing resource Sam created to help us with ALL of this stuff.>> [14:27] As makers, how do Etsy and Shopify come into play when it comes to legal stuff and making sales?>> [17:59] 5 steps to legally protect your business - a FREE workshop from Sam that BIB listeners can watch!Resources mentioned in this episode:Sam's free goodies for BIB listeners: samvanderwielen.com/free-workshopFollow Sam on Instagram: instagram.com/samvanderwielen>> To learn more about this episode + access all the resources, visit: https://www.elisabethfleming.com/blog/Connect with me:Subscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Courtney Peacock is an Austin-based life and business performance coach who specializes in helping people manage stress, create sustainable structure, and reframe their perspective so they can increase their impact without burning out. I interview her on this episode of the podcast to talk about stress management in business and how we can be more productive as makers flying solo!EPISODE HIGHLIGHTS: >> [4:00] The most common misconceptions about stress>> [8:00] How to recognize when you’re stressed and what it may mean for you>> [10:00] Busy vs productive: what it looks like and how you can stay on your game + practice healthy habits as a business owner>> [13:00] Stress relief looks different for everyone. How to take breaks that don’t mess with your day and will meditation *really* work for you? Maybe not!>> [16:00] A unique take on how to think positive and be in control of your day>> [21:00] Next steps and how to get started on your stress-management journey!Resources mentioned in this episode:Courtney's website: wearepinecone.comCourtney's free goodie for BIB listeners: wearapinecone.com/sustainableceoFollow Courtney on Instagram: instagram.com/courtneypeacock_>> To learn more about this episode + access all the resources, visit: https://www.elisabethfleming.com/blog/stress-management-tips-makers-courtney-peacockConnect with me:Subscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

I want to introduce you to designer + renowned brand consultant, Fiona Humberstone. You may know her as The Brand Stylist behind her #1 bestselling books “How to Style Your Brand” + “Brand Brilliance” or her most beautiful website + instagram account @thebrand_stylist. On this episode, we talk about her books, of course, but, more importantly, what the makers out there like us can do to be consistently intentional with our brands, even when life gives us every reason to just let it slide so we can keep up with the day to day hustle.Fiona also tips us off on unique trends to keep an eye on + what you can do to make sure your brand stays aligned with exactly what your audience wants + needs. This year has been a doozy but Fiona reminds us how we can, in true Brand in Bloom fashion, stay rooted to what matters so we can create a meaningful business + life.I couldn’t think of a better episode to both round out this year + kick off a new one. I don’t know about you but I’m feeling energized by the clean slate ahead, even though it’s bound to get a bit messy too. EPISODE HIGHLIGHTS:>> [3:31] Tips for the busy business owners who are not making branding a priority or want to but are just struggling to make it happen>> [8:23] What you can do to get off the hamster wheel of hustling in your business so you have more time to focus on what matters when it comes to growing your brand>> [13:12] Trends that Fiona’s seeing now + anticipates for the near future + how you can align your brand to best meet your community where they are >> [16:16] The most sustainable, robust + resilient way to build your businessResources mentioned in this episode:Fiona’s free seminars: https://www.thebrand-stylist.com/the-seminars Fiona’s blog + books: https://www.thebrand-stylist.com/Follow Fiona on Instagram: https://www.instagram.com/thebrand_stylist/ The Bloom Crew™ marketing mentorship program for makers>> To learn more about this episode + access all the resources, visit: https://www.elisabethfleming.com/blog/creating-brand-brilliance-fiona-humberstoneConnect with me:Subscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

This week, my friends, I'm excited to share a special guest episode with another awesome girlboss I know here in the land of the pines, Lauren Rothlisberger!!Lauren is a productivity expert. She loves the challenge of breaking overwhelming projects into manageable tasks + follows her framework of "build your week, curate your day" each day. Implementing digital strategy in solo + small businesses is her happy place. She's also a #milspouse + mom of four. She popped on the podcast this week to have a conversation with me about how we can all be more productive in life + business. Check it out!Episode Highlights:>> [3:14] How to plan for business when you’re not a self-starter or it’s hard to put your ideas into action>> [10:00] The surprising thing that impacts your productivity + overall creativity most>> [12:00] What to do if you have trouble setting deadlines for yourself + meeting them>> [17:01] How to set realistic expectations so you can make significant progress + feel great about what you’re actually getting done>> [20:16] Best planning tips for the year ahead and a practice that the most productive people in the world use each and every day to stay on track>> [25:00] Picking the right organizational tools for YOU, both digital and physical>> [28:34] Lauren walks us through The Daily Curator, the productivity guide she designed to help solopreneurs, and what makes it insanely uniqueResources mentioned in this episode:Follow Lauren on InstagramLauren’s websiteThe Daily Curator Toolkit by LaurenAtomic Habits by James ClearTrello for digital project managementThe Notion App for task planningThe Bloom Crew™ marketing mentorship program for makers>> To learn more about this episode + access all the resources, visit: www.elisabethfleming.com/blog/tips-stay-productive-business-lauren-rothlisberger-productivity-guide See acast.com/privacy for privacy and opt-out information.

Wanna know what gets Sean + I really excited every year? Like, goofy, giddy excited?⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀GIVING BACK.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀We're not big on physical gifting + accumulating stuff (or being the reason others do). Instead, we prefer to invest our time + money in meaningful experiences, like family trips (when that was a thing) + giving back to our community.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀Each year we make a donation to our charitable giving partner, Children's Legacy Partnership, in the names of our closest family members + friends + it always puts a smile on their faces.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀I'm also partnered with this same organization on behalf of my business + am proud to donate a portion of the proceeds from my online programs to Children's Legacy Partnership each year, along with offering complimentary marketing services to them every quarter.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀Giving back can take many forms, especially in business.⠀⠀⠀⠀⠀⠀⠀Social impact is imperative to growth as a brand. This episode breaks down why that is + how you can make charitable giving a priority in your life + business. Here are this episode's highlights>> One of the best ways to strengthen brand integrity and overall exposure>> A handful of ideas to give back on behalf of your business>> How I give back in my business each year>> The best way to spread the word about your giving efforts>> How to select the right charity for your business*You can hear from founder of CLP on episode #10 of Brand in Bloom Pod*This year, I encourage you to think of ways you + your families can give back, whether it's time or money. A little can go a LONG way. For example, $25 to Children's Legacy Partnership feeds a family of 4 for one month overseas + supports the actions the organization is taking here at home to educate our nation's children.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀I encourage you to pick a charity, local or global, that aligns with your passions personally or professionally. Education has always been close to mine + Sean's hearts so Children's Legacy Partnership made the most sense for us.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀What makes the most sense for you? How can you + your business give back?⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀Maybe client + staff gifts this year could be donations in their names to a charity in your community OR you donate a product / service to a cause?⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀Our form of gift giving looks a bit different + I hope it inspires you to think about how you can make more of an impact with your gift giving this season + beyond.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀For more information about the charity we partner with + to make a donation of your own, visit ourclp.org/donate!You can also support them by giving them a follow on social media!Follow on Facebook: https://www.facebook.com/childrenslegacypartnershipFollow on Instagram: http://instagram.com/ourclpHappy giving!Show hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

In this episode, I speak with maker Lisa Zimmermann of Oak & Oliver Candle Co. who tells us the unique ways she pivoted her business during the pandemic and how it’s skyrocketed her success. Interestingly enough, pivoting for Lisa didn't just mean ramping up messaging for her digital storefront on Etsy - she was already doing that. Lisa was forced to get even more creative + in a matter of DAYS was able to whip up one of the best collaborative ideas I've seen come to life in a long time: a virtual market with local makers in her community.From production to execution, it was truly incredible (and inspiring!) to witness Lisa's magic come to life with this virtual market + even more exciting to see how her idea continues to bloom...and I'm not just saying that as her friend :)Lisa is telling us how she came up with the unique idea, saw it through and continues to evolve it. Of course, we talk about some other helpful tid bits along the way that she's also doing on top of that to scale her small batch soy candle business out of her home. Believe it or not, the virtual market wasn't the only way she got creative. Tune in for this truly insightful conversation with a business owner, product maker, + genuinely amazing human being who's doing it RIGHT.Oh, and did I mention that Oak & Oliver isn't Lisa's full-time gig? She got her start in the Silicon Valley tech scene (*cough* Google *cough*), and now works at a global software. I don't know where she finds the time but she does + I hope her stories of taking massive imperfect action will inspire you to do the same with your business too.Episode Highlights:>> [1:24] The story of how Lisa got started with Oak & Oliver Candle Co. back in 2015 + where she is now on her 5 year brand-iversary.>> [4:50] How she learned to create a product that was a long time interest but completely new to her. Great tips for the aspiring makers out there who want to make something of their own!>> [7:40] A look at how Lisa creates thriving wholesale partnerships with local shops + what she does to strengthen those relationships regularly, in addition to running her online shop on Etsy.>> [9:45] 5 examples of how Lisa uniquely scaled her online business during the pandemic, starting with taking her makers markets VIRTUAL + starting a subscription program for her candles on Etsy.>> [18:24] The only thing required to successfully grow your business as a maker in today’s world. Hint: it’s not money.>> [22:22] Helpful tips for categorizing your online shop, whether on Etsy or Shopify, + Lisa’s #1 piece of advice for other aspiring product makers out there.>> [26:58] Lisa shares a special gift with Brand in Bloom listeners! (Scroll down for more info)Resources mentioned in this episode:Brand in Bloom listeners can enjoy a FREE room spray from Oak & Oliver Candle Co. ($14 value) on Etsy orders over $50 with code BLOOM thru the end of the year (December 31, 2020): https://www.etsy.com/shop/OakandOliverCandleCo Lisa's website + newsletter (which you should definitely subscribe to for more great ideas!): http://www.oakandoliver.co/Lisa’s Sunday Market website: https://www.sundaymarketnc.com/The Sunday Market on Instagram: https://www.instagram.com/sundaymarket_nc/Oak & Oliver Candle Co. on Instagram: https://www.instagram.com/oakandolivercandleco/>> To learn more about this episode, visit: https://www.elisabethfleming.com/blog/5-unique-ways-to-scale-your-etsy-shop-with-lisa-zimmermann Connect with me:Subscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

In this week's episode, I'm sharing a handful of my favorite public relations tips to help brands SLEIGH the holiday season. These tactics are best practices year round but are especially important in Q4 when your audience is most active online. Have a listen and take notes - you don't want to miss out on implementing these strategies, especially if you want to profit more this season...and REALLY please your peeps!Episode Highlights:>> [2:40] How to handle good + bad social media comments>> [6:00] Why you're not seeing enough traction on your social media profiles>> [8:00] Simple ways to use email to profit more during the holiday season>> [12:20] What social proof looks like + how it can boost your visibility>> [18:13] How to rise above the noise online right now>> [23:32] What to say if things don't go as planned for your brand this holiday season>> [27:30] The single most important piece of your brand's message>> [34:00] The biggest mistake brands make this time of year>> [39:24] An easy way to strengthen your presence + grow your exposure FASTResources mentioned in this episode:This limited-time social media marketing for brands bundle for podcast listeners: http://bit.ly/2TqMjvIConnect with me:Subscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

As many of you do (or don't) know, I'm a military spouse - my husband is in the US Army. Its been a very interesting learning curve as a new "milso" + business owner. While I may not know every acronym or have it all figured out like the books say I should by now, I sure have met a bunch of powerhouse women (and fellow military spouses) who have enriched my life (+ business) in the best way, including the one I interviewed for this episode: Abi Ray of Legacy Magazine. As a licensed counselor and coach with eleven years within the service community, Abi Ray, LMFTA seeks to encourage and equip individuals in their personal, professional, and relational lives. In 2017, she launched Legacy Magazine as a tangible way to empower service families and the communities that champion them. Most days you can find her unwinding with her husband and two daughters or immersing herself in literature on professional development, family enrichment, and trauma-informed care.Each year, on the podcast, I like to highlight a fellow military spouse or veteran in honor of Veteran's Day. This year, I'm honored to highlight one who understands the importance of carefully crafting a meaningful narrative, whether it's inked in a magazine or written in a social media post. I wanted to bring Abi on to enlighten you, my sweet listeners, on the importance of storytelling, the critical need for patience + planning, the power of taking action + leaning on collaborations within your networks of family, friends + colleagues to build a fruitful business that has the ability to market itself with the right nurturing.Abi's story is one of hard work + determination. It's one that all business owners, whether they have a military affiliation or not, need to hear again + again. She is a model for the Brand in Bloom motto of blooming boldly where you're planted by staying rooted to what matters + she lives a life fueled by, not just living up to her full potential, but helping others see the potential in themselves. To me, that's something we could all learn to do a bit more of - coming together, building one another up, listening, supporting + acknowledging our communities as a means to help them shine bright, not dim their spotlight.Here is a breakdown of this episode:>> [3:11] Abi tells us the story of how she started Legacy Magazine + what helped it come to life.>> [5:33] The first steps toward bringing a product to life stars with good mentorship + surveying your networks.>> [11:49] How intentionally focusing on quality over quantity helps Abi scale the growth of her magazine.>> [14:43] The importance of storytelling + carefully crafting your own narrative.>> [15:39] The 7 questions Abi's team asks themselves before creating a new volume of the magazine. Things you should ask yourself while crafting content for your audience too!>> [19:00] Abi walks us through how they plan out their brand + marketing strategy in a way that deeply involves their audience.>> [23:33] What's been most surprising about Abi's experience.>> [26:22] Abi shares a freebie for Brand in Bloom listeners! (see below)Resources mentioned in this episode:Free Creativity Cards from Legacy Magazine: https://view.flodesk.com/pages/5f8de2481bb8f609a800bfc4 Learn more + subscribe to Legacy Magazine: http://legacymagazine.org/ Connect with me:Subscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Life going a mile a minute? Not sure what marketing step is most important for business right now? Tune into this episode where I talk about how best to prioritize in your business, especially if this is your busy season. I know there is a TON of distraction out there right now + I can promise you that the solution is not doing more. You shouldn't always have to scramble + feel like you're all over the map every time the holidays come around. Did you know you can actually take control + create YOUR OWN busy season? When you're being strategic + forward thinking in your prioritizing, it can literally be whenever you want, not just when society dictates. I share a few of my favorite prompts in this episode to help you find clarity + prioritize so you can spend more time working on your business instead of in it. Tune in to learn how to SIMPLIFY.FREE LIVE WEBINAR: Join me LIVE on November 12 at 12PM EST to learn 5 secrets to organically boost your visibility on social media this season: https://www.elisabethfleming.com/freelivewebinarforyouConnect with me:Subscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

I'm seeing so many ads on Facebook right now selling these programs claiming to help small business owners + solopreneurs make 365 days to 2 YEARS worth of content at a time. Newsflash: This is NOT the way. Take a few minutes + tune in to this bonus episode to learn what you should ACTUALLY be doing with your social media content instead + why too much planning can actually hurt, not help, you.Resources mentioned in this episode:FREE LIVE WEBINAR: Join me LIVE on November 12 at 12PM EST to learn 5 secrets to organically boost your visibility on social media this season: https://www.elisabethfleming.com/freelivewebinarforyouConnect with me:Subscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

I hate talking politics but this episode is necessary. Election week is coming (ahh!) + I want to make sure your business is set up for success. Don’t worry, it’s gonna be ok - you’ve got me in your corner, remember? ;) Tune in to learn my 5 tips for marketing success and get recommendations for how best to proceed with your promotions in the coming weeks so you don’t a) jeopardize your brand’s reputation and b) completely waste your time.Here’s the breakdown of this episode:>> [1:56] Tip #1: Don’t release any new offers or special promotions. Here’s why + what to do instead.>> [4:28] Tip #2: Pause your automatic hoppers - this is a big one!! Here’s why + what to do instead.>> [6:10] Tip #3: Do not pitch the media. Here’s why + what to do instead.>> [8:19] Tip #4: Don’t feel like you have to talk politics on your platforms. Here’s why + what matters most.>> [10:20] Tip #5: Be a good human. Simple as that. This isn’t about you, it’s about your community + customers. Be a good human, be a smart business owner + just be freaking kind!>> [11:51] A word of advice on intentional content creation over the next few weeks + something to watch out for re: election specific discounts/sales/promos, etc. (gross!!)>> [15:43] Want more tips for increasing your exposure? Here’s a free training you can watch this week! www.elisabethfleming.com/freelivewebinarforyou (5 Secrets To Organically Grow Your Social Media Exposure This Holiday Season + Beyond)Resources mentioned in this episode:FREE LIVE WEBINAR: Join me LIVE on November 12 at 12PM EST for a Free Webinar about 5 secrets to boost your visibility on social media this holiday season: https://www.elisabethfleming.com/freelivewebinarforyouConnect with me:Subscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Alright, it's only October and already everybody needs to slow their roll. I can sense your stress level from here! Luckily, I just released a brand new episode of the Brand in Bloom Podcast about my favorite (and simplest) tool for marketing planning and wanted to give you a quick pep talk about it in case marketing strategy is really something you feel like you don't have the time for right now. In this episode you'll learn:Why your business is completely lost without a planWho controls the success of your business growthHow to make more time for marketing in your business (a technique I LOVE to use!)What to do when you're feeling stressed about marketing your businessHow to move forward if planning is still an absolute struggle for you Resources mentioned in this episode:FREE POWER HOUR WORKSHEET: http://bit.ly/powerhourworksheetFREE LIVE WEBINAR: Join me LIVE on November 12 at 12PM EST for a Free Webinar about 5 secrets to boost your visibility on social media this holiday season: https://www.elisabethfleming.com/freelivewebinarforyouConnect with me:Subscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

This year feels like a never ending up hill marathon, am I right? But, wait! Here comes a holiday season like never before. Oy, there’s a lot on the horizon - I totally get it and feel your frustration. There are marketing struggles that I see brands endure year after year after year, even before this year from h-e-double hockey sticks. October hits and business owners become frantic and start jumping on trends left and right to try to make a buck. It bums me out BIG TIME. Not all of those trends you see on the internet from big box stores are worth your time. Actually, they can really hurt your business, if you’re not careful. There are so many other more meaningful ways you can market your business and profit in Q4, which is why I recorded this episode for you. Highlights of this episode:>> [3:33] The 3 areas where most brands struggle when crafting their offers for the holiday season. Yeeeesh!!>> [6:33] What this year means for your holiday offers (re: pandemic, election, shipping obstacles)>> [8:25] The top 4 shopping trends to look out for in Q4 and what they mean for your brand’s exposure. Grab the shopping trends graphic from my Instagram today: www.instagram.com/mslizfleming. Print it out, write down these dates, use it as a reference for your planning.>> [11:00] Why your business should NOT participate in Black Friday and what’s better to do instead.>> [14:23] A sure-fire way to jeopardize your brand’s integrity and reputation fast.>> [16:42] You can’t market your small business like a big box store - here’s why. >> [17:24 ] A FREE GOODIE to help you elevate your brand’s holiday exposure! Click here to get it: https://www.elisabethfleming.com/freelivewebinarforyou >> [21:09] The one thing that will position your brand nicely for the upcoming holiday season and all of your marketing preparations.Resources mentioned in this episode:FREE SHOPPING TRENDS GRAPHIC: www.instagram.com/mslizflemingSmall Business Saturday Materials from AMEX: https://www.americanexpress.com/us/small-business/shop-small/ FREE LIVE WEBINAR: Join me LIVE on November 12 at 12PM EST for a Free Webinar about 5 ways you can easily boost your visibility on social media this holiday season: https://www.elisabethfleming.com/freelivewebinarforyouConnect with me:Subscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Melinda Martin is a copywriter and messaging strategist who helps purpose-driven entrepreneurs create messages that start a movement and change the world so that they can turn their passion for helping others into profits for impact!Her signature A.C.T.I.O.N. Copy Formula is developed around a people-first approach to crafting an empowering message, creating connections and moving an audience to action.When she’s not writing, speaking, or dreaming up how to change the world for the better, you can find her chasing around her kiddos and cherishing pancake Sundays and Texas sunsets.I invited Melinda on the podcast to share some expert tips with us about copywriting for business and the role it plays in organic marketing + personal branding. It is a MUST listen for all business owners, side-hustlers, and solopreneurs out there wanting to elevate their exposure in a new way.Here's a round up of this episode: >> [2:20] Melinda shares her background on copywriting (and nursing!)>> [4:29] Why are words so important in business? Why do we need to pay more attention to language?>> [7:41] The best lead in words for your content - a strategy I learned from Marie Forleo, after years of watching her videos before I became a full-time entrepreneur>> [13:00] How words can help preserve your relationships with your audience>> [14:49] Talking about yourself on the internet is awkward and hard - here’s how to make bio and content writing way easier>> [17:00] Melinda shares her A.C.T.I.O.N. Copy Formula with us!>> [21:01] Why getting away from fancy industry jargon is (most times) the best thing you can do to market your business>> [24:55] How to make this style of marketing much easier on yourself, even if you hate writing>> [31:14] Melinda shares a special gift just for Brand in Bloom listeners! (scroll down to access)Links mentioned in this episode: Brand in Bloom listeners get a FREE MONTH inside The Copy Vault with code: BLOOM https://melinda-martin.mykajabi.com/offers/p5YwCgSeTake my free quiz to see if you're a marketing wiz for your biz: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Did you know that search engine optimization (SEO) is a really unique and understated way to grow your online exposure? In this episode, I link up with SEO superstar, Meg Casebolt, who walks us through the basics of using SEO as a marketing tool for business so you can organically grow your reach beyond just using social media. Yay!Meg has been helping female business owners create beautiful, search-friendly websites and strategic content for the past 7 years.She's your no-B.S. bestie who makes it super easy for your dream customers to find – and adore! – you online, resulting in effortless web traffic, consistent customers, soaring profit and SO much more free time (and sanity)!I look forward to getting the convo started around this topic (SEO) because organic search plays such a large role in marketing your business. Don't let it overwhelm you - let it inspire you! Clearly, I did. Meg drops so many golden nuggets o' wisdom. As you'll hear in this episode, I had to stop + take notes a few times because she was blowing my mind!Here's a quick roundup of this episode:>> [1:20] What is SEO + why is it important?>> [4:00] Tips to get your business showing up on Google>> [6:00] Keywords say what? Meg helps us get to the bottom of cleaning up our websites so they’re SEO friendly>> [16:50] Quality over quantity and why it matters most when it comes to your blog + website content>> [20:08] How should we conduct our keyword research? Do hashtags matter?? What tools can we use?>> [22:50] Using Google “alphabet soup” to come up with GREAT content ideas for your business based on what people are searching for >> [25:00] Approaching SEO with curiosity vs obligation can create amazing opportunities for your business. Sales goals dictate the keywords and keyword dictate the content. Meg explains more.>> [26:25] What are you already ranking for? Free tools to DIY SEO maintenance for your website>> [28:00] Getting found on search engines for keywords you never expected and how to capitalize on that exposure (with examples)>> [33:25] Meg shares TWO special gifts just for Brand in Bloom listeners! (scroll down to access)>> [34:50] How Google reads your visual/audio content, what it looks for, and how to get that content ranking online with tiny tweaks>> [37:05] What I absolutely need EVERY SINGLE ENTREPRENEUR IN THE WORLD to understand about marketing: social media isn’t the only way to grow your exposure and show your authority. Organic tactics like SEO, PR, blogging and more are even BETTER. Here’s why>> [40:26] What fires Meg up in her business and keeps her showing up every day. Really interesting story!Links mentioned in this episode: SEOctober (https://mslizfleming--megabolt.thrivecart.com/seoctober/), a month-long SEO challenge for entrepreneurs who want their websites to get found on Google for their brilliance and turn readers into buyers.SEO Starter Kit (https://mslizfleming--megabolt.thrivecart.com/attract-activate/5eecbcb34c8ca/) is a FREE guide full of tips (and flow charts, mad libs, and The Office memes) to get you found on Google, like, NOW.Keywords EverywhereGoogle Search ConsoleTake my free quiz to see if you're a marketing wiz for your biz: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

The blogging industry is a BEAST but, we all know, if you want to grow your online exposure, especially for business, you need to have a blog. This week's guest, Tiffany Haywood, knows that to be true firsthand. Tiffany is the ‘ Tee’ behind TheMrsTee.com - an Award Winning Lifestyle Blog created as a place to share her love of all things Faith, Family, Fashion, Food, Fun, Tech & Travel. Tiffany Haywood was born and raised in New York and, as a Military spouse and Mom to 6, she had to learn to make her home wherever she and her family were together whether in North Carolina, Hawaii or back again. The experiences they've had as a family have taught her to appreciate the important things in life and make each moment a lasting memory.Dedicated to sharing the knowledge she’s gained during her Blog journey Tiffany started a Blog & Brand Consultation Company - TiffanyHaywood.com. Sharing easy to use tips and solutions are Tiffany’s favorite ways to help others find true success through their passions! She loves helping her clients Build Their Business By Building Their Brand.Most recently Tiffany has joined the team at the Women's Business Center of Fayetteville at CEED as a Business Consultant. Excited by the opportunity to extend her passion for helping small business owners grow through hands-on workshops, support, and guidance she is taking this position with enthusiasm for what's ahead.This episode is a really unique listen for those who are teetering on the edge of starting a blog for their business but have yet to jump in. Tiffany is a success story and great example of just starting instead of *thinking* about starting. She had an idea (or several) and wanted to be herself online and in life so, she went for it! I'd love to see you do that too. :)Here's a quick roundup of this episode:>> [1:30] How Tiffany got started with her blog and how it grew with her life + into a business>> [2:35] Planning content and how Tiffany decides her blog topics to best navigate her space>> [4:20] The role personal branding has played in Tiffany’s success over the last 7 years and the opportunities that’ve come from leaning on her stories>> [7:00 ] Tapping into your intuition to look forward and step into your whole self>> [8:02 ] The best advice for those who want to monetize their blog or website like Tiffany>> [11:00] A unique tip for turning your blog into a brand>> [13:20] Tiffany shares a special gift just for Brand in Bloom listeners! (scroll down to access)LINKS MENTIONED IN THIS EPISODE tiffanyhaywood.com themrstee.com bit.ly/THDotComGiftCertificate (Brand in Bloom listeners receive 50% off a 1-hour brand audit with Tiffany)Other Resources:Take my free quiz to see if you're a marketing wiz for your biz: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingFollow me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Ever wonder what it's like to build a brick & mortar business from the ground up? Cameron Cruse did it with R.Riveter - an American Handmade Handbag Company that she started in her garage years ago that is now a full blown success story. Cameron walks us through her journey from building bags in her garage to building a business that now manufactures 100 bags a day AND caught the attention of The Shark Tank team back in 2015. Yes, THAT Shark Tank.Here's a quick roundup of this episode:>> [2:05] How Cameron went from building bags in her garage to building a business that now manufactures 100 bags a day.>> [4:07] R.Riveter has a really unique business model - Cameron walks us through it.>> [6:27] How Cameron and her business partner made it to SHARK TANK, caught the attention of Mark Cuban and grew their business 1000% after their episode aired.>> [8:53] How the pandemic impacted R.Riveter's retail locations but how e-commerce is making up for it BIG TIME.>> [11:07] The driving force behind R.Riveter's success over the last several years.>> [12:12] One piece of advice that Cameron wants all new business owners to hear.>> [15:58] How the R.Riveter team continues to come up with fresh ideas after so many years in business.>> [18:27] Cameron shares a special gift just for Brand in Bloom listeners!LINKS MENTIONED IN THIS EPISODER.Riveter Website: https://www.rriveter.com/ [Use code: Bloom20 for 20% off an online purchase!)The Bloom Crew: www.elisabethfleming.com/bloomcrewOther Resources:Take my free quiz to see if you're a marketing wiz for your biz: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

I'm rounding off #TBCWeek with an episode that shares a really unique case study about the power of organic (free) marketing strategies, like public relations, to help grow your business's online exposure. One TBC Member, Mary, made $2,400 in one week from one piece of written content and it was really incredible to witness. I'm telling you what I taught her inside of The Bloom Crew so she could make this happen and the success she continues to see as a result of this free marketing strategy.If you're ready to learn my industry secrets too then come join us here: www.bloomcrew.co! We're welcoming new members until TODAY Friday (9/18) at 5PM EST. You do not want to miss out on this!!You can also follow TBC on Instagram @bloomcrewco! See acast.com/privacy for privacy and opt-out information.

Yew!! Really had to get this one off my chest. I'm seeing way too many solopreneurs neglect marketing right now because of their personal feelings about it and they're completely jeopardizing their businesses. Marketing is an amazing tool - it's not the problem. If you know what you're doing, it's the solution. It's a legit ticket to success and, most importantly, it's an investment in the future of your business.If you're ready to make marketing easy + fun, then come join us inside The Bloom Crew™ at www.bloomcrew.co! New members can sign up until Friday 5PM EST (9/18), when doors close for this year. You do not want to miss out on this opportunity to grow your business!!You can also follow TBC on Instagram @bloomcrewco! See acast.com/privacy for privacy and opt-out information.

What is The Bloom Crew? Who is The Bloom Crew for? What do I get inside The Bloom Crew? What makes this content worth my while? What will I learn inside The Bloom Crew? Do I need to have advanced skills to be a part of The Bloom Crew? Should I take your online courses or join The Bloom Crew - what's the difference?These are just a few of the most frequently asked questions I've received about The Bloom Crew - the ultimate help center for solopreneurs, start ups + small business owners who want to make marketing easy + fun. The bottomline: I want what's best for you, that's why I created this resource for you.If you're ready to take that next step, then come join us here: www.bloomcrew.co! We're welcoming new members all week from today (9/14) until Friday 5PM EST (9/18). You do not want to miss out on this!!You can also follow TBC on Instagram @bloomcrewco! See acast.com/privacy for privacy and opt-out information.

Wanna scale your business? Tune in for this super quick story / tip that I hope sparks a fire in you during TBC WEEK. If you're looking for fresh ideas to grow your business + expand your exposure, give this a listen. There are SO many unique opportunities out there for you to organically increase your revenue right now - you just need the right tools + the right teacher :)If you're ready for that next step, then come join us here: www.bloomcrew.co! We're welcoming new members all week from today (9/14) until Friday 5PM EST (9/18). You do not want to miss out on this!!You can also follow TBC on Instagram @bloomcrewco! See acast.com/privacy for privacy and opt-out information.

Get ready because The Bloom Crew™ is back open for new members and in this episode, I'm telling you all about this ultimate help center and online marketing mentorship community for solopreneurs that I created earlier this year. TBC has seriously changed the game for all of the solopreneurs and small business owners who've joined - it's been incredible and incredibly FUN.Tune in to hear me share a bit more about why I started this membership community, how I launched, what it's become today and how you can be a part of this amazing community too!To learn more and join visit www.bloomcrew.co! We're welcoming new members all week from today (9/14) until Friday 5PM EST (9/18). You do not want to miss out on this!!You can also follow TBC on Instagram @bloomcrewco! See acast.com/privacy for privacy and opt-out information.

In this episode of The Brand in Bloom Podcast I talk with influencer and branding extraordinaire, Michelle Wintersteen, of MKWCreative Co. She shares her best branding tips for small business owners and solopreneurs and drops some wisdom about things like...Why is branding so important for small business? When should I hire a professional to help me? What should I look out for when I’m building a brand of my own? How can I best align myself and my business with my branding? If you struggle with branding and design in your business, this is the episode for you!Here's a quick roundup of this episode:>> [2:35] How Michelle got her start and went from new entrepreneur to brand influencer in a matter of years. >> [5:00] How can small business owners and solopreneurs reduce stress and confusion when it comes to DIY branding?>> [7:15] Is Canva helpful or hurtful for business? She shares her professional take on the free design program, how it serves your business for branding needs and how it can also hurt it.>> [10:07] When’s the right time to hire a professional to help me with branding for my business?>> [14:44] The resource that was TOTALLY worth the investment for both of our businesses and increased our online exposure ten-fold.>> [16:54] Making your personality the cornerstone of your branding and how visually telling your story can open new doors and maximize your exposure.>> [26:05] Michelle shares a few resources just for Brand in Bloom listeners to take advantage of!LINKS MENTIONED IN THIS EPISODEMKWCreative.coKiss my Aesthetic PodcastKiss my Aesthetic Facebook GroupThe Bloom Crew: www.elisabethfleming.com/bloomcrewOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Gear up for an amazing listen on this episode of #BrandinBloomPod! I’m speaking with Evingerlean Hudson, Ph.D., affectionately known as Dr. Eve, is Founder and Chief Strategist of Evingerlean Worldwide — an entity created to help people thrive through personal transformation and entrepreneurial development. As an empowerment speaker and author, Dr. Eve has touched thousands of lives. Further, she leads The First-Gen Lounge, an international podcast that has tens of thousands of downloads and has reached more than 50 countries!In this episode, we dive into how Dr. Eve got her start, how niching down helps her attract all of the right people to her business and harness incredible opportunities and, finally, how podcasting has changed her entrepreneurial journey in a BIG way (a theme that a few other Brand in Bloom podcast guests have also shared. Maybe it’s time for you to start a podcast of your own too?!)Here's a quick roundup of this episode:>> [2:10] Mine and Dr. Eve’s chance meeting at WomenEmpowerX in Raleigh last year and why she’s the reason I started The Brand in Bloom Podcast! #cryface>> [4:29] What lead Dr. Eve to where she is today as a successful entrepreneur, after a dream of being a college president. An incredible story of self-care, self-worth, hard work, and determination.>> [6:10] How Dr. Eve chose her niche and how getting super specific allowed her more freedom and flexibility in her life and business.>> [8:27] How the First-Gen Lounge Podcast came to life and soared so high, so fast. We talk more about podcasting and the beauty of it for business right now, especially solopreneurs, including a new resource to help you get started with your podcast too.>> [14:27] How personal branding has shaped Dr. Eve’s success in life and business over the last several years — get ready for a serious dose of insight and inspiration here!! I also talk a>> [23:45] A few quick personal branding tips from me including one of my favorite ways to self-audit your online presence fast.>> [28:37] A VERY special gift from Dr. Eve just for Brand in Bloom listeners!LINKS MENTIONED IN THIS EPISODEThe First-Gen Lounge: www.evehudsonphd.com/loungeAMPLIFY Your Voice Program: the9lab.evehudsonphd.com/courses/amplifyThe Bloom Crew™: www.elisabethfleming.com/bloomcrewOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

In this episode of the Brand in Bloom Podcast, I link up with Alexa Carlin, founder of Women Empower X and nationally recognized public speaker, to talk about how women can build their confidence + breakthrough as solopreneurs. Alexa shares amazing insights into her expertise, including the story of her near death experience, which forced here to transition and go for her dreams, no matter what the stakes were.We talk about how being an early adopter to new social media platforms and features can make or break your exposure. Plus, she gives us a closer look at her TikTok success and the practices she’s used to gain 100,000+ followers in just a few months on the platform.As Alexa mentions, her mission is to make a difference in at least one person’s life every day and she definitely made a difference in mine the day we recorded this episode. Go have a listen, she is a rockstar!Here's a quick roundup of this episode:>> [1:47] From jewelry designer, to blogger, to working at a major fashion magazine in NYC, to a near death experience that changed everything - Alexa shares the story of how she defied all odds to rise as an entrepreneur, tell her story and create Women Empower X.>> [7:07] What it really takes to achieve your dreams in a world full of noise + competition. Get ready for some serious words of wisdom! “Some of the darkest moments in your life create the miracles in your future.” - I mean…COME ON. So good.>> [8:50] The evolution of Women Empower X - what it is, how it started, where it is now + how Alexa’s keeping the conference going + growing during the COVID-19 pandemic. #virtualalltheway >> [12:07] The power of community + how organic marketing can scale your success when you go all in. *Psssttt…you can learn more about exactly how to do this for your business as a TBC insider!*>> [14:02] Alexa brings the heat on TikTok + why being an early adopter on this platform (and every platform!) is the best thing you can do for your marketing + your business right now. She shares the truth about the algorithm and gives a few key TikTok tips if you want to grow your exposure on this platform ASAP.>> [17:01] A VERY special gift from Alexa just for Brand in Bloom listeners - a FREE TikTok guide that shares her TikTok Winning Formula!>> [19:38] The key to your growth as a small business owner / solopreneur in today’s world. This is an ABSOLUTE MUST.LINKS MENTIONED IN THIS EPISODEWomen Empower X + WEX Virtual: https://womenempowerx.com/wex-virtualAlexa on TikTok: https://www.tiktok.com/@alexarosecarlinThe Bloom Crew: www.elisabethfleming.com/bloomcrewOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Meet Lauren Allen, the founder of Corporate School Dropout, a podcast and business she started to support new business owners as they create their corporate exit plans and enter the wild world of entrepreneurship.This episode ROCKED my socks. In it, we talk about Lauren’s journey from corporate hustle to living her dream as she builds her own business, the common mindset obstacles that hold women back as they start exploring building a business, marketing obstacles she’s had to overcome as a business owner as she continually works to grow her exposure, and the immense importance of creating community. Links mentioned:The Dropout Social Network - 10% off the first month of The Dropout Social Network with code BLOOM The Bloom Crew™Other Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

In this episode, I'm shining more light on what added-value offers are and how they can help you profit on a massive scale, especially during the holiday season. I also give examples of these for service providers, product makers and retailers. This episode is sort of a follow up to Episode 19 so, if you haven't listened to that yet, go listen then, dive into this episode.LINKS MENTIONED IN THIS EPISODEThe Bloom Crew - to learn how to create a million dollar offer that sells: www.elisabethfleming.com/bloomcrewBlog post for this episode: www.elisabethfleming.com/blog/craftanofferpeoplegocrazyforOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Meet Marisa Sellman, one of my amazing Bloom Crew members who is making.it.happen. She is a fierce solopreneur with an amazing mission and I’m so excited to share her story with you in this episode. Marisa is the founder of The Marketplace, a nonprofit Christian Fair Trade store that partners with 90 ministries in 30 countries to offer a collection of unique, one of a kind, handmade products from artisans so that they can provide for their families. She offers an awe-inspiring collection of items that she’s hand selected from artisans around the globe and, in doing so, has changed so many lives. In this episode we talk about Marisa’s journey from start up to seven figures in just a few years, how the pandemic inspired her to evolve her business model, the organic marketing strategies that are completely shifting how she does business (in the best way!), and how her involvement in The Bloom Crew marketing mentorship is helping her obtain MASSIVE results.Links mentioned in this episode: >> Marketplace NC (Brand in Bloom listeners get 15% off one purchase with code: brandinbloom)>> The Bloom Crew™>> The Complete Content Planning System Mini-CourseOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

I know it sounds CRAZY but the busy season is quickly approaching. Your business has been through the wringer this year - A LOT has changed and, because of that, your offers will need to shift.This isn’t your average year so, you can’t do average business.This episode shares a simple 3 step process I use to plan big marketing promotions, especially those that revolve around the holiday/busy season. It's so simple and works wonders for me every time there's something special I want to release!RESOURCES MENTIONED IN THIS EPISODEThe Create Content Planning System - to easily batch plan your social media content: www.elisabethfleming.com/coursesThe Bloom Crew - to learn how to create a million dollar offer that sells: www.elisabethfleming.com/bloomcrewBlog post for this episode with steps written out: www.elisabethfleming.com/blog/pandemic-proof-promotionsOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Organic marketing can open amazing doors for your business. You MUST stay strong + step into it. You MUST stop using whatever cookie cutter go with the flow marketing tactics you’ve been using + start paying attention to your strategy - the thing that will make all of those annoying day to day marketing tasks easier. When you do, all of the special offers, launches, new products, services, etc. promotions of yours become less of an act of desperation to profit + more of an act to intentionally serve others + make a living long term. This episode shares 3 ways you can market your business better online right now and they're REALLY easy. Time to lean into it, friends!Curious if you’re on top of your social media game? Take this free quiz to find out + get more direction tailored specifically to you!Other Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

#BrandinBloomPod is back after a brief summer hiatus and I'm coming in hot with a few essential quick tips for all of my small business owners and solopreneurs out there! The end of this year is going to look a lot different than other years so your marketing needs to evolve too. In this episode, I talk a bit more about what that looks like, how the current climate impacts your holiday offers and what you MUST do right now for your business, if you haven't already.Program Mentioned >> Get on the VIP WAITLIST so you know when TBC reopens: www.bloomcrew.coCourses you can explore: www.elisabethfleming.com/coursesOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Want to grow your Instagram following and engagement? Stop blowing money on boosted posts and wonky ads and do this stuff instead - it'll work better for you :) Tune into this episode to learn the 5 simple steps for growing your Instagram ASAP!Program mentioned if you want to grow your social media following even further across all platforms ASAP: http://bitly.com/createcaptivatecourseHere is the blog post that goes along with this episode so you can see the examples I reference: https://www.elisabethfleming.com/blog/5waystogrowfastoninstagramOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

In this episode I speak with one of my clients, Mary Giglio - a business and hospitality professional who helps restaurant owners actualize the core principles of marketing, training, and staff development necessary to gain loyal repeat business. Her ultimate goal is to let no restaurant fail! And, boy, could we use that kind of knowledge right now. Tune in as Mary and I give tips on what to do as you start prepping your restaurant to re-open during COVID, how to keep your customers calm and showing up for you online and off.Free resources mentioned in this episode: ServSafe - Food Safety and Career Development TrainingNational Restaurant Association - Recovery BlueprintUsFoods - Restaurant Operators and Workers ResourcesCDC - Restaurant and Bars Decision ToolNC Specific ResourcesCount On Me NCJubileeWork with Maryhttps://www.memarketingandconsulting.com/_________________________________________________The Bloom Crew™ Marketing Mentorship Program: www.bloomcrew.co[The ultimate help center and community for solopreneurs, small business owners, service providers, makers, and hobbyists who struggle to make marketing work for them and their business consistently.]__________________________________________________Other Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Standing out in a saturated market is simple. Do this!!______Other Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

These books helped grow my business like gangbusters! If you know me, you know I love a good non-fiction read. These are the books that have inspired + enlightened me on my journey. I dive into each title and the unique ways each one has impacted me over the years, especially when I was a new solopreneur.Plus, I share an update on my upcoming book release! You can get on the VIP list for that here: https://bit.ly/2XOJCrVHere's the blog post I mention in the episode so you can see each book listed out with links: https://www.elisabethfleming.com/blog/8-books-every-entrepreneur-should-readOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

It's such a fantastic feeling when you get great customer service. I'm sharing an experience I had this week with a company that got it right and what you should be looking out for in this wheelhouse for your business.Customer service reaches so far beyond just traditional phone and email. What tone are you setting for your business across platforms?Tune in to this quick tips episode where I share more from a public relations and personal branding perspective about how to be AWESOME at this online.Other Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

Wanna start your own podcast? Ever since I launched the Brand in Bloom Podcast, I’ve had a ton of inquiries about how I did it so, in this episode, I'm telling you exactly how I started my podcast without spending a cent. Launching my podcast has been an amazing experience and I can already sense that it's scaling my business. I want that for you too! Podcasting, while it may seem like a daunting task, is actually quite simple and so much fun. Getting set up takes a bit of time but once you’re going, it’s all gravy, baby!DOWNLOAD THE FREE PRINTABLE PODCAST CHECKLIST HERE: https://www.elisabethfleming.com/blog/start-a-podcast-for-free-in-15-stepsOther Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

I’m so excited to introduce my very first guest on the podcast and one powerhouse of a woman, Mary Muroski, the Founder of the 501(c)(3) non-profit organization, The Children's Legacy Partnership.In this episode we cover two very important topics:1) The power of giving and the incredible impact it can have on your business (and personal branding / marketing efforts)2) The critical and urgent need for the support of those here at home and in the developing countries CLP works with who are experiencing the devastating affects of COVID-19.This episode brings a truly unique perspective to what giving looks like from all angles and the impact your attention has on our world right now. If we're all "in this together" then let's truly be in this TOGETHER. Such an eye-opening conversation!To learn more about Children's Legacy Partnership and DONATE NOW: https://ourclp.org/donateFollow on Facebook: https://www.facebook.com/childrenslegacypartnershipFollow on Instagram: http://instagram.com/ourclp______Other Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.

I shared this message with my email subscribers this week and I thought I'd share it on the podcast this week as a bonus episode for those of you who may not be on that list. This has been weighing on my heart and I need all the solopreneurs and small business owners out there to know they are not alone in this madness. What's the BEST thing you can do right now as a business owner? Tune in - it may not be what you think. Here for you!Get my Tuesday morning newsletter, The Bloom, delivered directly to your inbox each week with helpful tools, tips, and take-aways like this and more that you can use to grow your business: www.elisabethfleming.com/bloom______Other Resources:Take my free quiz to see if you're on your social media game: https://www.elisabethfleming.com/quizSubscribe to my Youtube channel: https://bit.ly/brandinbloomtvSubscribe to my Podcast: www.elisabethfleming.com/podcastFollow me on Instagram: https://www.instagram.com/mslizfleming/Follow me on TikTok: https://vm.tiktok.com/gmUYCJ/Follow me on Facebook: https://facebook.com/mslizflemingFollow me on Pinterest: https://www.pinterest.com/mslizfleming/Follow me on Twitter: https://twitter.com/mslizflemingConnect with me on LinkedIn: https://www.linkedin.com/in/mslizflemingShow hashtag: #BrandInBloomPod See acast.com/privacy for privacy and opt-out information.