Steal the Show with Michael Port

Michael looks back on the conversations he had this season and shares his thoughts on how you can apply what we learned from our guests. For episode resources and transcripts, visit https://stealtheshow.com/podcast

Michael talks to Heroic Public Speaking's Brand and Communications Director, Dylan Gallimore, about how to translate brand values into engaging communications. Dylan shares his approach to writing, and how you can use writing to connect with your audience and communicate who you are as a thought leader. For episode resources and transcripts, visit https://stealtheshow.com/podcast

One of the most common questions we get from speakers is “how do I get a speakers bureau to represent me?” It can feel like a big mystery, especially when you're new to the industry. So we reached to the smartest person we know when it comes to partnering with speakers bureaus. Martin Perelmuter is co-founder of Speakers Spotlight. His views on the speaking industry have appeared in numerous media outlets, and have been published in over 60 countries. Martin has been a guest lecturer at several colleges and universities, and was a keynote speaker at the Public Words Speaker Forum at The Center for Public Leadership at Harvard's Kennedy School in Cambridge. Most importantly, Martin is a kind and unapologetic optimist. His passion for people, ideas, and bringing transformational speeches to the world shines through in our conversation. And he drops so much wisdom about working with speakers bureaus—you definitely don't want to miss this episode. For episode resources and transcripts, visit https://stealtheshow.com/podcast  

Michael answers your questions with the help of Heroic Public Speaking's Creative Swiss Army Knife, Queena Bergen. Learn how to be creative without gimmicks, make dry information memorable, and recover when you bomb. For episode resources and transcripts, visit https://stealtheshow.com/podcast

Orlando Bowen is a former professional football player whose career was cut short by a vicious attack. As a keynote speaker, he empowers people to overcome adversity, find their passion, and use their gifts to serve. In this episode, Orlando talks to Michael about his story, his work, and his deep commitment to community through his speaking and youth training programs. He also talks openly about race and how being a black man in an overwhelming white space impacts his approach to performing. For episode resources and transcripts, visit https://stealtheshow.com/podcast

Heroic Public Speaking's own Creative Swiss Army Knife, Queena Bergen, drops hard won wisdom about how to leverage social media to build your brand as a thought leader. This eye-opening episode will change your mind about social media and give you key strategies for how to make it more than worth your time. For episode resources and transcripts, visit https://stealtheshow.com/podcast

This week's guest is a breath of fresh air with amazing energy. She's also your secret weapon for leveling up your online video performances. Luria Petrucci is the founder of Live Streaming Pros. In the past 17 years, Luria has produced over six thousand videos and live streams—generating over a billion views. She's been called on by CNN, FOX, NBC and other major media outlets to share her wisdom on creating transformational experiences with video. Michael spoke with Luria about what works in online video, what doesn't work, and how to think about using online video as your speaking career evolves. For episode resources and transcripts, visit https://stealtheshow.com/podcast  

Michael answers your questions with the help of Heroic Public Speaking's Creative Swiss Army Knife, Queena Bergen. Get all the juicy details on booking speeches, establishing your brand identity as a speaker, and becoming a true performer.  For episode resources and transcripts, visit https://stealtheshow.com/podcast

Change can be hard. That's just human. But as visionary speakers, we need to think differently about the fear that comes with change. Because change is what drives our evolution. Change and our intentional choices about what comes next. Which is why we're kicking off this new season of the podcast with Judson Laipply. Judson is a professional speaker and the world's first YouTube star. His Evolution of Dance video was the first video ever to hit one hundred million views. As a speaker, Judson helps audiences understand the difference between change and evolution. We wanted to know how he thinks about embracing the struggles that come with evolution. And how he answers a recurring question for all of us: What now? For episode resources and transcripts, visit https://stealtheshow.com/podcast

Steal the Show is back with a new season just in time for summer listening! We hope you'll take us with you in your ears as you kick back on the beach, in the mountains, or wherever you take a summer pause. Learn what's coming in this short season trailer from Michael. New episodes begin June 6. For more about Heroic Public Speaking's evolution, check out our new Substack.

On our Season Four finale, we've saved the best for last. (Well, not necessarily, but that's a thing people still say, right?) Either way, this episode is a big one. On this episode, we get into the weeds on how you can keep more of your money—period. That means breaking down and clarifying some of the most confusing and obscure questions around taxes. (Yes, that's right, we're finally getting around to taxes.) With a whole year between now and Tax Day 2023, it's the perfect time to dive in. This is one of those episodes you'll probably want to save and listen to a few times—it's THAT jam-packed with useful (and frugal) insights. For episode resources and the transcript, visit: https://StealtheShow.com/podcast/s4e10-keeping-more-of-what-you-make/ .

You work hard. Very hard. You strive to grow your business and build wealth so that you can create financial stability not just for yourself, but your loved ones.   On this episode, we talk about what it takes to protect the results of all your hard work—and to keep safe the things that matter most in life. We break down the most impactful strategies for protecting your income, family, and estate. As Michael says in the episode, there are no guarantees in life. But listening to this episode will help clear up some important questions you probably have about planning for your financial future. For this episode's transcription and links to resources mentioned by Michael and Matt, visit here: https://StealtheShow.com/podcast/s4e9-keeping-your-income-your-family-and-your-estate-safe-and-sound/ .

On this episode, Michael and Matt explore the concept of portfolio asset allocation—and how to take emotion out of your investment decisions.  If you're someone who's interested in maximizing gains and minimizing losses in the stock market, this episode is for you. Michael and Matt cover what it means to time the market, how to build effective investment strategies, and how to stick to a long-term investment philosophy. For this episode's transcript and links to resources and other podcast episodes mentioned, visit: https://StealtheShow.com/podcast/s4e8-asset-allocation .

At times, the world of business and finance can seem like the wild west—and when it comes to money advisors, things are no different. You've got your white hats, your black hats, and a whole mess of ugliness in between. On this episode, Michael and Matt saddle up and ride out into the rugged wilderness of financial advisors. They break down what makes a great financial advisor—and all the red flags that you should be on the lookout for so you can tell the good guys from the bandits. This episode can save you some serious time, money, and financial frustration.  For the audio transcript and extended show notes, visit https://StealtheShow.com/podcast/s4e7-money-advisors-the-good-the-bad-and-the-ugly/ .

On this episode, Michael and Matt break out their magnifying glasses and plaid Sherlock Holmes caps as they launch a live investigation into how speakers and entrepreneurs like you should think about additional savings. This is one of those drinking-water-out-of-a-firehose episodes that'll make you say, “Oh, wow, there's so much I didn't know I needed to know.” Michael and Matt uncover and share a ton of useful information that will open your eyes to new ways to make financial decisions and think about your money. For related episodes, resources mentioned in this episode, and the transcript, visit: https://StealtheShow.com/podcast/s4e6-what-to-do-with-additional-savings/

Whoa, what's this? A bonus episode? Huh? Wha? That's right. Welcome to the very first episode of Steal the Show: Michael's Soapbox, our brand new bonus episode series. On this episode, Michael takes on one of the biggest questions that most aspiring speakers grapple with early in their careers: “What if what I've done in the past isn't good enough to get me speaking gigs now?” The answer? It doesn't matter what you did before. Drawing on inspiring real world examples and the research he did writing The Referable Speaker, Michael breaks down what meeting planners look for in a speaker—and how YOU can get the gig, even if you don't think you're “qualified.” For the a list of resources mentioned in this episode and the transcript, click here: https://StealtheShow.com/podcast/it-doesnt-matter-what-you-did-before/

On this episode, we investigate an innovative way to think about your business: as your own, personal family bank. Any business owner or aspiring entrepreneur can benefit from thinking of their business in these terms. We discuss what that shift in perspective means and the implications it can have for your business and future. Plus—and maybe most importantly—we break down how to actually do it. You can (and quite possibly should) set up your business as your own personal family bank. This episode gives you the why, when, and how of it all. For links to resources mentioned in this episode as well as the trascription, visit https://StealtheShow.com/podcast/s4e5-turning-your-business-into-your-own-family-bank/ .

Uh oh. There's that word. “Debt.” It's a little scary, isn't it? Well, go ahead and tap the play button, anyway—this episode will help put your mind at ease. On this episode, we talk about things that you and your business can do right now to start increasing cash flow. (And who doesn't want to do that?) And yes, we also discuss that dreaded thing known as “debt”...but what we have to say may just help you pick up a few key strategies for paying it down. You'll finish this episode feeling a little more reassured and with a few new ideas about how to increase your cash flow and pay off your debts. For the episode's transcript and links to Michael's books check out: https://StealtheShow.com/podcast/s4e4-increasing-cash-flow-through-savings-and-efficiency-plus-debt/

On this episode, we take a hard look at a tricky question: “How should I set up my business?”   As speakers and entrepreneurs, we want to make sure we're doing everything we can to set our businesses up for success. But that doesn't mean we're not susceptible to confusion, bad habits, outdated ways of thinking, or just plain old anxiety—we are. And those things can hold us back.   Drawing on our own personal experience as entrepreneurs (plus Matt's invaluable expertise as a financial services professional), we make sense of some of the most daunting internal challenges small business owners face in this episode. Anybody, anywhere who interacts with money can learn something valuable from this, so whether you employ dozens, just yourself, or nobody at all, this episode will give you a peek behind the curtain at what successful small businesses and businesspeople do to help themselves thrive.  Click here for the transcript and episodes of the Steal the Show podcast, and resources mentioned in this episode: https://StealtheShow.com/podcast/s4e3-setting-up-your-business-operations-personal-operations-and-bookkeeping-for-financial-success  

On this episode, we decode the previously impenetrable ancient language known as “business jargon.” Like your own personal Rosetta Stone, we plunge headfirst into the deliberately confusing language of business and break it down for you piece by piece. Click here for the transcript and other episodes of the Steal the Show podcast: https://StealtheShow.com/podcast/s4e2-how-to-speak-the-secret-language-of-business-jargon/  

Welcome to Steal the Show Season 4: Speakers with Money. On this introductory episode, we're joined by season-long guest co-host Matt Rzepka, founder and owner of specialized financial services firm Valley Oak. Now, maybe you're thinking, “Hmm. Business? Finance? Specialized services firm? Is this for me?” It is. We believe everyone can benefit from a better understanding of how money works—and we don't think it needs to be boring or confusing. Whether you're a professional speaker, an aspiring speaker, an entrepreneur, or someone who's simply ready to learn more about money, Speakers with Money will help you get ahead no matter where you are in your journey. Click here to learn more about our guest co-host, Matt Rzepka or find the transcript: https://StealtheShow.com/podcast/s4e1-introduction-to-speakers-with-money/

New ideas. New discussions. New intro music. (Featuring an absolutely screamin' saxophone.) Steal the Show is BACK. Check out this teaser episode for a sneak preview of all the good things to come.

Three weeks before the annual LIFT event, Danny Iny had to make a decision: cancel because of growing coronavirus concerns or keep moving forward. He did a little bit of both, which wound up being a million dollar choice.  Read more at https://stealtheshow.com/podcast/140-how-danny-iny-pivoted-from-hosting-an-in-person-event-to-a-profitable-virtual-event/. 

Welcome to our first recording since social distancing. And if there’s any message we’d want to hug, it’s the words of Mike Michalowicz. From micro- to macro-crises, we cover how to prep your business when the economy is not on your side. This episode is as fun as riding an electric bike indoors. Read more at https://stealtheshow.com/podcast/139-profit-first-innovator-mike-michalowicz-on-entrepreneurship-simplified-in-uncertain-times/. 

Did you know that 19th century thinkers hold the secrets for today’s successful entrepreneurs? We’re talking about the practices and philosophies that help entrepreneurs become self-reliant. John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, Duct Tape Selling, The Commitment Engine, and SEO for Growth. His newest work, The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business challenges entrepreneurs to be fiercely self-reliant while chasing their own version of success. He is a podcasting pioneer who has interviewed thousands of guests and appeared as a guest hundreds of times. Stay tuned after this podcast for our latest Alumni Highlight. In this episode, we’ll hear from an HPS alum who started a business and a TV network after taking the world by storm with a new stage name. Read more at https://StealtheShow.com/podcast/138-duct-tape-marketer-john-jantsch-on-becoming-a-self-reliant-entrepreneur/

On today’s episode of Steal the Show, we’re talking about how to share emotional topics on stage so that you and the audience both feel safe.  Nora McInerny is the best-selling author of the best-selling books, It’s Okay to Laugh (Crying is Cool Too) and No Happy Endings, as well as The Hot Young Widows Club. She hosts the award-winning podcast Terrible, Thanks for Asking, and presented on the TED mainstage. The founder of the non-profit Still Kickin, Nora contributes to Time, Slate, and Vox. Nora is a master storyteller known for her dedication to bringing heart and levity to the difficult and uncomfortable conversations most of us try to avoid. Read more at https://StealtheShow.com/podcast/137-terrible-thanks-for-asking-podcast-host-nora-mcinerny-on-bringing-emotional-truths-to-difficult-topics/

On today’s episode of Steal the Show, we’re talking about using the tenets of journalism to produce good content for the stage.  Melanie Deziel is the founder of StoryFuel, which teaches marketers, publishers, creators and companies of all sizes how to tell better brand stories. She’s a keynote speaker, author, award-winning branded content creator, and lifelong storyteller who is on a mission to share the power of compelling and credible content with others. Her new book is The Content Fuel Framework: How to Generate Unlimited Story Ideas. Read more at https://stealtheshow.com/podcast/136-melanie-deziel-founding-nyt-branded-content-editor-on-pumping-content-fuel-to-your-speeches/

On today’s episode of Steal the Show, we’re talking about using search engine optimization (SEO) to drive conference organizers and meeting planners to your speaker website.  Stephan Spencer is an SEO expert and bestselling author of three books: The Art of SEO, Social eCommerce, and Google Power Search.  He has optimized the websites of some of the biggest brands in the world, including Chanel,  Sony, Volvo, and Zappos. He founded the marketing agency Netconcepts, which was acquired in 2010 and now remains a part of a multi-billion dollar ad agency conglomerate. Stephan hosts two popular podcasts: Get Yourself Optimized and Marketing Speak. Read more at https://stealtheshow.com/podcast/134-grant-baldwin-speaking-college-circuit/

On today’s episode of Steal the Show, we dive into launching a successful speaking career at schools and universities and beyond. Grant Baldwin is the founder of The Speaker Lab, a training company that helps public speakers learn how to find and book speaking gigs. He has delivered nearly one thousand presentations to more than 500,000 people in 47 states and has keynoted events for audiences as large as 13,000. His newest book (co-authored with Jeff Goins) is The Successful Speaker: Five Steps for Booking Gigs, Getting Paid, and Building Your Platform. Read more at https://stealtheshow.com/podcast/134-grant-baldwin-speaking-college-circuit/.

On today’s episode of Steal the Show, we’re talking about what it takes to transform from a good speaker to a fascinating one who stands out from the crowd. At just 24, Sally Hogshead was the most-awarded advertising copywriter in the United States. Since then, she has been inducted into the National Speakers Association’s Speaker Hall of Fame and has published New York Times and Wall Street Journal bestselling books. The creator of the Fascination Advantage®, the first communication assessment that measures how others perceive you, Sally’s latest book is FASCINATE: How to Make Your Brand Impossible to Resist. Read more at https://stealtheshow.com/podcast/133-sally-hogsheads-top-notch-tips-fascinate-audience/.

On today’s episode of Steal the Show, we’re talking about how to rely on your training on stage and off. Steve Drum is a retired Navy SEAL Master Chief, recently retiring from a 27-year career of, he says, “jumping out of planes and kicking in doors.” He helped develop a “Warrior Toughness” training program for the U.S. Navy, ultimately changing the way the military branch prepares young sailors and offices for the acute stress of intense combat operations. A two-time Heroic Public Speaking GRAD alum, he is launching his speaking career to share what he’s learned about handling stress in high-stakes situations. Read more at https://stealtheshow.com/podcast/132-steve-drum-performing-high-stakes-situations/.

On today’s episode of Steal the Show, we’re talking about “non-obvious” ways to provide more value to meeting planners and organizers, as well as audiences and fans. Rohit Bhargava is the founder and Chief Trend Curator for the Non-Obvious Company and the bestselling author of six books. His latest book, for the new decade, is Non-Obvious Megatrends. He is widely considered one of the most entertaining and original keynote speakers on business trends and marketing in the world. Read more at https://stealtheshow.com/podcast/131-rohit-bhargava-non-obvious-ways-become-better-speaker/. 

On today’s episode of Steal the Show, we’re talking about reinventing yourself as a speaker, author, and thought leader. Dorie Clark is a self-reinvention and branding expert and the author of  Entrepreneurial You, Reinventing You and the Washington Post bestseller and Forbes Top 10 Business Book of the Year, Stand Out.  She delivers dozens of keynotes per year and has appeared on the TEDx stage three times. Named on the 2019 Thinkers50 list, which identifies leading management thinkers, Dorie shares her secrets for reinventing yourself in business and in life.  Read more at https://stealtheshow.com/podcast/130-dorie-clark-reinventing/.

On today’s episode of Steal the Show, we’re talking about the neuroscience of fandom and how speakers can use it to connect with audiences and build a following. David Meerman Scott is the author of The New Rules of Marketing and PR, with more than 400,000 copies sold in English and available in 29 languages. His newest book, Fanocracy, co-written with his daughter Reiko, is about turning fans into customers and customers into fans. Read more at https://stealtheshow.com/podcast/129-david-meerman-scott-turn-audience-members-raving-fans/. 

On today’s episode of Steal the Show, we’re talking about using the tricks of the journalism trade for producing better storytelling online and on stage.  Ann Handley is a digital marketing pioneer and the author of the Wall Street Journal bestselling book Everybody Writes and Content Rules. Named by IBM as one of the seven people shaping modern marketing, she has more than 400,000 LinkedIn followers. Read more at https://stealtheshow.com/podcast/128-ann-handley-serving-audience-better-storytelling/. 

Want to learn how to unlock erotic intelligence in the bedroom and the boardroom? Listen in as I interview Esther Perel, who is an author and a couples therapist. She has been recognized as one of the world's most original and insightful thinkers about couples, sexuality, and the peculiar paradoxes found in modern marriage. Esther Perel wrote her first groundbreaking book called, "Mating in Captivity," which introduced Americans to the inherent conflict between emotionally safe but boring intimacy, and thrilling but potentially risky eroticism, love, and lust.  In 2017, she released her new book, "The State of Affairs: Cheating in the Age of Transparency.” Read more at https://stealtheshow.com/podcast/unlock-erotic-intelligence-esther-perel/.

On today’s episode of Steal the Show, we’re talking about raising your speaking game using sports performance principles.  Alan Stein, Jr. worked as a performance coach for some of the highest-performing athletes on the planet, including NBA superstar Kevin Durant. He shows us how the lessons he taught top athletes can bring out the best in any performance. Read more at https://stealtheshow.com/podcast/127-alan-stein-sports-mindset-can-level-speaking-career/. 

On today’s episode of Steal the Show, we’re talking about crafting a speaking career that suits your personality and life goals.  Scott Stratten co-founded UnMarketing and co-hosts the UnPodcast with his wife and business partner, Alison Stratten. Together, they’ve published five bestselling business books and recently released, The Jackass Whisperer: How to Deal with the Worst People at Work, at Home and Online—Even When the Jackass is You. He shares what he’s learned from delivering upwards of 70 speeches a year. Read more at https://stealtheshow.com/podcast/126-scott-stratten-harnessing-personality-fun-profit/

On today’s episode of Steal the Show, we’re talking about the value that speakers bring to the stage...and beyond. Simon T. Bailey is an author and the leader of the SPARK Movement whose purpose is to ignite sustainable transformation in people, systems, and nations. A former Sales Director for the Disney Institute, he shares his secrets for giving audiences not just what they want, but what they need. Read more at https://stealtheshow.com/podcast/125-simon-t-bailey-quitting-full-time-job-pro-speaker/

On today’s episode of Steal the Show, we’re talking about building a community of raving fans. Giovanni Marsico is the founder of the Archangel Summit, an annual gathering of mission-driven entrepreneurs, leaders, and professionals who want to do well by doing good. He shares with us his vision for creating transformational experiences on stage and behind the scenes. Read more at https://stealtheshow.com/podcast/124-giovanni-marsico-building-tribe/.

On today’s episode of Steal the Show, we’re talking about adding humor to our speeches and our lives. Drew Tarvin, the world’s first Humor Engineer, with more than 5 million views of his TEDx talk, the “Skill of Humor,” shows us how to infuse the funny into our content and keep on improving despite the haters and the hecklers. Read more at https://stealtheshow.com/podcast/123-drew-tarvin-selling-topic-no-ones-searching/

With nearly 120 keynotes and workshops a year, Phil M. Jones is one of the busiest public speakers on the circuit. The author of an award-winning business trilogy that started with Exactly What to Say, Phil’s mastered the art of the speaking business by constantly striving to be better and aim higher. Plus, he finds sales fun. He believes that every speaker can find room for play in their sales, content development, and business-building. It starts with asking the right questions and giving yourself permission to grow.   Read more at https://stealtheshow.com/podcast/122-phil-jones-getting-gigs-want/. 

On today’s episode of Steal the Show, we’re uncovering why some speakers’ careers plateau and how to fix it or prevent it altogether. Tim Sanders—former Yahoo! Chief Solutions Officer, bestselling author, and top-rated leadership keynote speaker—shares his best practices for switching from one-off speaking gigs to cultivating a few accounts that hire you again and again. Read more at https://stealtheshow.com/podcast/121-former-yahoo-executive-tim-sanders-talks-building-long-term-client-relationships/

On today’s episode, we talk about how to turn setbacks into wins with Alison Levine: an adventurer, mountaineer, New York Times bestselling author, and public speaker. Alison leveraged her experience climbing seven summits and skiing to both poles into a successful speaking career. Yet, other people have also climbed the world’s highest summits, and, unlike her, they didn’t famously turn back within 100 yards of Mount Everest’s summit. She realized that it wasn’t her life-changing experience as much as her message—that complacency kills and fear can propel you in the right direction—that makes her have a referable speech. Read more at http://stealtheshow.com/podcast/alison-levine-scale-story-referable-speech/.     

“Those who have the courage to do something distinctly, purposefully, and strategically different will reap the rewards.” - Jay Baer (click to tweet) On today’s episode of Steal the Show, we are discussing talk triggers: the things that brands and businesses do that get us telling stories about them to our friends. However, to create one inside our own company is much easier said than done. That’s why we’re digging into the specific elements required for a talk trigger to be activated. With so much noise in the marketing and advertising spaces, the opportunity to set yourself apart from the competition lies in the customer experience. Listen to this episode to understand the anatomy of a talk trigger, so you can implement them into your brand experience! You can order Talk Triggers here And learn more about Daniel Lemin and Jay Baer “Talk triggers are all about giving your customers a consistent story to tell.” - Daniel Lemin (click to tweet) Steal The Points Most of those who are good at word-of-mouth are good at it by accident. Talk triggers must align with the brand’s positioning and be operationally feasible. It is most difficult for companies to operationalize human interaction. Look at UberConference’s hold music as an example of a talk trigger. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%.

 “Our job, as performers, is often to break the rules. That’s what an artist does.” - Michael Port (click to tweet) On today’s episode of Steal the Show, we explore a listener’s question: how do we make the technical appear in technicolor? Well, he doesn’t exactly ask that. But how does a performer compel on a subject matter where the subject matter is dense, slides are expected, and a podium is the norm? Where’s the balance between what’s expected and breaking the rules to create a memorable experience for the audience? There’s a difference between being a critic and being a performer. One asks you to purely look at things from the top-down, pointing out what is wrong and what needs fixing. The other asks you to build an entirely new experience from scratch, subverting whatever’s wrong with the old by transcending it with something entirely new. Listen to this episode to hear how to apply these principles to your own high-stakes moments. “Audience interaction should be proportionate to the amount of trust you have earned.” - Michael Port (click to tweet) Steal The Points Work to music that has the same emotional sensibility you want the work to evoke. Break rules by creating an experience that defies expectations. Develop unconventional, creative ways to relay the data to the audience. Just because something is done a particular way doesn’t mean it’s the most effective way. Self-expression is the name of the game, as long as it serves the audience in the room.

“You have to make it easy for other people to communicate the transformation. Not for you to communicate it for other people.” - Giovanni Marsico (click to tweet) Thanks to social media, we have the opportunity to engage with audiences before, during, and after events. When we do this, the in-person experience becomes something entirely different for the viewer: it’s the beginning of a performance. Because audience members participated in the conversation online, they feel like a contributor to the show—a member of the tribe. On today’s episode of Steal the Show, Giovanni Marsico speaks to us about how to build a following. Giovanni—a talent scout, curator, and connector of superheroes—is the founder of Archangel: a private membership community of mission-driven entrepreneurs that are making the world a better place through purpose-driven entrepreneurship and philanthropy. Listen to this episode to hear Giovanni’s insights on keeping focus while building a tribe for your personal speaking brand. You can attend Giovanni’s Archangel Summit 2018 here “When you control your body, voice, and mind in high-stakes situations, then you feel powerful and capable.” - Michael Port (click to tweet) Steal The Points Ask yourself how your paradigm would change if you had to deliver results before you got paid. Simultaneously build a tribe and solve a problem. Keep your eyes on the big picture by maintaining a wide shot on the landscape. Focus on the larger movement and mission of the event and how attendees will change the world after attending. Be cautious when structuring a company growth strategy under affiliate marketing

“In this business, you are not doing anything alone.” - Amy Port (click to tweet) On today’s episode of Steal The Show, we are joined by Amy Port for Part 2 of our conversation. Amy is the Co-Founder & President of Heroic Public Speaking, and today she unpacks the mechanics behind the keynote we delivered at the National Speakers Association Influence 2018 conference. Tune in to hear the principles we apply to rehearsal, so you too can deliver the same caliber performance. Last week’s episode, 115 Amy Port on Writing and Performing a Killer Keynote, can be found here. “It’s not interesting watching people do easy things. It’s interesting watching people do challenging things.” - Michael Port (click to tweet) Steal The Points Meaning comes from fulfilling commitments beyond what we think is possible. Find the line between self-expression and respect for the character. Surround yourself with collaborators and helpers to empower you to do more. What’s interesting is what’s important. Try to speak and write about that. The level of success is directly proportional to how much responsibility the person is willing to endure.

“If you’re having to decide whether you should do A or B with your time—you should just wake up earlier.” - Amy Port (click to tweet) We’ve all been to the convention, where we spend our days sitting in lectures back-to-back, listening to speakers read from their slides. It’s undeniably forgettable, yet we find most abiding by this template when they’re on stage. So the question becomes: how do you abandon this formula to make a memorable speech.   On today’s episode of Steal the Show, Co-Founder & President of Heroic Public Speaking, Amy Port joins the show to deconstruct the keynote we delivered at the National Speakers Association Influence 2018 conference. By exposing the process, we reveal the approach necessary to build a killer keynote speech from the ground up. Or in this case, from the diner table up.   Listen to this episode to learn how to apply these principles to your next speaking gig, no matter how big or small. “Every choice we make—right down to what we wear—tells the audience how we want to be seen.” - Amy Port (click to tweet) Steal The Points People lash out in when they feel that their status is questioned. Every artistic process has somebody at the helm. Write scenes that use contrast and high-stakes to fill the room with energy. Stay inside the lane of your strengths when collaborating. Find creative challenges to demonstrate to yourself what you’re capable of.

“If you look at the past decade, I’d be challenged to see another industry as disrupted by technology as speaking.” - Mitch Joel (click to tweet) Today, most brands and businesses are also trying to be a media company. Selling a product or service is no longer enough. Whether it’s an engaging social media presence or valuable email marketing campaign—this new expectation of content creation provides an unprecedented marketing opportunity for companies all over the world. However, if we’re not careful, we can fall into the abyss of marketing noise; following templates and sticking to the norms will mask your authentic voice and have you hidden in the crowd. That’s why on today’s episode of Steal the Show, we are joined by Mitch Joel live at Heroic Public Speaking HQ to discuss content creation. Mitch has been called one of North America’s leading visionaries and the “rockstar of digital marketing” by Strategy Magazine. When brands like Google, Starbucks, Shopify, and GE want to leverage technology to better connect with their customers, they call Mitch. His first book, Six Pixels of Separation, named after his successful blog and podcast is a business and marketing bestseller. His second book, CTRL ALT Delete was named one of the best business books of 2013 by Amazon. Listen to this episode to learn the intellectual significance that Mitch brings to the table, and how you can apply Mitch’s wisdom to your brand. “You have to find the thing that makes you want to create content.”  - Mitch Joel (click to tweet) Steal The Points Create content that is you, rather than what you think the audience wants. Find a talent agency with speakers who speak on similar topics. There will always be opportunity to write and speak about what’s next. Be mindful of when criticizing other work takes the place of working on your own. Watch the best speakers and read the best authors if you want to speak or write.

“The gift is supposed to represent the value you place on the relationship.” - John Ruhlin (click to tweet) Why is gift giving such a challenge? We know the people around us; we know their likes, their interests … but when we want to celebrate them, all great gift ideas go out the window. Amazon becomes our search engine. Wine and chocolates are a go-to. On today’s episode of Steal the Show, we are joined by John Ruhlin to unpack the performance of gift-giving. Yes, gift-giving is a performance--one that has true craft and technique. John is the founder of the Ruhlin Group, a company that develops relationship-building strategies and VIP-gifting programs to increase referrals and strengthen retention with their most important employees, clients, and prospects. John’s clients include the Chicago Cubs, San Antonio Spurs, DR Horton, Morgan Stanley, St. Louis Blues, and hundreds of other industry leaders and high-end service firms. His second bestselling book Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Client Retention can be found here Listen to today’s episode to hear John’s insights about gift-giving, and how we can best approach the often difficult task of finding that great gift for the people in our lives. “In business, we call it marketing. And we don’t realize we’re spending money to damage relationships because we’re making it all about us.” - John Ruhlin (click to tweet) Steal The Points Marketing is typically not gift-giving because we make it about us. Don’t give gifts with a transactional mindset. Try to give gifts that people can use every day rather than those that are consumed and disappear. Treat gift-giving as an opportunity to inspire the recipient, rather than just hand off a possession. Understand what the recipient wants, and then align the gift with that.