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Can copywriters who run a service business attract good clients using Facebook ads? The short answer is "yes". Facebook Ads Strategist, Tara Zirker, is my guest for this episode The Copywriter Club Podcast, and she explained that not only can they use FB ads to attract clients, they may be able to do it for as little as $10/a day... and that could attract dozens of leads—more than you would need to hit six figures. Want to know how to do it? Click the play button below, or scroll down for a full transcript. Stuff to check out: Your Ad Kit (Tara's Newsletter) The Successful Ads Club The Copywriter Club Facebook Group The Copywriter Underground Full Transcript: Rob Marsh: Do you think of Facebook ads as a tool for growing your copywriting business? If not, it might be time to update your thinking. This is The Copywriter Club Podcast. This is not the first time we've talked about Facebook ads on this podcast. I think I keep coming back to this topic because I see so much potential here—both for our own businesses and for our clients' products and services. This is the kind of strategic skill that helps set some copywriters apart from most others. When you understand the ins and outs of driving paid traffic to your offers, you become imenselly valuable as a writer. And if you use these skills for your own products and services, you could create an almost endless pipeline of customers ready to pay for your help. But, for some reason, Facebook ads feels difficult. You've probably heard the same stories that I have of a creator who turns on ads and steps away for the weekend, only to wake up Monday morning to bill for thousands of dollars and no leads to show for the ad spend. This is something you probably can't set it and forget it, at least as you're gettinng started. I wanted to understand more about using ads and the analytics we need to pay attention to when we start using them to maximize our experience. So I invited Facebook ad strategist and founder of the Successful Ads Club, Tara Zirker, to walk me through all of this. We talked about how to scale a business with ads on a tiny budget… like $10 a day… what metrics you need to watch, what to test and what you can not bother with and a lot more. I've been on Tara's list for quite a while and really appreciate her approach for running ads to your business… and yes, this works for service businesses like copywriters and content writers. Tara is about to tell us all how to do that in this interview. Before we get to my interview with Tara, this episode is brought to you by The Copywriter Underground. If you haven't jumped in to see what the Underground includes, now is the time. It's guaranteed, which means you can join and if you don't find the resources you need to grow your business, just let us know and we'll refund your money. But I doubt that will be your experience because The Underground includes more than 70 different workshops—and accompanying playbooks to help you gain the skills and strategies you need to build your business. The Playbooks make it easy to find quick solutions to the challenges you face in your business everything from finding clients, conducting sales calls, using A.I., building authority on LinkedIn or YouTube or Pinterest, and dozens of other workshops. You also get dozens of templates including a legal agreement you can use with your clients, monthly coaching, regular copy and funnel critiques, and more. You can learn more and join today by visiting thecopywriterclub.com/tcu. And now, my interview with Tara Zirker… Tara, welcome to the podcast. I'm thrilled to have you here, as I was telling you, right before we hit record. But before we get into all of this stuff around Facebook, Facebook ads and your expertise, just tell me how you got to where you are. How did you become the expert in Facebook ads? Tara Zirker: Thanks so much, Rob. I'm so happy to be here and talk to your community.
After a whirlwind 2024 (and the wild ride to the start of 2025), you might feel a little scrambled and perhaps a bit anxious about where this year will lead as we navigate economic shifts. That's why I brought back my good friend and personal Meta ads expert on speed dial, Tara Zirker, who will help put your mind at ease about your marketing and how paid ads fit into the picture. Tara is an advertising expert with over 10+ years of experience running ads for clients across a wide array of industries and with a variety of budgets. She is also the founder of Successful Ads Club, where she has taught thousands of business owners to rapidly scale their revenue through the power of Facebook and Instagram ads. In today's episode, we're talking about the current paid ads landscape, what to expect in the year ahead, how to claim your slice of the pie, and how to set yourself up for ad success. Whether you've never put a single cent behind ads or you're a seasoned spa owner who currently leverages them, there are tips and insights for every skill level in this episode! In this episode, we discuss: Recent big changes to Meta and how that will affect business owners leveraging paid advertising on Facebook and Instagram Policies to be mindful of to keep your ads up and running and predictions of what to expect in 2025 Tara's top tips on building a successful ads stack and what stands to be your biggest competitive advantage in the year ahead Utilizing the power of AI in your advertising creative process The four key types of ads to build into your successful advertising foundation To read the full show notes for this episode, visit: https://www.addoaesthetics.com/podcast/ep419 Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.
We explore the latest Facebook updates with Jerry Potter featuring Tara Zirker on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Are you ready to take your business to the next level but feel stuck when it comes to running effective paid ads? If you've ever felt overwhelmed by the thought of ad spend, metrics, or even where to start with DIY paid traffic, then buckle up—this episode is for you! In this special episode of the Happy Hustle Podcast, we're bringing you another guest guru training from Tara Zirker, a powerhouse when it comes to simplifying paid advertising for small businesses. Tara is not just a marketing expert; she's also a bestselling author, podcaster, mom, and a true Happy Hustler. Her mission? To help entrepreneurs like you achieve maximum results with your ads without wasting time or money. If you're dreaming of growing your business, increasing your income, and making a bigger impact, then paid traffic is a game-changer. Ads can feel like a puzzle at first, but with the right strategies, they'll become your secret weapon to reaching your ideal audience. This episode is packed with actionable advice that you can implement today to scale your business with confidence. Tara dives deep into the nitty-gritty of launching successful ad campaigns. Trust me, you don't want to miss Tara's insights on mastering the art of paid ads. Tune in now and learn how to make your ad dollars work harder so you can achieve more income, impact, and freedom.Connect with Tarahttps://www.instagram.com/tarazirker/https://www.facebook.com/successfuladsclubFind Tara on her website: https://www.successfuladsclub.com/Connect with Cary!https://www.instagram.com/caryjack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustle.com/bookSign up for The Journey: 10 Days To Become a Happy Hustler Online Course https://thehappyhustle.com/thejourney/Apply to the Montana Mastermind Epic Camping Adventure https://thehappyhustle.com/mastermind/“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode Sponsor: Magnesium Breakthrough from BiOptimizers https://bioptimizers.com/happyIf you've been on a restricted diet lately or maybe even taken some meds to shed those pounds for the summer, I gotta warn ya—be careful! You might have unknowingly created a nutrient deficiency that could not only mess with your health but also jeopardize those weight loss goals.Did you know that over 75% of Americans are already deficient in magnesium? Yeah, it's wild! Magnesium is this powerhouse mineral that's involved in over 600 biological reactions in your body. It helps with everything from sleep to stress management to hormone balance—all key players in keeping your weight on track.And if you're still on those meds, you might be dealing with some side effects like sleepless nights, digestive issues, or irritability, which can totally throw off your commitment to your goals. Whether you're taking meds or not, setting up healthy habits is crucial to maintaining your weight over time. One of the best things you can do? Make sure you're getting all the magnesium your body needs.Don't let a magnesium deficiency derail your progress! Give Magnesium Breakthrough by BIOptimizers a shot. Unlike other supplements, this one's got all 7 forms of magnesium that your body can actually absorb, so you get the full spectrum of benefits.This approach will help you crush your goals and maintain a healthy weight while keeping your overall health in check. For an exclusive offer, head to bioptimizers.com/happy and use the promo code 'happy10' at checkout to save 10%. And if you subscribe, you'll snag amazing discounts, free gifts, and a guaranteed monthly supply.
Are you struggling to keep up with the latest Meta advertising changes? Wondering how AI is reshaping the ads landscape? To explore important Facebook and Instagram ad updates for marketers, I interview Tara Zirker.Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/640Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
We Explore Facebook changes with Jerry Potter featuring Tara Zirker on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Every coach knows they need leads and sales. That is obvious. What's not obvious and agreed upon for the most part is where to go about getting those leads and sales. For my money (literally) nothing compares to Facebook paid ads. Organic is nice, but too slow for my liking. I like to know that results and sales are going to pore in almost the second I start a new ad. So how do we crush it with Facebook ads while others are saying it's “dead”. Tune in to this episode where I discuss everything Facebook Ads with Ads expert Tara Zirker! Follow Tara here: @tarazirker Successful ads accelerator program: http://colinboyd.co/tara Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode239 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima
In today's episode, I'm excited to have Tara Zirker here to talk about strategy and execution for running ads with a small budget. Tara shares her background in marketing and how she landed as an expert in the ad world, including how Facebook reached out to her to learn how she was outperforming competitors! In this episode, Tara dives deep into tactical and strategic information to help you scale your business through ads. From tips for businesses just starting out to ad budgets that established companies can use, this episode has it all. Ads don't have to be hard, and Tara shows us how to make the process easy!In today's episode, we cover:Organic vs. paid marketingHow to know when to start running paid adsGood lead magnet ideas to run ads toWhat KPIs you want to look at when running paid adsThe power of copy in your ads and what to avoidThe value of A/B testingDifferent types of ad formatsWhat budgeting can look like for ads and when to scaleWhat audience building looks like nowConnect with Tara: Follow on Instagram @tarazirkerVisit her website: Successful Ads ClubConnect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2024/10/22/running-ads-with-a-small-budget/Resources & Links:Successful Ads AcceleratorTara's FREE Workshop for Entrepreneurs150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU
In this episode of the Well-Oiled Operations™ podcast, Stacy and guest Tara Zirker explore the lucrative world of Facebook and Instagram Ads and how they can be transformative for business growth. They unpack everything you need to know about leveraging these powerful platforms to boost your ROI and scale your business effectively. Zirker kicks off by breaking down who should consider running ads, highlighting that both new and established businesses stand to benefit. She debunks common misconceptions about ad budgets, advising that while larger budgets offer more flexibility, you can start seeing results with as little as $500 to $1,000 per month. The episode covers everything from optimizing targeting strategies to avoiding common pitfalls and underscores the crucial role of retargeting in maximizing conversions. Also in this episode: Conversion ads are crucial for achieving tangible results like leads and sales, as opposed to traffic ads or boosted posts which have lower ROI. Use broad targeting initially and refine your audience based on data to ensure you're reaching high-intent individuals. Retargeting helps keep your brand in front of potential customers, increasing the likelihood of conversions. Work with Stacy Tuschl: Click HERE to Book A Call With Well Oiled Operations™ Learn how to streamline and scale your business with this FREE masterclass here!: Join My Free Masterclass - Protect Your Profit Subscribe To Well-Oiled Operations™ with Stacy Tuschl: Apple Podcast | YouTube | Spotify Connect With Stacy Tuschl: Website | Facebook | LinkedIn | Instagram
In this episode, we chat with Tara Zirker, a Facebook ad expert, and founder of Successful Ads Club. Tara shares her story of how she got into Facebook ads and how necessity forced her to develop a data-backed system that set her apart in the industry. She also dispels the rumor that Facebook ads no longer work post-iOS 14 update. Tara also touches on the significance of proper targeting to increase the success of your ads and briefly discusses the impact of broader audience options in the present digital marketing landscape. You won't want to miss this episode! There's also a special opportunity to attend the free live training I'm hosting with her soon. But you gotta tune in to get the deets!I'd love to hear from you!DM me on Instagram @iamjackieellisOr send me an email at hello@jackie-ellis.com
Curious what it's like to bring your ads in-house?Today's case study gives you an inside look at the numbers and ads management process of a non-ads agency business spending more than $1 million yearly on Meta (aka Facebook & Instagram) ad campaigns. Again, these are their own campaigns and dollars, not ad spend for clients.After watching her cost per lead rise while her profit margin shrunk, Nicki Krawzcyk, creator of the Circuit Sales System and founder of Nicki K Media, decided it was time to let go of her ads agency and bring ads in-house.Not only did this move reduce her monthly management fees by 80% (from $3K in agency service retainers to just $600 to run her own ads), but it also helped her to understand her target audience faster and deeper than ever before.Find out if you're ready to run your ads internally with Nicki's 4 reflection questions, what type of ads are working best in 2024, and why adding a double opt-in is an underrated sales strategy.View the transcript for this episode at: https://otter.ai/u/zXyCb6_lbsAPfNGMjAm1YcbrXgs?utm_source=copy_urlThank you to our sponsor!Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellenConnect with Nicki:Sell + scale your your course or program on autopilot! Watch Nicki's free video: http://circuitsalessystem.com/ceoInstagram: @CircuitSalesSystemLink mentioned in this episode: Check out Tara Zirker's Successful Ads Club to learn how to create profitable ads that grow your company: https://view.flodesk.com/emails/6585fb0a4cf245819a3f56daIconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quizIf you enjoyed today's episode, please:Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so we can repost you.Leave a positive review or rating at www.ratethispodcast.com/cubicletoceoSubscribe for new episodes every Monday.Join our C-Suite membership to get bonus episodes! Check out everything our members get at https://ellenyin.com/csuite
Today's expert guest is Tara Zirker. Tara is the owner and founder of Successful Ads Club, a high-touch support training platform where she teaches thousands of business owners how to rapidly scale their small businesses through the power of Facebook and Instagram Ads with tiny budgets (and has received over 1,000 positive student reviews!).She's worked on ad campaigns with people like Marianne Williamson (New York Times bestselling author), Jordan Lee Dooley (multiple 7-figure lifestyle entrepreneur), and Hilary Rushford (multiple 7-figure style guru), and has spoken at large conferences like Social Media Marketing World & Traffic and Conversions.In this episode, Tara shares how to get started with Facebook ads, even on a tiny budget – you can start with as little as $10 a day! We also discuss the most common mistakes people make, what metrics to watch to ensure you never pay too much for a lead, and how to avoid wasting money on Facebook Ads.Join us live with Tara! www.thanksforvisitingads.com(00:00:00) #STRShareSunday: @lil.desert.cabin(00:00:00) How Tara Got Into Digital Advertising(00:00:00) Campaign Budgets : Big & Small(00:00:00) Most Common Mistakes People Make(00:00:00) Audience Retargeting & How To Do It Effectively(00:00:00) What You Need: Platform, Financial & Time Commitments(00:00:00) Tips for Measuring the Efficacy of Your Facebook Ads(00:00:00) Top Tools for Generating Click-Worthy Creative(00:00:00) Frequent Frustrations & Roadblocks to AvoidResources:Visit thanksforvisiting.com/workshop to watch our Hosting Business Mastery Method workshop!Airbnb Essentials Checklist: hostchecklist.comSuccessful Ads Club: successfuladsclub.comWebsite: tarazirker.comInstagram: @tarazirkerLinkedin: Tara Zirker#STRShareSunday: @lil.desert.cabinThanks for Visiting is produced by Crate Media.Mentioned in this episode:Hostfully | Go to https://www.hostfully.com/influencers/thanks-for-visiting/ and use TFV100 to get $100 off your subscription.Get on the waitlist now at thanksforvisiting.com/waitlistSuccessful Ads Club | Join us Thursday, February 22nd at 1:00pm ET. Save your spot at thanksforvisitingads.comBreezeway | Go to breezeway.io/tfv to claim your free implementation when you start a Breezeway account.Visit MinoanExperience.com and tell them TFV sent you!
If you've found yourself staring blankly at your Meta Ads account, turn the volume up and grab a notepad. I've been in your shoes. What is Meta? How do I know which ad campaign objective to select? Should I use an image or a video? This is just the start of a long list of questions that runs through your head while beginning to set up your paid ads strategy. I want to help you take the guesswork out of ads so I invited the Facebook ads goddess herself, Tara Zirker, back onto the Spa Marketing Made Easy podcast. Tara helps thousands of online experts who are overwhelmed or skeptical to confidently learn paid advertising and infinitely scale their businesses through her business, Successful Ads Accelerator. Put your frustrations to the side, Tara shares easy to understand tips for lead generation and customer acquisition through paid advertising and tells us what developments to focus on in 2024. In this episode, we discuss: Two developments to consider when building your paid ads strategy this year One important question to ask yourself about the lifetime value of a client The biggest thing that holds spa owners back Analyzing your budget and making data based decisions for ad placements When and how to consider Tik Tok ads Is video king in ads? To read the full show notes for this episode, visit: https://www.addoaesthetics.com/blog/362 Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.
Ready to take your business to next level with the power of paid advertising? In this episode of the Happy Hustle Podcast, we dive deep into the world of ads with none other than Ms. Tara Zirker, an advertising expert and founder of Successful Ads Club.Tara isn't just an expert; she's a practitioner of the advertising game. With over 3000 members in her Successful Ads Club, Tara is on a mission to help overwhelmed and skeptical business owners confidently learn paid advertising and scale their businesses infinitely. Imagine having a step-by-step guide and high-touch support to master your lead generation. In this episode, Tara shares about testing ads, discovering the most effective strategies to drive your ads (webinars, video series, ebooks—you name it), and even finding out the best days to host webinars. Because, let's face it, without a system, you're just burning money. Tara also shares the biggest mistakes she sees with ads and shares invaluable insights to help you avoid the pitfalls.Ready to take the plunge? Tara and her team have set up a special treat for Happy Hustle listeners. Head over to successfuladscary.com for an exclusive opportunity to join her Successful Ads Accelerator at the most affordable price ever. In this episode, we cover: [00:12:09:10] Building Your List with a $10-a-Day Strategy[00:19:35:08] Try these High-Converting Lead Magnets[00:29:59:21] Learn How to Run Profitable Ads![00:33:59:02] Happy Hustle Hacks [Health, Money, Entrepreneurship, Spirituality][00:40:34:04] Rapid Fire questionsWhat does Happy Hustlin mean to you? Tara says it's the balance where your family feels loved and happy. They're getting enough time with you, and then your business is thriving, and your health is thriving as well. So it's just that, like, in the middle of just that balance of everything.Connect with Tarahttps://www.instagram.com/tarazirker/https://www.facebook.com/successfuladsclubFind Tara on her website: https://www.successfuladsclub.com/Connect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featuredGet a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustle.com/bookSign up for The Journey: 10 Days To Become a Happy Hustler Online Course http://www.thehappyhustle.com/JourneyApply to the Montana Mastermind Epic Camping Adventure https://caryjack.com/montana“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!” Episode sponsor BIOptimizers Magnesium BreakthroughThis stuff is a game-changer! Magnesium Breakthrough packs all 7 forms of magnesium, designed to support stress management, promote muscle relaxation, regulate the nervous system, control stress hormones, boost brain function, increase energy, and enhance sleep.I take 2 capsules before bedtime, and it's been a game-changer for me. The best part is, BIOptimizers offer a risk-free 365-day money-back guarantee. No results, no problem – they'll refund you, no questions asked. It's a win-win!Head over to magnesiumbreakthrough.com/hustle and use code "hustle" for an exclusive 10% discount on any order. Plus, for a limited time, you'll score some special gifts with your purchase.BELAY Solutions (https://resources.belaysolutions.com/happyhustle?utm_campaign=The%20Happy%20Hustle&utm_source=email&utm_medium=Email%20Newsletter%20-%20D2E&utm_content=HH%20Native%20Ad%201)BELAY is a flexible staffing solution that helps busy leaders find the right help. Their bench of exceptional U.S.-based Virtual Assistants can handle the tedious tasks you no longer have time to accomplish.My experience with BELAY has been a game-changer for my business. They have a talented team of VAs, Bookkeepers, and Social Media Managers that I'm sure can help you and your business. To learn more about how to delegate, download a free copy of BELAY's ebook, Delegate to Elevate, to get back to what you do best with BELAY! (https://resources.belaysolutions.com/happyhustle?utm_campaign=The%20Happy%20Hustle&utm_source=email&utm_medium=Email%20Newsletter%20-%20D2E&utm_content=HH%20Native%20Ad%201)
Today's episode is a ‘have a pen and paper IN HAND to take notes” kind of episode. It's nerdy and nitty gritty and every business owner needs to listen. We had the pleasure of bringing on a Facebook & Instagram Ads expert - Tara Zirker. --------------------------------- Show notes: https://theheartuniversity.com/327-do-facebook-ads-confuse-the-crap-outta-you-lets-demystify-them-with-tara-zirker --------------------------------- Post Partner: www.postpartner.com/heartandhustle Use code HEARTANDHUSTLE for $200 off your first order! --------------------------------- Website Templates: www.theheartuniversity.com/website-templates --------------------------------- Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! --------------------------------- Love Does by Bob Goff --------------------------------- Follow along with Tara: www.adsbythehour.com www.scalewithfuture.com www.instagram.com/tarazirker --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity
Here's what we're talking about in this episode: How the iOS 14 update impacted advertising and marketing The rise of in-platform marketing and how it can benefit business owners The best digital marketing funnel strategies to adopt right now (+ examples of what worked and what didn't for Studio Grow clients) Why your follow-up system is more important than ever before right now & how SMS messaging can play a role in this process The 2 metrics that make marketing on TikTok totally worth it Y'all, if you're in the process of building out your marketing strategies for 2023 right now, this is advice you cannot afford to miss. Go grab a notebook and start listening now! LINKS: https://www.successfuladsclub.com/ https://www.linkedin.com/in/tara-zirker-23a24035/
We explore the latest Facebook updates featuring Jerry Potter with Tara Zirker on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
I've known Tara for years and she's back for a third year! I love when she graces our stage, and talks advertising strategy for two incredible reasons: #1) Her strategies work and #2) She makes ads simple. No matter what kind of business you run, Tara has you covered - from eCommerce to free opt-ins; consider the strategies Tara is sharing in the 2023 Planathon including the Successful Campaign Formula. ____ (GM)____ (GF)____ (AL) = Successful Campaign Zip on over to adsbythehouramber.com for more info! Your ads will be well taken care of! Tara Zirker is an advertising expert and founder of Successful Ads Club who has taught thousands of business owners to rapidly scale their revenue through the power of Facebook and Instagram ads. Plus, she's got a heart of gold + MUST HAVE PLANATHON LINKS + . GET ALL PLANNING RESOURCES + LINK TO VIDEOS HERE: ambermccue.com/planathonresources . DOWNLOAD THE AGENDA: ambermccue.com/planathonagenda . REGISTER FOR THE THURSDAY/FRIDAY WORKSHOP: ambermccue.com/workshop . BUY THE FRESH START WORKBOOK: ambermccue.com/freshstartworkbook JOIN THE MODERN CEO + TURN YOUR PLANS INTO RESULTS + REVENUE: ambermccue.com/modernceo . BOOK A MODERN CEO CHAT TO GO FROM PLAN → RESULTS in THE MODERN CEO: ambermccue.com/bookmycall
We explore the latest Facebook Ads news with Michael Stelzner and Tara Zirker on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Explore Facebook ads changes with Michael Stelzner and Tara Zirker.Can't make it to Social Media Marketing World this week? You can get the next best thing.With an On-Demand ticket, you'll have access to the recordings of every keynote, session, and workshop that we're experiencing here in San Diego. You get all the knowledge, with none of the travel.Go to SocialMediaMarketing.World to grab your On Demand ticket today.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Are your Facebook ads underdelivering? Wondering how to improve your results? To learn how to write better ad copy, including where to find ideas and what to avoid, plus a lot more, I interview Tara Zirker.Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/501Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This episode marks the commencement of the entrepreneurial Mother's mini-series! This series will feature online business owners who are mothers! Those of you who follow the show know that I am pregnant with my first child, so I couldn't think of a better time to interview and pick the brains of some of my fellow business owning mothers. This first episode of the series features Tara Zirker, founder of Successful Ads Club and mom of three. Tara is someone I have looked up to since the start of my business. She is a genius online business owner and mother of four! Tara dives into what she did right and what she wishes she would have known before leaving for maternity leave. Tune in to hear: Maternity leave tips for online business owners from the CEO of Successful Ads Club Tips from Tara Zirker on creating a self sustaining business and team whether you are a soon to be mother or not How to grow your business during times of your life where you can't necessarily be in the driver's seat
The After Hours Entrepreneur Social Media, Podcasting, and YouTube Show
#145: Tara Zirker returns to the show with Facebook ads updates and insider secrets.Facebook has evolved a lot over the past year. Your ad strategy needs to change. In todays episode, Tara explains exactly what's working for her and clients.Want to leverage groups?How to run different iterationsHow to use GIFs in ads.Grow your Podcast with Facebook adsIt's all here!Listen to our first episode herehttps://www.facebook.com/successfuladsclub/https://sac.successfuladsclub.com/serv
If the recent changes to the Facebook and Instagram ads landscape have left you frustrated, confused, and ready to throw in the towel, I want to encourage you to take a deep breath and plug in those earbuds because today we're going to kick that mind mess to the curb and get real on what's really happening with Facebook ads. And back on the Spa Marketing Made Easy Podcast to join me in this discussion is the Facebook Ads goddess herself, Tara Zirker, the founder of Successful Ads Club who has helped her clients and students generate millions of dollars in profit for their businesses. So put your woes at ease, Tara is here to give you the real talk and some major encouragement when it comes to modern day online marketing and advertising. In this episode, we discuss: What the new iOS 14 changes mean for business owners looking to run ads and how it will shift your paid ads strategy moving forward The 4 key things to understand about the most recent changes Facebook has made with its advertising platform to comply with the iOS shift and what you need to have in your backpocket as an advertiser on the platform What types of creative elements are currently working best for ads and Tara's top recommendations on where to spend your time, energy and budget on the Facebook and Instagram platforms Where Tara sees the digital marketing and paid ads landscape shifting in the next 1-2 years and steps for how we can best be prepared To read the full show notes for this episode, visit: http://www.addoaesthetics.com/blog/238 Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.
Calling all Facebook Advertisers! You don't want to miss this week's Social Media News Live. Tara Zirker joins us to chat about a new Facebook tool that automatically optimizes your Facebook Ads for each user and shares her pro tips for creating ad copy that compels people to move on that CTA!
If there's one thing that online entrepreneurs find confusing, it's how to use advertising to leverage your business. If you do it well, it could make all the difference. But, if you don't know what you're doing, it's all too easy to waste your money. That's what today's guest, Tara Zirker, founder of the Successful Ads Club, wants to help you avoid. She gives tons of great tips and insights in this episode. If you're ready to take your online business to the next level, don't miss it!Related LinksSuccessful Ads Club YourAdKit.com Enroll in Courses for Coaches Join the Make Money with Courses Facebook group About Tara ZirkerTara Zirker is an advertising expert and founder of Successful Ads Club who has taught thousands of business owners to rapidly scale their revenue through the power of Facebook ads. About Donna AshtonDonna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world.Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.Whether you're running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com
Are your Facebook ads not working for you? Wondering how to make changes that deliver better results? To explore what to do when your Facebook ads fail, in this episode I interview Tara Zirker. Tara is a Facebook ads expert and founder of the Successful Ads Club, a membership site designed to help marketers improve their Facebook and Instagram ads results. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
On this week’s Social Media Marketing Talk Show, we explore Facebook's plans to limit the number of ads a page can run with special guest Tara Zirker. We will also cover more updates from Facebook, Instagram, and YouTube. Check out the YouTube Marketing Summit
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#8: Facebook is the largest social media platform on earth, your clients are there. If you're like me, you've had a lot of ads that failed, but that doesn't mean Facebook doesn't work.Enter Tara Zirker, Facebook ad expert and founder of the Successful Ads Club. In this episode, Tara drops tons of knowledge from starting your first successful campaign, to AB testing, to converting. If you want to explode your business, you cannot miss this in depth conversation!Tara's free gift to you!Explode your business with my FREE guides! https://www.marksavantmedia.com/
As you re-enter our business after a season of quarantine, you are likely looking at your business with fresh eyes and a sense of what strategies need to be embraced to breathe sustainability into your marketing efforts. One of the best ways I’ve found to do that is through Facebook ads, which is why today’s episode is a repeat of one of our most downloaded episodes of 2019. Because the question is no longer, “should I be using Facebook ads?” but rather, how should you be using them? As an aesthetician driving business to a brick and mortar location, we have our own set of strategies that are proven to be most effective, and sharing them on this episode is my great friend and Facebook Ads goddess, Tara Zirker. Tara is the founder of Successful Ads Club and has helped her clients and students generate millions of dollars in profit for their businesses. In this episode, you’ll learn: Why you need to leverage Facebook ads for your aesthetic business and how to approach getting started The 5 things you need to have in place before running any of the VIP strategies in this episode 10 strategic ideas for Facebook and Instagram ads that you can begin running today Promotional ideas as well as out-of-the-box marketing ideas to help you stand out from the crowd and expand your market
We have reached 100 episodes! In honor of all of our amazing guests and the wisdom and value that they’ve shared over the course of this last year, I wanted to share my favorite episodes so far. I had to choose just a few or this episode would have been hours long and I can’t tell you how difficult it was to pick my favorites. That being said, I chose some of the most impactful stories that have been shared from several amazing individuals. Listen to these recaps from our episodes with Dr. James Rouse, Brendon Burchard, Philip McKernan, Luciana Naldi, Michael Roderick, Dr. Kimberly Pendleton, Tara Zirker, James Williams, and David Neagle. We’ve linked all of their original episodes below, but we chose clips and pieces of their stories that represent triumph over struggle and pushing through the hardships. I hope that you get to re-experience the inspiration and wisdom that these wonderful humans had to share. If this is your first time hearing some of these clips, listen to the full episodes linked below! In this Episode: [00:23] Hear a quick breakdown of the episode and the shows that are being highlighted. [04:31] Dr. James Rouse shared his thoughts on kindness, love, and creating movements. [06:03] James interviewed his mentor Brendon Burchard. Listen to this clip about making huge changes in your life. [13:02] Philip McKernan shared how changing his mindset changed his life. [18:06] Turning obstacles into opportunities is possible. Luciana Naldi showed us how. [30:33] You learned how to get over your addiction to giving and ask for what you want with Michael Roderick. [38:42] Dr. Kimberly Pendleton took us on a journey of discovery to understand what it means to experience pleasure. [48:00] You learned the power of following your heart with Tara Zirker. [53:08] James and I took you behind the scenes of our move to LA from London. [58:19] David Neagle came on to teach you how to turn your yearly income into your monthly income. Links & Resources: Subscribe to the Podcast: I Heart My Life Show on Apple Podcasts I Heart My Life Show on Spotify Connect with Emily: I Heart My Life Website I Heart My Life on Instagram I Heart My Life on Facebook I Heart My Life on LinkedIn I Heart My Lifers Community Email: info@iheartmylife.com Book a Call Quotes: “There’s so much power in consistency. Dabblers get “dabbling” results. Keep moving forward.” - Emily Williams
#22 - Tara Zirker is an advertising expert and founder of Successful Ads Club, a high-touch support membership of business owners who receive step-by-step training to master their own lead generation. In this episode, Tara uncovers where we get this "skepticism" around advertising on social media and how we can turn that skepticism into enthusiasm. She specifically enlightens on why it matters so much where you get your information about how to use Facebook™️ Ads most effectively for your business.Show notes HEREFollow Katie HERE
On this week’s Social Media Marketing Talk Show, we explore what global spikes in social media usage mean for marketing strategies and LinkedIn’s new conversation ads format with special guests Tara Zirker and AJ Wilcox.
Wondering how to advertise successfully on Facebook? Want to avoid wasting money and time when you test your Facebook ads? To explore how to create Facebook ads that work for all budgets, in this episode I interview Tara Zirker. Tara is a Facebook ads expert and founder of the Successful Ads Club, a membership site designed for marketers who want to improve their Facebook and Instagram ads performance. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.
I kind of feel like you kind of just have to almost lose it all, and then you get to that place where you're like, Oh, I'm still the same person. I would just rebuild it. I've got all these skills. It's all right. -Tara Zirker WORK WITH EMILY iheartmylifebooking.com E-mail: info@iheartmylife.com ABOUT OUR GUEST Tara Zirker is an advertising expert who has taught thousands of business owners to rapidly scale through the power of Facebook ads. She is the founder of Successful Ads Club, a high-touch support platform where business owners receive step-by-step training to master their own lead generation. The expertise Tara shares through SAC is built on her years owning a successful ad agency, which manages $5 million per year in ad spend. They generate millions of dollars in revenue for industry-leading clients, including New York Times bestselling authors, 8-figure business owners, and social influencers. Tara is passionate about demystifying Facebook ads for entrepreneurs who are overwhelmed, skeptical, or just plain over it. Her mentorship makes Facebook ads both accessible and powerful—her students routinely report successes like reducing cost per lead from $25 to $5 in mere days. They often say Tara is not only the best Facebook ads teacher they’ve had but their favorite business mentor ever. Connect with Tara Zirker https://www.successfuladsclub.com/ http://bit.ly/ihmltara DURING THIS EPISODE Have you ever had a whisper or felt a calling? Tara Zirker, Founder of Successful Ads Club, walks us through her incredible journey of giving herself permission to follow that calling and create the life of her dreams. I met Tara a few years ago, and we instantly became friends, but only recently did we finally get to meet in person. Honestly, she's one of the most beautiful people inside and out. She's so good at Facebook ads, and she's also an incredible rock star mom of two beautiful girls. Today's episode is not really about Facebook ads. We touch on it, but more importantly, we dive deep into how she has learned to listen to her inner voice for guidance. WHAT YOU’LL LEARN FROM TARA ZIRKER How Tara gave herself permission to move forward with her dream Why you have to look within yourself and listen to find clarity and answers The power of local networking to grow your business How she prepared her team to succeed while she was out for her second maternity leave The importance of doing “test runs” in your business The steps she took to transform her business ABOUT THE I HEART MY LIFE SHOW Tune into the I Heart My Life Show with Success Coach Emily Williams to learn how to design a life you love, manifest more success and wealth, move past fear and blocks and create joy in your life and business. Emily and her world-renowned guests will help you create a life that’s better than your dreams and give you tangible action steps to get there — quickly. She’ll cut through the fluff and share what’s worked for her and the world’s most successful people. She believes that success is an inside job — not just about another strategy. The I Heart My Life Show will help you finally heart your life, experience extraordinary success, make more money, live according to your own desires and give you permission to go after what you really want. SUBSCRIBE TO THE PODCAST Apple Podcasts https://podcasts.apple.com/us/podcast/i-heart-my-life-show/id1330534524 Spotify https://open.spotify.com/show/1Zw6fI37FrfVjZMXlMiZZ6 CONNECT WITH EMILY https://www.iheartmylife.com/ https://www.instagram.com/iheartmylifenow/ https://www.facebook.com/iheartmylifenow https://www.linkedin.com/company/i-heart-my-life/ Email: info@iheartmylife.com LEARN MORE ABOUT EMILY More about Emily, her company I Heart My Life and her coaching programs can be found at www.iheartmylife.com. Emily Williams is a success coach, entrepreneur, and author with a seven-figure business who, at one point, couldn’t get a job at Starbucks. After experiencing a quarter-life crisis, she moved from Ohio to London (where she knew no one!) and in 2014 launched her business, I Heart My Life. She made $442 in her first month—and then went on to hit six figures in six months before her 30th birthday. She grew it to seven figures in under 18 months. Today, she works with female entrepreneurs all over the world, helping them bust through the obstacles that hold their dreams and goals hostage so they can free themselves to live the lives they want, build their own online business and hit their money goals. She’s been featured in Money, Entrepreneur, Business Insider, Forbes, and Success Magazine.
Nicole Edwards is a copywriter, designer, and brand message strategist who helps brands with personality and creative entrepreneurs tell the story that leads to the sale. From small businesses to well-known influencers, she works with hundreds of businesses helping them generate tens of thousands of leads and develop and implement the creative for 5, 6, and 7-figure launches. Download her special gift for The Design Business Show Podcast listeners, “13 Brand Message Prompts To Tell The Story That Leads to The Sale,” at https://nicoleledwards.com/dbs. Here's what we covered on the episode: How Nicole got her start in the design world The first design project that Nicole worked on, and where she learned Photoshop Nicole's experience working for a nonprofit and corporate wellness company How she met Tara Zirker, who then hired her to be her creative director The type of work she does while working for Tara's Agency How Nicole uses FB ads in her business + tips for using FB ads in your design business Nicole's tips for creating clarity in your message throughout your funnel The type of work that Nicole does in her business How Nicole got a working relationship with a social influencer and how designers can set up relationship with a social influencer to do a revenue share The type of projects that Nicole does for her social influencer Why Nicole loves project-to-project based work and how she loves people The story behind Nicole's new course, The Fully Booked Brand Why it's different when you launch for yourself versus doing it for your clients How you can get coached by Nicole inside of Successful Ads Club How to find out more about Nicole's course, The Fully Booked Brand Links mentioned: Nicole's 13 Brand Message Prompts download Nicole's website Like what you heard? Click here to subscribe + leave a review on iTunes. Click here to join the free community! Let's connect on Instagram!
Would you say you’re successful when it comes to Facebook ad testing? If you’re running Facebook Ads or Instagram ads, and you’re one of those marketers out there that feel, “Facebook ads don’t work,” then you likely don’t have a Facebook ads problem; you have a Facebook ad testing problem. For many marketers that struggle with Facebook Ads, it comes down to their misunderstanding of the ad platform and strategies and tactics they can implement when creating ads. To run efficient and effective ads, it all comes down to testing. On this week’s episode of the Casual Fridays Podcast, I’m joined by Facebook Ads trainer and expert, Tara Zirker, from Successful Ads Club. Tara shares with you the importance of testing your ads, her Facebook ads testing philosophy, and five things marketers should test with their Facebook ads. So sit back, buckle up, let’s do this!
Why launching? Well, I wanted to do this thing called “scale,” so I thought why not. I'd made a lot of money for my clients doing sales pages and managing launches, so I wanted to try it. I spent the earlier part of that year wrapping my last project for a major client I had worked with for years, and I was ready to slow down on 1:1 work and up the ante on my launches. I was testing FB ads for webinars about sales pages and website design, but they didn't actually convert very well. I'd get about 4-5 people showing up on a webinar - and I was just doing them to add value and make a name for myself, without a pitch. I had a conversation with my friend Tara Zirker, a FB ads strategist, who manages FB ads for a lot of the big names you've probably bought courses from. I met Tara when I came in to manage a B-School promo in 2015 for one of her clients, and we instantly became friends. She told me to charge $400 a month for 4 months, and put it out there. I hired her to help me set up the FB ads, which still convert when I turn them on, and away I went. I think I did 3-4 webinars in July and August 2017. The offer: A 4-month mastermind for designers with monthly calls, bonuses, accountability, and an end result in them growing their business. They were given a private membership area, a private FB group, and the goal in helping them believe in themselves. The numbers: Total Revenue Generated: $3891 Starting Launch List Size: 0 Launch List Size Post Promo: 180 Total Customers: 3 Earnings Per Lead: $3891 / 180 = $21.61 Cost Per Lead: $11.85 Total Sales: $3891 FB Ad Cost: $2133.54 Gross Profit: $1757.46 Gross Profit Divided by Total Sales $1757.46 / $3891= 45% Profit Margin What was awesome: I sold my first spot with a list of less than 30 people! I sold my first two spots without a sales page. The webby attendance percentage ranged from 30-50% and 80% of the people on the webinars stayed til the very end. The webby was how I got the most applications for the service. *I did it; despite the mountain of limiting beliefs I've created in the last year. This whole mentoring designers thing/brand/movement is WAAAY bigger than me. And I'm excited about it! I only promoted this using FB Ads. I updated a couple links on my website and my Insta bio with maybe one post about it; but not selling it. What surprised me: Typically 20-30% of sales come in on the last day. I got no applications on the last day. That I could do it. That people would actually want to learn from me. That my FB ads converted better than they ever have! YAY! What I didn't like: Launching it when summer was almost over. Doing almost everything myself. Building the membership site. Next Launch for this specific program was January 2018 and these were my goals: Lower the Cost Per Lead to $3-7/lead Increase Ads Budget to $3,500.00 Raise the Price of the Program Increase Webby Attendance Rate to 50% Increase the Landing Page Conversion Rate to 40-50% ================================= The benefits of launching: You get to try something new. You get to position yourself as an expert - and serve a bigger group of people instead of just 1:1 work. Knowing that I don't have to rely on 1:1 work forever is super relieving; and although launching is a ton of flipping work; I'm doing it again this month. While I was working on this mastermind, I was working on 2 sales pages for clients, so that meant I was working more hours than I normally was. But it's also great to set an example for what people can be, and I'm super passionate about helping designers get to the next level in their business. It's why I still design sales pages. I'm working on two right now. The industry is shifting, and I have to stay on top of my game if I want to become known as the conversion design expert. I already am, but on a small scale. My launch plans right now: Scale back on design mentorship offerings covering systems, getting clients, and more. I've got enough podcast episodes and content out there helping with that, and I want to help designers learn conversion design. A friend questioned me since I had a few offers for designers that converted, why I'd want to change and create something brand new. Side note: if you put an offer out there and someone buys it - it means you're onto something. If you put an offer out there an no one buys - a number of things could need tweaked. I'm not going to get into that today, but we do inside Conversion Design School™. There are a ton of mentors out there for designers, and I wanted to solely focus on one thing. When I look at how I grew my business after I started doing sales pages, it was because I got super specific. Teaching Conversion Design + Launch Strategy + How Strategic Design can help get sales inside Conversion Design School™ is super specific, and it's where I'll be focusing my energy for the next year. The downside of launching: It takes way more time than a custom sales page design. It costs more money to do than a custom sales page design. When I do a sales page, I don't have to work unless I get paid. When you launch, you have to create the entire customer journey, sales page, membership site, build and nurture your list, test everything, set up the check out pages, and experience a few more late nights than you're used to, and do so in hopes that people will buy. And you don't technically get paid until someone buys. It requires you to step out of your head and show up as an expert in your field, and consistently help your clients for free. People may not buy until a few years after they hear about you, or at all. I still launch because it's kind of like a game - but one of the best things you can do if you want to help your students and clients is to show up. I'm not super competitive, but I have a big dream to one day be hired by Apple and Kate Spade to help them with their website conversions. So if you're listening and want my help - send me a DM on Instagram at @melissaburkheimer. My future future launch plans - hire a project manager to manage this podcast and my launches. Goal: June 2020. Launching is a big-picture game. You don't score a touchdown the first time you step on the football field. You'll have lots of wins. Lots of losses. Lots of lessons. It's a part of the game. I want to help you win! The next round actually starts in January 2020, but I'm opening the doors in early December. If you want to get access to early bird pricing (hint hint: a $500 savings), and the chance to get on a few of the remaining live calls with us! Now you may not know this about me, but I'm kind of bossy. But, my bossy-ness + design brain is why I get hired again and again to help my clients get more conversions. If it takes just a little bit of my bossy and a little bit of my conversion design skills to help you increase conversions next year, joining us as an early bird gives you $500 in your pocket, a chance to hop on a few of our remaining calls. The early bird sale is happening starting tomorrow, Tuesday, December 10 through Friday, December 13 at 3 pm CDT. Want in? Head on over to melissaburkheimerstudio.com/conversiondesignschool to join us.
The question is no longer, “should I be using Facebook ads?” but rather, how should you be using them? As an aesthetician driving business to a brick and mortar location, we have our own set of strategies that are proven to be most effective, and to share them with us on this episode is the Facebook Ads goddess herself, Tara Zirker. In addition to being my dear friend and repeat podcast guest, Tara is the founder of Successful Ads Club and has helped her clients and students generate millions of dollars in profit for their businesses. In this episode, you’ll learn: Why you need to leverage Facebook ads for your aesthetic business and how to approach getting started The 5 things you need to have in place before running any of the VIP strategies in this episode 10 strategic ideas for Facebook and Instagram ads that you can begin running today Promotional ideas as well as out-of-the-box marketing ideas to help you stand out from the crowd and expand your market
Facebook Ads Expert Tara Zirker takes us through some of the crucial information points that we really need to know about Facebook Ads. She also is offering us a super epic discount to get her ongoing FB Ads support ($7 for the first month using coupon AMIE7 - I am not a paid affiliate she’s just amazing) http://successfuladsclub.com/
We're back again for another episode in season three and the good news is, we're bringing you another talk-turned-mini-masterclass session with Spa Industry Facebook Ads Expert and founder of Successful Ads Club, Tara Zirker. I know most of us business owners have that love and hate relationship with Facebook Ads, but after listening to Tara […]
This episode is brought to you by Personalized Procedures. Today, I’m talking about Facebook ads. My guest is Tara Zirker, who runs Sunbeam Communications, a marketing and advertising company. Topics: (1:06) Introducing Tara (2:56) Before systems (9:26) Tara’s inspiration and process (12:52) Creating the command center spreadsheet (16:57) Being transparent and having systems (24:41) How to organize ads (32:46) Tara’s best financial investment (34:02) Worst financial investment: too many people (35:47) Where to find Tara Quote of the Week: “Whatever you do, for any entrepreneur out there, whatever your product is, you’re always going to be refining that product/service. It’s making sure there’s a system to it... Once you systematize - your services, your offerings, your products - your growth just skyrockets.”– Tara Resources: www.sunbeamcommunications.com https://www.facebook.com/tara.m.zirker https://www.instagram.com/tarazirker/ See acast.com/privacy for privacy and opt-out information.