Podcast appearances and mentions of hilary rushford

Today's expert guest is Tara Zirker. Tara is the owner and founder of Successful Ads Club, a high-touch support training platform where she teaches thousands of business owners how to rapidly scale their small businesses through the power of Facebook and Instagram Ads with tiny budgets (and has received over 1,000 positive student reviews!).She's worked on ad campaigns with people like Marianne Williamson (New York Times bestselling author), Jordan Lee Dooley (multiple 7-figure lifestyle entrepreneur), and Hilary Rushford (multiple 7-figure style guru), and has spoken at large conferences like Social Media Marketing World & Traffic and Conversions.In this episode, Tara shares how to get started with Facebook ads, even on a tiny budget – you can start with as little as $10 a day! We also discuss the most common mistakes people make, what metrics to watch to ensure you never pay too much for a lead, and how to avoid wasting money on Facebook Ads.Join us live with Tara! www.thanksforvisitingads.com(00:00:00) #STRShareSunday: @lil.desert.cabin(00:00:00) How Tara Got Into Digital Advertising(00:00:00) Campaign Budgets : Big & Small(00:00:00) Most Common Mistakes People Make(00:00:00) Audience Retargeting & How To Do It Effectively(00:00:00) What You Need: Platform, Financial & Time Commitments(00:00:00) Tips for Measuring the Efficacy of Your Facebook Ads(00:00:00) Top Tools for Generating Click-Worthy Creative(00:00:00) Frequent Frustrations & Roadblocks to AvoidResources:Visit thanksforvisiting.com/workshop to watch our Hosting Business Mastery Method workshop!Airbnb Essentials Checklist: hostchecklist.comSuccessful Ads Club: successfuladsclub.comWebsite: tarazirker.comInstagram: @tarazirkerLinkedin: Tara Zirker#STRShareSunday: @lil.desert.cabinThanks for Visiting is produced by Crate Media.Mentioned in this episode:Hostfully | Go to https://www.hostfully.com/influencers/thanks-for-visiting/ and use TFV100 to get $100 off your subscription.Get on the waitlist now at thanksforvisiting.com/waitlistSuccessful Ads Club | Join us Thursday, February 22nd at 1:00pm ET. Save your spot at thanksforvisitingads.comBreezeway | Go to breezeway.io/tfv to claim your free implementation when you start a Breezeway account.Visit MinoanExperience.com and tell them TFV sent you!

Whether ending a relationship, letting go of a home or a side gig, it can be so challenging to know when a long story has run its course.   And it matters BIG TIME! When we're leaking energy on the wrong thing, we can be missing out on passion and purpose meant for us, in our career or simply in how we live our daily life.   In this episode I guide us back to how we got here, and how we get out with lots of grace, empowerment, and hope.   This is an important episode for any entrepreneur, yet it's about so much more than business or work.   Links in this episode: Choose your Elegant Excellence Journal + join the Community today! A lil dance party for the nervous system advice Start our Healing Burnout Course today with this free workshop! Ep 136: Decision making: when you choose wrong + fate vs planning (part 1) Ep 137: Decision making: when you just cannot decide (part 2) Ep 138: Decision making: do you go with your gut or the data? (part 3)    Come let me know your thoughts on today's episode inside the group and on Instagram @HilaryRushford!   © 2019 - 2023 Hilary Rushford

Calming nervous system dates, the simplest path to feeling beautiful + more in today's post-Florida download.    94% of us are in a waiting season. #HandRaised This week I stumbled upon a few ways to support myself in what feels like a Groundhogs Day chapter + broke down why/how they helped so I can look for more.   Join me in a seasonal reset inside our Elegant Excellence Community for April! We'll be Choosing Lightness (hope, ease, releasing, faith) daily together in a special format this month.   Come let me know your thoughts on today's episode inside the group and on Instagram @HilaryRushford!   © 2019 - 2023 Hilary Rushford

A light girlfriend chat after a hard week. Anyone else just need to feel lighter? We talk about Prince Harry, Pamela Anderson, habit stacking, winter blues, maman guilt (pet or human) – a grab bag of topics. All tying in to less guilt in our actions or inactions (except when it's warranted as I've been personally convicted of lately) and overall how to stop making things heavier for ourselves or others as we choose more lightness. Links in this episode: The [temporary] Elegant Excellence Journal shop site is open! Get a discount on your Elegant Excellence Community membership when you join with a journal! Reels on the story of the site disappearance Would love to hear your thoughts after on Instagram @HilaryRushford. Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! © 2019 - 2023 Hilary Rushford

What's the thing you keep trying to solve/fix/change in your life? What should I do for work? Why are friendships hard for me? How can I be less anxious or reactive? Today I'm sharing the history of the Elegant Excellence Journal, which is really the history of my evolution in personal growth — how to heal. I say in this chat, “I wanted healing, I wanted breakthrough, but it felt elusive.” Can you relate? This is what helped. Links mentioned in this episode: HilaryRushford.com/Reveal Black pens Zebra Midliner highlighters DiverseBee Highlighters Heart paper clips Would love to hear your thoughts after on Instagram @HilaryRushford. Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! © 2019 - 2023 Hilary Rushford

What's stealing your time? I asked myself that question while using my Elegant Excellence Journal one morning. When we're behind most of us tend to go to one main reason. Perhaps that's beating yourself up, or blaming others. Perhaps it's a sense of failure that makes you procrastinate, or a believe you can solve it through perfection that amps you up into overdrive. What I realized is there are actually 5 different scenarios it could be. By opening up those possibilities, now I opened up my options. I didn't have to just blame myself, but also sometimes I could take that ownership because I wasn't making it “my fault” 100% of the time which is exhausting. I didn't have to just accept it, but also sometimes I could have that acceptance and release because it didn't leave me empowered that 100% of the time there's nothing I can do to feel more safe or less overwhelmed. Suddenly I felt less like a failure or a victim. When we realize the habit groove we've been creating of one narrative isn't the only option, our thinking expands, and we don't keep banging into the same tender spot again and again. Listen in today and see which of the 5 reasons you're behind lead you to the biggest breakthrough of peace, permission, or an action plan. 5 Categories Cheat Sheet: (will make sense once you listen!) This can be avoided in future by X Unwise choice Unplanned but purposeful for my 12-month priorities Planned + honored Life. Happens to everyone. Links mentioned: The Elegant Excellence Journal shop re-opens on Friday, March 10th! Join me LIVE when you save your seat here right now: HilaryRushford.com/Reveal Would love to hear your thoughts after on Instagram @HilaryRushford. Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! © 2019 - 2023 Hilary Rushford

A simple 5-part daily check in on living with peace while surrounded with hard things we can't control. Trigger warning we speak of suicide and loss of life at a too young age. Though we end with hope, with actionable steps to guide us in what it means to live well each day driven not by a fear of death but an appreciation of life. _________________ The 5 Hand Motions: Heart: Show Love Cheeks: Appreciate beauty Head: Keep a sense of the bigger picture Palms out: Give thanks Wrap: Love yourself as a child of God _________________ Links mentioned in this episode: YWP Ep 59: Permission to heal: social media, Covid + community (Circles of Grief) Article: Young people are more likely to die of heart attacks post-COVID, study finds. But why? Rise Together Podcast Ep 229: You are worthy of unconditional love IG post from t'Witch's wife Alison: We will continue to live from joy + love Would love to hear your thoughts after on Instagram @HilaryRushford. Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! © 2019 - 2023 Hilary Rushford

While in a hard season right now there's 2 phrases I keep coming back to. One question, and one statement. They're my mantras, my guides, and goodness are they blessing me. If you're going through something hard right now it can feel complicated to find words of wisdom that really ring true. Don't feel trite, don't fall apart upon further scrutiny and application. Yes. And… sometimes it's the simplest phrases that hold the most impact because we truly remember them. Listen in to see if they serve you as much as they are me. (PS One of them is from Tom Hanks. Though to be fair it's also the wisdom inside a book I'm loving right now. Once you hear good truth, you often start to hear it more places!) Links mentioned in this episode: Get on the waitlist before the shop opens: ElegantExcellenceJournal.com  The View Was Exhausting by Mikaella Clements + Onjuli Datta The Idea of You by Robinne Lee Would love to hear your thoughts after on Instagram @HilaryRushford. Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! © 2019 - 2023 Hilary Rushford

I'm embarrassed to admit this even happened. Yet a recent appointment made it crystal clear: I am a people pleaser in an unexpected way, with unintended consequences for people I care about (not to mention myself!) Furthermore, I experienced in real time when it's worth it to be uncomfortable for a moment, to save yourself hours of discomfort if you stay silent. We could call this: The one where my hair was accidentally died red (again) on a day I just happened to have a call with our community here and therefore I had the beautiful accountability to walk back in and show up better for myself. Links mentioned in this episode: The Elegant Excellence Journal is coming so soon. Make sure you're on the waitlist to hear first!   Journal & discussion Q's: When do you not speak up and why? When do you cause more discomfort for people close to you by doing so? What is and is not rude, or demanding, or high maintenance? What's the story you/culture tells you, and what's the neutral truth? What do you not think is that when a man does it but do when a woman does? Would love to hear your thoughts after on Instagram @HilaryRushford. Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! © 2019 - 2023 Hilary Rushford

Do you have days it feels hard to get out of bed, or you want to climb back in halfway through? That was today for me, and I decided rather than putting on a happier face to talk about what I had planned, I'd just share. From bed, from notes in my Elegant Excellence Journal. Why do we hesitate to be honest we're “still” not “over” what happened to us? That we may never be? With honesty, hope, humor, and more honesty… Links mentioned in this episode: The Elegant Excellence Journal is debuting so soon, better than ever. Get on the waitlist + be one of the first to see! Ep 29: 22 Steps to Feel Better in 1 Day (Easier Than it Sounds) Would love to hear your thoughts after on Instagram @HilaryRushford. I'll post a reels shortly after this goes live to gather any advice you have for myself + others on the grieving process. Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! © 2019 - 2023 Hilary Rushford

Culture puts much emphasis on the outside of our bodies. We feel confident or insecure based on what others see.  Hearing from a few students of my Healing Burnout course made me ponder a new layer of feeling beautiful that we're overlooking: how our body feels on the inside, the parts that only we feel. This is inside body kindness, which then becomes more outside body kindness. I'll explain in the episode! But I'll tell you this: You deserve to feel beautiful. You deserve to be beautiful. Inside and out. In that order.  __________ Links mentioned in this episode: Join us inside my Healing Burnout Course + Elegant Excellence Community! You're invited to this safe, supportive place for hope, help, and healing.  __________ Would love to hear your thoughts after on Instagram @HilaryRushford. Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! © 2019 - 2023 Hilary Rushford

The root reason you're running so fast may surprise you. There's the first layer fears. Once I dealt with those… I found a second layer, deeper reasons I didn't even realize were there. Then I saw a friend go through the same phases, then students inside my Healing Burnout course started to report the same. Here's the secret: the real magic of life comes when you get past the second layer. It's where everything feels good. Feels like living. Links in this episode: [Free masterclass] 13 Signs of Burnout: Healing for a more beautiful life. Get your quiz score live with me and stick around for 1-on-1 coaching. Join us inside my NEW Healing Burnout Course + Elegant Excellence Community! Stop being harder on yourself in 2023, but softer with healing, help, and hope. ____ Would love to hear your thoughts after on Instagram @HilaryRushford. Thank you in advance (wink) for subscribing, tapping the stars, and even leaving a brief review below!   © 2019 - 2023 Hilary Rushford

I have a vision for our new year, friend. One that is softer, more beautiful, yet has more easy strength than we've known. In today's episode I break down how I arrived at a new season of inner confidence, and how that's different from outer confidence.  We'll talk about how to think about losses without minimizing them, what it means to feel like a situation broke you or didn't break you, and importantly how to look a little longer-term when choosing what to prioritize and celebrate in our lives. This episode will feel like a warm cup of tea on a cozy couch. ****NEW: Enter the new year not being harder on yourself with resolutions, but softer with healing, help, and hope. Get on the waitlist for my new Healing Burnout course and Elegant Excellence Community.  Enrollment opens for just the second time ever this month! *** Would love to hear your thoughts after on Instagram @HilaryRushford.   © 2019 - 2023 Hilary Rushford

Creating your life like a work of art starts with having a vision and being deeply intentional about what we desire (while also leaving room for the mystery). Modern “goal setting” strategies can feel cold or simply exhausting. I've spent a decade researching the best ways to intentionally set goals that are aligned with your values in a way that also feels easy and fun. So in today's episode I cover my favorite annual reflection and annual planning processes, how to discover and get creative with your 10, 3 and 1 year goals, and how to implement online and paper systems for consistency. You can do these practices anytime, not just around the start of the year but also the start of a quarter, around your birthday, or anytime that you need clarity. Also in this episode: Intentional living and the impact of consistent reflection Why we need to start with values and desired feelings Annual reflection - the most important questions I ask myself yearly Vision casting for 10, 3, and 1 year goals that's easy and fun Avoiding overwhelm with simple monthly and weekly planning to take action on your goals The biggest lessons I've learned in being intentional in the planning process Links: Goal Setting for Creatives Course - https://jazminerussell.lpages.co/goal-setting-for-creatives/ Notion Life Dashboard Template - https://jazminerussell.gumroad.com/l/life-dashboard-goal-setting-project-managing Monthly Planning Canva Template - https://jazminerussell.gumroad.com/l/monthlyplanningtemplate Weekly Planning Canva Template -https://jazminerussell.gumroad.com/l/weeklyplanningtemplate Resources: Kate Northrup - https://katenorthrup.com/book/ Hilary Rushford - https://elegantexcellencejournal.com/ Danielle LaPorte - https://shop.daniellelaporte.com/pages/desire-map-digital Leah Goard - https://www.leahgoard.com/ Greg McKeown - https://gregmckeown.com/books/essentialism/ James Clear - https://jamesclear.com/atomic-habits Marie Forleo - https://everythingisfigureoutable.com/ Susannah Conway - https://www.susannahconway.com/ Simon Sinek - https://simonsinek.com/books/start-with-why/ Values exercise - https://personalvalu.es/ Core desired feelings list - https://www.spiritandmuse.com/spirit-muse-blog/101-core-desired-feelings-2022 Wheel of life - https://theartofliving.com/planner/start/wheel-of-life/

A gentle, delightful exercise to summarize your vision for the year ahead. In a riff off our Slow Sessions inside the Healing Burnout Course and Elegant Excellence Community, music will support you with space to think, write, and hear from yourself after the questions throughout. Whether you feel behind on your annual planning, or are already swimming in your “word of the year” or resolutions, use this session to bring extra clarity and confidence about what matters most to you this year and why. ***NEW: Enter the new year not being harder on yourself with resolutions, but softer with healing, help, and hope. Get on the waitlist for my new Healing Burnout course and Elegant Excellence Community.  Enrollment opens for just the second time ever in January! AND the Elegant Excellence Journal is coming back in 2023 with more new changes than ever before! Get on the waitlist today to be first to hear when she's back in stock. *** Would love to hear your thoughts after the episode on Instagram @HilaryRushford.   © 2019 - 2022 Hilary Rushford

If you followed me for any amount of time, it's probably not news to you that I love planning and reflection. They both tend to keep me moving towards an actual goal versus letting life happen to you. They give us intention. Planning without reflection can be pretty useless for most people. So know that everything we talk about today assumes that you will revisit your goal and process on a weekly basis throughout the year. I use Hilary Rushford elegance excellence goals journal in order to do this as well as my day designer daily planner. I've used both of these for almost 5 years now and swear by both of them. They may work for you, or they may not, but I encourage you to find some thing that does.  When I talk about having success in 2023, I am referring to both personal and career-based success. Whatever that looks like for you. From an entrepreneurial standpoint I have a bias towards your business serving your life. And setting it up in a way that makes the life you want cohesive with the business that you want. That's what I deem as successful. That might involve a revenue number at your job, or a certain amount of clients, or the creation of a new product that you've been dreaming of. Ideally those goals are so that you can travel more, spend more time with your family, do more spontaneous things, or have more time to do more hobbies that you enjoy. So let's go ahead and talk about step one, which is of course reflecting on last year. I think in order to determine what you want out of 2023, it's worth looking at what went well and what didn't go well in 2022. And then of course providing context to that. The start of my 2022 and all the goals that I had nearly all went to the wayside when I found out I was pregnant before we were even done with quarter one of the year. So no I did miss the opportunity for some of those goals,I don't consider it a failure that I didn't do much of what I set out to do in 2022 because life quite literally took on a whole new direction. My focus changed, and there were simply different demands on the table. Assessing last year and gaps If you had goals in 2022, be it personal or business based, how did those go? What months were your high months, and what months were your low months? And why was that? What did you find went really really well, and what continued to get pushed to the back burner? Even though maybe you wanted it to be a priority. Did you rest more? Read more? Go on small adventures more? Did you start investing? Move? Did you start a new career? Provide some context and seasons to your last year. This is what I believe will really set you up for success in your goal planning for 2023. We can make better decisions moving forward when we know what happened in the past, how we behaved, and why that was the case. That gives us context as to what is realistic moving forward. Planning your goals A common mistake that I have fallen into myself, and watch other people fall into every year is choosing way too many goals to accomplish. I see no issue with making a huge list of things that you would like to accomplish, but then categorizing them or looking at if-than type of goals. If you achieve this goal than likely these other three goals get achieved along the way. If that makes sense.  For example, some thing that is still on the table for Nathanael and I is the goal of being location independent. For us that means living in our home for the majority of the year but may be traveling for three months of the year. This has become much more of a perhaps then a definitive goal with the pregnancy and just experiencing life with the new baby. But other goals that I have financially and with my business or what will allow the goal of location independence to become a reality if we want it to be. So that goal is contingent on other goals happening. It's true that you will be far more successful in achieving your goal if your focus is not being pulled in s...

How to feel more joy, and hopefully a little less sadness this season, no matter what's swirling around you. Family drama, work stress, life losses – the holidays can be a bit bumpy emotionally with triggers big and small we're bracing for or didn't see coming. During a bit of a tough time over Thanksgiving this phrase of 3 G's came to me to explain what I was going through, how I was handling it, and why it was helping. Sharing today in hopes it blesses you as well! ***NEW: Enter the new year not being harder on yourself with resolutions, but softer with healing, help, and hope. Get on the waitlist for my new Healing Burnout course and Elegant Excellence Community.  Enrollment opens for just the second time ever in January! *** Would love to hear your thoughts after the episode on Instagram @HilaryRushford.   © 2019 - 2022 Hilary Rushford

Anyone else struggle with this? Using charming life lessons from The Holiday, I'm sharing a mental game that brings me more peace, less comparison or fear of judgment.  We know we shouldn't care what others think of us, but that's easier said than done. Using charming life lessons from The Holiday, I'm sharing a mental game that brings me more peace, less comparison or fear of judgment.  Press play for a seasonally appropriate mindset shift! Links mentioned in this episode: Ep 39: Royal Mindset Get on the waitlist for the 2023 Elegant Excellence Journal! Would love to hear your thoughts after on Instagram @HilaryRushford. PS Thank you so much in advance for tapping the stars below to leave a review and hit subscribe so you see future episodes.   © 2019 - 2022 Hilary Rushford

Rest and leisure is one way we avoid burnout, but what about when it leaves us drained or regretful? Doesn't feel the way we were hoping it would feel? Ever gone on a trip expecting to be rested and come home drained? Whether a vacation or family holiday, solo or group, simple long weekend or big financial investment.  Listen in for coaching on how to make the most of your time, money, and energy for delightful memories that leave you feeling the way you hope to feel when you plan them! Links mentioned in this episode: Ep 18: 3 Personality Types Get on the waitlist for the 2023 Elegant Excellence Journal! Would love to hear your thoughts after on Instagram @HilaryRushford. PS Thank you so much in advance for tapping the stars below to leave a review and hit subscribe so you see future episodes.   © 2019 - 2022 Hilary Rushford

What should you rely on more when it comes to big choices? How often do we actually make a wrong decision? Which advice that we're given is sound, and which might we question? Gain wisdom through the final in this 3-part series on making better decisions with more confidence and clarity. As I say at the end, “I'm working on and growing in having more peace with complicated choices, feeling less anxious about them, living with them more, accepting them, finding the silver linings and the hope that I can't absolutely know for sure that it won't be great either way, that the tough spots won't get better, and from that place of hope and trust, it makes it a lot easier to take leaps and look for the best along the way, which tends to mean we'll find it.” Links in this episode: Get on the waitlist for the 2023 Elegant Excellence Journal! Would love to hear your thoughts after on Instagram @HilaryRushford. PS Thank you so much in advance for tapping the stars below to leave a review and hit subscribe so you see future episodes. © 2019 - 2022 Hilary Rushford

An equation to help in the moments of endlessly waffling back and forth: Should I? Or no?? The more you overthink, the harder it feels to make a choice. Here's why and a mindset that helps us make peace amidst challenging and important decisions. Links in this episode: Get on the waitlist for the 2023 Elegant Excellence Journal! Episode #112: Motherhood: Yes, no maybe?  Episode #98: The 2-Part Fashion Cocktail Would love to hear your thoughts after on Instagram @HilaryRushford. PS - Thank you so much in advance for tapping the stars below to leave a review and hit subscribe so you see future episodes. © 2019 - 2022 Hilary Rushford

What's the #1 cause of these horrible feelings that create so much exhaustion in your life, whether self-loathing, shame, or anger and judgment – at yourself and others? I believe I've identified the one core scenario that exacerbates all of these or creates more grace and connection. Listen in to feel more peace, love, and ease for you and everyone in your life. Links in this episode: NEW Healing Burnout course, enrollment closes Thursday Nov 9th! NEW Elegant Excellence Community, ditto! The novel I recommend The heavier novel I adored but it's a doozy! Would love to hear your thoughts after on Instagram @HilaryRushford. © 2019 - 2022 Hilary Rushford

I've missed you! When the ground fell out beneath me this summer, here's what helped me swim back to the surface, plus kept me healthy during a challenging year before that. If you want things to feel a little easier, you are welcome here. If you're tired or grieving, you are welcome here. If you're looking for hope or healing, you are welcome here. Links in this episode: My 1st IG post about grief this summer The "disappointment" post that resonated deeply Our new kitten's debut NEW workshop THIS THURSDAY 11/03: “13 Signs of Burnout: Healing for a more beautiful life” HilaryRushford.com/13signs Hear about my new Healing Burnout course and Elegant Excellence Community on the workshop! Would love to hear your thoughts after on Instagram @HilaryRushford. © 2019 - 2022 Hilary Rushford

This podcast episode is the epitome of nuance - of several different emotions and experiences coexisting at the same time. So I want to make clear that if you skip any part of this or take any single part of it as the conclusion of my experience or this episode, you are mistaken and you're also missing the entire point of this episode. Bless me and my attempt to keep this episode concise. I've already decided to make this a two part series because it's just needed to get in everything I want to. Bringing a bebe into the world is not a simple thing for me (or anyone I presume). Pregnancy back story It's no secret to my Instagram audience, friends or family that Nate and I were team no babies for a long time. I say that but it's not entirely true. If that was the case, we would have gotten him snipped or tied my tubes or taken an actual preventative route. That only makes sense if you're 100% on not producing offspring. For us, we've been married nine years in August. When we got married, we told people, maybe in three years we'd think about expanding our family. Then three years rolled around, and we said maybe at that five year mark. Then five turned into we aren't preventing kids (I wasn't on birth control but tracked my cycle via the Fertility Awareness Method - aka FAM), but if and when it happens, we'll figure it out. Therefore we were open to having kids, we just didn't WANT them in a specific time frame. I would say I was more against the idea of having kids. And I want to be very careful with my words here. I am simply sharing the most authentic story I can for myself in hopes that it helps other people (both men and women) feel less alone if they had or have similar feelings. Also, I have always been amazed by and think that motherhood, pregnancy, in the act of giving birth is miraculous. And believe it as a gift. It was just never some thing I saw clearly for myself. Let's lay out my situation. I am the breadwinner. And frankly my business has been my baby for the last seven years. Thinking about a child coming into that picture did not seem feasible to me. I couldn't visualize it working. I've never identified with any of the natural motherly tendencies or desires. You could say I have more masculine energy naturally. But the beautiful thing is, Nate is a stay at home husband and is fucking amazing with kids. They gravitate towards him. He's a big punching bag or cuddle bug, and a big kid at heart. He's a better cook than I am and he's hospitable AF. It's why we work. It's not that I am masculine and he is feminine. I want to make that very clear. We very much so respect rather traditional masculine and feminine roles while also letting each person pursue and express what we believe to be their natural gifts - I am task driven. He is relationally driven. Sooooo all that is to say - I am now, at 19 weeks stoked to raise a babe with Nathanael and trusting him has also allowed me to see myself in the motherly role that will make sense for me. That feeling is abundantly different than when I found out I was pregnant and two years leading up to it. From 2018 through 2021 my feelings around possibly becoming pregnant were 110% fear driven. That fact is clearer than ever now. From the fear of actual motherhood - bonding with the baby, balancing my work life, literally not getting to be as selfish as I was without children, to the literal act of labor, I avoided even thinking about the possibility because I was terrified of it all. Stick with me, because I don't fear these things now. I don't even fully know how to articulate it so I'll just tell you a short story for a visual. I started using Hilary Rushford's Elegant Excellence Goals Journal in 2018 or 2019. And she lays out that our future has multiple possibilities. So while laying out your 5 year plan can be all well and good, it might be beneficial to look at three possible outcomes for your 3-5 year vision.

The Localist Podcast is back with a brand new series to kick off 2022! The new year is a perfect time to both reflect and set new goals, and that's exactly what Carrie is diving into today. She breaks down what this series is (and Isn't), her best tips for setting yourself up for success, and the best methods for honing in on your goals. Carrie then shares a ton of resources that have helped her with goal setting (and achieving!), as well as knowing when to scale back. Full Show notes at LocalistPodcast.com. Mentioned in this episode:  CarrieRollwagen.com  @CRollwagen on Instagram Crayola Super Tips Markers The Secret  Emily Wells Design on the Localist Podcast  Infomedia  Good Job by Alicia Keys  I Won't Back Down by Tom Petty You're Welcome with Hilary Rushford  Marketing Made Simple Podcast  Second Life by Hillary Kerr Podcast  The Tim Ferriss Show Working Girl  Empire Records  You've Got Mail The Fast and the Furious Kelly Cummings on the Localist Podcast 12 Week Mastermind Localist Podcast Episode About The 12 Week Year Buy the 12 Week Year Book WW  Year Compass

Starting a business in the world on online health and fitness can be overwhelming, and almost discouraging. First off: If you're here for the business side of things, then go ahead and join my free on demand workshop, Your Biz | Your Way - 3 steps to build a profitable online health and fitness biz And while you're on the site, snag all the free resources - you'll find goodies for trainees and coaches or entrepreneurs alike. Much love. LEGION SPONSOR: I'd like to thank the sponsor of this podcast, the #1 brand of all-natural sports supplements in the world - Legion Athletics. I recognize supplements are a luxury. I used them in college, shortly after college and then didn't use them for years. It wasn't until Legion that are started dabbling in them again. And I can't say enough great things about this company the quality of their products. Legion are my people, beyond the supplements themselves, I freaking love that they are Scientifically-backed ingredients and doses. They have 100% Formula Transparency. You can LITERALLY check the scientific studies and literature behind each product, the ingredients and dosages used. 100% Naturally Sweetened and Flavored. So, there's no extra crap. It's straightforward and clear to the consumer. Which you know is my jam. Plus if you're skeptical, they have a 100% money-back guarantee and free shipping. Go to buylegion.com and use the code ANNIE at checkout to save 20% on your first order, and you'll get double Legion reward/loyalty points if you're an existing customer." A few weeks ago, I reviewed the intake survey from my fitsPROs inside FitsPRO Foundations - I do this quarterly or so to revisit my ideal client and their experiences. Where are they when they decide to enroll with me? How can I serve more humans in that stage of business? For instance, through this episode. There were a few common themes - and to be clear, these intake forms were from Jan 2021 to September 2021.  Content creation, finding and converting clients online, creating an offer and feeling confident in the price point, automating systems and processes - all of these came up repeatedly. And all of these are covered in depth inside my course. Go team. But also…the words “getting started” or “where to start” or “I have no idea where to begin” also came up time and time again. In one phrase or another. That feeling is real. And it's a BIG feeling. Before I enrolled in Marie Forleo's B school and Hilary Rushford's Instagram with Intention course back in 2015, I had my kitchen counter breakdown. If you've heard this story, it's worth hearing again, so stick with me. If you haven't, I am about to paint a VERY vivid picture of how I went from in person trainer to online trainer FOR REAL. Got my biz license 2014 for fit design by Annie. That was in person and online training. Even though I didn't have any online clients yet. I was using Instagram as my main platform. But I maybe had one to 300 followers at the time and no real direction with what I was doing. This was back in the days of only being able to share a single photo. If you wanted to share more than that it had to be in a grid. So if you look back almost every post in the beginning of my Instagram is a grid with a horrendous Instagram filter. And a super short caption. So, I was in a limbo period during 2014 - 2015. I was remodeling my kitchen to stay busy. I wasn't going to be a college strength coach, which is what I had devoted the last four years to doing. And I loved my in person clients but I really did want to be online. And saw potential there. I would say during that time I was borderline depressed. Simply because I lacked clear direction for the first time in my late teen to early adult life. Cue me staying busy with house projects. So as I was sitting on my kitchen counter drinking a not your fathers root beer and tearing up because of the lack of direction I had,

Thanks to You're Welcome with Hilary Rushford, I've been reflecting on the concept of enoughness. Listen to Part I, Part II, and Part III on Apple Podcasts; take time for yourself and reflect!

This week, Dominique digs into building your dreams by taking action steps, every single day. One of her EEA members got Dominique thinking about the mantra that's carried her these past two years from her own business coach Hilary Rushford who says "Clarity and Confidence come from Action not Thought." Dominique also dives into scarcity mentality and how it often hinders us in our journeys as we are trying to grow - even when there's enough sunshine for all of us to bloom. The episodes talked about in this episode go back to the beginning Ep 1: What's the Worst that Could Happen? Ep 2: Keep Dreaming Please share with your friends and let us know if you were encouraged by today's episode!

Talking reflection, goals and a 2020 recap. It's tradition for me to recap my year. I've always done it, since owning a business, but recently I started sharing that recap with all of you via the podcast. So here we are, rounding out one of the weirdest years in history. This year was a lot of things to a lot of people. That's why I say “weird.” Because weird quite literally means “not normal,” and that is the truth. I mention that because your year was different than my year. And different than any other listener's year. So my hope to simply share my recap of 2020, some questions I've asked and resources I used to reflect on this past year. Hands down, my fav way to recap my year is via Hilary Rushford's Year Reflection. It's pretty in depth, but so so so important for me to do. We straight up forget what happened. Even in the pandemic, even with it being an election year here in the US, we forget about the small wins, and processes we went through. We lose sight of the year, truly. My personal favorite part of reflection is that it forces you to focus intrinsically. To look at yourself - what you did, how you felt, relationships you have, what you're responsible for in your own life. I LOVE THIS. We can't blame. We can only look at what happened and what we did or didn't do. So, here we go. It's very important to keep in mind that I recognize how blessed I am to continue working through this year, to have stability, and the ability to pivot if needed. That is not at all lost on me. I share episodes like these to let you behind the scenes of Annie Miller Concepts in hopes that you gain something in a reflection/planning of your own. That my experience somehow helps you. Okay -  My reflection is always a mix of real life and business because they coexist. They affect one another. And it's silly to pretend that they don't. I am sure we all had goals at the beginning of 2020. Maybe those goals happened, maybe they were postponed. My personal goals were to travel the world for another year [January to June, and then September into Jan 2021] and to have our next phase planned in that time. What was the goal for AFTER we travel. You can imagine how that went with the ‘rona. We flew home from Japan in April, travels were suspended for year. They weren't indefinitely but we figured we'd be home through 2020 for sure. Our personal plan was to stay with my mom for that gap [from June to Sept] then figure out life after returning in 2021. Well, we're now living with my mom until our house is built. We quickly decided upon returning that we'd move forward with our “post travel” plan, look for land, and build. That was part of the 2020 goal we did know. After traveling, we wanted to have land and build. So like I said, we simply decided to start exploring that option…like, three weeks after we got home. We found a house plan we loved, and after looking at three separate 5 acre lots, we put an offer in on one and secured it. Yes, the Millers own a patch of grass as of September 2020. The same month we were meant to be galavanting around Northern Europe for a 5 month road trip, we tied ourselves to some dirt here in Washington. And our house plans are complete. We chose a different adventure. And so far, so good. That is how the personal goals went. We shifted. As for the business - This year I had a goal for BBA, a certain number. We came VERY CLOSE to hitting that number. And shoot, during a GLOBAL pandemic, I'll take it. I am honestly so so pleased with the way Built By Annie has prospered. Which we need to discuss because I definitely had to shift in 2020. Another business goal was to not create anything new. I'd spend the latter half of 2017 all the way through the end of 2019 literally creating my entire offer suite. In 2019 I vowed that 2020 would be my year of NOT CREATING. Of just launching stuff, and working on my approach/backend and scaling. Well,

Our guest this week, Claire Davis, started out as a corporate warrior. After multiple lay-off situations (we joked that this episode was more like a cautionary tale) she turned to entrepreneurship. Claire founded Traction Resumes and began focusing on being a career coach and resume writer for professionals. She shows them how to expand their network strategically, what to include in a compelling resume, and how to interview for success. We discuss how all of this translates for small business owners, including how to frame your LinkedIn personal and business profile to attract the clients you want.The StartGrew up in CA with entrepreneurial parents Saw budding candidates coming in, some needed more guidance than othersGraduated from Ohio University with a Journalism degreeImpacted by several layoffs, reevaluated her career pathThe ShiftFounded her own career coaching and resume writing businessCOVID-19 has rocked the job market, causing an increase in her businessTeaches professionals a viable way to continue to grow their career despite obstaclesThe StrategyIndustries such as Hospitality, Oil and Gas may be changed forever due to COVIDReviews her client's work experience - focusing on how it translates as value in their careerLeveraging expertise, translating it to other industriesThe ActionLinkedIn profile should focus on the value you bringA clear title and value statement by your name as well as testimonials are powerful tools on LIwhat problem do we uniquely solve for our customerLinkedIn features to check out - voice memos and storiesPost value-laden content frequently on LinkedInLinkedIn is a largely untapped networking platform for entrepreneurs when compared to FB and IGConsistent, intentional, genuine, messages each day on LI is a solid way to increase your network and client-baseThe MindsetStart before you're ready!Having an online business uniquely positions entrepreneurs to have expansive reach and a supportive communityWorks with a fitness and nutrition coach, time blocks her calendar each morningGoals and Vision Scale through creating a course to teach others these skills so they can use her strategies for the rest of their career Our first digital courses: List Builder's Society, Hilary Rushford and Rick Mulready's Facebook + Instagram Ads Foundations The Wrap-UpIf you could only listen to one music artist for the rest of your life, who would it be? Steely DanWhere can people find you online?WebsiteInstagramFacebook

Today's episode is one that you need to take with a grain of salt. These lessons are very personal to me, but may apply to you, so don't think that just because I found one of these distracting and un-useful, that it must be distracting and un-useful for you. Always stay true to you, your biz, and your gut, as much as you can. My five early lessons in biz (some useful, some distracting at the time but useful down the road) were: How to decide where to hireThe power of funnelsWhat SEO isCreate repeatable, multi-use contentThe need for email list building Let's start off with: How to decide where to hire I learned this during a course I took a year and a half into business but did not yet need. The course was Elegant Excellence by Hilary Rushford. I got it when I bought B School by Marie Forleo. But I was not ready for the Elegant Excellence course. This was for someone who had been sprinting in their biz, likely scaled and needed to become far more efficient. They needed space to breath, and stop working in their business, rather on it. That state is a very common one to find yourself in when building your biz. But I was just in the beginning stages. I didn't even know what a launch was. Let alone have the desire to work less in my biz. If we're being honest, I may have had a business license, but I didn't yet have a real business. In Elegant Excellence, Hilary and her team covered how to choose what position to delegate or hire first. That can be HUGE. It's been huge for me in hiring my assistant. She now manages all of BBA for me, among a million other things, so that I can put my time elsewhere. Hiring tends to do that. It keeps you, as the CEO in your zone of genius. If you don't know what that is, read The Big Leap. It's the book I read when we took off for world travels in May 2018. Seemed fitting. Back to hiring though. I know entrepreneurs who hire FAST, very early in their biz. They are delegation queens. And that's awesome. It was never and still is not my desire to manage people. I love my assistant because she is assertive, and I don't have to babysit her. That's what I need. And these are important things to know about yourself as an entrepreneur. My friend Joelle manages 5-6 coaches underneath her. That's her system. And it's how she scaled. She's amazing, and to be honest she has done it more successfully than I've seen. I scaled via automation and low overhead costs. To each his own. But this is about HOW TO DECIDE WHO, AND WHAT AREA TO HIRE FOR. This was informative that was not helpful then, but helpful three and half years down the road. You basically make a quadrant, four boxes within a big square. In the top left is your Joy + Genius (what you love doing, plus you're good at it.Top right is what you like doing but it's not your zone of genius, someone can do this better than you. For me - this is 100% web design. I LOVE designing my website. Always have. It's a creative outlet for me. People literally have full time jobs as web designers. Yet here I am, building mine from scratch, from day one, to now, five years in. It's just something I like doing. So I do it. Bottom left is Genius but you don't love it. You can do this, and do it well, but you would rather not.Bottom right is neither your genius or your source of joy. Meaning you're not good at it, and you hate doing it. Think taxes. Maybe not. I actually enjoy dealing with numbers. But for me, this is formatting and scheduling blog posts, or navigating Pinterest in order to drive traffic to my blog and freebie downloads. Before making your quadrants, you'd list out everything you do in your biz right now. All tasks on a daily, weekly, or monthly basis. Then drag them into your quadrants where they fit. Again, for me, creation would be in my genius + joy (I create the things - the programming, blog content, podcast content, canva workbooks), but the implementation of those things would be in my bottom le...

Transcript:Hi! Welcome to today’s training! Today, we are going to dive into branding for those of you that are reluctant to brand yourself. If that’s you, know that that’s me, too! When I first started my business, Genius Communication, Ltd Co, I branded my business, but it soon became apparent that I AM my brand! No one said, “Hey, you should call that lady over at Genius Communication.” It was ALWAYS, “Hey, you need to talk to Sherri Wilson.” But here was the problem: I’m an introvert, and while I didn’t mind my name being out there, I sure didn’t want my face out there! Until I learned this little nerdy fact—people like you the more they see your face. Of course, I totally rolled my eyes and dismissed it for a while. But I knew it was true. I mean, think about it. All of those influencers on Instagram that you love and feel like you know…how many times do you see their faces and even a glimpse into their personal lives? What about the brands that never show a face? Don’t you find yourself wondering what they look like? Now that alone can be used to your advantage.I follow an introvert that had herself in some of her photos but her face was always hidden. Just the curiosity of ever seeing her face kept me hooked! But I do believe I would’ve been disappointed if she ever included her face because that was part of the fun, the mystery. If that fits your brand and your business, go for it! Mystery is a great motivator in business!why do you buy lucky charms?When I used to eat cereal, I loved Lucky Charms, Cheerios, Fruit Loops, and Count Choculas. And I remember the day when generic cereal came on the market. I was like, “What the heck? No thanks!” And I was so poor back then, I was PO! I couldn’t even afford the OR! But there was no way I was going to buy generic cereal! Perish the thought!Why did I have such a strong reaction? Because all of those cereals were BRANDS! There was a connection and story with them along with a quality that I just wasn’t sure I’d get from the generic, which by the way, I did have some generic Lucky Charms eventually, and they weren’t as good as the real thing. The taste and texture was different.But the main idea is that we buy from brands we feel we truly know. Branding is a trust issue. So let’s get you some tips and ideas to help you assuming you’ve already developed your brand message and personality. If not, go to my Brand Personality Quiz and get started!tips and ideasMake a quality decision to put your face out there. If you don’t, you will keep making excuses.Plan on starting with at least two pics of yourself a week on your social media platform. These can be behind-the-scenes, at events, relaxing at home, enjoying a hobby—really anything that is consistent with your brand and creates a connection to your followers. Research how to pose, take the pics, and edit them. JasmineStar.com and JennaKutcher.com both have tons of blog posts that will help you with this. Quite frankly, it can be awkward and difficult to pose for shots, especially if you’re an introvert. Apply filters. This helps so much and allows you to brand your photos with the feel you’re wanting. If you look at CharCo on Instagram, they are neutral and moody. If you look at Hilary Rushford’s, hers are light, airy, and colorful. Use the copy to truly connect with your audience. Allow your personality and values to come out in your copy. By being your authentic self, you’ll connect with those of your tribe.If you just don’t feel you can pose for shots, hire a photographer that specializes in branding. It was one of the best decisions I made. A good brand photographer can pull you out of your shell and highlight your personality. If you can’t afford a brand photographer, hire a college student majoring in photography or a high school student that’s really good to grab some shots for your social media posts. But when it comes to your website, it’s worth the expense to hire a brand photographer. And if you simply refuse to post your face, then use the mystery of never showing it. Take a look at TheSlowTraveler and see how she does it.

Transcript:Hello! My name is Sherri Wilson, and I have to say how excited I am about today’s podcast because I’m about to give you an extremely powerful tool for change that most are oblivious to even though it’s everywhere— influence. If you’re a true entrepreneur, you are always seeking out ways to be better. Better in your business. Better in your marriage. Better as a parent. Better as a person. That’s just what we do. It’s a key entrepreneurial trait. And I’m sure you know that one of the best ways to see how jacked up you are is starting a business. Entrepreneurship can make or break you! Can I get an “amen?!”The other day I was brainstorming key things in my life that have caused exponential growth in me as a person and in my business. I immediately thought of my best friend Cindy and her positive influence in my life. She was key in helping me get out of my shell as an introvert. And then my hubby who allowed me to be me. He never tried to change me. And his confidence in me increased my confidence. And if you’re a parent, you know that being a parent is a crucible of influence unlike anything else. I mean, I was forced to become a better person because I was determined not to ruin my kid! As I sat there thinking, I saw a pattern—all of these were influences. And then I couldn’t help but think of my favorite Instagram influencers—Jenna Kutcher, Hilary Rushford, Amy Porterfield, Gary Vee, and Jasmine Star. All of these have powerfully helped shape my business; and, yet, I’ve never personally met them. That is the power of influence. WHAT IS INFLUENCE EXACTLY?Dictionary.com defines influence as “the capacity or power of persons or things to be a compelling force on or produce effects on the actions, behavior, opinions, etc., of others.” Influence can be good or bad. It’s like the wind. A gentle breeze is refreshing and helpful, but winds that are too strong are damaging. “Blessed is the influence of one true, loving human soul on another.” — George Eliot I’m sure you like me have been in relationships that weren’t a good influence and brought out the worst in us. And it’s easy to blame the other person. But I eventually learned that my lack of self-esteem was the real problem. I decided that I’d never give my power away and allow someone to make me worse instead of better. It also sparked in me a desire to ALWAYS make people better around me by bringing value everywhere I go.even good influence can be badFor example, I’m sure you’ve scrolled through Instagram admiring all of your favorite influencers and only to look at your Instagram compared to theirs and feel you will never measure up or get there. Comparison is when we allow what’s supposed to be a good influence turn bad due to our insecurities. Comparison is never a good idea. Years ago, I came to the conclusion that people want my normal because my normal is pretty awesome! I have gifts, skills, and knowledge that to me are no big deal but to others, they’re life-changing. Once I realized that, I was able to get comfortable in my own skin and in the influence I have with others. It was then that comparison became an everyone-once-in-a-while issue instead of daily. how to harness the power of influenceJust like wind can be harnessed for our benefit, so can influence. And often influence’s power is most effective when we are uncomfortable. Let me give you an example.Recently, a couple from our church let me know that their daughter was coming into town to visit. Of course, this was pre-COVID-19. I was super excited and asked if they were going to bring her to church. Yes, they were. That Sunday came and went with no daughter. At first I felt a mild irritation because a core value is for people to keep their word. But as the week went on, I could feel it growing into offense. I had thoughts like, “Are they embarrassed of our church? Of me? Are they afraid we’ll make their daughter uncomfortable? Did their daughter not want to come and talked them out of it?” By our Friday meeting, irritation had turned into a feeling of betrayal and disloyalty! I know! It’s ridiculous. I recognized some of what was going on and was fighting it without much success. Everyone started showing up at our next Friday meeting, including this couple (by this time their daughter had gone home). I felt awkward and weird around them. You know how it is. You’re offended but trying to act normal. We all sit down to eat before starting our Bible study, and they mentioned they were sorry they didn’t come to church so we could meet their daughter. I said, “Yeah, we were ALL disappointed.” The minute I said it I knew I was being petty. Who cares if they decided to stay home? They’re adults and can make their own decisions. Why was I letting it get to me? They had done nothing wrong. The rest of Friday night and all day Saturday, I struggled trying to understand what was going on in me. And I felt bad for making them feel bad. I had broken my personal decision to use my influence to make others better not worse! I knew I needed to apologize. I did that Sunday in front of everybody and confessed my struggle while assuring them that they did nothing wrong. Later that week I sat down with my journal and processed the why. I couldn’t stay upset because I valued them more than my personal right to be unreasonably fussy. My relationship with them forced me to be a better person. And that’s when this post was birthed. I saw how influence could make me a better person if I embraced being uncomfortable long enough to process areas where I was messed up. So here are two tips:Allow those you value in your life to influence you to be a better person. Don’t just accept negative feelings or dismiss them. Instead process them in light of how important their friendship is to you.Allow those you want to be like to influence you. This one can be tricky. It’s very easy to fall into comparison. The key is to stay authentic to who you are and celebrating those things while learning from the other person’s journey and wisdom. “It takes tremendous discipline to control the influence, the power you have over other people’s lives.” — Clint Eastwood I’d encourage you to think about the power of influence in your own life—the good, the bad, and the ugly. Learn from those lessons. And think about your influence on others. Is it helpful or hurtful? Once you analyze the power of influence in your own life, make a core decision to live your life in a way that influences others for the better.

Today I'm interviewing someone I've been following for years now, Ashlyn Carter, and I'm really excited to share our conversation with you today. I talk with Ashlyn all about how she's built her copywriting agency, how she's trained her team, how she structures her workdays and routines now that she's a CEO and a mom, and so much more!If you're new to Ashlyn Carter, she's a conversion copywriter who has worked with several creatives we all know and love like Jenna Kutcher, Julie Soloman, Hilary Rushford, Lara Casey, and more. She is a wise business owner and truly inspiring creative!We talk about how Ashlyn: Built her agency of copywriters and trained writers up under herStructured onboarding for her agency team membersRecommends communicating about your team with your clients when building an agency modelEncourages a spirit of entrepreneurship in her team membersEncourages her team to solve problems and innovate in her businessAnd, of course, soooo much more! Honestly, it's all GOLD.Full shownotes are at www.joytolead.com/ashlyn-carterHelpful Links and ResourcesFor more information on the Leadership Academy, visit www.joytolead.com/academy!To learn more about the Dream to Team Hiring Course & Template Bundle, click here!Need 1:1 Hiring Support and Strategy? Click Here!

Copywriting has such an incredible power to allow you to work less and earn more. If you have put the time and energy into your copy and your website is converting – convincing more people to join your email list and buy your product – that means you don't have to put in the leg work to make each individual sale yourself. If you set up your website do the heavy lifting for you, you can take some time off and keep making money – even if you're not in the office. In this episode, we’re talking with the brilliant copywriter and my good friend Ashlyn Carter. Ashlyn is a conversion copywriter and marketing strategist specializing in wedding & creative industries. She trains Fortune 500 clients in corporate marketing to bring in more than seven-figures. She has worked with creatives like Jenna Kutcher, Beth Kirby of Local Milk, Julie Solomon, Katelyn James, Hilary Rushford, Lara Casey/Cultivate What Matters. Her launch funnels have generated results for clients including upwards of $1M in revenue in a single week. She's been a contributing educator with Creative Live, ConvertKit, and HoneyBook, and has been featured in Forbes, Southern Living, Style Me Pretty, and more. I wanted to have Ashland on the show so you can learn some of the copywriting secrets that will help you improve the writing that you do to market your business. Listen to the full episode to hear: How to make your website do the heavy lifting for you so you don't have to work as hard How improving the words on your website can help you convert more customers and allow you to work less The #1 thing everyone can improve on their website to get visitors to STICK and be more likely to convert How to use a "heatmap" to figure out exactly where you need to fix your website's copy Ashlyn’s Links: Ashlyn Writes Instagram Facebook YouTube Gillian’s Links: Join Startup Society (promo code: earnmore) The Feedback Form  

QUARTER REVIEW + GOAL PLANNING. This is early - and I clearly haven't recapped my entire first quarter. But I have gathered all data thus far and started planning quarter 2. I really hate waiting to plan a quarter until I'm in it. If you're new here or I haven't mentioned it, I prefer to be a month or two ahead of schedule with as much as I can. That way I'm only doing real time work with things that have to be done real time. For instance during a launch, all the emails and posts and Canva images are done. The emails are pre-scheduled and all I'm doing is showing up in real time on social media and viewing my numbers. Therefore we're here, discussing quarter one and two while still in quarter one. If you don't use quarterly planning and you're an entrepreneur, I highly suggest it. This is something I wish I would have started way earlier in business. You don't need a complex business to benefit from quarterly planning. I use Amber McCue's Fresh Start planner for my more tactical biz planning. And then Hilary Rushford's Elegant Excellence journal for the life/emotional/dreaming aspect of business. I think emotional health and awareness + aligning your life and biz are very important. So that's where I do my actual quarterly, and monthly planning. As for quarter one of 2020 - we must discuss my annual goals because that's where the quarterly goals and markers come from. In quarter one so far, I'm am on track for my annual revenue goal which is lovely. This is the joy in tracking numbers and doing quarterly goals. Because if I wasn't on track for that goal, or any goal, I'd need to either change the goal, or determine how I'm going to reach the goal in the coming quarters. So we're on track for the annual revenue goal. If you don't have revenue goals, I also encourage you to make that. And then look at how that might happen - how much does your offer cost? How many would you need to sell? How many launches or pushes does that mean? And so on. It's a good practice to get into even if you're just starting out. In quarter one I also had a FitsPRO Foundations launch and a Built by Annie push, as well as down-sells from each of those. That simply means that I had an enrollment period for those main programs and then a promo of some kind for another supporting offer right after those bigger enrollment periods. Both of those launches went great and I want to dive into the context of those. Because it's important to look at going forward. I have launches coming in quarter two and the numbers and data from quarter one are useful to me in planning those Q2 launches. I straight up nailed the FitsPRO launch and down-sell to Instagram 101. It was my fourth or fifth launch of FitsPRO. Therefore I have data from 4-5 launches. I felt that I'd found the timing of what information to deliver when. But it was also the first week of the new year and that means people are ready to start something new. They're inspired to take action and sign up for things. Therefore I take that context into consideration. That's part of the process in business. You learn your seasons. When are people most willing and ready to buy? To invest? And to start a program? In tracking my numbers from that launch I was able to plan the next launch which will be this month. Emails have already started going out to the waitlist. I realize it's still quarter one but this launch will cross over into quarter two. I tried a new promo last round for a downsell to IG101 and that went VERY WELL, even better than expected. It was the first time doing that. So I do plan to do something similar for future launches. Just like last round, I'll track numbers and see how it goes. As far as Built by Annie goes - I reached my goal of getting a certain amount ladies in the doors. But I did something VERY different this round. So back in November I did a birthday month promo for four weeks. We call this a push vs a launch.

....empowering women, balance between feminine & masculine energy, biggest successes and more… Jessica Zweig is an award winning entrepreneur and wildly recognized industry leader and expert in personal branding. She shares with us so much great advice on what does it mean to be a conscious and awaken leader, to run your company based on IQ & EQ and an intuition (yes!), truly empower women, her big plans and dreams for the future. If you are interested and passionate about the future of leadership you must listen! Jessica Zweig Instagram: https://www.instagram.com/jessicazweig/?hl=en SimplyBe: https://www.simplybeagency.com SimplyBe Podcast: https://www.simplybeagency.com/podcast Recommended by Jessica: Book: Traction: get a grip on your business by Gino Wickman: https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837 Melissa Woodhealth Workouts: https://melissawoodhealth.com Human Design: https://www.jovianarchive.com/get_your_chart The Life Coach School with Brooke Castillo Podcast: https://thelifecoachschool.com/podcasts/ Daily NYT Podcast: https://www.nytimes.com/column/the-daily Gary Vaynerchuk Podcast: https://www.garyvaynerchuk.com/podcast/ Skinny Confidential Him & Her Podcast: https://tscpodcast.com You welcome Podcast by Hilary Rushford: https://podcasts.apple.com/us/podcast/youre-welcome-with-hilary-rushford/id1461008135 Goop Podcast: https://goop.com/the-goop-podcast/ Expanded by Lacy Phillips: https://tobemagnetic.com/expanded-podcast Beyond Influential by Brittany Krystle: https://www.listennotes.com/podcasts/beyond-influential-brittany-krystle-oAUvTyb_VEL/ Amy Porterfield Podcast: https://www.amyporterfield.com Super Soul Sunday by Oprah Winfrey: http://www.oprah.com/app/supersoul-sunday-full-episodes.html Inside Timer App: https://insighttimer.com/meditation-app --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/inthegoodcompany/support

I'm really excited for today's guest. Ashlyn Carter is a conversion copywriter and marketing strategist specializing in wedding & creative industries. She traded Fortune 500 clients in corporate marketing to bring in more than seven-figures in her business writing for creatives like Jenna Kutcher, Beth Kirby of Local Milk, Julie Solomon, Katelyn James, Hilary Rushford, Lara Casey/Cultivate What Matters, and more. Her launch funnels have generated upwards of $500 thousand in revenue for clients. She's been a contributing educator with Creative Live, ConvertKit, and HoneyBook, and has been featured in Southern Living, Style Me Pretty, and more. Ashlyn lives in Atlanta and convinces her husband (and baby boy) to go with her to grab margs and tacos weekly. I wanted to invite Ashlyn on the show today to talk about why words matter.  Ashlyn has such a wealth of knowledge when it comes to how we can use words but more specifically stories on our websites, and in our marketing to help us to connect with and book our dream clients.  If we can't articulate what it is about our service and experience that sets us apart from the rest of the photographers then we are forced to compete for clients only on price.  THE BLOG WISE PHOTOGRAPHER FB COMMUNITY  WISE PHOTOGRAPHER IG WISE PHOTOGRAPHER WEBSITE

Check out the full podcasts on my website! http://www.andrewdeast.com/podcast Hilary Rushford was fully immersed in musical theatre. She was even on a Broadway tour, and in the Radio City Rocketts -- yeah, pretty big time. After recognizing a need in the industry for helping other women feel beautiful, she put her musical career on hold for a year to explore this avenue. She fell in love with this idea and began to build a business around it all. She later developed Dean Street Society, which has grown into a business that Hilary operates on a daily basis. It was such a pleasure to sit down with Hilary today and speak about the different career paths she's pursued. Tune in to hear Hilary Rushford speak about how she made it through all the changes in her life and what she's up to today. Connect with Hilary Rushford: Instagram:  @Hilary Rushford  Blog: https://deanstreetsociety.com/ Make sure to check out all of these great companies using my special links! OMAX: Go to omaxhealth.com today and enter code “redirected” for 20% off CryoFreeze and site wide! Ashford University: Go to Ashford.edu/EAST to start your masters today! Native: Go to nativedeodorant.com and use promo code EAST during checkout for 20% off your first purchase! HealthIQ: Head to healthiq.com/redirected to check it out for yourself and see if you qualify!

LETTING GOOD THINGS GO, FOR THE WIN. Today's episode is based in something that I've talked a lot about before, and that is the book Essentialism by Greg McKeown. I first read this book from an entrepreneurial standpoint, but I think the practice of essentialism is applicable to anyone and everyone. For me, the biggest take away from the book was this idea that in order to become an essentialist, you have to practice only saying Yes to things, people, and events that are a Hell Yes. And you basically say No to everything else. That makes sense and sounds good enough on the surface level, but when you dig a little deeper, Greg McKeown makes clear that that means saying No to things that might be a Yes, just not a Hell Yes. That means saying No to good things. Which is exactly where today's podcast episode comes from. Because I think it's a very important point to make when we get serious about deciding how we want to spend our time and how we might reach any goals that we have for ourselves, whether it be in life or in business. The daily practice of essentialism. Like anything you want to be good at, it's going to take effort on a weekly, if not daily basis. It will require you to be mindful of not only big decisions, but little decisions. And ideally these decisions are either leading you toward or away from whatever it is that you're trying to get to. So I do think it is equally as important to have some sort of direction. In fact I don't think you can really practice essentialism if you don't have some sort of goal or direction that you are trying to work toward. And I make the point that it is going to be a daily practice, because it's not easy to say No to things that would usually be a Yes. To say No to otherwise good things.  I've used this example before in my Instagram stories, but for a season of my business I completely stopped blogging, because it wasn't a Hell Yes for that season. I had a lot of other things that were at a higher priority for where I wanted to go and what my focus was for the given season of my life and business. Blogging is a great thing. It helps my audience, gives me exposure, and I enjoy doing it as a creative outlet. It's a “good thing”, but it was not a Hell Yes for my given season. Therefore it was a No. The same could be said for training really hard versus just moving my body and maintaining. There are seasons where pushing my body to new limits is a Hell Yes and there are seasons where that's a No. That doesn't mean that I don't work out at all, it just means that going hard in the paint is not a Hell Yes for the given time. Like I said, the practice of essentialism takes daily efforts and mindfulness. It's not easy to say No to things that are Yes typically. But the more you do it, the more you see how beneficial it is for your life and getting you where you want to go. I would also note that it's very freeing. It felt so good in that season of my business where I didn't blog to know that I could go back to blogging at any time. Just because it wasn't a Hell Yes for a month or two of my business didn't mean that I would never blog again. it didn't mean that it was forever a No. It just meant that for a given duration, it needed to be a No in order to create space for my Hell Yeses. It's definitely a struggle. Not an overnight thing. We're humans with feelings and passions and desires. While I am all about being multi passionate (look at Hilary Rushford, Jenna Kutcher, Joanna gains and Jordan Dooley). All doing all the things successfully. But they did them ONE. AT. A. TIME. I truly do believe you can do all the things, just not all at once. This is a pillar of Essentialism. It's literally the cover of the book. Instead of putting your efforts in 17 directions and getting nowhere fast, focus in on ONE or TWO directions and go ham. I'm sure you've heard this suggestion and logic in some way before.

YES TO LESS STRESS AROUND FINANCES & MONEY. Oh money. Something we all have. But rarely talk about. We have so many stigmas around money. We believe lies based on what we observed before age seven.  It's something we don't learn nearly enough about in school (in my opinion) and quite frankly we often allow it to have far too much power in our lives for better or worse. This is all magnifies if you happen to be an entrepreneur and are now managing not only your personal finances but also your business's. And imma just go out on a limb and say that most entrepreneurs are WINGING their finances with no clue if they're “doing it right.” I also don't fully blame them because there is truly no rule book on this. No clear cut road map that fits all businesses. Then you add our personal money mindset issues and limiting beliefs and we have a super ineffective foundation and system for finances. With all of this I have to make a disclaimer that I'm not a financial advisor or CPA. I'm not a money ANYTHING. I'm an entrepreneur who is navigating this all the same as you. But I do feel I have some helpful tips for you, and I want to talk transparently about money because I don't think money remains daunting or taboo when we bring it into the light. Then its power is taken away and it becomes another subject we can learn about, like anatomy, spirituality or language. Money is neutral. It's an exchange of energy. It is not good or bad in nature. And it's my personal belief that money simply magnifies our current state. If your spending habits are an impulsive shit show now, they'll just be a BIGGER impulsive shit show when you have more income. Soooo anyway, woah. Let's get into how to have less stress around money and finances.  Allow me to lay out some of my past money beliefs since you may or may not identify with them -  Money = stress when you don't have a lot. And money = greed when you have a lot. People who have a lot of money, who are rich, must be greedy and selfish.Money dictates feelings, your emotional state. Good or bad. Now I will say from a very young age I knew hard work did not equal money. My mom worked HARD. We delivered newspapers on the weekends, and stocked Little Debbies with her on top of working at Safeway. But we did NOT have an excess of money. EVER. I picked up on the fact that hard work didn't equal money very early in life. Which has always helped me look at efficiency FIRST. How can we make more by doing less and providing the same value? Nooowww the big one. My childhood drove me to want to make money and keep it all to myself. I knew I didn't like not having money. Therefore if I earned money, I was going to keep it to myself. No one was going to bring me back to those feelings as a child. Because of course I was terrified it would go away or it wouldn't last or there wouldn't be enough. This is not a great mindset folks. I don't suggest it. Now, perhaps you relate to some of those. Maybe yours are different. I probable have more I haven't realized yet. But no matter what this first tip will help you feel stress about money and finance. Read about it Become a student of money, and increase your financial literacy. Apply what you can. We feel left in the dark around money. We are clueless and uninformed, left only with our childhood beliefs around money. No wonder we experience stress around the subject. And it can be daunting to start because we often don't know where to start. My fav books for business are Profit First and You're a Badass at Making Money. I don't know of any for personal finance or money mindset specifically but know that following people like Hilary Rushford and Chloe from Deeper Than Money has been great for me.  I want you to see the possibility of being empowered around money, not trying to work a system or wing it, but truly being a good steward of money. The fact that the finances don't have to be a complete shit sho...

Transcript:I’ve wanted to do this podcast for a long time because this is one of the most life changing emotional intelligence techniques I’ve learned. It’s called “The 5 Why’s.” You might have heard me mention it or quickly go through it in past podcasts but I decided that this is such a good technique that I would devote an entire podcast to it.I first heard about this technique from a wonderful Instagram influencer and online course creator, Hilary Rushford. Jeff Bezos is the one who originally used it, I believe, after one of his employees hurt his hand in the conveyor belt. Instead of blaming the employee and moving on, he decided to find out WHY it happened. By following the 5 Why’s, he discovered a design flaw and fixed it. Here is how it works:Identify a problem, repetitive thought pattern or behavior, or any resistive behavior meaning you feel an inner resistance to do something you know you should. I’ll give examples in a bit. Next, ask the first why like, “Why do I FILL IN THE BLANK?” Or “Why do I keep putting this off?” Or “Why do I always react this way when this happens?” A business problem could be, “Why do I never have enough cash flow?” You might think it’s simple math but it might be a spending problem, poor management, or need for more clients. Then based on the answer to question #1, ask question #2 and so forth until you get to the fifth question and answer. It should be that the answer of the fifth WHY is like a light bulb of insight goes off in your brain that EMPOWERS you to make the necessary changes. Or if it’s an emotional intelligence issue, it should bring you the knowledge you need as to the why so you can stop it and change your behavior. If you get to the fifth why and there’s not any insight or breakthrough, you’re either asking the wrong questions or need to go deeper. And while we’re on emotional intelligence, I want to quickly define what that is: Self-awareness of your emotional state and the state of those around you. I.e. you know where you’re at emotionally and if your emotional state is negatively impacting others (being aware of their state). You can take it a tad further and by knowing the emotional state of others, adjust yourself accordingly. For example, if I meet with a client and she seems “off,” I’ll take a moment to make sure she’s ok. If she opens up to me that she’s struggling, I’ll offer to reschedule or help her as best I can if she’ll let me. I literally had this happen the other day. Personal responsibility. Too many people give their power to others meaning they allow others to affect their emotional state and decisions. You need to know where you begin and the other person ends and where the other person ends and you begin. Personal responsibility is owning your emotions, thoughts, and actions and not blaming others for them. It’s also not allowing others to steal that power from you.Inner motivation of self that isn’t stopped by external circumstances. I.e. you accomplish what you set out to accomplish IN SPITE of what’s going on in your life and without the need for others to cheer you on. In fact, you not only keep going, you keep going when others tell you that you CAN’T DO IT.Two ExamplesTo finish up, I want to share with you two specific times I used the 5 Why’s with amazing results. The first was in 2015, I believe. During that time, I was focused on learning about building wealth. I was learning what the Bible had to say about wealth, practical things about wealth, and working on emotional intelligence issues to uncover the why behind poor spending habits, lack of budgeting, etc.So I asked the first Why: 1. Why do I impulse buy?a. Because I feel good when I do.2. Why do I feel good buying things?a. Here a memory came up of when my dad was home (he was a truck driver) and he was always generous and bought me gifts. Nothing extravagant. But difficult relationships with step moms meant I was usually very unhappy when he was gone. So the answer was that I only felt happy when dad was home and he bought me gifts.3. Why did I only feel happy when dad was home?a. I knew it wasn’t because of the gifts. I just wanted to be with him. So my answer was, “Because I felt loved and accepted.”4. Why did I only feel loved and accepted when with him.a. I didn’t feel loved by my step moms.Now at this point I didn’t even need to go on. I now knew why I was impulse buying. The reality is that I am accepted and loved and don’t need to impulse purchase. From that moment on, I’ve filtered purchases through three criteria: Does it bring real joy? Is it a treasure?And is it excellent?The other example was my resistance to conduct live events at my local Chamber of Commerce. This one caught me off guard.I had attended a training at the Chamber, and we were instructed to partner up with another person there and meet that week to help each other work through a business/professional problem. I met with my friend, and we got to work. Hers was a personality issue at work and since I know personalities very well and teach on them, I helped her pretty quickly. Now it was my turn. At first I couldn’t think of anything and then I thought of my reluctance to hold live events.She asked me why and I told her that I was afraid no one would come. She thought that was silly because I had a good reputation already and helped people more than I realized. Suddenly my eyes teared up and I had a memory of when I was 11 years old and invited my friends to my a birthday party, but no one showed up. I knew that was the key so I went home and did a five why. And here is where it’s crucial to ask the right questions. Instead of asking why that bothered me so much, which is not the question I needed to ask, I asked why no one came. After going through each why I understood I’d targeted the wrong market! I’d invited the “cool” kids, the kids I WANTED to be friends with instead of my real friends. Of course, they didn’t come. I’d also treated my real friends badly. It wasn’t that I didn’t have anything of value to give others or that there was some type of defect in me. It was that I had targeted the wrong people, a basic marketing mistake! So I scheduled the first lunch and learn and haven’t looked back since. It’s one of the most attended training events at the Chamber.There ya go. The five why’s. I’d love to hear how it’s helped you in either your personal or professional life. Don’t hesitate to contact me. If you run into obstacles, let me know. I’d love to help! Text me at 575-693-6702!

MARKETING SHIFT FOR 2020- BUSINESSES CAN’T IGNORE There is a marketing shift for 2020 that businesses can’t ignore. Solopreneurs, entrepreneurs, anyone owning a business must be aware of this marketing shift. Our guest, Jennifer Cunningham shares with us how a story needs to be part of your marketing strategy.  It is not quite what you think. Hear how she became a certified story coach and how to create a story for a business.  00:00- Bio – Jennifer Cunningham- President – Project Freedom Formula  JENNIFER'S JOURNEY  2:10 – Jennifer tells us her life journey and when she first thought about having her own business  3:20 – We hear how Jennifer worked in the corporate world and how she navigated her career so she could start her own company but continue working part time in the corporate world.  Her path was not very linear and had some major setbacks and challenges. Fighting cancer gave her a zig in her journey but ultimately lead her know how important it was to own her own business.  WORKING PART TIME IS A GOOD MODEL TO START A BUSINESS  5:12 – Jennifer explains how she worked part time to start her side hustle that would morph into her business. 6:09 – Penny talks about how working part time when starting a business is a good model. It elevates stress and you have more time to sort out your business.  HOW TO GET YOUR CURRENT EMPLOYER TO LET YOU WORK PART TIME  7:30- Penny explores with Jennifer was able turn a full-time position into a part time position. Plus, how this model would be good for millennials and people over fifty.  10:40 – We hear how Jennifer was able to address the change from full time to part time with her employer. Plus, how good it is to have the luxury of time to develop a new business.   MARKETING SHIFT FOR 2020 BUSINESSES CAN’T IGNORE  13:26 – How there is a marketing shift for 2020 that new businesses and old businesses need to understand. 13:51 – This is a discussion how businesses waste and enormous amount of money, time and energy on marketing. Plus, some pitfalls and how people buy products after they read the words. Also, businesses need a framework to clarify their message, so customers listen. 15:49 – More discussion on the framework to get customers to pay attention.  HOW A STORY CREATES A MEMORY  16:37 – Penny talks about a podcast by Hilary Rushford, podcast #27 which is a perfect example of telling a story understanding exactly what her listeners, clients can relate to.  HOW POWERFUL A STORY CAN BE FOR A BRAND?  17:40 – Another perfect example is shared by Jennifer. It shows how powerful and memorable a story can be.  HOW STORIES AND KEY WORDS WORK TOGETHER  18:34 – Penny jokingly talks about how she is programmed into thinking everything must have a number with steps because of key words instead of telling a story. There is a discussion on how key words and stories work together. THE STORY IS NOT QUITE WHAT YOU THINK IT IS  19:38 – Jennifer reminds us that we are not the hero of the story and explains further the paradigm shift. We need to be cautious about not talking about ourselves but instead the transformation your client will go through. It is critical your client sees themselves in the story and we express empathy for their problems.  WHAT YOU MUST CONSIDER WHEN CREATING YOUR CUSTOMER’S STORY   23:55- 6 Things TO Consider When Writing your Customer’s Story  Ask yourself what transformation your customer will go through What are their main their problems? What would success look like to them? What kind of support do they need? What kind of guide do they need? What steps do they need to take to get the transformation?   A STORY IS PART OF YOU MARKETING STRATEGY AND BASE FOR A SALES FUNNEL  24:59 – Once you write the story it brings clarity to all your content, emails, sales conversations and how it is all about the customer. This is the foundation for your sales funnel.   WHAT IS A CERTIFIED BRAND STORY GUIDE CAN DO TO GROW YOUR BUSINESS?  26:08 – How the brand story is part of your strategy and how a certified Story Guide can lead you to the right story.  27:25 – It is explained how a certified Story Guide can give you clarity. Plus, how long the story should be and again how key words fit in.  THREE TAKE AWAYS FOR THE MARKETING SHIFT FOR 2020  27:30 – Jennifer goes over the three main takeaways, so we have better understanding the marketing shift for 2020.  JENNIFER’S SPECIAL MESSAGE  32:49 – our guests’ special message to our listeners  HOW TO CONNECT  www.projectfreedomformula.com  LINK TO GIFT: 10 WAYS TO STAND OUT AS THE GO TO EXPERT IN YOUR FIELD www.projectfreedomacademy.com/gift/   LINKS MENTIONED  LINK TO BOOK: Donald Miller- Building a Story Brand https://www.amazon.ca/s?k=book-+donald+miller&ref=nb_sb_noss   LINK TO HILARY RUSHFORD’S PODCAST: Please note it is episode #29 NOT #27 – Steps to Feel Better in 1 Day https://www.stitcher.com/podcast/hilary-rushford-2/youre-welcome-with-hilary-rushford    OUTLINE OF JENNIFER'S THREE TAKE AWAYS:   Most businesses waste an enormous amount of money, time and energy on marketing.  They follow the latest guru and try to implement all the things, or they do it themselves and it’s all over the place, or they hire some expensive graphic designer or web designer and don't see any traction.  The reality is that people buy products after they read the words that make them want to buy those products. You need to have a FRAMEWORK you can use to clarify your message, so customers listen.    STORY is a great framework for getting your customers to pay attention and its a great way for you to clarify your message when talking to potential customers.  The average brain spends about 30% of their time daydreaming, except when they are engaged in a story. Story is the greatest weapon we must combat noise because it organizes information in such a way that people are compelled to listen.    3.You are not the hero of the story This is a big paradigm shift for many business owners who feel that they are there to save the day, solve their client’s big problems etc. But if you think about it - heroes are not the strongest character in a story - they must go through a challenge. The GUIDE, however, is the one with the most authority. You story - and you marketing messages MUST focus on the hero's journey and solving their problems.   

Imagine a world where it felt easy to put your thoughts on paper and then out into the world to be met with cheers of “that’s EXACTLY what I was looking for! Here, take my credit card and my firstborn. I’m ready to pay you for your genius!” But then you go to put what you do and how you seek to serve your tribe into words and… Hear that? Those are crickets. Lots and lots of crickets. Well, I’m bringing to you THE Ashlyn Carter. She is a conversion copywriter and marketing strategist specializing in wedding & creative industries. She traded Fortune 500 clients in corporate marketing to build a seven-figure business writing for creatives like Jenna Kutcher, Beth Kirby of Local Milk, Julie Solomon, Katelyn James, Hilary Rushford, Lara Casey/Cultivate What Matters, and more. Her launch funnels have generated upwards of $500k in revenue for clients. I know, I know. I can hear it now… “But Elizabeth, I’m not a writer.” “But Elizabeth, I’ve tried that and it doesn’t work.” Listen, I totally get it. Not everyone is a writer by trade. But that doesn’t mean you can’t follow my process for capturing your voice and creating copy that actually gets your dream clients to say, “HECK YES!” So in summation, this one is a must-listen! We had some great laughs, chit-chatted about motherhood and got down to the nitty-gritty tactics that are literally going to change your business. https://www.instagram.com/elizhartke Shownotes: www.elizabethhartke.com/podcast/036

Hey guys, today I'm talking with Ashlyn Carter. Ashlyn is conversion copywriter and marketing strategist specializing in wedding & creative industries. She traded Fortune 500 clients in corporate marketing to build a seven-figure business writing for creatives likes Jenna Kutcher, Beth Kirby of Local Milk, Julie Solomon, Katelyn James, Hilary Rushford, Lara Casey/Cultivate What Matters, and more. Her launch funnels have generated upwards of $500k in revenue for clients. She's been a contributing educator with Creative Live, ConvertKit, and HoneyBook, and have been featured in Southern Living, Style Me Pretty, and more. Ashlyn lives in Atlanta and convinces her husband (and baby boy) to go with her to grab margs and tacos weekly.   If you're like me and have struggled with how to put the right words together to truly get your message out there in a way that converts, this is the episode for you!

Episode 16 of The FitsPRO Podcast is all about my first experience with quarterly planning in regards to my business. Although I've technically owned a business for four years, I NEVER did quarterly planning. In fact I'd never really heard of it until November 2018 when my friend Paige brought Amber McCue's Fresh Start Workbook and Planner to my attention. I always did Hilary Rushford's yearly review + planning workshop and LOVE IT. But this quarterly planning sounded like just the thing I was looking for heading into 2019. Which would be my first year FULLY self employed. I believe Amber's workbook is $37 or it was at the time. But there are TONS of options when it comes to quarterly planners. Amber's was downloadable which worked perfect for me as we were traveling the world. But if I was stateside I'd 100% get a pen and paper 90 day planner for entrepreneurs. So if you too love putting your pen to physical paper, I would either get Amber's workbook and PRINT IT OUT, or do some research and find on that suits your fancy. The planner itself is of less importance than your intent and ability to IMPLEMENT the actual planning. This is where the magic happens. This is where MY MAGIC happened in quarter 1 of 2019. I reached goals, I didn't reach goals, I realized A LOT of things, and I'll get better and better each quarter. I even use 30, 60, and 90 planning inside FitsPRO Foundations because it was so effective for me, I couldn't possibly keep it from my students. And I truly believe if I would have started quarterly planning earlier on in my business journey, I would have grown faster + learned a lot about myself. So whether you've been in the world of business for a hot minute, or you're a newb...I highly suggest you give this episode a listen, and start quarterly planning NOW. If you loved this episode please head over to Apple Podcast, subscribe, rate and review The FitsPRO Podcast. It means the world to me. For Real.

Sarah Grear, an experienced copy conversion expert, shares how crafting the right words and stories can win you new business through your website and social media. Guest Biography Sarah Grear has written high converting copy for more than 300 projects earning in total over 3 million dollars. Working with celebrity brands as a creative director she crossed the 7 figure mark in a single launch (nope, that's not a typo). Her strategies are centered on amplifying sales for influential creative and healers who pack way more personality punch than your average digital brand (think Oprah vs. Best Buy).  Sarah has been named one of "50 Must-Follow Women Entrepreneurs" by the Huffington Post. She's worked with millionaire entrepreneurs like Hilary Rushford and Rick Mulready and in turn has been a featured speaker in their private Masterminds. Through her pursuit of crafting custom copy that sells Sarah elevates your brand from aspiring entrepreneur to rising influencer. Show notes: http://www.inspiredmoney.fm/076 In this episode, you will learn: Why we're all copywriters - meaning that we all need to write better, with purpose, and with an ability to convince people. Sarah shares her framework for creating copy that persuades and converts sales. We'll talk cool stuff like how Sarah took 4 months off in 2017 and yet her revenue doubled!! Find more from our guest: www.sarahgrear.com Facebook Twitter Sarah's free gift - a Copy Guide for Inspired Money Makers Mentioned in this episode: ambermccue.com Hilary Rushford - deanstreetsociety.com rickmulready.com Books: The Well-Fed Writer: Financial Self-Sufficiency as a Commercial Freelancer in Six Months or Less Runnymede Money Tip of the Week: The Life-Changing Magic of Tidying Up... Your Investment Portfolio (Part I) Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter or Facebook. Join us at the Inspired Money Makers groups at facebook and LinkedIn To help out the show: Leave an honest review on Apple Podcasts. Your ratings and reviews really help, and I read each one. Email me your address, and I'll mail you an autographed copy of Kimo West and Ken Emerson's CD, Slackers in Paradise. Subscribe on Apple Podcasts. Special thanks to Jim Kimo West for the music.

In this week's episode we're chatting with calligrapher & copywriter Ashlyn Carter. Ashlyn has taken the creative industry by storm and has written copy for some of the biggest names in the industry, this conversation is about a different project all together. Ashlyn has recently started a YouTube channel featuring tips on writing effective copy, how to use certain programs to maximize efficiency and some fun glimpses into her life & business! We sit down to hear all about her YouTube journey, how she got started with zero video background and why she dedicates so much time to video! This is a great conversation for anyone interested in producing video for their own business or getting started in YouTube! About Ashlyn: Ashlyn writes well-appointed words for creative women as a copywriter & calligrapher. She left her job as a publicist to go full-time with her calligraphy biz for brides--and realized there were lots of creatives fumbling with their message and sales copy (you can take the girl out of the PR agency ... ). Trading clients like Delta Air Lines and Chick-fil-A to write conversion website copy and launch copy for creative industry dreamies like Jenna Kutcher, Desiree Hartsock Bridal, Katelyn James, Heather Crabtree, Hilary Rushford, Shay Cochrane, and Mary Marantz is just the bee's knees. Her calligraphy has been featured in Style Me Pretty, Southern Weddings, and The Knot. When not writing about herself in third person, she’s usually trying to scratch the ink off her fingernails or grabbing margs and tacos with her husband. Follow Ashlyn: Website (http://www.ashlynwrites.com) Instagram (http://www.instagram.com/ashlynscarter) Facebook (http://www.facebook.com/ashlynwrites) YouTube Channel (https://www.youtube.com/channel/UCmkvu3wX14OnCxecaDdjcXA) Follow Tyler: Website (http://www.theherrintons.com) Instagram (http://www.instagram.com/tylerherrinton) Facebook (http://www.facebook.com/herrintonweddings) YouTube Channel (http://www.youtube.com/the-herrintons)

Hilary Rushford’s entrepreneurial career began with helping women feel good about themselves through their personal style, and it’s since evolved into empowering women in their businesses and lives. MODERN ONTRAPRENEUR sits down with Hilary to discuss her unique "therapist and professor" approach, how she's able to create more space for herself while also taking on more projects, and the importance of being honest and authentic in this modern entrepreneurial era.

Ashlyn writes well-appointed words for creative women as a copywriter & calligrapher. She left her job as a publicist to go full-time with her calligraphy biz for brides--and realized there were lots of creatives fumbling with their message and sales copy (you can take the girl out of the PR agency ... ). Trading clients like Delta Air Lines and Chick-fil-A to write website copy and launch copy for creative industry dreamies like Jenna Kutcher, Katelyn James, Heather Crabtree, Hilary Rushford and Justin & Mary Marantz is just the bee's knees. Her calligraphy has been featured in Southern Weddings and The Knot. When not writing about herself in third person, she’s usually trying to scratch the ink off her fingernails or grabbing margs and tacos with her husband.

You know that turning point in your life when everything changed? We’ve all got them. And no matter what rules you try to write for your life (“that could never happen to me”), sometimes you find yourself at another crossroads … one you never saw yourself at. In 2015, Ashlyn Carter was diagnosed with and partially hospitalized for an eating disorder, generalized anxiety, and depression. Soon after recovery, she realized that something had to change, and she left behind her fast-paced career in big city PR to start her own business. Calligraphy turned into copywriting and before she knew it she was working with creative industry leaders like Jenna Kutcher, Hilary Rushford, and Heather Crabtree. We talk about … Dealing with anxiety and depression Being addicted to work + putting work before yourself and other important relationships Not having a language for mental illness The fears of niching down in your business How your physical and mental health directly affects your business’ bottom line Making rest a priority and taking a sabbatical as an entrepreneur And more...!

“Changing our beliefs can have a powerful impact. The growth mindset creates a powerful passion for learning. “Why waste time proving over and over how great you are, when you could be getting better?” This is a statement from Carol Dweck, author of the bestselling book Mindset. A leading expert in the field of motivation, her research has demonstrated the role of mindsets in students’ achievement and has shown how praise for intelligence can undermine motivation and learning. So let me ask you a question right now: Do you have a fixed or a growth mindset? Your answer to this will define how you go about learning and reaching your human potential. If you’ve often struggled to improve and the act of learning is not something you enjoy, then listen in to this short summary of the first key idea in Carol’s book by OnePercentBetter: “Mindset was written by Stanford University psychologist Carol Dweck. Her decades of research on achievement and success led her to discover what great parents, teachers, CEOs and athletes already know. That our mindset is the basis of accomplishment. Lesson 1: The Two Mindsets People with the fixed mindset believe intelligence can't be changed. This leads to a desire to look smart so they avoid challenges. They don't want to look bad if they fail which holds them back. In the face of obstacles they get defensive or give up easily. They say effort is pointless and believe that people are only great at things because they were born with special talents. When confronted with constructive criticism they ignore it. Lastly, they feel threatened by the success of others. People with a fixed mindset achieve less than they are capable of. On the other hand, people with the growth mindset believe intelligence can be developed. This leads to a desire to learn so instead of avoiding challenges, they embrace them. They persist in the face of obstacles and see effort as a path to mastery. They accept constructive criticism and use it to their advantage. Lastly, they feel inspired by and learn from the success of others. As a result, they fulfill their ultimate potential.” Fascinating right? Yet how often do we just assume we’re not smart enough or good enough based on the stories we’ve told ourselves all our life, vs looking at whether we have a fixed mindset that’s caused this? As Carol says in her book: "Why hide deficiencies instead of overcoming them? Why look for friends or partners who will just shore up your self-esteem instead of ones who will also challenge you to grow? And why seek out the tried and true, instead of experiences that will stretch you? The passion for stretching yourself and sticking to it, even (or especially) when it’s not going well, is the hallmark of the growth mindset. This is the mindset that allows people to thrive during some of the most challenging times in their lives." I wanted to share this as we come to the end of Season 3 which has been all about learning, because I think it’s critical to the role of learning in our lives, and more importantly, our enjoyment of it. Right now I have around seven courses - yes seven, that I have invested in or enrolled in for free through some of the online learning platforms I discussed in the previous episode How to Learn More In Less Time. Like most of us, I will often buy a course and then sit on it for months. Unlike many people I talk to though, I will dive into these when I most need them. I made a conscious effort on my business sabbatical to really make progress thought, setting myself deadlines to do them in, or simply tuning into them at the right time - i.e when I needed them most. So right now I’ve finally dived into Instagram with Intention that I bought from Hilary Rushford three months ago - because I love Instagram but don’t use it effectively for business and want to give it a damn good crack. I’ll be diving back into Jeff Walker’s Product Launch Formula, as I go into producing some new courses, or what I prefer to call LIVE experiences to help my community tackle areas in their business and actually DO the work like my upcoming Freedom Lab on making your first hire and building your dream team. I want to refresh my memory on some of his great tactics for interest building in the lead up to a launch. Even though I’ve done several over the years, you ALWAYS learn something new on every launch. Both of these courses are for my business growth and learning - that’s how I categorize them. I’ve been enjoying videos on The Wealthy Mindset by Tim and Kris Hallbom who concept of the Universal Cycles of Change I discussed in "When Too Much Change is Dangerous". Going through these videos (often in the evening or weekends) is for my personal growth learning, and they’re helping me look at my habits and mindset with a new pair of eyes.   Along with this I’m finishing the Code of the Extraordinary Mind by Vishen Lakhiani and there’s a course that comes with it I will dive into next - part business and very much mindset and rewiring your brain - so again personal growth. I have Dr Libby’s latest book, all about eating the right food for you and knowing how to optimize your body and mind through what you consume. That for me is learning to improve my health. I wanted to give you a taster of how I learn, as I fit this into around content creation, course creation, mentoring calls, working on the property and that very important thing called everyday life! Now I want to share a few of my personal hacks for learning, in addition to those in my most recent podcast and post on on How to Learn Anything Faster. Hacks for Learning More Schedule learning into your calendar so it becomes an event you make time for and has a deadline (a recurring calendar entry is even better) Watch videos you learn from at 1.5-2 X the speed - click the settings icon or cog on most video players to speed it up. Listen to podcasts (again at 1.5 X the speed) for daily bite sized learning Learn with someone else by taking lessons together - for example my Mum and I are doing art class together, and Josh and I have been doing a Dog Essentials Training with our puppy Kayla; or Go through an online course with a friend, do a coworking session together and go through the modules at the same time and share your learnings There you have it, some hot tips for learning more faster. I hope you’ve enjoyed this season on the Quest for Freedom Podcast. Want to stay up to date then please SUBSCRIBE on iTunes, Stitcher and Anchor so you don’t miss a show. I’ll be changing up the intention behind this show and revealing all in the next episode! This episode is proudly brought to you by Freshbooks. So you’re racing against the clock to wrap up 3 projects, prepping for a meeting later in the afternoon all while trying to tackle a mountain of paperwork. Welcome to life as a freelancer. Challenging? Yes, but our friends at FreshBooks believe the rewards are so worth it. The working world has changed. With the growth of the internet there’s never been more opportunities for the self-employed. To meet this need, FreshBooks is excited to announce the launch of an all new version of their cloud accounting software! It’s been redesigned from the ground up and custom built for exactly the way you work. Get ready for the simplest way to be more productive, organized, and most importantly get paid quickly. The all new FreshBooks is not only ridiculously easy to use, it’s also packed full of powerful features: Create and send professional looking invoices in less than 30 seconds. Set up online payments with just a couple of clicks and get paid up to 4 days faster. See when your client has seen your invoice, and put an end to the guessing games. Go to freshbooks.com/quest and enter Quest For Freedom in the how did you hear about section when signing up. See acast.com/privacy for privacy and opt-out information.

“Action overcomes so much fear. Just take inspired action.”- Katie Hoffman In this episode we talk: relationships, getting over those punch-you-in-the-gut moments after a breakup, vulnerability on social media and taking our ego out of the picture, getting out of your own way, how to leverage comparison to uncover your own desires, and more! Bio: Katie Hoffman is a college speaker, writer and the Founder of Fairytale Reform. She speaks to college students across the country on the importance of loving oneself as the foundation to loving another and provides tangible action steps towards making that happen. She’s a loving fur-Mom to a kitty named Skittles, loves dancing, playing sports and traveling near and far. She studied Communication and Psychology at the University of Tulsa and is currently writing her first book. Things we mention: • Hilary Rushford, Dean Street Society • Twenty Something, Twenty Everything by Christine Hassler • When Things Fall Apart by Pema Chodron • If the Buddha Dated by Charlotte Kasl • That’s My Girl by Fifth Harmony Find her: • Web: www.fairytalereform.com • Insta: www.instagram.com/iamkatiehoffman

This week I'm excited to share two fabulous conversations with Ashlyn Carter, conversion copywriter for creative entrepreneurs! Soon after meeting Ashlyn, I learned she's played a major part in some huge launches around the internet, including some names you might have heard before such as Jenna Kutcher, Heather Crabtree and Hilary Rushford. While Ashlyn now runs a thriving business, it wasn't always this way. In today's Courage story, she bravely shares how she went from sleeping with her phone under pillow as an ever-striving Public Relations professional to recognizing her mental health had been shuffled to the backburner in a major way. Ashlyn was hospitalized for a full blown eating disorder and generalized anxiety, and after dealing with frustration and feeling lost, she knew a change was on the horizon. In today's Courage story, you'll learn: Ashlyn's rocky road to entrepreneurship, including why she had to hit "pause" on her life while she was hospitalized for two months How she challenged her career mindset and decided to forge a completely new path after a successful, striving-based PR career How she got started as a copywriterThe BIG thing she did to accelerate her business and become the "go to girl" for launch copywriting in her industry in just one month SHOW NOTES:Ashlyn's websiteJenna Kutcher Fizzle - grab 5 weeks for free!

As I come off my 3 month business sabbatical, I realized that you can have a little sabbatical every single day of your life. Through practicing what I talked about in Season 1, Mindfulness, Meditation, breathing and I am right now studying “The Science of Happiness” through edX which is an awesome online platform of amazing courses from incredible universities around the world. I am actually going to be revisiting a lot of what I spoke about in Season 1 back before I knew so little and now I’ve learned so much. It has absolutely opened my mind how every single day it’s the little things that you do in 10, 20 or 30 minutes of time that all radically change how you feel and how much more freedom you have. In this episode, I am going to talk about a daily freedom routine because I think it’s really important. Before I jump into that I just want to share with you a snippet from Hilary Rushford of The Elegant Excellence who went on a sabbatical about a year ago for three months as well. This is a one snippet from her video where she was talking about the fact that there was never going to be another time like now when she’d have all this time to read, relax, chill out and learn. And when I first listened to it I was like, “Yeah I think you are right!”, but now having been on a sabbatical when I have all the time to read, relax and learn you still don’t because it is a journey. It is ongoing. It is an everyday commitment to being your best self, to giving yourself the space and time to be. Here is the snippet and her insights are really useful: “I've now built what is now over a million dollar revenue a year business in the first five years. And for me, 3 months into sabbatical I just realized, I am not doing the things that I wanted to do. I am not changing in the ways that I wanted to change. There's still those things on my list where "I am wishing that I have more time to do" things and here I am on sabbatical, one of the most times ever. And so I really just started to dive in and explore why are we not doing these things? And I think one big reason for me is that I have these visions of "It's got to be done perfect. It's got to be this epic change. It's got to be hours of a week. I've got to commit to it now for every single day for eternity". That's wonderful but it so rarely happens. And so challenging myself to just take 10 minutes a day. Commit just 10 days and to not do things in some perfect epic change but just something, just take a step. Make a small step towards what I think is the biggest game changer that not enough people talk about in business which is you as a CEO, your joy, your peace, your rest, your emotional health, your ability to make big decisions, your ability to tune into your gut and what you really want. And I think the reality is that so many of us are exhausted, anxious, overwhelmed, depressed, unhappy. We want this to be just a little bit easier but we are not actually doing the steps to make the change.” And then recently I received an email from Suzi Dafnis who owns herbusiness.com and she said this: Since starting my business 23 years ago, I’ve been given lots of advice. And, one of the best pieces of advice I ever got was to hit the “pause button”. What? Wasn’t I meant to be hustling? Pushing? Striving? Nope. There have been times where what I really needed to do, was pause. Pausing is not stopping. Pausing is simply taking time to reflect, recharge and renew - free from distractions and free from the daily push and pull of commitments and catering to others’ expectations. In his book Thank You for Being Late, the New York Times best-selling author, Thomas Friedman writes: "... opting to pause and reflect, rather than panic or withdraw, is a necessity. It is not a luxury or a distraction — it is a way to increase the odds that you’ll better understand, and engage productively with, the world around you." 'When you press the pause button on a machine, it stops. But when you press the pause button on human beings they start,' argues my friend and teacher Dov Seidman, CEO of LRN, which advises global businesses on ethics and leadership. You start to reflect, you start to rethink your assumptions, you start to reimagine what is possible and, most importantly, you start to reconnect with your most deeply held beliefs. Once you’ve done that, you can begin to reimagine a better path.” Choosing to pause has been hard. Up front, it's felt expensive and like an investment I couldn't afford. I had so much to do, so many commitments and deadlines. Looking back, I know that had I not made the investment in pausing, I would not be where I am today. I would not have made important pivots and changes that have allowed me to stay in business, to continue to evolve, to keep loving my business — and to stay relevant and producing results. This October I am taking time out to 'pause' once again. Thank you Suzy for those wonderful wise words! That’s exactly what I’ve found on this business sabbatical where little times business-y things would creep back in where I am tempted to check on email or how things were going. But when I wasn’t and when I was just being, enjoying and learning, I was back in my creative zone. I have had so many wonderful thoughts, ideas and improvements that I want to make. I’ve got my mojo back for my business! And I’ve also got a whole new perspective on it that I just couldn’t see before I took a break because I wasn’t giving myself space to pause, reflect and observe. I also spoke to my friend Colin Wright recently of Exile Lifestyle, who like me for so many years has lived out of the suitcase, travelled the world and every 3 months he lets his community choose where he is going to travel next. I had emailed him about my Suitcase Entrepreneur book and updating his story in it since the third edition is coming out in September. Woohoo!   A post shared by Natalie Sisson (@nataliesisson) on May 12, 2017 at 2:45pm PDT   Anyway, he told me what he’s been up to and I was really really blown away but also super excited for him. Here’s what he said: “I've been meaning to learn to cook for years, and finally got around to doing that; have made every meal for almost a year and am loving it as a craft. I've also wanted to learn to play the piano, and to learn some music production skills to go along with the guitaring and singing I've always done, so that's also been quite rewarding. Beyond that, I wanted to do really, truly boring things, like buy furniture, because I haven't done so since 2009. I haven't owned a car in all the time, and I was curious how I would use such things, and live such a life, now that I've done so many other things and been so many other places. Getting mail is a novelty, as is having reliable and consistent internet access and electricity. So bizarre how much cultural understanding is dependent on having these things. So many things I could understand intellectually, but not really get. I do get them now, though, to some degree. I'm sure you can relate to that — do anything long enough, and it becomes a little bit predictable. And the one thing I kept coming back to that scared me a little was holding still in one place for a bit, buying my own furniture, and owning a car. Weird, but the concept was mildly frightening to me. So, of course, I had to do it :)” So I just love that people around me are doing what they need to do to pause, to reflect, to recharge, to re energize, to take these many sabbaticals from not only their business but their everyday life. So if you are like, “Natalie, I can’t take three months off!” Well, first off, I challenge you, you should be able to. It’s your life. You get to choose. And I appreciate other things get in the way, you might have commitments and family but instead today I am offering you up a few doses of daily freedom routines that you can include to have a more simplistic, beautiful day and those little moments to yourself. I got some of my freedomists and my Freedom Plan community to share some of their routines. The first is from Fiona Hall: “My freedom chores in the morning I journal three questions. This helps me get my mind see it really fresh and ready for the day. The first question I ask is what am I curious about? That’s from Elizabeth Gilbert's book “Big Magic”. I love that question. It gets my mind into problem-solving mind and I always come up with something new and exciting for myself. The next question I ask is how am I feeling? Because if I don’t acknowledge how I am feeling and I am not feeling that good, it really impacts on my productivity, on my fun, on my ability to deal with my children first thing in the morning. And then the last question I ask is a productivity question it is what actions am I going to take today? And because of those first two questions I find the action one as really simple. I’ve worked through what am I curious about, what am I feeling and process anything that I need to process until I am ready for the day and my mind is how I need it today. And the other things I do in  terms of exercise as I try to is 30 minute walk 3-4 times a week.” This next one is from Ricardo Ferreira: “I ride a bike everywhere.I think it’s one of the ultimate expressions of freedom. You can go almost anywhere on a bike. You can be fast or take your time and you're free to stop whenever and wherever you wish. It’s on a bike that you start thinking more about enjoying the journey and concerning less about the destination.” What about this one from Sif, the vet: “Working in my little garden. I love to take a break from the computer and go outside work in the garden, dig in the dirt, rearrange things and plant seeds and watch the flowers and the vegetables grow. I really love the feeling of growing some of my own food which makes me feel extra free. And this is what I do to be calm everyday because you have to work in the garden everyday.” Here’s Stephanie McGuirt freedom routine for her inbox: “My daily productivity tip or routine would be to use an extension, it’s a Chrome extension by Baydin called Inbox Pause and that actually does like it says it stops messages from coming into your inbox until you unpause your inbox or unless you have them scheduled to come in at certain times. So I know that at 9am and 3pm everyday, I will get all of my messages that have been sent outside those times and I can focus on them for the next 30 minutes or hour and outside of 9am and 3pm, I am focused on other tasks. So it has really increased my productivity and I highly recommend it for anyone that is overwhelmed by their inbox.” So I hope that you learned a lot from these lovely people who offered up simple, little tactics related to business and life that they are doing to create more time, space and freedom. Of course I have a ton more of my own I talk a lot about them in the Freedom Plan. On my business sabbatical, I thought of so many improvements to my signature program and just how much more amazing I can make it for you to really truly learn how to reclaim your time, make more money, work less, earn more and be free. I hope you tune in to the next episode we are still on a digital sabbatical and the business sabbatical theme and how you can incorporate this in your life. I am going to share the results of my business sabbatical essentially as come into first of July when I am officially back on board for business. Tune into the next episode by subscribing in iTunes and Stitcher. Want to sell your own online courses (and have a great launch) Selling online courses is one of my favourite things to do, but as I pointed out in this episode, it can be a real headache. With Teachable, you don't have to worry about the tech. Teachable is the easiest way to create, sell and deliver online courses. And while it is so easy to use, it's also packed with a lot of powerful features. With Teachable, you're able to... create your own course website, with your own custom branding, so you get all of the credit for how professional your course website looks. accept payments and get paid instantly when you sell your courses integrate with hundreds of your favorite tools and email service providers create beautiful sales pages for your courses Teachable is the #1 course creation software, with over 12,000 instructors using their software to create, deliver and sell online courses. All types of business owners and online entrepreneurs use Teachable. Sure, that includes people like Pat Flynn or The New York Times. But most of their instructors are just regular people like you and me and who are looking grow their businesses with courses. And guess what? Teachable is offering a 30 day free trial to my listeners. To claim it, just go to teachable.com/suitcase See acast.com/privacy for privacy and opt-out information.

In episode four, I talk to Annabel Bird, founder of Bleak House. We chat about getting fired, writing business plans, using Instagram to market your business and what's in a brand name.   Connect with Me Full show notes http://smallandmighty.co/podcast/S1E5 Website: smallandmighty.co Instagram: @samburgessuk Facebook Group: https://www.facebook.com/groups/smallandmightybusiness/   Connect with Annabel Website: http://bleakhouse.london Instagram: http://instagram.com/bleakhouse.london   Links mentioned in this episode: Live Plan https://www.liveplan.com/ Princes Trust Business Plan https://www.princes-trust.org.uk/help-for-young-people/tools-resources/business-tools/business-plans Find out your Myers Briggs Personality Type https://www.16personalities.com/free-personality-test Yeshen Venema https://www.yeshen.uk/ Marlene Lee Photographer http://www.marlene-lee.com/ Abigail Ahern Retail Masterclass https://abigailahern.com/collections/design-school Hilary Rushford http://deanstreetsociety.com/

Pop Quiz... What's your communication strategy when you launch? What do you communicate? Where do you communicate it? Where do you tell people about your launch? How often do you talk about launch leading up to the launch? Do you use email? Videos? Podcast? Where you communicate, where you show up...matters. And if you're not watching the interaction and response during that time, you need to start doing it. Not only will you identify places you can drop, stop wasting time on, and focus more fully in the places where people are actually listening! Today's episode is all about having more conversations that sell and making sure you do the experimentation before you launch — so that your communication happens when, where, and exactly how often it needs to! Make sure you listen to the episode and also sign up for the Launch Essentials Workshop to get started on your entire launch plan and strategy. http:// www.freelaunchworkshop.com Links mentioned: freelaunchworkshop.com fearlesslaunching.com Hilary Rushford - deanstreetsociety.com Camila Prada - camilaprada.com Miss Trenchcoat - strangecharmed.com

Pop Quiz... What's your communication strategy when you launch? What do you communicate? Where do you communicate it? Where do you tell people about your launch? How often do you talk about launch leading up to the launch? Do you use email? Videos? Podcast? Where you communicate, where you show up...matters. And if you're not watching the interaction and response during that time, you need to start doing it. Not only will you identify places you can drop, stop wasting time on, and focus more fully in the places where people are actually listening! Today's episode is all about having more conversations that sell and making sure you do the experimentation before you launch — so that your communication happens when, where, and exactly how often it needs to! Make sure you listen to the episode and also sign up for the Launch Essentials Workshop to get started on your entire launch plan and strategy. http:// www.freelaunchworkshop.com Links mentioned: freelaunchworkshop.com fearlesslaunching.com Hilary Rushford - deanstreetsociety.com Camila Prada - camilaprada.com Miss Trenchcoat - strangecharmed.com

After seeing friends and online business owners, Hilary Rushford (Dean Street Society) and Jessie Artigue (Style & Pepper) rock out a packed session at Alt Summit on 27 Ways to Make Money Online, I knew I needed to bring their great content to you through The Lively Show! To start, we’ll be discussing all of the […] The post TLS #78: 27 Ways To Make Money Online with Hilary Rushford (Part 1) appeared first on Jess Lively.

On today's show, I chat with Dean Street Society Founder Hilary Rushford. As a fashion coach, personal stylist and business coach, Hilary has some wonderful tips and advice to share for those looking to make their way in the world of creative entrepreneurship. Listen in as we discuss the importance of asking tough questions about your passions and strengths before you launch an idea and find out how Hilary keeps herself and her business heading in the right direction. You can find the full episode and show notes at creatingyourownpath.com.

Today's episode features Hilary Rushford - style blogger, stylist, and now entrepreneurial guide + strategist...and author! This lovely has so much energy and insight to give, even seasoned business owners have something to learn here. What I think I like most about Hilary is her story and how real it is--the journey of discovering the corporate life was not for her and how she went on a mega self-learning business school pilgrimage to figure it all out.  She's driven, smart, and really funny too! Here's what you'll learn in this episode: How to and how to NOT launch a book How far in advance did Hilary started prepping for the launch The exact launch team that evolved during the launch + who she wishes she would've hired first Why she chose to do an interview series + a blog tour as her prelaunch content What she'd do differently if she could do it again The types of products she sells + how she manages to serve two often different audiences And...we crack the case and share our favorite brands (clothes, people) and why

Today's episode features Hilary Rushford - style blogger, stylist, and now entrepreneurial guide + strategist...and author! This lovely has so much energy and insight to give, even seasoned business owners have something to learn here. What I think I like most about Hilary is her story and how real it is--the journey of discovering the corporate life was not for her and how she went on a mega self-learning business school pilgrimage to figure it all out.  She's driven, smart, and really funny too! Here's what you'll learn in this episode: How to and how to NOT launch a book How far in advance did Hilary started prepping for the launch The exact launch team that evolved during the launch + who she wishes she would've hired first Why she chose to do an interview series + a blog tour as her prelaunch content What she'd do differently if she could do it again The types of products she sells + how she manages to serve two often different audiences And...we crack the case and share our favorite brands (clothes, people) and why