POPULARITY
Categories
Social Media Senate Bill passes IN House. Iran preparing for war. Tucker claims he was detained in Israel. Mamdani defunding the police. Keep on pushing the Save America Act. Newsom shutting down refineries to help Dems in the midterms? John Kerry: People are dying from "Climate Change" Carmel school board considering changes to public comment process. Today’s Popcorn Moment: Are the Bears coming to Indiana? MSM in denial of ever calling Trump a racist. Today on the Marketplace: Yeti Dog Bowl. Possible Illegal Alien arrested in fatal truck crash in Hendricks County Former "Prince" Andrew arrested. Chinese run Maine marijuana grow houses. Palestinian activist accused of expressing desire to 'kill Jews' wins deportation case. Thursday Music Moment: My City Was Gone. TV Theme Song: FelicitySee omnystudio.com/listener for privacy information.
Social Media Senate Bill passes IN House. Iran preparing for war. Tucker claims he was detained in Israel. Mamdani defunding the police. Keep on pushing the Save America Act. Newsom shutting down refineries to help Dems in the midterms? John Kerry: People are dying from "Climate Change"See omnystudio.com/listener for privacy information.
What should VCs actually look for in a fund administration partner?In this episode of VC10X, we sit down with Shalin Madan, Co-Founder of Formidium - a global fund administration platform supporting venture capital, private equity, hedge funds, and alternative asset managers with over $33B+ in assets under administration.We go beyond the surface-level checklist and unpack what truly matters when selecting a fund administrator - especially for emerging managers.⭐ Sponsored by Podcast10x - Podcasting agency for VCs - https://podcast10x.comTopics covered:• The most overlooked due diligence question when choosing a fund admin• Why business model sustainability matters more than branding• How technology reflects internal discipline (and why “banning Excel” matters)• The hidden costs of managing operations in-house• Why durability is becoming more important than performance• How LP scrutiny is evolving• Why many funds and companies may not survive the next few yearsInfrastructure is no longer back office — it's strategy.If you're building a fund designed to last 10+ years, this episode will change how you think about operations, risk, and long-term durability.Timestamps:(00:00) - The Hidden Costs of In-House Operations(00:33) - Introduction to Fund Administration and Guest Shaleen Madan(01:49) - Sponsor: Podcast 10X for VCs(02:47) - Critical Due Diligence for Selecting a Fund Administrator(04:16) - How a Tech Stack Signals Quality and Reduces Risk(05:23) - Early Trends in Capital Flows and Investor Behavior(07:39) - The Institutionalization of Family Offices(09:09) - How Emerging Managers Can Handle Future Regulatory Changes(11:12) - In-House vs. Outsourcing: A Former Fund Manager's Perspective(13:54) - The Unique Operational Challenges of Crypto-Native Funds(16:35) - How Back-Office Needs Differ Across Asset Classes(20:09) - How to Properly Vet a Service Provider's Expertise(21:33) - A Contrarian Take on Capital Flows and Market Dynamics(26:56) - The Impact of AI on Pricing Power and Outsourcing(29:18) - Key Questions LPs Should Ask About Operational Infrastructure(31:36) - Lessons Learned from Rapidly Scaling a Business(33:26) - Where to Find Shaleen Madan and FormidiumConnect with Shalin:Website - https://formidium.com/Linkedin - https://www.linkedin.com/in/shalin-madan-caia-b00239/Podcast Links:Prashant Choubey - https://www.linkedin.com/in/choubeysahabSubscribe to VC10X newsletter - https://vc10x.beehiiv.comSubscribe on YouTube - https://youtube.com/@VC10X Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/vc10x-investing-venture-capital-asset-management-private/id1632806986Subscribe on Spotify - https://open.spotify.com/show/7F7KEhXNhTx1bKTBFgzv3k?si=WgQ4ozMiQJ-6nowj6wBgqQVC10X website - https://vc10x.comFor sponsorship queries, reach out to prashantchoubey3@gmail.com#VentureCapital #FundAdministration #EmergingManagers #PrivateEquity #VC10X
Sie hatten ein gutes Gespräch mit einem internen Recruiter – und dann: Funkstille.Viele Kandidaten denken sofort: „Ich bin raus.“In Teil 2 zeige ich, warum das oft nicht stimmt – und was im Inhouse-Recruiting im Hintergrund wirklich passiert: mehrere Rollen parallel, mehrere Kandidatenquellen, Stakeholder-Abstimmungen, Freigaben und interne Prozesse.Wichtig: Das ist keine Kritik an internen Recruitern – im Gegenteil. Viele sind hervorragende Partner und kennen die interne DNA besser als jeder Externe. Kandidaten müssen nur verstehen: Inhouse tickt anders als Headhunter/Agency.In dieser Episode lernen Sie:Warum Inhouse Recruiting häufig wie „Ghosting“ wirkt – obwohl es Systemlogik istWieso Kandidaten bei Inhouse professionell nachfassen müssen (und wie genau)2 Follow-up-Sätze, die fast immer funktionieren (ohne Druck, ohne needy zu wirken)Gehalt in Inhouse-Prozessen: warum es stärker an Bands/Approvals hängt – und wie Sie das smart spielenWarum interne Recruiter die interne Kultur oft besser kennen – und spezialisierte Headhunter wiederum in Nischen schneller und gezielter liefern
In dieser WAYNE-Folge geht's nicht um „wir kaufen uns 'ne teure Kamera und dann wird's schon“. Es geht um Video- und Audio-Kommunikation, die bei dir im Alltag wirklich funktioniert. Florian Gypser erklärt dir, warum Bild und Ton längst nicht mehr nur „nice to have“ sind, sondern mitentscheiden, ob Menschen dir im Call zuhören, dir vertrauen und am Ende auch bei dir kaufen. Ein Schwerpunkt ist dein Setup: Welche Rolle spielen Webcam, Licht, Mikrofon und Hintergrund wirklich und wie kommst du mit überschaubarem Aufwand weg vom typischen Homeoffice-Look (schlechtes Licht, Hall, wacklige Perspektive, virtueller Hintergrund-Quatsch). Es geht nicht um Perfektion, sondern um Klarheit: verständlicher Ton, sauberes Bild, ruhiger Bildaufbau und ein Auftritt, der nicht nach Zufall aussieht. Danach geht's um Video im Vertrieb: Du nutzt Videobotschaften als Follow-up statt der zehnten „Nur kurz nachgehakt“-Mail, erklärst Angebote per Video, machst komplexe Themen schneller verständlich und zeigst Produktdemos im Videocall so, dass es nicht wie ein PowerPoint-Fiebertraum wirkt. Dazu kommen konkrete Gedanken, warum manche Videoansprachen auf LinkedIn sofort weggeklickt werden (Spoiler: weil's oft zu generisch oder zu künstlich rüberkommt) und wie du das besser löst. Dann kommt die Content-Perspektive: Du denkst Videopodcast und Videoformate als „Quelle“ für viele kleine Content-Stücke. Also: Aufnahme, Transkript, kurze Clips, Newsletter, Blogartikel, Social Snippets. Nicht als Content-Fabrik im Sinne von Masse, sondern als System, das aus einem starken Gespräch viele sinnvolle Touchpoints macht. Dazu passend: Wie du Mitarbeitende vor die Kamera bekommst, ohne dass es peinlich wird, und warum Authentizität nicht gleich „ungeschnitten und schlecht“ bedeutet. Zum Schluss gibt's noch ein paar klare Ansagen zu Branding und Wirkung: weniger Logo-Geklebe, mehr Fokus auf Inhalt, Präsenz und Verständlichkeit. Und ja: Körpersprache spielt rein, weshalb „stehend aufnehmen“ im Corporate-Kontext oft die bessere Wahl ist.
Moin aus Osnabrück! Bis Mitte Februar befinden sich Julius und Marcel in ihrer wohlverdienten Podcast Winterpause. Am 19. Februar erwacht der IT IST ALLES. Podcast dann aus dem Winterschlaf und unsere Hosts kredenzen Euch in gewohnter Manier alle zwei Wochen frischen Content rund um IT und Cyber Security. Um Euch das Warten bis dahin zu verkürzen, gibt es auch in diesem Jahr natürlich wieder drei 'Best of' Folgen auf die Ohren: Folgen, die uns 2025 ganz besonders im Kopf geblieben sind und die wir Euch daher ans Herz legen möchten. Unsere dritte und damit letzte 'Best of' Folge ist Folge #107. Mit dabei war Sebastian Chrobak und gemeinsam mit Julius sowie Marcel wurde die Frage beantwortet, wie es gelingt, ein Inhouse SOC aufzubauen. Wie das Team rund um Sebastian dabei vorging, wie das SOC heute aufgestellt ist und was die nächsten Schritte werden, erfährst Du in dieser Podcast Folge. Viel Spaß beim Reinhören.
Are product marketers actually marketers, or are they just glorified slide deck designers waiting for sales to bark orders? David Lim—a PMM who's survived Google, HP, and multiple startups—joins the skeleton crew to drop some uncomfortable truths. We talk about earning respect when founders don't have a clue what you do, why knowing your customer's quarterly priorities is a superpower, and what happens when you fight a C-suite exec on product strategy (spoiler: sometimes you get fired). If you've ever been asked to "make that deck pretty," this one's for you.More From This EpisodeThe brutal truth: What happens when you don't earn internal respect as a PMMWhy sales teams don't talk to product teams (and how PMMs become the bridge)The one customer question David asks that unlocks everything: "What are your quarterly priorities?"David got fired for fighting a founder on product strategy—here's what he learnedWhy most founders have zero idea what PMMs actually do (and think you're just a lead gen machine)The "gut feeling" trap: When executives ignore your research and launch anywayHow to stop rolling your eyes when leadership makes dumb decisions (David admits he's not good at this)Why working under the product org might actually be better for PMMsThe ultimate PMM flex: Knowing your customer better than anyone in the companyAre PMMs actually marketers, or just the people who make sales decks look pretty?Time Stamps 00:00 Introduction and Season 5 Kickoff00:59 Introducing Guest: David Lim (PMM at BVO)02:36 The Big Question: Are Product Marketers Actually Marketers?04:15 How PMMs Earn Respect (Or Get Stuck in the Black Hole)07:00 What Sets PMMs Apart: Cross-Functional Collaboration09:45 The Research That Changed Everything (Working Under Product Org)13:00 Advocating for PMM: Educating Teams on What You Actually Do16:00 The Metrics Problem: What Should PMMs Own?20:00 Working with Customer Success Teams (QBRs and Product Feedback)23:00 When You Know the Customer Better Than Anyone Else26:00 Understanding Quarterly Priorities (The Detail Most PMMs Miss)29:00 Customer Advisory Boards and Sales Advisory Boards33:00 The Struggle: When Executives Ignore Your Research35:00 David's Story: Getting Fired for Fighting Product Strategy38:00 Gab's Story: When a Writer Called the Product "Shit"40:00 Rolling with the Punches (And Why It's Hard)42:00 In-House vs. Agency PMM: The Respect Difference45:00 Post-Launch Research: The Key to Proving You Were Right47:00 The Founder Talk: Setting Clear Expectations49:00 Understanding the Customer's Buying Process50:00 Wrap-Up and Where to Find DavidHosted on Ausha. See ausha.co/privacy-policy for more information.
Your favorite snacks are filled with toxic seed oils and ingredients that are harming your health. What if you could enjoy delicious, crunchy chips made the right way, fried in healthy beef tallow, that actually taste better than the junk food versions?In episode 854 of the Savage Perspective Podcast, host Robert Sikes sits down with Steven Rofrano, the founder of Masa Chips. Steven shares his incredible journey from being a software engineer at Facebook to launching a successful food brand from his parents' backyard. They discuss the problems with modern food processing, the dangers of seed oils, and the importance of quality control. Steven explains his business philosophy of creating snacks that are both truly healthy and incredibly tasty, returning to traditional preparation methods. This conversation explores the challenges of scaling a business, the differences between direct-to-consumer and retail models, and why using high-quality ingredients like tallow is crucial for both health and flavor.Ready to build a powerful physique while eating the foods you love? Join Robert's FREE Bodybuilding Masterclass to learn the exact system for optimizing your health and transforming your body. Sign up here: https://www.ketobodybuilding.com/registration-2Follow Masa Chips on IG: https://www.instagram.com/masa_chips/Get Keto Brick: https://www.ketobrick.com/Subscribe to the podcast: https://open.spotify.com/show/42cjJssghqD01bdWBxRYEg?si=1XYKmPXmR4eKw2O9gGCEuQChapters:0:00 - The Surprising Origin Story of Masa Chips 1:15 - How a Health Argument Inspired a Business 3:31 - How To Make The Perfect Chip in Your Backyard 4:15 - Why He Quit Facebook to Start a Chip Company 7:40 - In-House vs. Co-Packer: The Dangers of Outsourcing 10:27 - DTC vs. Retail: What's the Best Business Strategy? 13:26 - The Biggest Challenge When Building a Food Brand 16:15 - Why Are Healthy Chips So Expensive? A Cost Breakdown 18:54 - What Is The Philosophy Behind Ancient Crunch? 21:20 - Why Tallow Is The Best Fat For Frying 27:43 - How Modern Food Hijacks Your Taste Buds 30:19 - The Truth About Seed Oil Studies 35:41 - Are Seed Oils the #1 Cause of Obesity? 38:48 - How to Avoid Seed Oils in Your Daily Life 40:33 - Are Seed-Oil-Free Foods Here to Stay? 45:13 - Were People Healthier in the 1950s? 49:18 - What is the Future of Masa Chips? 51:27 - Where to Find Masa & Vandy Chips
In Folge 296 sprechen die ApfelNerds über das neu vorgestellte Black Unity Watch-Band, die AirTags der 2. Generation wurden vorgestellt, Apple hat offiziell mehr Werbung im App Store angekündigt, Apple steht bei AI unter Druck zu liefern, Unter-Display-Face-ID kommt wohl ins iPhone 18 Pro, Apple ergänzt Display-Spezifikationen für das iPhone 18 Pro um IR-Durchlässigkeit, Apple testet In-House wohl neuen AI-Chatbot, Siri soll doch ein Chatbot werden, Apple soll an eigenem AI-Wearable arbeiten, Craig Federighi übernimmt Apples AI-Teams, John Ternus übernimmt wohl Apples Design-Team, es geht um den PowerOn-Newsletter, Thorstens Pick ist die FOSDEM 2026 und es gibt Updates.
Master of Search - messbare Sichtbarkeit auf Google (Google Ads, Analytics, Tag Manager)
Was haben Arztbesuche mit Vertrieb zu tun? Eine ganze Menge – wenn du uns fragst. Denn in dieser Episode sprechen Christoph und Jörg offen über ihre Erfahrungen aus hunderten Erstgesprächen: • Warum viele Anfragen nie zu Projekten werden • Welche Aussagen fast immer zu Problemen führen • Wie du erkennst, ob du überhaupt bereit bist, Unterstützung anzunehmen • Und was es mit der „Geheimniskrämerei GmbH“ auf sich hat Ob Agentur, Inhouse oder DIY: Diese Folge hilft dir dabei, ehrlicher mit dir selbst zu werden – und bessere Entscheidungen zu treffen. Ganz direkt, ganz praxisnah – ohne Bullshit.
The Rock Church - Weekend Messages w/ Pastor Miles McPherson (Audio)
Prayer doesn't start with words—it starts with identity. In House of Prayer: Prayer Flows From Identity, Pastor Miles shares how knowing who Jesus is shapes who we are, and how that truth transforms the way we pray. When we understand the “I AM” statements of Jesus, prayer shifts from striving to confidence, from fear to faith, rooted in who we already are in Christ.
In dieser Live-Aufzeichnung von den Online Expert Days (Salzburg) spreche ich mit Jörg Niethammer (Hansgrohe) über „Next Level SEO entlang der Customer Journey“ – und was sich ändert, wenn du keinen eigenen Onlineshop hast, aber trotzdem entlang der gesamten Journey sichtbar sein willst.Wir sprechen darüber, warum der Offline Point of Sale Dinge kann, die eine Website nie komplett ersetzen wird (Erlebnis, Beratung, Vertrauen) – und wie Hansgrohe diese Lücke digital klug überbrückt: mit interaktiven Tools (u. a. der Inspirator), wenigen aber sehr fokussierten Content-Stücken, echter Fachexpertise und einer Strategie, die SEO als Input für Produkt, Kommunikation und interne Zusammenarbeit versteht. TakeawaysSEO ohne Shop funktioniert – wenn du nicht „Conversion = Checkout“ denkst, sondern Touchpoints, Vertrauen und Orientierung entlang der Journey aufbaust.Offline schlägt Online bei „Erlebnis“: Haptik/Feel (z. B. Wasserstrahl) und echte Beratung sind schwer digitalisierbar – darum braucht's smarte digitale Vorstufen.Customer Journey = mehr als linear: Hansgrohe arbeitet mit 5 Phasen (AIDA + After Sales) und denkt konsequent in Online- und Offline-Touchpoints.Interaktive Tools sind ein unfairer Vorteil: Der Inspirator verlängert die Journey digital, verbessert Messbarkeit – und kann Sichtbarkeit/Traffic treiben.Weniger Content, mehr Tiefe: Statt generischer Ratgeber setzt Hansgrohe auf spitze, expertengetriebene Inhalte (intern + Partner), die „KI-Einheitsbrei“ überleben.After Sales ist SEO-Gold: Pflege-/Problemlösungs-Content stärkt Vertrauen und reduziert Fehlinfos (z. B. „Essigreiniger“-Mythen).Brand + PR + Daten-Content (Studien, Storys) erhöhen Autorität – wichtig für klassische Suche und KI-Zitationen.Inhouse zählt Enablement: Brücken bauen, Vertrauen schaffen, Teams früh mitnehmen – und Trends (z. B. Plattform-Änderungen) schnell übersetzen.Kapitelmarken00:00 Intro: Next Level SEO bei Hansgrohe (ohne Onlineshop)01:05 Kontext & Herausforderung: Journey endet offline02:47 Was der Point of Sale besser kann: Erlebnis & Beratung04:33 Warum SEO trotzdem strategisch ist: Search Everywhere & Expertise07:41 5 Phasen der Customer Journey (AIDA + After Sales)09:10 Daten & Feedback-Loops: Installateur, Needs, Produktannahme11:19 Der „Inspirator“: interaktives Bad-Inspirationstool (3D)13:22 Impact: Journey verlängern, Messbarkeit verbessern, Sichtbarkeit pushen16:24 Content, der noch funktioniert: Tiefe Fachexpertise statt generisch21:41 PR/Studien & Autorität: warum starke Quellen in KI bevorzugt werden25:14 After Sales & Evergreen: Reinigung, Troubleshooting, Vertrauen28:11 Inhouse-Playbook: Brücken bauen & KI-Hype sinnvoll nutzen33:18 Der wichtigste Rat: Zielgruppe zuerst – Erlebnis vereinfachen & Website als Hub stärken
“The story Unger weaves with those earlier accounts and his original reporting is fresh, illuminating and more alarming than the intelligence channel described in the Steele dossier.”—The Washington PostHouse of Trump, House of Putin offers the first comprehensive investigation into the decades-long relationship among Donald Trump, Vladimir Putin, and the Russian Mafia that ultimately helped win Trump the White House. It is a chilling story that begins in the 1970s, when Trump made his first splash in the booming, money-drenched world of New York real estate, and ends with Trump's first inauguration as president of the United States. That moment was the culmination of Vladimir Putin's long mission to undermine Western democracy, a mission that he and his hand-selected group of oligarchs and Mafia kingpins had ensnared Trump in, starting more than twenty years ago with the massive bailout of a string of sensational Trump hotel and casino failures in Atlantic City. This book confirms the most incredible American paranoias about Russian malevolence. To most, it will be a hair-raising revelation that the Cold War did not end in 1991—that it merely evolved, with Trump's apartments offering the perfect vehicle for billions of dollars to leave the collapsing Soviet Union. In House of Trump, House of Putin, Craig Unger methodically traces the deep-rooted alliance between the highest echelons of American political operatives and the biggest players in the frightening underworld of the Russian Mafia. He traces Donald Trump's sordid ascent from foundering real estate tycoon to leader of the free world. He traces Russia's phoenix like rise from the ashes of the post–Cold War Soviet Union as well as its ceaseless covert efforts to retaliate against the West and reclaim its status as a global superpower. Without Trump, Russia would have lacked a key component in its attempts to return to imperial greatness. Without Russia, Trump would not be president. This essential book is crucial to understanding the real powers at play in the shadows of today's world. The appearance of key figures in this book—Paul Manafort, Michael Cohen, and Felix Sater to name a few—ring with haunting significance in the wake of Robert Mueller's report and as others continue to close in on the truth.https://amzn.to/4qjR9JHBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-opperman-report--1198501/support.
Welcome to Talkin' Shop Episode 229 with Brandon Bombardo and Nick Peterson! Today we're diving deep into the #1 thing that matters more than marketing, automation, or even price: Customer Service – and why manufacturing in-house (instead of outsourcing or importing) gives your customers a dramatically better experience. Most shop owners think customer service starts when the phone rings. Wrong. It actually starts the moment you decide WHO builds your product. In this episode we break down: How in-house manufacturing gives you total control over quality, lead times, and accountability Why outsourcing breaks the feedback loop and leaves customers frustrated Real-world stories: 5-day freight-damage turnaround vs. months of waiting on import parts The hidden costs of "cheaper" overseas products (downtime, lost loyalty, damaged reputation) How bringing production in-house skyrockets long-term profit, customization, and customer loyalty Whether you're a cabinet shop, sign maker, metal fabricator, or any small-to-medium manufacturer, this episode will change how you think about outsourcing forever. Timestamps 00:00 - Intro & Fantasy Football Banter 06:20 - Why Customer Service Marketing, Automation, or Price 18:04 - Customer Service Starts the Day You Decide Who Builds Your Product 22:16 - How Outsourcing Breaks the Feedback Loop 25:43 - Real Story: 5-Day Freight Damage Turnaround (In-House Wins) 29:24 - Vertical Integration = Faster Support & Better Training 32:05 - Higher Margins & True Customization with In-House 38:20 - Support Speed, Parts Availability, and Customer Confidence 40:11 - In-House Isn't Just Operations – It's a Customer Service Philosophy 46:57 - Final Motivation & 2026 Challenge
In this special episode we are joined by Adam Allegri and Flavio Cultrera Muñoz, Legal Counsel in the In-House legal team at Gensler, a global architecture, design, and planning firm. The guests share their insights on how students can succeed best in their first workplace experiences. We discuss how best to prepare, and then succeed in a first work role: questions you can ask, and the great daily habits and skills to build to help you to thrive in your first job. Adam and Flavio talk about a range of areas to focus on: the importance of building networks, and making time for face-to-face meetings to learn from others. We also explore the power of observing experienced colleagues around you – helping you to make the best choices in terms of your style of communication or contribute to meetings and calls. How you “show up” on Day 1 is discussed, and there is a practical list of questions you should ask in advance of starting to maximise your chances of success. The episode also explores challenges including how you can work effectively with multiple supervisors or master working in an open-plan working environment. Lastly, Adam and Flavio share their thoughts on the critical point of being hungry to learn about the organisation you have joined, its values and purpose, and what drives its success – and never forgetting that above all you will succeed by building great relationships across different teams as you develop your role. Actions and resources for listeners: · After listening to the episode, explore the Gensler website – if you were starting a job there in two weeks' time, what questions would you ask your “Buddy” or “Mentor” on Day 1? · Review this checklist of 13 tips: check the list before you start a role – and then after you begin your role, check it again to see how well you are doing on the key aspects, giving yourself a score out of 10!
In this episode of Remodelers on the Rise, Kyle sits down with Savannah Thomas of Seabrook Design Company to break down how virtual design can strengthen your entire remodeling process. They explore why detailed upfront planning protects your margins, shortens timelines, and keeps clients happier. Savannah walks through her simple plan bid build approach, how remodelers gather accurate as built information, and the value of weekly check ins to keep projects moving. They also dive into the pros and cons of in house versus outsourced design support and share practical ways remodelers can lighten the load without adding full time overhead. Curious about how Seabrook Design Co. might support your projects? Take a look at seabrookdesignco.com. ----- Looking to get clarity on your 2026 marketing? Contractor Growth Network is hosting a free webinar on Thursday, December 11th at 2 p.m. Eastern: Build Your Remodeling Company's 2026 Marketing Playbook. It's designed for remodelers who want to stop guessing and start building a real marketing strategy. Save your spot at ContractorGrowthNetwork.com/playbook. ----- Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights! ----- Takeaways Contractor Growth Network helps remodelers attract the right leads. Effective communication is key to successful remote design. Upfront design work can prevent issues during construction. Savannah's team can adapt to various client needs and budgets. Detailed selection sheets streamline the decision-making process. Regular check-ins with clients keep projects on track. Understanding client dynamics enhances the design process. Remote design can be just as effective as in-house work. Collaboration with local vendors is essential for remote design. Investing in design can lead to happier clients and better margins. ----- Chapters 00:00 Introduction to Communication in Design 00:06 Phases of Design and Drafting 19:54 The Value of Detailed Drawings 22:46 Simplifying the Selection Process 24:46 Streamlining Client Selections 26:30 Effective Communication with Clients 28:17 The Importance of Regular Meetings 30:09 Assigning Homework to Clients 31:47 Pros and Cons of In-House vs. Outsourced Design 33:28 Navigating Client Control and Trust 37:05 Combining Virtual and In-Person Selections
Ecom Secrets mit Daniel Bidmon / E-Commerce, Funnels, Marketing
In dieser Spezial Serie der SEOPRESSO Podcast-WG diskutieren Michael Weckerlin, Björn Darko, Vanessa Wurster Stefan Godulla und Julia Weißbach, wie Low-Code-Automationen (make/n8n + GPT) SEO-Arbeit effizienter machen – von Review-Antworten über News-Kuration bis Keyword-Analysen. Kernfrage: Wo hilft Automatisierung wirklich, und wo braucht es „Human in the Loop“ für Authentizität, Brand-Stimme und Verantwortung?Am Beispiel lokaler Bewertungen (Templates vs. echte Reaktion) und automatisierter News (sachlich ok, Meinungen besser redaktionell) wird klar: Für klassische SERPs kann KI-Kuration reichen, für AI-Search braucht es Einzigartigkeit, Daten und Haltung. Zudem: Content sollte teurer (besser) werden – Interviews, Studien, Fact-Checking, Lokalisierung und „Content Design“ bleiben Pflicht. Automatisierung ist mehr als Text: AIO-Erkennung, Meta-Tests, Lokalisierungsglossare, Sentiment-Analysen, Prozess-Dashboards. Fazit: SEO muss organisatorisch aufsteigen (Weg vom Silo, hin zu „Digital Impact/Visibility Center“) und die KI-Welle nutzen, um PR, Brand und Reputation endlich mit Impact zu verzahnen. Umsetzung hakt oft Inhouse (Strukturen, Roadmaps), doch Druck und Bedarf wachsen – jetzt experimentieren, messen, lernen.TakeawaysAutomatisierung ja – aber mit klaren Guardrails und Human-Review.Reviews: Positives „Danke“ kann KI übernehmen; Negatives braucht Menschen & Eskalation.News-Kuration ohne Meinung kann KI leisten; Meinungsstücke brauchen Autor*in & Brand-Voice.Für AI-Search zählen Einzigartigkeit, eigene Daten, Quellen & klare Position.Content wird „teurer“: Research, Interviews, Studien, Fact-Check, Lokalisierung.Automatisierung ≠ nur Content: AIO-Tracking, Meta-Testing, Sentiment, Workflows.Lokalisierung zuerst, Übersetzung danach (Glossare/Terminologie).SEO organisatorisch neu denken: raus aus Silos, rein in „Digital Impact/Visibility“.Kaptitel00:00 Intro & Setup der WG00:57 Low-Code-Automation (make/n8n + GPT) – Use Cases02:16 Risiko KI-Texte & Brand-Voice03:23 KI für besseren Content (Avatare, Video, Bilder)04:25 Reviews automatisieren? Human in the Loop!08:20 Reputation & Google-Ratings vs. Trustpilot10:44 Grenzen der Automatisierung bei Meinung12:16 News-Automation: Kuration vs. Authentizität18:20 AI-Search braucht Einzigartigkeit & Daten20:16 Publisher, Automatisierung & Business-Purpose24:33 Erwartungshaltung: Qualität statt Quantität – Content wird teurer27:29 Rolle Redaktion/Lokalisierung & „Content Design“29:20 Automation jenseits von Content (AIO, Meta-Tests)31:01 Terminologie-Fallen bei Übersetzungen32:42 Branche muss schneller werden (Experimentieren!)41:14 Silos, PR/Brand & „Digital Impact Center“43:58 Inhouse vs. Agentur, Umsetzungs-Hürden44:42 Cliffhanger & kurze Pause
We talked about Mika with a C, which led to inhouse fighting, dog communication, balanced training and an over reliance on tools, the value of relationship, and so much more.
Huawei matters, not just because it's the world's largest telecommunications company, but because it reveals so much about contemporary Chinese economics and politics. In House of Huawei, just shortlisted for the FT business book of the year, the Washington Post's Eva Dou has written the untold story of this mysterious company that has shaken the world. As much about its reclusive founder, Ren Zhengfei, as it is about the telco manufacturer, Dou tells the story of one the great economic miracles of new Chinese economy. From its scrappy origins selling telephone switches to becoming a global tech giant capable of challenging American supremacy, Huawei embodies China's transformation—and the increasingly fraught collision between Chinese ambition and Western power that now defines our geopolitical moment. And in overtaking Sweden's Ericsson as the world's dominant telecommunications equipment supplier, Huawei's rise marks a fundamental shift in global technological leadership from West to East. What was once unthinkable—a Chinese company displacing the century-old Swedish pioneer that had long symbolized European technological excellence (and neutrality)—became inevitable, revealing how quickly the old order can crumble when confronted by innovative and dynamic state-backed industrial ambition. Yeah, Huawei matters. As Dou acknowledges, the Huawei story might even offer some signposts for Western companies - like Intel and even Nvidia and OpenAI - struggling to keep up with the pace of Chinese state capitalism. 1. Huawei's Rise Embodies China's State Capitalism Model Huawei's transformation from scrappy startup to global telecommunications leader reveals how China combines entrepreneurial dynamism with strategic state support—a hybrid model that has proven remarkably effective at challenging Western technological dominance while defying simple categorization as either purely private enterprise or state-controlled entity.2. Ren Zhengfei Remains One of Modern China's Most Enigmatic Figures The reclusive founder's personal story—from military engineer to billionaire industrialist—mirrors China's own transformation, yet he has deliberately cultivated mystery around both himself and his company, making Huawei simultaneously China's most successful global brand and its most opaque major corporation.3. The Huawei Story Reveals Fundamental Tensions in US-China Relations America's aggressive campaign against Huawei, from the arrest of Ren's daughter Meng Wanzhou to equipment bans across the West, demonstrates how technological competition has become the central battleground of twenty-first century geopolitics, with telecommunications infrastructure emerging as contested territory in ways that transcend traditional trade disputes.4. Huawei's Displacement of Ericsson Marks a Historic Power Shift The fact that a Chinese company could overtake Sweden's century-old telecommunications pioneer—long synonymous with European technological excellence and neutrality—represents more than market competition; it signals a fundamental reordering of global technological leadership from West to East that seemed unthinkable just decades ago.5. Understanding Huawei is Essential to Understanding Contemporary China Huawei serves as a lens through which to examine China's economic miracle, its relationship between private entrepreneurship and state power, its technological ambitions, and the growing friction between Chinese industrial policy and Western concerns about security, sovereignty, and fair competition—making the company's story inseparable from broader questions about China's role in the world.Keen On America is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit keenon.substack.com/subscribe
KGE, SGE, DGE, PGE… Forkortelserne er mange – men hvad handler det egentlig om? Gruppebaseret efteruddannelse er en fleksibel og praksisnær måde at lære på.Men hvordan fungerer det i praksis, og hvornår skal man vælge det frem for de klassiske kurser?Vi taler med igen de to praktiserende læger Rikke Pilegaard og Rasmus Nørøxe og konsulenter i PLO-E om, hvordan man selv kan arrangere efteruddannelse i klinikken, og hvad det kræver.Podcasten er lavet i samarbejde med PLO-E.
Bill Catania of OneRail & Adam Isenberg of National Association of Wholesale Distributors discuss routing - the challenges, the tech & why unification is key. IN THIS EPISODE WE DISCUSS: [03.02] An introduction to Adam and the National Association of Wholesale Distributors (NAW). “We're the leading advocacy and government affairs voice for the distributors, whether you're moving computer chips, potato chips, or anything in between!” [04.34] How listeners can catch up on OneRail content, and why Bill believes in collaboration and connection. [06.03] An overview of OneRail – who they are, what they do, and how they help their customers. “We're really focused on exercising our horsepower around data science and AI to help internal fleets optimize. When you take that internal optimization, and bolt on third-party, you have something really unique. And over the top of all of that is the human component.” [08.12] Traditional routing engines, and their biggest weaknesses. “The problem with routing software in general is that it's really just a calculator… And there are a lot more constraints now; there's a tighter SLA window, more demands on the wholesale channel – the routing solution has to contemplate many more variables, and a lot of the solutions out there don't do that.” [10.32] The biggest pain points right now for distributors, and the impact of changing, multi-generational workforces. “The wholesale distribution industry, as vast as it is, are laggers in technology historically. But now, with the advent of so much technology, changing so fast, you're seeing distributors say: ‘We can't wait any longer.'” [14.33] The business impact of using routing engines that can't consider all the relevant inputs. [18.13] How exceptions and traditional routing solutions erode profitability, the importance of extracting tribal knowledge in the workplace, and how new technology can allow businesses to make smarter decisions, reducing costs and empowering teams. “It's about being able to move those levers in real time, and that's the difference between the visibility era and the actionable insights era, which is where we are today.” [24.16] The challenge with change management and how new technology can ease the transition and remove friction. [26.38] The importance of leaning into tech, and how wholesalers are balancing rising delivery expectations and cost pressures with data-driven decision-making. “People want to make informed decisions but they need data, they need intelligence. And when you have a software and a partner that provides you real-time intelligence, that's how people are going to make those informed decisions to drive their business forward.” [30.19] Why many dispatchers ‘swivel-chair' between systems, and why it's such a big problem. [33.57] The new mindset, innovative distribution strategies and technologies NAW members are adopting to improve fulfilment and the last mile. [37.04] Why OneRail is uniquely positioned to lead the future of last mile, and why their network is as important as their software. “We have a large network that allows us to execute; not just connect with a courier, but pick a courier because of price, quality, time of day, zip code, SKU… So when we're matching a delivery, it's extremely informed.” “It's a chief supply chain officers best friend, because it allows that professional to let their team do their job, but be more accountable; to leverage external partners and bring their data back in, make sense of it, and apply it.” [42.21] How partnerships between wholesalers, carriers and technology providers are shaping the future of last mile. [46.20] The future of last mile, and why the market is finally coming to OneRail. RESOURCES AND LINKS MENTIONED: Head over to OneRail's website now to find out more and discover how they could help you too. You can also connect with OneRail and keep up to date with the latest over on LinkedIn, YouTube, Facebook or X (Twitter) or you can connect with Bill or Adam on LinkedIn. If you enjoyed the show and want to hear more from OneRail, we have plenty more great content for you. Check out: 481: Combine the Power of In-House and Outsourced Fleet Management, with OneRail 461: Go Behind the Scenes of a History-Making Partnership, with OneRail and PepsiCo 440: Level Up Your Fulfillment Capabilities, with OneRail 419: Discover OmniPoint Inventory Visibility and Tackle Shrinkage, with OneRail 393: Get 100% Visibility Over Your Final Mile, with OneRail 349: Deliver a Frictionless Last Mile, with OneRail Check out our other podcasts HERE.
Host Nayeli Diaz sits down with tribal attorney Leah Jurss to demystify the vast and often-overlooked world of tribal law. Leah shares her unique perspective from working both in a firm serving tribes and as in-house counsel for the Bay Mills Indian Community.In a candid and informative interview, Leah dispels common myths and explains why a foundational understanding of tribal sovereignty is essential for all legal professionals, no matter their field. She highlights the wide range of legal issues that intersect with tribal communities and offers a clear roadmap for how law students can start learning about this fascinating and rewarding area of law.In this episode, we discuss:Federal Indian Law vs. Tribal Law: The key differences between the laws governing the relationship with the U.S. government and the laws tribes use to govern themselves.The Right Terminology: Why "Indian law" is still used and when it's appropriate to identify a specific tribe.Effective Advocacy: Leah's experience working with non-native lawyers and her advice on how to be an effective advocate for a tribal community by respecting cultural norms.A Rewarding Career: Why a career in tribal law is never boring, offering a chance to touch on many different practice areas, from family and environmental law to legislation and business development.Resources for Students: Actionable steps you can take today to learn more, including which law school classes to take and the value of joining organizations like the Native American Law Students Association (NALSA).(00:00) - Introduction: The Importance of Tribal Law for Law Students (01:36) - Introducing Guest Leah Jurss & The Topic of Tribal Law (03:53) - The Term "Indian Law": Why Is It Still Used? (04:40) - The Difference Between Federal Indian Law and Tribal Law (06:19) - In-House vs. Law Firm Practice: The Differences (08:14) - Being a Non-Native in Indian Law: A Discussion on Allyship (10:20) - The Importance of a Baseline Understanding for All Lawyers (13:12) - Resources for Learning Tribal Law in Law School (16:28) - Leah's Career Path: From Law Student to Tribal Attorney (19:35) - A Day in the Life of a Tribal Attorney (23:57) - A Favorite Project: Drafting a Judicial Ethics Code (26:22) - Final Takeaways: The Importance of Sovereignty (27:33) - Conclusion & Outro Click here to view the episode transcript.
Episode OverviewIn this episode, Alex Rawlings welcomes Michael Von Bevern, Co-Managing Director for Sunterra Fund Services, to discuss the evolving landscape of fund administration in private equity. Michael shares nearly two decades of experience, working with over 500 fund managers, and offers invaluable insight into common mistakes first-time managers make, the growing role of fund administration, and why outsourcing has become the gold standard for operational efficiency and investor confidence.
Liz Hart is President of Leasing for Newmark's operating businesses in the U.S. and Canada, where she drives the strategy of the firm's leasing platform, leads talent development and recruitment, and helps integrate technology to deliver better outcomes for clients. She also serves on Newmark's Executive Committee, reporting directly to CEO Barry Gosin. With more than 20 years at Newmark, Liz has completed close to 35M square feet of transactions valued at over $4.2 billion. She has consistently ranked among the firm's top producers and was a regular Top Five Producer in Newmark's San Francisco office. Her experience spans advising technology companies from startups to Fortune 50 giants, repositioning large-scale developments that have reshaped skylines, and leading Newmark's Technology & Innovation Practice Group to help landlords and tenants in the TAMI/TMT sectors create spaces that attract and retain talent.(01:16) - State of the Office Market: Shrinking Supply & Turning Point(05:05) - How to Approach Office Leasing in 2025(13:45) - Talent, Culture & Competitive Advantage(15:49) - Data-Driven Leasing & Advisory: Automation vs. Augmentation(18:07) - Feature: CREtech - Join CREtech New York 2025 on Oct 21-22 for the largest Real Estate Meetings program. Qualified Real Estate pros get free full event pass plus up to $800 in travel and hotel costs.(19:39) - Brand Building in Commercial Real Estate(24:32) - Flex Space vs. Traditional Leasing (27:00) - End-to-End Platform: Evolving the Leasing Function(29:02) - In-House vs. Outsourcing Tech & Data(29:41) - Data Sharing & Antitrust: The RealPage Settlement(31:31) - Collaboration Superpower: Steve Jobs
Podcast from Defected Records Cevin Fisher - Magic [4 To The Floor Records] 00:00Room 5 - U Got Me [Noise Traxx] 04:16Patrice Rushen - Haven't You Heard (SLY Edit) [White Label] 08:21Ann Nesby - I Feel (DJ Seen Disco Dreams Re-Edit) [Quantize Recordings] 14:08Bobby D'Ambrosio feat. Michelle Weeks - Moments Of My Life [Osio] 20:42Junior Jack - Stupidisco [Defected] 26:35Honey Dijon feat. Annette Bowen & Nikki-O - Downtown (Louie Vega Raw Dub) [Classic Music Company] 32:00Todd Terry feat. Martha Wash & Jocelyn Brown - Keep On Jumpin' [InHouse] 36:21The Sunburst Band - Rough Times (Sean McCabe Real Deal Dub) [Z Records] 42:10Deee-Lite - Runaway (Masters At Work Dubb) [Elektra] 46:40Mariah Carey - Workin' Hard (Terry Hunter Remix) [Columbia] 48:16Cleptomaniacs - All I Do [Defected] 53:01Loleatta Holloway - Love Sensation (Shep Pettibone Remix) [Salsoul] 55:12Cheryl Lynn - Got To Be Real [CBS] 1:01:42
From time to time, we'll re-air a previous episode of the show that our newer audience may have missed. During this episode, guest host Madelyn O'Farrell is joined by TJ England, Chief Legal Officer at C.R. England, a pioneer in the transportation services industry providing asset-based Dedicated, Truckload, and Intermodal solutions to solve a wide variety of customer needs. During the conversation, TJ and Madelyn explore the intersection of technology and business model innovation in the trucking industry. TJ provides a historical overview of C.R. England, a family-owned trucking company founded in 1920, and shares his personal journey into the legal side of the industry. They discuss the challenges of operating in a low-margin sector, the deployment of AI to enhance operations, the importance of effective communication among carriers, shippers, and stakeholders in the supply chain, and so much more. Highlights from their conversation include:C.R. England's Journey in Trucking (0:52)TJ's Journey into the Family Business (1:58)Challenges in the Trucking Industry (3:41)Exploring AI in Trucking (6:15)Potential of AI for Network Optimization (10:06)Human in the Loop Approach (14:17)Technological Solutions for Communication (17:39)Fragmentation and Small Businesses (20:43)AI in Legal Framework (25:57)Automated Vehicles and Legal Risks (27:17)Train Derailments and Technology (29:41)Legal Perspectives on Cybersecurity (32:00)In-House vs. Outsourcing Technology (35:10)ROI and Customer-Centric Solutions (39:05)Current State of the Trucking Market (41:22)Importance of Lean Operations (46:50)Challenges of Investment in Technology (48:18)Dynamo is a VC firm led by supply chain and mobility specialists that focus on seed-stage, enterprise startups.Find out more at: https://www.dynamo.vc/
You may be thinking, "not another episode on AI! Haven't we covered that already?" Well, you're right. The Legal Department has covered AI, but we haven't talked practically or tactically about how you would actually use AI in an in-house legal department. In this episode, Sterling Miller, the OG of In-House, shares practical tips on how in-house departments can safely use AI.Other discussions include: How to deal with confidentiality and attorney client privilege with AI toolsPractical, step-by-step suggestions for drafting prompts for different tasksAI use-cases for in-house lawyersHow to navigate e-discovery Sterling also shares his favorite AI tools for legal departments–put together after 2 years of research, so you don't have to! This is an episode you won't want to miss. Bookmark it and listen on a flight so you can take notes!
It's the 11th running of the Race For the Future in Fort Worth, TX on September 14, 2025. This is YOUR chance to make a difference in a industry we all love so much. Important links: All the money goes to The Foundation For Dental Laboratory Technology: https://dentallabfoundation.org/ All about the Race: https://dentallabfoundation.org/news-events/race-for-the-future/ Race website: https://fortworth.californiatriathlon.org/ TO DONATE: https://fdlt.memberclicks.net/donor-form#/ Select: Race for the Future Enter the name of the racer you want to support: BARB WARNER or THE CROWN JEWELS Enter the amount (One Million Dollars) All good things must come to an end. No, not this podcast... but the recordings we got while with the AMAZING people of exocad (https://exocad.com/) at IDS 2025. It was a wonderful trip and we got to meet and talk to a lot of fantastic people from around the world. This week is no different as we meet a married couple that met in a lab, married, and now own a lab. Agata Bak is from Poland but went to London to find more opportunities for dental technology. Iman Ansari is from Iran and also ended up in London. They both worked at the same lab and it took Iman a while to win Agata over, but he did, and they fell in love. After getting married and working at a few other labs, they put everything on the line and opened Black Pearl Dental Lab (https://www.instagram.com/agatabak.dt/reels/?hl=am-et) where they specialize in high end fixed work. Then we meet the past President of exocad (https://exocad.com/) North America Larry Bodony. Larry recently retired but still stopped by to tell us the awesome story on how he got the job when at IDS 2011. Taking a chance on a new design software and them taking a chance on Larry, set into motion of growing exocad in North America. It took time and work, but soon exocad was gaining popularity. Larry talks about those early years, his use of "reverse" tradeshows, and now that he is retired, working with another new exciting software Bite Finder (https://bite-finder.com/?v=0b3b97fa6688). Let's be honest. There are a LOT of zirconia on the market these days. How do you know which is which? Is one better than another? Is there one that can handle every situation? Check out a FREE webinar from Ivoclar (https://www.ivoclar.com/en_us) called Zirconia Unboxed with Jeff Smith, CDT. (https://www.ivoclar.com/en_us/course/zirconia-unboxed/246115?utm_source=External+-+Voice+from+the+Bench&utm_medium=QR+code&utm_campaign=Academy&utm_term=August) "This introductory webinar is the first in a five-part series designed to address the most frequently asked questions by dental labs when selecting zirconia for their restorations. With a focus on practical guidance, this session explores the key considerations in choosing the right zirconia, including material properties, esthetics, and processing techniques. This introductory webinar is the first in a five-part series designed to address the most frequently asked questions by dental labs when selecting zirconia for their restorations. With a focus on practical guidance, this session explores the key considerations in choosing the right zirconia, including material properties, esthetics, and processing techniques." Check it out at: https://www.ivoclar.com/enus/course/zirconia-unboxed/246115?utmsource=External+-+Voice+from+the+Bench&utmmedium=QR+code&utmcampaign=Academy&utm_term=August Special Guests: Agata Bak & Iman Ansari and Larry Bodony.
Der Immopreneur Podcast | Cash-Flow und Vermögensaufbau mit Immobilien-Investments
Ein Thema, das viele unterschätzen – und das doch entscheidend ist, wenn Immobilien wirklich funktionieren und weiterentwickelt werden sollen: Hausverwaltung und Objektsteuerung.Wer übernimmt was? Was funktioniert – was eher nicht?In dieser Folge gebe ich Dir einen ehrlichen Einblick in unsere eigene Geschichte mit verschiedenen HV-Modellen – von der Selbstverwaltung über externe Dienstleister bis hin zur heutigen, skalierbaren Lösung.
Are privacy compliance and AI governance poised to remain stand-alone practices within the large enterprise? What is their interplay with an all-encompassing compliance effort? How will we deal with consent in the world of AI Agents? Erica Irvin is SVP, Commercial and Innovation Law, and Chief Privacy Counsel at Lowe's Companies, Inc., where she leads legal strategy for commercial operations, privacy, and innovation. With nearly 30 years of in-house experience across retail, tech, and education, she is known for building agile legal teams and shaping ethical approaches to Privacy by Design, AI and digital transformation. Erica is also a frequent speaker and advisor on privacy, data governance, and legal innovation. References: Erica Irvin on LinkedIn Linsey Krolik: the growing role of the Product Counsel in privacy and AI compliance (Masters of Privacy, May 2025) Gam Dias: Agents Unleashed, understanding the Agentic AI stack (Masters of Privacy, April 2025)
InHouse Theatre presents: Thank your for your order @ The Brewery Artist Loft - 7.3 out of 10! Average Show! July 17 - 28, 2025. www.latheatrebites.com
In this episode of The Abstract, host Tyler Finn sits down with Andrew Epstein, General Counsel of Demandbase, for a candid conversation on building a legal career rooted in curiosity, intentionality, and creative risk-taking. From starting his career in the GC's office of the Washington Nationals to handling high-stakes spinouts at LiveRamp, Andrew shares how he made bold choices, built trust across functions, and scaled legal teams strategically. He dives deep into building legal ops, leveraging AI thoughtfully, and what it really takes to thrive as a first-time GC. A must-listen for in-house leaders, aspiring GCs, and legal professionals navigating a rapidly evolving legal landscape.Read detailed summary: https://www.spotdraft.com/podcast/episode-107TopicsIntroduction – 00:00Andrew's intentional path to law school and first job at a GC's office – 02:28Working for the Washington Nationals and using that experience to stand out – 04:38Choosing O'Melveny for its cross-office structure and California links – 08:10From Capital Markets to Privacy: Why Andrew Left Big Law for In-House at LiveRamp – 09:49Managing complex transactions: M&A, spinout from Axiom, NYSE listing – 17:18Privacy, Adtech, and Proving Your Value in a Changing Legal Team – 22:04Getting hired as GC at Demandbase through cross-functional trust – 27:33Scaling the legal team intentionally for IPO readiness – 29:41Growing as a first-time GC through peer mentorship – 32:43Building a lean, flexible team that integrates AI and legal ops – 35:35Encouraging AI experimentation over shiny tools – 40:08Rapid-fire Question – 46:04Connect with us:Andrew Epstein - https://www.linkedin.com/in/andrew-epstein-3b22a471/Tyler Finn - https://www.linkedin.com/in/tylerhfinnSpotDraft - https://www.linkedin.com/company/spotdraftSpotDraft is a leading contract lifecycle management platform that solves your end-to-end contract management issues. Visit https://www.spotdraft.com to learn more.
John Inhouse is the Senior Market Executive for the Atlanta Buckhead & Associates Market of Merrill Lynch Wealth Management (MLWM). The Atlanta Buckhead & Associates Market covers three offices geographically including Atlanta Buckhead, Avalon, and Atlanta Galleria. He leads over 300 partners and manages over $300 million in revenue and $45 billion in assets and […] The post John Inhouse With Merrill appeared first on Business RadioX ®.
Lawyers are busy! In-House lawyers don't need to do "extracurriculars," right? Think again. In this episode of The Legal Department, SVP and Senior Managing Counsel Kelley Barnett shares how building a nonprofit to help women lawyers helped her become a better lawyer and leader.She also shares how making what became a viral LinkedIn post spurred a conversation about bullying women on maternity leave, which also helped her build influence inside her organization and out.Kelley and Stacy share tips for making time for career development activities outside of your 9-5, while raising a family.Additionally, Kelley addresses a listener's Office Hours question about how to get management experience in a flat legal department.If you've been wondering whether you need to be "out there," this episode is for you.
Brain Hurt Scale = 3/10. Explore all the pros, cons of in-housing your marketing team vs outsourcing to an agency. Packed with real life examples this discussion is suitable for anyone and everyone in the industry. Including senior non-marketing executives who approve/fund the function through to the most green, juniors. We talk with in-housing consultant Chris Maxwell from Lution. Going deep into the topic - pulling countless examples from both his and John's personal experience across hundreds of firms and thousands of campaigns. You'll learn lots including:The advantages of agenciesAdvantages of in-housingWhy hybrid is increasingly becoming the norm and what that looks likeWhich parts are best kept internal vs outsourcedWhat trends are important to heed so we can all make better career decisionsAnd all the pitfalls we need to be aware ofFull episode 15 season 5 of the Champagne Strategy podcast.So you could continue shifting everything to an external agency....or.....Wake up and embrace the future of AI-disrupted marketing operations. Future-proofing your skill set and approach. The choice is yours.
Welcome back to the Alt Goes Mainstream podcast.Today's episode is with a wealth channel veteran who has an innate and developed view of working with wealth.We sat down in the studio with Adam Bobker. Adam joined Fortress Investment Group in 2022 to build out their wealth business as Managing Director, Global Co-Head of Private Wealth Solutions. He oversees strategy, distribution, marketing, product development, and client management activities across Fortress' investment programs.Prior to joining Fortress, Adam was a MD and Head of the Private Wealth Advisory Group at BlackRock, where he spent 22 years. He led a team focusing on private wealth management and institutional consultant channels, as well as business development for BlackRock's hedge fund, private equity, private credit, and real asset platforms.Adam and I had a fascinating conversation about how to build a wealth solutions business. We discussed:The entrepreneurial nature of building a business for the wealth channel.Lessons that can be learned from other industries.Why selling into the wealth channel is like being a doctor.Why understanding the DNA of an asset management firm matters when building a wealth solutions business.What Adam looks for in a successful distribution professional and when building a distribution team.How to create scalability and leverage with a distribution team.How to structure products for the wealth channel.How to get into model portfolios.Thanks Adam for coming on the show to share your wisdom and expertise in private markets and wealth management.A word from AGM podcast sponsor, Ultimus Fund SolutionsThis episode of Alt Goes Mainstream is brought to you by Ultimus Fund Solutions, a leading full-service fund administrator for asset managers in private and public markets. As private markets continue to move into the mainstream, the industry requires infrastructure solutions that help funds and investors keep pace. In an increasingly sophisticated financial marketplace, investment managers must navigate a growing array of challenges: elaborate fund structures, specialized strategies, evolving compliance requirements, a growing need for sophisticated reporting, and intensifying demands for transparency.To assist with these challenging opportunities, more and more fund sponsors and asset managers are turning to Ultimus, a leading service provider that blends high tech and high touch in unique and customized fund administration and middle office solutions for a diverse and growing universe of over 450 clients and 1,800 funds, representing $500 billion assets under administration, all handled by a team of over 1,000 professionals. Ultimus offers a wide range of capabilities across registered funds, private funds and public plans, as well as outsourced middle office services. Delivering operational excellence, Ultimus helps firms manage the ever-changing regulatory environment while meeting the needs of their institutional and retail investors. Ultimus provides comprehensive operational support and fund governance services to help managers successfully launch retail alternative products.Visit www.ultimusfundsolutions.com to learn more about Ultimus' technology enhanced services and solutions or contact Ultimus Executive Vice President of Business Development Gary Harris on email at gharris@ultimusfundsolutions.com.We thank Ultimus for their support of alts going mainstream.Subscribe to Alt Goes Mainstream to receive the weekly newsletter every Sunday and all of AGM's podcasts.Show Notes00:00 Introduction to our Sponsor, Ultimus Fund Solutions01:23 Podcast Theme Song02:01 Introduction to Today's Guest: Adam Bobker02:40 Building a Wealth Solutions Business03:40 The Importance of Client Relationships04:09 Understanding Client Needs05:10 Evolution of Wealth Management07:04 The Role of Education in Wealth Management07:14 Innovative Investment Structures08:22 Model Portfolios and Custom Solutions13:05 Strategic Partnerships in Wealth Management17:30 The Importance of Technology in Wealth Management18:18 Adam's Transition to Fortress18:36 Building a Wealth Business at Fortress19:00 Innovative Strategies at Fortress20:13 Focus Areas for Fortress Wealth Business21:22 Evergreen Structures in Wealth Management22:08 Advisor Psychology and Evergreen Structures23:57 Suitability of Strategies for Evergreen Funds25:14 Managing Evergreen Funds27:12 Opportunities in Real Estate Credit27:55 Investor Hesitation and Education28:03 Immediate Exposure with Semi-Liquid Funds28:33 Are Evergreen Structures Better for Investors?28:39 The Future of Investment Strategies28:57 Industry Flows and Semi-Liquid Funds29:20 Impact on Alternative Asset Management29:29 Consolidation and Strategy Expansion29:58 Focus on Whole Portfolio Delivery30:31 Building a Strong Team31:17 Consultative Sales Approach31:56 Effective Communication in Wealth Management32:58 Importance of Brand in Asset Management33:38 Client Experience and Technology Providers34:03 In-House vs. Third-Party Services36:34 Mainstreaming Private Markets37:24 Commitment to Wealth Channel39:11 Transforming Investment Strategies39:50 Art and Science of Portfolio Construction42:08 Transparency and Liquidity in Private Markets43:05 Product Innovation and Asset Liability Mismatch45:45 Evergreen vs. Closed-End Funds47:27 Evolution of Fund of Funds Business48:22 Wealth Platforms and Private Markets49:51 Convergence of Institutional and Wealth Management51:10 Future of Alternative Asset Management51:54 Fee Compression in the Industry53:07 Raising Allocation to Alternatives55:14 Innovative and Pioneering Strategies Editing and post-production work for this episode was provided by The Podcast Consultant.
Is MMM the right solution for your company?With seasoned professionals Gabriel Franco (Founder of Cassandra) and TS Kelly (Managing Director at Arima), we go deep into the world of Marketing Mix Modeling (MMM).What does the adoption of MMM look like? What's the role of open-source tools like Meta's Robyn and Google's Meridian? When is MMM the NOT the right solution? What do MMM critics get wrong? And what's in store over the next few years for MMM?▶️ Watch on YouTube00:00 Introduction and Opening Remarks00:34 Introduction to Marketing Mix Modeling00:55 Current Trends and Sponsors in Marketing Mix Modeling01:36 Choosing the Right Marketing Mix Modeling Approach02:55 Consultant vs. In-House vs. Open Source04:17 Challenges and Success Stories in Marketing Mix Modeling08:31 Adoption and Education in Marketing Mix Modeling23:20 Future of Marketing Mix Modeling30:18 Audience Q&A37:10 Conclusion and Closing Remarks
This week, Eitan Koter talks with Amanda McCormick Bacal. She's gone from building brand stories at Ralph Lauren to leading global marketing at Joor, one of the biggest digital wholesale platforms in fashion.They get into what's changing in B2B, how wholesale and D2C work better together than people think, and what today's fashion buyers are really looking for. Amanda also shares what data from thousands of brands is telling us about what's selling, who's buying, and why it matters.If you're in fashion, retail, or just figuring out the next move for your brand, you'll want to tune in.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn: https://www.linkedin.com/in/eitankoter/ Vimmi LinkedIn: https://il.linkedin.com/company/vimmi YouTube: https://www.youtube.com/@VimmiCommunications Guest: Amanda McCormick Bacal, Senior Vice President and Global Head of Marketing at JOORAmanda McCormick Bacal's LinkedIn: https://www.linkedin.com/in/amanda-bacal JOOR: https://www.joor.com/Watch the full Youtube video here:https://youtu.be/XxSi9AG9kSgTakeaways:Dedication, empathy, and creativity are key values.The pandemic accelerated digital transformation in retail.Joor connects over 14,000 brands with 650,000 buyers globally.Buyers now expect digital convenience in B2B transactions.Independent retailers are increasing their market share.Brands are shifting focus from D2C to wholesale for profitability.Data insights reveal trends in consumer purchasing behavior.B2B marketing shares similarities with B2C strategies.Global marketing requires localization and understanding of local markets.Investing in technology can unlock efficiency and value.Chapters:00:00 Introduction to Fashion Marketing and Digital Wholesale02:15 Transitioning from Brand to B2B Marketing03:29 Understanding Jor: The Digital Wholesale Platform04:25 Impact of D2C on B2B Wholesale Operations07:48 Trends in Independent Retailers10:51 The Shift from D2C to Wholesale14:06 Insights from Data: Consumer Behavior Trends19:09 B2B vs B2C Marketing Strategies23:09 Global Marketing: Localization and Strategy25:19 In-House vs Agency Marketing Decisions26:37 Advice for Brands in the Evolving Wholesale Landscape30:01 Evaluating and Selecting Wholesale Partners
Who are they...I know there are many out there and you could very well be one of them.I'm talking about the unsung heroes who do the hard work of making the services around us a little bit better each and every day. It might sound a little bit silly, but I feel that we don't know enough what it's like to do service design on a day to day basis.Sure, we often hear about inspiring theories, useful frameworks and great case studies. But somehow we rarely get to see the honest, unpolished and messy side of our work.Well, that's about to change!We're starting an new series here on the Show. A series where we dive deep into the actual practice of service design. About time, right? ;)You'll hear two guests, both experienced in-house service design professionals, talk about their hard-won lessons, how they measure success, the indispensable skills to do their work well and much more.In this first episode, I'm joined by Shelby Bower and Nicole Bennett who both, as you'll quickly hear, bring a wealth of experience and practical wisdom to the conversation.So if you want compare if you're doing service design in a way that aligns with your fellow practitioners, and maybe learn a thing or two from their approach, this series is for you.Which question would you ask a fellow service design professional? Let me know and maybe I'll be able to weave it in into the next episode.~ Marc--- [ 1. GUIDE ] --- 00:00 Welcome to this episode01:30 Introducing Shelby05:00 Introducing Nicole11:00 Nicole Definition of Success13:30 Shelby's Success Metrics17:30 Tracking Progress21:45 Nicole's Dinner Table Session23:30 Topic Choice (Nicole)24:30 Shelby's Session Topic26:00 Topic Choice (Shelby)27:45 Nicole's Key Takeaways30:45 Shelby's Key Moments34:45 Shelby's Written Takeaway36:00 Nicole's Post-Session Impact38:30 In-House Design Misconceptions43:30 Nicole's In-House Design Truth46:30 In-House vs. Agency50:30 Becoming Indispensable In-House54:30 Shelby's Motivation (Burnout)57:30 Nicole's Motivation59:30 Nicole's Advice59:45 Shelby's Advice --- [ 2. LINKS ] --- Shelby's LinkedIn - https://www.linkedin.com/in/shelbybower/ Nicole's LinkedIn - https://www.linkedin.com/in/nicolerosebennett/ --- [ 3. CIRCLE ] --- Join our private community for in-house service design professionals. https://servicedesignshow.com/circle
The amazing people we talked to in the Ivoclar (https://www.ivoclar.com/en_us) Ballroom during the 40th anniversary of LMT Lab Day Chicago just keep coming and this week we have a stellar line up. First up is Eric Kukucka. Eric came on the podcast years ago to talk about his multiple denturist practices in Canada. But he has since sold them and has joined the Aspen Dental (https://www.aspendental.com/) group as their Vice President of Clinical Removable Prosthetics & Design Technologies. Eric talks about going from making dentures for hundreds of patients to working with a team to produce quality dentures for millions. Then we chat with Chelsea Homire, who has years of dental assistant experience, but when given the oppritunity to learn the in-office lab work, she took off. With a passion for printing, Chelsea is now teaching other offices (and even a few labs) how they can optimize their digital workflow. We wrap up the episode with Brittany Mitchell. You might know her becuase she designed (and made the denture) on our "Just Say No to Brushing" shirt, but she's also a talented removable technician. Brittany talks about starting in at the front desk, drawing a picture that got notices and placed in the lab, falling in love with it, and making digital dentures for a 12 doctor dental group. Don't miss this incredible webinar with Tanya Little, a dentist from beautiful Vancouver, Canada. We would like to invite you to a special webinar that she's hosting with Ivoclar (https://www.ivoclar.com/en_us) and LMT (https://lmtmag.com/) on Wednesday, May 7th, titled "Reflections from a Denturist: 20 Years of Crafting Dentures!". In this program, she will review the incredible history of removables with Ivoclar and focus on the new and exciting evolution based print resin and of course, the PM7. Her goal is to provide you with several key takeaways that will allow you to work smarter and not harder. You can join on May 7th by registering at https://lmtmag.com/webinars/reflections-from-a-denturist-20-years-of-crafting-dentures Are you a dental lab in need of more talent to improve your bottom line and keep production on schedule? Are you a dental tech with great skills but feel you're being limited at your current lab? Well, the answer is here and this is precisely why WIN WIN GO (https://www.winwingo.com/) was created. The dental lab and dental tech community needed a place where labs and technicians can meet, talk about their needs and connect in ways that foster a win win outcome. As a tech. If you're ready to make a change, thinking about moving in the next year or just curious what's out there, sign up today. It's totally free. As a lab, you might be feeling the frustration of paying the big employment site so much and getting so few tech candidates. We understand they don't much care about our industry. WINWINGO.com is simply the best place for lab techs and lab owners to actively engage in creating their ideal future. WINWINGO.com, how dental techs find paradise. Special Guests: Brittany Mitchell, Chelsea Homire, and Eric Kukucka DD.
Ever wonder why most bottom-of-funnel content feels generic and fails to convert? In this episode, content strategy advisor Lashay Lewis drops knowledge bombs on the critical gap between product marketing and content marketing. She breaks down why teams are working in silos, how bottom-funnel content fails when the reader knows more than the writer, and why product marketers are the unsung heroes of effective marketing. Why the knowledge level of the reader being higher than the writer kills bottom-funnel content conversionsThe reason most marketing teams fail to create effective bottom-funnel content "Micro action, macro patience": The mindset shift that can transform your career in 6 monthsWhy most companies operate like high school cliques, and how to break those silosThe uncomfortable truth: freelance writers can't create effective technical bottom-funnel contentListen for practical frameworks on cross-team collaboration and real talk on making the scary leap from full-time to fractional success.Timespan:02:12 Are Product Marketers Actually Marketers?04:15 Product Marketers as Underutilized Marketing MVPs06:41 The Problem with Siloed Communication in Marketing Teams09:12 What is the Bottom of Funnel Gap?12:03 Why Bottom Funnel Content Fails to Convert14:53 Questions to Ask Different Teams for Effective Bottom Funnel Content19:12 Lashay's Journey to Building Bottom Funnel Expertise24:34 Transitioning from In-House to Consulting28:06 The Benefits of Leaving In-House for Consulting31:57 "The Pain of Staying the Same" Mindset36:41 Building Momentum with "Micro Action, Macro Patience"40:32 What's Next for Lashay and Where to Find HerShow Notes: Lashay on LinkedInRob Kaminsky and Anthony Pieri's Product Marketing ContentExit 5 Podcast Episode featuring Lashay LewisHosted by Ausha. See ausha.co/privacy-policy for more information.
Send us a text Do your financial reports leave you with more questions than answers? Are you constantly wondering where your cash went, even when the work keeps coming in? Feel like you're flying blind? Contractors face some of the most complex financial challenges out there, and you need an accounting team you can rely on as you grow.This episode explores the pros and cons of four main approaches to accounting support: hiring in-house, working with a monthly construction bookkeeper, using generalized back office services, and leveraging a team of construction-specific experts. Learn about the cost considerations, technological implications, and the overall return on investment.This episode is perfect for contractors looking to level up their businesses with confidence that their accounting systems and supports will be able to keep up.Subscribe to get notified as soon as new episodes go live!Topics we cover in this episode include:00:34 Celebrating Five Years of Podcasting00:51 Unique Challenges in Construction Accounting02:12 Building a Reliable Accounting Team04:40 In-House vs. Outsourced Accounting08:53 The Importance of Industry-Specific Knowledge12:12 Cost Considerations and ROI20:02 Technology in Construction Accounting28:48 Conclusion and Free ResourcesLINKSDownload the free Construction Accounting Comparison Cheat SheetVisit the episode page for more details and a transcript of the showTake the FREE Construction Company Health EvaluationJoin the Profit First for Construction community!Find all episodes and related links at ContractorSuccessForum.com.Join the conversation on our LinkedIn page: https://www.linkedin.com/company/CarpenterCPAs FIND US ONLINEWade Carpenter, CPA, CGMA | CarpenterCPAs.comStephen Brown, Bonding Expert | SuretyAnswers.com
Send us a text Do your financial reports leave you with more questions than answers? Are you constantly wondering where your cash went, even when the work keeps coming in? Feel like you're flying blind? Contractors face some of the most complex financial challenges out there, and you need an accounting team you can rely on as you grow.This episode explores the pros and cons of four main approaches to accounting support: hiring in-house, working with a monthly construction bookkeeper, using generalized back office services, and leveraging a team of construction-specific experts. Learn about the cost considerations, technological implications, and the overall return on investment.This episode is perfect for contractors looking to level up their businesses with confidence that their accounting systems and supports will be able to keep up.Subscribe to get notified as soon as new episodes go live!Topics we cover in this episode include:00:34 Celebrating Five Years of Podcasting00:51 Unique Challenges in Construction Accounting02:12 Building a Reliable Accounting Team04:40 In-House vs. Outsourced Accounting08:53 The Importance of Industry-Specific Knowledge12:12 Cost Considerations and ROI20:02 Technology in Construction Accounting28:48 Conclusion and Free ResourcesLINKSDownload the free Construction Accounting Comparison Cheat SheetVisit the episode page for more details and a transcript of the showTake the FREE Construction Company Health EvaluationJoin the Profit First for Construction community!Find all episodes and related links at ContractorSuccessForum.com.Join the conversation on our LinkedIn page: https://www.linkedin.com/company/CarpenterCPAs FIND US ONLINEWade Carpenter, CPA, CGMA | CarpenterCPAs.comStephen Brown, Bonding Expert | SuretyAnswers.com
CONEXPO – CON/AGG Radio: Construction Technology Trends For Contractors
Struggling with employee turnover and work-life balance? Dan and Jenna Moon from Total Excavating and Grading join Taylor today to share their journey of taking over the business and building a thriving company! Together, they reveal practical leadership and restructuring secrets to create a family-first culture. Learn how to improve your team, skills, and find time for what really matters! Discover the key insights that transformed their company and how you can achieve business success without sacrificing everything else. Building a great business and a great life IS possible!
Send us a textAmazon sellers are facing problems with gated categories like toys, supplements, and child products. Failed product testing and safety certificates are blocking listings, especially for resellers. Learn how to handle compliance, invoices, and optimize product titles for better sales.Struggling with ads? Download My Amazon Guy's PPC guide to start saving money: https://bit.ly/4hHX72l#AmazonSelling #EcommerceTips #AmazonSellers #AmazonListings #AmazonFBAWatch these videos on YouTube:Amazon AI Rufus Is Useless https://www.youtube.com/watch?v=GVPdn2n8_o8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmYAmazon PPC Agency vs In House vs Auto Campaigns https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=1-----------------------------------------------Listing issues costing you sales? Contact us now and fix your Amazon listings: http://bit.ly/3B1LvHtNeed expert advice? Book a coaching call and get personalized help: http://bit.ly/4eVgJxUTimestamps:00:00 – Failed Product Testing Blocks Amazon Sellers00:09 – What Are Gated Categories on Amazon?00:31 – Common Gated Products: Toys, Supplements & Health Items01:16 – Why Child Safety Certificates Matter02:10 – Resellers Facing New Gating Problems in Q403:05 – The Best Way to Handle Amazon Compliance Documents03:27 – Why Brand Name Should Go at the End of Titles04:12 – Changing Amazon Product URL for Google Search04:38 – Where Keywords Matter Most in Amazon Listings05:24 – Image Setup for Better Conversions on Amazon06:00 – Why Infographics Fail on Mobile Listings-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Welcome to another enlightening episode of Predictable B2B Success! In this episode, we're thrilled to host Parthi Loganathan, the visionary CEO of Letterdrop, a SaaS platform revolutionizing B2B engagement through social selling and personal branding. With a rich background as a product manager at Google, Parthi shares his invaluable insights into fostering employee autonomy in smaller companies and how this empowerment can unlock unforeseen positive outcomes. Have you ever wondered how innovative strategies can transform mundane tasks and avoid AI replacing human creativity? Parthi explores this, including why policing your employees too much can stifle your brand's voice and how encouraging personal engagement can amplify your marketing assets beyond just company walls. We dive deep into actionable tactics like leveraging LinkedIn for B2B outreach and overcoming common challenges like writer's block. Vinay Koshy, your host, guides the conversation, highlighting the synergy between individual efforts and broader marketing strategies. Tune in to discover how to differentiate in a saturated market, the pivotal role of demand generation versus demand capture, and why enabling company culture is your secret weapon. Prepare to take notes, as Parthi's expertise promises to transform your approach to customer engagement and brand building. Let's get started! Some areas we explore in this episode include: Employee Autonomy and Creativity: Importance of giving employees autonomy to foster creativity. Value of Lead Generation Activities: Helping employees understand the significance of generating leads and increasing reply rates. Social Selling and LinkedIn Strategies: Leveraging LinkedIn effectively for B2B outreach and personal branding. Content Creation and Overcoming Writer's Block: Generating content from everyday customer interactions and internal conversations. Balancing Educational and Sales Content: Finding the right mix between educational and sales-centric content. Creating an Enabling Company Culture: Encouraging a culture where employees can share ideas freely. Listening to Customer Conversations: Gaining valuable insights from customer interactions and using tools to aid this. Brand Strategy and Differentiation: Differentiating your brand in a competitive market. Demand Generation vs. Demand Capture: The roles and importance of demand generation and demand capture within a marketing strategy. In-House vs. Outsourcing Expertise: The value of developing in-house expertise while recognizing the benefits of outsourcing-specific tactics. And much, much more...
When every expert is trying to sell you something, how do you really know what your firm needs - or what you're wasting money on? In this episode of Personal Injury Mastermind, John Schroeder, owner of DeFacto Digital Consulting, reveals what he's learned from auditing PI firms spending anywhere from $5K to $100K monthly on marketing. From intake gaps to SEO failures, John shares the brutal truth about where most firms are hemorrhaging money without even knowing it. Dominate your market today. Grab a copy of Chris' latest book, Personal Injury Lawyer Marketing: From Good to GOAT. As founder of DeFacto Digital Consulting, John built his business on a radical premise: providing unvarnished, data-driven analysis of law firms' marketing performance.. In this candid conversation, he reveals the common blind spots he finds when analyzing firms across the country - and why most firms don't discover these issues until they're "$50K in the hole." If you're investing in marketing but unsure about the real ROI, this episode gives you the framework to evaluate what's actually working. We discuss: Why 90% of intake processes are substandard (and bleeding cases) The real reason most SEO campaigns fail (it's not what agencies tell you) How Google Ads managers are losing control (and your money) The exact metrics John uses to audit marketing performance How to know if your marketing agency is actually delivering results Why most firms discover problems $50K too late Guest Details John Schroeder is the owner of DeFacto Digital Consulting, specializing in unbiased audits of law firms' digital marketing performance. After years in legal lead generation and agency work, John founded DeFacto to help firms get honest, objective analysis of their marketing effectiveness without trying to sell additional services. John Schroeder: LinkedIn, Instagram DeFacto Digital Consulting: Website, Instagram Chris Dreyer and Rankings Details Chris Dreyer is the CEO and founder of Rankings.io, the elite legal digital marketing agency. Rankings: Website, Instagram, Twitter Chris Dreyer: Website, Instagram Newsletters: The Dreyer Sheet Books: Personal Injury Lawyer Marketing: From Good to GOAT; Niching Up: The Narrower the Market, the Bigger the Prize Work with Rankings: Connect Time Stamps 00:00 Intro 00:51 The Truth About Legal Marketing Audits 02:07 What Actually Drives PI Cases Today 03:17 Evaluating Intake Performance 04:58 Common SEO Mistakes and Solutions 08:10 Google Ads: Manual Control vs Automation 10:11 In-House vs Third-Party Intake Teams 12:21 Origins of DeFacto Digital 13:45 The Audit Process Explained Additional Episodes You Might Enjoy 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry 101. Pratik Shah, EsquireTek — Discovering the Power of Automation 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche 96. Brian Dean, Backlinko — Becoming a Linkable Source 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels
This presentation panel was recorded 21 November 2024. Please join us live for future shows for the chance to participate in the chat and ask your own questions! You can sign up for these events and see more free thought leadership content in the Knowledge Center at RQMplus.com. Thank you for tuning in.