Podcasts about paid attention

Things they were teaching in school that we just didn't learn at the time but would be really great to know now!See omnystudio.com/listener for privacy information.

This year's legislative session is in the can. Like every round of lawmaking, we started the session with lots of plans: Roughly 1,200 bills were introduced and 340 passed.Northwest News Networks' Jeanie Lindsay has been tracking it all so you don't need to. She tells us about her top 3 takeaways from the session.Live Cherry Blossom watch on the UW campus: https://www.youtube.com/watch?v=ECBJeRT-sy4 We can only make Seattle Now because listeners support us. You have the power! Make the show happen by making a gift to KUOW: https://www.kuow.org/donate/seattlenowAnd we want to hear from you! Follow us on Instagram at SeattleNowPod, or leave us feedback online: https://www.kuow.org/feedback

Our special guest for our final episode of the year is our good friend Faris Yakob. He and his wife Rosie are the force behind the consultancy Genius Steals, a nomadic strategic and creative consultancy. Faris is also the author of a book about how advertising works through the lens of the concept of attention. It's called, Paid Attention which is now in its 2nd edition. He has been at a variety of media and advertising agencies throughout his career, including Naked Communications, McCann Erickson, MDC Partners and helped to found many others. He writes for Campaign, Fast Company, Contagious and other publications. And he thinks deeply about the state of the ad world - how its changing, what it does, how it does it, and what it means for us all. He sat down to talk to us before Thanksgiving about how media planning works, how brands and advertisers think about audiences, and how the stories we tell about youth cultures have been recycled and subtly upgraded since the invention of the teenager, to fulfill the hopes and dreams of not only the corporations who want them to buy stuff, but just as importantly, the people who make advertising and want to believe it is capable of doing something good in the world.This is our last episode of the year - we wish you a very happy and relaxing holiday season, and send our best wishes for the New Year. See you in January!Links!Genius/Steals: http://geniussteals.co/Paid Attention, by Faris Yakob: https://www.koganpage.com/marketing-communications/paid-attention-9781398602502"We Need to Talk about Generations", via Ben Page, CEO of Ipsos: https://www.ipsos.com/sites/default/files/ct/publication/documents/2023-04/Ipsos_We-need-to-talk-about-generations-WEB.pdf"Nothing Beats a Londoner" via Paula Bloodworth of Wieden + Kennedy, via WARC: https://www.warc.com/newsandopinion/opinion/why-strategy-should-embrace-execution/en-gb/2811Ehrenberg-Bass Institute for Marketing Science: https://marketingscience.info/ and How Brands Grow: https://marketingscience.info/how-brands-grow/Mark Ritson: https://www.marketingritson.com/Herd by Mark Earls: https://www.wiley.com/en-us/Herd%3A+How+to+Change+Mass+Behaviour+by+Harnessing+Our+True+Nature-p-9780470744598 Hosted on Acast. See acast.com/privacy for more information.

Despite being without Justin Jefferson, the Vikings knock off the 49ERS with the outbreak performance of Jordan Addison.

Stigall unpacks a little-heard and understood story about a rift between Canadian media, Canada's government, and American-based big tech that he believes could impact the way you and I get so much of our information. While most of us already understand media isn't trustworthy, their failing business model opens the door to authoritarianism. Emerald Robinson returns to explore new footage of Vivek Ramaswamy, share her opinions on the first Republican debate, and election integrity efforts. Plus, late night "comedy" hosts are joining forces to help striking Hollywood writers. - For more info visit the official website: https://chrisstigall.com Instagram: https://www.instagram.com/chrisstigallshow/ Twitter: https://twitter.com/ChrisStigall Facebook: https://www.facebook.com/chris.stigall/ Listen on Spotify: https://tinyurl.com/StigallPod Listen on Apple Podcasts: https://bit.ly/StigallShowSee omnystudio.com/listener for privacy information.

Faithful encouragement

Moses encounters God. We look at why he almost missed it and how we can avoid missing encounters with God in our lives.

I have been paying attention my entire life!!! Every category, every person, every opportunity ( or not so much) from a child through middle age....I HAVEN'T MISSED ANY OF IT!! I'M STILL PAYING ATTENTION!!! I'LL GET AROUND TO YOU...NO WORRIES!! --- Support this podcast: https://anchor.fm/savage-lifestyle1/support

We are now three weeks into the NBA season and the Mavs have climbed to 5-3. Last week we said that if we won one game we would feel good and we beat both the Raptors and the Jazz. Needless to say, we are feeling pretty great overall. We are only 8 games into the season so according to coach Jason Kidd, we are still within his window to tinker and figure things out. There are still a few issues with the rotations that seem to require attention but we'll see what happens this week. In this week's episode, Reese and Bibs talk about the past week's games, some hot topics from Twitter, and some... analytics? They close with the weekly segments, the Unsung Hero and Weekly forecast. This week's "Tweets are Talking" segment is at the beginning of the episode. (Sometimes ads are added at the beginning of the pod so adjust these times by 1 minute if so) 00:16 - 13:01 Intros and Recaps Tweets Are Talking: Spencer Dinwiddie and DFS for Pascal Siakam??? 13:03 - 39:05 Observations after Week 3 Luka Doncic Spencer Dinwiddie (starts around the 25-minute mark) 41:32 - 1:08:40 The Weekly Segments Fantasy Basketball League Update How Real is the G-League? (around 51:50) Unsung Hero Weekly Forecast Enjoy! You can always find Bibs on Twitter @Bibscorner and Reese on Twitter and Instagram @MindofReese. Also, subscribe to MindofReese on YouTube. Finally, ensure you're following the show on Twitter @MavsOutsiders and Instagram @MavsOutsidersPod. Use code TBPN on Draftkings.com or hit the sign-up link here: (https://tinyurl.com/DKAMAZE) for a chance to win BIG! Help support the show and The Basketball Podcast Network. If you or someone you know has a gambling problem, crisis counseling and referral services can be accessed by calling 1-800-GAMBLER (1-800-426-2537) (IL/IN/LA/MI/NJ/TN/PA/WV/WY), 1-800-NEXT STEP (AZ), 1-800-522-4700 (CO/KS/NH), 888-789-7777/visit ccpg.org (CT), 1-800-BETS OFF (IA), 877-8-HOPENY/text HOPENY (467369) (NY), visit OPGR.org (OR), or 1-888-532-3500 (VA). 21+ (18+ NH/WY). Physically present in AZ/CO/CT/IL/IN/IA/KS/LA(select parishes)/MI/NH/NJ/NY/OR/PA/TN/VA/WV/WY only. $200 in Free bets: New customers only. Min. $5 deposit. Min $5 pregame moneyline bet. $200 issued as eight (8) $25 free bets. Bet must win. Ends 11/20/22 @ 8pm. Stepped Up SGP: 1 Token issued per eligible game. Opt in req. Min $1 bet. Max bet limits apply. Min. 3-leg. Each leg min. -300 odds, total bet +100 odds or longer. 10+ leg req. for 100% boost. Ends at start of final game of the 2022-2023 NBA Season. See eligibility & terms at sportsbook.draftkings.com/basketballterms. You can now purchase the Mavs Outsiders hoodies at the Mavs Outsiders Shop on Etsy. You can also help the show by leaving a 5-star review on Apple Podcasts and Spotify. We appreciate every listen and, of course, every review. Learn more about your ad choices. Visit megaphone.fm/adchoices

Faris Yakob, co-founder of the nomadic creative consultancy Genius Steals and author of Paid Attention, hosts a special three-part podcast series exploring human attention and advertising. In this third and final episode, Faris turns his attention to how advertising and the media impacts society, and how brands can navigate a complex polarized media environment. Guests include Dr Gwenyth Jackaway, a former media professor at Fordham University, Jared Grant, integrated strategy director at Publicis agency Le Truc, and Sara Tate, ex-CEO of TBWALondon.

A Christadelphian Video Production: CHRISTADELPHIANVIDEO.ORG, a worldwide collaboration by Christadelphians to help promote the understanding of God's Word to those who are seeking the Truth about the Human condition and God's plan and Purpose with the Earth and Mankind upon it. Christadelphianvideo.org is an online tool for establishing just how far removed today's mainstream Christianity is from the 'True Christian Teachings' of the 1st Century Apostles. You can follow us online at.. Some of our other services.. #1 Our Main site... https://cdvideo.org #2 Our podcast on android... https://cdvideo.org/podcast #3 Our podcast on Apple...https://cdvideo.org/podcast-apple #4 Our facebook...https://facebook.com/OpenBibles #5 Our Whats App... http://cdvideo.org/WhatsApp #6 Our Instagram... http://cdvideo.org/Instagram #7 Our twitter... http://cdvideo.org/twitter #8 Our YouTube Channel... http://cdvideo.org/youtube Watch / read / Listen to other thoughts for the day on our site here https://christadelphianvideo.org/tftd/ #Christadelphianvideo #christadelphianstalk #Christadelphians #openbible #cdvideo #bibleverse #thoughts #thoughtoftheday #meditate #think #christadelphian #God #truth #faith #hope #love #cdvideo #Gospeltruth #truebibleteaching #thegospelmessage #thegospeltruth #firstprinciples #bibletruth #bibleunderstanding #exploringthebible #thoughtfortheday --- Send in a voice message: https://anchor.fm/christadelphians-talk/message

Faris Yakob, co-founder of the nomadic creative consultancy Genius Steals and author of Paid Attention, hosts a special three-part podcast series exploring human attention and advertising. In this second episode, Faris and his guests address how attention is measured and valued, and what this means for the media industry now in the very near future. Faris is joined by former General Mills CMO Ivan Pollard, Lumen Research founder Mike Follett, and Katie Hartley, managing director - product and innovation at Dentsu Data Labs.

Faris Yakob, co-founder of the nomadic creative consultancy Genius Steals and author of Paid Attention, hosts a special three-part podcast series exploring human attention and advertising. In episode one, discussion focuses on the origins of the ‘attention economy', how it has evolved in the digital age, and how marketers can attract attention. Faris is joined by Zoe Scaman, founder of integrated strategy studio Bodacious, Matt Locke, partner at content studio Storythings, and Tony Haile, senior director of product at Twitter.

Click here to join the Connors Crew and get our cool newsletter—it takes only a few seconds! This week's newsletter article: “Communities Impact Children's Lives in Powerful Ways.” Happy Independence Day everyone! We know times are tough right now in this country. Mass shootings have rocked us once again. Inflation is high and economic troubles loom. A series of Supreme Court decisions have left you either elated or saddened depending upon your point of view. American democracy faces a five-alarm fire—each passing week we find out just how close we were to losing our democracy, and how little stands in the way of a successful coup in the future. So what is the path forward? Do we take all of this as a sign of impending decline and brace ourselves for the end of the great American experiment? Or do we treat this as an inflection point where we realize what a great country this is, how very much we have to lose, and decide to get back to the basics and ideals that have stood the test of time, such as honesty, truth, civility, democracy, and so forth? This country has done so many great things and has the potential to do so much more if we can come together, heal what has been damaged, and emerge a stronger society on the other side. Such a vision should give us hope and optimism this July 4th. It will not be easy and it will not be quick, but it is necessary and it is achievable. Now on to the show. . . Segment 1: We Should Have Paid Attention in Math Class In segment one of this Utterly Moderateepisode, host Lawrence Eppard is joined by James Zimring, a professor in the University of Virginia's School of Medicine, to discuss his new book, Partial Truths: How Fractions Distort Our Thinking. Here is an excerpt from the book's description: “A fast-food chain once tried to compete with McDonald's quarter-pounder by introducing a third-pound hamburger―only for it to flop when consumers thought a third pound was less than a quarter pound because three is less than four. . . James C. Zimring argues that many of the mistakes that the human mind consistently makes boil down to misperceiving fractions. We see slews of statistics that are essentially fractions, such as percentages, probabilities, frequencies, and rates, and we tend to misinterpret them. . . Blending key scientific research in cognitive psychology with accessible real-life examples, Partial Truths helps readers spot the fallacies lurking in everyday information, from politics to the criminal justice system, from religion to science, from business strategies to New Age culture.” Segment 2: A New Resource for Fighting Misinformation (segment starts around the 50-minute mark) In the second segment we are joined by Arjun Moorthy, co-founder of The Factual, a website that uses an innovative method to help determine whether news sources are credible or not: artificial intelligence. He talks about the work that they do at The Factual and the importance of news literacy in modern America. Episode Music: “Please Listen Carefully” by Jahzzar (creative commons) “The Washington Post March” by the U.S. Marine Band (When contacted by phone by our podcast staff, the staff at the Marine Band Library indicated this music is in the public domain and free to use). “When” by Stephan Siebert (creative commons) “Watching it Snow While Thinking of You” by Jared C. Balogh (creative commons) “Happy Trails (To You)” by the Riders in the Sky (used with artist's permission) The Connors Forum is an independent entity from the institutions that we partner with. The views expressed on this podcast are those of the host and contributors alone and not of our partner institutions. See omnystudio.com/listener for privacy information.

In Clear Focus: Our guest is Faris Yakob, the author of Paid Attention: Innovative Advertising for a Digital World, this month's Bigeye Book Club selection. Faris explains what attention is, what the latest research reveals about how it works in humans, and the important role it plays in advertising. Faris also discusses his planning model, the Media Pyramid. In Clear Focus listeners can claim a 20 percent discount on Paid Attention at KoganPage.com by using the promo code BIGEYE20 at checkout.

It's been amazing, what we've achieved by connecting up computers world-wide, webbing them together. As its full name suggests, we gave ourselves an Inter-network that provides for our every information need, on command. But there is one change that the Internet made to us, it gave us more stimulus than our biology was made to handle. The demand for our attention suddenly exceeded the supply; and this economic shift is most noticeable in the world of advertising. The digital advertising marketplace has gotten more vast, more confusing, and it's far less clear what the rules are anymore.  Thankfully, there's been a lot of research at the intersection of advertising and human attention. Effective marketers who are aware of the trends can tune their advertising to make their brands heard and win the attention of their target audience. To get the latest insights into this, we're talking to the author of the book, Paid Attention which just came out  in 2022 with a revised edition.  Faris Yakob grew up in the UK and after graduating from Oxford University, led the digital innovation efforts at global ad agencies like McCann Erickson and MDC Partners. Following that, he and his wife Rosie co-founded Genius Steals, an innovation and strategy consultancy.  He also serves as a juror for marketing awards like the Clios and the London International Awards. He's also been a member of a non-profit consortium called  the Attention Council that aims to better measure the influence of marketing on people's  attention. Clearly someone who likes the written word, in addition to his books he puts out a monthly column in Admap and the Marketing Society. People/Products/Concepts Mentioned in Show Mathew Sweezey Tim Wu Mark Shaefer and his book Content Shock Damian Hurst Claude Levi Strauss Robin Dunbar, significance of the number 150  Nielsen Catalina Solutions David Olgivy For more details, please visit https://funnelreboot.com/episode-81-paid-attention-with-faris-yakob/

In celebration of International Women's Day I thought we would choose a topic that affects us all yet women seem to be considerably disadvantaged in this area. I am talking about super. It would seem, if statistics are to be our measure, that women retire on 26% less in their superfunds than men.Well I think we need to do something about it - Hope you enjoy today's podcast and that you decide to do something proactive about the balance in your super.Of course as always the statements made in this podcast are of a general nature and no financial advice is implied or given. For your own unique situation please talk to your own finance professional.If you have any questions or comments please email me at podcast@coachchris.com.auor visit the website here

Join in on the conversation and hear about all of the entertainment news and things going on in the world. From our POVTo listen to the full version on this episode and all others become a supporter by going to www.patreon.com/theafacts★ Support this podcast on Patreon ★

Because Thoughts Become Things... is the Game and Rule of Life, I'd give it my PAID Attention and Adoration! This is Her Namaste Life- … PEACE Beautiful, Awakening…Surrendering Soul! #HerNamasteLife In Service to Souls who are Strangers to the Light ... Suffocating on Shadows! May you become intimate with your Truest SELF and BE in Love again and ALL over again, Forever and more ... . Escape any mental prison... Book your Bliss session TODAY. Energy Management - Vibrational Medicine is the Exchange. . DivorceFear - AbandonScarcity - ReleaseAnxiety - #TrustLove Oceans of LOVE to the Journey! . #DivineBeings #DivineWisdom #LookWithin #SpiritualPractice #LoveLifeStyle #IAmAnotherYou #OMShanti #SoulConsciousness #Surrender #FreedomDoula #SovereignMindset #MindsetMastery #LawOfAttraction --- Send in a voice message: https://anchor.fm/hernamastelife/message

We've been going through the top ten podcast episodes listened to of all time, since our beginning in 2017. This week we hit on the top five most listened to episodes (and hot topics) you listeners have been paying attention to.  I also share about the new book that is my next pivotal game-changer as far as rocking my world, and our perspectives now, looking back at when I first launched Mama Says Namaste as a business, and as a podcast. Check it out, and be sure to fill out our survey to get access to Juliette's 12-minute guided meditation on gratitude! www.MamaSaysNamaste.com/survey.

Hour 1: Did you get together for Christmas? Ryan's family celebrated four Christmases this season. How do you classify Johnny Cash's music? New Jersey will pay millions to families of veterans who died from COVID while in nursing homes. Ryan has some news about the song Bittersweet Symphony. See omnystudio.com/listener for privacy information.

Today we bring together Anthea Lawson, author of the fabulous new book 'The Entangled Activist' and Alastair McIntosh, author of 'Soul and Soil' and 'Riders on the Storm'. I usually try to constrain the conversations we have here to around 45 minutes, but this one was so fascinating that we just kept rolling, and just kept chatting, and so this one actually comes in at an hour and a quarter! But you'll love it I promise, and you'll wish we'd kept going. I'm not going to tell you anything else, just that you will love it, and I so look forward to your reflections and comments.   Please consider supporting the podcast by visiting www.patreon.com/fromwhatiftowhatnext and becoming a patron.

Faris Yakob is the Co-founder of Genius Steals, a nomadic creative consultancy, that travels the world working with and chatting about ideas with agencies and brands like Coca-Cola, Facebook, TikTok & Activision. One of my favorite thinkers in the world of advertising, Faris brings an academic mind and an artist's curiosity into our commerce-driven profession of marketing strategy. We break down the relationship between brands & pop culture, explore America's "Mickey Mouse" strategy of cultural imperialism, discuss why brands have been so slow to integrate with gaming and the Zen of Fortnite. The 2nd edition of Faris' book "Paid Attention: Innovative Advertising for a Digital World" will be available this November and it's a must-read for all Pop-Marketers. Pre-Order it now on Amazonhttps://www.amzn.com/1398602507The Stolen Genius newsletter holds a sacred place in my inbox as it's filled with insight & inspiration from across the globe, featuring diverse voices from across the marketing and creative spaces we traverse https://geniussteals.substack.com/about?utm_source=subscribe_email&utm_content=learn_moreFaris & his partner Rosie also run one of my most favorite online communities of thinkers and makers at The School of Stolen Genius. Find out more and come say hihttps://learn.schoolofstolengenius.com/If you want to see what Faris is up to right at this very moment, head to Twitter, he's there saying smart stuff on the daily and gives me hope that Twitter isn't all dumpster fire https://twitter.com/farisThe Pop-Marketer:Website: https://www.pop-marketer.com/Instagram: https://www.instagram.com/popmarketer/Twitter: https://twitter.com/joenormalLinkedIn: https://www.linkedin.com/in/jocox/

Air Date 2/4/2020 Today we take a look at the past, present and future of behavior modification from worms to pigeons to prisoners, and finally, internet users. Be part of the show! Leave us a message at 202-999-3991 or email Jay@BestOfTheLeft.com    MEMBERSHIP (Get bonus content and ad-free episodes) SHOW NOTES Ch. 1: A History of Persuasion with Larry Stern - The Stakes with Kai Wright and Amanda Aronczyk - Air Date 8-8-19 Kai and Amanda talk with several experts about how humans are persuaded and the modern psychology of persuasion. Ch. 2: Team Human with Douglas Rushkoff Part 1 - You Are Not So Smart - Air Date 1-13-19 Douglas Rushkoff explains why we should revolt against the algorithms so we can get back to our essential human messiness. Ch. 3: Yuval Noah Harari and Tristan Harris - Wired Magazine - Air Date 12-3-18 Discussing the unsettling fact that humans have far less agency over their thoughts and actions as we desperately want to believe Ch. 4: Team Human with Douglas Rushkoff Part 2 - You Are Not So Smart - Air Date 1-13-19 Douglas Rushkoff explains why we should revolt against the algorithms so we can get back to our essential human messiness. Ch. 5: A History of Persuasion with Ian Leslie and Tristan Harris - The Stakes with Jai Wright and Amanda Aronczyk - Air Date 8-13-19 Kai and Amanda talk with several experts about how humans are persuaded and the modern psychology of persuasion. Ch. 6: Team Human with Douglas Rushkoff Part 3 - You Are Not So Smart - Air Date 1-13-19 Douglas Rushkoff explains why we should revolt against the algorithms so we can get back to our essential human messiness. Ch. 7: Buying Attention - Hidden Brain - Air Date 1-1-18 In the internet age, viral stories and fake news have grown more powerful - algorithms give us exactly what pushes our buttons, and gave Trump his power. VOICEMAILS Ch. 8: Iowa caucus - Alan from Connecticut Ch. 9: The positive uses of anger - Chris from San Diego FINAL COMMENTS Ch. 10: Final comments on my neoliberal nightmare of a day Limerick of the day from @Limerick_News MUSIC (Blue Dot Sessions): Opening Theme: Loving Acoustic Instrumental by John Douglas Orr  Astrisx - Bodytonic Swapping Tubes - Studio J Wingspan - Bayou Birds Thannoid - Bodytonic Entrap - Darby PolyCoat - The Cabinetmaker Voicemail Music: Low Key Lost Feeling Electro by Alex Stinnent Closing Music: Upbeat Laid Back Indie Rock by Alex Stinnent   Produced by Jay! Tomlinson Thanks for listening! Visit us at BestOfTheLeft.com Support the show via Patreon Listen on iTunes | Stitcher | Spotify | Alexa Devices | +more Check out the BotL iOS/Android App in the App Stores! Follow at Twitter.com/BestOfTheLeft Like at Facebook.com/BestOfTheLeft Contact me directly at Jay@BestOfTheLeft.com Review the show on iTunes and Stitcher!

Another episode in our series, Starter for Ten – a series of ten-minute talks from clever people in our network about things of interest to marketers. For this one we have the co-founder of nomadic creative consultancy http://geniussteals.co/ (Genius Steals) and author of https://www.koganpage.com/product/paid-attention-9780749473600 (Paid Attention: Innovative advertising in a digital world), Faris Yakob to talk about attention. Pre-order the second edition The second edition of Faris' book, Paid Attention, comes out November 2021 and is available to https://www.waterstones.com/book/paid-attention/faris-yakob/9781398602502 (pre-order now).

Mark Normand, stand-up comedian and podcast host, connects with Bridget to make fun of Gwyneth Paltrow’s vagina candles, the absurdity of people on Twitter telling you to reach out if you’re feeling depressed or suicidal when they’re the ones calling you Nazis, political hypocrisy and posturing, and people wielding the word “complicit” as a weapon. They cover why doing stand-up seemed like becoming an astronaut, how weird it is to see the mob mentality go viral, how not being able to ask questions about something is always a bad sign, why Mark should consider trying heroin, and why Bridget would make a terrible drug mule. They also get deep with discussions of mortality, the uncomfortableness of sitting with joy, the warrior ethos, how everyone has demons, and how the stories we tell ourselves keep us stuck. Check out Mark’s stand-up special Out To Lunch.

Mark Normand, stand-up comedian and podcast host, connects with Bridget to make fun of Gwyneth Paltrow’s vagina candles, the absurdity of people on Twitter telling you to reach out if you’re feeling depressed or suicidal when they’re the ones calling you Nazis, political hypocrisy and posturing, and people wielding the word “complicit” as a weapon. […]

We talk about:The definition of attentionAttention as a filterRobert heath: low attention processingPaid advertising vs organic contentDigital vs traditional advertisingThe value of the marketing funnelFind Faris:Faris on Twitter: https://twitter.com/farisFaris his book, Paid attentionGenius Steals, his company: http://geniussteals.co/

Past is prologue, those who forget history are doomed to repeat it, rinse, repeat.

http://media.houghtonstories.com/hwcpodcast/20201004HWCSermon.m4a Sun, 04 Oct 2020 12:04:45 -0400

Thoughts and ideas about how best to use our time. Wanda shares one tool she used to help her focus on using her time better and also a few tips using the letters of the word TIMER. --- Support this podcast: https://podcasters.spotify.com/pod/show/wandaalexis/support

"Keeping it Simple" Wednesday night services. Verse by verse teaching through the book of Mark by Assistant Pastor Darrell Logan of Calvary Queen Creek, AZ.

Faris Yakob, award winning strategist, creative director, author of Paid Attention and co-founder of Genius Steals joins us for this week’s podcast. We discuss about the fast-changing media & advertising landscape, the value of attention, it’s underlying attention economy and its impact on building brands online.Three questions: A business book you recommend? The Attention Economy and The Range by David EpsteinOne person to follow on social or digital media that you think will add value to the audience? Rachel Mercer Head of Planning at R/GAif you could have a one-to-one dinner with any living human being on the planet who would you choose? Donald Trump or Banksy

stop scrolling! in this episode of higher priestess, we (erin and persephone) are exploring social media, instagram, and influencing to question why we engage in internet culture when it's clearly making us all anxious and depressed. does instagram make us hate ourselves? are we really addicted to social media? join us to unpack whether we use the internet for human connection, or are we just in it for the clout? ☆ join our insta party @higherpriestess ☆ See acast.com/privacy for privacy and opt-out information.

Innovative Advertising for the Digital World. Think about the last time you were scrolling through your Instagram, Facebook, or Twitter feed. How many advertisements did you see? If you watch videos on YouTube or Snapchat, you likely come across advertisements as you watch your favorite influencers give their latest reviews of products or take you through their latest tutorial. According to recent studies, those aged eight to eighteen-years-olds are consuming more than seven hours of media a day. In those seven hours, they are consuming multiple media at once. It’s impossible to ignore the fact that we are living in a world immersed in media. And today, everyone is trying to get the public to notice something from health messages to political appeals and promotions of their own causes or skills. So how can you get your message across and get people to pay attention to you? Throughout Paid Attention, industry insider and ad agency innovator Faris Yakob addresses how the world of advertising has transformed because of the digital age and offers solutions on how to stay creative to get people to pay attention. As you read, you’ll learn why market research doesn't work anymore, how advertising is really quite simple, and why authenticity and emotion is the key to advertising. *** Do you want more free audiobook summaries like this? Download our app for free at QuickRead.com/App and get access to hundreds of free book and audiobook summaries.

Air Date 2/5/2020 Today we take a look at the past, present and future of behavior modification from worms to pigeons to prisoners, and finally, internet users. Be part of the show! Leave us a message at 202-999-3991 EPISODE SPONSORS: C-SPAN Campaign 2020  |  Clean Choice Energy SHOP AMAZON: Amazon USA | Amazon CA | Amazon UK  MEMBERSHIP ON PATREON (Get AD FREE Shows & Bonus Content) SHOW NOTES Ch. 1: A History of Persuasion with Larry Stern - The Stakes with Kai Wright and Amanda Aronczyk - Air Date 8-8-19 Kai and Amanda talk with several experts about how humans are persuaded and the modern psychology of persuasion. Ch. 2: Team Human with Douglas Rushkoff Part 1 - You Are Not So Smart - Air Date 1-13-19 Douglas Rushkoff explains why we should revolt against the algorithms so we can get back to our essential human messiness. Ch. 3: Yuval Noah Harari and Tristan Harris - Wired Magazine - Air Date 12-3-18 Discussing the unsettling fact that humans have far less agency over their thoughts and actions as we desperately want to believe Ch. 4: Team Human with Douglas Rushkoff Part 2 - You Are Not So Smart - Air Date 1-13-19 Douglas Rushkoff explains why we should revolt against the algorithms so we can get back to our essential human messiness. Ch. 5: A History of Persuasion with Ian Leslie and Tristan Harris - The Stakes with Jai Wright and Amanda Aronczyk - Air Date 8-13-19 Kai and Amanda talk with several experts about how humans are persuaded and the modern psychology of persuasion. Ch. 6: Team Human with Douglas Rushkoff Part 3 - You Are Not So Smart - Air Date 1-13-19 Douglas Rushkoff explains why we should revolt against the algorithms so we can get back to our essential human messiness. Ch. 7: Buying Attention - Hidden Brain - Air Date 1-1-18 In the internet age, viral stories and fake news have grown more powerful - algorithms give us exactly what pushes our buttons, and gave Trump his power. VOICEMAILS Ch. 8: Iowa caucus - Alan from Connecticut Ch. 9: The positive uses of anger - Chris from San Diego FINAL COMMENTS Ch. 10: Final comments on my neoliberal nightmare of a day Limerick of the day from @Limerick_News MUSIC (Blue Dot Sessions): Opening Theme: Loving Acoustic Instrumental by John Douglas Orr  Astrisx - Bodytonic Swapping Tubes - Studio J Wingspan - Bayou Birds Thannoid - Bodytonic Entrap - Darby PolyCoat - The Cabinetmaker Voicemail Music: Low Key Lost Feeling Electro by Alex Stinnent Closing Music: Upbeat Laid Back Indie Rock by Alex Stinnent   Produced by Jay! Tomlinson Thanks for listening! Visit us at BestOfTheLeft.com Support the show via Patreon Listen on iTunes | Stitcher | Spotify | Alexa Devices | +more Check out the BotL iOS/Android App in the App Stores! Follow at Twitter.com/BestOfTheLeft Like at Facebook.com/BestOfTheLeft Contact me directly at Jay@BestOfTheLeft.com Review the show on iTunes and Stitcher!

(01/13/월) Screen English - I paid attention to a lot of things.

Faris Yakob is an award winning advertising strategist, creative director, writer and public speaker. He was chief innovation officer at Naked Communications in the noughties and his book Paid Attention is a great primer on the way media and marketing are evolving. He’s also very good on Twitter. We talked to Faris at City and Islington College in London.

Faris Yakob is a Cofounder of strategy and innovation consultancy Genius Steals. A prolific thinker and writer, he has worked all over the world and is now six years into also living all over the world. But what we discuss in this interview is having a mind that sometimes won’t stop moving - how it feels, how Faris tries to deal with it, and why people find the topic so difficult to discuss. You can find Faris here: http://www.twitter.com/faris. Don’t forget to read his book “Paid Attention”. 1. Strategy newsletter: http://www.markpollard.net/email-newsletter/ 2. Strategy drawings: http://www.instagram.com/markpollard  3. Strategy Twitter: http://www.twitter.com/markpollard 4. Join 5,000+ strategists: http://www.sweathead.co New book "Strategy Is Your Words" out soon.

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He wasn’t a megachurch leader, nor was he a Christian celebrity, but a small church pastor with a love for the Bible managed to impact the faith of millions. This week we’re joined by J.R. Briggs to talk about the ministry and legacy of his friend, Eugene Peterson. Plus, Phil and Skye breakdown the midterm elections, why are racists claiming there’s a “white genocide,” and a Bible professor explains why Trump is not like King Cyrus in the Old Testament.

On this season finale of Real Famous, we have a conversation with Rosie Yakob, Faris Yakob, and Gareth Kay. Rosie was a Senior Social Strategist at Cake, led social strategy at Saatchi NY, and was also a Senior Strategist at 360i.  Faris was the Chief Innovation Officer at MDC Partners, the EVP, Chief Technology Strategist at McCann, and is the author of Paid Attention. Together, they are the brains behind the consultancy Genius Steals. Gareth was the head of planning at Modernista!, the Chief Strategy Officer of Goodby, and the founding partner of Zeus Jones SF. He is now a co-founder of Chapter SF. Enjoy!

Sorry for any incoherent babbling this week. Ally and Steph are inebriated and discussing Supernatural season eight episodes 14 and 15. In 'Trial and Error' Kevin deciphers part of the demon tablet to find out that there are three trials to close the gates of hell. The first trial? Bathe in the blood of a hell hound. In 'Man's Best Friend With Benefits' we didn't really pay attention because this episode is an mehpisode. There's a witch cop, his familiar (a woman who turns into a dog), and Sam and Dean owe him a favor after saving their lives at some point in time. We also ponder the phrase daddy and whether or not Sam and Dean are daddy. You can find us across the internet: Twitter: @TwoChicksPod Facebook: www.facebook.com/TwoChicksApocalypse/ Tumblr: twochickspodcast.tumblr.com/ Instagram: @TwoChicksSPN We're on iTunes, Google Play, and Stitcher!

Most surveyors wish they paid more attention in math class.

There’s a new currency in town (and no, we’re not talking about Bitcoin). We’re talking about attention. In this episode of IRL, Veronica Belmont and special guest Jane Lytvynenko explore all the ways your attention has become worth money on social media. Meet Hamlet the Piggy, an Instagram star who is helping her owner cope with epilepsy and also build a business; Lisette Calveiro, whose quest for fame online left her spending beyond her means; and media theorist Douglas Rushkoff, who discusses what’s behind the emerging attention economy. IRL is an original podcast from Mozilla. For more on the series go to irlpodcast.org. When does attention online turn into addiction online? Here’s a perspective from Mozilla’s Heather West. Imagine a world where social networks weren’t necessarily designed to capture your attention, but instead were built to benefit you and your community. Here are some thoughts by Katharina Nocun on what this would look like. And, here’s a piece by Nick Briz about how attention merchants online use your digital fingerprints to target you with content. Leave a rating or review in Apple Podcasts so we know what you think.

Madeleine MacRae is the creator of FastTrack Sales Systems and the CEO of MM MacRae Coaching & Consulting, an international learning, coaching and consulting firm out of Detroit Michigan.   Madeleine has more than 13 years of first-hand experience at the tables of some of the best businesses in the industry - from huge to tiny, corporate to family-run, manufacturers to a retail dealer. Not only does she know what it really takes to be at the top of your game, she teaches her clients exactly how to do it!   Proudly referred to as “the Fixer”, Madeleine is known for driving changes that really resolve issues and create massive growth momentum.   Social Media LinkedIn: https://www.linkedin.com/in/macraemadeleine   Facebook: https://www.facebook.com/mmmacraecoaching Twitter: @MMMacRaeCoach, https://twitter.com/MMMacRaeCoach Primary Marketing and Sales Links Main website: www.mmmacrae.com  FastTrack Sales Systems sales page - www.fasttrackmembership.com  FastTrack Sales Challenge landing page - http://www.businessmentormadeleine.com/challenge/

Faris Yakob: Genius Steals, Age of Outrage, Paid Attention, the Great Blurring and predictions for 2017. Today on Uprising Scott Goodson interviews the globally renowned strategist Faris Yakob, author of Paid Attention and co-founder of Genius Steals, an itinerant strategy and innovation firm. For more ideas on Uprising and movements, cultural movements and movement marketing, follow Uprising!!! on Facebook. We’ll continue to publish brand-new columns on a regular basis. Hey, do us a favor and please give Uprising!!! a review on iTunes. Scott Goodson is the author of best-selling book 'Uprising: how to build a brand and change the world by sparking cultural movements,' available on Amazon.com. Scott has helped create and build some of the world's most iconic brands. He is founder of StrawberryFrog the world's first movement marketing agency.

This is a conversation with Faris Yakob. Faris was named one of 10 modern day mad men by Fast Company and one of the top 53 creatives in the world by the Clio Awards. He has been the Chief Technology Strategist at McCann and the Chief Innovation Officer at MDC Partners. In 2015, he published his first book, Paid Attention and now runs his own consultancy called Genius Steals. Enjoy!