Podcasts about Attention economy

economic view of human attention as a commodity

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Attention economy

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Best podcasts about Attention economy

Latest podcast episodes about Attention economy

Uncommon Sense with Ginny Robinson
Charlie Kirk, AmFest (IsFest), and the Collapse of Christian Clarity

Uncommon Sense with Ginny Robinson

Play Episode Listen Later Dec 27, 2025 56:05


This episode of Uncommon Sense with Ginny Robinson takes a hard look at the growing contradictions surrounding Erika Kirk and the direction of TPUSA's AmFest (or should I say IsFest). From Charlie Kirk's own recorded warnings about bad cultural role models to TPUSA turning around and platforming those very same celebrities (Nicki Minaj included) whose lifestyles openly contradict Christian teaching, the hypocrisy is no longer ignorable.We're breaking down how moral inconsistency, pop-culture appeasement, and ideological confusion are rotting the conservative movement from the inside out. America First cannot exist without Christianity first—not as a buzzword, not as branding, but as the moral and cultural foundation of who we are. And right now, we are watching our spiritual and national identity slip away in real time.When so-called Christian leaders blur lines, excuse the very behavior they once condemned, and choose influence over truth, they don't just lose credibility, they lose the plot (and they lose the people who trusted them).This episode is a call for honesty, consistency, and real conservative leadership rooted in the Christian values they claim to stand for. Not clout, not platforms, and not sinful worldliness.We don't need people playing leaders.We need actual leadership.—https://www.bible.com/

christianity discipline humility sacrifice clarity faithfulness duty collapse spiritual warfare nicki minaj self control charlie kirk sanctification culture war faith in action standing firm america first fear of god sovereignty of god christian nationalism family values church discipline gatekeepers temperance nihilism hard truth religious liberties media bias christian worldview eternal perspective truth telling speaking truth fruits of the spirit christian leadership uncomfortable conversations cultural identity absolute truth deca dence christian ethics attention economy spiritual renewal tpusa christian culture erika kirk spiritual discernment obedience to god national identity biblical foundations christian home divine order faith and politics celebrity culture biblical authority freedom of religion fearless faith christian discipleship clout chasing cultural christianity christian witness moral law uncommon sense prophetic voice moral relativism power structures alternative media standing alone political theology public theology moral philosophy secular humanism shadowbanning objective truth meaning crisis submission to god secularization battle for truth theology matters natural order divine law christianpodcasts societal collapse cultural commentary conservative values lukewarm christianity moral decline celebrity worship moral leadership christian influence christian obedience values driven leadership conservative christianity cultural relativism christian morals christian accountability christian standards christian realism
Do Good To Lead Well with Craig Dowden
Why Presence Matters More Than Presents This Holiday Season

Do Good To Lead Well with Craig Dowden

Play Episode Listen Later Dec 25, 2025 18:47


Welcome to a special holiday installment of the Do Good to Lead Well podcast, where I explore how to embrace the festive spirit without feeling overwhelmed by stress. This episode compiles scientific and anecdotal evidence, providing actionable advice for achieving genuine disconnection from work as well as authentic connection with our friends and family. Understand the necessity of truly stepping away from work to allow for restoration, enabling you to start the new year with renewed vigor.The episode also delves into the importance of being mindful of conversational topics during holiday gatherings. Learn strategies for navigating discussions to maintain a positive and constructive environment, safeguarding your relationships from unnecessary tension. We will also highlight the perils of pursuing perfection, highlighting that the true essence of the holidays lies in connection and shared moments. Explore the concept of giving experiences as gifts, which create lasting psychological and emotional benefits. I close by sharing perhaps the most meaningful gift we can give those we care about. It is simpler and more powerful than you may think.What You'll Learn- How can we maintain the season's magic without losing our peace?- The importance of disconnection for reconnection- Why we need to set boundaries to show up at our best- The perils of chasing perfection- Give the gift of experience- The power of being intentional about our attention KEYWORDSPositive Leadership, Holiday Stress, Relaxation and Recovery, Recharging, Self-Care, Setting Boundaries, The Power of a Positive No, Perfectionism, Nurturing Relationships, Digital Detox, Happiness, Meaningful Life, Well-Being, Interpersonal Connection, Positive Conversations, Positive Communication, Attention Economy, Family Dynamics, Mental Health, Managing Stress, Success Principles

The Future-Ready Advisor
Marketing Like Red Bull: Winning the Attention Economy with Charlie Grinnell

The Future-Ready Advisor

Play Episode Listen Later Dec 23, 2025 63:07 Transcription Available


Episode OverviewIn this episode of The Future-Ready Advisor, host Sam Sivarajan sits down with Charlie Grinnell, co-founder and CEO of Right Metric, for a masterclass in digital marketing and customer acquisition. Charlie shares insights from his time as global head of social at Red Bull and reveals how disruptors like Chime and Wealthsimple are outpacing traditional banks by understanding the attention economy.They discuss why financial institutions need to think long-term about marketing investments, how to compete for attention in a digitally native world, and practical strategies for reaching younger clients where they actually spend their time. Whether you're struggling with attribution, looking to attract Gen Z and millennial clients, or wondering how to market like a media company, this conversation delivers actionable strategies to transform your approach.Key Quote"Don't listen to what people say, watch what they do. Everybody lies." --- Charlie GrinnellKey Takeaways• Red Bull's marketing success comes from treating attention as the ultimate currency and playing the long game.• Chime has more customers than Canada's biggest bank after just 10 years---showing the power of digital-first strategies.• Financial services preach long-term to clients but operate on short-term quarterly metrics---a fundamental disconnect.• Fish where the fish are---meet your target audience on their platforms, speaking their language authentically.• Insights without action are worthless---always ask "how can I act on this today?" and start small with testing.Sound Bites• "Red Bull understood the value of attention way before everyone else did."• "Whether you buy the product or not, you're going to spend time with our brand."• "Chime is 10 years old and already has more customers than the biggest bank in Canada."• "Financial marketers don't look externally, which I think is a huge problem."• "You can't be the adult coming into the room saying 'hello, fellow kids.'"Topics Discussed• 01:08 -- From Red Bull to Right Metric: Understanding the Attention Economy• 06:20 -- The Long-Term vs. Short-Term Paradox in Financial Services• 15:45 -- Why Chime and Wealthsimple Are Winning Against Traditional Banks• 36:02 -- Creating Authentic Content for Gen Z and Millennial Clients• 56:24 -- Rapid-Fire Round: Fish Where the Fish Are & Actionable InsightsResources Mentioned• Learn more about Charlie Grinnell: LinkedIn Profile (https://www.linkedin.com/in/charliegrinnell/) or visit connectwithcharlie.ca• Explore Right Metric's resources: rightmetric.coStay Connected with The Future-Ready Advisor• Subscribe on your favorite podcast platform to never miss an episode.• Join the conversation on LinkedIn---share your thoughts and connect with other forward-thinking advisors.• Explore more insights on Sam's website or

Web3 with Sam Kamani
335: Popology Network – Decentralizing Taste, Curation, and Digital Rights in the Attention Economy

Web3 with Sam Kamani

Play Episode Listen Later Dec 19, 2025 50:46


In this episode, I'm joined by Joe Rey (Founder & CCO), Oliver Fuselier (COO & CMO), Mykola Smorgun (CTO) from Popology Network.We talk about why curation might matter more than AI in a world of infinite content, how Popology uses a “meta search” to pull media from multiple platforms into curated popcasts, and how they aim to decentralize digital rights management by making users the curators and ledger operators.We also cover influencer-brand sponsorship selection, permissioned data ownership, and what they're raising to scale the platform.Key Timestamps[00:00:00] Intro: Popology's mission – redesigning the attention economy, curation, and decentralized DRM. [00:02:00] Joe + Oliver's background: Decades in film/music video production and why they moved into Web3. [00:07:00] Finding the CTO: Why they needed “30,000 ft” technical architecture to scale the vision. [00:10:00] Core product: Meta search + drag/drop curation into popcasts across multiple content platforms. [00:11:00] DRM angle: Users become the “operators” by curating and ledgering content. [00:14:00] “Pathologists”: Viewers earn tokens and become members by engaging and logging in. [00:18:00] Big debate: Swipe algorithms vs intentional curation (and how they gamify adoption). [00:31:00] Monetization: Sponsorship ads + permissioned data marketplace + subscription tier.[00:47:00] Ask: Influencers/marketers + private sale (two rounds) leading into a larger public raise.Connecthttps://www.popologynetworks.com/https://www.linkedin.com/company/popology-corporation/about/https://www.linkedin.com/in/joe-rey-7539415/https://x.com/Joe_Reyhttps://www.linkedin.com/in/oliverfuselier/https://x.com/OFuselierDisclaimerNothing mentioned in this podcast is investment advice and please do your own research. It would mean a lot if you can leave a review of this podcast on Apple Podcasts or Spotify and share this podcast with a friend.Get featuredBe a guest on the podcast or contact us – https://www.web3pod.xyz/

No Hacks Marketing
212: Goodbye 2025 - Digital Tinnitus and the Non-Human Future

No Hacks Marketing

Play Episode Listen Later Dec 17, 2025 11:13


If 2025 felt like a constant, high-pitched ringing in your ears, you aren't alone. We call it "Digital Tinnitus", the exhausting result of two years of AI hype, "pivot or die" mandates, and confident mediocrity.In this 2025 finale, let's shut off the noise.We look back at why "Fatigue" was the word of the year, and why the crash of the hype cycle is actually the best news for serious professionals. Sani breaks down why Deep Work is the only antidote to the chaos and reveals the massive strategic shift coming to No Hacks in 2026.The internet is changing. We are moving from an Attention Economy to a Utility Economy. And next year, we focus on one thing only: The Non-Human User.In this episode, we cover:The Hangover: Why 2025 broke us, and why the silence of 2026 is a gift.Deep Work vs. Shallow Hacks: Why "Vibe Coding" is a trap and true craftsmanship is the only moat left.The 82:1 Prediction: Palo Alto Networks predicts 82 AI agents for every 1 human online. What does that mean for your website?The 2026 Mission: Announcing the sole focus for next year: Optimizing the Human Web for Non-Human Users.Links:Connect with Sani on LinkedIn: https://www.linkedin.com/in/slobodanmanic/Subscribe to the Newsletter: https://nohacks.substack.com/See you in 2026.---If you enjoyed the episode, please share it with a friend!

TrueLife
Why Everyone Is Angry: Rage Bait, Political Violence & the Attention Economy (2025 Year in Review)

TrueLife

Play Episode Listen Later Dec 16, 2025 35:45


One on One Video Call W/George https://tidycal.com/georgepmonty/60-minute-meetingSupport the show:https://www.paypal.me/Truelifepodcast?locale.x=en_USThe Lila Code: https://orcid.org/0009-0008-4612-3942

The Voice of Retail
Mat Povse, President of Best Buy Canada, on People-First Leadership and Retail Reinvention

The Voice of Retail

Play Episode Listen Later Dec 12, 2025 30:53


In this episode of The Voice of Retail, host Michael LeBlanc sits down with Mat Povse, President of Best Buy Canada, live on the stage in Vancouver at Retail Council of Canada's Retail West stage for a wide-ranging and candid conversation on leadership, innovation, omnichannel retail, and the future of consumer technology in Canada.Povse begins by unpacking what is currently working at Best Buy Canada, pointing to strong financial momentum driven by a clear sense of purpose: understanding why the retailer exists and how it adds value in a crowded technology marketplace. He emphasizes that Best Buy is not simply a retailer, but a people-first organization built on adaptability, humility, and a culture that embraces constant change. That mindset has enabled the company to modernize approximately 85% of its Canadian store fleet, with plans to reach full modernization across all 320 locations—an achievement Povse notes is rare by global retail standards.The conversation explores the evolving role of physical stores in an attention-scarce world. Povse explains how Best Buy balances frictionless transactions for efficiency-driven shoppers with high-touch, consultative experiences for customers overwhelmed by complex technology decisions. This dual mandate—serving both mass market and specialty retail needs—defines Best Buy's in-store strategy and underpins its omnichannel ecosystem.LeBlanc and Povse also examine post-pandemic tailwinds, including technology refresh cycles following the COVID “buy-forward” period. Povse outlines how innovation from major vendors, operating system upgrades, gaming launches, and AI-enabled devices are fueling renewed demand. He positions Best Buy as a critical platform for brands bringing new technology to market, reinforcing its role as both retailer and technology authority.A significant portion of the discussion focuses on Best Buy Express, the partnership with Bell that rapidly expanded the retailer's physical footprint by opening 167 stores in just five months. Povse describes the initiative as “fiercely successful,” highlighting how Express locations are driving both in-store traffic and incremental online sales in previously underserved markets.The episode also dives into Best Buy's early leadership in retail media and marketplace strategy. Povse frames Best Buy as a platform connecting first- and third-party sellers with consumers across stores, digital channels, and media assets—while stressing the importance of protecting the customer experience. He underscores that retail media must enhance relevance, not create friction.Finally, Povse reflects on leadership philosophy, advocating for collaborative decision-making, discretionary effort, and values-driven culture. He closes with practical advice for retailers and vendors alike: build the right team, listen more than you speak, understand your business at both micro and macro levels, and lead with honesty and humility. The Voice of Retail podcast is presented by Hale, a performance marketing partner trusted by brands like ASICS, Saje, and Orangetheory to scale with focus and impact. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

KQED’s Forum
How Private Soundtracks Are Changing Public Life: The New Normal of Constant Headphone Use

KQED’s Forum

Play Episode Listen Later Dec 8, 2025 54:47


On the bus and in the grocery store line, more and more people are keeping their AirPods in. While we work, while we walk, while we shower, even while we fall asleep — we listen. But what does constant listening do to our attention, our relationships, and the social fabric we all share? We talk about constant audio consumption and its cognitive and cultural costs. Guests: Jenny Odell, artist and critic, author of "How to Do Nothing: Resisting the Attention Economy" and "Saving Time: Discovering a Life Beyond the Clock" Gloria Mark, Professor Emerita of Informatics, University of California, Irvine - her recent book is "Attention Span"; her Substack is called "The Future of Attention" Learn more about your ad choices. Visit megaphone.fm/adchoices

Mr. Beast
Biography Flash: MrBeast's Empire Goes Public While Rockefeller Partnership Signals Philanthropy Evolution

Mr. Beast

Play Episode Listen Later Dec 6, 2025 4:56 Transcription Available


Mr. Beast Biography Flash a weekly Biography.In the past few days Jimmy Donaldson, better known as MrBeast, has been in the news less for a single viral stunt and more for the long term architecture of his empire. TechCrunch reports that his CEO Jeff Housenbold is now openly floating the idea of taking Beast Industries public one day, with the explicit goal of letting fans become owners of the company. That IPO talk is still speculative and no filing has been made, but the fact it is being discussed on the record underscores that MrBeast is now positioning himself less as a lone creator and more as the head of a future consumer entertainment conglomerate. TechCrunch also notes leaked figures, originally reported by Bloomberg, indicating that his Feastables chocolate line has already become more profitable than both his flagship YouTube channel and his Prime Video show Beast Games, a shift that suggests his long term biography may be defined as much by CPG and IP as by YouTube views.At the same time, Donaldson is trying to evolve his philanthropic brand. Fortune and an official announcement from the Rockefeller Foundation both confirm a new strategic partnership between Beast Philanthropy and the 112 year old foundation, aimed at combining his youth reach with their expertise in helping the worlds most vulnerable communities. The Rockefeller Foundation says the collaboration will include joint work in places like Ghana early next year, and Donaldson has been quoted saying he wants their guidance to avoid repeating philanthropy mistakes and to turn his massive, often spectacle driven giving into what he calls real lasting change. Framed biographically, this looks like the opening chapter in a shift from viral charity videos to institutional philanthropy with establishment partners.That Ghana focus also ties into a more public facing, participatory campaign. The 1 Billion Followers Summit has posted terms and conditions for a 1 Billion Acts of Kindness campaign run in collaboration with MrBeast, Mohammed Bin Rashid Al Maktoum Global Initiatives and the Varkey Foundation. The campaign invites creators worldwide to post videos of acts of kindness with specific hashtags and, for ten selected winners, includes a fully paid trip to the summit and a journey with MrBeast to Ghana to help build a village and appear in his content. The documents make clear this is a formally structured initiative, with content licensing, code of conduct and legal waivers spelled out, which again speaks to how systematized the MrBeast operation has become.On the media side, MrBeast has also just appeared in a long form conversation titled MrBeast on Cracking the Attention Economy, alongside CEO Jeff Housenbold. In that discussion, promoted on YouTube, the pair lay out how they think about attention, business growth and the responsibilities that come with their influence. While not a headline making controversy, it is a notable public appearance because it continues to cement Donaldson as a leading voice on the future of entertainment, not just a practitioner inside it.Meanwhile, storm clouds remain in the background. TechCrunch points out that Beast Industries is still locked in litigation with Virtual Dining Concepts over the collapse of MrBeast Burger, and that lawsuits from contestants on the first season of Beast Games alleging mistreatment and a misogynistic culture are ongoing. In a recent DealBook appearance covered by TechCrunch, Donaldson spoke cautiously about those suits, essentially portraying them as an almost inevitable byproduct of running a 2000 person gameshow, rather than as evidence of systemic failure, a framing that will likely be revisited in any serious biography of his rise.There are, as always, countless unverified rumors swirling on social media about upcoming videos, new Feastables flavors, and a possible second large scale series order from Amazon, but at this stage those remain speculation without confirmation from MrBeast or major outlets.Thank you for listening, and be sure to subscribe so you never miss an update on MrBeast. To dive into more fast paced life stories like this one, search the term Biography Flash for more great biographies.And that is it for today. Make sure you hit the subscribe button and never miss an update on Mr. Beast. Thanks for listening. This has been a Quiet Please production."Get the best deals https://amzn.to/4mMClBvThis content was created in partnership and with the help of Artificial Intelligence AI

1000 Hours Outsides podcast
1KHO 639: Escaping the Attention Economy | Sharon Hodde Miller, Gazing at God

1000 Hours Outsides podcast

Play Episode Listen Later Dec 3, 2025 56:55


In a culture that trains children to perform their lives instead of live them, Sharon Hodde Miller returns to explore why so many young people feel fragile, insecure, and exhausted and why the solution isn't more confidence, but a bigger purpose. Drawing from Free of Me and her new devotional Gazing at God, Sharon explains the overlooked root of modern insecurity: we've taught kids to evaluate their worth through constant self-focus, endless mirrors, and the metrics of the attention economy. Together, Sharon and Ginny uncover how shrinking our children's purpose down to “finding themselves” has left them anxious, isolated, and unsure of who they are apart from an audience. This conversation offers a hopeful, deeply practical way forward. Sharon shares how hiddenness, beauty, and turning our gaze toward God free us from the heaviness of self-preoccupation and how parents can help kids grow up rooted in something far larger than likes, identity quests, or online performance. From navigating rejection to reimagining purpose, this episode invites families to step out of the spotlight, rediscover joy, and remember that the healthiest life isn't the one constantly seen…but the one securely grounded in love, calling, and connection. Learn more about your ad choices. Visit megaphone.fm/adchoices

LIVE 94.6
The Lucas Tribune Podcast I "Navigating the Attention Economy: Focus in a Distracted Age"

LIVE 94.6 "The Grizz" Radio Station®️

Play Episode Listen Later Dec 3, 2025 9:02


Your attention is currency. Every ping, swipe, and notification is bidding for it like an auction house on caffeine. The truth? What you focus on is what you fund—with your time, your energy, your future.In a world built to fracture your focus, choosing what you give your attention to is a quiet act of rebellion. Lock in. Protect your peace. Build something that lasts. The past greats mastered focus with fewer tools—so what's our excuse now?Attention isn't just power. It's direction. Aim it wisely.#PowerOfAttention #FocusIsTheNewFlex #MindsetShift #DigitalDiscipline #ClarityOverChaos #GenZWisdom #CreativeFocus #ProtectYourPeace #IntentionalLiving #DistractionDetox

Swanky 93.3 Radio Station™
The Lucas Tribune Podcast I "Navigating the Attention Economy: Focus in a Distracted Age"

Swanky 93.3 Radio Station™

Play Episode Listen Later Dec 3, 2025 9:02


Your attention is currency. Every ping, swipe, and notification is bidding for it like an auction house on caffeine. The truth? What you focus on is what you fund—with your time, your energy, your future.In a world built to fracture your focus, choosing what you give your attention to is a quiet act of rebellion. Lock in. Protect your peace. Build something that lasts. The past greats mastered focus with fewer tools—so what's our excuse now?Attention isn't just power. It's direction. Aim it wisely.#PowerOfAttention #FocusIsTheNewFlex #MindsetShift #DigitalDiscipline #ClarityOverChaos #GenZWisdom #CreativeFocus #ProtectYourPeace #IntentionalLiving #DistractionDetox

Just Great Yoga
#358 Attention Economy (preview)

Just Great Yoga

Play Episode Listen Later Nov 25, 2025 20:07 Transcription Available


Ten Year Town
Ben Rector on Independent Touring, The Attention Economy & Burnout | Ten Year Town Ep. 91

Ten Year Town

Play Episode Listen Later Nov 25, 2025 62:36


Happy thanksgiving everyone! We're off this week. This is a re-airing one of our favorite episodes from this year. Ben Rector is a singer songwriter originally from Tulsa, Oklahoma. Over the past decade, he has built a dedicated fanbase through consistent touring and a catalog of self-written, self-released albums. His 2015 album Brand New debuted in the Billboard Top 10, with the title track going RIAA Platinum. He is currently on tour and just released his new album The Richest Man In The World.In this episode, we talk about Ben's journey from indie beginnings to chart success, the business of being a fully independent artist, the pitfalls of the attention economy, and many other stops along the way.New Episodes every Tuesday.Find the host Troy Cartwright on Twitter, Instagram. Social Channels for Ten Year Town:YoutubeFacebookInstagramTwitterTikTokThis podcast was produced by Ben VanMaarth. Intro and Outro music for this episode was composed by Troy Cartwright, Monty Criswell, and Derek George. It is called "Same" and you can listen to it in it's entirety here. Additional music for this episode was composed by Thomas Ventura. Artwork design by Brad Vetter. Creative Direction by Mary Lucille Noah.

UBC News World
Inside the Attention Economy: Why Brands with Intentionality Will Win

UBC News World

Play Episode Listen Later Nov 23, 2025 3:17


Explore the attention economy and discover why intentional brands — those prioritizing meaning over volume — achieve stronger retention, loyalty, and long-term business impact.https://www.thelolaagency.com/post/intention-before-attention-why-the-smartest-brands-start-with-what-they-mean-not-what-they-make London : Los Angeles (LO:LA) City: El Segundo Address: 840 Apollo Street Website: https://www.thelolaagency.com

Cafeteria Christian
#339 Viral Garbage and the Attention Economy

Cafeteria Christian

Play Episode Listen Later Nov 17, 2025 56:07


Emmy and Natalia talk about two viral moments in culture this week, and how they are connected, and how they say a lot more about where we're at spiritually than we might think.  Anne Helen Peterson Link  

The JMI Power of Music Podcast
Beyond the Attention Economy: Music, Identity & Purpose with Robert Manchin

The JMI Power of Music Podcast

Play Episode Listen Later Nov 12, 2025 53:33


Step into a journey that bridges music, culture, and society with Robert Manchin! In this episode of The Power of Music podcast, we welcome Robert, a sociologist, economist, musician, and cultural leader whose remarkable career connects the arts, policy, and social research. With decades of experience, he reflects on his early memories of JMI and the lessons they continue to inspire today.Robert explores the value of being “useful to others,” the deep connection between music and identity, and how music grounds us in times of uncertainty. From the tension between the attention economy and the music economy, to the ways culture can guide us through complexity, Robert offers profound insights into music's role in shaping how we live and understand the world.Get ready for a conversation that's as thoughtful as it is inspiring. If you enjoy the episode, don't forget to subscribe, share, and leave us a review!ℹ️ JMI is a global network of NGOs that empowers young people through music across all boundaries. For more info, visit https://jmi.net or check out all the amazing opportunities for musicians on Mubazar (https://mubazar.com/en).

Offline with Jon Favreau
Have the Democrats Decided to Win?

Offline with Jon Favreau

Play Episode Listen Later Nov 8, 2025 63:04


Something happened in 2016 that led Democrats to campaign on unpopular issues. Researcher Simon Bazelon digs into extensive polling data—and on-the-ground-results from tight races—to explain where elites steered us off course, how we can neutralize Trump's advantages, and why voters might not actually want radical change. Then, he and Jon discuss the pitfalls of an attention economy that gives clicks but NOT votes to viral, trendy policies. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Don't Kill the Messenger with movie research expert Kevin Goetz
Bob Levin (Veteran Marketing Executive) on Audience Insights, Campaign Strategy, and the Business of Movie Appeal

Don't Kill the Messenger with movie research expert Kevin Goetz

Play Episode Listen Later Nov 5, 2025 58:12 Transcription Available


Send Kevin a Text MessageIn this engaging episode of Don't Kill the Messenger, host Kevin Goetz interviews his business associate, Bob Levin, about his remarkable journey from Sears catalog copywriter to President of Worldwide Marketing at Disney, Sony Pictures, and MGM, before joining Kevin at Screen Engine in the role of President and COO. Listen in as these two industry veterans share marketing insights and discuss their upcoming book, How to Score in Hollywood (Simon & Schuster, November 11th), which reveals the hidden formula behind a movie's profitability — showing how audience understanding drives smarter decisions from greenlight to release.Disney's Renaissance Era (09:00) Bob recounts joining Disney just as Eisner and Katzenberg were revitalizing the studio, leading marketing during 17 consecutive hits, including Down and Out in Beverly Hills, The Lion King, and Pretty Woman.Marketing Philosophy (15:51) "Good marketing is both instinct and data," Bob explains, describing his pioneering approach of creating targeted messaging for different audience segments at Disney's animation division.Pretty Woman & Marketing Triumphs (19:33) Bob reveals how he helped to transform Pretty Woman from a potentially dark R-rated film into a celebration of female empowerment, even suggesting the iconic title to replace the original "3000".The Screen Engine Years (34:40) After leading marketing at three major studios, Bob joined Screen Engine, helping to build their research business, which started in Kevin's living room, into an industry powerhouse that expanded beyond film into other industries.How to Score in Hollywood (42:48) Bob discusses their upcoming book, which examines how movies get greenlit, applying the principle that "every movie if made and marketed for the right price should make money.”Understanding Audience Response (47:42) Levy notes that audiences aren't "wrong" when they dislike something; they're simply reacting honestly. Bob learned that viewers fundamentally seek characters with whom they can identify.The Attention Economy (48:54) Rather than thinking in terms of being in "the movie business," Levin suggests viewing entertainment as part of "the attention economy" where respecting the audience and telling great stories remains paramount.If you enjoyed this episode, please leave us a review and share. We look forward to bringing you more behind-the-scenes revelations next time on Don't Kill the Messenger.Host: Kevin GoetzGuest: Bob LevinProducer: Kari CampanoWriters: Kevin Goetz, Darlene Hayman, and Kari CampanoAudio Engineer: Gary Forbes (DG Entertainment)For more information about Bob Levin:Simon and Schuster:https://www.simonandschuster.com/authors/Bob-Levin/240343657LinkedIn: https://www.linkedin.com/in/robert-levin-843797125/IMDB: For more information about Kevin Goetz:- Website: www.KevinGoetz360.com- Audienceology Book: https://www.simonandschuster.com/books/Audience-ology/Kevin-Goetz/9781982186678- How to Score in Hollywood: https://www.amazon.com/How-Score-Hollywood-Secrets-Business/dp/198218986X/- Facebook, X, Instagram, TikTok, YouTube, Substack: @KevinGoetz360- LinkedIn @Kevin Goetz- Screen Engine/ASI Website: www.ScreenEngineASI.com

TOP CMO
Inside the Attention Economy: MTV, Build-A-Bear & the Price of Feeling

TOP CMO

Play Episode Listen Later Oct 27, 2025 8:43


MTV didn't die — we killed it by scrolling. In this week's episode of BRANDED Weekly, Ben Kaplan breaks down how nostalgia, dopamine, and brand emotion are reshaping business. From MTV's collapse to Build-A-Bear's 2,000% stock surge, Chili's viral mozzarella moment, and Michael Jordan's $70M jet, we explore the one metric that now decides who wins: attention. The real question? In 2025, how much is your brand's emotion worth?

This Week @ C3
Empire of Screens Part 4: It's an AI World After All presented by Brad Ruggles

This Week @ C3

Play Episode Listen Later Oct 26, 2025 33:18


Lead Teacher Brad Ruggles presents the last segment in our series, The Empire of Screens: Wisdom for Living in the Attention Economy.

Offline with Jon Favreau
Democrats Need to Care About Getting Attention

Offline with Jon Favreau

Play Episode Listen Later Oct 25, 2025 68:39


Chris Hayes, MSNBC host and author of The Siren's Call, returns to Offline to talk about Democrats' posting problem…they're too afraid of controversy, too stingey with their appearences, and too focused on fundraising. Have the content firehoses diluted cancel culture? What's the secret to Zohran Mamdani's press strategy? Is John Fetterman the Democrats' John McCain—and is there a lesson to learn in that?Also: Offline is now coming out Saturdays. Thank you for sharing your weekend with us!For a closed-captioned version of this episode, click here. For a transcript of this episode, please email transcripts@crooked.com and include the name of the podcast. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Anarchist World This Week
The Growth of the Attention Economy linked to the Worldwide Growth of Fascism

Anarchist World This Week

Play Episode Listen Later Oct 21, 2025


Eureka Australia Medal Nominations closingFrancesco Fantin Memorial gatheringSouth China seas Smoke & MirrorsPandering to the Washington BuffonColonisation of ABC News by the Murdoch EmpireIsraeli successful propaganda War in AustraliaInvitation Ellen Jose Art Award

This Week @ C3
Empire of Screens Part 3: Watching the Watchers presented by Brad Ruggles

This Week @ C3

Play Episode Listen Later Oct 19, 2025 33:09


The Empire of Screens: Wisdom for Living in the Attention Economy is our current focus, and this week Lead Teacher Brad Ruggles continues with Part Three: Watching the Watchers.

What Next?
The Currency of Culture in The Attention Economy

What Next?

Play Episode Listen Later Oct 18, 2025 36:59


Joe Marchese, co-founder of Human Ventures and Casa Komos Brands Group on the importance of The Attention Economy. The founder of TrueX and former president of advertising revenue for Fox Networks Group who oversaw billions in annual revenue across Fox Broadcast, FX, National Geographic and Fox Sports, including the Super Bowl and World Series, lays out a more effective advertising strategy as the industry shifts from impression-based metrics to real engagement. The value of human relationships and trust in a business world increasingly influenced by AI, he says, must place cultural adjacency and experiential marketing at its core. It is integrity through a human lens, he argues, which will become critical in the marketing of the future.#Business #Human #Marketing

The Fit Mess
How AI & Bot-Driven Outrage Are Hijacking Our Attention

The Fit Mess

Play Episode Listen Later Oct 13, 2025 37:29 Transcription Available


We're puppets. AI has its hand up our collective asses, and we're all just talking like Kermit the Frog while Russian bot farms tear society apart. Dramatic? Maybe. True? Unfortunately. In this episode we look into the increasingly unhinged intersection of AI, social media manipulation, and what's left of our shared reality. It's not all doom. There's some genuine good AI can do (like helping my kid with homework). But it's mostly doom. Here's what we covered: The Episode Breakdown Mental institutions are overrun with people suffering from AI-related disorders, some fell in love with chatbots, others can't function without AI assistance, others are spiraling into existential dread Bot farms are weaponizing brands in culture wars (see: Cracker Barrel's logo change), and most of that online outrage isn't from humans, it's from Russian troll operations Peter Thiel is out here telling Christians at private Silicon Valley rallies that stopping AI development will hasten the Antichrist (I wish I were making this up) You are the product not the customer, on every social media platform. The actual customers are advertisers buying your attention. The cost is your sanity. The cave tour guide principle: How darkness + suggestion = seeing threats that aren't there (based on Jason's actual cave tour guide days) Why everything feels existential: The internet profits from making every problem feel like a crisis. Your nervous system can't tell the difference between real threats and manufactured outrage. The influencer accountability problem: Anyone can build an empire on conspiracy theories now. There's no regulation. No licenses. Just vibes and reach. The only real escape: "Just don't look" (Simpsons-style). Not forever. Not completely. But enough to remember what reality feels like. ---- MORE FROM BROBOTS: Connect with us on Threads, Twitter, Instagram, Facebook, and Tiktok Subscribe to BROBOTS on Youtube Join our community in the BROBOTS Facebook group ---- LINKS TO OUR PARTNERS: Take control of how you'd like to feel with Apollo Neuro Explore the many benefits of cold therapy for your body with Nurecover Muse's Brain Sensing Headbands Improve Your Meditation Practice. Get started as a Certified Professional Life Coach! Get a Free One Year Supply of AG1 Vitamin D3+K2, 5 Travel Packs Revamp your life with Bulletproof Coffee You Need a Budget helps you quickly get out of debt, and save money faster! Start your own podcast!    

This Week @ C3
The Attention Economy, presented by Brad Ruggles

This Week @ C3

Play Episode Listen Later Oct 12, 2025 29:00


The Empire of Screens series continues with Lead Teacher Brad Ruggles' teaching, Part 2: The Attention Economy

Experts of Experience
Why Great Leaders Communicate Like Creators

Experts of Experience

Play Episode Listen Later Oct 8, 2025 52:24


Internal communication is broken. Most CX and leadership teams rely on outdated methods — long slide decks, endless trainings, and metrics that don't drive action. In this episode, Ben Phillips, founder of CX Alive!, explains how to transform the way your business communicates. Drawing on two decades in customer experience and leadership, Ben breaks down why short-form, authentic content — like internal vodcasts and micro-videos — builds clarity, connection, and alignment faster than PowerPoints or all-hands meetings ever could. We cover:✅ How to make your CX strategy relatable and actionable✅ The biggest communication gap between leadership and frontline teams✅ How to communicate effectively with Gen Z employees✅ Why podcasts and vodcasts are the future of internal engagement✅ Why NPS and CSAT are outdated metrics — and what to measure instead If you're looking to improve employee engagement, CX performance, or team alignment, this conversation will change how you think about communication, storytelling, and measurement inside your organization. #InternalCommunication #CXLeadership #CustomerExperience #EmployeeEngagement #CXStrategy #BusinessCommunication #LeadershipDevelopment #GenZAtWork #Vodcasting #StorytellingAtWork Connect with Ben at:Cx-alive.comBen Phillips LinkedIn Key Moments: 0:00 Who is Ben Phillips and what is CX Alive!4:00 How to communicate effectively with Gen Z employees9:44 How business communication is changing12:50 How to tell better stories22:00 Why you only have 8 seconds to capture attention24:00 Why podcasts and vodcasts work so well for businesses31:00 Is NPS still relevant in 2025?34:44 What are the best metrics to track in CX?37:59 Are customer surveys still relevant?41:11 AI in CX: what's hype vs. what's real48:24 How to build a team that understands the “why”51:28 Three words that separate good content from great –Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Business of Sport
Richard Coleman, Tech3 Team Principal: ‘The $4.9bn Bet: Can Liberty Replicate F1 Success with MotoGP?' (Ep.89)

Business of Sport

Play Episode Listen Later Oct 7, 2025 69:05


Today, we're delighted to welcome Richard Coleman to the show. Alongside one of our favourite previous guests Mr Guenther Steiner, Richard is the new co-owner and Team Principal of MotoGP team Tech3. This sport has had some big headlines since Liberty's $4.9bn acquisition went through earlier this year. As the infamous owners of F1 who have played a major role in re-inventing the sport and making it one of the most popular and marketable entertainment products on the planet, it's not hard to understand why the buzz has now spread to asking what it is that Liberty can do with MotoGP; a hugely popular and successful motorsport, but one that doesn't have the global reach or brand power F1 has enjoyed. In a world of massively inflating sports assets prices and the clamour for good deals and unique opportunities, do these racing teams present some of the most exciting sports business opportunities on the market? The parallels to F1 are obvious, but this is also very much a property with its own values, diehard fans, and a plan to capture the audience in a way that differentiates itself from four wheel racing. This a look at the big business of MotoGP and the big potential of Tech3. Timestamps: 00:00 Intro03:50 Liberty Media's $4.9B MotoGP Takeover10:04 Why MotoGP Is Undervalued16:23 Can MotoGP Fix Its Competitive Imbalance?20:02 How to Run a MotoGP Team Sustainably22:38 How MotoGP Teams Make Money26:52 The New Wave of Sponsors in MotoGP29:12 How MotoGP Can Create Global Superstars35:10 Can MotoGP Grow Without Losing Its Core Fans?42:47 The Core Risks Behind Investing in MotoGP46:09 Inside The Media Rights Structure47:45 The Attention Economy & Youth in Motorsport51:56 What Makes The Best Riders?52:42 Why Riding a Bike Is Harder Than Driving an F1 Car54:00 Health & Safety in MotoGP01:00:29 Quick-Fire RoundOn today's show we discuss: 1. The Business of MotoGP:How the $4.9bn Liberty Media acquisition has transformed the outlook for MotoGP and why the new owners are betting they can replicate the Formula One boom.What this means for valuations across the grid, and how teams like Tech3 are transitioning from racing outfits into full-scale businesses and global entertainment brands.Why Richard believes MotoGP is one of the most undervalued sports assets in the world today.2. Inside the Tech3 Acquisition:The story behind Richard and Guenther Steiner's joint purchase of the Red Bull KTM Tech3 team.The financial realities of running a race team: from start-money payments to manufacturer support and sponsorship structures.Why the goal isn't just to compete on track, but to build a sustainable commercial operation behind it3. Building Global Reach:Why the sport must expand beyond Southern Europe to truly go global and the opportunities and risks that come with it.How MotoGP can attract younger and more diverse audiences, develop riders from new regions, and create stars with global recognition.The importance of telling the human stories. The “gladiators of the modern age” risking everything on two wheels4. Safety, Technology & the Human Element:How MotoGP is balancing spectacle with safety through better circuits, tech innovations, and airbag suits.Why confidence, courage, and connection matter as much as engineering and how the sport can make its heroes household nameThe unseen dangers of racing at 230+ mph and the deep bond between riders and their crews.A huge thank you to our amazing partners on the show: Stryde Bringing sports investment opportunities to your door. Visit http://www.gostryde.com to become part of the movement!

Couch Chats for Female Entrepreneurs
Reinventing Success: How to Thrive in the Attention Economy | Alex Wolf

Couch Chats for Female Entrepreneurs

Play Episode Listen Later Oct 6, 2025 26:04


Have you ever hit every milestone you thought you wanted, only to feel like it wasn't enough? This episode with Alex Wolf will change the way you see reinvention, visibility, and the attention economy.Alex is a creative visionary and the original founder of BossBabe which she scaled to 7 figures before walking away at the peak of its success. Today, she's an award-winning tech philosopher, author of Resonate, and strategist who has worked with brands like Apple and Snap. In this conversation, she pulls back the curtain on the cost of growth, how to build resonance instead of chasing reach, and what it really takes to reinvent yourself without losing your power.What you'll learn in this episode:Why reinvention is essential and what you must let go of to growThe hidden cost of visibility and how to protect your creativityHow to thrive in the Attention Economy (without burning out)The difference between reach vs resonance and why only one pays offTangible steps to align your brand with values, not vanity metricsIf you've ever felt caught between the version of you that “made it” and the one you're becoming, this episode is your permission slip to redefine success on your terms! CONNECT WITH ALEX WOLF:Connect with Alex Wolf @alexwolf on InstagramCONNECT WITH ME:Join 12-month UNSTOPPABLE MASTERMIND Join my Million Dollar Empire Workshop this October 2025Download your 30-day Millionaire Mindset audio trainingCheck out my FREE ResourcesOrder my book “Unstoppable Success” on AmazonApply for 1:1 Business CoachingSend me a DM on Instagram

The Sleeping Barber - A Business and Marketing Podcast
SBP 145: The PostPod - The Attention Economy Playbook.

The Sleeping Barber - A Business and Marketing Podcast

Play Episode Listen Later Sep 25, 2025 14:58


In this conversation, Marc Binkley and Vassilis Douros reflect on their conversation with Ben Allison, exploring various aspects of media planning and marketing strategies. They focus on the importance of understanding the media diet pyramid, navigating the attention economy, and integrating organic social media into marketing efforts. They discuss the challenges posed by tech debt and the need for cohesive planning, especially as Q4 approaches.Enjoy the show:Our Guest:Ben Allison - EVP Media @ VaynerMediahttps://www.linkedin.com/in/benjamin-allison-7331a646/https://vaynermedia.com/Follow Our Updates⁠⁠LinkedIn: https://www.linkedin.com/company/sleeping-barber/https://www.sleepingbarber.caGet in touch with our hosts:Marc Binkley: ⁠⁠https://www.linkedin.com/in/marcbinkley/Vassilis Douros: https://www.linkedin.com/in/vassilisdouros/Takeaways:The media diet pyramid helps visualize media channels.Walled gardens are essential for audience reach.Retail media and linear streaming should be integrated.Attention economy requires a principled media approach.Search is more about shelf space than direct advertising.SEO remains a complex and opaque field.Organic social can provide insights into audience attention.Marketing teams must collaborate for cohesive strategies.Tech debt can drain marketing budgets.Understanding attention versus impressions is crucial.Chapters:00:00 - Introduction to the Post Pod02:39 - Media Diet Pyramid and Its Implications05:21 - Navigating the Attention Economy07:56 - The Role of Search and SEO10:13 - Organic Social and Marketing Integration12:38 - Tech Debt and Marketing Challenges

Uncomfy: Sticking with Moments That Challenge Us
Political Violence and the Power of Listening: What Comes Next? — Manu Meel

Uncomfy: Sticking with Moments That Challenge Us

Play Episode Listen Later Sep 24, 2025 20:52


“People don't actually follow outrage; what they follow is what is unique and different.” Host Julie Rose talks with Manu Meel, co-founder and CEO of BridgeUSA, about how a new generation of college students is challenging the outrage economy, especially in the wake of the tragic assassination of Charlie Kirk. Meel explains that while conflict and violence often dominate headlines, the real counterculture movement is people hungry for respectful dialogue and pluralism. He argues that listening itself has become a radical act, one that could reshape democracy by empowering the “silent majority” to push back against polarization. Manu's organization, BridgeUSA – https://bridgeusa.org/ Manu's podcast, The Hopeful Majority – https://www.thehopefulmajority.com/ Don't forget to subscribe for more conversations that challenge, stretch, and inspire. CHAPTERS 00:00 Introduction 00:46 Introducing Manu Meel and BridgeUSA 01:10 Discussing the Assassination of Charlie Kirk 02:28 The Mission of BridgeUSA 03:23 Challenges and Critiques of Bridging Efforts 06:30 Outrage vs. Dialogue in the Attention Economy 07:40 The Viral Impact of Constructive Dialogue 11:16 Building a Culture of Pluralism on Campus 15:49 Empowering the Silent Majority 18:44 Conclusion and Call to Action

Otherppl with Brad Listi
992. Leigh Stein

Otherppl with Brad Listi

Play Episode Listen Later Sep 23, 2025 84:11


Leigh Stein is the author of the novel If You're Seeing This, It's Meant for You, a national bestseller available from Ballantine Books. Leigh is the author of six books, including the critically acclaimed satirical novel Self Care. She is also the creator of the Attention Economy newsletter on Substack and has written for the New York Times, the Washington Post, Allure, ELLE, Airmail, and The Cut. *** ⁠⁠Otherppl with Brad Listi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is a weekly podcast featuring in-depth interviews with today's leading writers. Available where podcasts are available: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, etc. Get ⁠⁠⁠⁠⁠⁠How to Write a Novel,⁠⁠⁠⁠⁠⁠ the debut audio course from DeepDive. 50+ hours of never-before-heard insight, inspiration, and instruction from dozens of today's most celebrated contemporary authors. Subscribe to ⁠⁠⁠⁠⁠Brad's email newsletter⁠⁠⁠⁠⁠. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Support the show on Patreon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Merch⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Bluesky⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Email the show: letters [at] otherppl [dot] com The podcast is a ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠proud affiliate partner of Bookshop⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, working to support local, independent bookstores. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Sleeping Barber - A Business and Marketing Podcast
SBP 144: The Attention Economy Playbook. With Ben Allison.

The Sleeping Barber - A Business and Marketing Podcast

Play Episode Listen Later Sep 23, 2025 49:07


In this episode of The Sleeping Barber Podcast, hosts Marc Binkley and Vassilis Douros sit down with Ben Allison, EVP of Media at VaynerMedia, to unpack the fast-changing media landscape. From “TikTokification” and consumer fragmentation to the new media “food pyramid,” they explore how attention, creativity, and creators are reshaping modern marketing. The conversation also tackles Q4 advertising pressures, evolving search strategies, and the ongoing challenge of balancing performance with brand building.Enjoy the show!Our Guest:Ben Allison - EVP Media @ VaynerMediahttps://www.linkedin.com/in/benjamin-allison-7331a646/https://vaynermedia.com/ Follow Our Updates⁠⁠LinkedIn: https://www.linkedin.com/company/sleeping-barber/https://www.sleepingbarber.caGet in touch with our hosts:Marc Binkley: ⁠⁠https://www.linkedin.com/in/marcbinkley/Vassilis Douros: https://www.linkedin.com/in/vassilisdouros/Chapters:00:00 - Introduction 01:03 - The Evolution of Media and Consumer Fragmentation04:04 - Surprises in the Media Landscape05:56 - The Intersection of Media and Creative10:55 - Attention Metrics and Their Importance12:05 - The Modern Media Diet Explained15:39 - The Role of Creators in the Media Pyramid18:16 - Visualizing the Media Pyramid21:34 - Flexibility vs. Rigidity in Media Buying22:55 - The Dynamics of Advertising Decisions27:10 - Navigating Q4 Advertising Challenges30:26 - The Evolution of Search and Brand Strategy34:57 - Balancing Performance and Brand Marketing39:35 - Organizational Silos and Marketing Effectiveness46:06 - Harnessing Attention Through Organic Creative

Retailistic
Gen Z, Loyalty, and Live Streaming: The Hottest Retail Trends from Shoptalk Fall 2025

Retailistic

Play Episode Listen Later Sep 19, 2025 42:11


TakeawaysCoresight Research provides insights from major retail events.AI and tariffs are the two main topics in retail discussions.Retailers are adapting to tariffs by innovating their supply chains.Generative AI is changing content production in retail.Retailers are focusing on data-driven decision-making.Physical stores are regaining importance for younger consumers.Innovation thrives in challenging environments.Boards are increasingly educated about AI's potential.Private label demand is rising due to tariffs.E-commerce growth is expected despite tariff uncertainties. Experiential retail is essential for modern consumers.Digital enhances the tactile experience of shopping.Supply chains must adapt to the rapid changes in consumer behavior.Gen Z values sustainability in their shopping habits.Loyalty programs need to evolve beyond traditional models.Live streaming is becoming a significant marketing tool.The attention economy is reshaping how brands engage with consumers.Retail media is increasingly becoming the dominant form of media.Emotional connections with customers are crucial for brand loyalty.AI will play a pivotal role in the future of commerce. Chapters00:00 Introduction to Retaili$tic and Shoptalk Fall04:14 Key Themes: AI and Tariffs in Retail14:00 Exploring AI Opportunities in Retail19:33 Innovation Under Pressure in Retail20:48 Experiential Retail: The New Paradigm21:44 Transforming Supply Chains for Gen Z24:19 Evolving Loyalty Programs and Customer Experience27:10 The Rise of Live Streaming in Retail30:22 Navigating the Attention Economy32:11 Innovations in Retail Technology36:31 The Future of AI in Commerce

The Nonprofit Show
Messaging That Keeps Donors: The Trust Triangle

The Nonprofit Show

Play Episode Listen Later Sep 18, 2025 29:28


Donor communication isn't a seasonal chore—it's the garden you tend all year. In this lively conversation, James Misner, Founder & Owner of The Kipos Group (Greek for “garden”), shows how consistent, human-centered messages keep supporters engaged, confident, and eager to act. His opening frame is memorable: schools send multiple reminders for an early bus drop-off because people are busy; nonprofits should be just as persistent—thoughtfully. As James says, “You should not be afraid to reach out to your donors… they need you to serve them by communicating frequently.”James introduces a practical “trust triangle”: organization, leadership, and impact. Rotate your content so supporters see a stable organization with real stories, a visible and thoughtful leader, and outcomes that are tangible. Variety matters—mix email, social, mail, live streams, and short videos so people meet you where they already are.He's blunt about retention. Too many nonprofits don't know their number, and the sector average still hovers around mid-40%. Causes of lapse you can't control (life events) exist, but others are absolutely in your hands: saying thank you promptly and showing outcomes clearly. “If you do that, and that alone, and you do that regularly, your donors are going to stick with you.” James shares a jaw-dropping example of unthanked five- and six-figure donors—proof that basics move mountains.To win in today's attention economy, flip the script: make the donor the main character. Replace “we did X” with “you made X possible,” pairing metrics with meaning. Anchor stories in universal emotions (worry, hope, pride, relief) so even complex issues feel relatable. Segment when useful, but never lose the thread of human feeling.James also adapts classic business wisdom for fundraising: keep donors, invite them to bring friends, grow generosity without eroding trust, and operate efficiently. The math is compelling—modest retention gains transform budgets, especially under $1M. The mindset is calmer, too: breathe, be thoughtful, and show up regularly with messages that serve.Bottom line: water the garden weekly. Use stories, data, leadership voice, and channel variety to build trust. Put the donor at the center, thank quickly, report outcomes often, and watch retention—and impact—bloom.Find us Live daily on YouTube!Find us Live daily on LinkedIn!Find us Live daily on X: @Nonprofit_ShowOur national co-hosts and amazing guests discuss management, money and missions of nonprofits! 12:30pm ET 11:30am CT 10:30am MT 9:30am PTSend us your ideas for Show Guests or Topics: HelpDesk@AmericanNonprofitAcademy.comVisit us on the web:The Nonprofit Show

Studio Sessions
55. Reclaiming The Soul of Digital Technology - Less Capability, More Freedom

Studio Sessions

Play Episode Listen Later Sep 16, 2025 100:06 Transcription Available


We explore the philosophy behind building personal websites and using intentionally limited computing as creative practice. The conversation examines why modern computers feel "too dangerous"—offering infinite possibilities that paradoxically constrain focus—and how deliberately choosing simpler tools can restore agency over our attention and creative output.Through discussions of building throwback websites, setting up old computers as single-purpose machines, and integrating AI through terminal interfaces, we unpack the psychological difference between technology that serves us versus technology that exploits our behavioral patterns. The episode ultimately centers on a deeper question: how do we design our relationship with technology to support sustained attention, genuine connection, and meaningful creative work? We consider whether the future might look more like the 1960s than the 2010s—not through regression, but through conscious iteration that prioritizes human flourishing over engagement metrics. -Ai If you enjoyed this episode, please consider giving us a rating and/or a review. We read and appreciate all of them. Thanks for listening, and we'll see you in the next episode. Links To Everything: Video Version of The Podcast: https://geni.us/StudioSessionsYT Matt's YouTube Channel: https://geni.us/MatthewOBrienYT Matt's 2nd Channel: https://geni.us/PhotoVideosYT Alex's YouTube Channel: https://geni.us/AlexCarterYT Matt's Instagram: https://geni.us/MatthewIG Alex's Instagram: https://geni.us/AlexIG

Create with Franz
The Great Digital Detox: From Distraction to Higher Purpose.

Create with Franz

Play Episode Listen Later Sep 7, 2025 30:37


Do you ever feel drained and constantly distracted by your digital devices? In a world of notifications, social media, and endless emails, it's easy to lose focus on what matters most—your relationships, your peace, and your personal purpose. In this episode, we sit down with Dr. Brian Bovee, a seasoned tech expert and professor at California Baptist University, to explore how the "attention economy" is designed to hijack our focus. Brian shares his personal journey from a distracted life to a deeply purposeful one, guided by his book, The Focused Faith. He provides powerful, intentional strategies to help you detox your digital life, reclaim your attention, and build habits that lead to greater focus, deeper connection, and joy. Tune in to discover how to move from a state of distraction to one of higher purpose. Topics covered:  digital detox, spiritual life, technology addiction, Christian living, attention economy, social media, faith and technology, prayer, solitude, focused faith, spiritual growth, Christian podcasts, digital minimalism, living with purpose   Find Dr Brian Bovee here: www.thefocusedfaith.com Did you enjoy this episode and would like to share some love?  

Nick Bahe Podcast
Fan/Media reaction to Husker debut, Rhule attention economy, & Akron preview

Nick Bahe Podcast

Play Episode Listen Later Sep 2, 2025 25:04


Nick analyzes the psychology of the fan/media reaction to Nebraska's first game, Matt Rhule's approach to attention, and then Nick lays out the 4 things he wants to see from Nebraska against Akron.Subscribe, rate, and review my podcast wherever you get your podcasts so you don't miss an episode! Also follow up on YouTube, Facebook, Instagram, and Twitter OR NickBahe.comHurrdat Sports is a digital production platform dedicated to the new wave of sports media. From podcasting to video interviews along with live events and entertainment, we're here to change how you consume sports. Find us online at Hurrdatsports.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Studio Sessions
54. Embracing Necessary Imperfections

Studio Sessions

Play Episode Listen Later Sep 2, 2025 78:52 Transcription Available


We examine how digital culture's promise of frictionless perfection has created unrealistic expectations that we unconsciously apply to relationships, creativity, and life itself. The conversation explores the psychological residue of living in an attention economy—how algorithmic thinking shapes our behavior even when we consciously reject it, and why we find ourselves reaching backward in time for tools and practices that feel more aligned with human limitations.The discussion reveals how consumer culture has colonized our emotional lives, creating cycles of acquisition that promise depth but deliver dopamine hits instead. We explore the radical act of commitment in a culture designed around endless options—whether that's using one typewriter for a month, smoking the same tobacco consistently, or building sustained relationships with imperfect objects. Through examining our relationship with vintage technology and analog tools, we uncover deeper questions about attention, authenticity, and what it means to build genuine depth in a world optimized for surface-level engagement. The conversation suggests that embracing friction and imperfection isn't nostalgia—it's a necessary practice for psychological health in an over-optimized world. -Ai If you enjoyed this episode, please consider giving us a rating and/or a review. We read and appreciate all of them. Thanks for listening, and we'll see you in the next episode. Links To Everything: Video Version of The Podcast: https://geni.us/StudioSessionsYT Matt's YouTube Channel: https://geni.us/MatthewOBrienYT Matt's 2nd Channel: https://geni.us/PhotoVideosYT Alex's YouTube Channel: https://geni.us/AlexCarterYT Matt's Instagram: https://geni.us/MatthewIG Alex's Instagram: https://geni.us/AlexIG

The Audio Long Read
Best of 2025 … so far: ‘The Mozart of the attention economy': why MrBeast is the world's biggest YouTube star

The Audio Long Read

Play Episode Listen Later Aug 29, 2025 37:14


Every Wednesday and Friday in August we will publish some of our favourite audio long reads of 2025, in case you missed them, with an introduction from the editorial team to explain why we've chosen it. This week, from June: he's spent 24 hours immersed in slime, two days buried alive – and showered vast amounts of cash on lucky participants. But are MrBeast's videos simply very savvy clickbait – or acts of avant garde genius? Written and read by Mark O'Connell. Help support our independent journalism at theguardian.com/longreadpod

Western Kabuki
The Attention Economy Ft. Marcos (Homie Vulgaris)

Western Kabuki

Play Episode Listen Later Aug 29, 2025 63:41


Marcos joins us to talk about the absolutely insane world of trash streamers. Support him: https://www.patreon.com/TheHomieCollective

GameMakers
Finding Alpha: How to Find Your Company's Secret Advantage!

GameMakers

Play Episode Listen Later Aug 28, 2025 26:39


In an era where “good” isn't good enough, this talk breaks down how to generate alpha—company-specific excess returns—by choosing the right game to play and going all-in on the highest-leverage moves. We cover the macro forces reshaping competition, case studies of teams that found alpha, and where velocity and AI change the basis of competition. What's your unique advantage? This talk emphasizes the significance of business strategy, particularly in light of the rise of AI and intense competition.Chapters:00:00 — Why “Finding Alpha” matters in 202501:15 — Macro: 5 secular trends (China, Attention Economy, Efficiency, LiveOps, AI)05:50 — Concepts: Alpha vs. Beta, Macro vs. Micro09:40 — Play to Win: Finding the biggest point of leverage15:10 — History snapshots: distribution & monetization plays that created alpha21:30 — Where alpha lives now: Product × Growth × LiveOps (+ AI)26:45 — Product velocity: iterating fast in the right direction29:20 — Organizational Meta: re-shaping teams for the age of AI31:10 — Takeaways & next steps

Publish & Prosper
Maximizing Your First Impression in the Attention Economy

Publish & Prosper

Play Episode Listen Later Aug 27, 2025 53:02 Transcription Available


You only get one shot to make a first impression when inviting new guests into your brand–don't scare them away before they even make it to the front door! In this episode, Lauren & Matt share essential tips for capturing attention quickly, maximizing your ‘curb appeal,' and making your first look count. We talk through nailing your elevator pitch, sprucing up your social media real estate, designing an inviting website, and delivering a warm welcome email.  Dive Deeper

Offline with Jon Favreau
Have Our Screens Made Us Too Distracted For Democracy?

Offline with Jon Favreau

Play Episode Listen Later Aug 21, 2025 64:30


 Ben Rhodes—bestselling author, Pod Save the World co-host, and fellow Obama administration alum—joins Offline to explain how America is being torn apart by short-term thinking and the technology that stokes it. Ben recently wrote a piece for the New York Times on the topic, and he and Jon connect the dots between big tech, the attention economy and domestic dogmas, drawing on fifty years of foreign policy to explain how we got to a place where no one can focus on the worst of what Trump's doing—let alone agree on a national narrative.For a closed-captioned version of this episode, click here. For a transcript of this episode, please email transcripts@crooked.com and include the name of the podcast. 

The Prof G Show with Scott Galloway
No Mercy / No Malice: The Attention Economy and Young People

The Prof G Show with Scott Galloway

Play Episode Listen Later Aug 9, 2025 19:05


Written by Kyla Scanlon. As read by George Hahn. P.S. Kyla Scanlon is the author of In This Economy? How Money & Markets Really Work. After you buy her book, you should subscribe to her newsletter. https://www.profgalloway.com/the-attention-economy-and-young-people/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Marketing Companion
Attention Economy 2.0

The Marketing Companion

Play Episode Listen Later Jul 28, 2025 26:56


Gini Dietrich is a well-known thought leader, author, and entrepreneur in the corporate communications space. Her PESO marketing framework has become a standard framework for PR and marketing professionals. In this episode, Mark Schaefer's special guest host talks about how the model has evolved in an era where consumer attention "acts differently." She also discusses how she is aggressively integrating AI in her client relations practices. 

The Confidence Project
Attention Economy: Does Your Offer Suite Need a Reset?

The Confidence Project

Play Episode Listen Later Jul 23, 2025 17:22


Related Blog Posts: Attention Economy: Does Your Offer Suite Need a Reset?

The Ezra Klein Show
How the Attention Economy Is Devouring Gen Z — and the Rest of Us

The Ezra Klein Show

Play Episode Listen Later Jul 8, 2025 65:50


Donald Trump and Zohran Mamdani are both proof of how the ability to capture attention is power. And the attention economy isn't reshaping just politics; it's also reshaping the actual economy: the crypto market, A.I. venture capital, and how people, especially Gen Z, are making career decisions. Kyla Scanlon has emerged as a leading theorist on the economics of attention and is herself a member of Gen Z. She is the author of the book “In This Economy?” and Kyla's Newsletter on Substack. I asked her on the show to walk us through her theory of the attention economy.This episode contains strong language.Mentioned:“Gen Z and the End of Predictable Progress” by Kyla Scanlon“‘We Are the Most Rejected Generation'” by David Brooks“A Divided Gen Z Is Crying for Mercy” by Rachel Janfaza“The Price of Nails Since 1695” by Daniel E. SichelGive People Money by Annie Lowrey“The World of Wrestling” by Roland Barthes“Peter Thiel and the Antichrist” by Interesting Times with Ross DouthatBook Recommendations:The Screwtape Letters by C.S. LewisA Grief Observed by C.S. LewisJonathan Livingston Seagull by Richard BachThoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com.You can find the transcript and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs.htmlThis episode of “The Ezra Klein Show” was produced by Rollin Hu. Fact-checking by Michelle Harris. Fact-checking by Michelle Harris with Kate Sinclair. Our senior engineer is Jeff Geld, with additional mixing by Aman Sahota. Our executive producer is Claire Gordon. The show's production team also includes Marie Cascione, Annie Galvin, Elias Isquith, Marina King, Jan Kobal, Kristin Lin and Jack McCordick. Original music by Pat McCusker. Audience strategy by Kristina Samulewski and Shannon Busta. The director of New York Times Opinion Audio is Annie-Rose Strasser. Unlock full access to New York Times podcasts and explore everything from politics to pop culture. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify.

The Audio Long Read
‘The Mozart of the attention economy': why MrBeast is the world's biggest YouTube star

The Audio Long Read

Play Episode Listen Later Jun 27, 2025 35:24


He's spent 24 hours immersed in slime, two days buried alive – and showered vast amounts of cash on lucky participants. But are MrBeast's videos simply very savvy clickbait – or acts of avant garde genius? Written and read by Mark O'Connell. Help support our independent journalism at theguardian.com/longreadpod