Podcasts about storybrand guide

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Best podcasts about storybrand guide

Latest podcast episodes about storybrand guide

Women Connected In Wisdom Podcast
Far Beyond Marketing: Strategy, Storytelling & Business Growth - Occupational Wellness - with expert guest Amber Gaige - Ep 196

Women Connected In Wisdom Podcast

Play Episode Listen Later May 22, 2025 55:33


Multiply Your Success with Tom DuFore
258. Stop Getting Duped by Marketers—Amber Gaige

Multiply Your Success with Tom DuFore

Play Episode Listen Later May 19, 2025 23:35 Transcription Available


Have you been duped by marketing agencies in the past? Or maybe you're not sure if you have before. Our guest today is Amber Gaige, who shares with us The Four C's to help avoid getting duped.TODAY'S WIN-WIN:Do not be discouraged, there are good marketers out there that can help you.LINKS FROM THE EPISODE:Listen to Ellen Rohr's Podcast episode here: https://bigskyfranchiseteam.com/why-trouble-makers-make-good-entrepreneurs/You can visit our guest's website at: www.FarBeyondMarketing.com Get a copy of our guest's book: CLICK HERE.Attend our Franchise Sales Training Workshop:  https://bigskyfranchiseteam.com/franchisesalestraining/If you are ready to franchise your business or take it to the next level: CLICK HERE.Connect with our guest on social:IG: https://www.instagram.com/farbeyondmarketing/LinkedIn: https://www.linkedin.com/in/amber-gaige-55880826/FB: https://www.facebook.com/coachambergaigeABOUT OUR GUEST:Amber is a third-generation entrepreneur and certified StoryBrand Guide with over 15 years of experience as a marketing strategist, working with industries such as Home Services, Construction, SaaS, Beauty, Health, Home Building, Manufacturing, Medical, and Family Businesses. She is passionate about demystifying marketing for entrepreneurs and helping small, service-based businesses build marketing and sales systems that consistently attract clients and create steady cash flow. As the creator of The Four C's of Effective Marketing, a proven system that has helped hundreds of entrepreneurs nationwide, Amber combines effective strategies with mindset work to help business owners confidently achieve their goals while simplifying their lives. She is the author of the international best-selling book, The Far Beyond Marketing Guidebook, and is a sought-after speaker.  ABOUT BIG SKY FRANCHISE TEAM:This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/.The information provided in this podcast is for informational and educational purposes only and should not be considered financial, legal, or professional advice. Always consult with a qualified professional before making any business decisions. The views and opinions expressed by guests are their own and do not necessarily reflect those of the host, Big Sky Franchise Team, or our affiliates. Additionally, this podcast may feature sponsors or advertisers, but any mention of products or services does not constitute an endorsement. Please do your own research before making any purchasing or business decisions.

ClearBrand Academy Podcast
Building A StoryBrand 2.0 (Full Review By A Former StoryBrand Guide)

ClearBrand Academy Podcast

Play Episode Listen Later Feb 13, 2025 62:25


Building a StoryBrand 2.0 is out... but is it actually an improvement? In this video Alexander Toth offers an honest take as a former StoryBrand Certified Guide who spent six years coaching businesses to implement this framework. You'll learn:⚖️ The biggest differences between 1.0 and 2.0⏳ The one part of 2.0 that is actually worth your time

Responsive Fundraising
S1 E4: Scaling Your Nonprofit with Taylor Shanklin

Responsive Fundraising

Play Episode Listen Later Oct 22, 2024 38:50


In this episode of The Responsive Lab, Carly Berna and Stephen Boudreau team up with nonprofit expert Taylor Shanklin for a lively deep dive into the art of scaling a nonprofit organization. Together, they unpack what growth truly means, explore how it differs for smaller organizations versus larger ones, and tackle the common hurdles that can keep nonprofits from reaching their full potential. Taylor shares real-world examples of what growth can—and should—look like, along with practical advice for nonprofits on scaling in a healthy, efficient way to seize every opportunity. Other topics in this episode include: -Taylor's personal story of growth -The role of technology -A mystery question at the end! Taylor is the founder of Berlele and Creative Shizzle, and is an experienced Storybrand Guide and Business Made Simple Coach, focusing on a dream to help purpose-driven companies and organizations communicate thrive. Season One of The Responsive Lab is brought to you by Virtuous. Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

Chaos to Conversions: A Podcast on Launching and Email Marketing
Ep 032: How to Use Storytelling in Your Business with Kris Jones

Chaos to Conversions: A Podcast on Launching and Email Marketing

Play Episode Listen Later Sep 24, 2024 26:54


In this episode, Melanie and Branda welcome Kris Jones, a StoryBrand Guide, to unravel the mysteries of effective business storytelling. Discover why your client should be the hero of your narrative, learn how to craft a compelling story even if you think your business journey is "boring," and explore practical techniques for deeply connecting with your audience. Whether you're a seasoned entrepreneur or just starting out, this conversation will revolutionize your approach to marketing and help you create a story that truly resonates with your ideal clients.Tune in as they discuss:The story formula: positioning your client as the hero and yourself as the guide.Crafting a compelling narrative even without a "big" story.Practical techniques for gathering customer insights and creating connections.Connect with Kris:Website: https://www.reddoordesigns.com/Instagram: https://www.instagram.com/reddoordesign/Facebook:https://www.facebook.com/reddoorportland/?fref=tsLinkedIn: https://www.linkedin.com/in/reddoordesigns/YouTube: https://www.youtube.com/@reddoordesignLearn to communicate your value & write a truly compelling copy in only 5 minutes: https://www.reddoordesigns.com/free-resources________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective

Hair of the Dog Podcast
Story Brand Your Business with Karen Bartos

Hair of the Dog Podcast

Play Episode Listen Later Aug 27, 2024 36:35


256 - In this episode of the Freedom Focus Photography podcast, we're diving into one of the most powerful tools in business: storytelling. If you've ever struggled to connect with your clients or wondered how to make your website work harder for you, this episode is a must-listen. I'm joined by Karen Bartos, a certified StoryBrand Guide, who's here to help us unravel the secrets of crafting a compelling business narrative.We'll explore how to position your clients as the heroes of their own stories, how to identify and solve their problems, and how to guide them to success using clear, actionable steps. Whether you're just starting out or looking to refine your brand message, these insights could be the game-changer you've been looking for.Here's what you'll learn in this episode:Understanding the Power of Story: Discover why storytelling is crucial for connecting with potential clients and how it can transform your business messaging.Defining Your Client's Character: Find out how to identify what your clients really want and how to position them as the hero in your business story.Positioning Yourself as the Guide: Learn how to position yourself as the trusted guide in your client's journey, helping them achieve their goals through your services.Highlighting Success vs. Failure: Find out how to effectively communicate the stakes—what clients gain by working with you versus what they risk losing if they don't.Real-Life Examples: Hear real-world applications of the StoryBrand framework, including how pet photographers can address the sensitive topic of capturing memories of pets that won't be around forever.Resources From This Episode:Get a Free Website Audit from Karen (use the 'Book a Call' button!) Hair of the Dog Academy Freedom Focus FormulaElevate Coaching ProgramAre you enjoying the Freedom Focus Photography Podcast? Please leave a rating or a review!JOIN THE PARTY: Connect with us on Instagram Explore valuable pet photography resources here Discover effective pricing and sales strategies for all portrait photographers. Ready to grow your business? Elevate helps you do just that. Check out our recommended gear and favorite books.

Coaching Hive with Dr. Moira Hanna
#199: The Easiest Way to Record your Online Course Videos (Maximum Impact)

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jul 9, 2024 17:08


You have carefully planned out your digital course. You've mapped out the modules, the outcomes, the examples, and the resources. Which leaves you with the actual recording of your online course. All too often this is where the dramatic music that you hear in horror films starts to play because course creators want their course to have an impact. But it feels impossible to know what to do when hitting record.You can choose to stress over the best way to record your course, or re-record your course OR you can follow the three steps that I'm going to share with you today so that you can just get those recordings done and out where your students can learn from your wisdom.And, if tech is something that gets you tangled up when thinking about recording, stick around for today's Sixty-Second Solution and I'll share with you the easy solution that most people overlook for creating their digital course recordings.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#198: Creating a Digital Course that Engages: Regardless of Attention Span

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jul 2, 2024 21:56


Today's topic is a little controversial and completely practical all in one nice serving. So what makes today's topic practical? We all want our students and clients to finish the digital course that we have painstakingly created, assembled, and sold. We want them to succeed and eventually become a case study for our business in addition to experiencing the change that we promised. In order to do that we have to make sure our course is engaging. We are going to cover three ways to make your course more engaging.This doesn't sound controversial, except it is, as I found out in a live stream training I provided this week. I made the comment that attention spans aren't necessarily shrinking so we do not need to be worried about that when creating our courses. And one listener said that we would need to agree to disagree on that. So down the bunny trail I went into the research and that is where the controversy comes in.We are going to talk about not just 3 ways to improve student engagement, but also how that completion rate might be impacted by attention span, or not.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#197: What makes sense? One-to-One Coaching vs. Group Program vs. Digital Course

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jun 25, 2024 13:12


What makes the most sense for your business? Building a One-to-One Coaching Offer, a Group Program, or a Digital Course?This is probably something that you've been wondering and have seen suggestions telling you why each one of these is THE way to go.But which one makes the most sense for you? After all, our businesses are not a one size fits all concept.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#196: Too Many Ideas & Too Little Time: 3 Tips For Staying Focused on Your Course

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jun 18, 2024 16:31


The curse and the gift of being a creator is that you probably have a lot of ideas. That is a gift, because you can always create a new offer, adjust an existing lead magnet to better align with client needs, and write those stories that will engage your reader.Sounds great, right?It is, right up until it isn't.The swirl of ideas also means that you may find it difficult to focus on just one task, one offer, or one idea. The other ideas are crowding in and tempting you to shift gears to something else. What happens as a result is that your tasks remain unfinished and your course remains un-launched.You can keep up this half-finished way of building your business, or you can implement 3 tips for staying focused in spite of the never-ending swirl of ideas. Which path will you choose?Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#195: Entrepreneurship: I think I want to Quit

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jun 13, 2024 18:18


I think I should just quit now. That is what the digital course creator wrote in response to a comment on their post.I think I should just quit now.In the post this creator shared their numbers around their email list and conversion rates or sales rate for their course. They wanted some help to figure out how many people would need to be on their list to make a certain sales goal. That number felt staggering.We've all uttered the words or felt that sentiment that maybe we should just quit before.If you are nodding your head yes, I'd like to invite you to stick around for this unscripted, no holds barred conversation about what it means to be an entrepreneur and dealing with the doubts that creep in.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#194: What comes first: Lead Magnet or Digital Course?

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jun 11, 2024 14:50


What comes first: Lead Magnet or Digital Course?The question of chicken or egg comes up in every possible scenario, including whether you should have a lead magnet before you have your digital course or if you should just jump in with your digital course.Most marketers will tell you that you need to go ahead and create a lead magnet so that you can build your email list while you then turn and build your course. This seems logical on the surface, but after years of watching this advice play out in the digital space, I don't know it serves digital entrepreneurs well.Would you rather have a lead magnet out there attracting an audience that isn't aligned with your core offer or would you rather have a lead magnet that creates a solid stepping stone to your paid offer?Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#193: If You Build the Digital Course, Will They Come?

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jun 4, 2024 18:08


The digital world is a busy and noisy place, but when we publish our course we still expect people to come flocking. But, we can't expect someone to find our course without getting out there and raising awareness, helping others to see what impact it will have on their life, and what they have to lose if they don't make a change. In other words, creating a high-quality course doesn't guarantee success. So what does?The list might feel endless, but what we really need is magnetic messaging and a commitment to mastering our mindset in addition to a solid course design and willingness to stay focused on learning and implementing only the things that matter.Of course, you can absolutely choose to hope for the best or you can roll up your sleeves and dig into the actions that make a difference.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

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Coaching Hive with Dr. Moira Hanna
#192: Perfectionism is the Fastest Way to Digital Course Creation Failure

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later May 28, 2024 19:41


Building a digital course creation business is full of hoops to jump through, obstacles to avoid, and decisions to make.Perfectionism is the single biggest saboteur of the entrepreneurial spirit and biggest indicator of potential failure as a digital course creator.I know that your intention as a digital course creator is to get your course out to the people who need it the most and make a profit while doing that, but what is the likelihood of that happening if you let perfectionism creep in?There are 3 beliefs that many digital course creators have that will lead to failure and they might not be what you think. Belief number 3 is a bit counter-intuitive so I'll be sharing more on that one at the end of today's episode to save you angst and time.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#191: Failed Digital Course Launch. Here's What to do Next

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later May 21, 2024 26:10


Have you ever found yourself getting jealous as you read through social media because you want to post on social media that your course launch was a rousing success? You want to shout from the rooftops that you didn't just get one sale, but you in fact got more than you planned for AND your audience has grown exponentially.You've seen the posts that share that exact news, but when it comes to your launch all you can post is that you had low or no sales after months of effort, a course that is detailed and packed with valuable information, and you even spent money on ads that ended up costing you instead of adding to your bank account.Now, what? Well there are two paths forward. You can throw your arms in the air, proclaim it to be unfair or you can take 5 steps that will help you get back on the horse AND have a different outcome with your next launch.Which will it be? Continued effort to get to the rewards you have on your vision board, or head back to the 9-to-5 job that left you feeling unfulfilled?Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#190: Why You Don't Need a Virtual Assistant

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later May 14, 2024 20:29


Among the very first bits of advice you get as a digital course creator, or really as a digital entrepreneur, is to hire a virtual assistant before you think you need one. But hiring a Virtual Assistant, or VA, costs money and at the beginning or middle of your journey that might feel like a luxury instead of a necessity.There are books telling you to Buy Back Your Time, how to hire a VA, and even what tasks you should be outsourcing, but let's face it. That doesn't work for everyone.Today I'm going to share with you 5 ways to put off hiring a VA and they are all free! Now, you can go ahead and hire a VA, but I encourage you to consider these ideas first because they are certainly easier on your budget and don't require you to interview anyone!Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#189: 5 Actions That Create Success as a Digital Course Creator

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later May 7, 2024 15:56


Creating success as a course creator is tricky, but it is easier when we borrow other's blueprint and successes. There is absolutely no reason you should have to create the wheel all by yourself. Being a success in business isn't about being a one person island, it is about creating shortcuts by learning from what others do.Now, you can do it yourself without anyone else's help, but that would be like trying to climb Mt. Everest without a guide. Slow and likely unsuccessful.Today I'm going to share with you the 5 things that made the biggest difference in my business so that you can steal them and shortcut your time to success and be sure to stick around to the end because I'm going to share with you how to amplify Action 4 so that it does not become a business liability.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#188: Avoid these 5 Mistakes as a Digital Course Creator

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Apr 30, 2024 16:40


I don't know about you, but I've made some mistakes as a digital entrepreneur. Some cost a lot of money and others cost me time and energy. Regardless of the cost, I'm going to pull back the curtain today on my 5 biggest mistakes so that you don't have to make them too!Yes, there are some who might say that we need to make mistakes in order to learn, but can't we also learn from others so that at least we don't make the same mistakes?We tell our kids that they need to slow down earlier to stop behind the line at a stop sign. We don't just let them make the mistake and learn for themselves, right?In business we need support from one another so that this journey isn't any harder or complicated than it needs to be.Today, I'm going to share with you the 5 mistakes that cost me the most in building my business and at the end I'll be sharing the best way to avoid Mistake 5 to give you an added boost forward.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#187: From Uncertain Course Creator to Becoming a Six Figure Digital Course Creator

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Apr 23, 2024 18:48


You want to have a digital course in your business, but right now you are feeling uncertain whether this is even doable. Maybe you've taken courses in the past on how to create a course and felt even more confused and overwhelmed.Or perhaps you're frustrated with slow or no progress and are feeling nothing but tired and frazzled.The reality is that building a course has a lot of moving parts, including parts that aren't taught in the big programs on creating courses. All of this leads to that uncertain feeling about the place a course has in your business or if it will even be profitable.Becoming a six figure course creator relies on four key components so that you can finish your course, get sales, have a steady income that leads to six figures and even have time off without business crowding your time and thoughts.Today I'm going to walk you through those four key components and we will wrap up the episode with the best way to implement key component three effectively.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#186: The Secret Behind why StoryBrand isn't Working for Your Business

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Apr 16, 2024 13:37


You've read the Building a StoryBrand book by Donald Miller. You've mapped out the 7 parts of the framework, but nothing is changing in your business. People still aren't finding you. Your email list growth is the same size it has been for three months, the people following you on Facebook and Instagram aren't your people, and your latest course launch yielded a handful of sales at best.We've all been there. We've read the book and felt like we should be able to figure everything out, but we just get stuck when nothing changes after implementing the 7-part framework.The secret behind unlocking the power of StoryBrand isn't something that you'll find in the book, but I'm going to spill the beans on the key today. And at the end of today's episode, as a StoryBrand Certified Guide, I'll highlight for you which piece of the 7-part framework I think is the single most important part to nail so that your audience feels seen, heard, and understood.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Private Practice Elevation with Daniel Fava
157. How to Position Yourself As the #1 Trusted Practice In Your Community with Brent Stutzman

Private Practice Elevation with Daniel Fava

Play Episode Listen Later Apr 9, 2024 46:13


In this episode of the Private Practice Elevation podcast, host Daniel Fava interviews Brent Stutzman on how to position yourself as the number one trusted therapy practice in your area.    With around seven years of experience, Brent ventured into the marketing realm when his wife, a therapist, decided to start her own private practice.    His journey began with branding and marketing, which he mastered through self-learning due to budget constraints. He successfully launched 'Kid Matters Counseling' with his wife, achieving a waiting list status before its onset.    Eventually, Brent expanded his expertise to help other therapists establish and grow their practices, learning the critical importance of positioning as a trusted authority in the market. He also has launched TheraSaas, a powerful CRM for private practices.   His work is significantly impacted by the StoryBrand framework, which he has adeptly applied to launch over twelve practices across the country. As a certified Storybrand Guide, Brent emphasizes the power of storytelling and how therapists can become trusted guides for their clients.    Brent states that this transition - moving from YOU being the center of your marketing to having your clients be the hero - has the potential to help take your marketing to a new level of success.   In this episode, Brent provides five steps to establish yourself as a guide, including demonstrating empathy, providing a sense of safety, demonstrating authority, illuminating the problem, providing a plan, and calling the hero to action.    Tune in to learn how to position yourself as the go-to practice in your community. In This Episode, You'll Learn: The brain's role in survival and calorie conservation - and what this means for your marketing The Importance of clear and simple communication to engage potential clients The importance of storytelling in building trust and positioning oneself as a guide for your ideal clients The shift from telling your own story to inviting clients into a story where they are the hero The need for clear and simple communication to capture and maintain attention Brent's five steps to establish trust and position oneself as a guide Examples of guides in literature and movies, such as Dumbledore in Harry Potter and Gandalf in Lord of the Rings. Brent Stutzman highlights the importance of guides demonstrating empathy and providing a sense of safety How to be the guide while still demonstrating authority and expertise Brent Stutzman shares how to position yourself as a guide. Website and copywriting tips to position yourself as a guide and call your clients to action The ultimate transformation in your marketing: when heroes become guides This Episode Is Brought To You By   Alma is on a mission to simplify access to high-quality, affordable mental health care by giving providers the tools they need to build thriving in-network private practices. When providers join Alma, they gain access to insurance support, teletherapy software, client referrals, automated billing and scheduling tools, and a vibrant community of clinicians who come together for education, training, and events.   Learn more about building a thriving private practice with Alma at helloalma.com/elevation. Links mentioned in this episode: Brandyourpractice.com TheraSaas Website  Free Course: How to Turn Calls Into Clients Ultimate Guide to Growing a Private Pay Practice Building A Story Brand by Donald Miller (affiliate link) Kid Matters Couseling

Coaching Hive with Dr. Moira Hanna
#185: Should I Invest in a Business Coach? (Getting Help as an Entrepreneur)

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Apr 9, 2024 18:40


If you've been on Facebook, Instagram, TikTok, or really any social media platform at all in the past day you've seen countless ads for business coaches.I'll share with you the exact process I go through when deciding if I need to work with someone 1:1 and in today's Sixty-Second Solution I'll share great interview questions you can ask a potential coach so that you can find the perfect match. These are the same questions that I encourage my private clients to ask when they are interviewing me.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#184: How to Overcome Course Creation Paralysis and Finally Launch Your Course

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Apr 2, 2024 16:40


Have you been working on your course for more than 6 months and haven't launched yet? Do you wonder how you'll ever get everything recorded when new module ideas keep popping up? Are you still purchasing solutions and courses to help you get to the point of launch and not making visible progress?The truth is that course creation paralysis happens to most course creators at some point and it is the single biggest reason that entrepreneurs fail to successfully add a course to their business.Today I'll help you figure out what piece of the course creation process is creating paralysis in your business and the steps you can take to finally go from being uncertain to being a Six-Figure Course Creator.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#183: Danger: Ignoring Your Email Subscribers Limits Revenue

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Mar 26, 2024 22:34


Nearly the first thing you hear as a digital entrepreneur is the importance of building an email list. You think. Ok. I can ask people for their emails. No problem.What no one tells you is that simply getting someone on your email list in ActiveCampaign, Mailerlite, or Convertkit is not enough. You have to do something with all of those emails and a LOT of something. When the realization hits home that we have to send emails, we are often faced with indecision, questions, and overwhelm.Clients often ask me, “What do you send in the emails?”, “What is the whole purpose”, and “How often am I supposed to email the people who have trusted me with their email address?”You can stay in this cycle of stuckness or you can decide to make a change and embrace your email list as a meaningful and important part of your business and business success.Today I'll share with you three mindset shifts that are critical to happier customers who are willing to invest in your product or service. Without this shift your email list will continue to languish and simply generate a bill that you pay each month to an email service provider.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#182: How to Create a Quarterly Plan the Fast Way as a Digital Course Creator

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Mar 19, 2024 15:51


Quarterly planning is upon us and it doesn't have to take forever. You don't have to spend weeks creating an elaborate plan for your quarter, because let's face it. The more elaborate the plan, the more likely it is to fail.Instead, you need a fast way to plan your quarter so that you can get back to serving students, creating new modules, and revising messaging for your business.Today, I'm going to walk you through the 3 steps that I take my clients through and use for my own business. With limited hours to work each week, we have to be focused on action rather than planning. If we spend all of our time planning…nothing will change. Instead, let's focus on creating a strategy that generates action.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Legacy Roadmap Podcast
What Story is Your Business Telling - Thom Van Dycke

Legacy Roadmap Podcast

Play Episode Listen Later Mar 18, 2024 41:45


Robert and Thom talk about leaving a legacy through storytelling. We share conversations about faith impacting our journey and how it can impact your business. How do your personal values align with your business values?Thom Van Dycke is a business advisor for solo and micro-preneurs. After 19 years as a pastor, he launched his business at the height of the pandemic in 2020 and grew it to six figures in the first year. Already a certified StoryBrand Guide, Thom expanded his services to include business development consulting in the summer of 2023. He helps his clients to scale to $50,000/month of recurring revenue. Thom is married to Tara and they have 7 children. They are both advocates for foster and adoption and have welcomed 30 foster children into their home since 2011. Website - www.thomvandycke.comLinkedIn - www.linkedin.com/in/thom-van-dycke

Coaching Hive with Dr. Moira Hanna
#181: Part 2: Top 6 Tools for Creating and Selling Your Digital Course

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Mar 12, 2024 27:54


Too many tools, tech options, learning management systems and decisions lead to overwhelm and stuckness as a digital course creator.In Episode 180 I shared with you 3 of my Top 6 tools for creating and selling your digital course and today I'm going to share 3 more to round out our 6 tools. If you didn't catch Part 1, be sure to go back and listen when you are done here.With over 15 years of experience in digital courses, I've dealt with the ins and outs, ups and downs of the process and choices around technology. My goal is to simplify things for you and save some hair pulling so that you have more time for course development AND your hobbies…even if that means rediscovering hobbies you had to put down while figuring out the tech side of your business.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.Check out Searchie**Affiliate Link. I do earn a commission if you join with this link.

Conversations with Anna; Stories to Move Your Life Forward
The Pursuit of Sweet Spots: Navigating Career Transitions with Josh Brammer

Conversations with Anna; Stories to Move Your Life Forward

Play Episode Play 30 sec Highlight Listen Later Mar 5, 2024 62:02 Transcription Available


In this inspiring conversation, Dr. Anna Stumpf sits down with Josh Brammer, an entrepreneur, growth strategist, Storybrand Guide, and founder of Hello Lantern. Josh shares his profound journey of self-discovery, navigating the turbulent waters of entrepreneurship and finding his true "sweet spot."From his beginnings in youth ministry to building a successful marketing agency, Josh's career has been marked by a relentless pursuit of clarity and impact. He vulnerably recounts the identity crisis that led him to question his passion for marketing and embark on a transformative path of exploration.Through candid insights and hard-won wisdom, Josh offers invaluable guidance for professionals at any stage seeking to unlock their potential, reignite their joy, and align their work with their deepest values. His story serves as a powerful reminder that true fulfillment often requires courage, self-awareness, and a willingness to pivot – even when it means walking away from apparent success.Whether you're an entrepreneur, creative professional, or simply seeking greater meaning in your work, this episode will inspire you to embrace your unique gifts and forge a path that sparks genuine joy and unlocks your full potential.Episode Quote:  "The only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle." - Steve JobsCollective Challenge: Reflect on your current professional role or business. Identify one aspect that aligns with your strengths, interests, and passion – your "sweet spot." Commit to focusing your energy on nurturing and expanding that aspect over the next week. Notice how it impacts your overall sense of fulfillment and joy. OR identify one aspect of your professional life where you may feel stuck or unfulfilled. Take one small, actionable step towards addressing this area. This could be as simple as scheduling a conversation with a mentor, enrolling in a short online course to develop a skill you're passionate about, or dedicating time to reflect on your career goals and writing them down. This challenge encourages you to take proactive steps towards personal and professional development, fostering a sense of progress and self-awareness.Show Notes:0:00 - 3:35: Introduction, quote from Steve Jobs3:35 - 13:55: Josh's background and pivot from agency to consulting business13:55 - 22:45: Discovering his "sweet spot" and mission of unlocking potential and sparking joy22:45 - 30:10: Balancing work with personal life, managing scope creep30:10 - 37:20: Biggest career challenge - starting his own business37:20 - 41:25: The importance of narrowing focus for creatives41:25 - 47:45: Keeping a narrow focus, avoiding shiny objects47:45 - 54:10: Collaborating with a collective group, importance of trust54:10 - 59:02: Josh's family life, final thoughtsMusic by Music Unlimited from Pixabay

Coaching Hive with Dr. Moira Hanna
#180: Part 1: Top 6 Tools for Creating and Selling Your Digital Course

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Mar 5, 2024 22:25


There are so many choices out there for digital tools and technology when we build our digital course business. It is downright dizzy-ing!All too often, course creators ask me what technology they need because the process of figuring it out is time consuming, overwhelming, and no one has time to compare 20 different tools when we are wearing all of the hats in our business.As a digital course creator for over 15 years, I've gotten to know a lot of the platforms out there and today I'm going to help simplify your search for the right tech tools, and this is not just another recommendation for an AI tool.I'll share with you 6 of my favorite tools, but to keep this episode short and listenable, I'll walk you through three this week and three in Episode 181. This will give you time to check out the tools in manageable chunks and to actually make some decisions.Whether you genuinely enjoy spending hours researching tech tools or want a shortcut to getting tech figured out, I'm sure you'll find something for you inside this episode.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.Social CuratorMiroCanva

Coaching Hive with Dr. Moira Hanna
#179: How to Sell Digital Courses Without Paid Ads

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Feb 27, 2024 25:35


I opened the email, and it said that words are the only difference between a 7 and 8-figure business. My immediate reaction was, “Nope!”. But in reality, words impact our business greatly from social media to email language, website to course content, sales pages to webinar slides.Words are critical when we want to sell digital courses without thousands of dollars on paid ads. Words will still matter even if we want to spend thousands on ads.Words impact everything that we do. So is that the only thing that is different between a 7 and 8-figure business? Not necessarily. Still, it is an incredibly important piece that must be mastered, regardless of income level. It is for more than just 6, 7, and 8 figure business owners. It matters even before turning a profit.But how do we get the words working? Based on my 15+ years in psychology and my experience as a StoryBrand Certified Guide. Today I'm going to share 5 adjustments that we can make to any piece of copy so that by the end of today's episode you'll be set up to make your messaging more magnetic and not reliant on wasted advertising dollars.And the 3rd adjustment feels the strangest to implement, so I'll share my favorite way to implement the third adjustment to take away the potential embarrassment that can happen.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#178: 5 Steps to Preventing or Reducing Digital Course Refund Requests

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Feb 20, 2024 25:25


It is frustrating when you have barely finished doing a happy dance over your digital course sale Stripe notifications only to open your email and see course refund requests. Sometimes before the course has even started!How can we live in the excitement and success of the moment if we are dreading the refund requests that we feel are sure to come?In today's episode I'll give you 5 steps to minimize the refund requests you receive for your digital course. After all, we want to keep those funds heading from Stripe into your bank account not back into theirs.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.Explore Plainly Legal

Coaching Hive with Dr. Moira Hanna
#177: The 5 Reasons Your Digital Course Messaging is Failing and What to Do Instead

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Feb 13, 2024 24:46


It is frustrating when you spend hours, weeks, and even months perfecting your course and the messaging only to hear crickets when you put it all out into the world. All too often we create messaging and course content based on a few conversations with our ideal client. We get those first few sales and then everything comes to a grinding halt. There are no more sales or they slow down so far we can't even call it a trickle of sales. It leaves us feeling unsure about the next steps or even if our course idea is still valid. How are we supposed to figure out what to do when we can't get any attention from our posts, webinars, and course content?Today I'm going to share with you 5 reasons that this is happening and they all center around the word purpose. Having been in this exact position in the past and helped other course creators through this phase, I can share with you what makes a difference and it isn't what you expect. In fact, the 4th and 5th reasons are really meta, but I trust that it will be the missing component that brings things together for you and creates a shift in your messaging both in your sales process and in your course itself so that you can bring in happy students who get engaged and stay until the end AND then ask what they can purchase from you next! The 3rd reason that I'm going to share can be tricky to uncover, so at the end of the episode, I'll walk you through the exact steps that I use to simplify the process and get to the root of the reason faster.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#176: 5 Ways To Fix Your Digital Course Videos So Students Don't Quit Early

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Feb 6, 2024 25:24


It can be time consuming to edit the videos inside our digital courses trying to make them engaging for our students. Videos are an important part of nearly every digital course these days, but that doesn't mean that they have to cost a ton of time or money to create and edit. Thank goodness engaging videos aren't really about our editing skills at all! Today I'm going to share with you 5 tips for editing your video content to be more engaging for your students. These are the same tips that I've been using for over 15 years in my courses and none of them involve video editing techniques. By the end of the episode you'll have 5 new ways to engage your students with your video lessons. After all, video editing really doesn't engage your students, it is the content and presentation that draws them in and keeps them learning, so let's jump into what really matters. And the 4th tip can create a lot of angst for course creators, so at the end of the episode I'll share my favorite ways to make a course more accessible for any type of learner. Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#175: 3 Critical Steps to Getting Started on Your First (or Next) Digital Course without having to backtrack

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jan 30, 2024 20:31


You've finally decided to create a digital course for your business, but when you look on YouTube or do a Google search about what you need to do, there are endless lists that all say something different. Suddenly adding a course doesn't seem like a good idea, it feels overwhelming and downright messy. The reality is that a lot of people have put together lists of things to do to create a course based on their experience instead of research and proven practices. Creating a profitable course can be your reality and today we will cover the first 5 steps you need to take. Without these 5 steps any course will fail to gain traction and become a profitable piece of a business.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#174: How to Get Students to Finish Your Digital Course

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jan 23, 2024 22:58


Getting your students to finish your digital course is tricky. In the post-COVID world, it isn't enough to have an interesting course idea, catchy sales page, and some video modules. Your course has to be designed to not only help students move through the content, but to skip binging Netflix in favor of your lessons. While this isn't always easy, today I'm sharing 3 ideas that you can implement to boost your course completion rates and have students hiring you again.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Inbound Back Office
E321 - How Agency Owners Can Mitigate and Lessen Burnout as They are Scaling 321 (Beth Carr, CEO of Fortified Branding)

Inbound Back Office

Play Episode Listen Later Jan 16, 2024 24:07


Burnout is all too common among agency owners. We have big goals and want to grow and then scale. Yet, in the process, we often lose ourselves.On today's podcast, we have Beth Carr, CEO of Fortified Branding, to talk with us about how agency owners can mitigate and lessen burnout as they are scaling.Beth Carr, Messaging Architect, Brand Strategist, and StoryBrand Guide, has over 18 years of experience building brand systems at well-known companies such as Nestlè and LA Fitness to biotechs and Bay Area start-ups. She has helped brands engage their customers and grow millions in revenue, investments, and VC backing.Her boutique brand messaging and marketing agency, Fortified Branding, applies the power of design and the neuroscience of storytelling mixed with marketing strategies to empower founders and high-growth companies to tell a compelling brand narrative - both visually and verbally- so they can stand out in the sea of sameness and thrive.

Coaching Hive with Dr. Moira Hanna
#173: AI in Digital Course Creation: Capabilities and Limitations

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jan 16, 2024 27:02


AI in digital course creation has many capabilities and many limitations. So many people are saying that you can simply put your digital course idea into an AI generator like ChatGPT with a few parameters and it will write your whole course for you.While that is technically true, you won't end up with a digital course that delivers on the course promise, is designed with solid learning principles in mind, and might even have inaccurate information.It is worth the time to create your course without relying heavily on AI.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#172: Busting 5 Common Digital Course Creation Myths

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jan 9, 2024 27:16


As a digital course creator, it is easy to fall into myth traps as you search Google, scroll on Facebook, and even sink into YouTube videos. There are countless "to-good-to-be-true" stories out there that our brains have trouble alerting us to.In today's episode, I'll walk you through 5 myths to keep your eyes open for as a digital course creator and the truth behind each.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

The Dadpreneur Podcast
PR Strategies for Business Growth: A Conversation with Lauren Cockerell

The Dadpreneur Podcast

Play Episode Listen Later Jan 4, 2024 31:35


Join us in an inspiring conversation on the Dadpreneur Podcast with the dynamic Lauren Cockerell, President of Kwedar & Co., a powerhouse PR and marketing firm. As a seasoned business owner and strategist, Lauren shares valuable insights on achieving balance and propelling businesses to new heights sustainably. With a passion for empowering entrepreneurs, Lauren serves as the Board Chair of the Foundation for the Young Women's Leadership Academy of Fort Worth, shaping the future of women leaders. In this episode, Lauren brings her unique blend of expertise and enthusiasm, offering practical advice for working parents and small business owners alike. As a certified StoryBrand Guide, she unravels the secrets to strategic communications and instills confidence in the direction of your business. Tune in for a conversation filled with encouragement, wisdom, and the vibrant spirit of a true champion for entrepreneurs.

Coaching Hive with Dr. Moira Hanna
#171: Embracing Change and Refocusing - The Evolution of 'The Digital Course Creator Podcast'

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Jan 2, 2024 10:14


From Entrepreneur Mindset to Digital Course Creator Podcast. Find out how I'll be supporting you, the Digital Course Creator in 2024 with this podcast. We'll dive into myths, technology, teaching techniques, launching, and more all with the goal of supporting you more fully.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#170: Planning for 2024 in Business

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Dec 26, 2023 20:36


Planning for your business in 2024 isn't as simple as setting a few goals and then moving forward. You need to make sure that in your planning you are taking into account your previous year, the goals that will move you toward your business vision, the strengths that you'll use and the challenges that you need to plan around.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

guide planning storybrand storybrand guide certified storybrand guide calljoin
Coaching Hive with Dr. Moira Hanna
#169: Reflect on Your Year as an Entrepreneur

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Dec 19, 2023 23:20


Tired of being told that you need to have all of 2024 figured out before we even hit January? Does it make you feel frustrated, confused, and overwhelmed? What if I told you that a practice of reflection can ease the planning process? In this episode, I'll walk you through a reflection practice that I use each year in my business.Show Resources: Feelings WordsStrengths ListAdditional Resources:Schedule a Strategy CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideasPlease Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Coaching Hive with Dr. Moira Hanna
#168: Entrepreneur: Being consistent isn't working

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Dec 12, 2023 12:13


Using the wrong definition of consistency as an entrepreneur can keep you stuck and your growth nonexistent. The key is to shift your perspective in how you view consistency. In this episode we cover three core ideas around consistency and none of them have to do with a number!Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Commercial Real Estate School
Be a storyTELLER not a storySELLER

Commercial Real Estate School

Play Episode Listen Later Nov 9, 2023 9:55


Welcome to Season 16 of Commercial Real Estate School! This season, I welcome Mo Regalado, CEO of MoVo Media Marketing. Mo Regalado is a highly skilled social media manager specializing in catering to the needs of busy commercial real estate professionals. With a background in social media management and Wordpress website management, she has been dedicated to this field since 2012 when she began working for an Arts non-profit in Northwest Minnesota. In addition to her part-time role, she also managed social media sites for various radio stations she worked at. Mo's exceptional ability to capture her clients' unique tone and voice sets her apart in the industry. By actively listening to her clients' tone and inflections, she excels at crafting engaging and authentic content. Her expertise lies in content creation, curation, and strategy, ensuring that her clients' social media presence resonates with their target audience. As a certified Storybrand Guide, Mo possesses a deep understanding of crafting compelling narratives that drive results. She combines her creativity and strategic thinking to develop powerful social media campaigns that elevate her clients' online presence. Mo's commitment to exceptional client service is paramount. Her personal philosophy revolves around ensuring that her clients receive the utmost care and attention, resulting in long-lasting partnerships built on trust a n d satisfaction. Outside of her professional endeavors, Mo is a dedicated mother of four children. Together with her husband of 24 years, they have lived in California, Arizona, and Minnesota before settling in Spokane, WA. Mo's passion for social media dates back to 2007, making her a seasoned professional with an extensive background in the field. Exclusive Sponsor Digsy Virtual Assistants are a great resource, but people don't hire them because it takes a lot of training, management, and documentation to make them effective. Digsy solves this problem with its fully-managed virtual assistant service. Check them out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ About "Commercial Real Estate School" Welcome to Commercial Real Estate School. Every episode is a lesson featuring some of the top names in the business, sharing insights and expertise to inspire your commercial real estate journey. Our powerhouse guests offer a wealth of expertise, guiding you through the complex commercial landscape and providing actionable insights to fast-track your success. Class is in session. Connect with Mo -⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠MoVo Media Marketing Website ⁠⁠-⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠ - ⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠ - ⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠ - ⁠⁠⁠TikTok⁠⁠⁠⁠⁠ Remember to rate, review, and subscribe to Commercial Real Estate School on ⁠⁠Apple Podcasts⁠⁠ & Spotify. If you enjoyed this episode, share it with your friends and colleagues who might find it useful. Your support helps us continue bringing you the best in commercial real estate content. --- Send in a voice message: https://podcasters.spotify.com/pod/show/creschoolshow/message Support this podcast: https://podcasters.spotify.com/pod/show/creschoolshow/support

Commercial Real Estate School
Organic Reach is NOT Dead

Commercial Real Estate School

Play Episode Listen Later Nov 9, 2023 9:32


Welcome to Season 16 of Commercial Real Estate School! This season, I welcome Mo Regalado, CEO of MoVo Media Marketing. Mo Regalado is a highly skilled social media manager specializing in catering to the needs of busy commercial real estate professionals. With a background in social media management and Wordpress website management, she has been dedicated to this field since 2012 when she began working for an Arts non-profit in Northwest Minnesota. In addition to her part-time role, she also managed social media sites for various radio stations she worked at. Mo's exceptional ability to capture her clients' unique tone and voice sets her apart in the industry. By actively listening to her clients' tone and inflections, she excels at crafting engaging and authentic content. Her expertise lies in content creation, curation, and strategy, ensuring that her clients' social media presence resonates with their target audience. As a certified Storybrand Guide, Mo possesses a deep understanding of crafting compelling narratives that drive results. She combines her creativity and strategic thinking to develop powerful social media campaigns that elevate her clients' online presence. Mo's commitment to exceptional client service is paramount. Her personal philosophy revolves around ensuring that her clients receive the utmost care and attention, resulting in long-lasting partnerships built on trust a n d satisfaction. Outside of her professional endeavors, Mo is a dedicated mother of four children. Together with her husband of 24 years, they have lived in California, Arizona, and Minnesota before settling in Spokane, WA. Mo's passion for social media dates back to 2007, making her a seasoned professional with an extensive background in the field. Exclusive Sponsor Digsy Virtual Assistants are a great resource, but people don't hire them because it takes a lot of training, management, and documentation to make them effective. Digsy solves this problem with its fully-managed virtual assistant service. Check them out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ About "Commercial Real Estate School" Welcome to Commercial Real Estate School. Every episode is a lesson featuring some of the top names in the business, sharing insights and expertise to inspire your commercial real estate journey. Our powerhouse guests offer a wealth of expertise, guiding you through the complex commercial landscape and providing actionable insights to fast-track your success. Class is in session. Connect with Mo -⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠MoVo Media Marketing Website ⁠⁠⁠-⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠ Remember to rate, review, and subscribe to Commercial Real Estate School on ⁠⁠⁠Apple Podcasts⁠⁠⁠ & Spotify. If you enjoyed this episode, share it with your friends and colleagues who might find it useful. Your support helps us continue bringing you the best in commercial real estate content. --- Send in a voice message: https://podcasters.spotify.com/pod/show/creschoolshow/message Support this podcast: https://podcasters.spotify.com/pod/show/creschoolshow/support

Commercial Real Estate School
It's About Staying Top of Mind

Commercial Real Estate School

Play Episode Listen Later Nov 9, 2023 9:59


Welcome to Season 16 of Commercial Real Estate School! This season, I welcome Mo Regalado, CEO of MoVo Media Marketing. Mo Regalado is a highly skilled social media manager specializing in catering to the needs of busy commercial real estate professionals. With a background in social media management and Wordpress website management, she has been dedicated to this field since 2012 when she began working for an Arts non-profit in Northwest Minnesota. In addition to her part-time role, she also managed social media sites for various radio stations she worked at. Mo's exceptional ability to capture her clients' unique tone and voice sets her apart in the industry. By actively listening to her clients' tone and inflections, she excels at crafting engaging and authentic content. Her expertise lies in content creation, curation, and strategy, ensuring that her clients' social media presence resonates with their target audience. As a certified Storybrand Guide, Mo possesses a deep understanding of crafting compelling narratives that drive results. She combines her creativity and strategic thinking to develop powerful social media campaigns that elevate her clients' online presence. Mo's commitment to exceptional client service is paramount. Her personal philosophy revolves around ensuring that her clients receive the utmost care and attention, resulting in long-lasting partnerships built on trust a n d satisfaction. Outside of her professional endeavors, Mo is a dedicated mother of four children. Together with her husband of 24 years, they have lived in California, Arizona, and Minnesota before settling in Spokane, WA. Mo's passion for social media dates back to 2007, making her a seasoned professional with an extensive background in the field. Exclusive Sponsor Digsy Virtual Assistants are a great resource, but people don't hire them because it takes a lot of training, management, and documentation to make them effective. Digsy solves this problem with its fully-managed virtual assistant service. Check them out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ About "Commercial Real Estate School" Welcome to Commercial Real Estate School. Every episode is a lesson featuring some of the top names in the business, sharing insights and expertise to inspire your commercial real estate journey. Our powerhouse guests offer a wealth of expertise, guiding you through the complex commercial landscape and providing actionable insights to fast-track your success. Class is in session. Connect with Mo -⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠MoVo Media Marketing Website ⁠⁠⁠-⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠ Remember to rate, review, and subscribe to Commercial Real Estate School on ⁠⁠⁠Apple Podcasts⁠⁠⁠ & Spotify. If you enjoyed this episode, share it with your friends and colleagues who might find it useful. Your support helps us continue bringing you the best in commercial real estate content. --- Send in a voice message: https://podcasters.spotify.com/pod/show/creschoolshow/message Support this podcast: https://podcasters.spotify.com/pod/show/creschoolshow/support

Commercial Real Estate School
Don't "Earl Scheib" Your Social Media

Commercial Real Estate School

Play Episode Listen Later Nov 9, 2023 4:59


Welcome to Season 16 of Commercial Real Estate School! This season, I welcome Mo Regalado, CEO of MoVo Media Marketing. Mo Regalado is a highly skilled social media manager specializing in catering to the needs of busy commercial real estate professionals. With a background in social media management and Wordpress website management, she has been dedicated to this field since 2012 when she began working for an Arts non-profit in Northwest Minnesota. In addition to her part-time role, she also managed social media sites for various radio stations she worked at. Mo's exceptional ability to capture her clients' unique tone and voice sets her apart in the industry. By actively listening to her clients' tone and inflections, she excels at crafting engaging and authentic content. Her expertise lies in content creation, curation, and strategy, ensuring that her clients' social media presence resonates with their target audience. As a certified Storybrand Guide, Mo possesses a deep understanding of crafting compelling narratives that drive results. She combines her creativity and strategic thinking to develop powerful social media campaigns that elevate her clients' online presence. Mo's commitment to exceptional client service is paramount. Her personal philosophy revolves around ensuring that her clients receive the utmost care and attention, resulting in long-lasting partnerships built on trust a n d satisfaction. Outside of her professional endeavors, Mo is a dedicated mother of four children. Together with her husband of 24 years, they have lived in California, Arizona, and Minnesota before settling in Spokane, WA. Mo's passion for social media dates back to 2007, making her a seasoned professional with an extensive background in the field. Exclusive Sponsor Digsy Virtual Assistants are a great resource, but people don't hire them because it takes a lot of training, management, and documentation to make them effective. Digsy solves this problem with its fully-managed virtual assistant service. Check them out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ About "Commercial Real Estate School" Welcome to Commercial Real Estate School. Every episode is a lesson featuring some of the top names in the business, sharing insights and expertise to inspire your commercial real estate journey. Our powerhouse guests offer a wealth of expertise, guiding you through the complex commercial landscape and providing actionable insights to fast-track your success. Class is in session. Connect with Mo -⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠MoVo Media Marketing Website ⁠⁠⁠-⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- ⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠ Remember to rate, review, and subscribe to Commercial Real Estate School on ⁠⁠⁠Apple Podcasts⁠⁠⁠ & Spotify. If you enjoyed this episode, share it with your friends and colleagues who might find it useful. Your support helps us continue bringing you the best in commercial real estate content. --- Send in a voice message: https://podcasters.spotify.com/pod/show/creschoolshow/message Support this podcast: https://podcasters.spotify.com/pod/show/creschoolshow/support

Commercial Real Estate School
Social media CAN'T be your only strategy.

Commercial Real Estate School

Play Episode Listen Later Nov 9, 2023 10:41


Welcome to Season 16 of Commercial Real Estate School! This season, I welcome Mo Regalado, CEO of MoVo Media Marketing. Mo Regalado is a highly skilled social media manager specializing in catering to the needs of busy commercial real estate professionals. With a background in social media management and Wordpress website management, she has been dedicated to this field since 2012 when she began working for an Arts non-profit in Northwest Minnesota. In addition to her part-time role, she also managed social media sites for various radio stations she worked at. Mo's exceptional ability to capture her clients' unique tone and voice sets her apart in the industry. By actively listening to her clients' tone and inflections, she excels at crafting engaging and authentic content. Her expertise lies in content creation, curation, and strategy, ensuring that her clients' social media presence resonates with their target audience. As a certified Storybrand Guide, Mo possesses a deep understanding of crafting compelling narratives that drive results. She combines her creativity and strategic thinking to develop powerful social media campaigns that elevate her clients' online presence. Mo's commitment to exceptional client service is paramount. Her personal philosophy revolves around ensuring that her clients receive the utmost care and attention, resulting in long-lasting partnerships built on trust a n d satisfaction. Outside of her professional endeavors, Mo is a dedicated mother of four children. Together with her husband of 24 years, they have lived in California, Arizona, and Minnesota before settling in Spokane, WA. Mo's passion for social media dates back to 2007, making her a seasoned professional with an extensive background in the field. Exclusive Sponsor Digsy Virtual Assistants are a great resource, but people don't hire them because it takes a lot of training, management, and documentation to make them effective. Digsy solves this problem with its fully-managed virtual assistant service. Check them out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ About "Commercial Real Estate School" Welcome to Commercial Real Estate School. Every episode is a lesson featuring some of the top names in the business, sharing insights and expertise to inspire your commercial real estate journey. Our powerhouse guests offer a wealth of expertise, guiding you through the complex commercial landscape and providing actionable insights to fast-track your success. Class is in session. Connect with Mo -⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠MoVo Media Marketing Website ⁠⁠-⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠ - ⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠ - ⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠ - ⁠⁠⁠TikTok⁠⁠⁠⁠⁠ Remember to rate, review, and subscribe to Commercial Real Estate School on ⁠⁠Apple Podcasts⁠⁠ & Spotify. If you enjoyed this episode, share it with your friends and colleagues who might find it useful. Your support helps us continue bringing you the best in commercial real estate content. --- Send in a voice message: https://podcasters.spotify.com/pod/show/creschoolshow/message Support this podcast: https://podcasters.spotify.com/pod/show/creschoolshow/support

Therapy For Your Money
Episode 110: Essential Dashboard Metrics Every Group Practice Owners Needs (with Brent Stutzman)

Therapy For Your Money

Play Episode Listen Later Sep 22, 2023 29:17


At Therapy For Your Money, we strongly believe in practice owners tracking their metrics in order to understand how well their business is performing. Julie is joined by an exciting, new guest, Brent Stutzman! Brent is sharing the key metrics he likes to track in his client's private practices, and why tracking these specifically are so important.Brent Stutzman is the owner of Brand Your Practice, Inc. and a certified Storybrand Guide. After helping his wife launch her practice in 2016, he saw a need to help other therapists launch, market, and grow their practices. Since then he's launched and scaled over 12 private practices across the country leveraging hi private practice accelerator framework. He's excited about the public launch of TheraSaaS- a HIPAA-compliant cloud-based tool to help therapy practices capture, nurture, and convert new client leads. He lives in Chicagoland with his wife of 19 years, and their 3 beautiful children.EPISODE HIGHLIGHTSWhat can tracking metrics in a dashboard do for your private practice?Identify underperforming areasHelp you make data driven decisions on where to allocate resourcesAssess the overall health and performance of the businessMarketing MetricsHow many leads or appointment requests are you getting per week/month/etc.?Where are those leads in the pipeline to becoming a client?How many new leads are scheduling an appointment and turning into a client?Financial MetricsRevenue/Expenses/ProfitCash FlowProfit MarginProfit Per LocationProfit Per ClinicianMonthly Revenue per ClinicianMonthly Profit per ClinicianAverage Revenue per SessionOperational MetricsNumber of appointments being scheduled per weekNumber of paid appointments per weekCompletion of clinical notesNumber of missed/cancelled appointmentsNumber of clients who have closed/terminated per weekLINKS & RESOURCESGreenOak Accounting - www.GreenOakAccounting.comTherapy For Your Money Podcast - www.TherapyForYourMoney.comProfit First for Therapists - www.ProfitFirstForTherapists.comProfit First Academy - www.ProfitFirstForTherapists.com/AcademyBrent Stutzman - www.BrandYourPractice.com Brent's Private Practice Startup Checklist

Marketing Made Simple
#109: Eavesdrop on a Marketing Consultation from a StoryBrand Guide

Marketing Made Simple

Play Episode Listen Later Jul 19, 2023 36:32


One of the biggest requests we get at Marketing Made Simple is for us to review our listener's messaging. Even when you use the StoryBrand messaging framework, you want feedback from an expert so you know you've got it right! That's exactly why we have StoryBrand Certified Guides.   In today's episode, you get to eavesdrop on a marketing consultation with StoryBrand Certified Guide, Kris Jones, and business owner Kia Nystrom. Kia owns Nystrom Orchard (NystromOrchard.com) in Minnesota that hosts events and creates specialty pies for corporate gifting. Kia wants to clarify her message to reach a wider audience – and you'll get to hear a play-by-play conversation of Kris and J.J. helping her do just that. Tune in now to experience the magic of a StoryBrand Guide's approach to creating messaging so you can use it in your own business!   Contact StoryBrand Certified Guide Kris Jones directly at MarketingMadeSimple.com/Kris-Jones.   --   Building your own marketing business can be hard and lonely — but it doesn't have to be. When you become a StoryBrand Certified Guide, you'll join a like-minded community of marketers from all over the world. Not only will you get training on the StoryBrand marketing framework and licensing to use it with clients, you'll get ongoing support and training from our team and fellow Guides. The next StoryBrand Certification Training happening in September and includes…     Keynotes from Donald Miller, Dr. J.J. Peterson, and Director of Certification Program, Macy Robison Collaboration and networking with Guides from across the country Hands-on training using StoryBrand's messaging and business growth frameworks   Spots to fill up quickly, so apply now before July 21 at StoryBrand.com/Guide.   HELP US DELIVER EVEN MORE VALUE EACH WEEK BY COMPLETING OUR HERO MAKER SURVEY: StoryBrand.com/Survey   HIRE A STORYBRAND CERTIFIED GUIDE TO HELP CREATE THE MARKETING AND MESSAGING YOUR BUSINESS NEEDS TO GROW: MarketingMadeSimple.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: Storybrand.com/sb7   STORYBRAND INSTAGRAM: instagram.com/StoryBrand