Power + Presence + Position

Most entrepreneurs think they've niched down. But in reality, their positioning is still too broad—and it's costing them time, energy, and sustainable revenue. At Safi Media, deep niching is the secret behind why so many of our clients go from six figures to multi-seven figures with less stress and more clarity.   In this episode, you'll learn what deep niching really looks like and why it's the highest-leverage move you can make to grow your business with focus, not force. Eleanor shares three key micro-lessons to help you rethink how you define your niche and how that choice impacts your time, profit, and market authority.   Get full show notes and more information here: https://safimedia.co/WO52

Most entrepreneurs Eleanor meets aren't satisfied with their current rates. Whether you're closing at 20%, 30%, or higher, there's almost always room for improvement—and she's discovered a framework that can help you reach 80% conversion in under eight months.   The root problem isn't about being a better salesperson or having the perfect script. It's about creating structural clarity in your business foundation.    Join Eleanor this week as she shares her one-two punch approach for dramatically increasing your conversion rate: combining a razor-sharp niche with a premium-priced ascension model. She walks you through the psychological safety buyers need to say yes, why most entrepreneurs struggle with unfocused marketing, and how to transform your business into a conversion machine.   Get full show notes and more information here: https://safimedia.co/WO51

Are you unconsciously giving away your power as a woman entrepreneur?   Power abdication happens in subtle ways that can significantly impact your business growth and leadership effectiveness. Eleanor sees it happen all the time with her clients—and she's certainly been guilty of it too.   Eleanor is bringing you some tough love this week as she walks you through the five most common ways women entrepreneurs abdicate their power. From over-consulting when you should be decisive to avoiding financial responsibility, these patterns can derail your growth and impact. The good news? Once you recognize these patterns, you can reclaim your power and create the business results you truly desire.   Get full show notes and more information here: https://safimedia.co/WO50

Have you been struggling to close high-ticket retainer deals?    Lisa Larter is a brilliant strategist who helps entrepreneurs and small business owners create clear and simple strategies that help them reach those big, lofty business goals that feel out of reach. And in this episode, she joins Eleanor to share her proven "Second Sale Strategy" that has helped her maintain an impressive 90% close rate on six-figure retainer deals with clients who stay for 5-9 years.   Get full show notes and more information here: https://safimedia.co/WO49

Have you reached what you thought was the pinnacle of business success… only to find yourself asking, "Is this it?”   In today's episode, Eleanor explores the unique challenges, experiences, and opportunities that emerge once you've crossed that significant revenue threshold. “Post Empire Energy” is that peculiar feeling when you know you could 10X your business, but you're questioning whether you actually want to.    Get full show notes and more information here: https://safimedia.co/WO48

Have you ever dreamed of taking an extended sabbatical from your business while still seeing it thrive?    Dr. Meghan Walker, a self-described "recovering naturopathic doctor," has cracked the code. She recently took her family to Spain for months while continuing to run her multi-million-dollar coaching business - and it actually grew during her absence.   In this episode, Meghan breaks down her powerful 8-step framework that allowed her to design this extended sabbatical while maintaining business momentum.    Get full show notes and more information here: https://safimedia.co/WO47

The world is navigating through one of the most challenging periods for business leaders in recent memory. However, there's some nuance here.    There's a ton of fear and volatility in the markets, but there's also a huge transfer of wealth happening right now. The question is: are you positioning yourself to be on the receiving end of this massive wealth transfer?    Tune in this week for a deeper understanding of the fear, shifting consumer confidence, the transfer of wealth gripping the world right now, and how you can utilize this incredible, uncertain, challenging time to set yourself up for incredible long-term success.    Get full show notes and more information here: https://safimedia.co/WO46

What changes when you start aligning your business strategy with your most authentic expression?   Enter AI expert Callan Faulkner who transformed her business by doing exactly that: using Human Design principles to guide her decisions and create a launch that generated nearly half a million dollars.   Tune in this week to learn how Callan executed her $470,000 launch with a small email list of just 2,000 people and minimal paid advertising.    Get full show notes and more information here: https://safimedia.co/WO45

Are you trapped in the consulting hamster wheel, making good money but unable to scale beyond your billable hours?   The one-on-one work pays the bills, but it's complex, demanding, and ultimately limits your growth potential. You're ready for something bigger, but cutting off that reliable income stream feels terrifying.   If you want a strategic approach to shifting from service provider to scalable CEO without financial anxiety keeping you stuck, this episode is for you.   Get full show notes and more information here: https://safimedia.co/WO44

When entrepreneur and startup strategist Anna Lozano sold her successful product-based company, she did what most high-achieving women do - immediately started planning her next venture.   But instead of rushing forward, she chose to do something radical: she gave herself permission to pause.   What followed was an 18-month journey that completely transformed how she approached business and success.   Get full show notes and more information here: https://safimedia.co/WO43

Are you still giving out annual raises just because... well, that's what everyone does?   Here's a hard truth: If you're handing out "participation trophy" raises, you're actively discouraging high performance in your business.   In this week's episode of Woman Owned, Eleanor shares her simple 6-step system for giving raises that actually drive business growth and create a culture of excellence.   Get full show notes and more information here: https://safimedia.co/WO42

What would you do if, at 26 years old, you had the opportunity to buy the company you worked for?   Would you take the leap? Or would the fear of failure hold you back?   Today's episode features Founding and Managing Partner of Sandpiper Ventures, Sarah Young, who faced exactly this decision. With less than a year of experience at a public affairs agency, she and two colleagues decided to buy the company they worked for at the time. What followed was a remarkable journey of scaling the business from 7 employees to over 50, eventually leading to a successful sale to one of Canada's largest PR firms.   Get full show notes and more information here: https://safimedia.co/WO41

Want to know the secret behind building a loyal following of 140,000+ engaged followers who actually buy from you?   This week's episode features Vicki Pollack, the straight-talking New Yorker who's revolutionizing how we think about social media presence and authentic communication online.   She breaks down exactly how she used talking head videos to build her empire, sharing the psychological triggers, technical tips, and strategic insights that made her content impossible to scroll past.   Get full show notes and more information here: https://safimedia.co/WO40

Understanding what is truly needed at each phase of growth—and how to take the right action at the right time—can make all the difference in driving sales, profitability, and impact.   In this episode, Eleanor shares 16 game-changing data points that put common growth challenges into perspective.    You'll learn the 16 key data points that highlight the developmental stages of a woman-owned business, common patterns that emerge, and the strategic actions needed to drive sustainable growth way into the future.   Get full show notes and more information here: https://safimedia.co/WO39

Building an engaged audience is the foundation of a successful business. But how do you actually monetize that audience effectively?    As the founder of two highly successful businesses, a social media marketing agency, and an education company, Rachel Pedersen has cracked the code on audience monetization. Her unique background and hard-earned lessons make her the perfect guide.   If you're ready to turn your audience into a profitable asset, you can't afford to miss this episode. Listen now and learn how to apply Rachel's proven strategies to your own business.   Get full show notes and more information here: https://safimedia.co/WO38

What if there was a missing role in your sales process that could help you 3x your sales pipeline in under a year?   In this week's episode, Eleanor reveals the key sales function that nobody talks about, but is absolutely critical to building a robust sales pipeline. By installing this role in Safi Media, we were able to grow our pipeline from $1.5M to $4.2M in less than 12 months.   Tune in to discover what this game-changing role is and how you can implement it in your own business to dramatically increase your sales throughput and cash flow.   Get full show notes and more information here: https://safimedia.co/WO37

Coming up with reliable strategies to get in front of qualified prospects is one of the most common challenges entrepreneurs face.     In this episode, PR consultant Gloria Chou shares a powerful method she used to grow her audience, secure long-term partnerships, and generate over $250,000 in sales.      Discover how Gloria leveraged her signature "CPR pitching method" (credibility, point of view, relevance) to speak in front of over 5,000 people, add thousands of subscribers to her email list, and create an evergreen webinar funnel that has produced 7-figures in revenue since 2020.      Get full show notes and more information here: https://safimedia.co/WO36    

Have you ever wondered what it takes to generate a million dollars in sales in just one month? In this episode, I'm pulling back the curtain on my company's recent challenge to hit that ambitious goal.     Tune in to hear the specific strategies and tactics we implemented in pursuit of a million dollar month, the results we achieved, and the key lessons learned along the way. Whether or not you have your sights set on seven figures, these insights can help you set the right goals for your business and develop a plan to reach them.     Get full show notes and more information here: https://safimedia.co/WO35

Do you ever feel like you're doing everything right in your business, but still not seeing the results you want? You're not alone. Building a successful coaching program takes time, patience, and a willingness to iterate and experiment. But the payoff can be huge - just ask Jenn Pike, who built a seven-figure program from the ground up.     In this episode, Jen shares her journey from personal trainer to successful online coach and entrepreneur.      If you're ready to take your coaching business to the next level, this episode is a must-listen. Jen's insights and advice will inspire you to keep pushing forward, even when things get tough.      Get full show notes and more information here: https://safimedia.co/WO34

Have you ever wondered what it takes to create a webinar that generates massive sales? In this episode, I'm pulling back the curtain on a single webinar that brought in $1.85 million over just 16 months.     I'll break down the key elements that made this particular webinar so successful, from the strategic title to its place in the sales funnel to the power of demonstrating use cases. If you're looking to dial up your sales with webinars and workshops this year, you won't want to miss these insights.     Get full show notes and more information here: https://safimedia.co/WO33

Have you ever wondered if it's possible to scale your business to seven figures without a full-time team? In this episode, I sit down with Hina Khan, a peak performance mindset coach for CEOs, executives, and entrepreneurs, who did just that.     Tune in to learn Hina's philosophy on creating a business and life you love through ease, joy, and fun. Discover how to surround yourself with the right people, let go of limiting beliefs, and step into your identity as a powerful leader and salesperson.   Get full show notes and more information here: https://safimedia.co/WO32

In this episode, Eleanor reveals three powerful steps to manufacture more time as your business grows. These techniques have been honed over 8 years of coaching women entrepreneurs to scale their companies without sacrificing their most precious resource.   Discover how to simplify, upgrade your team, and niche down to create expansive space in your calendar. With focus, courage, and discipline, you'll learn to lead your company from a place of possibility, not scarcity. Get ready to make more time!   Get full show notes and more information here: https://safimedia.co/WO31  

As a woman, you're constantly bombarded with arbitrary standards and metrics that society tells you that you need to achieve. But is the million-dollar revenue mark just another one of these empty ideals?   Discover the three key reasons why Eleanor is on a mission to double the number of women entrepreneurs who sustainably scale to seven figures by 2030. Learn how achieving this revenue goal empowers you to provision for yourself and your team, drive meaningful innovation, and experience personal transformation.    Get full show notes and more information here: https://safimedia.co/WO30

Do you feel like you don't have the time or energy to grow your business while also being present for your family and your own well-being? Have you ever considered how the skill of emotional regulation could be the key to unlocking your potential and achieving the success you desire?   In this powerful episode, leadership coach and author of Dying to Be a Good Mother, Heather Chauvin, shares her inspiring transformation from a social worker battling a life-threatening cancer diagnosis to creating a flourishing seven-figure business.   Tune in this week to learn Heather's practical and transformative process for managing your time and energy to create the impact you desire while feeling alive, aligned, and energized.    Get full show notes and more information here: https://safimedia.co/WO29

Are you a B2B consultant or service provider looking to scale up your corporate sales in 2025? What if there was a simple, low-cost marketing template that could help you generate a steady stream of high-value clients? In this episode, Eleanor shares the exact system she uses to land nearly $1 million in corporate sales over just 24 months.   Join Eleanor this week as she walks you through her 10-Minute Corporate Client Attraction System that revolves around booking 15-minute "shared vision meetings" with potential clients.    Get full show notes and more information here: https://safimedia.co/WO28

Have you ever wondered how to scale an agency to seven figures without building a massive team or sacrificing profit margins?    In this episode, Eleanor sits down with Renee Warren: award-winning entrepreneur, speaker, author, and founder of the PR agency We Wild Women. Renee reveals the key decision that allowed her agency to experience hockey stick growth in both revenue and profitability.   Tune in this week to hear how, by doing less, Renee and her partner were able to streamline operations, boost team morale, attract bigger clients, and ultimately catapult their PR agency to over a million dollars in revenue.    Get full show notes and more information here: https://safimedia.co/WO27

Are you ready to make 2025 your breakout year? Do you want to take your business to the next level and achieve the financial performance, brand position, team development, and leadership mastery you've been dreaming of? If so, this episode is a must-listen.     From overcoming indecision to being aggressive about customer acquisition, Eleanor doesn't hold back in delivering the hard-hitting advice you need to hear. She also invites you to join her for a special client event on December 5th, the Seven-Figure Freedom Formula, where you'll dive even deeper into these concepts and create a powerful plan for your business in 2025.     Get full show notes and more information here: https://safimedia.co/WO25

If you're currently growing your company, the reality is you need to develop stronger preparation skills to help you maximize your impact with less stress and more joy, and Eleanor's got you covered this week.   Listen in to hear Eleanor's simple but powerful four-step preparation protocol she uses to get clear on her priorities, set better intentions, and truly maximize her impact, and learn how implementing this process will help you take on big challenges while feeling calm, composed and supported as you finish out the year strong.     Get full show notes and more information here: https://safimedia.co/WO25

What does it take to turn your expertise into patented inventions that generate millions?   Eleanor sits down with Amy Jordan, former Marvel Studios executive turned pilates entrepreneur, who did exactly that. Amy shares how she sketched out her first pilates machine on a plane, invested over $200K to prototype it, and then launched the WundaBar Pilates brand… but the journey wasn't easy. Tune in to hear all the details of Amy's incredible entrepreneurial journey and glean insights on how to turn your own ideas into valuable, revenue-generating assets.   Get full show notes and more information here: https://safimedia.co/WO24

What do you need to let go of in your business in order to grow to the next level? When it comes to scaling a business, the most smart, savvy, and successful business owners understand that sometimes, less is actually more.   In today's case study interview, Eleanor is joined by Oonagh Duncan, a multi-award-winning fitness expert and author of the international bestselling book Healthy as F*ck. Oonagh walks you through a series of cuts, scale-backs, and eliminations she has made over the last couple of decades of growing her fitness empire, and how each of those phases produced the next quantum leap.   Tune in this week to learn Oonagh's insights on how subtracting and simplifying can actually lead to exponential business growth.     Get full show notes and more information here: https://safimedia.co/WO23

Are you considering a pivot in your business? Maybe you want to change your niche, your offers, your message, or your entire strategy. Before you make any big moves, it's crucial to ensure you're pivoting for the right reasons.     Join Eleanor this week as she walks you through three essential questions to ask yourself before making a pivot. These questions will help you explore your motivations and make sound decisions as a leader and CEO, and by the end of this episode, you'll have a framework for evaluating potential pivots and ensuring they align with your long-term business goals.      Get full show notes and more information here: https://safimedia.co/WO22

Eleanor is always on the lookout for great reads that will help her learn, grow, and gain exposure to the ideas of influential leaders, and in this episode, she gives you her essential reading list for every aspiring or existing seven-figure woman CEO.     Join Eleanor this week as she shares the top seven books that have helped her as a woman CEO and working mom to grow Safi Media into the top 1% of women-owned companies globally. From making peace with power as a woman leader to building a saleable business, these books offer invaluable insights and strategies that will skyrocket your business.       Get full show notes and more information here: https://safimedia.co/WO21

Have you ever wondered how to leverage Instagram to skyrocket your business growth? What's the secret to creating compelling content that attracts your ideal clients and generates real revenue?      In this episode, Eleanor sits down with Jenna Harding, the Instagram expert behind @jennaspaige to uncover her secrets to Instagram success. Jenna shares her incredible journey from being an overworked, underpaid social media manager to building a thriving seven-figure business using her signature Insta-booked formula. If you're currently marketing on Instagram, you're going to want to pay close attention to today's case study.     Tune in this week as Jenna breaks down the key components of her Instagram strategy and reveals how you can implement them in your own business, even if you don't have a huge following right now.      Get full show notes and more information here: https://safimedia.co/WO20

Do you have a powerful vision statement for your company? Many of you have a vision for your brand but aren't articulating it clearly.      Join Eleanor this week as she shows you why having a million-dollar vision statement is one of the most important things you can do to build your personal brand, and how being able to articulate your vision will help you scale to the multi-million dollar mark.      Get full show notes, transcripts, and more information here: https://safimedia.co/WO19

Do you feel like your time management system just isn't cutting it anymore? Like you're constantly working for everyone else, leaving no space for what truly excites you? I've been there too. But what if you could take back control of your calendar and build a thriving business while working far less than the typical 40-hour workweek?     This week, I'm joined by time management expert and founder of The Pink Bee, Megan Sumrell. Join Megan as she shares how she scaled her seven-figure business with a lean team, focusing on what matters most. She'll also break down the exact strategies she's using to grow her email list and boost revenue effortlessly through her branded app.       Get full show notes and more information here: https://safimedia.co/WO18

Have you ever felt torn between your mission as a business owner, the amount of money you want to make, and your role as a mother? Can women really have it all? What could increasing the number of women entrepreneurs earning seven figures and beyond really do for our world?   These are some of the questions Eleanor dives into with Jackie Serviss on her podcast, The Jackie Serviss Show. Jackie is a seasoned HR leader and Executive Coach with a passion for driving sustainable business growth through the power of people.   Listen in this week as Eleanor and Jackie discuss why so few women entrepreneurs break the million-dollar mark, and the shifts that need to happen to change that statistic.      Get full show notes and more information here: https://safimedia.co/WO17

Do you dream of building a seven-figure business without a big team? Is it even possible to do it alone? Eleanor's guest this week is a solopreneur who doesn't have any employees and doesn't consider herself a leader, but she's built a seven-figure business doing what she loves.     This week, Eleanor is joined by award-winning copywriter, founder of Talking Shrimp, and author of Tough Titties: On Living Your Best Life When You're the F-Ing Worst, Laura Belgray. Laura has cracked the code on using email to generate over a million dollars in annual sales, and in this episode, she gives you the fundamentals of email marketing and her secrets for crafting compelling emails your audience can't wait to read.      Listen in as Laura reveals how she built her seven-figure solopreneur company from scratch using email.      Get full show notes and more information here: https://safimedia.co/WO16

One of the measures of success and abundance for many women owners is not just money, but time. As a leader, it's critical that you spend your time focusing on growth-oriented tasks that will really move the needle. Growth comes down to what you're doing every single day, which means you need a daily protocol that you can lean on to produce results like clockwork.     Join Eleanor this week as she shares her five-step daily checklist that helps her grow seven-figure results in under 90 minutes per day. You'll hear why these tasks are literally worth $10K per hour to your bottom line, the reason following a checklist like this must happen daily, and how this can create freedom and peace of mind for you as CEO.     Get full show notes and more information here: https://safimedia.co/WO15

One of the key things that has transformed Eleanor's guest this week into one of the most well-recognized, respected, and successful business coaches for women entrepreneurs is her ability to successfully refine her ideal client, and she's here to give you a masterclass in niching.   Sigrun is an award-winning business coach, international speaker, bestselling author, and top podcast host. If you're currently resisting niching out of fear of limiting your potential, tune in to hear Sigrun reveal why the riches are in the niches, and how she continuously refined her ideal client to exponentially scale her impact and income.   Listen in today to hear the step-by-step process Sigrun used to niche down and propel herself to multiple seven-figure growth year after year - a rare feat for women-owned businesses.    Get full show notes and more information here: https://safimedia.co/WO14

Are you tired of feeling overwhelmed and unsure of what to focus on next in your business? A major part of your role as CEO involves constantly identifying and releasing constraints, which is necessary to scale your business… but that's not sexy and people often don't want to hear about it.   In the process of actively consulting with hundreds of businesses a year, Eleanor has identified a tool that helps her clients unlock increased amounts of revenue without ever feeling like they have to work harder. In this episode, she shares the exact quarterly planning process she uses to drive consistent 30% growth in Safi Media and recently helped a client achieve a whopping 50% revenue increase in just 90 days!   Get full show notes and more information here: https://safimedia.co/WO13

Ever wondered how to launch a new offer and generate six figures without sending a single email or running paid ads?   Linda shares the ingenious community-driven launch strategy she used to generate over $300,000 in sales for her new program, The MixerMind, with zero emails and no paid advertising. By leveraging the power of peer-to-peer invites and allowing her existing community members to take ownership, Linda was able to fill her program with over 100 highly aligned members in a matter of days.   If you're looking for a fresh approach to launching that puts relationships and community at the forefront, this episode is a must-listen.      Get full show notes and more information here: https://safimedia.co/WO12

Do you feel like you're constantly drowning in your to-do list with no time left to actually grow your business? Imagine what you could do with an extra 29 hours to work ON your business instead of just IN it.This week's episode outlines a very high-level and strategic approach to managing your time so that you can have plenty of open, unscheduled time in your calendar.     If you're ready to take back control of your calendar and finally focus on the high-leverage activities that will catapult your business forward, this episode is a must-listen. You'll learn why open, unscheduled time in your calendar is a sign of an effective and valuable leader, the changes that had the biggest impact on Eleanor's calendar.     Get full show notes and more information here: https://safimedia.co/WO11

How much should you pay yourself as a woman business owner? This is a question that plagues many entrepreneurs as they try to balance fairly compensating themselves with reinvesting profits back into the business. If this is you, you're in luck because this week, Eleanor gives you the ultimate guide for deciding on your salary and distributions as a woman CEO.     Listen in this week as Eleanor equips you with some timeless principles that will help you think critically about your own compensation. You'll learn what is required of you to have a well-financed business, and become a well-financed woman who has the fuel you need to feel protected, weather challenges, and have an abundant life.     Get full show notes and more information here: https://safimedia.co/WO10

What's the secret to hosting live events as a way to not only connect with and serve your audience, but also generate insane revenue? Eleanor's guest this week made $1.2M in three days through her live event, and she's here to share everything she's learned about the keys to success in selling in-person and virtual events.      Dr. Darnyelle Jervey Harmon is an award-winning business advisor, speaker, strategist, and the founder of multi-million-dollar company, Incredible One Enterprises: a minority woman-owned Inc. 5000 company specializing in combining business growth strategy with mindset and spiritual alignment principles.      Tune in this week as Dr. Darnyelle pulls back the curtain on how she generates multiple seven figures per year, largely driven by event marketing.      Get full show notes and more information here: https://safimedia.co/WO9

If you want to drive huge profits in your business, you must focus on retention. Eleanor's guest this week is a personal development powerhouse who has nailed down what is necessary to drive industry-leading client retention rates, and she's here to give you a masterclass in advanced retention strategy.     Tracy Litt is a former HR executive who took the leap from corporate to the woman-owned world to build her personal development empire. Her company, The Litt Factor, rapidly crossed the seven-figure mark, a move Tracy says largely came from their outrageous retention rates. Her approach to client retention is what elevated her company into the top 1% of woman-owned businesses, and you get to hear exactly how she did it today.     Get full show notes and more information here: https://safimedia.co/WO8

This week, you're hearing Eleanor's conversation with Ellen Yin, over on Ellen's Cubicle to CEO Podcast. Since Q4 of 2021, Eleanor has successfully hosted 14 roundtables, which generated over $884,000 in revenue plus thousands of new email subscribers over two years, and she's letting you in on the logistics behind hosting roundtables so you can replicate her strategy in your own business.     Tune in to hear Ellen quiz Eleanor on how Safi Media was able to add $884K in revenue through roundtable discussions. Eleanor breaks down everything you want to know, from the logistics of inviting and attracting speakers, to what mediating roundtables looks like, and how to best approach new leads that come through these types of discussions.     Get full show notes and more information here: https://safimedia.co/WO7

There are lots of individual components involved in building strong personal branding, but Eleanor's guest this week believes speaking is the best way to leverage your brand.      Monique Bryan is a personal branding coach for entrepreneurs, where she helps small business owners who haven't quite figured out how to get people to take notice of their brand market themselves better. Monique has learned how to maximize the long-term marketing and brand-building firepower of speaking gigs, whether it's a podcast, virtual event, or live on stage, and she's giving you a masterclass in elevating your marketing. Listen in this week as Monique offers her four-step speaker protocol that helps her make $60K in additional revenue from unpaid speaking gigs.     Get full show notes and more information here: https://safimedia.co/WO6

Your email list continues to be one of the most lucrative assets in any modern business. Social media shoutouts are great, but people's email lists deliver way more leads and sales. Having a powerful asset like this gives you a growth runway and new people you can sell to, and this episode outlines an insanely simple way to begin growing your email list.     If you're convinced by the power of building an audience that pays you, you're in luck this week because Eleanor is here to share the three Ps of list building, and a simple two-step process you can get started on today to accelerate your audience and impact while enriching your network at the same time.     Get full show notes and more information here: https://safimedia.co/WO5

It's every entrepreneur's dream to start a meaningful company, build up a great team, and create innovative tech that has an impact on the marketplace, so much so that someone comes along wanting to acquire your company, leading to you and your investors getting paid. This is Sreejata Chatterjee's woman-owned story, and it's a case study full of gems.     Sreejata Chatterjee is a self-professed nerd, programmer, and computer science genius who co-founded LeadSift in 2012 and then sold it in 2021. LeadSift helps B2B companies fill their pipelines using intelligence from publicly available data from places like social media, and in this interview, you'll hear exactly how Sreejata secured her multi-million dollar exit.     Get full show notes and more information here: https://safimedia.co/WO4

The decision to hire a full-time staff for your business is a huge commitment. A 2019 survey found that 55% of all entrepreneurs have gone without pay for at least six months in order to pay their staff, but unless you want to stay stuck doing everything on your own, you must figure out how to grow your team without going broke.   Join Eleanor this week as she gives you five fundamental rules for being an empathetic, compassionate, and great business owner to work for while ensuring a profitable and lucrative business. You'll learn practical, actionable steps you can put into place to make sure you aren't draining your company of profits, and tips for hiring employees who generate wins for your business.   Get full show notes and more information here: https://safimedia.co/WO3

In this rather riveting second episode, we delve into the inspiring journey of Amanda Tress, who redefined her career path to build an empire. Amanda's story is rooted in over a decade of experience in the marketing and fitness world. By 2018, she was managing a 7-figure digital marketing agency while running a fitness and nutrition company on the side. Shortly after giving birth to her third child, Amanda made the powerful and painful decision to cut her lucrative marketing agency to focus solely on her fitness business, The FASTer Way to Fat Loss. Her story is a true testament to the power of focused ambition and drive.     Tune in this week to learn how Amanda Tress turned a side hustle into a multi-million dollar business. Discover her scaling strategies, the importance of focus and ruthless prioritization, and how she leveraged her expertise to build a digital fitness empire.      Get full show notes and more information here: https://safimedia.co/WO2