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Let's talk about project and product companies. What is a project company? What is a product company? What are the challenges in a project company?How to transform from a project to a product company!Sebastian Borggrewe (CPTO @ Product Masterclass) and I talked this through. Enjoy the episode!You can find Sebastian on LinkedIn.Check out Sebastians Product Masterclass here.
Krish Ramineni (@krishramineni, CEO/Founder of @Firefliesai) talks about what it is like to build an AI product company in both the pre-LLM era as well as post-LLMs. We also discuss privacy and security concerns and AI behind the scenes.SHOW: 805CLOUD NEWS OF THE WEEK - http://bit.ly/cloudcast-cnotwNEW TO CLOUD? CHECK OUT OUR OTHER PODCAST - "CLOUDCAST BASICS"SHOW SPONSORS:Want to win a Tesla Cybertruck or $100,000? Enter the WS02 Choreo Code Challenge (before April 30th)WSO2 Choreo - Why build a platform? Just add developers insteadSHOW NOTES:Fireflies.ai (homepage)Fireflies MIT ArticleTopic 1 - Welcome to the show. Before diving into today's discussion, tell us a little about your background.Topic 2 - Our show and listeners tend to be interested and employed in the Enterprise infrastructure and AI/ML space. Some may find it surprising that we are talking today, but we wanted to really dig into how an up-and-coming AI company provides value at scale from individuals all the way to large enterprises. What goes into both building the product as well as taking that product to market? So, let's start there. You recently posted about “Free AI” on LinkedIn. What was the problem you were trying to solve, and how did that influence the product you built? Topic 3 - As the foundational models in the industry keep improving and are going multi-modal, do you worry that the LLMs of the world might push out specialized models? How do you think about staying ahead of the curve? How does something like GPU shortages or big companies like Meta purchasing thousands at a time impact your decisions?Topic 4 - Fireflies.ai is all about the abstraction of the technology away from the user. They have no idea (and shouldn't) about the back end and everything “behind the curtain”. How do you think about this abstraction layer from a product standpoint?Topic 5 - Now, let's talk about PLG vs. traditional Enterprise software sales models. You did another post about that recently. We've worked in environments selling both (sometimes at the same time), and they are very different motions. Do you feel both are needed to build an AI company?Topic 6 - How does Security and compliance with IT departments fit into all of this? I've spoken to customers that have a policy of no AI tools at the personal level for instance or maybe client, company and private data might be at risk and only certain tools are vetted and approved. I've seen other companies only allow tools licensed by their corp IT. How do you navigate this issue? How does something like GDPR play here?Topic 7 - Last question, another AI specific concern we hear about is companies training models on user data. What is your thoughts here? How does a company fine tune and train new models and products but keep customer and company privacy from leaking out?FEEDBACK?Email: show at the cloudcast dot netTwitter: @cloudcastpodInstagram: @cloudcastpodTikTok: @cloudcastpod
Gaurav Sharma is the founder and CEO of SaaSLabs - a dynamic platform revolutionising productivity and workflow automation for sales and support agents. His entrepreneurial journey began as a passion project where he started from scratch and embarked on a path of innovation and growth.Through his ambition and a distribution-first mindset, Gaurav scaled his SaaSLabs to new heights. In this podcast he talks about building for SMEs, addressing their unique needs and challenges in the market, retaining customers, building a distribution network and so on. Tune in to this episode to unlock the keys to success in the world of SaaS entrepreneurship. Topics:00:00 Intro03:10 Gaurav's journey 09:02 Raising money for SaaS13:22 Benchmarks in life14:13 Current Motivation20:21 Building a multi-product company 24:16 Hiring the right team29:57 R&D v/s Scaling Business 33:32 Building around a job function40:44 Building Distribution52:19 Building a brand55:37 Building for SMEs59:00 Building Culture1:08:34 What Gaurav is learning01:09:30 Will AI kill SaaS?1:14:43 Books and Podcasts Recommendations ------------------------------------- Click here to get regular WhatsApp updates:https://wa.me/message/ZUZQQGKCZTADL1 ------------------------------------- Connect with Us: Linkedin: https://www.linkedin.com/company/startup-operatorTwitter: https://twitter.com/OperatorStartup ------------------------------------- If you liked this episode, let us know by hitting the like button and share with your friends and family. Please also remember to subscribe to our channel and switch on the notifications to never miss an episode!
The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
Sanjit Biswas is the Founder and CEO @ Samsara, allowing businesses that depend on physical operations to harness Internet of Things (IoT) data. Over the last 8 years, Sanjit has scaled Samsara to $1BN in ARR and a public company with tens of thousands of customers. Before Samsara, Sanjit was the CEO and co-founder of Meraki, one of the most successful networking companies of the past decade. Sanjit grew Meraki from his Ph.D. research into a complete enterprise networking portfolio. Meraki's sales doubled every year from inception and in 2012, Cisco acquired Meraki for $1.2 billion. Huge thanks to Doug Leone for some fantastic question suggestions pre this episode. In Today's Episode With Sanjit Biswas We Discuss: 1. From Founding to $1BN in ARR in 8 Years: What was the founding a-ha moment for Sanjit with Samsara? Sanjit sold his prior company Meraki for $1.2BN, what worked with Meraki that Sanjit took with him to Samsara? What did not work that he left behind? What does Sanjit know now that he wishes he had known when he started Samsara? 2. The Man Who Found Product Market Fit Time and Time Again: What is the one single moment that Sanjit believes you know you have product market fit? What are the biggest mistakes founders make when chasing product market fit? How does being a bootstrapped company change how a company approaches chasing PMF? 3. Mastering a Multi-Product Company: How do you know when it is the right time to launch a second product? Does the second product have to make the first product better? What are the biggest mistakes companies make when going multi-product? 4. The Art of Great CEOship: Does Sanjit believe that the best CEOs are the best capital allocators? What has been the single best and single worst capital allocation decision in Samsara's journey? What are the biggest mistakes Sanjit has made in leadership? How did he learn and grow from them?
Meet John Ply, a retired entrepreneur with a wealth of experience in building successful businesses from the ground up. Having started two companies, a service company, and a product company, he achieved the goal of being the best in both endeavors. Now, John shares his insights and life lessons in his new book, "YOU CAN BE THE BEST: Life Lessons from the Butcher and the Businessman," offering a roadmap to total success and happiness.What You'll Learn:The importance of stick-to-itiveness in growing a business.The growth that is possible when you listen and apply mentorship."You can be the best" so don't settle for mediocrity.Contact Information:Reach out to John Ply at youcanbethebest.com or email him at JohnPly@youcanbethebest.com.If what you heard resonated with you, you can find Jeff on Instagram, Facebook.And don't forget to visit us on Apple Podcasts to leave a review and let us know what you think! Your feedback keeps us going. Thanks for helping us spread the word!
Shaniqua Garcia is a trailblazer in the beauty industry with over 18 years of experience. She is a Master Cosmetologist, Certified Trichologist, Educator, and Entrepreneur. Shaniqua has built her career empowering women of all walks of life to embrace their beauty both inside and out. For 11 years she has owned and operated Inner Beauty Salon, and for 7 year she has been growing Pearl Salon Suites with locations in the West End, Decatur, Greenbriar, Riverdale area and 4 franchise owned locations. Shaniqua's haircare skills include natural hair, relaxers, cuts, color, extensions and hair restoration. She does hair for models, actors, and performers for live events, videos, and photo shoots. Her work is trusted by major hair product companies including Pattern, Design Essentials, Dr. Miracles, Aunt Jackie's Curls and Coils, Texture My Way, Africa's Best. Her work can also be seen in online publications and magazines.
In this episode of Christopher Lochhead: Follow Your Different, we learn how to build a legendary B2C category and company from one of the hottest founders in a brand new category space, Matthew Bertulli. Matthew Bertulli is a true mission driven founder, and this is a masterclass on how to be a missionary category designer who evangelizes their category and believes entrepreneurs can do what governments can't. Lomi was introduced to the world with one of the most viral product launch videos in history, and Matt breaks down just how they did it. Trust me, you're going to come back and listen to this episode multiple times. You're listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different place, and hey ho, let's go. The Need for Lomi The conversation starts off about Lomi, and the need for a product infrastructure for composting. Matthew sets up a bit of background by discussing their company, Pela Case, which produces compostable phone cases. Later on, what they realized is that despite having the push to create compostable and earth-friendly products, there was a lack of compostable infrastructure globally. They observed that even major companies like Pepsi, P&G, and Unilever were investing in transitioning from single-use plastics to compostable alternatives. However, government regulations banning single-use plastics were in conflict with the lack of compostable infrastructure. For example, in California, companies offered compostable products, but there was no proper system to handle them. Compostable items were often mistaken for regular waste and ended up in landfills, rendering the whole effort futile. Matthew Bertulli on going against the “safe”route Matthew then shares their decision to go against the “safe”advice and pursue this idea for Lomi. Despite having a successful company with millions of customers, they chose to develop a complex product that would compost food in a short time. The process was difficult and required significant investment. They faced numerous obstacles, particularly with factories initially rejecting the idea or lacking the technological capability to execute it. However, they eventually found a toy factory willing to support the project. Matthew emphasizes that creating something new and innovative is met with resistance, as manufacturers prefer replicating existing products. "The hard part with all of this is like, it's making this kind of product or any kind of product like this. It's hard tech, which makes it expensive. It makes it slow. It took years to develop." - Matthew Bertulli Standing up against the Board The conversation then moves toward the entrepreneurial mindset and the personal motivation behind pursuing a business idea. Matthew explains that having control over the board and ownership in the business allowed them to make bold decisions. For them, their drive stemmed from a strong dislike for food waste, particularly due to personal experiences with inefficient waste disposal methods. They believed that finding a better solution would resonate with others who shared the inconvenience. Matthew was highly convinced that the idea would work and could successfully sell it to the board and the team. They also highlighted the positive impact on climate change, which further motivated people to support the idea. Despite having some failed ideas in the past, the trust and confidence from the board and investors helped them move forward. The result of their efforts was the successful introduction of Lomi, a new kitchen product that has experienced rapid growth and is considered one of the most significant additions to the kitchen product category in over a decade. To hear more from Matthew Bertulli and the success story of Lomi, download and listen to this episode. Bio Matthew Bertulli Co-founder and CEO of Pela Case & Lomi. We are a certified B-corp,
On this episode of the Two Bucks Podcast, Brian talks with KJ Thompson about building a product company with incredible growth. KJ and his brother are founders of Black Beard Fire Starter, a crazy cool company that sells incredibly easy to light fire starters and ignition sources. KJ shares how they started the business, came up with a cool name and even cooler logo, and how they began seeing sustainable growth through analytics and marketing. Brian and KJ discuss ideas for growing businesses through swag, social giveaways, and targeted advertising and the success KJ and his brother have seen from those ideas! Connect with KJ: Instagram Website Connect with Brian: Instagram | TikTok | YouTube | Two Bucks Website Do you have an Outdoor Brand or Business? Be a Guest on the Two Bucks Podcast!
In this Dear Melissa segment, Melissa Perri answers subscribers' questions about how to stay on top of what is going on in a scaling team when you are the product leader, how R&D differs from product management, as well as how you can transition from a consultancy into a product company.
Brick Institute eğitimleri, deneyimli eğitmenleri ve seçkin katılımcılarıyla birlikte Ürün Yönetimi Temelleri, Ürün Analitiği ve Ürün Liderliği programları çok yakında başlıyor. Bu eğitimler, gerçek hayat uygulamaları ve vaka çalışmaları üzerine odaklanarak, ürün yönetimi alanında uzmanlaşmak, ürün geliştirme süreçlerini kuvvetlendirmek isteyenler için oluşturuldu.Kontenjan sınırlıdır, bu nedenle hemen www.brick.institute adresinden başvuru yaparak yerinizi garantileyin ve eğitime katılmak için kaydolun!----Üretim Bandı'nın Slack grubu olduğunu biliyor muydunuz? 2700'den fazla ürün yöneticisi, girişimci, yazılımcı, tasarımcının bir arada bulunduğu aktif ürün topluluğuna siz de katılın:>>> uretimbandi.com/slackİki haftada bir yayınladığımız, ürün geliştirmeyle alakalı bültenimizi de aşağıdaki linkten takip edebilirsiniz:>>> uretimbandi.com/bulten----------GUESTBüşra Coşkuner: https://www.linkedin.com/in/busra-coskuner/LINKSBüşra's Website: https://www.busra.co/TOPICS(00:00) Beginning(06:19) Usage of data at daily operations(15:28) Getting insight from information(23:03) Understand the business(28:22) Hardest thing about being data-driven(32:54) Shifting the culture
Andreas Prins comes on to share the pivot and journey he's gone through with StackState, a product company. My biggest takeaway is how much more effective you can be by solving one problem, and solving it really well. By maintaining focus on a single use case, things become simpler and more clear. Both from a customer perspective, as well as from the teams that build the product. “If you need 6 web pages to explain what you do, you might want to rethink your solution” One of my favourite quotes from the episode. It was a real pleasure to learn from his journey and I hope it's a good listen as well :) Enjoy!
Highmark Health had the goal of building a health ecosystem that worked better for everyone. That meant putting the patient and their clinician at the center of the model. Join us as Tracy Saula, SVP of Product & Health Experience at Highmark, and Matt Johnson, Senior Partner in West Monroe's Product Experience and Engineering Lab, explain how the company transformed healthcare in an otherwise traditional and highly regulated industry.Highlights:2:00 - Tracy's background3:12 - How Highmark Health is building a health ecosystem that works better for everyone5:22 - Creating the clear problem statement6:28 - How myHighmark supports their digital transformation9:16 - Pandemic raised our competency in digital10:12 - How higher customer expectations impact product design and experience11:40 - How to overcome an industry full of point solutions and disparate systems15:00 - Making a well-designed solution for both clinician and end user16:59 - The focus on saving time for clinician and end user18:15 - What it takes to get all players involved in something new and potentially risky20:05 - How does a company keep a steadfast mentality21:50 - Supporting organizational change during transformation25:22 - Can any company become a product company?26:30 - What Tracy is looking forward to in 202328:34 - What does digital mean to you?
India has been widely known for providing services in the IT sector. But the emerging trend has seen Indian companies building software products for the global market. In today's episode, we discuss the reasons for this trend. [00:34] - About Milind Katti Milind is the co-founder of and Chief Operating officer of DemandFarm, a software product company. Before becoming an entrepreneur, Milind started his career with Tata Motors. DemandFarm builds account planning softwares for B2B companies. --- Support this podcast: https://podcasters.spotify.com/pod/show/tbcy/support
As software developers, there are many different types of companies we can work at. We met up with the Elixir Wizards crew to learn more about working at a Software Agency like SmartLogic. We compare what this is like vs working at a product company. Of course, we take the opportunity to learn more about Sundi Myint and Owen Bickford, their journeys to Elixir and the work they are doing now. Sundi shares how becoming an Engineering Manager presented new growth opportunities and Owen goes deeper on the ETL system he's creating to migrate an MSSQL DB to Postgres and how gets to play with Broadway in the process. Show Notes online - http://podcast.thinkingelixir.com/126 (http://podcast.thinkingelixir.com/126) Elixir Community News - https://www.youtube.com/playlist?list=PLqj39LCvnOWbmaPrkGCAzFMC_FYZUkmSr (https://www.youtube.com/playlist?list=PLqj39LCvnOWbmaPrkGCAzFMC_FYZUkmSr) – Final batch of ElixirConf US 2022 videos were released! - https://fly.io/phoenix-files/github-actions-for-elixir-ci/ (https://fly.io/phoenix-files/github-actions-for-elixir-ci/) – CI for Elixir projects using Github Actions and CD to auto-deploying on Fly.io - https://nathanwillson.com/blog/posts/2022-11-11-partitioned_tests/ (https://nathanwillson.com/blog/posts/2022-11-11-partitioned_tests/) – Nathan Wilson showed how to partition CI tests over more runners for faster overall time. - https://twitter.com/nathanwillson/status/1591604043780358144 (https://twitter.com/nathanwillson/status/1591604043780358144) – Nathan Wilson documented how dead-view controllers, pages, and views were restructured. - https://fly.io/phoenix-files/opentelemetry-and-the-infamous-n-plus-1/ (https://fly.io/phoenix-files/opentelemetry-and-the-infamous-n-plus-1/) – Alex Koutmos wrote a guide and sample project showing how to use OpenTelemetry with Elixir and visualize the data in Grafana. - https://elixirforum.com/t/visual-font-for-diagramming-elixir/51477 (https://elixirforum.com/t/visual-font-for-diagramming-elixir/51477) – Unique Elixir font created that renders as graphics of data structures. Do you have some Elixir news to share? Tell us at @ThinkingElixir (https://twitter.com/ThinkingElixir) or email at show@thinkingelixir.com (mailto:show@thinkingelixir.com) Discussion Resources - https://smartlogic.io/ (https://smartlogic.io/) - https://smartlogic.io/podcast/elixir-wizards/ (https://smartlogic.io/podcast/elixir-wizards/) - https://smartlogic.io/about/team (https://smartlogic.io/about/team) - https://www.cava.com/ (https://www.cava.com/) - https://smartlogic.io/software-development/ (https://smartlogic.io/software-development/) - https://elixir-broadway.org/ (https://elixir-broadway.org/) - https://en.wikipedia.org/wiki/Extract,transform,load (https://en.wikipedia.org/wiki/Extract,_transform,_load) - https://www.microsoft.com/en-us/sql-server/sql-server-downloads (https://www.microsoft.com/en-us/sql-server/sql-server-downloads) - https://github.com/elixir-ecto/tds (https://github.com/elixir-ecto/tds) - https://hex.pm/packages/webauthnlivecomponent (https://hex.pm/packages/webauthn_live_component) - https://www.youtube.com/watch?v=krbriAecqUk (https://www.youtube.com/watch?v=krbriAecqUk) – Owen's ElixirConf talk about his WebAuthnLiveComponent - https://smartlogic.io/about/jobs (https://smartlogic.io/about/jobs) Guest Information - https://twitter.com/smartlogic (https://twitter.com/smartlogic) – SmartLogic on Twitter - https://twitter.com/owenbickford (https://twitter.com/owenbickford) – Owen on Twitter - https://twitter.com/sundikhin (https://twitter.com/sundikhin) – Sundi on Twitter - https://github.com/smartlogic/ (https://github.com/smartlogic/) – SmartLogic on Github - https://github.com/type1fool/ (https://github.com/type1fool/) – Owen Bickford on Github - https://github.com/liveshowy/webauthnlivecomponent (https://github.com/liveshowy/webauthn_live_component) - https://www.owencode.com/ (https://www.owencode.com/) – Owen's blog Find us online - Message the show - @ThinkingElixir (https://twitter.com/ThinkingElixir) - Email the show - show@thinkingelixir.com (mailto:show@thinkingelixir.com) - Mark Ericksen - @brainlid (https://twitter.com/brainlid) - David Bernheisel - @bernheisel (https://twitter.com/bernheisel) - Cade Ward - @cadebward (https://twitter.com/cadebward)
In this episode, Tehsin Bhayani, Founder & CEO of AirMason and Serind Labs shares:How he accidentally stumbled upon a great SaaS business by buying a product his friend didn't want for $8000How he balanced workload between maintaining his agency and growing AirMasonWhat he learned from working with hundreds of founders that he's applying to his business todayAirMason helps HR teams and business leaders save time, engage teams, and retain staff with beautifully designed digital employee handbooks.ProfitLed host, Melissa Kwan and Tehsin also discusses:How did you split time and investment between your agency and AirMasonHow did you come to realize AirMason was an opportunity worth pursuing?You guys now have a list of marquee customers like Softbank, Soho House, and P&G, how did you level up to start closing these kinds of deals?When were you able to completely move off the agency?How did you balance their time and how did that change as the business progressed?What's the best advice or framework you have for founders who are looking to transition from service to product?Contact ProfitLed Tweet us at @profitledfm. Find show notes of each episode on ProfitLed.fm. Connect with our host, Melissa on LinkedIn, Instagram, and Twitter. Thanks for listening!This podcast was brought to you by eWebinar.
BusyBox Corp. shares useful tips on how you can increase work productivity and succeed as a work-from-home employee in their latest guide. Check out https://shop.busyboxsign.com/blogs/news/3-tips-for-wfh-leaders-workers to find out more!
On this episode, Shadi Rostami, Senior/Executive VP of Engineering at Amplitude discusses the tell-tale signs companies should look for before expanding their product suite and three major considerations before doing so. Expanding beyond your first-ever product offering is a huge moment for any company. Unfortunately, it is also a moment that is very difficult to get right. Specifically, Shadi covers: The right time to go multi-product. How to set your organization up to go multi-product. Horror stories. Managing new and existing customers with new products. This episode is moderated by Frederic Lardinois, Senior Enterprise Editor at TechCrunch. Learn more at https://tractionconf.io Connect with Shadi Rostami: https://www.linkedin.com/in/shadi-rostami-b6a636/ Learn more about Amplitude at https://amplitude.com/ This episode is brought to you by: Zendesk makes it easier to support your customers with customer service, engagement, and sales CRM solutions. Qualifying early-stage startups can get 6 months free of Zendesk Suite and Zendesk Sales CRM. Go to zendesk.com/startups to apply now. Each year the U.S. and Canadian governments provide more than $20 billion in R&D tax credits and innovation incentives to fund businesses. But the application process is cumbersome, prone to costly audits, and receiving the money can take as long as 16 months. Boast automates this process, enabling companies to get more money faster without the paperwork and audit risk. We don't get paid until you do! Find out if you qualify today at https://Boast.AI. Launch Academy is one of the top global tech hubs for international entrepreneurs and a designated organization for Canada's Startup Visa. Since 2012, Launch has worked with more than 6,000 entrepreneurs from over 100 countries, of which 300 have grown their startups to seed and Series A stage and raised over $2 billion in funding. To learn more about Launch's programs or the Canadian Startup Visa, visit https://LaunchAcademy.ca Content Allies helps B2B companies build revenue-generating podcasts. We recommend them to any B2B company that is looking to launch or streamline its podcast production. Learn more at https://contentallies.com #product #startup #innovation
Many times we don't feel ready to start our new adventure, turn over a new leaf, or start a new business. That did not stop Donna however from starting her now Skincare product. Despite the circumstances, she knew deep down that taking the first step is the most important one, and the journey of learning is a process. After participating in workshops, doing her own studying, and growing up in a household where natural remedies where the goto, she combined all of her knowledge and experience and started Quaint Culture 7.
Welcome back to the Digible Dudes podcast. This week, we have a conversation about one of the most important aspects of the future of Digible. As you know, we recently celebrated our 5 Year Anniversary. With that huge milestone, we're at a transitional phase of the organization. In this episode, David Staley and Reid Wicoff share their thoughts on Digible's approach to becoming a product company. For the past five years, Digible has been operating as a predominantly services-based company. We start the conversation with what product companies are, how they differ from service-based companies, and what it means for Digible to become a product company. We also dive into the changes that may become apparent while Digible is on its path to becoming a product company. A key piece of the strategy to becoming a product company is productizing services. David and Reid share their thoughts on how Digible might approach this in the future. Another area we touch on today is platforms and suites. We dive into how these two marketing tech structures work and the possibility of Digible transitioning into becoming one of these. Wrapping up the episode, we talk about how Digible keeps the commitment and passion toward its vision alive and how Digible may transition into a product company. [06:44] Defining Product– How Digible will define what it means to become a product company. [12:23] Changes – What changes we can expect while Digible is moving toward becoming a product company. [16:45] Productizing Services – David shares his thoughts on Digible's approach to productizing its services. [24:00] Going to Market – How Digible might approach going to the market as a product platform. [32:32] Focus – What a company should consider when choosing their focus in a way they don't end up choosing too big or too small of a niche. [40:18] Passion and Commitment – How to maintain the passion and commitment to long-term goals and vision as an organization. [44:41] Transition – David and Reid share their thoughts on how Digible will transition towards becoming a product company in the coming years.
''Follow your dreams and do what you love'' is easier said than done. However, many have chosen to take this path. There will be bumps on the road — some more challenging than others — but you can reach the desired destination if you have a clear goal. And while you can rely on your knowledge and experience, don't overlook the importance of luck. However, you must recognize it first to be able to make the most out of it.In this episode of the Reverse Engineered podcast, our host Jon Penland chats with Tehsin Bhayani, the Founder and CEO of Serind Labs and AirMason. Besides sharing what it takes to be a successful business owner, Tehsin shares some of his mistakes and lessons learned. He also shares the stories of his two companies, how and why he promoted remote work even before COVID, and how reading ''Who'' can help you hire successfully.Check out the show notes at https://kinsta.com/podcast/service-company-to-product-company/
Solo founder, Saravana Kuma brought Kovai.co to $10M in ARR in 10 years. In this episode, we talk about how blogging helped him get his first customers, how he builds strong company culture, and manages to run multi projects with totally different audiences. The Bootstrapped Stories Podcast crossed 2,800 plays.
Today we have Nicole Lashae Ben, CEO of Thrive In Design, talking about the method she uses to help interior product companies implement modern sales strategies that get them noticed by more interior designers, get their products used in more projects, and systematically (and legally) steal business from their competitors. She's sharing the top three things she hopes every interior product company starts to consider. If you're trying to increase your brand awareness and revenue, while still staying relevant in a digital age, this episode is for you. Here's what she shares: How is your company appearing in the market? How is your team consulting designers? How is your company executing a sale? Learn more about Thrive In Design Contact: thriveindesign.co/contact | Instagram: @thriveindesign | Facebook: @thriveindesign Register for the next Thrive In Design live training here.
In this episode of SaaS Connect by Cloud Software Association, Jeff Gardner, head of platform partnerships at Intercom at the time of the recording, and now VP of product and partnerships at api.video, shares Intercom's journey making the transition from a product-first company to a platform-first company. The following points are shared: The problem with products, and the problem with platform-first companies. Lessons learned from transitioning from a product-first to platform-first business: - Know your audience and serve them in the right order. - You can offer great apps but if your audience either doesn't know about them or doesn't know what value they offer, they will flop. Make improvements based on user feedback (once they educated their users, they experienced an upsurge in usage of about double). - It takes a lot of product thinking to get a platform right. You must understand the value it provides from a user's point of view. - It's not product or platform, it's both. The competitive edge comes from the entire structure and how each thing connects with the other, and it is that which becomes difficult for any competitor to duplicate, unlike products alone. Lessons for those wanting to improve their careers: - Know your audience. Focus on providing value to others first, before yourself. - Understand your goals and where you want to head to and then focus, instead of jumping around from one thing to another. - Build relationships. This presentation is from a 2019 SaaS Conference. Resources Mentioned: Airbnb Southwest Airlines Calendly Thank you to our amazing podcast team at Content Allies. Want to launch your own B2B revenue-generating podcasts? Contact them at https://ContentAllies.com
Avec Güven et Sunny, on a exploré le sujet des équipes produit. C'est-à-dire que noCRM est un éditeur de petite taille, avec une demi-douzaine de développeurs, en full-remote. Sunny est convaincu que les développeurs de produit sont plus exigeants et font du software de meilleure qualité, et il a de bonnes raisons de le penser !
Stellen Sie sich vor: Auf die weltweite Pandemie folgt als Konsequenz 2019 der erste Lockdown. Sie verlieren innerhalb von ein paar Wochen zwei Ihrer wichtigsten Kunden. Die UEFA, ein weiterer Top-Kunde, ruft Sie an und sagt: Die Europameisterschaft wird verschoben. Alle Aufträge sind fürs Erste aufs Eis gelegt. Sie habe noch Rücklagen für zwei Monate und müssen 30 Personen bezahlen. Was würden Sie tun? Gowry Sivaganeshamoorthy wuchs im Norden von Deutschland auf und begann schon früh mit dem Programmieren. Er brach sein Studium ab und arbeitete in verschiedenen Berufen, bis er gemeinsam mit Wilfried Roeper und Sören Ziems elvah gründete. Die Pandemie hatte die Gründer in eine schwierige Lage gebracht und sie entschieden sich zu switchen. Etwas anderes probieren, solange noch Zeit ist. Auf das Risiko hin, alles zu verlieren. Und das mit absoluter Transparenz ihrem Team gegenüber. Hat sich die Risikobereitschaft ausgezahlt? In dieser Folge spreche ich mit meinem Gast darüber wie es zu der Entscheidung für den Switch kam, über Feedback und Love Money. Diese Folge wurde in HQ Remote aufgenommen: www.podcast-inkubator.de Erwähnungen: Floppy Disk (Diskette/Datenträger - Speicherkapazität von 1,44 MB) Markus Aurelius (ehemaliger Römischer Kaiser) Headspace (Meditationsapp) Diese 0 auf 1 Folgen werden erwähnt: #004 Benjamin Schaich – Mit Aucobo vom Kinderzimmer-Office ins HighTech-Business #012 – Björn Goß – $30 Mio und 50 Mio Nutzer für eine Zukunftsvision des Bankings mit Stocard #017 – Daniel Wild von Mountain Alliance – Serial-Unternehmer und -Investor Zeitstempel: 3:00 Die Geschäftsidee von elvah 14:00 Vita und berufliche Anfänge 19:00 Technik Talk 29:00 Erste Produkte und Selbstständigkeit 42:00 Zwischen Dienstleister und Product Company 50:00 Phönix aus der Asche 1:14:00 Feedback 1:17:00 Business Angel und Love Money 1:21:30 Nächste Schritte und Veränderung 1:46:00 Unternehmenskultur Zitate: 3:20 Gowry Sivaganeshamoorthy: „Wir möchten Menschen für nachhaltige Mobilität begeistern.“ 47:18 Gowry Sivaganeshamoorthy: „Du kannst nicht gleichzeitig Dienstleister sein und eine Product Company.“ 50:25 Gowry Sivaganeshamoorthy: „Durch Covid sind uns drei unserer siebenstelligen Budgets um die Ohren geflogen.“ 55:58 Gowry Sivaganeshamoorthy: „Wir haben durch Corona die Chance gesehen nicht mehr als Dienstleister zu agieren, sondern wieder etwas zu machen, mit dem wir einen Impact haben können.“ 56:54 Gowry Sivaganeshamoorthy: „Ich bin als Mensch überzeugt von kollektiver Intelligenz.“ 1:27:16 Gowry Sivaganeshamoorthy: „Radical Truth ist das Einzige was bei Mitarbeitenden funktioniert. Wir haben beim Switch komplett transparent kommuniziert.“ 1:48:10 Gowry Sivaganeshamoorthy: „Die Unternehmenskultur wird sich meiner Meinung nach immer verändern. Kultur ist immer das Ergebnis der Menschen, die in einem Raum miteinander interagieren.“ 2:04:18 Gowry Sivaganeshamoorthy: „Ich würde meinem jüngeren Ich sagen: Du liegst mit deinem Bauchgefühl immer richtig.“ 2.06:04 David: „Ich glaube Bauchgefühl hat viel mit deiner Comfort Zone zu tun.“ 2:08:23 Gowry Sivaganeshamoorthy: „Ich habe die Möglichkeit Dinge zu verändern und das möchte ich auch schaffen.“
innoSEP betreibt eine kollaborative Softwareumgebung (No-Code) für den gesamten industriellen Analytics-Lebenszyklus, die es Unternehmen effizient ermöglicht, spezifische industrielle KI-Apps im Self-Service zu erstellen, einzusetzen und zu warten. Heute im Gespräch dazu einer der Mitgründer, Geschäftsführer und CTO, Hüseyin Sahin: 0:19 - Von Maschinenbau zu Data Science. 7:22 - Der Weg zum Startup innoSEP. 12:58 - Von den ersten Data Science Services zum heutigen Produkt. 20:41 - Wie ist der Switch zur Product Company gelungen? 25:06 - Fokus Industrie. 26:31 - Warum braucht es ein neues Tool wie innoSEP? 30:07 - Konkrete Beispiele für die Verwendung von innoSEP. 38:48 - Geschäftsmodell. 41:05 - Zum No-Code-Trend. 47:06 - Die nächsten Schritte für innoSEP. --- Weiterführende Informationen: innoSEP: https://www.innosep.de/ --- LinkedIn Hüseyin: https://www.linkedin.com/in/h%C3%BCseyin-sahin/ LinkedIn Bernard: https://www.linkedin.com/in/bernardsonnenschein/ --- Top-Opportunitäten im Datenbusiness: https://datenbusiness.de/ Ich freue mich über Feedback: bernard.sonnenschein@datenbusiness.de
In this episode of Follow Your Different, we are joined by Brittany Fuisz, the founder of Malibu Mylk. She is an entrepreneur and a friend who I respect and admire deeply. You see, when Brittany was trying to have a baby for the first time, she was having some difficulty. So she went to work, specifically on improving her diet. She then discovered some huge problems with some of the major categories of alternate milk, like oat and almond milk. So she got busy in her kitchen. What you're about to hear is an extraordinarily powerful example of what a mission driven founder is. Someone with a point of view, someone who wants to move the world from the way it is, to a new and different place. Brittany Fuisz and How Malibu Mylk came to be Brittany starts off by sharing how she got the idea for Malibu Mylk. She got the idea for it around March of 2018, when she was still working at Yelp. Though she didn't really go for it full time until she left Yelp later that year. She had the idea for it when she was trying to have a baby for the first time. After consulting with the doctor, she opted to try a strict diet called the Elimination Diet or Autoimmune Protocol. Basically, she had to eliminate all major allergens in her diet. This means no dairy, nuts, gluten, soy, etc. So while looking for milk alternatives, she discovered a huge problem: most milk substitutes either have nuts, soy, or gluten. That's when she had the idea to use something different… “I was driving past downtown LA and I thought, what if I make milk from flaxseed? Like it was just a sign in the sky. I needed to make flax milk. And so I went home that day, I pulled out my blender. I did go to culinary school many years ago. So I know how to cook.” – Brittany Fuisz Hitting the Ground Running with Malibu Mylk After trying out and getting her desired results with the flaxseed milk, Brittany did what any aspiring entrepreneur would do. She reached out to Whole Foods Market with her idea. Brittany pitched the idea for Malibu Mylk, and was surprised when the buyer immediately set up a meeting for it. While Brittany wanted to delay the meeting to better prepare for it, the buyer said that the meeting was set. So she had to take a crash course on the food and beverage industry and learn the ropes quickly. “I did a crash course in food and beverage with a friend who's in the industry the day before the meeting. And I went in with little samples. I had some like mock packaging made up. I learned about margins, which is how the grocery world works. I went in and I pitched the buyer on the dream that is now Malibu Mylk. She tasted my samples and she said, “Well, I'd love to get this in stores the coming weeks”. I thought well I can't do the coming weeks, but we can do it in the coming months. Actually, the timing worked out beautifully because I'd have to go into my first production run, knowing that Whole Foods is going to be a customer.” – Brittany Fuisz Brittany's Challenges with Malibu Mylk Brittany further explains the challenges she had at the beginning of Malibu Mylk. The biggest challenge for her was finding a great manufacturer, a co-packer. There weren't many that produced her type of product, and the ones she found were awful and expensive. When she finally found one she liked, they said no to her. So she got an acquaintance who was already manufacturing something in that company, and asked for an introduction. She wasn't deterred by the first and succeeding No's that she received, and kept pushing on. “You're gonna hear a lot of No's that you're gonna hear no, again and again and again. And if you're not willing to turn it into a yes, some way or another, it won't work.” – Brittany Fuisz To hear more from Brittany Fuisz and how she created Malibu Mylk to what it is today, download and listen to this episode. Bio Brittany Fuisz is the Founder/CEO of Malibu Mylk, the world's first organic flax milk. Allergen-free (dairy free, gluten free, nut free,
Taylor Shupe is the Founder and CEO of FutureStitch and Co-Founder of Stance®. On today's business tip, Taylor gives his top advice for starting a product company.Time Stamps: [1:15] Taylor's first point of advice: avoid manufacturing in China for as long as possible [1:35] Be careful of carrying too much inventory and reasons why [2] Benefits of local manufacturing infrastructure [3:10] When assessing suppliers, evaluate culture and values first [3:40] Other criteria to consider and quantify [6:55] Ask for as much information as possible and the importance of facetime [7:30] When it comes to costing and quality, ask for Bill of Materials (BOM) [8] Where do you start when it comes to finding suppliers? [9:08] importgenius.com and how to use it -- Let's connect! Connect with Taylor:futurestitch.com (employment opportunities available!)thirstproject.orgInstagram: @futurestitch and @tshupeLinkedIn Connect with Alessia:Claim your FREE coaching call that's just for Corporate Dropout listeners! alessiacitro.com/dropoutInstagram: @corporatedropoutofficial and @alessiacitro__TikTok: @alessiacitro__ Show Support:If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts at The Corporate Dropout Podcast Big shout out to our team that makes this show possible!If you are looking to start your own podcast or join the network, hit up @upstarterpods on Instagram!
Dr. Daryl Gioffre is a highly sought-after longevity expert who uses a cutting-edge approach to nutrition to help his patients fight inflammation and achieve and maintain an optimal level of health and energy. A former Sugar Addict turned Health Machine, he knows firsthand what it takes to overcome adversity and challenges in the pursuit of superior health. In addition to running the successful Alkamind brand, he is the founder of the Gioffre Wellness Center, a board-certified chiropractor in the state of New York, and the author of the best-selling book Get Off Your Acid: 7 Steps in 7 Days to Lose Weight, Fight Inflammation, and Reclaim Your Health and Energy, and the soon-to-be-released Get Off Your Sugar: Burn the Fat, Crush Your Cravings, and Go From Stress Eating to Strength Eating. He is a passionate motivational speaker, certified raw food chef, live blood microscopist, reiki master, and has been featured in the health documentaries Live Longer Feel Better, Natural Medicine Secrets, the Vitamin Movie 3, Better Brain Summit, Quit Sugar, and End Emotional Eating. Dr. Gioffre was a featured speaker at the 2019 and 2020 Fran Drescher Masterclass Health Summit in Los Angeles, CA, and he sits on the Cancer Schmancer Medical, Health, and Wellness Advisory Board. Where to Find Dr. Daryl Gioffre Instagram https://www.instagram.com/getoffyouracid/ (@getoffyouracid) Twitter https://twitter.com/getoffyouracid (@getoffyouracid) Facebook https://www.facebook.com/GetOffYourAcid/ (Alkamind - Get Off Your Acid) https://getoffyouracid.com (https://getoffyouracid.com) SPONSOR This episode is sponsored by http://www.entireproductions.com/ (Entire Productions)- Creating events (both in-person and virtual) that don't suck! and http://www.entireproductionsmarketing.com/ (Entire Productions Marketing)- carefully curated premium gifting and branded promo items. Please Rate, Review, & Subscribe on Apple Podcasts “I love Natasha and the Fascinating Entrepreneurs Podcast!”
Lisa is an incredible powerhouse uniquely matched with a kind, giving, incredible soul. We were grateful to be able to pick her brain about her journey to wellness that started at only 12 years old! Since, Lisa has ventured around the world, working for the Peace Corps, President Obama and, she built an empire around one of the richest, most nutrient dense foods on the planet. Learn her favorite uses for Moringa and why we both geeked out on it so hard here in episode 7!
Moving from a service company to a product company is no easy undertaking. Join me and Yu Sunny Han, Founder, at Fulcrum as he shares his journey in transforming his business from service to product.
Today's guest is Ash Fontana, Managing Director of Zetta Venture Partners, a firm based in San Francisco. Ash was also a previous guest on our AI in Business Podcast. Today, he gives his recommendations for companies looking to transition from being service-oriented with AI to becoming more product-oriented. Ash also shares some lessons from his experience investing in AI firms and insights from his recently published book, “The AI-First Company: How to Compete and Win with Artificial Intelligence,” on what it takes to iterate and find a scalable business model. Download our whitepaper “Beginning with AI” to learn more about the practical steps for AI deployment at emerj.com/beg1.
“Diagnosed with a health condition at the age 19 altered my life and by making better food choices I was able to bring back my health, feeling better than I did in my teens!” – Kelly Jean I started helping Kelly about a year ago as her and her husband took the dive to launch […]
As a National Geographic design-team member, Katie Pearson Fucci has leveraged her creative skills to tell important stories and inspire others. Now she is focusing her creative energy on bringing beautifully designed, conservation-inspired beauty products to market.
As a National Geographic design-team member, Katie Pearson Fucci has leveraged her creative skills to tell important stories and inspire others. Now she is focusing her creative energy on bringing beautifully designed, conservation-inspired beauty products to market.
Robotic toilet brushes, menstrual cups and starting your own business with Alex Peet (ex Dyson & Mous) from Parallel Products Ltd. You can flick through the store here (Drew's birthday present was the bottle opener...) - https://www.etsy.com/uk/shop/MadeByParallelThis episode is brought to you by our sponsor Inneo Solutions.Inneo are providing a £100 voucher that can be used on Keyshot, PTC, software training and more to those that sign up to the design truth patreon.https://www.patreon.com/designtruthhttp://www.inneo.co.uk/designtruthTo be involved in a future episode of design truth, drop a message to hello@designtruth.co.ukAlex also has his own podcast, chatting business & design: https://open.spotify.com/show/77JJCeaLezSstL5cExJkg8?si=NWcg5oKjRcyaNthrFVvcfA&utm_source=copy-link&dl_branch=1
Welcome to Mission First, the masterclass to learn from successful entrepreneurs changing the world for the better! ⚡️⚡️⚡️DONT MISS the best of season 1 ⚡️⚡️⚡️= 10 episodes of less than 10 minutes to download and listen to here. TODAY'S EPISODE Everybody tells you “you should raise funding as a startup!” But is it true? Is this the only way? Well, it's not. And actually, there are many cases where raising funding is actually a really bad idea and bootstrapping your startup would be much smarter. But how do you bootstrap your startup? Today, I'm talking to Kati Ernst, co-founder and CEO of Ooia. They sell innovative consumer products for the needs of women. They've entirely bootstrapped the company they started two and a half years ago, they already have
Welcome to another episode of the Conscious Design and today we are going to be talking about building a legacy with a product company. Ian starts off by highlighting the importance of knowing your mission and also mentions how long-term planning can help you reach this ideal of yours. Ian also mentions how correctly assessing your impact is crucial to define. Ian the goes on and mentions some areas to improve that could help with legacy creation. The episode ends with Ian mentioning a loop in which you correctly assess what is going on what in your business. ///////// Have a question you want us to answer? Submit your question for a chance to get a shoutout (don't forget to tell us who you are) Get your questions answered - https://www.petermanfirm.com/youtube-question-submission/ ///////// Want to work with us? Connect with us about your project - https://www.petermanfirm.com/connect/ ///////// Learn about Ian Peterman's process for developing successful products by downloading the Peterman Method™: https://www.petermanfirm.com/peterman-method/ /////////
Make your service company more product-based. In this video, Ian Peterman talks about the importance of market research and customer input in your product's success. Learn how observing customers is beneficial to your business growth. Ian gives you more tips on how your current customers might not be the main source of income at the moment. Know about strategies in making your service company more product-based. ///////// Have a question you want us to answer? Submit your question for a chance to get a shoutout (don't forget to tell us who you are) Get your questions answered - https://www.petermanfirm.com/youtube-question-submission/ ///////// Want to work with us? Connect with us about your project - https://www.petermanfirm.com/connect/ ///////// Learn about Ian Peterman's process for developing successful products by downloading the Peterman Method™: https://www.petermanfirm.com/peterman-method/ /////////
Mike McDerment is the Co-Founder and Executive Chairman of FreshBooks, the world's #1 cloud accounting software for self-employed professionals. Built in 2003 after he accidentally saved over an invoice, Mike spent 3.5 years growing FreshBooks from his parents' basement. Since then, over 24 million people have used FreshBooks to save time billing, and collect billions of…Continue reading ➞ Mike McDerment, Co-Founder Freshbooks, Stretching Yourself to Build a Product Company that Scales Easily – Episode 163The post Mike McDerment, Co-Founder Freshbooks, Stretching Yourself to Build a Product Company that Scales Easily – Episode 163 first appeared on Mike Malatesta.
Mike McDerment is the Co-Founder and Executive Chairman of FreshBooks, the world’s #1 cloud accounting software for self-employed professionals. Built in 2003 after he accidentally saved over an invoice, Mike spent 3.5 years growing FreshBooks from his parents’ basement. Since then, over 24 million people have used FreshBooks to save time billing, and collect billions of…Continue reading ➞ Mike McDerment, Co-Founder Freshbooks, Stretching Yourself to Build a Product Company that Scales Easily – Episode 163
On this episode of The Marketer's Journey, I interview Megan Lueders, CMO at Silicon Labs. Silicon Labs is a transformative company in the semiconductor space, and focused on building a smarter more connected world. As a tech company, their marketing has always been product focused but today we explore how the buyer journey is transitioning and the acceleration of digital has driven a need for content marketing and other touchpoints for product driven businesses. We also discuss Megan's career journey and how she used a six month sabbatical to focus on her family, but also refocus on herself and understand what she needed in her career. Any buyer journey starts with a customer saying “give me something that will be of use to me” and Megan took a similar approach to her career, assessing opportunities for value, fit and holding out for the right opportunity.Check out this and other episodes of The Marketer's Journey on Apple Podcasts, Spotify, Stitcher, and Google Play! Key takeaways from this episode:You can balance being a career driven leader and a family person. For Megan, she needed this time to refine her needs and approach and be strategic about her next move.Your career is like a marriage-- it needs to be right because it has implications on every aspect of your life. It needs to be a good match and a good partnership.Even when your company is product driven, it can't be as simple as “these are our products, buy them from us”, especially during these turbulent times when things are less certain, you need to connect with customers and potential customers in increasingly different and digital ways.Learn more about Silicon Labs here: https://www.silabs.com/Learn more about Megan here: https://www.linkedin.com/in/meganlueders/
The month of April means Spring is in full effect, and it's the perfect time for us to reflect on the beauty of the earth and how to be more eco-friendly in our everyday lives and businesses. This week's guest, Lisa Baumgartner, helps her customers make mealtime more fun, cleaner and greener through her company's high-quality, reusable products that replace those that are frequently disposed of. Lisa is the Founder & Creator of Funkins reusable cloth napkins for kids. She's a Canadian mom of three, who has spent the last 23 years living in Bermuda, where the idea for Funkins originated when her son's Montessori preschool required children to bring in waste-free lunches. Prior to living in Bermuda, Lisa worked in Marketing and Community Relations for McDonald's, working on brand partnerships with Coca-Cola, Mattel, Disney and more. Lisa shares so much valuable insight in this episode, from tangible tips you can implement starting today, to ways you can share about your company's eco-friendly initiatives online, and so much more. In this episode: Easily implemented tips for companies wanting to go greenerHow to conduct a self-audit of your business or company Why practicing the three R's is crucial for your company's commitment to going green How to find, and work with, like-minded fulfillment partners and suppliers How to build an eco-friendly brand in the e-commerce and online spaceValuable lessons learned in business, including how to choose aligned partners and services to support your business' growthThis episode is packed with so much valuable insight and tips on running an eco-friendly business online. In a world that is constantly changing and evolving, taking inventory of your eco-friendly processes is a must.Get in touch with Lisa at:Website: https://myfunkins.ca Instagram: https://www.instagram.com/myfunkins/Follow Erin and Nathalie at Sunrise Brand Collective on Instagram:https://www.instagram.com/sunrisebrandcollective/ https://www.instagram.com/pictonatbrandingcreative/ https://www.instagram.com/erindeanwilliams/Join our free private Sunrise Brand Collective Facebook group:https://www.facebook.com/groups/sunrisebrandcollective Get in touch, book a discovery call and let's chat:https://www.sunrisebrandcollective.com/contact-page
Being a people person when working in employer branding is useful, especially "when you ask your colleagues to film the tenth video for the fourth time".Cassandra Hoermann shares her insights into her experience working in Employer Branding for a company targeting people.
I struggle to name things. Product, companies, podcasts etc. It's so bad that I struggle to name our dog. I picked up a book on naming recently to help. And I loved the book. It's Hello My Name Is Awesome by Alexandra Watkins. In it she shares her method for naming things. In this episode I walk you through her 3-step process and and a 9-part brainstorming excercise. Process: Step 1: List 12 words related to it Step 2: Choose 1 & research for 60m Step 3: Repeat on each word Branstorming excercise: 1. Run the word through a Thesaurus 2. Image search the word 3. Look up industry related glossaries 4. Run the word through a dictionary 5. Search for cliches related to the word 6. Google the word 7. Look up movie titles with your keyword 8. Search iTunes for song titles with your keyword 9. Look up book titles with your keyword By the end of this you should have 100+ names. 10-15 should be ones you really like. If you want more examples and details go follow @eatmywords (on twitter) and grab her book Hello My Name Is Awesome: https://amzn.to/2U6FGR8 (I'll be publishing my full notes and takeaways on Twitter soon)
In 2016, we decided to make "Nozbe for Teams". Then, we changed its name to just Nozbe 4. Ultimately, we've decided to call the new product Nozbe Teams and become, at least for a while, a two-product company. In this episode, we're winding the history back to the beginnings of this project and re-telling the story of why and how this came to be.
In this episode I interview Simon Newstead, founder of Bite Society, a new vegan food product company in Melbourne, Australia. A vegan for more than 10 years, Simon's background is in technology. He's a co-founder of Frenzoo, a mobile games studio in Hong Kong that has been in operation since 2008. In addition, he's an angel investor and supporter of other companies including Ocean Hugger Foods, Shiok Meats, Kinds of Grace and Hungry Planet. Bite Society, a zero-profit company, was started in 2018 and launched its first products, milky chocolate balls and a chocolate block earlier this year. Simon's goal is to lower the price of vegan goods and he hopes to inspire other founders and projects through transparency and open sharing, including the company's financials. To this end, he's charting the journey of Bite Society via his Vegan Startup podcast. In this episode Simon discusses: • The key mistake many startups make and how to avoid it • The pros and cons of either you or others promoting your products as the vegan version of well-known non-vegan products • How to find a co-packer that helps you to keep costs down • How to calculate your margins and profit – and what costs to include that many vegan entrepreneurs don't do which can result in a business failing • How to sell direct to retailers – without going door-to-door in person • The low-budget marketing strategy he used to gain traction for Bite Society and how to do this right • How the ‘zero profit' company model works • And much more Visit the Bite Society website Check out Simon's Vegan Startup podcast Brands mentioned in vegan business news highlights Plant Based Foods Association (PBFA) Video of panel discussion Know Your Legal Rights & Responsibilities featuring Plant Based Foods Association's executive director Michele Simon and other legal professionals, recorded at the Plant Based World Conference & Expo in New York, June 2019 New Culture RESOURCES: My Online PR Course for Vegan Business Owners & Entrepreneurs: Vegans in the Limelight My book Vegan Ventures: Start and Grow an Ethical Business Follow Vegan Business Media on: Facebook Twitter Instagram Connect with me personally at: Facebook Twitter LinkedIn
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Today we're going to learn about some of the skills accumulated and the lessons learned from a great marketer throughout the various stops on his career. Joining us for career day is Michael Grasewicz, who recently took the VP of Marketing role at TAFT Clothing, which is a direct-to-consumer, digitally native men's footwear brand focused on delivering unique products and exceptional customer service. Prior to his role at Taft, Michael worked at a handful of consumer product companies including Nest and one of my personal favorites, Taylor Stitch. Here's our interview with Michael Grass from TAFT Clothing.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.