Smart Solo Business

Too many business owners are challenged by flatlining revenue and the stress that goes with that. David Shriner-Cahn is on the podcast today to help hard-working solo entrepreneurs attack and solve these types of problems. David founded his firm, TEND Strategic Partners, in 2006. Through his unique approach to consulting, David creates strategies to solve […] The post Solving Small Business Problems and Driving Growth with David Shriner-Cahn appeared first on Smart Solo Business.

Brian Clark is the CEO of Copyblogger Media. He’s also a serial entrepreneur who built three successful professional services businesses using proven content marketing techniques before moving to a completely online business model. I’m excited to have him join me on the podcast today and share his business wisdom and content marketing tips! Founded by […] The post Brian Clark of Copyblogger Shares His Content Marketing Tips For Solo Professionals appeared first on Smart Solo Business.

Let’s face it, nothing is more important to the success of your business than acquiring the right clients and growing your revenue. My guest on the podcast today, Ian Altman, helps self-employed professionals to become outrageously successful targeting and winning new business. Ian is a successful entrepreneur and a bestselling author. His latest book, Same […] The post Ian Altman on How You Can Become Outrageously Successful Targeting and Winning New Business appeared first on Smart Solo Business.

My guest on the podcast, Dianna Huff, is an award-winning digital marketing consultant. She’s also a thought leader who has made content contributions in well-known digital publications such as Forbes, BtoB, Response Magazine, Content Marketing Institute, MarketingSherpa, Marketing Profs, Clickz, Search Engine Watch and Search Engine News. Dianna launched her marketing communications consulting practice in […] The post How to Narrow Your Marketing Focus, Stand Out and Profit: Dianna Huff Shares Her Story appeared first on Smart Solo Business.

Are you feeling less than satisfied with your website and online branding, but you’re so busy that you haven’t done anything to change it? If so, I can relate to your situation. Not long ago I was facing that same challenge — until I connected with today’s guest. I’m joined on the podcast today by […] The post Stephanie Wetzel-Cottrell Shares Branding and Website Design Tips For Small Businesses and Solos appeared first on Smart Solo Business.

Today’s special guest, Charlie Gilkey, is a well-known speaker and advisor on small business growth and strategy. He’s also the author of an Amazon bestseller: The Small Business Life Cycle: The No-Fluff Guide to Navigating the Five Stages of Small Business Growth. As business owners, we’ve all had good ideas that never came to fruition.  Why? […] The post How to Turn Your Best Ideas Into Goals and Successful Projects: An Interview with Charlie Gilkey appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Brian Shea helps solopreneurs and small professional services firms to put sales and marketing systems in place and efficiently acquire more clients. I’m pleased to have him join us on the podcast today to discuss his approach to building a simpler and more successful business. Brian founded his firm, Shea Consulting, […] The post Brian Shea on the Four Paths to a Simpler and More Successful Business appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is bestselling author and top sales trainer, Andy Paul. Andy is passionate about helping sales teams and solo entrepreneurs to land more of the customers they want most. Over the past few years, Andy has written two bestselling books on selling — Zero-Time Selling: […] The post Move Your Clients to Make Fast, Favorable Decisions: Powerful Sales Tips From Andy Paul appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today, Katy Tynan, is an author, speaker and consultant. As the world of self-employment changes, Katy is committed helping independent professionals like us to adapt to this evolving landscape and thrive. Today we’ll be discussing Katy’s exciting new book, Free Agent: The Independent Professional’s Roadmap […] The post Free Agent — Katy Tynan Shares Her Proven Roadmap to Successful Self-Employment appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast, Mark Schaefer, is among the world’s most recognized social media authorities. He has been a keynote speaker at major conferences such as SXSW, Social Media Week London, the National Economic Development Association, Word of Mouth Marketing Conference Tokyo, and National Association of State CIOs. Mark […] The post The Truth About Social Media Marketing: An Interview with Mark Schaefer appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Contrary to popular belief, market research for solo entrepreneurs can be a simple process. Done correctly, basic research can help you unearth powerful new insights, create the kind of value that your ideal clients crave most, and market your services more effectively. My special guest on the podcast today is Jana Sedivy. […] The post Jana Sedivy on How to Boost Your Marketing Results with Simple Market Research appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Are you a solo professional like me? If so, you’re going to encounter (if you haven’t already) a supply and demand issue that can slow or even stop your revenue growth. Simply put, you’re only one person and you just can’t do it all by yourself. Fortunately, my guest on […] The post Take Back Your Time and Master Your Business: Azi Rosenblum on Strategic Outsourcing appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Most of the successful solopreneurs I know bring a sense of higher purpose to their work. They’re not just earning a living, they’re on a mission to improve their clients’ business life and make the world a little better. Of course, learning how to create and communicate a business value mission […] The post Steve Woodruff on How to Create a Business Value Mission and Attract Your Ideal Clients appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Have you ever asked yourself – how can I set my small business apart from the competition in an innovative way that my clients will value? That’s an important question that we all need to answer as solo entrepreneurs if we want to succeed long-term. Mike Brown is my guest […] The post Solo Professionals: Tap the Business Building Power of Innovation with Brainzooming™ appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] If I ranked my guests based on their sales expertise and their enthusiasm for sharing great sales lessons, then Paul Castain might be at the top of the list. Paul clearly loves teaching, and today he’s here to teach you how to target and win more of your ideal clients using […] The post Get Social Sales Results with LinkedIn Groups: Paul Castain Shares His Secrets appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today, Peter McLaughlin, is a salesman at heart. In his 25-year career he’s run the gamut, from serving as Sales and Marketing Director for a Wall Street publisher, to selling to the C-suite in the technology and healthcare sector, to his current role as a […] The post Mastering Ethical Persuasion: Peter McLaughlin on NLP and Sales for Solopreneurs appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today, John Bell, spent 19 years as a self-employed global strategy consultant to some of the world’s most respected corporations. Before launching his consulting practice in 1994, John also served as CEO for a major consumer products company in Canada. John is a prolific writer. […] The post John R. Bell on ‘Do Less Better: The Power of Strategic Sacrifice in a Complex World’ appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today, Paulette Ensign, had no idea she would sell over a million copies of her 16-page booklet, 110 Ideas for Organizing Your Business Life, (without spending a penny on advertising) when she wrote it in 1991. Paulette has been monetizing her content, and that of her […] The post 5 Fascinating Ways to Monetize Your Content: An Interview with Paulette Ensign appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Over the years, I’ve observed that many solopreneurs are introverts. On one level, this makes perfect sense because introverts are quite comfortable working solo. As an introvert myself, I thrive on it. At the same time, our success as self-employed professionals is largely dependent on our ability to connect with […] The post Mayer on Selling For Introverts: Stay True To Who You Are And Increase Your Sales appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Do you want more high quality referrals? Most solo professionals would say yes — with enthusiasm! Today an expert on the topic of referral marketing joins me on the podcast. My guest, Jim McCraigh, has been a business consultant, author, speaker and mentor for more than 27 years now. Jim […] The post Generate a Constant Stream of High Quality Referrals — Jim McCraigh Tells You How appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is Randy Riemersma. Randy and his company, Span the Chasm, have a compelling mission – helping solos and small firms to drive sustainable sales growth. Randy has been an entrepreneur for over 10 years now. Before founding his own B2B sales training and consulting firm, he […] The post Randy Riemersma on How to Drive Sustainable Sales Growth appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Many independent professionals are seeking better ways to build credibility and generate targeted leads. One powerful and proven way to approach this is through writing white papers that help prospects to solve compelling problems. My guest on the podcast today, Brian Boys, is an advertising and marketing copywriter who has […] The post Smart Lead Generation – Brian Boys on ‘How To Write A White Paper In One Day’ appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest, Tim Berry, is a world-class expert on business planning. It’s an honor to have him join me on the podcast today. What do others think about Tim and his work? Well, Pamela Slim, author of the best-selling business book, Escape From Cubicle Nation, calls Tim “the Obi-wan Kenobe of business […] The post Solo Entrepreneur Success: Harness the Power of ‘Lean Planning’ with Tim Berry appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Phil Gerbyshak is my guest on the podcast today. Phil is a well-known social media consultant, author and speaker. First, a little background on Phil. He spent his early career in financial services sales. Later, he worked as a financial planner until his passion for technology led him to teach […] The post Phil Gerbyshak on Social Media Strategies That Win More Clients appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is Emily Brackett. Emily is the founder and president of Visible Logic. Emily and her team work across all media, including web sites, logos, and print materials. Serving a wide range of organizations, from small businesses to non-profits, they specialize in helping their clients to […] The post The Truth About Content Marketing for Solopreneurs: An Interview with Emily Brackett appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Do you have a clear definition of your ideal client or customer? Just as important, do you know how you can win their business? My special guest on the podcast today, Rick Wong, is here to help you on both counts. Rick is the creator of The Five Abilities® Sales […] The post Master ‘The Five Abilities’ and Win More Clients: An Interview with Rick Wong appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] David Lee is my guest on the podcast today. David is a seasoned self-employed professional with some powerful advice to share on how you can conquer your fear of public speaking. More than that, David is here to help you move prospects and clients to action with your presentations. After all, […] The post David Lee >> How to Conquer Your Fear of Public Speaking and Win More Clients in 2015 appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Most independent professionals I know are confident in their ability to do outstanding work for their clients. However, many would readily admit that they aren’t very skilled as persuaders. This deficit limits their ability to win new business. That’s why I invited Ken O’Quinn to share his unusual persuasion tactics […] The post 8 Unorthodox Persuasion Tactics That Get Clients to “Yes” – An Interview with Ken O’Quinn appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Today I’m pleased to welcome Mike Lehr back to the podcast. For over 20 years now, Mike has been a trainer, writer, HR advisor and consultant helping people to become better influencers and problem solvers. Mike is also a published author. In 2005, he wrote The Feminine Influence in Business, […] The post Mike Lehr on Strategic Problem Solving for Small Business Owners and Solos appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Email marketing still dramatically outperforms social media. This fact is especially relevant to solo professionals in the B2B space. My guest on the podcast today is Pam Neely, the author of 50 Ways To Build Your Email Marketing List. Her excellent book outlines a simple, straightforward approach to building a targeted […] The post Pam Neely Shares Six Simple (Yet Highly Effective) Email List Building Strategies appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is a well-respected direct response copywriter and B2B marketing consultant. Donnie Bryant helps small business owners and solo professionals like us to connect with and convert “should-be clients” to clients — with unusually effective marketing messages and systems. Since launching his copywriting and marketing consulting […] The post Creative Marketing Ideas for Solo Professionals: An Interview with Donnie Bryant, Jr. appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Are you trying to integrate social sales tools like LinkedIn and Twitter into your sales process? A Social Customer Relationship Management (Social CRM) solution can help you do it. But deciding which Social CRM solution is the best fit for your needs can be confusing. This is an important sales and […] The post Tap the Power of Social Selling with Craig Jamieson and The Small Business Guide to Social CRM appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Many solo professional service providers feel stuck. They know that they need an effective sales and marketing plan, but they just don’t have the expertise or time to create it themselves. Fortunately, my guest on the podcast is Vincent Messina of Otimo Sales and Marketing. His mission is helping professional service […] The post Powerful Marketing Insights For Professional Service Providers: An Interview with Vin Messina appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] As self-employed professionals, all of us own and use intellectual property in a variety of different forms. Intellectual property laws and their impact on our business is an important topic. That’s why I asked Kelley Keller to join me on the podcast today. Kelley is a seasoned intellectual property law […] The post Kelley Keller on How to Protect Your Intellectual Property (and Avoid Expensive Lawsuits) appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Winning customers for life is the Holy Grail for most of us. But it’s not so easy to do – and that’s why I invited world-class B2B sales expert, Dr. Richard Ruff, to join me on the podcast today. Over the past 25 years, Richard’s work has varied in scope […] The post How Smart Entrepreneurs Win Customers For Life: An Interview with Dr. Richard Ruff appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast is C.J. Hayden. She’s the bestselling author of Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches and The One-Person Marketing Plan Workbook. For more than 20 years, C.J. has helped solo professionals like us to get clients, get strategic, and get things […] The post Get Clients Now! >> An Interview with Bestselling Author and Marketing Maven, C.J. Hayden appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Steve Harper is the author of a new book: The Ripple Effect: Maximizing The Power of Relationships For Your Life and Business. I’m fortunate to have Steve join me on the podcast today to share his practical wisdom on building productive business relationships. Steve has been an entrepreneur for over […] The post Steve Harper on The Ripple Effect: Maximizing The Power of Relationships For Your Life and Business appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Most independent professionals would love nothing better than to build a business around their core strengths. That’s why I asked an expert on this subject to join me on the podcast today for an in-depth interview. My guest is Steve Woodruff. Steve specializes in helping solo professionals and business owners […] The post Discover Your “Core Fit” and Target Market Advantage: The Steve Woodruff Interview appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Do you want to multiply the positive impact of your efforts in business and life? Well, you can and it won’t require any gimmicks. International speaker, author and entrepreneur, Anthony Iannarino, returns to the podcast today. He’s here to help you become the highly productive person you’ve always wanted to […] The post Small Business Inspiration: Anthony Iannarino on Purpose, Productivity and Contribution appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Chris O’Byrne has had an unusual small business journey. He started his career as a chemical engineer. Years later, he became an entrepreneur and built a publishing company from the ground up. Dissatisfied with the outdated traditional publishing model, Chris designed JETLAUNCH to help independent professionals like us create truly […] The post How Writing a Book Can Transform Your Business: An Interview with Chris O’Byrne appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Brynne Tillman, CEO of Social Sales Link, is my guest on the podcast today. Brynne is a national LinkedIn speaker, author and trainer. She’s also a proud LinkedIn Sales Solutions Channel Partner, teaching individual entrepreneurs like us, and professionals from major companies including ARAMARK, TD Bank, IBM, and many others. […] The post Brynne Tillman on LinkedIn and the Power of Social Selling for Independent Professionals appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] The format and content for today’s podcast episode is new. It’s a candid conversation between friends about confronting the ethical and spiritual challenges of life as an entrepreneur. My guest on the podcast, Mike Brown, is a former Fortune 500 vice president of marketing. He made the leap to self-employment […] The post When Ethics, Entrepreneurship and Spirituality Collide appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My special guest on the podcast today is Meridith Elliott Powell.  We’ll be discussing her latest book: Winning in the Trust & Value Economy: A Guide to Sales Success and Business Growth. Meridith has a very interesting professional background.  She began her career in corporate sales and marketing and was […] The post Meridith Elliott Powell on How Smart Entrepreneurs Win in the Trust and Value Economy appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Today my guest on the podcast is consultant, writer, speaker and coach, Leanne Hoagland-Smith. I met Leanne through her Increase Sales Blog and it quickly became clear to me that her forward thinking perspective, willingness to challenge the status quo, and ability to simplify complex sales issues make her a […] The post Leanne Hoagland-Smith >> Smarter Sales Strategy, Fewer Objections, Better Clients appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Susan Baroncini-Moe joins me on the podcast today. You’re invited to listen-in as we discuss her new book: Business in Blue Jeans: How to Have a Successful Business on Your Own Terms, in Your Own Style.  Online Marketing Institute recently named Susan one of The Top 40 Digital Marketing Experts. Leveraging […] The post Grow Your Business on Your Own Terms: An Interview with Susan Baroncini-Moe appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is Steve Gordon. Steve is the bestselling author of Unstoppable Referrals, a unique and exciting new book that he’ll be sharing with us today. Steve publishes The Unstoppable CEO – The Leadership Journal for Growing Firms. He’s also the editor of three business newsletters […] The post Steve Gordon on Unstoppable Referrals: 10x Your Referrals with Half the Effort appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is August Turak. He’s an accomplished entrepreneur and award winning author who now attributes much of his success to living and working alongside the Trappist monks of Mepkin Abbey. As a frequent monastic guest, he learned firsthand from the monks as they grew incredibly […] The post Entrepreneurship, Meaning and Authenticity: A Transformative Conversation with August Turak appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is Robert Middleton. Robert has been a marketing coach, speaker, trainer and consultant since 1984. Robert is the author of several online bestsellers, including: The InfoGuru Marketing Manual, The Web Site ToolKit, and Marketing Ball – Lessons on Attracting Clients from the Marketing Coach. He also […] The post 7 Big Mistakes Independent Professionals are Making in their Marketing: Robert Middleton Speaks Out appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is Thom Singer. Thom has more than 23 years of sales and marketing experience with major firms such as RR Donnelley, Marsh Inc., and Wells Fargo. Thom has been a self-employed speaker, trainer and consultant since 2005. He’s a well-respected expert in branding, positioning […] The post Thom Singer on How to Expand Your Professional Network and Develop New Business appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] So, are you looking a faster way to land new clients for your business? If you said yes, then you’re going to enjoy this week’s episode. My guest on the podcast is Diana Schneidman. Today she unveils her new book: Real Skills, Real Income: A Proven Marketing System to Land Well-Paid […] The post Land Well-Paid Freelance and Consulting Work in 30 Days or Less: Expert Tips From Diana Schneidman appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Today my guest on the podcast is author / entrepreneur, Bob Rickert. Bob has been selling professional services in the B2B space for over 30 years now. In 1999, after more than 15 years of, as he says, “selling like all of my competitors,” Bob achieved a breakthrough. It was […] The post Bob Rickert on ‘Profit Heroes: Breakthrough Strategies for Winning Customers and Building Profits’ appeared first on Smart Solo Business.