Podcast appearances and mentions of blossom media

Ale will be joining Bill to dicuss Blossom Media, The Blossom Sessions, Creative Marketing, & More The Blossom Sessions: Live music performances with a unique theme and style. Based outside of Pittsburgh, PA Featuring music from: Buck Johnson, The Jaded Lips, Faded & Jaded, Wicked Vixen, Eden on Fire, Para Bellum, The Dead End Streets,... The post 752 Dropping in on Blossom Media first appeared on Build the Scene.

Today, we are hosting a super-useful, practical, and highly relevant masterclass with Aussie business babe, Chelsea Berman!Chelsea is the brains behind Blossom Media, a social media marketing company that specialises in building go-to brands and cultivating vibrant online communities. Chelsea's expertise lies in crafting social media strategies that not only work but also won't consume your entire life.With her strong social media marketing experience, Chelsea has a knack for elevating e-commerce businesses to new heights through the magic of social media. What sets her apart is that she's a young millennial who has grown up immersed in the world of social media, bringing real-time, cutting-edge insights to the table.We're thrilled to have Chelsea on the Growgetters podcast, sharing the 411 on all things Facebook and Instagram advertising. Whether you're just starting or contemplating the Facebook ads journey, this episode is tailor-made for you. Head over to growgetters.io for full show notes!Don't forget to sign up for our weekly GrowGetters Growth Hacks Newsletter which is jam-packed with tools, hacks, methods, models and inspo to help you grow your career or business.

In today's episode, we will be talking about how to build trust on social media. One of the biggest things you need from your audience and customers as an eCommerce brand is trust. Without trust, people won't want to buy from you. There are so many different brands competing for your customer's attention on social media, so without trusting you and your brand and your products, you won't cut through the noise and actually convert your audience. In this episode, we will cover how to build trust by: Getting customers to share your brand Increasing your engagement Posting photos of other people with your product Creating a personal brand Reviews Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Emily from The eCommerce Dropout joins us on the podcast today! Emily brings her knowledge of how to start and scale an eCommerce business online after building, operating, and profitably selling multiple successful eCommerce businesses by the age of 24. Emily now spends her time coaching women throughout all stages of the e-commerce journey, from launching a brand from scratch to scaling the business to $10K+ months. In this episode we will cover: How she got started in the eCommerce world at a young age An insight into her repeatable eCommerce formula Tips for identifying a winning product Mistakes you should avoid making when starting an eCommerce business Launch strategy tips Recommendations on how to scale The eCommerce programs Emily offers Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here. Connect with Emily on her platforms: Website: https://theecommercedropout.com/ Instagram: https://www.instagram.com/theecommercedropout/

Anna Van Dijk from Lunchbox Mini joins us on the podcast today to speak about her experience buying and growing a business. A mum of 2 and a business owner, Anna turned her passion for cooking, baking, and experimenting in the kitchen into a business she could run at home around her family. Lunchbox Mini now has a combined social media following of 100,000+, over 12,000 lunchbox packing mums in a Facebook community, and has launched her own brand and product range called Krumbsco. In this episode we will cover: Anna's journey and how she has turned the business into what it is today When Anna started outsourcing certain tasks and how it helped with business growth How she created her Facebook community and keeps it growing How she has grown a large and engaged Instagram audience over the years Whether being a personal brand and face of her business was a conscious decision How building a personal brand has helped her business The marketing tool or platform that has provided the most business growth Whether she has invested in paid ads and what this looks like for her business Anna's own brand and product range Krumbsco Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here. Connect with Anna on her platforms: Website: www.lunchboxmini.com Facebook: @lunchboxminiofficial Instagram: @lunchbox_mini

Following on from a previous episode where I broke down the difference between Facebook, Google, Pinterest, and TikTok; today I will be providing an introduction into TikTok Ads and the key items you need to know when testing out this platform for your e-commerce business. In this episode we will cover: What TikTok Ads are all about and how they are set up Recommendations based on my own learnings and testing with clients The type of objectives and minimum budget to expect The type of audience targeting you can use with TikTok Ads Why I recommend Spark Ads Using your existing TikTok content to create ads Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Paul Waddy is an E-Commerce Expert and Strategic Advisor who has worked with some of Australia's most successful online retailers like Showpo, OZ Hair & beauty, Muscle Republic, and many more. On today's episode Paul and I discuss his expertise in helping e-commerce businesses scale profitability. In today's episode we will cover: Paul's journey into the e-commerce space Quick tips for businesses who might be struggling with their profit margin and how to increase their profit margin What Paul saw happen with those businesses who did suddenly skyrocket during COVID and how are they going now that we're back to normality What are the biggest or most common mistakes e-commerce brands are making Why Paul thinks Shopify is the best platform for e-commerce businesses Paul's predictions for e-commerce in 2023 and what he thinks people should be focusing on Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here. Connect with Paul Waddy on his platforms: Website: https://www.learnecommerce.com.au/ Instagram: https://www.instagram.com/paulwaddyecommerce/ Linkedin: https://www.linkedin.com/in/paul-waddy-9063b622/

On today's episode, we are joined by Jessie Healy, who, after years of running multi-million-pound digital marketing campaigns for companies like Etsy, Future Publishing, and Trinity Mirror, created her own ‘anti-agency' called Webtopia. Today we break down the importance of email marketing and the ‘must-have' email marketing flows you should set up for your e-commerce business. In this episode we will cover: How Jessie started out in digital marketing and what led her to start her own agency The email marketing essentials Email marketing flows you need to ensure you make the most of potential customers Why Jessie recommends Klayvio for an email marketing platform The main mistakes Jessie sees in email marketing The best ways to use paid ads to grow your email list Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here. Connect with Jessie Healy on her platforms: Website: https://www.jessiehealy.com/ LinkedIn: https://www.linkedin.com/in/ecommercecoach/ Email: hello@webtopia.co

Doone Roisin, Founder and Host (and Hype Girl) of the internationally acclaimed Female Startup Club podcast, joins me on today's episode! Doone has inspired thousands of small business owners and entrepreneurs from around the world through her relatable girlfriend-to-girlfriend-style chats with inspirational founders, who happen to be women. And as a Digital Marketing Expert, Doone has worked for global brands such as Snapchat, IMG, and The Iconic – Australia's largest online retailer. In today's episode we will cover: What the Female Startup Club is and how it was founded How Doone used perseverance and grit to get her TikTok strategy Lessons learned from female eCommerce startups Tips on how to overcome being shy in front of the camera Advice for eCommerce businesses owners who are feeling stuck Discuss Doone's community for female e-Commerce founders called Majic (magic with a j). Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here. Connect with Doone Roisin on her platforms: Connect: https://femalestartupclub.norby.live/ Majic waitlist: https://www.femalestartupclub.com/waitlist Instagrams: @femalestartupclub @dooneroisin

With so many different ad platforms out there such as Pinterest, Facebook, TikTok, and Google; it can be hard to work out which platform is best suited for your business. On today's podcast, I touch base on which ad platforms you should be using or trialing for your business. In this episode we will cover: We will cover Pinterest, TikTok, Facebook, and Google What platforms should you be using or trying for your business What are the differences between the paid ad platforms How these platforms impact your marketing funnel Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Today I am honored to have Kirsty Whybrow, the owner of Kirsty & Co on the podcast. Kirsty is a Virtual Assistant who helps businesses remove the overwhelming parts of their day and supports passionate eCommerce brands, to release the mental load and realise their full potential! In this episode we will cover: Why Kirsty became a Virtual Assistant and how it all happened What is a Virtual Assistant and what can they help with The difference between a Virtual Assistant vs an intern or junior Discuss the day-to-day tasks Kirsty assists with for larger businesses What stage of an E-Commerce business you should look to outsource to a Virtual Assistant How a Virtual Assistant can help an E-Commerce business grow and scale their business How to find a Virtual Assistant to suit your needs Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here. Connect with Kirsty Whybrow on her platforms: Website: https://kirstyandco.com/ Instagram: kirsty_andco

Over the years of working with $1 million worth of ad spend, I've been able to uncover key learnings which allow me to optimise my client's results to the best ability. Join me on my deep dive as I break down each key learning and provide tips along the way. In this episode we cover: Why strategy is everything The importance of having several ad creatives Scaling ad-spend slowly is recommended Why you shouldn't change ads for the sake of it Facebook support isn't as supportive as you think The importance of having a multi-platform ad strategy Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Chelsea Berman is a 24-year old ambitious entrepreneur, marketer and founder of Blossom Media, a social media agency empowering small eCommerce brands to grow their sales and build their community online. Over the last three years, Chelsea and her team have grown countless eCommerce brands through social media advertising, including Greenhouse Interiors, Montii, Tiger Tribe and The New Devine. In addition to this, Chelsea has helped brands turn $1000 into $1000,000 through a strategic approach to social media, advertising and education. Chelsea's passion lies in empowering and educating brands to learn and leverage their online presence, sales and impact through strategic social media. What we covered in today's interview: ~Biggest mistakes you see ecommerce brands make as they grow ~Simple things that can make all the difference, but often get forgotten ~What to do when you want to step away from being the face of the brand ~How to overcome the cost to get started with FB advertising ~What service based business owners should focus on when introducing a product ~What's no longer working in the social media advertising space TO connect with Chelsea at Blossom Media - Click here https://blossommedia.com.au/ https://www.instagram.com/blossommedia_/ To get your hands on Chelsea's Organic Marketing Freebie - Click here RESOURCES: Book tickets to the next Thrive Retreat here. Free Self Sabotage Training to stop sabotaging your success - Click here Join the waitlist for the next round of ELEVATED: Transform your worth, money and business HERE. CONNECT WITH CHRISTINE; Follow me @christinecorcoran_coach Hit Subscribe to the podcast + above Book a Call with Christine here

A Commercial Product Photographer, Course Creator, and YouTuber, Amanda Campeanu from Timber Media House joins us on the podcast this week to talk about her journey into becoming a photographer. Amanda and I break down why e-commerce businesses need a balance between UGC and professional photo/video content and more! In this episode we cover: Why you need great photo and video content for your e-commerce business How professional photography fits in with organic and UGC How Amanda teaches people how to create their own professional photos The different types of photo content that e-commerce businesses need Discuss strategy on how to use your professional photos and create a visual content strategy Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here. Connect with Amanda Campeanu on her platforms: Website: https://timbremediahouse.com/ Courses: https://courses.amandacampeanu.com/ YouTube: https://www.youtube.com/amandacampeanu Instagram: https://www.instagram.com/amandacampeanu/

User-generated content has been a large topic of conversion for the last year and is a topic that isn't leaving the digital marketing landscape anytime soon. Also known as UGC, it is unpolished content created by your customers rather than you, your team, or a professional photographer/videographer. A study I came across said that 90% of consumers say that UGC holds more influence over their buying decision than promotional emails and even search engines - that's huge and definitely worth considering with your e-commerce content! The episode User-Generated Content (UGC) 101 is a great introduction for anyone that is starting to explore UGC and wants to know how to adapt it to their online marketing strategy. In this episode we cover: What is UGC How do you get UGC and adapt this to your marketing funnel How can you use UGC across all platforms What are the best types of UGC Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Arielle Thomas is an award-winning Video Director for some of the biggest brands in the country, including Vogue, Mecca, Ford, Adidas, Kmart, and many more. Starting her career as an actor and studying acting in New York, Arielle now runs her own production company called Cinema Thom. In this podcast episode, Arielle goes into detail on her career history and how she has pivoted her way to her career success in 2023. In this episode we will cover: Arielle's career progression and growth How eCommerce brands can use video to advance their online presence What the benefits are of using and creating video content Where to start when it comes to video strategy as a small business Top tips when it comes to DIY-ing your video content How eCommerce brands can come up with more engaging video content TikTok trends and content ideas for eCommerce brands Arielle's podcast called ‘Process' Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here. Connect with Arielle Thomas on her platforms: Podcast Link: @processthepodcast Website: cinemathom.com Email: arielle@cinemathom.com Instagram: @arielle.thomas @cinema_thom - Insta @processthepodcast Answer the Public - https://answerthepublic.com/

A new year is a great time to set some goals and start fresh. Hopefully, you have had some time away and have a new energy to start the new year with. Bring this new energy into your social content and start mixing things up! Social media changes all the time, and 2023 will be an interesting year in the social media/e-commerce space. It is more important than ever to stand out and be unique. In this episode “New Year, New You” I will go through some key trends we should expect in 2023 for the social and e-commerce space. In this episode we cover: My personal life update 2023 social and e-commerce trends to expect How I am growing my brand presence online with the 2023 social and e-commerce trends The importance of diversifying your marketing on different social media platforms Planning your year out and thinking about your goals Introduction to my course, eCommerce Brand Builders Join eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Welcome to the last solo episode for 2022! We have one more interview episode next week then we are taking a break for the rest of the year. This episode is a reflection of what I've learnt this year in business which can hopefully help you as well, no matter what type of business you have. Sign up to the eCommerce Brand Builders course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ TikTok: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Brand Builders Course here.

Today's guest has been on my wish list for the podcast before I even started it and that is the wonderful Clare from Bon Maxie. She is the designer and CEO of the accessories label which has grown into a multi-million-dollar brand with really unique products. She is an amazing marketer with a marketing background and has created an incredible community with her product-based business. In this episode we cover: How Bon Maxie pivoted to be what it is today Whether she always intended to integrate herself into her social media If she has faced any challenges being the face of the brand Ways that paid advertising has helped the growth of the business Check out Bon Maxie here Follow Bon Maxie on Instagram @bonmaxie Follow Bon Maxie on TikTok @bonmaxie Follow Bon Maxie on Facebook @bonmaxie Join eCommerce Brand Builders the course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Today I wanted to discuss marketing funnels across both your organic and paid social media. There are so many different social media platforms now and it's hard to know where each one fits and what kind of campaigns to run across each of them. In this episode I cover: What a marketing funnel is The breakdown of the funnel How you can utilise the funnel across your organic socials Ways you can apply the funnel to your paid campaigns Sign up to the eCommerce Brand Builders course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ TikTok: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I have an exciting guest, Clare Mitchell from ECO. Modern Essentials a wellness brand specialising in 100% pure essential oils and blends to support health and wellbeing. Clare founded ECO back in 2009 on the Gold Coast and has since launched the brand into 16 countries including United States, U.K, Denmark, Canada and Sweden. In this episode we cover: How the increased popularity of the essential oil industry has affected the brand Ways that ECO have used social media to create an audience Why they decided to create an app Clare's advice for other eCommerce brands wanting to grow their business to the same levels of ECO Check out ECO. Modern Essentials here Follow ECO. Modern Essentials on Instagram @ECOmodernessentials Join eCommerce Brand Builders the course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Captions are super important on social media so today I'm talking how some easy fixes you can make to your captions to improve your conversions through social media. After all, it's important to stop someone's scroll and grab their attention. In this episode I cover: Why a ‘hook' is so important in your caption My recommendation on long vs short form captions How to sell without ‘selling' All things call-to-actions Sign up to the eCommerce Brand Builders course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ TikTok: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Brand Builders Course here.

Today I am speaking to Olivia Jenkins, a 9x award-winning authority in eCommerce, who empowers female entrepreneurs in the health, beauty, fashion and lifestyle industries to become household names. Holding an MBA in Marketing, 4 digital accreditations and 10+ years of corporate experience working hands-on with top global brands, Olivia combines her wealth of education and experience to help purpose-driven brands take aligned action towards their ambitious goals. In this episode we cover: Olivia's journey to creating Olivia Jenkins Consulting Her go-to strategies for growing eCommerce brands How you can cultivate a ‘brand' Tips for eCommerce business owners for upcoming sales events like Black Friday Check out Olivia Jenkins Consulting here Follow Olivia on Instagram @oliviajenkins.co Join eCommerce Brand Builders the course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Today I'm talking about content centred around social media ‘rules' that many social media marketers are often posting about and my perspective on it all. In this episode I cover: Why this topic grinds my gears Are there really rules to follow on social media? Some strategies that you can use to get better results to scale your brand Sign up to the eCommerce Brand Builders course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ TikTok: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I have the wonderful Anaita who is the co-founder of Hero Packaging and the author of Sell Anything Online. Her and her husband co-founded Hero Packaging in 2018, an online sustainable packaging company. It first started as a solution for her previous business, which was an eCommerce business and it's now a global company that has sold over 20 million compostable mailers to businesses. In 2020, she also wrote a digital marketing and eCommerce book called Sell Anything Online which has become a business in itself. In this chat we cover: How Anaita got into the world of eCommerce The role that social media has played in building both of her businesses Some strategies she uses to keep her community engaged Her top tips for businesses who want to grow on TikTok Check out Hero Packaging here Follow Hero Packaging on Instagram @hero.packaging Check out Sell Anything Online here Follow Anaita on Instagram @sellanythingonline Join eCommerce Brand Builders the course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Today I'm back with another solo episode and talking about ways to stay creative and unique on social media because it is super hard yet so important to stay in your own lane. It can be hard not to copy or take inspiration from successful businesses in your niche, but being unique is the best thing you can do for social media success. In this episode I cover: Why you want to focus on being unique on social media Some ideas of how you can start thinking creatively My take on following your competitors on socials Sign up to the eCommerce Brand Builders course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ TikTok: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I am speaking to Jess who the founder of Collabosaurus, which is a marketing platform that match-makes brands for clever collaborations and partnerships. With a background in fashion publicity and marketing education, Jess was often frustrated while sourcing cool brand partnerships in events, products and social media. This lead her to launching Collabosaurus in 2015, which has now attracted over 8500+ brands including Porsche, ASOS, Bondi Sands & Marks & Spencer. In this chat we cover: How Collabosaurus was created Some benefits of a brand collaboration The difference between partnerships and collaborations Ways Jess has been able to grow her own ecommerce brand through collaborations Check out Collabosaurus here Follow Collabosaurus on Instagram @collabosaurus Download the free collaboration ideas generator here Follow No.2 on Instagram @no.2_co Join eCommerce Brand Builders the course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Today I'm talking about paid advertising and the importance of diversifying your marketing as an ecommerce brand. You want to make sure that you're not putting all of your eggs into one basket! In this episode I cover: Whether Facebook Ads still work The IOS changes that created doubts around Facebook Ads What we have experienced with our clients Some other channels that you can utilise to diversify your marketing Sign up to the eCommerce Brand Builders course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ TikTok: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I speak to Michelle who is the founder of Aussie Biz Chic, a monthly subscription box for entrepreneurs with tools and resources to help grow their business. She has also created a new course that helps aspiring subscription box entrepreneurs to launch their own box. In this chat we cover: The journey of how Aussie Biz Chic came to be today How Michelle launched her subscription box The best strategies she has used to connect with her audience on a deeper level Some ways that she has been able to grow her community and members Check out Aussie Biz Chic here Follow Aussie Biz Chic on Instagram @aussiebizchic Join the eCommerce Brand Builders course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Today I'm talking all about building a community on your social media. I really believe in the power of building a community on social media for your ecommerce business so I'm here to give you some tips on how to do it. In this episode I cover: What a community actually is Why you want a community The different ways you can build one Some examples on brands with a good community Sign up to the eCommerce Brand Builders course here. Join before August 2nd 2022 to receive a bonus of a personalised social media audit delivered by a juicy PDF! Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ TikTok: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I am speaking to Christy Laurence who is the founder of Plann, a social media scheduler and suite with a real focus on social media strategy. Christy is a powerhouse and has self-funded Plann to over 3 million downloads in 220 countries with a team spread across the globe. In this episode we cover: The story of how Plann came to be Christy's perspective on planning in advanced rather than posting on the fly How she has used her personal brand to position herself as a leader in the space How Plann's features can help brands be more strategic with their socials Check out Plann here and use BLOSSOMXPLANN20 for 20% off your first monthly OR annual payment Follow Plann on Instagram @plannthat Follow Christy on Instagram @christyladylaurence Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I am giving you a bit of an introduction to Influencer Marketing to help you if you haven't tried it before or are looking into it but don't know where to start. This topic will be covered at the eComm Growth Summit next week too which is super exciting! In this episode I cover: What influencer marketing actually is Why it's SO poweful for growing your brand Some ways you can start off with influencers My tips for finding the right influencers for your brand Grab your ticket to the eComm Growth Summit here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I have Viv who is the co-founder of Girls Get Off on the podcast! Girls Get Off is on a mission to normalise female pleasure and in their first year of business they sold over 11,000 Missy Mini toys to happy customers. She's previously built and sold two other businesses in the e-comm and social media space, and believes that there is no secret; anyone can do it. In this episode we cover: Viv's journey to creating Girls Get Off How they have been able to stand out in the sex toy industry Their top strategies for building a large and engaged community on social media How they navigate advertising a product that Facebook deems as ‘controversial' Check out Girls Get Off here Follow Girls Get Off on Instagram @girlsgetoff Follow Girls Get Off on TikTok here @girlsgetoff Join the Girls Get Off Facebook Group here Follow Viv on Instagram @vivconway_ Grab your ticket to the eComm Growth Summit here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

I'm so excited to finally be announcing the eComm Growth Summit! I have created Australia's first virtual eCommerce conference that is focused on scaling your business to new heights. If you are ready to grow your eCommerce business, this is the conference for you. In this episode I cover: What the conference is all about Who is speaking at the conference and what topics will be covered What is included in your ticket and virtual goodie bag The prizes that are up for grabs on the day To learn more and grab your ticket head to ecommgrowthsummit.com Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I am chatting to Lisa from Lisa Jones + Co who is a mum of three, passionate e-commerce expert and builder of 3 multi-million dollar e-commerce brands. Lisa shares her uncomplicated approach to starting, growing and scaling up online brands through her high touch mentoring programs and retreats, as well as sharing her expertise on stages, inside her podcast and book, and all her social channels In this episode we cover: Lisa's tips for e-commerce brands who want to grow to 6 figures and beyond The part that social media plays in the growth of an e-commerce business Why e-commerce businesses should start outsourcing What it was like learning from influential mentors Check out Lisa Jones + Co here Follow Lisa Jones + Co @lisajones_co Download Lisa's 25 Tips To Double Your Website Conversion Rate here Grab your ticket to the eComm Growth Summit here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

This is a very special episode because it is coming up to my 3 year birthday in business! I take you through each year of Blossom Media and talk about what's happened, some of the lessons I've learnt and just reflect on everything because I don't do that enough. Don't forget to enter the giveaway and win Ecomm Guide To Social Media Success and Paid Ads To Product Sales by sharing a review! Entries close July 16. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I am speaking to Kayla from Tribe Skincare, a multi-million dollar skincare brand for sensitive skin. Kayla started the brand from her spare bedroom over 4 years ago and it is now loved by over 50,000 Australians. In this episode we cover: Kayla's journey to how Tribe Skincare came to be today What helped build brand trust in the early days How Tribe Skincare worked with influencers years ago vs now Ways that Tribe Skincare has changed and adapted their marketing strategies Find the Tribe Skincare website here Follow Tribe Skincare on Instagram @tribeskincare Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

It's so common to feel stuck in your business, I know I have felt like that before. There are usually a few reasons why you do feel stuck, maybe you don't know where you want to go and don't really know what that next level looks like. In this episode I cover: Why you need to set goals What to invest in to help your business grow How coaching can be beneficial to your success Learn more about my 1:1 social media coaching here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ TikTok: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I have a very special guest for you and that is Nell from Fete Creative. She is an eCommerce copywriter and works with online brands to help them blend web copy and product descriptions into really personality packed copy. She specialises in turning browsers into buyers, making you more sales, which is obviously what we want from our copy. In this episode we cover: Nell's journey from working in government and financial services to where she is now All things brand voice strategy The part that a business' target audience plays into their brand voice How e-comm businesses can inject more of their personality into their copy Check out the Fete Creative website here Follow CAN DO! Content on Instagram @fetecreative Learn more about Nell's Hot Fix Sessions here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

I'm back with another solo episode and today I'm talking about my social media framework called the Blossom On Social Blueprint. I created it about a year and a half ago and it is my exact process to grow eCommerce brands and allow them to make more sales from social media. It's a three step process that I have helped many clients use and when followed it can really turn your brand into a household name. In this episode I cover: My 3 step process that can turn your brand into a household name Crafting your social strategy and laying the foundations Building an engaged community Growing and scaling your business Purchase my e-book The E-comm Guide To Social Media Success here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I have an awesome interview for you with Nadine from CAN DO! Content. She is an incredible strategic copywriter and really focuses on every single touchpoint of the customer journey (which is so so important in ecommerce). Over the past 5+ years she's given women-led brands globally the words to nurture genuine connections with their ideal customers and drive sales. In this episode we cover: Nadine's unique take on copywriting Her top tips for keeping the customer engaged at every stage of the customer journey How ecomm businesses can use audience research to get clear on defining their target audience The best ways to incorporate audience research into your existing routine Check out the CAN DO! Content website here Follow CAN DO! Content on Instagram @candocontent Find your customer-charming superpower via Nadine's quiz here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I'm diving into a topic that I've never spoken about on the podcast before and that is TikTok. I do want to talk more about it because I think there is so much potential in it. I have some really good tips to give you so hopefully you can start to grow on TikTok and get that incredible reach, exposure and sales that it can bring. In this episode I cover: The difference between your Following Feed and For You Page Why it's different to Instagram Reels What types of content work best on TikTok How often you should be posting Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I am speaking to one of my wonderful business friends, Jess from JES Solution Marketing. She is a Facebook and Google Ads Queen and has so much knowledge. Over the last four years in her business she has helped over 100 service and product-based businesses to find the right people online through strategic paid ads that convert. In this episode we cover: Jess' business journey The difference between Google and Facebook Ads What types of campaigns ecomm businesses should be using Her advice for people who are trying to rush into paid ads Check out JES Solution Marketing here Follow JES Solution Marketing @jessolutionmarketing Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Welcome to another solo episode where I talk all about funnels when it comes to Facebook Ads. I'm here to try and make it easier for you to understand as they are one of the most common problems I see people facing with their ad campaigns. In this episode I cover: What funnels are Why they are important in Facebook ads The reason you should have a funnel at all times How to apply funnels to your holistic marketing strategy Watch our free masterclass on creating Facebook ad campaigns that sell your products here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I'm talking to branding expert Jess from Complete St. They are a complete creative agency specialising in branding, marketing, printing and packaging. Today we talk all things branding so we can learn more about what branding actually is, how to be consistent with it and how to be branded on social media. In this episode we cover: What branding businesses need to have in place Jess' top tips for standing out on social media through the noise How good packaging helps with social media The benefit of using gifs on Instagram Check out Complete St here Follow Complete St on Instagram @completestco Follow Complete St on Facebook @completest Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode, I interviewed Chelsea Berman from Blossom Media. Chelsea has her own social media marketing agency and is an absolute pro when it comes to scaling E-commerce brands with paid advertising! We discussed mostly the basics of Facebook advertising, so this episode is going to be super valuable for beginners who might not have any previous experience with paid advertising. Some of the topics we discussed: - Things your store needs to have in place before running ads - What kind of budget do you need - Key elements for a good ad - IOS 14 update and how that affected FB advertising - Tips for beginners Happy Listening!

Today I am back with another solo episode! I see a lot of talk about outsourcing certain tasks to specialists such as marketing, but I don't see enough people talking about outsourcing those day-to-day tasks in your business. Outsourcing those smaller tasks takes them off your plate so you have the time to do what you do best to grow your business. In this episode I cover: The kind of tasks that you can outsource When you should outsource Tips for starting out with outsourcing Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I am chatting to Kate from Meant to Biz who is a product launch strategist and business coach who helps eCommerce businesses turn their products into profit. Not only does she help eCommerce business launch their products, she has also launched and grown three of her own eCommerce brands so she knows what she's talking about. In this episode we cover: The different types of launches Kate's top tips for product-based businesses that are yet to launch How social media plays a part in launching products and making more sales Tips for making money without the stress of working a million hours per week Check out Meant to Biz hereJoin the waitlist for 5 Figure Product Launch Lab hereFollow Meant to Biz @meant.to.biz Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today I'm back with another solo episode to chat about WTF the Facebook Pixel is. It's basically what everyone thinks when someone mentions the Pixel because they have no idea what it is. They've officially changed the name to the Meta Pixel but I won't be calling it that because that will just confuse everyone. In this episode I cover: What the Facebook Pixel actually is Why it's important to install it on your website The reasons you need it to effectively run Facebook Ads How Apple's iOs update has affected it's data Join our course Blossoming Facebook Ads here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I am speaking to Monique from The Socialista who is the queen of Reels for service based businesses and I'm obsessed with how much energy she puts into every single Reel. Today I'm getting her top Reels and Instagram tips so that you can start feeling confident and skyrocket your engagement. In this episode we cover: How Monique shows up everyday with such high energy in her content The biggest mistakes she sees people making with Reels How she maintains her high engagement on Instagram Her biggest tips for businesses to ensure they're posting strategically and consistently Check out The Socialista here Follow The Socialista @thesocialista_ Follow Rise with Reels @risewithreelscourse Join the waitlist for The eCommerce Brand Builders Course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Today's episode is all about making social media easy because yes, I'm a social media marketer but even I can find it hard when I don't have the right foundations in place. When I don't have the information I need, the strategy or the planning then social media is bloody hard! In this episode I cover: The important of having a plan when it comes to social media What your strategy should include Why you need to start batch creating your content Key promos and days of the month to consider when planning your content Join the waitlist for The eCommerce Brand Builders Course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I sit down with Kristy from The Startup Sisterhood who is a brand and marketing strategist with over 10 years experience in the branding, advertising and marketing landscape. Kristy has corporate experience but also knows what it takes to build a successful eCommerce business from nothing. She founded The Startup Sisterhood which is a membership community for early-stage product-based businesses to learn the secrets to brand, market and grow their startup into a successful brand. Get ready to take some notes because there is so much value in this episode! In this episode we cover: Kristy's business journey and how she went from the corporate world to growing 3 businesses The important things that a business should have in place before launching Mistakes that Kristy sees startups making when they market their business Why a brand strategy is important for e-commerce businesses Check out The Startup Sisterhood here Follow The Startup Sisterhood on Instagram @thestartupsisterhood Join the waitlist for The eCommerce Brand Builders Course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Happy 2022 everybody! Today's episode is all about hashtags because in the last few months of 2021 there was a lot of talk about hashtags with some false and confusing information. In this episode I cover: My hashtag strategy and why I use this method Whether hashtags should be in the caption or in a comment The update that caused all of this confusion for Instagram users What you should be (and not be) relying on hashtags to do for your account Purchase my e-book The E-comm Guide To Social Media Success here. Join the waitlist for The eCommerce Brand Builders Course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

Chelsea has such a unique way of doing organic social - super simple, but optimised for sales! Which is every business owners dream. Listen to learn how to create a social strategy, with a unique twist I love, how to grow your following, and how to optimise your socials for purchases!

Today is our last episode for the year and it's a fun one! I sat down with by my boyfriend of six years Harrison to quiz him on all things Blossom Media and what we get up to every day. We'll find out how well he's been listening to me in the last two years of running my business. We hope you have a good Christmas break everyone, and we'll see you in 2022! Thank you so much for listening to the podcast this year. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I am chatting to Alisha from The Social Impact who is a Reels Queen and helps product-based businesses turn into Instagram sensations. People talk a lot of shit about Reels and how pointless they are, but I've seen firsthand the impact that Reels have had, not only on Alisha's business, but also her many e-commerce clients. She's a bundle of joy and energy, and I'm so excited for you hear our chat about the world of Instagram and how you can grow your product-based business to new heights through Instagram Reels. In this episode we cover: Alisha's business journey from working a 9-5 to her amazing success with The Social Impact The results she's seen through Reels for her product-based clients Mistakes that she sees e-commerce businesses making on social media All things Reels for e-comm businesses and what you need to get started Check out The Social Impact here Follow The Social Impact on Instagram: @thesocialimpact.au Follow Rise with Reels on Instagram: @risewithreelscourse Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I'm talking to Claire Devine who is the artist behind The New Devine, a family run business that creates art that celebrates the wild, joyful spirit of Australia. She was working as a school teacher when family illness meant she had to take a break from her job. This break allowed the family to reprioritise, focus on each other and give energy to Claire's painting. As that popularity for her work grew, The New Devine quickly evolved from a painting pastime into a serious, full-time business. In this episode we cover: Claire's journey from being a school teacher to becoming a full-time artist and business owner How she has developed such a strong relationship with her customers and community The ways she uses social media to convert her audience into sales How she decided it was time to outsource tasks in her business Check out The New Devine here Learn about mentoring and The Devine Intervention here Follow The New Devine on Instagram: @thenewdevine Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In today's episode I'm talking about a topic that I feel like isn't spoken about enough. I see people speaking about their products, launching new things and scaling with ads but I rarely see people going back to the basics and thinking about why someone would buy from you. In this episode I cover: What I've been up to and some updates on 2022 for Blossom Media Questions to help determine how well you know your audience and their needs Why you need to know what sets your product apart from someone else doing the same thing What we cover in our eCommerce Brand Builders course Join the waitlist for the next round of eCommerce Brand Builders here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In this episode I sit down with Jarrah from SBJ Studios. Starting her company at age 19, Jarrah has spent the last 3 years building a social media marketing agency with a team of 5, a portfolio of incredible clients from all over the world as well as a loyal community online at @sbj.studios. She's amazing at what she does and she also holds a very special place in my business journey, as I was lucky enough to be a part of her team at SBJ Studios just over a year ago now. Social media is her jam, and Jarrah has worked with hundreds of brands, helping them achieve amazing things through the power of strategic social media marketing and paid advertising. In this episode we cover: How Jarrah has grown her business from a 19 year old social media manager to a team of 5 Her top tips for people who are trying to grow their business on social media Why e-commerce businesses should show a personal side to their business Where organic social media and paid advertising fits into the buyer journey Check out SBJ Studios here Follow SBJ Studios on Instagram: @sbj.studios Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

The love/hate relationship we have with social media is REAL! For a product business, it can feel like an all-consuming ball and chain - but I promise, it doesn't need to feel like that. When you're clear on the basics, using social media to attract and convert your ideal customer becomes easier and easier. So let's get you some clarity on what you need and what you don't! Today I am joined by Chelsea Berman who runs a social media agency for eCommerce brands called Blossom Media. We answer the most common questions we get on social media and your questions too! Grab a pen and paper, this one is a goodie! We chat through: Why do you need a social media strategy What to include in your social media strategy When to start paid social media advertising What metrics to care about Scheduling tools Hashtags Instagram giveaways And tonnes more! WANT SOME MORE GUIDANCE? FREEBIE - Get my free new guide "15-minute Instagram Reels for Product Businesses" here https://lisabyrne.com.au/freebie JOIN MY COURSE - If you liked this ep, you're going to LOVE my 10-week course & coaching program 'eComm Grow Strong' which starts again in early 2022. Add your name to my waitlist here https://lisabyrne.com.au/ecomm-grow-strong/ VIP SERVICES - If you are an established business and you're ready to get customised help, my VIP packages might be perfect for you https://lisabyrne.com.au/services/ JOIN MY FB GROUP Have you joined my free FB group yet? Get in there, girl! https://www.facebook.com/groups/ecommercemarketingsociety Connect with Chelsea from Blossom Media https://blossommedia.com.au/ Don't forget to leave me a 5-star rating and review so I can keep getting this podcast out to you all! See omnystudio.com/listener for privacy information.

Are you hiding behind your brand girlfriend? Well, according to our guest expert, Chelsea from Blossom Media, it could be seriously costing your business money! In this week's episode we speak with the gorgeous Social Media Strategy Expert about all things missed opportunities, paid vs organic marketing and the things you should be considering as a business owner to build a strong brand presence online. Chelsea has worked for companies like Mogrify and SBJ Studios as a senior strategist, all whilst simultaneously building up her own business and investing in training. Now she works full time helping businesses with a range of e-commerce brands successfully scale online. One of her exciting #humnlebrags has been generating a company 100K all through a 1k investment in Facebook Ads! Say What?!! You are going to be OBSESSED with the knowledge bombs in this episode, Tune in Now via link in Bio ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- My links: Coaching Application: https://docs.google.com/forms/d/e/1FAIpQLSerOV3knumPQLGdXjjIFeF9ffrUt4XggiC04pqPSPwGfaqEww/viewform?usp=pp_url Instagram: https://www.instagram.com/hersoulfulsuccess/ Podcast Instagram: https://www.instagram.com/hersoulfulsuccessthepodcast/ Her Biz In Flow Coaching Program: https://www.hersoulfulsuccess.com/her-biz-in-flow FREE 30 Day Journal Prompts: https://view.flodesk.com/pages/5f64345b384d146c31a39847 FREE 30 ways 30 days' challenge: https://view.flodesk.com/pages/60348290eeca3d7c69dee48d Online Boss Builder course: https://www.hersoulfulsuccess.com/waitlist Chelsea's Links: https://blossommedia.com.au/ecommerce-brand-builders https://blossommedia.com.au/podcast https://www.instagram.com/blossommedia_/?hl=en

In today's episode I'm talking about one of my favourite topics, Facebook Ads! I know this is a very popular topic amongst the business owner community because it can be such an unknown area for a lot of people. I run Facebook ads for a lot of eCommerce clients and teach people how to manage them for their own business, so I'm always wrapped up in the Facebook ads world. In this episode we cover: What you need to set up before you start running ads A checklist to help determine if your business is ready to run Facebook Ads How your organic social media affects your ads The importance of a converting website Why your other forms of marketing are crucial for running Facebook Ads. Check out our FREE Facebook Ads masterclass here. Join the Blossoming Facebook Ads course here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

If social media is taking over your life and you're struggling to figure out how to make it work for your unique business - you're going to love today's episode of the How I Do Content Podcast.I'm super excited to chat with Chelsea Berman, the founder of Blossom Media.Chelsea specialises in social media marketing for eCommerce businesses. She supports them to build go-to brands and create vibing online communities with social media strategies that actually work (and don't take over your life!).Chelsea knows her stuff! She's grown up living and breathing social media and has generated some amazing results for her clients - like turning 1k into 100k through strategic Facebook advertising - AND helped them all feel confident on social media.What I love about Chelsea's journey is that she went from a 20-year-old university dropout with no entrepreneurial experience to building a blossoming business in the space of 2 years.She is a wealth of knowledge when it comes to organic AND paid social media strategy and as someone who LOVES to chat about strategy, Chelsea and I are on the same page when it comes to how to go about creating content minus the stress, overwhelm and difficulty.Chelsea and I chat about the value of having a tailored social media strategy and the practical steps you can take to help you start feeling confident about your social media strategy.So if you're ready to create a rock-solid social media strategy for your business - let's dive in!Things You'll Learn in this Episode of How I Do ContentThe importance of having a tailored social media strategyThe elements of an effective social media strategy (aka one that works)Paid vs organic social media - which should you focus on?How to feel confident about your social media strategyConnect with Chelsea BermanFind out more at https://blossommedia.com.au/ Follow Chelsea on Instagram https://www.instagram.com/blossommedia_ Access Chelsea's go-to resources for cool creatives and budding business owners https://blossommedia.com.au/shop Explore Chelsea's courses - https://blossommedia.com.au/courses Want more?Website: https://www.thesocialbolt.com.au Instagram: @thesocialboltTake the quiz! Discover Your Unique Blend of Content Magic at http://thesocialbolt.com.au/quiz/Get my DIY Content Wizard Bundle to help you with strategic content creation for your heart led business https://thesocialbolt.com.au/content-wizard-bundle-2/Background Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link:  https://youtu.be/WY8-lVlLhWE 

In this episode I sit down with my good friend Nicole who is the designer and maker behind Fat Mango Creative. Nicole started Fat Mango Creative in January 2018 as a creative outlet and a place to sell her handmade cards. It was not long after opening her Etsy store and entering the world of handmade that she discovered Acrylic Earring design. Fast forward to June 2018, she ditched the card making and released her first collection of acrylic earrings. Now Nicole runs Fat Mango Creative full time and has a cult following with an incredibly engaged community that she built on social media. In this episode we cover: Nicole's journey from selling handmade cards to handmade earrings How she has been able to grow such an engaged community organically through social media The positives and negatives that can come from showing up online Some of the challenges Nicole has overcome and learnt from as a handmade business Check out Fat Mango Creative: https://fatmangocreative.com/ Learn about mentoring for 2022: https://fatmangocreative.com/pages/fat-mango-mentoring Follow Nicole on Instagram: @fatmangocreative Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Courses here.

In today's episode I take you through my business journey and how I got to where I am today. In this episode we cover: - The many jobs I've worked to get me here- What lead me to create Blossom Media - How quickly I was able to grow my business to be full time and what it is today Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms!Website: www.blossommedia.com.au Instagram: @blossommedia_Facebook: @blossommediasocialCheck out our eCommerce Courses here.

In today's episode of eCommerce Brand Builders, I talk about the two types of content you need to post on your socials in order to sell more products. In this episode we cover: - The difference between connecting content and converting content - My thoughts on the algorithm constantly “changing” - Being a human and speaking to your audience like they are humans Grab your FREE copy of our social media content strategy formula here. Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_.Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.auConnect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_Facebook: @blossommediasocialCheck out our eCommerce Courses here.

Welcome to the very first episode of the eCommerce Brand Builders podcast! I'm your host, Chelsea, the founder of Blossom Media – a social media agency with a difference. We help eCommerce businesses grow vibing online communities with social media strategies that actually work (and don't take over your life.) Tune in to learn everything there is to know about social media for your eCommerce business! In this episode we cover:- A bit about me (Chelsea) and my business Blossom Media- Why I want to bring you this podcast - Topics that you can expect from future episodes - When we release new episodes Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.auInstagram: @blossommedia_Facebook: @blossommediasocialCheck out our eCommerce Courses here.

Creating organic social media can feel overwhelming and time consuming so today I'm joined by Chelsea from Blossom Media to share her tips and strategies to creating organic content that will help you to build an engaged online community. We chat about content strategy, personal brand building and scaling strategies to increase your sales ad build loyal customers. HOOKED ON ADS UNLEASHED? CONNECT WITH ME HERE: Web: https://ashleybostonhq.com Facebook: https://www.facebook.com/ashleybostonhq / Instagram: www.instagram.com/ashleybostonhq P.S. Love Ads Unleashed Podcasts? Review me on ITunes!

Hey GrowGetters!In this week’s episode, we are hosting a super useful, practical, and highly relevant Masterclass with Aussie business babe, Chelsea Berman.Chelsea is the face and brains behind the super successful Social Media Marketing powerhouse, Blossom Media.Blossom Media focuses on building go-to brands and creating vibing online communities using social media strategies that actually work (and won't take over your life!).Chelsea has worked with dozens of brilliant brands in Australia, specialising in taking e-commerce brands to the next level through social media. And the coolest thing is that this whip-smart young Millennial has grown up living and breathing social media herself in real-time.She has generated amazing results for her clients (like turning 1k into 100k through strategic Facebook advertising ), and crucially, teaches them to feel confident on social media.Blossom Media has a bunch of kickass offerings, including Blossom’s signature e-guide “Paid Ads to Product Sales” which you can easily find at blossommedia.com.au and via the Gram @blossommedia. But most exciting Chelsea has just launched a Facebook ads course that’s guaranteed to get you started along your paid ads mastery journey.Today we are so stoked to have Chelsea give GrowGetters listeners the 411 on all things Facebook Advertising - and how to use this marketing tool successfully for your organisation or business.This episode is for you if you are thinking of, or have just started on your Facebook Ads journey, as you’ll get some secret sauce insider tips, advice, and strategies to help you to reach your goals!So make yourself a cuppa, get comfy, and don’t forget your notebook.PLUSWe have been building something super exciting...and that is the brand new GrowGetters Club. Are you looking to learn the most in-demand skills of the future! Do you want to join a circle of like-minded GrowGetters and be part of a movement of women ready to rise up, skill up, and be future-fit? Then if your answer is heck yes - join the waitlist today as the Club officially launches out of BETA in Q4 2021.If you enjoy listening to the pod there are a few ways you would absolutely make our day (and week, and year!!) and help support us so we can continue to create kickass content just for you!The quickest way is to make sure you click that FOLLOW button on Spotify, and hit SUBSCRIBE on Apple Podcasts (or wherever you get your poddies) to make sure you never miss an episode!And if you are an Apple Podcasts user, we would be thrilled if you can take one minute to leave us a 5-star rating and a glowing review so even more of you fabulous GrowGetters can find us!If you’re more of a social media maven, then you can follow us on LinkedIn and Instagram at @growgetters.io where we post a whole swag of tips, tools, advice, and hacks on future-proofing your career!We run a weekly Clubhouse room to discuss Future-Proofing, Future Skills, The Future of Thought Leadership, and much, much more. FOLLOW US @tiffanyhart and @tanyagarma so you are notified next time we go live.And finally, don’t forget to subscribe to our GrowGetters Growth Hacks newsletter on growgetters.io for a fortnightly fix of the very latest hacks, tools, models, trends, and recommended reads to help you stay in demand and in the know!

Join me as I chat all things e-commerce and Facebook ads with Chelsea from Blossom Media.   In this episode:  Why building an organic following & personal brand is important for e-commerce store owners. Practical strategies to build a personal brand. Discussing our own university experiences. Strategic tips for getting started with paid Facebook ads. Where to find Chelsea: Instagram: @blossommedia_ Website: https://blossommedia.com.au/    Important Links:  Free Cheat Sheet - 63+ Trending E-Commerce Product Ideas: https://theecommercedropout.com/free-product-ideas.    Free E-Commerce Masterclass: https://theecommercedropout.com/masterclass.    My Signature E-Commerce Course: https://theecommercedropout.com/blueprint.    Follow me on Instagram: @theecommercedropout   For everything else - https://theecommercedropout.com/.    Make sure you hit SUBSCRIBE so you don't miss out on any of my e-commerce tips & strategies - new episodes posted twice weekly.   And, if you enjoyed this episode, I would love it if you could leave a rating and a review via the Apple Podcast app because it really helps the show and means so so much to me! Xx

As a business owner, you probably know how important social media is for your brand, but how exactly can you take full advantage of this powerful form of marketing? In this week's episode Sarah sits down with Chelsea from Blossom Media to discuss how to best use organic social media to grow your product business. In this episode Chelsea shares How to create an organic social media strategy The importance of creating content pillars Why building relationships on social media is so importance The common social media mistakes she sees The importance of defining your target audience How to create an engaged community What to look for when hiring a social media manager If you would like to learn more about Chelsea and Blossom Media head to https://blossommedia.com.au/ Or follow her on Instagram: @blossommedia_ Or check their Facebook: Blossom Media Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ Follow Sarah on Instagram @sarahjcross_official See more at Sarah's website: https://www.sarahjcross.com

Chelsea is the owner of Blossom Media, a social media agency helping e-commerce brands create vibing online communities with social media strategies that actually work (and won't take over their life!)    Links Mentioned: Website: Blossom Media Instagram: @blossommedia_

Chelsea is the owner of Blossom Media, a social media agency helping e-commerce brands create vibing online communities with social media strategies that actually work (and won't take over their life!)    Links Mentioned: Website: Blossom Media Instagram: @blossommedia_

In this ep we give you some helpful tips to get your socials ready for the silly season! JOIN OUR GRAM FAM MEMBERSHIP: https://elamazurcreative.mykajabi.com/offers/dwCzFWLB/checkout Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: info@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Stickers: https://www.elamazurcreative.com/shop/ Instagram: https://www.instagram.com/elamazurcreative/ Podcast Artwork by: https://www.instagram.com/studioskyla/ Chelsea: https://www.instagram.com/blossommedia_/ --- Send in a voice message: https://anchor.fm/elamazurcreative/message

Today on the podcast I have social media strategist and the founder of Blossom Media, Chelsea Berman.  At the time of recording this episode, Chelsea was only 21 years old and had already owned her social media business for a year, with her first staff member on the way.  Feeling inspired by her massive achievements, I had to pick her brain.   When we are young we feel like we need to tick all the boxes to pursue our dreams.  We should study more, get more experience, be more mature.  But in a world that thrives off entrepreneurship, and innovation, the gap is quickly closing for young people to be just as successful as older generations, in a very shorter time frame.   Today Chelsea and I discuss how social media has become such a popular profession for millennials.  Not only because they live and breath this technology, but they also bridge the gap for businesses and older generations who struggle to keep up with the constant updates in the social media space.   Chelsea also discusses her journey with Uni compared to real life experience, her initial struggles in business and how important the evolution of growth is.  You don't have to know it all day 1, what is important is passion and commitment and everything you need to know will come in time.   Finally, we cover how to start a business in the social media space.  What is actually required to have a career in this industry and what knowledge you need to get ahead.  If you are young and considering having your own business, social media may be the perfect place for you to start.   This episode is for anyone who is young, wants to do something big, but feel like they need to have it all figured out first.  It is also for anyone who owns a business and wants to understand the power of the younger generation and the amazing insights they have in terms of technology and business.  If you are interested in a career in social media too, this is the episode for you!   In today's episode we discuss: How Chelsea got experience in the social media industry What struggles you face as a young business owner What a career in social media looks like Why the evolution is just as important as the goal And so much more!   If you would like to know more about Chelsea and Blossom Media, head to https://www.blossommedia.com.au/ or https://www.instagram.com/blossommedia_/   Ways to reach me:   Instagram https://www.instagram.com/therealherproject/ Youtube https://www.youtube.com/channel/UCXyaSvK0IIz1-egve7NSW3A?view_as=subscriber Website https://www.therealherproject.com/    For business enquiries please contact therealherproject@gmail.com   Music: Endless Summer by extenz https://soundcloud.com/extenz Creative Commons — Attribution 3.0 Unported — CC BY 3.0 Free Download / Stream: http://bit.ly/2REdANn Music promoted by Audio Library https://youtu.be/dH8sbGnmfZo