Podcasts about collabosaurus

How come some businesses can scale, and others can't? Have you thought about advertising, but found it all too complex? On today's show, I sat down with Lauren Swidenbank, Founder of Cali Social and owner of Collabosaurus.    Lauren is truly a guru of all things online advertising, so I was excited to pick her brain on your behalf over Google Ads, Meta Ads, LinkedIn ads and everything in between. We discussed how critical strategy is, the role of content and your wider brand, and how to measure success. Lauren walked me through each step of the process in determining what type of advertising strategy could work, and highlighted some of the key differences between platforms that business owners need to know.    Today you'll learn:   The key basics of Google Search ads and what you need to know The type of ads she uses now to promote Cali Social How Cali Social used advertising to expand internationally  How to evaluate whether an ad campaign is working The importance of strategy and getting your messaging right Why a good ad campaign can take time to bare fruit and the key time frames to be aware of The power of collaboration and how Collabosaurus empowers businesses of all sizes The role of AI in online advertising now and into the future  How Lauren manages to run two businesses and the habits she has had to develop to stay healthy and well.    Thanks for joining us, Lauren!    To find out more about how we help professional services firms with their brand and marketing strategy, brand design, websites and content creation check us out at https://www.beyondbillables.com/  

Join us in this episode as I sit down with Jess Rufus, the founder of Collabosaurus and No. 2. We discuss the power of collaboration and break down practical strategies and ideas that can boost your brand visibility. Learn how collaborative marketing could be a cost-effective game-changer for SMEs.Follow Jess:Linkedin: https://www.linkedin.com/in/jessicaruhfus/Collabosaurus: https://collabosaurus.com/https://www.instagram.com/collabosaurus/No.2. https://no-2.co/https://www.instagram.com/no.2_co/Visit https://youroneandonly.com.au/ Follow YO&O on IG https://www.instagram.com/youroneandonly_au/Follow Tara on IG https://www.instagram.com/iamtaraladd/Connect with Tara on https://www.linkedin.com/in/tarajoyladd/Sign up for the Design Mind Theory Email – see how other Brands nail their strategies.

In today's episode we're thrilled to have Jess Ruhfus, the mastermind behind Collabosaurus, and No. 2 as our guest. Jess specialises in the art of creating brand partnerships that truly convert. She shares the fascinating story of how a serendipitous moment at an event led to the inception of Collabosaurus, a platform that matches brands for win-win collaborations. Collaboration, often underestimated in marketing, is at the heart of what Jess and Collabosaurus do. Jess explains that it's one of the most cost-effective ways to promote your brand, allowing you to leverage not just finances, but also audiences, skill sets, and products.  The beauty of collaboration lies in creating content while working together, making it a win-win for both parties. Throughout the episode, Jess highlights inspiring success stories and emphasises the importance of showing up for the other brand in a collaboration, clear communication, and aligning goals. Find Collabosaurus on Instagram, and visit their website. Check out No. 2 on Instagram, and visit their website. Connect with Behind the Brand on Instagram and TikTok

Welcome to Episode 73 https://sustainable-ecom.com/ep73 Back in the first show of the year, I proposed the brand collaborations were going to be one of the most important marketing strategies for 2023, so I though it was well and truly time we explored what that actually means, and how to do it effectively. Over the years I've had many conversations with brand owners about doing brand collaborations. Some, like Maxim Gellman we heard from in last week's show, viewed them as pivotal to their success, but most have expressed at best a mediocre result, often describing them as a complete waste of time.  So to explore this topic and give you the critical understanding and insights you need to turn your collaborations from Meh to Marvellous, I asked the wonderful Jess Rhufus, founder of Collabosaurus to join us today.  If you're not familiar with it already, Collabosaurus is one of the world's leading collaborations platforms, kind of like match-making for brands.   With experience from seeing just about every type of collaboration across the 10,000+ brands on her platform, as well as seeing how the strategy has evolved over the past decade, Jess brings some refreshing clarity to this topic. Get ready to take notes as you listen to today's show, because the actionable tips come thick and fast!

Getting eyeballs on your products and making your brand seen, liked and purchased by consumers can be challenging, time consuming and expensive. However, there is a cost-effective way for time-poor business owners to boost brand awareness and drive product sales through a marketing strategy that is often overlooked. I'm referring to collaborations (or collabs!).In this week's episode of the Foodpreneur with Chelsea Ford podcast, I chat to Jess Ruhfus, the founder of Collabosaurus, an innovative marketing platform that facilitates smart collabs and partnerships between brands. As a  brand owner herself, Jess knows how collaborations with other businesses can be an extremely powerful marketing tool to drive sales, drive website traffic, generate brand awareness, get media attention and grow your audience on social media; all on little or no advertising spend. In this episode, we cover everything that Food and Drink entrepreneurs need to know about teaming up with other businesses, including:

Mentoring & Networking are two super powerful ways to tap into your own growth & see your business grow as well. Strategies that focus on expanding your network & nurturing your network offer a big advantage for small businesses over the big guys, & also inevitably drives WOMM! In this episode, we're covering both how to shake up & expand your network, as well as how to nurture & consistently drive value from your network. Useful Links… Golden Brands Membership https://goldenbrandsco.com/membership/  Noomii https://www.noomii.com/ Collabosaurus https://collabosaurus.com See omnystudio.com/listener for privacy information.

In this episode, I'm so excited to introduce you to someone I've known for nearly a decade, and an incredible human, Jess Ruhfus (5/1 Metal Projector). We talk a lot about her journey, burnout, stress and how she nearly gave up on her business all together, until a defining moment and serendipitous opportunity that catapulted her to massive success.We talk about her design and what waiting for invitations, being recognized and taking aligned action looks like for her in her personal experience. We also have some fun chatting about her second product-based business that was born out of the pandemic! Jess Ruhfus is the Founder of Collabosaurus, a marketing platform that match-makes brands for clever collaborations & partnerships. With a background in fashion publicity and marketing education, Jess was frustrated sourcing cool brand partnerships in events, products & social media. So, she launched Collabosaurus in 2015, which has now attracted over 10,000+ brands including Porsche, ASOS, Bondi Sands & Marks & Spencer. Jess won the 2019 B&T 30 Under 30 award in Entrepreneurship, & has spoken for Apple, Vogue, General Assembly, Microsoft & The College of Event Management.JESS DETAILS & MENTIONS IN THIS EPISODECollabosaurus: http://collabosaurus.com/Instagram @collabosaurusJess' Product, "No 2": https://no-2.co/Mentioned in this episode* Want to join us March 12-15 for the in-person retreat in Byron Bay? Click here to book your spot: https://www.emmadunwoody.com/retreat-byron-bayMILLIONS OF MILLIONAIRES SPONSORSHIPCreate your own Human Design chart tool with BodyGraphChart! Embed a chart tool on your own website instead of sending people to a third part site, so you can engage with your leads, grow your business, teach Human Design the way YOU want to teach it and create success!Get BodyGraphChart here: https://bodygraphchart.com/?via=emmadunwoodyUse the code humandesignpodcast for 50% off for 12 months!OTHER RESOURCESWant more on Human Design? Explore the ways to get involved below with courses, memberships, programs and more.Get Your Free Human Design Chart: https://www.emmadunwoody.com/get-your-chartExplore all Human Design Courses: https://www.emmadunwoody.com/storeThe Human Design Experience Membership: https://www.emmadunwoody.com/membershipSupport The Human Design Podcast and your continued learning: https://www.buymeacoffee.com/emmadunwoodyWant to sponsor the podcast? Apply here for the "Millions of Millionaires" project: https://forms.gle/Hs2MGFSuyRrVKJ116Instagram @the_human_design_coachHuman Design FB Group https://www.facebook.com/groups/285696835929546/Music: Spark Of Inspiration by Shane Ivers - https://www.silvermansound.comJoin the 8-Week Pearl Sequence Study Group with Jess Bubbico: https://www.emmadunwoody.com/gene-keys-pearl-sequence-study-groupSupport the show

Queen of collaborations and serial entrepreneur, Jess Ruhfus chats with us about everything from collabs, starting a tech company, her experience with raising capital and so much more...OUTLINE: Introduction and Background (00:00:02 - 00:01:42)The Inspiration for Collabasaurus (00:02:06 - 00:06:16)The Name "Collabasaurus" (00:06:16 - 00:06:55)Different Types of Collaborations (00:08:06 - 00:08:44)Collaborating with Competing Brands (00:09:34 - 00:10:31)Getting Brands on the Collabasaurus Platform (00:11:21 - 00:12:55)The Success of Number Two (00:13:38 - 00:15:09)The Importance of Celebrating Wins (00:17:30 - 00:18:14)Challenges and Lessons Learned in Raising Capital (00:34:54 - 00:39:19)Tips for Growing a Business (00:40:43 - 00:42:04)Hannah & Carmel's Key Takeaways: 1️⃣ The importance of resilience: Our guest's story highlights the resilience required to navigate the business world, especially for young women. While it's unfortunate that many still face gender-related obstacles, it's crucial to recognize that there are alternative paths to success. Bootstrapping and finding creative solutions can be just as effective as seeking traditional capital investment. However, it's undeniable that the industry must change to ensure equal opportunities for all.

Pitching the media directly or sending sample products in for media mentions is not the only way to get media coverage for your business and brand. Collaborating with other businesses that compliment the product or service you offer and teaming up with them to go after the media together means you have double the newsworthiness, more angles to pitch, double the audience and double the reach...and it doesn't have to cost you a cent. In fact it's such a popular way to get media attention and elevate the profile of on your brand, that my guest this week, tech entrepreneur, Jess Ruhfus has made a business out of it, matching some of the biggest businesses in the country with small businesses like yours. Jess founded Collabosaurus, she likes to refer to it simply as, "Tinder for Business", in 2015 and has grown it's core revenue by an average of 157% year on year. With a background in fashion PR & SME education, Jess saw a gap in the market for an online platform that would make collaborations better matched, less time intensive with better results. Collaboration is so damn clever, it's simple, cost effective and it works. So why aren't we all doing it? You can learn more about Jess and find your perfect business match on Collabosaurus here: https://www.collabosaurus.com/

Collaborations are something every product business should have as part of their overall Marketing strategy.The ability to reach new audiences, generate excitement and buzz, build your email list and so much more are just some of the reasons collabs should be on your radar if they are not already. The world's most successful brands have tapped into collaboration marketing to reach & engage new audiences - & why not?  Brand collaborations are up to 25x less expensive than digital advertising- what?!Asos, Gucci, MAC Cosmetics, Glossier, Vogue, The Wing, Bose, Ikea - all of these brands regularly partner up with like-minded businesses for clever cross-promotion. They leverage existing assets, often currencies other than cash, to create cool products, social media or experiential collaboration.I chat today with Jess Ruhfus the founder from Collabosaurus which is the (tinder) matchmaker for brands. They connect over 6,500+ businesses for clever marketing partnerships across the USA, Australia, Canada, New Zealand & the UK.  Collabosaurus is an end-to-end platform helping businesses source, secure & leverage B2B collaborations of all sizes.  Listen in to here why collabs should be aport of your Marketing strategy in 2023! They we specialise in product based businesses such as fashion, beauty, lifestyle, food, beverage & events industries. You can find out more about Collabosaurus here https://collabosaurus.com/ and send Jess a DM on instagram to grab her list of ideas!I'm Mel Robbins! from @thelotco Register for my FREE webinar here https://www.thelotco.com/freewebinarprofitAnd if you want a Roadmap to Building a Profitable Product Business head here for directions! Looking for specific help with Wholesale? Check out the Essentials to Wholesale webinar here:Find more details at https://www.thelotco.com.au/Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.Over 25 years in Retail and Wholesale Sales and Marketing.Grab my 8 step checklist on building a profitable product business.

In this episode, Sarah is chatting with Jess Ruhfus. She is a collaboration strategist and founder of Collabosaurus. Jess helps brands partner together and grow their reach and build their business through impactful collaborations. And today, she's going to share with us her tips and tricks. She shares: Why is collaboration so important for growing your business and brand Top tips for finding the perfect brand collab match Besides social media, what else can a brand collaboration offer for marketing Her favourite strategies that she has seen used between brands Top tips for keeping a healthy relationship between businesses during a collaboration How to decide on what to offer and gain in return during a brand collaboration You can connect with Jess here https://collabosaurus.com/ On Instagram @collabosaurus Check out The Creative Product Institute: https://www.creativeproductinstitute.com Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ Follow Sarah on Instagram: @sarahjcross_official Check out Sarah's website: https://www.sarahjcross.com

In this episode I am speaking to Jess who the founder of Collabosaurus, which is a marketing platform that match-makes brands for clever collaborations and partnerships. With a background in fashion publicity and marketing education, Jess was often frustrated while sourcing cool brand partnerships in events, products and social media. This lead her to launching Collabosaurus in 2015, which has now attracted over 8500+ brands including Porsche, ASOS, Bondi Sands & Marks & Spencer. In this chat we cover: How Collabosaurus was created Some benefits of a brand collaboration The difference between partnerships and collaborations Ways Jess has been able to grow her own ecommerce brand through collaborations Check out Collabosaurus here Follow Collabosaurus on Instagram @collabosaurus Download the free collaboration ideas generator here Follow No.2 on Instagram @no.2_co Join eCommerce Brand Builders the course here Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you're listening and tag us @blossommedia_. Don't forget to hit ‘subscribe' on Apple Podcasts or ‘follow' on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us admin@blossommedia.com.au Connect with Blossom Media on all of your favourite platforms! Website: www.blossommedia.com.au Instagram: @blossommedia_ Facebook: @blossommediasocial Check out our eCommerce Course here.

Today I am joined by Jess Ruhfus, the founder and CEO of Collabosaurus. She is a marketing prowess with agency and in-house experience across small business education, events, fashion & lifestyle.  She is also a fellow podcast host who runs two excellent podcasts called “Stop, Collaborate & Listen” and “This Is How We Do It.” Jess is great at helping small and big boss businesses in their PR/Marketing strategies. Join us as we will be talking all about how to get started with collaborating brand to brand so that you can create win-win opportunities for both of you. We're also going to talk about how you set yourself apart from the competition, how to create a great pitch and stand out. In this episode, you will learn how to reach your objectives with your collaboration. Jess also shares some of her favorite collaborations, including a recent one with 7/11 and a beauty brand, so tune in to find out more!   Episode Highlights: What exactly is brand collaboration? [1:25] Collaborations are all about win-wins and exchange of value [2:20] On influencer collaborations [2:52] Brand collaborations are 25% cheaper than digital advertising [3:45] What are some of the other benefits of collaborations? [3:53] What are some of her favorite brand collaborations? [6:21] Talking about disaster collaborations that have gone wrong and how can brands protect themselves? [10:38]  How to find a brand that fits you? [12:13] Small businesses can be agile. You can move so quickly compared to the big guys [19:23]  How can we make sure that these collaborations are win-win for both? [19:43]   Click here for all links mentioned in this episode.   About Jess Ruhfus Jessica Ruhfus is a B2B digital marketing and PR expert who founded the company Collabosaurus. She has a passion for creative brand experience and is always looking for greatness in the modern business. She believes that business collaborations are a must to reach audiences, gain exposure and propel your brand forward. She garnered a couple of notable trophies during her years and they're now sitting on her office shelf.   Binge all episodes of The Unstoppable eCommerce Podcast here!   We hope you enjoyed this episode! Please subscribe, rate, and share the show - it would mean the world to us. There's more to come and we're looking forward to sharing how to sell more on your online store in our podcast.     See omnystudio.com/listener for privacy information. See omnystudio.com/listener for privacy information.

If ever there was a founder who absolutely represented the word 'entrepreneur' it is Alyce Tran. Alyce co-founded the highly successful accessories brand The Daily Edited & exited recently to build lifestyle brand In The Roundhouse, a new beauty brand AND is working with US fashion tech business LTK, formerly RewardStyle.  Alyce has a true eye when it comes to content & social network building for ecommerce brands. She has consistently built successful product businesses globally & it was my pleasure to ask her about her journey & insights so far. Alyce is a wealth of information & you will love this episode! Join the Amazing Women in Ecommerce community (AWIE): https://womeninecomm.yotpo.com/ Learn more about Collabosaurus: http://collabosaurus.com Shop In the Roundhouse: https://www.intheround.house/ See omnystudio.com/listener for privacy information.

Collaborating with other freelancers or small businesses can be a rocket-launcher to growth you couldn't achieve otherwise. Trouble is, it's tricky to get it right, and to know how to approach other brands you might like to team up with. In this episode, we chat to Jess Ruhfus from Collabosaurus, a match-making, marketing platform that connects brands keen to collaborate. Tune in to hear about: + How Jess started Collabosaurus + Why she feels collaboration is the future + How to get started collaborating with another freelancer or brand + How to communicate your value + Collaboration success stories + Jess's favourite tech tools Find out more Check out Collabosaurus Join the Partnerships Masterclass - Starts March 14th! Listeners of The Content Byte can receive $200 off by emailing Jess @ collabosaurus.com Listen to Jess's podcasts: Podcast: Stop, Collaborate & Listen and Podcast: This is How We Do It

Ever wondered how one of the UK's most loved brands approach marketing & brand building? In this episode, we sit down with the amazing Paige Griffith-Carmichael who is the Founder & Director, of Brand Side marketing consultancy firm.  Paige has worked with Marks & Spencer Australia for the past 5 years, dividing her time between Sydney & London as the retailer continues to grow rapidly in Australia. Marks & Spencer is a global retailer with over 30 million customers worldwide, & an impressive online presence in over 105 markets. Tune in for a deep dive into word of mouth marketing, how Paige built a passion for the lingerie industry & how Marks & Spencer approach nostalgic collaborations locally in order to continue building brand equity. Join the Amazing Women in Ecommerce community (AWIE): https://womeninecomm.yotpo.com/ Learn more about Collabosaurus: http://collabosaurus.com Shop Marks & Spencer Australia: https://www.marksandspencer.com/ Follow Paige at Brand Side Marketing & PR: https://www.instagram.com/brandsideco/ See omnystudio.com/listener for privacy information.

In this episode, we spoke to tech entrepreneur and professional hand model Jess Ruhfus - founder of collaboration app Collabosaurus - about the touchy, private topic of money. We spoke about her own relationship with money, the social pressure of committing to a set menu and covered pretty much all of our key money memories.I wanted to put this episode out this week as I feel like money conversations amongst my friends and partner recently have just been cracked open, it's been being talked about a lot as we all struggle through freelance life through another lockdown here in Sydney. It's been funny to listen back to this episode as it was recorded right at the start of the year and l've spent the past few months doing a lot of work and education around money mindset over the past few months and identify what my relationship with it is. For Jess, it was a resistance to pay herself what she deserves as a CEO and for me it's this fear that the money I have is going to be taken away from me. I do also want to acknowledge that although Jess and I both speak from such privileged positions which we're so grateful to be in - I hope that the meditation we have crafted feels relatable and relevant to everyone listening.If the struggle is fkin' REAL for you at the moment - have a listen and let's raise those positive money vibes together.Resources that have helped me exponentially this year with money mindset are:Natalia Benson @nataliabenson + her Magical Money Manifestation Workshops/general IG contributions to the worldThink and Grow Rich by Napoleon HillOvercoming Underearning by Barbara Stanny (looks very old school but is very, very good)How to Start a Side Hustle by Kaylene Langford ---Follow us on IG - @relateandmeditateFollow Daisy Clementine on IG - @daisyclementinaFollow Rachel Crethar on IG - @rachelcretharFollow Jess Ruhfus on IG - @jessruhfus / @collabosaurusPlease share this episode with anyone you feel it may benefit,  give us a rating on Apple Podcasts and subscribe to be kept in the loop with new episode releases. Please also drop us a review with what you need a meditation for and we'll create an episode in your honour - promise.We hope you enjoy the episode. Loads of love!

I have been following Jess' journey for six years so it was just fabulous to have this conversation and celebrate her inspiring story. A PR and marketing queen with a background in fashion publicity and marketing education, in 2015, with a passion for people and building connections Jess Ruhfus bit the bullet, took a risk and launched her own company, Collabosaurus. Collabosaurus is a match-making platform for brands and businesses, designed to make collaboration easier. She's got a brilliant business mind and we chat all about the highs and lows she's experienced over the last six years, and how this gorgeous baby of hers has now attracted over 7500+ brands including Porsche, ASOS, Pinterest, The Iconic, Olay, Topshop & one of the largest global retailers in the U.S. AMAZING! Jess won the 2019 B&T ‘30 Under 30' award in Entrepreneurship, which is a massive achievement, she's spoken for Apple, Vogue, General Assembly, ADMA & The College of Event Management and she's the host of the Stop Collaborate and Listen Podcast. You're going to love her. In this podcast she shares, How a three-month trip to San Francisco in 2018 almost broke her but ended up being the catalyst to an idea that catapulted her business, How she almost quit, then Apple called to invite her to speak at an event, Why it's okay to be embarrassed about your first product launch, How we are ALL "faking it till we make it", How her biggest turnaround happened after Gap and Walmart signed up to Collabosaurus, Why listening to her gut and body has led her to where she is, What hearing ‘"NO" from 140 investors taught her, Why perfectionism and unrealistic expectations are killers and how being kind ourselves is essential, Why brand matchmaking is such a smart way to market your brand, Why mentorship is a game changer for her, Her experience of launching her business into the American market and how it was different than she expected, How she hustled her way into her first job that opened big doors, How after six years she made one decision, ASOS signed up, and changed everything, She also gives fab practical first step strategies to take your risk and create your dream life. Here's to the Risktakers!I hope you are inspired by Jess' story. :)Much love, Nat xo Connect with Jess / Collabosuarus via:Instagram: @collabosaurusVisit Collabosaurus website HEREListen to The Stop Collaborate and Listen Podcast HERE

In today’s episode, we have a familiar voice, a friend of Startup Creative, and her name is Jess. Jess runs Collabosaurus. We are always doing things together. Jess is the queen of collaboration and she’s going to give us a bit of a masterclass.  Today’s episode is about how Jess and I met, collaborations and their benefits to the business, examples of good ones, step by step execution, and some pitching tips, and how to use the Collabosaurus platform.

In this episode, we are joined by Jess Ruhfus, founder of Collabosaurus. We dig into the details of business collaborations, from how to best organise and leverage collaboration opportunities for your business, to navigating a collab breakup. You'll also hear some bonus tips on the craziness of jumping from side-hustle to full-time, and Jess' organic Instagram marketing strategies. ess' 8 Week Partnerships Masterclass: http://bit.ly/collabosaurus-masterclass For more episodes click here: mybusinessplaybook.com Join our Facebook Group: https://www.facebook.com/groups/mybusinessplaybook Want a weekly business tip delivered to you for free: https://bit.ly/39nikNl

In this episode, we are joined by Jess Ruhfus, founder of Collabosaurus. We dig into the details of business collaborations, from how to best organise and leverage collaboration opportunities for your business, to navigating a collab breakup. You'll also hear some bonus tips on the craziness of jumping from side-hustle to full-time, and Jess' organic Instagram marketing strategies.ess' 8 Week Partnerships Masterclass: http://bit.ly/collabosaurus-masterclassFor more episodes click here: mybusinessplaybook.comJoin our Facebook Group: https://www.facebook.com/groups/mybusinessplaybookWant a weekly business tip delivered to you for free: https://bit.ly/39nikNl

Today's guest is a match maker she's really cool, really inspiring, super lovely and absolutely killing it. After working in the PR space she noticed a gap in the market for businesses wanting to take their marketing efforts to the next level through collaborations. And tah-dah she created an online dating site for brands. It's with great pleasure that I get to welcome Jessica Ruhfus from Collabosaurus to Jumbled-Loves-A-Chat.

Collabosaurus recently launched the B2B category (YAY!) But brand collaborations are often first-thought-of in a product based business context. The truth is, a mountain of value is waiting for B2B, service based brands in the collaboration marketing space! Double your reach at no additional cost? Yes, please. Tune in for some creative collaboration ideas, specific to B2B brands. See omnystudio.com/listener for privacy information.

We recently underwent a hiring round like no other at Collabosaurus, so I thought I'd pop in with a couple of takeaways that are great for growing your team (no matter how unprecedented the times). http://collabosaurus.com See omnystudio.com/policies/listener for privacy information.

This episode is for the publicists, marketers, social media managers, advertisers - anyone who is either partly or wholly responsible for your clients' marketing efforts. We have a few key tools that allow you to generate awesome results & add value for clients ongoing - with minimal effort & often on autopilot! Tools we mention: Sourcebottle HARO Collabosaurus Google Alerts Buzzsumo Idiello A sneak peek into a Collabosaurus account report can be found HERE

In this episode we get to know more about the hilariously wonderful Jess Ruhfus - Founder of Collabosaurus. As a non-technical founder of a tech platform, Jess has been through a huge journey to get Collabosaurus where it is today.

Jess Ruhfus, founder of Collabosaurus, shares insights into how she’s built a leading tech platform as a non-technical, female, solo founder, why collaborations have a ROI 25x greater than digital marketing, how to structure brand-to-brand collaborations correctly, and why she describes trying to fundraise in 2018 as an absolute ‘nightmare’.   We covered:  Her biggest mistakes in the early days, including spending too much time and money on making version 1 of her product ‘perfect’    Why she spent a year trying to raise capital before deciding to give up  Why she decided to build her business with a subscription model   How small & medium sized businesses should approach brand collaborations, and the big mistakes to avoid  

Jess Ruhfus is the Founder of Collabosaurus, a marketing platform that match-makes brands for clever collaborations & partnerships. With a background in fashion publicity and marketing education, Jess was frustrated sourcing cool brand partnerships in events, products & social media. So, she launched Collabosaurus in 2015, which has now attracted over 6500+ brands including Porsche, ASOS, Olay, Topshop & one of the largest global retailers in the U.S. Jess won the 2019 B&T 30 Under 30 award in Entrepreneurship, & has spoken for Apple, Vogue, General Assembly, ADMA & The College of Event Management. Our conversation today covers: What brands look for in a collaboration What's important to consider for a Win-Win collaboration How to create a mutual beneficial collaboration The difficult decisions you must make in business to thrive The biggest ideas can come from the lowest of low experiences To find out more about Collabosaurus - head here: https://collabosaurus.com Check out Jess's 2 podcasts: STOP, COLLABORATE & LISTEN THIS IS HOW WE DO IT To get access to your Support Resources - https://christinecorcoran.com.au/refocus/

Jess Ruhfus is the Founder of Collabosaurus, a marketing platform that match-makes brands for clever collaborations & partnerships. With a background in fashion publicity and marketing education, Jess was frustrated sourcing cool brand partnerships in events, products & social media. So, she launched Collabosaurus in 2015, which has now attracted over 6500+ brands including Porsche, ASOS, Olay, Topshop & one of the largest global retailers in the U.S. Jess won the 2019 B&T 30 Under 30 award in Entrepreneurship, & has spoken for Apple, Vogue, General Assembly, ADMA & The College of Event Management.Our conversation today covers:What brands look for in a collaboration What's important to consider for a Win-Win collaboration How to create a mutual beneficial collaboration The difficult decisions you must make in business to thrive The biggest ideas can come from the lowest of low experiences To find out more about Collabosaurus - head here: https://collabosaurus.comCheck out Jess's 2 podcasts:STOP, COLLABORATE & LISTENTHIS IS HOW WE DO ITTo get access to your Support Resources -https://christinecorcoran.com.au/refocus/

Collaboration marketing is perhaps one of the most cost efficient ways to "market" your brand and get it in front of your ideal clients. In this episode, I chat with Jess Ruhfus, founder of Collabosaurus (a match-maker from brands and partnership ideas) about how you can get started in collaboration marketing, how it is different to influencer marketing, some of the biggest red flags when it comes to collaborating with a brand, how to find the right brands to collaborate with and steps you can take right now to get started. The collaboration idea generator Jess referred to on our episode together is available here: Http://bit.ly/collabogenerator   www.instagram.com/anitaonchi  www.instagram.com/brandfetti   www.instagram.com/wordfetti

The wonderful Diana Kay is the Marketing Director of Vogue Australia, GQ Australia & Vogue Living. I am so excited to bring you this conversation because Diana has more than 20 years of experience in marketing & the magazine industry Over the last 7 years, Diana has led experiential strategy & growth for this highly successful portfolio of brands achieving growth in new geographical locations, uncovering partnership verticals & sponsorship revenue (with a large focus on partnerships & collaborations within the Vogue team) In Mid 2019, Diana launched Vogue VIP, which is a category first loyalty program that absolutely amplifies its impact through clever collaborations - we’re going to talk through Vogue VIP in the interview but Diana has kindly extended an offer for Collabosaurus listeners - 3 issues of Vogue for $6! Check out the Vogue VIP x Collabosaurus offer HEREFollow Vogue Australia on InstagramGo to Collabosaurus.com

COVID19 - what a storm it is! Of course, along with so many businesses, we've had to do a quick dive into our finances to make sure we don't a) get completely overwhelmed with anxiety & b) have set ourselves up for survival & success. Tune in for 6 quick hacks for getting on-top of your financial situation, sans panic. Check out:CollabosaurusTogglXero

MAC Cosmetics have a long history in partnerships, having released over 100 partnership lines since their inception! In our live podcast recording for 'This Is How We Do It' in Sydney, we sat down with Jessica Travers who is the Consumer Marketing Manager at MAC Cosmetics Australia. We chat all things experiential collaborations, creative alignments, & brand values - tune in! A big thank-you to Microsoft Store Sydney for supporting this podcast, you can book into one of their free business workshops or consultation HERE Follow MAC Cosmetics on InstagramCheck out Collabosaurus

We’re diving into some basic human psychology around 'free stuff'. If friends & family, potential clients or anyone else ever asks you for your services or products for free - first of all, we have to NOT feel an ounce of guilt saying no. BUT sometimes it’s not as simple as a ‘no’ especially if you have an existing relationship. In this episode I’ve got 6 alternatives to saying YES to giving your services or products away for free. OR, 6 ways you can respond. Skills every business owner needs! Marie Forleo's Video'This is how we do it' podcast

If you’ve ever had a hard time figuring out who to reach out to, how to widen your network and make your brand become more visible at the same time, this episode will give you some insight into how you can do collaborations and market your business better. Listen in to the journey of how Jess put up Collabosaurus. She shares how the idea came about, her struggles, lessons learned, dealing with investors, and getting back on your feet. Know how to maximize the help you can get and leverage the resources available. Jess also shares her top three tips for startups for this year, including on how to collaborate with different businesses and reap the benefits from it.

Jess Ruhfus is the founder of Collabosaurus. She's also an absolute powerhouse and was on my hit list of people who I wanted to connect with, so it's pretty special to have Jess on this episode.Collabosaurus is a marketing platform that connects complementary businesses for clever marketing collaborations.After working in PR, Jess was frustrated by the lack of connection for smaller businesses to get in front of huge audiences through collaboration.Events, products and social media are the main categories of collaborations.In the US, collaborations are surprisingly common. After speaking with Creative Directors for big brands, Jess discovered that in the US everyone is so well network and there's no shortage of value through connection.So, The Pitch Portal was built and it changed the business. This is a custom portal so each brand has a specific page where smaller brands can pitch to large brands (think gritty Pretty, Porsche and  Channel 10).If you want to collaborate with a big brand – who do you get in touch with? How do you find the decision maker? The Pitch Portal allows you to get in front of the right person really easily. Big brands are choosing to partner with small businesses. For example, Channel 10 collaborated with 8 small businesses. The businesses were able to provide value, and now they'll be in prime time TV. Cool, right?You can connect with Jess at www.collabosaurus.com @collabosaurus on Instagram and I highly recommend the Stop, Collaborate and Listen Podcast!Today's funky word was: Snickersnee (n) a knife resembling a sword.  Wanna chat? Catch me at www.readcitywriting.com or send me your e-five at hello@readcitywriting.comTAKE THE BRAND PERSONALITY PLAYLIST QUIZ! Readcity Radio's music is made up of a mix from: UPBEAT FOREVERMusic from https://filmmusic.io"Upbeat Forever" by Kevin MacLeod (https://incompetech.com)License: CC BY (http://creativecommons.org/licenses/by/4.0/)I CAN FEEL IT COMINGMusic from https://filmmusic.io"I Can Feel it Coming" by Kevin MacLeod (https://incompetech.com)License: CC BY (http://creativecommons.org/licenses/by/4.0/)HAPPY BEEMusic from https://filmmusic.io"Happy Bee" by Kevin MacLeod (https://incompetech.com)License: CC BY (http://creativecommons.org/licenses/by/4.0/)PILOT ERRORMusic from https://filmmusic.io"Pilot Error" by Kevin MacLeod (https://incompetech.com)License: CC BY (http://creativecommons.org/licenses/by/4.0/)SINCERELYMusic from https://filmmusic.io"Sincerely" by Kevin MacLeod (https://incompetech.com)License: CC BY (http://creativecommons.org/licenses/by/4.0/)HAPPY ALLEYMusic from https://filmmusic.io"Happy Alley" by Kevin MacLeod (https://incompetech.com)License: CC BY (http://creativecommons.org/licenses/by/4.0/)MELLOW ROCKMusic from https://filmmusic.io"Melo Rock 8" by Sascha Ende (https://www.sascha-ende.de)License: CC BY (http://creativecommons.org/licenses/by/4.0/)Music from https://filmmusic.io"Melo Rock 2" by Sascha Ende (https://www.sascha-ende.de)License: CC BY (http://creativecommons.org/licenses/by/4.0/)SIMPLE JOYMusic from https://filmmusic.io"Simple Joy" by Alexander Nakarada (https://www.serpentsoundstudios.com/)License: CC BY (http://creativecommons.org/licenses/by/4.0/)Music from https://filmmusic.io"Climb" by Alexander Nakarada (https://www.serpentsoundstudios.com/)License: CC BY (http://creativecommons.org/licenses/by/4.0/)CLIMBMusic from https://filmmusic.io"Climb" by Alexander Nakarada (https://www.serpentsoundstudios.com/)License: CC BY (http://creativecommons.org/licenses/by/4.0/)Grand CanyonMusic from https://filmmusic.io"Grand Canyon " by Claus Appel ()License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Ah, sales. It's a dirty word in the business world because we often associate it with sleezy, pushy sales techniques that many shy away from. But without sales, you can't grow your business! They are SO vital. This episode dives into 6 tips for overcoming sales avoidance, reframing it & nailing the sales process so you can grow, grow, grow!

I am NOT a believer in big, 30 page business plans that cover 3 - 5 years ahead. So much can change! Having clear goals for the year ahead however, can be super effective to keep you on track. In this episode, we'll run through a 'napkin strategy' or, a quick 15 minute tool for whipping up a picture for your business in 2020 & how to stick to it!

Lauren's incredible career in marketing means she has spearheaded many brand collaborations in her time in senior marketing management positions at both Barbie & Maybelline New York. We are so excited to chat to her about how collaborations with brands such as Australian Fashion Week, The Langham & Peter Alexander came about. Check out Collabosaurus & get started for freeBook in for a free business consultation at Microsoft Store Sydney & browse their upcoming events

Gelato Messina are no strangers to brand collaborations - Country Road, Peter's Drumstick, TimTam, Archie Rose, NGV, Deliveroo & so many more have collaborated in different ways with the cult gelato brand. So, we chat to Declan Lee about how they did it, why they continue to collaborate & ask him for his tips for businesses unsure how to get started with marketing collabs. Check out Collabosaurus & get started for freeSchedule your free business consultation with Microsoft Store, plus browse their upcoming events

This is how we do it brings a series of conversations with brilliant marketers, delving behind the scenes of creative marketing collaborations & brand partnerships. Together with Microsoft Store Sydney, Collabosaurus is exploring how collaboration marketing can build a business & we’re chatting to the pro’s about how they do it. Join us for our first LIVE recording at Microsoft Store on December 4th REGISTER HERE

The festive season is creeping up, but you STILL HAVE TIME to explore some clever marketing collaborations. Stuck for ideas? We got you. This episode has 5 creative marketing ideas, perfect for Christmas collaborations. Check out the Collabosaurus featured opportunities or our Instagram for all the cool brands looking for collaborations!

Collabosaurus on Instagram Being a marketer, little compares to the thrill of getting suckered into brilliant marketing and then psychoanalysing yourself & unpacking a campaign from the other side. This episode is a deep dive into what - in my perspective as a consumer - was a PERFECT digital marketing campaign. I say this rarely. This brand took me on a journey from completely cold to total brand fan in the space of a week. For today I’ve got 6 reasons their marketing SLAYED and how you can do it too. Here is the Sitting Pretty webpage I referenced, too.

Getting in front of a highly engaged event audience can work WONDERS for your brand. But organising them can be a nightmare! Collaborating on events is a surefire way to reap the benefits of brand events, without the headache. Here are my tips for nailing event collabs! Want to signup for free to Collabosaurus? Check out this video

Launches are tough! Whether you're launching a whole new business, a product, a freebie or challenge, a collaboration or an event - a successful launch comes down to great planning and execution (over a longer time period than you might expect!) In this episode, we dive into a quick A4 paper strategy as to how you can plan out your launch. Also! There is one week left of our birthday special - 50% off any annual plan on Collabosaurus - you can read more HERE

Collabosaurus was founded by Jessica Ruhfus, whose passion for creative brand experiences & marketing moved her from a background in fashion PR and SME education, to creating her business. Collabosaurus was founded in 2015 after coming up with the idea of a Tinder-like platform matching brands. Since launch, Collabosaurus has attracted thousands of brands (from startups to large businesses). In this Podcast, Jess and Business Coach, Alison Morgan chat about how she turned her idea into a business, how brands can collaborate and what makes a successful strategic partnership. www.relauncher.com.au “Collabosaurus has facilitated more than 4000 collaboration opportunities, and the business saw core revenue growth of 206% in the 2015-16 financial year and 108% in 2016-17.” Smart Company

The *everyday business things* - the phone calls, the emails, the social media, the mail, the meetings - they're one of the HUGEST opportunities to create meaningful connections and communities (which in turn power great marketing campaigns). Tune in for some fabulous, quick tips for prioritising everyday business practices to make big impact in the small things.

Jessica Ruhfus, Founder & CEO of Collabosaurus joins Baily to talk about: - Discovering that they had the same exact podcast name and how they turned it from a potentially competitive situation into a collaborative one - Why she created her brand collaboration platform, Collabosaurus, and how companies small and large can leverage it - The biggest mistakes she sees brands make when collaborating Visit http://bailyhancock.com/scl/22 for the complete show notes

Jessica Ruhfus, Founder & CEO of Collabosaurus joins Baily to talk about: - Discovering that they had the same exact podcast name and how they turned it from a potentially competitive situation into a collaborative one - Why she created her brand collaboration platform, Collabosaurus, and how companies small and large can leverage it - The biggest mistakes she sees brands make when collaborating Visit http://bailyhancock.com/stop-collaborate-listen-podcast/22 for the complete show notes

One of our most popular episodes was from over a year ago on growing organically on Instagram, so we thought we should cover a part 2 now that the algorithm has had an overhaul and features get released by the minute! Tune in for our 6 tips on growing & engaging on Instagram. Resources we mentioned... Collabosaurus on InstagramGeneral Assembly x Collabosaurus LA event 25th JulyGeneral Assembly x Collabosaurus LA event 31st JulyMilkshake AppLinktreeClickfunnelsUnfoldInshotLifelapseBiteableSocial Media ExaminerLater blog

It comes naturally to some people, but for most - myself included - selling yourself in any given conversation is hard. I constantly worry about coming across arrogant and the Australian 'Tall Poppy' thing is oh-so-real. We’ve all been at networking events or a meeting, and asked “so what do you do?” In fact, it’s usually one of the first conversational questions. Therefore, it’s SO important to have a clear answer that not only answers the question, but helps you stand out and make a connection that may potentially move your business forward. Here are my five tips for selling yourself (without feeling like a dick)

So, you want to play with the big boys, huh? Let's do it! Truth is, you don't have to BE a big brand to collaborate with big brands. In this episode, I've got a bunch of tips for collaborating with large brands, as well as a little story as to how our new (amazing) feature on Collabosaurus came about. The Pitch Portal allows you to pitch big brands directly, completely for free & with no pitch experience whatsoever! Check it out at http://collabosaurus.com & collaborate with ASOS, Olay, Gritty Pretty & Hey Tiger...

So you have listened to the episode and now you want more... **OUR TOP TIPS for leveraging what you have for what you want and need on a zero dollar budget! ** TIP 1: Service-Swapping TIP 2: Collaboration TIP 3: Co-Opping #notsponsored bits we mentioned: PODCASTS: Lady Brains Founder of Plann swapped marketing to get their app developed Stop, Collaborate & Listen Podcast by Collabosaurus Jessica Ruhfus, (Collabosaurus) talks to our Danielle Read (Readcity Writing - check out the blog COOL CATS: Lisa Messenger (aka. Aussie Boss Lady and all round inspiring gal) Atlantic story on vegan bakers co-op CWA (Country Womens Association of Australia) STATE GOVT INFO about starting a co-operative in Australia (and yes we know there are more states and territories than this): NSW Fair Trading QLD Government VIC Business WA Commerce SA Government Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you ! SAY HI ! EMAIL : hello@readcitywriting.com.au READCITY INSTAGRAM: https://www.instagram.com/readcity/ READCITY WEBSITE: www.readcitywriting.com.au

We've all seen social media competitions and giveaways going nuts over on Instagram. But as behaviours change on social media, how can brands use them effectively? In this episode, we dive into 6 key ways to ensure competitions are successful. Enjoy! Keen to explore a collaboration or partnership as part of your next social media competition? Check out Collabosaurus!

An all-too-familiar cause of freak outs for small business owners everywhere: competitors. How often should you be keeping an eye on competitors? How do you deal with pangs of jealousy or guilt when you see other business people killin' it? This episode dives into 5 important tips for dealing with competitors - from frequency of through to emotional reactions. Go check out @girlfridayIP on Instagram, & the Collabosaurus idea & strategy generator HERE

Jessica Ruhfus, founder and CEO of Collabosaurus talks “tapping into new target markets and growing your network” with the power of collaborative marketing.

There is an age-old saying that 'Two heads are better than one' and that is why in episode 5 of The Decoding Purpose Podcast I wanted to unlock everything there is to know about collaboration. The art of creating shared purpose.Today's guest is a self-proclaimed marketing geek with a passion for playing cupid in the world of brand partnerships. Her name is Jess Ruhfus and she is the founder of Collabosaurus, a brand-to-brand matchmaker for marketing partnerships.Jess founded Collabosaurus in 2014, and since then the business has grown core revenue at an average of 157% year on year. That said, a very down to earth Jess would tell you herself that while she is extremely proud of her entrepreneurial success....her adventure has only just begun. Jess is undoubtedly the Aphrodite of brand partnerships and I have watched in awe from the sidelines as this 'match making' goddess continues to rise.Collabosaurus was built with the intention to source and create growth opportunities in any industry via collaboration, and the same principles are so easily applied to the pursuit of shared purpose. That is why I am so excited about today's episode of decoding purpose.Jess and I unpacked a plethora of tools and tips to assist any leader looking to collaborate. We covered off:What to look out for in the right purpose partner.How to attract and or reach out to that person or brand.How do we find the collaboration sweet spot via an alignment in values, aesthetics and outcomes.The importance of embracing a Karma Culture in shared purpose and why an abundant mindset is at the heart of successful purpose partnerships.While Jess is a specialist in brand partnerships, this podcast has something for everyone.For those of you seeking to better understand purpose this podcast will unlock what it takes to get clear on your purpose, in order to go on a shared adventure of purpose with another. For corporate leaders looking to enhance collaboration within an organisation Jess’s partnership process is sure to provide a pathway to break down silos and get your teams working together on shared projects.To the entrepreneurs of those of you who dream of becoming one...this podcast is FOR YOU! There is so much to learn about purpose by simply hearing Jess's incredible startup journey. While there have been epics wins along the way (Jess in the winner of the ANTHILL 30Under30 AWARD 2017 amongst other awards), the growth of Collabosaurus has also required a special kind of grit that only comes from a sheer faith in purpose...and a deep inner knowing that the universe will lead the way.So, kick back, find a friend, grab a coffee or beverage of your choice, and get ready to dive into your collaborative joy. The joy found in gathering together to share in purpose.

With over 500million daily active users & 75% of users taking action due to something they have seen on Instagram, it's time you considered 'instagrammable' elements in your business. From activations, influencer events, experiential retail or your salon / clinic / store - there are so many ways to create engaging experiences that spark the taking (and sharing) of photos on Instagram. In this episode, we dive into 4 tips for creating instagrammable experiences. Some of the resources we mentioned... ChartMogul 'open mic' podcast (episode on word of mouth)The Verge: 'Why'd You Push That Button?' (episode on instagramability)Collabosaurus (awesome for teaming up on clever brand experiences)

How effective are your meetings when they come to time, agenda, structure & outcome? This episode breaks down a few ideas for increasing the productivity of your business meetings - from booking them to following up! Resources mentioned:CalendlyYoucanbookme

Social media collaborations are one of the easiest, quickest ways to dip your toe into brand collaborations - and you absolutely don’t need a large following to do them! I’ve got key ideas for your consideration in this episode, and 5 steps to brilliant social media collaborations. We'll cover: identifying your value sourcing a great collaboration partner defining objectives coming up with a creative idea leveraging a collab beyond social media

Growing a business is no easy feat & it's no secret that a cash injection can make all of the difference when it comes to boosting growth. This episode covers 7 options for funding your business growth - some you may not have considered! A few of the resources we mentioned:KickstarterEquitiseSkipprGovernment Tax Incentives & Grants

Happy New Year! No doubt you've set a goal for 2019, or have a general sense for the next 'thing' you need to happen for your business to grow. This episode unpacks 8 super easy strategies for achieving this big goal of yours - & some may surprise you!

Your business is growing and all of a sudden you need to make a shift into conscious leadership. Building and leading a small team is one of the hardest things about growing a business, so I've roped in Martin Moore, Co-founder of Your CEO Mentor to chat all things leadership, with a few key tips. Working 'at level', respect before popularity (& friendships in the workplace), avoiding micro-management and 'letting go' of certain tasks as a founder are just some of the topics we cover in this episode. Enjoy! A few resources we mentioned: Your CEO Mentor Podcast & Website Weekly WIP Meetings

This strategy requires you to take a step back and have a look at your business objectively, from the outside. We’re looking for ways to anticipate the needs of your customers, ways to maximise their spend, and offer a logical ‘customer path’ - without too much time spent developing new things, or whole new businesses! We've got four great tips for building new revenue streams - enjoy. Check out Collabosaurus here

Launching a podcast has been, quite unexpectedly, one of the most powerful content marketing strategies we have tried. So, I thought I would run through what you need, the process I went through, the tools I use and my top 4 tips for building your own podcast channel. Resources we mentioned..WhooshkaaCanva [album cover template]UpworkGarageband [settings snapshot can be found here]

*happy sigh* - brand collaborations are our favourite. In this episode, we break down the different types of collaborations (events, social media & product) with a bunch of examples, to help you find the right one for your brand. If you've ever felt stuck for creative ideas, this is the episode for you! You can check out our strategy & ideas generator HERE& of course, list a free campaign on Collabosaurus HERE

Have you considered collaboration in your marketing strategy?  Do you want to make meaningful connections and relationships in your industry but have no idea where to start?  Then Collabosaurus is for you!  Described as a dating site for brands, Collabosaurus takes the hassle and awkwardness out of making those initial connections and pairs you with a brand where you can both benefit from working with each other. Jess Ruhfus is the Founder and CEO of Collabosaurus and has all the inside knowledge for how to make the most of collaboration without even spending a dollar! In this episode we discuss: - The benefit of Collaboration marketing - How you can work with big brands when you are new in business - The power of exposure and reaching new audiences And so much more!   If you would like to know more about Collabosaurus and start making connections, you can head to https://collabosaurus.com/,, follow them on Instagram at https://www.instagram.com/collabosaurus/ or listen to the podcast at https://itunes.apple.com/au/podcast/stop-collaborate-listen/id1335910301?mt=2   Ways to reach me:   Instagram https://www.instagram.com/therealherproject/ Youtube https://www.youtube.com/channel/UCXyaSvK0IIz1-egve7NSW3A?view_as=subscriber   For business enquiries please contact therealherproject@gmail.com   Music: Jupe - Hurry (2.0) | Majestic Color https://www.youtube.com/watch?v=yfRFr4cIgK8&list=PLGznEl712WekDoVkJ7KHElMXpbltvjXYJ&index=3   Join The Real Her Project Community Facebook Page: https://www.facebook.com/groups/226204168026041/   This episode was bought to you by my free "50 Tips to help boost your self confidence" guide.  Download it here: https://www.therealherproject.com/freeselfconfidenceguide

Social media advertising is a great way to get in front of customers, but it can be confusing simply because there is SO much you can do with Facebook ads! In this episode, we run through our top tips for optimising your campaigns & getting the best results from your advertising budget.

Jessica Ruhfus, the founder of Collabosaurus, a marketing tool that connects businesses with partnerships and collaborations. Over the last 3 years Jess has connected over 5,000 businesses within Australia and is on a mission to scale and grow her business world-wide. In this candid interview, we discuss the highs and lots of starting a business, the importance of recruiting the right people and the best ways to scale and grow. But it hasn't been an easy road for Jess – legal battles, bootstrapping, family dramas.. but she's come out the other side and is on her way to San Fransisco for a 3-month start-up accelerator program. Check out her podcast "Stop, Collaborate and Listen" or visit Collabosaurus.com for more details on how to connect with relevant brands to grow your reach. If you enjoyed this episode, please leave a review and don't forget to checkout Shementors.com.au to see upcoming events in Sydney and Melbourne. You can also follow us on Instagram @shementors Support the show (http://www.shementors.com.au)

No one likes to be rejected, but it's SO part and parcel of running your own show. Whether it's investor rejections, job roles and promotions, rejections from a client pitch - it's important to stay positive and keep on keepin' on. So, how do you do this when things don't work out? Here are our top tips for dealing with rejection.

There are a few strategies that I think have the ability to completely supercharge your social media, marketing and entire business. One of those is, without a doubt, social media and content marketing collaborations.Within 6 months of starting to do this, I was able to quit my full-time job and start my business with a fully booked roster of clients.I have never 'pitched' for work in the traditional sense since.So yeah, collaborations work and I'm pretty damn passionate about them.Chatting about all things collaboration marketing on the podcast, then, was a complete no brainer.And when I decided that I wanted to that, Jess Ruhfus was the obvious choice of person to chat to.As the Head Cheese and Founder at Collabosauras, Jess is the queen of collaboration marketing.Links + ResourcesTo check out Collabosauras, head to https://collabosaurus.com/------WANT TO START A PODCAST? Free Masterclass: bit.ly/podcast-classREADY TO LIFT YOUR SOCIAL MEDIA GAME? Steal My Strategy: bit.ly/sss-social-media-masterclassWANT TO CREATE AN ONLINE COURSE? Free Checklist: bit.ly/sss-online-course-checklistSHOW NOTES (including a transcription of this episode and all links and resources): https://www.steviesayssocial.com/29DM STEVIE OVER ON INSTAGRAM https://www.instagram.com/steviesayssocial

If you're guilty of spending 99% of your social media time glued to Instagram marketing - you are not alone! However, you're missing a huge opportunity to tap into vast audiences through other mediums (that perhaps aren't as saturated). In this episode, we've got 4 ways to optimise your LinkedIn reach organically, and 3 ways to better harness Facebook marketing (without any advertising spend at all). Resources we mentioned:Collabosaurus (to find amazing brand collaborators) MeetEdgar (for repurposing content on LinkedIn & Facebook) How to check your Facebook analytics Promo by Slidely

Ever created a 'goal filter' for your business? They're amazing. They help you stay on track, seize opportunities (or reject them), and maximise your productivity with clarity and conviction. In this episode, we talk through how we use 'goal filters' for Collabosaurus, and how you can create your own goal filter in 5 easy steps.  Oh! & YES we want to see your desktop screensaver on social media this week! Just tag @collabosaurus If you wanted to suss out the free campaign generator >> click here

Managing your inbox is a never ending task! In this episode, we're talking 6 ways to transform your email management - so that you can spend LESS time in your inbox, and MORE time working on your business. A couple of the resources we mentioned...'Inbox Zero' article by Laura Roeder Unroll.me Yesware Boomerang Gmail Send + Archive (check out our Instagram highlight!) Loom Giphy Gmail extension Calendly Gmail extension HubSpot's HTML signature generator (Woah, there are a lot of tools this week!)Thanks so much for tuning in, and if you're loving the podcast we would love for you to leave a review (this helps us grow!) ​

Probono work isn't always about 'working for free'! There are some clever ways you can use probono work to grow your business. How? Find out in this episode, which will take you through 4 ways you can turn probono work into a strategic activity. We even run through an email script for how to ask clients for testimonials, shares and referrals (in a non-cringey way) Resources we mentioned... Toggle [time tracking software!] Collabosaurus campaign generator

"If you started a business today, you still have something that another brand would want to tap into. It really just comes down to being able to communicate that and identify that in your business." - Jess Ruhfus, The Monica Kade podcast Jessica Ruhfus is the Founder & CEO of Collabosaurus, an online match-making platform for brands. She believes that business collaborations are necessary to build a modern business, gain exposure in new locations and reach audiences in an authentic way. Whether it be for event, product or social media collaborations, Jess built Collabosaurus as a way to source and create growth opportunities in any industry. Jess has also spoken for Apple, General Assembly, The Australian Style Institute, Collective Hub, ADMA & The College of Event Management. I have to say this was one of my favourite interview of late - mainly because of Jess' lively and genuine passion for what she does. Gosh, it's infectious. A very inspiring conversation that so many business owners or entrepreneurs can benefits from. So sit back and devour up this dose of insightful woman totally walkin' her talk. Learn About: > What inspired the idea to launch Collabosaurus > How she got to where she is with Collabosaurus today > What insight she has for new business owners who are in start up phase > Whether she recommends sharing ideas or sitting on ideas before sharing them > Why Jess believes collaboration and brand partnership are powerful > How relevant is social media and large following for collaborations Signature Questions > What career she'd like to attempt if she wasn't in this one? > What Jess believes is her best asset? > What Jess is afraid of?

Brand Collaborations are one of the most effective marketing strategies out there. It’s where two brands team up to leverage each other’s strengths & create a mutually beneficial partnership. In this episode, we use examples of some seriously cool collabs, why they worked & how you can use collaboration marketing as a strategy to grow your business, double your audience & gain massive exposure.Resources we mentioned: - VIDEO: How to get started on Collabosaurus - Collabosaurus **It’s our 3rd birthday this week & to celebrate we’re offering 50% off our $30 starter subscription, or, your second month FREE on our $60 business subscription. The business subscription also gives you access to the super-helpful email templates, resources & webinars inside The CollaboHub. This offer is valid until 11/10/18, so get in quick!**

The best businesses are built on creating products & services that provide a solution to people's pain points. Whether your customers want to save time, money or improve a process in their daily lives, identifying these pain points will help you boost your sales and will empower you to effectively communicate how your brand can help them. In this episode, we share three easy ways to identify these pain points and how to structure your message with the solution in mind. Resources we mentioned... www.Collabosaurus.com - create a campaign & get collaborating for free!

We all want to create memorable experiences for our customers, although sometimes it's easier said than done. In this episode, we interview Matt Barnett from Bonjoro. Bonjoro helps you convert and retain more customers through creating instant personalised videos adding a major human element to your brand. We discuss how the idea for Bonjoro came about, how they built a viral side to their product and how you can go the extra 1% to delight your customers. Resources we mentioned… Bonjoro

Whether you have an email list of 5 or 5000, email marketing is one of the greatest opportunities to convert customers. The trick is to inspire action - through opens & clicks - so how do you do that? This episode dives into quick, easy tips for incredible email marketing, to boost your open rates, your click rates, and ultimately - your sales!Resources we mentioned…MailchimpStampreadyCoschedule

As social media algorithms shift and change, it's more important than ever to grow marketing assets that we have ownership of. In this episode, we run through some key strategies for successfully building an email list for your business. Average click rates from email campaigns are anywhere from 10x to 25x more powerful than social media! A couple of resources mentioned include:SquarespaceInstapageHeyoClickfunnelsLeadpagesCollabosaurus (for competition partners!) Customer Path Graphic - click through to the episode webpageStay tuned for the next episode - we'll be chatting about how to market to your list for better open rates, click rates and sales.

Great UX design will get you more customers, keep your existing customers for longer & gets you raving fans.In this episode, we unpack what it is & some quick strategies for improving your own UX for better results.There are a bunch of tools that can help you better your UX experience too, here are some of the ones we mentioned: http://www.hotjar.comhttp://www.typeform.comhttps://zoom.ushttp://www.surveymonkey.com

For Collabosaurus, Instagram accounts for 67% of our sales conversions - woah!Today, we’re running through 7 easy tips for creating more engaging content & tapping into new audiences.Don't forget to check out...http://collabosaurus.comhttp://linktr.ee

You cannot deny the power of ‘who you know.’In this episode, we’re talking 4 steps to building an incredible network - without the awkwardness.A couple of resources mentioned:http://www.thankly.com.auhttp://collabosaurus.com

It's what all the kids are talking about in business, and it's something that you can use to help grow your business. Collaboration marketing is where it's at and today I've got collab marketing expert Jess Ruhfus sharing her tips for small on how you can start using it to grow your business and your audience.Show notes: In this episode, we're talking about– The Collaboraurus journey – Knowing the numbers in your business – How Collaboration marketing works and how you can use it to grow your business – What you need to think about when you head into a collaboration agreement – Understanding your customer's behaviour and awesome tools – Mindset blocks and how self-doubt can creep in plus a few ways to get around it – Getting out from behind the screen – Opportunity is attached to people!! – How to pitch and just give things a goTo check out everything Collabosaurus, head to:Website InstagramFacebook

This week Mark talks partnerships and cross promotion - in the interests of collaboration for business. His guest is Jess Ruhfus, the founder of Collabosaurus, which is a match-making platform for big brands and small businesses. The site connects businesses with similar goals and audiences, taking lots of time and hard work out of the partnership process. They speak about how she built the tech, about growing and evolving your business idea, and how it is always a hard slog to build something that works. Join the Facebook Group. Follow Mark Bouris on Instagram, LinkedIn & YouTube. Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses. Got a question or comment for Mark? Send an email.  See omnystudio.com/listener for privacy information.

Interview with Jess Ruhfus, founder of business networking site Collabosaurus. Late last year I caught up with the incredible Jess Ruhfus, founder of business networking site Collabosaurus, to find out what it’s like to launch a business. In addition to discussing her experience being her own boss and the pros and cons that entails, we also discussed collaborations and strategic business partnerships.