Podcasts about content inc

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Best podcasts about content inc

Latest podcast episodes about content inc

Content Inc with Joe Pulizzi
Become a Great Creator with These Five Types of Mentors (497)

Content Inc with Joe Pulizzi

Play Episode Listen Later May 26, 2025 4:15


You don't build a business alone. You can try. And for a while, it might work. But the moment things get hard—and they always do—you'll either have people to lean on… or you'll collapse under the weight of your own ambition. Who you surround yourself with is one of the biggest factors in whether you grow, or burn out. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
No Tilt? Here's How to Find One (496)

Content Inc with Joe Pulizzi

Play Episode Listen Later May 19, 2025 2:45


Before you find your Tilt, activities will dart around you like they have no specific purpose. But if you lean into all these different activities, they'll start to make sense to you, and you'll begin to realize your true purpose. Once you accept this, you'll be more open to who you can and will become. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Singular Focus Wins Every Time (495)

Content Inc with Joe Pulizzi

Play Episode Listen Later May 12, 2025 5:09


 Why do we fail? Most people don't fail because they're lazy. They fail because they're leaking energy in a thousand directions. Every half finished idea, every shiny new opportunity, every unread email and open tab, it all adds up. It chips away at your time and your clarity and your willpower.  Creators, especially content entrepreneurs fall into a trap.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Do You Have the Wrong Side Hustle? (494)

Content Inc with Joe Pulizzi

Play Episode Listen Later May 5, 2025 2:40


We've been doing side hustles wrong since they were first invented. Most people are in a job they hate, and do a side hustle they love. Time to flip the script. Immediately. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Career Longevity Is the New Retirement Plan (493)

Content Inc with Joe Pulizzi

Play Episode Listen Later Apr 28, 2025 5:13


The old model was simple: work 40 years, retire, live off savings. But in today's world, career longevity is the new retirement strategy. And that doesn't mean grinding away at a job into your 70s. It means owning things that let you work smarter, with freedom and purpose, for as long as you choose. If you're a content creator, this is actually great news. You already have the tools to build real leverage. Here's how: 1. Stop selling your time. Time-for-money income is a trap. Instead, own assets: a blog, podcast, email list, product, or community. These things can scale without more hours. 2. Build a personal media company. One platform. One audience. One mission. When you create consistent content and control the relationship (hint: email), you're building something durable. 3. Specialize until you're unforgettable. Be the best in a narrow category, not “pretty good” in a broad one. That makes you harder to ignore—and impossible to replace. 4. Think like an investor. Great investors look for compounding returns. Same for creators. Invest in skills, ideas, and platforms that grow over time. Don't just work—build. 5. Play the long game. This is a career that doesn't have to end. Think about systems, succession, and maybe even an exit someday. A true content business outlives its creator. And maybe most important… 6. Stay healthy. Career longevity only matters if your brain and body are still firing. Protect your energy. Sleep. Move. Create with purpose. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
What If You're Building the Wrong Business? (492)

Content Inc with Joe Pulizzi

Play Episode Listen Later Apr 21, 2025 2:57


If it succeeded exactly as it's going now, would you be happy with where it takes you? If not, change it. You're not too far down the road. You're not locked in. The beauty of being a creator is you get to rewrite the rules. You don't need to scale. You need to align. And that's the difference between being busy and being free. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
The Greatest Example of Content Marketing in History (491)

Content Inc with Joe Pulizzi

Play Episode Listen Later Apr 14, 2025 3:38


For over 80 years, VOA has helped to build support (and fandom) for America. It's been one of our silver bullets for freedom and democracy that no one ever really talked about. Simply put, the Voice of America has been one of the greatest marketing vehicles for the United States ever created...and...perhaps... the best ever. Three weeks ago all funding for Voice of America was discontinued. Sadly, Voice of America no longer exists. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
You Have No Competition (490)

Content Inc with Joe Pulizzi

Play Episode Listen Later Apr 7, 2025 3:26


Everyone has goals. I'm sure you have a few right now you are working on. But if goal setting were a skill, most Americans are failing…significantly failing. When you look at all the math, those who have goals and stick with them have NO competition. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
How to Create SMART Goals (489)

Content Inc with Joe Pulizzi

Play Episode Listen Later Mar 31, 2025 3:27


I learned about SMART Goals from Brian Tracy almost 30 years ago. SMART goals are specific, measurable, actionable, relevant and time-bound. How's your goal-setting going? Some background on Brian Tracy's method. My methodology on Record - Review - Remove. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
Mel Robbins & Her Three-Part Content Strategy (488)

Content Inc with Joe Pulizzi

Play Episode Listen Later Mar 24, 2025 3:42


The original "three legs of the stool" for publishing was online, in print and in-person. For today's content creator it's still three legs, but they've changed. Here's a great example of Mel Robbins and her "three legs" content creation strategy: a book, speaking and a show. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

It's No Fluke
E145 Joe Pulizzi: Create a Show

It's No Fluke

Play Episode Listen Later Mar 18, 2025 44:46


Joe Pulizzi is an absolute delight (what a treat , what a dream) and the founder of multiple startups including content creator education site, The Tilt,  Content Entrepreneur Expo (CEX), and is the bestselling author of seven books including Content Inc. and Epic Content Marketing, which was named a “Must-Read Business Book” by Fortune Magazine.Joe is best known for his work in content marketing, first using the term in 2001, then launching Content Marketing Institute and the Content Marketing World event. In 2014, he received the "Lifetime Achievement Award" by the Content Council. He successfully exited CMI in 2016 and consequently wrote an award-winning mystery novel, The Will to Die.He has two weekly podcasts, the motivational Content Inc. podcast and the award-winning content news and analysis show This Old Marketing with Robert Rose.His foundation, The Orange Effect, delivers speech therapy and technology services to over 400 children in 39 states.Joe and his family live in Cleveland, Ohio. 

Content Inc with Joe Pulizzi
Who's Your Hero in 10 Years? (487)

Content Inc with Joe Pulizzi

Play Episode Listen Later Mar 17, 2025 3:30


The craziest thing about humanity is that we are the only mammals that know there is a future and can set goals and achieve those goals, but most humans don't do this. In this episode we break down Matthew McConaughey's Oscar award speech and see how we can become our own hero in 10 years. Matthew McConaughey Oscar Speech Snoop Dogg Acceptance Speech Snoop Dogg Thank Me Song ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
4 Steps to Becoming THE Known Expert in Your Industry (486)

Content Inc with Joe Pulizzi

Play Episode Listen Later Mar 10, 2025 6:51


A special episode this week with Marcus Sheridan, author of the new book "Endless Customers." Marcus teaches us about the four-step process for creating more trust with our customers, positioning us as the most known and leading expert in our industry. This includes saying what others aren't willing to say, leaning into video, selling differently and showing your human side.  You will get at least one amazing nugget that will change your business forever. Pick up Endless Customers by Marcus Sheridan today.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
Starting or Stopping Anything with the Seven-Minute Method (485)

Content Inc with Joe Pulizzi

Play Episode Listen Later Mar 3, 2025 3:03


Beginning or stopping a habit is difficult at best. Sometimes we overthink it and become overwhelmed. Well, anyone can do anything for seven minutes. Try out this seven-minute method for the next habit you want to start or stop. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Finding Your Yes, But Differentiation Message (484)

Content Inc with Joe Pulizzi

Play Episode Listen Later Feb 24, 2025 2:53


While in Key West, Florida this month I've been to the best bars and restaurants in the area. The ones we go back to all seem to be known for something...and I can tell someone how they are different in an elevator pitch. I realized all these places have a yes...but. We all need a yes...but. What's yours? ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Four Options to Increase Your Survival (483)

Content Inc with Joe Pulizzi

Play Episode Listen Later Feb 17, 2025 3:36


During these trying times I think the best strategy is to create as many life options for yourself and your family as possible. In this episode, I talk about the four different options you have to increase your survival - audience, money, place and health.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Finding Your Edge Position (482)

Content Inc with Joe Pulizzi

Play Episode Listen Later Feb 10, 2025 4:04


To succeed as a content creator, you need two things. First, you need to know what you are good at, and the combinations that make you unique. Second, you need to see where you can find your edge position (or tilt) and whether that edge can attract money. Once you find that combination, it's only a matter of time. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
You Are What You Think About (481)

Content Inc with Joe Pulizzi

Play Episode Listen Later Feb 3, 2025 2:28


If I ask you, where will your business be in three years, and you don't know the answer, odds are you will not be successful. You think, sure, write down your goal, review your goal on a regular basis, execute the goal…but all those things are secondary. The reason we do create and write down goals is to manipulate your own thoughts. Simply put...you are what you think about all day long. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Becoming AI Enhanced (480)

Content Inc with Joe Pulizzi

Play Episode Listen Later Jan 27, 2025 3:11


 AI is the talk of the marketing and creator space. But my concern is that most of us are still asleep at the wheel. We need to invest now in our AI education...before it's too late. Here's how. Links: Inside Anthropic's AI Race The AI Explored Podcast ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Your Personal Celebrity Side Hustle (479)

Content Inc with Joe Pulizzi

Play Episode Listen Later Jan 20, 2025 4:24


More and more celebrities are building audiences and launching side hustles. Why you ask? Because actors are almost never in control of who hires them for a part. And the same goes for you and your career. If you are working for someone else, you need a side hustle. Here's how. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
The Anti-AI Opportunity (478)

Content Inc with Joe Pulizzi

Play Episode Listen Later Jan 13, 2025 2:51


AI is all the rage, but there could be an incredibly opportunity on the opposite side of this story. A Greg Isenberg AI prediction inspires this episode. Greg Isenberg's 2025 AI Predictions ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
2025 Predictions (477)

Content Inc with Joe Pulizzi

Play Episode Listen Later Jan 6, 2025 5:37


I have no idea what 2025 holds for us content creators, but I gave it a try anyway. In this episode, I'm sharing my thoughts on Bluesky, X, Sports Gambling, Social Media and Bitcoin. Helpful links include: Michael Lewis Podcast Episode on Sports Gambling ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
How to Be Viciously Mediocre in 2025 (476)

Content Inc with Joe Pulizzi

Play Episode Listen Later Dec 30, 2024 4:25


If you want to be viciously mediocre as a content creator in 2025, I have the prescription for you. This includes: Don't Own Your Own Business Create Content on Three or More Platforms Develop Content in a Highly Competitive Area Put Your Money into Bonds and Stock ETFs Lean Heavily on AI Tools to Create Your Content ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Why Bitcoin and Why Now? (475)

Content Inc with Joe Pulizzi

Play Episode Listen Later Dec 23, 2024 7:38


Should you care about Bitcoin?  Now whether you own it or not, I think you actually should care. Bitcoin is important to our financial futures. As Bitcoin recently crossed the 100k mark, more people are talking about the cryptocurrency. Here's what you need to know. Bitcoin Bonanza Link from 2020 on Microstrategy ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
How to Defend Against AI Agents Hurting Your Business (474)

Content Inc with Joe Pulizzi

Play Episode Listen Later Dec 16, 2024 6:10


Marketing pros everywhere are talking about how AI can help you with your content creation to be more efficient and to be more profitable with your business. But what they aren't telling you is that AI agents in the future could be out to destroy your business.  Here's how you fight back.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Your Why Is Holding You Back (473)

Content Inc with Joe Pulizzi

Play Episode Listen Later Dec 9, 2024 5:14


Did you accomplish your business goals this year? Sadly, most content entrepreneurs did not. It's possible that your business why is holding you back from success. Now is the time to get a new why. ----- Today's episode is brought to you by Memberful. Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Books as a Critical Business Strategy for Creators (472)

Content Inc with Joe Pulizzi

Play Episode Listen Later Nov 18, 2024 5:39


When you look at the most successful content creators on the planet, they generally have at least one, sometimes more, books that they published.  How important is it?  Let's discuss. ----- Today's episode is brought to you by Memberful. Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
It's How You React that Matters (471)

Content Inc with Joe Pulizzi

Play Episode Listen Later Nov 11, 2024 4:47


Regardless of what happened to you in the past week, there are quite a few people in your life who are hurting right now. The decisions we make in the next few weeks to few months can change our lives and the lives of the people around us for the better. Know that this opportunity exists and is in front of you. ----- Today's episode is brought to you by Memberful. Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
Selling Your Content Inventory in 4 Steps (470)

Content Inc with Joe Pulizzi

Play Episode Listen Later Nov 4, 2024 5:11


Most content creators are selling their newsletter, podcast and website inventory the wrong way. By taking a limited-inventory approach, you can sell all your open inventory in a very short period of time.  ----- Today's episode is brought to you by Memberful. Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Using Habits to Stop Creative Resistance (469)

Content Inc with Joe Pulizzi

Play Episode Listen Later Oct 28, 2024 5:21


Resistance is all around us, stopping us from creating great things. But one thing can stop the resistance. It's called habit...and creating habits is actually easier than you think. Let's find out more in this episode. ----- Today's episode is brought to you by Memberful. Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
TikTok Is Killing Our Kids [and they know it] (468)

Content Inc with Joe Pulizzi

Play Episode Listen Later Oct 21, 2024 4:32


If you've been following my updates, you know how I feel about TikTok. What we feared was true is actually true. TikTok is significantly harming us and our children. And they knew about it the whole time. In this episode we go indepth as to what TikTok knew and when, and what TikTok actually does to those addicted to the application. Here's the NPR article on the TikTok findings. ----- Today's episode is brought to you by Memberful. Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Lay of The Land
#188: Joe Pulizzi (Tilt Publishing & Content Entrepreneur Expo) — Content Marketing, Community, and Cleveland

Lay of The Land

Play Episode Listen Later Oct 17, 2024 51:50


Joe Pulizzi is a serial entrepreneur and deeply passionate about all things content marketing and entrepreneurship —he is the bestselling author of seven books including Content Inc., selling over 500,000 copies worldwide with his work featured New York Times, Insider, Entrepreneur, and other notable publicationshe hosts multiple podcasts and writes Orangeletter, a weekly newsletter with over 50,000 subscribers delivering actionable life, marketing, and business tips for content entrepreneurs,He's also the founder of multiple successful startups including, Content Entrepreneur Expo (which is hosted here in Cleveland where Joe and his family live), Content Marketing Institute (which he successfully exited in 2016), Content Marketing World, and The Tilt where he's crafting the future of publishing, providing authors with the tools, support, and platform to turn their stories into published successes.The thread that ties Joe's work together is content marketing, a term he first used in 2001 and has championed since. In just a few minutes of talking with Joe, it's easy to grasp why he's amassed hundreds of thousands of followers across social media platforms like LinkedIn, X/Twitter, and others.-----LINKS:https://www.joepulizzi.com/https://cex.events/https://www.thetilt.com/X / Twitter: @JoePulizziLinkedIn: Joe Pulizzi-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we've heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University's Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we've heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Content Inc with Joe Pulizzi
The Road Less Traveled [it takes less than you think] (467)

Content Inc with Joe Pulizzi

Play Episode Listen Later Oct 14, 2024 4:49


Unfortunately, most content creators don't make it as content entrepreneurs. Sometimes it takes a different perspective and a minute to look around. And...it takes less than you think to follow the road less traveled. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
You Need More No In Your Strategy (466)

Content Inc with Joe Pulizzi

Play Episode Listen Later Oct 7, 2024 4:28


I'm sure you are creating and distributing content everywhere. But is that the right move? Maybe your strategy should be more about no, than yes.  In this episode we dive into the research to see what is really working in content creation and audience building. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Be More John Lennon (465)

Content Inc with Joe Pulizzi

Play Episode Listen Later Sep 30, 2024 3:43


Have you taken the time to go back and think about why you started the thing you are doing now? If not, or at least you haven't for a while, this episode might help. Maybe John Lennon can show us how. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Content Creator? Start Attending In-Person Events in 2025 (464)

Content Inc with Joe Pulizzi

Play Episode Listen Later Sep 23, 2024 3:56


The most successful content creators I know, the real, real content entrepreneurs, make it a point to get to events on a regular basis, speaking or not.  Now is the perfect time to get your 2025 in-person events schedule in order. It will make all the difference. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Entrepreneurs on Fire
Using Content to Grow a Loyal Audience with Joe Pulizzi: An EOFire Classic from 2021

Entrepreneurs on Fire

Play Episode Listen Later Sep 21, 2024 27:22


From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Joe Pulizzi is the Amazon bestselling author of Content Inc., Killing Marketing and Epic Content Marketing, which was named a Must-Read Business Book by Fortune Magazine. His novel, The Will to Die, was awarded Best Suspense Book of 2020 by the National Indie Excellence Awards. Joe's latest version of Content Inc. is now available. Top 3 Value Bombs 1. We're all creating content in some way. Do a basic content audit. Know what content you're creating and where you're spending your resources. 2. Be lean and know that it takes time to build a viable audience. 3. It's ok not to know your exit yet. Write down your goals, figure out where you want to go financially, mentally, and spiritually. Take every step to get there. Sign up and get 5 dollars in Tilt coins! Turning Content Creators into Content Entrepreneurs - The Tilt Sponsor HubSpot Grow better, faster with HubSpot's all-in-one intuitive customer platform. Visit HubSpot.com to learn more

Alexa Entrepreneurs On Fire
Using Content to Grow a Loyal Audience with Joe Pulizzi: An EOFire Classic from 2021

Alexa Entrepreneurs On Fire

Play Episode Listen Later Sep 21, 2024 27:22


From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Joe Pulizzi is the Amazon bestselling author of Content Inc., Killing Marketing and Epic Content Marketing, which was named a Must-Read Business Book by Fortune Magazine. His novel, The Will to Die, was awarded Best Suspense Book of 2020 by the National Indie Excellence Awards. Joe's latest version of Content Inc. is now available. Top 3 Value Bombs 1. We're all creating content in some way. Do a basic content audit. Know what content you're creating and where you're spending your resources. 2. Be lean and know that it takes time to build a viable audience. 3. It's ok not to know your exit yet. Write down your goals, figure out where you want to go financially, mentally, and spiritually. Take every step to get there. Sign up and get 5 dollars in Tilt coins! Turning Content Creators into Content Entrepreneurs - The Tilt Sponsor HubSpot Grow better, faster with HubSpot's all-in-one intuitive customer platform. Visit HubSpot.com to learn more

Content Inc with Joe Pulizzi
I'm Never Going Back to Graceland (463)

Content Inc with Joe Pulizzi

Play Episode Listen Later Sep 16, 2024 7:35


You can have the best product in the world, but if it's wrapped in horrible content or worse yet, nothing memorable, what's the point?  My friend and I toured Graceland, the home of the King, and learned an incredibly valuable lesson. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
Thinking (and Acting) Like a Millionaire (462)

Content Inc with Joe Pulizzi

Play Episode Listen Later Sep 9, 2024 5:38


If you want to be financially independent, the formula is actually quite easy. It's just that 99 percent of Americans don't follow the plan. Make sure you do. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
What's Your 2025 BHAG? (461)

Content Inc with Joe Pulizzi

Play Episode Listen Later Sep 2, 2024 4:41


You might be doing all the right things with your content creation...but do you have your goals in order? Let's take a page from Jim Collins and review our BHAGs. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.  

Content Inc with Joe Pulizzi
Do What NSYNC Just Did (460)

Content Inc with Joe Pulizzi

Play Episode Listen Later Aug 26, 2024 4:18


NSYNC's "Bye Bye Bye" is blowing up the Top 100 charts again...and this after 25 years. You might not think so, but their little content play with Deadpool and Wolverine can work for you too. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

The Ultimate Blog Podcast
140. How Community Connection Can Increase Your Impact as a Content Creator

The Ultimate Blog Podcast

Play Episode Listen Later Aug 20, 2024 15:53


It's Amy here and I have a solo for you on my review of Joe Pulizzi's book “Content Inc.”. I'm really emphasizing the impact of community and how it can increase your impact as a content creator. It's important to build a loyal audience and community over chasing vanity metrics like social media followers. I share more about understanding your audience needs, genuinely connecting with others, and leveraging your email list for deeper engagement. Tune in to hear more!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter here at  www.theultimateblogpodcast.com/newsletterCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode140**We want to thank you for being a listener of The Ultimate Blog Podcast for the last 2.5 years! Join our new podcast newsletter and receive a FREE Blogging Essentials Guide HERE!**

Content Inc with Joe Pulizzi
How to Write a Crime Novel [Special Episode] (459)

Content Inc with Joe Pulizzi

Play Episode Listen Later Aug 19, 2024 37:53


Writing a crime novel was the most challenging creative and content event of my career. In this special episode, True Crime Reporter's Robert Riggs interviews me about my writing process for "The Will to Die" and how it was different from business writing. Subscribe to Robert's True Crime Reporter here. Get more information about Orange Effect Foundation here.  ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

The Ultimate Blog Podcast
139. Your Content Tilt

The Ultimate Blog Podcast

Play Episode Listen Later Aug 13, 2024 14:10


Hey there! It's Jennifer and I'm doing a solo. In our membership, we hosted a book club event and we chose the book “Content Inc.” by Joe Pulizzi. Amy and I have both decided to share our key takeaways from the book in the next few episodes. I'm sharing about “finding your content tilt", meaning the importance of identifying a unique niche in blogging. I'm sharing that with you on today's episode. I hope this episode inspires you to create meaningful, impactful content that resonates with your audience and helps grow your blog!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter at www.theultimateblogpodcast.com/niche and get access to our exclusive resource!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode139

Content Inc with Joe Pulizzi
3 Must-Do Book Launch Strategies (458)

Content Inc with Joe Pulizzi

Play Episode Listen Later Aug 12, 2024 7:25


There are three key strategies you need to employ if you want a successful book launch, and each one happens WAY before you ever publish the book itself. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
James Patterson Writing Tips (457)

Content Inc with Joe Pulizzi

Play Episode Listen Later Aug 5, 2024 4:18


James Patterson is one of the most successful novelists of all time. I had the opportunity to spend an hour with him and Mike Lupica this week and received a number of takeaways and writing tips. Here they are. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
What Is Your Worthy Cause Right Now? (456)

Content Inc with Joe Pulizzi

Play Episode Listen Later Jul 29, 2024 4:48


Entrepreneur and content creator Marcus Sheridan says the most important thing we can do with our content businesses (and our lives) is to find the simple purpose behind what we do. Connect with Marcus Sheridan on LinkedIn here. Get the audiobook for The Content Entrepreneur here. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

Content Inc with Joe Pulizzi
What's Important Enough to Change? (455)

Content Inc with Joe Pulizzi

Play Episode Listen Later Jul 22, 2024 6:53


In this more personal episode, Joe talks about organizing his family renunion and how it took a change of behavior to make it happen. He thinks you'll relate. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my free goal-setting guide today.

The Marketing Book Podcast
489 The Content Entrepreneur by Joe Pulizzi

The Marketing Book Podcast

Play Episode Listen Later May 24, 2024 74:39


The Content Entrepreneur: Critical Strategies to Accelerate Your Success As a Content Creator by Joe Pulizzi and Friends ABOUT THE BOOK: From “The Godfather of Content Marketing” comes business-changing insights from 33 experts on the proven way to build a content business. In this comprehensive guide for serious content creators, you'll find critical strategies to accelerate your success as you move from content creator to content entrepreneur. The Content Entrepreneur walks you through the entire content creation process, showing you how to: Start and set up your content business How to choose your content niche and platform Which technology to choose (including leveraging AI) Strategies to build and keep a loyal audience How to repurpose your content Create a marketing plan for the long run Generate multiple forms of revenue Plan for long-term growth Set the right goals for your business and family situation This comprehensive guide includes over 40 chapters from 33 of the leading content experts on the planet ranging from audience building to revenue generation. The authors of this book have “been there, done that” and share their years of experience to help you become the content entrepreneur you've always dreamed of. ABOUT THE AUTHOR: Joe Pulizzi is the founder of multiple startups including content creator education site, The Tilt, the content entrepreneur event Creator Economy Expo (CEX), and is the bestselling author of seven books including Content Inc. and Epic Content Marketing, which was named a “Must-Read Business Book” by Fortune Magazine. Joe is best known for his work in content marketing, first using the term in 2001, then launching Content Marketing Institute and the Content Marketing World event.  He has two weekly podcasts, the motivational Content Inc. podcast, and the content news and analysis show This Old Marketing with Robert Rose. His foundation, The Orange Effect, delivers speech therapy and technology services to over 350 children in 35 states. And, interesting fact – he is now a member of a VERY exclusive club - The Marketing Book Podcast 7-Timers Club!   Click here for this episode's website page with the links mentioned during the interview... https://www.salesartillery.com/marketing-book-podcast/content-entrepreneur-joe-pulizzi