Podcasts about modern marketing collective

In this episode, I speak with Christine Davies: a Masters-qualified holistic psychotherapist who supports women to be well in their body, mind and soul, and who is based in the Sunshine Coast, Queensland, Australia.We discuss the evolution of her business - Woven Holistic Counselling, which Christine started inspired by her own mental health journey and subsequent personal growth through the use of holistic modalities.Christine and I explore the marketing strategies that have supported her, specifically bringing herself into her marketing through video, even when it felt like an incredibly scary and uncomfortable thing to do at the start (which perhaps you can relate to), along with the power of building real-life connections to attract clients.We also discuss how Christine continues to intentionally structure her business to support her own well-being.I have had the absolute pleasure of working with Christine through my membership The Modern Marketing Collective and a couple of my Elevate business retreats and it has been so rewarding for me personally to see someone who has such drive and commitment to their work, as is as gifted as Christine, to continue to expand her marketing skills and confidence and evolve her business.CONNECT WITH EMILYWebsite  |  Instagram  |  LinkedInGet Emily's free online marketing resources at emilyosmond.com/freeCreate and launch your first online course in 30 Days with 30 Day Course Launch at www.emilyosmond.com/launch-course Explore all of Emily's online courses and resources at www.emilyosmond.com/programs CONNECT WITH CHRISTINEWebsite  |  Instagram  |  Facebook

In this week's episode I'm joined by one of our members from The Modern Marketing Collective and an Elevate Business Retreat alumni, Renee Mariette. And Renee runs the business called Make Words Work. In this episode, we discuss Renee's move from corporate marketer to self -employed running her SEO copywriting business. She takes us through how when she started her business as per so many of us, myself included, she went from offering all the things. And then over time, using what she learned were the real pain points for her clients, plus the area that she really enjoyed the most, she then went and specialised. Renee also shares how she's built a network, and how she has learnt a lot from people who are a few steps ahead of her.She also discusses how she has teamed up with someone who offers complimentary services to create packages that are there to serve their clients that really tick all the boxes when it comes to SEO in their business, along with her biggest learning since starting her business.Renee is our guest expert inside The Modern Marketing Collective for the month of April and she's going to be sharing her expertise when it comes to SEO and the growing world of AI. Renee will share how we can really tangibly execute on this in our business. To access this SEO & AI Masterclass, join The Modern Marketing Collective today.Timestamps:03:23: What is SEO Copywriting and its Benefits07:06: Evolution of the Business09:29: Marketing Strategies and Networking14:45: Balancing Work and Life16:29: Surprising and Challenging Aspects of Business27:02: Current Focus and Future PlansCONNECT WITH RENEEWebsite  |  Instagram  |  Facebook  | LinkedInCONNECT WITH EMILYWebsite  |  Instagram  |  LinkedInGet Emily's free online marketing resources at emilyosmond.com/freeCreate and launch your first online course in 30 Days: join the waitlist for 30 Day Course Launch at www.emilyosmond.com/launch-course Want help growing your audience, email list, and sales for your online business? Join The Modern Marketing Collective at emilyosmond.com/collective

In this episode, I'm speaking with Emma Jenkins - a registered psychologist with over 10 years of experience working with children, adolescents and families providing therapy and assessment with a strengths based, client-centered and trauma informed approach.Since becoming a mother she has developed a passion for supporting parent and infant mental health, especially the adjustment and mental load, social expectation and internalised ‘shoulds' that come with motherhood, as well as the way our own childhoods and attachment patterns can replay, or influence to impact our parenting, and our romantic relationships.Emma works with online groups to nurture and empower mothers to carve out a motherhood of their own, beyond the rules and the mousewheel, towards their own unique joy from the center of them, that they always dreamt of with their baby.I've had the pleasure of working with Emma through my membership, The Modern Marketing Collective and at my most recent Elevate Retreat.In this episode, we discuss how Emma's business came to be, the changes and bold moves she has made over time, plus how she set - and achieved - a goal in her business, of taking her family to Disney World!CONNECT WITH EMILYWebsite  |  Instagram  |  Facebook  | LinkedInFree marketing training, templates and resources at emilyosmond.com/freeJoin The Modern Marketing Collective at emilyosmond.com/collectiveCONNECT WITH EMMA JENKINSWebsite | Instagram | Facebook

It is 100% a buzzword at the moment - Authenticity.But it's a buzz word for a reason... Marketing used to be all about making everything look desirable and perfect to attract the right clients, and look definitely for some brands and products this is still the case.But there is a huge push to try and bring authenticity into business - especially service-based businesses!We know people want to buy from people, so Today the wonderful Emily Osmond is back to talk to us about why it's important to be authentic in your marketing and how it just might help you connect with your audience! Emily Osmond is a marketing mentor who helps entrepreneurs to build flexible, fulfilling and financially rewarding businesses.She does this through her podcast, The Emily Osmond Show, which has listeners in more than 100 countries, her events, and her educational community, The Modern Marketing Collective, which has helped almost 1,000 entrepreneurs to grow an engaged audience, become known as the go-to in their niche, and create a business they love.Emily has a Master of Communications Degree, is a new mum to her baby boy, and after growing up in England, she now lives in Melbourne, Australia. Website: emilyosmond.com Instagram: @emilyosmondFacebook: @emilyclareosmondPodcast: Apple Podcasts DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/Instagram @bec_chappellLinkedIn – Bec Chappell If you're ready to work together, I'm ready to work with you and your team.How to work with me:1. Marketing foundations and strategy consultation 2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders3. Book me as a speaker or advisor for your organisation4. Get me on your podcastThis podcast has been produced and edited by Snappystreet Creative

Friends! You are really going to love this episode! This fortnight, Ros and Laura bring you a practical and inspiring interview with marketing superstar Emily Osmond. Emily is an educator and marketing strategist helping small business owners to develop marketing skills and the confidence to reach more people on social media.    In this episode we asked for some tips specifically for artists using instagram, we asked her how she would turn a hobby artist instagram account  into a professional artist business account. Emily shares a strategy using 4 different categories when posting on instagram, she gives some really great examples of how to go about this.    She discusses social proof and trust building with your audience, by sharing sales that you have made, testimonials and reviews as well as press features or any collaborations that you have been involved in.    Emily also touches on being an introvert and how to build confidence to share yourself and your business online. She gives some really good advice for connecting with your target audience by thinking of one person in particular and speaking directly to them. She also talks about the importance of linking in our social platforms with an email list as well.    We wind up the conversation with some fantastic actionable tips that you can take today so you can really amp up your social media game. We hope that you enjoy this really incredible interview with Emily!   Please send us a DM on Instagram to tell us how you found this episode and let us know if you have any ideas for future topics for the show.   PODCAST LINKS:   Emily's Website: https://emilyosmond.com/   Emily on Instagram: https://www.instagram.com/emilyosmond/   Emily's Podcast: https://emilyosmond.com/podcast/   Emily's Business Day Out Event: https://emilyosmond.com/day-out   Modern Marketing Collective: https://emilyosmond.com/collective   Design Your Year Workshop: http://www.permissiontopaint.co/designyouryear   Laura's Goal Setting Workbook: https://laurajaneday.com/free FIND US AND FOLLOW US ONLINE!   Follow Laura on Instagram: https://www.instagram.com/laurajaneday/   Follow Ros on Instagram: https://www.instagram.com/rosgervayart   And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/   Join the WAITLIST for Laura's new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist   To explore Ros' business coaching offers visit https://www.permissiontopaint.co   Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!   Catch you in the next episode!

What a treat you are in for! There's not much Emily and I don't discuss in this episode - covering everything from the challenges of mothering and owning a business, through to the realities of marketing and what we've found works (and doesn't work in our own businesses).You'll learn organic ways you can market, hear how other mums in business organise their lives, create clear messaging in your business, learn Emily's predictions for 2024 in the marketing world and much more. ABOUT EMILY:Emily Osmond is an online marketing strategist and educator whose work focuses on helping one person business owners to develop the marketing skills and confidence needed to reach more of the people they can help.She does this through her podcast, The Emily Osmond Show, which has listeners in more than 100 countries, her events, and her membership, The Modern Marketing Collective, which has helped close to 1,000 business owners to grow an engaged audience, turn that interest into sales, and build a business they are proud of.Emily has a Master of Communications Degree, is a mum to her one year old son, and after growing up in England, she now lives in Melbourne, Australia.Website: https://emilyosmond.com/Free Resources: https://emilyosmond.com/freeThe Modern Marketing Collective: https://emilyosmond.com/collectiveInstagram: https://www.instagram.com/emilyosmond/LinkedIn: https://www.linkedin.com/in/emily-osmond-31741b40/Facebook: https://www.facebook.com/emilyclareosmondThe Emily Osmond Show on Apple Podcasts: https://podcasts.apple.com/au/podcast/the-emily-osmond-show/id1470900991The Emily Osmond Show on Spotify: https://open.spotify.com/show/4LGjJ5L5RIcusC4npFjLsy

Today I'm speaking with the award-winning financial advisor, the founder of Endurance Financial and the newly published author of Financially Fit Women, Amanda Thompson!From the boardroom of Australia's biggest banks as a leading financial advisor to qualifying three times for the Ironman World Championships despite health issues, Amanda Thompson has never been afraid of a challenge.For the past two decades, Amanda has specialised in offering strategic financial guidance for individuals and businesses with complex matters requiring more than textbook advice, drawing on her experience in senior advisory roles for leading financial institutions including Westpac, Commonwealth Bank and Choice Capital. I connected with Amanda when she joined my membership, The Modern Marketing Collective, I have had the delight of meeting Amanda in person at one of our member events, and I'm in awe of not only Amanda's athletic abilities - but also her commitment to her work, helping women become their own CFOs - which Amanda defines as Confident, Focussed and On top of their money.And in this episode, Amanda shares the strategies and philosophies that she works with her clients on to help them achieve their financial goals - whether they are just starting out in business or are many years in.

Most small business owners think their marketing should feel new and exciting to them in order to be doing it right.In fact, they think that if they repeat themselves in their content, they're doing it wrong.But when we market our business to suit our personal needs of fun, newness and change, we forget about our audience and their needs of consistency and repetition from a brand.In this episode, I explore three of the mistakes we make that lead us to resist doing what works - i.e. repetition - in our marketing, and I share how we can harness repetition for more reliable business success.CONNECT WITH EMILYWebsite  |  Instagram  |  Facebook  | LinkedInGet my free marketing training, templates and resources at emilyosmond.com/freeJoin my membership, The Modern Marketing Collective.

Fernanda Alberici is a Digital Marketing Strategist, Elite certified Facebook Ads Expert, Speaker, and the founder of Fab Marketing.Fernanda helps service-based and e-commerce businesses stand out online, attract a consistent influx of leads and customers, and grow a profitable business using tried and tested Facebook and Instagram advertising strategies.I first connected with Fernanda when she joined my membership The Modern Marketing Collective several years ago, and it has been a pleasure and joy to see her continue to evolve and grow her own business over the years.In this episode, we speak about:The catalyst behind Fernanda starting her own businessWhat Fernanda's early business version looked like compared to today's versionThe decision that Fernanda made that really saw her business take off The different offers that Fernanda sells in her business (including the new one that she is about to release)Why mindset is Fernanda's biggest challenge and what she does to keep moving forward despite thisThe three core very practical and tangible strategies that Fernanda uses to attract more leads and sales to her businessThe importance of and power of having a sales funnel that is tested and converts (and how it will help you sleep better at night)What's working best right now when it comes to Facebook and Instagram Ads for e-commerce and service-based businesses.CONNECT WITH EMILYWebsite  |  Instagram  |  Facebook  | LinkedInGet my free marketing training, templates and resources at emilyosmond.com/freeJoin the waitlist for my membership, The Modern Marketing Collective.

There's a great little feature on Instagram that you might not yet be aware of - or if you are aware of it, you may not be using it in the most strategic way possible.I'm talking about Instagram's pinned posts feature.You can pin up to three of your posts to the top of your profile on Instagram, which means that these are the first pieces of content that people will see when they land on your profile.So what content exactly should you be considering pinning there?That's what we're exploring in today's episode!CONNECT WITH EMILYWebsite | Instagram | Facebook | LinkedInGet my free marketing training, templates and resources at emilyosmond.com/freeJoin the waitlist for my membership, The Modern Marketing Collective.

How exactly do you go about preparing to leave a corporate job to transition into your own business? Is there a right time to make the move? What type of buffer should you have in place - if any? And how can you attract clients from marketing your business online - in a way that feels good to you? Well today's guest on The Emily Osmond Show answers these questions and more!My guest is Gulinka Shadinuowa - a personal stylist based in Melbourne, who helps women find their authentic personal style without the wardrobe overwhelm and excess.Gulinka has been a member of my membership, The Modern Marketing Collective for four years! I have absolutely loved seeing Gulinka's confidence and business grow and evolve over this time. You'll find Gulinka at styledbygulinka.com and on Instagram where you can check out her excellent content at @styledbygulinka.CONNECT WITH EMILY:Website | Instagram | Facebook | LinkedInGet Emily's free marketing resources at emilyosmond.com/freeJoin the waitlist for The Modern Marketing Collective.

I'm not going to sugarcoat it: I have found the past few months pretty hard!The last episode I recorded about business and a baby was when Lando was four months old. He had slept for a lot of the day up until about three months, and at the time I recorded that episode, I was getting to grips with no longer having pockets of my day to dive into work.This coincided with the end of the time that I had prepared for taking my own version of maternity leave - about three months. With Lando due in September, I had most of my content planned until the rest of the year, podcast episodes relatively organised with some re-casts happening, and with December typically being a quieter month in my business each year, I thought I would hit the ground running in January.Well in this episode, I discuss how exactly that plan went and what I have found best and hardest about the past few months, with Lando almost one year old now.CONNECT WITH EMILY:Website  |  Instagram  |  Facebook  | LinkedInGet Emily's free marketing resources at emilyosmond.com/freeJoin the waitlist for The Modern Marketing Collective.

I am so thrilled to be joined by the energetic Emily Osmond today! Today we are giving you 3 actionable tips for your Instagram profile that you can implement right now.Instagram is "so hot right now" amongst business owners but today we want to try and dissolve the overwhelm and help you build a profile that's a nice shop window and helps you generate some leads, or build a community.Emily Osmond is a marketing mentor who helps entrepreneurs to build flexible, fulfilling and financially rewarding businesses.She does this through her podcast, The Emily Osmond Show, which has listeners in more than 100 countries, her events, and her educational community, The Modern Marketing Collective, which has helped almost 1,000 entrepreneurs to grow an engaged audience, become known as the go-to in their niche, and create a business they love.Emily has a Master of Communications Degree, is a new mum to her baby boy, and after growing up in England, she now lives in Melbourne, Australia. Website: emilyosmond.com Instagram: @emilyosmondFacebook: @emilyclareosmondPodcast: Apple Podcasts | DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/Instagram @bec_chappellLinkedIn – Bec Chappell If you're ready to work together, I'm ready to work with you and your team.How to work with me:1. Marketing foundations and strategy consultation 2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders3. Book me as a speaker or advisor for your organisation4. Get me on your podcastThis podcast has been produced and edited by Snappystreet Creative

Some of the really valuable insights that I teach inside the Modern Marketing Collective centre around four categories of content that every business needs. These are connection, credibility, value and promotion, and today I'm talking about how to apply each of these specifically to your website.Understanding these four categories will be super helpful for everything marketing related, from posting on Instagram and creating your newsletter to how you structure your offerings and content across your entire business. CONNECTION Connection is all about building loyalty and likeability. Research shows that 86% of consumers say that authenticity is a key factor when deciding what brands they like and support. This means that it's really important to show people who you are so they can see who is behind the business. The ‘About' page is one of the most visited pages of websites, which gives you an opportunity to bring yourself into your brand and build connection with your audience. If you haven't already, make sure you include a photo of yourself and tell people a little bit about what you value. This is one of the amazing benefits that small business has, as opposed to larger corporations, because you can really build your unique personality into the business. CREDIBILITY Building trust is huge when it comes to building community and ultimately, making sales. 70% of people will trust a recommendation from someone that they don't even know, which means thatawards, testimonials, case studies, reviews, and media features are really, really powerful. You might already have some of these included on your website, and if you don't, start gathering some of these items and start weaving them throughout your website. You can get quite intentional and specific here in terms of boosting your credibility when it comes to the different pages on your website. For example, I have podcast reviews and statistics on the ‘Podcast' page on my website, which helps build credibility for my show. VALUEThis category is all about understanding how to craft your message and make it crystal clear the transformation you offer, the problems you solve and the solutions you provide to your audience. Think about how you can showcase the value that your business brings.Messaging is absolutely key because it's something you apply everywhere, from social media to emails, your bio to your website content. Establishing the right messaging can be a challenge, but when you are able to simplify and break it down to make it really clear, your audience will know exactly what you are offering and how you can help them.  PROMOTIONI like to think of selling as an invitation and this is something you should absolutely be including all throughout your website. Don't have any dead ends on your website! Be really intentional about what pages you are linking people to. What is the next step in their customer journey? Make it really clear and explicit through your language and also the layout of your website. Your services and offerings aren't going to be for everyone, but by crafting a website that truly shows who you are, what you are offering and exactly how you can help people, you are setting the scene to help build trust and the demand for what you have to offer.LINKS: Apply to join the Elevate Business Retreat here! Check out Emma Troy's Showit templates here, and use my affiliate code VIPEMILY for $100 off your purchase. Previous episodes mentioned:The Four Types of Content Every Business NeedsHow to create a high converting website in 2023 with Emma Troy9 elements of a high converting opt-in pageJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveDiscover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clientsWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

My guest today is Sara Jade, owner and founder of SJ&Co, a boutique hair salon in Northcote, Melbourne. Having been in business for 15 years, Sara Jade has so much insight and wisdom when it comes to business. She has taken her salon to the next level by reimagining, simplifying, downsizing and getting really clear on what she wants. LETTING GO OF HER EGO TO MAXIMISE HER HAPPINESSAt the peak of her business, SJ&Co had 14 staff but Sara Jade was constantly drowning in debt from paying wages and the cost of product wastage. With the help of a business coach, Sara Jade stepped back to analyse her business and realised that the biggest thing to let go of was her ego. Once she let go of the need to prove that she was successful, Sara Jade was able to completely simplify her business down to two staff, putting her back on the tools and doing what she loves most. By taking away everything that wasn't working, what remains now for Sara Jade is a thriving, simplified business and life. A REMINDER OF CONNECTION OVER PERFECTIONNot only is she my hairdresser, but Sara Jade is also a member of the Modern Marketing Collective. Sara shares how diligently working through the modules gave her the confidence to back herself and focus on connection with her clients instead of trying to do everything she thought she had to do. INTENTIONAL DECISIONS AND TAKING RISKSA hair salon is quite a traditional business, so when Sara Jade decided to replace the receptionist role with her own app, it came as a surprise to a few customers. But, Sara Jade knew that the most important thing was to serve her ideal clients in the best possible way. A lot of Sara Jade's clientele are busy CEOs and CFOs so she opened her books to accommodate early morning appointments and made booking simple. She also created an account with two local cafes so clients can pre-order a coffee instead of her having to spend precious time in the kitchen. Another huge change Sara Jade made to her business was removing apprentices and focusing on colours and no longer prioritising cuts. These creative changes were risky for the industry, but this iteration of the salon has not only simplified Sara Jade's life but also enables her to provide an amazing service to her clientele. YOUR BUSINESS ISN'T FOR EVERYONE…AND THAT'S OKAY!If you're a business owner and thinking about downsizing or simplifying your business, you might have some fears or concerns around how to go about it. And perhaps you're wondering if people would respond well to the changes that you make. The truth is, your business isn't for everyone and that's okay! One thing Sarah Jade has done so well is understanding what works best for her and implementing some really creative and somewhat drastic changes to her business to make it work. When you service your people, you attract more of your people and that's how you build your brand.  Connect with Sarah Jade:Website: https://sjandco.com.au/Instagram: https://www.instagram.com/sjandco.au/Join me for my Instagram Workshop on 9th Mayhttps://emilyosmond.com/workshopJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveDiscover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clientsWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Today I'm joined by Tanya Castellino, the founder of Life's Little Celebrations and member of The Modern Marketing Collective. Her business has promoted and supported kids' event vendors for the past 12 years and during this time, she has launched the Celebrate Society Membership for Kids Party Suppliers, the Celebrate Conference, and a magazine called Celebrating Little Ones.SHE LAUNCHED A MAGAZINE? TELL ME MORE!Celebrating Little Ones is a FREE online magazine that brings together the best party vendors, party products, real party features, interviews and more for kids' parties. This is THE kid's party magazine in Australia, solely focusing on children's celebrations. WHAT DOES A MEMBERSHIP FOR KIDS' PARTY VENDORS INCLUDE?Life's Little Celebrations offers membership and network for vendors in the kids' party industry and small business owners who provide products or services for kids' celebrations and offer them amazing support and a really connected network. Tanya has had her business featured in publications such as Donna Hay Magazine and The Practical Parenting Magazine, and she's also been chosen as a judge for the Party Stylist of the Year Awards.TANYA'S JOURNEYWe chat about what it's like running a membership, how she manages that one, what's involved, and how her business has evolved over the years from starting as a blog to the online resources and now, as the membership, the conference and the magazine. We also discuss how Tanya has made this work as she has raised her four young children, the challenges that she's had along the way, her advice to others that are looking to build their own successful businesses and what's next for her. BALANCING RUNNING A BUSINESS AND MOTHERHOODTanya is a mother of four and lives in Sydney. Tanya previously worked in human resource management and secondary teaching before becoming a mum and delving into the much more exciting world of kids' events. Being a mother and an entrepreneur can be both rewarding and extremely challenging. Finding the right balance between these two roles can sometimes feel like a juggling act and Tanya shares with us how she has built such an incredible business with the support of her family. She set realistic expectations for herself and her business and understood that you can't do everything all at once and it's okay to ask for help. There may be times when you have to prioritise one role over the other and that's when Mum Guilt will often rear its head but if you chat to your kids about why you're busy running your business you can instil in them amazing values and inspiration of running their own business one day. REMEMBER TO BE PRESENTI learned so much from this conversation with Tanya. Try to remember how precious our time is. If you're with your family or working in your business, try to be fully present and engaged. I know it's easy to feel guilty that you're not working full time in your business and answering every email immediately, or not spending every evening with your children but you're only one person and you're doing an incredible job so give yourself a break! Enjoy!LINKS: Connect with Tanya Castellino: Website: https://lifeslittlecelebrations.org/ Facebook: @lifeslittlecelebrations Instagram: @lifeslittlecelebrationsJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveDiscover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clientsWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

I have something a little bit different for you this week where I swapped seats and was the guest on the Heart-Centred Business Podcast with host Tash Corbin. Tash is amazing and a friend of mine. I met her a few years ago at Denise Duffield Thomas's first ever Rose Farm retreat, and I just have so much respect for her. Tash is a marketing and business growth specialist, and she's also one of our members in The Modern Marketing Collective.INSTAGRAM: A SNAPSHOT OF YOUR BUSINESSSocial media has revolutionised the way businesses connect with their customers, and Instagram has emerged as a powerhouse platform for brands to showcase their products, services, engage with their audience, make connections and generate sales. Instagram is such a valuable platform for businesses to grow their presence and achieve their marketing goals. Listen in as I discuss with Tash how the value Instagram can offer business owners and share my own strategies to improve connection, promotion, engagement and sales. AVOID COMMON MISTAKESHowever, like any social media platform, there is the risk of comparisonitis, trying to copy strategies, following brand ideas that don't resonate with you, or feeling pressure to post huge amounts of content. I'll take you through how you can gain traction with only a handful of posts and use the algorithms to your advantage. CONTENT CONTENT CONTENTFocus your posts on four types of key content: connection, credibility, value and promotion. What is your audience going to get out of your content? What can you do to delight or inspire them with your own unique knowledge, advice and experience? You'll set your business up with a fabulous following if you address these key types of content. LEVERAGING AND SCALABILITYI share my own journey from where I started doing a whole mixture of things like copywriting, contracts, and strategy sessions before changing my business model to one that works for me. I talk about my own journey scaling my business so I could create space and time in my life with a business that worked around my own needs and goals. BUSINESS TAKING THE BACKSEATTash and I talk about how the birth of my newborn son impacted how I run my business. I needed to give myself headspace and time. I'm keeping myself flexible and adaptable by working out how to shrink and expand different parts of the pie depending on what's going on in life and what's going on in the business. We explore how Tash's health journey led her to needing eight months away from her business and doing the bare minimum. She shares how she kept her business running during that hectic time and how she has built herself back up again. As a business owner, you may feel guilty about taking a step back from your business, whether it's for personal reasons, health concerns, or simply needing a break. You may worry that you're letting your business and your team down or that it reflects poorly on your abilities as a leader. But here's the truth: taking care of yourself is not only essential for your well-being but also for the success of your business. Taking a step back from your business can actually be beneficial in the long run. It allows you to recharge, gain fresh perspectives, and come back with renewed energy and creativity. It can also help you delegate tasks to your team, foster their growth and development, and build a more resilient and sustainable business. Remember, you're not solely defined by your business. Give yourself grace and permission to take a step back when needed without feeling guilty.In life, you have to focus on what feels good for YOU. Don't be tempted to compare yourself to others. When you run a business, you're so privileged to be able to build a business in a way that suits your goals and life and when you need to take a step back, you can decide how that will look and how and when you'll return.HEART-CENTRED BUSINESS CONFERENCE 2023I'm speaking at the Heart-Centred Business Conference on the 18th to 21st May at Peppers in Noosa, Australia. I'll be sharing all of my latest advice around using Instagram to grow your business and I'm delighted and super honoured to be sharing the stage alongside incredible people, including two of our former podcast guests. The first being Natarsha Bamblett, who is Queen Acknowledgements who shared with us how to create powerful acknowledgements of country. The second is Louise O'Reilly who is speaking about how inclusivity can actually grow your business.Alongside these powerhouses of wisdom, there is Leonie Dawson, Aileen Barrett, Michelle Smith, and Brigit Esselmont and, of course, Tash Corbin herself. If you would love to join us at this conference, go ahead now and snap up your ticket here and enter the code EMILY50 for a $50 discount.LINKS: Connect with Tash Corbin: Website: www.tashcorbin.comPodcast: Heart-Centred Business Podcast by Tash Corbin Instagram: @tashcorbinJoin me in the Heart-Centred Business Conference 18th to 21st of May at Peppers in Noosa! Grab your tickets here and use the code EMILY50 for $50 off your ticket price. Previous episodes mentioned: How inclusivity can grow your business with Louise O'ReillyNatarsha Bamblett on creating powerful Acknowledgements of CountryHow to improve your value proposition with Tash CorbinJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveDiscover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clientsWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

In today's episode, I'm joined by the amazing Emily Osmond who will be talking about business by design! Emily is an international business coach, top-ranking podcast host (with listeners in more than 100 countries), and founder of the flagship membership, The Modern Marketing Collective, where she has helped almost 1,000 entrepreneurs to grow their dream business online. This brilliant episode ended up taking a bit of a turn... We started off talking about Instagram, why it's so valuable, some strategies to think of, and some common mistakes that people make... And then we ended up having a bigger conversation about building a business that aligns with your goals and your lifestyle, how to deal with some of the guilt and comparison-itis that comes when you need to take some time off from your business or you're not as focused on your business as you might normally be, and shaping your business model to work to your strengths, what you want to achieve, and what your goals for your lifestyle are (not just your financial goals). I think you'll find this episode really valuable. There were some vulnerable moments and there were some really honest shares from both of us. Emily will also be one of our incredible speakers at the 2023 Heart-Centred Business Conference! As an extra bonus with this episode, you can get $50 off your ticket to Conference. Simply head to the show notes of this episode to grab the coupon code. Show notes are at: tashcorbin.com/344 Follow Tash on Facebook: facebook.com/tashcorbincoaching Join the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsde 

Do you have an overly complicated website with multiple offerings? Do you feel pressured to have so many programs, courses and services listed just to keep up with the competition? There are so many parts of running a business that can be challenging, but some of the most common complaints I hear are when business owners feel like they're drowning in offerings, using pushy sales methods, and completely lost on how to plan for the future. It's so important to make sure you're selling your product or service in a way that feels authentic and in alignment with you and your brand, while also making it super easy for potential clients to understand and engage with what you have to offer.  LET'S TAKE A CLOSER LOOK WITH A CASE STUDYToday's episode is a case study exploring how Michelle Johns has created a simple business that fits in around her life. Michelle is a leadership coach who supports women to become confident and empowered to successfully lead a team for the first time through a mix of coaching, training and mentoring. INTRODUCING MICHELLE JOHNSMichelle has more than 20 years of experience as a leader in the corporate world and has an extensive background in change management, qualifications in organisational psychology and leadership, and is passionate about bringing more feminine energy into the boardroom. I've been working with Michelle in The Modern Marketing Collective and on my retreats and I'm absolutely thrilled to be bringing all of her sage advice and experience to you today to help you simplify your business, structure your offers and find the best way of selling that feels good for you. THE NITTY GRITTYMichelle takes us through how she structures her program, private coaching, group mentoring sessions, and networking. Michelle explains what brings many of her clients to her business. Quite often it comes down to the environment they're working in, many in male dominated industries, and they're not being heard. Michelle will work together with them to find different strategies to manage those situations. SIMPLIFY YOUR BUSINESS I know that the process of simplifying a business is not always easy. You'll need to let go of non-essential products or services and rethink your marketing and sales strategies to better reflect your vision. You may also need to shift your mindset, as many business owners feel huge pressure to constantly add more features, products, or services in order to keep up with the competition.Michelle takes us through how she simplified her program structure, her overcomplicated website, and her offerings into a much simpler way of doing business and she feels far lighter now. She takes us through her marketing, lead magnets, experimenting, building credibility, and how she makes her business work around everything she enjoys in life.  I recommend focusing on what truly matters to your ideal client and what fills you up with light and passion. By simplifying your business, you can create a much better customer experience for everyone involved and sell your products in your own way without feeling pushy or salesy. Listen in to hear Michelle's journey and how she has built a business she absolutely loves through simplifying, selling her way and using strategic focus to plan for the future. LINKS: Where to find Michelle Johns: Website: https://www.braveheartcoach.com.au/Facebook: https://www.facebook.com/michellebraveheartcoachInstagram: https://www.instagram.com/braveheartcoach/Join The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveDiscover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clientsWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Small business owners often have to wear many hats and juggle so many responsibilities in order to keep their company running smoothly. While we know this can be rewarding, it can also be incredibly overwhelming, especially when trying to balance the day-to-day, time sucking operations with long-term growth, launches and sales strategies.CUE THE ONLINE BUSINESS MANAGERThis is where an online business manager can come in. An online business manager, or OBM, is a professional who works remotely to help manage the daily operations of a small business. OBMs can take on a wide range of tasks, from project management and delegation to financial planning and marketing. They act as a bridge between the business owner and the team and contractors working on the business, ensuring that everyone is on the same page and working towards the same goals.INTRODUCING MY ONLINE BUSINESS MANAGER - CAT DUNNCat Dunn is my online business manager and I actually found her in The Modern Marketing Collective! Cat has spent 14 years across admin, marketing, and communications before starting her own business in 2022. Cat originally began as a virtual assistant before quickly moving into online business management where she is passionate about working with female coaches to help scale their businesses, make more money and impact more lives.Cat describes the difference between a VA and an OBM as the OBM is the architect and the VA is the builder. They work alongside each other and the rest of your team to ensure that everything runs smoothly and you have the space you need to create. DECIDING WHEN TO HIRESo, how do you know if hiring an OBM is right for your small business? Here are a few signs to look out for:You're feeling overwhelmed - If you're struggling to keep up with the demands of running your business, it may be time to bring on some additional support.You're not making progress towards your goals - If you're feeling stuck or like your business isn't growing as quickly as you'd like, an OBM can help you create a roadmap and keep your team on track.You're spending too much time on administrative tasks - As a business owner, your time is valuable. If you're spending too much of it on administrative tasks, an OBM can take those tasks off your plate and free you up to focus on more strategic activities.IT ALL COMES DOWN TO THE RIGHT PERSON AND THE RIGHT FITOnce you've determined that hiring an OBM is the right move for your business, Cat takes us through how to find the right person for the job. Here are a few tips:Look for someone with experience - OBMs come from a variety of backgrounds, but ideally, you want to find someone with experience in your industry or a related field.Check their references - Make sure to speak with past clients and colleagues to get a sense of the candidate's work style and reliability.Set clear expectations - It's important to have a clear understanding of what you expect from your OBM and to communicate those expectations clearly from the outset.Start small - Consider starting with a small project or trial period to make sure the OBM is a good fit before committing to a longer-term contract.HOW TO BE A DREAM CLIENTCat shares her top tips on how to be a dream client for your OBM to ensure they can be effective and efficient in their role. You need to work together as a team, trust your OBM and provide the framework so you can build a truly rewarding relationship that allows you to focus and grow your business for years to come. Cat only works with clients where she feels she can care about their business as much as they do so I encourage you to find an OBM that truly cares and is passionate about what you do. Hiring an OBM can be a great way to take your small business to the next level. By delegating tasks and streamlining operations, you can free up more time to focus on growing your business and achieving your goals.LINKS: Where to find Cat Dunn: Website: https://msha.ke/itscatdunn.obmFacebook: https://www.facebook.com/itscatdunn.obm/Instagram: https://www.instagram.com/itscatdunn.obm/Join The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveDiscover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clientsWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

INTRODUCING EMMA MASLENToday on the show I'm chatting with the courageous Emma Maslen from Rescue My Resume. Emma helps professional women to achieve their next dream job through amazing, confidence boosting resumes and coaching to nail that dreaded job interview. WHERE IT STARTEDEmma started her business 5 years ago and would meet with her clients on a one-on-one capacity in cafes to write their resumes. Then covid hit and she had to change her business structure to move her packages online. She developed her website and packages over time and ended up with an extensive website that wasn't intuitive and clients had to go to multiple pages to find out what she actually offered. So she had to stop and reflect on what she actually liked working on the most, which was interview coaching. She simplified her packages and now includes everything from resume writing to LinkedIn profiles as well as interview coaching in an easy to find program that helps professional women walk into the interview room feeling confident, upbeat and positive. PRICING EVOLVES OVER TIMEEmma definitely experienced imposter syndrome in the beginning of her business. But over time she found confidence in her skills, knowledge and experience and felt empowered. The demand increased for her services and she was working around the clock so she started to regularly increase her prices and has built a powerful business structure that suits her, her family and the life she wants to create. REACH FURTHEREmma was mainly operating through a word-of-mouth marketing structure and then she found The Modern Marketing Collective which helped her market her business to a much greater audience and discover her passion for posting regularly on LinkedIn and using video marketing. She now has a great following and loves posting a mixture of educational posts, testimonials and sales posts in a very organic and authentic way. YOU CAN SAY “NO”Throughout Emma's business journey she's learned that sometimes working with a particular kind of client will not be worth the money. She's in a much better mental state if she doesn't have to deal with the stress of turning around and working with someone who is incredibly demanding. It's important to be discerning and find your ideal client to have a positive, successful and rewarding partnership throughout your business relationship. I loved listening to Emma's journey. If you're looking to improve your resume and interviewing skills, you can work with her in her online Not Just a Resume Template program, or 1:1 via her Resume Rescue, Next Level Career and Job Interview Coaching packages. I encourage you to learn from her triumphs and challenges, marketing strategies, how she maps content, her advice and the experience that has come from running a very successful business for over five years. Enjoy!LINKS: Where to find Emma Maslen: Website: https://www.rescuemyresume.com.au/LinkedIn: https://www.linkedin.com/company/rescue-my-resume/Facebook: https://www.facebook.com/rescuemyresume.au/Instagram: https://www.instagram.com/rescuemyresume/?hl=enJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveDiscover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clientsWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Today we're taking a deep dive into online memberships, drawing on my biggest learnings from over four years of running the Modern Marketing Collective. I have learned so much along the way, and I've got some really great lessons to share with you that will help you skip some time forward in your own business.I discuss why you might consider opening a membership program, some of the amazing benefits they can deliver and the ideal stage in your business to launch one. I also reveal the topics and subjects that would work well in a membership program so you can scale your time, impact and income.A membership program is far from a passive activity, and I take you through what you can expect from leading the experience and the ways in which you need to turn up in order to get the best possible results for your business and your clients.Membership programs offer so many ways of growing and leveraging your business, however there are some key aspects you need to know to ensure they are a success. Whether you're just thinking about a membership program, or you're wanting to uplevel one, this episode will help!Join The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveDiscover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clientsWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Welcome back to the show and to this special episode, which is one of the most popular from the past three years of The Emily Osmond Show.This episode is part of a four part series, where you'll hear from one of my students in The Modern Marketing Collective about the biggest marketing strategies and mindset shifts that have contributed to their business growth and, importantly, their business enjoyment.This is such a great opportunity if you have listened to this episode before to take note of what stands out as you relisten. I often find that different parts of conversations will resonate with us depending on what we are going through at the time in our own business.So enjoy learning from these smart entrepreneurs and hearing their stories!_______In this episode, I am chatting with the founder and creative director of Studio Danu and student of the Modern Marketing Collective, Michelle McCarthy. Michelle has built her graphic design studio in Melbourne and has brought together over a decade of experience in Australia, America and Europe to create a truly admired business that specialises in strategic design and bespoke branding. We chat about Michelle's first year of business, leaving her corporate job, and branching out on her own. Michelle shares the challenges, lessons and most importantly, the mindset change she adopted to grow her business and bring in more clients. Michelle went from her lowest month to her highest month yet by shifting the way she consistently showed up for her business.Connect with Michelle McCarthy: Website: www.studio-danu.com | Instagram: www.instagram.com/studiodanu Free Online Class - The 3 Reasons Your Followers Aren't Converting to Clients: https://emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with ideal clients: https://emilyosmond.com/collectiveBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalableWebsite: https://emilyosmond.com Instagram: https://www.instagram.com/emilyosmond Facebook: https://www.facebook.com/emilyclareosmond 

Welcome back to the show and to this special episode, which is one of the most popular from the past three years of The Emily Osmond Show.This episode is part of a four part series, where you'll hear from one of my students in The Modern Marketing Collective about the biggest marketing strategies and mindset shifts that have contributed to their business growth and, importantly, their business enjoyment.This is such a great opportunity if you have listened to this episode before to take note of what stands out as you relisten. I often find that different parts of conversations will resonate with us depending on what we are going through at the time in our own business.So enjoy learning from these smart entrepreneurs and hearing their stories!_______In this episode, I am chatting with the founder and creative director of Studio Danu and student of the Modern Marketing Collective, Michelle McCarthy. Michelle has built her graphic design studio in Melbourne and has brought together over a decade of experience in Australia, America and Europe to create a truly admired business that specialises in strategic design and bespoke branding. We chat about Michelle's first year of business, leaving her corporate job, and branching out on her own. Michelle shares the challenges, lessons and most importantly, the mindset change she adopted to grow her business and bring in more clients. Michelle went from her lowest month to her highest month yet by shifting the way she consistently showed up for her business.Connect with Michelle McCarthy: Website: www.studio-danu.com | Instagram: www.instagram.com/studiodanu Free Online Class - The 3 Reasons Your Followers Aren't Converting to Clients: https://emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with ideal clients: https://emilyosmond.com/collectiveBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalableWebsite: https://emilyosmond.com Instagram: https://www.instagram.com/emilyosmond Facebook: https://www.facebook.com/emilyclareosmond 

Welcome back to the show and to this special episode, which is one of the most popular from the past three years of The Emily Osmond Show.This episode is part of a four part series, where you'll hear from one of my students in The Modern Marketing Collective about the biggest marketing strategies and mindset shifts that have contributed to their business growth and, importantly, their business enjoyment.This is such a great opportunity if you have listened to this episode before to take note of what stands out as you relisten. I often find that different parts of conversations will resonate with us depending on what we are going through at the time in our own business.So enjoy learning from these smart entrepreneurs and hearing their stories!_______Today on the show I have one of my students from The Modern Marketing Collective, the international award-winning photographer, artist, wife, mother, sculptor and creative soul Zoë Watt. Zoë & her husband Geoff are the creative minds behind Wildwood Photography, which they started in 2013. Zoë has pursued her creative muse through various artistic forms over the years. She completed a Bachelor of Fine Art in 1998, incorporating photographic elements into her work. She has come to newborn and maternity photography in the last six years, having fallen in love with capturing this special time in her client's lives.The ‘Big Bang' for the business came when Zoë's first child arrived into the world. Her love of photography exploded and the connection was established with the beauty of portraiture and creating lasting legacies for families.In this episode, we discuss:Zoë and Geoff's commitment to make their business workWhat they did in the early days to get their business foundBeing shy and being a successful business ownerHow Zoë uses Instagram to attract and connect with her ideal clientsNiching down to growHow they went from 5 Christmas mini photoshoot bookings two years ago, to 16 last year and 47 this year – at a higher price.Connect with Zoe Watt: Website: wildwoodphotography.com.au | Instagram: instagram.com/lovewildwood Free Online Class - The 3 Reasons Your Followers Aren't Converting to Clients: https://emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with ideal clients: https://emilyosmond.com/collectiveBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalableWebsite: https://emilyosmond.com Instagram: https://www.instagram.com/emilyosmond Facebook: https://www.facebook.com/emilyclareosmond 

Welcome back to the show and to this special episode, which is one of the most popular from the past three years of The Emily Osmond Show.This episode is part of a four part series, where you'll hear from one of my students in The Modern Marketing Collective about the biggest marketing strategies and mindset shifts that have contributed to their business growth and, importantly, their business enjoyment.This is such a great opportunity if you have listened to this episode before to take note of what stands out as you relisten. I often find that different parts of conversations will resonate with us depending on what we are going through at the time in our own business.So enjoy learning from these smart entrepreneurs and hearing their stories!_______Today's guest is one of my students from The Modern Marketing Collective who has gone from emerging interior design business to owning her expertise, raising her prices and booking out.For over 16 years, Sharon Parker has been a noteworthy leader in the residential design and construction space.Sharon is passionate about empowering women by taking the stress and guesswork out of decision-making and putting them back in control. She has lovingly poured everything she knows into an exciting new online DIY design tool guaranteed to help women confidently achieve their design goals: Curateher.Connect with Sharon Parker: Website: https://curateher.com.au | Instagram: www.instagram.com/curateher.co  Free Online Class - The 3 Reasons Your Followers Aren't Converting to Clients: https://emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with ideal clients: https://emilyosmond.com/collectiveBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalableWebsite: https://emilyosmond.com Instagram: https://www.instagram.com/emilyosmond Facebook: https://www.facebook.com/emilyclareosmond

Welcome back to the show and to this special episode, which is one of the most popular from the past three years of The Emily Osmond Show.This episode is part of a four-part series, where you'll hear from one of my students in The Modern Marketing Collective about the biggest marketing strategies and mindset shifts that have contributed to their business growth and, importantly, their business enjoyment.This is such a great opportunity if you have listened to this episode before to take note of what stands out as you relisten. I often find that different parts of conversations will resonate with us depending on what we are going through at the time in our own business.So enjoy learning from these smart entrepreneurs and hearing their stories!_________In today's episode I'm speaking with family and newborn photographer Jess Worrall.Jess is so down-to-earth and generous with sharing her learnings and in this episode we discuss how she has evolved her business over its first two and a half years, how she went from being overwhelmed and overworked to now working less, significantly raising her prices and attracting her ideal clients.Connect with Jess Worrall: Website: www.jessworrall.com | Instagram: www.instagram.com/jessworrallphotographyFree Online Class - The 3 Reasons Your Followers Aren't Converting to Clients: https://emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with ideal clients: https://emilyosmond.com/collectiveBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalableWebsite: https://emilyosmond.com Instagram: https://www.instagram.com/emilyosmond Facebook: https://www.facebook.com/emilyclareosmond 

In last week's episode - we looked at the ONLY three things you need to start making money in your business.We explored how once you are building momentum in your business and clients are starting to come to you, marketing strategies including creating strategic content, a high converting website, clear offer ecosystem, and an email funnel will SPEED UP your first $100k - and how we cover all of this in The Modern Marketing Collective Curriculum.But focussing on these things will SLOW YOU DOWN if you haven't got to a stage where clients start coming to you.This is why I created the $2k Challenge as the first step in The Modern Marketing Collective - to strip it all back to ONLY what you need to make your first $2k in business.In this episode, I'm sharing how to attract those first few clients.Many new business owners are too passive in this process.And we can diagnose this by asking just one question:Are clients actively coming to you?I.e. Are people reaching out to work with you and then paying you to help them?If your answer is “no” to this question, then there's just one thing you need to focus on: you need to go directly to clients.You do not WAIT for clients to come to you: you need to be active in attracting clients.I share how in this episode.LINKS:Free Online Class - The 3 Reasons Your Followers Aren't Converting to ClientsJoin The Modern Marketing Collective to get booked out with ideal clientsBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind Website: https://emilyosmond.com Instagram: https://www.instagram.com/emilyosmond Facebook: https://www.facebook.com/emilyclareosmond

Most service business owners are overcomplicating making money in their business - especially when they are just getting started. They are worrying about getting a website, a suite of offers, lead magnets, a content strategy and more.Here's the thing: ALL of these strategies can make you MORE money.But you need NONE of these things to START making money.Once you are building momentum in your business and clients are starting to come to you, creating strategic content, a high converting website and an email funnel will SPEED up your path to your first $100k. But focussing on these things before you are making money will SLOW you down. This is why you're not making money now. You're focussing your attention on the wrong strategies for the stage in business you are at. You think that making money in your business should be more complicated than it really is. And so you are making it more complicated than it is.When really it's simple.You don't need to have 12 months of content mapped out. You don't need an email funnel.You don't need a high converting website.In this episode I, share the only 3 things you need to start making money now in your business, plus how one of our students from The Modern Marketing Collective applied this process and had her biggest revenue month in business.LINKS:Free Online Class - The 3 Reasons Your Followers Aren't Converting to Clients Join The Modern Marketing Collective to get booked out with ideal clients Booked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable MastermindWebsite: https://emilyosmond.com Instagram: https://www.instagram.com/emilyosmond Facebook: https://www.facebook.com/emilyclareosmond

For many of my clients, their end goal is to help more people than they can with one- on-one clients, by creating a leveraged revenue stream in their business in the form of an online program.However! What often happens, is that they skip ahead before their business is ready by creating and launching an online program, without having demand for it.This can leave them without solid revenue (or any revenue at all) coming into the business, and a lot of unneeded stress in trying to sell something that their business - and audience - isn't ready for just yet.In this episode, I discuss the order of building a business that I recommend to my clients and why; the key benefits of working with clients before launching a program; and how important it is to create offerings based on demand from our audience.If you are not yet booked out with clients, join The Modern Marketing Collective at emilyosmond.com/collectiveIf you are booked out with clients and want to scale with an online program, join the waitlist for Scalable Mastermind at emilyosmond.com/scalable

Are you spending hours and hours creating content, emails and marketing and just not seeing conversions? In this episode, we'll explore how your marketing right now is creating future results. I encourage you to think about this as a lag period. The efforts you put in today will not be seen as results instantly (and that's OK!). This conversation is perfect for you if you're not seeing the results you would like from your marketing or not seeing the return of your efforts in your business. All of the quality content you share, the launches you spend so much time working on, your marketing and the relationships you are building will pay off with spectacular results down the road. We always think everything will be instant in our society but it can take clients a while before they're in the right space and time to commit to working with you and it can be that single piece of content or email you sent 3 months ago that pushes them to sign up. I'll take you through the business tracking method we use in The Modern Marketing Collective to find out how our past marketing is influencing our audience to become new members. You can use this in your business to find any patterns and areas where you should be spending more of your time and energy to see results in the future. LINKS: Discover your Marketing Personality Type in my free quiz, plus the specific resources to maximise your specific superpower! www.emilyosmond.com/superpowerFree Online Class: The 3 steps to turn your followers into clients: emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalable Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

In this special episode, I'm sharing with you why you want to enrol in The Modern Marketing Collective right now. We'll start by reflecting on your business to find whether your current marketing strategy (or lack thereof) is holding you back and stopping you from reaching more ideal clients who are excited to work with you. I'll then take you through 7 of the processes we explore in The Modern Marketing Collective that you'll be implementing in your business. Through these steps, you'll no longer just be waiting for clients to find you and start to actively reach and connect with your audience, leading to more demand and higher sales. The Modern Marketing Collective is a 12 month experience so I'm not expecting you to cram everything into a few weeks! You'll have plenty of time and support to go through all of the content together and have access to regular group coaching calls with me where you can bring all of your questions and observations. Not to mention a private members podcast group, immediate access to the $2K Kick Off Challenge, and a community of like-minded business owners who are all passionate about supporting each other. But why should you enrol right now? I'm so excited to tell you the special offers I have released for anyone enrolling between now and Tuesday the 14th of June. You'll be able to implement these in your business straight away with targeted results and benefit from a network of entrepreneurs. So what are you waiting for?LINKS: Free Online Class: The 3 steps to turn your followers into clients: emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalable Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond

My authentically Real Instagram Reels training starts this coming Monday 6th June 2022!If you're like most small business owners I work with, you care about staying relevant and adaptive with your marketing.And you know that video isn't going anywhere - in fact, it's only getting MORE important as a skill in our marketing toolkit.But you don't know how to use video - and specially Instagram Reels - as an *effective* piece of your marketing strategy - in a way that feels natural and purposeful for you.Pointing, dancing and miming just feels so unlike you and your brand! So you feel frozen taking action. Let's fix this!In my Authentically Real Instagram Reels Challenge, you'll learn how to use Reels to build a GENUINE connection with your audience, the SIMPLE strategy to create content for them and…We'll wrap it all up by looking at where Instagram fits into your overall modern marketing strategy to attract your ideal clients.Dates & Times11am to 11.30am on 6th, 7th and 8th June 2022 - 30 Minute Reels Trainings11am to 12.30pm on 9th June 2022 - 90 Minute Modern Marketing MasterclassRegister for free now at www.emilyosmond.com/freeNow join me for this episode where I share the four key ways that I have used video marketing on Instagram to attract more than 700 students to The Modern Marketing Collective over the past almost four years.I share timeless strategies that will work no matter what little changes happen to platforms over time - and have been proven to work in my business year after year.Connect with Emily Osmond:Website: https://emilyosmond.com/ The Modern Marketing Collective: https://emilyosmond.com/collective Instagram: https://www.instagram.com/emilyosmond/ Authentically Real Instagram Reels Challenge: https://emilyosmond.com/free 

My guest today is the creative and adventurous Rachel Clark. Rachel is a website designer who launched her own business, in branding and web design, to help service-based entrepreneurs and side-hustlers.In this episode, Rachel is here to share how she achieved clarity, confidence and consistent revenue in her website design business. We explore how Rachel's business has evolved over the 2 years it has been running, from Rachel doing absolutely everything she could to becoming very intentional with her offers. Rachel joined the Modern Marketing Collective 1 year ago and has thoroughly enjoyed and benefited from the retreat, the community and the self-paced learning. In just 2 months following the retreat, Rachel had her very first $10k month backed up by a $7k month. She made $60k revenue in her first year and has already beaten that this year! We discuss the nervousness Rachel felt around marketing and using video and reels. Rachel was very shy about showing up on camera and she talks openly about how she turned that around and now absolutely loves doing her marketing using this quick and easy method. You'll find so much value in Rachel's experience and advice. She tells us to be confident in our own business and our worth. We need to learn to prioritise ourselves and our business by not letting other people's needs to always come first.  LINKS:  Connect with Rachel: Website: https://www.racheljane.co/ Instagram: https://www.instagram.com/racheljane_design/ Free Online Class: The 3 steps to turn your followers into clients: emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveBooked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalable Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

My guests today are two of my students from the Modern Marketing Collective, Alicia and Jacinta who have built their own business, ‘The Little Potion Co.'. Alicia and Jacinta are sisters from Melbourne who create mindful potion kits for children that support their emotions and empower them to be confident and find their inner magic. In this episode, we talk about the practicalities, thoughts and feelings behind Jacinta leaving her corporate job, Alicia closing her other business, the challenges and wins, and how their business has grown over the last few years. Amazingly, they started their business with only $500 each and then used their profits to reinvest and grow the business. We explore their marketing, hiring new staff and the new strategies they're incorporating to see their business reach new audiences. Jacinta and Alicia's business journey is inspiring to all entrepreneurs, especially those just starting out and wondering how they'll manage both their day job and this exciting new opportunity. Their dedication and faith have paid off in a wonderful and successful business that will continue to grow and create so much wonder and joy for children.LINKS: Connect with Jacinta and Alicia: Website: https://thelittlepotionco.com.au/ Instagram: https://www.instagram.com/thelittlepotionco/ Facebook: https://www.facebook.com/thelittlepotionco Email: hello@thelittlepotionco.com.au Free Online Class: The 3 steps to turn your followers into clients: emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveApply for Elevate Business Retreat - The Winter Edition: https://emilyosmond.com/business-retreat Booked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalable Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

One of the things my clients have in common is a desire to create more freedom in their business. They want more flexibility for family, to pursue other interests, and enjoy life without being restricted to a rigid schedule. Do you want the same thing?In this episode, I'm sharing 5 ways to create more freedom as a solopreneur. First, I share a bit about what a solopreneur actually is and then dive into how to create that flexibility we all desire. I talk about simplifying your offerings, using technology to help establish boundaries, and the benefits of outsourcing and using contractors. I discuss minimal, viable marketing and how many business owners are busy doing the easy work instead of focusing their efforts where they need to. I also talk about the importance of taking time off work for fun and how this contributes to you being more refreshed and productive in your business. These 5 tips are things that I have honed in my business and helped me create a smart, lean, and simple business with more revenue. I teach you how to do this and so much more within the Modern Marketing Collective - check it out!LINKS:Free Online Class: The 3 steps to turn your followers into clients: emilyosmond.com/freeJoin The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collectiveApply for Elevate Business Retreat - The Winter Edition: https://emilyosmond.com/business-retreat Booked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalable Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Do you have a really effective offer ecosystem in your business? In this episode, we're discussing the importance of your offer ecosystem. I'll explore exactly what this means, what happens when you don't have it in place in your business, why you need it, what it looks like, and what happens when you have it in place. I'm so excited to be talking about this topic as it can make such a huge difference for your time, skills, sales and confidence. By creating a targeted and clear offer ecosystem, you'll build your expertise and clarity in exactly how you can help your clients and become known in your industry. I'll run you through how to do an audit and create intentional offers that serve you and your clients. Selling will become much easier because everything you offer is compelling and clear and you'll no longer have to run a ‘bitzer' business. You can look forward to working less and earning more - so what are you waiting for? LINKS: Free Online Class: The 3 steps to turn your followers into clients. Find out more hereJoin the Modern Marketing Collective here Apply for Scalable Mastermind to scale your time, impact and revenue with an online programWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond

What comes to mind when you consider success and failure? In this episode, I'm discussing how to build momentum in your business and what to do if you're struggling. Momentum is not about winning every time. It is built during the times when things are not working and it is completely dependent on how you respond. I'm often asked how I maintain my momentum building my business and reach success. It all boils down to staying committed to the process and releasing myself from the outcome. I'll run you through questions to consider to reflect on how you can build momentum when you're in the middle of road bumps. Just keep going - keep showing up for yourself and your business and you'll come out the other side. I'm also sharing some very exciting news about my next Winter Edition of the Elevate Business Retreat! I'll discuss all of the amazing inclusions and what you can expect when you attend as a member of the Modern Marketing Collective. I can't wait!LINKS: Applications are open for the Winter Edition of my Elevate Business Retreat! Apply here nowJoin the Modern Marketing Collective here Apply for Scalable Mastermind to scale your time, impact and revenue with an online programWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

My guest today is the amazing Prue Simmons from Dying to Weave. Prue is a member of the Modern Marketing Collective and has lived her life by following her true passions and embracing life as it pivots and changes to build a successful business with incredible growth. Prue started working in the environmental industry as a zoologist and travelled across the world, she then went on to host her own radio show and is now running a very successful business, Dying to Weave, as a Saori weaver from her lama farm in Victoria. She has become one of only 3 people in Australia accredited to teach a uniquely Japanese style of meditative weaving, Saori. She has definitely embraced a super niche! People from all over the country come to her weaving workshops, join her membership and attend the weaving retreats and immersions each year!In this episode, Prue is sharing her journey through previous careers, her self discovery travels, her experience in the Modern Marketing Collective and starting and growing her own business. She has had tremendous success and has even paid off her mortgage, reached 6 figures and lives a life that truly lights her up. I can listen to Prue's amazing stories all day. Her passion and belief in herself are truly inspiring and you'll feel motivated to embrace your dreams and achieve your goals. After all, life is too short to not do what you love. LINKS: Where to find Prue: Website: http://www.dyeingtoweave.com.au/ Instagram: @dyingtoweaveFacebook: @dyingtoweaveFree Online Class: The 3 steps to turn your followers into clients  Join the Modern Marketing Collective here Apply for Scalable Mastermind to scale your time, impact and revenue with an online programWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Do you believe that your success is inevitable?Your belief in your vision is the only thing you truly need to get started. Everything else flows from there, including the ‘how'. This episode will inspire you to dig deep to examine the beliefs you hold about yourself, your business and your offerings. If you've been talking about starting a business, you're just starting out or you want to take your business to the next level, it all comes down to your belief. I discuss the relationship between your belief in what you have to sell and how this will flow through into your marketing, pricing, language and energy when it comes to selling. I share an example of when I invested into my own business and a case study from a client within the Modern Marketing Collective about how our beliefs shape our actions. Once you've listened to this episode, take the time to write some thoughts down to help you uncover your beliefs. Think about where you're at and where you want to be. What is holding you back? What makes your offer the best option for your ideal customer? LINKS:Free Online Class: The 3 steps to turn your followers into clients: https://emilyosmond.com/free Join the Modern Marketing Collective to get booked out with clients. https://emilyosmond.com/collectiveApply for Scalable Mastermind to scale your time, impact and revenue with an online program: https://emilyosmond.com/scalable Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond

What does power mean to you? Today's episode is from a live conversation I held on Instagram for International Women's Day with Kemi Nekvapil. Kemi is one of Australia's leading coaches for female entrepreneurs, an author and an incredible international speaker. Her mission is to help women to own their worth, find their power, and use their voices. Kemi discusses her book ‘Power: A woman's guide to living and leading without apology'. We all have power and Kemi breaks it down into her 5 key principles; Presence, Ownership, Wisdom, Equality and Responsibility. The theme for International Women's Day is ‘Break the Bias' but we also have to break the bias in our own heads. Don't wait for others to give you permission. Use the opportunity to be present in your life, take ownership over your path, sit with wisdom, know that you are equal to everyone in the room, and be responsible for your own privilege. Kemi shares her personal stories openly to illustrate her principles and how they have impacted her life. She is truly inspiring to listen to and I'm so grateful to be bringing you this incredibly important conversation. To take ownership of your power, grab a copy of her book today! LINKS: Where to find Kemi: Book: POWER, A woman's guide to living and leading without apologyWebsite: https://www.keminekvapil.com/ Instagram: @keminekvapilFree Online Class: The 3 steps to turn your followers into clients: https://emilyosmond.com/free Join the Modern Marketing Collective here Apply for Scalable Mastermind to scale your time, impact and revenue with an online program: https://emilyosmond.com/scalable Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

How can we become more consistent with our marketing? I get this question all the time. I know it can feel so exhausting and overwhelming to keep coming up with quality strategic posts that aren't just superficial or surface level. But if you implement and plan your strategy, you'll be far more likely to stay on top of your content and keep showing up for your audience. In this episode, I'm discussing practical ways to help you increase your consistency. I'll also share the shift I made personally that has helped me immensely with staying consistent. It all comes down to what consistency actually means to you. Is it 1 post a week? Emailing your audience once a month? When you bring clarity to exactly what you want to aim for, enacting a plan becomes so much easier. I'm here to help you map it all out! Without the need to wait for those magical days when you're feeling 110% and ready to leap out on the camera. Enjoy!LINKS: Join the Modern Marketing Collective here Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond

Do you want to scale your online program to make more than $100k each year? If so, applications are open for the Scalable Mastermind!In this episode, I'm diving into the Scalable Mastermind to explore exactly what you can expect when you sign up for this 6 month immersive experience. I'll take you through the six phases that are included in the mastermind, the live event in Melbourne, the seasoned online program owners sharing their expertise, the included daily support and the group strategy calls.If you're ready to commit to the process of making at least $100k per year from your online program - the Scalable Mastermind is ready for you. But you only have until Friday the 4th of March so sign up now! LINKS: Previous episodes mentioned: From biscuits to online baking classes with Debbie Holland of Little BikkieFrom brand photographer to online program owner and mentor with Prue AjaApply for Scalable Mastermind: Applications open from Friday 25th February to Friday 4th March. Learn more about Scalable hereJoin the Modern Marketing Collective here Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Have you ever wondered if you can make a business out of your hobby? In this episode, I'm chatting with the remarkably creative Debbie Holland. Debbie is the owner and founder of Little Bikkie Sugar Craft, a small business that has evolved and grown rapidly since its humble beginnings in Debbie's home kitchen in 2019.Debbie loved cookie decorating as a hobby and since taking the plunge to create her business has managed to turn her pastime into an incredible success. Her business grew unbelievably quickly to reach more than a quarter of a million dollars in revenue by the end of its first full financial year! Debbie made the leap to scale her business by creating online classes, recipes and even became one of Australia's top stockists for cookie decorating products - even with a fear of technology! We're exploring Debbie's origin story with Little Bikkie, her decision to move into the online educational space, her biggest challenges, the lessons she learned from Scalable, and her first amazing launch. Debbie's story is truly inspirational and will speak to everyone who is weighing up whether their ‘hobby' is worth pursuing into a business. Connect with Debbie:  Website: https://www.littlebikkie.com.au/ Instagram: @little_bikkieEmail: info@littlebikkie.com.au  Apply for Scalable Mastermind: Applications open from Friday 25th February to Friday 4th March. Learn more about Scalable here.It's not too late to register for Design Your Online Program Week ($100) here! It's running this week and I can't wait to see you there. You will receive the recordings of the daily trainings, where I'm teaching you how to make 5 key decisions needed for any online program:The PERSON, PROBLEM, PROCESS, PARAMETERS and PRICE.This week is going to save you months (even years because I know this can hold some people back that long!) of second guessing and uncertainty…And get you ready to launch your online program out there into the world so you can welcome your first paying students!Plus bring your questions about your online program idea and I'll answer them live!Then this Friday, applications open for the very first time for the NEW version of Scalable:The Scalable Mastermind!Join the Modern Marketing Collective here Website: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Creating and launching an online program is such an exciting, fun and challenging journey. It takes bravery to make the leap and send your knowledge and experience out into the world to benefit others. In this episode, I'm chatting with the remarkable Prue Aja. Prue is one of Australia's most in-demand portrait and branding photographers and has followed her passion for mentoring to create her very own Business Academy - The Go To Photographer. Prue is one of my students in The Modern Marketing Collective and in Scalable. We discuss her experience and everything she has learned from her journey evolving from a brand photographer to an online program owner. Prue shares openly about her thought process and hesitation before launching her online program, the challenges and obstacles she overcame, the exact method she used to launch and how she now spends her time in her online business. You'll find so many nuggets of wisdom listening to Prue's story, I'm so grateful to have her on the show today to share with you. Enjoy!Connect with Prue:  Website: https://www.prueaja.com/ Instagram: @prueajaphotographyFacebook: @prueaja.coJoin the Modern Marketing Collective here Learn more about Scalable hereRegister for Design Your Online Program Week ($100) hereWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

Launching your own online program can feel overwhelming. The path can feel so complicated and full of obstacles that I've seen clients give up time and time again to return to what's comfortable and familiar. So, how do you succeed and grow your program? Preparation!In this episode, I'm preparing you for growth with the 6 stages of scaling your online program. I'll walk you through each step, from designing and launching to growing it bigger than you thought possible. I'm discussing the emotions and experiences along the way so you're equipped and know the challenges that will be thrown at you.  If you're becoming booked out with clients, you're absolutely ready for this next step. I want to see you succeed so I'm exploring these phases in detail to help you plan. Creating, launching and scaling your own online program is such an amazing journey and I don't want you to miss out!LINKS:  Previous podcast mentioned: The five key decisions to make when you design your online program Resources mentioned: Go-to Business Resources - Emily OsmondJoin the Modern Marketing Collective here Register for Design Your Online Program Week ($100) hereWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

There are so many decisions to work out when you're designing your online program. Hundreds of thoughts will be flashing through your mind and it can become overwhelming to work out where to begin. In today's episode, I'm sharing the five key decisions you have to make when you're creating your program. These major decisions will help you think about each aspect of your program to ensure you're developing it with your ideal clients in mind. Whether you're creating a mastermind, workshop, course, or membership, these are five of the most significant choices you need to make before you launch. If you don't nail down your answers to each of these, it can be difficult to grow your program and connect with your ideal audience. Grab a pen and paper and jot these down now! LINKS:  Join the Modern Marketing Collective here Register for Design Your Online Program Week ($100) hereWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond

Have you been toying with the idea of launching your own online program but are unsure if you're ready? In today's episode, we're looking at the four great signs that you're ready to launch an online program. Even if you're feeling nervous and doubtful, if you can check all four of these off - you're ready to roll.  Firstly, I want to say that having an online program is so much fun! It's so fulfilling and inspiring every single day I get to teach such amazing people. I absolutely love running my online program because of the community I have the privilege to work with and seeing their incredible transformations. So if you're pumped and have ticked each of these signs off, jump over to my website and register for the Design Your Online Program Week to learn everything you need to launch your program and business to the next level. LINKS: Join the Modern Marketing Collective here Register for Design Your Online Program Week ($100) hereWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond

Welcome back in 2022! I'm so excited to be bringing you the very first episode of the year. As business owners, we always dedicate January to setting our intentions and to map out the year ahead. By chatting with my clients, I have found that many women have trouble setting their financial goals for their businesses because they're just not motivated by money. This often leads them to not meet these goals because they never really felt the drive to earn more. It can almost feel unsafe and uncomfortable to be earning more and more money. In this episode, I'll discuss the research and societal conditioning that has led women to have less of a drive to make money than men. We'll reframe our thinking by exploring the relationship between money and value. By focusing on the value you want to deliver to your clients, you can find motivation in a completely different way. I'm also thrilled to be sharing with you my new program! After the episode, head over to my website (links are below) to register right now to take advantage of this amazing opportunity. LINKS: Join the Modern Marketing Collective here Register for Design Your Online Program Week ($100) hereWebsite: https://emilyosmond.com/ Instagram: https://www.instagram.com/emilyosmond/ Facebook: https://www.facebook.com/emilyclareosmond 

We have a super exciting podcast today with the absolutely UNSTOPPABLE @emilyosmond! Emily is a true definition of a power-house who has had to overcome some major bumps in the road yet with resilience, she has created major success in life and business. Emily Osmond is an international marketing coach, top-ranking podcast host of The Emily Osmond Show, and the creator of The Modern Marketing Collective, where she helps hundreds of women each day to show up imperfectly in their marketing, connect more deeply with their audience, and make a full time income from their business. You can find her at emilyosmond.com, on Instagram at @emilyosmond and her podcast on Apple iTunes and Spotify by searching ‘The Emily Osmond Show'.