Purposely Podcast

In this episode of Purposely, I'm joined by Craig Pollard, Founder and CEO of Fundraising Radicals, to talk about what it really takes to build high value funding partnerships that actually last.Craig brings three decades of experience working alongside civil society organisations and funders in more than 100 countries. He's seen what works, what fails, and where organisations quietly undermine themselves in the pursuit of money.We talk about why high value fundraising is not about slick pitches or chasing the next grant round. It's deliberate. It's strategic. And it starts with being clear about your purpose and the role you want to play in the wider ecosystem.Craig shares his thinking on trust, alignment, and why the best partnerships are built on shared values rather than financial need. We explore what it means to design for long term value instead of short term wins, and why uncomfortable conversations are often part of building something stronger.There's also a challenge here for leaders and trustees. Are you clear on what “enough” looks like? Are you building partnerships, or just securing income?If you care about moving beyond transactional fundraising and building relationships that genuinely resource impact, this conversation will give you plenty to think about.

People connect with people, not causes. In this episode of Purposely, filmmaker and social entrepreneur Kiran Patel shares what charities and community organisations can learn from good storytelling and why authenticity matters more than polished campaigns.Kiran explains how strong stories give people agency, build trust, and help audiences see themselves in the work, rather than being talked at or asked to care from a distance. Drawing on his experience as a documentary filmmaker, he reflects on why human stories cut through, especially in a world saturated with content.The conversation traces Kiran's journey from growing up between countries to building creative projects that bring people together. His family's long connection to Auckland's Dominion Road shaped that path, from running one of the area's early Indian restaurants to creating Move Space, a community hub for art, ideas, and social impact.We talk about Kiran's decision to step away from a traditional film school path to focus on real-world storytelling, and how that led to projects like Humans Are Awesome, a series that shines a light on everyday people quietly making a difference.Kiran also shares the thinking behind Deeper Questions, the card game designed to move conversations beyond small talk. Inspired by years of interviewing people, it's a simple tool for building trust, connection, and more meaningful dialogue, whether in homes, teams, or community spaces.A big thank you to our sponsors Benevity and Trust Investments.

In this episode of Purposely Podcast, we're joined by Eleanor Cater, CEO of Community Foundations of Aotearoa New Zealand, to explore how local giving can become one of the most powerful forces for long-term community change.Eleanor is deeply passionate about philanthropy, not as a lofty idea, but as something practical and grounded in place. From growing up in Porirua to now leading the national body for community foundations, she has been a witness to what empowered communities can achieve.Community foundations sit quietly behind the scenes of some remarkable outcomes across the country. They connect donors with local priorities, steward funds across generations, and help turn generosity into action. In New Zealand, the movement has grown steadily from 12 community foundations to 18 today, collectively managing more than $315 million in community assets. But as Eleanor explains, the real value isn't just the capital, it's the trust.Trust is the engine of community philanthropy. Donors need confidence that their giving will be respected, well governed, and still relevant long after they're gone. Community foundations offer an alternative to setting up standalone trusts, providing professional governance, local insight, and the flexibility to respond as communities change. It's a model built for permanence, without the administrative burden.We talk about what this looks like in practice. From regionally funded theatres and adventure playgrounds, to the quieter work of backing grassroots organisations and bringing people together around shared priorities. In places like Taranaki, Eleanor describes a genuine sense of local ownership, where communities don't just benefit from philanthropy, they actively shape it.Eleanor also makes a compelling case for better philanthropy advice. Giving well takes intention, clarity, and context. Drawing on her academic work, including a Winston Churchill Fellowship and a Master's in Philanthropy, she explains why donors are most fulfilled when their giving aligns both with their values and with clearly articulated community need.We also unpack the word philanthropy itself. Often misunderstood, sometimes off-putting, and wrongly associated only with extreme wealth. Eleanor reframes it simply as private giving for public good, something all New Zealanders already participate in, whether through donations, volunteering, or sharing skills.Looking ahead, Eleanor's ambition is clear. Community foundations should be seen not as places where money sits, but as active builders of community. With significant intergenerational wealth transfer on the horizon, she believes New Zealand has a once-in-a-generation opportunity to embed generosity into the fabric of every region.

In this SHORT episode of Purposely, we revisit insights from a past guest working at the intersection of financial advice, ethics, and values-led investing.She reflects on the decision to formally position her firm as an ethical investor, not because clients demanded it, but because it reflected who they already were. What surprised her most was how many clients moved quickly once the option was clearly explained. Many assumed investing was value-neutral and didn't realise they were allowed to ask for more alignment between their money and their beliefs.The conversation explores what ethical investing looks like in practice, from screening for human rights issues to using simple tools that help clients express what they do and don't want in their portfolios. One clear theme emerges: people are far more aligned on values than the industry often assumes.She also shares the firm's unexpected journey to B Corp certification, discovering they were already operating well beyond the required standard thanks to years of careful governance, systems, and culture. The episode closes with practical advice for advisors and professionals wanting to bring values into their work, including where to start, how to build confidence, and why conversations about ethics don't need to be complicated to be effective.This episode of Purposely is brought to you by Benevity and Trust Investments.

In this episode of Purposely, Mark Longbottom sits down with Tilda Bostwick, founder of Fundraising Talent, to unpack what fundraising really looks like as a profession. How getting the right people into the right roles matters more than ever for charities. Tilda lifts the lid on how fundraising has evolved in New Zealand. While many people still picture fundraising as street appeals or bucket collections, she explains how modern charities rely on highly specialised teams. From data and donor care to major gifts and strategy, fundraising today is complex, skilled work and it needs to be treated that way. Tilda shares her own path into the sector, starting with volunteering and grant writing, before moving into senior fundraising roles and eventually spotting a major gap. Charities were struggling to recruit well, often because fundraising roles were misunderstood or poorly defined. That challenge is what led her to launch Fundraising Talent.Starting a recruitment business just before COVID was not ideal timing. Tilda talks openly about the pressure that put on charities and on recruitment itself, and why many organisations later realised that not hiring, or hiring the wrong person, often costs more in the long run.A big part of the conversation focuses on expectations. Tilda regularly sees fundraisers hired with unrealistic KPIs, limited support, and the hope they will somehow “fix” income overnight. She explains why this leads to burnout and high turnover, and what charities can do differently. Clear roles, realistic targets, strong leadership, and a culture that values fundraising all make a difference.Tilda also shares what she looks for in top fundraisers. It is not just about personality or passion. Track record matters, as does strategic thinking, the ability to work with others, and staying power in roles. She also calls out common hiring mistakes like underpaying, vague job descriptions, and failing to invest in professional development.The episode touches on the changing shape of the sector, including more men entering fundraising roles, growing professionalism, and the use of AI tools in areas like grant writing. Tilda is clear that while technology can help, relationships and good storytelling are still at the heart of successful fundraising.For people considering a move from the corporate world into fundraising, Tilda offers practical advice on transferable skills, but also a reality check. Fundraising is rewarding work, but it demands resilience, commitment to purpose, and an understanding of the pressures charities operate under.The conversation closes with Tilda reflecting on why she stays in the sector. For her, it is about the people, the causes, and seeing what becomes possible when charities are properly resourced with the right talent.

In this SHORT episode of Purposely, we revisit insights from Kirsten Kilian-Taylor, Head of Philanthropy at Perpetual Guardian.Kirsten reflects on how giving in New Zealand is evolving, from traditional, tightly controlled models of trusteeship to approaches that allow more experimentation, partnership, and trust. Using the growth of Give A Little as an example, she explores peer-to-peer giving, donor choice, and what it really takes to back new ideas while still protecting donor intent.The conversation also digs into what funders look for in strong applications: clarity of purpose, honesty about need, evidence of impact, and the human story behind the numbers. Kirsten shares why unrestricted funding is still challenging, how professional trustees weigh up risk, and where tools like AI can help or hinder when charities are seeking support.This episode of Purposely is brought to you by Benevity, the all-in-one software solution that benefits employees, customers, nonprofits, and society.

This episode of Purposely is a little different.Instead of hosting the conversation, Purposely host Mark Longbottom is the one being interviewed — joining Azoora Ali on her podcast Care Beyond Profits. It's a generous, wide-ranging conversation that gives listeners a chance to hear more about the story behind Purposely, the experiences that shaped Mark's work, and the values that continue to guide him.Azoora takes Mark back to his early years growing up on Auckland's North Shore, his long stint in the UK charity sector, and the journey that eventually led to the creation of Purposely Podcast. They talk about why Mark believes motivation is often overrated, and why consistency - especially when it's scheduled - matters far more than waiting to feel inspired.The conversation also touches on health, wellbeing, leadership, and the balance between empathy and accountability. Mark reflects on what more than 260 interviews with purpose-led leaders have taught him about service, happiness, and the importance of clarity, even when leaders don't have all the answers.Mark also shares insights from his role as Head of Community Engagement at Trust Investments, and his work connecting charities and for-purpose organisations with investment solutions that align financial performance with social and environmental impact.This episode offers an honest look at the thinking behind Purposely, the disciplines that sustain purpose-led work over time, and why serving others often brings deeper meaning to both leadership and life.A big thank you to Purposely sponsors Benevity and Trust Investments for supporting the podcast, and to Azoora Ali.

In this SHORT episode of Purposely, we revisit insights from Samuel Richards, exploring the role capital plays in creating social and environmental outcomes.Samuel makes a clear distinction between what we do with money and why we do it. Rather than seeing investors, philanthropy, and government as separate or competing forces, he frames them as parts of the same marketplace, each with a role to play.He talks about the importance of aligning capital with purpose and values, not just chasing labels like “impact”, “ethical”, or “sustainable”, which can distract from the real work. At its best, capital becomes an enabler, quietly connecting the system, supporting those closest to the problems, and helping solutions scale.Samuel also challenges the assumption that returns are the hard part. In his experience, it's often perception, power dynamics, and language that get in the way, not performance.This episode is a thoughtful reflection for funders, investors, and advisors who want to think more clearly about how capital shows up in the world, and how it can support change without trying to own it.This episode of Purposely was brought to you by Benevity, the all-in-one software solution that benefits employees, customers, nonprofits and society, with thanks also to Trust Investments for their ongoing support.

This episode is a little different.I recorded it while away at the beach with my family, fitting it in between swims, time with the kids, and the usual holiday chaos. Instead of the usual interview, this is just me taking a moment to reflect on the past year of Purposely Podcast and some of the themes that kept coming up.2025 was a big year for the podcast. We recorded 49 episodes and are closing in on 300 in total since Purposely began in 2020. This episode is a pause rather than a performance. A chance to share what stood out, what I have learned, and what feels worth carrying forward.One of the questions I ask in every interview is about mission and purpose. It has become increasingly clear to me that organisations with real clarity on why they exist tend to do better. They raise funds more effectively, motivate their teams more strongly, and stay focused on the impact they are trying to have. That clarity acts as a north star, especially when things get tough.I also share some thoughts on what it has meant to hear from listeners and see the podcast grow. The feedback, messages, and ongoing engagement really matter to me and help shape where the podcast goes next.A strong theme this year was the value of lived experience in leadership. Two conversations that stayed with me were with Nicola Coombe, CEO of the Cancer Society of New Zealand, and Shaun Robinson, CEO of the Mental Health Foundation. Both spoke openly about how their own experiences shape the way they lead and the empathy they bring to their roles.Another recurring topic was shared leadership and the rise of co-CEO models. Conversations with Alison Goodman from Noah's Ark Children's Hospice and Dean Hegarty from the Responsible Investment Association Australasia showed how well these arrangements can work when there is trust, complementary skill sets, and very little ego.I also reflect on the growing interest in venture philanthropy. In a difficult funding environment, conversations with Mary Rose Gunn from The Four and Izzy Horrocks from the Aotearoa Life Course Fund highlighted new ways of supporting early-stage organisations and social entrepreneurs, and why understanding how funders think is becoming increasingly important.This year I also hosted a number of in-person events, bringing together people from the investment world and the for-purpose sector. One thing I have become more convinced of is that as technology and AI make information easier to access, human connection becomes more valuable, not less. Meeting in person, learning together, and building relationships still matter.Towards the end of the episode I share a personal story about discipline and consistency. It is a reminder that change does not usually come from big gestures, but from small actions repeated over time.Thank you for listening and for supporting Purposely Podcast through 2025. I am really looking forward to what is coming in 2026, with more conversations, live events, and some new formats as the podcast continues to evolve.Some reflections from the yearThemes that stood out in 2025Connection still mattersA personal reflectionLooking ahead

Revisiting the Story of Benevity with Founder Bryan de LottinvilleIn this revisited episode of Purposely Podcast, Mark Longbottom returns to a 2021 conversation with Bryan de Lottinville, founder of Benevity.Bryan is a purpose-led founder whose work has had a significant influence on how companies think about employee engagement, giving, and corporate responsibility. In this conversation, Bryan reflects on the ideas that led to the creation of Benevity, the decisions that shaped its growth, and the belief that business can play a meaningful role in enabling social good.Benevity went on to scale globally and was ultimately sold for around a billion dollars, but this episode focuses less on the outcome and more on the thinking behind the journey — from reimagining corporate giving to building a platform designed around employee choice and participation.Bryan's background and the origins of BenevityThe limitations of traditional corporate giving models, and why change was neededDesigning technology that enables and encourages employee participationLeading and scaling a purpose-driven businessMaintaining culture through growth, disruption, and CovidReflections on leadership, wellbeing, and long-term impactWhere purpose-led business is heading nextWhy purpose was always central to Benevity's modelHow democratising giving changes behaviour and cultureThe realities of founder leadership at scaleLessons for leaders working at the intersection of business and impactBenevity has supported the Purposely Podcast as a sponsor for the past three years. Thank you to Bryan de Lottinville for the conversation and for his ongoing contribution to the corporate purpose movement.Follow Purposely Podcast on Apple Podcasts, Spotify, or your preferred podcast platform to stay connected with future episodes.

In this SHORT episode of Purposely, we revisit insights from Simon Fulford, Executive Director of Parrott Creek Child & Family Services, based in Portland, Oregon.Simon explains why rebuilding self-esteem and identity sits at the heart of working with young people who have experienced trauma, and why care can't stop at programmes and therapy alone. If the physical environment, daily routines, and adult behaviours send the opposite message, the work can be undermined.He shares how Parrott Creek takes a holistic approach. From unconditional positive regard and mindfulness, to staff self-awareness, food, learning, and intentionally beautiful spaces. All of it is designed to communicate one consistent message to young people: you are worthy, you belong, and you can grow.This is a practical reflection on how environment, care, and values need to align if we're serious about helping young people heal and thrive.This episode of Purposely was brought to you by Benevity, the all-in-one software solution that benefits employees, customers, nonprofits and society, with thanks also to Trust Investments for their ongoing support.

Revisited Episode (Recorded April 2021)A Tribute to Lea MilliganThis revisited episode of Purposely is shared as a tribute to Lea Milligan, who passed away unexpectedly in April 2024.From Purposely host Mark LongbottomBefore returning to this conversation, I wanted to pause and honour someone truly special. I first met Lea in London in 2016 when he was working at Mercy Ships UK, and I was at the St James's Place Foundation. He reached out in a fundraising role, but it quickly became clear that Lea was far more than that - a phenomenal relationship-builder, a deeply human leader, and someone you always enjoyed talking with. He was a natural connector of people, with an unwavering focus on mission and purpose.Lea would go on to become an impressive leader in the mental health sector, serving as CEO of MQ Mental Health Research. News of his passing came as a real shock, and with great sadness. Re-sharing this conversation feels like a meaningful way to honour his impact and leadership.In this episode, Lea shares:The mission of MQ Mental Health Research and why it was establishedWhy mental health research remains chronically underfunded compared to other health areasThe parallels between the journey of cancer research and where mental health research is todayThe role of stigma in slowing progress — and why research is the first step toward real system changeWhy research may not deliver quick returns, but offers extraordinary long-term impactThis conversation captures Lea's clarity of thought, humility, and deep commitment to improving mental health outcomes globally.

This episode of Purposely was recorded live at a CEO roundtable in Auckland, bringing together leaders from across Aotearoa's charity and for-purpose sector to explore one of the biggest questions facing organisations right now: how to use AI well, without losing the human heart of the work.Hosts Dr Kirsty Agar-Jacomb and Mark Longbottom is joined by Dr Megan Blakely from the University of Canterbury, whose research focuses on human-centred AI. Rather than talking about technology for its own sake, Megan challenges leaders to think about AI as a tool for augmentation, not automation, and to stay focused on people, trust, and wellbeing as adoption accelerates.The conversation moves beyond theory into the practical realities charity CEOs are facing. Megan discusses how AI is already showing up in areas like fundraising and health data, and why leadership matters more than ever when it comes to transparency, ethical decision-making, and psychological safety. She also unpacks the tension many organisations feel between legal compliance and ethical responsibility, and why meeting the rules is only the starting point.This live discussion is part of a series of impact lunches hosted by Mark Longbottom, designed to create space for honest, off-the-record conversations among charity leaders about emerging issues shaping the sector.A big thank you to Foundation North for hosting the roundtable and bringing together CEOs from across New Zealand's charity community.Thanks also to Trust Investments and Benevity, the ongoing sponsors of the Purposely Podcast, for supporting conversations that sit at the intersection of purpose, leadership, and impact.

In this SHORT episode of Purposely, we hear from Seumas Fantham, Executive Director of the Todd Foundation, on what happens when a funder realises their well-intentioned model is actually holding communities and charities back.Seumas explains how the foundation used to fund 60–70 groups a year, which meant most staff time went into processing the 89% who didn't receive funding. It wasn't strategic, and it unintentionally encouraged competition between community groups rather than collaboration.So they changed course.Instead of spreading funding thin, the foundation stepped back, listened, and focused on a smaller number of areas where they could genuinely shift outcomes. Staff spent a year talking to communities, understanding the landscape, and mapping where the real gaps were before committing any funding.One of those areas was youth employment. Seumas shares how they looked beyond “getting young people work-ready” and started asking a bigger question: How do we help employers become youth-ready too? By speaking with schools, employers, parents, youth organisations, training providers and more, they uncovered a fragmented system where no single group saw the whole picture. The foundation's new approach aims to bring these parts together so young people are supported from leaving education right through to settling into a job.Purposely SHORT is brought to you by Benevity and Trust Investments.

In this episode of Purposely Podcast, Mark Longbottom talks with Georgina Camp, co-founder of Huber Social, and Michelle McCaskill, the organisation's CEO in Aotearoa. Both are leading voices in the move toward social impact measurement that actually helps communities instead of adding more admin.Georgina starts by explaining Huber Social's purpose: to help people live well, and to support organisations to understand what truly makes a difference. Instead of counting outputs or filling in forms for the sake of it, their work focuses on listening to people's experiences and keeping wellbeing at the centre. Good measurement should guide decisions, shape funding, and change as communities change.Mark raises a familiar tension for charities: proving impact versus understanding it. Georgina and Michelle talk about how a well-designed measurement approach can reduce workload rather than increase it. They work with the people affected, the funders, and the teams delivering services to create frameworks that reflect what matters most, not just what is easy to collect.Huber Social's framework blends how people feel about their lives with practical indicators like health, resilience, relationships, and access to resources. It is flexible, grounded, and often uncovers issues that sit outside an organisation's direct control but still influence whether someone can thrive.Michelle shares what it is like to lead Huber Social in New Zealand. She talks about building a remote team and forming partnerships around the country. She also highlights the Hauraki Opportunity, a recent project involving several communities coming together to define wellbeing on their own terms. It is a good example of measurement turning into real action instead of just another report.Both guests describe a shift happening in the sector. There is less emphasis on admin ratios and more interest in whether organisations genuinely improve people's lives. Funders are also becoming more open to supporting wider issues that appear in the data, even when they fall outside an original project scope.The episode finishes with Michelle's personal journey into social impact. She moved from innovation-focused business roles into work driven by purpose and community. She encourages anyone who wants to learn more to reach out through Huber Social's platforms and be part of the wider conversation about measuring what matters.

A really warm welcome to Purposely SHORT, - short as in not long - a weekly episode featuring one of our past guests and their expertise on a certain topic. The aim is to give you a useful insight that you can action, helping you to deliver on your charitable mission. Enjoy.Geneva Loftus, who works with funders and grassroots organisations around the world. Geneva breaks down one of the biggest shifts happening in philanthropy right now: moving decision-making power closer to communities.She explains why donors must let go of the instinct to design solutions themselves, even with the best intentions, and instead create space for local leaders to bring forward ideas grounded in lived experience. And when funders do that? The results can be extraordinary.Geneva shares one of her favourite examples: a young Sherpa leader in Nepal who rejected more school-building and instead proposed something funders would never have imagined, a mountain bike training facility to keep youth in school and create new income opportunities. A small, unrestricted grant set off a ripple of positive change that transformed the whole community, sparked local business investment, created leadership pathways for girls, and even launched an international race series… all for under USD $30,000.Takeaway: trust the people closest to the problem. Their ideas will surprise you. Every time.This episode of Purposely was brought to you by Benevity and Trust Investments NZ.

We're revisiting one of the early Purposely episodes, a conversation with Steve Wickham, founder of The Giving Department (which is till going strong) and a long-time leader in philanthropy, corporate responsibility, and social impact.Steve has spent more than two decades helping companies and philanthropists connect their resources with the people and organisations that need them most. Before launching The Giving Department in 2010, he held senior roles at Macmillan Cancer Support and The King's Trust (then the Prince's Trust), shaping programmes that enabled businesses and donors to support young people and communities across the UK.How he made the jump from major national charities to starting his own social-purpose business.Why he built The Giving Department as a for-profit impact company, and what that model makes possible.The early projects that put the business on the map, including corporate partnerships that changed how companies think about doing good.His belief that generosity starts with people, not campaigns and why personal connection still drives most giving.Lessons from his time at The King's Trust and Macmillan, including what strong partnerships look like behind the scenes.The influence of his family, particularly his late father, on his approach to work, kindness, and community.The pressures charities face today and why some organisations will adapt while others won't survive.Steve's blend of experience, honesty, and practical insight still lands today. The conversation strips philanthropy back to what really matters: relationships, trust, and people showing up for each other.

In this episode of Purposely, we sit down with Carey Church, Managing Director of Moneyworks, for a conversation about what ethical financial advice looks like in practice. Carey has been quietly shaping this space in New Zealand for nearly three decades, focusing on understanding people's lives and values before talking about their money. Her approach is practical, people-centred, and built on years of working closely with clients as their needs and expectations have changed.We talk about:How Carey built Moneyworks around holistic, values-aligned financial planningWhy ethical investing isn't about purity, but about informed decisionsThe role of trust and mutual respect between adviser and clientThe practical process Moneyworks uses to personalise ethical investment portfoliosThe increasing importance of financial literacy and intergenerational planningWhy Moneyworks became a B Corp, and what it actually means in practiceHow Carey is approaching life and leadership in her 60s, including a four-day work week and tighter focus on what really mattersWhether you're curious about ethical investing or simply want to understand what good financial advice looks like, Carey offers a candid, grounded perspective shaped by real-world experience.

A really warm welcome to Purposely SHORT , short as in not long, a weekly episode featuring one of our past guests and their expertise on a certain topic. The aim is to give you a useful insight that you can action, helping you to deliver on your charitable mission. Enjoy.In this SHORT episode, we revisit insights from Mark Weatherall, CEO of Life Education Trust. Mark reflects on discovering his why , creating environments where people can be the best they can be, and how that purpose has shaped his leadership across sport, community organisations, and now the for-purpose sector.He shares the story of one of the toughest periods of his career: shifting a high-performance sporting culture from individualism to a team-centred, community-rooted model. It led to resistance, legal challenges, and moments of deep self-doubt - but ultimately transformed the sport and reinforced his belief in backing yourself when you know you're doing the right thing.Mark also speaks to the heart of his motivation: empowering young people, championing participation over medals, and ensuring sport, like charity, delivers broader life outcomes.This bite-sized episode is designed to give you a practical takeaway about purpose-driven leadership, resilience, and staying true to your values even under pressure.This episode of Purposely was brought to you by Benevity and Trust Investments .

Welcoming Kirsten Kilian-Taylor, Head of Philanthropy at Perpetual Guardian, to Purposely Podcast. Kirsten oversees more than $40 million in grants each year, working with hundreds of donors and charities to help drive meaningful change across Aotearoa. Her role is all about careful stewardship, not just managing funds, but making sure legacies, some over a century old, are still supporting real needs today.Philanthropy can be daunting when so many people and organisations need support. Kirsten says the key is to stay true to what donors care about while making sure their giving works in today's world. “Our mission is wrapped around stewardship,” she explains. Perpetual Guardian started with wills and estates, but now it works with people who want to give while they're still here to see the difference it makes.Kirsten encourages people to start giving while they're still able to experience the impact firsthand. “Nine times out of ten, people already have a passion they want to support,” she says. Her role is to help that spark grow, whether it's through scholarships, community projects, or less visible support like covering transport or uniforms to remove practical barriers.Perpetual Guardian's sustainability is built on careful investment of capital funds, with grants powered by income. The organisation has shifted from solely managing funds to providing broader philanthropic advice, using sector insights, networks, and technology to make giving more effective. “We handle the compliance and administration so our donors can focus on what matters to them,” Kirsten says.In 2020, Perpetual Guardian brought Givealittle under its wing, a move Kirsten describes as a natural fit. The platform has so far generated more than $300 million in crowdfunding for causes across New Zealand. “Givealittle provides an entry point to generosity,” she says. “Anyone can give directly to a cause that speaks to them, and that's powerful.”But it's not all smooth sailing. Kirsten highlights the increasing pressure facing charities: rising demand for services, more competition for funding, and a government funding model that hasn't kept pace. “We've seen application numbers double in some areas while funding stays the same,” she notes. Her advice for organisations seeking funding: stay true to your mission, build strong governance, and be adaptable.Kirsten also points to a shift in philanthropy—toward supporting capacity-building and operational needs, not just projects. Funders are moving cautiously, but there's growing recognition that organisations need support to thrive long-term.Her personal journey into philanthropy started in Gisborne, shaped by community values and a formative student exchange in the Canadian Arctic. Now based in Wellington, she sees her role as creating space for people to connect with causes that matter. “My job is to make people feel comfortable pursuing their philanthropic goals,” she says. “I'm a connector at heart.”As philanthropy continues to evolve—driven by changing values, emerging generations of donors, and increasing interest from corporates, Kirsten stresses the need for authenticity. “If corporates want to offer philanthropic services, they need to back it up with real engagement—not just a PR strategy.”Kirsten sees huge potential in New Zealand's philanthropic landscape: a mix of deep generosity and a small, agile system. “We're small enough to test new ideas and see results quickly,” she says. She also calls for stronger collaboration between government and philanthropy to address big issues like health, housing, and education.A big thank you to episode sponsors Benevity and Trust Investments

This special live episode of Purposely Podcast was recorded in Auckland at a Place-Based Impact Investing event co-hosted by Brightlight and Trust Investments.Samuel Richards, Managing Director at Brightlight, joins me to discuss how purpose and investment can come together to deliver better outcomes for people and places. He talks about Brightlight's journey, how it began, the challenges along the way, and what it takes to build an organisation that's both commercially strong and values-driven.A central theme of the conversation is the Te Puna Hapori Community Infrastructure Strategy - Te Puna Hapori meaning “spring of wellbeing.” The strategy aims to help create safe, warm and healthy communities where people can live, learn and thrive. It focuses on the types of essential community assets — social, educational and health infrastructure — that are often underinvested in across regional Aotearoa New Zealand.Developed through a partnership between Trust Waikato and Brightlight, Te Puna Hapori seeks to unlock opportunities for wellbeing and resilience through targeted investment. The approach allows capital to flow into projects that deliver tangible, long-term benefits for communities, with investment options available through both fund and bond structures.Samuel is joined by:Dennis Turton, CEO of Trust WaikatoSimba Marekera, Head of Global Private Assets, BrightlightTim Symons, Brightlight NZTogether, they explore how global impact investing ideas can take root in Aotearoa, New Zealand and how capital, partnerships and community can work together to achieve meaningful, lasting outcomes.

In this episode of Purposely Podcast, Simon Fulford, Executive Director at Parrott Creek in Oregon, talks about leadership, community, and making change that lasts.Parrott Creek supports young people facing tough circumstances, combining therapeutic care with community-based programmes. Simon's approach is shaped by years of working with youth and families in the UK, New York, and now the Pacific Northwest.He believes leadership is about staying steady when things get hard and making sure purpose shows up in everyday work. The new $29 million residential campus is a major milestone, but Simon says the real test lies in delivering programmes that match the promise of the space.He also talks about the realities nonprofits face - funding cuts, mergers, and the challenge of holding on to identity through it all. His focus is on keeping Parrott Creek nimble, learning from other sectors, and protecting the relationships and trust that make the work possible.Simon's story crosses continents, but his focus remains constant: do the work, stay connected, and keep improving.

A really warm welcome to Purposely Short , short as in not, long - a weekly episode featuring one of our past guests and their expertise on a certain topic. The aim is to give you a useful insight that you can action, helping you to deliver on your charitable mission. Enjoy.In this SHORT episode of Purposely, we revisit insights from Jake Bailey, author, speaker, and cancer survivor, who shares his evidence-based approach to building resilience.Jake introduces the 4S Model - four key practices proven to help people get through tough and challenging times:Slowing down, Salvaging, Streamlining, and Standing alongside. He explains how resilience isn't fixed - it's something we can learn, train, and strengthen - and why the ability to get back up after adversity is one of the strongest predictors of long-term success and wellbeing.This bite-sized episode is designed to give you a practical takeaway you can apply to your life or leadership, especially in the challenging world of charitable and for-purpose work.This episode of Purposely was brought to you by Benevity and Trust Investments .

In this episode of Purposely Podcast, we are joined by Seumas Fantham (Ngāti Porou, Whakatōhea), Chief Executive of the Todd Foundation.We talk about how philanthropy can move beyond forms, reports and checkboxes — towards something built on trust, honesty, and shared learning.Seumas is clear that effective giving isn't about having all the answers. It's about building real relationships, being open to challenge, and making it safe for partners to be upfront when things don't go as planned.At the Todd Foundation, that thinking has shaped their approach to funding. Since 2009, they've supported community-led initiatives through long-term, high-trust partnerships — untagged funding that gives organisations the space and confidence to lead their own work. Seumas explained that this approach recognises the natural ups and downs that come with running a community organisation — leadership changes, internal challenges, or times when things simply feel tough. Rather than stepping away, the Foundation looks to stand alongside their partners and, when needed, work with other funders to help them through.We also talked about the culture change required for funders — to move from being grant-makers to genuine partners. It takes humility and a willingness to listen. For Seumas, that's the real heart of effective philanthropy.Away from the office, Seumas stays grounded through whānau and the small moments that bring perspective — like sharing a chocolate fish with his daughter. It's a reminder, he says, of what truly matters and the kind of presence he brings to his work.Seumas's reflections are a timely reminder that good funding is built on trust, not control — and that lasting impact starts with genuine partnership.

A really warm welcome to Purposely SHORT - short, as in not long. This is a weekly episode featuring one of our past guests and their expertise on a certain topic. The aim is to give you a useful insight that you can action, helping you to deliver on your charitable mission. Enjoy.In this SHORT episode of Purposely, we revisit insights from Nicola Coom, CEO of Cancer Society NZ. Nicola opens up about her personal connection to the cause and how that lived experience shapes her leadership. She reflects on the balance between empathy and objectivity, the importance of listening to every unique cancer journey, and why creating space for patient and family voices leads to better decisions.Nicola also shares a heartfelt message about trust — ensuring that every donation, whether $20 or $20,000, is used wisely and with respect for the people and communities who make it possible.This bite-sized episode is designed to give you a practical takeaway you can apply to your own charitable mission.This episode of Purposely is brought to you by Benevity, the all-in-one software solution that benefits employees, customers, nonprofits and society — and by Trust Investments, trusted stewards of capital helping charities grow their impact.

Welcoming Geneva Loftus, Executive Director of Move92, to Purposely Podcast.Geneva leads Move92 — a global philanthropic organisation on a mission to help local changemakers lead their own development. Their approach challenges traditional models of international aid by putting resources and decision-making power directly in the hands of those closest to the challenges.The organisation takes its name from a striking statistic: of the $10 billion in global gender equality funding, only 8% goes to organisations based in the countries where the work happens. Move92 exists to help shift that remaining 92% to the local leaders who know their communities best.In our conversation, Geneva shares her refreshing perspective on international development — what real impact looks like when it starts from the ground up, and how philanthropy can achieve more by doing things differently. We talk about shifting power, trust-based giving, and the importance of listening and learning from local partners.Now based in Christchurch, New Zealand, Geneva reflects on her multi-country life and career, from living with refugees on the Thailand–Burma border to advising funders and corporates across the US, Australia, Singapore, and beyond. With over 20 years' experience spanning both large NGOs and grassroots organisations, she understands the subtle dynamics of both worlds — and what it takes to connect them effectively.At Move92, Geneva and her team connect philanthropists, family foundations, and corporates with grassroots organisations that align with their core values. Together they build purpose-driven portfolios that spark real-time impact and drive lasting change.Move92 also takes a wide view of gender equity, recognising that supporting girls and women includes working with boys and men too. Guided by their local partners, they focus on what communities need most — because when women thrive, communities thrive, and so does our planet.It's an open, thoughtful conversation about rethinking philanthropy, following non-linear paths, and finding balance and purpose closer to home.

Welcoming Mark Weatherall, CEO of Life Education Trust, to Purposely.Mark Weatherall's reflections on how New Zealand prepares young people for life are refreshingly down to earth. He talks openly about a familiar gap — that many young people, and even adults, haven't built the knowledge, confidence or habits needed to navigate an increasingly complex world. “We got pocket money, we spent it, that was it,” he says, recalling his own upbringing. Today, with more pressures and distractions than ever, the challenge is helping the next generation make thoughtful choices that shape their futures for the better.Mark leads Life Education Trust, one of Aotearoa's most recognisable and long-standing charities. After 37 years and reaching over 86% of schools, the Trust continues to evolve its mission of helping tamariki develop the life skills they need to make positive choices. Mark is realistic about what's required to keep that work strong — supporting volunteers, maintaining local connections and securing sustainable funding are all priorities. “We need that local input,” he says. He believes centralising some functions, like fundraising or HR, could ease the pressure on volunteers, freeing them to focus on what matters most: supporting children and communities directly.Before joining Life Education Trust, Mark spent years leading some of New Zealand's top sporting organisations, including canoeing and rowing. These are sports where success is measured in milliseconds, medals and the pride of representing Aotearoa on the world stage. He speaks candidly about the intensity of leading at that level, where every decision can influence an Olympic or Commonwealth campaign, and where legacy matters as much as performance.Mark also brought his leadership closer to home, heading Surf Life Saving New Zealand, a movement that combines competition, community service and coastal safety. It's a cause close to his heart and reflects his lifelong love of the ocean, as well as his belief in sport's power to build resilience, teamwork and purpose.Outside of work, Mark's story is one of reflection and renewal. After a double hip replacement kept him from his usual pursuits — diving, fishing and time outdoors — he's been rethinking what matters most. “How many useful summers have you got left?” a friend recently asked him. For Mark, it's not about counting down, but about making the most of what's ahead: staying active, enjoying family and finding balance between purpose and personal wellbeing.Mark's approach isn't about slogans or grand gestures. It's about practical support, honest conversations and small decisions made well — both in leadership and in life. In a space often clouded by buzzwords, his clarity stands out: help young people build real skills, support those doing the work and keep the mission grounded in reality.

A really warm welcome to Purposely SHORT — short, as in not long. This is a weekly episode featuring one of our past guests and their expertise on a certain topic. The aim is to give you a useful insight that you can action, helping you to deliver on your charitable mission. Enjoy.In this SHORT episode of Purposely, we revisit insights from Rod Baxter, CEO of King's Trust. Rod shares why collaboration between charities is essential for creating greater social impact, and how putting ego aside can unlock new forms of partnership. He also reflects on the power of identity, purpose, and mana in helping young people make positive choices about their lives.This bite-sized episode is designed to give you a practical takeaway you can apply to your own charitable mission.This episode of Purposely is brought to you by Benevity, the all-in-one software solution that benefits employees, customers, nonprofits and society — and by Trust Investments, trusted stewards of capital helping charities grow their impact.

In this episode of Purposely, I'm joined by Joy Morozov, founder and director of Philanthropower, a consultancy that helps philanthropists and NGOs build trust-based partnerships that turn good intentions into real impact.Joy's story is anything but ordinary. Born in Lebanon and raised across the Middle East, she grew up switching effortlessly between languages — now speaking more than five — and moving between cultures that didn't always make space for women to lead. From a young age, she knew she wanted more than the life expected of her — so she pushed back, questioned limits, and carved her own path. That determination and curiosity have become her trademarks ever since.Her early career with the Financial Times and Thomson Reuters taught her the value of trust, brand integrity, and genuine connection. But after years in the corporate world, Joy felt an undeniable pull toward purpose. That calling led her to Light for the World, where she launched its UK chapter and learned first-hand that good intentions aren't enough — real change comes from understanding what communities truly need and how to support them sustainably.Through Philanthropower, Joy now helps philanthropists and charities do exactly that. Her “MUST” framework — Mindset, Understanding, Strategy/Soft Skills, and Trust — captures her philosophy that effective giving starts with clarity, empathy, and relationships built to last.She speaks openly about what it takes to break into new markets, build credibility, and lead with conviction. Her success in the UK wasn't luck; it was persistence, strategy, and an unshakeable belief that people give to people.Outside of work, Joy recharges through live music, travel, and the occasional off-grid retreat. Her journey — crossing cultures, sectors, and expectations — is a reminder that meaningful change takes both heart and rigour.

A warm welcome to Purposely SHORT.SHORT, as in not long — a weekly episode featuring one of our past guests and their expertise on a specific topic. The goal? To give you a useful insight you can action, helping you deliver on your charitable mission.In this episode, Tina McCafferty, CEO of Tōtara Hospice, shares her perspective on coaching, leadership, and building strong teams. Tina discusses why coaching and mentoring should be accessible to everyone, not just senior executives, and how a blended approach of coaching and mentoring can spark genuine insight and growth.She also reflects on her own leadership style, shaped by her Glaswegian roots — straight-talking, fair, firm, and supportive. Tina believes the best teams are made up of people who challenge each other, offer honest feedback, and contribute diverse strengths, not “mini-me” versions of the leader.This episode highlights how purposeful coaching and inclusive leadership can unlock potential, foster resilience, and create environments where people truly thrive.This episode of Purposely is brought to you by Trust Investments NZ and Benevity an all-in-one software solution that benefits employees, customers, nonprofits, and society.

In this episode of Purposely, I'm joined by Jake Bailey, speaker, author, and now General Manager of Inspire Foundation, a charity backing the next generation of exceptional young New Zealanders.Jake first captured national attention as a teenager, delivering a heartfelt speech at his school prize-giving just days after being diagnosed with an aggressive cancer. That moment, and his remarkable resilience, inspired people around the world. But Jake is determined to be known for more than that chapter.Today, through his leadership at Inspire Foundation, Jake is focused on helping 15–23 year old's with outstanding talent across sport, arts, culture, and academia. The charity has supported more than 600 young people over the past 14 years, providing financial support, mentoring, wellbeing resources, and a community to help them thrive.We talk about:The lessons Jake learned from his own journey and why he's focused on moving forward.The importance of authenticity and clarity in leadership and communication.How Inspire Foundation is making a difference for young New Zealanders and the vision for its future growth.This is a conversation about resilience, leadership, and purpose, an inspiring listen for anyone interested in how charities can unlock potential and create lasting impact.

A warm welcome to Purposely SHORT.SHORT, as in not long — a weekly episode featuring one of our past guests and their expertise on a specific topic. The goal? To give you a useful insight you can action, helping you deliver on your charitable mission.In this episode, successful entrepreneur Annette Presley shares a bit about her life journey, business success and her determination to help young women to overcome barriers and thrive.

In this episode we speak with Pablo Berrutti, Analyst at Stewart Investors and Co-founder of Altiorem, a nonprofit library created to strengthen the finance sector's response to sustainability.Pablo shares how Altiorem grew from a simple idea into a living, evolving knowledge hub that pairs students with finance professionals to produce fresh insights. We talk about the challenges of building a sustainable funding model, the importance of keeping resources free and accessible, and why independence and integrity matter in financial education.We also touch on his interest in bringing Indigenous perspectives into financial thinking, recognising the value of wisdom from cultures that have cared for their environments for generations.For anyone working in finance, philanthropy, or the nonprofit world, this episode is both practical and inspiring. It's about how knowledge, when shared openly and built with community, can drive real change.

A warm welcome to Purposely SHORT.SHORT, as in not long — a weekly episode featuring one of our past guests and their expertise on a specific topic. The goal? To give you a useful insight you can action, helping you deliver on your charitable mission.In this episode, James Stewart shares a compelling vision for the future of housing, investment, and community in New Zealand. He tackles the hard questions:What happens when home ownership rates continue to fall?How do we shift capital from unproductive property gains into businesses, jobs, and innovation?Why mixed-tenure housing developments can transform communities and create long-term social benefits.How progressive home ownership models can provide hope to young New Zealanders priced out of the housing market.James also explains how rethinking KiwiSaver, investment flows, and housing models could create a more productive, fair, and sustainable economy for the next generation.This episode is brought to you by Trust Investments and Benevity — the all-in-one software solution that benefits employees, customers, nonprofits, and society.

Welcoming Annette Presley to Purposely Podcast, we hear how a career defined by entrepreneurship has evolved into a focus on philanthropy, with a commitment to creating opportunities for young women and communities.In this conversation, Annette shares:Her early experiences in business, when female role models were rare and breaking through as a woman was a significant challenge.The influence of her grandmother, whose belief in her became a driving force, and why support and encouragement are essential for young women to thrive.Her views on education reform, including the need to equip young people with practical skills such as financial literacy, resilience, and public speaking.Why she launched the Dream Foundation and how she applies her entrepreneurial mindset to set measurable goals, build strong partnerships, and ensure accountability.Annette's story is one of hustle, determination, disruption, and a belief that lasting change requires more than good intentions. Through her foundation, she is working to open doors for others and create practical, measurable impact in communities across New Zealand.

Welcoming Nicola Coom to Purposely.Nicola Coom has just stepped into the role of CEO at the Cancer Society New Zealand. For her, cancer is not just a cause but a lived reality, her own BRCA1 gene diagnosis, her family's history with the disease, and the choices she's made to protect her health all shape the urgency she brings to leadership.Every day in New Zealand, 77 people are diagnosed with cancer and around 10,000 die each year. Access to medicines lags behind most OECD countries, and Nicola is determined to change that. She wants donor dollars to deliver real impact, patient voices to drive health policy, and investment in research and clinical trials to accelerate progress.In this episode, Nicola shares how personal experience has shaped her vision for the Cancer Society, why innovation and technology must be part of the solution, and how she plans to keep cancer at the top of the national agenda.Tune in to hear Nicola's story, her bold plans for the future, and why urgency and lived experience are essential to reshaping cancer care in Aotearoa.

Welcoming Aisha Daji Punga, CEO of Toitū, to Purposely.Aisha is an experienced leader whose career has taken her across industries and sectors, from FMCG and telecommunications to health and wellbeing. She's led major organisations, including her time as CEO of the Starship Foundation, and now heads Toitū, one of New Zealand's most recognised names in sustainability and environmental certification. In our conversation, she shares how clarity, connection, and purpose shape her leadership—and why she's energised by the toughest parts of the job.Her path to Toitū has been anything but linear. Alongside her executive leadership roles, she also ran her own consultancy. But what ultimately pulled her back into a CEO role was people. “I love being around people. I love being connected. I love teams,” she says. Consulting provided stimulation, but lacked the shared purpose and momentum that come from leading a group with a common mission. Returning to that environment was about aligning “head, heart, and soul”—the combination she says fuels her best work.That philosophy is clear in how she leads. Progress happens when teams move together. Alignment matters more than hierarchy, and clarity is the means to get there. “You have to be clear to be kind,” she notes—a mantra that underpins how she handles everything from strategy to day-to-day conversations. Feedback from her board reinforces that clarity and decisiveness are already shaping Toitū's direction.From her first day, Aisha set out to listen. She spent months in conversation with clients, staff, and industry partners—not just to surface what was working, but to hear the harder truths. Those insights became the basis for resets and pivots, with a willingness to say, “this is where we need to go now.” For her, listening and alignment aren't delays to action; they are what make action possible.Sustainability wasn't her specialist field, but that has never been a barrier. She's surrounded herself with scientists and subject experts who, she says, “astound and inspire me every day.” Her role isn't to know everything, but to connect people, scale impact, and make Toitū's purpose resonate widely. “I don't need to be an expert,” she says. “I need a certain level of understanding, but I don't need to be all things to all people.”What comes through in conversation is a style of leadership that avoids jargon and pretence. She doesn't claim mastery of every detail; what she offers is authenticity, focus, and a commitment to the purpose at the centre of Toitū's work. Success, for her, isn't defined by accolades. It's found in the energy of her team, the trust of stakeholders, and the impact Toitū can deliver in a rapidly changing world.Looking ahead, Aisha remains grounded: listen deeply, adapt quickly, and never lose sight of purpose. It's a simple formula, but one that offers a powerful model of leadership for complex times—clear, connected, and unapologetically purposeful.Thank you to our sponsors Trust Investments

In this episode of Purposely Podcast, we sit down with Rod Baxter, CEO of Kings Trust Aotearoa New Zealand, to explore how the Trust is helping 17- to 30-year-olds build confidence, enterprise, and opportunity.Rod shares:Why listening to young people is the starting point for meaningful changeThe challenges young people face as traditional entry-level jobs disappearHow the Trust's enterprise programme and Hikano seed funding scheme are sparking new ventures with a 94% survival rateThe importance of “radical collaboration” in New Zealand's crowded non-profit sectorInspiring stories of young entrepreneurs building businesses and giving back to their communitiesKings Trust Aotearoa is part of a global network with roots in The Prince's Trust, but its approach is uniquely local—grounded in the voices, aspirations, and realities of young people across Aotearoa.Tune in to hear Rod's journey, his vision for youth development, and why purpose sits at the heart of lasting impact.

Tina McCafferty, CEO of Tōtara Hospice, talks with Purposely Podcast about the meaning of hospice care and the work her organisation does to support people across South and East Auckland.Tina shares her personal journey from Glasgow to leading one of New Zealand's most inclusive hospices. She explains why hospice care is about more than medical treatment—it's about respecting people's wishes and helping them live well in their final days.She also discusses Tōtara Hospice's role in navigating assisted dying laws, emphasising the importance of supporting people's choices with respect and care.Most hospice care happens in people's homes, with thousands of visits each year. Tina highlights how connection, compassion, and respect are at the heart of their work.The episode also covers the recent documentary Hospice Heroes, which brought honest stories from patients and families to a wider audience. Tina reflects on the impact of the show and the ongoing need for secure funding and fair pay for hospice staff.This conversation offers insight into the challenges and rewards of leading a hospice and shows why Tina believes hospice care deserves greater recognition and support in New Zealand.Listen to the episode: purposelypodcast.comLearn more about Tōtara Hospice: totarahospice.co.nz

James Stewart, CEO of Home Capital Partners, joins Purposely Podcast to talk about housing, purpose-driven leadership, and creating pathways to home ownership in Aotearoa New Zealand.James shares how his team at Home Capital is working to address one of the country's most urgent social issues: access to safe, secure, and affordable homes. The conversation explores the full housing continuum—from social housing to affordable rentals and ownership—and the real-world impact of helping families find stability and hope.James reflects on his personal journey, including formative experiences in Christchurch and international development, and how his faith and values now shape his leadership. He also speaks to the importance of balancing financial sustainability with mission, building strong partnerships, and designing housing models that serve communities long-term.Themes discussed:The link between housing, health, and opportunityPurpose and profit: why both matterFaith and values in leadershipThe power of patient capital and long-term thinkingBuilding homes, building hopeLearn more about Home Capital Partners:https://homecapital.co.nz

Live from Changing Face of Philanthropy event in Auckland July This episode explores how corporate foundations can move beyond brand-building into genuine community impact. Ezekiel Raui shares how One NZ Foundation is unlocking corporate resources—from access to elite sports environments to financial expertise—for the benefit of community partners.He unpacks the “healthy tension” between purpose and profit, and how internal company culture plays a crucial role in sustaining philanthropic focus—even through economic pressure.Key insight? Real partnership isn't transactional—it's relational. Charities should align with funders who share their values, rather than chasing every opportunity. And, looking ahead, Ezekiel offers a bold alternative to traditional philanthropy: community-owned businesses with profits flowing back to the people, permanently.Big idea: Philanthropy at its best is not about giving back—it's about sharing power.

In this episode of Purposely Podcast – People Inspired By Purpose, host Mark Longbottom is joined by Sydney Straver, founder and CEO of &BLOOM Sustainability, a values-led business supporting organisations on their sustainability journey.Sydney launched &BLOOM just two years ago in Aotearoa New Zealand with a clear belief: that business can and should create positive outcomes beyond profit. Since then, she's been building a purpose-driven consultancy shaped by community, reflection, and a commitment to environmental and social responsibility.Sydney shares how early support from friends and family helped her take the leap into entrepreneurship, and how she later sought professional mentoring and leadership training to grow the business in a more structured, intentional way.She talks about:The realities of starting a values-led business from the ground upHer evolving leadership style and learning journey&BLOOM's ambitions to work across New Zealand, Australia, and the PacificThe importance of capability building and fair, inclusive approaches to sustainabilityWhy she believes values must guide both her business decisions and personal lifestyleSydney also reflects on how her thinking has shifted over time—from questioning her own habits to embracing change through experience and conversation.&BLOOM is still early in its journey, but Sydney's approach is thoughtful and grounded. She's building a business that grows at a sustainable pace, with purpose at the centre of every decision.Listen now to hear how Sydney is helping others ‘ride the green wave'—and why she believes sustainability should be both inclusive and actionable.

Purposely SHORT with Lani Evans MNZMWhat if communities made the funding decisions that affect them?In this SHORT episode, Lani Evans unpacks the power of participatory philanthropy—more simply, community-led giving—and why it offers a better way to fund impact and build long-term trust.Key insights from Lani:Participatory philanthropy shifts power to where it matters mostCommunity-led processes can reduce competition and build mutual aidTrust and transparency can replace traditional reportingWhen communities are trusted, they collaborate—not compete“We've taught ourselves to behave competitively. But we can unlearn it.”This short conversation challenges the traditional model of philanthropy and offers an inspiring alternative rooted in trust, generosity, and community strength.

Welcoming Arian Ataie and Dion McDougall to the Purposely Podcast—two of the driving forces behind dmtr, a volunteer-led organisation working to end hunger by backing local solutions to food system challenges.Arian and Dion come from different parts of the world and different professional backgrounds, but they share a clear goal: to support the people and ideas creating long-term change in communities facing food insecurity. They believe that real progress comes not from top-down aid, but from empowering local entrepreneurs and changemakers with the tools, funding, and support they need to thrive.Their work through dmtr brings together global finance experience and grassroots insight. Arian draws on a mix of frontline experience in food banks and international research into hunger tech. Dion focuses on open data, systems change, and practical innovation at the community level. Together, they've created a model that blends financial know-how with a deep commitment to social impact.dmtr is still in its early stages—run entirely by volunteers—but the ambition is big. Arian and Dion hope to grow the organisation to a point where it can employ staff and expand its reach, helping more social enterprises and food innovators around the world.Running a global organisation from different time zones isn't easy. Arian is now based in the UK and Dion in Jordan, with limited crossover in their working hours. But they've built a rhythm that works—making steady progress independently and meeting regularly to check in, share updates, and keep each other moving forward.They also co-host the Social AgTech Podcast, where they talk with others working at the intersection of agriculture, technology, and social impact. It's become a key part of their mission—educating, connecting, and shining a light on people and projects tackling hunger in new and creative ways.Throughout the episode, Arian and Dion spoke openly about the personal side of this work. For Arian, it's been a chance to reconnect with inspiring people from his past and build new relationships through shared purpose. For Dion, it's been a reminder that there are many others out there trying to build a fairer, more sustainable world—and that finding them is a reward in itself.Their story is about more than just ending hunger. It's about collaboration, trust, and building something meaningful from the ground up. Even with a small team and limited resources, Arian and Dion are proving that thoughtful, community-focused work can have a real impact.

Purposely SHORT with Martin RohnerExecutive Director, Global Alliance for Banking on Values (GABV)What if your bank did more than just hold your money?In this SHORT, Martin explains how values-based banks differ from the mainstream—and why intentional, community-grounded finance matters now more than ever.From microfinance in the Global South to renewable energy in the North, he makes the case for finance that puts purpose before profit—and why that doesn't mean sacrificing performance.“We're not trying to be values-based for competitiveness. We're doing it because it's the right thing to do—and that's what gives us strength in the market.”

The Changing Face of Philanthropy – Impact Lunch HighlightsIn this special live-recorded episode of Purposely, we take you inside our recent Impact Lunch at The Grid in Tāmaki Makaurau Auckland, where 50 PLUS leaders from across Aotearoa's charity, philanthropy, and investment sectors came together to explore the future of giving.Host Mark Longbottom is joined by three returning guests—Lani Evans MNZM, Ezekiel (Zeek) Raui, and Izzy Horrocks—for a thought-provoking and wide-ranging conversation on the evolving landscape of philanthropy in Aotearoa. From community-led approaches to corporate and venture philanthropy, this kōrero unpacks the challenges, opportunities, and bold ideas shaping how we give.We also hear a powerful mihi and welcome from Dale Corlett, CEO of Script to Screen, who grounds the conversation in te ao Māori values and reminds us that true impact starts with people and relationships.In this episode:Corporate foundations as true community partners What it takes to grow and fund social innovation The power of participatory philanthropy and shifting decision-making to communitiesHonest reflections on competition, collaboration, and redefining success in the sectorVenture philanthropyFeatured Guests:Lani Evans MNZM – Co-Founder of FundsorterEzekiel Raui – Head of the One New Zealand FoundationIzzy Horrocks – CEO and Co-Founder, Aotearoa Lifecourse FundDale Corlett – CEO, Script to ScreenSupported by:This episode and event were proudly supported by Trust Management NZ and Trust Investments NZ.

A really warm welcome to Purposely SHORT—short, as in not long—a weekly episode featuring one of our past guests and their insights on a focused topic to help you deliver on your charitable mission.In this episode, Dean Hegarty reflects on a critical tipping point for New Zealand's financial system and the broader responsible investment movement. With clarity and urgency, he makes the case for lifting both financial literacy and long-term capital investment—especially through mechanisms like KiwiSaver—and learning from Australia's success with superannuation.Dean shares why investing responsibly isn't just the right thing to do anymore—it's the smart thing to do. From renewables to affordable housing, he highlights the opportunity (and obligation) to remove barriers, scale impact, and align capital with a sustainable and equitable future for all New Zealanders.A big thanks to our sponsors Trust Investments

We're pleased to welcome Dr Jacqueline Orian, Senior Research Fellow at La Trobe University, to a conversation exploring her work on a new approach to autoimmune disease—along with the habits and values that help sustain a career in scientific research.While medical research is often associated with labs and data, Dr Orian sees value in slowing down and stepping outside. A long walk across campus or a quiet moment among La Trobe's gardens is part of her routine. “Walks are very important,” she says. “Smelling the flowers, taking the long way between buildings—it's important to make time for that.”Even with a daily forty-minute commute, she finds time for reading, crafts, and music. While she sometimes works from home—especially for virtual interviews—she prefers the pace and energy of the lab, where she works alongside students and colleagues on new ideas and experiments.Her current research focuses on platelets, the small blood cells known for their role in clotting. But her team has uncovered evidence that platelets are also involved in the progression of autoimmune diseases—conditions like multiple sclerosis (MS), where the immune system attacks the body's own tissues.In MS, current treatments can slow disease progression, but they often suppress the immune system more broadly. This makes patients more susceptible to infections and can come with other side effects.Dr Orian is working on a more targeted alternative. Rather than suppressing the whole immune system, her aim is to modulate the role of platelets, reducing their contribution to damaging immune responses without compromising overall immune function. “Blocking a process is a bit of a sledgehammer approach,” she explains. “We're aiming for something more precise.”Her goal is to develop a platelet-targeting drug that limits tissue damage and slows or prevents disease progression. Within the next two years, she hopes to identify a promising molecule and generate early proof-of-concept data. If successful, this could offer a safer and more effective treatment option for MS and potentially other autoimmune conditions.This research also has implications beyond MS. Because platelets are involved in various immune pathways, there may be opportunities to apply this approach to a broader range of immune and neurological disorders.Dr Orian shares her findings through international conferences and collaborative networks, helping her team's work reach researchers in other disciplines. “There's a lot of opportunity for conferences,” she says. “It's where knowledge is tested and shared.”Mentorship is another key part of her role. She works closely with students in the lab, encouraging them to contribute ideas and take ownership of their research. “Their curiosity fuels mine,” she says—highlighting the value of working in an environment that supports learning and shared progress.Dr Jacqueline Orian's work is part of a growing effort to move beyond one-size-fits-all treatments and toward more tailored, precise solutions for complex diseases. With a combination of scientific focus and a commitment to thoughtful, balanced work, she is helping shape the next generation of research in autoimmune health.

Welcoming Martin Rohner, Executive Director of the Global Alliance for Banking on Values (GABV), to Purposely Podcast to share how finance—when aligned with purpose—can drive lasting, positive change for people and the planet.Martin and his team lead a global network of independent banks committed to using money to support social equity, environmental sustainability, and economic resilience. His role takes him to communities around the world, from Europe to Africa, where he sees first-hand how values-based banking is creating real-world impact.During a recent trip, he reflected on his time in Uganda—where, despite global pressures like inflation and food insecurity, he encountered a nation full of energy and possibility. “It was energising to see what's possible when access to finance supports resilience and growth,” he said.Martin explained that values-based banks don't see finance as neutral. Every dollar—whether saved, spent, or invested—has an impact. These banks choose to channel capital into organisations and projects that contribute to a healthier environment and stronger communities.He encouraged individuals to consider the role their money plays. “Where your money sits matters,” he said. “It's not just earning interest—it's shaping the future.”Today, values-based banks operate in more than 44 countries. For anyone looking to make a shift, Martin suggests starting by learning more—whether it's switching to a local mutual or using resources like gabbv.org to find mission-aligned options.He also addressed common concerns around financial returns. “If a system delivers strong returns but leaves people hungry or the climate in crisis, that's not success,” he said. “Good finance creates long-term value—for people, communities, and ecosystems.”Martin shared a compelling example: building design. Constructing a building with sustainability in mind can deliver decades of positive impact—reducing emissions, lowering costs, and improving wellbeing. “But if we build only for short-term gain, the harm can last for generations.”His message is clear: finance has the power to either reinforce harmful systems or support transformation. The values-based banking movement shows that doing good and doing well can go hand in hand—and that money, used wisely, can shape a better future.

A warm welcome to Purposely SHORT, short as in not long—a weekly episode featuring one of our past guests and their expertise on a certain topic. The aim is to give you a useful insight that you can action, helping you to deliver on your charitable mission.This week, Shaun Greaves, CEO of Presbyterian Support Northern, shares his refreshingly honest perspective on leadership, self-awareness, and staying future-focused in a changing sector. Shaun talks about rejecting one-size-fits-all ideas of success, instead shaping a rhythm that plays to his strengths. He reflects on the value of coaching, the loneliness of leadership, and why adaptability is key to both personal resilience and organisational relevance. He also shares his drive for social justice and why he believes charities, like PSN, must evolve to meet the needs of tomorrow.

Dean Hegarty became Co-CEO of the Responsible Investment Association Australasia (RIAA) to help grow the role investment plays in tackling social and environmental challenges. As the first New Zealand-based CEO of the organisation, he brings a different viewpoint-shaped by his background outside traditional finance and by a strong belief in collaboration. Alongside Co-CEO Estelle Parker, Hegarty is helping to lead RIAA's mission across both sides of the Tasman through a model of shared leadership that values trust, transparency, and purpose.RIAA represents a broad membership base of asset owners, fund managers, advisers, and others committed to using capital as a force for positive change. The association sets standards, influences policy, and supports investment practices that account for environmental, social, and governance (ESG) outcomes.For Hegarty, responsible investment is about more than avoiding harm—it's about enabling capital to contribute to a fairer and more sustainable future. He sees the sector at a pivotal moment, with ESG no longer on the margins but increasingly part of mainstream investment decisions. As renewable energy becomes more affordable and social pressures mount, investors are paying closer attention to long-term value and societal impact.“Responsible investment has shifted from being the right thing to do, to also being the smart thing to do,” Hegarty notes. But he's quick to point out that momentum alone isn't enough. “There are still barriers preventing capital from reaching the projects and communities that need it most.”As someone who came into the investment world relatively recently, Hegarty speaks openly about his learning curve—supported by mentors and colleagues willing to share their knowledge. Based in Queenstown, he leads RIAA's New Zealand efforts and contributes to its trans-Tasman presence. His location has required adaptability and clear communication, particularly when it comes to staying connected with the Melbourne-based team.The decision to adopt a Co-CEO model was a deliberate move by RIAA. Hegarty and Parker bring complementary strengths: Parker with her background in diplomacy and public policy, and Hegarty with a values-led, mission-oriented approach shaped by his experience in New Zealand's sustainability and business communities. Their partnership is built on mutual respect, open dialogue, and a shared commitment to the organisation's purpose.While co-leadership can present challenges—especially across time zones and geographies—Hegarty sees its benefits clearly. “Two perspectives allow us to make better decisions. We each bring different questions to the table, which helps test our thinking and improve outcomes.”The arrangement also enables deeper engagement across both Australia and New Zealand, two markets with distinct regulatory settings and investment landscapes. RIAA's growing influence in both jurisdictions benefits from having visible leadership on the ground in each.Looking ahead, Hegarty wants to see responsible investment become more inclusive. He believes that improving financial literacy and access- especially through mechanisms like KiwiSaver—will help grow the pool of capital directed toward positive outcomes. He describes responsible investment as a spectrum, with approaches ranging from avoiding harm to actively investing in solutions, such as renewable energy, affordable housing, and infrastructure.Ultimately, Hegarty's focus is on creating the conditions where more capital can flow to where it's needed most. “If we want investment to serve the future-not just the present- we need to make it easier for good money to find good outcomes.”Through his leadership at RIAA, Dean Hegarty is helping shift how the investment sector sees its role in society—not as separate from social and environmental challenges, but as a vital part of the solution.