Podcasts about really good emails

You've heard of them before and they've definitely got the knowledge. Mike Nelson, Co-Founder of Really Good Emails and Justine Jordan, Email Enthusiast at Really Good Emails brought us their findings from their yearly survey on how long email marketeing teams take to craft a campaign. The results are fascinating and we're excited they sharing what they've learned. Big thanks to the Really Good Email's team!  Email's Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn't dead, but it could be if we don't change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email. 

Matthew Smith (@whale) is a successful entrepreneur and product designer. He has worked with figures and organizations like Seth Godin, the Gates Foundation, and the US Postal Service. In 2014, he co-created Really Good Emails, which quickly became the world's premier source for email design inspiration. In 2021, driven by his pursuit of meaningful work, Smith co-founded Bunsen, a niche creative studio aiding science-oriented companies with strategy, branding, and messaging. We rap about our inherent desire to curate online inspiration, strategies for effective sales pitches to clients, and just how to find an industry you'll love working in.

Inboxing with Naomi West: How to Make Your Emails More Valuable and Entertaining In this episode of Inboxing, I interviewed Naomi West, a senior email and lifestyle marketer and product marketing manager at Parcel. We discussed a wide range of topics related to email marketing, including mistakes companies make, how to make emails more entertaining and valuable to subscribers, trends and changes in the email industry, and tools for email marketing.  Naomi also shared her experience using AI to prompt her copywriting and recommended resources for those in the email space. Timestamps: - 00:35 Introduction to Naomi West - 01:29 Naomi's interest in email marketing - 04:19 Becoming "Email from Naomi" - 07:53 Using Abby's cool features for inspiration - 11:48 Simple things to consider in email campaigns - 15:03 Making emails interesting and valuable to subscribers - 20:31 Impactful email series - 23:18 Using AI for Copywriting - 28:20 Favorite tools for email marketing - 35:04 Changes in email with the emergence of new Gmail annotations - 36:54 Following "Really Good Emails" on Twitter for email wisdom - 38:00 The potential impact of AI on email marketing - 40:44 Final thoughts on making email a fun and creative space - 42:21 Conclusion and call to action for listeners Length: 43:10 Host: Hillel Berg Guest: Naomi West Credits: Produced by Inboxing, edited by [Editor's Name] Links: - Parcel: https://www.parcel.io/ - Really Good Emails: https://reallygoodemails.com/ - Google Slides: https://www.google.com/slides/ - Email Preview IO: https://emailpreview.io/ - Canva: https://www.canva.com/ - Figma: https://www.figma.com/ - Notion: https://www.notion.so/

E-postmarknadsföring har under lång tid varit en viktig kanal med hög ROI och har de senaste åren blivit allt viktigare. Inte minst då det ger värdefull förstapartsdata samt en direkt relation med vår målgrupp och våra kunder. Så jag bjöd återigen in paid social och e-postexperten Jonas Carlström för att lära mig mer om e-postmarknadsföring. En kanal som är minst lika viktig för både B2B och B2C. E-postmarknadsföring är också en av få kanaler som fungerar i alla steg av kundresan och har för många företag den absolut högsta ROI jämfört med andra kanaler. Och trots att e-postmarknadsföring har varit en del i den digitala marknadsmixen under lång tid så är det få som utnyttjar den fullt ut. Så i det här avsnittet går vi igenom just det och hur man sätter upp en e-poststrategi med rätt typ av mejl, flöden och innehåll. Om gästen Jonas Carlström är en av Sveriges främsta experter på paid social och e-postmarknadsföring. Han driver idag ett framgångsrikt coachingprogram för e-handlare, entreprenörer och marknadsförare där e-post har en central roll. Jonas har en gedigen bakgrund från ledande marknadsroller på stora e-handelsbolag så som NA-KD och Mat.se samt byråer som Pineberry och Star Republic. Han är även en van föreläsare och har inte minst varit med här i podden två gånger tidigare. Om avsnittet Jonas och jag pratar i avsnittet om nycklarna till att lyckas med e-postmarknadsföring idag och hur man bygger en e-postmaskin med rätt typ av flöden och innehåll. Han går bland annat igenom i detalj hur bra system kan se ut för såväl e-handlare och B2C som B2B. Allt från flöden och typer av mejl till innehåll. Jonas delar även med sig av checklistan han använder för att göra sina email audits med e-handlare. Och han krossar många av de vanligaste myterna kring e-post. Du får dessutom höra om: Största fördelarna med e-postmarknadsföring Vanliga fallgropar och misstag han ser företag göra Rollen e-post bör ha i ett företags marknadsföring Viktiga e-postflöden som många missar att skapa Segmentering och hur man gör det på ett bra sätt Verktygen han rekommenderar för b2c och b2b Och frågan man ska ställa efter en kund har köpt Plus mängder med annat intressant om e-postmarknadsföring… Jonas förklarar också hur man kan arbeta smart med personalisering genom att samla in rätt typ av data och hur man kan göra det. Samt massor med tips för hur man lyckas med e-postmarknadsföring. Du hittar som vanligt länkar till alla resurser och verktyg vi nämner här i poddinlägget. Jonas har även lagt med länkar till ett antal sajter och resurser med bra innehåll kring e-postmarknadsföring för såväl B2C som B2B. Samt inspiration kring copy och design. Efter länkarna hittar du tidsstämplar till olika sektioner i avsnittet. Här under finns även grafik som visar de flöden och mejl som Jonas pratar om för B2C respektive B2B. Länkar Jonas Carlström på LinkedIn Paid Social webbsida Paid Social Academy Paid Social nyhetsbrev Road Map för e-handlare e-bok Klaviyo Blog/Resources (blogg/sajt) Omnisend Blog/Resources (blogg/sajt) Hubspot / Email Marketing (blogg/sajt) Mailchimp Email Marketing (blogg/sajt) Galleri med inspiration kring e-postdesign - Really Good Emails (sajt) Galleri med inspiration kring marknadsföring - Marketing Examples (sajt) Guider för popups och formulär - Sleeknote (blogg/sajt) 20 Quick and Easy Email Marketing Segmentation Strategies - Kevin Payne (artikel) Email automation: definition, benefits, and tools - Omnisend (artikel) Verktyg Klaviyo Omnisend Mailchimp Rule Hubspot ActiveCampaign ConvertKit Tidsstämplar [3:50] Myter och missförstånd kring e-post och e-postmarknadsföring. Jonas berättar också om de största fördelarna med kanalen. [7:57] Om rollen Jonas anser att e-post bör ha i ett företags marknadsföring idag. Samt hur mycket av försäljningen som bör komma från just e-post.

Nyhetsbrev har varit en stark och växande trend de senaste åren med nya typer av mediebolag som fokuserar på kanalen. Så vad kan företag och vi marknadsförare lära oss av det för skapa nyhetsbrev som levererar värde på riktigt, och som fler vill läsa. Jag bjöd därför in Nicklas Hermansson som är grundare av NomoFomo och expert på nyhetsbrev. Han har de senaste åren fördjupat sig inom nyhetsbrev. Tillsammans går vi igenom vad som ligger bakom nyhetsbrevets renässans och hur man skapar ett riktigt bra sådant med fokus på strategi, koncept och innehåll. För e-post kan vara en fantastisk kanal för att kommunicera med våra målgrupper, bygga relationer och äga mer av vår data. Missa inte att kolla in Nicklas nyhetsbrev NomoFomo Insights för att ta del av intressanta spaningar och se hur han arbetar. Och kolla även in mitt nyhetsbrev. Om gästen Nicklas Hermansson är journalist, strateg, kreatör, omvärldsbevakare, föreläsare och personen bakom NomoFomo. Ett eget mediehus och nyhetsbrev där han omvärldsbevakar, kurerar och skriver om intressanta nyheter som formar vår framtid. Nicklas startade sin karriär som journalist i Sundsvall och har sedan dess bland annat gjort Aftonbladet till en digital förebild som tv-chef, skapat några av Skandinaviens största webb-tv-program på Hard Hat och utvecklat prisvinnande lokal-tv på Mitt Media. Sen har han även varit med och skapat framtidens kommersiella innehåll på Bonnier News Brand Studio. Om avsnittet Nicklas och jag pratar i avsnittet om hur man skapar det ultimata nyhetsbrevet som levererar värde på riktigt till läsarna. Han berättar bland annat om frågorna man ska ställa sig före man startar ett nyhetsbrev och vad det är som gör ett nyhetsbrev riktigt bra. Han delar också sin analys av vad företag kan lära sig av nya mediebolag som Morning Brew och Milk Road. Du får dessutom höra: Olika typer av nyhetsbrev och bra exempel Hur man kommer fram till ett bra koncept Varför tonalitet och textredigering är så viktigt Hur man skapar riktigt bra innehåll för nyhetsbrev Vanliga misstag och fallgropar som Nicklas ser Tillväxt och hur man får fler prenumeranter Och varför man ska ha ett guldkorn i slutet Och en massa mer om hur man lyckas med nyhetsbrev… Nicklas berättar också om varför han startade sitt, varför han älskar nyhetsbrev och vad han önskar att han hade haft koll på i början. Och han delar självklart också mängder med tips för alla som vill dra igång ett nyhetsbrev. Du hittar som vanligt länkar till allt vi nämnde här i poddinlägget. Där har Nicklas dessutom samlat ihop ett helt gäng med bra länkar till innehåll, resurser och innehåll kring nyhetsbrev och att skapa bra sådana. Han har även lagt med ett antal exempel på bra nyhetsbrev att hämta inspiration från. Och efter länkarna hittar du tidsstämplar till olika sektioner i avsnittet. Här nedan finns grafiken med Nicklas frågor för dig som vill starta ett nyhetsbrev. Länkar Nicklas Hermansson på LinkedIn NomoFomo webbsida NomoFomo Insights nyhetsbrev Notes on newsletters - Benedict Evans (artikel) A Good Newsletter Exit Strategy Is Hard to Find - Delia Cai/Vanity Fair (artikel) The Internet's Unkillable App - Dave Pell/The Atlantic (artikel) Farrah Storr of Substack's insider tips on the newsletter platform (poddavsnitt) Apple / Spotify A 201 guide for taking your newsletters to the next level - newsletter guide.org (guide) Sajt för inspiration kring e-postdesign - Really Good Emails (resurs) E-postverktyg för nyhetsbrev - Substack (verktyg) Nicklas exempel på bra nyhetsbrev: Morning Brew - affärs- och ekonominyheter Marketing Brew - nyheter inom marknadsföring Future social - brev från Morning Brew om sociala medier The Hustle - om entreprenörskap och tech Read Max - om medier och kultur Milk Road - om krypto Garbage Day - om internetkultur Axios Media Trends – summeringar och analyser av medienyheter

Sometimes overlooked, but still very essential, email design is this week's topic. Matthew Smith and Mike Nelson from Really Good Emails join us to lets us know what makes a great email; how to make it stand out, whether or not design is subjective, how to drive recipients to your end goal, and what's the easiest way to improve your design overall. We also talk about the PnL for lemonade stands and karaoke.

Founder, kind person, email geek: Matthew Smith is all of these things, in addition to his noteworthy roles with Really Good Emails and the UNSPAM conferences. In Episode 10 of Humans of Email, we're getting authentic and personal with Matthew to learn more about his least favorite French words, what he hopes people remember him for, and what it's like to build Really Good Emails. BTW, you can shoot Matthew a DM on Twitter or Email Geeks Slack to request a 15% discount on an upcoming UNSPAM conference. --- LINKS Matthew on Twitter Really Good Emails UNSPAM RGE Chrome Capture Recommended Reading: The Body Keeps the Score & In the Realm of Hungry Ghosts --- Send in a voice message: https://anchor.fm/humansofemail/message

Next week, we're getting authentic and personal with Matthew to learn more about his least favorite French words, what he hopes people remember him for, and what it's like to build Really Good Emails. --- Send in a voice message: https://anchor.fm/humansofemail/message

Matt Helbig chats with Najmah Salam about year-end emails from YouTube, ukuleles, data, and how that one meeting could have been an email. Najmah Salam https://www.najmahsalam.com/

We sat down with fellow Mailgun employees, Megan Boshuyzen, email developer, and Julia Ritter, email marketer as they just returned from UNSPAM, an email conference created by Really Good Emails (listen to our episode with CEO Matthew Smith). Find out everything they learned from upcoming 2022 email trends to why the quality of your email content matters. We hope you enjoy this one and we may see you out and about at your next email conference.

We're big fans, I mean really big fans of Really Good Emails. Such big fans that we had to get CEO and Co-Founder Matthew Smith on the show and wanted to know the history and future of Really Good Emails. Enjoy tidbits on Yoda, the love of buying musical instruments online, and of course…email. Learn more about Really Good Emails at reallygoodemails.com.

Det spås ofta att e-post ska dö. Men e-post har fortfarande en central roll i både våra digitala liv och i mediemixen för många marknadsförare. Och det kan vara en av våra mest kraftfulla och lönsamma kanaler. Men vad krävs för att lyckas med e-postmarknadsföring idag 2021 och hur kommer man igång på rätt sätt. Det och mycket mer pratar jag om med Sam Jahanfar på Rule. Trots att e-post kan vara en så kraftfull kanal så får den väldigt lite uppmärksamhet i Sverige om man jämför med andra digitala kanaler. Så jag bestämde mig för att fördjupa mig i e-postmarknadsföring tillsammans med Sam som har stenkoll på kanalen. Allt från att få tekniken på plats och en rad olika best practice till hur man börjar på rätt sätt och undviker vanliga fallgropar. Vi tar även upp hur iOS 15 och Apples Mail Privacy Protection påverkar e-postmarknadsföring framöver. Om gästen Sam Jahanfar är medgrundare och vd på Rule Communications, en av de ledande plattformarna i Sverige för digital kommunikation som grundades redan 2007. Rule hanterar idag allt från e-postmarknadsföring och marketing automation till sms-marknadsföring. Bland kunderna finns såväl e-handlare som myndigheter och storföretag. Sam har med snart 15 års erfarenhet av e-postmarknadsföring och digital kommunikation har en djup förståelse för e-post som kanal. Om avsnittet Vi inleder avsnittet med att Sam berättar var e-postmarknadsföring står 2021, varför kanalen får så lite uppmärksamhet i Sverige och om de senaste årens nyhetsbrevsvåg. Han berättar sedan om olika typer av e-postmarknadsföring. Och utmaningarna med att få ihop alla sina e-postflöden. Sam förklarar efter det vad han anser krävs för att lyckas med e-postmarknadsföring och vad de företag som är bäst gör. Vi pratar även om hur man säkerställer att e-posten inte hamnar i skräpposten och hur man underhåller sin lista väl. Du får dessutom höra: Hur man kommer igång på rätt sätt Vad vi borde mäta istället för öppningsfrekvens Och varför vi bör tänka i budskap istället för utskick Sam går även igenom vad iOS 15 innebär för e-postmarknadsföring i praktiken och hur vi marknadsförare bör tänka för att anpassa oss. Det finns som vanligt länkar till de resurser som nämns i avsnittet + ett stort antal bra resurser för att lära sig mer om e-postmarknadsföring. Och efter länkarna hittar du tidsstämplar till olika sektioner i avsnittet. Länkar Sam Jahanfar på LinkedIn Rule webbsida Rule Communication på LinkedIn Rule Communication på Facebook Litmus (resurs/verktyg) wiseTools-autetiseringstest (verktyg) Linkedin learning email marketing (kurs) Really Good Emails (inspiration) Innehåll från Rule Hyper-personalisering: nästa våg av personalisering (artikel) Artikelserie om leveranssäkerhet - Del 1 - SPF (artikel) Artikelserie om leveranssäkerhet - Del 2 - DKIM (artikel) Artikelserie om leveranssäkerhet - Del 3 - DMARC (artikel) De hetaste email designtrenderna just nu (artikel) De vanligaste misstagen inom emaildesign och hur du undviker dem (artikel) Design och övriga tips för att öka engagemang (artikel) En förbättrad kundupplevelse stärker varumärket (artikel) Amazons intåg i Sverige: Viktigt att äga sin kundbas och data (artikel) Medlemsvärvning via SMS (artikel) Rikta dina utskick rätt med hjälp av segmentering (artikel) iOS 15: Vad du som e-postmarknadsförare behöver veta om Apples uppdatering och Mail Privacy Protection (artikel) Nyhetsbrev om e-postmarknadsföring E-Mail Marketing Tipps (nyhetsbrev) Holistic Email Marketing (nyhetsbrev) emailmonday (nyhetsbrev) Litmus (nyhetsbrev) Intercom (nyhetsbrev) Tidsstämplar [3:20] Sam inleder med att ge sin syn på varför e-postmarknadsföring får ganska lite fokus idag. Och både möjligheter och utmaningarna kanalen står inför. [5:21] Vi fortsätter att prata om e-postmarknadsföringens roll 2021 och trenden kring nyhetsbrev i framförallt USA. Och Sam förklarar varför han inte tror att det nått til...

How do you focus on one goal (one "job") in messaging that speaks directly to your audience? This week, we're taking a look at some e-commerce emails with JUDY. ------------------------------ Get paired with a marketer to see how your strategy will work in the emfluence Marketing Platform. https://more.emfluence.com/really-good-emails ------------------------------

Watch on YouTube https://youtu.be/9wf6jcJ1MBw Build your own really good emails and get them to market in minutes. Knak's drag & drop email builder and built-in collaboration features make it easy to create on-brand emails and sync them to your marketing automation platform - no coding, agency, or technical know-how required. https://info.knak.com/really-good-emails.html?utm_source=rge-youtube&utm_medium=influencer&utm_campaign=rge -----------------------------------------------------------------------------------

Watch on YouTube https://youtu.be/64XHhETWI0I Get paired with a marketer to see how your strategy will work in the emfluence Marketing Platform. https://more.emfluence.com/really-good-emails -----------------------------------------------------------------------------------

Watch on YouTube https://youtu.be/kW1J77LgncE On this very special episode, we're looking at - count 'em - 17 different emails. From the Golden State Warriors to the New York Red Bulls, the American Heart Association, Dave Ramsey looking for some pizzazz, and even that fan-freaking-tastic BBC email from Action Rocket. Grab a cup of coffee or tea, bring the whole package of Oreos, and hang with us while we dive into these fan-submitted emails. We're sharing what's working, what to improve, and - you guessed it - how to make these good emails really good. ----------------------------------------------------------------------------------- Build your own really good emails and get them to market in minutes. Knak's drag & drop email builder and built-in collaboration features make it easy to create on-brand emails and sync them to your marketing automation platform - no coding, agency, or technical know-how required. https://info.knak.com/really-good-emails.html?utm_source=rge-youtube&utm_medium=influencer&utm_campaign=rge -----------------------------------------------------------------------------------

How can you partner with influencers to bring messaging outside of social and into an email? This week, we dive into some influencer-inspired emails, the bread and butter of Jimmy John's, with Aana Leech from Popular Pays. ----------------------------------------------------------------------------------- Get paired with a marketer to see how your strategy will work in the emfluence Marketing Platform. https://more.emfluence.com/really-good-emails -----------------------------------------------------------------------------------

How do you get your email team on the same page to create a consistent message and design that serves your audience? This week, we dive into some GIF emails that push email to the limit with Rob Hope from One Page Love and Email Love. ------------- Build your own really good emails and get them to market in minutes. Knak’s drag & drop email builder and built-in collaboration features make it easy to create on-brand emails and sync them to your marketing automation platform - no coding, agency, or technical know-how required. https://info.knak.com/really-good-emails.html?utm_source=rge-youtube&utm_medium=influencer&utm_campaign=rge --------------

We've always told you that emails don't need necessarily need to be visually stunning to work well for you and your core objective of making sales. Why bother spending hours of your time adding graphics left, right and center when you could simply get your point across in less than 20 mins? But, what if changing your emails from the current layout you're currently using could help to bring you more click through and more sales? Even better, what if you could make your emails much more visually appealing and effective without having killer design skills?  Working with the likes of MIT, Seth Godin and Gates Foundation (to name a few), our latest guest, Matthew Smith of https://reallygoodemails.com/about (Really Good Emails) is here to tell us how putting a little more thought into our email design could help us yield even better results. We're all ears!... Beautiful Email Design That Make Sales - Matthew Smith from Really Good EmailsEpisode Content(02:16) It's two lies and a truth about Matthew and Rob really didn't want it to be this one. (03:32) Just how important are visuals in an email?  (05:08) Graphic-design-heavy - do we have to? (07:05) Matthew's face-palm moments with terrible emails. (09:02) What should a game of golf and your emails have in common?  (10:10) Should we be fearful of emails not loading properly? (12:26) But Kennedy's not a designer, god dammit! (14:05) Why you don't have to be a Picasso of emails to have awesome emails.  (16:01) Does this all apply to coaches and course creators? (17:32) Cheap dirty pizzas don't need fancy flyers. But what about your emails?  (20:22) Find out how graphics can further your conversion rate. (22:26) Some people just need a little push.  (24:43) This week's subject line of the week and the hidden treasure within your junk folder.  Episode Resources https://launch.emailmarketingheroes.com/warrior (Download The Email Marketers' GamePlan) https://get.emailmarketingheroes.com/league (JOIN The League Of Extraordinary Email Marketers) https://twitter.com/RobandKennedy (Connect with us on Twitter) for podcast updates and email marketing content Subscribe and Review The Email Marketing Show PodcastThanks so much for tuning into the podcast, if you enjoyed it we'd really appreciate you Subscribing to and leaving us a Review of the show on your favourite podcast player. Not only does it let us know you're out there, listening, but your feedback helps us to keep creating the most useful episodes - not to mention to helps us get discovered by more people.

Watch on YouTube https://youtu.be/UXuCvkGxFP8 How can you make image-only emails work while connecting with your audience? This week we look at how Wildist's emails use a design system to grab the reader's attention and show the reader where to go. ----------------------------------------------------------------------------------- Build your own really good emails and get them to market in minutes. Knak’s drag & drop email builder and built-in collaboration features make it easy to create on-brand emails and sync them to your marketing automation platform - no coding, agency, or technical know-how required. https://info.knak.com/really-good-emails.html?utm_source=rge-youtube&utm_medium=influencer&utm_campaign=rge -----------------------------------------------------------------------------------

Watch on YouTube https://youtu.be/hB2vRxNTdGw How do you serve your audience with software product announcements? This week, we look at how Adobe's emails spotlight bold fonts, animations, and creative illustrations to show their software products in action. ----------------------------------------------------------------------------------- Get paired with a marketer to see how your strategy will work in the emfluence Marketing Platform. https://more.emfluence.com/really-good-emails ----------------------------------------------------------------------------------- Adobe provides digital experiences by connecting creators with multimedia and creative software products.

Watch on YouTube https://youtu.be/QKfvWBwe5Ao What makes your emails stand out from other e-commerce shops? This week we look at how Public Rec's emails use real photos of people using their products, no-nonsense language, and engaging visual layouts to connect with their customers. ----------------------------------------------------------------------------------- Build your own really good emails and get them to market in minutes. Knak’s drag & drop email builder and built-in collaboration features make it easy to create on-brand emails and sync them to your marketing automation platform - no coding, agency, or technical know-how required. https://info.knak.com/really-good-emails.html?utm_source=rge-youtube&utm_medium=influencer&utm_campaign=rge ----------------------------------------------------------------------------------- Public Rec makes high-quality, technical leisure apparel that helps people focus on what they’re doing, not what they’re wearing.

Watch on YouTube https://youtu.be/fzSl-QXVuUg Get paired with a marketer to see how your strategy will work in the emfluence Marketing Platform. https://more.emfluence.com/really-good-emails GoPro is a technology company that manufactures versatile action cameras and develops video-editing software.

Watch on YouTube https://youtu.be/Fm6lHsTeEtI Get paired with a marketer to see how your strategy will work in the emfluence Marketing Platform. https://more.emfluence.com/really-good-emails Truebill is a free platform that helps you find, track, and cancel all of your paid subscriptions and recurring payments.

Watch on YouTube https://youtu.be/1s_N_BVrLwU Postscript is an SMS marketing platform for Shopify stores, making it easy to send campaigns, create automations, and personalize SMS messages with dynamic content.

Watch on Youtube https://youtu.be/CNiJHCDOqCQ Get paired with a marketer to see how your strategy will work in the emfluence Marketing Platform. https://more.emfluence.com/really-good-emails Uber is a platform that offers delivery and transportation services, including ridesharing, freight transportation, food delivery, and package delivery.

 In this episode of The FWD: Thinking Show, Matthew Smith — Founder of Really Good Emails and design agency Fathom & Draft — shares his thoughts on the most important elements of email design, how to simplify design using an approach called “design golf,” and how to create an email structure that helps you do more in less time. The episode title is "What do email design and legos have in common?"

Watch on YouTube https://youtu.be/OCIAfj3G91k Get paired with a marketer to see how your strategy will work in the emfluence Marketing Platform. https://more.emfluence.com/really-good-emails YNAB (You Need a Budget), a personal budgeting software helping people take control of their finances.

In the world of digital marketing, traffic gets a lot of attention. Small business owners understand that without visitors to your site, it's unlikely you're going to be able to grow or sustain their businesses. I'd argue that the focus on traffic isn't helpful unless it's paired with a focus on conversion. After all, you might be able to attract thousands of visitors a month – but if none of those people are buying from you, what's the point? You're paying for traffic without getting any real return on your investment. With that in mind, here are some of the most useful tools I know to help you boost your conversion rate and turn your traffic into revenue. Content Research Tools A high conversion rate starts with great content. If you're not sure what content gets the most traction, then these tools can help you find out. BuzzSumo – BuzzSumo is one of the best tools I know for figuring out what kind of content to post. You can entire a keyword and get a display with links to the most linked and shared content related to your search term. You can then dig in to explore what makes the content shareable.You can get a free trial. After that, the plans start at $99 per month. That might seem like a lot, but there's no minimum subscription period. Similar Web – Which sites are most like yours – and where is their traffic coming from? If you want to know the answers to both questions, you should try Similar Web. Similar Web will tell you which of your keywords is generating the most traffic and give you ideas about where to post and share your content online to increase conversions. They offer a free plan and a paid plan, which is based on volume. You can contact them for pricing. Land-Book – One of the keys to a high conversion rate is a great landing page – but how do you know if your landing page is getting the job done? I recommend Land-Book.Land-Book is a free collection of some of the web's most successful and effective landing pages. It's a great resource if you're not sure where to start with your landing page. Really Good Emails – Do you want to improve the conversion rate of your emails? Really Good Emails does for marketing emails what Land-Book does for landing pages. Browse their huge, free collection of effective marketing emails and use them for inspiration. This is an especially helpful resource if you're new to writing emails and want to up your game. Tools to Capture Leads The next category is a series of tools that will help you capture leads once you've enticed a visitor to your website. HubSpot is a free lead-capturing tool. Its primary feature is an exit intent popup, which is proven to be one of the best-known ways to capture leads.What I really like about HubSpot is that it combines lead capturing with detailed metrics to help you understand the user experience on your website –which can, in turn, help you to increase conversions. Sumo is a suite of tools that you can use to create action-triggered popups that include a Welcome Mat popup, a scroll-triggered popup, and a Smart Bar to help you attract more email subscribers.Their free version is probably enough for most small businesses, but if you want even more analytical tools, you should consider their premium option, which comes in at $49 per month. HelloBar is another tool you can use to capture leads. They have a free plan with limited options that you can use to display a popup opt-in form to every 10th visitor on your site.Their paid plans range from $29 to $49 per month and offer an array of additional features that can help you transform your website into a lead-generating machine. Heat Mapping & Mouse Tracking Tools A visitor's behavior on your site can provide a lot of information about why your conversion rate isn't as high as you want it to be. Here are some tools that can give you the data you need. Clicky offers free and paid plans that will give you detailed information about how long visitors stay on your si...

Dribbble has been the inspiration destination for designers for over a decade. How is it evolving to meet modern standards and designer needs? Our guest today is Michael Sacca, VP Product at Dribbble. You’ll hear from Michael about Dribbble’s product vision, designer communities, other popular design platforms, hiring designers, and much more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesCrew.co, Unsplash — Michael’s previous businessesTiny— the company that bought DribbbleBehance, Mobbin, Really Good Emails — other platforms for design inspirationEpisode 178: Your Personal Design Style with Meg LewisCreative Market — a popular design marketplace recently acquired by DribbbleDribbble’s Blog and NewsletterDribbble’s Designer Search — a visual search tool for hiring designersRocketship.fm — Michael’s weekly podcastFollow Michael on Twitter @michaelsaccaMichael’s Dribbble pageToday’s SponsorThis episode is brought to you by Webflow. It gives designers the power of code in a visual interface, allowing you to directly build whatever you have in mind — without engineers. Webflow’s whole thesis is that designers are used to learning complex visual software, but none of these tools actually output production code. Webflow takes that next step by bringing the power of HTML, CSS, and JavaScript into a visual interface. Webflow: the power of code, without writing it. Create a new account at wfl.io/clever and use promo code UXUIBREAKFAST to get 10% off any annual plan.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Thanks for joining us for our special BONUS episode of EmailGeeks at Home Drinking Coffee. This week we’re playing Scattergories - facing off against Matt Helbig from Really Good Emails and our very own David the Producer. Moderated by Elizabeth Jacobi, CEO of MochaBearMarketing. We're not proud of the result. Feel free to grab a cup of coffee, tea, water, or whatever else floats your boat and join in on the fun. If you need a high quality vessel for your beverage of choice, check out the official mug provider of EmailGeeks at Home Drinking Coffee, Two Ridges Pottery: http://tworidgespottery.com/shop https://audiencepoint.com/blog/ https://www.linkedin.com/company/audiencepoint https://twitter.com/audiencepoint https://www.emailgeekspodcast.com/

Dovete progettare una nuova newsletter o una DEM e avete bisogno di ispirazione? Allora la risorsa che fa per voi è Really Good Emails.Really Good Emails non è una app ma direi più una risorsa per tutti quelli che devono progettare una newsletter o una serie di email commerciali da inviare ai propri contatti.Really Good Emails è una sorta di vetrina delle migliori newsletter e DEM in circolazione. Una collezione di oltre 3.800 email. Email che vengono segnalate dagli utenti della community e revisionate dal team del progetto.Ascolta la recensione su:https://www.businesstool.it/8♥ TELEGRAM ♥https://telegram.me/meritabiz¸¸.•*¨*•♫♪¸¸.•*¨*•♫♪¸¸.•*¨*•♫♪¸¸.•*¨*•♫♪¸Musica create dal pianista Pietro Beltranihttps://www.merita.biz/pietrobeltrani¸¸.•*¨*•♫♪¸¸.•*¨*•♫♪¸¸.•*¨*•♫♪¸¸.•*¨*•♫♪¸Sostieni Business Tool:Fai una donazione in criptovalute.Qui le istruzioni: https://www.merita.biz/crypto-donazioniBitcoin (BTC)3K2VFhnChh5yTUbp6YiwkrUC2xKUzQdnYSEthereum (ETH)0x4c43488DFbAd12c1c0f1c16Dca84239FAF920F69 Litecoin (LTC)MD5BuTNAYPKkyazEb5WEnXFk7CW3S4LE9YIl tuo supporto consente al podcast di continuare e migliorare.---Business Tool è un podcast prodotto da MeritaAudio.com

Monks Design & Code Really Good Emails For Your Campaigns https://emailmonks.com/html-email-templates.html?utm_campaign=ReallyGoodEmails-Promotion&utm_source=ReallyGoodEmails&utm_medium=Video Airbnb is a vacation rental company that offers online booking arrangements for lodging, homestays, and tourism experiences.

Over 280 billion emails are thought to be sent every single day. Which makes it hard to get yours opened when you need it to be opened.  So I went to the person who clearly knows that makes an email good, Matthew Smith, a design and customer experience wiz show came up with Really Good Emails (RGE), possibly the best email resource in the world. And I trust him, because I open their emails every. Single Time. Give it a listen to hear where emails are going in the future, how they nail their brand voice, and the internal process for creating emails. 

On this episode of Positively Creative, I talk with Katie Salmon of Katie Does Marketing about how to create a promotional calendar, why it's important to your business and how to know what and when to post. Katie also shares her thoughts on Instagram, email marketing and how to engage without feeling like you are constantly self-promoting. Be sure to grab Katie's free guide in the links below!   About Katie: Hi, I’m Katie! I help shop owners and makers sell their products. When I was a pre-teen I decided to be a fashion designer. I bought a sketchbook, learned to sew, and spent my babysitting money on a “Teen Vogue” subscription. I was sure I was just a few years shy of my “Project Runway” debut.…But it only took me a few weeks as a fashion merchandising student at the University of Georgia to conclude that I would, in fact, be a horrible fashion designer. (Turns out loving soft, pretty things doesn’t mean you’d be great at creating them.) The creativity I lacked to design a dress, though, found full expression in Marketing 101 and I fell in love with the strategies that help creative people like you sell their “stuff.” Because business isn’t exactly an “If you build it, they will come” scenario, right? Your target customers are ready for your unique brand to meet their needs. But it’s not always easy to let them know you exist.   I started Katie Does Marketing to help shop owners and makers develop a marketing plan that gets their product in front of the right people at the right time to make a sale. So whether your brand has been around for decades or you don’t even know where to start, I’m eager to help you take the next strategic step. Let’s get started!   Website: http://www.katiedoesmarketing.com/ Instagram: https://www.instagram.com/katiebsalmon/ Linkedin: https://www.linkedin.com/in/katiebsalmon   Links: Free Guide How to Plan Better Instagram Posts in Less Time: katiedoesmarketing.com/pcpodcast Really Good Emails: https://reallygoodemails.com/   To get 50% off your first year with Honeybook, go to positivelycreative.net/honeybook!   About The Positively Creative Podcast: The Positively Creative Podcast was created by Dorothy Collier, artist of Dorothy Art, for creative entrepreneurs. When Dorothy started having a positive outlook on every aspect of her life, including her art career, the creativity and opportunities started overflowing! Join her as she chats with other small business owners, discussing the ins and outs of how to run a creative business and how they make it in their respective fields. To learn more about The Positively Creative Podcast, visit our website or head over to our Patreon page! You can also find Dorothy on Instagram at @positivelycreativepodcast and @dorothyart!            

Where is the email marketing world heading? Should you automate more or take a step back and do more personal contact? Can you add a human touch and scale your email marketing efforts? Mike Nelson, one of the masterminds behind Really Good Emails, guides you through the email marketing world right now, so you can stay up to date. You are welcome!

In this episode of The Treehouse Show, Nick Pettit (@nickrp) and Jason Seifer (@jseifer) talk about the latest in web design, web development, html5, front end development, and more.

In this episode of The Treehouse Show, Nick Pettit (@nickrp) and Jason Seifer (@jseifer) talk about the latest in web design, web development, html5, front end development, and more.