Podcasts about Crimson Hexagon

In the latest solo episode of the Happy Hustle Podcast, I dive into 24 AI tools that you can integrate into your business to streamline operations, enhance customer service, and boost productivity. Whether you're a small startup or a booming enterprise, these tools are game-changers. Here's a sneak peek of what you'll discover:Task Automation: Streamline your operations with tools like Zapier and IFTTT.Scheduling: Say goodbye to endless back-and-forth emails with Calendly and Acuity Scheduling.Inventory Management: Keep track of your stock effortlessly with TradeGecko and Fishbowl Inventory.Financial Management: Simplify your bookkeeping with QuickBooks and Expensify.Customer Service: Enhance your customer interactions with Drift, Intercom, and Zendesk.Market Research: Get ahead of trends with Crimson Hexagon and TalkWalker.And that's just the beginning! Listen to the full episode now and discover how all these AI tools can help you save time, reduce costs, and scale your business faster than ever before. Plus, I've included some awesome pro tips to ensure you make the most out of each tool.Connect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance (https://www.thehappyhustlebook.com/)Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course (http://www.thehappyhustle.com/Journey)Apply to the Montana Mastermind Epic Camping Adventure (https://caryjack.com/montana)“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode sponsor BIOptimizers Magnesium BreakthroughThis stuff is a game-changer! Magnesium Breakthrough packs all 7 forms of magnesium, designed to support stress management, promote muscle relaxation, regulate the nervous system, control stress hormones, boost brain function, increase energy, and enhance sleep.I take 2 capsules before bedtime, and it's been a game-changer for me. The best part is, BIOptimizers offer a risk-free.

In this episode we revisit our interview with Jeannine Sheehan who is the EVP/Chief Administrative Officer & HR Officer for InfuSystem, she is based in Boston.  Prior to InfuSystem Jeannine was the Chief Human Resources Officer for Crimson Hexagon a PE financed company. Her background has included working for large publicly traded companies. In this conversation we discuss the role of HR as a strategic business partner, and ask the question are there still barriers for women in business? We also discuss the topics of inclusion and diversity.  In Part two coming next week, we will discuss the War for Talent and how to improve processes to make better hiring decisions.

Founder and CEO of Brandwatch, the worlds leading social intelligence company, and currently serving as the Chief Growth Officer at Cision, Giles Palmer, discloses not only what it's like having a boss for the first time in 15 years, but also gives a glimpse into the challenges of leadership when it comes to old school business mindsets clashing with new generations of work ethic. On this tell-all episode of Radically Transparent, brought to you by Oktopost, Giles takes us on a journey from accountant to entrepreneur and everything in between, from co-founding Runtime Collective in 2000 - an agency that built systems for a variety of clients and how he spun Brandwatch out as a product company in 2006 and launched the first version of ‘Brandwatch Analytics' in August 2007. In February 2021 it was announced that Brandwatch had been acquired by Cision, the leader in news distribution and media monitoring and analysis for $450 million. Over the last 14 years, Giles has led Brandwatch through multiple fundraising events, international expansion, 3 acquisitions and a merger with the other leading technology in the Social Media Listening space - Crimson Hexagon. Brandwatch recently achieved the number one ranking in the highly regarded Forrester Wave report for social listening technology and Giles sits on several start up boards as NED or observer and is a Governor of Clifton College. Giles holds a Physics degree from Durham University and is a qualified Chartered Accountant.

We've all heard that a picture is worth a thousand words and visuals are a key deciding factor in consumer purchase decisions. For every company where visual imagery is important, it would be incredible for those companies to harness AI to place facts behind the images that are chosen to improve customer sales conversion rates.  Jehan Hamedi, Founder and CEO of Vizit, is the world's first visual intelligence agency. Using Artificial Intelligence (AI), the technology can measure and analyze the effectiveness of visual content and design for many marketing communications and product concepts. Jehan has more than a decade of experience in computational social science and artificial intelligence. His innovations have led to important advances in AI and computer vision, consumer insights and e-commerce, resulting in eight patents and an award-winning software platform. Before launching Vizit, Jehan led growth and innovation for Crimson Hexagon (acquired by Brandwatch), one of Fast Company's 10 Most Innovative Companies in Web, working with leading global brands, retailers, technology and media companies, including Google, Twitter, Walgreens, Toyota, and Paramount Pictures. This technology is exciting and groundbreaking. In our conversation, we discussed: How Vizit's AI platform dramatically improves customer conversion including ecommerce, packaged goods, marketing messages, etc. The history of building the platform and the team. How the AI works to run images through an AI generated audience lens. The three-year effort to develop the database to offer predictive views verses human subjective views. Enjoy the show! Connect with Jehan: Website: https://vizit.com LinkedIn: https://www.linkedin.com/company/10811155/admin/   Twitter: https://twitter.com/VIZITLabs Connect with Allison: Website: allisonksummers.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Eric originally hails from Lawrenceville, Georgia. While he’s moved around the country a bit, Atlanta has always pulled him back. He currently lives with his wife, Shirley, and their dog, Maize, in Atlanta, Georgia. The Co-founder and COO at Flatfile, whose mission is to remove barriers between humans and their data. Hundreds of enterprises use Flatfile products to aggregate, import, and normalize data from disparate and variant sources. Previously, Eric was the first product lead at Envoy, whose workplace products help thousands of companies create delightful and welcoming office experiences. Other prior work experiences include RentPath, FullStory, RelateIQ, ProsumerGrid, Crimson Hexagon, and Epic. Eric attended college at Emory University and received his MBA from Georgia Tech in 2015.Learn more about Oracle for Startups(Interviewed by StartupGrind's Alex Gorden).

Jill was Vice President at DRIFT. She is a global business leader and former VP at Crimson Hexagon and at Forrester. Her deep understanding of launching and growing products as well as managing multi-faceted sales, service and operations teams gives her the overview to size impact of marketing actions. Jill will share today:Why Conversational Marketing drives conversion.What standard chatbots do.How chatbots can learn and mirror how a best-in-class human had interacted with prospects.Which improvements in conversion rates is typically possible.How much customization it takes to see results.How to differentiate the wheat from the chaff when evaluating chatbot vendors.For which type of businesses chatbots are just a nice to haveGet a FREE iPAD: Just give a 5-star rating and a review comment and you may be the winner, who will be called out on Episode 5.Brought to you by: SaaSconversion.io

Today’s podcast covers Chapter 2, “The Customer in the Agile Business” of “12 Steps to Flow: The New Framework for Business Agility,” by Haydn Shaughnessy and Fin Goulding, developers of the internationally acclaimed workshop, Flow Academy. From my perspective, this chapter is all about the need for complex adaptive systems pulling in information and responding in a real-time manner to customer needs. See what you think.   Key points from chapter 1 are brought forward: matrix innovation critical non-essentials and marginal gains value-seeking culture Flow Value Stack For more on the Introduction and Chapter 1 go to episode 0037 of Wrestling with Chaos. The concept CATE is introduced here, in Chapter 2 C = (dynamic) Customer segmentation A = Asset discovery T = Targeted ideation E = Ecosystem   Customer segmentation reveals potential new markets, especially out at the long-tail where new trends are emerging. This requires the ability to innovate and adapt to the new trends on the fly — matrix innovation. Things can keep on changing out on that long tail. A fascinating example given is creating financial markets for the poor (people outside established banking norms) in Africa via working with NGOs. Asset discovery addresses what all is needed to satisfy demands in those newly-discovered markets. Do you use existing internal assets? Develop new assets? Utilize customers existing assets? Bring in partners? This is a very rich phase which requires a very direct discovery conversation within the team as well as bringing in the customers (more on that later) and/or potential partners. A conversation flow is established and maintained. Targeted ideation essential flows from the asset discovery in terms of defining the products generated during customer segmentation. Ecosystem comprises the context, the “geography,” so to speak of how and where the product(s) fit in the stakeholder landscape.   Economies of scope are discussed which is all about understanding directly customers needs. Rather than abstractions via big data or avatars it is better to gather information directly from, say, social media analysis. This allows for simultaneous differentiation of multiple products/services customer segments may need. The recommend using social media tools such as StatSocial, Sprinklr, and Crimson Hexagon. An example is given of a car dealership finding out a high percentage of purchasers were interested in biking. Consequently, they aligned the dealership with adjacent biking products.   An example of the Asset discovery, Targeted ideation, and Ecosystem coming together via the NGOs is a large, global retailer providing the transportation chain needed for land-rich, cash-poor, transportation-deprived farmers in Africa to get their product to richer markets.   Essentially, this is about developing complex adaptive systems that morph with discovers in and changes to the business environment.   In terms of methodologies the authors focus on visual processes…building “walls with post-its.” In other words, no lengthy documents. The team is vital and works as a unit real-time, face-to-face, generating the minimal amount of documentation needed, i.e., organized post-its. The process is very immediate. No lag time. evolving and innovating as they work to stay connected to customers and create solutions for customer needs. For more on the various “Walls” refer to their excellent book, “Flow.”   In line with Business Agility and dealing with complex situations, you can download CMC’s free e-book MINDSET – 5 SIMPLE WAYS TO LOOK AT COMPLEX PROBLEMS and learn how to find a simple vantage point from which you can resolve challenges.   Your feedback is important. Choose from the following options: place a review in iTunes, click on “leave a comment” below, send any comments along with your name and the show number to support@ctrchg.com   Listen to future episodes for our reply.

Today's interview is with Dana Miller, the SVP of Client Services at Crimson Hexagon, a social media data analytics firm that enables users to listen to and understand the opinions expressed on social media. Dana joins me today to talk about "voice of the customer" (VoC) programmes and how listening in social media can help. This interview follows on from my recent interview: Turning your customers into a horde of zombie loyalists – Interview with Peter Shankman – and is number 137 in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate and delivering great service and experience to their customers.

Today's interview is with John Huehn, founder, President & CEO of In The Chat, a social media sales and customer service company, that is aiming to make text message and social customer service easy with their software. John joins me today to talk about how text messaging as a customer service channel doesn't get the press that it deserves but that it can offer great benefits to businesses that implement it as a channel. This interview follows on from my recent interview: Social listening could replace traditional voice of the customer methods – Interview with Dana Miller of Crimson Hexagon – and is number 138 in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate and delivering great service and experience to their customers.

In this episode of Motivated to Lead we have part two of our conversation with Jeannine Sheehan who is the EVP/Chief Administrative Officer & HR Officer for InfuSystem, she is based in Boston.  Prior to InfuSystem Jeannine was the Chief Human Resources Officer for Crimson Hexagon a PE financed company. Her background has included working for large publicly traded companies. In this conversation, we discuss the war for talent and how to improve the hiring process to make better hiring decisions.

In this episode of Motivated to Lead we interview Jeannine Sheehan who is the EVP/Chief Administrative Officer & HR Officer for InfuSystem, she is based in Boston.  Prior to InfuSystem Jeannine was the Chief Human Resources Officer for Crimson Hexagon a PE financed company. Her background has included working for large publicly traded companies. In this two-part conversation we discuss the role of HR as a strategic business partner, and ask the question are there still barriers for women in business? We also discuss the topics of inclusion and diversity.  In Part two coming next week, we will discuss the War for Talent and how to improve processes to make better hiring decisions.

Oggi un video particolare, una cosa nuova: ho provato a usare live gli strumenti che usiamo tutti i giorni in The Fool, in questo caso Crimson Hexagon, per analizzare con il “pubblico” un evento, in questo caso il Festival di Sanremo.Un esperimento, per provare a demistificare cosa facciamo per i nostri clienti e condividere il lavoro di tutti i giorni hands-on con voi!Raccontatemi se vi va se vi piace (o è di una noia mortale)

Finally got settled into my new apartment in Athens and got to sit down with some of my new roommates and their friend Kevin. We didn't really have much of a plan when we sat down for this episode so we just talked about school and the plans for afterwards. We covered everything from online marketing to Crimson Hexagon, criminal law, and investment banking. Get ready for a blast of an episode. 

About Gary Lancina Gary Lancina is no stranger to marketing. Prior to joining Mercury Marine in 2016, Gary worked for SC Johnson’s marketing department. Gary promoted personal care brands using a strategy known as influencer marketing. Influencer marketing involves a forming a relationship with an influential person to strengthen a brand’s identity on social media or in-person. Gary has established a wealth of these relationships, from connections in the automotive field to minor league hockey teams and the NFL. Gary currently serves as senior director of Global Brand and Influencer Marketing Strategy at Mercury Marine.   Authentic Agendas  Gary says that influencer marketing is all about creating productive, mutually beneficial relationships with potential customers. Utilizing well-vetted influencers within an industry has proven to be an ethical and successful way to increase awareness and product sales. Finding appropriate influencers are both an art and a science. Gary explains that when scouring social media for new relationships, individuals with a big following aren’t always the most sought-after trait. While finding someone who emits a trustworthy, authentic perspective is crucial, you also have to carefully look at their audience’s characteristics. Having an overly bloated or broad follower base can lead to weaker engagements or an inappropriate demographic altogether.   Connecting with Influencers  When Gary first began utilizing influencer marketing, he created relationships through the use of agencies who helped broker introductions. The influencers many of these agencies brought in weren’t always in tune with the demographics Mercury Marine was looking for. Gary says in marine sporting, history or legacy in an activity or industry is the key to reaching the audience you are catering to. The smaller population of advocates and enthusiasts with marine interests isn’t as cutthroat as other fields, making it feasible to introduce relationships and opportunities to specific people without the use of an agency. Gary says that once a strong relationship is formed with an influencer, other leads follow in the form of referrals.   Local Influencers Mercury Marine’s reputation and legacy helps reach everyday people who fit the profile of the company’s influencers. Whether it be fishing guide services or pro fisherman, most enthusiasts are familiar with the Mercury brand. Creating relationships with these earnest, local aficionados can be tremendously successful in stimulating awareness, loyalty and purchases in many regions. The person-to-person contact initiated by on-the-ground advocacy is just as important as positioning a brand alongside a popular online influencer.   Maintaining Relationships  The nature of influencer marketing requires establishing and maintaining relationships. Gary says keeping open and clear channels of communication is crucial. Hearing the perspective of an influencer and keeping an open dialogue about the relationship also helps prolong and strengthen a relationship. Gary says the longevity of relationships is extremely important, and at Mercury Marine some of these connections have lasted for decades.   Success Metrics  Social platforms allow for content-creators to access a bounty of valuable statistics and data. Analytics like click-throughs, views, screen-time, sources of traffic, activation methods and location data help determine the effectiveness of the relationship. Tools like Crimson Hexagon also give detailed insights into demographics and audiences. Location analytics allow a detailed look into how word-of-mouth and social posting alone can generate buzz in a region. In all cases, building trust and evoking feelings for your brand without diluting the integrity of your brand is certainly considered a measurement for success.   Connect With Gary LinkedIn: https://www.linkedin.com/in/glancina/

Gary King (@kinggary) is the Albert J. Weatherhead III University Professor and Director of the Institute for Quantitative Social Science at Harvard University . King focuses on innovations that span the range from statistical theory to practical application. His methods are used extensively in many fields of academia, government, consulting, and private industry. He is a founder, and inventor of the original technology for, Learning Catalytics, Crimson Hexagon, Perusall, and other firms. He is a founder, and inventor of the original technology for, Learning Catalytics, Crimson Hexagon, Perusall, and OpenScholar

On July 15, 2018 we were joined by Stephanie Newby, the CEO of Crimson Hexagon.

Ha llegado el momento. El esperado instante en el que toca repasar y reflexionar sobre una nueva edición del E3 que llega a su fin. Muchos anuncios, alguna que otra sorpresa, ojeras en la cara… En fin, lo que nunca puede faltar en un evento de estas características. Si nos ceñimos a cifras estadísticas, la ganadora en cuanto a ruido mediático sería Nintendo, seguida de Bethesda y Microsoft según el informe publicado por la consultora Crimson Hexagon. Sin embargo, que hablen mucho de ti no significa que sea para bien o que, al menos, porque has despuntado. Por nuestra salud mental y también la vuestra, hemos decidido dividir este especial E3 en dos partes para que sea más digerible. En el episodio que estáis escuchando nos vamos a centrar en las compañías third parties, es decir, Electronic Arts, Bethesda, Devolver, Square Enix y el PC Gaming Show. Y más adelante, haremos lo propio con las 3 grandes, con Microsoft, Sony y Nintendo. PD: Estamos en DISCORD. Puedes entrar a través de este enlace: https://discordapp.com/invite/QFqC2Ak

Irwin Hipsman, director of customer success and advocacy at Crimson Hexagon, shares the results of a recent survey into the customer advocacy and advocate marketing community.

One on One with Errol Apostolopoulos of Crimson Hexagon by DMN One-on-One

Nick Candito. He is the Chief Executive Officer and co-founder of the company called Progressly, championing the company’s mission towards becoming the new standard for how teams find and execute business processes. He previously served as Relate IQ’s head of user success and business operations which was acquired by Salesforce, the first automatic and intelligent CRM solution. Nick founded Progressly to address how large industries operate, innovate and share around core business processes. Famous Five: Favorite Book? – Leaders Eat Last by Simon Sinek What CEO do you follow? – Jeff Weiner, Satya Nadella, Dick Costolo, Jeff Bezos Favorite online tool? — Hubspot tools for email, Pocket How many hours of sleep do you get?— less than 8 If you could let your 20-year old self, know one thing, what would it be? – be patient, ask more questions and optimize by being around the best people Time Stamped Show Notes: 01:07 – Nathan introduces Nick to the show 01:49 – Nick thinks Salesforce will win the CRM space, as well as Microsoft and LinkedIn 02:25 – Nick is impressed by Base CRM and Social Capital 02:57 – Nick stumbled into tech as he was originally a finance major 03:15 – He started by joining a small software team building technology for the pharmaceutical industry and learned about the manual system of the tech industry 04:04 – Nick then joined Crimson Hexagon and he learned how to take a company to the next level using tools like Salesforce 04:38 – With RelateIQ, Nick learned how to create a sales system of engagement 05:18 – Nick thinks the best founding duo he has ever encountered is Adam Evans and Steve Loughlin 06:29 – Progressly is the operational system of records with a focus on the Fortune 1000 CROs or contract research organizations 07:24 – The company has a mobile first strategy (people who are working outside of office) 08:01 – Progressly works with a variety of companies; big companies that include Shell Oil and those in the mid-market segment 08:25 – The highest price is $49 per user, with the IT Group of Chevron they have 60,000 employees within the company 09:31 – The company was founded in 2014 and started to fundraise aggressively in 2015; they were able to raise $10 million in the seed, series A and after 10:22 – They had a very specific profile for their seed round and focused on a large institutional investor, a micro VC, and some high value angels—it played out the way they planned 11:17 – They are looking at getting a positive net churn and at how they can accelerate the growth of their accounts; for example, from site-wide deployment to regional deployment to enterprise deployment 13:28 – They are now in the hundreds in terms of customers; the energy and utilities sector has a high network effect 14:05 – Nathan just interviewed Geoff Moore who said the more specific or weirder the sector, the better 15:24 – The utility metric depends on what the user is running on operationally 16:03 – The active number of seats are in the thousands 16:46 – The first year revenue was pretty low because they did a paid pilot offering 17:10 – They were looking into the pilot to use case expansion 17:55 – They want to have a 100% growth, year over year 18:10 – It is easier to drive a high growth rate rather than have customers who can refer you to others 19:41 – Nick will celebrate when he gets to $5 million in ARR or accounting rate of return 20:40 – Currently, they are doing less than 300 grand per month 21:16 – Having an enterprise cycle in your business is slower upfront, but has the ability to experience significant growth in the long run 21:31 – They have 30 employees with some in product design and engineering 22:31 – The payback period is significantly lower than 12 months 24:38 – The Famous Five 3 Key Points: Target a specific group for your customer base to increase the chances of referrals. An enterprise account may prove to be slow at first, but it will pay off in the long run. Ask your customers to promote your business to other people. Resources Mentioned: The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences GetLatka - Database of all B2B SaaS companies who have been on my show including their revenue, CAC, churn, ARPU and more Klipfolio – Track your business performance across all departments for FREE Hotjar – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Show Notes provided by Mallard Creatives

It’s said that in the last two years, more data has been created than all the data that ever was created before that time. And that in two years hence, we’ll be able to say the same thing. Gary King, the head of the Institute for Quantitative Social Science at Harvard University, isn’t certain those statements are exactly true, but certain they are true in essence. And he’s even more certain that the growth in the amount of data isn’t why big data is changing the world. As he tells interviewer Dave Edmonds in this Social Science Bites podcast, roughly 650 million social media messages will go out today. So to someone trying to make statements about what those messages contain, he posited, would having 750 million messages make anything better? “Having bigger data,” King says, “only makes things more difficult.” Or to be blunter, “The data itself isn’t likely to be particularly useful; the question is whether you can make it useful.” Which leads to King’s real passion: the analysis of big data. It’s not the ‘big’ or the ‘data’ that really turns the screw; it’s the analysis. In this conversation, King, uses text analysis as an example of this big data analysis. He notes that some of the tools that text analysis uses are “mathematically similar” to another project he worked on, trying to determine health priorities in the third world by figuring out what’s killing people there. In both cases, the individual, whether someone with a disease or someone with a viral tweet, is less important than the trend. That, explains King, spotlights the difference between computer scientists’ goals and social scientists’ goals: “We only care about what everybody’s saying.” He then talks about work examining social media and censorship in China. While the work clearly falls into an area that King, a political scientist, would be interested in, the genesis was actually as a test case for the limitations of the text analysis program. But it nonetheless gave useful insight into both how the Chinse government censors material, and why. King is the Albert J. Weatherhead III University Professor at Harvard. He’s been elected a fellow or eight honorary societies, including the National Academy of Science, the American Association for the Advancement of Science, and the American Academy of Political and Social Science. King also has an entrepreneurial bent – he mentions the company Crimson Hexagon that was spun out of the text analysis work during this interview – and has founded or invented technology for companies like Learning Catalytics and Perusall. And here’s some, if not ‘big’ data, at least ‘bigger’ data, to consider: This interview marks the 50th Social Science Bites podcast produced by SAGE Publishing. For a complete listing of past Social Science Bites podcasts, click HERE. You can follow Bites on Twitter @socialscibites and David Edmonds @DavidEdmonds100.

How does a brand find the “why” behind the “what” with social media insights? In this episode of Marketing Nerds, Caitlin Rulien is joined by John Donnelly III of Crimson Hexagon to chat about better understanding what customers are saying on social media.The post Brands and Social Media Insights: Finding the “Why” Behind the “What” [PODCAST] appeared first on Search Engine Journal.

Jessica Mah - ‎CoFounder & CEO at inDinero.comJon Sebastiani - CEO of Sonoma BrandsThomas Patterson - Founder & CEO of MotivateIan Chen - CEO of DiscotechJennifer Grady - Founder of The Grady FirmStephanie Newby - CEO of Crimson Hexagon

Jessica Mah - ‎CoFounder & CEO at inDinero.comJon Sebastiani - CEO of Sonoma BrandsThomas Patterson - Founder & CEO of MotivateIan Chen - CEO of DiscotechJennifer Grady - Founder of The Grady FirmStephanie Newby - CEO of Crimson Hexagon

Chris Sheng - Head of Growth at Impact HealthCourtney Jones Louks - CoFounder & CEO of Sweat Cosmetics, Inc.Adam Shaw - CEO of SportleAdam Goldberg - Founder & CEO of Fresh BrothersIan Chen - CEO of Discotech, Inc.Phoebe Hayman - CEO of SeedlingStephanie Newby - CEO of Crimson Hexagon

Chris Sheng - Head of Growth at Impact HealthCourtney Jones Louks - CoFounder & CEO of Sweat Cosmetics, Inc.Adam Shaw - CEO of SportleAdam Goldberg - Founder & CEO of Fresh BrothersIan Chen - CEO of Discotech, Inc.Phoebe Hayman - CEO of SeedlingStephanie Newby - CEO of Crimson Hexagon

Stephanie Newby, CEO of Crimson Hexagon and founder of Golden Seeds, an investment firm that connects women-led companies with venture investments.  Throughout her 20+-year career, her mission has stayed the same: to help establish equal, socially conscious grounds where people from diverse backgrounds can rise to success. But Stephanie is so much more than her professional achievements.  We talk about her completing a traditional Native American Vision Quest and much more.   Guest Info @crimsonhexagon @StephanieSNewby

Are you considering raising capital? Meet Stephanie Newby. As founder of NY-based Golden Seeds, an investment firm providing early stage capital to women-led tech companies, and as CEO of a big data startup raising outside capital, Stephanie has been on both sides of the table. Stephanie weighs in on the value of taking risk, how to find the right investors for your startup, and what it takes to lead a fast growth company. She also shares key takeaways from successfully closing a recent Series C round of growth equity financing. Notes Audra Ryan CFO at Crimson Hexagon Just Using Big Data Isn’t Enough Anymore by Randy Bean, Harvard Business Review The Advantage, Enhanced Edition by Patrick M. Lencioni, iBooks Todoist: To-Do List | Task Manager TEUXDEUX a simple, designy to-do app RICHARD BRANSON: 'Social justice is good for business' by Rachel Butt, Business Insider Golden Seeds Takes Bold Steps to Empower Women Entrepreneurs by Emmie Twombly, HuffPo Gender Intelligence by Barbara Annis & Keith Merron, iBooks Additional Reading Going Against the Flow: Stephanie Newby, CEO of Crimson Hexagon by Charu Sharma, HuffPo She founded Golden Seeds to change corporate culture for women. Here's why she left — and why she doesn't regret it by Caroline McMillan Portillo, Bizwomen Sageview leads $20 mln investment in Crimson Hexagon by Stephanie Rogan, The PE Hub Network 10 Things Entrepreneurs Need to Know about Entrepreneurship by Murray Newlands, Inc. The Growth Equity In Venture Capital by Glenn Rieger, TechCrunch 8 Secrets to Credible Startup Financial Projections by Martin Zwilling, Entrepreneur How To Boost Confidence When Seeking Funding For Your Startup by Sujan Patel, Forbes How founders can tell a great startup story by Elisa Schreiber, Fortune Guest bios & transcripts are available on www.broadmic.com.

In this episode, we speak with Crimson Hexagon CTO Chris Bingham about the world of social media analytics. Or as Chris describes it, the "democratization of consumer insight." Crimson Hexagon helps brands utilize insights derived from social data to drive strategy across their organizations. Chris and I discuss everything from how today's largest corporations are benefitting from analyzing social media to trends in manscaping and the rising popularity of Sherlock Holmes-o-erotic fan fiction.   Hosted by Propelics Sr. Mobile Strategist & UX Architect Steven Brykman Links from the episode:Crimson Hexagon Website  

Tam Su is Senior Director of Product at Crimson Hexagon, where he focuses on product innovation and customer experience. Tam has 17 years of experience as a product innovator having spent time at Fortune 500 and a variety of early stage companies leading both UX and product management practices. Growth Hacking course for free at https://www.growthhackingpodcast.com/freecourse For more information and resources, visit https://www.growthhackingpodcast.com

On episode 28, Bernie Borges interviews Liz Breese of Crimson Hexagon.  Liz and Bernie discuss 4 out of the 9 Essentials of Online Opinion Monitoring as documented in an e-book published by the Crimson Hexagon team. This e-book introduces the essential components of social data analysis and illustrates the benefits of each aspect. It explains how understanding the nuances of conversation in social media helps brands gain more insight into, and perhaps some measure of control over, how the public perceives their brand. This ebook can be downloaded at: http://bit.ly/sbebrandequity Visit the Social Business Engine website for more podcasts and video episodes featuring practitioners and thoughts leaders sharing their experience, wisdom and insights to help you advance your social business journey. 

In episode 4.1 I discuss with Aaron Kahlow key findings from The State of Digital Marketing Talent report including:    1. There is a pervasive, deeply running digital marketing talent gap - a substantial difference between what employers value and what talent is available to them.   2. The industry is rife with missed opportunities in existing training and skills acquisition efforts - level setting programs are infrequently used and underutilized, impeding returns on marketing investment.    3. There is a broad sense of entitlement among young employees. Employers report a wide spread attitude of entitlement among young hires. This attitude results in significant risk of career self sabotage, and also interferes with the ability of the organization to generate results.   4. There is currently a need for solid, measurable and accurate digital talent education. Programs are sorely needed but few organizations implement any organized formal team training programs. Organizations aware of existing programs feel that these these programs are not adequate or sufficient for their needs.   This episode is sponsored by Crimson Hexagon. Download their e-book: The New IQ. How Leading Brands are Using Social Media to Make Strategic Business Decisions    

Audio File:  Download MP3Transcript: An Interview with Candace Fleming CEO and Co-founder, Crimson Hexagon Date: April 19, 2010 Entrepreneurial Heroes Interview with Candace Fleming [music] Lee: Hi, this is Lee Kennedy. I am a board member for the National Center for Women and Information Technology, or NCWIT, and I'm also the CEO of Boulder Search. This is part of a series of interviews that we are having with fabulous entrepreneurs, they are women who have started IT companies in a variety of sectors, all of whom have just fabulous stories to tell us about being entrepreneurs, and with me today is Larry Nelson from W3W3. Hey Larry. Larry Nelson: I'm very happy to be here, and this is a wonderful so reason and you make sure you pass these interviews along to others that you know would be interested and they can give it here at NCWIT.org or W3W3.com. Lee: Great, and I also have Lucy Sanders, who is the CEO of NCWIT. Hi Lucy. Lucy Sanders: Hello. Lee: Great to have you. Well, and just to get right to it, we are interviewing Candace Fleming. Candace is the CEO and co-founder of Crimson Hexagon. Crimson Hexagon's technology analyzes the vast social Internet, so blog posts, forum messages, tweets et cetera, and it's done by identifying statistical patterns in the words used to express opinions on different topics. And the product is called Foxtrot, and it helps you to develop your listening approach to many different Internet channels. So without further ado, I would love to introduce Candace, and have her tell us a little bit about her background and experience. Candace, welcome. Candace Fleming: Thank you, it is great to be here, I am excited about this opportunity to share. Lee: Well, if you could tell us just little bit about Crimson Hexagon, that would be great. Candace: At a very high level, what Crimson Hexagon does is, we have technology that goes out and find millions and millions of blogs and forums and tweets, product reviews and things that are probably available on Facebook, and reads them all everyday and can summarize opinions that are being expressed. So in some ways it's a little bit like an automatic opinion poll, but you are not actually asking a poll question because you are really just harvesting values from conversations that are already happening. Lee: Wow. Candace: And we are a 15% company based here in Boston. Lee: So basically, you have got bots or robots that go out and hit all of these different social sites and pull back the data and then analyze it, is that kind of a nutshell for our novice technology listeners? [laughter] Candace: It is that idea where we get data from lot of different sources, we license some data streams, we also do our own call link, but it is not so much the data collection that is special about what we do, it is really in the content analysis of what we do. So if you imagine, I think a lot of your listeners are familiar with Google Alert, were you can very efficiently and very quickly use keywords, and every day multiple times a day, you will get an email in your in-box with the links to mention of those words. But the problem is, when you start to build a large brand or you have a large company, there are so many mentions that it is nearly impossible to stay on top of them. We end up speaking with marketers and brand managers or PR agencies who sit down with a list of 30,000 links and they say, "How do I make meaning out of all this?" So our technology really allows you... It quantifies for you in that list of 30,000 links, what percentage of people are saying they like a specific feature of your product or what percent of people are saying they actually like your competitor's product better or really getting down to the opinions of what's being said. Lee: So we could use it to figure out what people are saying about Larry. Larry: Uh oh. Candace: Exactly. That's right. Larry: That's a different dinner gig. Lee: I'm liking this more and more. Candace: The only limitation is that people have to actually be talking about the topic. Lee: Oh don't worry, we've got plenty of info, don't worry. Lucy: So Candace, back to you. We'd love to hear about how you first got into technology. Candace: Ever since I was little, I have been noticing how technology improves our lives every day. My dad was an electrical engineering professor, and so we were always talking about science and technology and new innovations and seeing how the world progressed. And so, I've been thinking about it from a very early age, and went on to get an engineering degree in college and have always done work in my professional career around technology and algorithms and the application of technology. Larry: Oh. Lucy: So as a little add on, what technologies do you think are cool today? Candace: Well, of course our technology. Lee: Of course, you want a list. Candace: I could be honest, that I'm very biased about that. Actually I think there are a couple of things, I think there are some really neat consumer electronics coming out like they talk about 3-D TV or the Nexus One phone. But even maybe a little bit less mainstream, I heard about a technology that a Harvard biologist named Pete Gergen developed in microbial fuel cells, and it sounds like a lot of big words, but essentially what he's developed is a way to harness energy as microbes that decompose organic matter. And what that means is you can basically take a bucket of trash, stick one of his apparati into it and have light, or have enough to charge a cell phone. Stuff like that, if you think about the implications of that for third world countries or differences parts of our lives, I think it's incredible. So there's a lot of good stuff laying around. Larry: Yeah. Wow. I'm ordering one of each. Candace, let me ask this. What is it about being an entrepreneur that turns you on? Talk about that. Candace: I think for me it was all about this particular opportunity. I didn't set out to one day start a company of my own necessarily, and so in this instance I saw a huge opportunity that was so exciting that I wanted to literally drop everything and get this off the ground. I think in general, nothing is more exciting for me than pulling together a team and seeing what we can collectively accomplish. And I think in small companies, you really can see the impact of that. Where I walk into our conference room for a team meeting, and a year and a half ago these people didn't even know each other, and now they're doing things for big brands and big name companies, and really doing things that even the people on their team never knew they could accomplish. Lee: Well and forming those teams and forming something from nothing is really an exciting part of entrepreneurship. Now Candace, you mentioned that your father from a very early age was talking about technology, talking about engineering, and we find that that's very typical, especially for women. That their father or mother played a role in their early sort of sense of technology. Can you tell us a bit more about who else influenced or supported you in your career paths, or role models or mentors? Candace: So I would have to say that number one on that list is actually my husband. Lee: Yay husbands! Lucy: Yay! Candace: His name is Lee Fleming. And you know I was at a breakfast on Friday and there was a female entrepreneur who said, "Well you know, everyone knows the saying 'Behind every good man is a good woman,'" and I say the exact opposite is true as well, especially as it applies to start-ups. Behind every entrepreneur, especially if it's one who is a family, there's got to be a supportive spouse there." And so I think my husband wanted me to do this even more than I did. And so even before day one, when I heard about this opportunity, he's been helping me every step of the way. Quite literally, because he happens to be a professor at Harvard Business School, and he teaches a class on commercializing technologies and innovations, so I get some good coaching over the dinner table. Lucy: That's pretty handy! Candace: Very handy! Other than my parents, of course, who have been so supportive along the way, my co-founder, actually, who is also a professor at Harvard, his name is Gary King. He's the one who invented the algorithms that we've commercialized. So, from day one, he has said, "I think you're the one who should grow this company, I think you can make this happen and I want to work with you to do this." So having someone who believes in you so completely, and stands by you every step of the way, and is so fantastic to work with is a great gift. Lucy: That is really exciting. Lee: I downloaded his paper to read. Candace: Did you read it? Lee: Not yet, it was a little long for me, but I downloaded it for plane reading. Lucy: We just had interviewed somebody about advisory boards, and I'm thinking you've got these great built-in advisory boards. So to switch topics just a smidge from all these wonderful things, what's the toughest thing you've had to do in your career? Candace: It's actually what I'm doing now, but more specifically, starting and growing a successful company. Basically, in 2008 which is when we had the worst economic meltdown since the Depression, is by far the hardest thing that I've ever had to do. Or, at least chosen to do. But, as I'm sitting here, we just finished putting together our financial plan for the year, and I think it's going to be a great year. I feel like we've made it through and we have a lot of momentum. But, the economy has not been necessarily the friend of any entrepreneur, I think, in the last 18 to 24 months. Lee: You're right. Lucy: That's the truth. Lee: It hasn't been good to anyone. Larry: Yeah, well, boy, that's an interesting lead-in to the question I'm going to ask, and that is: If you were sitting down right now with an entrepreneur and you were going to give them some advice, what advice would you give them today? Candace: That's a great question. I would say maybe three things. First, and I mean this both perhaps literally and figuratively, eat your broccoli. Eat your broccoli because it's good for you, and it will make you healthy. But, figuratively, I mean being an entrepreneur, there are a lot of things that you need to do that are good for you even though you may not want to do them. They're good for the company, they're good for your own personal growth, and so I would say don't shy away from those things. The second thing, also I mean both literally and figuratively is to play team sports. I think, literally, go out there and play volleyball and basketball, soccer, because I think playing in a team is actually very much like working in a small company. You have the same small team environment, you need to give and take and you have rules in a company just like you do on a sports team. Learning about leadership and teamwork, I think sports is an incredible way to learn that. And then the last thing is again, both figuratively and literally, put things to bed earlier than you want to. [laughter] By that, I mean definitely get more sleep than you want to get, but metaphorically, don't set perfection as the bar for everything. I think that in many, many cases good is enough. And if I had learned earlier, I think I would have saved myself a lot of time and stress. Lucy: Well, so, my next question is about the characteristics that make you a great entrepreneur. What we just saw in that last answer was one of them is wisdom. [laughter] Lucy: So, perhaps you can, other things that come to your mind when you think about yourself and entrepreneurship. Those characteristics that you think give you an edge. Candace: I think that I'm an optimist. I think entrepreneurs have to be willing to look reality in the face and convince themselves to see the rosy side of it, perhaps. [laughs] You need to say you can be so focused and drive for something even though there are going to be a lot of obstacles in your way. The second thing is I'm not scared of hard work. That's something that I think is crucial to being able to get a company off the ground. I think the last thing is I'm fairly direct and honest. I think when you're working in a small company environment, there's - somewhat thankfully from my perspective - there's not as much politics. You sit in a room with people, you decide things and you get things done. There's not ten layers of approvals. So, I think being straightforward with people and being honest with people really carries you a long way in being successful, particularly in a small group. Lucy: I have to agree with all of the above. When you have that small group, you just have to be really direct and honest. Candace: Limit to cycles. Lucy: Yeah. Candace: That's it. Lucy: It really does. So, Candace, one of our favorite questions is with building start-ups and being an entrepreneur, as you'd mentioned earlier, it's a ton of work. So, how do you bring balance into your personal and professional life? Candace: Yeah, I think this is a great question. As I thought about this, I have, perhaps, an ironic take on this. And, that is I view my family as an enabler of my professional success. I think that I have a fantastic husband, I mentioned earlier. I have two little kids. I have a two-year-old and a six-year-old. I actually started Crimson Hexagon when my two-year-old was two weeks. Lucy: Oh, my goodness! Lee: Oh, my God! Candace: There is no better way to give you perspective back in life than when you come home from a hard day of work and you get tackle-hugged by these two little people before you can even put your briefcase down. [laughs] So, I actually think that, by having a family, it allows me to be successful at work. Because I work just as hard as the next person and just as many hours. But, I think the trick is, even if it's 15 minutes that you sit down and talk with them in a day, you make that time. And, that time gets paid back to you in a thousand different ways that help you in the rest of your life. So, I just think you have to make sure that you spend time on each, even if the time is very little. But, mentally, it's what keeps me balanced. Lucy: Absolutely the case. Those are great ages for kids, just great, full of energy. So, Candace, you've already achieved a lot. What's next for you? Candace: I have achieved some good things, but I don't view myself as being done here. [laughs] I plan to continue running and growing small companies. I think that what we're doing here at Crimson Hexagon is so exciting. This type of activity is something I want to do for a long, long time. Lucy: Crimson Hexagon is exciting. That is just a cool company. And, I feel like I want to make a plug for a Boulder-based company that's one of your partners. Because we have a lot of Boulder listeners here. Room 214 is a partner of Crimson Hexagon. So, we're just excited about that. If you come out here to Boulder, you need to stop by. It would be great to have you. Thank you so much, Candace. We all appreciate your time. I want to remind listeners where they can find this interview. Larry: At W3W3.com as well as NCWIT.org. Lucy: All right. Thank you very much, Candace. We appreciate it. Lee: Yes. Candace: Thank you. Larry: Bye-bye. [music] Series: Entrepreneurial HeroesInterviewee: Candace FlemingInterview Summary: Data is abundant on the web, and information is free. But meaning is what matters, and uncovering it requires a good deal more than counting keyword mentions across the social web. Crimson Hexagon's technology – based on groundbreaking work conducted at Harvard University’s Institute for Quantitative Social Science – distills meaning about brands, products, services, markets and competitors from the online conversation. Release Date: April 19, 2010Interview Subject: Candace FlemingInterviewer(s): Lucy Sanders, Larry Nelson, Lee KennedyDuration: 16:28