Elevated with Brandy Lawson

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You might have already noticed something new this season, Leverage Your Spark is now Elevated. The new name reflects our updated purpose, helping you build a Better Kitchen and Bath Business. In pursuit of this purpose, this season is dedicated to one of the areas that is the most frustrating for design business owners…sales. 😱 The season will bring you insights into sales engagement and also get a transparent view of what goes on behind the sales curtain. We’ll simplify the complex maze of lead stages, discuss system platforms, and more. In each bite-sized, weekly 5-minute episode, we’ll delve into topics like what makes an effective sales system, using scheduling links effectively, leveraging email and interaction tracking to boost client experience...and hey, even demystifying KPIs (you know, how you actually can start to predict sales by looking at what happens before the sale). It's all about working smarter, not harder. 

Brandy Lawson


    • Jun 2, 2025 LATEST EPISODE
    • weekly NEW EPISODES
    • 4m AVG DURATION
    • 173 EPISODES


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    Latest episodes from Elevated with Brandy Lawson

    Beyond the Price Tag: Understanding the True Cost of New Software

    Play Episode Listen Later Jun 2, 2025 4:56


    Get in Touch! Send us a message.Welcome to Elevated! I'm Brandy Lawson, and let's talk about something that causes more sticker shock than the effect of tariffs on cabinetry prices: the real cost of implementing new software in your Kitchen and Bath business.GET IN TOUCH

    Red Flags and Green Lights in Software Comparison

    Play Episode Listen Later May 26, 2025 5:33 Transcription Available


    Get in Touch! Send us a message.Hello again! This is Brandy your host and you are listening to Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. In this episode we're developing your software "spidey sense." You know that gut feeling you get when you walk into a kitchen that just feels wrong? We're going to build that same intuition for software selection!GET IN TOUCH

    Integration Intelligence: Making Sure Everything Plays Nice

    Play Episode Listen Later May 19, 2025 4:53 Transcription Available


    Get in Touch! Send us a message.Welcome to Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. I'm your host, Brandy Lawson and in this episode we're talking about something that can make or break your software success – integrations!GET IN TOUCH

    Beyond Features: Evaluating Real Solution Fit

    Play Episode Listen Later May 12, 2025 4:59 Transcription Available


    Get in Touch! Send us a message.Well hi there, it's Brandy your host and this is Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. In this episode we're talking about how to not get dazzled by jazzy software features that are about as useful as a kitchen island with no overhang.GET IN TOUCH

    Who's Really Impacted by the Software you choose?

    Play Episode Listen Later May 5, 2025 4:59 Transcription Available


    Get in Touch! Send us a message.GET IN TOUCH

    Measuring Impact: Quantifying Your Pain Points

    Play Episode Listen Later Apr 28, 2025 5:00 Transcription Available


    Get in Touch! Send us a message.Hey there, Brandy Lawson here with another episode of Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. In this episode we're going to do something that might make you squirm a little – we're going to put actual numbers to those software headaches you've been living with.GET IN TOUCH

    What's Really Broken? Identifying the True Problem

    Play Episode Listen Later Apr 21, 2025 4:37 Transcription Available


    Get in Touch! Send us a message.You're listening to Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. I'm your host, Brandy Lawson, and in this episode we're tackling the million-dollar question: What's actually broken in your business? Maybe you think you know, and maybe it's not what you think it is.GET IN TOUCH

    Before You Start: Getting in the Right Mindset

    Play Episode Listen Later Apr 14, 2025 4:31 Transcription Available


    Get in Touch! Send us a message.Brandy Lawson here back with another episode of Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. In this episode we're talking about something that might surprise you – it's not about software features, pricing, or even that framework I shared last week. GET IN TOUCH

    From Overwhelm to Confidence: Your Software Decision Framework

    Play Episode Listen Later Apr 7, 2025 4:30 Transcription Available


    Get in Touch! Send us a message.You're listening to Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. I'm your host, Brandy Lawson and in this episode I'm shining some light on a problem every business owner has, but few actively understand - choosing software.GET IN TOUCH

    The Hidden Costs of the Wrong Software

    Play Episode Listen Later Mar 31, 2025 4:05 Transcription Available


    Get in Touch! Send us a message.I'm Brandy Lawson and this is Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. In this episode you'll learn about the real cost of not using the right software in your business.GET IN TOUCH

    Why Choosing Software Doesn't Have to Suck

    Play Episode Listen Later Mar 24, 2025 4:26 Transcription Available


    Get in Touch! Send us a message.You're listening to Elevated, the snackable, weekly podcast helping Kitchen & Bath Designers build a better business. I'm your host, Brandy Lawson and in this episode I'm shining some light on a problem every business owner has, but few actively understand - choosing software.GET IN TOUCH

    How to Confidently Choose the Right Software for your Kitchen & Bath Design Business

    Play Episode Listen Later Mar 10, 2025 1:36 Transcription Available


    Get in Touch! Send us a message.Hey there, it's Brandy, host of the Elevated podcast with a question for you:Ever feel like you're overrun by information about the latest & greatest app or "game-changing" AI tool, but can't really even find the time and attention to try one, much less choose and use one? GET IN TOUCH

    Maximizing Trade Show Success: FieryFX's AI-Powered Experience at KBIS

    Play Episode Listen Later Dec 2, 2024 4:34 Transcription Available


    Get in Touch! Send us a message.Hey hey! Welcome to the final episode of Season 6 of Elevated. I'm your host, Brandy Lawson, and in this episode you'll hear a behind-the-scenes look at how our FieryFX team maximized our experience at 2024 KBIS in Las Vegas using pretty much every AI tool and method we've covered this season.GET IN TOUCH

    Revolutionize Your Workflow: AI Tools for Easy Information Capture & Sharing

    Play Episode Listen Later Nov 25, 2024 5:01 Transcription Available


    Get in Touch! Send us a message.Ever find yourself struggling to keep up with the whirlwind of thoughts, ideas, and notes that hit you throughout your workday? Keeping everything organized and accessible while making it feel easy is absolutely a challenge. Thankfully, AI is transforming how we capture, store, and share information, making it easier than ever to manage.GET IN TOUCH

    Overcoming the Challenges of AI Prompt Writing

    Play Episode Listen Later Nov 18, 2024 4:18 Transcription Available


    Get in Touch! Send us a message.If you've tried this, you might wonder why it feels so impossible to get what you want from the AI bot? Well, first things first—prompt writing is a new skill. It's much like learning to ride a bike. When kids learn to ride, they either start with a strider bike, focusing on balance, or training wheels to work on balance and pedaling with fewer risks.GET IN TOUCH

    Unlock AI Potential: 4 Steps to Write AI Prompts That Deliver Results

    Play Episode Listen Later Nov 11, 2024 5:21 Transcription Available


    Get in Touch! Send us a message.Hello and welcome again to Elevated, the podcast helping you build a better Kitchen & Bath Design business through innovation and modernization. I'm your host, Brandy Lawson and if you want to master AI this is a key episode for you.GET IN TOUCH

    How AI Can Transform Daily Operations in a Kitchen & Bath Design Business

    Play Episode Listen Later Nov 4, 2024 4:29 Transcription Available


    Get in Touch! Send us a message.In our last episode, we talked about the different ways AI can streamline financial tasks and minimize paperwork. In this episode we're taking those concepts and applying them to a day in the life of a Kitchen & Bath Design business owner who's embraced these innovations. Say hello to Lisa, a designer turned business owner who's juggling many hats to keep her business thriving and growing.GET IN TOUCH

    Cut the Paperwork: AI Tools for Efficient Expense Tracking and Invoicing in Kitchen & Bath Design

    Play Episode Listen Later Oct 28, 2024 5:46 Transcription Available


    Get in Touch! Send us a message.So far this season we've covered a wide array of areas where AI can help you in running your business. One area we haven't touched on yet is… finances. No better time to talk about how you can be leveraging the hottest bots to make managing your money even easier. In this episode we'll cover how to use modern tools and approaches to manage receipt & expense tracking, mileage and invoices.GET IN TOUCH

    Enhance Client Interactions: TextBlaze Templates for Kitchen & Bath Designers

    Play Episode Listen Later Oct 21, 2024 4:31 Transcription Available


    Get in Touch! Send us a message.In our business, we send a lot of routine messages to clients, and most of them need the client to take some kind of action. But here's the thing - these messages don't always originate from the same place. GET IN TOUCH

    Streamline Client Interactions: Real-World AI Applications in the Cabinet Design Business

    Play Episode Listen Later Oct 14, 2024 4:17 Transcription Available


    Get in Touch! Send us a message.In this episode we're getting into the nitty-gritty of using AI for client communications. In our last episode, we talked about how AI can be your wingman in crafting clear, effective messages. Now, let's explore some real-world examples of putting that into practice.GET IN TOUCH

    AI as Your Communication Ally: Elevating Client Engagement in Design

    Play Episode Listen Later Oct 7, 2024 4:50 Transcription Available


    Get in Touch! Send us a message.In our last episode, we explored how AI can be your efficiency expert in task creation and work summaries. In this episode we're talking about the wild world of client communications and how AI can be your poet laureate in crafting clear, effective messages that keep your projects running smoothly.GET IN TOUCH

    Boost Efficiency with AI: Task Management in Kitchen & Bath Design

    Play Episode Listen Later Sep 30, 2024 4:13 Transcription Available


    Get in Touch! Send us a message.In our last episode, we explored how AI can be your efficiency expert in task creation and work summaries. Today, we're getting into specifics. how you can use AI to generate tasks in specific project management tools like Monday.com and ClickUp, as well as with ChatGPT or Magai.GET IN TOUCH

    AI-Powered Task Management and Work Summaries for Kitchen & Bath Design Businesses: Boost Efficiency with Artificial Intelligence

    Play Episode Listen Later Sep 23, 2024 5:19 Transcription Available


    Get in Touch! Send us a message.In our last episode, we explored how AI can be your go-to for summarizing complex information. In this episode we'll explore another minute-freeing application of AI: using it for efficiency in task management and work summaries.GET IN TOUCH

    How to Use AI-Powered Information Summarization for Kitchen & Bath Designers

    Play Episode Listen Later Sep 16, 2024 4:07 Transcription Available


    Get in Touch! Send us a message.In our last episode, we explored how to use AI to extract the right stuff from meeting summaries. Today's topic is another powerful application of AI: using it as a summarization tool to tackle complex information and make better business decisions.GET IN TOUCH

    Even Better Use of Meeting Recordings with AI

    Play Episode Listen Later Sep 9, 2024 4:03 Transcription Available


    Get in Touch! Send us a message.In the last episode, we explored how AI can help streamline your workflows through formatting shortcuts. In today's episode we are looking at another powerful way AI can save you time and mental energy: extracting key information from meeting recordings.GET IN TOUCH

    Shortcut Formatting using AI

    Play Episode Listen Later Sep 2, 2024 4:37 Transcription Available


    Get in Touch! Send us a message.In the last episode, we explored some real-world examples of applying ethical AI use principles in your business. Today, we're examining another powerful way AI can help streamline your workflows and save you time: formatting.GET IN TOUCH

    How to actually use AI ethically

    Play Episode Listen Later Aug 26, 2024 4:48 Transcription Available


    Get in Touch! Send us a message.In the last episode, we discussed the ethics of using AI and how you can develop your guiding principles for using these exponentially evolving technologies and tools.GET IN TOUCH

    The integrity of using AI

    Play Episode Listen Later Aug 19, 2024 4:41 Transcription Available


    Get in Touch! Send us a message.This is Elevated, the podcast all about helping you build a better Kitchen & Bath Design business. I'm Brandy, your host, systems advocate and all around efficiency enthusiast. In this season we are examining the world of Artificial Intelligence as it relates to running your business.GET IN TOUCH

    Changing Photo Context for a Better Website: A Client Story Using AI-Powered Image Editing Tools

    Play Episode Listen Later Aug 12, 2024 3:49 Transcription Available


    Get in Touch! Send us a message.Welcome back to Elevated, the podcast dedicated to helping you build a better Kitchen & Bath design business. In this episode, we're continuing our exploration of AI-powered image editing and diving into a real-life client story that demonstrates the practical application of these tools.GET IN TOUCH

    Master AI Image Editing for Kitchen & Bath Design: Step-by-Step Guide to Canva and Photoshop AI

    Play Episode Listen Later Aug 5, 2024 3:40 Transcription Available


    In this episode of Elevated, we're getting specific about AI image editing with the help of two popular tools: Canva and Photoshop AI.GET IN TOUCH

    Transforming Visual Content with AI-Powered Image Editing

    Play Episode Listen Later Jul 29, 2024 3:44 Transcription Available


    Welcome back to Elevated, the podcast dedicated to helping you build a better Kitchen & Bath design business. Today, we're exploring the world of AI-powered image editing and how it's revolutionizing the way we create and share visual content.GET IN TOUCH

    From Drafts to Masterpieces: How AI Helps Overcome Creativity Barriers

    Play Episode Listen Later Jul 22, 2024 3:29 Transcription Available


    Welcome back to Elevated, and our season of examining how to use AI in your Kitchen & Bath design businesses. In this episode, we're exploring a topic that can make or break any creative endeavor: getting started. We'll discuss how AI can help you conquer your fear of the blank page and unlock your full creative potential.GET IN TOUCH

    AI Deskilling: Embracing the Shift and Unleashing Creativity

    Play Episode Listen Later Jul 15, 2024 3:42 Transcription Available


    Welcome back to Elevated, and our continuing conversation about the practical everyday use of AI for Kitchen & Bath design businesses. In this episode, we're getting into a controversial topic: AI deskilling. But don't panic, because we're going to explore why it's not as dire as it may sound, and how it can actually lead to new opportunities for growth and creativity.GET IN TOUCH

    The Power of AI Meeting Note-Takers: A Real-Life Designer Story

    Play Episode Listen Later Jul 8, 2024 4:06 Transcription Available


    Welcome to another episode of Elevated, where we are exploring the practical and everyday use of AI for Kitchen & Bath design businesses. Today, we have a special episode that delves into a real-life case study of how AI is revolutionizing the way a designer works and interacts with his clients.GET IN TOUCH

    Picking Your Go-to AI Tool: The Ultimate Guide to Making the Right Choice

    Play Episode Listen Later Jul 1, 2024 4:23 Transcription Available


    Welcome back to Elevated, and our continuing exploration of the vast and ever-evolving world of AI and its impact on our lives.Today, we're talking about AI tools, generators, and platforms that have been exploding in numbers and capabilities. With so many options out there, it can be challenging to choose the perfect one for your needs, which is why we're here to help you make an informed decision.GET IN TOUCH

    Understanding AI Limitations: Navigating Bias, Privacy, and Reliability in Your Business

    Play Episode Listen Later Jun 24, 2024 4:54 Transcription Available


    As we explore the expanding world of Artificial Intelligence, it's vital to acknowledge that while AI opens up a realm of possibilities, it also comes with its own set of limitations and challenges. Today, we get into some critical considerations to keep in mind to leverage AI both responsibly and effectively in your Kitchen & Bath design business.GET IN TOUCH

    AI as Your Business's New Search Engine: Moving Beyond Google for Efficient Information Retrieval

    Play Episode Listen Later Jun 17, 2024 4:16 Transcription Available


    This season, we'll be alternating episodes between learning about AI's potential in the Kitchen & Bath design businesses and taking concrete steps to harness that potential. Today, let's get into a practical first step: how to begin using AI in your daily business operations.GET IN TOUCH

    Kickstarting Your Business with AI: A Beginner's Guide to Maximizing Efficiency

    Play Episode Listen Later Jun 10, 2024 5:01 Transcription Available


    Walking into the world of Artificial Intelligence, or AI, doesn't require getting tangled up in daunting, technical details. Its inception back in 1956 has led to vast evolutions, compelling stories, and complex functionalities that you can explore with the help of search engines or directly by soliciting AI itself to educate you. But let's focus on what really matters for your business.GET IN TOUCH

    What do Kitchen & Bath Design Businesses do with AI?

    Play Episode Listen Later Jun 3, 2024 2:43 Transcription Available


    This season of Elevated is all about answering the question "What do Kitchen & Bath Design Businesses do with AI?" We'll cover improving your profitability and sanity using AI, automation, systems, and workflows. It's time to harness the power of technology to work for you and your business.We'll explore how AI can help you earn more on every project, create economies of scale, add more value to your client projects, and make more money in custom cabinet design.Most importantly, we'll show you how to create a more profitable business – one that not only thrives but also preserves the craftsmanship that makes this industry so extraordinary.This season is both an AI 101 and a deep dive into specific, practical ways you can start leveraging this technology revolution to improve your business and your life.GET IN TOUCH

    Supercharge Your Sales System with this App

    Play Episode Listen Later Mar 18, 2024 5:36 Transcription Available


    GET IN TOUCH

    Sales System SOPS (A Non-Negotiable)

    Play Episode Listen Later Mar 11, 2024 4:45 Transcription Available


    Sales System Health Checks And Why You Need One

    Play Episode Listen Later Mar 4, 2024 3:30 Transcription Available


    Kitchen and Bath Sales System FAQs

    Play Episode Listen Later Feb 26, 2024 6:23 Transcription Available


    In this season of Elevated so far, we've been demystifying the idea of a sales system, why you need it, how you can use it and in the last couple episodes got into the nitty gritty on how to get your team to embrace the system.GET IN TOUCH

    How to Train Your Team on a Sales System

    Play Episode Listen Later Feb 19, 2024 3:53 Transcription Available


    In today's episode we're going deeper on a common sales system challenge: what training to provide to get your team to use the sales system. In the last episode we covered the overall “how” to get your team on the same page. In this episode we'll further outline specific ways to help your team Learn, Experiment & Share when it comes to software and apps.GET IN TOUCH

    How to Get Your Team to Use Your Sales System

    Play Episode Listen Later Feb 12, 2024 5:15


    How can you get your team to use your sales system? It's a common problem. Backing up a step, so far this season on Elevated we've covered why you need a sales system, how to use the sales system, the info and insights a sales system provides and some specific features of a sales system. But the elephant in the room is… how do you get your team to actually use it? Let's dive into that in this episode!GET IN TOUCH

    Unlocking Sales Power: How Your Email Signature Can Transform Your Kitchen & Bath Design Business

    Play Episode Listen Later Feb 5, 2024 4:47 Transcription Available


    5 Ways a Sales System Benefits a Designer

    Play Episode Listen Later Jan 29, 2024 6:17 Transcription Available


    Revolutionize Your Kitchen & Bath Design Business with Advanced Sales Systems

    Play Episode Listen Later Jan 22, 2024 4:44 Transcription Available


    Mastering Client Engagement in Kitchen & Bath Design: The Power of Sales Systems

    Play Episode Listen Later Jan 15, 2024 6:02 Transcription Available


    Streamlining Client Engagement: The Power of Scheduling Links for Kitchen & Bath Designers

    Play Episode Listen Later Jan 8, 2024 5:07 Transcription Available


    Paradise by the Dashboard Light? Getting Metric Visibility in Your Sales System

    Play Episode Listen Later Jan 1, 2024 5:02 Transcription Available


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