Inside Content is the TV industry podcast hosted by 3Vision. Bringing you the biggest TV trends, insights and developments from this complex and ever changing market. Featuring expert interviews with senior TV executives, Inside Content gives you VIP acc
On this episode of Inside Content, Peyton Lombardo, Senior Manager at 3Vision, is joined by Amanda Stevens, SVP of Global Digital Partnerships at All3Media International. They explore All3Media's evolving digital strategy across FAST, AVOD, and SVOD platforms. Amanda shares insights into building successful FAST channels, the balance between single IP and mixed genre brands, and the challenges of discoverability in a crowded marketplace. Stay in the content world loop
Hello and welcome to Inside Content. On this episode, Jack Davison, EVP at 3Vision is joined by Stewart Clarke, SVP, Content, International at Deadline. They explore the key themes shaping the content industry today. Guided by insights from our latest Annual Trends Survey, Stewart and Jack discuss major shifts in windowing, the return of second-window licensing, evolving broadcaster-streamer dynamics, bundling strategies, and the outlook for production in a more financially cautious market. It's a candid, wide-ranging conversation that captures the realities of a complex and constantly changing media landscape.Stay in the content world loop
On this episode of Inside Content, Hayley Bull, Vice President at 3Vision, is joined by Rose Hulse, Founder and CEO of ScreenHits TV. They explore the evolution of in-car entertainment and how ScreenHits TV is redefining the passenger viewing experience through smart TV integration in vehicles. Rose shares insights into the company's partnerships with global automotive brands, the unique challenges and opportunities of aggregating streaming and live TV content for the dashboard, and how user experience, data, and content personalisation shape the future of this emerging space.Stay in the content world loop
On this episode of Inside Content, Hayley Bull, Vice President at 3Vision, is joined by Sven Eckoldt, who leads partnerships at CARIAD – the software arm of Volkswagen Group. They explore how CARIAD is redefining the in-car entertainment experience through video, gaming, and contextual content. Sven shares insights into the evolving role of vehicles as digital platforms, how major streaming services like DAZN are joining the ecosystem, and why scalability, seamless integration, and personalisation are key to the future of automotive media.Stay in the content world loop
On this episode of Inside Content, Jack Davison, EVP at 3Vision is joined by Andreas Hjertø, Regional Manager at Prime Video Nordics.They explore Prime Video's strategy in one of Europe's most advanced streaming markets. Andreas shares insights into how the platform is balancing global content with local originals, the growing role of creators and influencers in reaching younger audiences, and the importance of innovation in deal structures and production models. We also discuss the strategic value of sports content for acquisition and retention, as well as broader industry trends shaping the future of streaming in the region.Stay in the content world loop
On this episode of Inside Content, Jack Thomas, Director at 3Vision, is joined by Briana Larsen, VP of Business Development & Content Partnerships, and Stéphane David, Head of Business Development & Strategy, EMEA at TiVo, to discuss how TiVo is redefining the smart TV experience through AI-driven recommendations, voice search, and content personalization.The conversation also covers the rise of FAST channels, the importance of local content, and TiVo's expansion beyond smart TVs into in-car entertainment with BMW. Plus, Briana and Stéphane share insights on hyper-personalized content recommendations, multi-platform viewing, and the role of AI in shaping the future of streaming experiences.Stay in the content world loop
On this episode of Inside Content, Jonathan Nickell, COO of 3Vision is joined by Sarah Milton and Carl Pfeiffer, Joint Chief Product Officers at Everyone TV. They discuss the evolution of free TV in the UK and the development of Freely. Freely is attempting to redefine how audiences access free-to-air content, particularly in a world where IP-only homes are on the rise. They share insights on how the platform has grown in its first year, the challenges of balancing live and on-demand content, and the role of personalisation and discovery in shaping the future of TV. Stay in the content world loop
On this episode of Inside Content, Toby Russell, CEO of 3Vision, is joined by Dean Possenniskie, Managing Director at Hearst Networks EMEA. They have an in-depth discussion about how the company has evolved from a traditional pay-TV business into a multi-platform media powerhouse. Dean shares how Hearst is expanding into FAST, AVOD, SVOD, and short-form digital content, while maintaining its strong relationships with pay-TV operators like Sky, Vodafone, and Deutsche Telekom. They also explore how data, AI, and new content formats are shaping Hearst's future, the changing role of pay-TV in Europe, and what's next for the company in 2025 and beyond. Stay in the content world loop
On this episode of Inside Content, Peyton Lombardo, Senior Manager at 3Vision is joined by Geoff Clark, CEO of acTVe FAST Channels. They dive into the world of FAST and the innovative strategies shaping the industry. acTVe has positioned itself as a key player in the FAST ecosystem, managing a diverse range of channels tailored to global and niche audiences alike. He shares how acTVe is navigating the complexities of content curation, monetisation, and differentiation in a crowded market. Stay in the content world loop
On this episode of Inside Content, Jack Davison, EVP at 3Vision is joined by Sunil Joy, Head of Content and Strategy at evision. They explore evision's growth from a cable TV aggregator to a regional powerhouse, managing a diverse range of OTT and TV services across MENA and beyond. Sunil shares insights into evision's hybrid monetisation strategies, the importance of localised content, and the evolving role of sports and originals in driving subscriber acquisition. Stay in the content world loop
On this episode of Inside Content, Peyton Lombardo, Senior Manager at 3Vision, is joined by Cédric Dufour, CEO of Rakuten TV. They explore Rakuten TV's innovative evolution from a B2C platform to the launch of Rakuten TV Enterprise, a B2B initiative offering white-label solutions for content distribution. Cédric shares insights into the challenges of monetising AVOD and FAST channels, the importance of scalability in the European market, and the strategic role of partnerships with content owners and manufacturers. The conversation also delves into Rakuten's approach to curating high-quality content, the impact of Rakuten Originals in audience acquisition, and the broader roadmap for growth in 2025. Stay in the content world loop
On this episode of Inside Content, Jack Thomas, Director at 3Vision is joined by Andrew Zein, EVP at Warner Bros. International Television Production UK. They explore the shift in TV content trends, the challenges of adapting IP for international markets and the importance of reducing risk for broadcasters. They also discuss the potential for new shows in 2025 and how to strategically approach existing franchises. Stay in the content world loop
On this episode of Inside Content, Jed Ayloff, Senior Analyst at 3Vision is joined by Chris Gregory, Strategic Content Partner Lead at Samsung TV Plus. They dive into Samsung TV Plus's approach to monetising FAST and AVOD content, highlighting the platform's increasing focus on premium partnerships, content exclusivity, and the localisation of content for European markets. They also explore the role of sports programming and live events as drivers for engagement and viewership, the unique challenges posed by fragmented advertising markets, and the evolving use of AI and contextual advertising. Stay in the content world loop
On this episode of Inside Content, Peyton Lombardo, Senior Manager at 3Vision is joined by David Salmon, Managing Director of Tubi's international business. They explore Tubi's recent UK launch in July of 2024 and how the content selection and strategy have been approached, as well as how we can expect Tubi's UK presence to evolve and what drives change for the service and the industry. Stay in the content world loop
On this episode of Inside Content, Jack Thomas, Director at 3Vision is joined by two guests from Pluto TV, Olivier Jollet - Executive Vice President and International General Manager and Katrina Kowalski - Senior Vice President of International Content Programming and Acquisitions. Diving into the changing market dynamics of FAST and AVOD, they discuss how Pluto TV is defining itself as a key player in the rapidly growing space, including what factors have contributed to their success, how they are developing their content strategy and expansion, how they collaborate with the wider Paramount business and thoughts on future innovation with Ai. Stay in the content world loop
On this episode of Inside Content, Peyton Lombardo, Manager at 3Vision is joined by by ZDF Studio's Director of Unscripted, Linette Zaulich. On the episode, Linette and Peyton dive into the world of unscripted content distribution. They discuss the challenges and opportunities of selling content internationally vs. locally to VoD and FAST platforms, how to stay ahead of market developments including FAST and AI, the importance of localised content, and building social audiences on TikTok and YouTube. Stay in the content world loop
On this episode, to finish off our latest season of the podcast before our summer break, Toby Russell is joined by Matt Creasey, EVP, Sales, Co-productions & Acquisitions, at Banijay Rights. Having joined us on the show back in 2020, we sit down to traverse a wide range of topics from across the industry, diving into some of the main evolutions in the content space we've seen in the past few years. We explore the opportunities in Banijay's key markets including the US, Canada, Asia Pacific and LATAM, pivotal trends in co-productions and co-commissions, the digital service market and the impact of AI. Inside Content will be taking a summer break throughout August, and we will be launching a new series with lots of new and exciting guests in September. If you enjoyed the episode, don't forget to give us a follow, rate the show and share your favourite episodes with your network. Stay in the content world loop
On this episode of Inside Content, Jack Davison is joined by Levente Málnay, EVP/MD of AMCNI Central and Northern Europe. They explore how it has grown into the business it is today, including the breadth of the thematic channel business in the region, the endurance of their linear TV business and tailored approach to Digital initiatives as well as the impending launch of AMC Select and new Free TV channel in Czech. Stay in the content world loop
On this episode, Jack Davison, EVP at 3Vision is joined by Dermot Horan, Director of Acquisitions & Co-Productions at RTÉ, Ireland's Public Service Media organisation. They explore the RTÉ player's approach to content acquisition, the return of US studios to content sales, the evolution of windowing, and how RTE have pivoted towards more efficient co-productions without the need for a US partner. Stay in the content world loop
On this episode of Inside Content, Jack Davison EVP at 3Vision is joined by Natasha Matos-Hemingway, Group Chief Commercial, Marketing and Product Officer at Shahid to discuss their activity in MENA. They talk about balancing an additional proposition featuring AVOD, FAST and SVOD, innovation in the streaming space, how original content can cut through the noise and attract new subscribers, and FAST in MENA. If you enjoyed the episode, don't forget to rate and subscribe the show! - The 3Vision Team Stay in the content world loop
On this episode of Inside Content, Jonathan Nickell, COO at 3Vision, is joined by Graham Haigh, EVP, Global Digital Partnerships at ITV Studios. They examine ITV's digital distribution growth strategies across the social media and free tv world, including YouTube, AVOD and FAST, emphasising the importance of data utilisation for content strategies, as well as diving into the challenges and opportunities of content monetisation in an ever-fragmented content market. If you enjoyed this episode, don't forget to subscribe Stay in the content world loop
On this episode of Inside Content, Toby Russell, CEO of 3Vision is joined by Sky's Group Director of Acquisitions, Katie Keenan to explore the evolution of Sky's content acquisition strategy, the power of unscripted content and movie windowing trends. With the LA screenings around the corner, Toby and Katie discuss the impact of global streamers on their acquisition strategy, their challenges with different categories of content, their changing approach to movie windowing, balancing budget with Originals vs. Acquisitions and the evolution of their Free TV strategy. Following the recording of this episode, Sky picked up 5 wins at the 2024 BAFTA Television and Craft Awards, across their entertainment, factual and acquired programming remit including Rob & Romesh Vs, Lockerbie, Succession, Otto Baxter: Not A F***ing Horror Story and The Last of Us. The Sky Original drama, The Tatootist of Auschwitz, which Katie references as ‘Tattooist' in the episode, has also been Sky's biggest Sky Original since 2018. Stay in the content world loop
On this episode of Inside Content, Peyton Lombardo, Manager at 3Vision is joined by Marc Rashba, Executive Vice President of Global Partnerships at Cineverse to take a deep-dive into cross-platform distribution strategies for FAST, AVOD, Pay TV and Youtube. Peyton and Marc focus on the varying opportunities that different platforms offer and how Cineverse balances its strategy and investment across FAST, AVOD, SVOD, Pay TV, and YouTube. In their discussion, they explore market development, strategies for expanding into new territories and weighing up platforms for distribution, including how to harness YouTube, FAST vs AVOD and balancing FAST and Pay TV initiatives. They also dive into Cineverse's content strategy, including the benefits of local content, licensing versus keeping content for O&O services, content discoverability and how to target different audiences. Stay in the content world loop
The TV and streaming landscape has undergone rapid changes in the past 12 months and there are significant trends taking hold. Fiscal restraint, cost-cutting and maximising ROI have been key themes as businesses respond to increased challenges and competition. On this special episode of Inside Content, Jack Davison, EVP at 3Vision is joined by CEO Toby Russell and Analyst Jed Ayloff to discuss our recent 2024 TV Industry Trends & Predictions Report which collates global feedback from senior media executives to provide data-driven predictions and insights into major areas affecting the TV industry. Together they consider the report's key findings and discuss some of the stand-out topics for players in the TV industry, including SVOD growth, Free and Pay TV innovation, content windowing and production trends, bundling and partnerships as well as the future of peak TV.
On this episode of Inside Content, Jack Davison, EVP at 3Vision is joined by Danny Fenton, CEO and Executive Chairman, Zig Zag Productions to explore the evolution of TV production including challenges affecting production businesses and opportunities in 2024. They explore how the changing landscape of TV has affected independent production companies like Zig Zag, delving into commissioning trends, the global market for UK content, windowing, economic restraints, D2C initiatives, the end of ‘Peak TV' and more. Stay in the content world loop
On this episode of Inside Content, Toby Russell is joined by Shalini Koshal, European Business Development for Media and TV Partnerships at Samsung to explore Samsung TV's services business, including the dynamics of how they partner with content providers and the evolution of the TV OS space. Toby and Shalini discuss Samsung's partnerships with premium content providers, emphasising trust and value exchange, and delving into negotiation factors such as on-screen placement, product integration, platform fees, and strategic collaborations. They also explore Samsung's competitive positioning and innovation in the TV OS space, including how they are licensing their operating system and utilising partnerships with TV manufacturers. Finally, they analyse the shift towards service-based revenue for TV manufacturers, highlighting Samsung's strategy to capitalise on service revenue through content offerings, ad platforms, and OS licensing deals, contrasting approaches between companies owning their OS and those relying on partnerships. Stay in the content world loop
On this episode of Inside Content, 3Vision CEO Toby Russell is joined by seasoned television executive, Patrick Rivet, CEO of THEMA. THEMA, which is owned by Canal+, is the distribution arm of Canal+'s International content business. Here, Patrick is in charge of developing the business and securing strategic partnerships to drive growth in the new digital sphere, and before that, was running the US office of THEMA. Under his leadership, he significantly grew the company with the launch of several digital offers in US and Latin America. Prior to this, he worked as Head of Distribution at TV5 MONDE in Paris, where he was in charge of business development for the channel on pay TV platforms. On the episode Patrick and Toby dive into a variety of exciting topics, including the evolution of Pay TV across international markets and how operators are adapting to the changing ecosystem. They also discuss the current trends occurring in the content space such as the popularity of Turkish content in LATAM as well as the increasing power of YouTube as a platform and the opportunities it generates. Stay in the content world loop
On this episode of Inside Content, Jonathan Nickell, COO of 3Vision is joined by Arran Tindall, Chief Commercial Officer for EMEA and key markets at BBC Studios. They explore BBC Studios' strategic approach to linear TV, fast channels, content licensing, and digital products, highlighting their commitment to innovation and growth. Despite the declining popularity of linear TV, BBC Studios remains dedicated to its success, exploring new avenues to engage audiences with this traditional medium. Their expansion into FAST, particularly single IP and genre channels, is a testament to their adaptability and understanding of evolving consumer preferences. As the media industry continues to evolve, BBC Studios stands at the forefront, embracing innovation and strategic partnerships to deliver compelling content that resonates with audiences across platforms. Stay in the content world loop
As FAST moves away from being a nascent Wild West into a sophisticated area of business for the world of TV and streaming, how are major players keeping up and evolving their content strategies? On this special episode of Inside Content, we revisit discussions with three of our past guests who give their perspectives on what content works best for FAST and detail their own content strategies. Valerio Motti, VP FAST Channels at Fremantle, discusses why Single IP channels are so powerful and the challenges that come with them. Beth Anderson, General Manager of FAST Channels for BBC Studios, gave us insight into the shift towards ‘newer' content, programming strategy and why Single IP channels tend to perform so well. And lastly, we look back on our conversation with two guests from FAST Platform, Samsung TV Plus, Pauline Coghlan, European Licensing Lead and Benedikt Frey, Country Lead DACH who discuss content acquisition strategy, what content works best from a platform perspective and also the importance of localisation. Stay in the content world loop
With the content market going through a transitional period, Hollywood strikes disrupting production and streamers pivoting their acquisition strategies, how have production and distribution companies had to adapt? On this episode of Inside Content, Jack Thomas, Director at 3Vision is joined by Jens Richter, CEO, Commercial and International at Fremantle, one of the leading global producer-distributors of premium TV and film content. They delve into Fremantle's strategy and how they are tailoring that to the changing ecosystem of content buyers, including their focus on local entertainment, changes in demand for factual content and the rise of co-productions. We also discover how the content market has changed as platforms introduce ad-supported tiers and the impact of the US writers' strikes. As one of the top FAST channel providers, with the likes of the Baywatch and BUZZR channels, Jens also dives into how Fremantle are navigating the particularly active FAST space. Stay in the content world loop
As the FAST landscape matures and moves away from being a Wild West, how are the big players like Samsung TV Plus evolving their content strategy to remain competitive, and what can you focus on to get your content on their platform? On this episode of Inside Content, Hayley Bull, VP at 3Vision is joined by Pauline Coghlan, European Licensing Lead and Benedikt Frey, Country Lead DACH at Samsung TV Plus. During the episode, we learn about Samsung's content strategy including how they're making content decisions, types of relationships with distributors, their O&O and partnership channels as well as the importance of bringing premium broadcast quality and local content to European FAST markets. We also explore how they optimise channel line-ups and assess performance, both from a platform and content partnership perspective along with discussing the development of FAST in the EU. Stay in the content world loop
On this episode, manager Peyton Lombardo is joined by Sharon Levi, Managing Director of yes Studios, the distribution and co-production arm of yesTV, the leading streaming service and satellite broadcaster in Israel. We delve into their international distribution strategy, including: harnessing Israeli IP, selling to local vs. global players, strategies for bringing new content and formats to different regions, deal-making, MIPCOM, AI, and overall challenges faced by distributors in 2023. Stay in the content world loop
With the meteoric rise of short-form video, how can the content and distribution world evolve to thrive in the landscape of user-generated content platforms? On this episode of Inside Content, Hayley Bull, Vice President at 3Vision is joined by Wayne Davison, Chief Sales Officer & MD International at Little Dot Studios, an award-winning digital content agency leading the way in data-driven premium content for all platforms. We delve into Little Dot's digital strategy, and how it centres around social media but also branches out to other content partnerships and streaming platforms, including FAST. We also explore how behaviours around content consumption have changed as well as the unique opportunities and hurdles that have come out of serving platforms such as YouTube and TikTok. Stay in the content world loop
On this episode of Inside Content, our EVP Jack Davison is joined by two guests from Keshet Media Group - Karni Ziv, Head of Drama and Comedy ast Keshet Broadcasting, and the newly appointed CEO of Keshet International, Keren Shahar to discuss the reasons behind Isreal's global success with content and how they build their programming catalogue. Karni is responsible for the development and management of the creative processes of all scripted projects destined for Keshet 12, Israel's most-watched commercial TV channel as well as supervising the production of content for all international drama projects of Keshet's co-productions with foreign content producers. Keren is responsible for overseeing all of Keshet International's activities, including its network of production companies and distribution hubs. This episode takes a deep dive into the Israeli TV Export Market, looking at its growth and the evolution from selling formats globally to global consumption of Israeli content. They also discuss how the market has developed for programming and scripted content and how they champion the unexpected to enable them as a small company from a small country to compete. Topic Breakdown: An overview of Keshet and Keren and Karni's individual roles in the business How the Israeli TV Export Market has grown and the transition from it being about selling formats globally to people watching Israeli shows around the world How the Israeli market has developed for programming, including Israeli and Foreign Language programming Keshet's scripted content including shows made for K12 Keshet's co-production with broadcasters and streamers Content in the pipeline for Keshet We hope you enjoy this episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision
On this special episode of Inside Content, Jack Thomas, Director at 3Vision is joined by Anthony Zuiker, creator of the CSI franchise. CSI is a franchise which has earned the title of the “most-watched show in the world” on multiple occasions and which has spawned four television spin-offs (“CSI: Cyber,” “CSI: Miami," “CSI: New York” and "CSI: Vegas"). In this episode, we explore the continued success of the CSI franchise including its global acquisitions and explore the rise of true crime limited series as well as current commissioning trends in crime drama. Topic Breakdown: The success of CSI over the past 23 years, including how it managed the shift to streaming The global distribution and acquisition trends of CSI Limited series and the ‘binge-watching' model The growing demand for procedural content The interplay of content between broadcasters and streaming services The rise of true crime limited series Current commissioning trends in crime drama We hope you enjoy this episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision
On this episode of Inside Content, Toby Russell, CEO at 3Vision is joined by Paul Heaney, founder and CEO of BossaNova Media. BossaNova aims to bring together producers and buyers of unscripted TV in an integrated hub, creating a community that enables all of the stakeholders in the content chain to meet, create and do business. Heaney has a strong track record in helping producers to establish successful factual franchises. Over the last 20 years, as CEO of BossaNova, and two previous distribution operations including TCB Media Rights, he has built up a huge network of producer and commissioner/buyer relationships. Before launching TCB and BossaNova, Heaney served as president and managing director of Cineflix Rights, which he started in 2002 and built from a boutique operation into a major distribution force. On this episode, we delve into the unscripted content space, exploring BossaNova's strategy for the distribution of their factual content as well as their innovative approach to development and acquisitions. Topic Breakdown: An overview of BossaNova, their content and strategy A look at their Development Days initiative How they assess what content to invest in and how they manage financing Selling market by market vs selling to global streamers The growth of True Crime shows What activity BossaNova have in AVOD and FAST Their pipeline of shows coming up Their typical timing for taking a show to market - Waiting until full production vs. selling early We hope you enjoy this episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision
On this episode of Inside Content, Toby Russell, CEO at 3Vision is joined by Jennifer Ebell, EVP of EMEA Sales and Acquisitions at FIFTH SEASON (formally Endeavor Content), a global entertainment leader in the creation, production and distribution of movies and premium TV series. Jennifer is responsible for overseeing both the acquisitions team and EMEA sales teams, garnering commissions, pre-sales and managing co-productions across the region with a focus on selling directly to the UK. Prior to joining FIFTH SEASON, she held a position as SVP of EMEA sales at ITV Studios Global Entertainment where she was responsible for a team that worked across all genres of finished programmes and formats, spearheading the rollout of key franchises such as I'm A Celebrity Get Me Out of Here, Hell's Kitchen and Come Dine with Me. In the episode, we find out about FIFTH SEASON's bespoke approach to content sales, acquisitions and distribution strategy in a changing content ecosystem. Specifically, how Jennifer's team is hyper-focused on securing and producing top-tier content across all genres, curating a refined but premium slate that explores unique but universally-applicable storylines. Toby and Jennifer explore the opportunities that have opened up to distributors in the past few years in terms of windowing, localised content and maximising long-tail revenue with FAST and AVOD. We hope you enjoy this episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision
In this episode of Inside Content, Hayley Bull, Vice President at 3Vision, is joined by Beth Anderson, General Manager, FAST Channels for BBC Studios. Beth leads BBC Studios' global FAST initiative, developing audience and platform relationships and serving a dynamic selection of channel brands across North America and Latin America, EMEA, and beyond. She manages a growing business development team, scheduling, and account management staff to develop meaningful paths to content distribution and advertising revenue generation. In her 10+ years with BBC Studios, Anderson has held a number of roles. Notably, she has negotiated the company's first FAST and AVOD deals with Pluto TV, Roku, Samsung, and Amazon's IMDb TV, being instrumental in establishing BBC Studios' global EST business, working with Apple, Amazon, Samsung, Sony, Vudu, and more to launch content, develop insights tools, and develop industry-leading marketing campaigns. In the episode, Beth gives us an in-depth tour of BBC Studio's FAST business and what they are doing in the space, including how they are leveraging their content catalogue, the shift towards ‘newer' content, their overall content and programming strategy as well as digging into the future of broadcasters entering the FAST space. Topic Breakdown: An overview of BBC Studio's FAST strategy, including their channel portfolio (Single IP channels, Genre channels and support for D2C elsewhere) Types of channels that perform best, with a focus on how they are finding success with their single IP channels with strategic programming and archival content curation The shift towards new programming in FAST Why we have high repeatability with content The importance of localised content How platforms are differentiating themselves in the market How BBC Studios balances being a channel distributor and a content licencer How FAST will evolve in different markets, including how broadcasters will enter the space We hope you enjoy this episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision Download our latest insight: The 2023 TV Industry Trends & Predictions Report ➡️ https://www.3vision.tv/news-insights/the-2023-tv-industry-trends-predictions-report/
In this episode of Inside Content, Toby Russell, CEO of 3Vision, is joined by Emmanuelle Guilbart, co-founder of About Premium Content (APC), a Paris-based boutique distributor specialising in the development, production, financing, and international distribution of high-end TV programs. Emmanuelle has had a seasoned career, beginning at CANAL+ Group in 1990, overseeing the launch of Canal+ Poland, becoming Program Director of the channel and setting up Canal+ International Acquisitions in the group's Cinema Direction. In 2002, she became Director of Programs and then Director of the multichannel platform CANALSAT. After her time at Canal+, she worked as CEO and COO of the TV Business Unit of Lagardere Active, developing brand and channel portfolios and successfully launching French DTT channel Gulli, and as Vice President at France Televisions in charge of Programs, scheduling, acquisitions and commissioning for the 5 national channels. For the past 9 years, she has been co-founder and joint-CEO of About Premium Content and APC Studios. In the episode, we get a glimpse into APC's distribution strategy and how they have evolved this over the past decade in line with key distribution trends, including their transition from solely distributing content to becoming involved in the production side of content too. Topic Breakdown: The outline of APC as a distributor and their journey so far The evolution of content distribution, including the rise of distributors getting involved in co-financing and co-producing The financing and investment of APC APC's content portfolio, including the success of their scripted show ‘Wolf' and their involvement in factual unscripted content and kids' shows The distribution of non-english content globally We hope you enjoy this episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision Download our latest insight: The 2023 TV Industry Trends & Predictions Report ➡️ https://www.3vision.tv/news-insights/the-2023-tv-industry-trends-predictions-report/
On this episode, Toby Russell is joined by Kerry Ball, Chief Acquisitions & Commercial Officer at BritBox International. Kerry is a seasoned entertainment executive who has spent 20+ years working at the intersection of content and technology. Having joined BritBox in July of 2022, she is responsible for group content acquisition and commercial strategy across key markets, looking at routes to market, distribution and partnerships to grow the BritBox footprint and leverage a successful acquisition strategy. The joint venture between ITV and BBC now has over 3 million subscribers across their key markets. Toby and Kerry delve into the positioning of BritBox in different international markets, the breakdown of their content strategy, portfolio and acquisition, and their exciting involvement in the FAST space. They also touch on the importance of partners in their distribution strategy and the vital role that digital originals play in acquiring and retaining viewers on the platform. Here is a breakdown of the topics discussed in the episode: · The positioning of BritBox in different international markets · How BritBox evaluate markets and tailor their content strategy · How they operate in non-english markets · An in-depth look at their content portfolio including how they commission and co-produce · The importance of originals in becoming a successful SVOD · How important partners are to their distribution strategy · BritBox's involvement in FAST We hope you enjoyed this episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision Download our latest insight: The 2023 TV Industry Trends & Predictions Report ➡️ https://www.3vision.tv/news-insights/the-2023-tv-industry-trends-predictions-report/
Last year, the TV and streaming industry saw some rapid shifts. SVOD ad-tiering, the integration of global streamers with Pay TV operators and the rapid growth of FAST are just some of the key changes we saw in 2022. Most services faced economic challenges, from AVOD and BVOD struggling with the ad market to Pay TV and SVOD competing against the cost-of-living crisis faced by consumers. But with those challenges have come new models, new opportunities and success. On this special episode of Inside Content, Peyton Lombardo, manager at 3Vision is joined by EVP Jack Davison and Director Jack Thomas to discuss our new 2023 TV Industry Trends & Predictions report which collates global feedback from senior media executives to provide data-driven predictions and insights into major industry areas. Together they consider the report's key findings and discuss some of the hottest topics in the TV industry, such as AVOD Growth, SVOD Competition, and the unrelenting demand for content. Here is a breakdown of the topics they discuss: Market growth in the US, India and Australia SVOD growth prospects with a spotlight on Netflix and Disney+ The opportunity of local streamers to co-produce with global streamers Top SVOD priorities - Lower-priced ad-tiers and local content The growth of AVOD and FAST and the potential loss of faith in BVOD Scripted TV Series as a way to maximise subscriber acquisition The uncertainty of cord-cutting We hope you enjoy this insightful episode! Download the The 2023 TV Industry Trends & Predictions Report now ➡️ https://www.3vision.tv/news-insights/the-2023-tv-industry-trends-predictions-report/ Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision
On this episode of Inside Content, 3Vision EVP Jack Davison is joined by Shaun Keeble, VP Digital at Banijay Rights. Working alongside Senior Management and the local sales teams, Shaun is responsible for all revenue share business models in the digital, social media and FAST channel space, globally. In conversation with Shaun we discuss the evolution of content being injected into an already vast AVOD space, Banijay's own channel Horizon as well as the mixed economy for distributors in the FAST space. Including Horizon Banijay has 19 unique FAST channels that are syndicated 68 times across various FAST streams around the world. With so much successful back catalogue Banijay is in a particularly strong position to launch many FAST channels, which typically require 100 hours of content to do so. Shaun also breaks down the key questions Banijay must ask that informs the commercial decision to launch on a platform, including: How many devices are in the market? Who are watching the platforms? What is the make-up of the FAST platform audience? What are the ad-sale rates? We hope you enjoy this insightful episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision
On this episode of Inside Content, CEO of 3Vision,Toby Russell, is joined by Philipp Rotermund, CEO of wedotv. Philipp is a successful television and media entrepreneur with 20 years of experience in the media and entertainment sector. Working extensively in the Pay TV marketplace, he has worked with key platforms in Europe, launching a number of broadcast channels and video-on-demand services. He is the key driver of the rapid growth of Video Solutions AG's VOD platform wedotv, and his work around the unique tech innovations that drives the platform. In conversation with Philipp, we take a deep dive into wedotv, looking at AVOD, content strategy, distribution and in particular, FAST. Founded in 2018, wedotv was launched as a pure AVOD platform, but since the growth of FAST in the US they have branched into this rapidly developing space with a focus on factual entertainment and movie channels. Although AVOD still contributes to between 80 and 90% of wedotv's revenue, Philipp takes us through the key opportunity that FAST is playing in their growth as a business in their major markets and territories in Europe. With the growth of FAST, distribution opportunities are becoming more challenging and selective, but unlike many other FAST vendors, wedotv are taking an innovative approach to its distribution strategy by utilising cable viewers in Germany. Other than helping them connect their FAST channels with the biggest audience possible, Philipp also explains how this has helped them to monetise their effectively and the role that advertising plays. Here is a breakdown of the topics discussed in the episode: An overview of wedotv's FAST channel and AVOD strategy Wedotv's key markets for growth in Europe The value of opportunity in AVOD and FAST How wedotv are innovating with its FAST distribution strategy by delivering channels to cable-viewers Key challenges around monetisation of FAST channels, and potential solutions The future of FAST in Europe How Free TV will respond to the growth of FAST We hope you enjoy this insightful episode! Stay in the loop: Visit our Website: https://www.3vision.tv Follow us on Linkedin: https://www.linkedin.com/company/3vision Follow us on Twitter: @3Vision
On this episode of Inside Content, Toby Russell is joined by Valerio Motti VP FAST Channels at Fremantle, one of the world's largest and most successful creators, producers and distributors of Entertainment, Drama & Film and Documentaries. At Fremantle, Valerio is primarily responsible for developing and managing the strategy for their Free Ad-supported Streaming TV business. Valerio most recently worked as EVP EMEA & LATAM, Business Development, Strategy and Global Head of Streaming at ShortsTV, where he led the international launch of all new FAST channels and OTT services on all major CTV and OTT platforms. We get a detailed look at Fremantle's FAST channel strategy, the secrets to success in the FAST space, including overcoming challenges such as monetisation, and what the market will look like in Europe in the coming years. They discuss the importance of having high-quality content over quantity when creating a FAST channel and how this plays a vital role in the evolution of the content distribution business. They also weigh up the opportunities and obstacles of single IP and genre channels, examining the key differences in launching to audiences and growing and monetising them. Here is a breakdown of the topics discussed in the episode: An overview of Fremantle's FAST channel strategy The secrets to success in the FAST space The value of single IP channels Whether particular genres of content are better suited to FAST How on-demand and AVOD fit into FAST propositions What the key challenges are around monetisation The future of FAST in the European market compared to the US market How the FAST market will develop in the next 2-3 years Listen now! Stay in the loop: 3Vision Website: https://www.3vision.tv 3Vision Linkedin: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision
Free ad-supported television (FAST) is currently one of the most rapidly-growing spaces in the TV and streaming industry. Initially, FAST was seen as an opportunity to monetise lower-value content that had already been exhausted in multiple windows. Now, more and more are realising the potential of FAST as a lucrative revenue stream, as it grows with an increasing amount of high-value branded, and even original content. In this special episode of Inside Content introduced by our EVP Jack Davison, we take a deep dive into the FAST space and revisit some of the interesting conversations we've had with recent guests about what they're doing with FAST channels and how they are riding the wave. Toby Russell, CEO of 3Vision speaks with Gary Woolf, EVP of Strategic Development of distributor All3Media about the power of FAST in the content market, single IP channels and FAST channel distribution. Gary details the importance of establishing clarity between windowing opportunities in premium SVOD and FAST, and how to curate content on FAST that differentiates itself and tap into those VOD-first viewers who no longer view linear TV. We then revisit recent guest Dan Fahy, SVP of Streaming at Paramount UK who speaks to 3Vision Director Hayley Bull about their FAST AVOD service Pluto. Dan describes how Pluto has become the leading FAST service in the US, harnessing the gap in the market created by the absence of free TV in North America, and how they plan to enter the more complex UK market. Lastly, we look back on 3Vison COO Jonathan Nickell's conversation with Richard Jakeman European Head of Business Development at Samsung to discuss how to get a FAST channel on their Samsung TV platform and the rising importance of quality technology in accompanying quality content. Here is a breakdown of the topics discussed in the episode: All3Media on the role of different stakeholders, platforms and gateways in the delivery of FAST channels in the US market All3Media on the smart curation of content for FAST channels All3Media on the opportunity FAST provides to monetising content across multiple windows Paramount UK on the importance of FAST platform Pluto to their overall business Paramount UK on how they plan to maximise Pluto in the UK market Samsung on how to get a FAST channel on their platform Samsung on their partnership with ITV Listen now! Download our latest insight: A New Studio D2C Partnering Model - Paramount+ launches with Sky Stay in the loop: 3Vision Website: https://www.3vision.tv 3Vision Linkedin: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision
On this episode, Hayley Bull, Director at 3Vision is joined by Dan Fahy, Senior Vice President, Streaming for Paramount UK. Based in London, Fahy leads the growth and partnerships division of Paramount UK, working on increasing streaming revenue and expanding the company's range of partnerships. With over 20 years of experience in the wider media and entertainment sector, Dan has held prior roles with WarnerMedia, BBC Studios and Eurosport. We get a detailed look into the Paramount ecosystem that covers AVOD, FAST, Pay TV, and SVOD, and how Paramount+ is positioned to compete with big players in the streaming world. Dan discusses how Paramount differentiates itself with its ‘four quadrant offering' and how they are addressing a broad consumer base with its Sky partnership deal in the UK. Key to their unique approach is the importance they place on the theatrical window. Contrary to the declining value of the theatrical window over the past 5-10 years, Paramount continue to see it as a lucrative financial opportunity, central to its legacy as a business. As well as keeping hold of their traditional business model elements, they are innovating in many new fields. Dan gives us valuable insights into the future of FAST AVOD platform Pluto and how it provides a great opportunity for content owners and advertisers to connect with the hard-to-reach VOD-first households in the UK. Here is a breakdown of the topics discussed in the episode: How Paramount+ is being positioned for success in a competitive market Paramount+'s content strategy including proposition, movie release and their partnership deal with Sky in the UK, Innovations in content windowing and licencing, including the importance of theatrical windowing to Paramount's core business and how this can leverage brands, franchises and content The future of Pluto - the importance of FAST and AVOD to the overall business The future of Pay TV Listen now! Download our latest insight: A New Studio D2C Partnering Model - Paramount+ launches with Sky Stay in the loop: 3Vision Website: https://www.3vision.tv 3Vision Linkedin: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision
On this episode, Toby Russell is joined by Philippe Maigret, President of ITV Studios America. Maigret manages the Studios' U.S scripted TV studio operations, oversees the company's U.S. joint-ventures and growth strategy across all platforms, and advises on ITV Studios' worldwide scripted programming strategy. He also serves as executive producer for ‘Franklin' (Apple TV+), which is produced by ITV Studios America. Prior to joining ITV Studios America in 2015, Maigret served as CEO of Endemol Studios, where he launched and managed Endemol's scripted television studio operations and acquisitions in North America. Maigret's additional production credits include Kingdom (Executive Producer), The Young Americans (Executive Producer) and Boiling Point (Co‐Executive Producer). Maigret currently sits on the board of the Hollywood Radio & TV Society and serves as President of the HRTS Foundation. We start off with an overview of ITV Studios America's impressive growth – from providing US-produced scripted content for an American cable audience to building strong international revenue through successful global franchises. Philippe discusses some of their most successful exports – including ‘Snowpiercer' and ‘Physical', and the importance of supporting the visions of creative partners to achieve a diverse portfolio of shows, guaranteeing multiple season orders and international viewership. Philippe also explains his process in scouting production talent and forming strong co-production relationships to deliver varied, resilient content as an independent studio, giving them the flexibility to sell across the whole of the US TV buyer market. Overview of this episode: Intro to ITV Studios America The integrated network studio model - Production successes through co-development and creative partnerships with a focus on creating quality content How ITV America are selling across the US TV buyer market The future of rights ownership and commissions in a global streaming environment Building a global streaming audience Upcoming projects for the studio Listen now! Download our latest insight: A New Studio D2C Partnering Model - Paramount+ launches with Sky Stay in the loop: 3Vision Website: https://www.3vision.tv 3Vision Linkedin: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision
How has Virgin Media transformed as a content aggregator and entered the streaming wars with their new product ‘Stream'? On this episode, Jack Davison is joined by David Bouchier, Chief TV and Entertainment Officer at Virgin Media O2, a media and telecommunications venture between Virgin Media and O2 which formed in 2021. A leader in multi-platform streamed entertainment, David leads a dedicated team who look after content and programming across Virgin Media's TV platform. Prior to joining Virgin Media O2, David was a member of The Management Executive of BskyB in the UK, where he was responsible for handling the company's investment in German Pay TV, before moving to News Corporation as Managing Director of Programming for Sky Italia. He subsequently returned to the UK and set up his own pay TV broadcast business, creating a number of pay television channels. We get an insight into David's experience evolving Virgin Media O2 from a linear Pay TV aggregator into an innovative paid video services aggregator, utilising strong content provider relations and tech integrations to offer streamlined OTT entertainment options to customers. He discusses the launch of Virgin's new TV service, ‘Stream', and its aim to seamlessly offer a traditional linear TV experience paired with flexible, affordable bundles to ensure customer loyalty through a tighter financial climate. Here is a breakdown of the topics discussed in the episode: The evolution of Virgin as a content aggregator Sourcing content successfully through strong content provider relations The launch of Stream and its 3 primary propositions for customers: value for money, flexibility and convenience Keeping viewers engaged through integration and curation: the importance of providing an entertainment service that provides for the new generation of ‘channel-flickers' that seek flexibility UI design in the Stream service: merging the essentials of new-world and old-world interfaces for ease of use Listen now! Download our latest insight: A New Studio D2C Partnering Model - Paramount+ launches with Sky Stay in the loop: 3Vision Website: https://www.3vision.tv 3Vision Linkedin: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision
Kicking off our latest series, Jonathan Nickell is joined by Ruth Berry, Managing Director, Distribution at ITV Studios. The world-leading multi-genre, multi-disciplinary, multi-platform distribution business boasts the second largest catalogue of its kind in the world, selling more than 90,000 hours of prestigious content to over 3,000 broadcasters and platforms worldwide. During her decade with the business and in particular her six-year tenure as Managing Director, Ruth has overseen the transformation of its predominantly English-language content sales (with a factual specialism), to a truly global distributor of world-class English and European language drama, alongside an enviable portfolio of high quality non-scripted titles. In this episode, Ruth discusses how to utilise the power of co-production financing to stay resilient in the ever-changing content market, as well as sharing her predictions to achieve successful content in the future. She explores how their traditional client base are working collaboratively to rival big-budget content that typically land with global streamers. She also delves into the rise of pan-regional streamers and how their content is maintaining high value across multiple windows, such as the success of ‘Bodyguard' in many local markets post-Netflix. Here is a breakdown of the topics discussed in the episode: · Navigating changes in co-production funding models · How ITV Studio's growth is impacting its pipeline and slate · The rise of pan-regional streamers · TV Studios decision process when deciding to sell content to a global or local streamer · The new-found success in multiple content windowing after a global streamer licence · Ruth's predictions on the future of streaming Listen now! Stay in the loop: 3Vision Website: https://www.3vision.tv 3Vision Linkedin: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision
With ever-shifting content demands, the rise of competition in the streaming space and the distribution market seeing vertical integration on the rise, how can you maintain a competitive edge? In this episode, Toby Russell is joined by Nick Percy, President, Global markets for BBC Studios to discuss the current changes in global demand for content, the growth of the ‘sell-to-self' strategy and how the BBC is approaching these market challenges. Based in London, Nick is responsible for the strategy and performance of all BBC Studios distribution activities across Global Markets territories including content sales and co-production, branded services and commercial ancillaries. Global Markets was formed in January 2022 consolidating EMEA and APAC distribution regions into a single unified business. It is one of BBC Studios' three regional distribution businesses alongside the Americas and the UK. Nick has held a number of roles in BBC Studios since 2010, including EVP for the EMEA region, EVP Western Europe, VP and GM for Central and Eastern Europe, Director of Business Development & Digital for Global Markets, and Head of Strategy. He has been commercial co-lead on some of the biggest global content licensing deals negotiated by BBC Studios. In discussion with Toby, Nick delves into how BBC Studios is positioning itself in the current market, and how they are tackling the current challenges that the world of content and distribution Is throwing at traditional broadcasters. Nick talks about their work with Britbox, the benefits of having multiple routes to market, the opportunities arising from Studio SVODs and how collaboration is still and will always be at the heart of the BBC's strategy. Here is a breakdown of the topics discussed in the episode: Where BBC Studios seeing the most growth and demand How BBC Studios balances the competing priorities bought on by working with global streamers and running their own direct-to-consumer activity though Britbox How studio-owned services increase in vertical integration has affected BBC Studios relationship with the content distribution market The importance of businesses with local single territory broadcasters and streamers Diversification of co-production and cooperation partners BBC Studios' strategy with the rapidly growing AVOD and FAST channel space The upcoming content that BBC Studio's has coming up in the rest of 2022 Listen now. 3Vision Website: https://www.3vision.tv 3Vision Linkedin: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision
How do you successfully launch a FAST channel? What are the key elements for audience acquisition through content? And how are streamers, services and channels making their mark in a sea of competition? In this episode, Toby Russell is joined by Gary Woolf, EVP of Strategic Development at All3Media International, a full-service content distribution business, to discuss the alternative approach that All3Media is taking to licensing, distributing and promoting content. As a major leader in All3Media's strategic development, Gary has extensive knowledge of content rights and the opportunities that the digital space of distribution holds for many TV industry organisations. Unlike traditional methods of content distribution, Gary discusses how he has implemented a ‘full-service' distribution model at All3Media. This involves supporting platforms beyond the acquisition stage and providing them with ways to best position their content all year round, to boost viewership and help audiences discover the content they're searching for. Gary's fresh insight into the distribution environment highlights the increasing demand from viewers for the unique, low-hassle experience which is underpinning the rise of strategic marketing and AI in the TV promotion space. Seizing the opportunity in the FAST space in 2019, Gary discusses with Toby the key elements of launching a FAST channel, such as their ‘SoReal' channel, now on Roku, and how to successfully give value to viewers. Toby and Gary also discuss their predictions for the upcoming developments in the D2C space as more and more join the FAST and AVOD streaming model. Here is a breakdown of the topics discussed in the episode: The main focus for All3Media in the AVOD and FAST space and how they see this market evolving The role of different stakeholders, platforms and gateways in the delivery of FAST channels The future of AVOD and FAST content including exclusive originals and FTV FAST content How All3Media is approaching the D2C space All3Media's outlook for scripted content Listen now. 3Vision Website: https://www.3vision.tv 3Vision Linkedin: https://www.linkedin.com/company/3vision 3Vision Twitter: @3Vision
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