The Teacher Biz Podcast

THE DIGITAL PRODUCTS THAT SELL SUMMITGet Your Free Ticket! → teacherbiz.com/summitMauri King is a food blogger-turned-graphic designer, and now a go-to-gal for helping mamapreneurs create sales pages that actually convert. Mauri's favorite is to help her clients take their brilliant digital products and turn them into stunning, strategic sales pages, product PDFs, and brand visuals that connect AND convert. Mauri loves offering relief from bland graphics & the death stare of a blank cursor and STRATEGICALLY marketing digital products with gorgeous graphics & fun-to-read copy that makes an audience want to click that "buy" button!In this episode, Mauri breaks down how good design (and a little help from AI) can make a huge difference in your business. She shares why visuals matter way beyond just looking pretty and how they can actually help build trust, boost conversions, and make your offers stand out online. You'll hear her take on when it's totally fine to DIY your graphics and when it might be time to bring in an expert, plus some easy tips to make design feel a lot less intimidating. Mauri also explains how tools like ChatGPT can help you brainstorm, overcome common buyer objections, and make your sales pages even more effective. Whether you're just getting started or ready to polish things up, this episode is full of helpful insights and encouraging takeaways!Connect with with Mauri King:MauriJaneDesign.comtheamericanpatriette.lpages.co/picture-perfect-sales-pagesKey Takeaways:(02:20) From food blogger to graphic designer(03:35) Why graphics matter (06:00) DIY or hire? How to know when it's time to outsource your design(10:15) How good design builds trust and boosts conversions(13:15) Beginner-friendly design tips(16:40) How AI tools like ChatGPT can elevate your product creation(22:35) Quick design tips to make your offers stand out(29:55) Picture Perfect Sales PagesListen to Previous Episodes:#18: Learn the Power of Facebook Ads with Beth Anne Schwamberger#40: Taking Small Steps Towards Big Goals with Ruth Soukup#97: Finding Business Friends and Creating a Mastermind GroupDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

THE DIGITAL PRODUCTS THAT SELL SUMMITGet Your Free Ticket! → teacherbiz.com/summitLydia Martin is an online business coach and founder of Banish Business Clutter, where she helps digital creators turn messy ideas into money-making offers that actually sell. Known for her clear frameworks and down-to-earth style, Lydia teaches sustainable strategies that fuel momentum, build recurring revenue, and deliver unforgettable customer experiences—without the overwhelm. Her mission? To help you simplify, show up, and scale a business that supports the life you truly want.In this episode, Lydia shares how she went from music teacher to full-time entrepreneur, building a digital business that allowed her to retire her husband and reclaim her time. She gets real about taking imperfect action, launching before you feel “ready,” and the lessons she's learned from running live challenges and growing a thriving membership community. Lydia also shares why connection and community are more important than ever, and how you can build a business that supports your life (not the other way around). If you're stuck in overthinking mode and need a push to just start, this episode will light a fire!Connect with with Lydia Martin:banishbusinessclutter.comKey Takeaways:(03:05) Lydia's background and business journey(07:30) Why teachers make great business owners(10:10) Overcoming fear and imposter syndrome(13:00) Taking messy action and launching before you're “ready”(20:35) The Freedom Formula; steps to predictable profits(23:30) Avoiding overthinking and perfectionism(28:25) Adapting to changes in business; what's working in 2025(31:45) Leveraging AI while maintaining human connectionsDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

THE DIGITAL PRODUCTS THAT SELL SUMMITGet Your Free Ticket! → teacherbiz.com/summitTara Reid, Founder of the Introvertpreneur brand, is a business and marketing strategist dedicated to helping introverted entrepreneurs build sustainable, hustle-free businesses. With over 17 years of experience as an online entrepreneur and multiple six-figure businesses under her belt, Tara specializes in organic and evergreen marketing strategies that allow business owners to grow without burnout. In this episode, Tara explains how introverts can tap into their natural strengths (like thoughtfulness, intentionality, and deep focus) to build businesses that work with their energy, not against it. She talks about the power of organic marketing, why she loves SEO and evergreen content, and how collaborations like podcasts and digital summits can help grow your audience. If you've ever felt like traditional marketing advice wasn't built for your personality, this episode will feel like a breath of fresh air! Plus, you'll get a preview of Tara's upcoming presentation at The Digital Products That Sell Summit, where she'll share even more on how to market like an introvert. It's all about staying calm, being consistent, and showing up as your most authentic self!Connect with with Tara Reid:thetarareid.comthetarareid.com/quizKey Takeaways:(03:25) Challenges introverted entrepreneurs face(05:20) Embracing your introverted strengths(07:05) Organic and evergreen marketing strategies; finding quick wins(11:15) Making marketing fun and playing to your strengths(13:20) Market like an introvert: calm, consistent, and completely you(15:45) The Introvertpreneur ClubDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

THE DIGITAL PRODUCTS THAT SELL SUMMITGet Your Free Ticket! → teacherbiz.com/summitJenna Harding is a marketing coach, social media management agency owner and host of the Shiny New Clients podcast. Through her program Magic Marketing Machine, she helps service-based business owners use her proven marketing formula to look amazing on Instagram, run their accounts in 15 minutes a day and turn their followers into clients.In this episode, Jenna shares her advice for showing up authentically on Instagram. She dives into the power of embracing your true self online and how letting go of perfection and overcoming mindset blocks like imposter syndrome can transform your content. Jenna explains how ditching the polished aesthetic and leaning into realness helped her connect more deeply with her audience and grow her brand. You'll also walk away with practical tips for boosting engagement, growing organically, and building a community that actually cares. Whether you're just getting started or refreshing your strategy, this episode blends mindset shifts with actionable strategies to help you show up with more confidence and purpose.Connect with with Jenna Harding:Instagram: @jennaspaigePodcast: Shiny New ClientsHow to get CLIENTS from Instagram without wasting hours glued to your phoneSchedule INSTAGRAM HASHTAGS Using LATER!Key Takeaways:(02:30) From social media manager to Instagram marketing expert(06:20) How Instagram strategies have evolved over the years(10:20) Tools that simplify content creation and why batching matters(13:10) Overcoming mindset barriers: imposter syndrome, perfectionism, and fear(17:40) Infusing personality into your brand and content(27:40) Tips for boosting engagement and organic growth(30:00) Giving yourself permission to pivot and evolve in businessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

We made it - 100 episodes! In this milestone celebration, Heather pulls back the curtain on the journey of building The Teacher Biz Podcast. From pushing past nerves about her voice to interviewing powerhouse guests like Amy Porterfield, Ruth Soukup, and Erin Leonard, she shares how the podcast became the heartbeat of her second business, Teacher Biz.You'll hear the benefits (and sometimes challenges) of podcasting, how it creates intimate connections with listeners, and what Heather's learned after hitting record 100 times. If you've been thinking about launching a podcast, this episode is your sign to go for it! Plus, Heather teases something big and exciting coming soon to Teacher Biz - you won't want to miss it. Hit play and celebrate with us!Join The Waitlist → Digital Products That SellKey Takeaways:(02:20) Celebrating this major milestone(04:35) The reason for starting The Teacher Biz Podcast and how it's evolved(06:15) Overcoming challenges and finding support(09:20) Building deep connections with listeners and guests(13:40) The benefits of podcasting for business(16:30) What's next for Teacher BizEpisodes mentioned:#03: Turning a Hobby into a Helpful Online Business with Erin Leonard#13: Why Digital Courses are Ideal for Teachers with Amy Porterfield#40: Taking Small Steps Towards Big Goals with Ruth Soukup#54: Slowly Transitioning from Teacher to Full-Time Business Owner with Laura KebartOther resources mentioned:Connect with Brittany Kues: linkedin.com/in/brittany-kuesConnect with Sheila Rancinez: behindyoureveryday.comCheck out the YouTube Channel: @TeacherBizDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Posting just to post? Let's fix that! In this episode, Heather explains why content isn't just about churning out posts or chasing ad dollars. You'll learn the real role content plays in your business (hint: it's marketing, not the product), why building an email list is essential, and how platforms like podcasting can help you create deeper, lasting relationships with your audience. Plus, Heather shares simple action steps to help you stop spinning your wheels and start using your content to actually grow and convert. Whether you're just starting out or feeling a little stuck, this episode will help you see content in a whole new light and start using it to build the business you really want!Key Takeaways:(04:15) Shifting your mindset; content as marketing, not the product(07:00) How content builds connection and authority; benefits of podcasting(11:00) Why growing an email list is essential(15:05) Using content to benefit your businessEpisodes mentioned:#16: Why You Need to Grow an Email List From the Start#17: How to Start Building Your Email List TODAY#98: The Best and Worst Ways to Monetize Your Online BusinessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

What are your options when it comes to making money in your online business? Heather breaks down five popular monetization methods and gets real about what works (and what doesn't!). From the unpredictability of ad revenue and sponsorships to the limitations of one-on-one services, she shares the hard-earned lessons she's learned on her journey. Most importantly, she reveals the #1 monetization method that offers sustainable, scalable income while allowing you to do meaningful work you love.You'll also get a sneak peek at Heather's upcoming free event, the Digital Products That Sell Summit, happening in early June. If you've been dreaming of launching a course, workshop, or membership but aren't sure where to start, this episode will give you the clarity and confidence to move forward!Key Takeaways:(02:50) Why ads are often more effort than they're worth(08:10) The pros and cons of brand deals(12:45) How affiliate marketing works; why it shouldn't be your main strategy(17:45) Why 1:1 offers are great for starting out but not ideal for long-term growth(19:50) Heather's top pick for sustainable income(24:30) Digital Products That Sell SummitEpisodes mentioned:#28: Lessons Learned from a Failed BusinessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Having supportive online business friends is your secret weapon for success! In this episode, Heather shares how starting a mastermind group with like-minded entrepreneurs completely transformed her business. You'll learn a simple four-step process to build your own circle of business friends who bring the accountability, motivation, and encouragement you need to thrive. Stop trying to do it all alone! Tune in and discover how the right connections can be the turning point in your teacher biz journey.Key Takeaways:(04:00) Creating a mastermind group(06:00) How to identify potential group members(07:40) How to invite members using a personal touch(11:00) Setting up a Facebook group for your members(13:30) Building lasting connections and overcoming discomfortEpisodes mentioned:#03: Turning a Hobby into a Helpful Online Business with Erin Leonard#54: Slowly Transitioning from Teacher to Full-Time Business Owner with Laura KebartDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Thinking of launching an online shop for your digital products? Listen to this episode first! Heather shares why she rarely uses her Shopify store, Kindergarten Ready Shop, and the smarter, more profitable strategy she uses instead. Hear why she moved away from the “sell everything” approach and how focusing on just one product with a dedicated sales page completely transformed her results. If you've been overwhelmed trying to sell all the things, this episode will show you a better approach - one that's streamlined, sustainable, and actually converts. Heather also shares her favorite tips for creating sales pages, using templates, and making your content do the heavy lifting. If you're ready to simplify your sales strategy and see better results, this episode's for you!Key Takeaways:(03:30) Overwhelming customers with too many options(05:00) Transitioning to sales pages(08:30) Optimizing your workflow with templates(10:30) Strategies for selling multiple products(15:40) Heather's April Fools Day sale resultsEpisodes mentioned:#03: Turning a Hobby into a Helpful Online Business with Erin Leonard#04: 3 Reasons to Sell Your Products on Your Own Website (not on TPT!)#50: How a Digital Product Shop Can Change Your Business with Monica FroeseDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Showing up on video can feel terrifying, but what if it's the missing piece to growing your business? In this episode, Heather shares her own struggles with video and how she finally pushed past the fear. She also shares why video is one of the most powerful tools for connection, trust-building, and business growth - plus, simple ways to ease into it without overwhelm. Whether you're starting with Instagram Stories, practicing behind the scenes, or perfecting your setup, you'll walk away with tips to make video feel natural (and even fun!). Hit play now and start showing up with confidence - your audience is waiting to connect with YOU!Key Takeaways:(02:15) Overcoming insecurities and showing up confidently on video(04:25) Tips for getting comfortable on video(05:30) Why video matters for online business owners(09:20) Tips for enhancing video quality(16:35) Editing and using b-roll effectivelyDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

Cait Keery is a certified wellness counselor, advocacy consultant and founder of CAIT and KAYE. CAIT and KAYE empowers women to take charge of their health journeys by equipping them with the knowledge, tools, and confidence to become their own best advocates. Cait believes that informed, assertive women can transform their healthcare experiences, fostering a community of support and resilience. She aims to inspire every woman to feel empowered to speak up, seek answers, and prioritize their well-being. In this episode, Cait shares strategies aimed at empowering you to achieve more in your business. From setting realistic goals to overcoming imposter syndrome, this conversation is perfect for new entrepreneurs. Cait introduces several techniques centered around visualizing goals, planning ahead, and checklist creation. She also discusses the power of positive self-talk and why a strong support network is key to success. If you're ready to let go of self-doubt and start making real progress in your business, this episode is for you!Connect with Cait Keery:caitandkaye.comKey Takeaways:(02:25) The story behind Cait and Kaye(04:10) Setting realistic and adaptable goals(06:05) Time management strategies(10:00) Overcoming imposter syndrome(12:30) Building an effective routine(17:30) Organizational tools and strategiesConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

ENROLL NOW! TEACHER BIZ BLUEPRINT →  teacherbiz.com/joinRelying on free resources to build a business is one of the biggest mistakes new entrepreneurs make. In this episode, Heather breaks down why free content only scratches the surface and is often designed to lead you toward paid offers. The real breakthroughs happen when you invest in the right mentor and follow a proven strategy. Tune in to learn how structured learning can fast-track your success, help you avoid common pitfalls, and set you up for a business that aligns with your goals.Ready to take the next step? Enrollment for Teacher Biz Blueprint is closing soon! This 12-week program gives you everything you need (live coaching, tech support, and accountability) to finally build the business you've been dreaming of. Don't miss this opportunity to get the guidance that actually moves the needle!Key Takeaways:(05:00) The trap of free resources; how to avoid this common mistake(07:10) Choosing the right mentor(08:30) Investing in the success of your business(11:15) Inside Teacher Biz BlueprintConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

ENROLL NOW! TEACHER BIZ BLUEPRINT →  teacherbiz.com/joinKindra Zuberbuehler is a proven educational leader focused on the world of teaching and learning in high school chemistry. A chemistry teacher for over 10 years, she has honed in how to reach and create success & confidence for all of her students at every level. After working as an assistant principal and athletic director and not getting the one-on-one instructional time and conversations she wished to pursue, she stepped away from the brick-and-mortar and started ChemEd Solutions to create high-impact resources for chemistry teachers. Kindra now continues to create sought-after easy to implement resources for high school chemistry teachers and supports them throughout their teaching journey.In this episode, Kindra shares her experience going through the Teacher Biz Blueprint program. She dives into the creation of ChemEd Solutions, opens up about her initial struggles (including Facebook ads flops), and the strategies and perseverance that fueled her success. If you're an educator dreaming of breaking free from the traditional classroom, this episode is packed with advice, mindset shifts, and inspiration to help you start your own teacher biz!Connect with Kindra Zuberbuehler:Free HS Chemistry Course Outline and Pacing Guide: chemedsolutions.com/chemguideFacebook: ChemEd Solutions Instagram: @chemedsolutions Key Takeaways:(05:10) Kindra's background; longing for work-life balance(09:55) Transitioning to online business; finding TBB(13:50) Creating ChemEd Solutions; developing lesson notes, practice pages, instructional videos, and study materials(21:20) The support system and community of TBB(27:50) Navigating Facebook ads; taking imperfect action(30:50) Creating value for email subscribers and refining her Facebook ad strategy(43:15) The importance of having a support system; balancing life and business(47:25) Future plans and exciting projectsPrevious Episodes Mentioned:#73: Teacher Biz Blueprint Insights from a Student's Perspective with Maria Golden#18: Learn the Power of Facebook Ads with Beth Anne SchwambergerConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

JOIN THE FREE PLAN YOUR TEACHER BIZ CHALLENGE NOW!If you've been thinking about making extra money (or even replacing your full-time teaching income), this episode is for you! Now is the perfect time to take your teaching skills online and create a business with more freedom, flexibility, and way less stress than the classroom. Join Heather in the FREE "Plan Your Teacher Biz Challenge" - a fun, step-by-step way to find your business idea, attract the right audience, and choose a business name that actually works. With live trainings, replays, a supportive community, and fun prizes, there's no better time to start! Sign up now at teacherbiz.com/challenge and take the first step toward your own teacher biz. Let's do this!Key Takeaways:(02:25) Your last chance to join the challenge(04:15) What does the challenge offer and who is it for?(06:30) Key decisions for a successful teacher biz(08:25) How to get started with the challengeConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Thinking about running Meta ads (Facebook and Instagram) but feeling overwhelmed by all the moving parts? You're not alone! In this episode, Heather continues her chat with Jacqueline Ackerman to break down the challenges of Meta ads and how to navigate them successfully. Jacqueline shares her past struggles with tech glitches and outsourcing mishaps, while Heather offers practical tips on budgeting, targeting, and setting up your ads for success. Plus, they dive into why testing organically before investing in ads can make all the difference. Whether you're new to Meta ads or looking to fine-tune your strategy, this episode is packed with must-know insights to help you get better results!Connect with Jacqueline Ackerman:As an educator with over 22 years of experience, Jacqueline Ackerman shares her teaching and learning knowledge in an engaging, relatable and friendly way. She believes all learners can make progress. A high school teacher for 17 years and examiner for 15, Jacqueline established her own tutoring business. Remembering what it was like to be thrown into homeschooling when her son was very ill, she realized the main thing she wanted to do was help parents who were in this position when their child was in their teens. ackermanhomelearning.co.ukResources mentioned:Lead Pages: Build a landing page that's unforgettable!Brilliant Ads Bootcamp with Beth Anne SchwambergerKey Takeaways:(00:40) Building a business with Meta ads; ad budget and optimization(03:15) Jacqueline's previous Facebook ad strategy; tech troubles and learning curves(06:00) Optimizing Facebook ads for better results; expanding your reach(12:15) Understanding Facebook and Instagram business pages(17:10) Advanced ad strategies and membership upsellsListen to Previous Episodes:89: How This Former Teacher Built an Online Business Helping Homeschool Families with Jacqueline Ackerman18: Learn the Power of Facebook Ads with Beth Anne SchwambergerDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

As an educator with over 22 years of experience, Jacqueline Ackerman shares her teaching and learning knowledge in an engaging, relatable and friendly way. She believes all learners can make progress. A high school teacher for 17 years and examiner for 15, Jacqueline established her own tutoring business. Remembering what it was like to be thrown into homeschooling when her son was very ill, she realized the main thing she wanted to do was help parents who were in this position when their child was in their teens. She has enjoyed supporting families through their often-unexpected homeschooling journey and most importantly helping them prepare for exams. Her work as an examiner is still very important to her and she is now Principal Examiner for International History iGCSE. Jacqueline also visits schools, both home and abroad, running courses that aim to help delegates understand the assessment of the qualification they are teaching and how to prepare their students for specific units.In this episode, Jacqueline discusses how her personal experience of homeschooling her son due to his illness led her to a new career path. She explains that Ackerman Home Learning offers a mix of one-on-one tutoring services, helpful online resources, and plans for a future membership community aimed at providing support and guidance to parents suddenly thrust into homeschooling. Jackie also talks about the challenges she faced, such as technology hurdles and imposter syndrome, and offers advice for other teachers considering starting their own online businesses. Connect with Jacqueline Ackerman:ackermanhomelearning.co.ukKey Takeaways:(00:40) Jacqueline's journey from the classroom to online entrepreneur(06:15) Creating Ackerman Home Learning; online tutoring and low-ticket products(07:55) Supporting homeschool parents; building a community-based membership(17:00) Overcoming business challenges; struggles with technology and imposter syndrome(22:20) Prioritizing action over perfectionListen to Previous Episodes:#58: Overcoming Imposter Syndrome as a New Business Owner#60: Overcoming Early Tech Struggles with Meagan BukowskiDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Heather shares her proven strategy for attracting customers without paid ads—perfect for those looking to grow their business organically! This episode breaks down how to leverage a blog, podcast, video show, and social media to build a loyal audience, turn viewers into email subscribers, and create content that keeps them coming back. Heather explains the importance of consistency, strategic calls to action, and tools like ManyChat to convert engagement into real business growth. If you're ready to refine your content strategy and attract ideal customers, don't miss this episode!Key Takeaways:(02:10) Choosing between paid ads and organic content(05:00) Organic content basics; YouTube, podcast, blog, social media(07:15) Repurposing content for maximum reach(09:35) Building your email list; ManyChat(12:20) Heather's 2025 organic content strategyEpisodes Mentioned:#18: Learn the Power of Facebook Ads with Beth Anne Schwamberger#46: Social Media Strategies for Beginners#47: How to Show Up Consistently in Your BusinessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Heather dives into the concept of a Teacher Biz—what it is, who it's for, and how you can leverage your unique skills to create an online business. Despite the name, a teacher biz isn't just for traditional educators. Whether you're a homeschooling parent, tutor, student, or simply someone with expertise to share, this model provides a pathway to building an impactful business. Heather covers audience targeting, leveraging digital products for passive income, and shares resources to help you on your journey, including the Teacher Biz Starter Guide and mini-course, Teacher Biz Basics. Tune in to learn how you can turn your knowledge into a thriving online business!Key Takeaways:(02:00) Understanding the concept of Teacher Biz(03:00) Targeting your audience and crafting your niche(06:30) Creating digital products(07:45) Courses and training for starting a teacher bizConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Melissa Brock is a college money expert, freelance writer, and full-time financial editor covering higher education, investing, personal finance, mortgages, college savings, insurance and more. She develops SEO plans for companies and has written SEO content for Investopedia, The Balance, HigherEducation, Rocket Mortgage, Breeze, Personal Capital, The Journal of College Admission, UNest, College Ave, College Finance, Niche, Benzinga, The Simple Dollar, Bankrate, Wealthsimple and more. She also developed her website, College Money Tips, to help families navigate the college journey.In this episode, Melissa shares tips for using blogging and SEO for business growth in 2025. She unpacks her journey from journalism to establishing her SEO-centric blog and business, College Money Tips. Tune in for insights on keyword research, building domain authority, and leveraging organic content to attract clients. Melissa also covers the importance of having a blogging strategy, the use of AI in content creation, and the role of backlinks. Whether you're a beginner or looking to enhance your blogging efforts, this episode provides so many great tips and strategies to help you succeed!Connect with Melissa Brock:collegemoneytips.comcollegemoneytips.lpages.co/6secretsinstagram.com/melissa.brockKey Takeaways:(03:05) Melissa's journey into the world of blogging and SEO(04:55) Starting College Money Tips and offering one-on-one services(07:35) The purpose of using SEO for blogging success(10:10) SEO tools and strategies for beginners(14:25) Backlinks and domain authority(22:15) Structuring content trees(29:25) How Melissa balances blogging and client workDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Technology, while great in many ways, can quickly turn into a nightmare when things go south. As someone who's recently weathered a tech storm (listen to Episode 84 for all the details!), Heather understands the frustrations and helplessness that accompany such challenges. In this follow-up episode, she gives an update on the recent website crash that occurred during an important launch. She recounts the steps taken to fix the issue, including utilizing Google Search Console and seeking help from tech expert, iMark Interactive. Despite the frustration and repeated setbacks, Heather emphasizes her commitment to her business and shares plans for future improvements. Listen to Part 1: Managing an Unexpected Tech Crisis as a Small Business OwnerNeed tech assistance?Connect with Grayson at iMark Interactive: imarkinteractive.comKey Takeaways:(2:30) The unexpected tech crisis(05:00) The second breakdown and resolution(08:30) Future plans; switching to a new domain(10:15) Helpful tools for tech issues; YouTubeDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

You won't believe this tech drama! – from launch day excitement to Google flagging the Kindergarten Ready website as dangerous. Heather takes you behind the scenes of a real-time tech crisis that struck during the membership launch (one of the biggest of the year) of Kindergarten Ready Club. She shares how her website was unexpectedly flagged for phishing, detailing the disruption it caused to her operations and the steps she took to troubleshoot, including involving tech support and communicating with her audience. Tune in to hear all the details of how she is dealing with the issue and what her plan is going forward. Also, be sure to tune in next week for part 2 – an update after this crisis is solved!Need tech assistance?Connect with Grayson at iMark Interactive: imarkinteractive.comKey Takeaways:(02:25) Launch day tech crisis(05:30) Why Google views the website as a threat(07:20) Communicating with email subscribers(10:25) Staying calm amidst chaos(13:30) Webinar success; building confidence in yourselfDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

As a mom of two kids, Heather understands the chaos and demands of working from home while caring for little ones. In this episode, she shares her go-to strategies that have helped her build a thriving business during the small pockets of time available in her day. She dives into tips for managing your time, like creating a prioritized task list, limiting distractions, and using time-blocking strategies that match your energy levels. She also shares her favorite kid-friendly ideas (sensory bins, crafting, and more!) to keep little ones entertained while you tackle your to-do list. If you're wondering if it's actually possible to grow a successful business from home while caring for kids, Heather's here to say yes, it is! This episode is full of advice and encouragement to help you make it work!Key Takeaways:(03:00) Strategic work during child-free moments(06:50) Time management and productivity hacks(09:05) Entertaining kids while getting work doneDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Ready to make 2025 the year your business dreams finally become reality? In this episode, Heather guides you through six simple but powerful questions to help you nail down your business goals for the new year. She talks about setting realistic goals, getting clear on your finances, and planning launches that don't stress you out. Plus, learn why it's so important to prepare for potential setbacks (because life happens!) with a solid backup strategy, and identify the next steps for scaling your business. Grab a notebook, hit play, and get ready to make 2025 your best year yet!Key Takeaways:(02:11 Six Questions to Guide Your Business Goals03:38 Financial Goals and Realistic Expectations06:15 Planning Your Sales and Launches09:10 Adjusting and Scaling Your Business11:42 Achieving Big Goals and Final ThoughtsListen to Episode 80: Navigating Slow Seasons in Your BusinessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Ever feel like taking a vacation from your business is more stressful than staying home? Let's fix that! In this episode, Heather discusses how to actually enjoy a vacation without worrying about your business falling apart while you're gone. She shares real-life tips to help you plan ahead, batch your work, and set up systems like automated email responses so you can truly relax. You'll get advice on managing sales and customer service before you head out and why taking time to refresh is so important. Plus, there's a little holiday cheer and encouragement to prioritize yourself this season. You deserve it!Key Takeaways:(02:40) 4 steps to plan a vacation from your business(04:45) Handling customer service issues; setting up automated emails(05:50) Maintaining income during your break(07:20) Heather's process for taking a breakDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Let's be honest - when sales slow down, it can feel super stressful, especially when you're just starting out. But guess what? It happens to everyone. In this episode, Heather opens up about the slow seasons in her own business and how she's learned to roll with them. She talks about spotting patterns in your sales, figuring out what your customers actually need during these times, and coming up with ways to still show up and provide value. She also shares simple tips for staying engaged with your audience and planning ahead for when things pick back up. If you've ever felt like giving up during a slow month, this one's for you!Key Takeaways:(02:20) Understanding business seasonality(04:15) Strategies for the slow seasons(05:30) How Heather manages the slow season for Kindergarten Ready(10:30) Understanding your audience and their buying stylesDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

If you want a thriving, growing business, hiring help is inevitable. You can't do it all—and you don't have to! But making that first hire can feel overwhelming and a little scary. In this episode, Heather dives into everything you need to know about taking that big step. She discusses who your first hire should be, when the right time is to bring them on, and how to approach the process with confidence. Whether you're feeling nervous about the responsibility or just unsure where to start, this episode will help you navigate the path to building your dream team!Key Takeaways:(02:20) Overcoming the fear of hiring(04:20) Identifying tasks to outsource(08:55) Finding the right fit for your team(13:45) Building a supportive team cultureListen to Episode 77: Say It, Don't Schedule It! The Best (FREE) Business Communication ToolDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Heather reveals her secret weapon for saving time and boosting efficiency in her business: templates! Learn how creating templates in tools like Canva and Lead Pages can simplify your workflow, save time and energy, and ensure brand consistency. Plus, get tips on creating, customizing, and duplicating templates for future use, helping you cut down on tedious tasks and maintain a streamlined process. If you're looking to save time and stay organized, this episode is a must-listen!Key Takeaways:(01:55) Saving time and energy with templates(03:00) Creating graphic templates in Canva(04:25) Templates for educational products(06:15) Creating and duplicating templates(07:15) Creating templates in Landing Pages and Kit(10:05) Saving time while juggling multiple thingsDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Tired of juggling schedules for Zoom calls or struggling with impersonal text messages? This episode is your guide to simplifying business communication! Heather dives into her go-to tool for staying connected: Voxer, a walkie-talkie-style voice messaging app. Learn how this app enables you to share your thoughts verbally with a personal touch that texting just can't deliver. Discover the flexibility of Voxer, its ability to streamline interactions, and how it's a perfect fit for remote team management. Heather also explains how the app has been pivotal for overcoming the challenge of disliking her recorded voice. Tune in to hear why this app has been a game-changer and how it can transform the way you communicate in your business!Key Takeaways:(02:00) Why Voxer stands out (04:40) How to use Voxer in your business(09:05) Enhanced communication skills(10:20) Creating a free Voxer accountListen to Episode 03: Turning a Hobby into a Helpful Online Business with Erin LeonardDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Heather gets real about a topic that's often avoided in the world of online business - failure. After experiencing a recent launch of Teacher Biz Blueprint that didn't go as planned, she breaks down what happened, and several factors she believes contributed, such as timing, holidays, and economic conditions. Heather also gives strategies for future success, including tiered pricing models and smarter planning. Her message is clear: a bad launch isn't the end of your business. It's a valuable opportunity to learn, pivot, and move forward with greater clarity!Key Takeaways:(02:05) The second launch of TBB(04:00) Analyzing the launch outcome; lessons learned(12:35) Considering new strategies for a future launch(14:30) Moving forward after a bad launchDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

With Black Friday just around the corner, Heather dives into five tips for running a successful Black Friday promotion. If you've been hesitating or unclear about how to approach this big sales day, don't worry - this episode will give you the insights you need to create an effective strategy. Heather explains why starting your promotions early helps to build momentum, and how adding a bit of urgency can nudge customers to buy sooner. She suggests sending more frequent emails to stand out from the crowd and using storytelling to make a memorable impact. She also highlights email marketing as the go-to channel for Black Friday, over social media, and encourages planning ahead so you can relax when the holidays hit!Key Takeaways:(02:20) Using what you already have(04:00) Start your promotion early and avoid the rush(05:50) Creating urgency for better engagement(07:10) Focusing on email marketing(09:15) Using stories to sellDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Heather dives into a quick and easy high-converting launch strategy that's perfect for those with smaller audiences. She talks about using one-on-one video replies with Loom to connect with potential customers in a more personal way. Instead of the usual automated responses, Heather's approach lets you answer questions directly, face-to-face, making it easier to build trust and boost conversions. She breaks down the steps to make this work and explains why showing up as a real person (rather than just a brand) can make all the difference in your launch. Perfect for anyone looking to add a personal touch to their launch and connect meaningfully with their audience!Key Takeaways:(02:10) The power of human connection in sales(03:00) Using video to boost conversions(06:30) Tips for using Loom for video responses(09:00) Handling customer email inquiries effectivelyDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Maria Golden is an educator, reading specialist, and mother of three young children. After years of teaching young readers and writers, she noticed a strong need for developing early literacy skills during the early childhood years. After becoming a stay-at-home mom, she still felt a strong pull towards working with young learners. While shuffling between diaper changes, naps, and play dates, she built a small business called Growing in Literacy, where she educates and empowers parents of young children in the development of early reading and writing skills. But, instead of using traditional worksheets and flashcards, she focuses on learning these skills through a play-based learning approach while also educating parents about the importance of early literacy skills. Maria candidly shares her journey of feeling unfulfilled in her teaching career and her struggles during the transition to an online business. Hear how she overcame the struggles by finding clarity and support through the Teacher Biz Blueprint, which helped her reduce distractions and focus her vision. The conversation highlights the value of community and structured guidance, with Maria now leading weekly TBB tech support calls. If you're feeling stuck, Maria's story might be the nudge you need to move forward with confidence!Connect with Maria Golden:growinginliteracy.comENROLL NOW! TEACHER BIZ BLUEPRINT → teacherbiz.com/blueprintKey Takeaways:(03:00) Starting an online business; challenges and frustrations(08:55) Finding clarity and direction(11:25) Maria's experience with TBB(14:30) The TBB community(17:40) Exciting new additions to the program(19:05) Overcoming tech challenges(21:35) Advice for new online business ownersConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

Starting a business without a plan is like throwing spaghetti at the wall to see what sticks—and that's exactly what we want to avoid. In this episode, Heather walks through the three critical decisions you need to make before launching your teacher biz. With a solid plan in place, you'll avoid the hamster wheel of trial and error and set yourself up for real progress. If you're ready to put in the work and follow through, this episode will help you get started on the right foot and build the foundation for long-term success. Let's dive in!Join the upcoming Plan Your Teacher Biz challenge!Key Takeaways:(03:45) Plan Your Teacher Biz challenge(04:40) Choosing your business topic(06:35) Identifying your customers(07:05) Naming your businessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Already have a Teachers Pay Teachers (TPT) store? Tune in to learn how you can use it to build your email list! While she advises against relying solely on TPT for selling products, Heather shares a quick, easy-to-implement strategy for utilizing your existing TPT store to offer free resources instead of paid ones. Why? Because it gives you a unique opportunity to attract potential customers and guide them to your email list, setting the stage for long-term engagement. Also hear why Heather recommends against selling paid products on TPT and instead focuses on using her own website to maximize profits. If you have a TPT store, this episode is a must-listen. If not, you'll still walk away with valuable tips to boost your list-building efforts!Join the upcoming Plan Your Teacher Biz challenge!Key Takeaways:(02:06) The power of TPT for list building(03:35) Leveraging free resources(06:25) Advanced strategies; QR codes(07:40) Heather's personal success with this strategyListen to Episode 04: 3 Reasons to Sell Your Products on Your Own Website (not on TPT!)Don't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Heather shares an in-depth look at the financial outcomes and experiences from hosting her first virtual summit - The Engaging Early Learning Summit. While her goal was to hit 10,000 sign-ups, she ended up with 5,233 (and learned some valuable lessons along the way!). Hear what worked, what didn't (like those tricky Facebook ads), and how she still managed to make a profit of $4,743. Beyond the financials, she talks about the bigger wins, including collaborating with other business owners and gaining 3,000 new email subscribers. If you're thinking about hosting a summit to boost your own business, you'll want to tune in for some real, honest insights!Listen to Episode 69: BTS of Running a Virtual SummitKey Takeaways:(03:10) Summit goals and final outcomes(05:00) Revenue breakdown(08:10) Breakdown of expenses; Facebook ad losses(12:15) Benefits of running a summit(13:10) Post-summit membership launchDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

The Engaging Early Learning Summit is officially underway! Get behind-the-scenes insight as Heather shares her experiences of launching her very first virtual summit. She discusses the challenges and triumphs of organizing the event, the strategies she used to attract speakers and attendees, and the benefits the summit brings to her business and community. She also explains why hosting a summit can be an excellent strategy for growing an email list, especially for newer businesses, and highlights the value of offering a free ticket option. Is a virtual summit right for your business? Tune in to learn more!Key Takeaways:(03:15) Heather's goals and strategies for this summit(06:20) Challenges of running a summit; lessons learned(11:50) Uncomfortable moments; cold email pitches(14:45) Networking and finding speakers(18:20) Who should host a virtual summit?Listen to Episode 3: Turning a Hobby into a Helpful Online Business with Erin LeonardDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Curious if Amy Porterfield's online course, Digital Course Academy, is the next step for your business? Heather shares her reasoning for joining DCA (to overcome her fear of webinars!) and how it gave her the confidence to go from scared to making $24K from one launch! Learn the benefits of using webinars as an advanced sales strategy, the comfort of having step-by-step guidance from DCA, and the substantial revenue growth Heather achieved by implementing Amy's techniques. If the idea of showing up live on camera sounds scary, DCA can help! Hit play to learn more, and take action before the program's enrollment closes on Thursday, September 26th.ENROLL NOW → teacherbiz.com/DCAKey Takeaways:(04:00) What is a webinar?(06:00) Fear of teaching live on camera(07:40) Amy's webinar strategy(10:50) How DCA transformed Heather's businessConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Heather introduces a simple, free, and effective strategy for building an email list that doesn't require paid ads or extensive content creation. This tactic focuses on leveraging the power of networking within the online business space to exchange freebies with like-minded business owners. Learn how the freebie swap works and how to go about finding your freebie swap partner. Whether your email list consists of just 100 subscribers or 1,000+ subscribers, this approach can be beneficial not only for gaining more subscribers but also for fostering supportive business relationships. Tune in to discover the full potential of the freebie swap strategy!Key Takeaways:(01:55) Why building an email list is so important(04:10) The freebie swap method(07:15) Finding the right freebie swap partner(09:30) Building business friendshipsListen to Previous Episodes:15: All Roads Lead to Email List Building with Tracy Beavers16: Why You Need to Grow an Email List From the Start17: How to Start Building Your Email List TODAY28: Lessons Learned from a Failed Business56: What to Send to Your Email ListDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Imagine spending months creating a digital course, only to see it sit with zero sales. This can be disappointing and financially draining. The good news is that there's a smarter way to go about it! Heather shares a strategy to ensure that your digital course has customers before you create it, by pre-selling the course. The process involves outlining the course content, creating a sales page, and selling the course based on the promise of a live, interactive experience. Listen now and get started on your course creation journey today!Join Amy Porterfield's Course Confident BootcampKey Takeaways:(02:10) Why a digital course is great for teachers(05:15) Validating your course idea through pre-selling(12:55) Creating and delivering your course(15:10) Focusing on key projects and being efficient with your time(17:00) Creating a course with Amy Porterfield's guidanceConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Tracey Albrecht started Soapbox Studio in 1997 to offer high-quality graphic design services to the local community businesses in a physical studio in the suburbs of Chicago. Today, any business owner, regardless of location, can access their high-quality graphic design services. The small but highly skilled team, with a combined experience of 50 years, is adept at design, color, and creativity, ensuring that your design needs are in capable hands. Tracey chats about the key parts of nailing your business branding, like picking out a logo, deciding on fonts, and making sure everything looks professional. She also gives advice on selecting a color palette that will resonate with your ideal customers, DIY tips for making your own logo, and how important it is to keep all your business materials looking consistent. Whether you're just getting started or looking to refine your brand identity, this conversation is a must listen!Connect with Tracey Albrecht:Soapbox Studio: soapboxstudio.comSoapbox Subscribed: soapboxstudio.com/subscribedFree Brainstorming Guide: thelogorx.com/brainstormingguideKey Takeaways:(02:45) Tracey's entrepreneurial journey(06:00) The essentials of business branding(09:00) The impact of color choices(16:30) DIY logo design(20:10) Website accessibility and brand simplicity(24:30) Tips for selecting brand fontsConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

Heather addresses a common mistake that many new online business owners make - the mismanagement of their time. They end up running in circles, trying to do all of the things they don't even need to be doing yet. Don't let this be you! In this episode, Heather outlines a step-by-step strategy for effectively managing time in the early stages of business (and it's not on social media!). From creating a product and setting up a sales page to gradually growing an email list, she breaks down EXACTLY what to focus on to set yourself up for success. Tune in, put your blinders on, and focus on your next best move!Key Takeaways:(02:20) Core decisions: laying the foundation of your business(03:45) Creating your first product(07:30) Building a sales page(11:10) Growing your email list(14:30) Combining organic and paid strategies for growthMentioned in the Episode:#04: 3 Reasons to Sell Your Products on Your Own Website (not on TPT!)#17: How to Start Building Your Email List TODAY#28: Lessons Learned from a Failed Business#36: Creating Effective Sales Pages Using Leadpages with Bob Sparkins#47: How to Show Up Consistently in Your BusinessThriveCart: Teacherbiz.com/ThriveCartConvertKit: Teacherbiz.com/ConvertKitDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Managing a small business while feeling under the weather is no easy feat! Learn how to adjust, pivot, and keep your business running smoothly even while taking time off. Heather shares how she was able to take the past week off while battling Covid, thanks to her small team and effective planning. The cool part…despite being sick, her business continued to generate income! Learn the importance of having a great team, batching work ahead of time, and setting up steady passive income streams to keep your business afloat when things get tough. Keep your business going strong, no matter what comes your way!Key Takeaways:(02:10) Asking others for help when sick(04:05) Making adjustments to your schedule(07:10) Being honest and taking imperfect action(09:40) Generating money while taking time off(14:00) Tips for batching work and staying ahead Listen to Episode 47: How to Show Up Consistently in Your BusinessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Looking to make the most of your summer while still staying on top of work? Heather shares her experience of adopting a two-day workweek this summer, balancing work and family life. Discover the five key strategies that have enabled her to work less yet still achieve her goals without unnecessary delays or stress. From placing big projects in other seasons of the year to batching work and being more efficient with time, Heather gives insights into how she manages her businesses while prioritizing time with her kids, and encourages others to adopt similar practices for a more relaxed summer!Key Takeaways:(02:50) Creating a flexible schedule; seasonal work planning(05:25) Implementing a two-day workweek(07:30) Scheduling the year ahead of time(08:05) Placing big projects in other seasons(15:30) Batching ahead and working efficientlyListen to Episode 51: Creating a Work Schedule that Revolves Around Your LifeConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Kati Kiefer's blog, TrueMoneySaver.com, helps families pay off debt without feeling deprived. She and her husband paid off $60,000 of debt in 3 years while homeschooling their four children and living on one income. She's on a mission to empower moms to manage their finances effectively, teach families to live abundantly regardless of their income level, and inspire a generation of wise financial decision-makers!Hear Kati's online business journey which began in 2009 during the economic downturn, prompting her to explore couponing and share her money-saving tips with other moms. Kati shares her low-ticket product strategies, overcoming imposter syndrome, and navigating the ups and downs of online business, with advice for homeschool moms looking to start their own ventures. From homeschool mom to now a million-dollar business owner, Kati's journey is nothing short of inspiring!Connect with Kati Kiefer:Confidentmoneyclub.comTrueMoneySaver.comKey Takeaways:(03:10) Kati's experience starting a business while homeschooling(05:00) The rise and fall of a Facebook-dependent business(11:10) Building a million-dollar business with low ticket products(16:00) Email marketing strategies and launch techniques(21:00) Facebook and TikTok advertising(25.20) Overcoming imposter syndrome(33:10) Embracing your unique skills; letting go of comparison(35:50) Balancing homeschooling and an online businessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

Meagan Bukowski went from engineer to college instructor to now a multi-six figure online business owner, as well as a homeschool mom to her two kids. She is on a mission to help new entrepreneurs figure out the tech needed to make money online!Meagan gives advice for overcoming hesitations with technology as a new business owner. She dives into the importance of simplifying tech choices, using dedicated tools for specific functions, and the value of Facebook ads for growth. She also shares her experience as a homeschooling mom and gives realistic advice on balancing business with family life. Don't miss out on Meagan's go-to tech tips! Learn how to efficiently integrate technology into your business operations from the very beginning.Connect with Meagan Bukowski:Build Your Website In 3 Days - Free mini courseEngineering ExpectationsWicked Easy TechKey Takeaways:(02:40) Meagan's background before starting a business(10:40) What has/hasn't worked in her business over the years(12:45) Meagan's thoughts on running two businesses at once(15:40) Running a business while also homeschooling kids(17:40) Facebook ads vs organic marketing(22:00) Advice for those intimidated by tech(30:20) Build Your Website in 3 Days; other current projectsDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

 If you've been around here a while, you're likely aware of the importance of building an email list and using a freebie to incentivize people to join. But you might be wondering how to actually create a freebie and get it out into the world. In this episode, Heather walks you through the step-by-step process of creating and launching a new freebie. She covers everything from designing the freebie in Canva, setting up email sequences in ConvertKit, to promoting the freebie via Facebook ads and social media. She also provides tips on targeting the right customers and ensuring the process is quick and manageable. Get ready to grow your email list and engage your target audience effectively!Key Takeaways:(02:35) Creating a freebie with your target customer in mind(06:10) Step 1: Creating your freebie(07:10) Step 2: Creating a cover graphic(08:10) Step 3: Creating feature images(09:30) Step 4: Email service provider setup(12:10) Step 5: Creating a landing page(15:20) Step 6 and 7: Promoting your freebieStart your FREE 14 day trial of ConvertKit!teacherbiz.com/CovertKitStart your FREE trial of Lead Pages!teacherbiz.com/LeadPagesDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Who is going to purchase a product from me? Why am I putting myself out there like this? I am just a fraud.Imposter syndrome is real, but so is your ability to overcome it! In this episode, Heather addresses the common feelings of imposter syndrome when starting a business. She offers strategies to overcome self-doubt, emphasizing the importance of focusing on the customers you aim to help rather than on your own insecurities. By directing attention to the specific problems and needs of your target audience, you can push through initial challenges and eventually gain confidence from the positive impact your work has on others!Key Takeaways:(03:05) Focusing on helping others instead of your own insecurities(04:05) The point in business when imposter syndrome goes away(05:15) Focusing on the person you are trying to serve(09:55) Knowing you're not alone; these feelings are normal FREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/startConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Linda Kardamis taught middle school math before being led to become the founder of Teach 4 the Heart - a website centered on providing practical advice, encouragement, and support for Christian teachers. As part of her calling to uplift educators everywhere, Linda has written three books: Create Your Dream Classroom, Take Heart & Teach, and Teach Uplifted. She is also the creator of online courses such as Classroom Management 101 and Teach Uplifted, and her Teach 4 the Heart podcast is enjoyed by educators nationwide. All of Linda's work and programs focus on her faith-based passion and calling to help teachers across the country and around the globe excel and thrive in their teaching adventures and careers. Linda and her husband Tim are raising their four children in northeast Ohio.Linda shares her journey of starting and evolving her online business over the past 10 years. She emphasizes the importance of being passionate about your business to sustain motivation during challenging times. She also provides actionable advice for teachers looking to follow a similar path, the challenges of creating physical and digital products, and effective marketing strategies, including leveraging Facebook ads and virtual summits. Connect with Linda Kardamis:Podcast: teach4theheart.com/podcast/ Planner: teach4theheart.com/planner Rise Up Summit (online summit): riseupchristianeducators.com/ B2S CM webinar: teach4theheart.com/backtoschooltraining/Special BTS podcast episode about planner: youtube.com/watch?v=Rsj-s0qSOsE Key Takeaways:(02:10) Linda's journey from the classroom to the online space(06:20) Linda's 10 year evolution of growing an online business(07:50) Digital vs. physical products(13:30) The teach 4 heart podcast(15:00) Marketing strategies and finding customers(18:45) Virtual summits; advice for new business ownersDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz

By now you're probably aware that building and nurturing an email list is important for the growth and stability of your online business. But what should you actually be sending to your email list? In this episode, Heather gives advice on what to email your audience, including sharing stories, offering tips, and providing free resources. She also touches on the necessity of staying authentic, celebrating unsubscribes as part of the process, and effectively managing your list in order to maintain engagement and drive business growth.Key Takeaways:(02:50) Strategies for consistent engagement(04:20) Creating quick and simple emails(07:55) Offering freebies to your list(13:40) Handling unsubscribes positivelyFREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/startConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Ready to turn your teacher biz into a profitable venture? Hit play and learn the four main ways to monetize an online business! From paid ads and sponsorships to affiliate marketing and creating your own products, Heather breaks down each option and gives the pros and cons on their effectiveness. Pulling from her own experiences, she also shares which option she HIGHLY recommends starting with and which one is not her favorite. Don't miss these tips and real-life examples to help you get started making money in your business today!Key Takeaways:(01:55) The 4 strategies for monetizing your business(03:15) Leveraging paid advertisements and sponsorships(08:35) Earning commissions through affiliate marketing(15:13) Developing and selling your own digital products(18:45) The best way to monetize your online businessListen to Past Episodes:04: 3 Reasons to Sell Your Products on Your Own Website (not on TPT!)18: Learn the Power of Facebook Ads with Beth Anne Schwamberger28: Lessons Learned from a Failed BusinessStart a Free 14 Day Trial of ConvertKit: teacherbiz.com/convertkitGet Lifetime Access to ThriveCart: teacherbiz.com/thrivecartSign up for the Brilliant Ads Bootcamp: teacherbiz.com/adsConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Laura Kebart leverages her 20+ years of classroom teaching experience and instructional coaching systems to serve busy middle school English Language Arts Teachers through her online presence at languageartsteachers.com. Through her educational consulting, realistic instructional strategies, hands-on workshops, and back-to-school MSELA Summit each July, Laura helps educators teach with confidence while reducing their overwhelm and increasing student engagement. Laura shares her journey of (slowly) transitioning out of the classroom to become a full-time online business owner, utilizing her teaching skills and knowledge. From starting without any prior knowledge of online business to now hosting successful webinars and summits, Laura gives insights into her approach to building a thriving teacher biz. Gain inspiration and advice for starting your own online business with intention and determination!Connect with Laura Kebart:languageartsteachers.commselasummit.comKey Takeaways:(03:00) Laura's background as a teacher and the start of her online business(08:15) Building an email list and starting a scrappy membership(13:40) Organic growth through a Facebook group and a blog(17:30) Balancing teaching and building an online business(23:30) Leveraging webinars and summits grow your following(30:10) Choosing one person to follow and learn fromDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz