Podcasts about capture leads

Greetings, everyone! In today's episode of The SaaS CFO Podcast, we're thrilled to have Zach Barney, the co-founder and CEO of Mobly, join us for an engaging conversation. Zach is a seasoned sales professional with a rich background that spans from bootstrap startups to publicly traded companies and private equity. Now, he's channeling his extensive experience into revolutionizing lead capture and engagement with Mobly. Zach shares the journey that led him to create Mobly, a universal lead capture, enrichment, and engagement application. He dives into the inefficiencies he encountered in traditional sales processes and how Mobly addresses these issues, making it easier for field sales reps to log activities and manage leads efficiently. We'll explore Mobly's ideal customer profile, their impressive go-to-market strategy, and how they've quickly gained traction since their founding in early 2023. In addition to discussing Mobly's innovative solutions, Zach offers invaluable insights into the challenges and triumphs of fundraising, sharing lessons learned from their recent $2.5 million seed round. Whether you're an entrepreneur, a sales professional, or simply interested in the evolving landscape of SaaS solutions, this episode is packed with practical advice and inspiring stories. Stay tuned as we delve into how Zach and his team are making waves in the sales tech world and what's next on the horizon for Mobly. Let's get started! Show Notes: 00:00 Data-driven sales leadership, discipline, and pipeline challenges. 06:05 ROI, lead speed crucial for user capture. 08:13 Mobly captures leads, enriches data, and trains models. 10:02 LinkedIn posts, events, podcast; generating business effectively. 13:48 Startup's growth required significant time and investment. 16:42 Multiple big events in Vegas, product updates. Links: SaaS Fundraising Stories: https://www.thesaasnews.com/news/mobly-raises-2-5-million-in-seed-round Zach Barney's LinkedIn: https://www.linkedin.com/in/zachbarney/ Mobly's LinkedIn: https://www.linkedin.com/company/getmobly/ Mobly's Website: https://www.getmobly.com/ To learn more about Ben check out the links below: Subscribe to Ben's daily metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe Subscribe to Ben's SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page SaaS Metrics courses here: https://www.thesaasacademy.com/ Join Ben's SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray

Learn on your terms. Get the PDF, infographic, full ad-free audiobook and animated version of this summary and a lot more on the top-rated StoryShots app: https://www.getstoryshots.com Help us grow to create more amazing content for you! ⭐️⭐️⭐️⭐️⭐️ Don't forget to subscribe, rate and review the StoryShots podcast now.  What should our next book be? Suggest and vote it up on the StoryShots app. StoryShots Book Summary and Review of Sell Like Crazy: How to Get As Many Clients, Customers and Sales as You Can Possibly Handle by Sabri Suby Life gets busy. Has Sell Like Crazy been on your reading list? Learn the key insights now. We're scratching the surface here. If you don't already have Sabri Suby's bestselling book on marketing and sales, order it here to learn the juicy details. Introduction  Your business success depends on harnessing the power of digital marketing.  Too many marketers cannot use robust online systems like Google, Facebook, and email to drive sales. They waste valuable time and money on ineffective marketing. They lose thousands of potential clients.  You need to know the nine phases entrepreneurs must go through to drive tremendous sales. This starts with creating the right mindset for success. You can then begin your journey from novice to powerhouse salesperson. Sell Like Crazy asks you to rethink traditional marketing. This includes changing how you manage your time. It also involves shifting how you think about presenting your product or service. You'll learn how to:  leverage time to drive sales; nurture dream client relationships over time; use High-Value Content Offers (HVCOs) to build trust; and focus on solving your clients' problems.  About Sabri Suby Sabri Suby is a serial entrepreneur. He is the founder of King Kong, Australia's fastest-growing full-service digital marketing agency.   Suby was raised by a single mother who worked multiple jobs to support the family. He often credits his mother for instilling his work ethic and tenacity in him from a young age. Suby founded King Kong in 2014 in his bedroom with nothing but an internet connection and $50. In under five years, he built a team of 54 digital marketing specialists and a worldwide client base. In 2022, the company's valuation was estimated to be over $50 million. King Kong has impacted 250,000 businesses in 42 countries. It has generated well over $400 million in sales for Suby and his clients. In 2021, Suby launched the company internationally in the United States, the United Kingdom, Canada, and New Zealand.  StoryShot #1: Change Your Mindset 80/20 Rule 64/4 Rule StoryShot #2: Recognize that Your Business is Sales StoryShot #3: Understand and Identify Your Dream Buyer StoryShot #4: Create the Perfect Bait for Your Dream Buyer StoryShot #5: Capture Leads and Get Contact Details  StoryShot #6: Use the Godfather Strategy Learn more about your ad choices. Visit megaphone.fm/adchoices

In today's episode, we'll discuss getting more people into your sales funnel through speaking opportunities. If you want to expand your reach, there's no better way to get out there and share your message with a broader audience. But how do you tailor your presentation so that your audience goes from "listener" to "quality lead"? We'll be sharing tips and techniques for crafting a compelling personal branding message that resonates with your audience and helps you capture those valuable leads. Here are a few talking points discussed in this "Voices of Impact" episode: The most important thing to consider before you speak anywhere The best way to entice the audience to learn more about your services How to establish trust with leads so that they work with you sooner How to get a FREE 1:1 strategy call with Erica to help you "Master Your Message." Book here Listen to other episodes in this mini-series: Part 1 - “Determine Your ‘It' Factor” Part 2 – “Get Others to Share Your Message and Sing Your Praises” Part 3 – “Crafting Your Authentic Message” Part 4 – “Overcoming Your Visibility Fears”

First, we hear from Presh Dineshkumar (LAUNCH) who talks about how you can implement an SEO strategy and capture leads on your website. After that, we have a presentation from Vinayak Hegde (Microsoft for Startups) on how to build a tech stack. You'll learn what a typical stack looks like, and how to choose the right database & framework for what you're building. More resources at http://aka.ms/startuptraining Sign up for Founder's Hub at aka.ms/founderuniversity ======== How to Capture Leads with SEO/SEM - Presh Dineshkumar 2:26 What is SEO? 3:53 How to implement an SEO strategy 7:19 What tools to get started capturing leads on your website 8:08 Sumo.com email pop installation ======== Building a Tech Stack - Vinayak Hegde (Microsoft for Startups) 11:52 What is Microsoft for startups? Free resources at http://aka.ms/founderuniversity 13:13 What a typical tech stack looks like 18:18 How to choose a good database/datastore 22:09 Choosing the right language/framework

On this episode of Lead Gen HQ you will learn to help your customers focus on a single message and master the art of building better landing pages that are driven by data. Find out what works and what doesn't, and what sparks action. We're doing a series of podcast episodes based on our Lead Generation course. To follow along with the video you can access the course for free on Udemy. https://www.udemy.com/course/golden-path-to-lead-generation-success-for-your-business/?couponCode=BFBE2CBFF494A2A46FA7 Growing a business requires leadership, hard work, a dedicated team, product market fit, and leads and sales. You can build the best product, but if you can't consistently generate leads for your sales team or traffic to your product web pages, then you won't be able to make your business sustainable. With marketing, there are elements of: Science Art Luck These three factors are always at play. You can't always guarantee, and you can't trust that the campaign you ran yesterday will work equally as well today. But you can educate yourself and adopt a mindset that will guarantee better results. You have to keep working the challenge, you have to keep building, and you have to keep “getting out there,” thereby stacking the odds and the luck in your favor. That's our goal with this course, to give you the tools and strategies that have worked for us to generate more than 24 million leads. The truth is, there were thousands of campaigns that did not perform as well as we planned. Why is that? Simply put, the algorithm across all the platforms are constantly changing. Not to mention that consumer behavior changes as newer faster smart devices come on the market. That's why it's imperative to have the tools and strategies to pivot when necessary and continue to adapt and optimize your performance. The bottom line: you need leads! The success of your business depends on creating a plan that can be sustained in the long term. What we know for sure is that the internet and consumer behavior will continue to evolve. In this course, we'll help you discover a system you can depend on, tactics to use across the highest performing channels, and help you align your goals with that of your customers and prospects. In section one, the objective is to learn a system of generating leads that can be sustainable. What is The Lead Gen 360 System? Brand: Establishing an Image of Your Company in Your Customers' Eyes Audience: Finding Your Target Audience Has Never Been Easier Online Purpose: Setting Your Goals for Your Online Lead Generation Campaigns Planning: Creating the Team, Budget and Time for Your Campaigns Campaign: Time to Get Creative...And Have Some Fun Measure: Analyzing Data is the Secret to Your Success Optimize: Determine What's Working and What's Not - and Why Testing is Important

Let me know if this sounds familiar: You're up on stage and you just NAILED that presentation. At the end, you get off stage and talk to the audience 1-on-1, and you're happy to do so. But you know there are people in line that could be interested in buying from you, and you're worried you may miss the opportunity to speak with them. There's got to be a better way, right? There is! And in today's episode, we're uncovering what that is. To bring this subject to light, we've brought on professional speaker extraordinaire, TV show host, and founder of Talkadot Arel Moodie. Arel has done extensive work on human relationship dynamics to understand what makes people tick and how to positively use these universal truths. He has been quoted in The New York Times, USA Today, Forbes, Black Enterprise, and the Huffington Post and contributed to TV shows like “The Doctors”. His podcast has also reached millions of people in 178 countries and was rated the number one career podcast on Apple. And with all that success, Arel saw the dire need to capture his potential decision-makers from his events and naturally, created the perfect solution for it. We'll talk more in this episode and cover everything you need to know about maximizing leads from your events. Show Notes: ✅ Sign up for Talkadot for free: talkadot.com

"Amplify your trade show efforts online today, you can magnify your traffic tenfold by sharing all your trade show activity online." Events like trade shows and major conferences are usually attended by hundreds or thousands of visitors and professionals who are likely in the same industry as you. So, it makes perfect sense to create a solid database of potential customers and make new business connections. How do you actually capture leads at a trade show? Tune in to this episode to hear an example of how you can magnify your trade show activities online! To grab your cop(ies) of the new edition of The Ultimate Sales Machine with limited time bonuses, visit www.ultimatesalesmachine.com Connect with us: https://www.Instagram.com/UltimateSalesMachine https://www.Facebook.com/UltimateSalesMachine https://www.Twitter.com/ChetHolmes https://www.Linkedin.com/company/chetholmesinternational/ Website: https://chetholmes.com/

We've all heard the expression ‘the money is in the list'. We've all heard it because it's true!Growing your list of prospects and customers is one of the most important investments you can make, and businesses should always be on the hunt for ways to capture more leads. But you don't necessarily have the budget to spend more money on ads, right? We hear you!  and that is why I want you to hear this episode ;-)... Where we provide 7 proven strategies that will help you capture more leads without spending more on ads. Enjoy...!!ATTENTION HVAC CompaniesRegister to attend EPIC 2021: https://www.epic2021event.comGeneral Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: https://www.lbmsllc.com/contact-us/Is there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: https://www.lbmsllc.com/online-presence-report/and we'll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: https://www.lbmsllc.com/bookConnect With Us On Social Media:Facebook: https://www.facebook.com/lbmsllcInstagram: https://www.instagram.com/lbmsllc/Twitter: https://twitter.com/lbmsllcLinkedIn: https://www.linkedin.com/company/local-business-marketing-solutionsAlignable: https://www.alignable.com/fanwood-nj/local-business-marketing-solutionsConnect With Frank Directly on LinkedIn: https://www.linkedin.com/in/fdemming/YouTube: https://www.youtube.com/channel/UC97CxzX4YnOazsF39DOe34A

Parthiv has Worked With Over 300 dentists, physicians and other clients from 27 states in the USA and over 8 other countries have benefited from working Join the group to catch us live facebook.com/groups/funneling Parthiv has worked on over 10,000 direct mail marketing projects and mailed over a billion pieces of direct mail. He is the author of his International Best Selling book, “Business Kamasutra”, and is a contributor or co-author to six additional books. His upcoming book 'Copy That Sells' is co-authored with marketing legend Dan Kennedy Make Sure To Join The Group facebook.com/groups/funneling to grab lot's of value Parthiv has accomplished this mission by building the Fail-Safe Follow Up Machine called the Ultimate Growth Engine He is routinely invited to speak as a technology expert at direct marketing conferences and small group mastermind sessions. Parthiv is a veteran of the Indian Air Force, a member of the Lions Club, a Leadership Montgomery Core Program graduate (class of 2016), and the proud dad of an Eagle Scout. His strategies and tactics helped Thousands of physicians and other clients Scale their business to 7 Figure --- Send in a voice message: https://anchor.fm/nikhilsai/message

In this episode, Louis Massaro shares how to build trust and capture leads in your moving company. You'll learn: What your marketing needs to be saying about your moving business How to ensure that your company is capturing as many leads as possible Why the information in your marketing needs to match what your salespeople are saying on the phone What does your marketing strategy tell the customer about your moving company? Does the information in your marketing match what your salespeople say on the phone? Build trust and capture leads... With all your marketing, that's all you need to do. In this latest episode of The Moving Mastery Podcast, Louis shares everything you can do in your marketing to build trust and capture leads for your moving company. From basic things like using real pictures of your mover staff and trucks or explaining in detail all of your services and the areas that you service to showing off your awards and affiliations and displaying all of your license numbers on your marketing materials, it all helps you build trust with your customers. Learn where to tighten up your marketing in order to ensure that your company is capturing as many leads as possible. Listen to the episode now and go download the last few episodes too! Updates: ***NEW MEMBER LEVELS*** Moving CEO Business Program There are now three levels of membership to the Moving CEO Business Program. This is the program where Louis teaches you how he did E-V-E-R-Y-T-H-I-N-G! Become a member at the Basic, Business Builder, or Pro levels and start growing your business today starting at $97/month! Go to www.members.louismassaro.com/moving-ceo-business-program for details. Subscribe to Louis's YouTube channel for more tips on growing your moving company. Get free on-demand video training on how to book more moves and learn The 6 Stages of a Moving Company Sales Machine. Follow Louis on Instagram for daily tips and motivation. ABOUT Louis Massaro is the world's leading moving business trainer and success coach. He's the founder and CEO of Moving Mastery, a training, coaching, and education company dedicated to helping moving company owners, managers and employees reach higher levels of success in their business. Through his coaching programs, online training and live seminars he's helped hundreds of people unlock their full potential by giving them the strategies and systems to take their moving business to the next level. Louis opened his first moving company at 19 years old with two rental trucks and after overcoming many challenges and struggles, he went on to build a $20 million a year business. His company, Neighbors Moving & Storage had locations nationwide performing local moves, long-distance moves as well as storage. After 16 years of success in the moving business, Louis sold his companies and is dedicated to helping others “Profit in Their Business and Thrive in Their Life”. Meet him at LouisMassaro.com

Having an Open House Can Bring the Perfect Buyer and Generate Tons of Business For You. The trick is—you have to do the open house correctly. Learn How We Do Open Houses Right so that You Can Replicate It In Your Business! You Will Drive Maximum Traffic to Your Open House by Using these Strategies! Use these Open House strategies to Know What to Do, How to Capture Leads and Everything You Need to Know to Make Your Next Open House A Success!✅ Join Our Weekly LIVE Mastermind Calls by dropping your email below! When You Join the Mastermind Community, you are sure to get:

This week it's all about showing up on Google!  Go to LouiseCourville.com to read up on all my blog posts that are always business tips that will ignite your brand. Like, How to Niche down to make more. Haven’t left a review yet? All you have to do is click here 

Exclusive Download: Precision Scorecard™ – Keep Your Leadership Team Focused & Accountable To Growth - http://bit.ly/2kMuQRa -- I love speaking at live events and conferences.  But at what cost?  For about 4 years I was regularly invited to talk on stage and found myself getting more and more frustrated when I wasn’t getting enough results to justify it.  I’d spend time away from home, away from my family and away from the business work that needed to be done…  …only to get home jet-lagged and with no new leads or growth. What I saw was that not all stage appearances are the same, and at some point, you’ve got to ask yourself “Is this really moving my business forward?”  I needed a way to measure the value of a stage.  And I mean both physical stages and digital stages. That could be a conference or live event, or it could be a podcast interview, TV appearance, webinars… if there’s an audience that’ll watch it, then it’s a stage. So I turned to my buddy Pete Vargas. He’s the best in the world at this, an absolute pro at measuring Stage Value Index (SVI) and leveraging any speaking opportunity, and he helped me build a solid strategy I now use all the time.  Now I want to share that strategy with you so you can leverage live appearances for your business. Check it out in my latest video: What I’ll show you in this video are the 5 points you need to consider to make the most of any speaking opportunities. They are: 1. Goals Of The Stage 2. Capture Leads 3. Conversion Tool 4. Measure SVI 5. Look For Leverage Without having a proper strategy your stage appearances won’t grow your business as much as they should.  Man, I wish I knew this before I started those 4 long years of live speaking events. If you want your startup to grow, if you want your business to succeed, then check out the video and drop us a comment to let us know which of the 5 points helped you the most. -- Dan Martell has advised more startups than his hometown has people and teaches startup founders like you how to scale. He previously created, raised venture funding for and successfully exited two tech startups: Flowtown and Clarity.fm. You should follow him on twitter @danmartell for tweets that are actually awesome. + Instagram (behind the scenes): http://instagram.com/danmartell + Facebook (live trainings + Q&A): http://FB.com/DanMartell + Twitter (what I'm reading): http://twitter.com/danmartell Exclusive Download: Precision Scorecard™ – Keep Your Leadership Team Focused & Accountable To Growth - http://bit.ly/2kMuQRa

Marketing Strategies Revealed in this Episode: The marketing trifecta The explosion of engagement on Facebook Messenger Facebook Messenger vs. email opt-in Building a long term relationship

Learn our seven favorite examples of how to use calls to action in your social media to build your community faster and get better results. A call to action is meant to get someone to do something, getting them to act or to encourage engagement. Keep reading for some of our favorites. 7 Examples of How to Use a Call to Action: Capture emails with lead magnets and free gifts. Offer valuable content. The free ebook is overplayed. Think about something else you can do that’s short, concise and offers useable information, like a checklist or a worksheet. Ask questions in an email or on social media. This is a good way to ask for engagement and also good for research to know what people want and what kind of content you need to create next. Plus it gets people in the habit of talking with you. Livestream video. Video is powerful, especially on Facebook. If people watch your video and you do Facebook ads, you can re-target to people that watched your video. Get people to visit your website. Add pixels to your website and re-target those people. Get people to take action on your website. Donate or volunteer for a cause. Get people to donate to a cause you support and take action to give back. Watch a webinar. Put together a webinar full of amazing content, not just a sales pitch, and ask people to watch it. Help people, give value, then offer additional information without a hard sales pitch. Teach, don’t tease. Get someone to buy. If you know who your customer is, you can make a well-targeted offer directly to them. Calls to Action on Twitter Add a call to action to your tweets using Twitter Media Studio. In addition to your tweet and image, you can bold the headline and description- the metadata. This is a way to have extra information stored in the media. For a call to action, use a link to wherever you want to send someone.    Calls to Action on Facebook Facebook has a call to action feature if you have a business account, but it’s free to use. Using the manager, you post your content and metadata, schedule and publish. This tool provides you with an automated system to get people to take action. Calls to Action on Instagram Instagram requires an ad in order to do a call to action. We interviewed Tyler J. McCall in Episode 68 to and he talked about how he uses Direct Messages on Instagram to connect with people. How to Measure Your Results To learn how to measure the effectiveness of your calls to action in social media, you can take a look at Kami’s 5 A’s of Social Media Measurement. Activity. This measure is all about what YOU do. Attention. This measure is all about reach or “opportunities to see.”   Awareness. This measure is all about engagement with you. Attitudes. This measure is all about a conversation about you. Actions. This measure is all about what they actually do. Tools, apps, and links mentioned: The Hirsh Marketing Underground Podcast How to Build an Evergreen Funnel and Capture Leads with Lindsey at HelloBar – Ep 74 How to Create a Sales Funnel to Grow Your Community – Ep 55 The Growth Suite How to add embedded call-to-action buttons to your Facebook posts without ads Strategies for Staying Connected Through Social Media with Tyler J. McCall – Ep 68 Kami’s 5 A’s of Social Media Measurement Communities that Convert Facebook Group Twitter Media Studio Twitter Media Studio Check Out These Examples: https://communitiesthatconvert.com/MediaStudio1 https://communitiesthatconvert.com/MediaStudio2 Take Action What was the one ah-ha that you got from this episode about how to measure your social media effort? What did we miss that you think people should know? Comment on the post and come join us in the Facebook group to see what others are saying. The secret word in the Facebook Group is “Action.”

We cover step-by-step how to create an irresistible lead magnet to grow your community and build an evergreen funnel to capture leads. We recently co-hosted a webinar with Lindsey Morando from HelloBar on how to create an irresistible lead magnet to...

We cover step-by-step how to create an irresistible lead magnet to grow your community and build an evergreen funnel to capture leads. We recently co-hosted a webinar with Lindsey Morando from HelloBar on how to create an irresistible lead magnet to grow your community. We’ve asked Lindsey to join us in this episode to tell us more about building an evergreen funnel. Lindsey Morando is Hello Bar’s Director of Marketing. She has over 15 years of marketing and business development experience that spans multiple industries. Lindsey prides herself on the creation and implementation of engaging grassroots and online marketing tactics that convert fans into paying, happy customers. When Lindsey is not moving the marketing needle for businesses, she is a marketing professor at the San Diego Fashion Institute and the author of “It’s Just the Beginning, Break Up, Get Up & Walk Away. Question: Tell us a little about yourself and why you are so passionate about helping entrepreneurs and companies build their email list? Answer: I started my journey in email marketing in 2002. One of the first instances where I started to see the value of email marketing was when I was collecting email addresses at a local bar for a Monday night football raffle. I would collect the email addresses, input them by hand, and manually unsubscribe all the bounces. I was able to see how email promotion filled the bar every week. That was one of the first instances where I saw the power of email marketing. Question: What is the main problem that we all face if we have a website? Answer: The main problem is keeping people on the site and getting them to take the action you want them to take, whether it’s collecting their email address, taking your free trial offer or getting a sale. 98% of website visitors are leaving without taking the action step you want them to take, which means you’re spending a lot of time, money and energy between social media, ads and SEO to drive traffic to your website for them to leave. Websites are an afterthought, so you have to work hard to keep them there, engage them and making sure the site is in line with the overall marketing and strategy plan. Question: What are your thoughts on using an exit pop-up to get people to take action? Answer: That one converts the best. The exit pop-up on our site has collected an extra 900 free trial sign-ups. It converts really well and there’s a reason it works really well. The pop-up only displays when someone is about to leave your site, so if someone is about to leave anyway, it’s not intrusive. You’re also giving them an added incentive. Google did a ton of user data research and they found people are far less annoyed with a page takeover upon exit then a model on the center of the screen. Question: How can we set goals that make sense for our business? Answer: When it comes to setting goals that actually make sense for your business, you have to think about the ultimate action step you want people to take. Do you want to sell more courses? Do you want to sell coaching or consulting spots? Do you want to sell more e-commerce products? Start there. I suggest goal setting for 90 days instead of a year. So much changes in a year. Look at what you’re focusing on in the next 90 days and link that to your goal. Question: Can you talk a little bit about what a lead magnet is and how to create a magnet that people want? Answer: You have your goal- what you want people to achieve. Next you need to determine what steps they need to take to get to that point. The lead magnet is a free offer, something that allows someone to get to know you, provide value to your community and ultimately gets people down the path you want them to go. Free offers are all around you, free pizza samples at Costco that lead to buying a whole pizza, the 14 day gym trial or hopping on a site and getting a free course, mini-challenge or book. How do you create an offer? That’s the biggest question. It used to be that people would opt into a newsletter, but these days free offers are more prevalent online so people are more selective. You have to know your ideal client that’s coming to your site and you have to know why they are coming. What are they typing in Google and what are they looking for? From there, create the offer from the pain point. Give them a simple thing that gets them where they want to go. Once you’ve captured the pain point, you know why they’re coming to you specifically. Then, whether it’s a course or a challenge depends on what you already have. If you already have a course, take a small portion of it to create a mini-course or mini-challenge. You just want to get people some quick wins and results because if you can achieve that with your free offer, they are going to buy your product. Question: How do you know when you’re doing well? Answer: On average, for every 100 visitors to your site, you should be collecting around 5 email addresses. If you have an amazing, enticing offer, you’ll collect a lot more than that. If you’re not getting a good rate, Hello Bar allows you to test offers, headlines and graphics. I suggest testing the headline first because that’s where you get the most traction and then testing offers after that. Tools, apps and links mentioned: How to Create the Perfect Lead Magnet to Grow Your List! Google Analytics Hello Bar Canva Design Wizard Beacon Take Action Download the webinar How to Create the Perfect Lead Magnet to Grow Your List! and Lindsey’s free offer and amazing bonuses!

During this episode we will discuss: * How Using FYF Changed the Infusionsoft Speaker Team Overnight. * How to Capture Leads without Sacrificing Sales. * How to get 100% of Your Ideal Audience to Text in. * How to use Texting in Videos. * How to use Texting in Webinars. * How to Set up the Sale for Text Leads.

Livestream Deals features Kim Doyal of LeadSurveys and the Content Creators Summit. Hosted by Ross Brand of Livestream Universe. Subscribe to the podcast: https://rossbrandrecordings.com/ (https://rossbrandrecordings.com) Originally livestreamed on the Livestream Universe Facebook Page (4.9K views)

Livestream Deals features Kim Doyal of LeadSurveys and the Content Creators Summit. Hosted by Ross Brand of Livestream Universe.Subscribe to the podcast: https://rossbrandrecordings.com

Joined for an incredibly valuable conversation with Neal Mitchell, Sales and Marketing Expert with Curaytor Systems. We discuss in detail how to capture leads on Facebook and best practices for follow up with those leads. We answer how to handle ads when they are declined and we dive into Neal's thoughts on the next 3-5 years with lead-gen on Facebook. Learn more about Neal by visiting: https://www.curaytor.com/about/Neal-Mitchell Instagram @Neal4realdeal

WOW! 100 episodes! Thank you so much for taking your time to download and listen to our Podcast. We truly are honored to help you all generate leads and have a little fun with us along the way.  We had a great question about IDX and how to generate leads using the call to action provided by iHomeFinder so sit back, listen and as always enjoy!  Note: We now have the ability to connect your EAP site with Ihf in paths as well! Updates rule! 

Ben Parr is an author, technologist, investor, journalist, entrepreneur, and expert on growth and attention. He's the author of "Captivology: The Science of Capturing People's Attention", published in 2015 by HarperCollins. His book dives into the science and psychology of attention and how anyone can capture attention for their projects or ideas.    He's a CMO and co-founder of Octane AI - the easiest way to create a bot, drive sales, capture leads, and increase engagement on your Facebook Page. He also started an early-stage venture fund called DominateFund and The Parr Group, a consulting and advisory on the topics of technology, marketing, media, and growth. He advised top brands like Lufthansa Airlines and others on growth, attention and marketing.   Previously, he was a Co-Editor and Editor-at-Large of Mashable, where he opened Mashable's west coast office and wrote more than 2,400 articles on the business and cultural impact of technology. He was also named one of Forbes' 30 Under 30.   In this episode you'll learn: [01:00] What does Octane AI do? [02:00] How do you get Maroon 5 as a client? [03:40] How do bots interact with your audience?  [04:55] What does a CMO of a chat bot startup do?  [05:55] What is the main user acquisition channel for a B2B SaaS app? [07:20] Biggest problem Octane AI is tackling as a business at the moment? [09:20] How to build a dream team after you're funded? [12:00] Why is Ben involved with Octane AI? [13:20] How has Ben evolved in his journey with Octane AI? [14:50] How to manage a remote team? [15:30] How do you get your team to a point where they're ready to pick their own things to do? [17:11] How to set metrics and goals? [18:40] 3 things you need to do as a founder in the long run [19:40] How to create a vision for the company? [20:30] Recruiting process at Octane AI   Links mentioned: Octane AI Ben Parr on Twitter Ben's Website Captivology Brought to you by Experiment 27. Find us on Youtube here.   If you've enjoyed the episode, please subscribe to the Digital Agency Marketing Podcast on iTunes and leave us a review for the show.

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Content is what separates one business from another. It’s your authority, your expertise, your positioning in the market.   But, most importantly it’s how you serve your tribe, deliver value far in advance of ever asking for a dollar, and how you build a relationship that eventually earns your more sales.    The number one excuse I hear about not wanting to put out content is “I don’t have the time to go out and put content on all those different platforms.”    So, today, I’m sharing one of my best strategies for getting more done in less time, while creating 10x the value by serving in more places than you thought you could ever be.   Here’s my Content Cyclone, a simple 10-step system, which lays out the steps needed to generate the maximum amount of content with the minimal amount of tech expertise.   1) Find your tribe   First of all, let’s begin with some real talk.    You can’t deliver your message to everyone. Everyone is not going to be your customer. You don’t want everyone to be your customer.    Let alone you don’t have the money, time or expertise to be something to everyone.    Getting specific about whom you want to serve is the first sign of a World Class Expert.    The choice is yours, just look at the intersection of your expertise and knowledge and your passions, and your tribe avatar is waiting for you to uncover.    In order to rise as an authority in a field, you have to choose the kinds of people you’re speaking to.    This is the essential first step toward creating content.    2) Verify   When I talk about creating content, I don’t want you to pull topics out of thin air.    There’s no need for guesswork anymore, Mr. Googs and search engines exist!   Google, Buzz Sumo, YouTube and other massive search engines exist today that allow you to see what people are specifically searching for, what’s trending, and in need of an answer.    You’re mission is to research and verify what people are searching for and THEN GO make content that’s specific to the needs of the people you’re trying to serve.    3) Shoot a video   Don’t make things complicated. Keep it simple. Writing a blog post, recording a podcast, or setting up a website are all way more complicated than shooting a video. So do it.   All you have to do is turn on the camera, hit record, and start talking. We’ll carve it up later, for now, just shoot something.   The technology today is so advanced and looking sharp that even your phone has a great camera. You can spend about a couple hundred bucks to get a quality HD camera, some of which even upload the videos directly through Wi-Fi.    Do a little research, but don’t get hung up on the specs. What matters is what you say in front of the camera.   4) Transcribe   Now you’ve got a whole video on whatever topic you’ve chosen. Now what? It’s time to get it transcribed so you can get ready to chop it up.   Transcribing your content goes a long way toward carving it up.    There’s an app for that. It’s called RevRecorder, but honestly I prefer rev.com for my money. It’s super duper cheap and easy to use.    Having that final transcript is important because now you have a quick version of what you can put out there.    The next step is…     5) Carve it up.   Different channels and outlets require different formats.    Once you have the transcript of your video simply start carving it up into quotes, blog posts, newsletters, Tweets, video snippets and on and on.    For every outlet, there’s a format so you’ll be carving it up in many ways.   Use a spreadsheet to keep things organized. If you’d like a copy of our Content Cyclone Spreadsheet you can grab it right here.   Now that you have a bunch of content born out of one single video you’re ready to serve and distribute.   6) Serve & Distribute   Content on your hard drive isn’t serving anyone. Distribution is how you get the content out there.   You have to know what the different channels are to carve up your video transcript so this is where you’re going to repurpose all that content into more content by putting it out there in new and exciting ways.   Here are a few examples:   ï Take your transcript and condense it into a quick and painless 500-word blog post.    ï Take your video and post it to YouTube, create a 250-word synopsis and use that as the copy under your YouTube post.    ï Strip out the audio from your video and post it as a podcast.   ï Create a few images and add them to quotes from your transcript and you got Facebook posts.   ï Take another part of the video transcript and now you have an email blast that mentions what you’ve covered in the video.   You do all this for all your various channels and medias your active on and you just saved yourself dozens of hours every month by shooting just one video and using this repurpose method to disperse it all over which is exactly where I got the name Content Cyclone!   7) Drive Traffic   Your mission is to grow your tribe.   That means learning how to run some ads, improve engagement, boost some posts, and get eyes on your content.   The name of the game is to drive traffic back to you. Include a call to action, something like, “You want more? Check out this video.” or “Check out this blog!”.   8) Capture Leads   If you’re going to spend all this time creating content, you have to capture the leads. Don’t let any curious visitors walk away.    If you’ve created this great content, be sure to include an email opt-in so that people can download free gifts and lead magnets you created that help you keep delivering more value and build the relationship on autopilot.     You create a greater value to your customers this way.   9) Nurture The Conversation   Any salesperson will tell you that you usually don’t make a sale on the first try. The key is to stay engaged and build on that trust you’ve established.   Studies have found, get this; that the average visitor needs 10.4 online interactions with you before they’re willing to buy anything. What does that mean? It means you need to be everywhere!    That’s what this Content Cyclone is for.    Doing the steps above will get you out there and prepare you to nurture the conversation on the back end.    10) Targeted offers   To bring this home, there’s one thing I would suggest that will immediately put you in a Class of One.    Go beyond a generic ask and instead anticipate the needs that your tribe will have and package your solutions as specific to the needs of why they got on your list.   If they got on your list because they read your content about running a 5K, they want to run a 5K, create and offer them that specific offer. You will make more sales, serve more people, and they will love you for it.   Well, there you have it, the Content Cyclone ready to go.   All that’s left to do is for you to:   Find your tribe. Shoot your videos. Distribute them in every way possible.  Nurture the relationships.  Give them what they want.   Content is king. Get your kingdom ready.  

Nathan is the CEO and Co-Founder at Heyo.com. Heyo helps you build a fan page that drives leads, a mobile app that drives traffic, and a website that drives sales all through a drag and drop system that requires no coding knowledge.