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In this episode, Googs shares stories from his latest bourbon-hunting adventures and highlights from his trip to Florida. The guys also sit down for a deep dive into Law's Whiskey House Straight Malt Whiskey, breaking down its tasting notes, flavor profile, and how it stacks up against other high-proof whiskeys. Tune in as they give their honest take on its quality and whether it's worth adding to your collection.
The cast got it's first official sponsor! Dropped a lot of names on this episode... Not proud of it. If you were mentioned, hopefully you were beeped. If not, you probably deserve it.
Today, we unpack Gyi's beloved catchphrase to see how “meh” he really feels about the significance of links in local SEO. Later—the strategic guide you need for top-knotch link building in 2025. A whole lotta folks like to say links don't really matter anymore, but are they right? In practice, the guys have seen the positive effects of link building for clients for many, many years, and it's still a piece of the pie today. However, there's a ton of misinformation out there, so Gyi and Conrad debunk the most common misconceptions to get you on track for optimized, relevant, business-building links. And, later, what's working best for link building in 2025? The guys share some great stories of businesses who engaged their local communities through service, scholarships, sponsorships, and more—all while getting awesome PR and plenty of links. Room for dessert? Here's some exclusive bonus content from this week's episode: How to Get Your Website to Rank in ChatGPT Search | SEO Strategy | Lunch Hour Legal Marketing The News: More mergers & acquisitions! Places Scout was purchased by Yext… so are we all in for some price jacking? Sigh. Probably. ABA is standing up for the judiciary, and you should too: ABA condemns remarks questioning legitimacy of courts and judicial review Quit ruining our weekends, Googs. Sheesh. Google Confirms Business Profile Reviews Outage Super grateful to Ahrefs for this really well done post: Google Says "Links Matter Less"—We Looked at 1,000,000 SERPs to See if It's True Mentioned: Google Cites Scholarship Links in a Manual Action Penalty Suggested LHLM Episodes: Is Link Building Worth It Anymore? || Top 10 Link Building Tips Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok Chapters (Times Approximate) (0:00) The Consummate One-Upsman (3:26) The News: Places Scout, the ABA takes on Trump, & GBP Outage (10:00) Busting Link Building Myths (24:45) How To Create Backlinks For Your Website In 2025
Today, we unpack Gyi's beloved catchphrase to see how “meh” he really feels about the significance of links in local SEO. Later—the strategic guide you need for top-knotch link building in 2025. A whole lotta folks like to say links don't really matter anymore, but are they right? In practice, the guys have seen the positive effects of link building for clients for many, many years, and it's still a piece of the pie today. However, there's a ton of misinformation out there, so Gyi and Conrad debunk the most common misconceptions to get you on track for optimized, relevant, business-building links. And, later, what's working best for link building in 2025? The guys share some great stories of businesses who engaged their local communities through service, scholarships, sponsorships, and more—all while getting awesome PR and plenty of links. Room for dessert? Here's some exclusive bonus content from this week's episode: How to Get Your Website to Rank in ChatGPT Search | SEO Strategy | Lunch Hour Legal Marketing The News: More mergers & acquisitions! Places Scout was purchased by Yext… so are we all in for some price jacking? Sigh. Probably. ABA is standing up for the judiciary, and you should too: ABA condemns remarks questioning legitimacy of courts and judicial review Quit ruining our weekends, Googs. Sheesh. Google Confirms Business Profile Reviews Outage Super grateful to Ahrefs for this really well done post: Google Says "Links Matter Less"—We Looked at 1,000,000 SERPs to See if It's True Mentioned: Google Cites Scholarship Links in a Manual Action Penalty Suggested LHLM Episodes: Is Link Building Worth It Anymore? || Top 10 Link Building Tips Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok Chapters (Times Approximate) (0:00) The Consummate One-Upsman (3:26) The News: Places Scout, the ABA takes on Trump, & GBP Outage (10:00) Busting Link Building Myths (24:45) How To Create Backlinks For Your Website In 2025 Learn more about your ad choices. Visit megaphone.fm/adchoices
Join us for an exciting episode as Texas Whiskey Geek returns to the podcast! The hosts discuss industry news, including Marlene Holmes' historic induction into the Whiskey Magazine Hall of Fame. Googs revisits Blood Oath, Pack 9, while Vinnie rediscovers a forgotten Ford Hamilton Double Barrel whiskey.The highlight of the episode? A blind-tasting challenge full of bold guesses, surprising reveals, and plenty of laughs. Packed with whiskey insights, camaraderie, and lighthearted banter, this episode is a must-listen for whiskey lovers. Tune in as the hosts continue their journey through the world of whiskey!
In this episode, Albert, Heisey, and Googs dive into the bourbon world, discussing their recent experiences with various bottles, particularly focusing on the Penelope brand. They explore the thrill of hunting for rare bourbons, the rediscovery of classic favorites, and the impact of price on bourbon quality. The conversation includes a detailed tasting of the Nine-Year and Ten-Year Penelope bourbons, comparing their profiles and discussing the nuances of flavor and aroma. They also reflect on the lottery system for acquiring rare bottles and share their final ratings and thoughts on the bourbons tasted.
Albert, Googs and Heisey sit down and have a chat! Heisey talks about his budget bourbon bracket. We then discuss the bourbon "glut" and the future of the consumers of whiskey and the thrill of hunting bourbon. Plus a discussion on preferences of Jack Daniel's
“Rank Number One!”—an all too easy promise made by SEO agencies, but probably only deliverable while they're standing in your lobby. What happens when you walk down the block? The guys talk about real, meaningful ranking results with Local Falcon. How is your law firm showing up in local search? Gyi and Conrad give an extensive explanation of Local Falcon, their go-to data visualization tool for seeing how your firm shows up in the local map pack (those three neatly featured business profiles you see at the top of your search results). You'll learn how to figure out who your main competitors are, how to use Local Falcon metrics to make ranking improvements over time, and insights into the many effects of proximity and your area's geography on ranking factors. Later, the guys dig in even deeper to explain how Local Falcon can be used to help you figure out whether you ought to open another office, or, perhaps, close one down. They hash out how to assess your metrics to determine the success (or lack thereof) of your investments. The News: A very long, drawn-out Google Algo Update is finally done, and it was big—according to people who care about that stuff. Yelp has never been fond of Google, and the recent ruling against the Googs gave them the ammo they needed for a lawsuit – Yelp sues Google for antitrust violations - The Verge. And, the compulsory AI mention: Semrush Launches AI Overview Tracking in Organic Research. Mentioned in this Episode: Local Falcon Does My Website Suck? | Law Firm Website Teardown - LHLM Episode The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok
“Rank Number One!”—an all too easy promise made by SEO agencies, but probably only deliverable while they're standing in your lobby. What happens when you walk down the block? The guys talk about real, meaningful ranking results with Local Falcon. How is your law firm showing up in local search? Gyi and Conrad give an extensive explanation of Local Falcon, their go-to data visualization tool for seeing how your firm shows up in the local map pack (those three neatly featured business profiles you see at the top of your search results). You'll learn how to figure out who your main competitors are, how to use Local Falcon metrics to make ranking improvements over time, and insights into the many effects of proximity and your area's geography on ranking factors. Later, the guys dig in even deeper to explain how Local Falcon can be used to help you figure out whether you ought to open another office, or, perhaps, close one down. They hash out how to assess your metrics to determine the success (or lack thereof) of your investments. The News: A very long, drawn-out Google Algo Update is finally done, and it was big—according to people who care about that stuff. Yelp has never been fond of Google, and the recent ruling against the Googs gave them the ammo they needed for a lawsuit – Yelp sues Google for antitrust violations - The Verge. And, the compulsory AI mention: Semrush Launches AI Overview Tracking in Organic Research. Mentioned in this Episode: Local Falcon Does My Website Suck? | Law Firm Website Teardown - LHLM Episode The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok
Still without their host, Albert, Vinnie, Googs, and Heisey review a Bulleit single barrel. This is the bourbon that started it all! Heisey also wants to find his bourbon Mendoza line.
The crew is without their fearless host as Zack travels across the country. Meanwhile, the shenanigans continue as Albert, Googs, and Heisey review a three barrel blend of Dad's Hat rye whiskey, blended by Prime Barrel.
Which platform is best for marketing your law firm? Facebook? TikTok? Insta? Reddit? Well, it depends… And later, hold on to your data, folks! Does a vendor's use of tracking pixels benefit you or them? ----- Take it easy, attorneys! We're just joshing. Now, depending on your practice area, certain social media platforms may be better suited to connecting you to your target audience. The guys zero in on which creative strategies work well for differing areas of law and explain how to determine the social media platforms you should be focused on. Later, what can tracking pixels (like from iHeartRadio, etc.) do for you? Every pixel seems to have a tradeoff, and some of them most likely aren't worth your while. Gyi and Conrad discuss the benefits and the possible lurking downsides in pixels. The News: At the time of this recording, Google's Search Console had been down for 81 hours. Get it together already, Googs. And, more Googliness: Google Search Ranking Volatility Over June 28th & 29th Weekend Is AI search declining? – AI searches around 9% and zero click at 59% and Search Engine Land - AI Overviews Ryan McKeen launches Best Era and you don't want to miss it! Last, but not least, Conrad made an appearance on Charlie Mann's podcast - They Don't Teach This in Law School Mentioned in this Episode: LHLM Episode - 5 Fresh Takeaways from Clio's Legal Trends Report || The Case Against ROI - Legal Talk Network The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok
Which platform is best for marketing your law firm? Facebook? TikTok? Insta? Reddit? Well, it depends… And later, hold on to your data, folks! Does a vendor's use of tracking pixels benefit you or them? ----- Take it easy, attorneys! We're just joshing. Now, depending on your practice area, certain social media platforms may be better suited to connecting you to your target audience. The guys zero in on which creative strategies work well for differing areas of law and explain how to determine the social media platforms you should be focused on. Later, what can tracking pixels (like from iHeartRadio, etc.) do for you? Every pixel seems to have a tradeoff, and some of them most likely aren't worth your while. Gyi and Conrad discuss the benefits and the possible lurking downsides in pixels. The News: At the time of this recording, Google's Search Console had been down for 81 hours. Get it together already, Googs. And, more Googliness: Google Search Ranking Volatility Over June 28th & 29th Weekend Is AI search declining? – AI searches around 9% and zero click at 59% and Search Engine Land - AI Overviews Ryan McKeen launches Best Era and you don't want to miss it! Last, but not least, Conrad made an appearance on Charlie Mann's podcast - They Don't Teach This in Law School Mentioned in this Episode: LHLM Episode - 5 Fresh Takeaways from Clio's Legal Trends Report || The Case Against ROI - Legal Talk Network The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok
Albert, Googs and Heisey get together and review the Stagg they recently acquired. And talk other stuff as well!
Shri from 2OunceWhisky is back and helping us with Googs blind review pick of Hand Barrel. We also discuss the 25 year Eagle Rare announcement from Buffalo Trace, Shri gives us a little science from the neck pour myth and Vinnie just wants to go watch a Browns game with Shri in Ohio
A continuation from part 1. They convince Googs to drink his infinity bottle. The most longest and indecisive bourbon allowance answer ever. And Geoff gets his time to argue a debate between him and a friend about labeling different bourbons on a bottle. Enjoy!
A harrowing misadventure of one very lost man, a game of cat and mouse, and the definitive answer to the question we've all been asking ourselves, who will be the captain of the crew?MrGoogs TwitchMrGoogs Twitter@PandaSightings for socialsEmail us questions and hellos at PandaSightings@Gmail.comhttps://patreon.com/PandaSightings Thank you for listening! Googs will return~ Support the show
The crew gets together and gives their take on the Larceny Barrel Proof. Albert attends Marks wedding. A wine sommelier gets a kick out of Heisey's tasting notes struggle. Vinnie sweats his way to find Googs in Philly. We discuss wetting a cork.
Googs get back in the action with the crew this week! Albert finally makes his move into the new home and has some help from Heisey and his minivan! Googs tells us about the Phillies game he went to and how SHAQ held his baby there! In this episode we review the Oak & Eden Bourbon and Spire bottle and Heisey questions if he even likes bourbon anymore. The boys just can't close out an episode like Vinnie can.
The OBF crew is joined by our long time friend Matt in this episode. He thinks he found his new favorite bourbon. We discuss if we think a neck pour actually affects the first sip of a bottle or not. Dive into some of the bourbon and Irish whiskey blends out there. There is an update on Googs and Vinnie's infinity bottle as well as a little discussion on ways to connect with your local liquor store for allocated bourbon.
In this mini pod Zack sits down with Googs to have a glass of bourbon and a nice chat. Googs was lucky enough to have drank moonshine from Marvin “Popcorn” Sutton and we learn how he got into bourbon more as well as his influence on a coworker. We also get a little insight into a younger Heisey's antics. There is a possible update with the Penelope Rio situation.
Our latest episode the boys sit down and review a bourbon from Breckenridge distillery. We discuss how to go about tasting a bourbon for a review. Zack isn't sure if he had good Blantons etiquette with friends and family. Bourbon that taste like pencil shavings? Googs and Vinnie are going to start an infinity bottle. And Vinnie gets the sweats while drinking!
Ultraman Max is available dang near everywhere you'd expect, for free! Give it Googs and see. Thank you, everyone, for listening to the show! Spread the word! We have a Facebook group! https://www.facebook.com/groups/ultramanpodcast We couldn't do this podcast without the fine contributors at the Fandom Ultraman Wiki. Thank you for all that you do! https://ultra.fandom.com/wiki/Ultraman_Wiki Your Hosts- Rich Conroy and Pat Rooney Announcer- Gretchen Brooks Producer and audio wizard- Casey Kittel caseykittel.com Opening theme "Once More, While Seething" and all music for this podcast is provided by Terminal Sunburn- www.terminalsunburn.bandcamp.com This podcast is powered by Pinecast. Try Pinecast for free, forever, no credit card required. If you decide to upgrade, use coupon code r-5cfc6e for 40% off for 4 months, and support The Science Patrol.
Son of a Bantha Herder Josh Brener joins us to break down this whole "on the line" vs "online" debate that was brought up in his movie "The Internship". Just kidding ... we all know its ON THE LINE But Josh also talks with us about his roles on Star Wars Rebels and Resistance, how he landed those parts and what being part of the Star Wars universe means to him. He also tells us why being in a Harry Potter movie is important to him, why he loves Harry Potter and what it was like playing Quidditch on the set of "The Internship". Josh also has a few new movies coming out - Carry On and Old Dads. Keep on the lookout for that. And you can of course see him in the critically acclaimed HBO show "The Last of Us" with the Space Daddy, Pedro Pascal. For more on Josh Brener, please visit the following - Search the Googs .. aka Google IMDb - https://www.imdb.com/name/nm3091777 If you want to read the article Kathleen referred to in the interview about the stomach gunshot victim, read it here - https://www.smithsonianmag.com/smart-news/grisly-story-human-guinea-pig-alexis-st-martin-180963520 For more on FSF PopCast, please visit the following - Website - www.fsfpopcast.com Twitter and Instagram - @fsfpopcast Join our Discord! https://discord.gg/cpry4fCDTq Join our Patreon! https://patreon.com/fsfpopcast For RSWOF Merch - https://www.teepublic.com/t-shirt/31938193-rswof?store_id=1397534 100% of all proceeds Benefit Wish Upon a Teen For direct contributions - www.wishuponateen.org For more on our show partners - Big Boy Graphics - etsy.com/shop/bigboygraphics Bridgework Studios - https://www.teepublic.com/user/bridgework-studios Level Up Sabers - https://bit.ly/FSFLevelUpSabers
Son of a Bantha Herder Josh Brener joins us to break down this whole "on the line" vs "online" debate that was brought up in his movie "The Internship". Just kidding ... we all know its ON THE LINE But Josh also talks with us about his roles on Star Wars Rebels and Resistance, how he landed those parts and what being part of the Star Wars universe means to him. He also tells us why being in a Harry Potter movie is important to him, why he loves Harry Potter and what it was like playing Quidditch on the set of "The Internship". Josh also has a few new movies coming out - Carry On and Old Dads. Keep on the lookout for that. And you can of course see him in the critically acclaimed HBO show "The Last of Us" with the Space Daddy, Pedro Pascal. For more on Josh Brener, please visit the following - Search the Googs .. aka Google IMDb - https://www.imdb.com/name/nm3091777 If you want to read the article Kathleen referred to in the interview about the stomach gunshot victim, read it here - https://www.smithsonianmag.com/smart-news/grisly-story-human-guinea-pig-alexis-st-martin-180963520 For more on FSF PopCast, please visit the following - Website - www.fsfpopcast.com Twitter and Instagram - @fsfpopcast Join our Discord! https://discord.gg/cpry4fCDTq Join our Patreon! https://patreon.com/fsfpopcast For RSWOF Merch - https://www.teepublic.com/t-shirt/31938193-rswof?store_id=1397534 100% of all proceeds Benefit Wish Upon a Teen For direct contributions - www.wishuponateen.org For more on our show partners - Big Boy Graphics - etsy.com/shop/bigboygraphics Bridgework Studios - https://www.teepublic.com/user/bridgework-studios Level Up Sabers - https://bit.ly/FSFLevelUpSabers
With the baseball season starting this week a big time guest joined the group meaning there is no better time for the Danco Transmission Bearcat Bounce Podcast. Cincinnati baseball head coach Scott Googins joined the crew to preview this year's roster, touch on what to expect out of the season and much more. Brent Young, Aaron Smith, Chad Brendel and Ryan Royer then discuss the basketball team's previous week and tie the bow on the Bearcat Super Bowl before diving head first into the BBP Mailbag. All of these and more this week on the BBP presented by BearcatJournal.com. Here are this week's Quick Paper Supply Timestamps 0:00 - 1:00:00 Quick Paper Supply Timestamp - Coach Googs 1:00:00 - 1:22:00 Quick Paper Supply Timestamp - Around the Rim 1:22:00 - 1:43:00 Quick Paper Supply Timestamp - The Bearcat Bowl 1:43:00 - 2:19:00 Quick Paper Supply Timestamp - BBP Mailbag
This week, we review the Netflix comedy You People, starring Jonah Hill and Eddie Murphy. Will we see some fish out of water, comedic hijinks? You betcha. Our featured TV show is the second season premiere of Mayor of Kingstown. Do it for Renner. If you like The BingeCast and what we do at Binge Media, please consider subscribing and supporting us at Patreon.com/BingeMedia to sign up for The Full Binge! On this week's Full Binge, our spillover reviews include, Your Honor, Emily the Criminal, Poker Face, There's Something Wrong With the Children and much more? Have you watched The Return of Lawlapalooza announcement video? You should. Binge Media's Review of You People 0:00 - The Free Binge - Go to ParkScents.com and use the code Binge20 at checkout for 20% off your entire order to start the new year right. 11:30 - Google Voice - Pete has a new Googs sounda. What Marvel film would you remake? Give us a call at 708-406-9546. 30:56:12 - TV Round Up - This week's featured TV show is the series premiere of HBO's The Last of Us. We also get Jack's in depth take on the episode and some parallels it may or may not have with the game. 53:06:66 - What Did You Watch - Netflix's You People starring Jonah Hill and Eddie Murphy is better than you'd expect without doing anything new. #hottake Listen to Binge Media's Eddie Murphy Movie Tournament Support Binge Media! Leave a voicemail for The BingeCast at 708-406-9546 Subscribe to The Full Binge on Patreon Follow Binge Media on Facebook Join the Binge Media Facebook Group Follow Binge Media on Instagram Go to ParkScents.com and use the discount code BINGE20 at checkout for 20% off your entire order Additional music by Karl Casey @ White Bat Audio
From The Full 42 we have Michael Guigliano on the Submarine! Googs, as we call him, is a jack of all trades and a champion of gaming. He shares the story of how he got into gaming with Arkham horror all the way up to his first published design themed around Batman: The Animated Series. We also talk Super Motherload, Sentinels of the Multiverse, and Twilight Inscription! All this and more on this pre-PAX U episode. Join the Playtesting Discord! https://discord.gg/AUqm35wn Follow us Facebook https://www.facebook.com/tabletopsub Follow The Full 42! https://www.youtube.com/c/thefull42 Visit Th3rd World Studios https://www.th3rdworld.com/
Ready for the Gentlemen's sweep tomorrow. Celebrating the inventor of radio- Guglielmo Marconi- with extremely average radio. Mike Cugno tells us where he cuts his nails. Steven eats a Mountain Melt at the studio. Hoch reveals he knows about the enormity of our oceans. NBA playoff odds for tonight's games.
Patreon After Show Episode This WeekAfter Show Feb 22 2022- Stephanie hangs with us! - Recap of Josh's Episode about Death Sentences- Dan is coming out with his own new show idea- Ron and Adam apologize- Classical Music from Fluff- Josh tells the Dr. Who story again- We Geek Out on a little Game of ThronesTrivia Details (well some of the details)Episodes to listen to:Adam | Top Ten Wild West Outlaws w/ Dan CumminsPublished: Feb 28, 2017Link: https://www.spreaker.com/episode/48158613Josh | Vanished CivilizationsPublished: Apr 10, 2018Link: https://www.spreaker.com/episode/48156726Ron | World's Weirdest Ways to Make MoneyPublished: Nov 23, 2020Link: https://www.spreaker.com/episode/48156738PGoogs | Largest GatheringsPublished: Nov 8, 2021Link: https://www.spreaker.com/episode/48156634- President Googs and Josh go on a "D&D Retreat"- Q&A from Discord Council Members- Maybe the best blind date story from Ron... ever!___________You're listening to The Twisted TenA top ten list podcast that brings unique content with a comedy twist. With hosts Adam, Josh and Ron.The opinions and messages you hear on The Twisted Ten podcast is that of the hosts and/or their guests and does not reflect the opinions of the sponsors, Spreaker, or Patreon. Some of the show may be fictionalized for entertainment value only. *This podcast may contain vulgar or explicit content to include references to sex, drug, alcohol, or other potentially offensive material. Listen at your own risk.Follow us on…- https://www.patreon.com/twistedten- https://twitch.tv/twistedten- https://twistedten.com- https://facebook.com/thetwistedten- https://www.instagram.com/thetwistedten
Phil and Josh come back for another episode of the GSP with freelance writer and motorsports encyclopedia Josh Bolden aka Googs to talk grassroots racing and NASCAR. The crew discusses Alex Bowman's victory at Las Vegas and the ensuing butt hurt that took place from Kyle Busch. Ross Chastain led the most laps and showed Trackhouse is ready to play with the Gen 7 car but Gibbs and Hendrick dominated the program per recent year trends. In XFinity, Keebler Gibbs gets his first win of 2022 while using Ryan Sieg up in the process. JRM and Kaulig had good cars but nothing to show for them. Trucks saw Chandler Smith continue his recent upswing with his third victory in the last seven races while Daytona winner Zane Smith finished second but got DQ'ed for lugnuts. Defending champion Ben Rhodes won both stages in an unsponsored truck but got hooked by teammate Ty Majeski during the third stage. The Roundup goes over Kevin Magnussen's return to F1 at Haas along with the start of Drive to Survive on Netflix. MotoGP/Moto2 starts their season at Qatar plus Supercars at Sydney Motorsports Park to open their 2022 campaign, F2/F3 testing at Bahrain in preparation for their first race and SRX Driver announcements. Phil and Josh discuss Phoenix and picks for the Cup and XFinity races before Josh's Sim Segment and show close.
Nick and Jess consult the Googs and learn what queries are suggested when you type in "Why Are Pandemic Babies..." They put their emoji literacy to the test with a brand new Buzzfeed quiz that supposes Gen Z uses them differently. Jess poorly phrases a question to Nick, but still manages to get an interesting answer out of him. ****** If you're not listening to us on Goodpods, are you even listening to us? Be sure to follow us on the app and tell your friends! YOU DON'T KNOW, NICK on GOODPODS ****** Bubbles and Things Soaps: Special discount only available for YDKN listeners. Enjoy high end, geeky soaps with code "YDKNick" at bubblesandthingssoaps.com Naming Your Little Geek by Scott Rubin is available at bubblesandthingssoaps.com ****** Please leave a review wherever you listen to podcasts! A moment of your time really helps us to know you appreciate this show! Interested in becoming a Patron? Check us out today for exclusive Patron-esque things. PATREON TWITTER INSTAGRAM FACEBOOK JLV Productions 2022 jessicalynnverdi.com
Pete and Law step up their television game and even get to one of their most anticipated movies. There's Googs, new revelations such as "gag-reflex face", and lots more. Binge now! CLICK ABOVE TO LISTEN NOW! Subscribe to Binge Cast on iTunes
Timberwolves history is always interesting, sometimes frustrating, and occasionally inspiring. The Timberwolves history at the trade deadline is no different. Googs, Laettner, Marbury, RoCo, and more! Join us as we examine each deal and talk about what was, what is, and what could have been.
Wanna know what's out there ready to be found on this rock we call home? You're in luck, because Google Earth has got ya covered. Also weird news! Ghosts on swings? Aliens? Gross. Cheers! Join our Patreon! For $2 a month receive an extra episode each week! Nightgeist swag and more is waiting for you! Please Subscribe, Rate, & Review Us! Email us your experiences with the unknown at nightgeistpod@gmail.com . Call/text us your tales of spooky at 707-200-3898. Follow us on Instagram @Nightgeistpodcast. Check out our website: https://www.nightgeistpod.com/ . AND merch @ https://Nightgeist.threadless.com/
On this episode, Stein is joined by good friend and die-hard Philadelphia sports fan Dominic Gugliotta. To start, Stein and Dom discuss the most surprising part of the NFL season so far (0:55-10:35). Then, Stein and Dom talk about their two favorite teams the Philadephia Eagles and the New York Giants and the status of both team's head coaches (10:55-29:00). Closing out the NFL talk, both guys go over their end of the season award predictions (29:10-36:00). On the NBA side, they discuss early season storylines and the Ben Simmons situation in Philadelphia (36:15-44:55). To conclude, Stein and Dom give their predictions for the Eastern and Western Conference Standings at the conclusion of the regular season (45:00-1:01:10).
Shawn and Sean P cover the details from the 2021 Fall Google Pixel Launch Event. There is a lot to like about the Pixel 6 and the Pixel 6 Pro, but will these phones move the needle for Googs? We give our takes in this hour long episode! Thank you for listening!
I have had my head down working on some big things, and it has been a while since you heard from me. Well, I'm getting back to it with a follow-up chat with Toby Bowers, the Leader of the Microsoft Bizapps ISV Program. I managed to catch him in his car, and got a great update on some new things happening in the ISV arena. Enjoy! Transcript Below: Toby: Hi, this is Toby. Steve: Hey Toby, Steve Mordue, how's it going? Toby: Hey, Steve. I'm doing well. Thanks. How are you? Steve: Not too bad. I catch you at a decent time? Toby: You've caught me at a fine time. I'm actually in the car at the moment. I'm just taking my team out for a little celebratory launch after our big Inspire event and also our Ready event earlier this week. So it's actually a good time. Let me just pull over so we can have a chat. Steve: It's Been a pretty frantic couple of weeks for you guys. Toby: Frantic, but good. Yeah. Yeah. We had a great showing at Inspire. We made some exciting announcements across the business applications business, but especially around our ISV program, ISV Connect, as you and I have chatted about before. So, it's been good. Steve: Well that's [crosstalk 00:00:50]- Toby: How about you [crosstalk 00:00:51]. Steve: [crosstalk 00:00:51] the reason for my call is to try and catch up on ISV Connect. We talked some time ago about some things that you kind of had just inherited this role from Googs who moved on and were kind of getting your feet wet. Now you've had a close to a year in this position, right? Toby: Yeah, that's right. That's right. I remember our initial chat and I think in fact I'm guilty, Steve, because we agreed to speak a little bit more often, but it's been an interesting year this past year, as we all know, but yeah, it's been almost a full year of execution since we last spoke and I even remember Steve, the nice article you wrote with some suggestions for me as I sort of took over. Toby: Yeah, I'd love to actually go back to that. We can talk about a little bit about some of the enhancements and announcements that we made last week. Steve: Yeah. I mean last week, I think for a lot of the ISV's that they weren't thrilled with some things as the program got launched, they were starting to kind of get their arms around it. But some of these announcements that I was hearing and hopefully we can talk about today, anything of course isn't NDA, I think should make the ISV community pretty happy. It's making me pretty happy. And really kind of throw some gas on that fire. Toby: Yeah. Well, absolutely. I'd love to reinforce it. I know, I know you get a lot of people listening to your impromptu calls here. So why don't I do this? Let me maybe just set a little bit of context, just kind of where we left off Steve, and then I can hit on the high notes of what we announced and then we can dive into any particular areas. That sound all right? Steve: Yeah. You are pulled over, right? Toby: I am pulled over now, yes. Steve: Okay. Toby: You got my full attention. Steve: All right sure, kind of hit some of the highlights. Toby: Yeah. Yeah, for sure. Well, for those who don't know, we originally set out with the ISV Connect program a couple of years ago to attract ISV's to our platform, building and extending upon it. That platform being both Dynamics 365 and the power platform with a specific focus on partners who had great industry or vertical IP to enhance the portfolio and delivering better value to our joint customers. So through the program itself, it's a revenue share program and we reinvest back in the ecosystem in the form of platform benefits, go to market benefits, co-selling with our field. Toby: So when I sort of took over Steve, I wanted to sort of get a full year of execution in place. And in that first year we were pretty happy with the numbers. We have over 700 ISV's enrolled in the program. Now we use AppSource as sort of the cornerstone of the program. We have, we have 1400 apps or more certified in AppSource. But after that first year, I really with the team wanted to understand how things were landing, and I think your feedback was good Steve. We did a bunch of research. We do partner satisfaction surveys. I of course talked to a lot of partners in my travels. Steve: [crosstalk 00:03:59] in a year's time, you can kind of get a pretty good gauge on what was working well? What could work better? What wasn't working well? What do we need to just abandon? What do we need to step on? And I kind of got the feeling that was this readjustment that we just saw was kind of bringing some of those things to light. Toby: That's exactly right Steve. I mean, it's such a diverse ecosystem of emerging partners to large mature partners across a pretty vast portfolio. So, it was a diverse set of feedback, but you're spot on. We wanted to give it a little bit of time, but then check in and listen and make some adjustments. So that's what we did, based on a lot of the feedback we got. Toby: I'd sort of summarize what we changed in three big areas Steve, the first is that the business model itself, the fee structure, and we talked about this last time, but not only having an investible model where you can reinvest, but actually investing in the ecosystem, especially as it's growing like this business is growing. Toby: The second thing was a lot of feedback around the go to market, whether it was the marketing benefits, the co-selling with our field, really just getting that value proposition right Steve, and really delivering on the promise we made. We needed to balance that equation a little bit and equalize the effort. Toby: And then the third piece is really around the platform itself. And again, we've talked about this in the past, but just the platform, the tooling, dev test environments, app sources, and marketplace itself. Toby: So those were the three key areas that we sort of listened and got a lot of good feedback around. So with that in mind, what we actually announced at the event is that first of all, back on the business model we're significantly reducing the rev share fees down from 10 and 20%, which you might recall, we had a standard tier and a premium tier. So we were bringing those fees down from 10 and 20% to 3%, just a flat 3% going forward. Steve: That's across the board? Toby: That's across the board. And in fact, it was part of a broader announcement we made as Microsoft, Steve, where we're also bringing our commercial marketplace fees, so that's both Azure Marketplace and app sources. We get transact capabilities down to that same flat 3%. Steve: So what's the motivation behind that? I mean, what is it that they're hoping that will accomplish for Microsoft? Toby: Yeah, it's interesting. If you catch any of the sessions, even starting with Satya, he really talks about Microsoft wanting to be the platform for platform creators. And then if you parlay that into what Nick Parker said and Charlotte Marconi around being the best platform for partners to do business on, it really just came down to helping the partners keep more of their margin to invest in their growth. Toby: So it's not a P&L, a profit center for Microsoft. It's a way to deliver benefits. We think it's pretty differentiated in the market compared to some of our peers. And it was sort of interesting to see, because we were planning on bringing the fees down for ISV Connect specifically, and then we started to align across the organization and just thought, gosh, we should just do this in a very consistent way across the entire Microsoft Cloud with that one flat 3%. Steve: So the math equation had to work out something like, if we dropped this to 3%, that's going to grow that side of the business significantly, which is going to increase platform sales, right? There has to be an up for the down. And I guess maybe... I mean, not that the platform wasn't already growing by leaps and bounds, but somebody must've been thinking this thing can grow a lot faster if we get rid of some of these hurdles. Toby: You're exactly right. I mean, it's kind of what we've talked about in the past. Just the value that an ISV ecosystem brings to Microsoft with that, whether it's the industry relevance, industry specific IP, or just a growing ecosystem in general. I don't know if you'd caught what we just did, our earnings earlier this week, but Dynamics 365 is growing 43% year over year, we doubled our power apps customer base. And so to your point, the business is growing, the platform is growing, and we want the ecosystem to grow and we want to attract as many partners to do that as possible. Steve: So, I mean, you can't reduce fees and increase the benefit, you have to have taken some things away or maybe gotten rid of some things that weren't being utilized, or how did that kind of offset? Toby: Yeah. Great question. Yeah, so we are investing deliberately to build this out and kind of putting our money where our mouth is, but we did, you're spot on. We learned a lot around the benefits, the go to market benefits in particular, the second key thing we announced is that we are reducing just down to one tier at that flat 3%. So no more 10% and 20% or a standard and a premium tier. And we're reducing the thresholds within that one tier for partners to unlock those go to market benefits and those marketing benefits. And then what I heard, especially from partners, again, to my point around, you've got some mature partners and some emerging partners, it's not a one size fits all. And so we've got an option sort of an, a lA carte, option for partners to choose marketing benefits that make the most sense for their business. So we just tried to simplify things and streamline things a little bit. Steve: You know, I talked to a lot of partners. We're, kind of unique in that our application is free. So, the revenue shared didn't really come into play for what we were doing because there wasn't a fee for our app or any recurring services with it. But you know, a lot of these ISV's their business is significantly different. They've got revenue generating applications that run on top of your platform. Many of them that kind of told me in confidence that they just weren't paying the fees. They were getting the notice from Microsoft saying, "Hey, please do us a favor and tell us how much money you've made and what you owe us." And many of them were just kind of ignoring that. Steve: I guess if we're getting down into a 3% range, it'd probably make it a little easier for some people to be more honest about things too you think? Toby: Yeah. Well, yeah we hope so. Again, that was kind of my point around balancing the equation and making sure that we're delivering on the promise that we set out with the program itself. And I talked to a lot of partners as well, and there's definitely benefit being realized, whether it's from a marketing perspective or co-selling with our field, again, based on what's important to their business, but you're right, we do think by reducing it to this level and also just getting better at delivering the benefits in a consistent way, we'll have more partners participating in the program. Toby: The one thing I would say, Steve, that I was just going to close off on with this sort of consistency across Microsoft is we also realized that's our value proposition. If we can not only have a similar model with the 3% marketplace fee and ISV Connect fees across Microsoft, but a similar model to the way we deliver those benefits, to the way we engage with technical resources or engage from a co-selling perspective across Azure Teams and 365 Dynamics Power Platform, that's kind of how we differentiate ourselves versus, the rest of the players out in the market. Toby: So we made a bunch of enhancements and announcements across the business Azure teams, ISV Connect obviously, and you'll see us continue to sort of work towards a much more consistent approach from a Microsoft Cloud perspective, because obviously we'd love it if partners were integrating with Teams. We have over 250 million monthly active users with Teams now driving dynamics integrations all the way through to CDM and Dataverse and integration into Azure Synapse. Those are the partners we want to work with and the type of partners we want to support and go to market with. Steve: Well, I'll tell you, I think the 3% has probably eliminated a hurdle for a partner, certainly I remember at the time a lot of partners complaining about the 10 and 20 saying things like, "If it was like three." Okay, well it's three now, so shut up and move forward. Toby: Yeah. We've had a lot of- Steve: And it's interesting, because it's kind of the way we sell is I guess for an industry ISV who built something specifically for Dynamics 365, maybe they approach things a little different. Our approach is more, we really try and sell the potential of the platform because we've got a simple CRM. So we're up against a lot of competing simple CRMs. And when you open one of their CRMs and open, rapid start, for example, they look very similar and do very similar things. So for us, we really have to sell the value proposition of, hey, behind that little CRM that you're using from Acme Cloud CRM company is really nothing. You've got the extent of what you can do with that right there in front of you and there's nothing more that can be done, and we really lean in hard on the potential for things like integration with Teams, with things like integration with Azure. Steve: Obviously the integration with Microsoft 365, all of the pieces that are available in the power platform that we haven't enabled in our app that are there to be enabled, you like the forums and some of the AI stuff, it definitely seems to be a huge differentiator in that sales conversation. Toby: Yeah. Well, that's great to hear that's really what we're trying to get right and stitch together the teams if they exist across Microsoft and iron those out. I think your company is a great example of that Steve, and I know you talked to a bunch of our partners and sort of as an independent third party, we had a few partners join us at inspire. Icertis has been a longstanding partner of ours. They're a similar story from, from Azure Dynamics Teams really across the board, and getting more and more focused on industry solutions with their particular IP. Toby: And then we had more emerging partners like Karma, Frank at Karma talked to us about some of the benefits we're building into the platform, specifically license management, and now he's taken advantage of that. And we have big partners like Sycor, that's been working with us for a long time on the Azure side of the business and is doing some really interesting things now on the dynamic side and sees value in that co-sell motion. Toby: So I think that value prop is what we're trying to land, and then we're seeing lots of different types of partners take advantage of it in different ways, which is great to see. Steve: Yeah, it's not often that you see both a cost of participation come down and the value of the benefits go up. And when we talk about benefits, and before, you and I have talked about some of these go to market benefits, there's a segment of ISV's that could make use of those probably mostly new ISV's that don't really understand that system. Steve: But for a lot of the ISV's, they really didn't see value there, but in the meantime they're maintaining their own licensing systems and their own transaction systems and things like that, which as an ISV, that's just like a tax. You're building your solution to solve a particular problem, but you can't just stop after you built this wonderful solution, you got to protect it, you got to monetize it. So those things ended up being just kind of attacks. Steve: And, every ISV out there has had to kind of build their own system for licensing and transacting. And you guys coming through now recently here would be with the licensing capability we were in that pilot, and that thing's got some great potential, a couple of things left for them to do on that to get that really where it's going to solve a lot of problems that ISV's have had, even with their own licensing. Steve: Because with your own external licensing system, you can only do so much, but working with one that's on the platform, that's essentially the same one you guys are utilizing, is going to be huge for ISV's, and then we'll get to transactability, that's just going to close another piece that ISV's have had to deal with, especially when you talk about those startup ISV's, they know an industry and they can build an app, but when it comes to licensing and transacting, and if they can just tick a button and plug right into a couple of those things, that's going to lower the bar to entry and make it a lot easier for some of those folks to get in I think. Toby: Yeah, I hope that you're right Steve, in fact, I didn't know you were working with Julian Payor and the team on piloting the license management stuff. It's great to hear your feedback. That was kind of the whole intent with the journey. If I rewind a bit with AppSource itself, you'll recall we had to do quite a bit of work on the overall user experience for AppSource. We worked hard with the engineering team to improve that, improve discoverability and search capabilities and just sort of the plumbing underneath. And then the next step was, was licensed management, which we've just GA'd working again with the engineering team, and then from there, to your point, the value proposition, a lot of ISV's put all this together and then you add transactability and the ability to actually sell your stuff on our marketplace to what's now more than 4 million monthly shoppers, going to that destination is it is definitely a point of value that I've heard positive feedback from ISV's on. Toby: So that's why we really invested there. I know it's taking us a little bit of time to get there, but that was another key announcement. We announced license management later in the fiscal year. We'll have translatability and AppSource for our customer engagement apps, for power apps, and then we'll continue to roll out a roadmap from there. Toby: And then the other piece I forgot to mention Steve, we made some noise about as well, was these new sandbox environments. And I know you've given me this feedback before, but you know, sort of in the broader internal use rights world, the value in having sandbox environments for our partners to do dev tests and do customer demos around, I heard loud and clear from you and from other partners. And so that's the other thing we announced. We have these new discounted skews, which are basically just at cost skews across the business for those dev test environments. And then for partners who are participating in ISV Connect and hitting those new lower reduced rev share thresholds, we'll provide those licenses for free. Toby: So we think that's going to be a great new benefit for partners as well, more on that technical and platform side of things. Steve: Yeah. Particularly for the ISV's, because ISV's don't necessarily see a lot of value or need to get Microsoft competencies. Competencies are definitely, as a program that was designed for resellers to demonstrate their competence. But a lot of ISV's don't want to have a need for that. And that's where [inaudible 00:19:22] had historically kind of been tied was to those competencies. Steve: So is there any talk about any sort of... I mean, they did do that kind of short-lived ISV competency, which was primarily around, hey, if you've got an app in AppSource you qualify. Here's some IUR. Steve: So this new program will replace that, but are they going to be revisiting any sort ISV competencies or need? Toby: Yeah, well I won't say too much as far as future plans are concerned, but what I can say Steve is that we did this for biz apps, we did it for ISV Connect because that's our program and we got feedback and we think there's value in that. Toby: I did mention that going forward we'll have a more consistent approach across Microsoft Cloud. There's lots of different benefits out there. Azure Credits, we announced some new things around Teams. And so we just need to, as one Microsoft, provide that to our partners in a consistent delivery through these benefits so that we can support that kind of value proposition we talked about earlier. So look for more from us in that area. You're spot on, on the competency side. And I wouldn't even say resellers, I'd say more SI, system integrators services partners. Steve: Yeah. Toby: The key difference there is, we want those guys to be able to differentiate their organization. As a company, you can say, "I've got 15 certified individuals in this role-based certification. And I've got this many credits to my business that make me a gold partner at an organization level"- Steve: Which is something a customer looking at SI would be looking for. Toby: Right. Steve: But when you're looking at an ISV solution, they're really just looking at the functionality. Toby: It's the app, right? You would want to badge in app versus badge and organization. And so that's the key difference there. And I think we've kind of figured that out and again, you'll see us do more in that space going forward. Steve: Yeah. I just want to mention, just go back for a second to make sure everybody is aware that the transactability and the licensing are optional. These are things that you can take advantage of if you spend a ton of money on your own systems, nobody's going to expect you to rip and replace. These are really designed for... I mean when I think of a partner like myself, if I can get out of the license management and have transactability just be automatic, where all I really have to do is focus on building my IP, getting it in AppSource, hopefully promoting it properly, but then the licensing becomes automatic and the transactability becomes automatic, and I'm just getting money coming into my account. Of course, you guys are scraping your 3%, which I don't begrudge because your given me those tools. That just makes things a lot easier. Toby: That's right. And you're right, it's not mandatory. It's again what makes sense for the partner. And so, you can do business with us and ISV Connect outside of the marketplace and work with us on the new 3%, get those benefits, or you can transact in the marketplace, it's that same 3%. And it's a different benefit. You get that whole commerce system, you get that whole billing engine. You don't have to worry about that. And there's a lot of ISV's out there that see value in that. So yeah, you're spot on. Steve: Yeah. I remember Goose had kind of recharacterized the revenue share after the kind of flap up from some of the ISV's about the benefits and stuff and he recharacterized it as a cost for the use of the platform that you're building on top of a platform that Microsoft has built, Microsoft maintains, Microsoft advances. So look at that as a cost for that. And I think you still kind of need to look at that as a cost for that. It's not 3% for licensing and transactability, it's a cost for maintaining the platform, there's these pieces you can take advantage of or not. But if you're not taking advantage of license management, transactability, it doesn't mean you don't have to pay the fee. You're paying the fee for something else. Toby: Yeah. Steve: I'm trying to head off some things I know I may hear from some folks [inaudible 00:23:24] licensing. No, no, no. Toby: Yeah, yeah, yeah. You're right. You're right, Steve, and again, to zoom back out again, I mean, it's not about the 3%, it's about attracting partners to build on the broader Microsoft Cloud and supporting their business in a way that works for them. And you're right, there is a cost of doing that, but we want to invest, and I think we just sent a message hopefully to the market that we want to be aggressive in this space, we think we're well positioned, we've got a great value proposition with this broader Microsoft Cloud thing that we're just seeing incredible growth across the business. Toby: And I guess most importantly, we're listening back to that, after a full year, really sort of staying in tune to feedback from partners like yourself, that [inaudible 00:24:07] at large to make sure that we're doing the right thing and delivering, that's kind of what was most important to me. Steve: So those discounted skews for ISV's, in order to qualify for that, what do they need to do? They need to join ISV Connect? Toby: Yeah. So the discounted licenses, which are again, just basically at cost for us, are available to anyone who's enrolled in ISV Connect. All you need to do is enroll in the program, but then if you hit the new reduced rev share threshold that sort of unlocks additional benefits, then we'll give those licenses to you for free. And I can't here in the car, remember all the details of the numbers and stuff like that, I think, and you probably have it. I think aka.ms.bizapp.ISV connect, I think that's a link to our website that has all the benefit details and stuff, but that's basically the way it works. Steve: Are those available today? Toby: They are. There's a whole bunch of them available today and there's more coming. I know that the sales service, field service, marketing, I think the customer insights products, maybe commerce, I might be forgetting a few others and then there's more coming down the pike shortly. Steve: All right. So a good reason for people to go back to revisit ISV Connect site if they haven't in a while. Toby: I would love that. Yeah, I think so. If we can get people to go back and like you said, revisit, just get educated, hopefully get re-engaged and then keep the feedback coming. That's a great outcome. Steve: So I've had a few ISV's asking me about what's the future of ISV Embed, and maybe you can speak to that because that one's kind of a little vague, I think, for a lot of folks right now. Toby: Yeah. It's a great question Steve, that's kind of next, next on our list. And again, today I can't share a lot of specifics, but this is a good topic for us to come back to probably in our regular chats. Toby: As you know, Cloud Embed is a model that supports kind of like an OEM like model where a partner's just packaging their IP directly on the underlying license and selling it together through our ISV Cloud Embed program, which leverages our CSP vehicle as a way to transact. And so we've had it out there for a couple of years. And I may have mentioned before that we're sort of modernizing a whole bunch of our commerce capabilities and new business models and so we're working on a few different options still to support that embed scenario where things like co-selling with our field or certain other marketing benefits aren't the most important thing for a particular ISV in a particular scenario, they don't want to have to mess with reselling the underlying dynamics license. They're not resellers. They just want to sell their IP. Steve: Yeah. Toby: So we're working on some stuff there, especially, on both the core dynamics business and the power platform business. So we can stay in touch and I can come back to you for some feedback once we have more to share. Steve: Yeah. That, I mean, that program worked for a particular kind of an ISV. Toby: Yeah. Steve: A lot of the ISV's that have add on solutions that are not SI's, there's a partner already involved with a customer and they just want to sell their add on solution. Steve: Yeah. Licenses have probably already been sold by that partner. They don't want or need to get involved in that management of that sort of stuff. They just want to sell their IP. And then there's some ISV's that the customer is actually buying, which I think we're starting to see now. And I think I told you this before, one of the things that Salesforce had going for them with their ISV's was there were a lot of very robust ISV's that did a lot of direct marketing to customers about their solution and less so about the fact that it ran on Salesforce. Steve: Salesforce is this platform in the background, but this is what we're selling is this ISV solution, and in that scenario they own the customer because the customer wasn't buying Salesforce, they really were buying the solution to their problem for this ISV, and we hadn't seen as much of that on the dynamic side for a long time. It was definitely, you start with dynamics and then you add on ISV features and capabilities. But I think we're starting to see more of that, that holistic ISV solution that a customer is buying the solution that happens to run on the power platform or on dynamics. Toby: Totally. That's the scenario we see mutual opportunity in. That example, you said where the ISV owns the partner or the customer, the relationship with the customer, frankly that helps us reach more customers as Microsoft. And then if we provide that ISV still the underlying technology and the right business model to support their business, then that's goodness on both sides. So, that's exactly [crosstalk 00:29:10]. Steve: So that's the one where ISV Embed probably makes the most sense, , that type of partner. So we're starting to see more of them. Toby: That's great. That's great. Well, I always appreciate the feedback if you have any. So I'd love you to go through these new things in a bit more detail, and then send me your feedback and we can continue to keep the lines of communication open as always. Steve: I'm not letting you off just yet. I'm keeping you for a couple more. Toby: Oh man, I've got my team waiting, I'm hungry Steve. Steve: I just want to ask, "What is the most exciting thing you're seeing in the space coming soon that people should really be paying attention to?" I know we've got some things happening that aren't so much related to ISV, like the power platform pricing coming down, but what are some of the things that you're seeing in your group, or maybe some things that are already out there that you're feeling like ISV's are not understanding what this is obviously or they'd be all over it? Toby: Hmm. That's a great question. I'd say probably two things. One is, again, one of the big announcements we made at Inspire that wasn't necessarily related to ISV's or ISV Connect specifically, but what we announced with Teams where Teams users will now be able to sort of view and collaborate on Dynamics 365 records from directly within Teams. Toby: So this concept of collaborative apps you'll see, and that's at no additional cost. Obviously that concept you'll see us continue to do more around to bring that again, pretty large install base of Teams users that are out there, 250-million now, together with Dynamics, we think is sort of unique to our value proposition. So there was [crosstalk 00:30:58]- Steve: So this is somebody you think ISV's out there should definitely go do a little bit of investigating into the Team story? Toby: Yes, yes. Teams on the front end, it's such a large install base that we can take advantage of as partners. And then on the backend, I mentioned that again, power platform, Dataverse, leveraging our data services like Azure Synapse Analytics, again, stitching that all the way from the front end of the backend. We as Microsoft, we're really focused on that combined Microsoft Cloud story. And I think the partners that are recognizing that and investing in that with their own IP are the ones we're going to engage with and hopefully generate some good opportunity around. Toby: The second one, in that vein Steve, the second one I was going to say is just what we continue to do with our industry clouds. So we have cloud for healthcare out there at the moment, we've got financial services, manufacturing, retail, we announced the cloud for sustainability, we've got not-for-profit. So, these things continue to roll off the conveyor belt, but it's such a great opportunity. I was sort of surprised with how much interest we had from the ISV ecosystem around these industry clouds. Obviously as we build more industry IP, we need to sort of adjust our relationship with our partners who serve those industries, but there's still so much space to add, specific IP to that industry and work with some of those very credible industry partners that we were sort of talking about just a moment ago is a big place that we're going to invest going forward. So, that's an area I'd encourage people to keep a close eye on. Steve: Are you satisfied with the level of ISV engagement with the accelerators? Are they still kind of too many of them on the sidelines kicking or poking it with a stick or have we got enough of them actually coming in now that you're happy with that velocity? Or are you feeling like there's a bunch more that need to get in there? Toby: I think, first of all, we've evolved a bit from that original industry accelerator approach to now just real industry IP that we're building first party in these verticals that I mentioned. Obviously there's great partners out there that can work with us with those solutions to, like I said, have their IP built on that broader Microsoft Cloud. Industry clouds are just a great example of a Microsoft Cloud solution, frankly. And so to your question of, do we have enough partners there? You want to obviously get it right when you launch an offering like that with the right, frankly, small number of partners to complete the solution and have it be good and relevant and useful for customers, but the more the merrier around that investment. Toby: And so it's early days, Steve, we only have one industry cloud in market GA'd at the moment, but as I said, there's a lot more coming. So we want to make sure we're building the ecosystem around it pretty aggressively. Steve: Yeah. I mean, we've got partners of all sizes, so we got some big healthcare ISV's I'm sure engaged in some of the heavy lifting, but healthcare is an awfully big market, awfully big field, and there is spot, point solutions kind of across the healthcare organization that need to be filled by probably a smaller ISV's. So it seems like there's stuff across that whole thing. Toby: Yeah. Totally. There's plenty of opportunity and plenty of space around that. And even from a geographic perspective, I mean, different parts of the world have different regulatory requirements and are different, and so there's yeah, to your point, and that's what I was trying to articulate earlier. I think there's still just a massive opportunity for partners to work with us around those new offerings. Steve: Well, I know you've got to get to your thing. You've told me twice in the call, I appreciate you pulling the car over to chat with me to catch up. I just wanted to get some of this stuff out to the listeners about some of these changes that just occurred. Steve: And I'm definitely going to go through, like you said, and study it a little more closely and I'll reach out to you directly with some feedback and some thoughts and see if we keep this thing moving. Toby: Awesome. Well, Hey, I'm so glad you caught me, Steve. It's always a pleasure to catch up and have a chat, and yeah, please do go through it in some detail. Again, your feedback is important. Whole ecosystems feedback is super important to me, so I appreciate it. And yeah, it was great to catch up. Steve: All right man, talk to you soon. Toby: All right. Take care, Steve.
Penpal Part III: Boxes By Dathan Auerbach Narrated by Dana Tyler Bolton Sound Design, Editing, and Music by Kirk Ruby Find him at rubysounds.com Licensed under CC-BY-SA Narrated by Dana Tyler Bolton To hear more creepy content from independent writers throughout the horror community, check out our website at nightterrorspodcast.com Or feel free find us on Twitter @nighterrorpod or instagram @nighterrorpod If you have any suggestions, submissions, or just want to chat, you can reach Dana either through the form on the website at nightterrorspodcast.com or email him at nightterrorpod@gmail.com Thank you again for all your support, and don't forget to like, follow and share The Night Terrors Podcast #horrorpodcast #nosleep Creepypasta podcast stories and nosleep stories are property of the original author, and are produced with written agreement from the author or through a CC license. https://creepypasta.fandom.com/wiki/Penpalhttps://creepypasta.fandom.com/wiki/Penpal Don't forget to like, comment, and subscribe Check us out here for more content! Spotify https://open.spotify.com/show/646pBxoPuUSYUvwkM3CPqW Apple https://podcasts.apple.com/us/podcast/night-terrors-podcast/id1573192099 The Googs https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81Y2FkYTY2OC9wb2RjYXN0L3Jzcw== Pocket Casts https://pca.st/sprsndix RadioPublic https://radiopublic.com/night-terrors-podcast-6BbgYm Breaker https://www.breaker.audio/night-terrors-podcast-1 Anchor https://anchor.fm/nightterrorspodcast Twitter - https://twitter.com/nighterrorpod --- Send in a voice message: https://anchor.fm/nightterrorspodcast/message
The boys check in with Law's local backboards, go through a range of emotions with all the voicemails, and take a deep dive into the latest Snyder cut, Army of the Dead. Sign up for our Patreon feed and you'll hear out first ever BingeCast Movie Auction on the Full Binge. Everyone has $500 to build their team of five films to see who can rake in the most box office at the end of the year. Bidding starts at $50 and must be upped by at least $10. It gets yelly. Some people get jelly. Pete is smelly. CLICK ABOVE TO LISTEN NOW! Subscribe to Binge Cast on iTunes 00:00:00 Intro / The Laws of Canada on Canadian TV 00:19:23 What You Missed This Week on the Binge Media Podcast Network 00:30:44 GOOGLE VOICE00:31:37 Lance is loving being able to go back to the theater00:33:41 PJ is totally in on Amazon's LOTR00:43:51 PJ asks what movie-themed park the boys would want00:53:47 Bruce digs Fast 9, For All Mankind, and Mosquito Coast00:59:54 Chad C. gives his Space Buddies crew01:02:50 Billy Goodtimes has Thor puns01:04:44 Bunchie thinks Dave Bautista is the best actor crossed over from another career01:11:14 Fonso asks about favorite food scene from a movie01:17:27 CJ records Tara as she rants about Pete 01:32:34 TV ROUNDUP01:36:00 Mare of Easttown (Law)01:38:25 The Handmaid's Tale (Law)01:40:23 Mythic Quest (Pete) 01:48:15 WHAT DID YOU WATCH THIS WEEK01:52:02 Street Gang: How We Got to Sesame Street (Pete)01:57:22 Army of the Dead (Alyx, Chad C., Law, Pete)
In this episode of "Steve has a Chat", I catch up again with Alysa Taylor, Corporate Vice President for Microsoft, to get the latest from the Queen of Marketing for Microsoft Business Applications Group. We chat about the success of Virtual Events, Customer Insights, Power Apps vs Power Apps, and touched on SMB. Enjoy! BTW, don't forget, Mark Smith (@nz365guy) and I do PowerUpLive every Tuesday at 4PM EST, click here to be alerted, and here's a link to the replays! Transcript below: Alysa Taylor: Hello? Steve Mordue: Alysa. Steve Mordue. How are you? Alysa Taylor: I'm doing well, Steve, how are you? Steve Mordue: Well, you know why I'm calling, right? Alysa Taylor: I have a hunch. Steve Mordue: Yes, yes. I've got the record button on and I just wanted to see if you had a few minutes to talk about just things. It's been a while since we caught up. Alysa Taylor: Yeah, absolutely. Would love to spend some time and just chat. It has been a little while. Steve Mordue: So we just came off Business Applications Summit the first pivot over to a virtual conference. And at least from the rumors I hear the attendance was off the charts compared to an in person conference. Alysa Taylor: It was off the charts. It was actually our first Microsoft virtual, we classify events and this is a tier one event, so it was our first one that we executed as a first party tier one event in a virtual capacity. So we were both nervous and excited. We had over 50,000 people registered. So it really was... And it's a very different format. We condensed two and a half days into a half day. But I would agree, we were very pleased with both the online turnout. And then I think, from what I heard from the community, the format worked well. It was a nice mix, we did a prerecorded keynote, then we had live sessions that were moderated with subject matter experts. And then we were able to do some networking and fun interstitial type activities in between the programming. Steve Mordue: You know, I would have to think that if I were Microsoft, having done in person events for so long and the expense of doing those and the coordination of putting those together, because it's a production when you guys do those. And then looking at the number of attendees there were able to make it because of schedule or cost because of getting approval by their employers and versus now suddenly a virtual event at no cost. I mean, there was no limits to anybody being able to get into that. And while we might lose some of that in person networking amongst one another, from Microsoft's standpoint getting the information out to as broad an audience as possible seems like this is a better way to do it. Alysa Taylor: You know, my team and I have talked a lot about that and I think in the post COVID-19 world, because we're learning so much about virtual events, I think we'll end up, and no timeline on this, but we'll end up probably in the future in some kind of a hybrid type scenario. Because I do think there is always that benefit of face to face, being able to network, shake people's hands, see old friends. So I think that in person will never completely go away, but I think we're learning how to do virtual events that will compliment the in person. And so I think, and again, this isn't an official statement, but I think there'll be a world of probably smaller, more intimate events. And then the big scale events will be virtual because at the end of the day we've had over 150,000 views of our content from Microsoft Business Application Summit, compared to we do 7,000 to 10,000 in person. So it's a very different scale. Steve Mordue: Yeah. It really is. When you think about the ability to touch just so many people that way and the expense. I think that, obviously, we all got thrown into this virtual event motion when we weren't quite ready for it and our tools weren't quite built for it but ready or not, here we come. And I was, I can't remember the earlier virtual event that you guys did that I... Oh, I think it was the launch maybe? Alysa Taylor: Yes, we always do the virtual launch event. That we've been doing for a long time. Steve Mordue: And that was pretty good, but then you still thinking about as a large scale event, which we've historically done in person, how does that translate in a way digitally, virtually that it feels as valuable to the people? Not withstanding the fact that we've now got 10 times as many people that can see what's there, but that the event feels as much like a live in person event. And I think the tools are getting... Obviously you guys are tweaking the tools for just that kind of experience, like you said, with some of the networking and we're kind of figuring it out, but as we get this stuff figured out, and these tools for virtual events are just 100% rock solid and exactly the way everybody would want. And I don't know, it seems like the future of live events across, not just Microsoft, but industry-wide, is going to be tough. Alysa Taylor: Well I think the thing that we're learning is how to do programming to your point. Because when we did the virtual launch event, it's our engineering leads and our product marketers doing content and then demos. Content, then demos. And I think what we learned with the Microsoft Business Applications Summit is that how much that programming matters, the back and forth, being able to do moderated forums, because it keeps people engaged. And we do it in much shorter segments. Like the virtual launch event is two hours. We were doing 35 minutes segments in the Business Application Summit. And yes, so to your point, I think doing the right programming allows us to have virtual events that are engaging. And then we get the benefit of being able to scale to such a degree that we can't do in person. Steve Mordue: Yeah. Obviously time zones will be a challenge for anything like that because you're going to have people doing multiple versions of their session at different time slots to be able to capture everybody. And that's a trick. I think one of the things, some of the feedback I heard from some of the folks was that they thought the sessions times might've been a little short because oftentimes the presenters were pressed right up to the time limit with their content and there wasn't much opportunity for questions. In those live events we're just peppering the person with questions throughout the whole thing. So that would be an interesting one to... Alysa Taylor: We got that feedback as well. And I think that's right. I think that's good that we spend a little bit more time and we're learning as we go. And I sort of said that, so I think that is one thing you will see us is more Q&A time. I think the presentation time was probably the right amount of content, but then allowing for more Q&A is important. Steve Mordue: Yeah, I thought it was nice in the new, whatever the platform you guys were displaying all that in, that, typically at a live event, I'll walk into a session and five minutes into it I might decide, "You know what? This isn't what I thought." And I want to bounce out and go down the hall to another one. And the virtual equivalent of that to be able to drop out of one and see below it, "Here's the other ones that are going on right now." And just click a button and bounce from one to another, I felt like we're getting closer to that kind of experience with the tooling and stuff now too, which is handy. Alysa Taylor: Good. I'm glad you had that experience. That's great to hear. Steve Mordue: Yeah. And of course they're all being recorded and available immediately or as soon as possible, is just huge. Because then you don't feel... Like I can remember at live events feeling like there were three different things I wanted to see, but I could only see one, and since they weren't necessarily all recorded, you just had to miss some content. But now, of course, they can all be recorded by default and you have no excuse to miss anything today. So I think it's pretty cool. Looking forward to see where that goes. Steve Mordue: So what are some of the exciting things in your mind? Because you look at this through a different lens than some of the other folks, because you look at it through that marketing lens. And so you would see things differently than maybe Googs or Phillips as interesting or important. What are some of the things you think we should all be really paying attention to? Alysa Taylor: Well, I think there's probably two things and I think James and I would say the same probably on both, which is, I think we've continued to bring some pretty remarkable innovation to the portfolio. And when you see things, products like Dynamics 365 Customer Insights, that has been one that's just been phenomenal to see the customer adoption on this. And I don't know if you saw like Chipotle was a big customer, wall-to-wall sales floor shop that is adopting Customer Insights. We'll announce here Walgreens is doing the same. Alysa Taylor: So the customer data platform and being able to have a 360 degree view of the customer, even in times of crisis as people are moving to digital selling and remote service, knowing your customers is even more important. And so it's been very exciting to see the innovation that's been built over the course of the last couple of years in market and seeing the customer adoption on that. And then I think the broader vision of how Dynamics 365 in the Power platform fits into the Microsoft Cloud. Alysa Taylor: You see very large customers like Coca Cola that are moving their entire IT and cloud infrastructure to the Microsoft Cloud. That's inclusive of Dynamics 365 and the Power platform and doing some pretty cool things with it. Power platform, just even in the recent environment, we released a set of crisis response templates that have just gone like wildfire throughout healthcare organizations, first responders, organizations needing to be able to get in touch with employees, with volunteers, with those that are on the front lines. So you see the direct impact that it can have and it's pretty incredible and pretty inspiring at the same time. Steve Mordue: I mean, I think we're all pretty amazed at what citizen developer has been able to do when given some tools that could actually do things with, which they never had before and I'm continuously seeing citizens building apps to solve problems that they have in their department or their area that there never would have been budget approved for a partner SI to come in and build something like that, or go buy an ISB solution, all these problems that have gone unsolved forever, it seems like suddenly are getting solved and they're getting solved quickly and easily without great expense. Steve Mordue: Problems that never would have been solved. They just had no other way they were going to get solved before this. That's been phenomenal to see the change of the platform, frankly, just in the last couple of years, that huge pivot towards that citizen has just opened up so much. You're talking about Coca-Cola. I mean, that's a lot of what's driving that there I'm sure is department heads, line of business people, seeing something that's accessible and fiddling around over a weekend and creating a solution to a problem they've had for years. Alysa Taylor: Absolutely. And we have the Unilever executive team in to meet with [Sati 00:12:04] and his directs. And they have done this whole movement to empower their frontline workers with the Power platform to give them the tools to solve problems. And we always say the value of the Power platform is putting tools in the hands of those closest to the problem. And Unilever is just an incredible story of creating a digital factory of the future that is completely from bottoms up, it's from frontline factory workers that are giving input, using Power Apps, Power Automate, Power BI to automate manual tasks that would take them way too long to do, to have insights and analytics to the health of the supply chain and the factory line, having a digital command center that they could access through a power app. Alysa Taylor: So you see all of this. And then the great thing about the Unilever story is they've been really working to empower their frontline workers with these tools. And then as COVID-19 happened, they actually just took that same rapid innovation model and use it to do things like pivot to being able to scale up production and ventilators because they had, if you think about their IT their traditional IT and developer workforce is everyone. It's not just limited to one department or one set of individuals. Steve Mordue: Yeah. That's still a challenge for Power Apps. I know in big organizations, we're frequently running up against the wall known as IT that is resistant to almost anything in a lot of organizations. Sometimes they're very intransigent to get them to think about new things. You know, the, oh, it's escaping me now, the name of the enterprise management tool that you guys released for templates... At any rate- Alysa Taylor: You talking about EMS? Steve Mordue: No, the stuff that was released by the team to help enterprise manage Power App growth in their organization. Alysa Taylor: Oh, yes. Yes. So yeah, within Power apps, absolutely. And that you saw that Toyota is a great example of that. They actually use that enterprise management, so enabled their organization, all of their employees, to train them, enable them with Power Apps as a technology, but then they have within the IT department, to make sure they can do things like handle confidential data sharing, they used a set of control mechanisms with Power Automate and Power Apps. And so this gives the IT department that final sort of go, no, go on what gets published. But you still have the empowerment of the citizen developers across the organization. Steve Mordue: Center of Excellence. Alysa Taylor: Yes. Steve Mordue: That's the term I was thinking of. So, Center of Excellence. Yeah, I think that was key to really having this thing takeoff because before the Center of Excellence, I know that there was some concern with IT about, "People are going to go crazy out there with our data. We don't know what's going on." And that Center of Excellence toolkit really should allay a lot of those concerns. It seems like it has. And we still have a couple of challenges in the market that I know I hear a lot of partners and I struggle with around licensing. Steve Mordue: And I know licensing is a necessary thing, but man, does it ever get challenging. And it seems like, I guess, it's just the downside of having lots of innovation is every new thing that comes out we need to figure out, "Okay, now how're we going to license this?" And we end up with lots and lots and lots of licensing conversations with customers trying to figure things out. It's one of those things, they sit back and say, "Microsoft needs to solve that." But then when you think about it, it's not an easy problem to solve having lots of different models of licensing. Alysa Taylor: Well, we have lots of products. I will say, our design principle is on simplicity. And I think we have, if you look at what we've done with Power Apps in particular, we reconstructed the licensing model to be on a per app per user. It used to be, if you remember, based on feature, right? What was canvas versus model driven application development, which is incredibly hard for an organization to figure out. And so we've really worked to try and simplify the licensing, but at the end of the day, we have a lot of products. Alysa Taylor: In licensing, I always tell our internal teams this, licensing, we go for the 80-20 rule, we designed for 80% of the scenarios and there's always going to be the 20%, and we actually strive to do 90-10, can we hit 90% of the core scenarios? But there's always going to be very unique scenarios that we can't solve for, which is why we do different custom type deals. But our licensing, our principles are simplicity, customer centric and designed for as much scale as possible. Steve Mordue: Yeah. I've started to take the position with other partners that are complaining about the old days when we only had like three licenses to sell, and now there's maybe 100 different or more SKUs out there, that this is just a new part of your practice. This is something that you need to be proficient in and competent in, just like anything else that you're doing, and that is how to help a customer navigate the licensing. To make sure they're not over licensed or under licensed, that they're using licenses the right way. It's just a whole new motion that we didn't have to worry about before that you're just going to need to learn and understand. Have somebody on your staff that understands the licensing or can reach out and get answers because it's part of the business now, it's just part of the business model. I think the worst thing that happens is a partner just gets lazy. And frankly, we saw this even with Microsoft seller, just go in and sell the enterprise plan to everybody. Alysa Taylor: [crosstalk 00:18:19] Yeah, when I started three years ago, we sold two things. That was it. We sold the customer engagement plan and the finance and operations plan. We'd two things that we... There was maybe six standalone SKUs under those two things, but everyone just sold the plan. And so yeah, going from two to a number significantly higher than that, I do have empathy. We've ramped and changed a lot in three years, but I think we are at a place right now where we think we have the right model for how we bring new products in and we're trying to drive for consistency now. So we don't have a unique pricing, I had this meeting with my team yesterday, we don't want to have, three different types of pricing models for the insights line. We want to have one. And so we're trying to now strive for consistency across the different product lines. But yeah, you're right, going from two to 100 is a leap. Steve Mordue: Yeah. And then ditching the plan, I think, was great because not just Microsoft sellers, but you know, partners and SIs, it didn't require any thinking about what kind of license the customer needs, just put everybody on the plan. But that wasn't in the customer's best interest. They're paying for all this functionality that this particular user doesn't need. And just because somebody didn't want to go to the effort of figuring out, "You know? That user could probably get by with some lesser license or some other license." Or something like that. And it's forcing us to have to do more work to figure it out. But I think the winner at the end of the day is the customer. They're just not overpaying. Overpaying doesn't help any of us because if they're over purchasing, then they end up churning because they don't see the value. So we want to put them on the right SKU that gives them the right level of value and then they won't churn. So I think it's definitely important. Alysa Taylor: Yeah I mean, that such a huge thing. When I say the principles are simplicity, customer centricity and scale, having a plan where you're... I don't know, Steve, if you've ever met a human being that's a marketer, a salesperson, a customer service person, a field service person, all in one, but I haven't yet, that'd be a superhuman, I think. But that's how we sold. We sold a per user license with five different job descriptions against it. Steve Mordue: Yeah, yeah, yeah. And it's interesting because it's also changed the landscape of the partner community, because as you guys launch new products, these are new skillsets. Alysa Taylor: Right. Steve Mordue: And almost each one of these is deep enough that, with the exception of maybe the largest partners out there, you're just not going to find one that has the skill set across all of these different things. AI on the insight side and development of Power Apps, the canvas apps and flow. There's just so many different pieces that we really, as partners, are having to look at how we build our organizations differently. "I need a Power Automate expert. I need an expert in this. I need an expert in that and the other thing." Whereas before, everybody was an expert in everything. Now there's just too much. Alysa Taylor: Right. Yeah. Now it's got to be deeper. Deeper levels of expertise. Absolutely. Steve Mordue: So one of the things that's not... It's not negative, I'm not going to go negative on you, but one of the things that has concerned me and I still see confusion in the marketplace is about Power Apps. What I call Power Apps versus Power Apps. Alysa Taylor: Oh, interesting. Say more. Steve Mordue: Well Power Apps started out of the Office 365 side with canvas, mostly on SharePoint, embedded in the Office 365 licensing, all these enterprise customers using Power Apps. And then Power Apps also became a name used for something that technically was completely different, right? Model driven Power Apps. And there still is confusion, consistent confusion, among partners also, but mainly among customers, about the difference between these two things that have the same name. I know we've talked about converging them, and there is some convergence going on, but not at the license level, right? That Office 365, that customer who thinks they have Power Apps licensing because they have Office 365, they can't build a model driven app on CDS, that's a different Power Apps license. And how do you think we can make that story clearer to end customers that there's two things called Power Apps, essentially? Alysa Taylor: Well, I think we're a little early on this podcast because we'll provide some clarity in July to the market. But what I would say is today, what is seeded in Office is exactly what you're talking about. Which is Power Apps the maker, but it does not have the common data service underneath it. And so it's effectively the head of Power Apps without the CDS back engine on that. And so you have a lot of people that are using Power Apps, but they're their data source is SharePoint list. We'll release in July what we are doing to make that a more seamless story. And I think you'll be pretty excited. But we're just a little early for me to talk about it. Steve Mordue: Understood. Well, good to hear there's some thinking about it. Alysa Taylor: So it's coming. And it's coming very soon. Steve Mordue: Obviously I come from the CRM world, so I'm a CDS guy and I think model driven, but I don't have anything against, or any problem with, canvas apps on SharePoint list. I think there's tons of scenarios where that makes perfect sense, but there's tons of scenarios where the customer would be infinitely better off having built that on top of the common data service than on top of SharePoint. And right now I think there's a lot of customers out there that think they're using Power Apps. Steve Mordue: I mean they don't have any reason to think that they're not using all of Power Apps when they're just building on top of SharePoint list and kind of making some things much more difficult or much less effective than they could be, and not realizing that, "Hey, there's a whole other side here that is way more powerful, depending on what it is you're trying to do that you should be looking at." And I continuously find myself having that customer conversation. "Well, we already have Power Apps. We already know all about Power Apps." And then pulling up a demo of a model driven app. And they're like, "What's that?" "That's Power App." So looking forward to the clarity. [crosstalk 00:24:58] Looking forward to the clarity in July. Alysa Taylor: Well, and it's not negative. Know that your feedback and the MVP community, our partner community, the feedback that you guys give us is what allows us to be able to learn and adjust, and that's what we're doing. And so I think you'll be pleased in July. Steve Mordue: So one of the other customer segments that we've focused on for years, and is still an important segment to us is that SMB customer. And I go back and forth from feeling like Microsoft is very concerned about that customer to Microsoft is not very concerned about that customer. Almost weekly I see motions that seem like they're helping and then motions that we've got such a revolving door with some of the folks that have looked at SMB. How do you feel about that SMB customer? And how we should be attacking that customer base? Alysa Taylor: Well, it's an incredibly important customer base for us. And I think that we have a model in which we have a workforce, in my mind they're sort of two discrete workforces that work with our SMB customers. So we have a digital sales team that allows for both inbound and outbound triaging of those customers. And then, as you know Steve, we spend a lot of time making sure that our partner workforce has the right incentives, offers, skills to be able to service that community as well. And so I think those are the two facets in which we deploy against our SMB community. Alysa Taylor: And we've seen some really phenomenal customer wins that are in the SMB space. And so we want to make sure we've got the technology and the right resources for that customer base. But there is a very, very high commitment through our partner channel and through our telesales team to service that customer segment base. And I think in our world we say SMB, but there's managed and unmanaged really. Because there are some very, very large customers that we would classify historically as SMB, which I've always had a little bit of heartburn about because they're [inaudible 00:27:16] they're a big business, they're just not managed under our management. Steve Mordue: Well you got a whole rack of levers. Alysa Taylor: I'm going to have to wrap here in a second. I have, speaking customers, a customer meeting that I need to attend to. Steve Mordue: Perfect. Perfect. All right. Well, I appreciate the time and look forward to catching up with you again soon. And maybe seeing you again in person some point in the future. Who knows when that'll be. Alysa Taylor: Yeah. We don't know when, but definitely. So thank you, Steve. Thank you for everything. Steve Mordue: Yeah, thank you very much for the call. Bye. Alysa Taylor: Same. Bye.
Moreno, Pete and Falvey get together this three day weekend to get back into the BingeCast swing of things. We listen to some Googs, answer some Googs, then move onto TV. The Boys is good, Carnival Row is aight, Succession is great and Perpetual Grace Ltd., is definitely worth talking about. In What Did You Watch This Week, we check out Ready or Not, our boy Adam Simon's Netflix original Point Blank, and some shit like, Dave Chappelle's Sticks and Stones special on Netflix and the Deadwood Movie. We also get drunk. So, that's cool. CLICK ABOVE TO LISTEN NOW!Subscribe to Binge Cast on iTunes
Ammon Gilbert is back to discuss Hobbs & Shaw, Once Upon a Time in Hollywood, burgers, and weed food. He also demands to be first in line of any dick sucking competition (stay til the end of the show for more). What a guy. CLICK ABOVE TO LISTEN NOW!Subscribe to Binge Cast on iTunes!
HEY! REMEMBER US?! It's your old pals at Revenge Of The World coming back after a brief sabbatical at sea with John McAfee, a mountain of ketamine, and a whole lot of freakin guns. Now we're coming out of the haze and there are barnacles being knocked off the hull, so you've been warned. China's got UFO missiles and abandoned Florida pizza joints are pre-emptively exploding out of fear. Jeffrey Epstein fails at dying in jail and keeps making our skin crawl. Haunted dolls be haunted dollin' and Tulsi Gabbard's getting the hi hat from the Googs. More fun than hucking some poo at the judge at your sentencing hearing, IT'S REVENGE OF THE WORLD! Host: Gabriel Dieter Co-host: Bitchin' Brennan Burch Sponsor: www.lonestarbuttons.com Network: www.mockingbirdnetwork.com #420, #420community #420culture, #art, #aliens, #area51, #cannabis, #coldcase, #comedy, #conspiracy, #dating, #diy, #entertainment, #film, #horror, #killer, #marijuana, #metal, #movies, #murder, #nerd, #nerdculture, #news, #paranormal, #philosophy, #podcast, #politics, #popculture, #propaganda, #punk, #scary, #sceptic, #scifi, #science, #stories, #supernatural, #ufo, #ufos, #variety, #xfiles, #comics, #deerpark, #pasadena, #texas, #buttholebandit, #floridaman
While Law checks out baboon butts on Baboonbuttapalooza (or "Canadian Vacation"), Moreno, Valley and C Chris get black out drunk. Why? Because it just wouldn't be a BingeCast then, now would it?The boys do some work answering a backlog of Googs questions and listener reviews. Jack beeeeerges through Legion (S2) to get caught up for the new season and also hits up It's Always Sunny (S56). C Chris watches The Bachelor, The Bachelorette, Big Brother, Survivor, American Idol, and The Amazing Race. In one day. Wow. Quick review of The Lion King and Yesterday and the boys get ready to record a Patreon ONLY show breaking down their favorite Quentin Tarantino characters. CLICK ABOVE TO LISTEN NOW!Subscribe to Binge Cast on iTunes
Welcome back to another episode of the Kingslee and Uber Podcast! In this VERY SPECIAL episode of the Kingslee and Uber podcast we talk about beer....once again...a lot of beer, and we are joined by an industry expert and owner Taphouse Caps & Taps in Dublin, CA. As always, if you enjoyed the podcast, please make sure to subscribe to us on your favorite podcast app as well as rate us on i-tunes! Follow us on Twitter: Caps & Taps: https://twitter.com/CapsNTaps Uber - https://twitter.com/danielbaesel Kingslee - https://twitter.com/Kingslee_1
Show Summary: We are back in the Studio for another podcast and we held nothing back this time! We got a demo here and a demo there. So kick it on back and join Serina, Brian and Jeff on this epicly long TBTS episode filled to the brim, just like your Christmas stockings should be. The nice thing is, you don’t have to wait for Saint Nick! Brian even through in a squeaky chair for all of us to get Grinchy about. Marlon makes a cameo appearance bringing in all that Holiday cheer, oops, I mean, bringing in What’s Pissing Off Brian Now! From all of us here on the show, we wish you all a happy and safe holiday season! Here are some links to the News and topics from the TBTS show #24: That Blind Tech Show TBTS, has a new Facebook Group! Check them out on Facebook groups, That Blind Tech Show. Who knew the blind were missing out on Cyber flashing? Starbucks to block porn watching at all of its storescome January British Cops are building an AI.that flag people for crimes that have not happened yet! The Malware of the future will have A.I.Super Powers. Are we prepared and doing enough to protect ourselves? Flying for the holidays why not track your flight in i-Messages? You can now say Hey Siri to launch ok Google Apple Music is now coming to Alexa Amazon TechTractcould it be the future of OCR Instagram adds new features for the visually impaired. Do you care? Contact Thank you for listening. Send us Feedback via email Follow us on Twitter @BlindTechShow That Blind Tech Show is produced in part with Blind Abilities Network You can follow us on Twitter @BlindAbilities On the web at www.BlindAbilities.com Send us an email Get the Free Blind Abilities App on the App Store. Get the Free blind Abilities App on the Google Play Store
Show Summary: We are back in the Studio for another podcast and we held nothing back this time! We got a demo here and a demo there. So kick it on back and join Serina, Brian and Jeff on this epicly long TBTS episode filled to the brim, just like your Christmas stockings should be. The nice thing is, you don’t have to wait for Saint Nick! Brian even through in a squeaky chair for all of us to get Grinchy about. Marlon makes a cameo appearance bringing in all that Holiday cheer, oops, I mean, bringing in What’s Pissing Off Brian Now! From all of us here on the show, we wish you all a happy and safe holiday season! Here are some links to the News and topics from the TBTS show #24: That Blind Tech Show TBTS, has a new Facebook Group! Check them out on Facebook groups, That Blind Tech Show. Who knew the blind were missing out on Cyber flashing? Starbucks to block porn watching at all of its storescome January British Cops are building an AI.that flag people for crimes that have not happened yet! The Malware of the future will have A.I.Super Powers. Are we prepared and doing enough to protect ourselves? Flying for the holidays why not track your flight in i-Messages? You can now say Hey Siri to launch ok Google Apple Music is now coming to Alexa Amazon TechTractcould it be the future of OCR Instagram adds new features for the visually impaired. Do you care? Contact Thank you for listening. Send us Feedback via email Follow us on Twitter @BlindTechShow That Blind Tech Show is produced in part with Blind Abilities Network You can follow us on Twitter @BlindAbilities On the web at www.BlindAbilities.com Send us an email Get the Free Blind Abilities App on the App Store. Get the Free blind Abilities App on the Google Play Store
Okay Google, play the Click to Learn More podcast. Now that the Googs officially runs every aspect of our daily life, Dorm thought it would be fun to see how this multi-billion dollar company got its beginning. Lidi makes a very good Teach Me How to Dougie joke.
Welcome to the dumbest podcast you've ever heard - Never Offline! In this episode, Brad & Chris become radio personalities! Don't miss Googs & The Nip In The Morning! Twitter: @BradJost | @NeverOfflinePod Find out more at https://never-offline.pinecast.co
Saturdays might be for the boys, but Wednesdays are for a new Impractical Sports Podcast! This episode begins with Ryan, Kevin and Noah welcoming on WTS writer Dom Googs. Dom, the first guest to make a second appearance on the pod, sits down to talk Eagles, Sixers, his career as a high school quarterback and challenge Kevin to a game show. After that, the three ISP hosts finish up the podcast by discussing the Cavs and Enes Kanter, if Dirk should retire, Italy missing the World Cup and why the NFL makes no sense. Noah also gives a new theory on how to fix the NBA (that he did not come up with). Listen, listen listen!
Mike and Anita Pavey chat about travelling along Googs Track SA. Live to air 24.6.17 Hills Radio 88.9FM
Welcome to the dumbest podcast you've ever heard - Never Offline! In this episode, hosts Brad & Chris talk about the Googs being a DJ and uh Bagels. Yep Bagels. Twitter: @BradJost | @NeverOfflinePod Find out more at https://never-offline.pinecast.co Check out our podcasting host, Pinecast. Start your own podcast for free, no credit card required, forever. If you decide to upgrade, use coupon code r-15184d for 40% off for 4 months, and support Never Offline.
Download Link: http://bit.ly/Kenyanthrowbackmix ***TRACKLIST*** 1. Mr. Googs, Vinni Banton – Githurai Remix 2. Deux Vultures – Monalisa 3. Longombas – Dondosa 4. Nameless – Deadly 5. E-Sir – Moss Moss 6. K Rupt – Tuwake 7. E-Sir Feat Lenny – Kamata 8. E-Sir Ft Nameless – Bumba Train 9. E-Sir Feat. Big Pin And K-Rupt – Bamba 10. Nameless Ft E-Sir – Miasha 11. Gidi Gidi Maji Maji – Unbwogable 12. Klepto - Tuendele [Dj Shinski Extended] 13. Jaguar – Kigeugeu 14. Jaguar – Kepepeo 15. Proff – Data 16. DNA – Banjuka 17. Madtraxx – Get Down 18. Nameless Ft Jua Cali, Doobeez, Nyash, Pam,Karma - Tatizo (Usimpe Roho) 19. Flexx – Amejibeba 20. Jua Cali - Bidii Yangu [DJ Shinski Extended] 21. Nameless – Salari 22. EABC – Fire 23. Kleptomaniacs – Swing Swing 24. Amani Ft Nyashinski – Bad Boy 25. Nameless – Mannerless 26. Redsan - Wanipa Raha 27. Longombas – Piga Makofi 28. Nonini – Kathaa 29. Jimwatt – Under 18 30. Nonini - Manzi Wa Nairobi 31. Jua Cali - Kiasi [Dj Shinski Extended] 32. Stl Ft Michelle – Taking It Back 33. Nonini - Keroro [Dj Shinski Extended] 34. Bamboo – Compe 35. Historians – Hepi 36. Nonini Ft. Nameless – Furahi Day 37. Nonini FT Daniella – Daniella (Haunipati) 38. Historians – Hey DJ 39. Nameless Ft Lenny – Juju 40. Nameless – Why Lie 41. Deux Vultures – Teremuka 42. NINANOKI-NAMLESS FEAT AMANI – Ninanoki 43. Amani – Papi 44. Madtraxx – Big Shot 45. Longombas - Vuta Pumz
Here's a simple process that you can follow to find out what your audience is interested in, schmooze the Googs, and increase conversions. Don't just listen, try it. It works. Let me know what you think over on The DPB Facebook Page MC
Here's a simple process that you can follow to find out what your audience is interested in, schmooze the Googs, and increase conversions. Don't just listen, try it. It works. Let me know what you think over on The DPB Facebook Page MC
Do you have massive amounts of great content, but your bank account isn't growing because of it? The point of putting out quality content is so that you can create enough authority and credibility that it positions you as an expert that people would be willing to buy from you. If your content isn't helping you build authority or position you as an expert, it's not effective, because your people will head to Mr.Googs and social media engines for better content. How do you create content that builds authority? 1. Start with knowing who your specific audience and intended niche are. If you aren’t making sales, people don’t know that they should come to you, and sometimes that’s not because you haven’t established authority, but maybe because you haven’t established the right authority. 2. Know where to place content so it converts. Your content converts better when you put it in front of the right people. That's why knowing specifically who you want to target is so key. Once you got that nailed down, you can make better strategic decisions of where to place your content so it has a higher chance of converting to leads or sales. 3. Create relevant content. People are busy. They want useful and helpful content if they're going to carve out any time in their hectic days to read or view your stuff. They want relevant and specific content to their needs. 4. Ready, Fire, Aim One of my mentors, Todd Durkin, taught me a skill a long time ago to overcome perfectionism -- Ready, Fire, Aim. Don’t harp over perfection; just get it out, because there’s nothing better in the market than feedback so you can course correct. 5. Speak Their Language. If you speak absolutely no French and walk into a dinner party where everyone speaks French, chances are that you will feel uncomfortable. The same goes for your content. Don’t speak French if they speak English. People won’t care what degree you have if you don’t solve their problems. Speak their language and they will choose you every time. 6. Target their Mindset. I know that a lot of fitpros lose interest when I talk about helping their clients with mindset, but let’s be real, if your people are not getting the results they want, there’s a big chance that you aren’t tackling their mindset. 7. Create a Call To Action. If your content is actually going to make you money, you have to lead people to an offer. Are you creating a call to action for your people? Now is the time for you to step up and create a higher quality of content that will pull you out of the herd, and get you rising above others. I believe everybody in the fitness industry deserves a 6-figure plus lifestyle to go live with freedom and to have the ability to give back, and add value the way they want in the world and frickin’ enjoy it in a short life. Get out there, create content, and earn those 5 freedoms. -V
We have a bit less structure in this show as we discuss a wide array of topics from Garth Brooks to Catfish. We talk a lot about the upcoming events we have going on and all the new things we're doing for the show. On this show, we discuss - Evolution of web browsers - Alex doesn't like social media - Garth Brooks is coming to Orlando - Amway Twitter troll - Road House as a underrated flick - Today's country music is awful - Alex is taking Chris to a punk show - Hard Rock Live versus House of Blues as music venues - Upcoming BYOCB events - Green Day's new stuff - Uncomfortable places to be as you get older - Kelly Kapowski strip club experiences - Getting catfished - Voicemails go wrong We drink. We laugh. We drink. Follow the show on Twitter @BYOCBShow check out BYOCBShow.com. Subscribe and rate the show on iTunes. Be sure to follow us on Instagram @BYOCBShow.
Content is what separates one business from another. It’s your authority, your expertise, your positioning in the market. But, most importantly it’s how you serve your tribe, deliver value far in advance of ever asking for a dollar, and how you build a relationship that eventually earns your more sales. The number one excuse I hear about not wanting to put out content is “I don’t have the time to go out and put content on all those different platforms.” So, today, I’m sharing one of my best strategies for getting more done in less time, while creating 10x the value by serving in more places than you thought you could ever be. Here’s my Content Cyclone, a simple 10-step system, which lays out the steps needed to generate the maximum amount of content with the minimal amount of tech expertise. 1) Find your tribe First of all, let’s begin with some real talk. You can’t deliver your message to everyone. Everyone is not going to be your customer. You don’t want everyone to be your customer. Let alone you don’t have the money, time or expertise to be something to everyone. Getting specific about whom you want to serve is the first sign of a World Class Expert. The choice is yours, just look at the intersection of your expertise and knowledge and your passions, and your tribe avatar is waiting for you to uncover. In order to rise as an authority in a field, you have to choose the kinds of people you’re speaking to. This is the essential first step toward creating content. 2) Verify When I talk about creating content, I don’t want you to pull topics out of thin air. There’s no need for guesswork anymore, Mr. Googs and search engines exist! Google, Buzz Sumo, YouTube and other massive search engines exist today that allow you to see what people are specifically searching for, what’s trending, and in need of an answer. You’re mission is to research and verify what people are searching for and THEN GO make content that’s specific to the needs of the people you’re trying to serve. 3) Shoot a video Don’t make things complicated. Keep it simple. Writing a blog post, recording a podcast, or setting up a website are all way more complicated than shooting a video. So do it. All you have to do is turn on the camera, hit record, and start talking. We’ll carve it up later, for now, just shoot something. The technology today is so advanced and looking sharp that even your phone has a great camera. You can spend about a couple hundred bucks to get a quality HD camera, some of which even upload the videos directly through Wi-Fi. Do a little research, but don’t get hung up on the specs. What matters is what you say in front of the camera. 4) Transcribe Now you’ve got a whole video on whatever topic you’ve chosen. Now what? It’s time to get it transcribed so you can get ready to chop it up. Transcribing your content goes a long way toward carving it up. There’s an app for that. It’s called RevRecorder, but honestly I prefer rev.com for my money. It’s super duper cheap and easy to use. Having that final transcript is important because now you have a quick version of what you can put out there. The next step is… 5) Carve it up. Different channels and outlets require different formats. Once you have the transcript of your video simply start carving it up into quotes, blog posts, newsletters, Tweets, video snippets and on and on. For every outlet, there’s a format so you’ll be carving it up in many ways. Use a spreadsheet to keep things organized. If you’d like a copy of our Content Cyclone Spreadsheet you can grab it right here. Now that you have a bunch of content born out of one single video you’re ready to serve and distribute. 6) Serve & Distribute Content on your hard drive isn’t serving anyone. Distribution is how you get the content out there. You have to know what the different channels are to carve up your video transcript so this is where you’re going to repurpose all that content into more content by putting it out there in new and exciting ways. Here are a few examples: ï Take your transcript and condense it into a quick and painless 500-word blog post. ï Take your video and post it to YouTube, create a 250-word synopsis and use that as the copy under your YouTube post. ï Strip out the audio from your video and post it as a podcast. ï Create a few images and add them to quotes from your transcript and you got Facebook posts. ï Take another part of the video transcript and now you have an email blast that mentions what you’ve covered in the video. You do all this for all your various channels and medias your active on and you just saved yourself dozens of hours every month by shooting just one video and using this repurpose method to disperse it all over which is exactly where I got the name Content Cyclone! 7) Drive Traffic Your mission is to grow your tribe. That means learning how to run some ads, improve engagement, boost some posts, and get eyes on your content. The name of the game is to drive traffic back to you. Include a call to action, something like, “You want more? Check out this video.” or “Check out this blog!”. 8) Capture Leads If you’re going to spend all this time creating content, you have to capture the leads. Don’t let any curious visitors walk away. If you’ve created this great content, be sure to include an email opt-in so that people can download free gifts and lead magnets you created that help you keep delivering more value and build the relationship on autopilot. You create a greater value to your customers this way. 9) Nurture The Conversation Any salesperson will tell you that you usually don’t make a sale on the first try. The key is to stay engaged and build on that trust you’ve established. Studies have found, get this; that the average visitor needs 10.4 online interactions with you before they’re willing to buy anything. What does that mean? It means you need to be everywhere! That’s what this Content Cyclone is for. Doing the steps above will get you out there and prepare you to nurture the conversation on the back end. 10) Targeted offers To bring this home, there’s one thing I would suggest that will immediately put you in a Class of One. Go beyond a generic ask and instead anticipate the needs that your tribe will have and package your solutions as specific to the needs of why they got on your list. If they got on your list because they read your content about running a 5K, they want to run a 5K, create and offer them that specific offer. You will make more sales, serve more people, and they will love you for it. Well, there you have it, the Content Cyclone ready to go. All that’s left to do is for you to: Find your tribe. Shoot your videos. Distribute them in every way possible. Nurture the relationships. Give them what they want. Content is king. Get your kingdom ready.
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