Podcast appearances and mentions of Heather Cox

Health plans are under mounting pressure to comply with federal price transparency regulations. But compliance isn't easy due to vast and complex data sets. In this episode of Healthcare Insider, Heather Cox, president of Insights and Empowerment at Zelis, breaks down the top challenges health plans are facing and offers insightful strategies for achieving compliance. Cox also explores how transparency requirements can be more than a regulatory requirement, but a catalyst to improve member engagement and experience.

Heather Cox, President of Insights & Empowerment at Zelis, talked about the company's care coordination tools with MedCity News Reporter Katie Adams. She also shared how the company works with health plans to communicate with members to help them make proactive healthcare decisions, such as getting a flu shot or what to do in acute care situations, such as when they've had a bicycle accident. Episode Resources Connect with Arundhati Parmar aparmar@medcitynews.com https://twitter.com/aparmarbb?lang=en https://medcitynews.com/ Connect with Heather Cox https://www.zelis.com/company/leadership/heather-cox/     Review, Subscribe and Share If you like what you hear please leave a review by clicking here Make sure you're subscribed to the podcast so you get the latest episodes. Click here to subscribe with Apple Podcasts Click here to subscribe with Spotify Click here to subscribe with Podbean Click here to subscribe with RSS

The Idea to Author Coachhttps://www.facebook.com/groups/ideatoauthorcommunityWhat does it take to champion diversity in the business world and open doors for underestimated women entrepreneurs? Heather Cox, president of Certify My Company, is at the forefront of this mission, working tirelessly to increase visibility for diverse businesses and connect them with corporations eager to collaborate.Join us as we sit down with Heather Cox, a passionate advocate for women in business and a driving force behind supplier diversity initiatives. With her extensive experience serving on boards such as the Women's Business Enterprise Council - West and her past involvement with organizations like NAWBO, National Association of Women Business Owners, Heather brings invaluable insights into the world of corporate diversity practices and the path to achieving coveted recognition in the Billion Dollar Roundtable. Discover how her work is reshaping the landscape for women entrepreneurs and learn about the exciting opportunities emerging in this evolving business environment. During this episode, we'll do a deep dive into the changes and hot topics of women entrepreneurs and the biggest challenges and growth. I will leverage the expertise of my guest and how to navigate the unique dynamics of the field.By the end of this episode, you will be better equipped to know what to do, & I encourage you to contact my guest, Heather Cox, President of Certify My Company. The Doctor offers a complimentary strategy session at TheDoctorOfDigital@pm.me.https://swellai.com/?via=mick-the-doctor-of-digitalOn Track Ian Hunterhttps://www.amazon.com/dp/1789523044?ref_=cm_sw_r_cp_ud_dp_WOLGDN9AD6UWV1H4EG8OBurning America: In the Best Interest of the Children?Mick, The Doctor of Digital, Smith mick.smith@wsiworld.comBurning America: In the Best Interest of the Children?https://burning-america.comAmazon: https://www.amazon.com/G-Mick-Smith/e/B0B59X5R79Also at Barnes & Noble, Walmart, and TargetLeave a message for The Doctor of Digital:https://podinbox.com/thedoctorofdigitalpodcastInstagram: burningamericacommunityPatreon burningamericacommunity:https://www.patreon.com/SmithConsultingWSITheDoctorofDigitalPodcastListen, subscribe, share, and positively review The Aftermath:https://podcasts.apple.com/us/podcast/the-aftermath-the-epidemic-of-divorce-custody-and-healing/id1647001828Substack:https://micksmith.substack.com/Commercials Voice Talent ||https://www.spreaker.com/user/7768747/track-1-commercialsNarratives Voice Talenthttps://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis for your business?https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerMake an Appointment:https://www.picktime.com/TheDoctorOfDigitalBe sure to subscribe, like, & review The Doctor of Digital™ PodcastSign up for the Doctor Up Your Life courseFacebook || Instagram || Twitter || LinkedIn || YouTubeConnect on LI! Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support.

Get Noticed! Send a text.Struggling to stand out in a crowded marketplace? Certification could be your secret weapon for winning more contracts and attracting premium customers. Heather Cox, president of Certify My Company, reveals how supplier diversity certification can transform your business prospects, particularly when targeting large corporations and government contracts.Learn why consumers are 3.5 times more likely to purchase from brands committed to diversity, and how certification validates your business's authenticity. Cox shares fascinating insights about common certification pitfalls, including why your company's leadership titles matter more than you think. She explains how proper certification can save you from costly mistakes whilst providing unexpected benefits like improved business housekeeping.Discover why outsourcing to experts is crucial—if you lack the time or money to do something once, you definitely can't afford to do it twice. Cox demystifies the certification process and reveals how to leverage it for maximum business impact.Recommended by guest: Book: "Start with Why" by Simon Sinek Podcast: Kara Golden's podcast (Hint Water founder)Rumi.aiAll-in-one meeting tool with real-time transcription & searchable Meeting Memory™All-inclusive Applicant Tracking System.Discovered an AI-enabled Applicant Tracking System for your entire recruitment process. Email validation service.Accurate, fast and secure email validation service from Zerobounce.netSearch Engine Optimisation from the UKRank higher on Google with SEO. Fill out the form to receive a FREE quote.Save 56% Of Your Time With This SystemEntrepreneurs Reclaim Up To 56% Of Their Time Within 28 Days by Following This System. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showBe a podcast guest. Share your story.Learn how to get noticed by podcast hosts.Check out the Podcast Guest Blueprint - click the link below.https://academy.theunnoticed.cc/

Unlocking Opportunities: The Power of Business Certifications for Diverse EntrepreneursIn the latest episode of our podcast, we delve into the transformative potential of business certifications for diverse entrepreneurs. Featuring insights from three speakers, including our host, Heather Cox, the president and co-founder of Certify My Company, and an unnamed participant, this episode sheds light on how certifications can open doors to new business opportunities, particularly for women-owned, minority-owned, veteran-owned, and other underrepresented businesses. Our host kicks off the episode by emphasizing the importance of networking and connections for business owners. Drawing from their extensive experience with over 2,000 leaders, they highlight how certifications can serve as a powerful tool for accessing new contracting opportunities without relying on traditional sales tactics. The host offers a free video resource to help business owners achieve 100% inbound business and invites listeners to explore the podcast for valuable insights.Heather Cox, the president and co-founder of Certify My Company, shares her passion for supporting underestimated entrepreneurs. Founded 14 years ago, her organization acts as a "cheerleader" for these business owners, helping them navigate the complex landscape of certifications and educational programming. The goal is to prepare these entrepreneurs for larger contracts with both government entities and private sector companies. Heather explains that not all certifications are created equal. The right certification can significantly impact a business's ability to secure contracts. Understanding the specific goals and target markets of entrepreneurs is crucial in guiding them toward the most beneficial certification. Heather outlines the five main demographics eligible for certifications: Women-Owned Businesses, Ethnic Minorities, LGBTQ+ Owned Businesses, Veteran-Owned Businesses, and Disability-Owned Businesses.The conversation shifts to the broader implications of certifications in the contracting world. Heather explains that studies have shown companies with diverse supply chains tend to have better returns on investment (ROI). This is particularly relevant for Fortune 1000 companies, which are increasingly recognizing the value of working with diverse suppliers. The COVID-19 pandemic highlighted the importance of local and diverse businesses, as they often stepped in to fill gaps when larger companies could not meet demand. Certifications serve as proof of a business's legitimacy and ownership by individuals from diverse demographics. This vetting process is crucial for companies looking to diversify their supply chains and meet shareholder expectations. The episode concludes with a strong message about the power of certifications for diverse entrepreneurs, emphasizing that certifications represent a commitment to diversity and inclusion in the business landscape.About Heather Cox:Heather Cox is a passionate advocate for diversity and a dynamic business executive. As co-founder and president of Certify My Company, she launched the venture to address the challenges small, diverse businesses face in the WBE certification process. Heather connects diverse businesses with corporations eager to partner with them, while also educating companies on best practices in supplier diversity.With over a decade of experience in sales and operations, primarily with small to medium-sized businesses, Heather is a natural teacher and engaging public speaker. She actively participates in organizations like the Women's Business Enterprise Council – West and has previously held roles with the Women Presidents' Educational Organization and the National Association of Women Business Owners.Outside of her professional commitments, Heather enjoys family time with her husband and five children. A former acro-gymnast and...

Join Scott "Shalom" Klein on his weekly radio show, Get Down To Business with guests: Josh Seiden Ben Arendt Heather Cox Margot Machol Bisnow

What does it take to champion diversity in the business world and open doors for underestimated women entrepreneurs? Heather Cox, president of CMC, is at the forefront of this mission, working tirelessly to increase visibility for diverse businesses and connect them with corporations eager to collaborate.Join us as we sit down with Heather Cox, a passionate advocate for women in business and a driving force behind supplier diversity initiatives. With her extensive experience serving on boards such as the Women's Business Enterprise Council - West and her past involvement with organizations like NAWBO, National Association of Women Business Owners, Heather brings invaluable insights into the world of corporate diversity practices and the path to achieving coveted recognition in the Billion Dollar Roundtable. Discover how her work is reshaping the landscape for women entrepreneurs and learn about the exciting opportunities emerging in this evolving business environment. During this episode, we'll do a deep dive into the changes and hot topics of women entrepreneurs and the biggest challenges and growth. I will leverage the expertise of my guest and how to navigate the unique dynamics of the field.By the end of this episode, you will be better equipped to know what to do, & I encourage you to contact my guest, Heather Cox, President of CMC.Mastering Presentation SecretsThe Doctor offers a complimentary strategy session at TheDoctorOfDigital@pm.me.https://swellai.com/?via=mick-the-doctor-of-digitalOn Track Ian Hunterhttps://www.amazon.com/dp/1789523044?ref_=cm_sw_r_cp_ud_dp_WOLGDN9AD6UWV1H4EG8OBurning America: In the Best Interest of the Children?Mick, The Doctor of Digital, Smith mick.smith@wsiworld.comBurning America: In the Best Interest of the Children?https://burning-america.comAmazon: https://www.amazon.com/G-Mick-Smith/e/B0B59X5R79Also at Barnes & Noble, Walmart, and TargetLeave a message for The Doctor of Digital:https://podinbox.com/thedoctorofdigitalpodcastInstagram: burningamericacommunityPatreon burningamericacommunity:https://www.patreon.com/SmithConsultingWSITheDoctorofDigitalPodcastListen, subscribe, share, and positively review The Aftermath:https://podcasts.apple.com/us/podcast/the-aftermath-the-epidemic-of-divorce-custody-and-healing/id1647001828Substack:https://micksmith.substack.com/Commercials Voice Talent ||https://www.spreaker.com/user/7768747/track-1-commercialsNarratives Voice Talenthttps://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis for your business?https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerMake an Appointment:https://www.picktime.com/TheDoctorOfDigitalBe sure to subscribe, like, & review The Doctor of Digital™ PodcastSign up for the Doctor Up Your Life courseFacebook || Instagram || Twitter || LinkedIn || YouTubeConnect on LI! Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support.

Only a couple years ago Heather Cox was making dentures in a lab, now she's a passionate and creative data analyst. Check out her story on this week's Data + Love --- Support this podcast: https://podcasters.spotify.com/pod/show/datapluslove/support

Join us for a unique and exhilarating edition of the Late Night Restaurant Show, where we look into the world of social media, branding, and the restaurant industry with the incredible Heather Cox. In this special "The Lost Episode," Heather shares her extensive knowledge and expertise in digital marketing, revealing insider tips and strategies to elevate your online presence. Discover the importance of branding, how to leverage social media for maximum impact, and the fascinating dynamics of catering to different demographics. Heather's vibrant energy and innovative approach promise an unforgettable conversation packed with valuable insights. Tune in for a night of learning, laughter, and inspiration, as we explore the art of authentic engagement and the future of restaurant marketing. Don't miss this rare episode filled with practical advice and a glimpse into the future of the hospitality industry. Learn more

Join us for a unique and exhilarating edition of the Late Night Restaurant Show, where we look into the world of social media, branding, and the restaurant industry with the incredible Heather Cox. In this special "The Lost Episode," Heather shares her extensive knowledge and expertise in digital marketing, revealing insider tips and strategies to elevate your online presence. Discover the importance of branding, how to leverage social media for maximum impact, and the fascinating dynamics of catering to different demographics. Heather's vibrant energy and innovative approach promise an unforgettable conversation packed with valuable insights. Tune in for a night of learning, laughter, and inspiration, as we explore the art of authentic engagement and the future of restaurant marketing. Don't miss this rare episode filled with practical advice and a glimpse into the future of the hospitality industry. Learn more

Our annual college football tradition - we get you ready for another season with a three-part, two-day interview with magazine guru Phil Steele, Steele starts with the national FBS picture and a preview of what's going to happen in the Mountain West (part three will air on IST on Wednesday - Boise State and Ashton Jeanty), Idaho resident and longtime Olympic reporter Heather Cox on covering the Summer Games in Paris, Bob with one question for all seven first-year MW coaches in Bronco Focus, Oklahoma State RB star Ollie Gordon arrested for DUI - how will that impact Jeanty

Our annual college football tradition - we get you ready for another season with a three-part, two-day interview with magazine guru Phil Steele, Steele starts with the national FBS picture and a preview of what's going to happen in the Mountain West (part three will air on IST on Wednesday - Boise State and Ashton Jeanty), Idaho resident and longtime Olympic reporter Heather Cox on covering the Summer Games in Paris, Bob with one question for all seven first-year MW coaches in Bronco Focus, Oklahoma State RB star Ollie Gordon arrested for DUI - how will that impact JeantySee omnystudio.com/listener for privacy information.

Our annual college football tradition - we get you ready for another season with a three-part, two-day interview with magazine guru Phil Steele, Steele starts with the national FBS picture and a preview of what's going to happen in the Mountain West (part three will air on IST on Wednesday - Boise State and Ashton Jeanty), Idaho resident and longtime Olympic reporter Heather Cox on covering the Summer Games in Paris, Bob with one question for all seven first-year MW coaches in Bronco Focus, Oklahoma State RB star Ollie Gordon arrested for DUI - how will that impact JeantySee omnystudio.com/listener for privacy information.

Our annual college football tradition - we get you ready for another season with a three-part, two-day interview with magazine guru Phil Steele, Steele starts with the national FBS picture and a preview of what's going to happen in the Mountain West (part three will air on IST on Wednesday - Boise State and Ashton Jeanty), Idaho resident and longtime Olympic reporter Heather Cox on covering the Summer Games in Paris, Bob with one question for all seven first-year MW coaches in Bronco Focus, Oklahoma State RB star Ollie Gordon arrested for DUI - how will that impact JeantySee omnystudio.com/listener for privacy information.

In this episode of Women in Motion, Lee Kantor and Dr. Pamela Williamson discuss stress awareness with guests Heather Cox and Sarah Hope, both CEOs managing their businesses and personal lives. Heather shares how she balances running Certify My Company and raising five children, emphasizing independence, scheduling, and exercise. Sarah talks about juggling three businesses […]

In this eye-opening episode of the Local Marketing Lab, Heather Cox, the owner and operator of Heather Cox Codes, reveals how to crush local digital marketing with AI. With over 15 years of experience in the industry, Heather shares her proven strategies for leveraging AI-powered tools to streamline content creation, optimize local SEO, and stand out in a crowded digital landscape.Here are some topics discussed in the episode around local digital marketing with AI:Leverage Google My Business as a social media platformIncorporate customer-centric keywords into local contentUse AI tools like Canva, CapCut, and custom ChatGPT promptsImportance of video content and authenticity in local marketingConnect with customers through unique personal brandingResourcesConnect with Heather Cox on LinkedIn.Learn more about Heather Cox Codes.Listen to an episode of Into the Black.AI and design tools: CapCut, ChatGPT, Canva, MotionLeap, Videoleap, Beatleap, and Gencraft.Other shout-outsDean LaBay — The cost of inaction

Join Scot Turner on our latest huddle as he speaks with Heather Cox of Heather Cox Codes about the changing landscape of social media in hospitality including going live in 2024, storytelling, using hashtags properly and how to maximise AI. You can find Heather by visiting her LinkedIn profile below https://www.linkedin.com/in/heathercoxcodes/ In the show, Heather describes her hashtag generator, here is the link to try it yourself; https://chat.openai.com/g/g-wAFMOll9s-hashcreator ----------------------------- Hospitality Huddles is brought to you by Auden Hospitality, working with hoteliers to make F&B great again - learn more at www.audenhospitality.com  And finally.....  Have you seen the only newsletter created for F&B leaders that share tips to grow your performance and welcomes you into a global peer community? F&B Insider is read in over 46 countries, see more and subscribe here ✍

“If you don't have the time or money to do it once, you definitely do not have the time or money to do it twice—so make sure you outsource to experts the first time.” When Heather Cox was pregnant with her first baby, she knew continuing to work was a non-negotiable—she just wasn't sure what, exactly, that would look like after her little one arrived. Now, 15 years and five kids later, Heather is the co-founder and president of Certify My Company,  a service that facilitates diversity certifications for women, ethnic minority, LGBT, veteran, service disabled veteran, and disability owned businesses so that owners can put their time and energy into what matters most. With CMC, Heather and her co-founder have created the national leader in transforming Fortune 1000 supplier diversity programs into profit centers. Today, we sit down with Heather to talk about the importance of raising independent children, the process behind getting a diversity certification through CMC, and the importance of leveraging your diversity certification once you receive it.  What we talk about:   Early rising can be a key to success (03:33) Your time is a nonrenewable resource (06:54) Business owners should prioritize applying for a diversity certification (14:31) Organizing and building out an in-person calendar (17:24) A real life example of how diversity certification can transform a business (22:07) Connect with Heather:  Certify My Company LinkedIn Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can't wait to welcome you, support you, and be part of your business journey!    Get Featured on Startups in Stilettos Want a chance to be featured on Startups in Stilettos? We're currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder's journey. You'll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE! Grow Your Startup with Startups in Stilettos Thanks for tuning into this week's episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts. Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin. Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website. 

Heather Cox knew she would be an educator since she was young, designing Sunday school lessons for her dolls, and after 22 years that still describes her heart!  She is passionate about intertwining her faith in every part of her life whether it's as an elementary principal, a wife, a mother, or a public speaker.  Heather's greatest joys are her three grown children and her amazing husband (who is a mental health therapist).  Heather writes devotional messages about prayer and leadership on her blog. In this episode, we discuss: Her journey in the principalship and what fuels her passion for the position Heather's experience in melding her history in mission work and how her faith continues to guide her path How her motherhood journey has shifted as her children have grown and how she continues to care for herself to lead strong Connect with Heather:⁠⁠Heather's Blog ⁠⁠Connect with Sarah Johnson: ⁠Sarah's Website⁠ ⁠Sarah on Twitter⁠ ⁠Sarah on IG⁠ ⁠Sarah on LinkedIn⁠ ⁠Sarah on Facebook⁠ ⁠In AWE Podcast⁠ ⁠Subscribe to Sarah's Podcast⁠ The ranking of this show is 100% tied to subscriptions and reviews. You can help amplify more women and reach more who need their messages by subscribing to the show and leaving an honest rating and review on your favorite podcast platform. Need a high-energy, authentic presenter for your organization? ⁠Contact Sarah Johnson⁠ for presentations on Going Beyond Balance, Leadership Foundations, Affirming Purpose, and many more. Review the Podcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/inawepodcast/message

Are you losing bids because you aren't certified as a small or diverse business? Heather Cox is Cofounder and President of Certify My Company, a firm that connects corporations with diverse businesses to create economic value and opportunity. On this episode of The RFP Success Show, Heather walks us through the five primary demographics for certification, explaining how to know if your business qualifies as small or diverse. We discuss private sector national versus state government certifications, challenging you to be strategic in the certifications you pursue to grow your business. Listen in for Heather's insight on subcontracting opportunities for diverse businesses and learn how Certify My Company can help you win RFPs through certifications! Key Takeaways   How Heather's team serves small and diverse businesses as well as corporations Why you can't simply raise your hand and say you're a diverse business Why it's advantageous for a small or diverse business to get certified within a state Opportunities for small and diverse businesses to subcontract with large corporations that win state bids 5 primary demographics for certification—women, minority, LGBT, veteran and disability owned The private sector national certifications available to small and diverse businesses How long it takes to get certified through national organizations vs. state governments How certifications can help grow your existing business and land new contracts How corporations benefit from robust supplier diversity programs How to know if your business qualifies for small or diverse business certification How the lack of a certification can be the reason you lose a state contract The benefit of getting help from experts like Certify My Company  Connect with Heather Certify My Company Certify My Company on Instagram Certify My Company on TikTok Diversity Masterminds Email heather@certifymycompany.com Connect with Lisa Lisa's Website Lisa on Twitter Lisa on Facebook Lisa on LinkedIn The RFP Success Company on YouTube The RFP Success Company on LinkedIn Subscribe on iTunes Email podcast@rfpsuccess.com Resources  Heather on RFP Success Show EP003 WEBENC NMSDC DBE Program Disability:IN NaVOBA NVBDC NGLCC 8(a) Business Development Program WOSB Heather's Missed Opportunities Video Get on the RFP Success Accelerator Waitlist Book a Call with the RFP Success Company Dare to Be Influential: Maximizing Your Positive Influence While Still Being True to You by Lisa Rehurek The RFP Success Book by Lisa Rehurek The RFP Success Institute RFP Success Audit Service wecanhelp@rfpsuccess.com

This Week on PRONTO, Heather Cox, the driving force behind "Heather Cox Codes", has been a pillar in the digital marketing sector for over a decade. She is a Mom of 3 and the host of a micro-podcast called Into the Black. #pronto #HeatherCoxCodes #ValueCreativity #1ntotheblack #podcast #curriedayspa #skincare

When considering business growth opportunities, partnerships with diverse businesses are an increasingly promising prospect.By collaborating with diverse businesses, you not only promote inclusivity; but you can also bring fresh perspectives, innovative ideas and unique experiences to the table. During this episode of the Growth Enablement Madness podcast, our host Jim Ward chats with Heather Cox, Co-Founder of Certify My Company. With a proven track record of transforming Fortune 1000 supplier diversity programs into profit centers, Certify My Company empowers diverse businesses to unlock their full potential through certification and increased market visibility. Jim and Heather discuss why partnering with diverse businesses is a crucial strategy for growth and provide insightful tips on how you can get started. Tune in to learn about: Challenges faced by diverse business owners and tips to overcome those hurdles The true revenue impact of supplier diversity How corporations can find and work with diverse businesses RELATED LINKS Take this assessment to learn whether your company is genuinely data-driven. Schedule your free data discovery call to ensure you find the value in your data. Follow Heather on LinkedIn Learn more about Certify My Company

To make the most out of the majority of situations and of life in general, you need to lean in. When you can encapsulate an idea, share it with someone else, get their thoughts on it, have it come back around to you share it with another person. That's when magic happens. On this episode of The Flourishing Entrepreneur, we talk about leaning into what makes you diverse and leveraging the certifications that can help you maximize your unique perspective and experience. Alongside our guests Heather Cox and Liz Whitehead, we focus on the benefits of diversity certification, how to incorporate diversity into your business, and the importance of knowing your strengths and weaknesses when collaborating with others. We also discuss how they help diverse suppliers navigate certification programs as well as the importance of being intentional about diversity in your business.  In this episode, you'll learn about:   How authenticity helps with finding people who are aligned with you Having relationships with people who challenge you The correlation between unworthiness and pricing The truth about what is required as a business owner     Here's a peek inside the episode:   [12:24] The impact of embracing diversity in business   [14:59] Providing a greater client experience with diversity   [20:06] The importance of knowing who you are   [21:29] Leveraging soundbites to showcase authenticity   [31:51] Instilling confidence in yourself and others   [35:21] Diversifying your resources   [43:45] Recognizing when you are missing the mark when being intentional   Connect with me!     What steps wil you take to diversify your business? The first step is being clear on who you are and intentional in the way you operate. This may require you to freshen a few things up such as your messaging or offer. Check out our guide that walks you through three steps in revamping your brand and stand out from the competition.   Download The Guide “3 Ways to Revamp Your Brand Messaging to Stand Out From the Competition": https://www.flourishmarketing.co/revamp    FM Website: Flourish Marketing | Radically Authentic Marketing Strategy & Copywriting Schedule a Discovery Call: Discovery Call  FM Website: Flourish Marketing | Radically Authentic Marketing Strategy & Copywriting Schedule a Discovery Call: Discovery Call    Guest's Bio:   Recognizing that diverse businesses need a program to give them the information they need, when they need it, and in a way that drives them to take action, Heather Cox and Liz Whitehead  co-founded Diversity Masterminds®. Diversity Masterminds® is an online curriculum focused on building a roadmap to certification success.   Where to find more about Heather & Liz:   Company  Website: https://www.diversitymasterminds.com/    The company Social Media: @DivMasterminds - Twitter and Instagram https://www.linkedin.com/company/diversitymasterminds  

On this episode we are sipping our tea with pinky's up as we prepare for the first British Royal Coronation in seventy years. While Charles and Camilla are definitely not our cups of tea, we're diving into a book that will have you saying All Hail the Queen, The Queen of Thieves that is. If you haven't read this book you can skip to the end for other book recs featuring Royal We's or hop in your gilded carriage over to another episode. Books Discussed: Queen of Thieves by Beezy Marsh Book Recs The Royal We by Heather Cox and Jennifer Morgan American Royalty by Tracey Livesay Lady in Waiting: My Extraordinary Life in the Shadow of the Crown by Anne Glenconner Three Dark Crowns by Kendare Blake For the Throne by Hannah Whitten

You've heard about all the certifications out there for companies but do you know which ones might be beneficial AND how to get it for your company? Heather Cox, Co-Founder & President of Certify My Company started Certify My Company to help companies and entrepreneurs with demystifying the certification information and daunting process. We hear all about Heather shares what you need to know about some of these programs and how they will help you and your business. She has taken an idea that she was passionate about and turned this idea into not only a reality but a fledgling business. I can't wait to hear this episode now on this episode of #TheKaraGoldinShow. Enjoying this episode of #TheKaraGoldinShow? Let me know by clicking on the links below and sending me a quick shout-out on social. Or reach out to me at karagoldin@gmail.com https://www.linkedin.com/in/karagoldin/ https://www.instagram.com/karagoldin/ https://twitter.com/karagoldin https://www.facebook.com/KaraGoldin/ Check out our website to view this episode's show notes: https://karagoldin.com/podcast/348 To learn more about Heather Cox and Certify My Company: https://www.instagram.com/CertifyMyCo/ https://www.linkedin.com/in/certifymycompany/ https://www.facebook.com/certifyMyCo https://www.certifymycompany.org/

In episode 126, Torry (she/her) is joined by Shelby (she/they) and Sam (she/her) from The Rom Complex to discuss their fav movies of 2022 and which movies they are excited about in 2023 (7:17). Then they discuss details from Prince Harry's memoir, Spare (14:08), speculate why Bridgerton season 3 production has stopped (39:00), the Rolling Stone's article of the 200 Best Singers of All Time (50:22), and Hailey Bieber's new YouTube endeavour (56:08). Then they nominate a Pettyweight Champion of the Week, Prince Harry, and his thoughts about Prince Will's hairline (1:03:37) and finally, Sam shares her This Week in Petty, about travelling over the holidays (1:08:16). Check out the book The Royal We by Heather Cox and Jessica Morgan mentioned in the episode. The Rom Complex's Previous RTBP Appearances Episode 72: Petty about Olivia Munn and John Mulaney  Looking for more exclusive content? Join our Patreon for an extra episode a week! This week's episode covers: nepo babies with Champ. Enjoyed the discussion about Bridgerton? Listen to Torry discuss the show on bonus episode 18 and episode 47. Listen to Torry discuss pop culture in 2022 and share her 2023 predictions on the Parked Car Convos. This episode features a promo from Two Cents Critic. Leave an audio message of a question or comment for Torry to include in a future podcast on Speakpipe. Buy an RTBP Starbucks cup or keychain on Etsy. Follow RTBP on Instagram, Facebook, and Twitter. Subscribing and leaving a rating helps us find new listeners! Thank you. Ready to Be Petty is a Playlyst Studios Original.

In today's podcast episode, we replay a recent Youtube Live interview that I did on the topic of minority certifications. In this interview we featured two guests, Kevin Williams of TekConnX and Heather Cox of CertifyMyCompany. Throughout the interview we discuss the Big 5 certifications that the Fortune 1000 recognize. Now, a little bit more about the guests, Kevin Williams of TekConnX, CEO and Strategic Advisor to emerging and innovative minority owned businesses. He's also the Treasurer for the National Minority Business Enterprise Input Committee which is a critical part of the leadership of the National Minority Supplier Diversity Council. Heather Cox, President of CertifyMyCompany is a Diversity Certification Expert who aids eligible diverse suppliers in the process of becoming Diversity Certified and maximize the benefits of their certification. Without further ado, let's help kick off the great start to 2023 with this conversation on Certifications. 

Did you know that there are a number of different certifications available to companies - certifications based on race, ethnicity, disability, identifying as LGBTQ?. There are a ton - but where to start? And if your company doesn't qualify for a certification, have you struggled with diversifying your consultant or supplier base?Listen in as I talk with Heather Cox, the President and Co-Founder of Certify My Company which is a company that not only helps simplify the certification process, but they also assist corporations in diversifying their supplier base. Drink of the week:The Tightrope If you liked what you heard today, please leave a review and subscribe to the podcast. Also, please remember to share the podcast to help it reach a larger audience.Julie Brown: WebsiteInstagramLinkedInYoutubeHeather CoxWebsiteInstagramLinkedIn Facebook

There's nothing wrong with traveling solo, but group travel allows you to make strong connections through shared experiences. Heather Cox from the Wanderlust in Real Life Blog joins DBE to talk about the value of traveling with a group.Read Heather's Group Travel BlogFollow Wanderlust in Real Life on Instagram, Pinterest & FacebookListen to Heather's Other DBE Episode About Minnesota's Twin Cities Explore Group Experience to Learn how to Build your Travel TribeSupport the show

Join our resident Business Ninja Kelsey, together with the Co-Founder and President of Certify My Company, Heather Cox, as they talk about how connecting corporations with diverse businesses creates economic value and opportunity. Certify My Company is dedicated to the supplier diversity community as a whole as its works with companies and corporations to raise the bar. In addition to certification resources, Certify My Company assists larger companies in developing a supplier diversity program and increasing their diversity spending. Find out more about them by visiting their website at https://www.certifymycompany.org/.-----Do you want to be interviewed for your business?  Schedule time with us, and we'll create a podcast like this for your business:  https://www.WriteForMe.io/-----https://www.facebook.com/writeforme.iohttps://www.instagram.com/writeforme.io/https://twitter.com/writeformeiohttps://www.linkedin.com/company/writeforme/https://www.pinterest.com/andysteuer/Want to be interviewed on our Business Ninjas podcast? Schedule time with us now, and we'll make it happen right away! Check out WriteForMe, more than just a Content Agency! See the Faces Behind The Voices on our YouTube Channel!

Episode 41 of the show is here! Mike and Dave go on location again, this time to Lettie's Kitchen in Hockessin a.k.a the best fried chicken establishment in the world.We welcome entrepreneur and digital marketing specialist Heather Cox on the pod as she talks us through her experience starting her own business and what her day-to-day looks like.As always, thank you so much for supporting and listening to our show! Feel free to leave a rating and review for the podcast wherever you're listening, and please check us out on social media! Here's our Instagram and Facebook pages.For more information about Lettie's and/or Heather, click on the links below:Lettie's Kitchen Official WebsiteLettie's Kitchen InstagramLettie's Kitchen FacebookHeather Cox Official WebsiteHeather Cox InstagramHeather Cox Facebook 

Liz Whitehead, CEO, 12PointFive Co-Mastermind, Diversity Masterminds® Liz Whitehead is the CEO of 12PointFive, a business development consultancy that specializes in building business development strategies so that diverse business owners can leverage certification and ultimately win new business. She supports her clients in reaching their goals through facilitation, consulting, and one-on-one coaching. Recognizing that diverse businesses need a program to give them the information they need when they need it, and in a way that drives them to take action, Liz co-founded Diversity Masterminds® with Heather Cox. Diversity Masterminds® is an online curriculum focused on building a roadmap to certification success. Clients who work with Liz benefit from more matchmaker meetings at national conferences, more business opportunities, and more visibility in the supplier diversity networks. As the leader of WBEC Greater DMV, Liz oversaw the certification, programs, and partner-building initiatives for the Regional Partner Organization of WBENC. Hired to develop the certification program at WEConnect International, she is very familiar with the global network for diverse business owners and implemented the first WEConnect Academy. She has spoken at countless events to guide diverse business owners to leverage certification such as the NGLCC national conference, the Merck Virtual Education Fair, and WBEC Pacific and WEConnect International conferences. Liz currently serves on the WBENC National Forum and the WBEC DMV forum. Her awards include WBEC DMV's 2018 and 2019 WBE Connection awards for completing the most Done Deals™ with other certified WBEs and 2019 Outstanding Women's Business Advocate Award. In 2021 she was recognized by Women's Enterprise Magazine (WE USA) as one of the Top WBE CEOs of 2021 and by the Women Presidents Organization as a President's Award winner. Follow 12PointFive and Diversity Masterminds on Instagram for all tips and gems about her experiences: @lcwhitehead12.5 @divmasterminds Learn more about 12PointFive and Diversity Masterminds and the work they do: https://12pointfive.com/ https://www.diversitymasterminds.com/ --- Send in a voice message: https://anchor.fm/governmentcoins/message Support this podcast: https://anchor.fm/governmentcoins/support

Liz Whitehead, CEO, 12PointFive Co-Mastermind, Diversity Masterminds® Liz Whitehead is the CEO of 12PointFive, a business development consultancy that specializes in building business development strategies so that diverse business owners can leverage certification and ultimately win new business. She supports her clients in reaching their goals through facilitation, consulting, and one-on-one coaching. Recognizing that diverse businesses need a program to give them the information they need when they need it, and in a way that drives them to take action, Liz co-founded Diversity Masterminds® with Heather Cox. Diversity Masterminds® is an online curriculum focused on building a roadmap to certification success. Clients who work with Liz benefit from more matchmaker meetings at national conferences, more business opportunities, and more visibility in the supplier diversity networks. As the leader of WBEC Greater DMV, Liz oversaw the certification, programs, and partner-building initiatives for the Regional Partner Organization of WBENC. Hired to develop the certification program at WEConnect International, she is very familiar with the global network for diverse business owners and implemented the first WEConnect Academy. She has spoken at countless events to guide diverse business owners to leverage certification such as the NGLCC national conference, the Merck Virtual Education Fair, and WBEC Pacific and WEConnect International conferences. Liz currently serves on the WBENC National Forum and the WBEC DMV forum. Her awards include WBEC DMV's 2018 and 2019 WBE Connection awards for completing the most Done Deals™ with other certified WBEs and 2019 Outstanding Women's Business Advocate Award. In 2021 she was recognized by Women's Enterprise Magazine (WE USA) as one of the Top WBE CEOs of 2021 and by the Women Presidents Organization as a President's Award winner. Follow 12PointFive and Diversity Masterminds on Instagram for all tips and gems about her experiences: @lcwhitehead12.5 @divmasterminds Learn more about 12PointFive and Diversity Masterminds and the work they do: https://12pointfive.com/ https://www.diversitymasterminds.com/ --- Send in a voice message: https://anchor.fm/governmentcoins/message Support this podcast: https://anchor.fm/governmentcoins/support

Specializing in digital marketing for the hospitality and real estate industries, heather cox has been a wordpress website designer, social media manager & strategist plus an seo expert since 2011. Heather has worked closely with many award-winning restaurants, corporate entities, high end brands and well-known influencers to help them reach their target audience through organic social media and optimized wordpress website design. Current clients include Miss Delaware USA, Two Stones Pub, PureBread Deli, the Allison Stine Real Estate Team, Madison Real Estate, Inc, Lettie's Kitchen, Vive Funds, Polymath Legal, Iron River Capital and more. Heather grew up working in the family business, located in lantana square of hockessin, delaware for over 10 years. her responsibilities in the business included creating window displays, marketing, inventory, customer service and when the internet & social media took the business world by storm, heather helped create the website & social media outlets. Get in touch with Heather: https://heathercoxcodes.com/ If you want to know more about Dr. Jason Balara and the Know your Why Podcast: https://linktr.ee/jasonbalara Audio Track: Back To The Wood by Audionautix is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/ Artist: http://audionautix.com/ 

Passage of the Emmett till lynching legislation, with Heather Cox richards, speaking on #modern #politics. The question of #presidentbiden's #mental health; "the man is sharp as a tack", she talked to him for more than an hour! Nomination of supreme Court Justice Brad jackson. My #Rose garden #joke!!! "What Rose

Ready for a masterclass in structuring your offer, price point, and scaling your business? Today's episode with IFCA Success Coach Heather Cox will do exactly that and so much more! We get into Heather's story as a coach, how she went from 8k months to 18k months in a very short amount of time, and give you an IFCA client example on how we are helping them scale. Topics include:   - Heather's Story and Business - Heather's Offer - Increasing Lifetime Customer Value - Pre-Framing - Price Points - Where All the Rich People At? - April and Arthur Client Example - Importance of Structure and Meetings - Essential Skill Acquisition - Where to Find Heather ---------- Follow Heather on Instagram ---------- IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…  I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..  To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.    Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.   While also unlocking the time + location freedom you DESERVE.    All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.    P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.  Starting RIGHT NOW.    Click the link below, and I'll see you soon.  https://www.impactcoachacademy.com/exclusive-free-training-1 ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We've Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

This Episode I chat with Heather Cox. Heather Cox, owner of Heather Cox Codes, is a Wordpress Website Designer, Social Media Manager & Strategist and also a Search Engine Optimization expert. Heather is certified in Advanced Social Media for Business from the University of Delaware Program of Continuing Studies and has been working in the web & social media industry for 15 years. Heather works with high-end, well-established corporate businesses and brands that are within the real estate and hospitality industries to reach their target audience through organic social media and optimized Wordpress website design. Heather was named Top Women in Business 2020 by Delaware Today Magazine, one of the most influential Delawareans 2020 by The News Journal & Delaware Online and is a two time TedX Speaker. Heather is also a mom, bonus mom, fur mom, sister, daughter and wife. You can find Heather across all social media platforms by searching #heathercoxcodes https://www.instagram.com/heathercoxcodes/?hl=en https://heathercoxcodes.com/look-around/

Did you know that being uncertified can cost you money? Today, we'll talk about how to get certified and the different kinds of certifications available!   In this episode, we're joined by Heather Cox, President and Co-Founder of Certify My Company, where she teaches entrepreneurs how to make strategic decisions to choose and attract better clients, make more money, save time, and accelerate their success so that they can have the freedom to do exactly what they want.   If you're interested in getting your diversity certification and/or hiring suppliers with a diverse background, listen now!    In this episode, you'll learn:   Different kinds of certifications Which certification will best impact your business How to use your certification once you have them Get the certifications that your clients care about the most Outsource everything that doesn't you Keep a sense of humor to preserve your peace and protect your energy   Here's a peek inside episode   [1:58] Everyone's definition of their ethnicity is often unique to them because of how they experience it.   [5:46] What qualifies me to have a disability certification.   [11:01] “The new majority as opposed to the minority.”   [12:14] Mantra of the Day — I show up as all of me and reap all the blessings.    [19:33] Which certification will best impact your business?   [23:06] “Outsource everything that does not need me.”   [29:39] Know how to use your certifications.    [37:21] Keep a sense of humor to preserve your peace and protect your energy: Take it with a grain of salt + Do not apply logic to it.   [41:05] We don't realize exactly what we're missing by not outsourcing sooner. Connect with me!     Wise entrepreneurs know it takes money to make money.  But the whats, whens, and whys don't always seem clear for new(ish) entrepreneurs. Where do you start? Download your FREE guide, “The 5 Most Important Investments to Make as a New Entrepreneur to Grow Your 6-Figure Empire” today and start making smart money moves for your business right away. www.flourishmarketing.co/invest Podcast Instagram: The Flourishing Entrepreneur FM Website: Flourish Marketing | Strategy, Copywriting & Coaching Schedule a Discovery Call: 30-Minute Discovery Call - ALEYA HARRIS Guest's Bio:   Heather Cox is a dynamic speaker, business owner, wife, and mother of 5.  Her personable, highly-engaging and fun style, paired with her strategic business acumen make her an ideal choice to educate and entertain entrepreneurs and corporate audiences.   As President and Co-Founder of Certify My Company, Heather teaches entrepreneurs how to strategically choose and attract clients, make more money, save time and resources, and accelerate their success so they have the freedom to do exactly what they want.   Heather highly values relationships and is a matchmaker at heart, giving her an edge and the knowhow to boost her customers' bottom line, company culture, and team morale.   Her clients consistently rave that she simplifies seemingly complex systems and processes that get results quickly.   Heather serves on the national and regional forums for Women's Business Enterprise Council – West as well as the chair of Disability:IN Nevada, and has held leadership roles with the Women Presidents' Educational Organization, Women's Business Enterprise National Council, the Gay & Lesbian Chamber of Nevada, the National Association of Women Business Owners,  and the Advisory Board for Super Bowl XLVIII.   When she's not working, Heather enjoys not relaxing with her husband and 5 small, active children. This former acro-gymnast, tightrope walker and juggler knows how to balance her hectic life – with weight lifting, wine tasting, and baking cookies and cheesecakes.    A seasoned traveler and student of the world, Heather earned her BA in Spanish Language from the University of Texas at Austin, and still remembers most if it! Where to find more of Heather:   Email: heather@certifymycompany.com Heather's Instagram: Certify My Company Heather's Website: Certify My Company Diversity Mastermind Website: Diversity Mastermind

In this episode Heather and I talk about her brief experience in MLM and discuss the culture of bossbabe and hustle culture. We do talk about some sensitive topics in the episode. Thank you for listening

Episode 88 - What does certifying your business mean? Today, Heather Cox is walking us through understanding the benefits of what it means to be certified. Plus, we shake it up when we dive into discussing how a woman does it all successfully while managing life transitions.   About our Guest: Heather Cox is a dynamic speaker, business owner, wife, and mother of 5. Her personable, highly engaging, and fun style, paired with her strategic business acumen make her an ideal choice to educate and entertain entrepreneurs and corporate audiences. As President and Co-Founder of Certify My Company, Heather teaches entrepreneurs how to strategically choose and attract clients, make more money, save time and resources, and accelerate their success so they have the freedom to do exactly what they want. Heather serves on the national and regional forums for Women's Business Enterprise Council – West as well as the chair of Disability: IN Nevada, and has held leadership roles with the Women Presidents' Educational Organization, Women's Business Enterprise National Council, the Gay & Lesbian Chamber of Nevada, the National Association of Women Business Owners, and the Advisory Board for Super Bowl XLVIII. When she's not working, Heather enjoys not relaxing with her husband and 5 small, active children. This former acro-gymnast, tightrope walker, and juggler know how to balance her hectic life – with weight lifting, wine tasting, and baking cookies and cheesecakes. Where to find her: Website LinkedIn Instagram Facebook Have comments or thoughts, share them with us at Info@shealphaco.com (Subject line "Podcast Listener")   Are you part of a supportive community? Join the She Alpha Book Club! We don't just read books; we practice skills, share laughs, discuss ideas with other businesswomen and learn from high-impact leaders. New editions are coming soon. reserve your seat now!   Are you out of time and wish you could just read the essential parts of a book? Try Blinkist, the best APP to get your reading on! In less than 15 minutes, Blinkist breaks down the key ideas from the best-selling books! Get a 7-day free trial and 20% off your subscription here.   If you prefer actual books, check out our Amazon book collection here.   HELP US OUT Please help us reach new listeners by leaving a rating and review on Apple Podcast! It takes less than 30 seconds and helps our show grow, which allows us to bring on even better guests for you all! Thank you for your support!

In this episode Mel chats with Heather Cox, a Sydney-based marketing professional and mother of two daughters. Heather's youngest, six-year-old Arianna, has Sotos syndrome, a rare genetic condition characterised by overgrowth and delayed development. Heather is a gun at NDIS goal-setting and shares how she's made Arianna's NDIS plan work for their family. Spoiler alert: sometimes this means choosing the playground over therapy sessions.  Links to family support organisations: Plumtree: https://plumtree.org.au/ Kindred: https://kindred.org.au/ Sotos Syndrome Australasia: https://sotos.org.au/  See omnystudio.com/listener for privacy information.

Heather Cox is a recognized authority in supplier diversity and diversity certification. She is also the President of Certify My Company, a certification resource dedicated to the supplier diversity c

Heather Cox is a recognized authority in supplier diversity and diversity certification. She is also the President of Certify My Company, a certification resource dedicated to the supplier diversity c

In this special Rare Disease Day episode, five parents share ways they have been changed by the rare disease journey, as experienced from the parent-perspective. They also share a few of their favorite things about their child. This episode is a celebration of the beauty of being parent to medically-complex children and the important lessons we pick up along the way. Links: Book “Mighty Me” by Analy Navarro Book “Special” by Melanie Dimmitt Join the Facebook group Parents of Children with Rare Conditions. Rayel Lockhart on Instagram: https://www.instagram.com/itsalockhartlife/ Lexie Emory on Instagram: https://www.instagram.com/lexie_be_cheesin/ Heather Cox on Instagram: https://www.instagram.com/ariannasarmy1/ Analy Navarro on Instagram: https://www.instagram.com/the_a_navarro/ Roya Malaekeh on Instagram: https://www.instagram.com/the_destroya/ Follow me on Instagram. Follow the Facebook page. Donate to the podcast via Buy Me a Coffee. Check out our appointment day merch. Check out our sponsor BetterHelp for online licensed therapy.

About Episode: Heather Cox educates us today on what it truly means to Certify your company and what benefits it brings. Learn what defines a disability in terms of certification, and why it is so beneficial to brand your company with it.We Meet: Heather Cox, Co-Founder and President - Certify My CompanyEpisode References: Netflix - https://www.netflix.com/The Office - https://www.imdb.com/title/tt0386676/Diversity Episode - https://en.wikipedia.org/wiki/Diversity_Day_(The_Office)United Airlines - https://www.united.com/en/usMacBook - https://tinyurl.com/nhwb264xTaiwan - https://en.wikipedia.org/wiki/TaiwanAmazon - https://www.amazon.com/Boston Harbor distillery - https://shop.bostonharbordistillery.com/Sam Adams - https://www.samueladams.com/McDonalds - https://www.mcdonalds.com/us/en-us.htmlCircus Smirkus - https://www.smirkus.org/Connect:Connect with Rick: https://linktr.ee/mrrickjordanConnect with Heather: https://www.certifymycompany.com/Universal Rate and Review: https://lovethepodcast.com/allinwithrickjordanSubscribe and Review to ALL IN with Rick Jordan on YouTube: https://www.youtube.com/c/RickJordanALLINAbout Heather Cox: Heather Cox is the world's foremost authority on diversity certification, an area many businesses overlook and, as a result, cost themselves thousands, if not hundreds of thousands, of dollars in potential revenue each year. Heather is a business executive, seminar director, renowned public speaker, and marketing professional whose tireless advocacy for diversity helps make the business world more closely resemble the real world. She co-founded Certify My Company based on her own frustrating experience completing the Women's Business Enterprise certification process, something that opened her eyes to the challenges facing small, diverse businesses. Expert guidance is critical and highly sought after in this space, thus leading to the launch of Heather's enterprise.

Welcome back to another episode of The Defiant Business Podcast! Today I'm talking with https://www.linkedin.com/in/heathercoxcodes/ (Heather Cox), owner of Heather Cox Codes. Heather has been a web & social media designer, manager, and consultant for going on 15 years in January. She was named one of the Top Women in Business 2020 by Delaware Today Magazine, one of the most influential Delawareans 2020 by The News Journal, and completed her TedX Talk in September 2021 on the subject of women in business and equity!  In this episode, we're going to be talking about the #girlboss, #bossbabe, and all of these terms and take a look at whether you should be using these labels in your business or not. If you're interested in learning more about these phrases and what Heather and I believe about using them in business, then this episode is for you. Follow along on Instagram at https://www.instagram.com/defythestatusquobiz/ (@defythestatusquobiz) To connect with other Defiant Businesses, join the https://www.facebook.com/groups/thedefiantbusinessgroup (Facebook Group ) Connect with Heather: https://heathercoxcodes.com/ (https://heathercoxcodes.com)

Welcome back to another episode of The Defiant Business Podcast! Today I'm talking with https://www.linkedin.com/in/heathercoxcodes/ (Heather Cox), owner of Heather Cox Codes. Heather has been a web & social media designer, manager, and consultant for going on 15 years in January. She was named one of the Top Women in Business 2020 by Delaware Today Magazine, one of the most influential Delawareans 2020 by The News Journal, and completed her TedX Talk in September 2021 on the subject of women in business and equity!  In this episode, we're going to be talking about her journey in being in business for over 15 years, social media strategies and so much more. If you're interested in learning more about Heather's entrepreneur journey as a social media specialist, then this episode is for you. Follow along on Instagram at https://www.instagram.com/defythestatusquobiz/ (@defythestatusquobiz) To connect with other Defiant Businesses, join the https://www.facebook.com/groups/thedefiantbusinessgroup (Facebook Group ) Connect with Heather: https://heathercoxcodes.com (https://heathercoxcodes.com)

Caught up with Heather Cox Tzall after 15 years! We met on a life changing trip to Israel.  She's now a mom of five, wife, entrepreneur, diversity advocate, passionate speaker, and certified boss lady!  I got the low down on how she met her hubby, stayed fluid in her Judaism observance, and how she started her stage performing in the circus!  Better Call Daddy: The Safe Space For Controversy! Me and my daddy would love to hear from you ratethispodcast.com/bettercalldaddy Subscribe and leave us a five star review  podchaser.com/bettercalldaddy Connect with Reena linkedin.com/in/reenafriedmanwatts instagram.com/reenafriedmanwatts    

Minnesota's Twin Cities have fun attractions, beautiful outdoor spaces, history and so much more. Heather Cox from WanderLust in Real Life joins Stevie to talk about some places to visit as you make your way through Minnesota's Twin Cities. Tune in to hear Heather talk about some big time attractions, the craft beer scene in the Twin Cities, and other exciting things to experience around Minneapolis and St. Paul. Check Out Heather's Blog About Minnesota's Twin CitiesFollow WanderLust in Real Life on InstagramExplore Group Experience to Learn how to Build your Travel TribeSupport the show (https://www.patreon.com/dbetravel)

Top 3 Takeaways From This Value-Packed Conversation Diversity Certification has many advantages and can help your company generate more opportunities and revenue along the wayMany company leaders walk away from the application due to its complexity. This is where a partner like Heather and Certify My Company can help you complete the process with efficiency and confidenceCompanies that are able to easily identify their certifications will make themselves much more desirable to consumers who are shopping intentionally      Click Here For Complete Show Notes MUSIC CREDIT: "Victory" courtesy of purple-planet.com

Top 3 Takeaways From This Value-Packed Conversation  Diversity Certification has many advantages and can help your company generate more opportunities and revenue along the way Many company leaders walk away from the application due to its complexity. This is where a partner like Heather and Certify My Company can help you complete the process with efficiency and confidence Companies that are able to easily identify their certifications will make themselves much more desirable to consumers who are shopping intentionally       Click Here For Complete Show Notes  MUSIC CREDIT: "Victory" courtesy of purple-planet.com

Gifted Talented Neurodiversity Awareness Week wouldn't be the same without talking about #actuallygifted Adults. Heather and our host, Sophia Elliott, talk about being a gifted adult, being identified as a child or as an adult (as gifted & Neuro-diverse) and the highs and lows of those journeys! Check out our 5 PODCASTS over 5 DAYS for GTN Awareness Week and all the FREE events on this week! Hit play and let's get started! Memorable Quote "Because everything had come so easy up until that, in all of my subjects, when things started to get hard, then I started to say, well, I'm not interested in that, and I don't want to do that anymore. That permeated everything and yeah, I found it very difficult because all of my peers had learned how to persist with things at a younger age because things had been tricky for them. So they had to try work these things out. Whereas I hadn't had to do that." – Heather Cox Resources The G Word Gifted Talented Neurodiverse Awareness Week James & Susie The Power of Different by Gail Saltz BIO Heather Cox Heather Cox is a data analytics student (self-confessed data nerd), Rubik's cube addict, resident volunteer historian of our heritage listed school, with passions and experience in motorsport, IT, furniture design, all kinds of history, critical thinking, programming and recently, microcontrollers. She loves the patterns of linguistics, has studied widely and uses random foreign expressions to get the attention of her kids. Heather has three gifted kids, volunteers as the parent committee convenor at their school and was identified as gifted as a child. She shares her personal journey with giftedness. Subscribe & Review If you enjoyed this episode and it inspired you in some way, I'd love to hear about your biggest takeaway in the comments. For more episodes, you can subscribe and to help others find our podcast please leave a review. You can find show notes and more resources at www.ourgiftedkids.com See you in the same place next week. Connect Connect with me on LinkedIn Instagram & Facebook!

EPISODE SUMMARY: Today's episode of The Business Equation Podcast takes an in-depth look at a very important topic: Diversity Certification.Diversity Certification is an asset that can potentially help eligible companies add thousands...and in some cases, hundreds of thousands, of additional revenue to their company year over year. The big thing is...many companies look passed it because the application process is too complicated or they simply don't see what kind of value certification can bring them.This is where Certify My Company comes in. My guest on Episode 103, Heather Cox, is the Co-Founder and President of this helpful organization whose mission is to not only help companies discover the advantages of diversity certification, but to help them through the time-consuming process of applying for certification and putting it to work within their organization.Today, Heather will share the power of building relationships with diverse suppliers, why diversity certification is a critical element to success for companies eligible for said certification, how Certify My Company simplifies the process and becomes a trusted resource for the certification process and beyond, and much more.If you're unfamiliar with Diversity Certification, have wondered if it's right for your brand, or have questions you'd love answered on the subject, this is an episode you don't want to miss!You can connect with Heather at certifymycompany.com and follow her brand on Facebook, Instagram, and TwitterQuestions for Nick? Hit him up at nickbogacz.com!Nick is a published author! Click here to check out his book, The Pizza Equation: Slicing Up How to Run a Successful Pizza Enterprise.Connect with Nick Bogacz and The Business Equation!Facebook  |  Instagram  |  Twitter  |  Linked InMUSIC CREDIT: Theme music for The Business Equation Podcast - Never Forget by Gareth Johnson & Chris Bussey, via www.audionetwork.com

If you've been interested in learning about Supplier Diversity Certification, you are a Certified Diverse Business and you want to better leverage your certification for corporate opportunities, or you are an organizational leader who wants to understand the benefits of supplier diversity, you're going to love my guests on Moxielicious® episode 403. Heather Cox is an award-winning entrepreneur, speaker, and consultant. She brings her tireless energy to the cause of making the business world more closely resemble the real world. Heather champions diversity and inclusion through her work as an entrepreneur, giving business leaders the tools to improve their numbers and advance their companies. As Co-Mastermind of Diversity Masterminds®, Heather assists all diverse owned businesses to increase their visibility in markets and make creative connections that accelerate growth. Liz Whitehead is an award-winning business development consultant that specializes in guiding diverse businesses to leverage their certification and benefit from corporate supplier diversity initiatives. Her clients include Fortune 500 companies as well as certified business enterprises who are invested in making the most of their certification. She supports her clients in reaching their goals through facilitation, consulting, and one-on-one coaching. In late-2020, I embarked on the Supplier Diversity Certification process, and I'm so glad I did. Heather Cox, the Co-Founder and President of Certify My Company, shepherded Steve and me through the process. Through Heather, I met Liz Whitehead, the CEO of 12PointFive, and Liz's partner in Diversity Masterminds. Diversity Masterminds helps Certified Diverse Business Owners make the most of their certification once it's granted. I invited Heather and Liz onto Moxielicious® to demystify Supplier Diversity Certification. As I share in episode 403, I first learned about the opportunity in 2012 or 2013 from a corporate client – and it took me almost a decade to go through the process because of a lot of the myths of Supplier Diversity Certification I bought into. During our conversation on Supplier Diversity Certification, we discuss: What Supplier Diversity Certification is (and isn't) as well as the big 5 Supplier Diversity Certification categories The types of companies that most benefit from Supplier Diversity Certification (Hint: most coaches, consultants, and trainers who want to win more corporate work DO benefit – if they understand how to leverage their certification once it's granted) The top myths that keep women entrepreneurs from getting certified – including that the paperwork is overwhelming and certification is only for companies who want to work with the government How to actually get business after Supplier Diversity Certification – from large companies and from fellow Diverse Business Owners The importance of a proper Capabilities Statement when marketing to organizations – and how to differentiate yourself from others in your space without being vague or making false claims   Resources Mentioned in This Episode:   Learn more about Heather and Liz's program, Diversity Masterminds, that picks up where Supplier Diversity Certification ends – and join me in the Fall 2021 cohort Sign-up for my free virtual workshop – Amplify Your Voice, Visibility and Influence While Getting Paid to Show Your Clients (or Employees) How to Do the Same Please leave a review and subscribe to Moxielicious® via Apple Podcasts, Stitcher, Google Play, or Spotify so you never miss an episode!

Outsource to experts whenever possible. Whatever you don't need to be involved in, outsource to experts because if you don't have time and money to do it once you for sure don't have time and money to do it twice. --- Send in a voice message: https://anchor.fm/the-inventive-journey/message

Marcia talks with supplier diversity expert Heather Cox about the advantages of working with diversity-based companies. She explains how almost any company can become diversity-based & the importance of becoming certified. Heather also shared how diversity-based companies can create differentiation from the pack. Heather has a wealth of education on her website www.CertifyMyCompany.com and she is all over social @ CertifyMyCo ************ Pick up Marcia's 5 Ways To Turn Your Business Into One Worth Selling @ www.TrajectoryBiz.com Please subscribe & ring the bell for reminders about next week's show. ************ About Marcia: She is a business growth strategist helping service-based professionals to strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide to stop. She helps them get a return on their investment. Curious? Book a complimentary call. (949) 229-2112 Want to connect? Go to www.HeyMarcia.com

On this loaded episode of TSP, the guys start off their West Coast Guest Tour of sorts with Health & Wellness Coach, Heather Cox! We discuss all the good and bad habits we do on the daily when it comes to diets and having the mindset to conquer all things! Around the Mill With Dyl is fully loaded with a previous fucko turned Lambo and MUCH more! STREAM-SUPPORT-SUBSCRIBE! Be sure to give us a review of your thoughts and if you like our episodes, go give us a follow for all the latest! TWITTER: @TalkingShopPod --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/talkingshoppodcast/message Support this podcast: https://anchor.fm/talkingshoppodcast/support

Minority/Women/Gay-Lesbian/Disadvantaged/Veteran owned business certification is controversial. Let's get to the bottom of this controversy and walk through the unique opportunity certification affords your business. Join us on this episode with the amazing Heather Cox, owner of Certify My Company, your one-stop source for outsourcing the certification process. Heather shares with you insider information on certifications you should consider and how to use diverse business certification to grow your network, grow your impact and grow your business. For more information about Heather and Certify My Company, please click this link "www.certifymycompany.com" to discover more. (BGM by Bensound) --- Support this podcast: https://anchor.fm/randalldobbins/support

If you run a business, you definitely need to hear this episode. My guest, Heather Cox, founder of Certify My Company,  assists and coaches diverse owned businesses get 3rd party diversity certified.  These certifications in turn open doors to big opportunities. In this episode, Heather and I chat about the numerous ways certification can help grow your business, the shift in branding that's focused on storytelling and why we as consumers should focus on aligning our values with our dollars. What's in this episode: How Heather got into the business of certifications  Some of the reasons people are denied for certifications How getting certified supports your business The importance of aligning your values with your dollars The shift of branding being centered around storytelling  How certifications can open up doors for you What she can do to help people get certified The reason why you want to know who owns and operates a business For full show notes, resources and links, head to: https://www.meredythwillits.com/podcast Grab Your Own Theramist! Get 20% off using code Meredyth20 at https://youneedtherhappy.com/discount/Meredyth20 Are you ready to go deeper? I am giving you the keys to the castle. If you enjoyed this podcast and want to hear more, make sure to subscribe so you'll never miss an episode! You can also join us on Patreon for exclusive content you'll only hear there: https://www.patreon.com/MeredythWillits You can connect more by visiting me on my website at https://www.meredythwillits.com/ or connecting with me on Facebook at https://www.facebook.com/MeredythWillits34 or Instagram at https://www.instagram.com/meredyth_willits.

On this episode, we hear from Heather Cox, Chief Digital Health and Analytics Officer at Humana. Heather brings 25 years of experience to the role including having served as Chief Technology and Digital Officer at USAA, and CEO of Citi FinTech at Citigroup. In this episode, Heather shares why she decided Humana should take the EqualAI Pledge to Reduce Bias in AI and how they have restructured their company and partnerships to ensure their AI programs better serve their population, and adhere to the core principle to "do no harm". ----- To learn more about EqualAI, visit our website: https://www.equalai.org/ You can also follow us on Twitter: @ai_equal

Heather Cox is a tireless advocate for diversity. She is a business executive, seminar director, public speaker and marketer whose business venture is helping to make the business world more closely resemble the real world. Heather co-founded Certify My Company after her own frustrating exposure to the certification process opened her eyes to the challenges facing small and diverse businesses. As president of CMC, Heather works with both diverse businesses and corporations. She assists diverse businesses with all aspects of certification, helps to increase their visibility in supplier markets, and connects certified businesses with the corporations eager to do business with them. Heather educates corporations about diversity practices and collaborates with managers of supplier diversity programs to help them reach their diversity goals, including a coveted seat at the Billion Dollar Roundtable. She sits on the board of the national and regional forums for Women’s Business Enterprise Council – West , and has held past posts with the Women Presidents’ Educational Organization (WPEO-NY), WBENC National Council, the National Association of Women Business Owners (NAWBO) and the Advisory Board for Super Bowl XLVIII. Away from her many professional pursuits, Heather enjoys not relaxing with her husband and five small children. https://www.certifymycompany.org/

THIS WEEK'S GUEST Heather Cox is the co-founder and President of Certify My Company, a leading certification consultancy that assists diverse businesses with all aspects of certification, and connects certified businesses with the corporations eager to do business with them. Heather educates corporations about diversity practices and collaborates with managers of supplier diversity programs to help them reach their diversity goals.  She currently serves on the national and regional forums for Women's Business Enterprise Council – West (WBEC-W), and has held past posts with the Women Presidents' Educational Organization (WPEO-NY), WBE-National Council, the National Association of Women Business Owners (NAWBO) and the Advisory Board for Super Bowl 58 She is a former acro-gymnast, tightrope walker and juggler, so knows just how to balance her hectic life with yoga, DIY projects and baking. For more information, or to get in touch with Heather, check out: LinkedIn: https://www.linkedin.com/in/certifymycompany/ Certify My Company Instagram: https://www.instagram.com/certifymyco/ Diversity Masterminds Instagram: https://www.instagram.com/divmasterminds/ Personal Emails: heather@certifymycompany.com & heather@diversitymasterminds.com Certify My Company: https://www.certifymycompany.org/ Diversity Masterminds: https://www.diversitymasterminds.com/ Certify My Co. Facebook: https://www.facebook.com/Certifymyco Diversity Masterminds Facebook: https://www.facebook.com/DiversityMasterminds YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

This 45-minute session with social media genius Heather Cox will pack your brain with social media marketing strategies for yourself and your clients. Heather has been managing social media for 14 years and is about to drop a ton of amazing tips on you. For example, did you know it takes 21 Tweets per day to …

Why do you buy what you buy? The pandemic not only shifted us online, but it has also caused us to pay more attention, and care more, about who we buy from. The question is: Why are we caring more now? In this episode, we study how conscious consumers are impacting global supply chains, supplier diversity, sustainability, and society in a way we've never seen before. Learn more at dearworkplace.com. Learn more about our guests: Heather Cox and Denise Naguib. 

It's been a year since the pandemic turned our lives upside down. Where are we now? How has this year changed the way we think about the normalcy of the workplace? Learn more at dearworkplace.com. Learn more about our guests: Jeanie Chang, Derrin Slack, Jennifer Shinkai, Heather Cox, Liz Whitehead, Diego Rhoger, Manal Kahi, Ivy Kwong, and Blair Glencorse.

54: We've all been in situations where we feel like life is just packing it on and it can seem hard to juggle it all. Join in today's Episode with Heather Cox as she explains how to juggle motherhood, western fashion, and digital creation! Heather Cox has been working in the Western Fashion Community for 2 years as Digital Creator. She has been featured in multiple advertising campaigns and has even been featured in my absolute favorite magazine, The Cowgirl Magazine!! Heather has determination, guts, and grit. She’s a working mom who gets it done. In this episode we discuss balancing life, NFR, motherhood, and of course, Western Fashion!Click Here to Follow Her on Instagram! True Golden Hour Drippers Rate & Review Golden Hour Drip on the Podcast App! Take 5 minutes & tell me what you think about this episode, I'd appreciate it so much!To Connect with GoldenHourDrip click HERETo Connect with Logan Lee Miller click HERERead More about the Golden Hour Drip Blog HEREEmail GoldenHourDrip@gmail.com for any business inquiries!

Recorded on 12/15/20 Cowen's Healthcare Technology Analyst Charles Rhyee has a conversation on healthcare's digital revolution and the future of Humana with Heather Cox, Humana's Chief Digital Health and Analytics Officer. Heather joined Humana in August 2018 with the responsibility of building Humana's digital care delivery operations and leading its enterprise analytics efforts. Heather brings 25 years of experience to the role, most recently serving as Chief Technology and Digital Officer at USAA, where she led the teams responsible for designing and building personalized and digitally-enabled end-to-end experiences for USAA members. Prior to USAA, Heather was the CEO of Citi FinTech at Citigroup, helping the company adapt to a future dominated by mobile technology, and she headed Card Operations, reshaping the customer and digital experience for Capital One. For Disclosures, click here bit.ly/3cPHkNW

The COVID-19 pandemic has forced industries across the spectrum to quickly alter their business models, which meant that the need for accelerated digital transformations was higher than ever before. The healthcare industry was no exception, but how we access medical care has been undergoing a transformation for years thanks to the evolution of telehealth. Heather Cox is the Chief Digital Health and Analytics Officer at Humana, and on this episode of IT Visionaries, she touches on how health care providers across the industry have adapted to an altered landscape, and she dives into the benefits telehealth is providing patients in the midst of a pandemic. Key Takeaways Response Matters: When the COVID-19 pandemic struck, Healthcare providers were forced to shift basic visits with their primary care physician’s online. Overnight, Humana went from seeing less than 1% of its visits occur via telehealth to nearly 32% at its peak. To meet that demand, it was critical to have a working full-stack relationship in order to respond when unforeseen issues arose. Customers Come First: Regardless of whether you are in healthcare or fintech, one basic principle still applies: the customer always comes first. To meet this guiding principle you must follow a few main pillars, including making sure the process is as seamless for the consumer as possible and making sure the experience is enjoyable. Minding the Gap: One of the biggest areas of concern when it comes to telehealth is that a massive portion of the population still does not have access to broadband internet or connected devices. In order for telehealth to continue to see substantial growth, that gap needs to be closed. --- IT Visionaries is brought to you by the Salesforce Customer 360 Platform - the #1 cloud platform for digital transformation of every experience. Build connected experiences, empower every employee, and deliver continuous innovation - with the customer at the center of everything you do. Learn more at salesforce.com/platform

Heather Cox is a business executive, seminar director, public speaker and tireless advocate for diversity. She co-founded Certify My Company after her own frustrating experiences with certifying her own business. This experience opened her eyes to the challenges facing small, diverse businesses. Today she serves as the President of her company helping diverse business owners increase their visibility in supplier markets.

Heather Cox is a business executive, seminar director, public speaker and tireless advocate for diversity. She co-founded Certify My Company after her own frustrating experiences with certifying her own business. This experience opened her eyes to the challenges facing small, diverse businesses. Today she serves as the President of her company helping diverse business owners increase their visibility in supplier markets.

Shane and Heather Cox are dear friends of mine and Shane in particular has been a peer and a mentor and pastor in the underground scene for many years. We got our starts in ministry together and share a similar outlook and relational heart. At any rate we laugh and cry and commiserate and if you are looking for a man of sincerity and substance, I give you Pastor Shane Cox. theREVgatherings@gmail.com theREVgatherings.com

For children with low self-esteem issues, martial arts teaches confidence and self-discipline while providing engaging physical activity. Martial arts movements can help your child get a better feel for their body in space. This is good for kids who struggle with motor skills. It also helps them to understand the power of the mind over the body. For today's episode, we have here Ms.Heather, a mother of 9-year-old triplets. Her kids were only 3 1/2 when they joined the sovereign. She enrolled her children in a martial arts school and became a part of the team. How it helps in the motor skills development and how a 3yr old kid couldn't last for 2 minutes karate class eventually love martial arts for an extended period. It is like building a family and a life-changing experience. Key highlights Martial arts isn't all about kicking and punching Communicating to your child in a positive way Mental clarity development In parenting, parents need to learn on top of their child learning How to develop the Yes I CAN attitude of your child The involvement of parents and eventually realizing that they become a part of the learning and growing process. Ensuring that your children are better prepare for their future The best way we can keep in touch is if you do things: Subscribe to this show, so you don't miss out on anything. Join our new movement called Fearless Warriors. This is going to focused on well being, fitness, performance, nutrition, live to win, and mind data mindset. Visit my page JDC Success Coaching and Consulting or connect with me at jdcwincoaching@gmail.com Subscribe now! https://podcasts.apple.com/us/podcast/champions-4-life-by-jdc/id1359915784

Heather Cox is the president of Certify My Company as well as an award-winning entrepreneur, speaker, and consultant. She brings her tireless energy to the cause of making the business world more closely resemble the real world. Heather champions diversity and inclusion through her work as an entrepreneur, giving business leaders the tools to improve their numbers and advance their companies.  Certify My Company assists all businesses, large and small, in increasing their visibility in markets and making creative connections that accelerate growth. Connect with Heather on Instagram, LinkedIn or Twitter. --- Support this podcast: https://anchor.fm/christie-lawler/support

International hilarious sensation Tiff Stevenson joins me this week and we talk about friends complaining about something and then arguing with you when you take their side. We get into text miscommunications, people who use the word "Hubby" or "Hubster" and vape emporiums. We also talk baby-ccinos, art being a viable money making business and parents acting like actual parents.  Gripe of the week goes to: Heather Cox for "When someone tries to do something nice for someone and it goes viral and then all the trolls on the internet shit on it."  Follow us: @nosirpod @thefunnycarmen @tiffstevensoncomic Support the podcast! www.patreon.com/nosirpod Listen here: Apple podcasts: https://itunes.apple.com/…/no-sir-i-dont-like…/id1220217369… Stitcher: http://www.stitcher.com/s?fid=136556&refid=stpr Laughable: https://laughable.app.link/aEzkVj3PyM Podbean: https://nosiridontlikeit.podbean.com Join the conversation in the group here: https://www.facebook.com/groups/161184674577328/ Email us: nosirpod@gmail.com We are also now on Spotify!!

Guest speaker Heather Cox comes on the show explaining "how to achieve better progress & happiness without focusing on weight loss & the scale". Heather dropped 40lbs by going all veggy. After losing all her weight she STILL wasn't happy with her body because the "tone" look wasnt there. She then got guidance (a coach) and began to put on some mean muscle and also began enjoying her amazing foods and finally began scuplting her body how she wanted to with also being happier than ever!! Within this episode you're going to learn all Heather's secrets and how she got better progress and happiness without focusing on weightloss and the scale!

Heather Cox, Co-Founder and President of Certify My Company, is someone who continues to reinvent herself as her passions grow! Heather decided to become an entrepreneur at 30 years old and shares some incredible insight on how she started her business and how she found herself. Certify My Company assists diverse businesses with all aspects of certification, helps to increase their visibility in supplier markets, and connects certified businesses with the corporations eager to do business with them. If you want to know more about what all of that means (I had no idea certification for diverse businesses even existed!), you definitely want to listen to this interview because Heather is changing the world as an advocate for diversity! Fun fact about Heather (and you'll hear more about it on the podcast): She is a former acro-gymnast, tightrope walker and juggler! Check out Heather on Instagram at www.instagram.com/certifymyco To learn more about Certify My Company or see if your business can get certified, check out www.certifymycompany.org --- Send in a voice message: https://anchor.fm/melinda-strauss/message

Be honest: how closely are you following President Trump's Senate impeachment trial? Maybe you've tuned out altogether, since the outcome seems like a foregone conclusion. Maybe you're checking the news sites or social media for the occasional update, or even tuning in to live coverage on cable or NPR on occasion. Whatever your approach, though, you're probably not following it anywhere *near* as closely as Heather Cox Richardson. For months, Richardson, a professor of history at Boston College, has been writing a daily digest of all things impeachment, titled Letters From An American — and to her surprise, it's attracted a something of a cult following. Adam Reilly and Peter Kadzis sat down with Richardson and talked about why she started her project; what it's been like to be continually immersed in a story many people actively avoid; what she's learned that she didn't know before; and what the stakes are for American democracy as the Senate weighs its options.

Episode 9:  Influencer Marketing – The Emergence of it’s own Marketing Channel & How can Micro-Influencers & Nano Influencers can Help Grow your Brand with me – your host Carey Sperry Data is showing that Influencer Marketing is gaining sig more spend from marketing budgets.  I was shocked to read that Estee Lauder recently announced that they plan to allocate 75% of their entire  marketing budget to influencer marketing in 2020.  Some of them are big names such as Kendall Jenner and others are what we are going to break down later in this episode, what are Micro-Influencers like on YouTube and Instagram.  You might be saying, yah well, that’s a HUGE company and that isn’t relevant to us.  With this announcement and data, it is a definite sign of what works today in social media marketing so I thought the subject deserving of some attention so you can consider what it means to you and your business.  SMBs have some distinct advantages and brands large and small are changing the way that they work with Influencers.  Bigger isn’t always better in 2020!  As my kids say, “Facts” This is going to be a shorter episode as I decided to let you know about this shift if you hadn’t already realized how stark it is and second kindof lay the ground work for next weeks episode where I interview a Micro-Influencer. In this episode I’m going to go over what could miss out on if you don’t at least think about partnering with a Micro or Nano Influencer and I’ll break down what those are for you also. 1 – Influencers have Large & Often Engaged Followers You can see right in their bio how many followers they have and when you click on their posts, you can assess the engagement and number of comments.  So this may seem obvious but for those of you who haven’t really put much thought into what Influencers really DO – when they post about your brand, you could get noticed by their followers. 2 – Influencers are more trusted by Millennials than are advertisements       With the Drive to Authenticity & Trust – this is important data.  If Millennials are in your customer base or will be soon, then think about it – the speed to conversion will be faster via an Influencer because they already trust them or they wouldn’t be following them most likely. Unless they’re a hater! 3 – Neuroscientific studies by firms such as Whalar,  show that Influencers content measurably has shown higher levels of emotion and memorability compared to television, Facebook in general or YouTube.  Additionally, in many instances people go from doing nothing in response to content to a “yes” after they consume content promoting a product or service when promoted by an Influencer. The Whalar study demonstrates that Creativity, Authenticity and Values Driven are key components that prove to drive the success of the Influencer’s results so when you determine these components are present in an Influencer’s content, you can more confidently expect they will gain the attention about your product with their followers 4- There’s opportunities to give product or a free service in exchange for promotion by Influencers Not all of them require to be paid or be paid big!  It’s just a matter of finding them and striking an  arrangement that makes sense for both parties. Some brands create affiliate programs where the Influencers get a link to post in their bio or in specific posts – such as a blog post with the link where people can click thru to buy and they are transparent about the factg that they are an affiliate and they may be compensated if they are, if that’s the case.  Side note! 5 – Tracking conversion or results related to that Influencer can also be done if you give promo codes like JOGINJANUARY for a jogging pant or COOKING42 for a pregnancy cookbook let’s say.   Alternatively, you can use referral links which are URLs to a landing page.  You give one of these to the Influencer while they include your brand in their posts organically. 6 – Brand Ambassadors use your product ongoing for typically long periods of time. It’s called Brand Ambassadors.  They use your product,  occasionally urge others to use it too and they are a reflection of your brand.  You can then also then repost their posts, acting as like a testimonial for your brand or product.  In Episode 4 with Heather Cox of @Aglowpresets she talks about how she’s built a very successful Brand Ambassador program and it’s growing every week pretty much, by she gaining university students to represent her brand and preset products.   7 – Some influencers are also bloggers and you can ask them to include a link or two in a blog taking readers to your offer(s)!  Bloggers post social media posts directing followers to go read their blog.  See how this works?!   Now how do you find Influencers if you choose to go it on your own without an agency’s help – first you can start with who already follows you today!  So go to your followers - Then dig into their followers and comments they get on their posts.  Then you can search by hashtags #.  So go into the search field, click a hashtag relevant to your business or service, then click thru to their presence to see you know, how many followers they have and what kind of engagement they have. You look specifically and I know it’s time consuming but it could be worth it.  Look for people in your niche or who are interested in your niche with the number of followers between 5,000 and 25,000.  Those are what most brands consider the Micro-Influencers.  Influencers will collaborate sometimes too, so you can ask an influencer that you already know, who you know and trust and are well aligned to your brand – who do you know that is also an Influencer who might be interested in collaborating with you around our brand?!  Ask that of the Influencer you like working with.  Add hashtags to that collaboration or collab. campaign and your reach could really blow up!  In these show notes you can find a couple of message to Influencer outreach templates. Ok? They are email or message templates you can use to get started. It goes like this: Hi Betsy,  I came across your Instagram when I searched by #___________ and I was really impressed with your content.  I saw you also have a blog and are really passionate about _______.  We are a _________ and _______ company.  My role here is _____.  Our IG handle is __________ and you can visit our website at www._______.com.  We would love to see if you would be interested in partnering up with us to promote our _______ next month, in _____.  If so would you be available later this week or next for a call to talk through and see if our synergies align? Best, Carey That’s just one example.  I’ll have one more in there for you to try. Now Conferences are a really great way to meet Influencers too.  Face to face is always the fastest way to detect chemistry and start to form a relationship. No onto this next term.  Nano Influencer.  Have you heard of it?  These are people with over 1,000 followers but not yet reached Micro levels of 5-10k Next week we feature a microinfluencer.  I interview this microinfluencer so you can hear specifically of what some of them do, how personality plays a role and considerations that will help convert people into being your customer.  Don’t miss it! Influencer Outreach Template 2 go to www.allsocialyall.com

Carey: In this interview with Heather Cox, we talk about what the younger generations want and expect from brands on social media. I always enjoy speaking with Heather about her business because she's super passionate about her work, and sharing her art of photograph editing. Two of the biggest take aways I had from our conversation are first, the importance of aesthetic, and what a thoughtful aesthetic can do to catch the attention, just what we're all trying to do, engage people, and excite this younger generation. And two, building audiences. Many times, brands find themselves just putting up content before they think about who they're speaking to about what they have to offer or share. It's kind of like sitting down with your grandmother and saying, "Hey, dude, what's up?" You would never do that. Carey: By Heather building her audiences and Instagram, she can then target them effectively to get them to stop, to look, and hear what she has to share. And then she keeps on building new audiences to broaden her customer base. Hope you enjoy. Carey: Hello, everyone, welcome to episode four, the younger generations, and what they want and expect from brands on social media. And today, we have Heather Cox. She's owner of Aglow Presets. And she absolutely has a love for photography her entire life. She believes, and she helps people optimize and enjoy pictures, and helps them use them and their modern qualities as a way to really create memories, which is what everyone loves to do. At least when they don't do it, they realize when they do create memories through pictures, how much everyone appreciates it. Carey: And then enhancing them with presets is really what she specializes in, to help pictures look their best. And not only does she get joy out of taking pictures, but it's her main passion of editing them, which is not easy for everybody. She has three kids, she owns this wonderful business that's just taking off, and she really wants to help people make a lasting impression, help people and their businesses take their images really to the next level. So, many of you may not have heard of presets before. So, that's really what her ... Not invention, but her own artistic way of creating presets, and that's what we're going to talk about today. Carey: So, Heather, thank you so much for being here. Heather: Thank you for having me. Carey: So, let's get started. Can you tell our listeners a little bit about yourself, and your company Aglow Presets? Heather: Yes. Hey. So, I'm actually a speech therapist, but I have always had a love of photography and editing pictures. So, a little over a year ago, I created a company called Aglow Presets, where I create different filters for pictures in the Adobe Lightroom program. So, for people that don't know what a preset it, it's basically a pre-made filter that is made in the Adobe Lightroom program. A lot of people are familiar with Adobe. Each preset contains a specific combination of really high quality edits. You can edit every single color, 100 one way, 100 the other way. You can edit the lighting, the contrast, there's so many different things you can do to the picture to create that look. So, it kind of ... You save it as a preset. So, with one click, you can transform your pictures, and they can be reapplied to as many photos as you want to use them on. Heather: So, for years, I've just been using standard apps on my phone to edit my pictures. But I never really got the look that I wanted. So, I started researching, and wanted to know what professional photographers use to make their pictures look flawless. So, over the past year, I've created over 55 different presets that really enhance pictures by brightening them, bringing out the different colors, and giving different looks to pictures. Carey: That is awesome. I just learned about presets earlier this year from you, and it really opened my eyes to the possibilities, and so, we share it with businesses because a lot of them don't know. And it really helps that aesthetic that is so important now, especially on Instagram, where it creates this consistency to the wall, and to the pictures in the stories, where even though they might not have the same exact filter on each photo, they go together. Kind of like an outfit. Right? Heather:  Absolutely. 100% yes. Yes. That's why a lot of businesses do use them because when they're displaying products, or even fashion. Any type of business, it's all about the look and catching your eye. So, it really enhances that. Carey:  Yes. That's awesome. So, your customers, with our subject around the younger generation, your customers are the younger generation for the most part, not 100% at all. But they really do migrate toward using presets, which is part of why you focus on Instagram. So, can you tell us what you know about them, and how you think about serving them on Instagram and Etsy with content and communication? Heather: Yes. So, I did find out very quickly that my main audience and my customers for presets are the younger generation, specifically ages 13 to 25. I kind of found out just through my customer base, seeing the girls posting them, and getting insights off of my ads kind of telling me who my audience was. So, and I found that the younger generation really doesn't use Facebook as much as we do, the older generation. And they really are focusing on Instagram these days. Posting pictures, and specifically, posting on their stories. I think that's that age range outlet for their creativity. Heather: So, Etsy has also been great because I think it is user friendly for that generation, too. It has reviews, it's just easy to navigate. So, Etsy has been my main platform, really, for to sell my presets. I do have a website, as well. But I do like to direct most of my traffic to Etsy. But yeah, the younger generation, they really like that kind of instant gratification where they see the pictures pop up right away. And I just think that, for me, Instagram seems the way to go to promote my presets. Carey: For sure. And your traction has shown that that's a great decision, and you enjoy it, and you're so good at it, too, which really helps. So, for people that don't know what Etsy is, I started using Etsy when it very first came out because I'm kind of an artsy person, and it was originated for artists to ... As a platform to share and sell their handmade things. Now, I think they still have that as a central concept to the platform, but there's more on Etsy now than back in the day when it was just artists. But it makes sense that you went there because your craft is an art form, and it allows you to transact on the purchase. Is that kind of what your thinking was by partnering with Etsy, as well? Heather: Yes, correct. Like you said, it's really for handmade. I think they branched out a little bit, where you can have partners that can also create some of your items, too. But yes, it's like a home base for people with creative ideas, and it just was perfect for preset. Carey: It's a very visual platform, too. Kind of like Pinterest, I think. So ... Heather: Agreed. Carey: So, okay. Well, as far as aesthetic, that's people would become more aware this year, and I think in 2018 of what aesthetic even meant. But it's kind of that overall look that couples with your brand. We have a company that is sort of an outdoor flair that we work with that we help them with their social media and their Instagram. And we had a set of presets on there at first that made it look a little bit dark, and we were trying to go kind of after that edgy feel to the aesthetic because they're kind of a rugged outdoorsy kind of company, like I said. And then we decided when someone's outside, they prefer to be outside usually when it's sunny. So, let's brighten it up. So, we switched out the presets to a more bright look. But that's kind of what somewhat of what aesthetic means. Carey: Heather, I'd love your thoughts on that. But we'd also like to know what, if you could share with us, how you've built the aesthetic of your Instagram presence, and how it appeases the younger audience. Heather: Yes, for sure. And aesthetic feed is what everybody wants these days. I get so many questions that, "Please help me make my feed on Instagram more aesthetic." So, it's really, like you said, it's creating that flow and consistency from picture to picture that makes it appealing. And presets can make your feed very pleasing to the eye, and catch attention to really, like you said, get that flow. And it can be either using the same preset on every picture, or using different presets and just keeping the lighting, like you said, and the brightness the same from picture to picture. Because I know every picture is different, depending on the lighting, like you said, if they're indoor, outdoor pictures. Heather: So, I always encourage my users to tweak each preset to match the picture before so they have that nice flow on their Instagram feed. So, I created a YouTube channel with helpful videos on this topic, and different editing techniques. But my personal feed on Instagram, I like to showcase other people using my presets. So, it's not just me every picture. So, it doesn't look probably ... If I had my own feed, I would have maybe a different look to it of the same thing going on. But the good news is is even though I use all of my customers pictures, for the most part, I do post some that I have posted of myself. But they're all different presets. But the flow still ... My feed still looks aesthetically pleasing because they're all a similar brightness, and presets really bring out clarity. They not only enhance the picture, but they really increase the quality of the picture, as well. A lot of people don't know that. Heather: I recently started editing old photos. It's great for really, really old black and white photos, too, to make the picture even a better quality than it was on looking at it online. But, so, for the most part, it's just ... Yeah. Presets, just the brightness of them, keeping that consistent, and keeping the fairly same color scheme. But yeah, that's what everyone wants because that's ... Business, people sell products from visual. It's so visual these days. Carey: Absolutely. Heather: So, having that look great is going to help any business. Carey: Yes, yes. It's huge. And the older generations now are becoming more accustomed to seeing it. And it's kind of like when ... I think of it sort of as when the old TV quality ... If you see a older football game, back from the '80s, I can't believe how blurry it is. Heather: Mm-hmm (affirmative), yes. Carey: And we looked at that, and that's what our eye was fine with. And then [crosstalk 00:13:50] but now that we have high def ... I don't even know what the terms are for the super duper high definitely ones now. But now our eye is used to that. And I think the concept is similar with presets, that's that we're getting accustomed to seeing that, and that's what our eye is pleased by. But the younger generation, that's really what they demand. The demand, I guess, might be a little- Heather: It's, yeah, all visual. It is all visual, and what looks the best to their eye, for sure. Carey: And then I love ... I just want to comment on the user generated content because we spoke about that in a previous episode around content and building content ahead of time, and what user generated content is. Because some people don't know that. And Heather, you've done an amazing job of maximizing the impact for your customers of user generated content, which means she's using those pictures of what her customers are using with her product, and showcasing that on a daily basis. So, it's a great, great method. So- Heather: Yes. Thank you. Carey: ... speaking of your customers again, you have something you call brand ambassadors. Can you tell us about that, and how this effort helps contribute to your content and engagement? Heather: Yes. I currently have 73 Aglow ambassadors. I have 70 females and three men who help promote my presets. So, really initially, what I would do is ask some of my followers that had big followings and used my presets if they wanted to become ambassador. However, the good news is now I have people reaching out to me every few days if they can be one. So, to be an ambassador, basically I give them free presets and in return, they pretty much promote Aglow Presets for me. They mention me on their feed, they promote me on their stories, their Instagram stories about my presets, if I have a new release, if I'm coming out with a new preset, they tag me. And when they post a picture on Instagram, they'll tag me in it, and they'll post which preset they've used. Heather: So, one of my first ambassadors was a girl at a university near where we live, and that has really in turn, spiraled into a big following, not only from businesses in that town. I have the tanning salon there uses my presets, boutiques there use my presets, as well as a lot of the sorority girls at that college. So, it's really great to have people around. And I have my ambassadors are all over the world. I have one in Ireland, and France, and I have a few in Canada. So, it's really kind of worldwide that they're promoting my presets. And I do, like you said, I love to showcase them on my feed because that not only helps them, they get notoriety from that, and they get to show off their pictures, and they know that all my followers will see it, also. Carey: That's amazing. Heather: So, it's a win win. Carey: Yes. Yes. That's amazing. And it also allows people to see that variety, and people have ... Some of them have children, or you've got some men that are caring about their image and their personal brand, and it kind of gets people looking at the opportunities by showcasing themselves in a really professional and aesthetically attractive way, I guess is the best way to put it. Heather: Yes... Carey:Are brand ambassadors like influencers, would you say? Heather: Some of them are, yes. Some of them are just kind of regular people. But a lot of them are influencers. And so, they have their own kind of gigs going on. But they do this, as well. Carey: Gotcha. Okay. Because some people don't really know the whole world of influencers, or they've heard of it, but now there's something called microinfluencers that have fewer followers. So, for folks out there that aren't so familiar with the influencers world, there are many many many that have become really big, and they have millions of followers, and they charge a pretty penny to couple with brands, and they also tend to be ... Nothing against all influencers by any stretch, but brands sometimes feel a little anxious about working with some of the big ones because they're quite particular, or demanding sometimes is the word they use. I'm not saying that I've never had an influencer. But that's just kind of the world of that now, and the brand world. And so, there's something that has surfaced this year called microinfluencers that have fewer followers, but can be very influential, especially at the local level, or the industry level, and such. So, but that's a whole 'nother conversation. Heather: Interesting, yes... Carey: The one thing you've been really good at, Heather, is to continually using ads and promotions. So, can you take us through what you think engages the younger customer. For instance, with the language you choose, or the visuals you use in your ads and promotions. Heather: So, yes. Yeah, I typically run around six to eight ads at one time on Instagram. I say I do it on Instagram, I think some of my ads go to Facebook, and some the Facebook and Instagram type areas. But I find that most of my customers do find me through Instagram, through either on the feed, or sponsored ads on the stories. So, I do definitely try to create ads that speak to the younger generation through fun pictures, and bright colors. They like a certain look to a picture, which I found. They like the fun, being at a festival, or more party-type pictures than some of the older generation pictures that we used to use. Heather: So, and also, a majority of my ads are video ads. So, I think this is huge, especially for this generation. Like I said earlier, they want kind of quick, instant gratification. So, using a video, I scan through different presets with simple verbiage, just talking either about a sale going on, or what preset I'm using. And also, the younger generation definitely loves a sale. So, I typically try to include that in some of my promotions. But yeah, they really just ... The videos, and using just kind of short verbiage, I think it really helps. But I use Adobe Rush, which is a video editing program. And it's really simple, and that way, I can just upload it right into my Facebook ads manager. Heather: But yes, when someone's scrolling through a feed, I think they just really want ... They don't want to have to scroll picture to picture, but just if you have a quick, short video showcasing your products, I have found that's the way to go for my ads particularly. Carey: Yes. My youngest is 17. So, he's not 13 anymore, or anything. But he's always looking at videos, that's it. He doesn't ... I don't know. I'm not sure what he reads outside of school. But yeah, videos are definitely the eye catcher. So, well, when you've built these followers, and attracted new customers ... Your customers are between the ages of ... What ages, Heather? I forget. Heather: Well, 13 to 21 is the most. But I really think I would say 13 to 25, 30 years old. I do have several customers that are older than that. But the main, if I was just to group it in, that's the main group is that younger age- Carey: Yeah, we talked about how there's lots of opportunity with photographers, and chefs, and things like that that aren't using your presets. Heather: Right, for sure! Carey: ... you've done a really great job of defining your audiences inside that key age range that is making daily purchases with you inside your social strategy. And so, how are you building multiple audiences to target and sell your products to? Heather: Well, as far as audiences, this is definitely one area that I continue to learn and I want to grow in. I've taken polls, and asked some of the younger generation what are the things that they search on a daily basis, who do they follow? So, I can create audiences based on their interests. For presets specifically, I know that they're very popular with blogger, influencer-type people, college age girls, sorority girls. I do have a preset called clean and crisp that I market to realtors. I have a lot of boutique owners, realtors, anyone that really needs to showcase a product. So, I try to target as many of those types of people in my audience as I can. But I definitely feel that I have to continually change up my audience to reach a broader group of people. Heather: So, I guess the biggest take away I have for this podcast is just to continually stay on top of the trend, and stay fresh, and just know that there's always something ahead. Carey: Well, that's a great way to close. I love that. That's very inspiring. And you're a perfect example of that, Heather. Whenever I talk to you, you're always trying to think of ways to do things new, and a way to mix it up, and ways to attract new customers, and ways to grow and help people. Make them happy. Because it does make you happy when you're proud of your presence online, and on social media. Carey: So, thank you so much. Can you let everybody know how to get in touch with you, and to check out Aglow Presets? Heather: Yes, thank you so much, too. So, my Instagram handle is @aglowpresets, and I have a website, and it's www.aglowpresets.com. And you can also find me on Etsy, and search me up on YouTube at Aglow Presets. Carey:  Thank you, Heather. That's awesome. Everyone, have a great day. Thank you so much. Heather: Okay, thank you. Carey: You're welcome. Heather:Thanks, Carey. Carey: Thanks for listening to the All Social Y'all Podcast. For free resources and materials, head over to allsocialyall.com. That's allsocial Y-A-L-L.com. Also, we'd love to hear from you. What subject areas would you like to hear about in future episodes? You can share that with us by dropping me a comment on our website, or in Instagram @allsocialyall.  

Heather Cox is an award-winning entrepreneur, speaker, and consultant.Through her leadership at CertifyMyCompany.com, Heather has assisted numerous organizations, from household names including Johnson & Johnson, Kaiser Permanente, California Baby and Zappos to small mom and pop shops. Her work encompasses all aspects of supplier diversity, offering minority-group entrepreneurs assistance on obtaining certification and using it to their best possible advantage, and working with corporate supply chain heads to ensure diversity across their supplier programs. Heather’s company has been featured in Diversity Professional Magazine, CEO CFO Magazine, & Affinity Magazine, among others. Join us in the Business Spotlight September 10th at 1pmET/10amPT or in archive. Be sure to connect with Heather at DiversityMasterMinds and on Facebook, Twitter and LinkedIn too! Thank you sponsors Safety Bags, Inc and StadiumBags.com and No Such Thing as a Bully.  Thanks to Smith Sisters Bluegrass for She is You! Connect with #WoMMedia on  Facebook, Twitter and Instagram. #WordofMom ~ Sharing the Wisdom of Women

Are you new to the idea of responding to RFPs? If so, you're probably curious about where to go to find RFP opportunities. And you may also be wondering what the process of responding to a request for proposal looks like. What's the difference between corporate and government RFPs? What's the best way to approach the procurement departments of your target customers? Once you've identified an opportunity, what steps can you take to prepare a winning response? Today on the podcast, I'm explaining how to get started with RFPs, discussing how to find opportunities and prepare corporate, state or local government responses. I share the importance of building relationships with people in the organizations and agencies you want to work with and getting notifications when they release an RFP. I go on to walk you through the process of responding to an RFP, describing how to create a response template, craft a strategy, write and revise the content, and complete the peer review process—in a timely manner! Listen in for insight on learning from the bids you don't win and get a list of the top resources for identifying opportunities to bid on RFPs. Key Takeaways The challenge of finding corporate RFP opportunities How to identify corporate targets and get on their vendor lists How to approach corporate supplier diversity departments How to get in front of government procurement departments The best resources for finding local + state government RFPs A simple, step-by-step overview of the RFP response process Read RFP and identify questions Create response template Reverse engineer calendar Think through strategy (theme) Get writing done Edit for cohesive voice Objective peer review Editorial peer review How to get information and learn from the bids you don't win Connect with Lisa The RFP Success Community on LinkedIn Lisa's Website Lisa on Twitter Lisa on Facebook Lisa on LinkedIn Subscribe on iTunes Email lisa@lisarehurek.com Resources Contracting with the Federal Government on RFP SS EP011 Build Relationships & Win Federal Business on RFP SS EP030 Diversity Certification with Heather Cox on RFP SS EP003 BidSync FindRFP Freedom of Information Act The RFP Success Book by Lisa Rehurek

OCB Pro Physique Competitor and OCRWC Qualifier Heather Cox talks about her new passion for physique based sports but why she still comes back to OCR.  Evan and Brenna talk to her about diet, training, doing both sports, her upcoming race schedule and Evan recommends the best bodybuilding documentary of all time.    Episode brought to you by Harbinger Fitness, makers of gym training accessories, weight vests, dip belts, thick bar grips and more.  Basically everything you need for OCR strength training this off season. Music provided by Marc Capaldo of Madison Ambush.

We interview kohai Heather Cox .. listen to her experience and perseverance of attitude to thrive in life...

Welcome to the LifeChanger podcast, Heather Cox! Keeping the ball rolling, changing lives, getting paid! That’s what’s up! I’m excited to do this interview with Heather. She’s been in our ecosystem for only a couple of months, and she’s in the LifeChanger Impact Program. Heather has ascended to the next level of badass coaches, now building a six figure and multiple six figure earning business in just ONE year. Kudos to her for really crushing it! Today she shares her story about how she got started with LifeChanger Academy and her success even though she had no experience as a health or fitness coach! Impact of ignoring naysayers Heather’s journey to earning $10K/month and beyond Benefits of the LifeChanger Academy Leap of faith vs. looking back with regret Purpose of LifeChanger Impact Program Issues with generating consistent flow of leads Value of referral lead generation Rule of 5 People Closest to You Understanding your ideal client and marketing yourself to them Referral Rocket Fuel Strategy: Facebook Live Interviews & Referral Bonuses Ninja Tip: Using testimonials to prepare future clients Power of group coaching call acknowledgements   Heather joined the LifeChanger program last October but didn’t truly get started until January. Heather explains how almost everyone she knew told her she could not have a job that doesn’t have a salary, that doesn’t have benefits, that’s not guaranteed. Soon after her initial call with LifeChanger Academy, she quit her marketing job and has made $25K in less than 6 months, in comparison to her previous salary of $34K for a whole year! I believe Heather is going to be at the Legacy Level, growing her business up to that $100K/month, million dollar earning level before she knows it. There were so many people that told her she couldn’t do it, and she is ready to keep proving them wrong!   At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram! As always, Peace, Love, and Gains Things Mentioned In This Episode:   Links to resources:

As entrepreneurs and small business owners, we could all use a competitive advantage to tip the scales in our favor and win more contracts—and small and diverse business certifications provide one route to gaining that advantage. What are the major certifications? How do you complete a successful application? And what are the benefits to becoming diversity certified? Heather Cox is the co-founder and President of Certify My Company, the national leader in transforming Fortune 1000 supplier diversity programs into profit centers. A tireless advocate for diversity, Heather is passionate about making the business world reflect the real world, and in her role as a Diversity Certification expert, she supports eligible suppliers in the process of becoming diversity certified and maximizing the benefits of certification. Today, Heather joins me to share the origin story behind Certify My Company and discuss the financial benefits of a diverse supply chain. She speaks to the Big 5 diversity certifications, explaining who is eligible and how certification can help you win and keep contracts. I ask Heather about the misconceptions around certification, and she shares the significance of accurate documentation in the application process. Listen in for Heather's insight on certification as a valuable tool—not a magic wand—and learn how to take full advantage of the benefits of diversity certification! Key Takeaways How Heather's background in the circus prepared her for entrepreneurship The origin story behind Certify My Company Heather's insight on certification as a tool, not a magic wand The financial benefits of diversifying your supply chain The Big 5 certifications (women, minority, LGBT, veteran and disability) Who is eligible for a small or diverse business certification The importance of accurate governing documents in qualifying for certification How certification serves as a business development tool for your customers How certification can tip the scales in your favor The value of tapping into the diversity ecosystem at conferences How certification can strengthen your relationship with existing partners How inaccurate governing documents lead to technical rejections The strength of a WOSB designation in conjunction with a WBENC certification How to determine the most effective certifications for your company The industries that are most favorable to diverse business certifications How to leverage contracts with existing companies as a certified business Connect with Heather Certify My Company Email heather@certifymycompany.com Certify My Company on Twitter Certify My Company on Facebook Certify My Company on LinkedIn Heather on LinkedIn Connect with Lisa Lisa's Website Lisa on Twitter Lisa on Facebook Lisa on LinkedIn Resources Walmart Survey CLR Cleaning Products WOSB Certification WBENC WBEC-West NMSDC NGLCC NVBDC USBLN Small Business Administration Diversity Alliance for Science

Sunday morning sermon delivered by Evang. Heather Cox on May 13th, 2018

I'm joined today by Heather Cox, founder of Bathe Happy (http://www.bathehappy.com). Like so many of us, Heather started out in an office job and quickly found that it didn't float her boat. She fell into soap making when she experimented to find the right products for her husband who had eczema. Who'd have thought that that would lead to a succesful business. Heather talks about her transition out of financial services into her new business. She also tells us the amazing story of why she chose to adopt a little boy.Follow Heather on her sites and order some of her products. I promise you won't be disappointed.instagram.com/bathe_happyhttp://www.amazon.com/Bathe-Happy/pages/14559989011http://facebook.com/HappyLaneSoap/ 

In this podcast, Dr. Heather Cox, a Vascular Surgeon at the Grey Nuns Hospital in Edmonton, discusses developing an approach to the patients with chronic limb ischemia. After listening to this podcast you should be able to: Define chronic limb ischemia Understand the clinical presentations and diagnostic approaches to patients with suspected chronic limb ischemia Describe the medical and surgical management of chronic limb ischemia.

In this video Vascular Surgeon, Dr. Heather Cox, shows you how to give a complete physical examination of the Peripheral Pulses.  After watching this video you should be able to: Have a basic understand of how to examine the peripheral pulses Understand how to calculate the Ankle Brachial Index (ABI)

Evening sermon delivered by Evang. Heather Cox on Sunday July 31, 2016

Storytelling with Sam McClure of the National Gay & Lesbian Chamber of Commerce Washington D.C. Links mentioned in the show: National Gay & Lesbian Chamber of Commerce (NGLCC) NGLCC National Business & Leadership Conference But You Don’t Look Gay… Green Eggs & Ham Oh, the Places You’ll Go! https://twitter.com/SamNGLCC For more information on Supplier Diversity: #008: Expert Interview with Heather Cox of Certify My Company [Podcast] #011: Diversity & Inclusion and Business Opportunities, Oh My! [Podcast] Are there small business resources for LGBT business owners? Want to see who else is being interviewed for this Pride month project? Check it out here – 30 days – 30 voices – Stories from America’s LGBT Business Leaders Listen to the episode by clicking the play button below! Would you prefer to read the transcript than listen to the episode? No problem! Read the transcript below! AUDIO TITLE:  30 Days, 30 Voices – Sam McClure Jenn T Grace: Welcome to 30 Days, 30 Voices: Stories from America's LGBT business leaders. Intro: You are listening to a special edition of the Gay Business and Marketing Made Easy Podcast. Tune in for the next thirty days as we interview one business leader per day, each day in June to celebrate LGBT Pride Month. That's lesbian, gay, bisexual and transgender pride month. You'll learn insights around business and marketing from those who know it best. And now your host. She's an entrepreneur, a marketing maven and an advocate for the LGBT business community. Jenn, with two N's, T Grace. Jenn T Grace: Hello and welcome. Thank you for tuning into this special Pride Month episode of the Gay Business and Marketing Made Easy Podcast. Information about today's guest and links mentioned in the show will be available on the website at www.JennTGrace.com/30days30voices. If you like what you hear in this interview, please be sure to tell a friend. And now, without further ado, let's dive into the interview. I am pleased to be talking with Sam McClure. She is the Director of Affiliate Relations and External Affairs for the National Gay and Lesbian Chamber of Commerce. Prior to this she was the Executive Director of Quorum, which is the Minneapolis, Saint Paul LGBT and Allied Chamber of Commerce. And in addition to these roles she has previous experience owning several small businesses. So Sam, I've given the listeners a brief overview of who you are, but why don't you tell us a little bit more about yourself and what your path looked like that led you to where you are today. Sam McClure: Well thanks Jenn, and I just want to say thanks again for having me on your show, it's really a pleasure and looking forward to our interview. So a little more about me. I'm here in Washington D.C. at the headquarters of the National Gay and Lesbian Chamber of Commerce, and I just moved to D.C. and joined the team here internally almost two years ago. But I've actually been with the NGLCC since really the very beginning. You know the organization just celebrated our tenth anniversary, and I was part of the earliest days when our co-founders created the NGLCC and came to one of the earliest conferences as a volunteer board member for a local chamber, Quorum, that you mentioned in the beginning. And you know I was quite taken with this whole concept of business equality as a movement and intentional inclusion of LGBT-owned businesses in the economy and the network of other LGBT chambers around the country. And also the corporate partners that were coming into the space to be part of this movement to leverage economic development opportunities specifically for people who are LGBT. I got really excited about the movement right away, I became a volunteer leader in the chamber council at that conference, and I served as the chair of the Midwest region and then after a few y...

Storytelling with Jennifer Brown of Jennifer Brown Consulting New York City, New York Links mentioned in the show: The Manhattan Jazz Transfer National Gay & Lesbian Chamber of Commerce (NGLCC) NGLCC National Business & Leadership Conference Out & Equal Workplace Advocates Out & Equal Workplace Summit Book – Lean In: Women, Work, and the Will to Lead For more information on Supplier Diversity: #008: Expert Interview with Heather Cox of Certify My Company [Podcast] #011: Diversity & Inclusion and Business Opportunities, Oh My! [Podcast] Are there small business resources for LGBT business owners? Listen to the episode by clicking the play button below! Would you prefer to read the transcript than listen to the episode? No problem! Read the transcript below! Audio Title: Storytelling with Jennifer Brown  Jenn T Grace: Welcome to 30 Days, 30 Voices: Stories from America's LGBT business leaders. Intro: You are listening to a special edition of the Gay Business and Marketing Made Easy Podcast. Tune in for the next thirty days as we interview one business leader per day each day in June to celebrate LGBT Pride Month. That's lesbian, gay, bisexual and transgender pride month. You'll learn insights around business and marketing from those who know it best. And now, your host. She's an entrepreneur, a marketing maven, and an advocate for the LGBT business community - Jenn, with two N's, T. Grace. Jenn T. Grace: Hello and welcome. Thank you for tuning in to this special Pride Month episode of the Gay Business and Marketing Made Easy Podcast. Information about today's guest and links mentioned in the show will be available on the website at www.JennTGrace.com/30days-30voices. If you like what you hear in this interview, please be sure to tell a friend. And now, without further ado, let's dive into the interview. I am pleased to be talking with Jennifer Brown today. She is our first guest starting off the 30 Days, 30 Voices: Stories from America's LGBT Business Leaders Podcast Project. You may remember Jen from an interview she did with us back in February, and because she had so much great wisdom to share then, I had to have her back here to kick off this special Pride Month series. So for those of you who do not know, Jen is the founder and CEO of Jennifer Brown Consulting which is New York City based consulting firm that is both a woman-owned business and an LGBT-certified business. She is a social entrepreneur committed to making an impact that creates healthier workplace cultures for all of the clients that she serves. Jen it is fabulous to have you back on the show, how are you? Jennifer Brown (Consulting): I'm great Jenn, thanks for having me. Jenn T. Grace: It's fabulous to have you back and as I mentioned already, I gave the listeners a really little bit of an overview of who you are but why don't you just tell us a little bit more about yourself and what your path looked like that led you to where you are today. Jennifer Brown: Great, absolutely. I'd love to share. It's been a wonderful journey and I'm really excited about what we've accomplished and really where we're going. So I have had my company for about six years now, Jennifer Brown Consulting, or as we refer to it as JBC. And my background was a combination of non-profit management, I've always been pretty much of an activist if you can say, or an advocate for social change. And so I got my start in work like that and then at the same time I've always been an artist and performing artist and a vocalist. So I had two Masters degrees, one of which is in opera. And so in my twenties it was a combination of doing non-profit work, programming work for organizations that I believed in, and also singing and following the path of an artist. And that's actually led me to New York which is where I ...

Listen to this great (and entertaining) interview with Heather Cox as we discuss - • Supplier Diversity • LGBT Business Certification • Certification as a marketing tool • Buying from each other I had a chance to sit down with Heather Cox of Certify My Company recently and ask her a series of questions around supplier diversity and certification. We talk about LGBT certification, women-owned certification, disability-owned certification, veteran-owned and minority-owned, etc. She teaches us about NAICS codes, the Small Business Association and her past experience as an acro-gymanst! Hit the play button above or head over to iTunes to listen to her answers. This week I am talking with Heather Cox, the co-founder and Chief Operating Officer of Certify My Company, which is a diversity certification business. She helps women, minority business owners and LGBT businesses that qualify; certify their businesses to become part of the ranks and privileges that certification brings. Welcome to the show Heather are you ready to get started? Before we get into the heavy topic of supplier diversity and certification I have to ask you - how did you get from being a acro-gymnast, tight rope walker and juggler to working in the diversity space? Now that we have a bit about your background lets get down to basics. On this show and on my blog I bring up supplier diversity and certification quite a bit. My goal is to demystify this for my audience. Could you share what exactly supplier diversity is and how it can benefit the business owners listening to this? So now that we have a foundation of what supplier diversity is, could you elaborate more on what certification is and what the process looks like with a specific emphasis on LGBT? So let's talk about misconceptions. I imagine you probably get statements like "I don't want to get business just because I am a woman or just because I am LGBT?" Can you address that for those listening? And talk about any other common misconceptions that Oftentimes when I speak with business owners the thought of going through so many hoops to be certified seems daunting, could you share a bit about how CMC can make that process less painful? It's evident that you love what you do and are very knowledge in this space. If you could give one piece of advice to businesses owners who are considering becoming certified what would it be? Back in February I had Jennifer Brown of Jennifer Brown Consulting on this show and she spoke about how she uses her dual certification both as a woman and LGBT to her advantage in her marketing. Could you share one piece of advice or nugget of wisdom with the listeners on how they could leverage their status in their marketing efforts? On a similar note, as an entrepreneur yourself. What is one piece of business advice that you would give to your fellow entrepreneurs listening? And our final question of the day - and this question always yields interesting responses. What is one thing about your business that you are really excited about, right now? Links discussed in the show: WBENC - Women's Business Enterprise National Council NMSDC - National Minority Supplier Development Council (NMSDC) USBLN - USBLN Business Leadership Network NGLCC - National Gay & Lesbian Chamber of Commerce WOSB - Women-Owned Small Businesses SBA - The US Small Business Administration NAISCS and SIC codes UNSPSC Codes SAM.gov Jennifer Brown Interview Next webinar Here are the many ways you can get in touch with Heather: Certify My Company  Twitter  Facebook Heather on LinkedIn info@certifymycompany.org Check out the sponsors of this podcast, the Human Performance Academy, at Mentalcompass.com Listen to the episode by clicking the play button below!

1. FSU vs. Auburn 2. Heather Cox vs. Jameis Winston 3. NFL Sunday

I had a chance to sit down with Heather Cox of Certify My Company recently and ask her a series of questions around supplier diversity and certification. We talk about LGBT certification, women-owned certification, disability-owned certification, veteran-owned and minority-owned, etc. She teaches us about NAICS codes, the Small Business Association and her past experience as an acro-gymanst! Hit the play button above or head over to iTunes to listen to her answers.