Real Estate Investor Huddle

If you're a real estate investor, using private money is the best move you can ever make. However, many investors shy away from it because it sounds too good to be true.   Where can we find private money lenders, and why would they be willing to give us their money in the first place? Where's the catch?    In this episode, President of The Private Money Authority and author of Where To Get The Money Now, Jay Conner addresses investors' most common concerns. Three Things You'll Learn In This Episode    - What makes private money such a great choice What's the difference between hard money and private money, and why is it always a smarter idea to pick the latter?    - 3 places to find private lenders Where are we most likely to find the people willing to loan us what we need?   - How to get access to private money WITHOUT ASKING FOR IT Working with a private lender sounds like a dream come true, as is, but is it possible to do that without even asking for it? Guest Bio-   Jay Conner is the President of The Private Money Authority and the author of Where To Get The Money Now. After spending years raising money for deals in the traditional way, Jay turned to private money once it became tougher to get a secure line of credit, but it turned out to be a blessing in disguise, and he's never looked back since.    Today, he's passionate about teaching investors how to access private money through coaching, his book, and his podcast, The Private Money Academy.    To find out more, go to:https://www.jayconner.com https://www.jayconner.com/freebook

Investors are always looking for a lead source with low competition, and low running costs - senior living is that lead source. If you do it right, it can be the arrow in your quiver that you can use for the next 20 years.    Better yet, senior living is a channel that allows us to make an impact, and solve the pain points of a community that needs it most.    What makes this investing niche so great? How can you get started? In this episode, I'm joined by entrepreneur, speaker, coach and CEO of Mom's House, Phillip Vincent. We talk about investing in the senior living niche, and how to get started.    Three Things You'll Learn In This Episode    What makes senior living such a great lead sourceHow can you generate senior living leads without paying for marketing?   How to approach prospects in this nicheWhy will you struggle if you approach senior living leads as an investor, or even as a real estate agent?    The most important part of the senior living lead sourceThe people who win in the senior living niche actually have a heart for the people they are buying from. How do you know that this niche is right for you?

Residential assisted living is the trailblazing, high cash-flow, investment niche most people are unaware of. Not quite a nursing home, but not quite the Golden Girls, single family homes for senior care are in demand.    Super senior citizens are the fastest-growing demographic, with millions seeking a real estate solution that keeps them in their own home, while providing the care they need.    How did one investor turn this pain point into an impactful and profitable service?     In this episode, investor, author, founder and CEO of Residential Assisted Living, Gene Guarino shares how he is creating massive opportunity and making a difference in a little known niche with a ton of potential.  Three Things You'll Learn In This Episode   How to solve a pain point for an underserved demographicThe super senior citizen demographic grows by 1.4 million people every year. Why do they want something different from nursing homes, and how can investors provide it?    The residential assisted living that earns Gene $7k a monthHow can you implement an investing strategy that multiplies your income without multiplying your work?    Why we need to put our money to work NOWRight now, buy and hold is the smartest play for investors. What's at stake if we take too long to make a move?      Guest Bio    Gene Guarino is an entrepreneur, author, real estate investor, coach and the founder of Residential Assisted Living Academy. He has over 30 years experience in real estate investing and business and now is focused on just one thing... investing in the mega-trend of senior assisted housing.   Having trained tens of thousands of investors and entrepreneurs over the past 25 years, he now specializes in helping others take advantage of this mega-trend opportunity. For more information, to sign up for coaching, get Gene's book or get in touch, visit http://ral101.com.

Hustling and working yourself to the bone is meaningless if it's not applied to the highest and most profitable use of your time. The activities of a real estate investor are worth upwards of $1000 per hour. If our calendars are filled with lower dollar value tasks, we'll never get off the hamster wheel and elevate our businesses.    What are the lower dollar value activities we need to get off our plates immediately? How do we stop micromanaging and start macromanaging?   In this episode, you'll learn how to elevate your business by stepping into the activities of a CEO. Three Things You'll Learn In This Episode    - How to deal with the tasks you're not good at Instead of spending time on learning and improving skills you are lacking, how can you put your time and effort to better use?    - Why we need to grow through systems  How do we automate our businesses so that dedicated systems do the heavy lifting for us?   - How to create more freedom by empowering our people  What's the difference between micromanaging and macromanaging?  

It's no secret that we're operating in a historically low inventory environment. With homes selling as soon as they hit the MLS, and ridiculously high prices, do investors have a shot at profit in this market?    How do you get ahead of your competitors, and still find opportunity in a market that's proven so challenging for other investors?    In this episode, we're going to share 3 investing strategies for a market that seemingly has no sellers or leads. Three Things You'll Learn In This Episode    Your secret weapon in investing  Why is data the secret ingredient to closing deals when there's little to no inventory on the market?   The power of driving for deals The key to finding off-market deals is identifying telltale signs of distress. What do you need to be looking for?    How to create a valuable offer sellers will want When you come in as a solution to a pain point, you are guaranteed to close deals. How can you bolster your value by eliminating the challenges that come with a traditional listing?  

When it comes to growth, expansion and scalability, most people are laser focused on systems and tactics - the things they can do to push forward. But it's impossible to grow ANYTHING without expanding your current mindset.    What you think and what you believe always comes first. When you focus on tactics, you will inevitably hit a wall. However, when your mind is right and you are functioning at a high level, you can scale without limits.    How do you rewire your brain and restructure your life to support your scalable real estate investing goals? In this episode, I talk about why you need to think like a top investor before you can become one. Three Things You'll Learn In This Episode    Mindset vs. tactics  The first thing people think about when they want to grow their business is tools and systems, but what has to expand first?   Why success starts with what we do everyday  How do you create routines, rituals and rewards that support your business, and make scaling inevitable?    How to put value at the center of your marketing  How do we craft a strong service offering and bring value to the seller?  

The biggest limit to your growth isn't in your business or your marketing - it's actually between your ears.    At any level, the results you get come down to your mindset and your control of it. The most successful investors and entrepreneurs are masters of mindset - how can we achieve our own goals by emulating them?    In this episode, I talk about the biggest limit to your growth, and how to break your own ceiling. Three Things You'll Learn In This Episode    The daily activities of a mindset master  How do you free your mind of limiting beliefs, and tap into the fuel of successful investors through the actions you take everyday?    How past experiences shape what we believe  Why do our negative experiences turn into stumbling blocks to our growth if we don't deal with them?   Why you need to tap into your why  What's the one thing we can learn from children that will fuel our growth and mindset mastery?  

When it comes to our prospecting efforts, there are two approaches we can take - general or targeted.    It's easy to think that going general is better, cheaper and smarter, but that could contribute to a lack of results. Narrowing our focus and refining our data upfront will actually get us a higher return on our overall efforts.    But how narrow and targeted can we get? How can we achieve more by refining the kind of properties we go after?    In this episode, you'll learn how to improve your marketing results by getting more specific.  Three Things You'll Learn In This Episode    The key to finding the opportunities in our markets  How do we identify a good neighborhood that has a wealth of opportunities for both traditional sales and investing deals?    Why a targeted list leads to more opportunity How do we get a better ROI by spending more time and money upfront to get the most whittled-down targeted lists?   When we should consider spending more on our marketing At what point in the lead gen process should we consider spending money on tip-of-the-spear marketing tactics.

Seller leads can be categorized into multiple buckets. But would you get better results if you tailored your campaigns and follow-up sequences accordingly?   The more customized our follow up the better, but that only applies to the key data points that actually move the needle in your marketing. Some details investors focus on are completely irrelevant to the transaction and their ability to serve sellers at a high level.    What are the things we need to customize in our campaigns and why? How do we shoot ourselves in the foot by customizing the wrong things?    In this episode, we discuss how to deal with types of seller leads, and if we should be treating each of them differently in our marketing. Three Things You’ll Learn In This Episode    What truly moves the needle in our follow up campaigns The type of seller they are or what list they came from is an irrelevant data point. What do we actually need to focus on?    How to tailor your marketing to different transactions Why do we need to customize our seller lead funnels based on the kind of service we’re trying to offer and the type of transaction they are looking for?    The importance of taking the seller’s lead in our communication How do we make our follow-up more effective by matching the prospect’s initial communication?  

Data is the key to any good lead generation and marketing strategy. Imagine how a higher level of search could help you go after the right leads from the start.    Skip tracing allows us to do just that. It provides us with the high quality data that puts us in front of sellers our competitors aren’t even thinking about. It can help us bring dead leads to life and create new opportunities.    How does skip tracing blow other search models out of the water? How can we leverage it to boost our investing business?   In this episode, you’ll learn how skip tracing works and how to use it effectively.  Three Things You’ll Learn In This Episode    How skip tracing supercharges your marketing From a front-end marketing perspective, what’s better than having multiple ways to reach sellers?   Where skip tracing has the most power Your competitors are casting aside undelivered and returned mail. How can you gain a massive advantage by bringing these dead leads back to life? How to deal with sellers who ask us how we got their info How does skip tracing help us handle the biggest objection investors get when they call someone?

Is your mindset setting you up for success or keeping you complacent in your comfort zone? Our ability to do anything at a high level is governed by the actions we take every single day, and that’s driven primarily by our mindset.    Successful people make a sustained habit of doing the hard things consistently because they know they produce results. If we’re not challenging ourselves in the same way, we’re doomed to remain comfortable.    What are the differences between people who have a growth mindset, and people who have a comfort mindset? In today’s episode, I share why we can’t succeed without doing mindset work.  Three Things You’ll Learn In This Episode    You don’t just need habits for your physical, mental and emotional health. You need rituals and routines for lead generation, follow up and accountability in your business.    When we have a growth mindset, we create a baseline of performance that moves the needle, and we have a non-negotiable commitment to it.    Success is about doing the hard things. If we’re not deeply connected to our ‘Big Why’, we won’t be able to stay consistent when the going gets tough.

In real estate investing, the gold is in the follow-up. It’s a critical step in the marketing process and closing more deals, but how do we choose the right method? There’s no such thing as a 100% perfect follow-up method, and whether we’re choosing phone calls, emails, or direct mail - there will always be a trade-off. Every single follow-up method has its positives and negatives, so how do we craft a follow-up strategy that minimizes the downside? In this episode, we talk about the pros and cons of different seller lead follow-up systems, and steps we can take to get the best of all of them. Three Things You’ll Learn In This Episode The biggest downside to email marketing is deliverability. It’s getting harder and harder to get into inboxes because there are so many spam prevention methods. If your front-end marketing included direct mail, it also has to be a part of your follow-up sequence. You need to have phone follow-up as part of your marketing system, but it doesn’t have to be you or your salespeople doing it.  

When our businesses hit a ceiling, the knee jerk reaction is to attribute it to a lack of capital, resources, people, or the market. What if the truth is a lot simpler and closer to home? What if you’re the limiting factor? As the visionaries and owners of our businesses, there’s a highly profitable zone of tasks we need to work in. The time we spend outside that zone leads to less impact, less profit, and less freedom. What are the telltale signs that we’re the bottleneck to our own business? How do we unlock massive growth through leverage? In this episode, we dig into one of the biggest reasons investors fail to grow, and what to do about it. Three Things You’ll Learn In This Episode Leveraging the lower dollar value tasks multiplies our potential by leaps and bounds. We increase our own bandwidth for the revenue-generating activities that are vital to our success. Everything comes down to mindset. If we’re harboring mindsets and limiting beliefs that keep us busy in the wrong areas of our businesses, we’ll always be in our own way. It’s hard to have consistency in any system if we’re the only ones working it. Trying to do everything in the business creates a vicious start-and-stop cycle in our lead gen and conversion. How do we build a well-oiled machine that runs on efficiency?  

As real estate investors, our CRM is the most important piece for our growth and scalability, but picking the right one can be a challenge.    Do you choose a done-for-you system or something that allows you to code and build more integrations on your own? There is no one size fits all CRM - our choice is going to be heavily dependent on our needs, and how quickly we want to ramp up.    What are the considerations we have to make when choosing a CRM? What is the difference between a platform like Podio and our very own Touch?    In this episode, we discuss how to choose the right CRM for your needs and the vision you have for your business. Three Things You’ll Learn In This Episode    The CRM we choose is going to be dependent on how quickly we want to ramp up. Podio has a longer ramp up time because there are a lot of different elements to integrate into it.    With Podio, you’re always going to need someone to maintain the tech and help you integrate new things as you start to scale or expand your operations.    Touch allows for a super simple setup, and in turn allows you to focus on deals.  

Marketing is the lifeblood of a successful real estate investing operation. When we stop marketing, people stop knowing what we do and we throw a spanner into our entire lead generation.    Sometimes we have to pause our marketing, and give ourselves the opportunity to improve something that wasn’t operating at 100%, but we can’t pause for too long.    It’s critical that we get our marketing up and running again, and whether it’s online marketing, cold calling or direct mail, we have to get into action.    What are the steps we need to take to get our marketing up and running again? In this episode, I talk about what you need to do after pausing your marketing. Three Things You’ll Learn In This Episode    If you paused your lead generation, the first people you need to get in touch with are the ones who responded to the last marketing you ran. They are our best and warmest leads.    When you set your marketing budget, make sure it’s an amount of money you’ll be comfortable not getting ROI on for 3 months.    Don’t try to restart your marketing with every single channel. Focus your efforts on one channel or platform until you refine it and start doing it really well.   

The most effective and successful marketing campaigns for real estate investors don’t happen by chance - they are the result of the right data, the right medium, the right message, and most importantly going after the right people.    The investors with the right tools are the ones who will win and scale, especially when they are backed by sophisticated marketing systems. Data stacking is one of the most powerful ways to zone into the avatar properties and sellers who will take action on our direct mail marketing.    What products do we need to be taking advantage of to scale? How can we clearly define the properties we need to be going after?    In this episode, we talk to CEO of KWElite and host of The Team Building podcast, Jeff Cohn. We share the tools that can help agents and investors market more effectively.  Three Things You’ll Learn In This Episode  Why direct mail still works so wellA lot of businesses are missing out on opportunities by just being digital. Direct mail is still a highly effective marketing channel, especially when it’s done with the right technology, the right software and targeted to the right people. Direct mail is the perfect way to generate seller leads that aren’t already actively listed with somebody.    The power of data stackingSuccess in investing starts with the data we’re feeding our lead generation and follow up engine. Data stacking allows us to target people based on multiple pain points or points of value. Predictive analytics and data stacking gives us refined information and details so we’re not wasting our direct mail on the wrong people.    How the tools of investors also serve agentsThe same data stacking tools that benefit real estate investors looking for off-market deals also benefit agents looking for homes to list. The same marketing channel used by investors can still bring in people who are more interested in listing traditionally than selling to an investor.  Guest Bio- Jeff Cohn, a nationally renowned speaker and host of The Team Building Podcast, is CEO of a tech-powered Keller Williams market center in Omaha, NE. As founder of Omaha’s Elite Real Estate Group, now kwELITE, he led his team from 70 to 700 transactions in 6 years, and was awarded the #1 team in unit sales in the world at Berkshire Hathaway HomeServices in 2019.    Since beginning his real estate career in 2006, Jeff’s team has closed over 5,000 sales, totaling over $1 billion in volume. For more information visit https://www.kwelite.com and listen to the Team Building Podcast on your platform of choice.   Follow @jeffmcohn on Instagram.   

To scale our operation, generate more leads, and grow our income, we have to learn, own and know a local market. But what happens when we’ve tapped out all the leads in our market of choice?    The answer is to expand in 3 specific ways.    If we’re doing a good enough job of collecting all the data, we’ll discover more houses that we can effectively target beyond our own local area.    How do we find opportunities in other locales? Can we successfully scale our business without having to learn a completely new market? In this episode, I share places you may not have considered for seller leads, and how to go after them.  Three Things You’ll Learn In This Episode    You don’t have to stay in the same zip code. Before considering another market, expand upon where you already are.     Expanding into a new city should only be the option once you’ve exhausted the metro areas, suburbs and rural areas around your market of choice.    Don’t go into a completely new market blind. Reverse engineer the market to see what’s selling so you know how to tailor your approach. 

Scaling an investing operation is a bold move, but it’s one worth making.    There are personal and business risks involved in scaling but they shouldn’t stop us if we lay the right foundation.    When we become more focused on the risk involved in scaling, we can hold ourselves back from propelling our businesses and gaining the freedom we seek.    How do we change our mindset and increase our readiness for scaling our investment operation? What are the limiting beliefs around hiring people, and how do they curb our growth?    In this episode, I share why we have to overcome our fear if we really want to take our businesses to the next level. Three Things You’ll Learn In This Episode    Lack of time is one of the fears people have about being able to scale, which comes from the perspective of thinking we have to accomplish everything in our business.    Even if you’re the best salesperson in the world, if you don’t hire other salespeople, it’s impossible to scale.    Set a threshold for how much risk you’re willing to take. That way you cap your downside so you are free to take more bold action. 

In this industry, we talk about marketing and generating leads, but if we can’t consistently convert those leads into profitable deals, we can become frustrated.    Leads need to become opportunities, and that only happens when we perfect our marketing. If we don’t know how to work leads, we will always lose money, but if we develop a system that helps us nurture leads effectively, success is guaranteed.    How do we reverse engineer our sales and marketing so we can reach our goals? What is the difference between leads and opportunities? How do we identify the opportunities in a pool of leads?   In this episode, entrepreneur, investor and owner of Velocity House Buyers, Greg Helbeck shares the secrets and tactics for closing more deals, and how to start seeing massive results. Three Things You’ll Learn In This Episode  Why the bottom line is the number that matters There’s a lot of chest pounding about volume in this business, but if we want to move the needle, our focus needs to be the bottom line. When our priority is the long-term vision, we see beyond the number of transactions and become more concerned with profit. Think about the type of lifestyle you want to have, how much that will cost and what you need to do business-wise to fulfill it.    The role marketing plays in our success The reason investors struggle to generate enough leads to scale their business is not putting enough money, time and resources towards marketing. If we aren’t pushing out enough marketing, it’s hard to build a real system. It’s also hard to get the feedback that helps us improve and double down on what’s working.    How to be an effective salespersonOur primary purpose as real estate investors is helping people solve a problem by selling a property. When we nurture and get into conversation with leads, we’re able to peel back the layers, and discover their pain point. Being an effective salesperson is about asking open ended questions and tailoring our approach to provide the solution. Guest Bio   Greg Helbeck is an entrepreneur, investor and owner of Velocity House Buyers and host of the podcast, Pave the Way. His company Velocity House Buyers purchases real estate investments in the greater Hudson Valley region of New York and Dallas, Texas. To connect with Greg follow @grego_37 on Instagram and listen to the podcast here or on your preferred podcast platform. 

Closing more deals allow us to increase our profitability and scale our investment operation, and investors are always looking for the next best tactic to do it.    There are no shiny new leads, magic lists, scripts, or contracts that will get you more deals if your fundamentals aren’t in place first.    There are 3 key dimensions we need to improve to increase our close rate, and all of them are actually easy to implement.    What mistakes are costing us valuable deals? How can communicating more effectively make us more efficient at closing deals? In this episode, I share the things you need to do today to start turning more leads into deals.  Three Things You’ll Learn In This Episode  People don’t usually do business with us on the first call. If we don’t have a plan in place to follow up with them, those leads will keep falling through the cracks and into the hands of investors who care enough to follow up. The best salespeople in the world are really good at listening to what people need and solving their problems.   Stacking your data increases your close rate by helping you go after the best and highest quality leads and the people who are most likely to sell. 

As we head into a new year, we’re also very likely heading into a different market. If we’re planning on scaling our businesses, we need to position ourselves for this market.    The investors who are going to win when the market shifts are the ones who have a solid foundation of marketing and follow up. They are the ones using this time to line up capital so they are ready to hit the ground running next year.    What market indicators do we need to be paying attention to? How do we avoid getting caught in a market implosion? In this episode, I talk about the strategies that will set you up for success in 2021.     Three Things You’ll Learn In This Episode  - If you want to have a lead flow, you need to be marketing consistently. You need to put the messaging out there that you buy houses, and that you sell to wholesalers.     - If you have access to money, you’re better situated for what’s coming in 2021.     - Avoid any deals that expose you to the risk of market implosion. Focus on building a stockpile of cash quickly.

The holiday season is a time when a lot of people dial back on revenue-generating opportunities because they don’t think there’ll be any business, but there are actually more investing opportunities now than at any other time in the year.    While everyone else has already settled in for the holiday break, we still have a lot of time left to work on our business goals.    What are some of the things we need to do during this time to maximize our opportunities? Why do many investors have their best month of business in December? In this episode, I talk about why we shouldn’t halt our business just because it’s the holidays.    Three Things You’ll Learn In This Episode    - In December, a lot of people get busier with holiday activities, including our competition. Instead of dialing back, if we keep doing revenue-generating activities, we’ll actually capture more market share.    - To keep yourself motivated during the holiday season, focus on your vision for next year. What do you want to have accomplished by this time next year?    - A lot of people stop following up because they think they’d be bothering people by reaching out. Sellers still want to sell, and buyers are still looking for homes. People are going to do business with the people who stay in front of them and follow up.  

For many business owners, it’s difficult to replace ourselves in certain tasks in our businesses, but having too many things on our plates holds us back and keeps us from getting to the next level.    Delegating isn’t a luxury afforded only to a few leaders. It’s critical to our effectiveness and ability to keep growing our business.     As the owner of the company, you deserve to build the systems around you that take the pressure off. You deserve to have time and space to replenish and refresh your energy.    What are the benefits of delegating? How do we determine which tasks to delegate? In this clip, I talk about why delegation is something we should implement in all our businesses.  Three Things You’ll Learn In This Episode    - If a task is repetitive and mundane, we can document and delegate it. If it’s too difficult, time consuming and hard to document, we should try to eliminate it.    - We deserve the time and space that allows us to be creative and reflect on what will get our businesses to the next level. If we don’t delegate, we’ll never have the time and space to come up with these ideas.    - Instead of thinking about how to do something, change your mindset to finding who can do it. Think of how someone else can do a task more effectively than you can.    Watch the On-Demand Replay: https://realestateinvestor.com/huddle-podcasts/

Achieving our goals comes down to saying yes to the things that matter, and no to anything that takes us off that path. That’s why we should actively seek structured challenges that focus our effort and attention. They help us implement the consistent action that makes our goals attainable.    Whether we want to improve our health or fine tune the things that matter in our businesses, challenges create accountability, structure and ultimately, momentum.    In our real estate investing business, follow-up most directly impacts our ability to close more deals. Committing to our follow up within a challenge can be just the thing our business needs to multiply our results.    How can we combine the power of challenges with the results we get from follow-up? What are the psychological benefits of challenges?    In this episode, I share why challenges are so necessary for entrepreneurs and The One Follow-Up Away Challenge.    Three Things You’ll Learn In This Episode    - We don’t fail at your year-long goals in December. We fail right at the beginning of the year when we don't commit to the daily actions and activities that make up that goal.    - The biggest thing we’re going to get from a challenge is the result that’s promised by following the steps, but there are always additional benefits to a challenge. Challenges can improve our mindset, our health and our habits.    - Consistent follow-up multiplies our ability to close more deals. The One Follow-Up Away Challenge will help you build an automated machine that ensures every lead you pump into it is being touched until they are ready to do a deal.

When investors are so focused on the deal and the transaction, they skip a critical step, and create a barrier to closing the deal. They frequently miss the critical part in the process that will turn a seller lead into a transaction.    The conversation and the relationship aspect is the part we simply can’t skip. It’s the part that turns leads into deals and dollars.    How we approach and talk to the seller is the crucial part we must master. Sellers don’t want to be sold to or at, they want to be listened to and understood. They want investors to solve their pain points and genuinely care about them and their lives. That’s why being empathetic is one of the most powerful skills we can have in sales.    How do we find out what sellers really want so we can step in and help them?  Why is listening the key to converting leads?    In this episode, I share 3 effective ways to communicate with and listen to the seller, and why that’s one of the most crucial parts of converting leads.    Three Things You’ll Learn In This Episode    - The more we allow someone to talk about themselves and their situation, the more they get to know, like and trust you. That’s where the sale occurs.    - Develop and nurture the skill of listening to sellers. The more a seller talks, the more you’ll learn about them, the problem they have and how to step in and solve it by buying their home.    - Sellers will talk about the problem they want to solve if we ask them simple questions and leave room for them to open up. Ask simple questions, listen and that will allow them to open up and go deeper.

The biggest reason we fail to achieve our goals is a disconnect between our long-term vision and the small actions that will get us there. We’re often so focused on the future that we overlook what we need to do in the present.    If we don’t have a plan that governs what we do daily, weekly, monthly and quarterly, it’s hard to create any meaningful momentum. The short-term is what sets the pace and accumulates the results that will get us to our super long-term goals.    75 hard is a system that can catapult us in the moment and create the path to our long-term future. It allows us to focus on the smaller sprints that will help us run the entire marathon.    What is the first step we need to take if we want to achieve our goals? How do we determine the smaller things we need to do consistently if we want to create long-term momentum? In this episode, I share a method we can use to govern our goal setting and priorities in order to achieve our bigger goals.    Three Things You’ll Learn In This Episode    - Your big goal should be something that stretches your ability and makes you a bit uncomfortable. It should go beyond the abilities you have now, and require you to improve yourself to get there.   - Don’t set a long term goal that’s really a disguised short term goal. Define your big goal and then set short-term milestones that fit into the bigger vision. This approach builds the foundational momentum.    - Honestly evaluate where you are right now, so that you are clear on what your big vision is and the smaller benchmarks you need to achieve to get there.

As with any form of sales, follow up is absolutely the most critical element. While it’s important to have variety in our follow up methods - there’s one that stands above the rest, and is also the most effective at connecting with people. We must use the phone in our follow up, especially texting.    Texting is the most effective, efficient, and scalable follow up method; and it’s most likely to elicit a response from people. This is a part of the follow-up system that we simply can’t skip.    What makes texting such a powerful follow up tool? How can we build it into our marketing and outreach operations? In this episode, I share the one thing you should be doing in your follow up process.   Three Things You’ll Learn In This Episode    - Most deals are not done on the first contact. There should be multiple touch points included in our follow up sequence, including email, traditional mail, voicemail drops and text messages.    - Texting is a simple way to gauge where someone is and if they’re ready to sell. By contacting them regularly, they get to know, like and trust us.   - If we’re going to use text messages in our follow up, there has to be a consistent pattern of contact. Block out time in your schedule to make sure you’re always doing phone calls or voicemail drops. We can also hire someone to text for us. 

As we scale our investing businesses, automation has to become a crucial part of our operations, especially on the lead generation and marketing front. One of the most effective ways to scale our lead generation is through the use of voicemail drops.    On a lower level of business, we can get by with just calling people, but this is unsustainable as we grow. Voicemail drops can be as effective as actually having a conversation on the phone because they get to connect with us through our voices.   Including voicemail drops in our follow-up sequence significantly boosts our business and gives us more opportunities to build a deeper connection with our leads.   Where do voicemail drops fit into our 10X follow-up plan? How do they make our marketing feel more human and personal? In this episode, I talk about the power of using voicemail drops in our follow up. Three Things You’ll Learn In This Episode    - Anytime you’re going to send a text message, you should be sending a voicemail within the same timeframe. It allows them to hear our voice and feel more connected with us even if we didn’t have an actual conversation with them.    - Respond to people using the phone number we originally contacted them with. They have to see the same number and talk to the same person who first reached out.    - The laws of voicemail drops differ from state-to-state. To be on the safe side, check with your TCPA attorney in your area to verify the restrictions and what you can do.

As you grow your business, it becomes critical to build a team around you that allows you to focus on the most productive use of your time. For this, we need to bring in the right kind of talent and if we want to hire and retain the best people, there are certain pieces that need to be in place first.    Without these pieces, it’s hard for the people we hire to succeed and help us achieve our business goals.    Why is it so important for us to have standardized procedures in our operations? What are the key metrics we need to focus on? How do we hold the people we hire accountable? In this episode, I discuss the 3 critical pieces your business needs to have so you can scale a trustable team.   Three Things You’ll Learn In This Episode    - Don’t wait to hire until you have problems and fires to put out. If you’re prepared, you’ll be able to spot a trend fast and hire people early.   - You already have a way you run your day and things you do everyday in your business. That is your system, it already exists. If you document it, a hire can be trained on it.    - If we bring in people without systems, processes and metrics, we’re putting them into a chaotic environment. They won’t succeed and they won’t last.

If you’re an active real estate investor looking for a way to scale, your first thought is to invest in more lead lists, and turn onto the next marketing channel. If you have a database or CRM, you don’t necessarily need more leads; there’s a ton of business already available to you that you can tap into.    The truth is, many investors drop the ball when it comes to lead follow up, so we might be missing out on the gold that’s already in front of us. Going back and refreshing these leads is a highly productive activity.   Where do we look for these leads and how do we reactivate them? In this episode, I share how to quickly and easily increase your leads without investing in new ones.    Three Things You’ll Learn In This Episode    - If you haven’t automated your outreach, you probably have many leads sitting in your CRM waiting for follow-up. These are the names you need to start re-engaging with.    - Old leads in our databases are people who have already expressed interest at some point. That means we’re already in conversation with them, so we don’t have to ask them to opt in again.    - Our databases are going to have people we didn’t follow up with, people no one has been in contact with or people who weren’t ready to sell before and are ready now. That’s why we have to re-engage with them consistently as their needs change. 

Real estate investors have their pick of multiple lead sources, channels and ways to get in contact with homeowners, but when it comes to finding motivated leads, not all are created equal.    If we want a business that will give us freedom, financial abundance and long-term steady results, direct mail should be in our arsenal. The reality is, direct mail will always be king. It’s efficient, has less downsides, and has the potential to cut our marketing work in half.    What are the advantages this method has over the other trendier models? How can we do effective direct mail without a massive budget? In this episode, we discuss the marketing channel that puts us in front of the most motivated leads.    Three Things You’ll Learn In This Episode    - With any form of marketing that is an outbound effort you have to reach out to people and hope they respond. With direct mail, you’re putting out a message so they reach out to you.   - After direct mail, the next best lead is the one that’s already in our database. Those are the people we need to re-engage and follow up with consistently.    - Direct mail is one of the best channels in terms of it’s return-on-investment. Even if the leads aren’t ready today, they are the ones most likely to call us back. The more super-niched you get in your lists, the less budget you have to put behind direct mail.

Most of us get into this business because we want freedom and abundance.    Unfortunately, it’s common to find ourselves on a hamster wheel and having to work so much we think we don’t have the capacity to scale. In order to truly have the freedom we seek, scaling is critical.    While scaling looks different to different investors, the goal is the same. It’s to stop being our own bottleneck and to let systems be the driver of our business growth.   What are the simple steps we can take to scale our operation? What is the big lie we need to stop believing? In this episode, I discuss how to get true freedom and abundance by scaling, and how to set the process in motion.   Three Things You’ll Learn In This Episode    - If we buy into the lie that we have to do it all in our businesses, we might achieve the financial results we want, but we will very likely burn out.    - Automation allows for so much more to happen for us without taking up more of our time, so we can focus on the things that matter.    - Fire yourself from all your day-to-day specialized jobs so you can put your focus where you’re most effective. Replace yourself from those jobs with good people.

The 80/20 rule dictates that 80% of our results in business come from 20% of what we do. Unsuccessful investors find themselves spending too much time on tasks that don’t truly drive growth.   The more dialed in we get, the more effective we become at spending our time on high-value tasks and activities. In a real estate business, there are certain activities that require our focus if we want to be successful. There are ways for us to build leverage into these activities so that they can take up even less of our time.   What is the most valuable activity in our business? How do we use leverage to take care of the 80% we shouldn’t be doing? In this episode, we talk about the importance of the 80/20 rule in our business. Three Things You’ll Learn In This Episode  - You shouldn’t be spending time on anything else except for negotiating and closing deals. That’s what gives you the income, and in turn gives you the freedom to leverage.  - The most essential hire, if we want to dial in our time, is someone that can do prequalifying, data mining and refining.  - Whatever form our follow up takes, the key is to add value and have a call to action.

Whether you’re going from investing on the side to full-time, or you want to grow your investing business; it’s impossible for your business to progress without scaling it.    Scaling means different things to different people, but in this industry, it’s ultimately about making things run more efficiently and building leverage into our operations. Scaling is how we can truly become CEOs of our businesses and focus our time and energy where it’s most valuable.    It doesn’t have to be complicated or expensive to scale. There are a few key points that make all the difference, and if we implement them, we’ll see results quickly.    How do we scale up our lead management and communication? What can we do to reduce wasted time in our businesses? In this episode, we share simple actions you can take right now to add efficiency to your business.    Three Things You’ll Learn In This Episode  Filter your data. We need to go from mass communication to targeting specific groups. It saves time and increases the impact of our marketing.   Once we have our leads managed, we need to be able to talk to them consistently and effectively.   If your business is on the path of growth, it will reach a point where you alone cannot do everything. In this case, the next step to scale is hiring someone.

The whole world is undergoing unprecedented changes in the wake of COVID-19, and the real estate industry is certainly feeling the immediate effects. In light of such enormous changes, it might seem unwise to continue implementing our prior strategies.    We can use this time to reconsider and shift our systems, while staying active and engaged. There are actually still opportunities available for investors, so this isn’t the time to be sitting on the sidelines.   While the Coronavirus is certainly a devastating blow to us all, there is a chance for us to move into a better future. We just have to be willing to keep pushing forward during this time.   In this episode, I share my thoughts on the future of real estate investing with Jay Conner, host of the ‘Real Estate Investing’ Podcast.   Three Things You’ll Learn In This Episode  - Why we shouldn’t use this time to stop operating our businesses  A lot our competitors are using this time to freeze and halt their operations. This gives active investors an opportunity to take advantage of the sudden pause. Now is not the time to watch from the sidelines. - The importance of lead follow up right now When contacting leads, be sure to start with the oldest ones. 80% of profit comes from between the 5th and 12th interaction with a client - so don’t be afraid to reach out to people who initially said they weren’t interested in selling. - Why we need to consider wholesale  Instead of holding onto tons of properties, focus on keeping only those that offer huge renting opportunities. Now is a great time to start wholesaling properties.   Guest Bio Jay Conner is a real estate investor and President of The Private Money Authority. WIthout using his own money or credit, Jay has mastered the art of using creative methods to buy and sell properties.  For the past 6 years, Jay has been mentoring real estate investing students across the US and Canada. He is also passionate about helping investors take their business to the next level through The Private Money Academy. Jay is the host of the Real Estate Investing with Jay Conner, the Private Money Guy podcast To find out more about Jay, head to www.jayconner.com  To take advantage of the Free Gifts mentioned on this episode,  Text 925 320 3080 with your name and ‘Jay’  And go to facebook.com/groups/reibeacon

One of the biggest lies we’ve been taught as entrepreneurs is we need to save money by doing everything ourselves. However, the do-it-yourself option is also a trap. Is there ever a good reason to do everything ourselves? How can we justify making hires early in our journeys as business owners? To have successful businesses, we have to think like business owners and leverage wherever we can. In this episode, we discuss how to get out of the do-it-yourself trap.   Three Things You’ll Learn In This Episode  As business owners, we need help a lot sooner than we think. By hiring the right people early, we can fast-track our success. Operating lean doesn’t mean doing it ourselves - it means hiring smartly and strategically. Think like a business owner. Leverage other people’s expertise instead of trying to do everything ourselves.   Guest Bio: Robert Syfert is the Owner and President of USA Portfolio Real Estate. He is also the Owner and President of Portfolio Property Management. Robert is a member of the Real Estate World Wide (REWW) Mentorship Team. To find out more about Robert, head to:  https://www.linkedin.com/in/rsyfert    Links and Books mentioned on this episode: Text ‘podcast’ to 9253200575 for free information and helpful tools Rich Dad Poor Dad by Robert Kiyosaki https://www.richdad.com/

It’s a proven fact that the agents and investors who are successful right now in real estate have their follow up system and team in place. That includes a highly functioning group that assists in different roles within the follow up process.    Having the intention for outreach is just the first step.    If our goal is to generate more profits, increase revenue and improve efficiency in our operations, we need to invest the time and resources into building and staffing our follow up team. We need a direct and multi-person approach to get in front of people, send them messages that resonate with them and get them to respond.    In this episode, we discuss what it takes to have a leading follow up process, and we share top-secret bonus tips for making our team’s follow up more effective.  Three Things You’ll Learn In This Episode  - The gap between what’s required and what investors are actually doing to succeed 90% of the money is made after the 6th interaction but only 10% of agents and investors follow up more than twice. The teams that are succeeding have built follow up systems that keep the communication going.    - How to be compelling in our follow up  When we do reach out to people, we have to say things that resonate with them. We need unique messages that speak to their problem or pain, and that requires good compelling information and excellent communication frameworks.   - Why we have to hit multiple communication channels  Even though email is a good channel to use for follow up, it only gets opened 20% of the time. Not only do we have to be emailing people, we have to reach out across multiple communication lines.

A lot of factors go into scaling a business effectively and putting the pieces in place that make expansion and results inevitable. Having a team is important, but it can’t be just any team.    It has to be a team that understands leverage and executes on it in various areas of the business. In real estate investing, we talk about leveraging other people’s money, we also need to learn to leverage people’s time and expertise.    What are the key areas we should be focusing on to make sure we multiply the results we get from our business operations? How can we become more strategic at marketing, and even extend this to our sellers? In this episode, we revisit a great conversation we had on Jeff Cohn’s Team Building Podcast. We talk about the benefits of leverage and how to execute it at a high level.   Three Things You’ll Learn In This Episode  Why leverage is the key to scale If we want to build a business that can grow and go the distance, we can’t do it alone. It’s crucial that we use other people’s skills to improve our time management. It multiplies our effectiveness exponentially. How to make our offers more attractive to sellers Give sellers the option of selling their home at the ‘investors price’. While it’s lower than what they’d get for a traditional listing, share the benefits of selling at the investors price.   How to optimize marketing costs and operations Create an integrated, shared marketing team. Streamlining the process allows you to offer great value to clients at lower rates.

One of the biggest questions real estate investors ask is what they need to be doing right now to guarantee that they get deals 30, 60 and 90 days from today. The answer is follow-up.   We reap what we sow, and follow up is all the sowing that reaps us the rewards. We need to be able to scale up our follow-up so that we’re maximizing every channel and communication we send out. What are the key channels that require our focus, and how do they increase our money making opportunities?   In this episode, we talk about how to scale up our follow-up efforts and how that creates a healthy pipeline of deals.   Takeaways + Tactics  Even in a market where the response rates are terrible, follow up is what will increase the success of our lead generation.    If you use one channel as your follow-up source, you miss up to 75% of your opportunity to make more money. In this episode, we provide the 4-5 channels you should be putting time into.    Call the angry people, they aren’t angry because of you, they are angry because of a financial situation which a real estate investor might be able to help them solve.

Even though it’s been made glaringly clear to us through studies and stats that follow up is where the money is, many investors are doing it ineffectively or not doing it at all.    It’s never been more critical to double down on follow-up than it is right now. An uncertain and shifting market causes many changes in the minds of sellers, but there’s no way to leverage that without a follow-up system.    How do we interact with leads with the right mindset and understanding of seller psychology? How do we build in automated and low-cost follow-up while still doing our part to stay in touch? In this episode, I’m joined by my business partner Robert Syfert as we talk about why a no isn’t a final answer and we share tactics you can take massive action on right now in order to follow up more effectively.   Takeaways + Tactics  Market shifts create trends like panic selling or people moving up their timeline and deciding to sell sooner. This is where follow up is key.    Expect rejection as part of the process of selling right now, but don’t see it as the final answer. Learn how to lay the groundwork to prepare for when that person is ready to sell.    Success in follow-up is all about continuing to communicate so you can craft the right message, to the right person at the right time. 

Most real estate investors have dealt with the frustration of old leads - but if we partner up with the right agents, we can convert those leads and make substantial cash. How can we build relationships with agents in our communities? What makes old leads such a great opportunity, and what kind of competition should we expect to see? On this episode, Founder and CEO of The Redux Group and host of the Uncommon Real Estate Podcast, Chris Craddock shares how real estate investors and agents can create symbiotic relationships that turn trash into cash.    Takeaways + Tactics  As investors, we often have a lot of old leads that aren’t going anywhere. Instead of committing our time to them, we should be looking to collaborate with agents who have the knowledge and expertise to make the sale happen.   Investors should be building great relationships with agents, and vice versa. One way to do this is by ensuring we treat everyone better than we would expect to be treated: real estate is a small world, so be sure to help out wherever possible.   iBuyers are generally not interested in old leads - so we have to see this as an opportunity. If we’re able to partner with someone who knows how to sell our old leads, there is a ton of money to be made for all parties involved.     Guest Bio-  Chris Craddock is the Founder and CEO of The Redux Group, and an agent at Keller Williams. He has won multiple Quadruple Platinum Awards through Keller Williams, and is a member of Gary Keller’s Top 100.   Chris also holds a Doctorate in Leadership, and on top of being a multi-millionaire entrepreneur, he is the host of the Uncommon Real Estate podcast.    To find out more about Chris, head to: https://www.linkedin.com/in/chris-craddock-92100171 Chriscraddock.com https://www.chriscraddock.com/podcast

Real estate investors often get started with the intention of building a passive income stream, but end up creating full-time jobs for themselves instead. How can we stop ourselves from hustling to the point of burnout? Why do we need to be more mindful of the way we spend our time - and is it possible to stay productive if we choose to cut back on our hours? On this episode, author, podcast host and Founder of Money Ripples, Chris Miles shares how to create a substantial passive income.    Takeaways + Tactics Stop hustling. We’re constantly bombarded with content that tells us we should be working around the clock, but that can be extremely damaging to our overall health. We should be pushing ourselves for results - but not to the point of burnout.    Our time is more important than money - don’t waste precious hours that could be spent with family or improving our health. We have to always be mindful of how we choose to spend our time.   Prioritize happiness. When we genuinely enjoy what we do, we can achieve so much more in a shorter space of time.     Guest Bio-  Chris Miles is the Founder of Money Ripples, a financial advisor and money mentor. He is also an author and the host of The Chris Miles Money Show podcast.    Chris is known as the “cash flow expert”, and as a leading authority on how to create cash flow quickly, has been featured on platforms including US News, CNN Money, Bankrate.com and Entrepreneur on Fire.    Chris is passionate about helping entrepreneurs and high-income employees become financially prosperous both now and well into the future.    To find out more about Chris, and to listen to his podcast, head to: http://moneyripples.com/   Books mentioned on this episode: The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field: https://www.amazon.com/Pumpkin-Plan-Strategy-Remarkable-Business/dp/1591844886 

The best way to achieve holistic success is by joining the right Mastermind group. Who should we include in our Masterminds, and what is the optimal size for a productive group? Should we be looking to join groups that focus on one area of life, or that help us improve all aspects? On this episode, co-founder of The Multipliers Mastermind, Chris Arnold shares how to get the most out of our mentoring groups.    Takeaways + Tactics  We can’t run the race to success alone, so to get the most out of our Masterminds, we have to be surrounded by quality people. Having the right people around us makes all the difference.   Stay small. A lot of people gravitate towards big Masterminds because we think that’s where we’ll get the best results - but in reality, we should keep our groups small and more focused.   Focus on more than just business. The best Masterminds allow us to improve every aspect of our lives, from finances to faith and family.   Guest Bio-  Chris Arnold is one of the founders of The Multipliers Mastermind. He is also the founder of COSA Investments and Arnold Elite Realty. Chris holds a Masters Degree in Theology, and while he’s been extremely successful in real estate, he’s always viewed it as a vehicle to impact other people’s lives.    Chris’s underlying passion is people, and he loves coaching others to fulfilment. He recently launched the REI Radio coaching program, designed to teach real estate Investors the Marketing stream that everyone knows about but no one is doing.   To find out more about Chris, head to https://themultipliersmastermind.com/the-room   Books mentioned on this episode: Organizational Physics - The Science of Growing a Business by Lex Sisney https://organizationalphysics.com/

As business owners, we should be constantly working towards exiting our daily operations. What can we do now to ensure our eventual exit goes smoothly? Who should we be hiring first - and which activities do we need to give up if we want our businesses to level up? On this episode, co-founder of Next Level Flipping, Ryan Robson shares how to hire the right people and exit our operations.    Takeaways + Tactics A lot of investors forgo a salary and choose to live off their net - but this can cause problems when we decide to exit operations and hire a CEO. Build in CEO salaries now, to ensure a smoother transition later.    When hiring, we should start with the things we’re least good at. Instead of wasting time trying to complete these tasks, outsource these activities to increase your productivity.   Be ready to give up enjoyable tasks. Even the activities we’re best at will need to be outsourced eventually if we want our businesses to scale effectively.      Guest Bio- Ryan Robson is one of the co-founders of Next Level Mastermind. He is passionate about teaching others how to partner with and hire the right people at the right price, make more money by getting better while staying small, and the do's and don'ts of managing high-end flips.    Ryan is also focused on teaching the importance of networking and masterminding. As a father of three, Ryan also believes in helping people set goals around family, over material things. Ryan holds a degree in accounting, and strongly advocates for other flippers to study finance if they want to take their business to the next level.    To find out more about Ryan and to contact him directly, head to: https://nextlevelmastermind.com/ https://www.facebook.com/ryan.robson.77   Books mentioned on this episode: Clockwork: Design Your Business to Run Itself by Mike Michalowicz (audiobook) Traction by Gino Wickman Multipliers: How the Best Leaders Make Everyone Smarter by Liz Wiseman

It’s inevitable that we’ll see a market turn in the next few months, so investors should consider moving into a space that is isolated from the general market - probate real estate. How can we find probate real estate opportunities, and what do we need to know to get started in the space? Is there anything we need to avoid doing when contacting the family members of deceased property owners? On this episode, podcaster, coach and real estate investor, Sharon Vornholt shares how to get started in probates.  Takeaways + Tactics  Look for probates in the local newspaper. This may seem old-fashioned - but it’s for precisely that reason most other investors stay clear. This makes the probate space relatively competition-free.   To get started in probates, find four pieces of information, the name and address of the deceased, and the name and address of the executor. Don’t send a condolence card. While it may seem like the obvious conversation starter when we know a person has died, we may appear opportunistic if we send our condolences in an advertisement.   Guest Bio-  Sharon Vornholt is a wholesaler, coach and blogger at Louisville Gal’s Real Estate Blog. She is also the host of the Let’s Talk Real Estate Investing Podcast. Sharon is also the creator of the Probate Investing Simplified course.   With over 20 years in the business and a phenomenal track record, Sharon is something of an expert in probate real estate.   To find out more about Sharon, head to https://louisvillegalsrealestateblog.com/my-story/ https://louisvillegalsrealestateblog.com/podcasts-lets-talk-real-estate-investing/ https://probateinvestingsimplified.com/  

If we want to see the best results in all areas of our lives, we have to start prioritizing our day effectively. Is there a simple way to decide what matters most - and how should we be prioritizing our time to ensure we make the most of every moment? Why is it so important to build the right habits now? On this episode, bestselling author and Vice President of KellerINK, Jay Papasan shares his steps to prioritize successfully.   Takeaways + Tactics  Keep it simple. We’re all attracted to sophisticated, intricate systems, but in reality these don’t last long. Find an uncomplicated and effective way to manage time, and stay consistent.  Prioritize the most important activity, not the easiest one. When people start with the most important task, they often find themselves completing or combining numerous items.   Be consistent. Creating effective habits is the key to success - even if we’re only making one focused call a day, we’ll be more likely to see consistent long-term results than someone sporadically making 100 calls.   Guest Bio- Jay Papasan is a bestselling author, an executive at Keller Williams Realty Inc., and a co-owner of KellerINK, Keller Capital, and Papasan Properties Group.   His most recent work with Gary Keller, The One Thing, has sold more than 1.5 million copies, been translated into 35 languages and appeared on more than 500 national bestseller lists including #1 on the The Wall Street Journal’s hardcover business list.   To find out more about Jay, head to: Theonething.com https://jaypapasan.com/   Books mentioned on this episode: Team Building Podcast https://podcasts.apple.com/us/podcast/team-building-podcast/id1136877230

Commercial real estate offers investors amazing opportunities. How can we enter commercial real estate and see great results, while discovering the perfect properties for our needs? Is there a set standard for the ‘perfect’ commercial property? In this episode, author and founder of InvestFourMore, Mark Ferguson shares how to cash in with commercial real estate.   Takeaways + Tactics  When entering the commercial real estate space, it’s a good idea to have a broker assist us to ensure we get the best deals.  If our strategy to buy commercial real estate is sending out direct mail, be mindful of who we’re sending it to. Send it directly to the LLC, or property owner.  Don’t have a set criteria in place for commercial real estate. Instead, focus on the prospective value of each individual property and market it accordingly.   Guest Bio-  Mark Ferguson is a licensed real estate investor, house flipper, and founder of InvestFourMore.com, a blog focused on helping investors. Although he was initially hesitant to enter real estate, after graduating from University of Colorado with a degree in Finance, he fell in love with the industry and hasn’t looked back since. Mark is the author of 8 books, including among others Build a Rental Property Empire, Fix and Flip Your Way to Financial Freedom and How to Make it Big as a Real Estate Agent.  For more information on Mark, and to find his books, head to http://investfourmore.com/  

Strong business leaders always try to emulate and improve upon the successes of entrepreneurs with proven results. How can we achieve the same outcomes as billionaire business owners? Is a formal higher education required to compete at the top levels of business? In this episode, serial entrepreneur, coach and real estate developer, Greg Dickerson shares how to build a successful and sustainable real estate business.    Takeaways + Tactics  Develop a strong mindset. There’s no reason we can’t achieve the same phenomenal results others have before us, so we have to go into entrepreneurship believing we’re capable of anything.  Build on knowledge. This doesn’t need to be in the form of a college education, it’s as simple as reading widely and being in a state of perpetual learning. Leverage wherever possible. The most successful business owners are leveraging tasks to other people - if billionaires are seeing results, so will we!   Guest Bio-  Greg Dickerson is a serial entrepreneur, real estate developer, coach and mentor. Over the past 23 years he has bought, developed and sold over $250 million in real estate, built and renovated hundreds of custom homes and commercial buildings and started 12 different companies from the ground up. Greg is an expert on the topics of entrepreneurship, real estate development and all aspects of real estate investing. He has spoken at industry conferences and mastermind events around the country, he's been a guest commentator on Fox Business with Neil Cavuto and The Dave Ramsey Show and is regularly interviewed on the top business and real estate investing podcasts. To find out more about Greg, head to gregdickerson.com  Books mentioned on this episode: Rich Dad, Poor Dad by Rober Kiyosaki One Minute Manager series by Kenneth H. Blanchard Managing by Harold Geneen

As business owners, we strive towards generating wealth - but abundant wealth is meaningless if we don’t also enjoy good health. How can we start making healthier choices without falling into the trap of fad diets? Do we need to constantly be calorie counting? Should we be limiting our meal times? In this episode, national speaker, podcast host and bestselling author, Ben Azadi shares how to tackle the Keto lifestyle.    Takeaways + Tactics  Stop dieting and start making lifestyle changes. Keto is more than a diet, it’s a sustained metabolic process. Quit counting calories. Calories are really a distraction from the bigger issue of poor health - and many products advertised for having low calories are loaded with harmful ingredients. Work towards practicing intermittent fasting - but only after embracing keto lifestyle choices. Take deliberate daily steps to a healthier lifestyle.   Guest Bio-  Ben Azadi is a three-time bestselling author, national speaker and Keto coach. After struggling with obesity, Ben decided to embrace a Keto lifestyle - and hasn’t looked back. Today, he is passionate about helping people realize their health potential to ensure they live fuller lives. Ben is the host of the Keto Kamp Podcast. To find out more about Ben, head to: Ketokamp.com http://www.benazadi.com/ https://www.youtube.com/channel/UCUh_MOM621MvpW_HLtfkLyQ https://onlineoffer.lpages.co/new-keto-kickstart-guide/ https://ketokamp.clickfunnels.com/optin32948521   Books mentioned on this episode:The Intermittent Fasting Cheat Sheet: Discover How This Ancient Practice Can Transform Your Health by Ben Azadi The Perfect Health Booklet: Simple Steps Proven to Transform Your Health by Ben Azadi The Power of Sleep: Effective Strategies to Switch Off Your Brain, Stop Hitting Snooze, Wake Up Energized, and Own the Day by Ben Azadi The Perfect Health Booklet: How to Achieve Perfect Health by Ben Azadi

Private lending is one of the most effective ways to generate wealth - but it does present some risks, so we need to ensure we protect ourselves. Is it ever a good idea to agree to a loan without paperwork? Who should we be lending to, and should we always evaluate our current financial position before making a deal? On this episode, host of the Private Lender Podcast, Keith Baker shares how we can protect ourselves as private lenders.    Takeaways + Tactics  Don’t loan anything until paperwork has been signed. Paperwork protects us, and should be drawn up by licensed professionals - we should never try doing this ourselves. Work with people who have skin in the game. Our borrowers should have at least 10% of their own cash in the deal.  Avoid taking on second positions. The risk skyrockets with these investments, so wherever possible, stick to first position loans.   Guest Bio-  Keith Baker is the co-founder of Asset REI, LLC, and the host of the Private Lender Podcast. After learning many lessons the hard way throughout his career in construction and real estate, Keith is passionate about teaching his listeners about the benefits of private lending done the right way.  To find out more about Keith and to listen to his podcast, head to www.privatelenderpodcast.com

Self storage is known for being a great way to generate passive income, but is it really as passive as we’ve been led to believe? Can we rely on it as our sole source of income? Where should we be establishing self-storage units? In this episode, founding member of Bitterroot Holdings and host of the Cashflow 2 Freedom and Self Storage Income podcasts, AJ Osborne shares how to create passive income with self storage.    Takeaways + Tactics  Use self-storage to generate passive income- but be mindful that there are a lot of exaggerations about how easy they are to operate.  Maintain multiple income streams. Many self storage property owners give up their jobs as soon as they see a profit- but for more sustainable results we should be combining active and passive income streams.  It’s vital that we set up our self storage businesses in high-occupancy markets.    Guest Bio-  AJ Osborne is a founding member of Bitterroot Holdings and Keylock Storage. With over 15 years of experience purchasing and building storage facilities across multiple states, AJ is something of an expert. He shares his knowledge through two podcasts- Self Storage Income and Cashflow 2 Freedom. AJ is a fierce advocate for multiple income streams, since surviving Guillain-Barré syndrome.    To find out more about AJ, follow him on Instagram: @ajosborne You can also listen to his podcasts on www.selfstorageincome.com And cashflow2freedom.com    Books mentioned on this episode:The Warren Buffett Way: Investment Strategies of the World's Greatest Investor by Robert G Hagstrom