Actionable steps and inspiring stories of overcoming challenges on sales, strategy and marketing to building a profitable, sustainable and scaleable online business. Make your business feel + work like magic for you, and those you want to impact - without burnout, without overwhelm and without a magic wand.
business owners, entrepreneurs, advice, real, highly, good, love.
Listeners of Business Magic with Maggie Giele that love the show mention: maggie,Visibility Coach Heidi Medina has spent much of the last year focusing and niching down - and it's paying off. Her visibility strategies of simplicity, as well as her journey, make her the perfect fit for the Strategy Sleepover. We discuss how to shift your mindset around visibility and what to actually do so that it feels simple, natural, and aligned to who you are.To find out what launcher you are, take the quiz by visiting www.maggiegiele.com/quiz/
"At some point, I really had to ask myself, what are the activities I'm doing right now that are bringing me joy but are also moving me towards my future?" - Gulce Onganer Gulce Onganer's had a really interesting journey in the last year - she started focusing, stayed consistent, and pivoted when needed... This is why I'm excited to bring you this conversation. When you're scared of doing the hard things. When you're scared of making big decisions. When you're scared to say no. Gulce's massive Youtube growth and her business journey are definitely something you're going to want to hear!To find out what launcher you are, take the quiz by visiting www.maggiegiele.com/quiz/
Caitlin Iles is a nutritionist, yoga teacher, and chef who had a fully in-person business and relied heavily on word-of-mouth marketing... until Covid.She's since made major pivots in both her business model AND her marketing that have ended in beautiful growth for her - and I'm so excited to share more of how she did that!To find out what launcher you are, take the quiz by visiting www.maggiegiele.com/quiz/
What if you could hit 10K months while working 4 days a week... max?What if you didn't have to follow traditional marketing rules?What if you could simply focus on the top strategy for your unique situation and do things your way.... to hit the financial + freedom goals you're looking for?My amazing client and friend Mariana Peña is an award-winning instructional designer who has a wonderfully light strategy to her marketing, visibility and growth.Listen to this conversation to learn how she did it, how she built her authority, and how she keeps things simple.To find out what launcher you are, take the quiz by visiting www.maggiegiele.com/quiz/
Are you an All-The-Ideas Launcher? I am! (If you don't know, go to www.maggiegiele.com/quiz to find out your Launch Personality) Folklore blogger and fantasy author Icy Sedwick and Calligrapher & graphic designer Merrie Haig both have different businesses, backgrounds, and approaches... But similar problems! How to simplify when you have ALL the ideas?
Are you an Intuitive Launcher? (If you're not sure, go to www.maggiegiele.com/quiz to find out your launch personality!) So how does your intuition play with strategy and tactics? What IS your intuition and how do you combine your gut feeling with learning what can work? Joining me for this conversation are life coach Jane W. Wang, intuitive coach Susan de Vriend, and brand strategist Solveig Petch aka Petchy.
How can you keep things SIMPLE and EASY? These Quiz + Easy Launchers are all about that. Marocmama, food blogger and travel tour operator Amanda Mouttaki, persuasive content expert Rosie di Lecce and CEO of Rossscammm Films & Marketing Rosa Camero come together in this panel to discuss what easy feels like, blocking noise, and moving forward with simplicity.To find out what launcher you are, take the quiz by visiting www.maggiegiele.com/quiz/
Visibility, showing up, putting yourself out there... Have you ever said that with a bit of nervousness? Ugh, I really should put myself out there more. Well, we've got something for you! Joining me are DEI and workplace wellness consultant Vivian Acquah and Energy Healing Practitioner & Reika Master Amanda Freeman. Very different backgrounds - very similar issues they've both worked hard on to overcome. If your next goal is visibility... you want to hear this panel discussion.To find out what launcher you are, take the quiz by visiting www.maggiegiele.com/quiz/
How do you balance your ambition and vision with the rabbit holes of perfectionism? How do you choose to do what's right and effective? How do you plan without overwhelm? This is a topic near and dear to my heart as a recovering perfectionist who once had 55 unpublished blog posts because she thought they were all not good enough. I'm joined by gamification and play consultant Alyea Sandovar, web & systems strategist Melissa de Klerk, and therapist Anne van der Giessen for this discussion, how perfectionism has held them all back and what they've done to move past it and move forward with their visibility, sales, and business growth.To find out what launcher you are, take the quiz by visiting www.maggiegiele.com/quiz/
How do you find balance between ambition and simplicity? Do you create obstacles for yourself? And how do you move past this? If you're an ambitious launcher... secretly known as the 'Overly Ambitious launcher'. You know who you are. You beat yourself up, you take on too much, and sometimes your vision and expectations don't make reality - and that's frustrating!I'm super excited to bring together two amazing humans here. Adanna Bankole, Principal at Mastermind Strategies, and Margaret Sap, Intentional Creativity eCoach. Two different approaches - same problems. Are you an Ambitious Launcher? (If you don't know, take the quiz - www.maggiegiele.com/quiz)
Today I'm hosting Angela Henderson who is a great business coach, based in Australia. One of the reasons I wanted to have her on the podcast was because I absolutely love her level of energy and creativity and how she's always doing different projects.
Today I want to do something a little bit different. I want to share with you more about my story. The story of my burnout and about a series of coincidences that resulted in me creating The Micro launch Method.
Join business strategist Maggie Giele and data expert Hebe Illing for this new round of Money Talk, where we have conversations around spending, investing, and making money.Hebe spends her time analyzing data and numbers and sees the common mistakes people make around their numbers!3 things that will enable you to make better decisions to have a clearer focus and make more money
I'm really excited to be here with Michael. He is an award winning sales consultant and trainer. He is also my husband and he left the corporate life a couple months ago to join this online business adventure
Today I've invited my good friend Dayhanna Acosta to talk to me about money mindset and how her cultural upbringing in Colombia impacts the decisions she makes and her approach to money.
How do your beliefs and stories you have learned about yourself, affect your business decisions and your life as an entrepreneur?
This is genuinely one of my favorite topics because it’s business strategy, it's marketing, it's psychology, it's confidence, it's mindset, it's perception.The question- how much should I be charging and what should my prices be, is always such a difficult question to answer, because the honest answer is- it depend
Today I'm here with my very good friend Monica Delgado and we are going to talk about spending money on yourself and then making smart investment decisions. Monica is an entrepreneur who runs two Brazilian Jiu Jitsu academies. She also has a product based business - the most comfortable leggings you will ever wear.
Joining me today is Selina Johnson and we are talking about the value of your time. Selena is an online business manager. For the last 16 years, she has been supporting business owners to elevate them, make them work on areas of their business that they love to do, but also to give them that returns so that they can grow their business much faster, and get to their goals and ambitions in their life as well. She runs an agency Selina & Co and their mission is to help as many entrepreneurs as they can to free their time.
Today my guest, Shunta Grant and I, are talking about all things productivity, which has been the bane of my existence since I was probably 14. And we're going to get into what it means to be productive, what it means to get stuff done as an entrepreneur. Shunta’s on a mission to help women to get clear on what it is they want out of their lives, and then be proactive and intentional with their time to make it happen.
I took four weeks off recently and there's quite a few things I learned in that process. From the point of when and why I started thinking about taking time off, how I was able to take that time off and switch off a lot and still keep things running, to what I've learned from that experience and what I'll be changing moving forward.
Today I'm super excited to be speaking with Danetha Doe. Danetha is the creator of Money and Mimosas and she calls herself a money, sex and power educator. Money and mimosas is her little magical corner of the internet where she talks about financial education, primarily for women. It started as a small weekly newsletter that she would send out and now it's grown to having readers in over 50 countries. Their mission is to elevate the self-worth and net worth of women. They talk a lot about the mindset, the emotional side, the psychological side, the behavioral economics of money, as well as the tactical elements of how do you save, how do you invest and all of those aspects that we all need to know about. She believes that in order to be able to make a difference with your money, you have to feel confident in your ability to be able to do that, confident in your skills.
Let’s talk about money. Why? Because we need to normalize talking about money from revenue to profit, to paying yourself, to making smarter and bigger financial decisions. We need to have and to listen to these conversations.Today I'm here with my good friend, Molly Pittman. Molly is the CEO of Smart Marketer, and she has spent the last 10 years, helping people grow their business through teaching digital and business strategy for all business types.
I have someone special on the podcast today. Her name is Jennifer Lachs.Jenny is the founder of Digital Nomad Girls. She's also a former client and now a friend as well. What I think is so interesting about Jenny and why I'm excited to have this conversation and share that with you today is one, the talk we have is very open, very transparent about what we both have gone through, but two I think her business model and her business journey is really, really interesting. Most people start out with maybe coaching, then a group program, then eventually, they do a membership. She started with a free community because she saw a need, then she started running retreats, then she started a membership years later. So, I think that those transitions are really, really interesting.
Today I'm talking to Sharn Khaira. It's quite a deep, pretty emotional conversation. We don't stay superficial in this.Sharn has a really interesting background, going from corporate with a really horrible, toxic, bullying environment to starting her own business, doing wedding planning for Desi Brides in the UK, to now coaching entrepreneurs of Asian descent, especially in the UK, to grow their businesses. We also talk a lot about how your cultural background and upbringing impacts your thoughts, your behavior and your mindset, which is something that I don't really see is talked about too much online and in this industry. So, I'm excited to share this conversation with you.
I'm super excited to be here today with an entrepreneur I have admired for a long time, Racheal Cook. Racheal is a business strategist and the founder of the CEO Collective, where she helps women entrepreneurs to start and scale service-based businesses without the hustle and burnout. Her biggest mission is to end entrepreneurial poverty for women, because she believes if more women make more money, we will be able to solve a lot of the inequality in the world.
If you struggle with sharing your story online, with being more personable, with your online presence and with generally not knowing how to feel like you on your social media, then this is a conversation you need to hear..Today I am joined by Amanda Mouttaki. Amanda has a really interesting story. She got married at 19, moved to Morocco and started a tour company with her husband with just $50 in the pocket. She has grown her business into something really incredible, using a lot of unique methods that not many other tour companies or travel agents are using and we're going to go into all of that. Amanda is the founder of MarocMama, a website that focuses on multicultural life, travels to Morocco, food, a little bit of everything. She has a second business called Marrakech Food Tours, a culinary tourism in Morocco. And she helps entrepreneurs and travelers tell their stories and build their brands using storytelling.
Today I am talking to Jessica Lorimer. We are having a very interesting conversation about pivoting in your business. We talk about leadership and thought leadership and what that means, as well as the fact that she's an award-winning podcaster, who has two very different podcasts with two very different results, we talk about why that is.So, if you are having conversations about your marketing, or should I niche down or how can I pivot my messaging in my business, this is going to be a great conversation to listen to.
I am so excited to be bringing you one of my smartest friends ever, Molly Pittman. Molly is the CEO of Smart Marketer and used to be the VP of DigitalMarketer. She has so much experience in this online industry, running ads for amazing businesses and just being such a bundle of positive super-smart inspiration. Obviously, her expertise is Facebook ads and paid traffic, but she's also really smart in how to run a business in general.How do you handle pivots? How do you handle messaging? How do you sell something while still remaining in line with your own Integrity? How do you handle refunds as a business? How do you handle being a people pleaser and still managing a team or managing relationships?
My mission with my business is to help you pay yourself more. It's not just about how much revenue your business is making, it's how much profit it's making and how much of that profit is your pay and salary. I want to help you pay yourself more money so that you can do fun things, important things, big things, crucial things, whatever you want to spend that on. How does that sound?
Callie Willows is on a mission to show entrepreneurs and small business owners how they can better leverage their time, knowledge, experience and expertise as well as increase their income by creating a successful membership site and online community.As one half of The Membership Guys, Callie runs Membership Academy, the world's leading training resource and community for membership site owners, together with her partner Mike Morrison.Today, we talk about all things memberships, but also working as an entrepreneur with a chronic illness or condition. How do you balance your time? How do you know if you need a break or you're just being lazy and how that affects your business decisions. So hope you enjoy it!
I recently ran a micro-launch that brought in $4500 with just a few days of marketing… then turned that into a programme that I successfully launched too! In this episode, I’m walking you through the exact process of conceptualizing, creating, marketing and selling that launch, the disaster that happened the day before my webinar, and lessons along the way.
How can we, as individuals, do a better job in diversity and inclusion in the online space? My friend Kay Fabella is a Filipina-American entrepreneur in Spain on a mission to amplify the voices of underrepresented leaders to build a more inclusive world. I invited her on the podcast to have the conversation about what can we do, no matter how small or insignificant we think our platforms are, to do a better job with diversity and inclusion in the online space.The question in our heads is, what can we do to spark inclusive conversations, and help more women rise? The online world has made it possible for women to achieve income and impact. Kay and I talk about what we can do as entrepreneurs to make sure women from ALL backgrounds have access to the same opportunities, and what we can do as individuals to help make that happen in the online space.
So you want to make more money, get new clients, or create a cool digital product.But where do you even start? What should be involved? How do you price it? And how do you promote it, market it, and sell it?Today I'm walking you through the four key things to include when you are create a new offer - and that doesn't matter if it's a digital product or a new service. This method still applies.
Tara Newman, host of the Bold Leadership movement, and I discuss what leadership looks like in times of uncertainty. Both flexibility and leadership are part of your role as a business owner. But that can be so tricky - how do you stay flexible and adapt while staying true to your business vision? What does showing up as a leader actually look like, and what actions can you take? How do you balance caring for your clients, team, students and audience with yourself?The spectrum of high achievers and high performers. Which side do you lean to?Healthy and unhealthy work, what’s the difference and how to focus on the formerHow a thrive list can help you in your life and business
Have you ever happily announced your new course/ group offer/ thing you're selling... and gotten crickets?Not everyone wants or needs the big launches you hear so much about - all the resources are poured into one epic launch to try to sell something. Now, I believe that instead of aiming for that process, it’s so much better for entrepreneurs who haven’t done a big, successful launch like that to aim for Micro-Launching instead. Micro-launching is the art of creating, marketing and selling an irresistible pop-up offer - this makes it a perfect tie-in with my mantra, test it, tweak it, and try again. Think about it - when you’re launching something new, how do you know it will work? The price. The messaging. The positioning. The audience. The marketing. The offer itself. The webinar, sales page, add-any-random-launch-thing-here. Listen in to this 13-min episode as I guide you through the three core things to keep in mind as you’re planning your next micro-launch for a repeatable, irresistible cash injection.
A six-figure started with one small printable on Etsy. Michelle Rohr's incredible story of having lived the same year twice while working in her family's cafe and how that started her focus on personal development... and how that took her to her successful online business.This is a great episode to listen to if:- earning money on printables and digital products fascinates you- you struggle with self-sabotage- you have big goals but they scare youPersonal development, intuition in making your business decisions, and creating a digital empire with one printable.
The conversation on everyone’s lips is “should I pivot?” - I’m walking you through 6 tips to help you in this process - make decisions, explore low-hanging fruit and easier options for your business, and examples of five businesses who have made some very smart moves recently.
How much of yourself should you share online? How do you make decisions? When should you let go of something, and when should you persevere? Today, I'm speaking to my friend Reina Pomeroy, host of the successful Creative Empire podcast about her interesting journey in the online space to why she's now working at a start-up and has switched her former full-time online business to a side-hustle. How do you balance it all?Listen in if you're struggling with your content, building your personality online, and you find it hard to get visible while staying true to yourself.
Here's how I've been dealing with the Covid-19 crisis - when your energy levels are spiking and dropping, when plans have to change suddenly, when there's high uncertainty and things are just unpredictable.I'm walking you through what it's been like for me and my clients, what changes I've made and why, and how I'm moving forward - financially, with my offers and marketing, and with the social, mental health and stress aspect.
Abagail Pumphrey is a business strategist, marketing guru and wellness advocate. She co-founded Boss Project, a community designed to help thousands of creative entrepreneurs build a profitable and sustainable business online. In her tenure she has worked with several Fortune 500 companies and has been featured in publications such as Forbes, Inc, and Huffington Post.When she is not assisting other business owners as they build their online empires, you can find her helping others pursue their own health journey through her wellness company, Simply Home. Abagail is unapologetically obsessed with making the world a happier and healthier place.
Are you struggling with staying on track with your goals? Find it difficult to stick with one work structure? I like to go by test it, tweak it, try again. Don’t be afraid to stop and try something new.In this episode, I discuss different methods that can help you find your path:Gretchen Rubin’s four tendencies: https://quiz.gretchenrubin.com/the Kolbe testTime blocking/ BatchingDays for certain tasksA/B weeksFind your own strengths and weaknesses, and your own energy!
If you're a service-based entrepreneur... you need to listen to this episode, right now!We discuss:- how we both ended up using similar tactics to anchor our brands- creating systems for your business, how they will never be perfect and different systems for your personality type- how dark chocolate is related to an epic marketing engine. - building a referral system to do the work for you.
Are you being lazy if you take a break? What about if you struggle with a chronic illness? Or you've had surgery, or there's a personal matter draining your energy, or... you're just. not. feeling. it.In this episode I discuss the different ways you can tell if you need to push through or you need to take a break, and some ideas on how to best get that energy and motivation back so you can keep moving your business forward.
How do you create passive income?
When you want to test a concept, get testimonials and social proof then you can work for free. You do need to figure out what the ROI (Return on Investment) will be! If however, you don't feel like doing it, then you should not!
How do you invest and make money with your business?Christine shares how many years it took her to become successful in her field and what obstacles she was facing to get there.
Who do you think your ideal clients are? Think of:Demographics: Entrepreneurs? How much are they making? What stage of business are they in?Psychographics: What personality traits do they have? What are they like?The journey:a) Where are they now? Frustrations, hopes, goals, challenges, what annoys them, where are they stuck.b) The destination. Where do they want to be? A fun question to ask here is: if I could wave a magic wand, what would your life/ business look like in this context?
Ash Ambirge of the Middle Finger Project - how do you stand out in a crowded marketplace? How do you get the confidence to move forward? And - gasp - what marketing and sales tactics will actually work to get you sales?This is a high-energy episode as we discuss Ash's new book, aptly named the Middle Finger Project, that helps people go from unhappy deskjob or struggling freelancer to giving the world the middle finger and carving their own path.
If you want more clients... how do you know what to do to get them?Most people dive into busywork like content creation... but the real gap could actually be one of four things.1. you need to grow your audience so more people know who you are2. you need to love on your audience so they know, like and trust you3. you need to sell to your audience in a way that gets them to their next step4. and often forgotten, is there something you can do for your past clients to have them come back?Listen to this episode and grab your free tool at www.maggiegiele.com/podcast to help you see the gap, and the necessary action steps, for yourself.
Dreaming of travelling and exploring new places whenever you want? Living in London, New York or Japan? Creating a business where you're not trading hours for cash?My friend Nesha Woolery has done it all and we're sharing more on this process.Specifically, how do you choose your goals and why are those numbers important?Creating a schedule and a system that supports your life... and what happens when life interrupts.